Speaker 1: Hello, my name is Satasha Nabananga Bamblet. I'm a proud
Speaker 1: or the Order Kerni Whaltbury and a waddery woman. And
Speaker 1: before we get started on She's on the Money podcast,
Speaker 1: I would like to acknowledge the traditional custodians of the
Speaker 1: land of which this podcast is recorded on a wondery country,
Speaker 1: acknowledging the elders, the ancestors and the next generation coming
Speaker 1: through as this podcast is about connecting, empowering, knowledge sharing
Speaker 1: and the storytelling of you to make a difference for
Speaker 1: today and lasting impact for tomorrow.
Speaker 2: Let's get into it.
Speaker 3: She's on the Money, She's on the Money.
Speaker 4: Hello, and welcome to She's on the Money. The podcasts
Speaker 4: that are remind you your dream job probably isn't something
Speaker 4: you find on seek.
Speaker 2: It's something you build yourself.
Speaker 4: You know that tiny idea you keep thinking about, the
Speaker 4: one you swear you'll get to when life slows down. Well,
Speaker 4: what if that's the thing that changes everything if you
Speaker 4: just back yourself. I'm excited and with me of course
Speaker 4: is the one and only Victoria Divine. The one and
Speaker 4: only sounds so dramatic. One and only. I'll take another Divine.
Speaker 4: I mean you don't I know your sister Alex Divine. Yeah,
Speaker 4: but I don't know Victoria Divine.
Speaker 2: No. No, And that's like kind of good because I
Speaker 2: am trying to build a profile here in Australia and
Speaker 2: it could get a little bit competitive. So stay out,
Speaker 2: Victoria Divine. We only have room for one unforsonately and
Speaker 2: if you are also a Victoria Divine, like, that's cool,
Speaker 2: but please don't become a money influencer. Ye're true.
Speaker 4: If you are Victoria Divine high and welcome to the show,
Speaker 4: please reach out because we'd love to have you.
Speaker 2: Yeah, and replace other Victoria Divine. Oh thanks.
Speaker 1: Nolvi.
Speaker 4: After how much love the last episode got where you
Speaker 4: shared your money story, we knew we.
Speaker 2: Had to do a follow up, so did we we
Speaker 2: knew or you knew? I knew? I hope you like
Speaker 2: these I love them.
Speaker 3: Yeah.
Speaker 2: Look, I'm not gonna lie. I got into the studio
Speaker 2: and I got ambushed our producer and I said, guess
Speaker 2: what you're doing today. It wasn't so much about consent,
Speaker 2: more about telling me. I think that the team is
Speaker 2: at a point where you guys are like, you know what,
Speaker 2: We're just going to ask for forgiveness, not permission. I
Speaker 2: think we're just going to have to do that. You
Speaker 2: just do you guys. Yeah, And unfortunately, given how many
Speaker 2: downloads it got, I have to agree that it is working.
Speaker 4: Thank you, and you always ride that way with us,
Speaker 4: and I really appreciate that you know better. I do
Speaker 4: know better because due to a very very very popular demand,
Speaker 4: we've done the money story. Now let's talk business.
Speaker 2: I mean you're ready, yes, as ready as I'll ever be.
Speaker 4: Amazing, amazing, Okay, so I've just got seven hundred and
Speaker 4: fifty two questions for you.
Speaker 2: Great, fantastic, I'm ready. Perfect.
Speaker 4: It could have got me a coffee. I think it's
Speaker 4: better when you're a little bit tired in de lulu.
Speaker 2: Okay, all right, let's go. Well I'm going to start here.
Speaker 4: All right, we heard in the last EPISO so that
Speaker 4: you always knew you wanted to be a business owner.
Speaker 4: So can you give us a quick backstory, like how
Speaker 4: did that turn into Zella?
Speaker 2: And then eventually she's in the money? Where do I
Speaker 2: even start with this? So I've always known that I
Speaker 2: wanted to be a business owner because I think like
Speaker 2: my ADHD story really intertwines into this, right and it's
Speaker 2: not because it's topical or I feel like at the
Speaker 2: moment it seems like a little bit trendy to talk
Speaker 2: about ADHD. But to understand the ADHD from my perspective
Speaker 2: and why I think it's part of my story and
Speaker 2: why I became a business owner. Is I run at
Speaker 2: six million miles an hour. Like I am the type
Speaker 2: of person who thrives in chaos, which is not everybody, right, Like,
Speaker 2: I'm the type of person where if you give me
Speaker 2: one thing to do for an entire day, beck, I'm
Speaker 2: doing it at eleven fifty nine PM right before, like
Speaker 2: I cannot do it earlier, Like most normal people would
Speaker 2: be like one thing to do, let's just knock that
Speaker 2: off this morning so I can have a free day.
Speaker 2: I'm actually going to cripple myself with analysis paralysis for
Speaker 2: the entire day going I can't do anything until this
Speaker 2: other thing is done. But I'm not going to do it.
Speaker 2: I'm just going to stress about having not done it.
Speaker 2: But if you gave me fifty things to do in
Speaker 2: one day, I thrive, Like I will get up early.
Speaker 2: I'm back to back. I can work my butt off.
Speaker 2: And that's not to say that everybody with ADHD does
Speaker 2: it that way, That's just how I operate, and so
Speaker 2: as somebody who thrives during chaos, I think I've always
Speaker 2: known that I wanted to be in control of that chaos.
Speaker 2: And I'm also very aware that that makes me not
Speaker 2: a good employee, Like it doesn't make me the best
Speaker 2: person to work for you, because I run my own
Speaker 2: schedule and it doesn't matter how important it is. If
Speaker 2: I for some reason I'm not motivated, I'm just not
Speaker 2: going to do it, and that's not a good thing.
Speaker 2: I wish I was a bit different and could be like,
Speaker 2: oh well, my boss asked me to do X, y Z,
Speaker 2: like I'm just not that good at it. And it
Speaker 2: used to take a lot of energy for me to
Speaker 2: do those things when I was employed. And I mean
Speaker 2: I did get feedback like oh V you don't seem
Speaker 2: to take this seriously. In the back of my head,
Speaker 2: I'm like this because I don't care, and that's not cool.
Speaker 2: That's not cool. So for me to be a business
Speaker 2: owner meant a lot more control. And I also just
Speaker 2: I love new stuff. I love shiny stuff. Having ADHD
Speaker 2: means like I get very excited about something new, a
Speaker 2: brand new idea, a new hobby, a new whatever. So
Speaker 2: creating kind of comes very naturally to me, I would say.
Speaker 2: So I feel like, with all of that in mind,
Speaker 2: it leads me down wanting to be a business owner
Speaker 2: and taking a few steps backwards. I didn't know what
Speaker 2: that meant. I've always like been a little bit entrepreneurial,
Speaker 2: like sold stuff as I'm growing up. Like you know,
Speaker 2: I was selling friendship bracelets at school. You want a scooby,
Speaker 2: I'll make you a scooby. I will charge you for
Speaker 2: the scooby. I also used to sell my notes, so
Speaker 2: like I used to take like really good notes. And
Speaker 2: one of the reasons I took such good notes at
Speaker 2: school and in university was because I knew I could
Speaker 2: sell them. It wasn't even because I was trying to
Speaker 2: learn at that point. Like, my motivations have always been
Speaker 2: a little bit different to other people's. So I guess
Speaker 2: that's what led me to wanting to be a business owner.
Speaker 2: But what got me into finance was I have For
Speaker 2: those of you who maybe don't know my backstory, I
Speaker 2: have two degrees in psychology. I have my undergraduate degree,
Speaker 2: I have a postgraduate degree, and then I have an
Speaker 2: MBA and I started psychology. I'm so interested in how
Speaker 2: people work. I'm so interested in having an impact and
Speaker 2: hopefully making other people's lives better. But then, really, once
Speaker 2: I got my first job, that was not it. Like
Speaker 2: I worked in consulting in psych and just realized I
Speaker 2: didn't like the corporate vibes. I didn't like being told
Speaker 2: what to do by mediocre, middle aged white men who
Speaker 2: I didn't think knew what they were talking about. I consistently,
Speaker 2: and this is not me saying I did know better,
Speaker 2: but I consistently felt as though I could do these
Speaker 2: things better. And I think that for a lot of
Speaker 2: the part, I won't say I wasn't wrong, but it
Speaker 2: was because I was always so willing to try something new,
Speaker 2: try something different, Like there's a new system we could try,
Speaker 2: why aren't we trying that? Like I was consistently being
Speaker 2: told no, that's the way we've always done it. I'd
Speaker 2: be like, but we don't have to, you know. So
Speaker 2: didn't love that. Ultimately ended up in the finance space
Speaker 2: because one of my clients when I was working in
Speaker 2: orgsych was a financial advisor, and I'm like, oh my goodness,
Speaker 2: like this is cool, Like it's not as much about
Speaker 2: numbers as it is about impacting people's lives. And like
Speaker 2: I was taking all this advice home to my friends
Speaker 2: and my family and being like, Beck, did you know
Speaker 2: about super Like it's so cool, Like you can get
Speaker 2: really rich doing X Y Z, And Yeah, I ultimately
Speaker 2: became my career and I decided that when I was
Speaker 2: going to do that, I didn't want to do it
Speaker 2: for somebody else. Like I could see the structure. I
Speaker 2: did work in that structure as an employed financial advisor
Speaker 2: for a bit, but that was kind of to find
Speaker 2: my feet. And once I started Zella, I loved it.
Speaker 2: I loved being in control of my day. I loved,
Speaker 2: you know, being able to set the guidelines of how
Speaker 2: my business would work, not just for my clients, not
Speaker 2: just for me, but also for my staff. Like something
Speaker 2: that I have held very very close to me is
Speaker 2: making sure that my staff for enjoying work hopefully as
Speaker 2: much as I do, and giving them like I employee adults, Beck,
Speaker 2: let's just treat them that way. Yeah, you don't thrive
Speaker 2: in the morning, don't start in the morning like I
Speaker 2: need you to do this amount of work. I don't
Speaker 2: care how you get it done, Like I think that
Speaker 2: that respect is not something that comes often. But then
Speaker 2: once you have that in a business, that impacts the clients,
Speaker 2: it impacts how outcomes, Like it means that as a business,
Speaker 2: like we're thriving because the vibes are just high all
Speaker 2: the time. Yeah, and people want to be involved in that, right, Yes.
Speaker 2: So I think that's kind of where Zella came from.
Speaker 2: It was from me essentially wanting to control everything and
Speaker 2: something I don't think i've shared publicly before. I mean
Speaker 2: I've mentioned it on like my Instagram stories like once
Speaker 2: or twice. But when I started Zella Beck, it's so
Speaker 2: hard to name a business, Like how do you even
Speaker 2: name a business? Oh my god, I know, Like what
Speaker 2: do I call it? Divine associates? There's many words. If
Speaker 2: I was going to become a financial advice business, like Victoria,
Speaker 2: divine financial advice or divine advisor, it all sounds like terrible,
Speaker 2: divine g Yeah, like all of it's crap be And
Speaker 2: so I was brainstorming with my mom and my mom
Speaker 2: was like, why don't you use your nana's name? Oh, so,
Speaker 2: Zella is actually my grandmother's name. That's her first name.
Speaker 2: Gorgeous name exactly, and it's not very common. And I
Speaker 2: think that given I wanted to start a business that
Speaker 2: impacted women, it made sense to name it after one
Speaker 2: of the most powerful women I know. And then I
Speaker 2: was like, oh cool, Like Zella sounds fun, like it's
Speaker 2: giving like strong vibes. When I looked up the brand
Speaker 2: Zella Beck, it means the one who knows the way.
Speaker 2: Like that's perfect, so perfect. I think that everything from
Speaker 2: the beginning when I started, it just felt right. It
Speaker 2: just felt like it started in the way that it
Speaker 2: was meant to start. And yeah, like it's still a
Speaker 2: business that thrives today. I suppose it's a bit different
Speaker 2: to the financial advice business that I started. And then ultimately,
Speaker 2: She's on the Money came from to explain that a
Speaker 2: little bit. I feel like I'm just yapping, but to
Speaker 2: explain that a little bit She's on the money was
Speaker 2: actually initially a workshop. So it was me, as a
Speaker 2: baby financial advisor, going, I want to work with women.
Speaker 2: How do I work with women? You know what I
Speaker 2: could do? I could run lunch and learn sessions. I
Speaker 2: could run a lunch and learn session and go into
Speaker 2: your workplace, back, sit down, your hate. Hopefully we'll like
Speaker 2: buy some sandwiches and then I'm going to be up
Speaker 2: the front talking about financial advice. I'm going to tell
Speaker 2: you about super savings, all of that stuff. And they
Speaker 2: got really popular, but initially I was running them from
Speaker 2: all genders or literally anyone. And I realized that in
Speaker 2: more corporate settings, women weren't putting their hands up, like,
Speaker 2: women weren't asking the hard questions right. They were emailing
Speaker 2: me after to be like, hey, so you mentioned this.
Speaker 2: I was just wondering xyz, and I was thinking, like,
Speaker 2: why aren't you putting your hand up? And it was
Speaker 2: because the male colleagues in the room often dominated the conversation. Yes,
Speaker 2: oh you will open investing since it's just sit down
Speaker 2: Craig like. And so I decided to add to my
Speaker 2: offering of like my financial advice workshops, a female only
Speaker 2: one because you know, when you get women together, they
Speaker 2: support each other. And yeah, the She's on the Money
Speaker 2: workshop was born. And then I thought, let's make a
Speaker 2: Facebook group because all of these women we could like chat, like,
Speaker 2: we could ask these questions and like back each other.
Speaker 2: If we had like a platform we could all connect on.
Speaker 2: If you've been to one of my workshops, joined my
Speaker 2: Facebook group, so like, if you went to one of
Speaker 2: my early workshops, you know that my last slide was
Speaker 2: always like a stay connected and it was like a
Speaker 2: link to my Facebook group. And yeah, when that Facebook
Speaker 2: group got big, got to like seventeen hundred people, I
Speaker 2: remember thinking that was the most amount of people in
Speaker 2: the entire universe. Beck Like, I just thought that was
Speaker 2: so many people. It's close too. Yeah. I asked them
Speaker 2: what they wanted, and they said video content and I
Speaker 2: said absolutely not, like I hate being in front of
Speaker 2: the camera, hypocritical. Now a right, look at it. I'll
Speaker 2: give you a podcast. And so we went down that
Speaker 2: route and then just never stopped. And I guess that's
Speaker 2: where She's on the Money was born. But I think
Speaker 2: a lot of people assume She's on the Money came first,
Speaker 2: and then I built a business from that. But the
Speaker 2: financial advice or the like more fuddy duddy legitimate business
Speaker 2: has always been my like base or my foundation.
Speaker 4: Yeah, okay, is such a beautiful origin story.
Speaker 2: Thanks, I think, yeah, absolutely, I hadn't really ever thought
Speaker 2: about it. But I find it funny when people are like, yeah,
Speaker 2: it's so good that she's like built a business off
Speaker 2: the back of She's on the money, and I'm kind
Speaker 2: of like, well, no, like Zella, and its success meant
Speaker 2: that I could do She's on the money and for
Speaker 2: literal years, Beck, She's on the money made no money.
Speaker 2: It actually cost me a lot of money. And that
Speaker 2: money came from my financial advice business because I felt
Speaker 2: like that was an investment that I was making. Yeah,
Speaker 2: and it was something that I was so passionate about
Speaker 2: I wanted to support. Now it definitely makes money and
Speaker 2: it employs eight women full time, which is so cool.
Speaker 2: But yeah, the financial advice business or now mortgage broking business,
Speaker 2: I think is my bread and butter and where I
Speaker 2: would say I spend most of my time. Yeah, people
Speaker 2: again find very surprising.
Speaker 4: I just think it's so lovely that really all you
Speaker 4: want to do is teach people, and in particular women.
Speaker 2: I'm obsessed with it, Beck, Like you know what, I'm like,
Speaker 2: I'm like, I'll get you off air and I'll be like,
Speaker 2: sit down, we're doing this. Can we talk about this? Like, oh,
Speaker 2: you mentioned you're doing this? Is that the best decision? Like,
Speaker 2: I just just want people to be in the best
Speaker 2: possible position.
Speaker 4: Absolutely that's so beautiful. Now, moving on, when you first
Speaker 4: started She's the money. What made you think, Okay, this
Speaker 4: could actually be something. Was there a moment or something
Speaker 4: people were doing where you kind of realized people actually
Speaker 4: want this?
Speaker 2: Yeah? It was the Facebook group. Yeah, okay, so it
Speaker 2: was literally that number seventeen hundred is like so solidified
Speaker 2: in my head because I just remember thinking, like, can
Speaker 2: you imagine seventeen hundred people in one room? Like huge exactly,
Speaker 2: and like our numbers now in comparison astronomical, and I'm
Speaker 2: so proud of it. But I just remember being like, wow,
Speaker 2: like that's so many people. What should I do? And
Speaker 2: it was at that point that I thought maybe we
Speaker 2: could be a podcast, maybe we could do something. And
Speaker 2: I mean initially I thought that the podcast would literally
Speaker 2: be twelve episodes and that would be it. And then Beck,
Speaker 2: if you had any questions, I'd send you back to
Speaker 2: one of those twelve episodes that I'd done and you
Speaker 2: could have the advice there. I thought that that would
Speaker 2: be it, and that's why it's so funny. I actually
Speaker 2: get a lot of messages about this. People were like,
Speaker 2: weren't you involved with Shameless Media at the start? But yeah, absolutely,
Speaker 2: And I think people think there's tea there to share.
Speaker 2: They're like, oh, like, what happened nothing, Like we're still
Speaker 2: on good terms. I just engaged them to produce the
Speaker 2: first twelve episodes because I didn't know how to make
Speaker 2: a podcast, and they were lovely and beautiful and all
Speaker 2: of those things. But when the podcast literally blew up
Speaker 2: and did really well, I don't think any of us
Speaker 2: anticipated it to do as well. And they were a
Speaker 2: thriving business that didn't have capacity to do another season
Speaker 2: of the podcast when I wanted to, so I did
Speaker 2: it myself. And that's the tea pic. I think people go, oh, well,
Speaker 2: what happened there. It's like, well, they had some really
Speaker 2: cool options on the table for them at the time,
Speaker 2: and they'd already signed off on them. Like remember when
Speaker 2: they did like Bumble podcast and like that love Like
Speaker 2: they did so much cool stuff and their actual podcast
Speaker 2: was thriving, Like they just didn't have capacity to do
Speaker 2: another season and edit it all and you know, do
Speaker 2: the hard yards with cheese on the money, so I
Speaker 2: outsourced it and just did it myself.
Speaker 4: That is not nearly as juicy as I'm so.
Speaker 2: Sorry, Like I'm sure like if I called them up
Speaker 2: and said, hey, let's make some juice out of this. Yeah,
Speaker 2: we could find something.
Speaker 4: You find something, We'll find something something up for me.
Speaker 2: Would you yeah, okay, sorry, no, it's okay, okay.
Speaker 4: Next question, Yes, if you were to start another business
Speaker 4: in all your spare time, of course, because you have
Speaker 4: so much spare time, what would you be looking at
Speaker 4: to indicate it's a good business idea before moving forward
Speaker 4: with it?
Speaker 2: Oh, Beck, I want another business, but I feel like
Speaker 2: it's like having children, Like at what point do you
Speaker 2: just not have capacity for more? If I was to
Speaker 2: do another business tomorrow, I would love it to be
Speaker 2: product based. And I'm taking this question in two ways.
Speaker 2: I'll answer it in a more general way in a
Speaker 2: hot second. But like if it was me, i'd want
Speaker 2: to do product and oh my god, I'd want to
Speaker 2: do stationary like stationary Oh yes, Beck, Like I don't
Speaker 2: think anyone saw that coming, But I'd want to do
Speaker 2: like notebooks and planners and post it notes like all
Speaker 2: of these, like esthetic ones like I would want like
Speaker 2: little letter writing kids, like you know, really good quality
Speaker 2: tactile paper, and like journals that you actually want to use,
Speaker 2: like that are really well planned that like, don't just
Speaker 2: do your diary, they do like your budget, Like these
Speaker 2: are things that I would love to do in the future.
Speaker 2: And I think it would work because I have an
Speaker 2: audience who are already interested in that and they know
Speaker 2: I love making a plan, like I don't think it's
Speaker 2: a secret. I love organizing, I love planning. I love
Speaker 2: a container like I think that that would bring all
Speaker 2: of that together for me. And that's why I think,
Speaker 2: you know, I would look at it and go, well,
Speaker 2: that hopefully would work, and if it didn't work, I'd
Speaker 2: have a really good time because up until now, the
Speaker 2: businesses I've run a not product based, like I've never
Speaker 2: apart from my books, never gotten to hold something in
Speaker 2: my hands and be like, this is my product I
Speaker 2: can sell, Like it would just be cool to see people,
Speaker 2: you know, putting my product in their handbag and stuff
Speaker 2: like that. But if I was to look at a
Speaker 2: product and I didn't have a pre existing audience or
Speaker 2: a business, and I was trying to work out whether
Speaker 2: it was a good idea, I would really be working
Speaker 2: out my community first. I would be wanting to look
Speaker 2: at like, okay, cool, who am I actually serving here?
Speaker 2: Because it's going to be much harder for you to
Speaker 2: start a business if you're going to be trying to
Speaker 2: convince someone that your product is important, Whereas if you
Speaker 2: can create a community and then service their needs and
Speaker 2: take them on the journey, you won't be selling. You'll
Speaker 2: be responding to a need that your community has. So
Speaker 2: I think working out, well, what problem does this product solve? Like,
Speaker 2: what does this provide? How does this work? I think
Speaker 2: is the question you need to be asking yourself. And
Speaker 2: it's a hard question because sometimes you're wildly passionate about
Speaker 2: something and it might just be you. So we need
Speaker 2: to be a little bit more pragmatic about going Well,
Speaker 2: let's just like look at this, like if I scaled this,
Speaker 2: how many people are going to buy it? If I
Speaker 2: did this, how many people want that service? And what
Speaker 2: would their expectations be if I did offer it like time, energy, effort,
Speaker 2: like the client experience. What does that all look like?
Speaker 2: And I think that that's what I would be looking at.
Speaker 4: Yeah, okay, so V when She's on the Money was
Speaker 4: still a baby brand. How did you get people to care?
Speaker 4: What did you do in the early days? It actually
Speaker 4: helped you grow your audience.
Speaker 2: I feel like that's a good one. But I don't
Speaker 2: think I was trying to get you to care back right,
Speaker 2: I think I've always taken the stance that I don't
Speaker 2: need to convince you that you should care about my business,
Speaker 2: Like if you do, that is so fantastic, and like,
Speaker 2: come in, have a cup of tea, enjoy the time
Speaker 2: that you have with us. But like, I'm not trying
Speaker 2: to convince you that I'm the right business for you,
Speaker 2: because I think that when brands do that, they often
Speaker 2: die their value because they're trying to appeal to everybody.
Speaker 2: Like I'm acutely aware that she's on the money isn't
Speaker 2: for everybody, and I'm okay with that. I'm not trying
Speaker 2: to be everything to everybody, because when you do, you
Speaker 2: can't service the community that you have. So I don't
Speaker 2: think I've ever been trying to convince people to care.
Speaker 2: But if you're in my community, I am love bombing
Speaker 2: the shit out if you, you know what I mean, Like,
Speaker 2: once you're in, Like, I'm not trying to convince you
Speaker 2: to care. I actually care, Like I care so much
Speaker 2: about my community, and like I think anyone who's been
Speaker 2: in my community knows that anyone who has been in
Speaker 2: my team is like, oh no, Like v absolutely walks
Speaker 2: the walk, and that's something I'm really proud of. But
Speaker 2: I think that, yeah, I'm not trying to convince you
Speaker 2: to care about my business. I'm actually trying to convince
Speaker 2: you to care about yourself because I'm wildly passionate about
Speaker 2: financial literacy and putting you in the best possible position.
Speaker 2: And just like the way people light up when they
Speaker 2: have more power, like that gives me so much gratification,
Speaker 2: Like knowing that beck Is is probably getting a little
Speaker 2: bit like not emotional but like ego maybe sure, But
Speaker 2: like the idea that when I'm like sixty, there are
Speaker 2: going to be women who are also sixty who are
Speaker 2: retiring comfortably because they got advice from me. Yes, that's
Speaker 2: so cool. That's very very cool. That's changing an entire generation.
Speaker 2: And like, to me, just having an impact is why
Speaker 2: I do what I do. And like, I'm not here
Speaker 2: to convince you to care about my business, Like I don't.
Speaker 2: If you don't like it and it's not for you,
Speaker 2: move over, because there's somebody else I can be looking after.
Speaker 2: There's somebody else I can provide immense value too. And
Speaker 2: if it's not you, that's cool. Yeah, that's fine, that's fine,
Speaker 2: that's fine. So how did I convince people to care?
Speaker 2: I think by caring more about them than about what
Speaker 2: they thought about me. I think profound. I don't know
Speaker 2: if it's profound, but yeah, beautiful. I'm trying. I'm not
Speaker 2: very articulate when you're asking questions about me, am I
Speaker 2: a bit.
Speaker 4: Like, oh no, you're doing a great job, and that's
Speaker 4: why I do want to finish it.
Speaker 2: Okay, all right, Well what else? If you got okay?
Speaker 4: I want to know what do you think the difference
Speaker 4: is between people who run a business and people who
Speaker 4: build a brand, Like what actually separates the two.
Speaker 2: That's a hard question to answer because I think that
Speaker 2: they can be harmonious. But if you're building a business,
Speaker 2: you're probably just thinking about okay, cool, I have my niche,
Speaker 2: I have my product, I have my service. I just
Speaker 2: one plus one equals to and then sales and profit
Speaker 2: and revenue. Right. But I think when you're talking about
Speaker 2: building a brand, you're zooming out from all of that.
Speaker 2: Like that's important because you're not going to have a
Speaker 2: sustainable brand if you're not caring about any of that,
Speaker 2: but you're actually really diving deep into the community, what
Speaker 2: people need, how you can serve them, what that looks like,
Speaker 2: what real connection in your community looks like. And that's
Speaker 2: what it takes to build a brand. And like if
Speaker 2: I say, Heybeck collec list off some brands, more often
Speaker 2: than not you will list off like oh, added US
Speaker 2: and Apple and whatnot. And there's a very clear delineation
Speaker 2: between a business and a brand when you can tell
Speaker 2: me what that brand makes you feel, what that brand
Speaker 2: makes me think, Like what do you think their vibe is?
Speaker 1: Like?
Speaker 2: You know what the answer is to all of those
Speaker 2: You're like, oh yeah, Like Apple's kind of cool, it's edgy,
Speaker 2: it's tech, it's this, you know what I mean? Like,
Speaker 2: there's a vibe to these things. And a brand is
Speaker 2: going to have people lining up for whatever you're about
Speaker 2: to sell them. But a business is going to have
Speaker 2: you trying to convince people that you are needed. So
Speaker 2: from my perspective, building a brand is essential in twenty
Speaker 2: twenty five. It's not about building a business and being
Speaker 2: like yep, by service a need full stop like you
Speaker 2: can do that. You could probably make millions doing that,
Speaker 2: and that's fine, But if you have a product based
Speaker 2: business or even a service based business, building a brand
Speaker 2: is giving your business a personality. It's giving your business
Speaker 2: a reason people want to connect with your business, not
Speaker 2: just your product.
Speaker 1: Yeah.
Speaker 2: Yeah, so that's I don't know if that is. That
Speaker 2: definitely does. I wish I got some of these questions
Speaker 2: so I could have googled it and been like a
Speaker 2: little bit more philosophical. But you get what you get apparently, Oh.
Speaker 4: My god, and I'm happy with it.
Speaker 1: Yeah.
Speaker 4: There's like something like you know, you go to you
Speaker 4: walk down the road and you see like those little
Speaker 4: shops that fix your phone, and then you're like, you
Speaker 4: need them when you need them. That's a business.
Speaker 2: But then like.
Speaker 4: Apple is kind of teasing something. We're lining up for
Speaker 4: that exactly, see what you're saying. Yeah, that's a fantastic point.
Speaker 4: How do we get people to line up for what
Speaker 4: we're giving? And often it's about community and connection.
Speaker 2: That's gorgeous.
Speaker 4: Okay, what's something you did imperfectly at the start that
Speaker 4: had a big impact and how do you stop perfectionism
Speaker 4: from holding you back? Do you know what?
Speaker 2: I was so rogue at the beginning, Like I think
Speaker 2: because she's on the money really started in that Facebook group.
Speaker 2: I was like, it's just Facebook group, No one's paying
Speaker 2: to be here, doesn't matter, Like I was just posting
Speaker 2: rogue stuff, like nothing inappropriate, but just like here's all
Speaker 2: this stuff I have on super and it's full of
Speaker 2: like spelling mistakes or like it was like me making
Speaker 2: a graphic on my Microsoft PowerPoint and then screenshotting and
Speaker 2: using that as the image to explain to you like
Speaker 2: it was not perfect, like my first logo I made
Speaker 2: on Microsoft PowerPoint and screenshot it and uploaded it like
Speaker 2: it should be right, mate, Yeah, because I kind of
Speaker 2: never thought it would be a really serious business. And
Speaker 2: then when it became serious, I became a perfectionist, and
Speaker 2: then I got analysis paralysis over like putting out perfect
Speaker 2: content and making sure that things were really well. And
Speaker 2: I still struggle with that. It's why I'm not showing
Speaker 2: up at the moment on TikTok in the way that
Speaker 2: I want to, because I'm like, well, how do I
Speaker 2: create this content that they're asking me for? And my
Speaker 2: team literally back like you know this, they shake me
Speaker 2: and I literally like, Victoria, you're already doing it on
Speaker 2: your Instagram stories. Like but for some reason. I just
Speaker 2: want to make sure that if the video is going
Speaker 2: to last longer than twenty four hours, like it's like
Speaker 2: perfect or something. Yeah, fair, But you can see it's
Speaker 2: holding me back, Like you know, I really want to
Speaker 2: connect with the audience that I have built it and
Speaker 2: hopefully will build into the future on TikTok, where like
Speaker 2: I'm just shooting myself in the foot because I just
Speaker 2: have this expectation of myself now that she's on the money,
Speaker 2: is a business and does have a following. I just
Speaker 2: don't want to mess it up. So I didn't do
Speaker 2: anything perfectly at the start. I really did a done
Speaker 2: is better than perfect kind of vibe, and I think
Speaker 2: that as that started to happen, I started to put
Speaker 2: more pressure on myself and I wish I could like
Speaker 2: step back and be a little bit more imperfect. But
Speaker 2: I think just trial and error and being honest with
Speaker 2: yourself is the best way to run a business. Test
Speaker 2: it doesn't work, don't do it again. So I trying,
Speaker 2: like I'm all about testing things like oh cool, let's
Speaker 2: get a free trial of this software, see how it goes.
Speaker 2: If it doesn't work for me, delete no. Will you
Speaker 2: know if you don't try exactly totally.
Speaker 4: Okay, let's take a really quick break, because I feel
Speaker 4: like I've thrown so many questions at you just a couple,
Speaker 4: and I feel really bad about it. So I'm gonna
Speaker 4: go how little bad. I'm going to leave, have a
Speaker 4: little mental break, and when we come back, we're talking
Speaker 4: about what She's the Money did differently, the stuff that
Speaker 4: no one talks about, and the one thing more businesses
Speaker 4: should be doing but probably aren't. Okay, guys, we are back,
Speaker 4: and I need to know what did She's the Money
Speaker 4: do differently that helped it grow the way it has,
Speaker 4: And what's one underrated thing you wish more businesses focused on.
Speaker 2: I think when we started She's on the Money, I
Speaker 2: didn't realize how necessary She's on the Money was like,
Speaker 2: we're talking to an audience of women who haven't felt
Speaker 2: included in finance conversations until now. And I mean, there
Speaker 2: are a lot of options on the table now when
Speaker 2: it comes to finance content creators, and that's great, Like
Speaker 2: I actually love that because the more content that you
Speaker 2: can absorbed when it comes to money, the better. But
Speaker 2: I think that we were offering a space where people
Speaker 2: felt like they could have these conversations like it used
Speaker 2: to be gate kept by the mediocre, middle aged white
Speaker 2: man who was using an acronym here and there, because
Speaker 2: it made you feel like you weren't in the loop
Speaker 2: or in the conversation or didn't understand. And this stuff
Speaker 2: isn't complicated, like and I say that in the nicest
Speaker 2: possible way, because if you're finding it complicated, that makes
Speaker 2: sense because you've never focused on it before. But once
Speaker 2: I've taught you, once you have learned, you go, oh,
Speaker 2: that's easy. V. Like I liken it to being able
Speaker 2: to ride a bike, Like at the very start, it's hard.
Speaker 2: You're going to fall off, Like you might graze your knee,
Speaker 2: you might have a really hard time. It might be
Speaker 2: really stressful, like you don't want the person teaching you
Speaker 2: how to ride the bike to let go because you
Speaker 2: might fall over, Like it's really scary. But then you know,
Speaker 2: once you've learned how to ride a bike, you can
Speaker 2: get on one after ten years and ride it with
Speaker 2: no issues. And I think that that's what finances, like,
Speaker 2: like you've never learned, why would you know how to
Speaker 2: do it? But then all of a sudden, it just
Speaker 2: becomes inherent and it becomes second nature and it's not hard,
Speaker 2: and that's what I mean. It's not complex. And I
Speaker 2: feel like, for literal years the space has been made
Speaker 2: up of people who have made a lot of money
Speaker 2: from taking advantage of your naivity, and I find that gross.
Speaker 2: And so I think that's why I've worked so hard
Speaker 2: to have Sheese on the Money and have a space
Speaker 2: that women feel accepted and can ask the quote silly
Speaker 2: questions because they've never had someone that they've felt safe
Speaker 2: to ask those questions too. It's funny. I did an
Speaker 2: Instagram Q and a last night beck and someone asked me, like,
Speaker 2: why are all your team members female? And I was like,
Speaker 2: how cool is it that I have been able to
Speaker 2: create a space in a sector that is dominated by men,
Speaker 2: that is entirely run by women. That's cool, That's cool. Yeah,
Speaker 2: Like I don't want to change that, Like it's not
Speaker 2: actually my recruitment strategy, but maybe it should be. But
Speaker 2: at the end of the day, like we have women
Speaker 2: running my mortgage broking business. There's like sixteen of them
Speaker 2: running a mortgage breaking business, and then there's you know,
Speaker 2: eight of us in She's on the Money and we're
Speaker 2: all just women. And we're killing it and I love that,
Speaker 2: and I think that is yeah, we're just walking the
Speaker 2: walok So when it comes to you know, she's on
Speaker 2: the money and what we've done help us grow, I
Speaker 2: think it's about staying true to our roots, like we are.
Speaker 2: At the end of the day, she's on the money.
Speaker 2: And you know, I have had regrets before and been like, oh,
Speaker 2: I wish I didn't call it she's on the money
Speaker 2: because it's not, you know, as inclusive as it could be.
Speaker 2: But I feel like once people are in our community,
Speaker 2: they know I don't get who you are. You're a guy,
Speaker 2: and you resonate with my content, it'slaking come in. I
Speaker 2: don't care. It's for you as well. If you resonate
Speaker 2: with my content, you are welcome. But I would say
Speaker 2: when it comes to to like an underrated thing that
Speaker 2: we didn't focus on early enough and that other businesses
Speaker 2: could focus on, I would say, is like that email
Speaker 2: marketing side of themes? Yeah, okay, So you know how
Speaker 2: like you get on social media and you see heaps
Speaker 2: of followers and you just think that's really impressive. They're
Speaker 2: not necessarily your customers. They're not necessarily brought into the journey.
Speaker 2: They just hit follow and you don't actually own them
Speaker 2: like Instagram does or Facebook does or TikTok does. And
Speaker 2: so for me, I think it would be about owning
Speaker 2: my audience sooner so that if any of those platforms
Speaker 2: went down, like go, I have your email, don't worry.
Speaker 2: I can keep you in the loop. I can email you,
Speaker 2: I can create a one on one connection. So I
Speaker 2: think that that's where a lot of companies are not
Speaker 2: making hey while the sun is shining, like especially if
Speaker 2: they have like videos going viral and stuff, collect that
Speaker 2: content like make them your community as opposed to just
Speaker 2: a community that follow you on social media, which is
Speaker 2: not yours. Yeah, yeah, that's yeah, that's what I think. Cool.
Speaker 4: Okay, now you said email list, I did. Do you
Speaker 4: have any tips on growing an email lists? Okay, making sales.
Speaker 2: I think that when it comes to growing your DM,
Speaker 2: a lot of people are really focusing on this idea
Speaker 2: that that is really content heavy, Like, oh my goodness, Beck,
Speaker 2: I'm going to have to, you know, send them a
Speaker 2: newsletter every week, and that's a lot of work and
Speaker 2: I don't have time for that. But like, you don't
Speaker 2: have to send out a newsletter every week, Like you
Speaker 2: can literally do whatever you want because it's your business.
Speaker 3: Beck.
Speaker 2: Yeah, true, but for me, I would you know, if
Speaker 2: I was just starting. I want to treat people who
Speaker 2: join my email list as like the vps, because they've
Speaker 2: like given you their information to contact them, so like,
Speaker 2: don't spam them, don't abuse that, but like tell them
Speaker 2: that they're the vps, like send them a welcome email
Speaker 2: to be like, hey, you know, it could be you,
Speaker 2: Like you've got your small business on the side, Beck,
Speaker 2: and you are very creative, but like you could do
Speaker 2: an EDM where people sign up and you go, hey,
Speaker 2: thanks for signing up. I'm Beck. Here's what to expect
Speaker 2: from me. Like I'm rogue, I do crufts, I do art,
Speaker 2: I do all of these things. I'm not going to
Speaker 2: blow up your inboxing list. It's really important and you're
Speaker 2: my VIP and you're on this VIP list, so if
Speaker 2: I do anything cool, you're going to be the first
Speaker 2: to know about it. Yeah totally, Okay, So like, okay,
Speaker 2: you set the expectations and then maybe you're just updating them.
Speaker 2: So like you don't even have to send out a
Speaker 2: weekly or even a monthly email, but like you do
Speaker 2: something call beck you make a new creation, maybe you
Speaker 2: send out an email because you're excited about it. Your
Speaker 2: community want to share that excitement with you. Maybe you know,
Speaker 2: flip it back to Sheese on the Money, Like I'm
Speaker 2: so grateful that people join. I'm always sending free stuff
Speaker 2: to them, like free spreadsheets, downloadable like savings trackers. Like
Speaker 2: if I think of making something gol, I'm so excited
Speaker 2: to have a business that I can do this. But
Speaker 2: like I'm making a savings tracker and then my team
Speaker 2: are sending it out to you, Like, make it something
Speaker 2: that they want to be a part of, because then
Speaker 2: ultimately down the road that can become your sales funnel.
Speaker 2: Those are people that want what you're giving. So I
Speaker 2: think it's when it comes to like growing an email list,
Speaker 2: I would always say give more than you take, Like
Speaker 2: give them links to things like Beckett. Doesn't even have
Speaker 2: to be like stuff, Like you don't have to give
Speaker 2: them free art, but like if it was your email list,
Speaker 2: you could give them a list of like your favorite
Speaker 2: websites that you know have other art on them, or
Speaker 2: it could be a book list like here's Beck's favorite books.
Speaker 2: Like as a little hot tip like people are often joining,
Speaker 2: especially if you're a small business, because of you individually.
Speaker 2: Give them a little bit of insight, give them a
Speaker 2: little bit of juice. They love that. And then when
Speaker 2: it comes to making sales you've already made friends. Use
Speaker 2: that VIP structure. Hey, you're my VOP. I've just released
Speaker 2: this new printer. I've just done this and I'm going
Speaker 2: to offer it to you first.
Speaker 1: Yeah.
Speaker 2: Yeah, man, social media can find out about it later.
Speaker 2: Make them feel special. She knows that she's doing I
Speaker 2: do try.
Speaker 1: Well.
Speaker 4: Thank you feud for all the insider trading knowledge. Yeah yeah, yeah,
Speaker 4: don't ta keep it out of my back pocket. Yeah,
Speaker 4: I don't tell anybody. No, I won't tell anyone. Let's
Speaker 4: not even release this episode.
Speaker 2: Actually.
Speaker 4: Okay, so you've juggled a lot over the years, study, work, business, motherhood, life.
Speaker 4: What do you go to tips, habits or mindset shifts
Speaker 4: for not burning out when everything's happening at once.
Speaker 2: Like, I can give you some tips back that work
Speaker 2: for me, they might not work for you. But I
Speaker 2: also need to disclaim this that I have burnt out
Speaker 2: officially twice in my life, and I am not proud
Speaker 2: of that. It's because I just lied to myself and
Speaker 2: was like, this is fine. This is what all business
Speaker 2: owners should be doing. They shouldn't be doing this back,
Speaker 2: like I've ended up in hospital twice. I ended up
Speaker 2: with shingles last time. One out of ten cannot recommend.
Speaker 2: But I think it's about having a good idea of
Speaker 2: what balance looks like to you, Like knowing what your
Speaker 2: priorities are and what you want to prioritize, because I
Speaker 2: think that often as a business owner, you assume who
Speaker 2: you're meant to do a lot of things, Like I
Speaker 2: used to beck assume that to be the best business owner,
Speaker 2: I had to be the first one in the office
Speaker 2: every single morning. I had to go to the gym first.
Speaker 2: I had to be the first one at my desk.
Speaker 2: I had to greet you all. I had to be
Speaker 2: the one leaving last. Like all of these outdated ideas
Speaker 2: that that doesn't mean anything. So I think that making
Speaker 2: sure that you understand what helps you thrive. I think
Speaker 2: it's so lame when people are like I just do
Speaker 2: parlattis like great, that works for you, but like doing
Speaker 2: that doesn't actually make you a better business owner. Understanding
Speaker 2: that maybe moving your body physically is something that helps you.
Speaker 2: For some people, they're like I can't think of anything
Speaker 2: worse than going to a pilates class after a long day,
Speaker 2: Like I want to go home and lay on my
Speaker 2: bed for twenty minutes and mindlessly scroll on TikTok. And
Speaker 2: that's valid too, So I think for me, my go
Speaker 2: to like habits and tips are more about just like
Speaker 2: having a structured calendar, making sure that those times that
Speaker 2: you want to protect are carved out. Like my team, No,
Speaker 2: I do not take meetings on Mondays or Fridays. End
Speaker 2: of story. You can contact me. You can call me
Speaker 2: and if I'm available at the time, I'll answer, but
Speaker 2: like not always, and we have those boundaries in place
Speaker 2: because I'm with my son, like I want to prioritize that.
Speaker 2: But I also am aware that I run a business,
Speaker 2: so I need to make sure that that's still thriving,
Speaker 2: because in a way, that's a baby as well. When
Speaker 2: it comes to mindset shifts, I just I'm one of
Speaker 2: those hippiedp people that like thrives on gratitude, Like I
Speaker 2: love gratitude and I feel like it brings so much
Speaker 2: to my life, Like I'm just so lucky to be
Speaker 2: able to do what I do. Like, I'm so lucky
Speaker 2: to have my team. I am so lucky to have
Speaker 2: the family that I have. Like, and often if I'm
Speaker 2: overwhelmed and it's like three am and I'm like up
Speaker 2: with my baby really late back, which is no fun,
Speaker 2: I just go, you know what, Like, I'm so lucky.
Speaker 2: There are so many people that would do what to
Speaker 2: be in my position right now with a screaming baby.
Speaker 2: And I also like try to zoom out and be like, oh,
Speaker 2: this isn't fun. But like I can almost guarantee that
Speaker 2: if I was eighty, sitting in my rocking chair on
Speaker 2: the front porch of my house, reflecting on life, I
Speaker 2: would give anything for one more day here. Yeah, like
Speaker 2: how cool, Like think of me at eighty. I would
Speaker 2: love to go back and podcast for another day. Or
Speaker 2: I'd love to go back to my team and see
Speaker 2: what do you know what I mean? Like, I think
Speaker 2: that when you can shift your mindset and like that's
Speaker 2: not easy to do, but when you can shift your
Speaker 2: mindset and make it really resonate with yourself, that's helpful.
Speaker 2: And that's true. It might not work for you, but
Speaker 2: that really works for me. So I think gratitude and
Speaker 2: being able to go, oh my god, like I'm so lucky.
Speaker 2: And I have a list in my phone. I have
Speaker 2: like it's pinned to the top and it's like good
Speaker 2: things happen to good people, and then I just write
Speaker 2: down good things that happened to me. It's gorgeous. Lame. No,
Speaker 2: that's not lame at all. I really like that. Okay,
Speaker 2: v finally, okay, last one. Oh my goodness.
Speaker 4: And it's only because we've run out of time and
Speaker 4: not because I don't have many more questions.
Speaker 2: So if people want more, you're gonna go fishing and
Speaker 2: be like did you want me to do that?
Speaker 4: I think the burning question right now for everyone is
Speaker 4: how much was Scooby?
Speaker 3: Oh?
Speaker 2: It was like do you know what it was? Like
Speaker 2: gold coins? I think it was two gold coins, so
Speaker 2: like you know, like I think it was like three
Speaker 2: dollars because it would be mad. Yeah, well I needed
Speaker 2: three at least, because like I needed that for the
Speaker 2: canteen at school. Oh clever. Yeah that's good. I feel like,
Speaker 2: as a kid, you can't ask for notes. No, that's true.
Speaker 2: Notes are like you don't feel like they have this
Speaker 2: yeah much value. I honestly, I wish I could go
Speaker 2: back and like remember this properly. But I'm pretty sure
Speaker 2: it was really dependent on your colors too. So if
Speaker 2: you wanted like the scoobies, I don't know if you
Speaker 2: remember them, like you would like braid them. And I
Speaker 2: made bracelets and I made key chains, and people would
Speaker 2: put the key chains on their pencil cases at school.
Speaker 2: I think it was color dependent. So if you wanted
Speaker 2: two colors, it was like, I think, like three dollars,
Speaker 2: and if you wanted like more colors, it was like
Speaker 2: four dollars or something. Oh, that's so cool. I don't
Speaker 2: know if bracelets or like keychains were more or less.
Speaker 2: I can't remember. Like I didn't provide the keychain part,
Speaker 2: just the scooby part and you had to attach it
Speaker 2: yourself just of course. Yeah, like I'm not an actual
Speaker 2: business guys.
Speaker 4: Sorry to Tricky. That was not the last question. Yes,
Speaker 4: so there is one more question.
Speaker 2: Yes, what is it?
Speaker 4: And this one is I feel like a good one
Speaker 4: to end on. What are your favorite time saving hacks?
Speaker 4: And what do you automate?
Speaker 2: Oh? I automate everything. What's my favorite time saving hack?
Speaker 2: Having a great team? Is that a good time saving hack?
Speaker 2: We're done? No, Honestly, I think time saving hack is
Speaker 2: just having clear process so like everybody is on the
Speaker 2: same page about how we do things what we do
Speaker 2: so whether that is creating the podcast or if that
Speaker 2: is in my mortgage breaking business, like in my mortgage
Speaker 2: breaking business, where you have automated so much like emails,
Speaker 2: like the second you book in with us, you get
Speaker 2: an automated email that triggers to send to you to
Speaker 2: go okay, cool, thank you so much for booking their
Speaker 2: Here your links here is like a link to our
Speaker 2: clients center that you need to fill out. And I
Speaker 2: would say that saves us a lot of time because
Speaker 2: like you don't have to send that individually out to clients.
Speaker 2: And on the flip side, like when clients beat a
Speaker 2: certain trigger point, like they've finished their loan and we've
Speaker 2: settled their loan and we're so excited. Like one thing
Speaker 2: that obviously helps me is like positive reviews, Like we've
Speaker 2: automated an email to go out to our customer or
Speaker 2: our client that goes, heybeck, like we would love it
Speaker 2: if you would leave us a review. And just like
Speaker 2: stuff like that saves us so much time and it's
Speaker 2: like one and done, like you just write it the
Speaker 2: first time, and then we upload it and like tweak
Speaker 2: it all make sure that it like feels personal. Like
Speaker 2: there are things that can be automated. So yeah, maybe
Speaker 2: email automation is genuinely like such a time saver. The
Speaker 2: same thing for like onboarding of new clients Fishies on
Speaker 2: the Money, Right, So, like if you sign up on
Speaker 2: our website to get a free thing like all of
Speaker 2: those emails that you get automated with your downloadable, Like
Speaker 2: I don't have to send it to you because you're
Speaker 2: like you're dming me being like hey, can I please
Speaker 2: have that spreadsheet? Like that would be an admin nightmare.
Speaker 2: We've automated it. And then also just like automation of experience. Yeah,
Speaker 2: so like as I said, before, you know, you join
Speaker 2: the Shee's on the Money mailing list, You're going to
Speaker 2: get an automated email. I promise. I've put a lot
Speaker 2: of love into it. But it's going to set the expectations.
Speaker 2: It's going to outline exactly who we are, what we do,
Speaker 2: what you can expect from us. And I think that
Speaker 2: that is something that a lot of businesses don't do
Speaker 2: because they go i'll do it later, I'll do it later.
Speaker 2: But it's so easy and add so much value and
Speaker 2: ultimately makes us more money. Like, let's be honest, Like,
Speaker 2: the more engage your community, the more they feel like
Speaker 2: you are communicating with them, the more sales you are
Speaker 2: going to get.
Speaker 4: So to be blunt, automation cool. Okay, Okay, time is money.
Speaker 2: Well, I mean I do think so, and automation means
Speaker 2: that money can be made when you're not spending your time.
Speaker 2: That's fantastic. Let's end there.
Speaker 4: Yeah, fantastic place to end it. Thank you so much,
Speaker 4: VIDI so thank you so much for sharing the behind
Speaker 4: the scenes. Again, It's always such a great chat with some.
Speaker 2: Of you feel like it goes really rogue because you
Speaker 2: have really long lists of questions and then I yap
Speaker 2: for too long and you're like, Victoria, I didn't get
Speaker 2: to ask all my questions, and I'm like, well, I'm
Speaker 2: not sorry. But if people are super excited about, you know,
Speaker 2: small business and talking about what happens and like even
Speaker 2: if you're interested in automation. I actually did a YouTube
Speaker 2: series recently, which is new for me. I don't do
Speaker 2: a lot of video and if you guys don't go
Speaker 2: and watch it, I won't be doing a lot of
Speaker 2: video in the future. But I did a YouTube video
Speaker 2: with a company called Constant Contact, and they have been
Speaker 2: honestly fantastic to work with. You know, those people that
Speaker 2: you just like vibe with, yeah, and you connected with
Speaker 2: and you're like, I like you guys, and their product
Speaker 2: is elite, so it's so easy not going to lie
Speaker 2: to work with them. So I'll link that in the
Speaker 2: show notes. But that's a lot about like small business,
Speaker 2: setting up your email system, like how to actually add
Speaker 2: value to your community, and like it goes back to
Speaker 2: honestly a lot about brand, you know how we're talking
Speaker 2: about the difference between a business and a brand before,
Speaker 2: Like building a brand is really hard and there are
Speaker 2: lots of things that you need to kind of like
Speaker 2: make sure you're focusing on. So we've tried to add
Speaker 2: heaps of value in those videos, So make sure that
Speaker 2: they're in the show notes. But we've also got a
Speaker 2: heap more small business content coming up with them, because yeah,
Speaker 2: I just feel like I vibe with these guys and
Speaker 2: they were like, would you do some like small business
Speaker 2: stuff with us? Absolutely say less, yeah, heck yeah. As
Speaker 2: you learned from this episode, born to yap about small
Speaker 2: business haha.
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Speaker 4: leave us a review and send us to someone who's
Speaker 4: sitting on a side hustle but needs a nudge. Will
Speaker 4: be back next week, and yes, the How Victoria Got
Speaker 4: out of Debt episode is still on the list.
Speaker 2: Don't you worry, We'll see you again on Friday.
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