1 00:00:00,440 --> 00:00:02,760 Speaker 1: We know that we've seen the many tourists in the 2 00:00:02,800 --> 00:00:06,120 Speaker 1: Northern territory. You know, we've still seen plenty of tourists 3 00:00:06,120 --> 00:00:08,760 Speaker 1: in the Northern Territory over recent months. But data from 4 00:00:08,760 --> 00:00:12,560 Speaker 1: Tourism Research Australia has been released and the National Visitor 5 00:00:12,680 --> 00:00:15,319 Speaker 1: Survey results for the twelve months leading up to June 6 00:00:15,360 --> 00:00:19,000 Speaker 1: have shown that overnight stays in key outback regions have 7 00:00:19,200 --> 00:00:20,480 Speaker 1: fallen dramatically. 8 00:00:21,239 --> 00:00:23,000 Speaker 2: Joining me in this studio this morning. 9 00:00:22,920 --> 00:00:25,480 Speaker 1: To talk about this, but also to talk more about 10 00:00:25,560 --> 00:00:28,040 Speaker 1: how those tourism vouchers are going and how things are 11 00:00:28,040 --> 00:00:30,800 Speaker 1: going more generally in the top end. It is Tourism 12 00:00:30,920 --> 00:00:33,800 Speaker 1: top Ends general manager. Let me make sure I've got 13 00:00:33,800 --> 00:00:34,640 Speaker 1: that microphone on. 14 00:00:34,920 --> 00:00:36,480 Speaker 2: Sam Bennett, good morning. 15 00:00:36,200 --> 00:00:37,640 Speaker 3: To you, min In Katie. 16 00:00:37,720 --> 00:00:39,720 Speaker 2: Lovely to have you in the studio. Thanks so much 17 00:00:39,720 --> 00:00:40,919 Speaker 2: for your time. Thank you. 18 00:00:41,159 --> 00:00:44,920 Speaker 1: Now, looking at these these numbers that have just come out, 19 00:00:45,040 --> 00:00:47,680 Speaker 1: it's saying that the number of overnight stays in Darwin 20 00:00:48,760 --> 00:00:52,560 Speaker 1: have have dropped by two hundred and thirty one thousand nights. 21 00:00:53,159 --> 00:00:55,680 Speaker 2: How are things going from your perspective. 22 00:00:56,640 --> 00:01:00,000 Speaker 4: Look, the tourism industry is doing a little bit tough, 23 00:01:00,040 --> 00:01:03,320 Speaker 4: farther than it has more than we anticipated or expected, 24 00:01:03,840 --> 00:01:06,840 Speaker 4: but there's lots of factors about that. So it is 25 00:01:07,000 --> 00:01:12,240 Speaker 4: very much around cost of living. You know, budgets in 26 00:01:12,319 --> 00:01:16,000 Speaker 4: households are decreasing. There's a lot less. 27 00:01:15,880 --> 00:01:17,640 Speaker 3: Disposable income and set. 28 00:01:17,720 --> 00:01:21,040 Speaker 4: Therefore people stop doing things and focus more on paying 29 00:01:21,040 --> 00:01:25,520 Speaker 4: their rent and their electricity and their grocery bills. When 30 00:01:25,560 --> 00:01:28,280 Speaker 4: they are traveling. They are traveling, but they are staying 31 00:01:28,319 --> 00:01:33,360 Speaker 4: for shorter periods, and we do. We are seeing the 32 00:01:33,400 --> 00:01:35,759 Speaker 4: same amount of people through our door in the visit 33 00:01:35,800 --> 00:01:39,360 Speaker 4: of Information Center, but they are spending. They are spending 34 00:01:39,360 --> 00:01:42,800 Speaker 4: the same amount of money. It's costing more to do things. 35 00:01:43,040 --> 00:01:46,240 Speaker 4: It's the cost of doing business that's impacting those two 36 00:01:46,760 --> 00:01:50,840 Speaker 4: coming together right now. We're paying more for our rents 37 00:01:50,840 --> 00:01:55,400 Speaker 4: in our businesses, especially in the CBD area. We're paying 38 00:01:55,440 --> 00:01:58,760 Speaker 4: more for our insurance by far if we can get 39 00:01:58,840 --> 00:02:02,400 Speaker 4: insured at all in the North part of Australia, and 40 00:02:02,720 --> 00:02:06,760 Speaker 4: we're also we've got we're paying more in wages. People 41 00:02:06,960 --> 00:02:08,839 Speaker 4: only want to work thirty eight hour weeks. I don't 42 00:02:08,840 --> 00:02:11,720 Speaker 4: want to work a forty five hour week anymore. So 43 00:02:11,760 --> 00:02:14,320 Speaker 4: there's lots of things that are contributing to this, but 44 00:02:14,360 --> 00:02:17,040 Speaker 4: it is mostly around that cost of living pressure, and 45 00:02:17,080 --> 00:02:18,880 Speaker 4: you think it like when you talk cost of living, 46 00:02:18,919 --> 00:02:21,000 Speaker 4: you often talk about like your groceries, you know, the 47 00:02:21,000 --> 00:02:23,280 Speaker 4: cost of petrol, you've rent all that kind of thing. 48 00:02:23,320 --> 00:02:26,080 Speaker 4: But then you know the services that you're going to 49 00:02:26,440 --> 00:02:29,079 Speaker 4: that you ordinarily might have paid fifty bucks for, you're 50 00:02:29,080 --> 00:02:32,800 Speaker 4: now paying you know, a substantial amount more in some cases. 51 00:02:33,080 --> 00:02:35,440 Speaker 4: And you can understand why because for a lot of 52 00:02:35,480 --> 00:02:37,520 Speaker 4: those businesses, the cost of being. 53 00:02:37,360 --> 00:02:40,760 Speaker 1: Able to operate is increasing for various different reasons. 54 00:02:40,800 --> 00:02:42,720 Speaker 2: So the onflow is enormous. 55 00:02:43,040 --> 00:02:44,360 Speaker 3: Yeah, that's exactly right. 56 00:02:44,520 --> 00:02:47,280 Speaker 4: So where we used to see them stay for five days, 57 00:02:47,320 --> 00:02:50,359 Speaker 4: we're seeing them stay for three days. They're not adding 58 00:02:50,400 --> 00:02:53,080 Speaker 4: on to their business travelers much. They're coming doing what 59 00:02:53,120 --> 00:02:57,760 Speaker 4: they need to do, and they're going. There is also 60 00:02:59,000 --> 00:03:02,280 Speaker 4: a decrease in the amount of product being booked because 61 00:03:02,280 --> 00:03:05,560 Speaker 4: it's costing more to book it. So rather than doing 62 00:03:05,639 --> 00:03:10,239 Speaker 4: all three attractions in the city, crosaus Cove are fds. 63 00:03:10,280 --> 00:03:13,720 Speaker 4: You know, they'll do one or they'll do two, but 64 00:03:13,760 --> 00:03:17,000 Speaker 4: they won't do three because it's costing. They've got budgets, 65 00:03:17,720 --> 00:03:20,680 Speaker 4: and so we can see that reflecting in the in 66 00:03:20,720 --> 00:03:25,160 Speaker 4: the we can see that happening for our visitation in 67 00:03:25,240 --> 00:03:29,040 Speaker 4: certain areas. I think the biggest affected is our overland 68 00:03:29,080 --> 00:03:32,440 Speaker 4: travel stuff, which is our tour guides in a mini 69 00:03:32,480 --> 00:03:37,680 Speaker 4: bars or a single vehicle going into Litchfield, really competitive space. 70 00:03:37,840 --> 00:03:39,520 Speaker 3: There's a lot of operators there. 71 00:03:40,640 --> 00:03:44,920 Speaker 4: It's price price sensitive, and there's less people doing that 72 00:03:45,000 --> 00:03:47,200 Speaker 4: because that depends on the fly and market. 73 00:03:47,840 --> 00:03:50,000 Speaker 3: The self drive will drive themselves to Litchfield. 74 00:03:50,160 --> 00:03:53,040 Speaker 1: Yeah. So I mean even on the weekend I was 75 00:03:53,360 --> 00:03:54,840 Speaker 1: you know, I was down at the wharf with the kids. 76 00:03:54,880 --> 00:03:57,360 Speaker 1: They were having a fish. There was an enormous amount 77 00:03:57,400 --> 00:03:59,720 Speaker 1: of people around. There was lots it appeared as though 78 00:03:59,720 --> 00:04:01,760 Speaker 1: there was lots of tourists. You know, there's plenty of people. 79 00:04:02,120 --> 00:04:03,360 Speaker 2: Yeah, that's exactly right. 80 00:04:03,400 --> 00:04:06,080 Speaker 1: So I do wonder what kind of impact do some 81 00:04:06,160 --> 00:04:09,640 Speaker 1: of those different events and attractions that we have in 82 00:04:09,760 --> 00:04:12,920 Speaker 1: dah And at different times have in terms of our 83 00:04:13,040 --> 00:04:15,960 Speaker 1: tourism visitation. You know, things like Base in the Grass, 84 00:04:16,279 --> 00:04:18,880 Speaker 1: things like those, you know, some of those big events 85 00:04:18,920 --> 00:04:21,200 Speaker 1: that we have here in that event tourism, Does it 86 00:04:21,279 --> 00:04:22,320 Speaker 1: have a positive impact. 87 00:04:22,600 --> 00:04:25,040 Speaker 3: Absolutely? They underpin our industry. 88 00:04:25,240 --> 00:04:29,240 Speaker 4: Now what people will visit for, That's why they'll choose 89 00:04:29,279 --> 00:04:33,919 Speaker 4: this destination. It's an expensive destination from many factors, but 90 00:04:34,000 --> 00:04:37,360 Speaker 4: they'll choose it to do a special event and then 91 00:04:37,360 --> 00:04:40,680 Speaker 4: they'll stay and spend money, so they really dopin all 92 00:04:40,720 --> 00:04:44,000 Speaker 4: of tourism and it's very important that we continue to 93 00:04:44,120 --> 00:04:47,880 Speaker 4: have those events because that's why they'll come rather than 94 00:04:47,880 --> 00:04:49,120 Speaker 4: going to Bali or Fiji. 95 00:04:49,480 --> 00:04:52,039 Speaker 1: So we spoke about, you know, that cost of living. 96 00:04:52,120 --> 00:04:54,200 Speaker 1: One area that we see the cost of living so 97 00:04:54,640 --> 00:04:56,880 Speaker 1: bloody high, and I know it's for a lot of 98 00:04:56,920 --> 00:04:58,480 Speaker 1: us it is a bit of a luxury, but it's 99 00:04:58,520 --> 00:05:01,640 Speaker 1: the cost of flights. Does that have a big impact 100 00:05:01,640 --> 00:05:03,640 Speaker 1: as well in terms of our visitation numbers? 101 00:05:04,279 --> 00:05:08,279 Speaker 4: Absolutely yes, And there's a number of factors why the 102 00:05:08,360 --> 00:05:11,520 Speaker 4: cost of flights are so high. But we we work 103 00:05:11,520 --> 00:05:14,599 Speaker 4: really closely with Far North Queensland and also Wa and 104 00:05:14,640 --> 00:05:20,039 Speaker 4: the Kimberleese and these o regional areas, and so cost 105 00:05:20,080 --> 00:05:23,479 Speaker 4: of flights to here are very expensive. There's lack of 106 00:05:24,640 --> 00:05:27,960 Speaker 4: capacity or the capacity that's available is in the middle 107 00:05:27,960 --> 00:05:29,360 Speaker 4: of the night, and people don't want to fly that 108 00:05:29,400 --> 00:05:30,360 Speaker 4: when they're on holidays. 109 00:05:30,400 --> 00:05:32,359 Speaker 1: Well, especially if you've got little kids too, which I 110 00:05:32,400 --> 00:05:34,320 Speaker 1: know a lot of people do. It becomes like it's 111 00:05:34,360 --> 00:05:36,440 Speaker 1: almost a bit of an impediment trying to you know, 112 00:05:36,560 --> 00:05:38,640 Speaker 1: catch a flight at one in the morning and you're thinking, 113 00:05:38,640 --> 00:05:40,159 Speaker 1: oh god, how am I going to wake up with 114 00:05:40,600 --> 00:05:42,839 Speaker 1: a child that's been winging and crying all night? 115 00:05:43,200 --> 00:05:43,760 Speaker 3: Absolutely. 116 00:05:43,880 --> 00:05:45,719 Speaker 4: I think the other thing is is then they also 117 00:05:45,800 --> 00:05:49,279 Speaker 4: have to include an extra day's accommodation and all of 118 00:05:49,279 --> 00:05:51,359 Speaker 4: those sort of things, because where are they going to 119 00:05:51,360 --> 00:05:54,600 Speaker 4: go at two o'clock in the morning. So yeah, those 120 00:05:55,040 --> 00:05:57,960 Speaker 4: you know, the cost of flights is hurting all of 121 00:05:58,040 --> 00:06:00,440 Speaker 4: Northern Australia, but particularly Yep. 122 00:06:01,000 --> 00:06:04,480 Speaker 1: Now are there different locations that have still been really 123 00:06:04,600 --> 00:06:05,440 Speaker 1: quite popular. 124 00:06:06,880 --> 00:06:09,160 Speaker 3: Yeah, Look, I think Leachfield is really popular. 125 00:06:09,440 --> 00:06:11,240 Speaker 4: I mean we are the gateway to some of the 126 00:06:11,279 --> 00:06:16,680 Speaker 4: great national and territory parks. Catherine is doing okay, you 127 00:06:16,720 --> 00:06:20,200 Speaker 4: know some of those nit Maluk particularly is doing really well. 128 00:06:20,200 --> 00:06:21,279 Speaker 3: It's a great product. 129 00:06:21,360 --> 00:06:25,480 Speaker 4: They're developing more walking trails there. 130 00:06:25,520 --> 00:06:26,560 Speaker 3: You know, they've got more. 131 00:06:26,440 --> 00:06:30,159 Speaker 4: Crews boats on the Gorge, so they're doing really well. 132 00:06:30,240 --> 00:06:35,640 Speaker 4: It's around those other areas that there's a bit of 133 00:06:35,680 --> 00:06:39,080 Speaker 4: a drawback. So you know, where they used to, like 134 00:06:39,120 --> 00:06:41,240 Speaker 4: I said, where they would stay three nights, they might 135 00:06:41,320 --> 00:06:44,880 Speaker 4: only do it in two yep, and there's less people 136 00:06:45,040 --> 00:06:48,560 Speaker 4: doing it touring. It's more of the drive market, and 137 00:06:49,040 --> 00:06:52,279 Speaker 4: you know people are retiring older, so the gray nomad 138 00:06:52,320 --> 00:06:54,680 Speaker 4: there's a bit of a lag there in that as well. 139 00:06:55,000 --> 00:06:57,359 Speaker 1: What about those vouchers, how are they going, you know, 140 00:06:57,520 --> 00:06:59,320 Speaker 1: to try and get us moving around and try and 141 00:06:59,320 --> 00:07:01,120 Speaker 1: get us going to do different places. Yeah. 142 00:07:01,440 --> 00:07:06,240 Speaker 4: Look, that's a fantastic way to incentivize locals to get 143 00:07:06,240 --> 00:07:09,200 Speaker 4: out and explore their backyard because it's expensive to fly here, 144 00:07:09,200 --> 00:07:12,720 Speaker 4: but it's also expensive to fly out, so it would 145 00:07:12,760 --> 00:07:17,120 Speaker 4: be really great. We're working really closely with hospitality. We're 146 00:07:17,120 --> 00:07:20,520 Speaker 4: trying to find products and package people together to do 147 00:07:20,560 --> 00:07:22,160 Speaker 4: what Territorians really want to do. 148 00:07:22,520 --> 00:07:22,760 Speaker 3: Yeah. 149 00:07:22,840 --> 00:07:27,360 Speaker 4: So yeah, we're really excited at the opportunity. Travel date 150 00:07:27,520 --> 00:07:31,120 Speaker 4: is it's open for booking now, but travel dates are 151 00:07:31,200 --> 00:07:33,520 Speaker 4: first of January to the thirty first of March. 152 00:07:34,720 --> 00:07:35,600 Speaker 3: That's because we know. 153 00:07:35,640 --> 00:07:39,560 Speaker 4: People are already doing things earlier in this like in 154 00:07:39,560 --> 00:07:42,360 Speaker 4: this part of the season in December, and we want 155 00:07:42,360 --> 00:07:45,000 Speaker 4: it to actually be a benefit for territorians. But it 156 00:07:45,040 --> 00:07:47,320 Speaker 4: does include a big chunk of those school holidays. 157 00:07:47,400 --> 00:07:47,760 Speaker 3: Yeah. 158 00:07:47,960 --> 00:07:50,080 Speaker 1: And so with have you with those vouchers, have you 159 00:07:50,160 --> 00:07:51,560 Speaker 1: seen an increase in bookings? 160 00:07:51,680 --> 00:07:57,280 Speaker 4: Absolutely yeap, especially around accommodation regional accommodation dundee yep, going 161 00:07:57,320 --> 00:07:58,000 Speaker 4: on well. 162 00:07:58,360 --> 00:08:01,080 Speaker 1: Yea, you know, even over the cru period, I was like, oh, 163 00:08:01,120 --> 00:08:03,760 Speaker 1: that's a good place to go. Absolutely, it is a 164 00:08:03,760 --> 00:08:05,800 Speaker 1: good spot to head out to and you know, and 165 00:08:05,880 --> 00:08:08,280 Speaker 1: hopefully get things moving for them out there as well. 166 00:08:08,560 --> 00:08:11,840 Speaker 1: Somebody is good when locals are visiting those local locations. 167 00:08:12,440 --> 00:08:14,600 Speaker 1: Now in terms of I mean when you look at 168 00:08:14,600 --> 00:08:17,480 Speaker 1: those numbers, for example, that you know that have been 169 00:08:17,520 --> 00:08:21,840 Speaker 1: released from Tourism Research Australia, do you use those much, 170 00:08:22,080 --> 00:08:24,880 Speaker 1: you know, for long term planning or to look at 171 00:08:25,120 --> 00:08:27,800 Speaker 1: how you might try to get things moving in different areas. 172 00:08:27,840 --> 00:08:30,560 Speaker 2: I guess we all know what the issues are. We 173 00:08:30,640 --> 00:08:31,120 Speaker 2: know that. 174 00:08:31,240 --> 00:08:33,720 Speaker 1: You know, over recent years we've had issues with crime 175 00:08:33,760 --> 00:08:34,480 Speaker 1: and continue to. 176 00:08:34,800 --> 00:08:36,640 Speaker 2: We know the cost of living is really high. 177 00:08:36,720 --> 00:08:40,079 Speaker 1: We know those flight bookings are difficult to make sometimes 178 00:08:40,080 --> 00:08:43,240 Speaker 1: for different reasons including cost. But do you use those 179 00:08:43,320 --> 00:08:45,720 Speaker 1: numbers in any way to sort of modify how you 180 00:08:45,800 --> 00:08:47,760 Speaker 1: might do things down the track or do you all 181 00:08:47,840 --> 00:08:49,000 Speaker 1: look at the local data that. 182 00:08:49,000 --> 00:08:50,440 Speaker 2: You get each and every day. 183 00:08:50,920 --> 00:08:54,000 Speaker 4: I think from tourism top ends space we mostly look 184 00:08:54,040 --> 00:08:56,560 Speaker 4: at the Northern Territory and what that data looks like 185 00:08:56,679 --> 00:08:59,240 Speaker 4: for us because that tells our story, yep, But the 186 00:08:59,320 --> 00:09:04,400 Speaker 4: tourism story, the research Australia story, tells a broader story. 187 00:09:04,440 --> 00:09:06,960 Speaker 3: And what it tells us is that's actually happening everywhere, 188 00:09:07,080 --> 00:09:08,000 Speaker 3: it's not just here. 189 00:09:08,520 --> 00:09:10,280 Speaker 4: So it kind of gives us a bit of a 190 00:09:10,320 --> 00:09:14,560 Speaker 4: guide as to you know, it does help with marketing 191 00:09:14,600 --> 00:09:17,880 Speaker 4: strategies and things like that, where's our target markets? 192 00:09:18,840 --> 00:09:20,520 Speaker 3: You know, if they don't know about us, how are 193 00:09:20,520 --> 00:09:21,400 Speaker 3: they going to visit us? 194 00:09:21,480 --> 00:09:24,679 Speaker 4: So yeah, it does guide us to some degree, but 195 00:09:24,720 --> 00:09:26,000 Speaker 4: it also gives us. 196 00:09:26,160 --> 00:09:28,280 Speaker 3: Some comfort to know that we're not in this alone. 197 00:09:28,360 --> 00:09:30,880 Speaker 3: It's all of Australia. In fact, it's all of the world. 198 00:09:31,120 --> 00:09:34,240 Speaker 1: Yeah. Yeah, it's tough when that cost of living goes up. 199 00:09:34,280 --> 00:09:36,440 Speaker 1: I guess people do have to make some tougher decisions 200 00:09:36,440 --> 00:09:38,679 Speaker 1: about where they travel or what they decide to do, 201 00:09:38,720 --> 00:09:39,720 Speaker 1: and for what reasons. 202 00:09:40,080 --> 00:09:41,079 Speaker 3: That's exactly right. 203 00:09:41,160 --> 00:09:43,559 Speaker 4: Yeah, The very first thing that happens in a cost 204 00:09:43,559 --> 00:09:48,760 Speaker 4: of living pressure is that consumer facing thing is the retail, 205 00:09:49,120 --> 00:09:52,120 Speaker 4: the hospitality and the tourism. They're the first things that 206 00:09:52,160 --> 00:09:55,640 Speaker 4: people need to drop, you know, and. 207 00:09:55,800 --> 00:09:57,679 Speaker 1: It's a shame because it's all the stuff we want 208 00:09:57,720 --> 00:10:02,160 Speaker 1: to do, right exactly, Well, Sam Bennett tourism top ends. 209 00:10:02,200 --> 00:10:04,600 Speaker 2: General manager, lovely to speak with you this morning. Thank 210 00:10:04,640 --> 00:10:05,640 Speaker 2: you so much for your time. 211 00:10:05,800 --> 00:10:06,400 Speaker 3: Thanks Katie,