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Speaker 1: So I was seeing the results for myself and which

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Speaker 1: was incredible. And then from there, I guess you know,

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Speaker 1: once we launched, Yeah, it just went a bit crazy

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Speaker 1: after that.

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Speaker 2: Finally, make hello and welcome back to the Rise and

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Speaker 2: Conquer Podcasts. This podcast is for women who want to

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Speaker 2: take control of their lives, gain the confidence to live unapologetically,

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Speaker 2: and who are ready to turn their dream life into

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Speaker 2: their reality. I'm your host, Georgie Stimpson, former lawyer, entrepreneur

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Speaker 2: and personal development junkie. Now I know you guys love

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Speaker 2: your biz chat. So today's guest is going to give

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Speaker 2: us an amazing insight into her start up business journey

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Speaker 2: that has blown up over social media in the form

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Speaker 2: of the color Yellow. Today, I'm joined by Priscilla Hajin Toni,

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Speaker 2: who's the founder of bangan Body. At only age twenty six,

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Speaker 2: Priscilla has made ways within the beauty industry. If you

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Speaker 2: haven't heard of what Bang and Bodies Yellow Tubes of

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Speaker 2: Goodness are. They are incredible products formulated with high quality, natural,

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Speaker 2: vegan and cruelty free Australian source ingredients. Priscilla is so

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Speaker 2: passionate about simplifying people's beauty routines with natural ingredients but

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Speaker 2: seeing amazing results. In today's chat, we get down to

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Speaker 2: how Priscilla marketed her product. We also get an insight

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Speaker 2: into how she built her social media presence three months

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Speaker 2: before launching her product, and loads more marketing tips. I

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Speaker 2: absolutely love how humble and determined Priscilla is, and I

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Speaker 2: just know you're going to get so much out of

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Speaker 2: this chat. Also makes you wait to the end because

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Speaker 2: Priscilla is kind enough to give the Rise and Conquer

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Speaker 2: community a sneak key discount to Bang and Body. I

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Speaker 2: have tried these products myself, guys and all. They are

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Speaker 2: so good, and I absolutely love the two in one

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Speaker 2: that she has going on. So so good. All right,

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Speaker 2: let's get straight into the chat.

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Speaker 1: Priscilla, welcome to the show. Thank you so much for

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Speaker 1: having me. It's such a pleasure to speak with you. Yeah,

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Speaker 1: right back at you.

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Speaker 2: So people get into all the good questions. Something I

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Speaker 2: am asking my guests in season three is what practice,

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Speaker 2: let's say, a non negotiable practice you have in your

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Speaker 2: daily routine that really helps you step into your power.

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Speaker 1: Oh good question. I really try to not pick up

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Speaker 1: my phone as soon as my alarm goes off as

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Speaker 1: hard as that is for me. I guess technology is

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Speaker 1: the way that I run my business, the way we'll

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Speaker 1: run our lives. And it was a very bad habit

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Speaker 1: of mine that I would literally wake up to my

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Speaker 1: alarm on my phone and then pick up my phone

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Speaker 1: and start you know, diving into Instagram or start you know,

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Speaker 1: diving into technology emails. And I just felt, you know,

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Speaker 1: that was something that you know, it's you obviously go

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Speaker 1: to bed with technology, you wake up with technology. So

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Speaker 1: I was just like, no, I need to put these

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Speaker 1: rules in place that I give myself at least in

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Speaker 1: fifteen minutes to wake up, you know, grab a shower,

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Speaker 1: get ready, and then look at my phone. And that's

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Speaker 1: been really helpful, and I guess giving me some me

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Speaker 1: time back and then being able to really kick out

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Speaker 1: the day with a fresh mind. Ah, I love that

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Speaker 1: so much.

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Speaker 2: It's really it's interesting you say that because I recently

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Speaker 2: just got back from it was just two nights retreat.

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Speaker 2: But in the retreat, it's like no phone z owned

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Speaker 2: and they don't have reception. So I spent like two

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Speaker 2: nights away from my phone, did not even touch it,

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Speaker 2: and just the peace and calm and ground groundingness I

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Speaker 2: felt from that wasn't saying. And then I had this

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Speaker 2: conversation with my husband and I was like, I think, yeah,

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Speaker 2: like just even like late at night and in the

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Speaker 2: early mornings, I'm on my phone way too much.

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Speaker 1: So I love that answer. That's amazing. I would love

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Speaker 1: to take a day or two away from my phone.

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Speaker 1: It would be blissful. I just feel like it is

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Speaker 1: very calming, and it really kind of just brings you

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Speaker 1: back down to earth a little bit in the sense

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Speaker 1: of being in you know, the environments that we're in,

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Speaker 1: and you know, like you know, just even walking on

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Speaker 1: grass or just being in your own thoughts. I think

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Speaker 1: is also really good because sometimes I guess with technology,

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Speaker 1: you know, you can play a bit of mind games

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Speaker 1: on you, and I guess, you know, constantly being wired

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Speaker 1: to technology, it's hard to I guess, you know, really

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Speaker 1: cleanse the mind. And for me, I really struggle to

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Speaker 1: go to sleep because I'm always so wired up because

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Speaker 1: I'm going to sleep with my phone and you know,

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Speaker 1: there's emails that I'm addressing at you know, eleven o'clock

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Speaker 1: a night, which is not really healthy. So definitely implementing

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Speaker 1: those strict rules has helped a lot.

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Speaker 2: So important, and I think it's also like you said,

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Speaker 2: like it is hard. It's it's not an easy thing

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Speaker 2: to do, especially when you do, you know, live your

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Speaker 2: life and live your business through your phone. But it's

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Speaker 2: definitely like you notice a difference for sure. So, Priscilla,

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Speaker 2: you are an entrepreneur and founder of the cult favorite

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Speaker 2: beauty product that I'm sure dominates everyone's social media feed

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Speaker 2: who's listening Bang and Body. But I wanted to ask you,

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Speaker 2: how would you define yourself? Give us a snapshot of

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Speaker 2: who Priscilla is?

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Speaker 1: Well, thank you so much for that introduction. Of course,

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Speaker 1: I'm very like grounded, I guess, and very humbling in

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Speaker 1: the sense that I'm so grateful for the brand and

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Speaker 1: the community that we've grown to be a bang on Body.

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Speaker 1: I truly believe the heartbeat is our customers, and if

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Speaker 1: it wasn't for them, I guess you know, bang on

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Speaker 1: Body wouldn't be what it is today. So for me,

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Speaker 1: I'm so so grateful for the journey that I've been

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Speaker 1: able to have so far and also to you know,

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Speaker 1: give back to the community with amazing results with our products.

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Speaker 1: So one hundred percent, I'm very family, family orientated as well.

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Speaker 1: As you know, being quite grounded and humbling in a

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Speaker 1: sense that I really do appreciate our community so much

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Speaker 1: and the people, the amazing people and the team that

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Speaker 1: I work with every single day who just makes me

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Speaker 1: so happy to wake up every single day and jump

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Speaker 1: out of bed because I get to do what I love.

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Speaker 2: So yeah, amazing, And I'm really interested to hear about

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Speaker 2: your career path. So what did you do before you

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Speaker 2: started Bang and Body and what led you to entrepreneurship.

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Speaker 1: So I was in corporate for a lot of my

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Speaker 1: adult life. I study I studied business and marketing at UNI,

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Speaker 1: and then outside of UNI, I dived straight into corporate.

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Speaker 1: So I worked at a m Z bank in the

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Speaker 1: head office, and from really for some really lax financial

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Speaker 1: and accounting firms. So that was quite interesting and quite

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Speaker 1: different to I guess what I'm doing now, But in

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Speaker 1: a sense I worked alongside you know directors and you

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Speaker 1: know big heads of the corporate space. So I learned

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Speaker 1: a lot about business. I learned a lot about you know,

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Speaker 1: analytical side of things, which I've got both an analytical

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Speaker 1: and creative brain, so my analytical side was like I

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Speaker 1: loved everything about the role that I was in and

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Speaker 1: the job that I was doing, But I guess my

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Speaker 1: creative side was being left behind. So I guess starting

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Speaker 1: out in corporate you know, the nine to five, you know,

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Speaker 1: the hustle of working your way up the ladder, you know.

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Speaker 1: I guess evolving yourself into that you know world of

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Speaker 1: you know, I guess what's expected of you, not necessarily

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Speaker 1: what you would ideally love to be doing. I always

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Speaker 1: loved the business space and you know, the corporate aspect

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Speaker 1: of making positive change within big organizations. And I did

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Speaker 1: work with exceptional people along the way who I've learned

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Speaker 1: so much, you know, throughout my career. But I guess,

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Speaker 1: you know, with Bang and Body, it was something that

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Speaker 1: I personally struggled with my skin and something that I

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Speaker 1: knew I had it in me that I could do

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Speaker 1: more for myself and for my community in the sense

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Speaker 1: that I could help people's skin in a natural way

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Speaker 1: and you know, simplify the beauty routines but also maximize

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Speaker 1: the results. So I really felt there was always something

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Speaker 1: missing within my career and also myself struggling with my

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Speaker 1: own skin concerns with having acme growing up and not

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Speaker 1: finding effective solutions.

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Speaker 2: MM I love that, and I honestly believe like all

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Speaker 2: the best like I was going to say small businesses,

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Speaker 2: but you're not a small business anymore. But all the

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Speaker 2: best businesses start from having that personal problem themselves that

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Speaker 2: they want to fix and then you know, helping other.

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Speaker 1: People with that. So I absolutely love that. Thank you, No,

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Speaker 1: that's okay.

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Speaker 2: So I would love to get into some juicy biz hacks.

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Speaker 2: So our RNC community loves biz tips and they love

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Speaker 2: actionable tips. Is something and it's something highly requested. So

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Speaker 2: first let's chat about why the beauty industry and have

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Speaker 2: you I know you did just discuss you know, you

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Speaker 2: had your own skin issues, but have you always been

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Speaker 2: into that sort.

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Speaker 1: Of side of things? Absolutely so. For me growing up,

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Speaker 1: my first memories of beauty, if you would say, was

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Speaker 1: my mum constantly educating myself and my sisters about skin

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Speaker 1: care and taking care of our skin as we grow older,

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Speaker 1: making sure they're always using moisturize not to moisturizers before

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Speaker 1: we left the hair else and applying SBF before we

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Speaker 1: were allowed to leave the school. So she constantly instilled

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Speaker 1: in us, you know, the beauty of I guess, preserving

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Speaker 1: your youth and you know working towards helping your skin

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Speaker 1: for the future and really acknowledging it being, you know,

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Speaker 1: when you're a little bit younger. And that stemmed, I guess,

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Speaker 1: from her having her own hair and beauty salons with

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Speaker 1: my auntie all through my younger years, so I guess

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Speaker 1: I was always exposed to that space. But for me,

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Speaker 1: it was a really positive space because it was more

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Speaker 1: so a feel good space, not so much a transformation space.

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Speaker 1: And so for me, I definitely call the beauty industry

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Speaker 1: a feel good space because I generally feel like you

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Speaker 1: should be doing it for yourself and something to do

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Speaker 1: in order to feel your best. And I guess, you know,

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Speaker 1: ensuring that you know that is the main focus, but

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Speaker 1: not about transforming who you are in a way that

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Speaker 1: you have to change. It's more so I would always

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Speaker 1: see women, you know, going into my mum and my

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Speaker 1: auntie's hair salons and beauty salons, and they would come

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Speaker 1: in and they would you know, have a you know,

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Speaker 1: they're either a busy mum or have a busy career

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Speaker 1: woman and just never really had the time to take

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Speaker 1: the moment for themselves, and you know, they would walk

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Speaker 1: in a little bit stress, a little bit flustered, and

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Speaker 1: then they would walk out, and the first things that

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Speaker 1: they would always say is, oh, my goodness, I feel

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Speaker 1: so good. And they never really said, oh Wow, I

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Speaker 1: look so different, Wow I look so much better. It's

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Speaker 1: just I feel so good. And I really would hear

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Speaker 1: that all the time, and I acknowledged that myself, with

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Speaker 1: having my own skin concerns and suffering from acne as

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Speaker 1: I mentioned through my younger years, and having severely congested skin,

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Speaker 1: no matter what I did, I would always, you know,

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Speaker 1: I would break out, it would heal, and then another

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Speaker 1: one would come straight back because I had such severe

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Speaker 1: congestion and I've got quite sensitive and oily skin as well.

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Speaker 1: So I guess growing out, my mum was really the

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Speaker 1: pioneer for natural skin care, and she really educated myself

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Speaker 1: and my sisters on how to take care of our skin.

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Speaker 1: So from there I learned a lot about natural skin care.

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Speaker 1: And then I guess, you know, as I grew older,

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Speaker 1: the responsibility did you know, come back to me taking

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Speaker 1: care of my skin. I was at UNI having you know,

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Speaker 1: working part time, and didn't have all the money in

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Speaker 1: the world to do a fifteen step routine. So I

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Speaker 1: was like, there has to be a better way. And

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Speaker 1: I remember my mum telling me, you know, just stick

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Speaker 1: it out or be fine, like in the natural skincare,

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Speaker 1: it's all good for you. And I love that aspect

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Speaker 1: of it. But yeah, the fifteen step routine was just

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Speaker 1: really pricey and a lot of work, you know, morning

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Speaker 1: and night and making sure I was doing the steps correctly,

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Speaker 1: and there was just a lot to think about while

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Speaker 1: I was studying and working at the same time. And

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Speaker 1: then one day I just said to my mom, I

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Speaker 1: was like, I just want to strip this back. I

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Speaker 1: just want to use a cleanser and a moisturizer, give

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Speaker 1: me the best ones that you've got, which being you know,

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Speaker 1: the really natural, beautiful ingredients. And once I stripped it

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Speaker 1: all back and simplified my routine, that's what I really

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Speaker 1: saw my skin start to improve. I really felt that

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Speaker 1: my skin, because I had been so in tune with

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Speaker 1: my skin for so many years, I guess healed my

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Speaker 1: problems and you know, reduce my acne and scarring. That

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Speaker 1: I really was learning about my skin and realized that

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Speaker 1: the more that I was putting on my skin, even

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Speaker 1: though that it was natural and really good for me,

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Speaker 1: my skin was taking longer to break down the ingredients

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Speaker 1: and therefore it was harder to absorb and harder to

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Speaker 1: renew the cells. So I guess for my own pain

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Speaker 1: points and stripping everything back and simplifying the routine with

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Speaker 1: beautiful natural ingredients, I just realized it and there there

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Speaker 1: was a better way. And as I was in corporate,

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Speaker 1: I was doing more research. It's you know, I was

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Speaker 1: researching all the time before work, lunch, at lunch after work.

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Speaker 1: Before I even thought about having my own skin care range.

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Speaker 1: It was more so for my own skin health and

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Speaker 1: how it could make my skin better. And through that

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Speaker 1: journey I realized, you know, there was more out there

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Speaker 1: and I could really start to see a difference, a

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Speaker 1: positive impact in my skinplifying my routine using beautiful natural ingredients,

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Speaker 1: and I thought, Wow, my skin's finally improving. I can

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Speaker 1: only imagine how many other people out there that are

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Speaker 1: suffering like me, and how hopefully I could help them.

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Speaker 1: So yeah, I guess that was the beginnings of, you know,

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Speaker 1: tackling the beauty industry based on my own, my own

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Speaker 1: pain points and wanting to simplify the beauty, the beauty

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Speaker 1: norm and maximize the results. Wow. Taking it back a

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Speaker 1: little bit. What I loved what.

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Speaker 2: You said at the start was you know, seeing the

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Speaker 2: beauty industry as this feel good place rather than this

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Speaker 2: transformational place, because I think definitely there are some brands

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Speaker 2: out there and they really thrive off kind of making

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Speaker 2: you feel bad about you know, different different stuff you

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Speaker 2: have going on, which is just so normal, and I just, yeah,

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Speaker 2: I loved what you said about, you know, creating this

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Speaker 2: feeling of like a feel good and self care and

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Speaker 2: self love and creating products with that attention, I think

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Speaker 2: is so huge and we cannot I didn't want to

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Speaker 2: just skim past that because yeah, I think that's really huge,

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Speaker 2: And that's something I've kind of found with myself personally,

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Speaker 2: is like, yeah, when you come within beauty and buying

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Speaker 2: beauty and you know, beauty products, coming with the intention of,

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Speaker 2: you know, does this make me feel good about myself?

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Speaker 2: And do I like taking the time out of my

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Speaker 2: day to do this and that sort of side of

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Speaker 2: things is huge.

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Speaker 1: So I love that you touched on that.

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Speaker 2: And then also I absolutely love like you're literally talking

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Speaker 2: to a gal who is like the most simple gal ever,

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Speaker 2: Like I'm not a big beauty or makeup person, I

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Speaker 2: love simple, I love the three steps of things. So

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Speaker 2: it is just it's I guess it's quite refreshing to

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Speaker 2: me to have a beauty brand that that's what it's about.

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Speaker 2: Because you know, let's be very transparent. It would be

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Speaker 2: easy for you to make more products, therefore creating more revenue,

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Speaker 2: like lots of beauty brands do. So I think it's

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Speaker 2: huge that you've really sort of stuck to those pillars

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Speaker 2: and gone for the simple but effective, made from natural

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Speaker 2: ingredients and that sort of you know, self love space.

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Speaker 1: It's yeah, I absolutely love you. Oh, thank you so much.

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Speaker 1: I think for me, I guess, you know, growing up,

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Speaker 1: it was becoming a chore to do my skink everutine

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Speaker 1: because I just didn't love the process that I was

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Speaker 1: forced to do in order to help my skin. When

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Speaker 1: I really started to believe in myself that I knew

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Speaker 1: my skin, you know, for I guess based on all

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Speaker 1: the research that I did, but also testing different things

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Speaker 1: and trialing different ways of applyings can get to the skin.

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Speaker 1: I think that's that's the difference. I guess with people

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Speaker 1: they think, oh, I've got to have you know, all

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Speaker 1: the serums and tonas and moisturizers and masks and everything

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Speaker 1: where you know, if you love that and you find

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Speaker 1: self love through doing those steps, and that's amazing, and

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Speaker 1: you know, do what works for you. But I know

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Speaker 1: for myself that was that was a bit of a chore.

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Speaker 1: And then also as well, my skin wasn't liking the

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Speaker 1: you know, different layering of skin care. Just definitely resonated

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Speaker 1: and appreciated the simple city of you know, I guess

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Speaker 1: a fewer step routine and as well too, like with

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Speaker 1: the feel good side of things, like you know, it's life.

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Speaker 1: I just say, I just see it is life challenging enough,

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Speaker 1: like wherever we can feel our best, wherever we can

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Speaker 1: feel our best is the way that I want to

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Speaker 1: inspire our community. And I guess probably why our community

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Speaker 1: has grown so significantly and only seventeen months, is because

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Speaker 1: we value every single person. We include every single person,

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Speaker 1: and we want to be there for them through their

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Speaker 1: skin journey. And you know, at the end of the day,

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Speaker 1: it is journey. You know. Yes, our products customers see

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Speaker 1: exceptional results after the first few applications, which is incredible,

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Speaker 1: But then there's other people out there who have slower

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Speaker 1: renewal cycles, which takes a little bit longer to adjust,

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Speaker 1: and you know you need that to give yourself that

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Speaker 1: time to really indulge in the process. And you know,

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Speaker 1: we're all here, you know, you know, for the one

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Speaker 1: goal of feeling our best and you know, making sure

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Speaker 1: that we give time back to ourselves because we're always

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Speaker 1: giving the time to others or you know, our work

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Speaker 1: or you know, you know something else. It's very rare

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Speaker 1: that we really take time out of our day to

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Speaker 1: give back to ourselves. So I think that's super important.

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Speaker 1: And yeah, that self love aspects for sure, I think

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Speaker 1: you know, it's easier said than done. You know, everyone

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Speaker 1: out there is going through something, but if we can

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Speaker 1: help and support them through their journey and make them

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Speaker 1: make them feel that they're not alone, that is what

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Speaker 1: we really genuinely care about and why we are really

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Speaker 1: invested in our community and our customers and giving back

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Speaker 1: as much as we can. Yeah, amazing.

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Speaker 2: And I know I'm just gonna slip this question here

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Speaker 2: because and I know this is going to be super

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Speaker 2: hard for you because very much like you, with my business,

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Speaker 2: like all my products are my babies.

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Speaker 1: But personally, I've tried and I love the products ps

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Speaker 1: that My absolute favorite is a lip and I beauty bomb.

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Speaker 1: I think, yes, I'm obsessed. I'm someone who gets.

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Speaker 2: Like very dry lips, and it's like I have to,

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Speaker 2: you know, constantly put stuff on. And I've like noticed

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Speaker 2: such a huge difference with just feeling super hydrated. And

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Speaker 2: then also I've been using it under my eyes as well,

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Speaker 2: And that's you like we're just talking about, is having

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Speaker 2: a product that is like multi purpose is just so

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Speaker 2: handy and I love it.

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Speaker 1: So what would be your favorite product? Oh? God, I

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Speaker 1: do love al It definitely sits on our like all

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Speaker 1: of the girls desks at work and where like it's

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Speaker 1: just our go to for sure. I think through the

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Speaker 1: process of formulating when it was time because it was

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Speaker 1: a two and a half year journey from conceptualization to

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Speaker 1: I guess the product itself. So during that time I

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Speaker 1: did struggle with my skin, and I guess what made

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Speaker 1: it super special that I was the customer at the

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Speaker 1: time because my skin was quite you know, problematic. I

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Speaker 1: did have severe oily skin, but really sensitive skin. I

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Speaker 1: would break out all the time, have heavy congestion. So

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Speaker 1: through the trials and you know, I guess formulation stage,

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Speaker 1: I was the testing force of what was working on

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Speaker 1: my skin before I could even share with any focus

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Speaker 1: groups or you know, friends and family and then their

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Speaker 1: friends and family and so forth. So for me, it

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Speaker 1: was a good year and a bit in terms of

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Speaker 1: trialing and testing products, in terms of ingredients, what was

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Speaker 1: working with my skin, where I saw immediate improvements with

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Speaker 1: redness inflammation, the breakouts were start to reduce overnight, and

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Speaker 1: really the Smooth Skin Scrub and the Ferminglation together were

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Speaker 1: my saviors. They when I was formulating both of those products.

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Speaker 1: Even though we did launch the OG Ferminglation first and

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Speaker 1: thelip and I beauty bum and Smooth Skin Scrub didn't

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Speaker 1: come until eight or so months later, they were all

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Speaker 1: within formulation at the very beginning because I work really

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Speaker 1: heavily and inclusively with my development team, formulation experts, dermatologists,

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Speaker 1: so it's a very long process. But I'm very particular

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Speaker 1: before I even put anything out into the testing phase

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Speaker 1: with for you know, as I mentioned focus groups and

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Speaker 1: sharing with anybody. So for me, the OG ferming Moation

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Speaker 1: and Smooth Skin Scrub worked so well with my skin

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Speaker 1: in being able to remove the dead skin cells but

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Speaker 1: while still hydrating the skin, reducing the inflammation, reducing the breakouts,

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Speaker 1: and overall allowing my skin to glow, which I never had.

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Speaker 1: My peers used always that beautiful glowing skin and I

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Speaker 1: never had that. So when the products that I was

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Speaker 1: formulating were doing that for me, I was like, Wow, Okay,

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Speaker 1: I think I've done something right here and that's the end. Then.

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Speaker 1: So I was using the products for a good year

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Speaker 1: before we launched, so I was seeing the results of

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Speaker 1: myself and which was incredible. And then from there, I guess,

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Speaker 1: you know, once we launched, Yeah, it just went a

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Speaker 1: bit crazy after that.

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Speaker 2: This episode is brought to you by Naked Harvest Supplements,

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Speaker 2: start of my fitness journey. But what I really struggled

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433
00:24:30,480 --> 00:24:36,719
Speaker 2: let's get back into the episode. Yeah, for sure, that

434
00:24:36,960 --> 00:24:41,000
Speaker 2: is so crazy, and so let's talk about some of

435
00:24:41,080 --> 00:24:45,879
Speaker 2: the you know, the business challenges and the sort of

436
00:24:45,920 --> 00:24:50,440
Speaker 2: difficult things that came up, because you know, it's so easy.

437
00:24:50,320 --> 00:24:52,000
Speaker 1: To look at all the.

438
00:24:52,040 --> 00:24:54,480
Speaker 2: Kind of it's so easy for people to look at,

439
00:24:54,520 --> 00:24:56,960
Speaker 2: you know, the fact that you know you are when

440
00:24:57,000 --> 00:24:59,840
Speaker 2: you launch, you sold three thousand units and you built

441
00:25:00,000 --> 00:25:03,359
Speaker 2: it's weightless of fifty thousand people. And then when you

442
00:25:03,520 --> 00:25:05,280
Speaker 2: launched at Mecha, you sold.

443
00:25:05,080 --> 00:25:09,480
Speaker 1: A product every second. When the brand launched, it's just insane.

444
00:25:09,640 --> 00:25:14,840
Speaker 2: So you know, like obviously huge success, like multi million

445
00:25:14,880 --> 00:25:18,760
Speaker 2: dollar company, huge success, but you know, it's so easy

446
00:25:18,840 --> 00:25:22,640
Speaker 2: for people to just see that and not kind of

447
00:25:23,000 --> 00:25:27,520
Speaker 2: see what happens underneath the brand. So let's get into

448
00:25:27,960 --> 00:25:31,359
Speaker 2: what is the more difficult things that come with starting

449
00:25:31,400 --> 00:25:33,199
Speaker 2: up your own business and products.

450
00:25:34,040 --> 00:25:37,399
Speaker 1: Great question, and I think and I do love sharing

451
00:25:37,400 --> 00:25:40,040
Speaker 1: this because I guess from the surface level, it's very

452
00:25:40,040 --> 00:25:43,399
Speaker 1: glossy and very pretty, and everyone probably think it's an

453
00:25:43,440 --> 00:25:45,920
Speaker 1: overnight success, and however it does take a lot of

454
00:25:46,000 --> 00:25:49,720
Speaker 1: years behind. You know, I guess that initial launch and

455
00:25:49,760 --> 00:25:53,080
Speaker 1: then you know, being out into the market, it does

456
00:25:53,119 --> 00:25:55,639
Speaker 1: take a lot of time out of your life, Like

457
00:25:55,680 --> 00:25:57,320
Speaker 1: I really had to put my life on hold, my

458
00:25:57,359 --> 00:26:00,639
Speaker 1: personal life on hold for the business, and my fiance

459
00:26:00,800 --> 00:26:03,520
Speaker 1: decided to put a hold on our house now wedding

460
00:26:03,800 --> 00:26:05,800
Speaker 1: to put all of our money into the business, which

461
00:26:05,840 --> 00:26:07,960
Speaker 1: we both believed was the right thing to do. Because

462
00:26:08,000 --> 00:26:12,960
Speaker 1: for me, helping people, I feel like, what what it is?

463
00:26:13,000 --> 00:26:15,199
Speaker 1: What lights my life up? I guess. So for me,

464
00:26:16,000 --> 00:26:18,520
Speaker 1: I knew I was helping my skin and I know

465
00:26:18,680 --> 00:26:21,520
Speaker 1: that even just within my Space and my friendship group,

466
00:26:22,080 --> 00:26:24,159
Speaker 1: how many people were struggling with their skin. So I

467
00:26:24,240 --> 00:26:28,360
Speaker 1: knew if this product was helping me, I would hope

468
00:26:28,359 --> 00:26:31,879
Speaker 1: that it would help others. So for me starting out,

469
00:26:31,960 --> 00:26:35,040
Speaker 1: you know, the beginnings were the hardest for me, especially

470
00:26:35,040 --> 00:26:37,560
Speaker 1: in terms of you know, research, I spent you know,

471
00:26:37,680 --> 00:26:39,400
Speaker 1: close to a year and a half before I even

472
00:26:39,440 --> 00:26:44,200
Speaker 1: thought about sourcing skin chemists and formulation experts to really

473
00:26:44,320 --> 00:26:46,840
Speaker 1: understand what I really wanted to do. Who would my

474
00:26:46,880 --> 00:26:49,920
Speaker 1: target audience be, What products would I want to bring out?

475
00:26:50,160 --> 00:26:52,840
Speaker 1: You know, what ingredients were you know that I wanted

476
00:26:52,840 --> 00:26:56,359
Speaker 1: to include, what what ingredients I wanted to stay clear of?

477
00:26:56,720 --> 00:26:59,159
Speaker 1: And I guess for me, establishing the ethos from the

478
00:26:59,240 --> 00:27:03,000
Speaker 1: very beginning is key to driving a successful brand for sure,

479
00:27:03,800 --> 00:27:06,680
Speaker 1: you know, for us, for me especially and then also

480
00:27:06,720 --> 00:27:11,119
Speaker 1: for our team, natural ingredients was a no brainer. Vegan,

481
00:27:11,200 --> 00:27:17,320
Speaker 1: cruelty free, sustainable packaging, highlighting our beautiful Australian botanicals and

482
00:27:17,400 --> 00:27:20,680
Speaker 1: native extracts were a big part of the development stage

483
00:27:20,920 --> 00:27:24,119
Speaker 1: and what I really wanted to put forward within the

484
00:27:24,119 --> 00:27:28,600
Speaker 1: brand into our communities. So establishing that was definitely, it

485
00:27:28,680 --> 00:27:31,399
Speaker 1: was super super important. But then I guess following that

486
00:27:31,520 --> 00:27:36,240
Speaker 1: through and aligning yourselves with amazing product developers and you know,

487
00:27:36,280 --> 00:27:40,280
Speaker 1: formulation experts and skin chemists were really challenging because I

488
00:27:40,280 --> 00:27:44,639
Speaker 1: guess still at that time natural skincare wasn't really a

489
00:27:44,680 --> 00:27:48,639
Speaker 1: big thing. It was at the surface level, but people

490
00:27:48,680 --> 00:27:51,720
Speaker 1: still wanted to include chemicals and harsh ingredients and that

491
00:27:51,880 --> 00:27:54,920
Speaker 1: was an absolute no for me. So I guess trying

492
00:27:54,960 --> 00:27:57,399
Speaker 1: to align myself and find the right skin chemics was

493
00:27:57,480 --> 00:28:04,640
Speaker 1: so hard. But through definitely a lot of conversations interviews

494
00:28:04,760 --> 00:28:06,560
Speaker 1: that they you know, because we're betting each other to

495
00:28:06,600 --> 00:28:10,080
Speaker 1: see it's the right alignment, working through minimum order quantities,

496
00:28:10,920 --> 00:28:13,480
Speaker 1: you know, it's it's tough because you're putting a lot

497
00:28:13,520 --> 00:28:16,000
Speaker 1: of money and time and energy into something that you

498
00:28:16,040 --> 00:28:18,320
Speaker 1: truly believe in, and you just hope that your team

499
00:28:18,359 --> 00:28:21,119
Speaker 1: that you're aligning yourself with will also align with you

500
00:28:21,240 --> 00:28:23,919
Speaker 1: and you know, believe in your passion and where you

501
00:28:23,920 --> 00:28:27,200
Speaker 1: want to go. So thankfully I did find my amazing

502
00:28:28,400 --> 00:28:31,560
Speaker 1: team who have been absolutely exceptional, and we work so

503
00:28:31,720 --> 00:28:36,359
Speaker 1: closely together in product developments and you know, ensuring that

504
00:28:36,400 --> 00:28:39,760
Speaker 1: we're really heroing our beautiful Australian ingredients that are super

505
00:28:39,760 --> 00:28:44,520
Speaker 1: purposeful and really effective because the brand is simplicity but

506
00:28:44,880 --> 00:28:48,440
Speaker 1: being super effective. So having you know, a product that

507
00:28:49,280 --> 00:28:52,200
Speaker 1: obviously does more as well, like multipurpose. That was also

508
00:28:52,240 --> 00:28:55,400
Speaker 1: a big challenge to at the beginning because it was

509
00:28:55,520 --> 00:28:58,280
Speaker 1: very taboo to put a body product on your face.

510
00:28:58,960 --> 00:29:03,600
Speaker 1: So at the I was doing that because originally the

511
00:29:04,040 --> 00:29:07,080
Speaker 1: product was a fairing body lotion, but I was using

512
00:29:07,080 --> 00:29:09,920
Speaker 1: that formula for my face because it was natural, big

513
00:29:09,960 --> 00:29:12,680
Speaker 1: and cruelty free. Did hero a beautiful you know a

514
00:29:12,720 --> 00:29:16,120
Speaker 1: showing ingredients and you know it was great pasensitive skin.

515
00:29:16,240 --> 00:29:18,280
Speaker 1: So I was using it on my face and it

516
00:29:18,320 --> 00:29:21,360
Speaker 1: was working wonders. But I thought pushing that at the

517
00:29:21,440 --> 00:29:24,840
Speaker 1: very beginning might be really taboo, and you know, I

518
00:29:24,840 --> 00:29:27,240
Speaker 1: guess deterrent. So I was like, can.

519
00:29:29,200 --> 00:29:34,000
Speaker 2: I ask why do you think you know, like you said,

520
00:29:34,000 --> 00:29:36,080
Speaker 2: that is a bit taboo, Like why do you think

521
00:29:36,120 --> 00:29:37,640
Speaker 2: that is in the beauty industry?

522
00:29:38,320 --> 00:29:43,400
Speaker 1: I definitely think because the body space has less importance

523
00:29:43,600 --> 00:29:47,120
Speaker 1: in regards to people spend more money, spend more time

524
00:29:47,320 --> 00:29:50,520
Speaker 1: on their face, but tend to neglect their body care.

525
00:29:51,280 --> 00:29:55,800
Speaker 1: So therefore, body care was always treated as a cheaper, less,

526
00:29:56,000 --> 00:29:59,720
Speaker 1: you know, natural option. It was just more just a

527
00:29:59,760 --> 00:30:02,160
Speaker 1: high great and that would be it. So I saw

528
00:30:02,200 --> 00:30:04,800
Speaker 1: a massive, I guess, massive gap in the market there

529
00:30:04,880 --> 00:30:08,440
Speaker 1: for you know, amazing you know skincare that would I

530
00:30:08,440 --> 00:30:12,480
Speaker 1: guess the firming and anti aging aspect as well, because

531
00:30:12,520 --> 00:30:15,520
Speaker 1: I guess you know, after the age of twenty, we

532
00:30:15,600 --> 00:30:19,360
Speaker 1: lose one percent of elasticity every year after that. And

533
00:30:19,480 --> 00:30:23,160
Speaker 1: it baffled me through my research, why wasn't their skincare

534
00:30:23,160 --> 00:30:26,560
Speaker 1: brands out there that were relatable to the younger market

535
00:30:26,840 --> 00:30:30,400
Speaker 1: when really that was the time to really focus on

536
00:30:30,480 --> 00:30:35,000
Speaker 1: skincare and you know, preserving the skin's youth and helping

537
00:30:35,040 --> 00:30:39,800
Speaker 1: to you know, eliminate or reduce the radical damage, especially

538
00:30:39,800 --> 00:30:42,760
Speaker 1: in the environment. And as we age. So for me,

539
00:30:42,840 --> 00:30:45,200
Speaker 1: I was like, why is there such a big gap here?

540
00:30:46,000 --> 00:30:49,560
Speaker 1: So the firming and anti aging aspect was definitely a gap.

541
00:30:49,600 --> 00:30:54,320
Speaker 1: But then also through us launching this amazing you know

542
00:30:54,440 --> 00:30:57,080
Speaker 1: firming lotion which is now called the Allitube of Goodness

543
00:30:57,080 --> 00:31:00,400
Speaker 1: through our community was the fact that you know, we

544
00:31:00,400 --> 00:31:04,160
Speaker 1: were breaking barriers as a body care brand in itself.

545
00:31:04,600 --> 00:31:08,480
Speaker 1: But also when we started, people realized the beautiful ingredients

546
00:31:08,520 --> 00:31:13,200
Speaker 1: were so natural and calming for the skin, they started

547
00:31:13,240 --> 00:31:15,600
Speaker 1: to apply it on their face and they were the

548
00:31:15,640 --> 00:31:19,320
Speaker 1: ones that were the pioneers for ensuring that we communicated

549
00:31:19,360 --> 00:31:23,239
Speaker 1: the multipurpose aspect for the face and body. Because we

550
00:31:23,280 --> 00:31:26,280
Speaker 1: had over one hundred women in a space of two

551
00:31:26,320 --> 00:31:29,520
Speaker 1: weeks after we had launched, send us a response of

552
00:31:29,560 --> 00:31:32,760
Speaker 1: some sort through DM email, where however they could contact

553
00:31:32,800 --> 00:31:34,600
Speaker 1: us to say, I just applied the product to my

554
00:31:34,720 --> 00:31:37,880
Speaker 1: face and within a couple of days, my redness and

555
00:31:37,920 --> 00:31:41,480
Speaker 1: information has reduced overnight. And I've suffered from acne for

556
00:31:41,520 --> 00:31:46,320
Speaker 1: five years. So they were like, this is incredible. It

557
00:31:46,360 --> 00:31:51,160
Speaker 1: literally ticks all my boxes of being vegan friendly, cruelty free,

558
00:31:51,600 --> 00:31:55,240
Speaker 1: natural skin care, suitable for the face and body, super

559
00:31:55,280 --> 00:31:59,239
Speaker 1: effective and affordable. Holy moly, this is what I've been

560
00:31:59,240 --> 00:32:03,160
Speaker 1: missing when I loved so they were the pioneers of

561
00:32:03,200 --> 00:32:06,560
Speaker 1: the whole. I knew for myself simplicity was at my core,

562
00:32:06,920 --> 00:32:08,720
Speaker 1: but I just didn't know how to break that barrier

563
00:32:08,960 --> 00:32:12,480
Speaker 1: in terms of I'm breaking one barrier of firming, anti aging,

564
00:32:12,600 --> 00:32:15,560
Speaker 1: natural skin care for your body, which was heavily neglected,

565
00:32:15,880 --> 00:32:19,360
Speaker 1: but then also being able to go wow, okay, people

566
00:32:19,440 --> 00:32:22,000
Speaker 1: are also seeing amazing results for their face with this

567
00:32:22,040 --> 00:32:26,120
Speaker 1: one product that I've been seeing for a year. Right, Okay,

568
00:32:26,160 --> 00:32:28,680
Speaker 1: this is the time. We need to now dominate the

569
00:32:28,720 --> 00:32:32,160
Speaker 1: space with being multi purpose products. And so every product

570
00:32:32,160 --> 00:32:35,320
Speaker 1: that we bring forward will always have a multipurpose aspect,

571
00:32:35,600 --> 00:32:39,000
Speaker 1: will always deliver more you know, in the ingredients and

572
00:32:39,040 --> 00:32:41,160
Speaker 1: in the results, but obviously you know, for less in

573
00:32:41,240 --> 00:32:43,280
Speaker 1: terms of the price point, because at the end of

574
00:32:43,320 --> 00:32:45,480
Speaker 1: the day, you know, I want to make skin care

575
00:32:45,480 --> 00:32:50,200
Speaker 1: accessible for everyone, especially results driven skin care. So working

576
00:32:50,240 --> 00:32:53,520
Speaker 1: with my formulation experts and you know, I guess product

577
00:32:53,520 --> 00:32:56,280
Speaker 1: develpment team, it is a bit of a you know,

578
00:32:57,080 --> 00:32:59,600
Speaker 1: tug and pool here and there, because I'm always constantly

579
00:32:59,640 --> 00:33:03,000
Speaker 1: thinking about the consumer and ensuring that he's affordable for

580
00:33:03,040 --> 00:33:06,160
Speaker 1: our consumer, even though we do use lux, high end,

581
00:33:06,640 --> 00:33:12,200
Speaker 1: amazing native extracts and botanical ingredients that aren't cheap to source. However,

582
00:33:12,560 --> 00:33:15,200
Speaker 1: for me, it was so important to ensure that we

583
00:33:15,200 --> 00:33:17,520
Speaker 1: were delivering the best skin care possible but for an

584
00:33:17,520 --> 00:33:21,680
Speaker 1: affordable price. M I love that.

585
00:33:21,840 --> 00:33:25,360
Speaker 2: And well, like you said, you obviously found a huge

586
00:33:25,400 --> 00:33:29,360
Speaker 2: gap in the market and creating products that can be

587
00:33:29,480 --> 00:33:34,200
Speaker 2: used like multi purpose on face and body has completely

588
00:33:34,280 --> 00:33:34,960
Speaker 2: changed the game.

589
00:33:35,160 --> 00:33:39,760
Speaker 1: So thank you. There you go, And that's the thing.

590
00:33:39,800 --> 00:33:43,200
Speaker 1: It's all a journey, and I guess, you know, I

591
00:33:43,240 --> 00:33:45,120
Speaker 1: guess with the difficulties and going back to the original

592
00:33:45,240 --> 00:33:48,840
Speaker 1: question of starting your business is that you know, you

593
00:33:48,920 --> 00:33:51,800
Speaker 1: put everything on the line, like you put your whole self,

594
00:33:51,880 --> 00:33:56,200
Speaker 1: your whole like your savings, your personal future on hold,

595
00:33:56,240 --> 00:33:58,480
Speaker 1: and you put everything out on the line. But for me,

596
00:33:58,560 --> 00:34:00,760
Speaker 1: I'll do it again in a heartbeat because when passion,

597
00:34:01,360 --> 00:34:04,720
Speaker 1: passion drives, you know that journey for you and for

598
00:34:04,840 --> 00:34:08,920
Speaker 1: me having that passion to help others but also to

599
00:34:08,920 --> 00:34:12,600
Speaker 1: heal my skin and to heal other people's skin. Yeah,

600
00:34:12,600 --> 00:34:15,040
Speaker 1: you just put everything on the line and you've got

601
00:34:15,040 --> 00:34:17,960
Speaker 1: to go for it. Yes, amazing, and I love that.

602
00:34:18,040 --> 00:34:21,719
Speaker 2: I one hundred percent what you said, like, any sort

603
00:34:21,719 --> 00:34:24,799
Speaker 2: of like business or startup is so challenging and it's

604
00:34:24,840 --> 00:34:29,360
Speaker 2: like not a straightline journey, but yes, you do it again.

605
00:34:29,600 --> 00:34:32,719
Speaker 2: It's so worth it, especially when you are passionate about it.

606
00:34:32,800 --> 00:34:34,880
Speaker 1: So thank you for touching on that.

607
00:34:34,880 --> 00:34:38,520
Speaker 2: That's okay, So let's switch gears and let's talk about

608
00:34:38,719 --> 00:34:44,040
Speaker 2: marketing because personally, my personal opinion is, like, you guys

609
00:34:44,120 --> 00:34:47,240
Speaker 2: have just nailed it with the marketing, especially the social

610
00:34:47,280 --> 00:34:52,000
Speaker 2: media marketing. You're welcome and so I know that I

611
00:34:52,120 --> 00:34:55,840
Speaker 2: read that before your product was launched you advertise the

612
00:34:55,960 --> 00:35:00,840
Speaker 2: launch three months in advance. I personally I found this

613
00:35:01,320 --> 00:35:05,560
Speaker 2: very interesting. I'm someone who doesn't like doing things in advance.

614
00:35:05,719 --> 00:35:09,560
Speaker 2: I have no idea why, so I love to pick

615
00:35:09,600 --> 00:35:13,279
Speaker 2: your brain. Can you talk us through why you know

616
00:35:13,360 --> 00:35:17,520
Speaker 2: you did this aspect of a pre launch and what

617
00:35:17,600 --> 00:35:18,720
Speaker 2: sort of came about?

618
00:35:19,000 --> 00:35:23,000
Speaker 1: A bias for sure, So I guess for me, I

619
00:35:23,080 --> 00:35:26,600
Speaker 1: with my background being business and marketing, I always I

620
00:35:26,640 --> 00:35:29,200
Speaker 1: guess knew the way that I wanted to introduce the

621
00:35:29,239 --> 00:35:33,200
Speaker 1: brand to our community. So as soon as I conceptualized

622
00:35:33,239 --> 00:35:36,000
Speaker 1: the idea, which was two and a half years before launch,

623
00:35:36,560 --> 00:35:39,759
Speaker 1: I checked on Instagram to make sure the handle was available,

624
00:35:39,800 --> 00:35:43,640
Speaker 1: and then from that day I actually started posting, you know,

625
00:35:43,680 --> 00:35:50,120
Speaker 1: aesthetically pleasing, inspiring, emotional driven content that would start to

626
00:35:50,120 --> 00:35:52,720
Speaker 1: build out our community. So I did that for about

627
00:35:52,719 --> 00:35:54,840
Speaker 1: a year. I didn't post every day. I wasn't super

628
00:35:54,840 --> 00:35:56,759
Speaker 1: heavily engaged there because I guess I was working on

629
00:35:57,040 --> 00:36:00,120
Speaker 1: the development side and everything else along with it. But

630
00:36:00,160 --> 00:36:03,880
Speaker 1: I guess for me, definitely posting when I could and

631
00:36:04,000 --> 00:36:08,120
Speaker 1: really engaging with the ideal consumer from the very early

632
00:36:08,200 --> 00:36:11,200
Speaker 1: days was amazing because then each month that I got

633
00:36:11,280 --> 00:36:14,080
Speaker 1: closer to launch, I was more engaged on the platform

634
00:36:14,120 --> 00:36:17,640
Speaker 1: with the community, and you know, constantly was hearing their

635
00:36:17,680 --> 00:36:20,400
Speaker 1: thoughts and feedback and going, oh my goodness, like, you know,

636
00:36:20,440 --> 00:36:23,040
Speaker 1: what is this like? You know, and it was really

637
00:36:23,040 --> 00:36:26,120
Speaker 1: interesting to see people engage the platform that didn't even

638
00:36:26,160 --> 00:36:28,440
Speaker 1: know what the product was going to be about or

639
00:36:28,480 --> 00:36:33,319
Speaker 1: what it was. So for me, I always wanted to

640
00:36:33,400 --> 00:36:37,719
Speaker 1: launch to a community who had an interest in what

641
00:36:37,760 --> 00:36:39,840
Speaker 1: we were doing. I didn't want to launch to crickets

642
00:36:39,840 --> 00:36:42,080
Speaker 1: because I guess for myself, I don't have a big

643
00:36:42,120 --> 00:36:45,120
Speaker 1: social following at the time. Banging Body, you know, from

644
00:36:45,160 --> 00:36:47,600
Speaker 1: the very early days was so brand new. Didn't also

645
00:36:47,640 --> 00:36:49,759
Speaker 1: have a following, so I thought, if I was to

646
00:36:50,120 --> 00:36:54,000
Speaker 1: you know, not have that momentum, then I was technically

647
00:36:54,239 --> 00:36:57,680
Speaker 1: technically going to be launching to crickets and I wouldn't

648
00:36:58,000 --> 00:37:03,600
Speaker 1: have any momentum. But by having I guess and having

649
00:37:03,640 --> 00:37:05,600
Speaker 1: grown a community over the space of two and a

650
00:37:05,640 --> 00:37:09,120
Speaker 1: half years, by the time we did launch, it was

651
00:37:09,239 --> 00:37:11,680
Speaker 1: you know, I think I had maybe fifty thousand followers

652
00:37:11,719 --> 00:37:16,160
Speaker 1: at the time of launch, and it was amazing because

653
00:37:16,239 --> 00:37:19,040
Speaker 1: we you know, sold out pretty much in the first

654
00:37:19,840 --> 00:37:23,680
Speaker 1: twenty four hours. I was able to generate a wait list.

655
00:37:24,680 --> 00:37:27,120
Speaker 1: It was it was amazing to see that people were

656
00:37:27,160 --> 00:37:31,319
Speaker 1: so interested in the brand just by the you know,

657
00:37:32,200 --> 00:37:35,960
Speaker 1: inspirational images I guess, or the relevant content that we

658
00:37:35,960 --> 00:37:39,880
Speaker 1: were going to communicate moving forward, and they were heavily

659
00:37:39,880 --> 00:37:41,880
Speaker 1: interested in to see what was actually going to be

660
00:37:41,920 --> 00:37:44,920
Speaker 1: the product. And then a couple months before we did launch,

661
00:37:44,960 --> 00:37:48,160
Speaker 1: that's when I started to really introduce what the product

662
00:37:48,239 --> 00:37:51,840
Speaker 1: was going to be, you know, using natural showing ingredients,

663
00:37:51,880 --> 00:37:54,640
Speaker 1: really start to dive deeper into what the actual product

664
00:37:54,760 --> 00:37:58,120
Speaker 1: was and based on our brand ethos, and really communicate

665
00:37:58,200 --> 00:38:01,359
Speaker 1: heavily on that front. And then I guess a month

666
00:38:01,440 --> 00:38:03,520
Speaker 1: out from launch or like three weeks. That's when we

667
00:38:03,600 --> 00:38:07,200
Speaker 1: really pushed it heavily in terms of, you know, coming soon,

668
00:38:07,320 --> 00:38:10,040
Speaker 1: sign sign up to our mailing list, like don't miss out.

669
00:38:10,880 --> 00:38:13,359
Speaker 1: I've got some exciting things to share with you. And

670
00:38:13,640 --> 00:38:15,680
Speaker 1: it was pretty amazing to see. But I think it

671
00:38:15,719 --> 00:38:17,839
Speaker 1: all works hand in hand, Like you've got to have

672
00:38:17,880 --> 00:38:21,480
Speaker 1: that community who is super interested in what you're doing.

673
00:38:21,640 --> 00:38:24,400
Speaker 1: And then once you launch the really nitty gritty aspects

674
00:38:24,440 --> 00:38:28,200
Speaker 1: of the brand. I guess people talk and people share

675
00:38:28,280 --> 00:38:30,040
Speaker 1: have you heard this brand? Have you heard of this brand?

676
00:38:30,040 --> 00:38:32,399
Speaker 1: It looks really cool. They're launching a product next week,

677
00:38:32,480 --> 00:38:34,080
Speaker 1: Like maybe just jump on and see what they're doing.

678
00:38:34,120 --> 00:38:36,279
Speaker 1: And so the word of mouth was growing and then

679
00:38:36,480 --> 00:38:39,560
Speaker 1: that's really what it's been like since that first moment

680
00:38:39,640 --> 00:38:42,320
Speaker 1: of you know, registering the handle of Instagram and then

681
00:38:42,880 --> 00:38:46,120
Speaker 1: posting amazing images that would resonate with our community, and

682
00:38:46,160 --> 00:38:50,400
Speaker 1: then from there really growing our community for resonating with

683
00:38:50,480 --> 00:38:55,360
Speaker 1: our ideal consumer based on a skin level, which is

684
00:38:55,480 --> 00:38:59,359
Speaker 1: obviously what the products is to help, you know, people

685
00:38:59,480 --> 00:39:04,120
Speaker 1: people with skin. So once we launched and we had

686
00:39:04,360 --> 00:39:07,960
Speaker 1: amazing results within the first twenty four hours, and then

687
00:39:07,960 --> 00:39:11,640
Speaker 1: that first week was pretty incredible. Those people were able

688
00:39:11,680 --> 00:39:14,680
Speaker 1: to see amazing results within the first week or so.

689
00:39:14,680 --> 00:39:16,920
Speaker 1: So from there it was like a chain reaction because

690
00:39:16,920 --> 00:39:19,560
Speaker 1: they were sending in there before and afters allowing us

691
00:39:19,640 --> 00:39:23,000
Speaker 1: to share there before and afters. And we're very strict

692
00:39:23,040 --> 00:39:25,200
Speaker 1: on as soon as the customers center before and afters,

693
00:39:25,239 --> 00:39:29,640
Speaker 1: we asked permission, and therefore we just literally screenshot and

694
00:39:29,680 --> 00:39:31,759
Speaker 1: then upload. We don't do anything to it. We want

695
00:39:31,760 --> 00:39:34,160
Speaker 1: to create, We want to ensure that the It's like

696
00:39:34,360 --> 00:39:37,680
Speaker 1: our customer was sharing the product for our community in

697
00:39:37,760 --> 00:39:40,399
Speaker 1: order to help others, so we don't we absolutely don't

698
00:39:40,440 --> 00:39:43,839
Speaker 1: touch it. It literally screenshot and upload, and from there

699
00:39:44,200 --> 00:39:46,879
Speaker 1: people were also sharing their amazing results on their own

700
00:39:46,920 --> 00:39:50,320
Speaker 1: social media platforms. So really it was our beautiful community

701
00:39:50,840 --> 00:39:54,719
Speaker 1: who were sharing their amazing results and before and after

702
00:39:54,760 --> 00:39:58,719
Speaker 1: images that really started to generate that momentum. And then

703
00:39:58,960 --> 00:40:01,719
Speaker 1: from there it's just been absolutely amazing to see our

704
00:40:01,719 --> 00:40:06,200
Speaker 1: community grow and get everyone come together to help each other.

705
00:40:07,480 --> 00:40:12,240
Speaker 2: That is incredible, and I think it is like epic

706
00:40:12,760 --> 00:40:17,760
Speaker 2: because I feel like most people these days, especially launching

707
00:40:17,880 --> 00:40:21,480
Speaker 2: to Instagram, feel like they do have to have some

708
00:40:21,560 --> 00:40:25,640
Speaker 2: sort of personal brand first and then leverage off that

709
00:40:25,960 --> 00:40:28,799
Speaker 2: and create, you know, the product and that sort of

710
00:40:28,840 --> 00:40:31,799
Speaker 2: side of things. So I think it's absolutely incredible for

711
00:40:31,920 --> 00:40:35,279
Speaker 2: you to like it's really thinking outside the box and

712
00:40:35,360 --> 00:40:37,239
Speaker 2: just going, yeah, I want to have you know, this

713
00:40:37,320 --> 00:40:39,080
Speaker 2: product and I want to do this, and I don't

714
00:40:39,080 --> 00:40:42,160
Speaker 2: want to have the personal brand side of things, and

715
00:40:42,680 --> 00:40:46,520
Speaker 2: I think that is it's so different, and I.

716
00:40:46,719 --> 00:40:50,640
Speaker 1: Yeah, like I absolutely love it. It's so smart. Thank you. Yeah,

717
00:40:51,040 --> 00:40:54,080
Speaker 1: because yeah, no, you go, oh that's okay. Now, I

718
00:40:54,120 --> 00:40:57,680
Speaker 1: was just gonna say it's it's obviously very scary, like

719
00:40:57,719 --> 00:40:59,759
Speaker 1: putting your ideas out there, and I guess for me,

720
00:41:00,080 --> 00:41:03,840
Speaker 1: not knowing what the outcome would be, I just tried

721
00:41:03,840 --> 00:41:06,360
Speaker 1: to I just tried to do everything I possibly could.

722
00:41:06,760 --> 00:41:09,640
Speaker 1: And I guess, going back from my experience in business

723
00:41:09,680 --> 00:41:12,160
Speaker 1: and marketing, what I knew, because I guess I'm still

724
00:41:12,200 --> 00:41:14,799
Speaker 1: learning every single day, but what I knew back then

725
00:41:14,960 --> 00:41:17,719
Speaker 1: and how I could really give the business the best

726
00:41:17,800 --> 00:41:21,320
Speaker 1: chance of success because I so believe in the products

727
00:41:21,360 --> 00:41:25,480
Speaker 1: and you know, the years of development and scientific research

728
00:41:25,640 --> 00:41:29,239
Speaker 1: and you know, working so closely with my you know,

729
00:41:29,360 --> 00:41:32,560
Speaker 1: skin came as and formulation experts, like I knew that

730
00:41:32,600 --> 00:41:35,000
Speaker 1: there was something more to offer with the skincare that

731
00:41:35,040 --> 00:41:37,399
Speaker 1: I was putting out there, and for me, as soon

732
00:41:37,400 --> 00:41:39,360
Speaker 1: as I started the business, I said to myself, I

733
00:41:39,560 --> 00:41:42,160
Speaker 1: never want Bang my Body to be another brand on

734
00:41:42,200 --> 00:41:45,920
Speaker 1: the beauty shelf to confuse people. I want to help

735
00:41:46,360 --> 00:41:50,279
Speaker 1: alleviate the confusion and alleviate the overwhelming feeling of what

736
00:41:50,320 --> 00:41:53,239
Speaker 1: skincare can bring. So for me, I just thought, what

737
00:41:53,320 --> 00:41:56,880
Speaker 1: could I do to help build a community that you know,

738
00:41:56,960 --> 00:41:59,480
Speaker 1: this is such a new experience for everyone, you know,

739
00:41:59,520 --> 00:42:03,239
Speaker 1: simply city, multipurpose products, firming and taging. There's so many

740
00:42:03,239 --> 00:42:06,520
Speaker 1: different things and boundaries that I was pushing that it

741
00:42:06,640 --> 00:42:08,920
Speaker 1: wasn't around when we had launched. So for me, I

742
00:42:08,960 --> 00:42:12,480
Speaker 1: just needed to create that community to you know, I guess,

743
00:42:13,040 --> 00:42:15,480
Speaker 1: help us believe in that vision and mission and what

744
00:42:15,480 --> 00:42:19,440
Speaker 1: we're doing and then share their results. And it was

745
00:42:19,480 --> 00:42:21,920
Speaker 1: so organic, and that is why I'm so grateful and

746
00:42:21,960 --> 00:42:24,920
Speaker 1: so blessed to have the community that we have grown

747
00:42:25,160 --> 00:42:28,279
Speaker 1: to have. And it's just such a positive space and

748
00:42:28,320 --> 00:42:31,880
Speaker 1: such a positive, beautiful, uplifting community that everyone wants to

749
00:42:31,920 --> 00:42:35,120
Speaker 1: help each other by sharing, you know, their results, and

750
00:42:35,480 --> 00:42:37,040
Speaker 1: you know because at the end of the day, like

751
00:42:37,360 --> 00:42:40,440
Speaker 1: for me, I know my results, you know, and I

752
00:42:40,480 --> 00:42:42,680
Speaker 1: guess you know other people sharing the results in order

753
00:42:42,680 --> 00:42:44,800
Speaker 1: to help others find a solution for the skin, and

754
00:42:45,320 --> 00:42:46,839
Speaker 1: that's all that we're trying to do. We just want

755
00:42:46,840 --> 00:42:48,960
Speaker 1: to offer a solution. Like at the end of the day,

756
00:42:49,280 --> 00:42:51,719
Speaker 1: if you love the skin that you're in, we love

757
00:42:51,760 --> 00:42:54,040
Speaker 1: you for that. It's not about that, it's just offering

758
00:42:54,040 --> 00:42:56,960
Speaker 1: a solution if they're asking concerns that you are facing

759
00:42:57,000 --> 00:42:59,560
Speaker 1: that are really taking a toll, you know, like I

760
00:42:59,640 --> 00:43:02,319
Speaker 1: do with mentally, and I guess my confidence was at

761
00:43:02,360 --> 00:43:05,520
Speaker 1: all time low when I did have my skin concerns,

762
00:43:05,960 --> 00:43:08,800
Speaker 1: and I guess for me, you know, trying to help others,

763
00:43:09,120 --> 00:43:11,440
Speaker 1: you know, be the best version of themselves to go

764
00:43:11,520 --> 00:43:15,000
Speaker 1: after their dreams, that's ideally what I always just wanted

765
00:43:15,000 --> 00:43:15,680
Speaker 1: to sit out to do.

766
00:43:16,200 --> 00:43:19,399
Speaker 2: Yes, I love that, and you've it's exactly what we've done,

767
00:43:19,440 --> 00:43:22,120
Speaker 2: which is amazing. And it was so smart to build

768
00:43:22,160 --> 00:43:26,680
Speaker 2: that community beforehand and then have a community.

769
00:43:26,239 --> 00:43:27,640
Speaker 1: To launch to, which is epic.

770
00:43:28,120 --> 00:43:30,040
Speaker 2: And so I know a lot of the rn C

771
00:43:30,160 --> 00:43:35,480
Speaker 2: community have their own startups and their own small businesses.

772
00:43:35,680 --> 00:43:38,640
Speaker 1: And or even you know, they have a side hustle.

773
00:43:39,239 --> 00:43:42,759
Speaker 2: What top tips would you have give us maybe three

774
00:43:42,800 --> 00:43:46,839
Speaker 2: top tips of marketing tips that you can offer them.

775
00:43:47,280 --> 00:43:52,600
Speaker 1: Okay, definitely know your audience is so tight bracket. Yeah,

776
00:43:52,760 --> 00:43:56,360
Speaker 1: know your target market absolutely, Who is your ideal consumer?

777
00:43:57,239 --> 00:43:59,680
Speaker 1: Create a name for her or him, like make her

778
00:43:59,680 --> 00:44:06,640
Speaker 1: a an ideal person age, demographic, I guess you know, demographical,

779
00:44:06,920 --> 00:44:11,400
Speaker 1: socioeconomic status. You know who is the ideal consumer. And

780
00:44:11,480 --> 00:44:13,239
Speaker 1: yes it can be broad, but if you can talk

781
00:44:13,280 --> 00:44:15,759
Speaker 1: to your ideal consumer, it's going to be so much

782
00:44:15,800 --> 00:44:20,480
Speaker 1: easier to convey your message because through speaking verbally to somebody,

783
00:44:20,520 --> 00:44:23,080
Speaker 1: you can convey your message easily, but through technology it's

784
00:44:23,120 --> 00:44:25,520
Speaker 1: a lot harder. You have a lot less seconds to

785
00:44:26,280 --> 00:44:30,960
Speaker 1: convey your message and your brand positioning and also to

786
00:44:31,040 --> 00:44:35,280
Speaker 1: communicate your ethos and your values of what you're trying

787
00:44:35,280 --> 00:44:40,879
Speaker 1: to sell. So definitely identifying your target audience. Establishing your

788
00:44:40,920 --> 00:44:44,120
Speaker 1: ethos is super important. Why you are starting your business,

789
00:44:44,239 --> 00:44:46,799
Speaker 1: why your business is different from anything that's out there,

790
00:44:46,920 --> 00:44:48,960
Speaker 1: and if it's not different, why is it better? And

791
00:44:49,000 --> 00:44:50,960
Speaker 1: why do you want to do something that is going

792
00:44:51,000 --> 00:44:55,000
Speaker 1: to create positive change? Is super important. So definitely establishing

793
00:44:55,040 --> 00:45:01,080
Speaker 1: your ethos and your intentions behind the brand. Have passion

794
00:45:01,200 --> 00:45:03,520
Speaker 1: for what you're doing. If it is money you're going after,

795
00:45:04,400 --> 00:45:07,520
Speaker 1: it is not going to be the business for you absolutely,

796
00:45:07,600 --> 00:45:11,759
Speaker 1: because you put everything you have into the business, and

797
00:45:12,280 --> 00:45:13,880
Speaker 1: it takes a lot of years before you were going

798
00:45:13,920 --> 00:45:16,040
Speaker 1: to take a wage. In order for your business to

799
00:45:16,040 --> 00:45:18,280
Speaker 1: be successful. You want to ensure that all the money

800
00:45:18,280 --> 00:45:21,000
Speaker 1: goes back into the business for the continued growth and

801
00:45:21,960 --> 00:45:23,840
Speaker 1: I guess new products or whatever else you're going to

802
00:45:23,840 --> 00:45:26,800
Speaker 1: bring in the future. So passion is going to be

803
00:45:26,840 --> 00:45:28,719
Speaker 1: the main driving force. There is going to be some

804
00:45:28,840 --> 00:45:32,880
Speaker 1: serious challenging days and you're going to be sleep deprived.

805
00:45:33,000 --> 00:45:35,560
Speaker 1: It is seriously like a child, even worse than a child,

806
00:45:35,680 --> 00:45:39,480
Speaker 1: because the business doesn't sleep. Children eventually sleep. So the

807
00:45:39,840 --> 00:45:41,719
Speaker 1: way I have always seen it is looking at as

808
00:45:41,719 --> 00:45:44,520
Speaker 1: a child, that you know it's your child, you love it,

809
00:45:44,600 --> 00:45:46,560
Speaker 1: you care for it, you nurture it. You want to

810
00:45:46,600 --> 00:45:48,839
Speaker 1: make sure that you give it the best chance of

811
00:45:49,040 --> 00:45:51,520
Speaker 1: you know, success in life. And that is the way

812
00:45:51,560 --> 00:45:54,120
Speaker 1: you see it as a business. And also as well

813
00:45:54,239 --> 00:45:56,960
Speaker 1: the very first few years, you know, we're only seventeen

814
00:45:56,960 --> 00:45:59,560
Speaker 1: months old, so when you know the child is still

815
00:45:59,560 --> 00:46:02,840
Speaker 1: trying to establish itself in a sense that you know

816
00:46:02,960 --> 00:46:05,520
Speaker 1: every day you keep growing and keep evolving. So from

817
00:46:05,800 --> 00:46:09,800
Speaker 1: you know, birthing your business, birthing your child, their identity

818
00:46:09,840 --> 00:46:12,080
Speaker 1: is just their beautiful face, but you know, as it

819
00:46:12,120 --> 00:46:15,680
Speaker 1: grows and evolves, their identity comes through their personality and

820
00:46:15,719 --> 00:46:18,680
Speaker 1: what matters most to them. So that's definitely something that

821
00:46:18,719 --> 00:46:22,280
Speaker 1: I would that's helped me through the journey of the business.

822
00:46:24,000 --> 00:46:26,640
Speaker 1: And also as well, Prioritizing is a big thing because

823
00:46:26,680 --> 00:46:28,800
Speaker 1: when you're starting a business, there are so many things

824
00:46:28,800 --> 00:46:30,840
Speaker 1: that you have to do all at once, and it

825
00:46:30,880 --> 00:46:33,880
Speaker 1: can get really overwhelming and stressful. So I would just

826
00:46:33,960 --> 00:46:36,359
Speaker 1: prioritize what is the most important things for the next

827
00:46:36,400 --> 00:46:39,839
Speaker 1: step of the journey in your business, and definitely work

828
00:46:39,880 --> 00:46:43,800
Speaker 1: towards your goals one step at a time. Don't overload yourself,

829
00:46:43,840 --> 00:46:46,360
Speaker 1: don't put pressure on yourself because it's just going to

830
00:46:46,400 --> 00:46:49,200
Speaker 1: take away from the excitement of the journey because it

831
00:46:49,239 --> 00:46:52,600
Speaker 1: is it is challenging. So if you can definitely focus

832
00:46:52,640 --> 00:46:55,239
Speaker 1: on those things, it definitely has helped me through my

833
00:46:55,360 --> 00:46:57,680
Speaker 1: journey so far. Amazing.

834
00:46:58,120 --> 00:47:02,600
Speaker 2: And tell us more also, just quickly, if I know

835
00:47:02,640 --> 00:47:04,680
Speaker 2: we've got a bit more time left, but tell us

836
00:47:04,800 --> 00:47:09,760
Speaker 2: more about your kind of marketing strategy, because you guys,

837
00:47:10,440 --> 00:47:11,520
Speaker 2: like clearly.

838
00:47:11,320 --> 00:47:13,840
Speaker 1: Marketing is on point. Bailed it.

839
00:47:13,960 --> 00:47:17,520
Speaker 2: Like I said, what does the planning process look like

840
00:47:17,640 --> 00:47:18,040
Speaker 2: for you?

841
00:47:18,440 --> 00:47:21,480
Speaker 1: In developing that for sure. So at the very beginning,

842
00:47:22,239 --> 00:47:26,480
Speaker 1: it was definitely really our customers driving the you know,

843
00:47:26,520 --> 00:47:29,280
Speaker 1: of the communication through word of mouth before and after.

844
00:47:29,480 --> 00:47:32,840
Speaker 1: I really wanted to establish a community before I proceeded

845
00:47:32,880 --> 00:47:37,640
Speaker 1: with digital marketing. So for me establishing you know, our

846
00:47:37,719 --> 00:47:41,960
Speaker 1: consumer identity, you know, word of mouth recommendations before and

847
00:47:42,040 --> 00:47:45,920
Speaker 1: after results and then ultimately using influencers as well. And

848
00:47:45,960 --> 00:47:49,279
Speaker 1: we've got a very strict influencer policy too that we

849
00:47:50,000 --> 00:47:53,000
Speaker 1: give our products to influencers. We give them a two

850
00:47:53,040 --> 00:47:55,799
Speaker 1: week grace period to try the product. If they love

851
00:47:55,840 --> 00:47:58,960
Speaker 1: the product, we will have a conversation about progressing forward.

852
00:47:59,680 --> 00:48:03,280
Speaker 1: But we you know, authenticity and you know that genuine

853
00:48:03,360 --> 00:48:06,360
Speaker 1: love for the brand. Is probably another reason why the

854
00:48:06,400 --> 00:48:09,400
Speaker 1: brand has really resonated with so many people is because

855
00:48:09,480 --> 00:48:13,120
Speaker 1: no matter what the influencer or consumer is, we're all

856
00:48:13,120 --> 00:48:14,719
Speaker 1: on the same level in the sense that we love

857
00:48:14,800 --> 00:48:19,120
Speaker 1: the products. So for us, that was really strict and

858
00:48:19,200 --> 00:48:22,120
Speaker 1: has continued to be during this time, Like we want

859
00:48:22,120 --> 00:48:24,560
Speaker 1: to ensure that everyone is genuinely loving the product and

860
00:48:24,719 --> 00:48:26,839
Speaker 1: it's up to them whether they want to share the

861
00:48:26,880 --> 00:48:30,440
Speaker 1: brand further. So definitely that was the start, and then

862
00:48:30,480 --> 00:48:34,880
Speaker 1: once we started to dive into digital marketing. Sorry, should

863
00:48:34,880 --> 00:48:37,319
Speaker 1: go back. We also did email marketing as well prior

864
00:48:37,400 --> 00:48:44,680
Speaker 1: to digital marketing, so definitely consumer generation, influencer marketing, and

865
00:48:45,440 --> 00:48:48,480
Speaker 1: email marketing. We're top three at the very very beginning.

866
00:48:48,840 --> 00:48:52,400
Speaker 1: Then we dived in digital marketing six months after launch

867
00:48:53,120 --> 00:48:57,640
Speaker 1: and started I guess doing Facebook ads, Instagram, YouTube and

868
00:48:57,680 --> 00:48:59,440
Speaker 1: that kind of thing as well, and the guests conveying

869
00:48:59,520 --> 00:49:02,120
Speaker 1: the brand in a way that is still like we

870
00:49:02,200 --> 00:49:06,200
Speaker 1: would have if it wasn't on a digital scale, ensuring

871
00:49:06,239 --> 00:49:09,840
Speaker 1: that we communicate our amazing ethos of the brand, you know,

872
00:49:09,920 --> 00:49:13,120
Speaker 1: what our brand is about, and also our products and

873
00:49:13,160 --> 00:49:16,319
Speaker 1: what they do for the skin. The way I see

874
00:49:16,320 --> 00:49:18,959
Speaker 1: it is that, you know, Instagram has been a really

875
00:49:18,960 --> 00:49:23,480
Speaker 1: big part of showcasing the brand as a whole and

876
00:49:23,560 --> 00:49:26,240
Speaker 1: really the brand's identity. So Instagram has been a massive

877
00:49:26,239 --> 00:49:29,839
Speaker 1: factor in the business growth from the very beginning, and

878
00:49:29,880 --> 00:49:33,400
Speaker 1: then I guess moving into digital marketing and you know,

879
00:49:34,040 --> 00:49:37,080
Speaker 1: growing our email marketing, which is been amazing. We have

880
00:49:37,080 --> 00:49:40,320
Speaker 1: a really strong community there, so everything kind of plays

881
00:49:40,360 --> 00:49:43,560
Speaker 1: a part. But our planning strategy is, you know, always

882
00:49:43,560 --> 00:49:48,279
Speaker 1: we're looking for ways to help our consumer in an

883
00:49:48,400 --> 00:49:52,160
Speaker 1: engaging way. So you know, if someone is looking for something,

884
00:49:52,360 --> 00:49:54,960
Speaker 1: you know, you know, being a bit more particular, how

885
00:49:54,960 --> 00:49:57,040
Speaker 1: are we going to engage our audience and hopefully give

886
00:49:57,040 --> 00:50:00,360
Speaker 1: them a solution to their pain points or you know,

887
00:50:00,400 --> 00:50:03,240
Speaker 1: skin concerns that they have at the moment. So definitely

888
00:50:03,280 --> 00:50:07,360
Speaker 1: identifying the reasons for your marketing. It's not just pushing

889
00:50:07,360 --> 00:50:09,840
Speaker 1: content left, right and center. Everything's got to have a

890
00:50:09,880 --> 00:50:12,480
Speaker 1: purpose and it's going to be a driving force for

891
00:50:12,760 --> 00:50:15,640
Speaker 1: a positive change. So I guess yeah, for us, our

892
00:50:15,680 --> 00:50:19,880
Speaker 1: marketing is very like there's different aspects to our marketing,

893
00:50:20,160 --> 00:50:23,960
Speaker 1: but definitely establishing the core reason for why we are

894
00:50:23,960 --> 00:50:26,640
Speaker 1: pushing it because at the end of the day, there

895
00:50:26,680 --> 00:50:28,720
Speaker 1: is so much out there, there is so much content

896
00:50:28,880 --> 00:50:31,600
Speaker 1: being filtered through so many different channels. How is it

897
00:50:31,640 --> 00:50:35,839
Speaker 1: going to be purposeful to really reach our desired you know,

898
00:50:36,320 --> 00:50:39,080
Speaker 1: audience and how can we help them with their skin

899
00:50:39,280 --> 00:50:42,040
Speaker 1: or you know, provide them with the sense of belonging,

900
00:50:42,040 --> 00:50:44,160
Speaker 1: to provide them with a sense you know, a feeling

901
00:50:44,200 --> 00:50:46,640
Speaker 1: of some sort that really makes them happy. And I

902
00:50:46,680 --> 00:50:49,400
Speaker 1: guess that's where our yellow tubes stem from from the

903
00:50:49,480 --> 00:50:54,560
Speaker 1: very beginning, because it's a happy color. And yeah, so

904
00:50:54,760 --> 00:50:57,160
Speaker 1: I guess, you know, yeah, it's all about providing that

905
00:50:57,200 --> 00:50:57,920
Speaker 1: positive change.

906
00:50:58,480 --> 00:51:01,000
Speaker 2: Oh I love that so much. Thank you so much

907
00:51:01,040 --> 00:51:05,640
Speaker 2: for that insight too. So Priscilla, what is next for

908
00:51:05,719 --> 00:51:06,440
Speaker 2: Bang and Body?

909
00:51:07,520 --> 00:51:11,640
Speaker 1: Oh wow, we have so many exciting things that are

910
00:51:11,640 --> 00:51:13,960
Speaker 1: in the work. So we definitely have new products that

911
00:51:14,320 --> 00:51:17,120
Speaker 1: have been in the works for the last year. As

912
00:51:17,120 --> 00:51:19,879
Speaker 1: I mentioned earlier, you know, every product has a year

913
00:51:20,600 --> 00:51:23,799
Speaker 1: in production and formulation before we even start to think

914
00:51:23,840 --> 00:51:26,960
Speaker 1: about launch, so it's a very long process. But all

915
00:51:27,000 --> 00:51:30,040
Speaker 1: of our products will have that multi purpose aspect and

916
00:51:30,120 --> 00:51:33,480
Speaker 1: those beautiful ingredients that we are really focusing on that

917
00:51:33,520 --> 00:51:37,520
Speaker 1: are super purposeful and will you know, create amazing results

918
00:51:37,520 --> 00:51:41,600
Speaker 1: for our customers skin. We're also working with amazing initiatives

919
00:51:41,760 --> 00:51:45,000
Speaker 1: on giving back to our community with different charities and

920
00:51:45,160 --> 00:51:49,680
Speaker 1: different organizations to really help as many people as we can.

921
00:51:49,760 --> 00:51:51,880
Speaker 1: And at the end of the day, that is another

922
00:51:51,920 --> 00:51:54,000
Speaker 1: reason why I started the business, not only to help

923
00:51:54,040 --> 00:51:56,880
Speaker 1: our consumers with their skin, but also to help our

924
00:51:56,880 --> 00:51:59,839
Speaker 1: wider community, and that is something that you know, take

925
00:52:00,040 --> 00:52:02,920
Speaker 1: very seriously. So We've got a lot of amazing initiatives

926
00:52:02,920 --> 00:52:06,120
Speaker 1: coming up which I'm really excited about to help there.

927
00:52:07,080 --> 00:52:10,239
Speaker 1: And then also as well, just you know, really still

928
00:52:10,280 --> 00:52:12,960
Speaker 1: being heavily connected with our community because they are the

929
00:52:13,080 --> 00:52:16,000
Speaker 1: driving force for our business. For the business and then

930
00:52:16,040 --> 00:52:19,120
Speaker 1: also the products that come out. I listen very closely

931
00:52:19,200 --> 00:52:22,840
Speaker 1: and take feedback, you know, positive and constructive on board

932
00:52:23,440 --> 00:52:26,359
Speaker 1: to ensure that we are providing the best products for

933
00:52:26,400 --> 00:52:29,920
Speaker 1: our customers and it's what they want as well as

934
00:52:29,960 --> 00:52:33,719
Speaker 1: also you know, give acknowledging that you know, they are

935
00:52:33,760 --> 00:52:37,920
Speaker 1: the heartbeat of our community and the business, so always

936
00:52:37,920 --> 00:52:41,319
Speaker 1: trying to stay engage with them and providing them with

937
00:52:41,640 --> 00:52:46,959
Speaker 1: the best products that we can create. Amazing, so exciting too.

938
00:52:47,680 --> 00:52:50,640
Speaker 1: I'm very excited to share it with everyone. It's a

939
00:52:50,640 --> 00:52:53,239
Speaker 1: lot of time in the making, so it's literally when

940
00:52:53,600 --> 00:52:56,359
Speaker 1: a product launch is very special because there's a lot

941
00:52:56,360 --> 00:53:01,480
Speaker 1: of time, energy, money, and love that goes in every yeah,

942
00:53:01,680 --> 00:53:07,160
Speaker 1: that goes into everything product. So it is very very amazing.

943
00:53:07,200 --> 00:53:10,680
Speaker 1: Even with our illuminating Faming lotion that just recently launched,

944
00:53:10,680 --> 00:53:12,799
Speaker 1: that was eight months in development, even though we did

945
00:53:12,800 --> 00:53:16,760
Speaker 1: have the base formula which was the same as our original. However,

946
00:53:16,960 --> 00:53:21,800
Speaker 1: finding the most amazing vintage gold pigment that stems from

947
00:53:21,960 --> 00:53:24,640
Speaker 1: the sapphire crystal and to ensure that it was the

948
00:53:24,680 --> 00:53:27,640
Speaker 1: highest quality of my cart that you could get was

949
00:53:27,719 --> 00:53:30,799
Speaker 1: really challenging to ensure that it worked perfectly with our

950
00:53:30,840 --> 00:53:35,040
Speaker 1: formula and also just gave that, you know, the skin

951
00:53:35,160 --> 00:53:38,960
Speaker 1: a very beautiful luminous glow and can be used multiple

952
00:53:38,960 --> 00:53:41,400
Speaker 1: different ways. Was something that you know, we spent a

953
00:53:41,440 --> 00:53:43,759
Speaker 1: lot of time on, so every single product was a

954
00:53:43,760 --> 00:53:46,200
Speaker 1: lot of love in it to give the best that

955
00:53:46,239 --> 00:53:47,600
Speaker 1: we can to our communities.

956
00:53:48,800 --> 00:53:52,600
Speaker 2: And can I just say I have recently tried the

957
00:53:52,719 --> 00:53:55,760
Speaker 2: new firming lotion and I love it. I was thinking,

958
00:53:55,760 --> 00:53:57,120
Speaker 2: I was like, oh my god, this is going to

959
00:53:57,120 --> 00:53:58,240
Speaker 2: be amazing in summer.

960
00:53:58,440 --> 00:54:00,800
Speaker 1: Oh yeah, I have that little x through a girl

961
00:54:00,800 --> 00:54:01,280
Speaker 1: like glow.

962
00:54:01,360 --> 00:54:04,399
Speaker 2: Like I'm currently wearing jeans, but yeah, when I start

963
00:54:04,440 --> 00:54:05,640
Speaker 2: showing my legs off.

964
00:54:07,760 --> 00:54:07,880
Speaker 1: You.

965
00:54:08,040 --> 00:54:11,359
Speaker 2: So, Priscilla, something that I ask all my guests at

966
00:54:11,360 --> 00:54:15,000
Speaker 2: the end of the show is what advice would you

967
00:54:15,320 --> 00:54:21,000
Speaker 2: give yourself in moments of self doubt or fear around

968
00:54:21,200 --> 00:54:25,319
Speaker 2: something new? So what would you tell yourself.

969
00:54:25,280 --> 00:54:30,520
Speaker 1: Everything's going to be okay? I definitely think, you know,

970
00:54:30,600 --> 00:54:33,719
Speaker 1: for myself, my brain is quite analytical, so anything new

971
00:54:34,400 --> 00:54:37,200
Speaker 1: can be quite daunting in the sense that I constantly

972
00:54:37,200 --> 00:54:40,560
Speaker 1: analyze every single little bit that happens and will happen.

973
00:54:41,600 --> 00:54:44,279
Speaker 1: But I think definitely being able to back yourself and

974
00:54:44,560 --> 00:54:46,719
Speaker 1: really say that it's going to be okay and you know,

975
00:54:46,760 --> 00:54:49,759
Speaker 1: everything works out in the end, even though it's so

976
00:54:49,920 --> 00:54:54,680
Speaker 1: foreign and unknown. Definitely the motivation behind, you know, just

977
00:54:54,719 --> 00:54:58,000
Speaker 1: backing yourself and trying to put yourself in a positive

978
00:54:58,000 --> 00:55:02,879
Speaker 1: space definitely helps because you know, self doubt does, you know,

979
00:55:03,120 --> 00:55:08,640
Speaker 1: interrupt the positive sometimes, so just reassuring yourself, reassuring yourself

980
00:55:08,640 --> 00:55:11,399
Speaker 1: everything will be okay, and that you know, every day

981
00:55:11,520 --> 00:55:13,879
Speaker 1: is a fresh new day. So even though the day

982
00:55:13,880 --> 00:55:16,680
Speaker 1: before might not have been the best that you thought

983
00:55:16,680 --> 00:55:18,719
Speaker 1: it could have been, and it might have you know,

984
00:55:18,920 --> 00:55:21,440
Speaker 1: something might have happened that could have been challenging, or

985
00:55:21,920 --> 00:55:24,480
Speaker 1: you know, something that didn't really go to plan, It's okay.

986
00:55:25,040 --> 00:55:28,640
Speaker 1: Tomorrow's a fresh new day and greatness will come. So

987
00:55:28,800 --> 00:55:32,200
Speaker 1: I definitely think taking those top tips, which is I've

988
00:55:32,280 --> 00:55:36,040
Speaker 1: learned along the way that sometimes not everything works out

989
00:55:36,040 --> 00:55:38,200
Speaker 1: the way it wants but the way you intended it

990
00:55:38,239 --> 00:55:40,719
Speaker 1: to go. But in the end it does actually work

991
00:55:40,760 --> 00:55:43,120
Speaker 1: out for the best. So just got to have faith

992
00:55:43,280 --> 00:55:47,480
Speaker 1: in the journey and trust the process. I love that

993
00:55:48,239 --> 00:55:50,080
Speaker 1: beautiful words to end the show.

994
00:55:50,320 --> 00:55:55,520
Speaker 2: Thank you, so Priscilla, can you let the RNC audience

995
00:55:55,719 --> 00:55:59,040
Speaker 2: know where they can find you, where they can find

996
00:55:59,080 --> 00:56:02,000
Speaker 2: Bang and Body. And also I do believe you have

997
00:56:02,239 --> 00:56:06,600
Speaker 2: a sneaky discount code for our our audience that if

998
00:56:06,600 --> 00:56:09,359
Speaker 2: they want to try Bang and Body they can use

999
00:56:09,520 --> 00:56:12,480
Speaker 2: very special You guys are very lucky.

1000
00:56:12,880 --> 00:56:16,680
Speaker 1: Oh absolutely, So you can find me personally on Underscore

1001
00:56:16,719 --> 00:56:21,760
Speaker 1: Priscilla pri I Sci Doubla and then Louise l oeu

1002
00:56:21,960 --> 00:56:24,959
Speaker 1: I s and you can find Bang and Body at

1003
00:56:24,960 --> 00:56:29,080
Speaker 1: bangan dot Body. And yes, that sneaky discount code is

1004
00:56:29,239 --> 00:56:33,600
Speaker 1: Rise Conquer ten, which is super exciting. So you guys

1005
00:56:33,640 --> 00:56:36,560
Speaker 1: can jump on use the code and enjoy our tubes

1006
00:56:36,560 --> 00:56:37,120
Speaker 1: of goodness.

1007
00:56:37,920 --> 00:56:41,879
Speaker 2: Amazing And guys, I have been trying the products and

1008
00:56:42,320 --> 00:56:45,120
Speaker 2: they are so good. Like I said, the lip and

1009
00:56:45,320 --> 00:56:48,360
Speaker 2: I multi Purpose is definitely my favorite.

1010
00:56:48,440 --> 00:56:50,600
Speaker 1: But I'm also obsessed with the Family lotion.

1011
00:56:50,760 --> 00:56:54,000
Speaker 2: I'm not gonna lie cause I've saw a lot of

1012
00:56:54,000 --> 00:56:56,759
Speaker 2: people posting about it and I was like, what is

1013
00:56:56,840 --> 00:56:58,280
Speaker 2: this you know cream?

1014
00:56:58,480 --> 00:57:02,440
Speaker 1: And like, now I get hype, I get it. Thank you.

1015
00:57:02,840 --> 00:57:06,960
Speaker 1: Oh that means so much so, guys. That is Rise

1016
00:57:07,040 --> 00:57:07,680
Speaker 1: Conquered ten.

1017
00:57:07,840 --> 00:57:10,200
Speaker 2: That is ten percent off and I'll make sure I

1018
00:57:10,200 --> 00:57:13,920
Speaker 2: put the links and that code in ad the description

1019
00:57:14,120 --> 00:57:14,840
Speaker 2: as always.

1020
00:57:14,960 --> 00:57:17,160
Speaker 1: But thank you so much, Priscilla.

1021
00:57:17,320 --> 00:57:20,880
Speaker 2: It has been such a joy to chat to you

1022
00:57:21,680 --> 00:57:23,440
Speaker 2: and for you to spread all this.

1023
00:57:23,480 --> 00:57:26,640
Speaker 1: Goodness to the rn C fam. Thank you so much

1024
00:57:26,680 --> 00:57:29,360
Speaker 1: for having me. Honestly, it's such a pleasure. I'm absolutely

1025
00:57:29,400 --> 00:57:32,040
Speaker 1: I'm the biggest fan of Rise and concact and also

1026
00:57:32,160 --> 00:57:35,760
Speaker 1: your Naked Harvest products. Everything you do is incredible. So

1027
00:57:36,080 --> 00:57:38,840
Speaker 1: just thank you so much for having this platform for

1028
00:57:39,360 --> 00:57:41,760
Speaker 1: you know, having people like myself on board and also

1029
00:57:42,000 --> 00:57:44,880
Speaker 1: sharing with the wider community that you know, if you've

1030
00:57:44,920 --> 00:57:46,760
Speaker 1: got a passion and a dream, that you can go

1031
00:57:46,880 --> 00:57:49,560
Speaker 1: for it. So you're very inspiring and it's been such

1032
00:57:49,560 --> 00:57:52,760
Speaker 1: a pleasure speaking with you. Ah, thank you, Priscilla, I

1033
00:57:52,840 --> 00:57:55,720
Speaker 1: really have pleasure, no worries. Well, thanks so much for

1034
00:57:55,760 --> 00:57:56,280
Speaker 1: having me on.

1035
00:57:56,760 --> 00:58:01,640
Speaker 2: Thank you, bye bye, and that is it for today's episode.

1036
00:58:01,720 --> 00:58:04,360
Speaker 2: Thank you so much for listening. I hope you enjoyed

1037
00:58:04,360 --> 00:58:08,520
Speaker 2: this chat. And guys, if you did love this episode,

1038
00:58:08,560 --> 00:58:12,320
Speaker 2: if you love the podcast, please give us a review

1039
00:58:12,440 --> 00:58:12,800
Speaker 2: or make.

1040
00:58:12,720 --> 00:58:13,919
Speaker 1: Sure you're subscribed.

1041
00:58:14,040 --> 00:58:17,320
Speaker 2: It really helps out the Rise and Conquer podcast. And

1042
00:58:17,520 --> 00:58:19,920
Speaker 2: if you do love the podcast and you love the

1043
00:58:19,960 --> 00:58:23,200
Speaker 2: conversations that we have, I think that you would love

1044
00:58:23,320 --> 00:58:26,440
Speaker 2: our Facebook group, so come and join us. It's just

1045
00:58:26,760 --> 00:58:31,280
Speaker 2: Rise and Conquer podcast community. And yeah, it's a private

1046
00:58:31,320 --> 00:58:34,040
Speaker 2: group where we chat all things we do on the podcast.

1047
00:58:34,320 --> 00:58:36,640
Speaker 1: But thank you so much for listening. I'll chat to

1048
00:58:36,640 --> 00:58:48,640
Speaker 1: you in our next set. It was Dreams and