1 00:00:00,040 --> 00:00:02,880 Speaker 1: Well, the Northern Territory is a step closer to having 2 00:00:02,920 --> 00:00:06,040 Speaker 1: its own AFL team with the release of a strategic 3 00:00:06,080 --> 00:00:10,280 Speaker 1: business case by the Australian Football League Team Northern Territory 4 00:00:10,320 --> 00:00:13,840 Speaker 1: task Force. Now this task force, they've completed this strategic 5 00:00:13,880 --> 00:00:17,920 Speaker 1: business case. It includes a ten year plan to establish 6 00:00:18,000 --> 00:00:22,159 Speaker 1: a Northern Territory based AFL club. The task Force is 7 00:00:22,239 --> 00:00:26,560 Speaker 1: made up of the Northern Territory Government, AFLNT representatives along 8 00:00:26,600 --> 00:00:29,920 Speaker 1: with industry and AFL leaders. It was formed in twenty 9 00:00:29,960 --> 00:00:34,240 Speaker 1: twenty one to lead the investigation into establishing an AFL 10 00:00:34,320 --> 00:00:36,880 Speaker 1: club in the Northern Territory, which I think we would 11 00:00:36,920 --> 00:00:40,000 Speaker 1: all love to see. Now joining us on the show 12 00:00:40,159 --> 00:00:43,199 Speaker 1: is the head of AFL here in the Northern Territory, 13 00:00:43,240 --> 00:00:44,040 Speaker 1: Sean Bowden. 14 00:00:44,080 --> 00:00:46,880 Speaker 2: Good morning Sean, Good morning Cody. 15 00:00:47,120 --> 00:00:51,040 Speaker 1: Great to have you on the show. Now, what has 16 00:00:51,120 --> 00:00:53,400 Speaker 1: this strategic business case shown? 17 00:00:53,400 --> 00:00:58,440 Speaker 2: As Sean, I think one of the reasons we needed 18 00:00:58,440 --> 00:01:00,280 Speaker 2: to go into it was we needed understand and the 19 00:01:00,360 --> 00:01:05,240 Speaker 2: economics that lie beyond in an AFL team and an 20 00:01:05,240 --> 00:01:09,039 Speaker 2: AFL team project. And so a large part of the 21 00:01:09,160 --> 00:01:12,640 Speaker 2: report delves into those economics and I've got to say 22 00:01:13,240 --> 00:01:18,119 Speaker 2: it's quite came out stronger than I anticipated and can 23 00:01:18,160 --> 00:01:21,360 Speaker 2: really see some quite extraordinary economic benefits for bringing the 24 00:01:21,400 --> 00:01:23,679 Speaker 2: team to the territory. But it does go. 25 00:01:23,720 --> 00:01:24,399 Speaker 3: Well beyond that. 26 00:01:25,120 --> 00:01:28,000 Speaker 2: It looks at the economic and social impact as well 27 00:01:28,040 --> 00:01:30,520 Speaker 2: as the direct flow on economic benefits that come from 28 00:01:30,520 --> 00:01:33,959 Speaker 2: a team and other infrastructure builds. And because of the 29 00:01:34,000 --> 00:01:35,920 Speaker 2: composition of the task force. 30 00:01:36,520 --> 00:01:38,800 Speaker 3: Including a lot of football people and people have been 31 00:01:38,840 --> 00:01:41,840 Speaker 3: on a football journey like Peter Jackson, who CEO of 32 00:01:41,920 --> 00:01:44,839 Speaker 3: Melbourne and Lewis Martin who's the head of Channel seven 33 00:01:44,880 --> 00:01:45,920 Speaker 3: in Melbourne. 34 00:01:46,920 --> 00:01:51,320 Speaker 2: It also deals really strongly with the aspirational aspects of 35 00:01:51,360 --> 00:01:53,960 Speaker 2: the team, what it means for the territory community, what 36 00:01:54,000 --> 00:01:56,840 Speaker 2: it means for the young men and women of the territory. 37 00:01:56,840 --> 00:01:58,520 Speaker 2: Should we be able to implement it in the right 38 00:01:58,560 --> 00:02:02,720 Speaker 2: way and have a team here, a homegrown team representing 39 00:02:02,720 --> 00:02:05,840 Speaker 2: the territory which people can aspire to and not just 40 00:02:05,920 --> 00:02:08,200 Speaker 2: play football within not just being an AFIL player, but 41 00:02:08,200 --> 00:02:10,320 Speaker 2: it can be a participate in the team. There's one 42 00:02:10,400 --> 00:02:13,720 Speaker 2: hundred and sixty jobs CODIA that comes straight off the 43 00:02:13,800 --> 00:02:17,360 Speaker 2: bat with an AFL team that's without the flow on effects. 44 00:02:17,760 --> 00:02:20,280 Speaker 2: I think the report estimates about one hundred and sixteen 45 00:02:20,280 --> 00:02:24,200 Speaker 2: million dollars improved and your economic input. I think that's 46 00:02:24,240 --> 00:02:27,800 Speaker 2: the baseline the way I read the report. There's just 47 00:02:27,960 --> 00:02:32,360 Speaker 2: opportunity there for territories in the future, territorians who are 48 00:02:32,360 --> 00:02:36,040 Speaker 2: here now. And the other thing, I'm surprisingly we moved 49 00:02:36,080 --> 00:02:38,720 Speaker 2: into this and when fair a bit deeper than we 50 00:02:38,760 --> 00:02:41,680 Speaker 2: thought that the whole idea of livability, what it means 51 00:02:41,720 --> 00:02:46,600 Speaker 2: to create a sort of socie civic society where everyone's comfortable, 52 00:02:46,639 --> 00:02:48,760 Speaker 2: there's something to do, there's something I look forward to, 53 00:02:48,840 --> 00:02:50,880 Speaker 2: there's something getting people out of bed in the morning, 54 00:02:51,280 --> 00:02:56,480 Speaker 2: something to aspire to for younger people with the linkag 55 00:02:56,560 --> 00:02:59,920 Speaker 2: just education and health, with that aspiration piece that comes 56 00:03:00,080 --> 00:03:04,320 Speaker 2: through a livability piece. And finally, you know, in this 57 00:03:04,360 --> 00:03:08,200 Speaker 2: big piece of work, and this was a really positive 58 00:03:08,480 --> 00:03:12,639 Speaker 2: element to it, the strategic piece. The Northern Territory is upfront. 59 00:03:13,320 --> 00:03:16,040 Speaker 2: We are at the front door to Asia, the gateway 60 00:03:16,040 --> 00:03:19,120 Speaker 2: to Asia, and we're finding that we're getting reflected towards 61 00:03:19,160 --> 00:03:22,520 Speaker 2: this a lot of positive sentiment saying well, this is important, 62 00:03:22,560 --> 00:03:24,679 Speaker 2: not just the churches, could be important to the nation. 63 00:03:25,960 --> 00:03:29,400 Speaker 2: Have a really powerful image being projected by the Northern Territory. 64 00:03:29,720 --> 00:03:32,120 Speaker 1: I had wondered that you know, as I've read it 65 00:03:32,120 --> 00:03:34,519 Speaker 1: out yesterday or spoken about it yesterday on air, and 66 00:03:34,560 --> 00:03:37,120 Speaker 1: I thought to myself, you know, it's wonderful for us 67 00:03:37,120 --> 00:03:38,760 Speaker 1: in a lot of different ways here in the NT. 68 00:03:39,240 --> 00:03:42,240 Speaker 1: And when you talk about tourism and the pride that 69 00:03:42,320 --> 00:03:45,720 Speaker 1: you feel in a team that is the Northern Territory, 70 00:03:46,120 --> 00:03:50,040 Speaker 1: but also given our close proximity to Asia, whether we 71 00:03:50,040 --> 00:03:52,720 Speaker 1: would potentially sort of see a flow on in that 72 00:03:52,840 --> 00:03:55,680 Speaker 1: aspect when it comes to tourism and people coming here 73 00:03:55,720 --> 00:03:59,480 Speaker 1: to watch the great game right here in the Northern Territory. 74 00:04:01,040 --> 00:04:03,720 Speaker 2: One hundred percent. And we don't want to get ahead 75 00:04:03,720 --> 00:04:05,880 Speaker 2: of ourselves and saying we're some sort of a colog 76 00:04:05,960 --> 00:04:08,960 Speaker 2: in a strategic peace, but we are here in the North. 77 00:04:10,000 --> 00:04:14,640 Speaker 2: We are well positioned. Singapore's four hundred good hours away, 78 00:04:15,920 --> 00:04:18,240 Speaker 2: Bali's two and a good hours away, Jakarta's two and 79 00:04:18,279 --> 00:04:22,080 Speaker 2: a half hours away, Southeast Asians there, we can get 80 00:04:22,080 --> 00:04:24,800 Speaker 2: to China and India in seven and a half hours. 81 00:04:24,960 --> 00:04:27,960 Speaker 2: So this is a really important consideration. If we can 82 00:04:28,000 --> 00:04:32,160 Speaker 2: do this right and we create a strong functioning team, 83 00:04:32,480 --> 00:04:35,760 Speaker 2: we grow. When we grow the territory, we grow the regions, 84 00:04:36,040 --> 00:04:39,120 Speaker 2: and we also then start to get that on benefits 85 00:04:39,160 --> 00:04:41,440 Speaker 2: and you know, I was in Adelaide for the gather 86 00:04:41,560 --> 00:04:45,200 Speaker 2: Round and I was seriously people, I was green with 87 00:04:45,279 --> 00:04:49,240 Speaker 2: envy there just seeing the impact of that gather round 88 00:04:49,240 --> 00:04:53,240 Speaker 2: head on the city into their premiere. So, you know, 89 00:04:53,440 --> 00:04:56,400 Speaker 2: ten years ago we realized we had to switch the 90 00:04:56,480 --> 00:05:01,719 Speaker 2: dial in Adelaide. In South Australia had lost their manufacturing base. 91 00:05:02,200 --> 00:05:05,719 Speaker 2: They had to get the economic base going again, but 92 00:05:05,800 --> 00:05:08,280 Speaker 2: they also had to project the image of South Australia, 93 00:05:08,800 --> 00:05:10,640 Speaker 2: had to project it in a positive way for the 94 00:05:10,680 --> 00:05:12,440 Speaker 2: rest of the nation in the world that South Australia 95 00:05:12,480 --> 00:05:15,000 Speaker 2: was a good place to live, place that was up 96 00:05:15,000 --> 00:05:17,800 Speaker 2: and about. So that actually had an impact on me, 97 00:05:17,880 --> 00:05:21,160 Speaker 2: and it sort of gives you encouragement that it is 98 00:05:21,200 --> 00:05:23,680 Speaker 2: a long journey, but it's worth doing the hard work 99 00:05:24,200 --> 00:05:26,320 Speaker 2: putting the data down and then of course what we've 100 00:05:26,360 --> 00:05:28,240 Speaker 2: got to do now start to speak in a more 101 00:05:28,279 --> 00:05:30,680 Speaker 2: serious way with the people of the Northern Territory and 102 00:05:30,720 --> 00:05:31,680 Speaker 2: the stakeholders. 103 00:05:31,880 --> 00:05:34,200 Speaker 1: It's funny you mentioned as well that gather around and 104 00:05:34,279 --> 00:05:36,279 Speaker 1: being in Adelaide. I was there a couple of weekends 105 00:05:36,400 --> 00:05:40,520 Speaker 1: later and I could not believe the volume of people 106 00:05:40,920 --> 00:05:42,920 Speaker 1: walking through the city. You know, I went to get 107 00:05:42,920 --> 00:05:46,159 Speaker 1: on a tram you could not fit anyone else on there. 108 00:05:46,480 --> 00:05:49,000 Speaker 1: It was phenomenal. And when you think about that and 109 00:05:49,040 --> 00:05:51,480 Speaker 1: you think about what footy does and what any sport 110 00:05:51,520 --> 00:05:54,160 Speaker 1: really but particularly in this space, what foot he can 111 00:05:54,200 --> 00:05:56,920 Speaker 1: do for a place like Adelaide and what it could 112 00:05:56,960 --> 00:06:01,359 Speaker 1: potentially do for a place like Darwin be amazing. I 113 00:06:01,400 --> 00:06:03,480 Speaker 1: guess the big question people will be asking though, is 114 00:06:03,520 --> 00:06:05,320 Speaker 1: how much is it going to cost and how do 115 00:06:05,400 --> 00:06:07,200 Speaker 1: we get there and how long is it going to take? 116 00:06:08,400 --> 00:06:11,559 Speaker 2: Yeah, well, look, just to let people know, to start 117 00:06:11,640 --> 00:06:14,479 Speaker 2: the reports up on the AFL inta website so it's 118 00:06:14,480 --> 00:06:17,160 Speaker 2: there for everyone to read and they can work their 119 00:06:17,200 --> 00:06:19,960 Speaker 2: way way through it. We did. We did some really 120 00:06:20,000 --> 00:06:22,720 Speaker 2: careful work and grew able to get the data from 121 00:06:23,080 --> 00:06:26,360 Speaker 2: the AFL system as to what it costs to run 122 00:06:26,400 --> 00:06:29,480 Speaker 2: a team and what you can expect to generate by 123 00:06:29,560 --> 00:06:32,320 Speaker 2: running a team. And there is a deficit there, but 124 00:06:33,080 --> 00:06:35,960 Speaker 2: the number of scenarios are painted. If you look at 125 00:06:35,960 --> 00:06:40,080 Speaker 2: the snow for example, of what the IOFL contributes to teams, 126 00:06:40,200 --> 00:06:44,040 Speaker 2: likes and killed at North Melbourne Western Bulldogs already now 127 00:06:44,080 --> 00:06:46,520 Speaker 2: on twenty twenty two to twenty three numbers. We're looking 128 00:06:46,560 --> 00:06:50,000 Speaker 2: at a gap of about thirty million. Now those numbers 129 00:06:50,000 --> 00:06:52,839 Speaker 2: improved the IFL of subsequently that they're sort of almost 130 00:06:52,960 --> 00:06:56,160 Speaker 2: post COVID numbers have included it. There's probably an extra 131 00:06:56,200 --> 00:06:59,359 Speaker 2: twenty percent distributions going to teams, so it's still a 132 00:06:59,360 --> 00:07:03,159 Speaker 2: significant If you look at the average of all clubs, 133 00:07:03,200 --> 00:07:06,360 Speaker 2: which includes the Collingwoods and the Richmond's, that gap pushes 134 00:07:06,400 --> 00:07:09,640 Speaker 2: out six sev twenty twenty two numbers. 135 00:07:10,160 --> 00:07:12,360 Speaker 3: So if you look at what the AFL contributes to 136 00:07:12,440 --> 00:07:14,920 Speaker 3: Gwork and Gold Coast, there's. 137 00:07:14,760 --> 00:07:19,440 Speaker 2: Almost no gap on current numbers. Now that's not to 138 00:07:19,440 --> 00:07:22,200 Speaker 2: say the AFL and not projecting to us for one 139 00:07:22,280 --> 00:07:25,560 Speaker 2: minute that will obtain the same level of support. We're 140 00:07:25,560 --> 00:07:28,239 Speaker 2: in a different world and Tasmania hasn't obtained that support. 141 00:07:29,000 --> 00:07:33,160 Speaker 2: But when you prepare that contribution with what the economic 142 00:07:33,240 --> 00:07:35,320 Speaker 2: drivers are and what the economic derivet is are one 143 00:07:35,400 --> 00:07:38,560 Speaker 2: hundred and sixty jobs immediately and one hundred and sixty 144 00:07:38,640 --> 00:07:41,440 Speaker 2: one hundred and seventy flow on jobs that sort of 145 00:07:41,440 --> 00:07:45,360 Speaker 2: wrap around jobs around the industry. I mean, you've got 146 00:07:45,360 --> 00:07:47,880 Speaker 2: a project here that's got about as many people working 147 00:07:47,920 --> 00:07:51,280 Speaker 2: in it just to start with as impacts, it's not impacts. 148 00:07:51,320 --> 00:07:53,360 Speaker 2: It hasn't got the gas and all that sort of stuff, 149 00:07:53,440 --> 00:07:59,120 Speaker 2: but it's driving, it's using human capital, not natural resources. 150 00:08:00,080 --> 00:08:02,640 Speaker 2: I think the economics stack up well. And what we've got, 151 00:08:02,680 --> 00:08:05,800 Speaker 2: of course is we're a state. North Melbourne doesn't have 152 00:08:05,840 --> 00:08:08,520 Speaker 2: a don't I can't go to the Victorian government, so 153 00:08:08,600 --> 00:08:10,160 Speaker 2: we want to give you a special treatment here and 154 00:08:10,200 --> 00:08:13,080 Speaker 2: assist us. We can look to the Northern Territory government 155 00:08:13,480 --> 00:08:16,720 Speaker 2: within reason for support, and we can look to the 156 00:08:16,720 --> 00:08:18,960 Speaker 2: federal government. I think it's very important because the federal 157 00:08:19,000 --> 00:08:24,280 Speaker 2: government really does have an obligation here to participate in 158 00:08:24,320 --> 00:08:28,120 Speaker 2: this in this project, particularly given the strategic importance of 159 00:08:28,160 --> 00:08:28,520 Speaker 2: the North. 160 00:08:28,800 --> 00:08:33,120 Speaker 1: Well, I tell you it makes for some interesting reading. 161 00:08:33,240 --> 00:08:35,760 Speaker 1: And I think that for everybody that's you know, that 162 00:08:35,840 --> 00:08:37,880 Speaker 1: loves their footy, we'd love to see this get up 163 00:08:37,880 --> 00:08:40,400 Speaker 1: and going in the NT. We're still a while away, 164 00:08:40,559 --> 00:08:43,319 Speaker 1: but the work has to happen, and you know, I 165 00:08:43,360 --> 00:08:45,520 Speaker 1: think a lot of people will be really, really keen 166 00:08:45,679 --> 00:08:50,400 Speaker 1: to see this happen. Sean Bowden, head of AFL, was 167 00:08:50,440 --> 00:08:52,160 Speaker 1: that mate, Sorry I cut in on you there. 168 00:08:52,520 --> 00:08:56,760 Speaker 2: We'll keep building it, Katie, Yeah, we'll keep building it absolutely. 169 00:08:57,360 --> 00:09:00,199 Speaker 1: Sean Bowden, head of AFL here in the NT. Good 170 00:09:00,240 --> 00:09:02,360 Speaker 1: to chat with you today. Thank you so much for 171 00:09:02,400 --> 00:09:02,839 Speaker 1: your time. 172 00:09:03,760 --> 00:09:05,040 Speaker 2: Thank you again, thank you