1 00:00:00,680 --> 00:00:01,000 Speaker 1: Hello. 2 00:00:01,560 --> 00:00:05,040 Speaker 2: My name's Santasha Nabananga Bamblet. I'm a proud yr the 3 00:00:05,160 --> 00:00:08,760 Speaker 2: Order Kerney Whoalbury and a waddery woman. And before we 4 00:00:08,800 --> 00:00:11,440 Speaker 2: get started on She's on the Money podcast, I would 5 00:00:11,520 --> 00:00:14,520 Speaker 2: like to acknowledge the traditional custodians of the land of 6 00:00:14,560 --> 00:00:18,680 Speaker 2: which this podcast is recorded on a wondery country, acknowledging 7 00:00:18,680 --> 00:00:22,560 Speaker 2: the elders, the ancestors and the next generation coming through. 8 00:00:23,040 --> 00:00:27,159 Speaker 2: As this podcast is about connecting, empowering, knowledge sharing and 9 00:00:27,240 --> 00:00:30,600 Speaker 2: the storytelling of you to make a difference for today 10 00:00:31,040 --> 00:00:32,640 Speaker 2: and lasting impact for tomorrow. 11 00:00:33,320 --> 00:00:34,120 Speaker 1: Let's get into it. 12 00:00:34,800 --> 00:00:54,080 Speaker 3: She's on the Money, She's on the Money. 13 00:00:57,800 --> 00:01:02,240 Speaker 1: Hello, and welcome back to the Business Bible. I'm Victoria Devine, 14 00:01:02,280 --> 00:01:06,280 Speaker 1: the owner of several successful businesses, and as always I 15 00:01:06,319 --> 00:01:09,200 Speaker 1: am joined by one of the hardest working side hustlers 16 00:01:09,280 --> 00:01:11,319 Speaker 1: I know, miss Jess Gricci. 17 00:01:11,680 --> 00:01:14,720 Speaker 4: Hello, I'm so excited at our first Business Bible of 18 00:01:14,760 --> 00:01:15,959 Speaker 4: twenty twenty four. 19 00:01:16,360 --> 00:01:18,440 Speaker 1: Yes, and I feel like we're on the same page, 20 00:01:18,480 --> 00:01:20,680 Speaker 1: Like not only are we excited about the Business Bible, 21 00:01:21,000 --> 00:01:23,960 Speaker 1: but like I'm wearing a dress with pink and white 22 00:01:24,080 --> 00:01:26,440 Speaker 1: stripes and you rock on in wearing. 23 00:01:26,160 --> 00:01:29,360 Speaker 4: What Jess coincidentally addressed with pink and white stripes. 24 00:01:29,400 --> 00:01:32,520 Speaker 1: I mean they're both completely different styles. So like we're 25 00:01:32,560 --> 00:01:37,040 Speaker 1: really diversifying in twenty twenty four, but like Slay, I'd wear. 26 00:01:36,840 --> 00:01:38,200 Speaker 4: That we're on the same wavelength. 27 00:01:38,240 --> 00:01:42,280 Speaker 1: Clearly, I am genuinely so excited because obviously we've got 28 00:01:42,280 --> 00:01:45,759 Speaker 1: a whole season of content for you. The Business Bible 29 00:01:45,840 --> 00:01:48,160 Speaker 1: is going to be back every single month on the 30 00:01:48,200 --> 00:01:50,680 Speaker 1: She's on the Money feed, which I'm really pumped for 31 00:01:50,720 --> 00:01:53,240 Speaker 1: because it's something I'm so wildly passionate about. But Jess, 32 00:01:53,440 --> 00:01:55,400 Speaker 1: you and I sat down late last year and we 33 00:01:55,440 --> 00:01:58,360 Speaker 1: did this massive brainstorming session of like, all right, we 34 00:01:58,400 --> 00:02:00,760 Speaker 1: want to be really structured about the Business Bible so 35 00:02:01,080 --> 00:02:03,360 Speaker 1: our listeners and our community are getting the most out 36 00:02:03,400 --> 00:02:05,800 Speaker 1: of it. We've basically planned the whole year, haven't we. 37 00:02:06,080 --> 00:02:06,680 Speaker 4: Who are we? 38 00:02:06,880 --> 00:02:09,799 Speaker 1: No, Like I'm impressed with us, but like I am 39 00:02:09,919 --> 00:02:12,880 Speaker 1: so excited for the content because I feel like historically 40 00:02:12,919 --> 00:02:14,760 Speaker 1: we like had a plan, We're like, yep, this is 41 00:02:14,800 --> 00:02:16,600 Speaker 1: what we want to roll out. But now we're like, 42 00:02:16,639 --> 00:02:18,919 Speaker 1: we have a whole year ahead of us, Like, think 43 00:02:18,960 --> 00:02:21,160 Speaker 1: about where people are right now and where they can 44 00:02:21,200 --> 00:02:22,960 Speaker 1: be in twelve months, and we get to be on 45 00:02:23,000 --> 00:02:25,600 Speaker 1: that journey and we get to share it, which is 46 00:02:25,639 --> 00:02:28,800 Speaker 1: exactly why this episode is whys to set yourself up 47 00:02:28,800 --> 00:02:31,160 Speaker 1: and then track your success because I think sometimes I 48 00:02:31,160 --> 00:02:33,320 Speaker 1: don't know, people feel a little bit like eky about 49 00:02:33,360 --> 00:02:34,880 Speaker 1: it because they're like, oh, I don't want to quote 50 00:02:34,919 --> 00:02:38,240 Speaker 1: track my success? Is that not being full of myself? No, 51 00:02:38,440 --> 00:02:41,520 Speaker 1: it helps you understand the process and learn and grow 52 00:02:41,560 --> 00:02:45,200 Speaker 1: and also celebrate. We should be celebrating, And I think 53 00:02:45,240 --> 00:02:47,000 Speaker 1: I said this in twenty twenty three at some point 54 00:02:47,240 --> 00:02:49,560 Speaker 1: was the year of celebrating, Yes, but no, this year 55 00:02:49,639 --> 00:02:52,880 Speaker 1: is now the year of celebrating. So more champagne, more 56 00:02:53,120 --> 00:02:56,560 Speaker 1: literal celebrations for nothing. I think it'll be really great. 57 00:02:56,639 --> 00:02:59,480 Speaker 1: But talking about setting yourself up in the new year 58 00:02:59,520 --> 00:03:02,160 Speaker 1: and actually putting yourself in the best possible position to 59 00:03:02,280 --> 00:03:05,040 Speaker 1: kick all your business goals is really important for me 60 00:03:05,400 --> 00:03:07,560 Speaker 1: because I've done a lot of reflection recently on what 61 00:03:07,639 --> 00:03:09,760 Speaker 1: I want and how that looks. But I feel like 62 00:03:09,800 --> 00:03:12,320 Speaker 1: everyone listening is in the same I don't know space. 63 00:03:12,360 --> 00:03:15,400 Speaker 1: We're all motivated, we're already and there's no time like 64 00:03:15,400 --> 00:03:15,800 Speaker 1: the present. 65 00:03:15,919 --> 00:03:16,119 Speaker 2: Jests. 66 00:03:16,280 --> 00:03:20,359 Speaker 4: No, if new Year you asked new business plan and strategy. 67 00:03:19,960 --> 00:03:22,320 Speaker 1: Yeah, I'm so excited. Also, the She's on the money 68 00:03:22,320 --> 00:03:25,200 Speaker 1: team have later this month the whole strategy session where 69 00:03:25,200 --> 00:03:27,400 Speaker 1: we're going away together, and it's just going to be 70 00:03:28,000 --> 00:03:30,680 Speaker 1: hopefully obviously I won't be drinking the mauggeraitas, but the 71 00:03:30,680 --> 00:03:33,000 Speaker 1: past has a really good looking pool. Jest. So how 72 00:03:33,120 --> 00:03:36,160 Speaker 1: productive we're going to be, but we will try our hardest. 73 00:03:37,200 --> 00:03:40,760 Speaker 1: In all seriousness though, setting yourself up and actually having 74 00:03:40,840 --> 00:03:43,280 Speaker 1: tangible ways that we can track and review every single 75 00:03:43,360 --> 00:03:45,880 Speaker 1: aspect of your business is going to be pivotal to 76 00:03:45,920 --> 00:03:49,400 Speaker 1: your success. It's also a reflection of your commitment to 77 00:03:49,560 --> 00:03:53,360 Speaker 1: your business, because if you're not willing to do that, Like, 78 00:03:53,440 --> 00:03:54,960 Speaker 1: how are we actually able to measure? 79 00:03:54,960 --> 00:03:55,080 Speaker 2: All? 80 00:03:55,120 --> 00:03:57,640 Speaker 1: Right, Jess, let's sit down what happened this month, what works, 81 00:03:57,680 --> 00:04:00,360 Speaker 1: what didn't work. Let's just be really pragmatic about it 82 00:04:00,480 --> 00:04:04,000 Speaker 1: so that we can every single day be one percent better. Like, 83 00:04:04,040 --> 00:04:06,080 Speaker 1: if you're doing that, you're putting your business in the 84 00:04:06,080 --> 00:04:09,920 Speaker 1: best possible position. But also you individually, so for me, 85 00:04:10,600 --> 00:04:13,920 Speaker 1: we actually need to be doing this. It's not a oh, 86 00:04:14,000 --> 00:04:16,279 Speaker 1: it'd be nice if you just trackt your success as well. No, 87 00:04:16,400 --> 00:04:19,520 Speaker 1: you have to do this. It is a key metric 88 00:04:19,680 --> 00:04:22,640 Speaker 1: for me. So it's obviously so easy to have an 89 00:04:22,680 --> 00:04:24,240 Speaker 1: idea and run with it, but as soon as you 90 00:04:24,320 --> 00:04:26,359 Speaker 1: decide to make this an actual way of making money, 91 00:04:26,400 --> 00:04:28,560 Speaker 1: we need to see how it's tracking so that we 92 00:04:28,600 --> 00:04:31,360 Speaker 1: can continue to make money. Yeah, I like, for a 93 00:04:31,400 --> 00:04:33,200 Speaker 1: business owner, we're not doing it because we want to 94 00:04:33,240 --> 00:04:36,040 Speaker 1: be earning minimum wage. Let's be honest, We're doing it 95 00:04:36,120 --> 00:04:38,960 Speaker 1: to create a lifestyle. And like, I look at your 96 00:04:39,000 --> 00:04:41,360 Speaker 1: content and what you're doing, and every single time you'd 97 00:04:41,480 --> 00:04:43,479 Speaker 1: post about, you know, being a side hustler and earning 98 00:04:43,520 --> 00:04:46,080 Speaker 1: additional income, you're like, so I can achieve my best life, 99 00:04:46,160 --> 00:04:48,240 Speaker 1: or so I can you know, go on a holiday 100 00:04:48,320 --> 00:04:50,520 Speaker 1: or buy more stuff or do this life in a 101 00:04:50,520 --> 00:04:52,880 Speaker 1: way that makes the most sense to you. So I 102 00:04:52,960 --> 00:04:56,760 Speaker 1: feel like tracking things is fun. Also love a spreadsheet, 103 00:04:56,880 --> 00:04:58,080 Speaker 1: So this is right up my alley. 104 00:04:58,160 --> 00:05:01,839 Speaker 4: Yes, absolutely, the spreadsheet, queen. I feel like as well, 105 00:05:02,240 --> 00:05:05,560 Speaker 4: tracking and monitoring where you're going is so important because 106 00:05:06,240 --> 00:05:09,520 Speaker 4: many times personally, I've had a plan and been doing something, 107 00:05:09,640 --> 00:05:12,120 Speaker 4: and hindsight is always twenty twenty and I get to 108 00:05:12,120 --> 00:05:14,080 Speaker 4: the end of you know, a year, or the end 109 00:05:14,120 --> 00:05:16,600 Speaker 4: of you know, a particular goal or a particular project, 110 00:05:16,720 --> 00:05:20,200 Speaker 4: I go, ah, if I had just adjusted something along 111 00:05:20,240 --> 00:05:22,400 Speaker 4: the way, I could have got here a lot faster. 112 00:05:22,560 --> 00:05:24,160 Speaker 4: I could have made things a lot easier. I could 113 00:05:24,200 --> 00:05:25,880 Speaker 4: have saved a lot of money. Didn't have to be 114 00:05:25,920 --> 00:05:28,479 Speaker 4: that hard exactly. I could have made my own life 115 00:05:28,520 --> 00:05:31,599 Speaker 4: so much easier and more straightforward. Let's make it as 116 00:05:31,640 --> 00:05:33,480 Speaker 4: hard as possible. Life's not hard enough. 117 00:05:33,560 --> 00:05:35,400 Speaker 1: I do that to myself all the time. Why don't 118 00:05:35,440 --> 00:05:36,160 Speaker 1: you want to do it? 119 00:05:36,480 --> 00:05:36,760 Speaker 5: Yeah? 120 00:05:36,760 --> 00:05:40,040 Speaker 4: But I think like checking in, tracking those successes and 121 00:05:40,160 --> 00:05:43,000 Speaker 4: assessing your shortcomings at the same time means that you 122 00:05:43,040 --> 00:05:46,520 Speaker 4: can really adjust in course correct as you're going, and 123 00:05:47,040 --> 00:05:49,800 Speaker 4: you know that can theoretically put you further ahead, a. 124 00:05:49,800 --> 00:05:52,719 Speaker 1: Lot faster, one hundred percent, which is exactly why we're 125 00:05:52,720 --> 00:05:54,800 Speaker 1: going to be giving you. I would say, all these 126 00:05:54,839 --> 00:05:58,120 Speaker 1: helpful tips and tricks and practical pieces of advice that 127 00:05:58,120 --> 00:06:01,160 Speaker 1: you can actually start implementing today to keep better track 128 00:06:01,200 --> 00:06:03,640 Speaker 1: of your business and be more on top of it. 129 00:06:03,680 --> 00:06:05,720 Speaker 1: And like as I said before, what a better time 130 00:06:05,760 --> 00:06:09,200 Speaker 1: than January. You know, so first and foremost, you absolutely 131 00:06:09,200 --> 00:06:11,400 Speaker 1: need to sit down and write your goals. Like earlier 132 00:06:11,400 --> 00:06:13,760 Speaker 1: this month, at the start of January, I released my 133 00:06:13,800 --> 00:06:17,080 Speaker 1: best year yet course, and I'm really excited about it 134 00:06:17,160 --> 00:06:19,800 Speaker 1: because it's something that I am passionate about. As you 135 00:06:19,839 --> 00:06:21,599 Speaker 1: guys know, I do mood board every year and I 136 00:06:21,600 --> 00:06:23,400 Speaker 1: sit down and I track my goals and you do 137 00:06:23,480 --> 00:06:25,479 Speaker 1: two Jess like it's such as she's on the money, 138 00:06:26,120 --> 00:06:28,560 Speaker 1: girly thing to do. We love it, and a lot 139 00:06:28,640 --> 00:06:30,919 Speaker 1: of people have, you know, embarked on this journey to 140 00:06:31,000 --> 00:06:33,280 Speaker 1: create a life that they're really excited about. Some are 141 00:06:33,279 --> 00:06:35,960 Speaker 1: business owners, some are just individuals from our community. It 142 00:06:35,960 --> 00:06:40,480 Speaker 1: doesn't matter. But the feedback coming from that is, oh, 143 00:06:40,520 --> 00:06:42,520 Speaker 1: my gosh, this is the first time I've actually sat 144 00:06:42,560 --> 00:06:44,479 Speaker 1: down and written down all my goals and it looks 145 00:06:44,520 --> 00:06:47,360 Speaker 1: really powerful to see it on paper. Or I'd never 146 00:06:47,400 --> 00:06:49,280 Speaker 1: really thought about it. And when I started writing down 147 00:06:49,320 --> 00:06:51,480 Speaker 1: my goals, I realized my goals were actually bigger than 148 00:06:51,480 --> 00:06:54,159 Speaker 1: I thought they were. Or I actually realized my goals 149 00:06:54,160 --> 00:06:57,320 Speaker 1: weren't as unobtainable because once you have it in paper 150 00:06:57,480 --> 00:06:59,920 Speaker 1: in front of you, go hold on, it's already in 151 00:07:00,040 --> 00:07:01,960 Speaker 1: front of me. Now I can create another plan to 152 00:07:02,000 --> 00:07:05,240 Speaker 1: making these things happen. So I know we've all heard 153 00:07:05,240 --> 00:07:07,760 Speaker 1: it a million times, like Jess, write down your goals, 154 00:07:07,839 --> 00:07:10,840 Speaker 1: You're more likely to achieve them. Like literally research says 155 00:07:11,080 --> 00:07:12,960 Speaker 1: that you are more likely to achieve a goal if 156 00:07:12,960 --> 00:07:16,440 Speaker 1: you write it down. But it's actually so liberating to 157 00:07:16,480 --> 00:07:18,520 Speaker 1: do it. So if you're hearing it and being like yeah, okay, 158 00:07:18,560 --> 00:07:20,640 Speaker 1: no ways, bee you what's the next time? No, no, no, 159 00:07:20,680 --> 00:07:24,320 Speaker 1: it's actually do that one. Write down your goals. It's 160 00:07:24,360 --> 00:07:26,720 Speaker 1: obviously all well and good to get your notes app 161 00:07:26,760 --> 00:07:28,640 Speaker 1: out and say, look, I really want to make money. 162 00:07:28,720 --> 00:07:30,440 Speaker 1: I want to grow my business, I want to find 163 00:07:30,520 --> 00:07:33,840 Speaker 1: joy in my job. But like, tell me also how 164 00:07:33,880 --> 00:07:36,240 Speaker 1: you're actually going to get there, Because if you say 165 00:07:36,240 --> 00:07:38,680 Speaker 1: I want to make more money this year, like, let's 166 00:07:38,680 --> 00:07:40,960 Speaker 1: look at you and igs if I look at my 167 00:07:41,080 --> 00:07:42,920 Speaker 1: business and go, yes, I want to make more money 168 00:07:42,920 --> 00:07:45,000 Speaker 1: this year. You're in charge of partnerships, you'll be like, 169 00:07:45,040 --> 00:07:47,880 Speaker 1: all right, the you have a number of different income streams, Like, 170 00:07:47,920 --> 00:07:50,760 Speaker 1: what on earth does that actually mean? Are we, you know, 171 00:07:50,840 --> 00:07:53,720 Speaker 1: doing more partnerships? Are you launching a new course? Are 172 00:07:53,720 --> 00:07:56,120 Speaker 1: you doing another podcast? Are you going to do more 173 00:07:56,120 --> 00:08:00,280 Speaker 1: speaking events? What is actually going to grow your business 174 00:08:00,320 --> 00:08:02,840 Speaker 1: going to have an impact? And you're the same, are 175 00:08:02,880 --> 00:08:06,440 Speaker 1: you personally going to you know, change your job? Please, 176 00:08:06,440 --> 00:08:09,080 Speaker 1: don't like are you going to change your job? If 177 00:08:09,120 --> 00:08:11,000 Speaker 1: your plan is to you know, make more money. Are 178 00:08:11,040 --> 00:08:12,920 Speaker 1: you going to take on more brand partnerships? Are you 179 00:08:13,000 --> 00:08:16,400 Speaker 1: going to hustle harder in your content creator space? Like 180 00:08:16,840 --> 00:08:19,520 Speaker 1: what does that actually mean? Because do you want to 181 00:08:19,560 --> 00:08:20,400 Speaker 1: make more money? 182 00:08:20,520 --> 00:08:21,200 Speaker 4: Everybody does? 183 00:08:21,240 --> 00:08:24,480 Speaker 1: Everybody does, but like, how are you doing that? And 184 00:08:24,480 --> 00:08:26,800 Speaker 1: that's where we need to introduce We call them the 185 00:08:26,960 --> 00:08:29,640 Speaker 1: SotM goals, but you can just use smart goals if 186 00:08:29,680 --> 00:08:32,800 Speaker 1: you want. These are the key to making sure that 187 00:08:32,840 --> 00:08:37,720 Speaker 1: you have specific, measurable, achievable, realistic, and time bound goals 188 00:08:37,800 --> 00:08:39,960 Speaker 1: and when you do this, you are more likely to 189 00:08:40,040 --> 00:08:43,200 Speaker 1: achieve it. Sounds fluffy, sounds like stuff you've heard before, 190 00:08:43,320 --> 00:08:45,600 Speaker 1: but like, I'm not trying to reinvent the wheel. I'm 191 00:08:45,600 --> 00:08:47,320 Speaker 1: actually trying to get you to use the wheel for 192 00:08:47,360 --> 00:08:49,680 Speaker 1: the first time, because we all know that we've heard 193 00:08:49,720 --> 00:08:52,839 Speaker 1: of it. But let's be really honest with ourselves. How 194 00:08:52,880 --> 00:08:56,840 Speaker 1: many of us have actually dedicated the time to ourselves 195 00:08:57,160 --> 00:08:59,480 Speaker 1: and to our business to sit down and actually do it? 196 00:08:59,559 --> 00:09:00,280 Speaker 1: Yess Yeah? 197 00:09:00,360 --> 00:09:02,840 Speaker 4: And I think with a business to people fall into 198 00:09:02,840 --> 00:09:05,160 Speaker 4: the trap of maybe thinking that everything needs to be 199 00:09:05,240 --> 00:09:07,440 Speaker 4: treated completely differently to the way you would treat things 200 00:09:07,440 --> 00:09:10,360 Speaker 4: for yourself as an individual, which isn't always the case. 201 00:09:10,400 --> 00:09:12,680 Speaker 4: Like goal setting for a business, at least for a 202 00:09:12,679 --> 00:09:15,760 Speaker 4: small business. From my experience, is very similar to goal 203 00:09:15,760 --> 00:09:18,200 Speaker 4: setting just as an individual human being. 204 00:09:18,040 --> 00:09:20,000 Speaker 1: Because for most people listening to this, let's be honest, 205 00:09:20,040 --> 00:09:23,680 Speaker 1: you not big corporations. Business is quite personal. Like these goals, 206 00:09:24,040 --> 00:09:27,000 Speaker 1: you know, even for me, are quite tied up with 207 00:09:27,160 --> 00:09:29,839 Speaker 1: my wishes and my values and what I want to 208 00:09:29,880 --> 00:09:32,640 Speaker 1: achieve and the point in life that I'm at right 209 00:09:33,000 --> 00:09:35,719 Speaker 1: So I think it's super important to be not only 210 00:09:35,800 --> 00:09:39,000 Speaker 1: writing them down but also giving yourself permission to do that, 211 00:09:39,040 --> 00:09:40,480 Speaker 1: because how many of us are going to go I 212 00:09:40,520 --> 00:09:42,240 Speaker 1: really want to do that, but also I need to 213 00:09:42,240 --> 00:09:44,559 Speaker 1: do my accounting. I really need to do the bookkeeping. 214 00:09:44,600 --> 00:09:46,560 Speaker 1: I haven't even looked at this payroll thing, or oh 215 00:09:46,600 --> 00:09:48,680 Speaker 1: I really need to go in and you know, filter 216 00:09:48,760 --> 00:09:51,480 Speaker 1: through all my emails. I have fifty outstanding emails for you, Like, 217 00:09:51,559 --> 00:09:53,679 Speaker 1: this is just not the time, do you know what? 218 00:09:54,040 --> 00:09:56,760 Speaker 1: There's never going to be the right time. Cove out 219 00:09:56,960 --> 00:10:00,360 Speaker 1: two hours and sit down and dedicate it to your business. 220 00:10:00,400 --> 00:10:02,960 Speaker 1: Because I can almost guarantee that when you do that, 221 00:10:03,000 --> 00:10:04,920 Speaker 1: when you write out your goals, when you write out 222 00:10:05,040 --> 00:10:08,040 Speaker 1: why you want to achieve them and what that actually 223 00:10:08,080 --> 00:10:10,200 Speaker 1: looks like. Do you know how much more motivated you 224 00:10:10,240 --> 00:10:12,480 Speaker 1: are going to be to do payroll? Yeah, to actually 225 00:10:12,520 --> 00:10:14,160 Speaker 1: get all that stuff done so that you can then 226 00:10:14,200 --> 00:10:16,800 Speaker 1: focus on everything else that's going to go on. Yeah, 227 00:10:16,800 --> 00:10:19,000 Speaker 1: because like you get your motivation back, you're giving yourself 228 00:10:19,040 --> 00:10:22,080 Speaker 1: your spark back and to be honest, your business and 229 00:10:22,160 --> 00:10:22,880 Speaker 1: you deserve that. 230 00:10:23,240 --> 00:10:26,240 Speaker 4: Yeah, And having those goals really clearly laid out will 231 00:10:26,240 --> 00:10:27,839 Speaker 4: then allow us to pull up power we want to 232 00:10:27,880 --> 00:10:31,280 Speaker 4: get there specifically, which is obviously really important to then 233 00:10:31,440 --> 00:10:33,960 Speaker 4: achieving them over the course of the next year or 234 00:10:34,120 --> 00:10:36,000 Speaker 4: five years or however long you kind of want to 235 00:10:36,000 --> 00:10:36,400 Speaker 4: look at it. 236 00:10:36,480 --> 00:10:38,960 Speaker 1: Yeah, one hundred percent. And obviously it can be really 237 00:10:39,000 --> 00:10:41,800 Speaker 1: hard to get there. And sometimes if we're writing down 238 00:10:41,800 --> 00:10:45,040 Speaker 1: a goal, you might feel overwhelmed. But the important thing 239 00:10:45,160 --> 00:10:48,680 Speaker 1: is if you're writing down a goal and you're feeling 240 00:10:48,720 --> 00:10:52,760 Speaker 1: overwhelmed by it, good, that doesn't have to be overwhelming. 241 00:10:52,840 --> 00:10:54,640 Speaker 1: Let's actually just break it down a little bit further. 242 00:10:54,840 --> 00:10:56,480 Speaker 1: Like Jesse, if you're like, I want to make an 243 00:10:56,520 --> 00:10:58,760 Speaker 1: extra twenty grand this year, and I'd be like, ooh, 244 00:10:58,920 --> 00:11:01,520 Speaker 1: that's the big goal, like you sure, and you be like, yep, 245 00:11:01,600 --> 00:11:03,800 Speaker 1: I do. But then you go, oh, actually that's a lot. 246 00:11:03,920 --> 00:11:06,160 Speaker 1: Really well, actually, let's break it down. What does that 247 00:11:06,200 --> 00:11:08,800 Speaker 1: twenty grand look like on a monthly basis? On a 248 00:11:08,800 --> 00:11:12,319 Speaker 1: weekly basis, is that actually achievable? And you might go, well, actually, yeah, 249 00:11:12,440 --> 00:11:16,680 Speaker 1: if I can meet this KPI every month, I'll actually 250 00:11:16,720 --> 00:11:19,240 Speaker 1: achieve that bigger goal. All right, Well, just what do 251 00:11:19,280 --> 00:11:22,640 Speaker 1: you need to do that? Well, actually, twenty grand is 252 00:11:22,640 --> 00:11:25,080 Speaker 1: a lot. Maybe I need a few extra hours a 253 00:11:25,200 --> 00:11:27,240 Speaker 1: week to be able to achieve all right, Well, let's 254 00:11:27,240 --> 00:11:29,720 Speaker 1: carve those out, like, if the goal is too big, 255 00:11:29,800 --> 00:11:33,080 Speaker 1: break it into smaller goals that are actually obtainable. And 256 00:11:33,120 --> 00:11:35,320 Speaker 1: if the goal is something that you go, I've done 257 00:11:35,320 --> 00:11:37,720 Speaker 1: all of that ve and it doesn't seem to work, 258 00:11:37,760 --> 00:11:40,400 Speaker 1: all right, well let's reset the goal. Doesn't mean we 259 00:11:40,440 --> 00:11:42,640 Speaker 1: can't achieve it, Jess. But you might go, all right, well, 260 00:11:42,960 --> 00:11:45,480 Speaker 1: that twenty grand that I want to make just obviously 261 00:11:45,559 --> 00:11:48,720 Speaker 1: a really big stab in the dark. Really good GUESTI mate, 262 00:11:49,000 --> 00:11:52,040 Speaker 1: Maybe instead of saying this year, we go over the 263 00:11:52,080 --> 00:11:54,200 Speaker 1: next two years and we spread it out. Doesn't mean 264 00:11:54,240 --> 00:11:56,040 Speaker 1: you can't achieve the goal, but we might change the 265 00:11:56,080 --> 00:11:59,360 Speaker 1: timeframe to make sure that these things are actually happening. 266 00:12:00,080 --> 00:12:03,280 Speaker 1: I think it's really important to understand where you're standing 267 00:12:03,280 --> 00:12:06,640 Speaker 1: and what's going on. But I think once we have 268 00:12:06,880 --> 00:12:09,920 Speaker 1: our smart goals, we then need to look at KPIs. 269 00:12:10,360 --> 00:12:12,440 Speaker 1: So KPIs is more of a business term than a 270 00:12:12,480 --> 00:12:17,200 Speaker 1: personal term, but essentially a KPI is key performance indicator. 271 00:12:17,520 --> 00:12:19,920 Speaker 1: So I want you to be breaking things down into 272 00:12:20,000 --> 00:12:23,280 Speaker 1: measurable steps, and these KPIs are going to allow you 273 00:12:23,360 --> 00:12:27,200 Speaker 1: to track your progress. I would say closer than you 274 00:12:27,280 --> 00:12:30,480 Speaker 1: would be because like, are you saving Jess? Yes, all right, Well, actually, 275 00:12:30,520 --> 00:12:33,800 Speaker 1: if we introduce some KPIs, I would be like, all right, 276 00:12:33,960 --> 00:12:37,360 Speaker 1: on Friday, Jess, I need you to have already transferred 277 00:12:37,679 --> 00:12:40,080 Speaker 1: that seven dollars eighty or whatever it is to your 278 00:12:40,120 --> 00:12:43,920 Speaker 1: account to actually achieve this. We have measures in place 279 00:12:43,960 --> 00:12:46,080 Speaker 1: that are going to help us achieve our goal. So 280 00:12:46,120 --> 00:12:48,960 Speaker 1: it doesn't matter if it's a number of new clients 281 00:12:49,000 --> 00:12:52,240 Speaker 1: or revenue growth or an increase in social media followers. 282 00:12:52,640 --> 00:12:56,080 Speaker 1: Having specific KPIs that are going to help you stay 283 00:12:56,120 --> 00:12:59,120 Speaker 1: focused on what truly matters is going to mean that 284 00:12:59,160 --> 00:13:00,959 Speaker 1: you're more likely to achieve it. So if it's like 285 00:13:01,000 --> 00:13:05,440 Speaker 1: social media, right, social media is so overwhelming and just 286 00:13:05,480 --> 00:13:08,800 Speaker 1: saying I want more followers, like I want more followers too. Yeah, 287 00:13:09,000 --> 00:13:11,760 Speaker 1: but that doesn't mean that that's just going to happen 288 00:13:11,760 --> 00:13:14,240 Speaker 1: because I've set it as a goal. Break it down, 289 00:13:14,520 --> 00:13:16,480 Speaker 1: Like Jesse and I know how hard it is to 290 00:13:16,520 --> 00:13:19,800 Speaker 1: create content that's engaging, that actually breaks into a new 291 00:13:19,800 --> 00:13:22,320 Speaker 1: demographic of people and you get more followers from that. 292 00:13:22,440 --> 00:13:25,240 Speaker 1: But like, there's a wider strategy there isn't there. Yeah, 293 00:13:25,280 --> 00:13:28,360 Speaker 1: it's about being consistent, it's about actually creating the content 294 00:13:28,559 --> 00:13:32,439 Speaker 1: and actually getting ahead. How would you get more followers 295 00:13:32,480 --> 00:13:33,559 Speaker 1: in twenty twenty four. 296 00:13:33,440 --> 00:13:36,080 Speaker 4: Yess yeah, I would start by not listening to every 297 00:13:36,120 --> 00:13:38,520 Speaker 4: person on TikTok who has their own I feel like 298 00:13:38,520 --> 00:13:39,360 Speaker 4: there's a real. 299 00:13:39,559 --> 00:13:41,320 Speaker 1: Oh my gosh, I know exactly what you're talking. 300 00:13:41,160 --> 00:13:44,400 Speaker 4: About, a rising of people saying Instagram's not dead in 301 00:13:44,440 --> 00:13:47,640 Speaker 4: twenty twenty four. You can grow by doing that, I think, Yes, 302 00:13:47,840 --> 00:13:50,800 Speaker 4: Like listen and learn and take in from lots of sources, 303 00:13:50,840 --> 00:13:52,760 Speaker 4: but also keep an eye out because a lot of 304 00:13:52,800 --> 00:13:55,000 Speaker 4: the time these people are like, you can do all 305 00:13:55,040 --> 00:13:56,800 Speaker 4: of this, and I'm going to teach you in my 306 00:13:56,840 --> 00:14:00,000 Speaker 4: one on onine coaching cost five thousand dollars. 307 00:14:00,000 --> 00:14:02,000 Speaker 1: I'm sorry if anyone's listening and that's you, But if 308 00:14:02,040 --> 00:14:05,480 Speaker 1: that is you, I'm so confused, Like I do some 309 00:14:05,559 --> 00:14:08,000 Speaker 1: serious snooping. Oh no, I'm a little bit of a creep, right. 310 00:14:09,040 --> 00:14:11,480 Speaker 1: I get so interested when they're like, Yep, I'm a 311 00:14:11,480 --> 00:14:12,680 Speaker 1: social media expert. 312 00:14:12,800 --> 00:14:14,400 Speaker 4: I'm like, are you Yes? 313 00:14:14,559 --> 00:14:16,319 Speaker 1: I click to your profile and you've got four hundred 314 00:14:16,320 --> 00:14:18,800 Speaker 1: and fifty followers, and I'm like, okay, norries. Maybe that 315 00:14:18,800 --> 00:14:20,800 Speaker 1: you've worked in social media for a long time. Yeah, 316 00:14:20,880 --> 00:14:23,720 Speaker 1: you best believe I've probably looked them up on LinkedIn. Jess. 317 00:14:23,800 --> 00:14:26,960 Speaker 1: Like when I say I'm a creep, I mean next level. 318 00:14:28,560 --> 00:14:31,000 Speaker 1: So I look them up and I'm like, you worked 319 00:14:31,000 --> 00:14:33,080 Speaker 1: in payroll for fifteen years and now you're a social 320 00:14:33,120 --> 00:14:33,840 Speaker 1: media expert. 321 00:14:33,960 --> 00:14:34,320 Speaker 4: Yeah. 322 00:14:34,400 --> 00:14:37,200 Speaker 1: I don't mean to be rude, but like, why am 323 00:14:37,240 --> 00:14:39,720 Speaker 1: I going to take advice from people who are not 324 00:14:39,760 --> 00:14:40,840 Speaker 1: in the position I want to be in? 325 00:14:41,040 --> 00:14:41,240 Speaker 5: Yeah? 326 00:14:41,280 --> 00:14:43,800 Speaker 4: So I think consuming a lot of free advice is great. 327 00:14:43,960 --> 00:14:46,440 Speaker 4: Making sure you're looking into anything that you're going to 328 00:14:46,480 --> 00:14:48,960 Speaker 4: purchase and the credentials of the people that have created 329 00:14:48,960 --> 00:14:50,200 Speaker 4: it is a big one. But if you want to 330 00:14:50,240 --> 00:14:51,880 Speaker 4: go on social media, and this is something that we 331 00:14:52,000 --> 00:14:54,680 Speaker 4: have planned to tackle later this year, so stay tuned 332 00:14:54,680 --> 00:14:57,520 Speaker 4: for that episode. But I think it's really about finding 333 00:14:57,560 --> 00:15:00,000 Speaker 4: your authentic community and providing value. 334 00:15:00,080 --> 00:15:01,080 Speaker 1: You Yeah, I agree. 335 00:15:01,120 --> 00:15:03,000 Speaker 4: So if you look at Shees on the Money, the 336 00:15:03,080 --> 00:15:06,320 Speaker 4: value that we provide there is education. We provide so 337 00:15:06,640 --> 00:15:11,000 Speaker 4: much free content to help people save, invest start a business. 338 00:15:11,080 --> 00:15:15,479 Speaker 4: We're providing that knowledge to help people on my platforms, 339 00:15:15,520 --> 00:15:19,120 Speaker 4: I'm really providing I think a community space. I think 340 00:15:19,680 --> 00:15:22,320 Speaker 4: that a big goal for me is just to be 341 00:15:22,880 --> 00:15:25,720 Speaker 4: a friendly, nice place on the internet. You're an only. 342 00:15:25,640 --> 00:15:28,600 Speaker 1: Nice place in person, so help me that would convert 343 00:15:28,640 --> 00:15:29,280 Speaker 1: to the internet. 344 00:15:29,360 --> 00:15:31,640 Speaker 4: But I think my value is in I talk a 345 00:15:31,640 --> 00:15:34,120 Speaker 4: lot about DIY and creating beautiful and. 346 00:15:34,120 --> 00:15:35,800 Speaker 1: You make me feel bad because there's no way I'm 347 00:15:35,800 --> 00:15:37,600 Speaker 1: going to have trying to do any of that stuff. 348 00:15:37,600 --> 00:15:39,720 Speaker 4: But I want it kind of like showcasing that you 349 00:15:39,760 --> 00:15:42,600 Speaker 4: can have a life that you want within your means. 350 00:15:42,640 --> 00:15:45,240 Speaker 4: And you know, it's kind of hard to articulate. Maybe 351 00:15:45,240 --> 00:15:46,600 Speaker 4: this is something I need to sit down. 352 00:15:46,400 --> 00:15:49,560 Speaker 1: And do you need to do your value proposition Misjussgreen, 353 00:15:49,640 --> 00:15:49,880 Speaker 1: I do. 354 00:15:50,120 --> 00:15:52,400 Speaker 4: But I think you know, if you want to grow, 355 00:15:52,440 --> 00:15:54,240 Speaker 4: you really have to find the people that you're speaking 356 00:15:54,280 --> 00:15:57,640 Speaker 4: to and find how you can give them value. Because 357 00:15:57,760 --> 00:16:00,800 Speaker 4: just saying I want you to follow me isn't good enough, 358 00:16:00,880 --> 00:16:02,400 Speaker 4: Like why are they going to follow you? 359 00:16:02,600 --> 00:16:04,760 Speaker 1: And I think consistency is a big one that I 360 00:16:04,920 --> 00:16:07,160 Speaker 1: fall down on all the time, Like I look at 361 00:16:07,160 --> 00:16:10,000 Speaker 1: my personal socials and you and I have had this 362 00:16:10,040 --> 00:16:13,680 Speaker 1: conversation before, Jess, really like just so busy, I don't 363 00:16:13,800 --> 00:16:17,000 Speaker 1: have time. Yeah, and then you see other people doing 364 00:16:17,040 --> 00:16:19,880 Speaker 1: so well on social media, and if you really start 365 00:16:19,920 --> 00:16:23,040 Speaker 1: to break it down, usually the difference between success and 366 00:16:23,080 --> 00:16:26,120 Speaker 1: not being successful is that consistency. Like they're showing up. 367 00:16:26,200 --> 00:16:30,320 Speaker 1: They're getting two views, that's fine, but they're showing up, 368 00:16:30,600 --> 00:16:33,200 Speaker 1: and then over time those two views this four and 369 00:16:33,280 --> 00:16:35,880 Speaker 1: four is eight and eight is sixteen, and it just 370 00:16:36,120 --> 00:16:39,880 Speaker 1: compounds out of control because of that consistency in the 371 00:16:39,880 --> 00:16:43,320 Speaker 1: community that they're building. I'm just like radio silence sometimes 372 00:16:43,560 --> 00:16:45,680 Speaker 1: and that's not helpful for engagement. 373 00:16:46,000 --> 00:16:48,160 Speaker 4: No, But then that KPI I guess there if we're 374 00:16:48,160 --> 00:16:50,600 Speaker 4: coming back to what we're you know, kind of outlining people, 375 00:16:50,640 --> 00:16:51,640 Speaker 4: is maybe I'm. 376 00:16:51,520 --> 00:16:53,840 Speaker 1: In a p every day Victoria, yeah, Or. 377 00:16:53,800 --> 00:16:56,120 Speaker 4: If you're setting a smart goal and you go, oh, well, 378 00:16:56,280 --> 00:16:58,600 Speaker 4: every day is just not achievable. I'm Victoria Devine and 379 00:16:58,640 --> 00:17:01,160 Speaker 4: I am doing ten billion at any given time and 380 00:17:01,200 --> 00:17:04,520 Speaker 4: about to have a child. Let's be realistic. Maybe go Okay, 381 00:17:04,600 --> 00:17:08,600 Speaker 4: I'm going to post two high quality videos every week. 382 00:17:08,480 --> 00:17:11,000 Speaker 1: In my head because I have unrealistic standards, I'm like, 383 00:17:11,200 --> 00:17:14,080 Speaker 1: why can't you post every day like everybody else? Everybody 384 00:17:14,080 --> 00:17:17,280 Speaker 1: else posts every day. Yeah, Vitroia, you are lazy, But 385 00:17:17,400 --> 00:17:19,800 Speaker 1: that is not the case at all. Let's get back 386 00:17:19,840 --> 00:17:22,119 Speaker 1: on track and talk about KPIs though, because you're correct, 387 00:17:22,160 --> 00:17:24,440 Speaker 1: we need to be setting them and actually being realistic 388 00:17:24,480 --> 00:17:26,920 Speaker 1: about them. But the next thing I want to talk 389 00:17:26,920 --> 00:17:30,000 Speaker 1: about is, I guess taking the time to develop what 390 00:17:30,040 --> 00:17:34,320 Speaker 1: I would call a comprehensive business plan that actually outlines 391 00:17:34,359 --> 00:17:39,160 Speaker 1: your goals, outlines your purpose, your target audience, your marketing strategy, 392 00:17:39,200 --> 00:17:43,080 Speaker 1: and any finance goals that you have. So regularly revisiting 393 00:17:43,119 --> 00:17:45,520 Speaker 1: this is actually going to be something that you can 394 00:17:45,560 --> 00:17:47,800 Speaker 1: do and you're totally allowed to change it. In fact, 395 00:17:47,840 --> 00:17:49,720 Speaker 1: I want you to revisit it so often that it 396 00:17:49,840 --> 00:17:53,120 Speaker 1: just gets tweaked every single time, because the more you're 397 00:17:53,160 --> 00:17:56,000 Speaker 1: revisiting it, the more updated it's becoming, and the more 398 00:17:56,320 --> 00:17:59,320 Speaker 1: relevant to you and your abilities and what your business 399 00:17:59,400 --> 00:18:01,560 Speaker 1: is is going to mean that you're more likely to 400 00:18:01,600 --> 00:18:02,040 Speaker 1: achieve it. 401 00:18:02,520 --> 00:18:03,880 Speaker 4: So what you're saying is we're not going to write 402 00:18:03,880 --> 00:18:06,560 Speaker 4: it in January and then revisit it next January when 403 00:18:06,560 --> 00:18:07,399 Speaker 4: we review our goals. 404 00:18:07,400 --> 00:18:09,560 Speaker 1: I mean some of you probably do that. That's how 405 00:18:09,600 --> 00:18:10,520 Speaker 1: I used to do it too. 406 00:18:10,600 --> 00:18:12,280 Speaker 4: Shide it in the bottom of the decks. 407 00:18:12,000 --> 00:18:14,560 Speaker 1: Look the next judgment if that's what you want to do. 408 00:18:14,760 --> 00:18:17,800 Speaker 1: But that's not helpful. Something that is helpful for me 409 00:18:18,080 --> 00:18:20,840 Speaker 1: is actually printing it out. I totally understand your note 410 00:18:20,880 --> 00:18:23,040 Speaker 1: section on your phone might be your best friend, but 411 00:18:23,160 --> 00:18:25,320 Speaker 1: printing it out, like if you work from home, putting 412 00:18:25,320 --> 00:18:28,040 Speaker 1: it on the fridge, putting it beside your desk, making 413 00:18:28,080 --> 00:18:31,640 Speaker 1: sure that it is a visual reminder that these are 414 00:18:31,920 --> 00:18:33,879 Speaker 1: my goals, and if you're having a bit of a 415 00:18:33,880 --> 00:18:36,040 Speaker 1: flat day looking at it and going, well, actually, that's 416 00:18:36,080 --> 00:18:38,399 Speaker 1: pretty cool, Like I am on the path to doing this. 417 00:18:39,040 --> 00:18:41,280 Speaker 1: I don't know, Jess. Did you see recently that the 418 00:18:41,359 --> 00:18:45,080 Speaker 1: Stanley CEO was actually talking about how they didn't change 419 00:18:45,119 --> 00:18:48,120 Speaker 1: their product but only their target audience for their cups. 420 00:18:48,400 --> 00:18:51,359 Speaker 4: Well, I've seen the videos of people mobbing targets to 421 00:18:51,440 --> 00:18:53,679 Speaker 4: try get the Valentine's Day edition. 422 00:18:54,240 --> 00:18:57,000 Speaker 1: On TikTok two, and I mean you're sitting here with 423 00:18:57,040 --> 00:18:59,240 Speaker 1: your Stanley cup in front of you. I have a 424 00:18:59,320 --> 00:19:02,639 Speaker 1: Stanley cup and we're just Stanley Cup girlies. 425 00:19:03,000 --> 00:19:03,479 Speaker 4: I love it. 426 00:19:03,520 --> 00:19:07,359 Speaker 1: But isn't it interesting that that cup existed literally years 427 00:19:07,400 --> 00:19:10,920 Speaker 1: and years and years ago. We weren't interested in it. No, 428 00:19:11,040 --> 00:19:16,639 Speaker 1: they just targeted different demographics. And yeah, once females started 429 00:19:16,640 --> 00:19:18,800 Speaker 1: getting on board with the Stanley cup, Jess, you know 430 00:19:18,880 --> 00:19:21,359 Speaker 1: the Troe hold. Do you know there are people in 431 00:19:21,400 --> 00:19:23,520 Speaker 1: the US. There's probably people in Australia, but it's such 432 00:19:23,560 --> 00:19:26,720 Speaker 1: an American thing that collect Stanley cups, Like they have 433 00:19:26,840 --> 00:19:29,359 Speaker 1: every single color and they have these like shelves in 434 00:19:29,400 --> 00:19:32,720 Speaker 1: their houses, hundreds of Stanley cups on their wall. I mean, 435 00:19:33,080 --> 00:19:35,160 Speaker 1: I don't even know how you would use one a day. 436 00:19:35,520 --> 00:19:36,959 Speaker 4: Yeah, I just had my wife. It just comes with 437 00:19:37,040 --> 00:19:38,200 Speaker 4: me everywhere. Same. 438 00:19:38,359 --> 00:19:40,800 Speaker 1: In fact, my husband got one for Christmas because I'm 439 00:19:40,800 --> 00:19:42,679 Speaker 1: a nice wife. But that's what I like and I 440 00:19:42,680 --> 00:19:46,200 Speaker 1: buy presents. That makes sense. But as soon as females 441 00:19:46,240 --> 00:19:48,800 Speaker 1: started getting on board their product, they obviously had to 442 00:19:48,840 --> 00:19:52,240 Speaker 1: pivot and change their target audience and marketing. But do 443 00:19:52,280 --> 00:19:57,040 Speaker 1: you know now the hashtag Stanley cup? Right, Stanley, if 444 00:19:57,040 --> 00:19:58,760 Speaker 1: you go back years and years and years was a 445 00:19:58,880 --> 00:20:01,680 Speaker 1: thermos flask that my dad. 446 00:20:02,320 --> 00:20:04,399 Speaker 4: The original target market. 447 00:20:04,520 --> 00:20:07,720 Speaker 1: Yeah, like Trad's and dads and picnic where people. 448 00:20:07,640 --> 00:20:11,960 Speaker 4: And they made them pastel and. 449 00:20:10,359 --> 00:20:13,840 Speaker 1: And now the hashtag Stanley cup has over six point 450 00:20:13,840 --> 00:20:18,959 Speaker 1: eight billion views on TikTok and according to figures that 451 00:20:19,160 --> 00:20:22,280 Speaker 1: Stanley shared with C and BC, Stanley's annual sales for 452 00:20:22,359 --> 00:20:26,399 Speaker 1: twenty twenty three projected to be seven hundred and fifty 453 00:20:26,560 --> 00:20:27,800 Speaker 1: million oars. 454 00:20:28,080 --> 00:20:32,760 Speaker 4: My god, that's crazy for such a like low cost item. 455 00:20:32,960 --> 00:20:34,600 Speaker 4: It is expensive for a cup, don't get me wrong. 456 00:20:34,600 --> 00:20:37,040 Speaker 1: It's a very expensive cup, but also hundred and fifty 457 00:20:37,040 --> 00:20:40,240 Speaker 1: million Jessic cup, Yeah, divided by sixties a lot of 458 00:20:40,280 --> 00:20:43,520 Speaker 1: Stanley cup speed absolutely blows my mind, especially because I 459 00:20:43,560 --> 00:20:47,879 Speaker 1: can vividly remember my dad's green Stanley. It was like 460 00:20:47,920 --> 00:20:51,040 Speaker 1: a thermos and it had stackable cups on top and 461 00:20:51,160 --> 00:20:53,000 Speaker 1: if we went to the footy, all went to any 462 00:20:53,040 --> 00:20:56,000 Speaker 1: type of like sporting event or picnic or whatever, like 463 00:20:56,080 --> 00:20:58,080 Speaker 1: Dad would put tea or hot water in it and 464 00:20:58,119 --> 00:21:01,400 Speaker 1: then we would have tea at the event. And that's 465 00:21:01,440 --> 00:21:03,440 Speaker 1: not the target demographic anymore, is there? 466 00:21:03,600 --> 00:21:05,600 Speaker 4: No, not at all. I think it's such a good 467 00:21:05,720 --> 00:21:09,040 Speaker 4: example of how you don't necessarily have to change everything 468 00:21:09,080 --> 00:21:10,960 Speaker 4: that you're doing. But if you change the audience that 469 00:21:11,000 --> 00:21:14,680 Speaker 4: you're speaking to, or you adjust your strategy a little bit, 470 00:21:14,680 --> 00:21:16,080 Speaker 4: I would love to have been a fly on the 471 00:21:16,080 --> 00:21:19,040 Speaker 4: wall of whatever conversation it was that prompted this change 472 00:21:19,040 --> 00:21:22,320 Speaker 4: where someone in some meeting somewhere said, what about the girlies? 473 00:21:22,920 --> 00:21:25,600 Speaker 1: What about the girlies who want to carry around basically 474 00:21:25,920 --> 00:21:27,879 Speaker 1: one liter with a sippy straw. 475 00:21:28,280 --> 00:21:29,040 Speaker 4: I've never drunk my. 476 00:21:29,040 --> 00:21:31,879 Speaker 1: Water in my Life's the best thing ever. You know what, 477 00:21:32,160 --> 00:21:35,240 Speaker 1: maybe we've been brainwashed by them, But let's go to 478 00:21:35,320 --> 00:21:38,760 Speaker 1: a really quick break, probably fill up our Stanley cups, 479 00:21:38,960 --> 00:21:40,720 Speaker 1: and there are going to be a heap of other 480 00:21:40,800 --> 00:21:43,040 Speaker 1: tips and tricks on the other side of this episode, 481 00:21:43,119 --> 00:21:46,280 Speaker 1: So don't go anywhere, guys. 482 00:21:49,680 --> 00:21:52,240 Speaker 4: Already VD we are back and we have chatted about 483 00:21:52,240 --> 00:21:56,240 Speaker 4: setting smart goals, organizing and creating a nicely detailed business plan. 484 00:21:56,600 --> 00:21:58,600 Speaker 4: And I think I might know what's coming next. 485 00:21:58,960 --> 00:21:59,840 Speaker 1: Will you run the show? 486 00:22:00,359 --> 00:22:04,240 Speaker 4: We need to chat about the cash, don't we money? Money, money, 487 00:22:04,560 --> 00:22:05,800 Speaker 4: can't run a business without it. 488 00:22:06,119 --> 00:22:08,040 Speaker 1: Yeah, look of course, and you know I'm going to 489 00:22:08,119 --> 00:22:11,560 Speaker 1: tell everybody to get a very sexy spreadsheet to track 490 00:22:11,600 --> 00:22:13,760 Speaker 1: those finances. But if you're at the stage where you 491 00:22:13,800 --> 00:22:16,520 Speaker 1: can get some accounting software. I one hundred million, ten 492 00:22:16,520 --> 00:22:20,840 Speaker 1: thousand percent would recommend getting it because it is going 493 00:22:20,880 --> 00:22:23,359 Speaker 1: to change your life and save you so much time. 494 00:22:23,920 --> 00:22:26,359 Speaker 1: Like I don't know if you know how obsessed I 495 00:22:26,359 --> 00:22:28,800 Speaker 1: am with Zero. You do because I always print off 496 00:22:28,800 --> 00:22:30,800 Speaker 1: the reports and I'm using them for everything and I'm 497 00:22:30,840 --> 00:22:34,199 Speaker 1: snooping on my own business. It just makes sense and 498 00:22:34,520 --> 00:22:37,360 Speaker 1: it blew my mind. How you know, I've obviously used 499 00:22:37,359 --> 00:22:41,280 Speaker 1: a number of different softwares over time, just currently using Zero, 500 00:22:41,680 --> 00:22:44,159 Speaker 1: But my business started on a spreadsheet because it was free. 501 00:22:44,359 --> 00:22:47,119 Speaker 1: I had no money, yes, Like it made no sense 502 00:22:47,240 --> 00:22:50,360 Speaker 1: to be paying for accounting software when I hadn't even 503 00:22:50,440 --> 00:22:53,359 Speaker 1: made a sale yet or hadn't even attracted a proper 504 00:22:53,400 --> 00:22:56,240 Speaker 1: client yet. So like, I get it. We all start somewhere, 505 00:22:56,240 --> 00:22:59,360 Speaker 1: we graduate. If that's within your breadth, go for it. 506 00:22:59,560 --> 00:23:02,280 Speaker 1: But all so, if you're still in that side hustle stage, 507 00:23:02,359 --> 00:23:04,920 Speaker 1: you need to get on my favorite platform ever, Excel, 508 00:23:05,359 --> 00:23:08,480 Speaker 1: and start taking control of your finances and set yourself 509 00:23:08,560 --> 00:23:12,480 Speaker 1: up with some form of finance tracker, like not just 510 00:23:12,600 --> 00:23:15,560 Speaker 1: you going through and being like, oh January, I made X, 511 00:23:15,600 --> 00:23:19,320 Speaker 1: Like we want as much detail as possible. And if 512 00:23:19,320 --> 00:23:22,160 Speaker 1: you have the capability putting in some graphs and some 513 00:23:22,280 --> 00:23:25,040 Speaker 1: charts that actually show it to you visually so that 514 00:23:25,080 --> 00:23:28,160 Speaker 1: you can go, ah, that makes sense, or this makes sense, 515 00:23:28,280 --> 00:23:30,199 Speaker 1: or that does this and that and the other. So 516 00:23:30,240 --> 00:23:32,359 Speaker 1: I think it's really important to have your finger on 517 00:23:32,400 --> 00:23:35,280 Speaker 1: the pulse. And obviously I am in the process of 518 00:23:35,320 --> 00:23:38,800 Speaker 1: making a finance tracker that you guys can download and 519 00:23:38,920 --> 00:23:41,280 Speaker 1: use on Excel, and I think that that would be 520 00:23:41,320 --> 00:23:44,520 Speaker 1: really helpful. But honestly, you can also make your own. Yeah, 521 00:23:44,520 --> 00:23:46,840 Speaker 1: it's not too hard. And if you even just go 522 00:23:46,880 --> 00:23:50,679 Speaker 1: into Excel and try and open a new project, it 523 00:23:50,680 --> 00:23:52,560 Speaker 1: will give you a heap of templates that might be 524 00:23:52,600 --> 00:23:55,840 Speaker 1: really helpful. So those are literally free right now. 525 00:23:56,040 --> 00:23:58,159 Speaker 4: Yeah, and if you don't have a Microsoft suite, I 526 00:23:58,160 --> 00:24:01,560 Speaker 4: think Google Sheets is really sheet and there's a lot 527 00:24:01,560 --> 00:24:03,600 Speaker 4: of If you Google, you'll probably be able to find 528 00:24:03,800 --> 00:24:05,439 Speaker 4: that they have a lot of their own templates that 529 00:24:05,480 --> 00:24:06,520 Speaker 4: you can use to There. 530 00:24:06,480 --> 00:24:09,120 Speaker 1: Are so many out there, but you need to find one. 531 00:24:09,280 --> 00:24:11,040 Speaker 1: And I guess the summary of this part of the 532 00:24:11,080 --> 00:24:14,280 Speaker 1: conversation Jess is there is no excuse to not track 533 00:24:14,359 --> 00:24:18,560 Speaker 1: your finances. It is so important and burying your head 534 00:24:18,600 --> 00:24:21,040 Speaker 1: in the sound about money in a business is a 535 00:24:21,080 --> 00:24:22,440 Speaker 1: fast track too. Failure. 536 00:24:22,680 --> 00:24:26,240 Speaker 4: Yeah, no, dramatic, but it's definitely true. I'm going to 537 00:24:26,280 --> 00:24:27,680 Speaker 4: go home this afternoon. I'm going to have a little 538 00:24:27,680 --> 00:24:29,399 Speaker 4: tweak of my own spreadsheet that I have for all 539 00:24:29,440 --> 00:24:31,480 Speaker 4: of my side hustle income to make sure that I 540 00:24:31,520 --> 00:24:34,920 Speaker 4: know exactly what I'm doing for this year. Absolutely a 541 00:24:34,960 --> 00:24:37,240 Speaker 4: little creepy creepy, that's all right. 542 00:24:38,160 --> 00:24:40,199 Speaker 1: Don't sound creepy, doesn't it. But I'm like, oh, you 543 00:24:40,240 --> 00:24:41,800 Speaker 1: make us spread cheek? Can I have fun? 544 00:24:42,280 --> 00:24:44,240 Speaker 4: Like, let me get in on that hot hot action. 545 00:24:44,640 --> 00:24:46,760 Speaker 1: I think it's actually funny that you should say that 546 00:24:46,880 --> 00:24:49,320 Speaker 1: and that you're going to get on that asap because 547 00:24:49,680 --> 00:24:52,760 Speaker 1: we actually need to have the conversation. My next point 548 00:24:52,760 --> 00:24:54,679 Speaker 1: that I've written down that I wanted to talk about 549 00:24:54,880 --> 00:24:57,600 Speaker 1: is that we always need to continue to grow and develop. 550 00:24:57,920 --> 00:25:01,000 Speaker 1: So it doesn't matter what industry we are in, whether 551 00:25:01,040 --> 00:25:03,240 Speaker 1: you are in content creation like you Jess, or you 552 00:25:03,280 --> 00:25:05,560 Speaker 1: have dress high like you do so much stuff it 553 00:25:05,560 --> 00:25:07,879 Speaker 1: blows my mind, Like I do I need a nap 554 00:25:08,080 --> 00:25:10,959 Speaker 1: thinking about what you do? But like you do content creation, 555 00:25:11,160 --> 00:25:13,560 Speaker 1: but you could also be creating a really cute product 556 00:25:13,600 --> 00:25:15,760 Speaker 1: for sale at a market, or you could be doing 557 00:25:15,800 --> 00:25:19,240 Speaker 1: some I don't know, casual babysitting, but often the needs 558 00:25:19,280 --> 00:25:21,800 Speaker 1: and trends in your industry are fluid and they change 559 00:25:21,800 --> 00:25:23,680 Speaker 1: a lot, and you need to track what you're doing 560 00:25:23,800 --> 00:25:25,680 Speaker 1: so that you can make sure that you're on the 561 00:25:25,760 --> 00:25:29,040 Speaker 1: right path and things are working out. And I guess 562 00:25:29,119 --> 00:25:32,800 Speaker 1: I cannot describe how many webinars and workshops and working 563 00:25:32,840 --> 00:25:36,000 Speaker 1: events I was going to when Zella was really small, 564 00:25:36,280 --> 00:25:39,439 Speaker 1: because I just one genuinely don't believe that you can 565 00:25:39,520 --> 00:25:41,639 Speaker 1: ever stop learning. And the second that you think that 566 00:25:41,720 --> 00:25:45,480 Speaker 1: you know everything, you are destined for failure. Like if 567 00:25:45,520 --> 00:25:48,680 Speaker 1: you think you know everything, get in the bin. But 568 00:25:48,880 --> 00:25:51,480 Speaker 1: also if you think that you're the smartest person in 569 00:25:51,480 --> 00:25:54,720 Speaker 1: the room, time to find a new room. Like that's 570 00:25:54,760 --> 00:25:56,359 Speaker 1: not a good place to be and it is not 571 00:25:56,440 --> 00:25:58,840 Speaker 1: a flex Like I'm always like, Jess, I don't know 572 00:25:58,840 --> 00:26:01,480 Speaker 1: what I'm doing here, find out, let's work it out. 573 00:26:01,800 --> 00:26:05,000 Speaker 1: But the reality is right, if you're not ahead, you're 574 00:26:05,040 --> 00:26:08,080 Speaker 1: actually staying behind. So staying on top of like what 575 00:26:08,119 --> 00:26:10,800 Speaker 1: your industry demands and what other people are doing and 576 00:26:11,200 --> 00:26:14,080 Speaker 1: what your customers are looking for is really important. Like 577 00:26:14,160 --> 00:26:16,000 Speaker 1: you know, I always say, Jess, put your blinkers on, 578 00:26:16,080 --> 00:26:19,800 Speaker 1: like don't compare yourself to others. Sometimes it's actually really 579 00:26:19,880 --> 00:26:21,520 Speaker 1: important to sit down and be like, all right, well, 580 00:26:21,520 --> 00:26:24,560 Speaker 1: what's my competition doing, what are they selling, where are 581 00:26:24,640 --> 00:26:27,480 Speaker 1: they marketing? You know, what's their target audience? You know, 582 00:26:27,560 --> 00:26:31,960 Speaker 1: what are their consumers commenting on their tiktoks on their instagrams? 583 00:26:32,320 --> 00:26:35,040 Speaker 1: Are those the types of conversations I want to be 584 00:26:35,080 --> 00:26:38,240 Speaker 1: eliciting in my community. We're not copying them, We're just 585 00:26:38,320 --> 00:26:41,280 Speaker 1: making sure that we are always having our finger on 586 00:26:41,320 --> 00:26:43,359 Speaker 1: the pulse. Yeah, of course I do that for my 587 00:26:43,400 --> 00:26:46,199 Speaker 1: own businesses. Like as much as sometimes I'm like I 588 00:26:46,200 --> 00:26:48,639 Speaker 1: can't be bothered with this, sometimes I'm like, oh, I 589 00:26:48,680 --> 00:26:50,960 Speaker 1: probably should read through their comments and see the types 590 00:26:50,960 --> 00:26:53,720 Speaker 1: of you know, things that people are asking for and demanding, 591 00:26:53,760 --> 00:26:57,960 Speaker 1: because that is market research. Yes, that is really really important. 592 00:26:58,280 --> 00:27:01,199 Speaker 4: Yeah, and it helps you to be constantly growing and 593 00:27:01,200 --> 00:27:03,800 Speaker 4: developing and looking at other people and looking at other 594 00:27:04,440 --> 00:27:06,040 Speaker 4: changes in the industry or things that you could bring 595 00:27:06,080 --> 00:27:07,640 Speaker 4: into your business or ways that you could do them. 596 00:27:07,680 --> 00:27:11,000 Speaker 4: I guess it gives you the opportunity to stay excited, 597 00:27:11,320 --> 00:27:15,240 Speaker 4: I engaged, and keeps things fresh, which is really important. 598 00:27:15,240 --> 00:27:18,280 Speaker 4: And I guess that's where getting feedback as you were 599 00:27:18,320 --> 00:27:21,919 Speaker 4: saying from your clients, or your community online or just 600 00:27:21,960 --> 00:27:24,880 Speaker 4: even the people around you can be super helpful. 601 00:27:25,000 --> 00:27:29,000 Speaker 1: Feedback is critical, Like sometimes I don't like caring feedback. 602 00:27:29,160 --> 00:27:31,240 Speaker 1: I think feedback can sometimes say and I've said this 603 00:27:31,280 --> 00:27:33,000 Speaker 1: in the office before, I'm like, hey, Jess, you can 604 00:27:33,040 --> 00:27:35,480 Speaker 1: give me feedback, But what I mean by getting feedback 605 00:27:35,520 --> 00:27:36,840 Speaker 1: is that you can pat me and tell me that 606 00:27:36,880 --> 00:27:38,919 Speaker 1: I bring and I did a good job. Yeah, And 607 00:27:38,960 --> 00:27:41,200 Speaker 1: you're like, oh, that's the type of feedback you're after, 608 00:27:41,400 --> 00:27:46,240 Speaker 1: is it? However, the negative stuff is actually the stuff 609 00:27:46,240 --> 00:27:49,159 Speaker 1: that builds your business and helps you grow and be better. 610 00:27:49,359 --> 00:27:51,760 Speaker 1: And you know, no one likes negative feedback, but see 611 00:27:51,800 --> 00:27:55,479 Speaker 1: it as an opportunity to change and pivot. Like, Jess, 612 00:27:56,240 --> 00:27:59,119 Speaker 1: you sell a lot of stuff on deepop. If you've 613 00:27:59,119 --> 00:28:02,840 Speaker 1: got a four star you on deepop and it said, ah, 614 00:28:03,040 --> 00:28:05,320 Speaker 1: my only critique is like shipping was a bit slow. 615 00:28:05,880 --> 00:28:08,000 Speaker 1: What would you do? How would that work? Like, I 616 00:28:08,040 --> 00:28:10,399 Speaker 1: know you, and you one hundred percent would be like, 617 00:28:10,440 --> 00:28:12,440 Speaker 1: all right, well I just have to get better at shipping. Yeah, 618 00:28:12,480 --> 00:28:15,600 Speaker 1: like the important thing, that's the easy fix. But like 619 00:28:15,800 --> 00:28:17,800 Speaker 1: you'd be probably pretty salty at the fourth story if 620 00:28:17,840 --> 00:28:18,479 Speaker 1: you'd be it's had. 621 00:28:18,520 --> 00:28:19,160 Speaker 4: I'm not gonna lie. 622 00:28:20,280 --> 00:28:23,359 Speaker 1: You'd be like the audacity, Do they not understand that 623 00:28:23,400 --> 00:28:23,880 Speaker 1: it was us? 624 00:28:23,960 --> 00:28:27,040 Speaker 4: Posts like I'd probably go to But that's okay, that's 625 00:28:27,040 --> 00:28:27,440 Speaker 4: all right. 626 00:28:28,280 --> 00:28:30,040 Speaker 1: What you need to do is make sure that you're 627 00:28:30,040 --> 00:28:34,120 Speaker 1: actually taking the feedback seriously and also, Jess, tracking it 628 00:28:34,280 --> 00:28:37,320 Speaker 1: so that we can use these as indicators of success 629 00:28:37,640 --> 00:28:41,400 Speaker 1: and of being better in business. Don't bury your head 630 00:28:41,400 --> 00:28:43,400 Speaker 1: in the sand. If someone is giving you feedback and 631 00:28:43,440 --> 00:28:46,760 Speaker 1: saying this doesn't work or this is not my style, 632 00:28:47,000 --> 00:28:50,360 Speaker 1: or you know you're getting some feedback that makes you uncomfortable, 633 00:28:50,960 --> 00:28:53,239 Speaker 1: that's when we need to step up even more and 634 00:28:53,400 --> 00:28:56,200 Speaker 1: track it even more instead of bearing our head in 635 00:28:56,200 --> 00:28:57,720 Speaker 1: the sand. Because if you just bury your head in 636 00:28:57,760 --> 00:28:59,840 Speaker 1: the sand, it's going to be an ongoing problem. Yeah, 637 00:29:00,160 --> 00:29:03,480 Speaker 1: Like you and I have both worked in corporate before, Jess, 638 00:29:03,680 --> 00:29:06,280 Speaker 1: and we all know someone who gets consistent feedback and 639 00:29:06,360 --> 00:29:09,400 Speaker 1: ignores it and is still just a little trash demon. 640 00:29:09,600 --> 00:29:11,800 Speaker 1: Don't be that guy. Don't be that guy. We aren't 641 00:29:11,800 --> 00:29:15,800 Speaker 1: being hash demons. So I think it's obviously important, but 642 00:29:15,840 --> 00:29:21,520 Speaker 1: also let's remember that feedback is mostly not given maliciously. Genuinely. 643 00:29:21,640 --> 00:29:25,200 Speaker 1: People want to help more often than not. They're not like, oh, 644 00:29:25,360 --> 00:29:28,240 Speaker 1: like jess As shipping was awful, They're like, oh, it 645 00:29:28,240 --> 00:29:30,120 Speaker 1: would have been so good if this was just a 646 00:29:30,120 --> 00:29:33,920 Speaker 1: bit earlier. That is a change point. That is a 647 00:29:33,960 --> 00:29:37,840 Speaker 1: good thing. I think assuming the best of people is 648 00:29:37,960 --> 00:29:38,960 Speaker 1: what I prefer to do. 649 00:29:39,040 --> 00:29:39,160 Speaker 3: One. 650 00:29:39,200 --> 00:29:42,120 Speaker 1: It makes giving and getting feedback much easier because you go, 651 00:29:42,400 --> 00:29:44,719 Speaker 1: they just want to help me. That's so nice as 652 00:29:44,720 --> 00:29:48,720 Speaker 1: suppose to what you're talking smack about. Excuse me, but 653 00:29:49,120 --> 00:29:51,280 Speaker 1: look at it and see how you could implement that 654 00:29:51,320 --> 00:29:54,840 Speaker 1: into your business. And I think that, Yeah, feedback we 655 00:29:54,880 --> 00:29:58,320 Speaker 1: always say is a gift. There's so many quotes on it. 656 00:29:58,320 --> 00:30:00,160 Speaker 1: It doesn't feel like a gift, but I PROMI yes, 657 00:30:00,280 --> 00:30:03,720 Speaker 1: the gift is the business success. If you actually implement 658 00:30:03,840 --> 00:30:06,560 Speaker 1: something off the back of getting feedback. Yeah, don't tell 659 00:30:06,600 --> 00:30:08,560 Speaker 1: me that a negative thing is a gift. Absolutely. 660 00:30:09,600 --> 00:30:11,800 Speaker 4: I think as well, you should remember that if you 661 00:30:11,960 --> 00:30:14,840 Speaker 4: do receive some feedback and you do make a change, 662 00:30:15,320 --> 00:30:18,040 Speaker 4: that's a success point. Like instead of looking at it 663 00:30:18,080 --> 00:30:20,320 Speaker 4: as a failure and going, oh, like, people don't like 664 00:30:20,400 --> 00:30:23,040 Speaker 4: this thing, if you can take the feedback on board 665 00:30:23,280 --> 00:30:26,280 Speaker 4: and rejig it to solve the problem, I would argue 666 00:30:26,320 --> 00:30:27,520 Speaker 4: that's a success that. 667 00:30:27,600 --> 00:30:31,320 Speaker 1: Is a great success. I always say in our business, 668 00:30:31,640 --> 00:30:34,640 Speaker 1: there's no such thing as a failure. Like something is 669 00:30:34,680 --> 00:30:37,920 Speaker 1: either a blessing or a lesson. If it was a blessing, great, 670 00:30:38,200 --> 00:30:40,600 Speaker 1: Like it all went well, we did really well. Just 671 00:30:40,680 --> 00:30:43,200 Speaker 1: let's hi five ourselves, Like we knew that the thing 672 00:30:43,200 --> 00:30:45,840 Speaker 1: we're going to implement work, and to be honest, that 673 00:30:45,920 --> 00:30:48,680 Speaker 1: was why we did it. Right. If it doesn't work, 674 00:30:48,720 --> 00:30:50,720 Speaker 1: it is a lesson. What are we learning from it? 675 00:30:50,800 --> 00:30:52,840 Speaker 1: What are we taking from that so that we can 676 00:30:52,920 --> 00:30:56,720 Speaker 1: be in the best possible position moving forward, So that 677 00:30:56,800 --> 00:30:59,760 Speaker 1: doesn't happen again. Yeah, like you've just learned something great, 678 00:31:00,120 --> 00:31:02,800 Speaker 1: it's something that didn't work. What is going to work? 679 00:31:03,280 --> 00:31:04,120 Speaker 1: How does that work? 680 00:31:04,160 --> 00:31:06,520 Speaker 4: I think it's so important to remember that success isn't 681 00:31:06,560 --> 00:31:09,840 Speaker 4: a straight line, and it involves being agile and being 682 00:31:09,880 --> 00:31:12,920 Speaker 4: willing to adapt. And as long as you're working towards 683 00:31:12,920 --> 00:31:16,040 Speaker 4: your goals, the way that you get there isn't as 684 00:31:16,120 --> 00:31:18,440 Speaker 4: important as the fact that you are staying on track 685 00:31:18,480 --> 00:31:22,440 Speaker 4: and you're reassessing and you're navigating towards whatever that north 686 00:31:22,480 --> 00:31:23,160 Speaker 4: star is for you. 687 00:31:23,440 --> 00:31:26,720 Speaker 1: And I think it's important to remember that success isn't 688 00:31:26,760 --> 00:31:31,840 Speaker 1: a destination. Like to me, I feel incredibly successful right now, 689 00:31:31,880 --> 00:31:35,360 Speaker 1: and I am not in the position that I was historically. Like, 690 00:31:35,400 --> 00:31:37,880 Speaker 1: if you wrote down on paper, VI, what did you 691 00:31:37,960 --> 00:31:39,880 Speaker 1: used to earn when you were a full time financial 692 00:31:39,880 --> 00:31:42,640 Speaker 1: advisor and content creator? I earned way more. Yeah, But 693 00:31:43,040 --> 00:31:45,200 Speaker 1: if you now look at it, I go, oh, my gosh, 694 00:31:45,240 --> 00:31:47,760 Speaker 1: I have the lifestyle that I've always dreamed of, like 695 00:31:47,800 --> 00:31:49,920 Speaker 1: my husband and I get to go for walk every morning, 696 00:31:49,960 --> 00:31:54,240 Speaker 1: and like, these indicators of success to me look very different. 697 00:31:54,440 --> 00:31:58,360 Speaker 1: So I think comparing success doesn't make any sense because 698 00:31:58,400 --> 00:32:00,720 Speaker 1: obviously I'm like, oh my gosh, I'm about to have 699 00:32:00,760 --> 00:32:03,160 Speaker 1: my first baby, and this is all I've ever wanted. 700 00:32:03,360 --> 00:32:05,160 Speaker 1: If you're in that position, es, you'd be like, what 701 00:32:05,240 --> 00:32:08,000 Speaker 1: the hell? I have messed up really bad, feel like 702 00:32:08,080 --> 00:32:10,640 Speaker 1: this is not what I wanted at all. So I 703 00:32:10,640 --> 00:32:13,840 Speaker 1: think looking at success and looking at you know, the 704 00:32:13,920 --> 00:32:16,360 Speaker 1: fact that it's not a straight line but it's also 705 00:32:16,400 --> 00:32:19,880 Speaker 1: a journey is really important because I think all the 706 00:32:19,880 --> 00:32:22,920 Speaker 1: time we go, well, when I'm successful, what's that mean, Jess, 707 00:32:23,080 --> 00:32:24,920 Speaker 1: what do you mean when you're successful? Because if I 708 00:32:24,960 --> 00:32:27,720 Speaker 1: look across the table, I go, she's really successful, and 709 00:32:27,760 --> 00:32:31,120 Speaker 1: everyone looking in is saying that you're really successful. How 710 00:32:31,120 --> 00:32:33,560 Speaker 1: do we actually not only measure that, but also give 711 00:32:33,600 --> 00:32:36,360 Speaker 1: ourselves permission to celebrate the journey. You don't have to 712 00:32:36,400 --> 00:32:40,360 Speaker 1: be a multimillion dollar business to be successful, Like, what 713 00:32:40,440 --> 00:32:43,840 Speaker 1: does it actually mean? So I think you know, obviously, 714 00:32:43,880 --> 00:32:46,000 Speaker 1: if you take all the tips we've chatted about, you'll 715 00:32:46,000 --> 00:32:47,800 Speaker 1: be able to keep on top of your business and 716 00:32:47,800 --> 00:32:51,000 Speaker 1: actually put yourself in the best possible position to create 717 00:32:51,160 --> 00:32:53,240 Speaker 1: I would say, a really good income stream for your 718 00:32:53,280 --> 00:32:56,200 Speaker 1: business or your side hustle, or even take your side 719 00:32:56,240 --> 00:32:58,160 Speaker 1: hustle to being a full time gig if that's what 720 00:32:58,200 --> 00:33:00,320 Speaker 1: you want to do. But like this year, jess I 721 00:33:00,320 --> 00:33:02,800 Speaker 1: reckon is about having our best year yet, and like, 722 00:33:03,240 --> 00:33:05,480 Speaker 1: get on these things so that you can set yourself 723 00:33:05,520 --> 00:33:06,400 Speaker 1: up for success. 724 00:33:06,600 --> 00:33:08,120 Speaker 4: We're gonna have a great twenty twenty four. 725 00:33:08,160 --> 00:33:12,480 Speaker 1: Everybody, no the rules, it's twenty twenty for the plot, Jessica, Oh, 726 00:33:12,520 --> 00:33:16,080 Speaker 1: I love it so iconic. All right, let's go. Unfortunately, 727 00:33:16,120 --> 00:33:18,640 Speaker 1: that is all we have time for today. We will 728 00:33:18,680 --> 00:33:21,240 Speaker 1: see you on the next episode of The Business Bible. 729 00:33:21,640 --> 00:33:31,200 Speaker 5: Bye Bye, Bid Buy shared on She's on the Money 730 00:33:31,320 --> 00:33:35,080 Speaker 5: is general in nature and does not consider your individual circumstances. 731 00:33:35,440 --> 00:33:38,840 Speaker 5: She's on the Money exists purely for educational purposes and 732 00:33:38,880 --> 00:33:41,320 Speaker 5: should not be relied upon to make an investment or 733 00:33:41,400 --> 00:33:45,000 Speaker 5: financial decision. If you do choose to buy a financial product, 734 00:33:45,040 --> 00:33:49,040 Speaker 5: read the PDS TMD and obtain appropriate financial advice tailored 735 00:33:49,080 --> 00:33:52,520 Speaker 5: towards your needs. Victoria Divine and She's on the Money 736 00:33:52,560 --> 00:33:57,520 Speaker 5: are authorized representatives of money sheirper pty Ltd ABN three 737 00:33:57,560 --> 00:34:00,480 Speaker 5: two one is six four nine two seven seven zero 738 00:34:00,600 --> 00:34:03,320 Speaker 5: eight a f s L four five one two eight 739 00:34:03,440 --> 00:34:08,960 Speaker 5: nine