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Speaker 1: Jonesy and Amanda's.

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Speaker 2: Well you know him from Celebrity Apprentice as the money

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Speaker 2: making Guru. He's written a new book called Rise, a

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Speaker 2: step by step guy to help small businesses rise after

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Speaker 2: well what we know is a devastating you for so

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Speaker 2: many Mark Boris.

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Speaker 1: Hello, Hello, Hey, going, Amanda.

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Speaker 2: I'm very well. Thank you.

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Speaker 3: I know that you do. You want me to go?

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Speaker 3: I can go and do something else.

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Speaker 2: It was twenty bucks going to.

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Speaker 1: A movie, Go make a cup of tea. We'll talkulate.

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Speaker 2: One thing. I we do want to ask you, can

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Speaker 2: anyone make money? Can anyone make a small business thrive?

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Speaker 1: I think so? I do think so. And it comes

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Speaker 1: down to look, I'm not talk about in the book

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Speaker 1: all the time, but it comes down to mindsets about it,

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Speaker 1: Like I mean, we're here his word resilience all the time.

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Speaker 1: But it comes down to how you what state of

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Speaker 1: mind that you choose to take in relation to running

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Speaker 1: that business, particularly when I thinks like what we had

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Speaker 1: last year at the COVID period, you know, like to

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Speaker 1: be able to survive those periods. It's not about doing well,

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Speaker 1: well things are great, like you know, when there's a

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Speaker 1: high tide, everybody's going well, everyone's floating. It's when the

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Speaker 1: tide goes out it becomes the problem. The game in

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Speaker 1: terms of being able to continue to make money is

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Speaker 1: how do you deal with things like COVID last year?

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Speaker 1: How do you deal with what is your state of mind?

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Speaker 1: How you get through it?

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Speaker 2: But not everyone can. I mean some businesses just are

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Speaker 2: not going to be able to keep a float.

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Speaker 1: Well, that's right, Amanda. I'm not suggesting every business is

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Speaker 1: going to make it because you know, like tourism for example,

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Speaker 1: you know that's been shattered because of the borders. But

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Speaker 1: that doesn't mean that those people could make money in

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Speaker 1: that business. I mean that someone took that away from them.

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Speaker 1: The government basically made decisions and it's taking that business

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Speaker 1: away from them. But those people can survive in business.

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Speaker 1: They have to pitt their business. We'll get out of

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Speaker 1: the business all together, start all over again. But I'm saying,

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Speaker 1: generally speaking, if you're in business, and assuming we don't

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Speaker 1: have it like a catastrophe while we had last year,

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Speaker 1: and you just and someone stopped the ball orders and

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Speaker 1: you can't do your business, generally speaking, most people can

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Speaker 1: do well in business. It's attitude and if you're in

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Speaker 1: if you got caught up last year. You're in the

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Speaker 1: tourist ministry. You've either got enough capital to see you through,

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Speaker 1: and if you don't have enough capital see through, then

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Speaker 1: get the hell out of there.

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Speaker 3: Yeah, and I guess a lot of people would say

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Speaker 3: that about Virgin air Lines, that Virgin Airlines. You know

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Speaker 3: that the airline disappeared, but already Virgin Airlines was in

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Speaker 3: trouble before the pandemic, so it was sort of hanging

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Speaker 3: on by the skin of its teeth.

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Speaker 1: And it wasn't the right business model. I mean, it

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Speaker 1: wasn't the original business model or how Virgin started as

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Speaker 1: Virgin then had become started to become Quantus or jet Star.

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Speaker 1: It wasn't either. It wasn't jet Star and it wasn't Quantus.

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Speaker 1: I mean, it started off like a jet Star type environment.

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Speaker 1: And I like to travel on Virgin and because I

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Speaker 1: thought the staff was fantastic. I thought the whole system

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Speaker 1: was good. But the bottom line is are giving me

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Speaker 1: too much? So the money that they charged me, that's

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Speaker 1: why I loved it so much. And they probably had

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Speaker 1: to go back to where they started from. That was

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Speaker 1: the jet Star style.

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Speaker 3: And you can't go back, can you. Once you do something,

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Speaker 3: you can't go back.

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Speaker 1: I can't get back. I mean, will allow a new

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Speaker 1: Virgin to exist as they originally started, because we all

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Speaker 1: know that we're just happy to have Virgin back. But

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Speaker 1: if a Virgin stayed on as they were, and they

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Speaker 1: just dropped all their standards, and I might start thinking

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Speaker 1: them so well, I hang on a miles ago on

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Speaker 1: the travel on a jet stuff flight, or I might

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Speaker 1: even look at one of those other sort of airlines

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Speaker 1: that are starting up now. There's a lot of other

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Speaker 1: like Rex for example. I'd probably say, well, I'll give

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Speaker 1: them a crack, which is the reason I gave Virgin

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Speaker 1: of crack in the first place. But they did spoiled me,

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Speaker 1: and they didn't have a good business model. So you've

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Speaker 1: got to stick your plan, stick your business model, don't

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Speaker 1: get too fancy, don't get down at your ego, get

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Speaker 1: in the wave of all this sort of stuff. And

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Speaker 1: I'm not suggesting that happened to Virgin, because you know,

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Speaker 1: it was a tragic thing that happened to Virgin, But

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Speaker 1: I do think that they moved away from the original.

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Speaker 2: Business model with small business owners, is it has it

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Speaker 2: been harder from what you've seen this past year for

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Speaker 2: older owners to pivot than for younger or has everyone

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Speaker 2: struggled the.

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Speaker 1: Same I don't think no. I think it easier for

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Speaker 1: younger people. Well, it's easier for people who've been in

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Speaker 1: business for a less time to make a change. The

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Speaker 1: problem is we get, as I said earlier, we get

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Speaker 1: spoilt sort of. We get when we get into a

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Speaker 1: routine where we don't actually take a step back and

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Speaker 1: have a look at what we're doing. So, you know,

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Speaker 1: you could be in business for thirty five years, doing

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Speaker 1: the same thing for thirty five years, and but four

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Speaker 1: things like COVID, you know, you just continue on toil

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Speaker 1: the day you retire and sell your business, et cetera.

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Speaker 1: But older, not older people, people have been in business

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Speaker 1: in that business a long time. We just get caught

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Speaker 1: up in routines. And I'm always saying to everybody in

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Speaker 1: a favor book, learn how to think, don't just do it.

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Speaker 1: Just don't stop doing is. Just learn how to think.

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Speaker 1: Don't be influenced by what you've always done. Try and

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Speaker 1: do something different, or at least try and be critical

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Speaker 1: of what you're doing, or have someone in your life

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Speaker 1: who is critical of what you're doing. Your business. Parn't

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Speaker 1: your family partner, your mommy, your dad, your brother, says

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Speaker 1: to somebody. But you know, people talk about mentors. We'll

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Speaker 1: get a mentor who asks questions instead of getting a

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Speaker 1: mentor who tells you all the ads. It keeps patent

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Speaker 1: on the back. And there is your number one cheerleader.

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Speaker 1: You do cheerleaders. They they're good, they make you feel good.

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Speaker 1: But you need someone who questions you. If you're not

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Speaker 1: in that, if you're not that type person who's going

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Speaker 1: to question yourself.

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Speaker 3: I got my wife. She says, this is my biggest

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Speaker 3: critic in the world.

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Speaker 1: Whether or not that's funny, funnily enough, that's actually a

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Speaker 1: good thing. That's good. You need someone to test you.

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Speaker 1: I mean a problem is business owners don't get tested,

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Speaker 1: and then when something like COVID hitsys, well we're not ready,

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Speaker 1: and we've always got to be ready. I mean it's

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Speaker 1: I mean, I sort of like each of my chapters

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Speaker 1: is about like round two, round three, round four. It's

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Speaker 1: like getting into boxing and fighting. You've got to be

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Speaker 1: ready for whatever's going to come at you. I mean,

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Speaker 1: I saw Mike Tysons said something fantastic the other day.

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Speaker 1: Everyone's got a plan until you get punched in the

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Speaker 1: nose and and like everyone thinks that can you jump

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Speaker 1: in the boxing and obviously heeds. The guys do it.

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Speaker 1: They think I'm ready, I'm ready, and they get punched

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Speaker 1: and Coronor McGregor, yeah, and he got whacked on the hit.

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Speaker 1: He got hit on the side of face and that

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Speaker 1: was the end of the section. And then Pora just

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Speaker 1: jumped all over him yesterday and beating. And we've all

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Speaker 1: got a plan. And what we've got to do is

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Speaker 1: when we get in the ring, the plan's good, but

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Speaker 1: we've got to be continually reassessing the situation. When we're

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Speaker 1: in business, we're going to be continually reassessing the situation

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Speaker 1: and challenging everything. A little bit of paranoia is actually

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Speaker 1: healthy in the business environment.

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Speaker 3: And you got and you got so much in common

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Speaker 3: with Amanda. You both watched the Colum McGregor five yesterday.

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Speaker 1: Well, we've got a few more things in common, haven't.

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Speaker 2: We do, One of which is the roosters. But that's

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Speaker 2: another one.

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Speaker 3: There we go, right, Well, market's always a treat to

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Speaker 3: talk to you. Rise is out right now in all

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Speaker 3: good bookstores. Much for us.

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Speaker 2: Thank you, nice to talk to you.

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Speaker 1: Thanks, thanks very much and nice to talk to you guys.

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Speaker 1: Talk to you soon. Jonesy and Amanda's SA