Speaker 1: I'd like to acknowledge the traditional owners on which this
Speaker 1: episode is being recorded, the combo marry people. We pay
Speaker 1: our respects to elders past, present and emerging and extend
Speaker 1: that respect to all Aboriginal and Torres Strait Islander peoples.
Speaker 1: Today I'm your host, Georgie Stevenson, and this is the
Speaker 1: Rise and Conquer podcast. This is the podcast where we
Speaker 1: ch have mindset, self development and becoming your higher self
Speaker 1: mix soon with a lot of laughs, plus behind the
Speaker 1: scenes of my life running two businesses and being among
Speaker 1: Think of us as the perfect combo of brunch with
Speaker 1: your besties mixed with self development. No matter where you
Speaker 1: are in your journey, we're here to help you be curious,
Speaker 1: pull yourself out, and embrace radical self awareness. If you're
Speaker 1: ready to get into the driver's seat of your own
Speaker 1: life and stop letting life pass you by, then you're
Speaker 1: in the right place. Hey everyone, welcome back to the
Speaker 1: rn C Potty. Today is the third episode of our
Speaker 1: behind the bis series and we have the NH Head
Speaker 1: of Creative Head of Design Mikayla with us today. So
Speaker 1: Nick actually does the graphic design for NH rn C
Speaker 1: and sometimes some of my content to be honest, like
Speaker 1: she really wears all the hats. She also is like
Speaker 1: a photographer, does all our videography. She is a jack
Speaker 1: of all trades and she's fucking amazing. She's really really good.
Speaker 1: She's I love Mick because she is such a mix
Speaker 1: of a creative where she has the most creative ideas, like,
Speaker 1: oh my god, the guys, the assets and the creators
Speaker 1: for this campaign, like I cannot and that's all Mick, Like, yeah,
Speaker 1: there's no direction there. I just like let her run
Speaker 1: and do her thing and it's incredible. But also she
Speaker 1: is a mix of she knows how to be a lead.
Speaker 1: She knows how to because sometimes creatives can get a
Speaker 1: little bit like too creative and they don't know how
Speaker 1: to execute. With mix, like, she's creative, but she also
Speaker 1: knows how to execute. And I think that combo magic,
Speaker 1: bloody magic. So if you're a creative gal, you're gonna
Speaker 1: absolutely love this episode. We chat about graphic design, designing
Speaker 1: for a product versut social media, her creative process and
Speaker 1: how she gets into that creative process, and also just
Speaker 1: like some tips of the trade. So, oh my god, guys,
Speaker 1: when this episode goes live, my collection is going live today,
Speaker 1: So if you're listening in real time, Jesus, get on that,
Speaker 1: Get on that. I cannot stress limited edition one drop
Speaker 1: we have got, like we're so sad. I know we
Speaker 1: have got a good amount. So it's like, I don't
Speaker 1: see this selling out in the first hour or anything
Speaker 1: crazy like that, because it's like, we literally will not
Speaker 1: be restocking this. I cannot stress this enough. So the
Speaker 1: pre workout is mango passion fruit fucking unreal. Tastes like
Speaker 1: a holiday, tropical holiday.
Speaker 2: I love it so much. I had it for my
Speaker 2: afternoon workout once and fully sacrificed my fleep. It was
Speaker 2: like a Friday, so I never work.
Speaker 1: The next day. It's fine, so delicious, it's good. It'sast
Speaker 1: that good piso the soft drink, Oh yeah, don't you reckon,
Speaker 1: You're as sweet. No, but like I'm getting piscito vibes.
Speaker 1: And the protein is caramelk. Fuck white chocolate caramel se
Speaker 1: white chocolate caramel swell. We couldn't call it caramelk because
Speaker 1: the legal reasons. ME says caramel all over these podcasts
Speaker 1: because I'm like, I don't give a fuck, but also
Speaker 1: don't sell me. I love you, Capri, please sir us,
Speaker 1: please do a collapse that would actually be gold. I
Speaker 1: was gonna say that would pop off, that would pop off.
Speaker 1: So it is white chocolate. Swell, caramel swell. Yep, okay,
Speaker 1: it's caramel. Holy shit, guys, this has got to be
Speaker 1: the best protein we've ever made. I'm just gonna say it.
Speaker 1: I'm just gonna say I have every single morning and
Speaker 1: it's just it's, oh my god, it's incredible. But I
Speaker 1: do want to stress this won't be back. So if
Speaker 1: those flavors are your thing, which they are, everyone's get
Speaker 1: onto it. So early access will be on the Naked
Speaker 1: Harvest app at eleven am Australian needs to standard time,
Speaker 1: So if you're like, oh my god, I've got to
Speaker 1: get in, or if that's just like a better time
Speaker 1: for you to purchase, get on the nh app and
Speaker 1: then the collection will be available on the website at
Speaker 1: one pm. Australian needs to standard time today. So god,
Speaker 1: I'm excited. So much love and creation has gone into
Speaker 1: this collection and it's just like it's just really cool because,
Speaker 1: like I've said in the previous episodes, I have just
Speaker 1: felt such a like fire with you know, this collection
Speaker 1: and being so heavily involved in the creatives and so
Speaker 1: heavily involved in the messaging. And it's really cool because
Speaker 1: I've really brought like my two favorite things together. So
Speaker 1: I've brought you know, naked harvest natural supplements without the crap.
Speaker 1: Plus the whole campaign is seven Rules to be your
Speaker 1: Own Best Friend, which is like, that's so iron c
Speaker 1: It's so I've just I've brought like the two things
Speaker 1: I love together in this collaboration. So much love has
Speaker 1: gone into it, so I hope you guys love it.
Speaker 1: We've had so much fun putting it together, so much
Speaker 1: fun doing this serious to hate. I know, it's the best.
Speaker 2: I feel like I just learned so much, even though
Speaker 2: I've been in the office for a year.
Speaker 1: I'm like, whoa, you're welcome. Well, it is cool because
Speaker 1: it's like you don't usually ask your colleagues Cy's question. No,
Speaker 1: I definitely happen to ask them the nitty gritty of
Speaker 1: their job. Yeah, so it's really cool, guys. I really
Speaker 1: am excited to bring you this episode. If you don't
Speaker 1: want to grab the collection, it is live today. But
Speaker 1: also we're doing a little swap, so I know we
Speaker 1: usually do recommendations on Friday and then tell you about
Speaker 1: our week on Tuesday. We're doing a little swap. So
Speaker 1: today we're doing recommendations, and on Friday we'll be doing
Speaker 1: a little update on our week. That was it just
Speaker 1: it's gonna suit us better for recording. You didn't really
Speaker 1: need to know the deligious. But I'll tell you a
Speaker 1: tear is just like shut up, so a tea. What
Speaker 1: is your recommendation for this week?
Speaker 2: My recommendation, She's back to the Netflix.
Speaker 1: She's always been the Netflix. I like some other things
Speaker 1: in there should sponsor us. They should, they really should.
Speaker 1: I'm a walking, talking Netflix recommendation. I'm recommending Next in
Speaker 1: Fashion on Netflix season two. It's basically like they have
Speaker 1: all these designers. Is that what the model GG hadid?
Speaker 1: Is she hosting? Yeah? It's amazing, is it?
Speaker 2: Yeah? I've only watched season two. I haven't watched season one.
Speaker 2: I just watched season two because GG isn't it? And
Speaker 2: they have these designers and they basically get a task
Speaker 2: like you need to create a look for the met Gala,
Speaker 2: and then they have like a couple of hours or
Speaker 2: like a day and a half to design a runway
Speaker 2: ready look that a model then has to go down,
Speaker 2: and just watching their creative process has blown my mind.
Speaker 2: And even just like the ins and outs of like
Speaker 2: fitting to a model because they don't know what size
Speaker 2: model they'll get, so they're like making half the outfit,
Speaker 2: getting the model and then fitting it to them and
Speaker 2: all that sort of stuff. And they have like Donald
Speaker 2: Televisaci's a co judge in the first episode.
Speaker 1: Wow, it's of asace.
Speaker 2: I don't know anyway, such a good show. It's like
Speaker 2: a really good watch. Yeah I did.
Speaker 1: I saw that, like I saw shorts and I saw
Speaker 1: GG and was like, oh yeah, but I don't know.
Speaker 1: I'm not usually into those shows neither.
Speaker 2: Of If it was for me, no, I'm not normally
Speaker 2: you would like it. I reckon you would because I've
Speaker 2: been really off reality TV at the moment. But I
Speaker 2: enjoyed this, and I enjoyed how established the designers were
Speaker 2: pre this show, Like some of them are full time designers.
Speaker 2: One of the ladies has dressed Lizzo, another one had
Speaker 2: dressed j Lo. Like they're not just your average person.
Speaker 2: Some of them are self taught, some of them like
Speaker 2: it's just insane to see them such skilled people create.
Speaker 2: I've loved it.
Speaker 1: I love that. What's your recommendation. I'm actually reading a
Speaker 1: new book right now and this was a recommendation from
Speaker 1: my missies. I think we need to who we're talking
Speaker 1: about a lot on here, and it's called Women Who
Speaker 1: Run with Wolves Myths and Stories of the Wild woman archetype.
Speaker 1: Why do I want to read this book right now?
Speaker 1: It's so good to take. Well, you'd love it because
Speaker 1: it's about stories, and I feel like you love stories,
Speaker 1: love stories. So basically it's this woman who I'm not
Speaker 1: even gonna because I'm gonna butcher her title, but it's
Speaker 1: like she literally helps women who feel like they have
Speaker 1: like lost purpose or lost themselves come back to themselves.
Speaker 1: Like that's what she does as a job, and she
Speaker 1: is psychologist but also studies animals. I don't know. It's
Speaker 1: really niche. It's so niche. Love a niche forck we do. Yeah,
Speaker 1: it's so niche. And like she really goes into how
Speaker 1: women over time have like a kind of like quote
Speaker 1: unquote lost their way because how society has conditioned us.
Speaker 1: It's very much. It feeds into everything I'm about. But
Speaker 1: it's just cool because she talks about things in such
Speaker 1: a different way. Some of the time it's like a
Speaker 1: little bit hard ter. IM like, I've got to really
Speaker 1: think about it, Like it's one of those thought provoking books.
Speaker 1: But it's really interesting because she storytells. I love that,
Speaker 1: so it's really cool. It's not like a usual here
Speaker 1: are the facts and I'm a psychologist. She storytells, and
Speaker 1: she tells you about these old stories from different times,
Speaker 1: different lands, and then how we can like almost reflect
Speaker 1: them to at us now and how we can use them,
Speaker 1: you know, to come back to ourselves. I love it.
Speaker 1: So it's really it's really cool. It's different. I'm actually
Speaker 1: I've only read like maybe three chapters, so i'll give
Speaker 1: you like a final update. But I find it really interesting.
Speaker 1: And I also bought a Kindle. Oh, I bought a
Speaker 1: handle Joying Well because I really wanted to read that book.
Speaker 1: And then I go through this thing where I get
Speaker 1: really excited to read a book and they have to
Speaker 1: wait like ten days for it to get here. Yeah,
Speaker 1: so I'm like, well, I'm just gonna buy a kindle
Speaker 1: because also I read so many books and I you know,
Speaker 1: buy them all, so I'm like, well, just have it
Speaker 1: in a kindle. So yeah, I bought a kindle and
Speaker 1: I've been reading that and I will let you know.
Speaker 1: And I've literally been wareing up sometimes at four am
Speaker 1: and reading before I get out of it. I love that, Yeah,
Speaker 1: because I'm usually so tired at night and I read
Speaker 1: a couple of pages and I literally fall asleep, So
Speaker 1: then I just like go to sleep, but then I
Speaker 1: read in the morning like four am. Random, but yeah,
Speaker 1: that's my recommendation. I will definitely give you an update
Speaker 1: when I finished the book. But in saying that, let's
Speaker 1: get straight into this episode. You guys are gonna love
Speaker 1: this one. Mick, Welcome to the show. Thanks for having me. So,
Speaker 1: Mick is head of design here at n H, n
Speaker 1: R and C.
Speaker 3: I was gonna say, do you want to just tell
Speaker 3: us more about I guess you know, your journey in
Speaker 3: your career and just what you do here at.
Speaker 1: N H and R and C. Yeah.
Speaker 3: Well I'll start with n H and R n C.
Speaker 3: So I'm head of Designs, head of creative.
Speaker 1: I kind of.
Speaker 3: Cover all of the overall visuals for both brands essentially,
Speaker 3: and then I also do a lot of the photography
Speaker 3: and videography content alongside the social girls and packaging everything
Speaker 3: visual for the brands for both Naked Harvests and Rise
Speaker 3: and Conquer. She really is the whole package, the triple threat.
Speaker 1: I know when you were like, oh, and I can
Speaker 1: also take photos and do videos, I was like, okay,
Speaker 1: you're hYP and please you. So tell us more about
Speaker 1: like I guess the people who are listening to theirs
Speaker 1: who want to be a mix you know, what was
Speaker 1: the career path to get to this spot?
Speaker 3: So I knew what I wanted to do from about
Speaker 3: grade nine and the UNI degree that I wanted to
Speaker 3: get into was an OPI four, which is like I
Speaker 3: like to think I'm smart, but four is a bit
Speaker 3: of a stretch.
Speaker 1: Yeah, that's yeah, and especially for creat a degree to
Speaker 1: haven't I I trying to say, and like because I yeah,
Speaker 1: I don't want to put creatives in a box, but
Speaker 1: you know, nothing to do with academic Yeah, it is
Speaker 1: a skill. Yeah, And so I knew I wanted to
Speaker 1: do that, and you know I had what was that?
Speaker 1: What was the degree?
Speaker 3: So it was a Bachelor of Design at Queensland College
Speaker 3: of Art, Okay, and it's super prestigious with international students,
Speaker 3: Like lots of international students want to do it. And
Speaker 3: I had it on my vision board, and then.
Speaker 1: Grade nine in grade nine, Oh, you're my grade eleven
Speaker 1: because your mom my mom's super love this. My mom
Speaker 1: loves Tarakat. I grew up around woo woo. I love it.
Speaker 1: I love it, and the wonder why you're drawn Tarran.
Speaker 1: I know, I feel like it was just meant to be.
Speaker 1: But so I had OP I had the degree on
Speaker 1: my vision board. Yeah.
Speaker 3: OPS came out at the end of the year twelve
Speaker 3: and I got a five. But I wasn't disappointed, like
Speaker 3: I just knew. I'm like, I'm going to do this
Speaker 3: degree one way or the other, my god. And then
Speaker 3: the offers came out and the OP cut off changed
Speaker 3: to a five.
Speaker 1: That year stop. And so I got into my dream
Speaker 1: degree at like seventeen. Oh my god. So I did
Speaker 1: a Bachelor of Design. Oh of course, because I remember that.
Speaker 1: I remember even the teachers being like, sometimes they can change,
Speaker 1: but it's really rare.
Speaker 3: Yeah, And it had been a four since I was
Speaker 3: in year nine, so for you know, ten eleven, every year.
Speaker 1: It was an OP cut of four vibes. She's a
Speaker 1: manifest in Galley, love this for you. And then from
Speaker 1: there I did my design degree.
Speaker 3: I got the standard first job out of UNI, working
Speaker 3: for a fashion brand.
Speaker 1: I thought it was like my dream job, really cool brand,
Speaker 1: really cool.
Speaker 3: And then I was a junior graphic designer, but it
Speaker 3: turns out I was the only graphic designer. I was
Speaker 3: also the senior everything creative director, and so I let
Speaker 3: so much. And then from there I took a slight
Speaker 3: right turn into photography and honed into my photography career
Speaker 3: doing real estate and weddings, and then came back full
Speaker 3: circle back into design.
Speaker 1: I kind of.
Speaker 3: Realized that that's where I truly wanted to be, and
Speaker 3: so I've brought design, photography, videography and everything into this
Speaker 3: kind of head of creative role. And yeah, amazing, Oh
Speaker 3: my god, I'm so glad you shared that story with us.
Speaker 1: That's incredible. I haven't told it to you. No, all right, Mick,
Speaker 1: Well let us know. I know this is going to
Speaker 1: look so different because you are a creative and n
Speaker 1: HN R and C we always doing like so much.
Speaker 1: Oh my gosh, what would like a typical, you know,
Speaker 1: work day look like for you.
Speaker 3: I know it's so hard to pigeonhole because every day
Speaker 3: is so different. So like, right before recording this interview.
Speaker 3: We I was just doing a content shoot with Katie
Speaker 3: downstairs for for n H and then for product launch,
Speaker 3: for a product launch, and then now we're filming a
Speaker 3: podcast which I'm normally behind the scenes of, and then
Speaker 3: you know, and just last week we were like shooting
Speaker 3: for my collection, for the collection in like a completely
Speaker 3: you know, different space, and then have to come straight
Speaker 3: back into a different headspace and help out Alex with
Speaker 3: like new packaging designs that need to be approved and
Speaker 3: sent off asap, and maybe maybe create an edim, maybe
Speaker 3: do an idim here and there, edits, some photos here
Speaker 3: and there, do.
Speaker 1: A social pos like who knows, do some website creates stuff?
Speaker 1: Briefed in our website designer the other day. All right, Mick,
Speaker 1: let's get straight into my collection. This is why we
Speaker 1: are Mick. Let's talk about me. Let's talk about Georgie. Okay,
Speaker 1: what's new. Let's talk about my collection. Because for my collection,
Speaker 1: it was really important to come with something like new
Speaker 1: and spicy with packaging, and me and Alex both were like,
Speaker 1: we completely left that to Mick, and you just created
Speaker 1: so much magic. So maybe take us through kind of
Speaker 1: the process of you know, packaging in general, and then
Speaker 1: my collection of how that was different. Yeah.
Speaker 3: So for packaging design as like a whole, you kind
Speaker 3: of have to use both like left and right brains,
Speaker 3: because it's not just about looking pretty. It has to
Speaker 3: be functional. It has to hold the product. It has
Speaker 3: to store the product. Especially with Naked Harvest. You know,
Speaker 3: it's sufflements, it's food, it needs to be stored. It's
Speaker 3: not a package that's thrown away straight away. So we
Speaker 3: have to think about all of that when it comes
Speaker 3: to any packaging design. But then also we like to
Speaker 3: be different because we need we want to stand out
Speaker 3: on the shelf, but we also want to just have
Speaker 3: a bit of fun, and that's what Naked Harvest is
Speaker 3: all about. We want our customer to feel a certain way, yeah,
Speaker 3: and we want them to love the packaging as much
Speaker 3: as they love the product. And so that's kind of
Speaker 3: where I start with when it comes to doing any
Speaker 3: kind of form of design.
Speaker 1: So with my packaging, because I really I gave you
Speaker 1: like some I just articulated to you. I was like,
Speaker 1: I want it to be me, I want it to
Speaker 1: be fun. Should we say what you actually said in
Speaker 1: the Yeah?
Speaker 3: So I say, what did I actually say? Because I'm
Speaker 3: sure it was fucked. I don't really know.
Speaker 1: I trust you, but I like rainbows and stars and shit,
Speaker 1: I did say that. I actually did, not you did.
Speaker 1: I was like, you know, like something like rainbow stars,
Speaker 1: I know some shit like that sorted out like you
Speaker 1: know me, you know me well, like Becuzmick does do
Speaker 1: the rn C.
Speaker 3: I was like, you know my vibe, I'm a bit
Speaker 3: like who you know, bit crazy, bit crazy.
Speaker 1: I want the colorful. I want them to see the
Speaker 1: packaging and be like, oh my god, that's so different.
Speaker 1: It's kind of a bit left field, but it's so g.
Speaker 1: It's so g, but it's also so Naked Harvest. I
Speaker 1: wanted to make sure that it was still like true
Speaker 1: to the Naked Harvest brand, but then also obviously the
Speaker 1: Georgie Stevenson look as well. Yeah, and I loved it.
Speaker 3: That's the first packaging design I've ever done where I've
Speaker 3: only presented one concept because I just loved it so much.
Speaker 1: I was like, I'm not giving you another option. Literally,
Speaker 1: what we're doing didn't give me any options. And she
Speaker 1: presented it and I was like, oh wait, you can't
Speaker 1: see me in the camera.
Speaker 3: You actually I think I was in a meeting with
Speaker 3: Jamie and you came running in and you were like.
Speaker 1: Mick, and I was like, oh no, what's happened? Oh gosh,
Speaker 1: and you're like the packaging, And in my head, I'm going,
Speaker 1: she hates it, she hates it. You're like obsessed love done,
Speaker 1: take it off the lip ticket done, prove, send it
Speaker 1: to Alex. I know. And because I because like, let's
Speaker 1: be let's be very transferent me. Sometimes, like packaging, it
Speaker 1: can take it's a very long it can take like
Speaker 1: ten goals of like we try different patterns or we
Speaker 1: try different placements, like and we can really go back
Speaker 1: and foot, especially because Mix working with like me and
Speaker 1: Cooper who were not a create like who were not creative,
Speaker 1: so we don't and you both have different opinions, yeah,
Speaker 1: very different, so we don't often know how to articulate.
Speaker 1: But it's like I want this vibe, I don't know
Speaker 1: how to articulate it, and Mix got a kind of
Speaker 1: like guess and then it's like I'm like, oh no,
Speaker 1: I kind of wanted the exact opposite. Yeah, and she's
Speaker 1: but it takes you seeing it to realize that it's
Speaker 1: not what you want. So it's a process. It's always
Speaker 1: a process. No, you ace that literally first go I
Speaker 1: literally processed.
Speaker 3: I was like my favorite thing I've ever done. The
Speaker 3: pre workout too is just to diet for.
Speaker 1: It's so pretty and the even like the aspects of
Speaker 1: the gold foil and like all the little detailed touches
Speaker 1: were like so thought about.
Speaker 3: And because we were really I wanted to really make
Speaker 3: it show that it was a limited edition collection as well,
Speaker 3: so bringing you'll never get so bringing in the gold
Speaker 3: foil was like an important element of that, not just
Speaker 3: because it's g but it's also limited. Limited is yeah,
Speaker 3: we don't so thinking about all of those aspects, Yeah,
Speaker 3: kind of came into play there also, I guess like
Speaker 3: something that just came to me and was like thinking
Speaker 3: about because you are wearing so many.
Speaker 1: Different hats, like still in the creative realm of like
Speaker 1: social and photography and product and they are so different.
Speaker 1: And also, like you said, like you previously worked in
Speaker 1: fashion and real estate, like very different realms. What's kind
Speaker 1: of the difference or the thought pattern of when you're
Speaker 1: creating a product versus like a social post or a
Speaker 1: website banner.
Speaker 3: Yeah, it's it's so different. Every time, you step into
Speaker 3: different realms of design. So for packaging, you really have
Speaker 3: to be there's so much more involved in it because
Speaker 3: it has to meet legal requirements. It has to also
Speaker 3: be functional and look pretty on the shelf, and the
Speaker 3: preaching it has to look so pretty. It has to
Speaker 3: grab so much customers attention. But also you know you're
Speaker 3: ordering bulk of this.
Speaker 1: There's very little.
Speaker 3: Room for error, so you have to get it right.
Speaker 3: So the approval stage and the design stage is so
Speaker 3: much longer. Whereas when we're designing for like a social post,
Speaker 3: that could take us like twenty minutes and it's up
Speaker 3: that afternoon, mack it up.
Speaker 1: If Georgie doesn't like it, would do we just delete it? Anything?
Speaker 3: Web based is so much easier, and also you have
Speaker 3: a lot more room for creativity because there's so many
Speaker 3: more elements that you can bring into it, like video
Speaker 3: and movements and stuff like that.
Speaker 1: So it's just it's very different. But you also like
Speaker 1: the designing a package or do you prefer the other
Speaker 1: role where you can be a bit more creative. I
Speaker 1: don't know. I kind of like both. I like that
Speaker 1: I get to do good answer. You have about ten
Speaker 1: packaging designs that need to get done as I like
Speaker 1: doing both.
Speaker 3: I like the flexibility and the creativity and the different
Speaker 3: brains that you have to use to do everything. Yeah,
Speaker 3: that's why I love being the head of design because
Speaker 3: I do get to have my like touch on all
Speaker 3: these different aspects.
Speaker 1: Very stimulating. So moving on, like what is your creative process?
Speaker 1: Because I like, I find for me to be creative,
Speaker 1: it's like I've got to fucking be in the right environment.
Speaker 1: I gotta like meditate before I gotta go to the beach.
Speaker 1: Tim can't talk to me. It's like a whole big thing.
Speaker 1: Where was I feel like you step into your creative
Speaker 1: so easy? Like, what is your actual creative process for things?
Speaker 1: I definitely think it's a learned thing.
Speaker 3: It wasn't as easy for me to step into the
Speaker 3: creative zone working in an office.
Speaker 1: Space straight out of school.
Speaker 3: Like it's very overwhelming having other people around, because I
Speaker 3: think I was so used to being in you know,
Speaker 3: your home environment and doing the same thing, doing all
Speaker 3: your rituals to get into it. But now it's kind
Speaker 3: of just like a learned thing. I can step into
Speaker 3: that zone quite easily. But I think it all comes
Speaker 3: down to learn skill it's can learn skill. Yeah, but
Speaker 3: I think it comes down to having a clear vision,
Speaker 3: a clear end goal, kind of just knowing what you
Speaker 3: need to do. But then I'm constantly getting inspiration from
Speaker 3: everything around me, Like I'll pull inspiration from the most
Speaker 3: random places, and I'm constantly doing that in my everyday life,
Speaker 3: so that when it comes to, I don't know, thinking
Speaker 3: about a new vibed mood for a new launch, I've
Speaker 3: already got these like inspirational things in the back of
Speaker 3: my mind that I can pull from and then it
Speaker 3: just kind of spiles from there.
Speaker 1: And I love a good mood board, loves the mood
Speaker 1: read board. And even this is going like a bit
Speaker 1: on a tangent. But how do you feel like your
Speaker 1: creativity has been since having your baby boy, Miles, Because guys,
Speaker 1: Mick is a mom, she does it all and Miles
Speaker 1: is only five days older than Ivy. Yeah, so when
Speaker 1: Mick started with us, we were literally both pregnant at
Speaker 1: the same exact same time. We went on that journey
Speaker 1: together and then Mick took what like eight six months,
Speaker 1: six months six months off and then came back to
Speaker 1: work and yeah, she's been doing the whole Miles and work,
Speaker 1: and for me personally, there was definitely obviously a transition
Speaker 1: with having Ivy and like finding my feet again. How's
Speaker 1: your creative process changed since having Miles.
Speaker 3: I definitely not gonna lie. The first couple of months,
Speaker 3: we're a real struggle, just trying to get your take creativity,
Speaker 3: don't they they really do, and just trying to like
Speaker 3: also separate yourself when you're at work, separate mum life,
Speaker 3: and like it's hard to switch off from that. And
Speaker 3: then also coming in we still had When I left
Speaker 3: Naked Harvest, I was the sole graphic designer, and when
Speaker 3: I came back, Jazzy, who replaced me while on matt leave,
Speaker 3: stayed so that we were working together. So it was
Speaker 3: also trying to find a new groove with the two
Speaker 3: of us, of course, which I worked with designers in
Speaker 3: the past, but never here.
Speaker 1: So there was a definitely like a navigation period, a navigation.
Speaker 3: Period where I was trying to get back into my
Speaker 3: groove and trying to figure out where.
Speaker 1: We all fit.
Speaker 3: And yeah, it took a good two to three months,
Speaker 3: I think, to really get back into the zone.
Speaker 1: I think it's really good to speak about that because
Speaker 1: I think especially new moms like you do. You get
Speaker 1: back into work and it really does feel like you
Speaker 1: like a deafine an old self where you have to
Speaker 1: do things differently and life is now so different and
Speaker 1: you almost need to like redefine of who you are
Speaker 1: like now as a mom. And I could imagine, especially
Speaker 1: you are such a creative figuring out what that new
Speaker 1: process looked like for you, especially because don't you find
Speaker 1: like I find a lot of my creative energy comes
Speaker 1: where I'm like filling up my own cup, and when
Speaker 1: you have a baby, that's kind of the life lesson
Speaker 1: you do. Totally. It has been amazing though, to see
Speaker 1: you find your feet again and step back into that
Speaker 1: creative role. And I really feel like, obviously you know,
Speaker 1: it's taken time and now you're back at work more
Speaker 1: and stuff, but it's been really amazing, like to see
Speaker 1: that process and to see it and then it's a
Speaker 1: real process.
Speaker 3: Yeah, I think I did come back to work expecting
Speaker 3: it to be the same as it always was, but
Speaker 3: I had changed Naked Harvest to change they can Harvest.
Speaker 1: Was six months down the road.
Speaker 3: We're bigger, we were so much was different, and then
Speaker 3: trying to navigate not being able to just like quickly
Speaker 3: get something done in the afternoon or stay at work
Speaker 3: late like I couldn't. You know, you are navigating a
Speaker 3: whole lot more. But I definitely think I was bursting
Speaker 3: with creativity, but in a different way.
Speaker 1: Yeah, And that's also like accepting that new way to
Speaker 1: being like, oh okay, it's different, but that doesn't mean
Speaker 1: it's bad. Yeah, And I think that also leans into
Speaker 1: the learn skill of just being able to dive into
Speaker 1: the creative zone. I had to do that faster because
Speaker 1: I was only working so many days a week instead
Speaker 1: of the usual full time And yeah, and it's just
Speaker 1: kind of one of those things you just do it.
Speaker 1: You literally just do it because what other choice do
Speaker 1: you hear? Yeah, amazing. So let's get into obviously, you know,
Speaker 1: the creatives listening to this episode, the ones who they want,
Speaker 1: you know, they're wanting to have a similar career. Let's
Speaker 1: be just very transparent, like what sort of programs are
Speaker 1: we using in both businesses? What are your favorite and
Speaker 1: what like? What are your go to?
Speaker 3: Definitely the Adobe Creative Suite, It's it is the premium
Speaker 3: design software. But not gonna lie, I mean Photoshop since
Speaker 3: I was like twelve I'm loyal to the brand twelve
Speaker 3: I was. I was that nerdy little high school girl,
Speaker 3: like you're on a missn And then I was also
Speaker 3: like photoshopping like celebrity photos.
Speaker 1: Stop. I can't relate, but anyway, and.
Speaker 3: I mean, like you know, back in the days in
Speaker 3: my space and like HTML, I wote code, like everything
Speaker 3: has like transferred into my working career.
Speaker 1: I love that so much. So I don't have friends.
Speaker 1: I was like, I don't know about this.
Speaker 3: So the Adobe Creative Suite is one hundred percent so
Speaker 3: Photoshop in Design, Illustrator, Premiere Pro. If you want to
Speaker 3: be a graphic designer, you need to know all of
Speaker 3: these programs and you need to know them. Well, yeah,
Speaker 3: but I don't think you need to do a degree
Speaker 3: to know them either. There are so many online tutorials
Speaker 3: and a lot of what I do now was self taught.
Speaker 1: Yeah. Isn't it funny about degrees? You're like, I've learned
Speaker 1: so much more after Yeah, but obviously, you know I
Speaker 1: did love my degree because I was seven. I was
Speaker 1: a baby. I wasn't ready to enter the career force. Yeah,
Speaker 1: but definitely you don't need it, Yeah, to be a
Speaker 1: successful designer and I think that's also, Like I feel
Speaker 1: like Mick to your personality is if we're like, oh,
Speaker 1: we want to do this, like I don't know, let's
Speaker 1: just say it's some sort of video or something you
Speaker 1: haven't really done before, you're very much like, oh, I'll
Speaker 1: figure it out. Yeah, I'll see if I can do it. Yeah.
Speaker 1: Like there's I think that skill too, is so much
Speaker 1: more valuable.
Speaker 3: Than a degree, definitely, definitely, and having that hunger and
Speaker 3: drive and passion passion to learn. And I'm I think
Speaker 3: you need to be constantly wanting to learn more as
Speaker 3: a creative role, like you're not done. Yeah, once you
Speaker 3: get to that role, you're not done. You still need
Speaker 3: to constantly upskill. And the environment's constantly changing too. The
Speaker 3: trends social media wasn't a thing that you designed for
Speaker 3: when I was in UNI. So true, so true, And
Speaker 3: so you just have to be flexible and learning all
Speaker 3: the time.
Speaker 1: How do I make a real How I'll figure it out?
Speaker 1: What else? All right, let's chat about the actual creative
Speaker 1: of my collection. In regards to I know you said
Speaker 1: you love mood board, the very book loves the mood board.
Speaker 1: In regards to I guess the shoot at the creatives
Speaker 1: after and also preparing for a campaign like that.
Speaker 3: So, like we said before, it starts with a good
Speaker 3: mood board, and it starts with an idea and a concept.
Speaker 3: So I guess I think it was you came to
Speaker 3: us with the concept of you wanted it to be
Speaker 3: a bit fashioning and you wanted it to be a
Speaker 3: bit fun, and the seven rules and the seven rules,
Speaker 3: and we wanted to combine them together. So my again,
Speaker 3: like Mick will, it's like a team thing kind of
Speaker 3: of when we were speaking to alex of Lake, it's
Speaker 3: really important that everyone is communicating and connected because you know,
Speaker 3: Mick needs me to give her some sort of direction
Speaker 3: so then she can go and create the magic.
Speaker 1: And then she needs to like talk to the whole
Speaker 1: team and every it needs to be on the same page.
Speaker 1: So remember, like we were kind of talking and I said,
Speaker 1: I want it to be about the seven rules of
Speaker 1: being your own best friend. Obviously that's a huge part
Speaker 1: of me being like into my self development. And I wanted, like,
Speaker 1: I didn't want the campaign to just be like this
Speaker 1: is a yummy flavor. Yeah, we wanted it to be Georgie.
Speaker 2: Yeah.
Speaker 1: We wanted there to be a theme. I'm pretty sure
Speaker 1: you were the one who came up with the fashion
Speaker 1: who was like, oh, I think I just said I
Speaker 1: don't want it to be like a usual and hate
Speaker 1: you didn't want to be holding your product. Yeah, I
Speaker 1: was like, let's.
Speaker 3: Take the piers because my favorite thing is to take
Speaker 3: the piers exactly, and we love having a joke. And yeah,
Speaker 3: if you hadn't taken ourselves too seriously.
Speaker 1: And you were like, let's do Zara posin, Let's do
Speaker 1: the funny Zara poses. So that's where that TikTok came from.
Speaker 1: Oh my god, it's so funny because it really that
Speaker 1: shoot was so much fun, so much fun.
Speaker 3: And I think because also we weren't we were taking
Speaker 3: it seriously and that we had a goal in mind.
Speaker 3: We had to capture photos for our campaign, but we
Speaker 3: were having fun along the way. Yeah, and so we
Speaker 3: were just doing like the craziest out there poses that
Speaker 3: we can think of, and like putting Georgie in all
Speaker 3: these like contortion positions.
Speaker 1: The fact that I actually look like a slug in
Speaker 1: one of them, it's so funny, but.
Speaker 3: They turned out so well, and then it's it just
Speaker 3: gives the collection its own vibe and its own aesthetics,
Speaker 3: so that anytime you see that image, you know that
Speaker 3: it's Georgie's cloud that we're talking about on socials.
Speaker 1: And that's what we kind of did. So with Katie,
Speaker 1: who's our social you know she does all the socials
Speaker 1: en h is, she came up with a plan of like,
Speaker 1: this is the content I want in regards to the
Speaker 1: social plan. Obviously Mel had the content she needed for
Speaker 1: the website different things. Obviously I had my idea, and
Speaker 1: then mix go to almost like backtrack and plan to
Speaker 1: be like, all right, what actual content do we need
Speaker 1: from the data?
Speaker 3: Yeah, I collate that all together and then it becomes
Speaker 3: the logistics side of things. So planning your shot list
Speaker 3: and run sheet for the day, Yeah, because we had
Speaker 3: multiple outfits, we had to coordinate which outfits were going
Speaker 3: to be in which content and then shoot all of
Speaker 3: one outfit all of the next outfit and just kind
Speaker 3: of make.
Speaker 1: The day best, utilize the day as we.
Speaker 3: Can so you're not having too many outfit changes and
Speaker 3: breaks and that kind of thing. So that's really important
Speaker 3: when it comes to planning content shoots, especially when you're
Speaker 3: hiring a space like we were. We're so used to
Speaker 3: being able to shoot at the warehouse, which is where
Speaker 3: we do a lot of our content shoots yep in
Speaker 3: But yeah, hiring a space, you've only got a limited
Speaker 3: amount of time, so you really have to make best
Speaker 3: use of your time.
Speaker 1: So we had me shooting and.
Speaker 3: Katie getting content at the same time, and Ellie and
Speaker 3: Ellie so that we could like, yeah, really best streamline
Speaker 3: the whole process. Okay, so now moving on to, you know,
Speaker 3: post photoshoot, how do you sort of put together all
Speaker 3: because this is actually something I've thought about, is like,
Speaker 3: then we have so much content, so much content, what
Speaker 3: is the process then look like to actually execute, you know,
Speaker 3: in that in.
Speaker 1: The creative realm, it definitely feels a little bit chaotic
Speaker 1: at the start. But well, even like I know, yesterday
Speaker 1: we got in the boardroom and you got me. You
Speaker 1: printed it out all the photos from the shoot that
Speaker 1: you were like, so this is going to be for
Speaker 1: the website, this is going to be for whatever. And
Speaker 1: you had a whole bunch of images and I picked
Speaker 1: my favorite.
Speaker 3: Yeah, so we print out the proofs from the shoot
Speaker 3: and go through and do our selects from there. I
Speaker 3: think it was really important to do that as a
Speaker 3: team as well, because with a lot of campaigns, it
Speaker 3: is usually just me, Yeah, because we're dealing with product. Yeah,
Speaker 3: the product doesn't change, it doesn't move, whereas Face and
Speaker 3: Now it deals with me.
Speaker 1: So it depends on.
Speaker 3: The campaign as to what the process is. But I
Speaker 3: definitely think it was so good having the whole team
Speaker 3: involved in doing the selects, yeah, deciding what we're going
Speaker 3: to use for each content piece, and then moving around
Speaker 3: if things needed to change.
Speaker 1: Because also another thing is like photo shoots don't always
Speaker 1: go to plan and we're kind of like, oh wait,
Speaker 1: I think that was actually supposed to be in the
Speaker 1: other outfit. But it's like we just adjust things and
Speaker 1: we just make it work.
Speaker 3: Yeah, And like there was one shot that we really loved,
Speaker 3: but you're only were holding Thrive and we wanted it
Speaker 3: to be a collection shot.
Speaker 1: So I've just photoshopped in free workout. Yeah I know.
Speaker 1: I was like, but I really love this photo and
Speaker 1: You're like, I'll just photoshopping in. I was like, you
Speaker 1: can do that. Yeah, we should just make anything. I
Speaker 1: can do anything, like, oh my god, anything asterisk. Yeah.
Speaker 1: So funny. Well, let's go through what would your give
Speaker 1: us like one or two pieces of advice. Someone wants
Speaker 1: to be a creative galley, they want they want to
Speaker 1: be a MiG. What would your best piece of advice
Speaker 1: be for them?
Speaker 3: I think probably just more design advice as a whole
Speaker 3: would be never losing focus of the end goal, because
Speaker 3: your role as a graphic designer isn't about making things
Speaker 3: look pretty.
Speaker 1: You're not an artist.
Speaker 3: It's about visually communicating something to an audience. So you've
Speaker 3: got to always think about the end goal and have
Speaker 3: that in mind. So you might have two photos that
Speaker 3: you want to choose from. One of them is beautiful,
Speaker 3: it's going to suit your design, it's gonna be amazing,
Speaker 3: but you can't really tell what the product is or
Speaker 3: you can't really see the product. And then you have
Speaker 3: the other photo. It's not as great, but the product
Speaker 3: looks amazing, you can tell exactly what it does. You
Speaker 3: have to use that photo because at the end of
Speaker 3: the day, you're still communicating something. You're still trying to
Speaker 3: achieve something, whether that's sales, brand awareness, information education. So
Speaker 3: it's kind of like getting out of your own head
Speaker 3: a little bit.
Speaker 1: I think that's such as like I'm so glad you
Speaker 1: said this, because they think sometimes, especially in a business
Speaker 1: with creatives, it's a thing of like, remember there is
Speaker 1: a bottom line exactly, and like you need to be
Speaker 1: a creative, but you also need to know the end
Speaker 1: goal of like what we're actually here for, not just
Speaker 1: it looking gorgeous exactly, and not straying from your brand
Speaker 1: image as well. A lot of designers fall into the
Speaker 1: trap of making things looking trendy. And that's okay with
Speaker 1: social media because social media is fluid, but when it
Speaker 1: comes to other parts of the brand, so like packaging
Speaker 1: and all the other visual kind of cues, you need
Speaker 1: to keep that in mind and stay true to your
Speaker 1: brand or the brand and the meaning and the purpose.
Speaker 1: Know what you can have fun with, but also know
Speaker 1: what needs to be you know, the same in regards
Speaker 1: to the style guy. Yeah, and then it kind of
Speaker 1: like piggybacking off of that piece of advice would also
Speaker 1: be learning to separate yourself from your designs and.
Speaker 3: Not to take critical feedback to personally. It's got nothing
Speaker 3: to do with you. It's always the end goal. So like,
Speaker 3: if you you know you're whoever's.
Speaker 1: Me with packaging, I hate it. It makes like cool.
Speaker 1: I'll do another work do something like she's not worried
Speaker 1: that's not working. I think that's really important.
Speaker 3: You really need to separate yourself from it because it's
Speaker 3: got nothing to do with you or your skill set
Speaker 3: or you as a designer. It's all to do with
Speaker 3: that specific design and the end goal, like the photo
Speaker 3: thing in mind, If whoever's doing your approvals has said no,
Speaker 3: change out the photo and you get a bit cut,
Speaker 3: it's because of that end goal.
Speaker 1: Really, Yeah, that's so important. I love that. M Well.
Speaker 1: To finish off, do you have a funny story for
Speaker 1: us in your career at Campy and h of You know,
Speaker 1: as a designer, something funny happening where you look back
Speaker 1: and you're like, that was wild but also hilarious now,
Speaker 1: but probably not at the time. If something went really
Speaker 1: really wrong. Yeah anything. It wasn't that d H.
Speaker 3: It was that a previous brand. But I was working
Speaker 3: alongside another designer and we were doing signage for a
Speaker 3: new store opening and there was these huge like I
Speaker 3: don't even know how high the windows were, like I
Speaker 3: want to say, like four or five metres. They were
Speaker 3: huge windows like stickers. Yeah that we're going to do
Speaker 3: like coming soon decals in but the coming soon. Decayls
Speaker 3: were going to be up for months, like, it wasn't
Speaker 3: just a temporary thing. And in the design and print world,
Speaker 3: it's standard practice that if you want gold, foil or
Speaker 3: any kind of special treatment that's not just a print color,
Speaker 3: you put like bright magenta, bright cyan blue.
Speaker 1: To indicate that that's foil yeap. So we did that
Speaker 1: on the signage, and.
Speaker 3: Then we communicated to the like project manager that it
Speaker 3: was all meant to be gold because the creative director
Speaker 3: wanted gold and we needed to put gold everywhere. And
Speaker 3: then so the signage went up and the project manager
Speaker 3: sent us an email with the photo because it wasn't
Speaker 3: anywhere local and it was bright fucking pink, and which
Speaker 3: was so off brand for the brand that I was
Speaker 3: working for at the time, and we were mortified. We
Speaker 3: had to ring him and be like, take that down immediately.
Speaker 3: And to this day, thankfully, the creative director had an
Speaker 3: EA and she checked her emails and she deleted the email.
Speaker 1: Before she saw it. Oh my god, that this day,
Speaker 1: I don't think she knows it ever happened. Oh my god,
Speaker 1: that's horrendous. But you got away with it. We got
Speaker 1: away with it.
Speaker 3: So we had to quickly redesign asap, get it to
Speaker 3: the signage company, get them to print it.
Speaker 1: And I think we had something up the next day.
Speaker 1: But what a shit show. It was mortifying. Kind of
Speaker 1: funny though, it's like it's in the big scheme of things.
Speaker 1: It's not the end of the world. Yeah, but like
Speaker 1: in those moments, you're like, oh my god, your heart
Speaker 1: sinks and you're just like, I can't believe that it's
Speaker 1: funny because now that we've done goldfoil my collection. I
Speaker 1: know that because I remember being like, what the fuck
Speaker 1: is this and You're like, it's fine, it's just blah
Speaker 1: blah blah, and I was like, okay, so anyway, you
Speaker 1: see blue, it's actually gold. It's like my packaging comes
Speaker 1: and it's just like magenta. And I'm like, actually, it'd
Speaker 1: probably be fun. It'd probably still suit for you. Actually,
Speaker 1: it actually looked really cute. Mick. It has been such
Speaker 1: a pleasure. Thank you so much for sharing so much
Speaker 1: insight and your creative brain with us. And I think
Speaker 1: it's so amazing for the RNC audience to really and
Speaker 1: you know, the nhgang who's listening to really get the
Speaker 1: behind the scenes of the creative because so much goes
Speaker 1: into it, so so much goes into it. So much
Speaker 1: fun though, so much fun. Thanks for having me, Thank you,
Speaker 1: thank you so much for listening to another episode of
Speaker 1: the Rise and Conquer podcast. If you enjoyed it and
Speaker 1: want more, come connect with us on Instagram at Riseinconquer
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Speaker 1: and Concer podcast community. We're an independent podcast and we
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