Speaker 1: Hello, and welcome to Outspoken. It's your dose of the
Speaker 1: hottest influencer and pop culture news twice a week. I'm
Speaker 1: Amy Torber and coming up on today's show, Tammy Hembro
Speaker 1: sparks rumors of a sponsored wedding menu. Is Lily Brown
Speaker 1: one step closer to a proposal? Kicks marketing saga continues
Speaker 1: and our influencer brands out of vogue as five of
Speaker 1: the influencers pull the pin on their self led brands.
Speaker 1: But first, this is the only Olympic love story that
Speaker 1: matters to me, Sophie, and it's between a man and
Speaker 1: a muffin. Norwegian distance swimmer Henry Christensen has made headlines
Speaker 1: around the globe after going viral on TikTok for his
Speaker 1: love of the ultra chocolate muffins served up at the
Speaker 1: Olympic village. I was kind of shocked though, to see
Speaker 1: that the Olympians were fueling their body with these types
Speaker 1: of desserts. I thought that they would have had to
Speaker 1: stick to a very strict nutritious diet plan. In the Leader,
Speaker 1: we clearly haven't seen any of Michael Phelps what he
Speaker 1: eats in a day diaries, because I think especially if
Speaker 1: you're a swimmer, you have to consume so many calories
Speaker 1: in order to have the energy to actually compete. But
Speaker 1: I'd be thinking like pastas or grain or I wouldn't
Speaker 1: assume a large chocolate muffin. Well, everyone needs a treat,
Speaker 1: and these chocolate muffins are hot property at the Olympic
Speaker 1: village right now, especially after Henrik's videos have gone viral.
Speaker 1: They have clocked up millions and millions of views and
Speaker 1: he has been dubbed the muffin Man. I really hope
Speaker 1: that the French catering company who has provided these muffins
Speaker 1: is locking him in for some sort of sponsorship opportunity.
Speaker 1: I know he has genuinely come out and said how
Speaker 1: much he loves them, but it'd be a really cute collaboration.
Speaker 2: Yeah.
Speaker 1: Well, he's going to be hot property because before the
Speaker 1: Olympics began, there were a lot of articles talking about
Speaker 1: how the Olympians not only had to perform on the
Speaker 1: track or in the pool, but it was important for
Speaker 1: them to appeal to followers on TikTok. That was there
Speaker 1: one opportunity to get lots of followers, and since posting
Speaker 1: ten videos on these chocolate muffins, this athlete has been
Speaker 1: able to gain over two hundred and eighty seven thousand followers.
Speaker 1: He hasn't got gold, he hasn't got seal, we hasn't
Speaker 1: even got bronze. But this guy, everyone is going to
Speaker 1: want to do some kind of collaboration with him because
Speaker 1: he is now the authority on what is hot and
Speaker 1: what is not in the food world. Yeah, it's so
Speaker 1: fascinating when you think about it, because it was only
Speaker 1: really the Olympians who won gold who would go home
Speaker 1: with brand deals back in the day, or they be
Speaker 1: put on a serial box. But now athletes have the opportunity,
Speaker 1: with the use of TikTok and other social media platforms,
Speaker 1: to make their mark on the advertising world. Welcome to
Speaker 1: Kick Concierge. How may I help you? Last week, there
Speaker 1: was a massive response to our segment on Kick's contentious
Speaker 1: marketing campaign and just to quickly refresh your memories, Kick
Speaker 1: CEOs Steph gless Smith and Laura Henshaw spent days dropping
Speaker 1: Easter eggs to build anticipation for a big announcement. However,
Speaker 1: many followers were left confused and underwhelmed when they revealed
Speaker 1: they were offering a Kick Concierge service. Why did I
Speaker 1: just get in my head at Concierge know how they
Speaker 1: were saying in the commercial. Now, what that involved was
Speaker 1: a gimmicky hotline where customers could speak directly to Steph
Speaker 1: and Laura over the phone about selecting the right polaratees
Speaker 1: program for them. And I do want to point out
Speaker 1: the Polarates is already a feature offered on the app,
Speaker 1: It's not a new offering now as part of the
Speaker 1: Concierge service for those who didn't want to talk on
Speaker 1: the phone, because let's be real, millennials and gen Zettors
Speaker 1: will literally do anything to avoid speaking on the phone. Surely, though,
Speaker 1: if it's to Laura Henshaw and Steph Claire Smith, people
Speaker 1: are going to want to that. Well, I would feel
Speaker 1: awkward anyway. Well, they offered an online quiz for those
Speaker 1: who didn't feel comfortable making the phone call to discover
Speaker 1: which Polarates program worked best for them, and many followers
Speaker 1: said they felt let down as they were anticipating a
Speaker 1: bigger announcement due to the hype surrounding this campaign. I
Speaker 1: saw Amber from Influencer up Dates talking about this on
Speaker 1: her Live on Friday, and she said she actually tried
Speaker 1: to call the number, but it was engaged. So while
Speaker 1: a lot of people were disappointed by it, obviously, a
Speaker 1: lot of people also called the line to try and
Speaker 1: get to talk to Stephan Laura. Yeah, there were also
Speaker 1: a lot of followers convinced that this announcement was going
Speaker 1: to have something to do with periods because throughout the
Speaker 1: campaign there was a lot of Moron branding and also
Speaker 1: the word flow was used a lot. And I remember
Speaker 1: saying Amy that we felt like we'd almost seen this
Speaker 1: ad before. Yeah, I thought it was a Libra ad,
Speaker 1: but someone actually pointed out to us on TikTok it
Speaker 1: was the Bond's Bloody Comfy Hotel ad that it resembled.
Speaker 1: And as soon as I looked it up and saw
Speaker 1: this ad on YouTube, I was like, wow, this is
Speaker 1: so similar. Well, it followed a very similar format where
Speaker 1: a female concierge welcomed viewers to the Bond's Comfy Hotel
Speaker 1: and she was dressed in a dark pink suit and
Speaker 1: she very similar to Laura and Steph. She had a
Speaker 1: gold badge on. There was an old school telephone that
Speaker 1: was being used. Let's throw to the clip Welcome to
Speaker 1: the Bonds, Bloody comfy hotel where everyone's free to period
Speaker 1: however they want.
Speaker 2: We even offer womb service.
Speaker 1: Welcome to Kick Concierge. How may I help you? It's
Speaker 1: your first time? Oh you're looking for it to last
Speaker 1: five oh ten minutes? You'd go, queen, have a bloody
Speaker 1: comfy stay. We've got just the flow for you. We
Speaker 1: hope you have a wonderful workout. It was almost a
Speaker 1: bit awkward watching these videos side by side because they
Speaker 1: were so similar. Even the puns were kind of similar.
Speaker 1: It made me wonder whether Kick internally came up with
Speaker 1: the concept or whether they were pitched the concept by
Speaker 1: a large marketing company, because doctor, I'd be annoyed if
Speaker 1: I paid a lot of money for a creative concept
Speaker 1: to discover the Bonds ran a very similar ad last year,
Speaker 1: particularly when both girls do work with period undie brands,
Speaker 1: which are in complete competition with Bonds. Now. This led
Speaker 1: me to do a bit of digging, and what's quite
Speaker 1: interesting is that Laura Henshaw's husband Dalton, runs a marketing
Speaker 1: company called Bullfrog, and having a look at the company's Instagram,
Speaker 1: you can see that they have worked on a number
Speaker 1: of Kicks recent marketing campaigns. So it leads me to
Speaker 1: believe that maybe they were responsible for this recent campaign
Speaker 1: as well. Well. It might explain why Laura Henshaw was
Speaker 1: quite sensitive about the commentary because we uploaded a short
Speaker 1: segment on our TikTok account and it attracted over ninety
Speaker 1: two thousand views and eighty three comments. So some people
Speaker 1: said that they were underwhelmed by the campaign and they
Speaker 1: didn't understand the concept, while others said the campaign achieved
Speaker 1: what it set out to do, which was to get
Speaker 1: people talking about it. One user wrote under our video,
Speaker 1: they make women in business look so dark? Or are
Speaker 1: they personal trainers? What expertise do they have? So Laura
Speaker 1: Henshaw saw this comment and she ended up turning this
Speaker 1: comment into a TikTok response video which she also shared
Speaker 1: on her Instagram, and she made it a very gender
Speaker 1: based issue and she asked the woman if she would
Speaker 1: judge and ask a male CEO for their qualifications. And
Speaker 1: what's particularly interesting is that her husband Dalton wrote in
Speaker 1: the comments section, small minds discuss other people and gossip,
Speaker 1: good minds discuss events, great minds discuss ideas. We all
Speaker 1: get to choose what we discuss and whilst this could
Speaker 1: be a message supporting his wife. I also saw it
Speaker 1: as him being somewhat defensive over his team being responsible
Speaker 1: potentially for this campaign. I was really frustrated to see
Speaker 1: this commentary online because it suddenly became this gendered issue
Speaker 1: when it really wasn't supposed to be, and it upset
Speaker 1: me because we have always been really supportive of KICK.
Speaker 1: I think that Laura and Steph are amazing business women,
Speaker 1: but this is their campaign that has been talked about
Speaker 1: widely online, and I don't think as female podcasters that
Speaker 1: we should have to pretend and say that it hit
Speaker 1: all of these different marks when we thought it was
Speaker 1: a letdown. I also think it would have been very
Speaker 1: patronizing and non genuine if we just hyped up this
Speaker 1: campaign purely because it's run by two women. I have
Speaker 1: to also point out that this is a multimillion dollar
Speaker 1: business that is not just run by Stefan Laura. There's
Speaker 1: a huge marketing team behind it. Well, they would have
Speaker 1: paid probably like fifty thousand dollars or so for a
Speaker 1: campaign like that, probably more. It's going to be disappointing
Speaker 1: when people aren't wowed by it, but it gives them
Speaker 1: the opportunity to go away and next time, I'm sure
Speaker 1: they're going to come out with an amazing campaign wedding
Speaker 1: menu tasting. Just three months out from their much anticipated wedding,
Speaker 1: Tammy Hembro and her fiance Matt Sakowski have given followers
Speaker 1: an insight into what will be on the menu. The
Speaker 1: announcement of their caterer has many to question if this
Speaker 1: portion of the wedding is being sponsored. Yeah now. Tammy
Speaker 1: made the announcement on her TikTok last week, sharing a
Speaker 1: video of the wedding tasting process, and in the caption
Speaker 1: she announced that her wedding is being catered by Little
Speaker 1: Truffle and Ridgeway Catering, which is a business located at
Speaker 1: Mermaid Beach on the Gold Coast Now. The wedding tasting
Speaker 1: was held at the company's fine dining restaurant, which appeared
Speaker 1: to have been open privately just for them, and Tammy
Speaker 1: looked beautiful. She was wearing a white Natalie Rolt dress,
Speaker 1: whilst Matt wore black trousers and a white shirt, and
Speaker 1: the restaurant was empty apart from a fourteen seat table
Speaker 1: that had been set up for the couple's family. I
Speaker 1: love it because normally when you do a wedding tasting,
Speaker 1: you're only allowed to bring two or four people. Yeah,
Speaker 1: it's very contentious. You have to be very selective. You
Speaker 1: generally have to invite your parents. But it was nice
Speaker 1: to see that Tammy had her sisters Amy and Emily
Speaker 1: joining them. Also think it's funny because most of the
Speaker 1: time you have to sit with a bunch of other
Speaker 1: brides grooms who are having their wedding around the same
Speaker 1: time as you. This looked very luxurious to have the
Speaker 1: whole restaurant to yourself. Well, when I saw this video,
Speaker 1: I thought, surely this must be some kind of sponsorship arrangement,
Speaker 1: because not only did she share this TikTok, but her
Speaker 1: fiance Matt, also shared a ton of Instagram stories and
Speaker 1: he tagged the caterer. Yeah. My guess is that they've
Speaker 1: set up a contra deal where they're exchanging the food
Speaker 1: and wine for exposure. Either that or maybe the caterer
Speaker 1: is providing a large discount in return for exposure as well.
Speaker 1: It's a tough one because when you're a bride, I
Speaker 1: think it's nice to tag small businesses that you work
Speaker 1: with and give them a little shout out along the way. However,
Speaker 1: in this case, when you're Tammy Hembro and you have
Speaker 1: seventeen point four million followers on Instagram, you're probably not
Speaker 1: just giving them a shout out to be nice. This
Speaker 1: probably is a contra deal. Yeah, well, it's always going
Speaker 1: to be a bit sas, isn't it, because you can
Speaker 1: share about an experience without actually tagging the business. Also,
Speaker 1: she as you said, she named the caterer. She also
Speaker 1: included plenty of shots of the signage, vision of her
Speaker 1: speaking one on one with the head chef, as well
Speaker 1: as a lot of shots of the food. Well, I'm
Speaker 1: assuming there was no hashtag sponsored or gifted or no,
Speaker 1: there wasn't. I have to say though a side note,
Speaker 1: this food looked incredible. They did have the usual things
Speaker 1: for counterpis like oysters and aaronchini balls, but they just
Speaker 1: looked so fancy. They also had delicious looking past amy,
Speaker 1: which I was like, you would love that you had
Speaker 1: pastor at your wedding. And it's no surprise because the
Speaker 1: chef in question has worked at a Michelin Star restaurant.
Speaker 1: Of course, I mean, food's so important at a wedding.
Speaker 1: It's also very expensive, so imagine getting it gifted. I
Speaker 1: always find wedding tastings funny because it's really the only
Speaker 1: chance you actually get to try the food. Because I
Speaker 1: don't know about you, Amy, did you even eat any
Speaker 1: of your dinner at your wedding? I ate a little bit,
Speaker 1: but as soon as I got back after the wedding,
Speaker 1: I was starving because you just you leave so much
Speaker 1: of it on your plate and it gets whisked away
Speaker 1: pretty quickly. The shit thing about having your wedding near
Speaker 1: a winery is generally there's not a McDonald's that you
Speaker 1: can stop off for takeaway, Like, there's just nothing around there. No,
Speaker 1: that's why you have to stock up and have stuff
Speaker 1: back at your accommodation. I remember we were smashing some
Speaker 1: cheeseboards after both of ours. That was the best part.
Speaker 1: I just can't believe, though, that this wedding is only
Speaker 1: three months away. Now. It's even more wild when you
Speaker 1: consider that we only found out about Tammy and Matt
Speaker 1: as a couple in September last year, so things have
Speaker 1: moved super quickly. Well, Tammy's followers are getting excited. One
Speaker 1: commented this is my royal wedding, to which Tammy did
Speaker 1: a crying face back, whilst others took it as an
Speaker 1: opportunity to take a dig. One commenter said it's like
Speaker 1: your twentieth wedding, and Tammy hit back, writing never been married.
Speaker 1: Actually I love that she takes a swipe in the
Speaker 1: comment section. Now it be pissed off. Yeah, you like,
Speaker 1: I haven't even got this far before further she's got now.
Speaker 1: A day after Tammy posted about the tasting, she shared
Speaker 1: that she was in hospital for a plant surgery and
Speaker 1: a lot of her followers so she shared a photo
Speaker 1: of her hospital bracelet and wrote, just had surgery. We'll
Speaker 1: be posting a YouTube video about it when I'm a
Speaker 1: bit more recovered now. Matt, being the doting fiance, came
Speaker 1: to pick her up from the hospital and he marked
Speaker 1: the occasion with a hospital selfie in the lift, and
Speaker 1: this led to more intrigue and interest about what Tammy
Speaker 1: had had done. Influences love taking photos at hospitals, Oh,
Speaker 1: because it must just pick their engagement up so much.
Speaker 1: It's kind of like those Facebook friends that will just
Speaker 1: check in at the hospital. Yeah, they won't actually say
Speaker 1: why they're there, and everyone be like, oh, Hannah, you're
Speaker 1: a Rita. You're all right, I'm the DM you. Well,
Speaker 1: it was a bit weird because instead of going home,
Speaker 1: they spent the night at a hotel and matt had
Speaker 1: left a couple of surprises to cheer Tammy up, so
Speaker 1: on her bedside table he left a bouquet of roses
Speaker 1: and some lollies and oreos and a handwritten note that
Speaker 1: said I love you always and forever, Matthew. It just
Speaker 1: cracked me up because the note was so sweet, but
Speaker 1: it looked like it had been done in pencil, and
Speaker 1: it was very childlike the writing. I think it's pretty
Speaker 1: cute that he did that. I know everyone's been talking
Speaker 1: about how Tammy Hembro is worth millions and millions of dollars,
Speaker 1: but if you look at it, he's got her some chocolates,
Speaker 1: He's got her some lollies. He's he's picking up the
Speaker 1: supermarket flowers like I've seen those flowers so like it's
Speaker 1: not like a bouquet from a flora, which is quite relatable.
Speaker 1: I read some article recently and it was talking about
Speaker 1: how Travis Kelsey had bought Taylor Swift. I think it
Speaker 1: was fifty eight thousand dollars worth of clothes after he
Speaker 1: left the eras tour. Yeah, he'd picked out all these
Speaker 1: options and it just sounded very unrelatable. But I would
Speaker 1: hate a man picking out my clothes for me. I
Speaker 1: know he's a bit of a fashionist, but that's I'd
Speaker 1: rather just here, here's a fifty eight thousand dollars gift
Speaker 1: out for clothes. Yeah, if you're dropping fifty eight thousand,
Speaker 1: you hope that you would actually like the clothes. Yeah. Well.
Speaker 1: On Saturday, Tammy finally revealed the reason for the surgery,
Speaker 1: and she explained on her tiktop that she had her
Speaker 1: breast implants removed and had new implants put in. So
Speaker 1: she said that her implants were now eight years o
Speaker 1: and she'd become quite unhappy with the way they looked.
Speaker 1: It's quite funny how she described it, because she said
Speaker 1: they looked more like cousins than twins because due to
Speaker 1: training her chest a lot, they started to move further
Speaker 1: and further apart, and her plastic surgeon advised her that
Speaker 1: she either needed a breast lift, but if she wanted
Speaker 1: to avoid that, she could just get bigger breast in plants.
Speaker 1: So she opted for the bigger breast in plants. You
Speaker 1: need to get them replaced every ten years, isn't it.
Speaker 1: So it's probably the smarter solution. Yeah. Well, she ended
Speaker 1: up showing what they looked like in a sports bra,
Speaker 1: and they do look considerably bigger than the previous implants.
Speaker 1: That being said, we saw them a few days after
Speaker 1: surgery when she was very swollen, so it's not really
Speaker 1: indicative of what they're going to look like long term.
Speaker 1: It's a big thing to get that kind of surgery
Speaker 1: three months out from your wedding. It right when Chris Jenna,
Speaker 1: just when I got a facelift before was it Kim's wedding.
Speaker 1: She decided she wanted to look her best. I can
Speaker 1: see why she's chosen to get them done before her wedding,
Speaker 1: because everyone pumps up wedding for the photos that you'll
Speaker 1: always remember, you'll always look back on. You want to
Speaker 1: look your best. You going to look the best you've
Speaker 1: ever looked, isn't that right? Yeah? Cazus who up there, guys,
Speaker 1: And I'm going to show you the kitchen. I'm so
Speaker 1: obsessed with him. Bali based influencer Talia Scanes has announced
Speaker 1: she's shutting down her fashion line Scans the label after
Speaker 1: just three years in business. Her decision comes off the
Speaker 1: back of four other ossie influencers pulling the pin on
Speaker 1: their self led brands, leading us to question if influencer
Speaker 1: brands are out of vogue. So I would you buy
Speaker 1: from an influencer brand? Look, it would really depend on
Speaker 1: who the influencer is and what the product is, because
Speaker 1: in the past I have been guilty of purchasing from
Speaker 1: influencer led brands, but nowadays I'd be somewhat embarrassed to
Speaker 1: be seen, particularly in an influencer brand's clothes, like to
Speaker 1: have a big ZEP across my back or so, I think,
Speaker 1: especially if the influencer brand has the influencers name it it,
Speaker 1: people are less likely to want to look like a
Speaker 1: fangirl or rep that brand. You don't really want to
Speaker 1: be a walking billboard for an influencer. I think you
Speaker 1: can also really tell the difference between influencers who are
Speaker 1: just flogging off drop shipped items or they've just slapped
Speaker 1: their name on a tracksuit, to those who have legitimately
Speaker 1: invested time and money into building a business and surrounding
Speaker 1: themselves with industry experts. And when it comes to the
Speaker 1: smaller scale influencers, it's often a one person show, and
Speaker 1: I think the quality of the product can be really
Speaker 1: average and you're just paying for someone's name to be
Speaker 1: attached to it. Well, there's so many brands that have
Speaker 1: popped out recently that are just hoodies or trackies and yeah,
Speaker 1: and people are over it. They don't want to buy that.
Speaker 1: You'd rather buy a good quality item that you actually
Speaker 1: know is being produced in perhaps an ethical factory, or
Speaker 1: it's good quality items, it's not just some ship piece
Speaker 1: of shit. Yeah, you want to actually know that you're
Speaker 1: investing in an item that has been designed properly, that
Speaker 1: it's in an ethical factory. Well. Yeah, And you've only
Speaker 1: got to look at the success of influencers like Sammy Robinson,
Speaker 1: Georgie Stevenson and Britney Saunders to see how influencers should
Speaker 1: set up a business because they have worked so much
Speaker 1: on the branding. These are hugely successful standalone business And
Speaker 1: the thing is they are really unicorns in this space.
Speaker 1: They are the top percenters who have been super successful
Speaker 1: with their brands. I mean, you look at Britney Saunders,
Speaker 1: whose store Fate is opening at sixth Store. There's Sammy Robinson,
Speaker 1: She's got one Mile, who's about to open its first store.
Speaker 1: Then we've got Georgie Stevenson, who has grown her supplements
Speaker 1: brand Naked Harvest into a twenty million dollar empire. However,
Speaker 1: in Australia, these influencers are anomalies. The tide really seems
Speaker 1: to be turning on influencer brands because this year we've
Speaker 1: seen Abby Chatfield, m Davies as She Binds, and Sophie
Speaker 1: Keasha all shut down their brands, and then this week
Speaker 1: we've seen Tarlia Skeines. I was surprised that it took
Speaker 1: this long for her to shut the brand down though,
Speaker 1: because yeah, I know that she had third Fix with
Speaker 1: her ex boyfriend Mitch, and you could tell that he
Speaker 1: was really the one that was passionate about it and
Speaker 1: that maybe Talia had just launched this business as a
Speaker 1: sort of I don't know, it was more of Mitch's idea. Yeah. Well,
Speaker 1: I watched the full seven minute video where she explained
Speaker 1: the reason for the closure and it was a real
Speaker 1: struggle to get through because it took her three minutes
Speaker 1: to reveal what the announcement actually was about. But breaking
Speaker 1: it down, the reason Talia has decided to shut down
Speaker 1: the label is because she says she has too much
Speaker 1: on her plate. Here's what she said, at this stage
Speaker 1: of my life, I want to be more said old.
Speaker 1: I want to be more relaxed and calm, and not
Speaker 1: yet but in a few years time and Jack and
Speaker 1: I will hopefully be welcoming some little babies into the world,
Speaker 1: and I don't want to feel like that when I
Speaker 1: had babies. Now. She's currently living in Bali with her
Speaker 1: boyfriend Jake Sijano, who's a big property developer over there,
Speaker 1: and they are building the biggest fuck off feller called
Speaker 1: Casasu and she's also planning on returning to Australia soon
Speaker 1: to start renovation a house that they've bought in Queensland.
Speaker 1: And she said that there's a bunch of other projects
Speaker 1: that she wants to work on that she's more passionate about,
Speaker 1: and they're involving interior design. So I predict that she
Speaker 1: would rather spend her time creating maybe YouTube content about
Speaker 1: the renovation, because there's so many successful renovation vlogs and
Speaker 1: YouTube series and I think that there's a real niche
Speaker 1: market for that. She would be fantastic because she actually
Speaker 1: has the budget to produce one of those. Wow homes.
Speaker 1: They just need to get a good videographer to film it,
Speaker 1: I think. But I think the reality more so is
Speaker 1: is anyone actually buying from Skins the label. I haven't
Speaker 1: seen any push on social media. I don't even really
Speaker 1: know what they sell is at bathes, they sell a
Speaker 1: bunch of bathers, tracksuits, skirts for around the pool. They're
Speaker 1: shutting it down because they probably have no money coming in.
Speaker 1: Maybe they have like one sale every six months and
Speaker 1: then they're like, oh fuck, we've got to go and
Speaker 1: post this out. Well, she actually has a team back
Speaker 1: in Australia who handles all of that, and she touched
Speaker 1: on the fact that she hasn't done many drops this
Speaker 1: year and she just doesn't have the desire to put
Speaker 1: her time into it, and Amy I do agree. I
Speaker 1: ultimately think it came down to a lack of demand
Speaker 1: because even though she didn't touch on the financial side
Speaker 1: of things, it would be so hard for her clothing
Speaker 1: brand to be seen and desired in this overly saturated market. Already,
Speaker 1: reading between the lines, she's also making enough money through
Speaker 1: the influence of work that she's doing that she doesn't
Speaker 1: even need to continue doing this label. I also think
Speaker 1: she's getting ready to start moving into the next stage
Speaker 1: of her life. She discussed how she wants to start
Speaker 1: thinking about having a family and she's trying to be
Speaker 1: realistic about what she invests her time in. It was
Speaker 1: interesting to read the comments section of the post where
Speaker 1: Talia announced the closure because ash Bines wrote, just did
Speaker 1: the same thing. More. People need to honor where they
Speaker 1: are right now, regardless of where they were six months ago.
Speaker 1: M Davies, who also closed down her line, wrote, good
Speaker 1: on you for putting yourself first, Darling. It's a tough decision.
Speaker 1: And Leilah Graham, who was a model in influencer and
Speaker 1: swimwear designer, wrote can relate to this so much, something
Speaker 1: that also isn't spoken enough about in biz. Proud of you.
Speaker 1: These comments are making me think even more so that
Speaker 1: we are seeing this downturn in influencer led brands and
Speaker 1: there is a lack of desire and want from the
Speaker 1: general public to support these brands and to wear these brands. Yeah,
Speaker 1: what I think it is is that most influencers, if
Speaker 1: they have a hugely engaged following, they could bring out
Speaker 1: a hoodie and maybe the first drop would sell out.
Speaker 1: But unless they actually put in the effort to grow
Speaker 1: the brand, it's not going to have any longevity. So wait, now,
Speaker 1: who is your celebrity crush? That's what I'm trying to think.
Speaker 1: There was mine? Oh Chris Emsworth? Come on now, I think,
Speaker 1: but my boyfriend kind of looks like Chris Elmsway to
Speaker 1: hear me, now, Sophie. In our subscriber episode on Friday,
Speaker 1: we took a look back at our twenty twenty four
Speaker 1: influencer predictions which we made at the start of the year,
Speaker 1: and so far we've done pretty well. Yeah. I was
Speaker 1: so surprised with how many predictions we got right and
Speaker 1: how many were also on the right track with because
Speaker 1: we've still got a couple of months yeah to tick
Speaker 1: them off. Yeah, we do. And one that we're still
Speaker 1: waiting on to come true is Jet Kenny proposing to
Speaker 1: Lily Brown. So you can imagine my surprise this morning
Speaker 1: when I saw a Daily Male headline which read wild
Speaker 1: reason Jet called off proposal to Lily. I haven't clicked
Speaker 1: on an article so quickly, so ball, they've done their job. Yeah. Firstly,
Speaker 1: when I saw the headline, I thought, Jet, please don't
Speaker 1: stuff up our predictions, like just get your shit together,
Speaker 1: just propose. But when I read a bit further, I
Speaker 1: realized the article wasn't all it appeared to be a way.
Speaker 1: So Lily and Jet are currently holidaying in Hawaii and
Speaker 1: they attempted to walk up the Stairway to Heaven, which
Speaker 1: is a popular trek which leads hikers up to the
Speaker 1: best view on the island. So Lily had had a
Speaker 1: pretty big night beforehand drinking, but she's still attempted to
Speaker 1: climb the stairs with Jet. It wasn't really a great idea,
Speaker 1: considering there are three thousand, nine hundred and twenty two
Speaker 1: steps to climb, so she took to her Instagram stories
Speaker 1: to tell her followers things hadn't gone quite to plan.
Speaker 1: So Lily revealed that she was so hungover that she
Speaker 1: began dry reaching and they had to call it quits
Speaker 1: halfway up, and by the time she got to the bottom,
Speaker 1: she spewed in her mouth and started crying out of
Speaker 1: frustration for quitting. So Lily wrote on her Instagram story.
Speaker 1: Just to make things worse, Jet decided to throw in
Speaker 1: what if I was going to propose at the top,
Speaker 1: and this comment was meant to lighten the mood. Lily continued,
Speaker 1: writing that she cried like an actual baby all the
Speaker 1: way back to the car, as she was a hungover
Speaker 1: loser who had given up and still was ringless. Do
Speaker 1: you think it was a dick move of him to
Speaker 1: make that joke. I think it's clear that weddings and
Speaker 1: proposals are definitely on the agenda for them, and that
Speaker 1: must be something that they're speaking about a lot. I
Speaker 1: think it was a lighthearted joke, and I mean, I
Speaker 1: personally wouldn't want to be proposed to after a long trek, No,
Speaker 1: I just you usually want to be looking your best.
Speaker 1: You don't want to be a sweaty mess. It's very
Speaker 1: reminiscent of when Kurt was going to propose to Sarah's
Speaker 1: day up on a mountain in Hawaii.
Speaker 2: Yeah.
Speaker 1: I wonder if it was the same trap. Yeah. Well,
Speaker 1: he ended up losing his bottle and not proposing, and
Speaker 1: she was pissed off because he ended up proposing just
Speaker 1: at their hotel on the balcony when she was in
Speaker 1: her pajamas feeling sick, and she's like, why do you
Speaker 1: do it on the bloody mountain? Well, I think that
Speaker 1: Jet is going to propose by the end of the year.
Speaker 1: I think we'll be able to tick off that prediction. Yeah,
Speaker 1: it'll be around Christmas time. That's when they got together.
Speaker 1: It's around the two year anniversary. I think that the
Speaker 1: ring is currently being made as we speak. Yeah, if
Speaker 1: you want to listen to our full episode on all
Speaker 1: of our Influencer twenty twenty four predictions, make sure you're
Speaker 1: an Outspoken Plus member. It costs US four ninety nine
Speaker 1: a month and you're able to go back and listen
Speaker 1: to all of our past episodes. There's about a year
Speaker 1: and a half's worth of content on there. I also
Speaker 1: have to share because I put up a question box
Speaker 1: asking people to send in their influence predictions for the
Speaker 1: end of the year, and there are some hilarious ones.
Speaker 1: I just didn't get to it over the weekend, but
Speaker 1: I will share those so you can go to our
Speaker 1: Instagram and check them out.
Speaker 2: Oh by far the most requested guest, former Love Island
Speaker 2: UK star turn TV host Olivia Atwood has opened up about.
Speaker 1: The moment she found out that her now husband Bradley
Speaker 1: Dak was cheating on her. Now, I want to point
Speaker 1: out that the couple are now happily married and the
Speaker 1: cheating took place when they first started dating. I was
Speaker 1: living for this interview because you are a massive Olivia
Speaker 1: Atwood fan. You really fought to have this segment in
Speaker 1: today's episode, Ida because it's so juicy. So, for those
Speaker 1: who don't know, Brad is a professional soccer player and
Speaker 1: he and Olivia got married in a very lavish wedding
Speaker 1: in June last year. So the couple have their own
Speaker 1: reality show called Olivia Meets Her Match, and Brad was
Speaker 1: the most highly requested guest on Olivia's new podcast, and
Speaker 1: this interview did not disappoint. So first off, Olivia and
Speaker 1: Brad discussed how they'd met out at a nightclub and
Speaker 1: she was so open and on her She was like,
Speaker 1: I didn't really rate you, like I didn't like what
Speaker 1: you were wearing. However, she went through a bit of
Speaker 1: a dry patch and she was showing photos to her
Speaker 1: mum of guys who had shown interest in her, and
Speaker 1: her mom was like, I'll give him a chance, like
Speaker 1: he's cute. So she gave him a chance and they
Speaker 1: began dating for a few months. But this is when
Speaker 1: alarm bell started ringing for Olivia because she received a
Speaker 1: few phone calls from his soccer player teammates. So Olivia
Speaker 1: said that the men had really stuck their necks on
Speaker 1: the line. As she since discovered, there is a religious
Speaker 1: liked pack that all soccer players have when it comes
Speaker 1: to keeping secrets for their teammates. So she said, the
Speaker 1: unspoken code in football is you deny until you die.
Speaker 1: This must have been pretty bad, though, this cheating, if
Speaker 1: they had to actually read their teammates' girlfriend. What did
Speaker 1: she say had happened? Well, the teammates rung up and
Speaker 1: said are you dating Brad? Because there had been no
Speaker 1: photos posted on either of their Instagram accounts, And she said, well, yeah,
Speaker 1: I and they said, well, from what we've heard, he's
Speaker 1: still dating his ex girlfriend. And she went to Brad
Speaker 1: and said, well, what's going on? And he just denied it.
Speaker 1: He denied and I denied. Now things escalated when Olivia
Speaker 1: received a phone call from a private number. Let's have
Speaker 1: a listen to what she said.
Speaker 2: I remember I was in Germany for the F one
Speaker 2: and I got a call off a block number.
Speaker 1: It was late at night, and I never answered block numbers.
Speaker 2: But you know something in your gut, it's just like
Speaker 2: I just learned off the bed and I was like Hello.
Speaker 2: This girl was like really upsets, like hello, and she
Speaker 2: was like who's this and she was like, it's Brad's girlfriend.
Speaker 1: I was like, oh, whoa again?
Speaker 2: Please bother And then we had a chat and basically, yeah,
Speaker 2: you had been seeing her as well as May.
Speaker 1: Yep, how do you feel about that? Obviously it's not
Speaker 1: very nice. This would have been so awkward for Brad
Speaker 1: to have to sit there and be part of telling
Speaker 1: this story. But we kind of have Brad to thank
Speaker 1: for Olivia being on Love Island because she was approached
Speaker 1: to be on the show whilst she was dating Brad,
Speaker 1: but she had turned down the opportunity. However, when she
Speaker 1: found out Brad was cheating on her, the first thing
Speaker 1: she did was ring back a producer and said, look,
Speaker 1: I would do anything to be on this later series
Speaker 1: of Love Island. And they were like, well, you've kind
Speaker 1: of messed us around. We don't know you bit of
Speaker 1: a loose cannon. They said, if you can fly out
Speaker 1: in ten days, we'll have you on the show. So
Speaker 1: Olivia told Brad never to speak to her again, and
Speaker 1: she kept it quiet that she was going to appear
Speaker 1: on Love Island until the day before she departed. So
Speaker 1: as soon as Brad found out, he was devastated and
Speaker 1: he came to a house to beg her not to go.
Speaker 1: Let's have a listen to what they said. You didn't
Speaker 1: want to go either.
Speaker 2: I felt like I loved you, but obviously I was
Speaker 2: ashamed of that, just represent on everything.
Speaker 1: That I understood why he was going, but you didn't
Speaker 1: want to go.
Speaker 2: Yeah, it was hot, but then once I got that
Speaker 2: ADHD thing so outside out of mind.
Speaker 1: So once I was in Spain, it was good. I
Speaker 1: was ready to heal. I find it so fascinating that
Speaker 1: they dated before Love Island and then they had that
Speaker 1: huge time apart and then ended up getting married. Well,
Speaker 1: it was such a fuck you for her to appear
Speaker 1: on the show because apparently Brad like one of his
Speaker 1: favorite shows is actually Love Ireland, and she asked him
Speaker 1: on the podcast, did you sit down and watch it?
Speaker 1: And he admitted that he watched the first episode, but
Speaker 1: then he was like, fuck this, I can't watch this.
Speaker 1: This is so awkward. But Olivia has said she really
Speaker 1: wants him to see the series because she still thinks
Speaker 1: it was one of the best Love Islands, which I
Speaker 1: have to agree, and she said Honestly, if you can
Speaker 1: get past seeing me on camera kissing other guys, I
Speaker 1: really think that you should commit the time and watch it. Well,
Speaker 1: how long was it until they got together after the show? Well,
Speaker 1: she ended up leaving the show with Chris Hughes and
Speaker 1: they came second, and then they had that follow up
Speaker 1: reality TV show. So that's the thing. I was thinking
Speaker 1: that she was with the one of the guys for
Speaker 1: a long time after No, they well, they had a
Speaker 1: reality show and it only lasted three episodes. I was
Speaker 1: meant to run for like eight episodes, and so she
Speaker 1: got back with Brad not that long after. Interesting. So
Speaker 1: this is the moral of the story. If someone cheats
Speaker 1: on you, go on a reality tea to piss them
Speaker 1: off and then you might have your happy ending after it. Well,
Speaker 1: that is all we have time for today. Thank you
Speaker 1: so much for listening to another episode of Outspoken. Make
Speaker 1: sure you go and follow us on TikTok and on
Speaker 1: Instagram at our Outspoken Underscore the Underscore podcast. We will
Speaker 1: be making those chocolate muffins this week. Oh I can't wait.
Speaker 1: I'm already hanging out for them. This episode was recorded
Speaker 1: on the traditional land of the Ghana people of the
Speaker 1: Adelaide Planes. We pay respect to elders past and present.
Speaker 1: And if you haven't already, please make sure you are
Speaker 1: subscribed to Outspoken because it means our episodes will drop
Speaker 1: right in your feed, you don't have to go looking.
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Speaker 1: There's been a few negative ones there. We'd love if
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Speaker 1: enjoy it, please leave us a rever And we want
Speaker 1: to point out that we have changed up our episode scheduling,
Speaker 1: so we're going to be bringing out our main show
Speaker 1: on Tuesday as always, but we're also now dropping on
Speaker 1: Thursday instead of Friday, and the subs episodes will now
Speaker 1: be on Friday instead.