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Speaker 1: Todd Sampson series Mirror Mirror is back tonight seven thirty

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Speaker 1: on Channel ten. This time it's Mirror Mirror. Are you well?

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Speaker 1: Todd is joining us now? Hello, Todd, Todd. I can't

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Speaker 1: even say, I mean, I couldn't even work out how

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Speaker 1: to say what this industry, the wellness industry is worth

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Speaker 1: when you look at it in numbers, But it's five

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Speaker 1: trillion in my really, Yes.

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Speaker 2: It's huge.

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Speaker 3: I mean it's a broad spectrum though. It covers everything

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Speaker 3: from you know, medical to you know, to health fitness.

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Speaker 2: To leeches, leach therapy.

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Speaker 1: We've certainly had their place in you know, but I

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Speaker 1: don't know about the way they're being used now. But

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Speaker 1: we'll get to that. What are what are some of

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Speaker 1: the most bizarre things people are offering under the guise

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Speaker 1: of wellness that you researched, Todd?

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Speaker 3: I was quite I mean it's endless.

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Speaker 4: You know.

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Speaker 3: We obviously looked at Mirandica's leech therapist. Yes, we look

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Speaker 3: at psychedelics.

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Speaker 1: A model stroke actress, almost not a medical practitioner, no.

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Speaker 3: I mean there's one of the things right that the

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Speaker 3: most influential health people in the world today are not doctors.

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Speaker 3: There Joe Rogan, Gwyinneth Paltrow, and Kim Kardashian. Yeah, yes,

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Speaker 3: I mean to put that in perspective, like Kim Kardashian,

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Speaker 3: who's distributing, you know, lots of health advice. She has

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Speaker 3: three hundred and sixty million followers in the World Health Organization.

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Speaker 3: That's twelve yeah.

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Speaker 1: Yeah, And her sister Coliny has one of these companies

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Speaker 1: as well that she's you know, putting out potions hocus pocus. Look,

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Speaker 1: I'm very curious about your dealings or non dealings with

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Speaker 1: Gwyneth Paltrow because I've I've personally never said Goop with

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Speaker 1: a straight face, but then I am a card carrying cynic.

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Speaker 1: But hundreds of thousands of people do put their faith

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Speaker 1: and money in her enterprise.

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Speaker 3: Told you, yeah, there's a two hundred and fifty million

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Speaker 3: people aren't writing a lot that I hate gwyneath Falter,

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Speaker 3: I don't.

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Speaker 2: I don't know you wanted to talk to that.

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Speaker 3: She didn't track her down because she has one of

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Speaker 3: the biggest wellness businesses in the world. Exactly by the way,

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Speaker 3: I know you've never heard time saying the name, but

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Speaker 3: the name is a marketing construct. So Gwyneth g and

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Speaker 3: p and she was told from a marketing expert that

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Speaker 3: if you use two o's like Google, that'll be better

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Speaker 3: from a marketing perspective. So that's where Goop came from.

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Speaker 3: The majority of what they pedal, it's not all, but

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Speaker 3: the majority of what they pedal is pseudo science, and

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Speaker 3: it aims primarily at women. And at the heart of

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Speaker 3: the wellness industry, unfortunately, is fear. That's the fear of dying,

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Speaker 3: fear of getting old. So this is this is how

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Speaker 3: they make money because fear and insecurity are profitable.

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Speaker 4: Yeah, you always going to have with those big numbers

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Speaker 4: of followers, you're going to have a fairal percentage and

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Speaker 4: working on percentages, who are going to go well, Gwyneth

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Speaker 4: said it or Kadashian said we going to go yeah,

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Speaker 4: And I.

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Speaker 3: Think it goes without saying, but it is worth vaginal

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Speaker 3: seeming and putting.

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Speaker 2: Rocks is not good rocks, rocks, jade eggs to a string.

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Speaker 3: Psychologists in the world have said.

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Speaker 2: No to this, oh dear.

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Speaker 1: And also there's there's that whole touch of the Joneses

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Speaker 1: and keeping up with them now too. That's another factor

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Speaker 1: I think that comes into all of this. At such

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Speaker 1: and such as doing it so I better do it

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Speaker 1: because otherwise my vagina won't be esteemed. You would think

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Speaker 1: that if she really was proud of what she was

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Speaker 1: putting out there, she would love to see it from

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Speaker 1: the rooftops and talk to you.

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Speaker 3: Well. I think she has been heavily criticized New York Times,

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Speaker 3: and again, I don't think it's all bad with her.

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Speaker 3: You know, I fluctuate between she is someone altruistic who

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Speaker 3: is desperately trying to help the world and bring things

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Speaker 3: to the good things to the world and improve wellness,

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Speaker 3: or she is a very clever, calculated, somewhat ruthless capitalist

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Speaker 3: advantage of an industry.

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Speaker 2: Quite a column be skate.

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Speaker 4: I told, is there much documentational stats on people who

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Speaker 4: have been you know, got injuries or damage from a

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Speaker 4: little some of these treatment from people who aren't medical professionals,

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Speaker 4: And I'd like to.

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Speaker 2: Be yes, there's plenty.

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Speaker 3: But who do you sue? Yeah, because most of them

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Speaker 3: are saying, well, I wasn't medical advice. I mean, how

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Speaker 3: many times have you heard with podcasters going I'm not

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Speaker 3: a doctor although they play one on the sea?

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Speaker 2: Yeah?

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Speaker 3: Yeah, so no, No, there's so many disclaimers going around

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Speaker 3: I mean, there's a very sad scene in the film

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Speaker 3: in the first episode of this person who's treating terminal

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Speaker 3: cancer with beasting therapy, which again I'm not blaming with it,

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Speaker 3: but it is something Gwinne popularized when she said that

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Speaker 3: she had used beastings to cure a shoulder injury and

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Speaker 3: it cured it completely. And now, in fairness, bees are bees,

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Speaker 3: and Australia's leading the world in b therapy study in

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Speaker 3: Perth that has cured cancer breast cancer in a Petriot dish.

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Speaker 3: Cancer has never been cured in a human, but it's

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Speaker 3: been cured thousands of times in a Petri dish. And

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Speaker 3: so what happens is with a little bit of information,

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Speaker 3: influencers make a big thing out of it, and then

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Speaker 3: of course, if you're desperate, you'll try anything. And if

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Speaker 3: it's if it's endorsed, even indirectly by someone famous, it

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Speaker 3: gives you even more credence.

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Speaker 1: I'm totally all for the research of the power of bees,

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Speaker 1: But how did your leech facial.

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Speaker 3: Go I just posted yesterday, I posted the day after

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Speaker 3: and it looks like a gunshot. Crazy about that is?

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Speaker 3: I bled for the week, but the day after my

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Speaker 3: leech therapy. I flew to do ayahuasca in Oregon. Psychedelic right,

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Speaker 3: don't look at yourself thera? Then yeah, exactly, exactly, Yeah,

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Speaker 3: did ayahuasca is so Psychedelics is one of the most

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Speaker 3: promising areas of wellness. Australia is the first country in

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Speaker 3: the world to legalize the use of psychedelics for psychiatric

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Speaker 3: use and and the research is just catching up now.

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Speaker 3: But my worry, as we demonstrating the film, is that

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Speaker 3: practice is getting ahead of research and we and it's unregulated.

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Speaker 3: And the one I did.

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Speaker 4: Was wild Wildwife sometimes talked you about looking the mirror

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Speaker 4: or just wings and round about.

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Speaker 2: What am I doing to my body and mind? Todd.

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Speaker 2: These films that guys, well.

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Speaker 3: It's better, it's better me than you.

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Speaker 2: Thank you for your service.

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Speaker 1: For the leech facial yes, or the cuppying. That's another

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Speaker 1: one that does my head in I've seen actually that's

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Speaker 1: been in the news a bit again lately. It's uh, Todd,

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Speaker 1: What should people keep in mind when they because know,

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Speaker 1: as you said, no one's saying that, you know, there's

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Speaker 1: not some great stuff to have a go out, But

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Speaker 1: what should people keep in mind?

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Speaker 3: Well, the film is litterate experts, so we we we

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Speaker 3: always mirror, mirror, are always you know all three series.

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Speaker 3: First one was on cosmeic surgery on the internet, just

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Speaker 3: on on wellness. We use the experts to anchor it

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Speaker 3: and bring us ideas. And it'd be fair to say

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Speaker 3: the advice that they give for wellness it's hard to

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Speaker 3: profit from, which is try to sleep eight hours being

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Speaker 3: your bed trade hours. Yeah, if you can eat a

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Speaker 3: lot less than you're currently eating and try to cut

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Speaker 3: down on red meat, walk twenty minutes a day and

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Speaker 3: have friends.

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Speaker 2: Still too boring. So the same old, same old, pretty much.

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Speaker 3: Yeah, the same old works, but you just don't make

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Speaker 3: as much money from it.

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Speaker 4: Yeah, you're getting people to sleep, it's less time for

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Speaker 4: them to look at your post.

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Speaker 1: I guess it's like dieting, isn't it Taking less than

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Speaker 1: you put out? Is just too boring ad explanations, Well.

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Speaker 3: We cover it. We cover detoxing. Sods wouldn't see us.

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Speaker 3: We went to Gwen's one of her favorite detox retreats,

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Speaker 3: and that story around because detoxing, beyond the specific medical

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Speaker 3: use often around drug addiction, is a marketing concept. It's

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Speaker 3: often just die culture veiled really and so you're you're

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Speaker 3: seeing the film when we cover detox, it's it's dangerous

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Speaker 3: because for a lot of people, you're dealing with people

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Speaker 3: that have trauma already and then you add on the

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Speaker 3: time of the detox and it's not a great cocktail.

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Speaker 1: Yes, yesterday I nearly fell off my chair when I

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Speaker 1: noticed on the news they had they were interviewing an

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Speaker 1: influencer or what is it, you know, someone off TikTok

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Speaker 1: saying how this hot new trend to put your face

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Speaker 1: in iced water will make your skin. I thought, like,

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Speaker 1: you know, that's been happening since I don't know where

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Speaker 1: it was all.

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Speaker 2: Joan Crawford was famous for it.

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Speaker 1: It's not exactly a hot new trend to wash your

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Speaker 1: face in cold water to tighten. No, that was and

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Speaker 1: that's the leeches. Things served a very valid purpose, didn't

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Speaker 1: it when they use them to you know, for blood letty, Yeah,

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Speaker 1: for surgery and healing.

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Speaker 3: I think what we're seeing now is the snake all

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Speaker 3: salesman of the past, which are you know, these to

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Speaker 3: traveling snake all salesmans to show up in the village

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Speaker 3: and then tell their potions and where the problem is

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Speaker 3: now those snake. All salesmen have been replaced by influencers,

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Speaker 3: and those influencers are around are doing it for twenty

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Speaker 3: four hours a day online.

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Speaker 4: Yeah that's That's a lot more for a bottle of

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Speaker 4: Doctor Good these days, isn't it.

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Speaker 3: Wow.

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Speaker 1: All right, well, fantastic stuff. We look forward to this tonight,

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Speaker 1: seven point thirty on ten. Don't stop, Todd, Thank you

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Speaker 1: very much, Thank you,