WEBVTT - Behind the Biz Part 3: Campaign Shoots & Graphic Design with Mik 0:00:00.560 --> 0:00:03.640 I'd like to acknowledge the traditional owners on which this 0:00:03.720 --> 0:00:08.160 episode is being recorded, the combo marry people. We pay 0:00:08.320 --> 0:00:12.360 our respects to elders past, present and emerging and extend 0:00:12.520 --> 0:00:16.520 that respect to all Aboriginal and Torres Strait Islander peoples. 0:00:16.560 --> 0:00:24.319 Today I'm your host, Georgie Stevenson, and this is the 0:00:24.440 --> 0:00:31.960 Rise and Conquer podcast. This is the podcast where we 0:00:32.080 --> 0:00:35.800 ch have mindset, self development and becoming your higher self 0:00:36.360 --> 0:00:39.040 mix soon with a lot of laughs, plus behind the 0:00:39.040 --> 0:00:42.280 scenes of my life running two businesses and being among 0:00:42.840 --> 0:00:45.440 Think of us as the perfect combo of brunch with 0:00:45.479 --> 0:00:49.040 your besties mixed with self development. No matter where you 0:00:49.120 --> 0:00:52.080 are in your journey, we're here to help you be curious, 0:00:52.280 --> 0:00:57.920 pull yourself out, and embrace radical self awareness. If you're 0:00:57.960 --> 0:01:00.320 ready to get into the driver's seat of your own 0:01:00.400 --> 0:01:03.600 life and stop letting life pass you by, then you're 0:01:03.640 --> 0:01:11.880 in the right place. Hey everyone, welcome back to the 0:01:12.040 --> 0:01:15.200 rn C Potty. Today is the third episode of our 0:01:15.240 --> 0:01:19.039 behind the bis series and we have the NH Head 0:01:19.280 --> 0:01:23.920 of Creative Head of Design Mikayla with us today. So 0:01:24.040 --> 0:01:26.960 Nick actually does the graphic design for NH rn C 0:01:28.040 --> 0:01:30.680 and sometimes some of my content to be honest, like 0:01:30.760 --> 0:01:33.039 she really wears all the hats. She also is like 0:01:33.160 --> 0:01:37.640 a photographer, does all our videography. She is a jack 0:01:37.680 --> 0:01:41.640 of all trades and she's fucking amazing. She's really really good. 0:01:41.959 --> 0:01:47.319 She's I love Mick because she is such a mix 0:01:47.640 --> 0:01:50.720 of a creative where she has the most creative ideas, like, 0:01:51.160 --> 0:01:54.320 oh my god, the guys, the assets and the creators 0:01:54.360 --> 0:01:57.800 for this campaign, like I cannot and that's all Mick, Like, yeah, 0:01:57.840 --> 0:02:00.280 there's no direction there. I just like let her run 0:02:00.320 --> 0:02:03.760 and do her thing and it's incredible. But also she 0:02:03.880 --> 0:02:07.080 is a mix of she knows how to be a lead. 0:02:07.360 --> 0:02:10.800 She knows how to because sometimes creatives can get a 0:02:10.800 --> 0:02:13.120 little bit like too creative and they don't know how 0:02:13.160 --> 0:02:16.120 to execute. With mix, like, she's creative, but she also 0:02:16.200 --> 0:02:20.280 knows how to execute. And I think that combo magic, 0:02:20.400 --> 0:02:23.760 bloody magic. So if you're a creative gal, you're gonna 0:02:23.760 --> 0:02:27.920 absolutely love this episode. We chat about graphic design, designing 0:02:27.919 --> 0:02:31.440 for a product versut social media, her creative process and 0:02:31.480 --> 0:02:34.600 how she gets into that creative process, and also just 0:02:34.680 --> 0:02:38.480 like some tips of the trade. So, oh my god, guys, 0:02:39.160 --> 0:02:44.160 when this episode goes live, my collection is going live today, 0:02:45.040 --> 0:02:48.200 So if you're listening in real time, Jesus, get on that, 0:02:48.520 --> 0:02:53.200 Get on that. I cannot stress limited edition one drop 0:02:53.760 --> 0:02:57.680 we have got, like we're so sad. I know we 0:02:57.760 --> 0:02:59.640 have got a good amount. So it's like, I don't 0:02:59.639 --> 0:03:01.480 see this selling out in the first hour or anything 0:03:01.480 --> 0:03:04.760 crazy like that, because it's like, we literally will not 0:03:04.800 --> 0:03:08.560 be restocking this. I cannot stress this enough. So the 0:03:08.600 --> 0:03:13.560 pre workout is mango passion fruit fucking unreal. Tastes like 0:03:13.600 --> 0:03:14.880 a holiday, tropical holiday. 0:03:15.040 --> 0:03:16.920 I love it so much. I had it for my 0:03:17.000 --> 0:03:24.120 afternoon workout once and fully sacrificed my fleep. It was 0:03:24.160 --> 0:03:25.600 like a Friday, so I never work. 0:03:25.520 --> 0:03:29.480 The next day. It's fine, so delicious, it's good. It'sast 0:03:29.600 --> 0:03:33.200 that good piso the soft drink, Oh yeah, don't you reckon, 0:03:34.920 --> 0:03:37.560 You're as sweet. No, but like I'm getting piscito vibes. 0:03:38.040 --> 0:03:43.000 And the protein is caramelk. Fuck white chocolate caramel se 0:03:43.120 --> 0:03:46.360 white chocolate caramel swell. We couldn't call it caramelk because 0:03:46.360 --> 0:03:50.840 the legal reasons. ME says caramel all over these podcasts 0:03:50.840 --> 0:03:54.040 because I'm like, I don't give a fuck, but also 0:03:54.080 --> 0:03:59.880 don't sell me. I love you, Capri, please sir us, 0:04:00.080 --> 0:04:04.160 please do a collapse that would actually be gold. I 0:04:04.200 --> 0:04:06.440 was gonna say that would pop off, that would pop off. 0:04:06.640 --> 0:04:10.640 So it is white chocolate. Swell, caramel swell. Yep, okay, 0:04:10.680 --> 0:04:14.160 it's caramel. Holy shit, guys, this has got to be 0:04:14.600 --> 0:04:18.080 the best protein we've ever made. I'm just gonna say it. 0:04:18.960 --> 0:04:21.480 I'm just gonna say I have every single morning and 0:04:21.520 --> 0:04:24.359 it's just it's, oh my god, it's incredible. But I 0:04:24.360 --> 0:04:27.880 do want to stress this won't be back. So if 0:04:27.960 --> 0:04:32.479 those flavors are your thing, which they are, everyone's get 0:04:32.520 --> 0:04:35.440 onto it. So early access will be on the Naked 0:04:35.440 --> 0:04:38.960 Harvest app at eleven am Australian needs to standard time, 0:04:39.040 --> 0:04:41.160 So if you're like, oh my god, I've got to 0:04:41.160 --> 0:04:42.920 get in, or if that's just like a better time 0:04:42.960 --> 0:04:45.599 for you to purchase, get on the nh app and 0:04:45.600 --> 0:04:47.800 then the collection will be available on the website at 0:04:47.920 --> 0:04:51.600 one pm. Australian needs to standard time today. So god, 0:04:51.600 --> 0:04:55.800 I'm excited. So much love and creation has gone into 0:04:55.800 --> 0:04:59.720 this collection and it's just like it's just really cool because, 0:05:00.279 --> 0:05:03.359 like I've said in the previous episodes, I have just 0:05:03.440 --> 0:05:08.080 felt such a like fire with you know, this collection 0:05:08.320 --> 0:05:11.800 and being so heavily involved in the creatives and so 0:05:11.839 --> 0:05:14.840 heavily involved in the messaging. And it's really cool because 0:05:14.839 --> 0:05:18.160 I've really brought like my two favorite things together. So 0:05:18.360 --> 0:05:21.800 I've brought you know, naked harvest natural supplements without the crap. 0:05:22.279 --> 0:05:25.440 Plus the whole campaign is seven Rules to be your 0:05:25.440 --> 0:05:28.120 Own Best Friend, which is like, that's so iron c 0:05:28.680 --> 0:05:32.440 It's so I've just I've brought like the two things 0:05:32.480 --> 0:05:35.680 I love together in this collaboration. So much love has 0:05:35.720 --> 0:05:37.720 gone into it, so I hope you guys love it. 0:05:37.760 --> 0:05:40.240 We've had so much fun putting it together, so much 0:05:40.240 --> 0:05:43.200 fun doing this serious to hate. I know, it's the best. 0:05:43.360 --> 0:05:45.640 I feel like I just learned so much, even though 0:05:45.640 --> 0:05:46.800 I've been in the office for a year. 0:05:46.839 --> 0:05:51.320 I'm like, whoa, you're welcome. Well, it is cool because 0:05:51.320 --> 0:05:54.440 it's like you don't usually ask your colleagues Cy's question. No, 0:05:54.720 --> 0:05:57.200 I definitely happen to ask them the nitty gritty of 0:05:57.240 --> 0:06:01.120 their job. Yeah, so it's really cool, guys. I really 0:06:01.200 --> 0:06:03.240 am excited to bring you this episode. If you don't 0:06:03.240 --> 0:06:06.240 want to grab the collection, it is live today. But 0:06:06.279 --> 0:06:09.360 also we're doing a little swap, so I know we 0:06:09.440 --> 0:06:12.400 usually do recommendations on Friday and then tell you about 0:06:12.400 --> 0:06:15.800 our week on Tuesday. We're doing a little swap. So 0:06:16.120 --> 0:06:20.320 today we're doing recommendations, and on Friday we'll be doing 0:06:20.360 --> 0:06:23.120 a little update on our week. That was it just 0:06:23.160 --> 0:06:25.400 it's gonna suit us better for recording. You didn't really 0:06:25.400 --> 0:06:28.760 need to know the deligious. But I'll tell you a 0:06:30.440 --> 0:06:33.359 tear is just like shut up, so a tea. What 0:06:33.480 --> 0:06:35.360 is your recommendation for this week? 0:06:35.600 --> 0:06:38.840 My recommendation, She's back to the Netflix. 0:06:39.160 --> 0:06:42.880 She's always been the Netflix. I like some other things 0:06:43.480 --> 0:06:46.000 in there should sponsor us. They should, they really should. 0:06:46.720 --> 0:06:51.880 I'm a walking, talking Netflix recommendation. I'm recommending Next in 0:06:52.000 --> 0:06:57.440 Fashion on Netflix season two. It's basically like they have 0:06:57.600 --> 0:07:02.080 all these designers. Is that what the model GG hadid? 0:07:02.279 --> 0:07:05.719 Is she hosting? Yeah? It's amazing, is it? 0:07:05.839 --> 0:07:08.360 Yeah? I've only watched season two. I haven't watched season one. 0:07:08.400 --> 0:07:11.200 I just watched season two because GG isn't it? And 0:07:11.600 --> 0:07:15.080 they have these designers and they basically get a task 0:07:15.200 --> 0:07:17.320 like you need to create a look for the met Gala, 0:07:17.360 --> 0:07:19.360 and then they have like a couple of hours or 0:07:19.400 --> 0:07:22.239 like a day and a half to design a runway 0:07:22.280 --> 0:07:24.600 ready look that a model then has to go down, 0:07:24.920 --> 0:07:27.880 and just watching their creative process has blown my mind. 0:07:27.920 --> 0:07:29.760 And even just like the ins and outs of like 0:07:30.000 --> 0:07:32.080 fitting to a model because they don't know what size 0:07:32.080 --> 0:07:34.760 model they'll get, so they're like making half the outfit, 0:07:35.200 --> 0:07:37.320 getting the model and then fitting it to them and 0:07:37.360 --> 0:07:40.680 all that sort of stuff. And they have like Donald 0:07:40.680 --> 0:07:44.120 Televisaci's a co judge in the first episode. 0:07:44.320 --> 0:07:46.000 Wow, it's of asace. 0:07:46.400 --> 0:07:49.080 I don't know anyway, such a good show. It's like 0:07:49.160 --> 0:07:50.960 a really good watch. Yeah I did. 0:07:51.120 --> 0:07:53.120 I saw that, like I saw shorts and I saw 0:07:53.160 --> 0:07:55.640 GG and was like, oh yeah, but I don't know. 0:07:55.680 --> 0:07:57.440 I'm not usually into those shows neither. 0:07:57.280 --> 0:07:59.960 Of If it was for me, no, I'm not normally 0:08:00.080 --> 0:08:02.400 you would like it. I reckon you would because I've 0:08:02.400 --> 0:08:04.640 been really off reality TV at the moment. But I 0:08:04.720 --> 0:08:08.440 enjoyed this, and I enjoyed how established the designers were 0:08:08.600 --> 0:08:12.200 pre this show, Like some of them are full time designers. 0:08:12.200 --> 0:08:14.320 One of the ladies has dressed Lizzo, another one had 0:08:14.400 --> 0:08:18.160 dressed j Lo. Like they're not just your average person. 0:08:18.360 --> 0:08:20.760 Some of them are self taught, some of them like 0:08:20.840 --> 0:08:26.160 it's just insane to see them such skilled people create. 0:08:26.880 --> 0:08:27.880 I've loved it. 0:08:28.600 --> 0:08:31.840 I love that. What's your recommendation. I'm actually reading a 0:08:31.840 --> 0:08:35.720 new book right now and this was a recommendation from 0:08:35.760 --> 0:08:41.120 my missies. I think we need to who we're talking 0:08:41.120 --> 0:08:45.960 about a lot on here, and it's called Women Who 0:08:46.080 --> 0:08:51.200 Run with Wolves Myths and Stories of the Wild woman archetype. 0:08:52.360 --> 0:08:54.120 Why do I want to read this book right now? 0:08:54.160 --> 0:08:55.760 It's so good to take. Well, you'd love it because 0:08:55.800 --> 0:08:58.880 it's about stories, and I feel like you love stories, 0:08:58.960 --> 0:09:04.280 love stories. So basically it's this woman who I'm not 0:09:04.320 --> 0:09:07.320 even gonna because I'm gonna butcher her title, but it's 0:09:07.400 --> 0:09:12.880 like she literally helps women who feel like they have 0:09:13.040 --> 0:09:16.760 like lost purpose or lost themselves come back to themselves. 0:09:16.840 --> 0:09:19.160 Like that's what she does as a job, and she 0:09:19.559 --> 0:09:25.880 is psychologist but also studies animals. I don't know. It's 0:09:25.960 --> 0:09:30.040 really niche. It's so niche. Love a niche forck we do. Yeah, 0:09:30.040 --> 0:09:34.839 it's so niche. And like she really goes into how 0:09:35.480 --> 0:09:39.880 women over time have like a kind of like quote 0:09:39.960 --> 0:09:44.440 unquote lost their way because how society has conditioned us. 0:09:45.000 --> 0:09:48.360 It's very much. It feeds into everything I'm about. But 0:09:48.400 --> 0:09:51.520 it's just cool because she talks about things in such 0:09:51.640 --> 0:09:54.240 a different way. Some of the time it's like a 0:09:54.280 --> 0:09:56.160 little bit hard ter. IM like, I've got to really 0:09:56.160 --> 0:09:58.959 think about it, Like it's one of those thought provoking books. 0:09:59.320 --> 0:10:03.439 But it's really interesting because she storytells. I love that, 0:10:03.559 --> 0:10:06.520 so it's really cool. It's not like a usual here 0:10:06.559 --> 0:10:10.560 are the facts and I'm a psychologist. She storytells, and 0:10:10.600 --> 0:10:14.280 she tells you about these old stories from different times, 0:10:14.320 --> 0:10:18.560 different lands, and then how we can like almost reflect 0:10:18.640 --> 0:10:22.480 them to at us now and how we can use them, 0:10:23.000 --> 0:10:26.040 you know, to come back to ourselves. I love it. 0:10:26.080 --> 0:10:28.680 So it's really it's really cool. It's different. I'm actually 0:10:28.880 --> 0:10:32.439 I've only read like maybe three chapters, so i'll give 0:10:32.480 --> 0:10:35.360 you like a final update. But I find it really interesting. 0:10:35.400 --> 0:10:38.880 And I also bought a Kindle. Oh, I bought a 0:10:38.920 --> 0:10:42.760 handle Joying Well because I really wanted to read that book. 0:10:42.840 --> 0:10:45.199 And then I go through this thing where I get 0:10:45.240 --> 0:10:46.520 really excited to read a book and they have to 0:10:46.520 --> 0:10:49.000 wait like ten days for it to get here. Yeah, 0:10:49.080 --> 0:10:50.439 so I'm like, well, I'm just gonna buy a kindle 0:10:50.440 --> 0:10:53.000 because also I read so many books and I you know, 0:10:53.080 --> 0:10:54.480 buy them all, so I'm like, well, just have it 0:10:54.520 --> 0:10:57.160 in a kindle. So yeah, I bought a kindle and 0:10:57.200 --> 0:10:58.920 I've been reading that and I will let you know. 0:10:59.000 --> 0:11:01.600 And I've literally been wareing up sometimes at four am 0:11:01.760 --> 0:11:05.480 and reading before I get out of it. I love that, Yeah, 0:11:05.480 --> 0:11:07.480 because I'm usually so tired at night and I read 0:11:07.480 --> 0:11:10.360 a couple of pages and I literally fall asleep, So 0:11:10.960 --> 0:11:12.520 then I just like go to sleep, but then I 0:11:12.559 --> 0:11:16.960 read in the morning like four am. Random, but yeah, 0:11:16.960 --> 0:11:19.400 that's my recommendation. I will definitely give you an update 0:11:19.400 --> 0:11:22.080 when I finished the book. But in saying that, let's 0:11:22.240 --> 0:11:24.559 get straight into this episode. You guys are gonna love 0:11:24.559 --> 0:11:38.480 this one. Mick, Welcome to the show. Thanks for having me. So, 0:11:38.800 --> 0:11:42.640 Mick is head of design here at n H, n 0:11:42.840 --> 0:11:43.160 R and C. 0:11:43.440 --> 0:11:48.080 I was gonna say, do you want to just tell 0:11:48.120 --> 0:11:51.960 us more about I guess you know, your journey in 0:11:52.000 --> 0:11:54.720 your career and just what you do here at. 0:11:54.679 --> 0:11:56.000 N H and R and C. Yeah. 0:11:56.080 --> 0:11:57.959 Well I'll start with n H and R n C. 0:11:58.200 --> 0:12:01.559 So I'm head of Designs, head of creative. 0:12:02.240 --> 0:12:02.880 I kind of. 0:12:02.800 --> 0:12:08.760 Cover all of the overall visuals for both brands essentially, 0:12:09.800 --> 0:12:12.800 and then I also do a lot of the photography 0:12:12.800 --> 0:12:19.760 and videography content alongside the social girls and packaging everything 0:12:19.840 --> 0:12:22.920 visual for the brands for both Naked Harvests and Rise 0:12:23.000 --> 0:12:27.199 and Conquer. She really is the whole package, the triple threat. 0:12:27.360 --> 0:12:29.199 I know when you were like, oh, and I can 0:12:29.240 --> 0:12:32.880 also take photos and do videos, I was like, okay, 0:12:32.920 --> 0:12:38.960 you're hYP and please you. So tell us more about 0:12:39.000 --> 0:12:41.760 like I guess the people who are listening to theirs 0:12:41.920 --> 0:12:44.320 who want to be a mix you know, what was 0:12:44.400 --> 0:12:47.000 the career path to get to this spot? 0:12:47.320 --> 0:12:49.480 So I knew what I wanted to do from about 0:12:49.520 --> 0:12:51.800 grade nine and the UNI degree that I wanted to 0:12:51.840 --> 0:12:55.520 get into was an OPI four, which is like I 0:12:55.640 --> 0:12:57.440 like to think I'm smart, but four is a bit 0:12:57.440 --> 0:12:58.080 of a stretch. 0:12:58.240 --> 0:13:00.600 Yeah, that's yeah, and especially for creat a degree to 0:13:00.600 --> 0:13:02.760 haven't I I trying to say, and like because I yeah, 0:13:02.760 --> 0:13:04.880 I don't want to put creatives in a box, but 0:13:05.600 --> 0:13:07.880 you know, nothing to do with academic Yeah, it is 0:13:07.920 --> 0:13:10.160 a skill. Yeah, And so I knew I wanted to 0:13:10.200 --> 0:13:13.920 do that, and you know I had what was that? 0:13:14.040 --> 0:13:14.920 What was the degree? 0:13:15.000 --> 0:13:17.080 So it was a Bachelor of Design at Queensland College 0:13:17.080 --> 0:13:20.960 of Art, Okay, and it's super prestigious with international students, 0:13:20.960 --> 0:13:23.400 Like lots of international students want to do it. And 0:13:23.920 --> 0:13:25.800 I had it on my vision board, and then. 0:13:26.240 --> 0:13:28.720 Grade nine in grade nine, Oh, you're my grade eleven 0:13:28.720 --> 0:13:32.040 because your mom my mom's super love this. My mom 0:13:32.080 --> 0:13:35.400 loves Tarakat. I grew up around woo woo. I love it. 0:13:35.440 --> 0:13:37.720 I love it, and the wonder why you're drawn Tarran. 0:13:39.160 --> 0:13:40.640 I know, I feel like it was just meant to be. 0:13:41.480 --> 0:13:43.960 But so I had OP I had the degree on 0:13:43.960 --> 0:13:45.120 my vision board. Yeah. 0:13:45.320 --> 0:13:47.080 OPS came out at the end of the year twelve 0:13:47.120 --> 0:13:50.560 and I got a five. But I wasn't disappointed, like 0:13:50.600 --> 0:13:52.160 I just knew. I'm like, I'm going to do this 0:13:52.280 --> 0:13:54.360 degree one way or the other, my god. And then 0:13:54.440 --> 0:13:56.880 the offers came out and the OP cut off changed 0:13:56.920 --> 0:13:57.480 to a five. 0:13:57.360 --> 0:14:01.520 That year stop. And so I got into my dream 0:14:01.520 --> 0:14:04.120 degree at like seventeen. Oh my god. So I did 0:14:04.160 --> 0:14:07.319 a Bachelor of Design. Oh of course, because I remember that. 0:14:07.360 --> 0:14:10.520 I remember even the teachers being like, sometimes they can change, 0:14:10.520 --> 0:14:11.520 but it's really rare. 0:14:11.640 --> 0:14:13.400 Yeah, And it had been a four since I was 0:14:13.440 --> 0:14:17.480 in year nine, so for you know, ten eleven, every year. 0:14:17.360 --> 0:14:20.960 It was an OP cut of four vibes. She's a 0:14:21.000 --> 0:14:26.520 manifest in Galley, love this for you. And then from 0:14:26.560 --> 0:14:28.120 there I did my design degree. 0:14:28.160 --> 0:14:31.520 I got the standard first job out of UNI, working 0:14:31.560 --> 0:14:32.560 for a fashion brand. 0:14:32.680 --> 0:14:36.080 I thought it was like my dream job, really cool brand, 0:14:36.240 --> 0:14:36.840 really cool. 0:14:36.960 --> 0:14:39.200 And then I was a junior graphic designer, but it 0:14:39.200 --> 0:14:42.680 turns out I was the only graphic designer. I was 0:14:42.720 --> 0:14:46.360 also the senior everything creative director, and so I let 0:14:46.560 --> 0:14:50.120 so much. And then from there I took a slight 0:14:50.440 --> 0:14:55.840 right turn into photography and honed into my photography career 0:14:55.920 --> 0:14:59.440 doing real estate and weddings, and then came back full 0:14:59.480 --> 0:15:00.800 circle back into design. 0:15:00.800 --> 0:15:01.200 I kind of. 0:15:01.200 --> 0:15:04.360 Realized that that's where I truly wanted to be, and 0:15:04.440 --> 0:15:10.520 so I've brought design, photography, videography and everything into this 0:15:10.760 --> 0:15:13.600 kind of head of creative role. And yeah, amazing, Oh 0:15:13.600 --> 0:15:15.840 my god, I'm so glad you shared that story with us. 0:15:16.280 --> 0:15:20.880 That's incredible. I haven't told it to you. No, all right, Mick, 0:15:20.920 --> 0:15:23.120 Well let us know. I know this is going to 0:15:23.440 --> 0:15:26.680 look so different because you are a creative and n 0:15:26.920 --> 0:15:29.040 HN R and C we always doing like so much. 0:15:29.320 --> 0:15:32.920 Oh my gosh, what would like a typical, you know, 0:15:33.000 --> 0:15:34.200 work day look like for you. 0:15:34.520 --> 0:15:37.080 I know it's so hard to pigeonhole because every day 0:15:37.160 --> 0:15:39.760 is so different. So like, right before recording this interview. 0:15:40.000 --> 0:15:42.800 We I was just doing a content shoot with Katie 0:15:42.840 --> 0:15:47.200 downstairs for for n H and then for product launch, 0:15:47.280 --> 0:15:50.360 for a product launch, and then now we're filming a 0:15:50.400 --> 0:15:54.040 podcast which I'm normally behind the scenes of, and then 0:15:54.280 --> 0:15:56.400 you know, and just last week we were like shooting 0:15:56.400 --> 0:15:59.520 for my collection, for the collection in like a completely 0:15:59.720 --> 0:16:01.800 you know, different space, and then have to come straight 0:16:01.840 --> 0:16:04.400 back into a different headspace and help out Alex with 0:16:04.440 --> 0:16:07.040 like new packaging designs that need to be approved and 0:16:07.080 --> 0:16:12.240 sent off asap, and maybe maybe create an edim, maybe 0:16:12.280 --> 0:16:14.240 do an idim here and there, edits, some photos here 0:16:14.280 --> 0:16:15.000 and there, do. 0:16:15.000 --> 0:16:19.400 A social pos like who knows, do some website creates stuff? 0:16:19.480 --> 0:16:22.000 Briefed in our website designer the other day. All right, Mick, 0:16:22.120 --> 0:16:26.320 let's get straight into my collection. This is why we 0:16:26.400 --> 0:16:31.680 are Mick. Let's talk about me. Let's talk about Georgie. Okay, 0:16:32.080 --> 0:16:35.960 what's new. Let's talk about my collection. Because for my collection, 0:16:36.240 --> 0:16:39.440 it was really important to come with something like new 0:16:39.480 --> 0:16:43.600 and spicy with packaging, and me and Alex both were like, 0:16:43.680 --> 0:16:46.320 we completely left that to Mick, and you just created 0:16:46.360 --> 0:16:49.240 so much magic. So maybe take us through kind of 0:16:49.240 --> 0:16:52.120 the process of you know, packaging in general, and then 0:16:52.360 --> 0:16:55.040 my collection of how that was different. Yeah. 0:16:55.240 --> 0:16:59.600 So for packaging design as like a whole, you kind 0:16:59.600 --> 0:17:02.440 of have to use both like left and right brains, 0:17:02.440 --> 0:17:04.359 because it's not just about looking pretty. It has to 0:17:04.400 --> 0:17:07.320 be functional. It has to hold the product. It has 0:17:07.320 --> 0:17:10.240 to store the product. Especially with Naked Harvest. You know, 0:17:10.240 --> 0:17:13.080 it's sufflements, it's food, it needs to be stored. It's 0:17:13.160 --> 0:17:16.199 not a package that's thrown away straight away. So we 0:17:16.200 --> 0:17:18.000 have to think about all of that when it comes 0:17:18.080 --> 0:17:21.240 to any packaging design. But then also we like to 0:17:21.240 --> 0:17:24.520 be different because we need we want to stand out 0:17:24.520 --> 0:17:26.879 on the shelf, but we also want to just have 0:17:26.920 --> 0:17:28.760 a bit of fun, and that's what Naked Harvest is 0:17:28.800 --> 0:17:31.720 all about. We want our customer to feel a certain way, yeah, 0:17:31.720 --> 0:17:33.560 and we want them to love the packaging as much 0:17:33.560 --> 0:17:35.960 as they love the product. And so that's kind of 0:17:35.960 --> 0:17:38.880 where I start with when it comes to doing any 0:17:39.000 --> 0:17:40.160 kind of form of design. 0:17:40.680 --> 0:17:44.720 So with my packaging, because I really I gave you 0:17:44.760 --> 0:17:47.800 like some I just articulated to you. I was like, 0:17:47.880 --> 0:17:49.600 I want it to be me, I want it to 0:17:49.640 --> 0:17:52.240 be fun. Should we say what you actually said in 0:17:52.280 --> 0:17:52.560 the Yeah? 0:17:52.680 --> 0:17:54.080 So I say, what did I actually say? Because I'm 0:17:54.119 --> 0:17:55.959 sure it was fucked. I don't really know. 0:17:56.200 --> 0:17:58.800 I trust you, but I like rainbows and stars and shit, 0:18:03.160 --> 0:18:04.960 I did say that. I actually did, not you did. 0:18:05.240 --> 0:18:07.840 I was like, you know, like something like rainbow stars, 0:18:07.960 --> 0:18:11.639 I know some shit like that sorted out like you 0:18:11.720 --> 0:18:15.480 know me, you know me well, like Becuzmick does do 0:18:15.640 --> 0:18:16.159 the rn C. 0:18:16.359 --> 0:18:18.120 I was like, you know my vibe, I'm a bit 0:18:18.280 --> 0:18:21.960 like who you know, bit crazy, bit crazy. 0:18:22.720 --> 0:18:24.439 I want the colorful. I want them to see the 0:18:24.440 --> 0:18:27.560 packaging and be like, oh my god, that's so different. 0:18:27.600 --> 0:18:29.399 It's kind of a bit left field, but it's so g. 0:18:29.880 --> 0:18:32.400 It's so g, but it's also so Naked Harvest. I 0:18:32.400 --> 0:18:34.240 wanted to make sure that it was still like true 0:18:34.280 --> 0:18:37.440 to the Naked Harvest brand, but then also obviously the 0:18:37.520 --> 0:18:41.160 Georgie Stevenson look as well. Yeah, and I loved it. 0:18:41.200 --> 0:18:43.960 That's the first packaging design I've ever done where I've 0:18:44.000 --> 0:18:47.440 only presented one concept because I just loved it so much. 0:18:47.480 --> 0:18:49.359 I was like, I'm not giving you another option. Literally, 0:18:49.440 --> 0:18:51.879 what we're doing didn't give me any options. And she 0:18:52.000 --> 0:18:55.280 presented it and I was like, oh wait, you can't 0:18:55.280 --> 0:18:58.480 see me in the camera. 0:18:59.320 --> 0:19:01.040 You actually I think I was in a meeting with 0:19:01.160 --> 0:19:03.320 Jamie and you came running in and you were like. 0:19:03.480 --> 0:19:05.600 Mick, and I was like, oh no, what's happened? Oh gosh, 0:19:06.080 --> 0:19:08.160 and you're like the packaging, And in my head, I'm going, 0:19:08.240 --> 0:19:11.520 she hates it, she hates it. You're like obsessed love done, 0:19:11.640 --> 0:19:14.000 take it off the lip ticket done, prove, send it 0:19:14.000 --> 0:19:18.000 to Alex. I know. And because I because like, let's 0:19:18.000 --> 0:19:21.080 be let's be very transferent me. Sometimes, like packaging, it 0:19:21.080 --> 0:19:23.280 can take it's a very long it can take like 0:19:23.400 --> 0:19:26.639 ten goals of like we try different patterns or we 0:19:26.720 --> 0:19:29.360 try different placements, like and we can really go back 0:19:29.359 --> 0:19:32.359 and foot, especially because Mix working with like me and 0:19:32.440 --> 0:19:35.040 Cooper who were not a create like who were not creative, 0:19:35.160 --> 0:19:37.800 so we don't and you both have different opinions, yeah, 0:19:37.880 --> 0:19:41.480 very different, so we don't often know how to articulate. 0:19:41.520 --> 0:19:43.240 But it's like I want this vibe, I don't know 0:19:43.240 --> 0:19:45.359 how to articulate it, and Mix got a kind of 0:19:45.440 --> 0:19:48.359 like guess and then it's like I'm like, oh no, 0:19:48.440 --> 0:19:50.960 I kind of wanted the exact opposite. Yeah, and she's 0:19:50.960 --> 0:19:52.920 but it takes you seeing it to realize that it's 0:19:52.920 --> 0:19:55.040 not what you want. So it's a process. It's always 0:19:55.080 --> 0:19:58.000 a process. No, you ace that literally first go I 0:19:58.119 --> 0:19:59.400 literally processed. 0:19:59.560 --> 0:20:02.119 I was like my favorite thing I've ever done. The 0:20:02.119 --> 0:20:04.399 pre workout too is just to diet for. 0:20:04.560 --> 0:20:07.639 It's so pretty and the even like the aspects of 0:20:07.840 --> 0:20:11.360 the gold foil and like all the little detailed touches 0:20:11.440 --> 0:20:12.640 were like so thought about. 0:20:12.480 --> 0:20:15.000 And because we were really I wanted to really make 0:20:15.400 --> 0:20:18.720 it show that it was a limited edition collection as well, 0:20:18.960 --> 0:20:22.880 so bringing you'll never get so bringing in the gold 0:20:22.920 --> 0:20:25.199 foil was like an important element of that, not just 0:20:25.240 --> 0:20:29.360 because it's g but it's also limited. Limited is yeah, 0:20:29.400 --> 0:20:31.920 we don't so thinking about all of those aspects, Yeah, 0:20:31.960 --> 0:20:34.520 kind of came into play there also, I guess like 0:20:35.080 --> 0:20:36.919 something that just came to me and was like thinking 0:20:36.960 --> 0:20:39.520 about because you are wearing so many. 0:20:39.359 --> 0:20:41.840 Different hats, like still in the creative realm of like 0:20:42.359 --> 0:20:46.120 social and photography and product and they are so different. 0:20:46.560 --> 0:20:48.439 And also, like you said, like you previously worked in 0:20:48.440 --> 0:20:52.160 fashion and real estate, like very different realms. What's kind 0:20:52.240 --> 0:20:55.560 of the difference or the thought pattern of when you're 0:20:55.560 --> 0:20:59.320 creating a product versus like a social post or a 0:20:59.320 --> 0:21:00.000 website banner. 0:21:00.720 --> 0:21:04.720 Yeah, it's it's so different. Every time, you step into 0:21:04.720 --> 0:21:08.520 different realms of design. So for packaging, you really have 0:21:08.640 --> 0:21:12.800 to be there's so much more involved in it because 0:21:12.800 --> 0:21:15.320 it has to meet legal requirements. It has to also 0:21:15.880 --> 0:21:19.800 be functional and look pretty on the shelf, and the 0:21:19.880 --> 0:21:22.480 preaching it has to look so pretty. It has to 0:21:22.520 --> 0:21:25.600