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Speaker 1: Hello, my name is Satasha Nabananga Bamblet. I'm a proud

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Speaker 1: or the Order Kerni Whaltbury and a waddery woman. And

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Speaker 1: before we get started on She's on the Money podcast,

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Speaker 1: I would like to acknowledge the traditional custodians of the

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Speaker 1: land of which this podcast is recorded on a wondery country,

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Speaker 1: acknowledging the elders, the ancestors and the next generation coming

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Speaker 1: through as this podcast is about connecting, empowering, knowledge sharing

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Speaker 1: and the storytelling of you to make a difference for

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Speaker 1: today and lasting impact for tomorrow.

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Speaker 2: Let's get into it.

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Speaker 3: She's on the Money, She's on the Money.

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Speaker 4: Hello, and welcome to She's on the Money. The podcasts

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Speaker 4: that are remind you your dream job probably isn't something

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Speaker 4: you find on seek.

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Speaker 2: It's something you build yourself.

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Speaker 4: You know that tiny idea you keep thinking about, the

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Speaker 4: one you swear you'll get to when life slows down. Well,

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Speaker 4: what if that's the thing that changes everything if you

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Speaker 4: just back yourself. I'm excited and with me of course

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Speaker 4: is the one and only Victoria Divine. The one and

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Speaker 4: only sounds so dramatic. One and only. I'll take another Divine.

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Speaker 4: I mean you don't I know your sister Alex Divine. Yeah,

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Speaker 4: but I don't know Victoria Divine.

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Speaker 2: No. No, And that's like kind of good because I

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Speaker 2: am trying to build a profile here in Australia and

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Speaker 2: it could get a little bit competitive. So stay out,

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Speaker 2: Victoria Divine. We only have room for one unforsonately and

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Speaker 2: if you are also a Victoria Divine, like, that's cool,

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Speaker 2: but please don't become a money influencer. Ye're true.

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Speaker 4: If you are Victoria Divine high and welcome to the show,

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Speaker 4: please reach out because we'd love to have you.

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Speaker 2: Yeah, and replace other Victoria Divine. Oh thanks.

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Speaker 1: Nolvi.

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Speaker 4: After how much love the last episode got where you

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Speaker 4: shared your money story, we knew we.

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Speaker 2: Had to do a follow up, so did we we

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Speaker 2: knew or you knew? I knew? I hope you like

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Speaker 2: these I love them.

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Speaker 3: Yeah.

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Speaker 2: Look, I'm not gonna lie. I got into the studio

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Speaker 2: and I got ambushed our producer and I said, guess

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Speaker 2: what you're doing today. It wasn't so much about consent,

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Speaker 2: more about telling me. I think that the team is

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Speaker 2: at a point where you guys are like, you know what,

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Speaker 2: We're just going to ask for forgiveness, not permission. I

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Speaker 2: think we're just going to have to do that. You

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Speaker 2: just do you guys. Yeah, And unfortunately, given how many

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Speaker 2: downloads it got, I have to agree that it is working.

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Speaker 4: Thank you, and you always ride that way with us,

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Speaker 4: and I really appreciate that you know better. I do

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Speaker 4: know better because due to a very very very popular demand,

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Speaker 4: we've done the money story. Now let's talk business.

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Speaker 2: I mean you're ready, yes, as ready as I'll ever be.

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Speaker 4: Amazing, amazing, Okay, so I've just got seven hundred and

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Speaker 4: fifty two questions for you.

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Speaker 2: Great, fantastic, I'm ready. Perfect.

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Speaker 4: It could have got me a coffee. I think it's

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Speaker 4: better when you're a little bit tired in de lulu.

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Speaker 2: Okay, all right, let's go. Well I'm going to start here.

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Speaker 4: All right, we heard in the last EPISO so that

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Speaker 4: you always knew you wanted to be a business owner.

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Speaker 4: So can you give us a quick backstory, like how

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Speaker 4: did that turn into Zella?

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Speaker 2: And then eventually she's in the money? Where do I

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Speaker 2: even start with this? So I've always known that I

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Speaker 2: wanted to be a business owner because I think like

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Speaker 2: my ADHD story really intertwines into this, right and it's

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Speaker 2: not because it's topical or I feel like at the

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Speaker 2: moment it seems like a little bit trendy to talk

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Speaker 2: about ADHD. But to understand the ADHD from my perspective

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Speaker 2: and why I think it's part of my story and

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Speaker 2: why I became a business owner. Is I run at

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Speaker 2: six million miles an hour. Like I am the type

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Speaker 2: of person who thrives in chaos, which is not everybody, right, Like,

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Speaker 2: I'm the type of person where if you give me

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Speaker 2: one thing to do for an entire day, beck, I'm

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Speaker 2: doing it at eleven fifty nine PM right before, like

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Speaker 2: I cannot do it earlier, Like most normal people would

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Speaker 2: be like one thing to do, let's just knock that

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Speaker 2: off this morning so I can have a free day.

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Speaker 2: I'm actually going to cripple myself with analysis paralysis for

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Speaker 2: the entire day going I can't do anything until this

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Speaker 2: other thing is done. But I'm not going to do it.

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Speaker 2: I'm just going to stress about having not done it.

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Speaker 2: But if you gave me fifty things to do in

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Speaker 2: one day, I thrive, Like I will get up early.

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Speaker 2: I'm back to back. I can work my butt off.

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Speaker 2: And that's not to say that everybody with ADHD does

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Speaker 2: it that way, That's just how I operate, and so

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Speaker 2: as somebody who thrives during chaos, I think I've always

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Speaker 2: known that I wanted to be in control of that chaos.

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Speaker 2: And I'm also very aware that that makes me not

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Speaker 2: a good employee, Like it doesn't make me the best

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Speaker 2: person to work for you, because I run my own

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Speaker 2: schedule and it doesn't matter how important it is. If

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Speaker 2: I for some reason I'm not motivated, I'm just not

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Speaker 2: going to do it, and that's not a good thing.

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Speaker 2: I wish I was a bit different and could be like,

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Speaker 2: oh well, my boss asked me to do X, y Z,

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Speaker 2: like I'm just not that good at it. And it

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Speaker 2: used to take a lot of energy for me to

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Speaker 2: do those things when I was employed. And I mean

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Speaker 2: I did get feedback like oh V you don't seem

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Speaker 2: to take this seriously. In the back of my head,

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Speaker 2: I'm like this because I don't care, and that's not cool.

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Speaker 2: That's not cool. So for me to be a business

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Speaker 2: owner meant a lot more control. And I also just

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Speaker 2: I love new stuff. I love shiny stuff. Having ADHD

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Speaker 2: means like I get very excited about something new, a

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Speaker 2: brand new idea, a new hobby, a new whatever. So

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Speaker 2: creating kind of comes very naturally to me, I would say.

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Speaker 2: So I feel like, with all of that in mind,

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Speaker 2: it leads me down wanting to be a business owner

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Speaker 2: and taking a few steps backwards. I didn't know what

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Speaker 2: that meant. I've always like been a little bit entrepreneurial,

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Speaker 2: like sold stuff as I'm growing up. Like you know,

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Speaker 2: I was selling friendship bracelets at school. You want a scooby,

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Speaker 2: I'll make you a scooby. I will charge you for

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Speaker 2: the scooby. I also used to sell my notes, so

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Speaker 2: like I used to take like really good notes. And

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Speaker 2: one of the reasons I took such good notes at

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Speaker 2: school and in university was because I knew I could

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Speaker 2: sell them. It wasn't even because I was trying to

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Speaker 2: learn at that point. Like, my motivations have always been

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Speaker 2: a little bit different to other people's. So I guess

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Speaker 2: that's what led me to wanting to be a business owner.

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Speaker 2: But what got me into finance was I have For

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Speaker 2: those of you who maybe don't know my backstory, I

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Speaker 2: have two degrees in psychology. I have my undergraduate degree,

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Speaker 2: I have a postgraduate degree, and then I have an

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Speaker 2: MBA and I started psychology. I'm so interested in how

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Speaker 2: people work. I'm so interested in having an impact and

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Speaker 2: hopefully making other people's lives better. But then, really, once

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Speaker 2: I got my first job, that was not it. Like

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Speaker 2: I worked in consulting in psych and just realized I

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Speaker 2: didn't like the corporate vibes. I didn't like being told

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Speaker 2: what to do by mediocre, middle aged white men who

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Speaker 2: I didn't think knew what they were talking about. I consistently,

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Speaker 2: and this is not me saying I did know better,

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Speaker 2: but I consistently felt as though I could do these

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Speaker 2: things better. And I think that for a lot of

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Speaker 2: the part, I won't say I wasn't wrong, but it

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Speaker 2: was because I was always so willing to try something new,

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Speaker 2: try something different, Like there's a new system we could try,

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Speaker 2: why aren't we trying that? Like I was consistently being

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Speaker 2: told no, that's the way we've always done it. I'd

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Speaker 2: be like, but we don't have to, you know. So

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Speaker 2: didn't love that. Ultimately ended up in the finance space

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Speaker 2: because one of my clients when I was working in

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Speaker 2: orgsych was a financial advisor, and I'm like, oh my goodness,

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Speaker 2: like this is cool, Like it's not as much about

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Speaker 2: numbers as it is about impacting people's lives. And like

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Speaker 2: I was taking all this advice home to my friends

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Speaker 2: and my family and being like, Beck, did you know

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Speaker 2: about super Like it's so cool, Like you can get

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Speaker 2: really rich doing X Y Z, And Yeah, I ultimately

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Speaker 2: became my career and I decided that when I was

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Speaker 2: going to do that, I didn't want to do it

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Speaker 2: for somebody else. Like I could see the structure. I

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Speaker 2: did work in that structure as an employed financial advisor

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Speaker 2: for a bit, but that was kind of to find

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Speaker 2: my feet. And once I started Zella, I loved it.

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Speaker 2: I loved being in control of my day. I loved,

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Speaker 2: you know, being able to set the guidelines of how

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Speaker 2: my business would work, not just for my clients, not

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Speaker 2: just for me, but also for my staff. Like something

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Speaker 2: that I have held very very close to me is

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Speaker 2: making sure that my staff for enjoying work hopefully as

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Speaker 2: much as I do, and giving them like I employee adults, Beck,

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Speaker 2: let's just treat them that way. Yeah, you don't thrive

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Speaker 2: in the morning, don't start in the morning like I

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Speaker 2: need you to do this amount of work. I don't

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Speaker 2: care how you get it done, Like I think that

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Speaker 2: that respect is not something that comes often. But then

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Speaker 2: once you have that in a business, that impacts the clients,

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Speaker 2: it impacts how outcomes, Like it means that as a business,

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Speaker 2: like we're thriving because the vibes are just high all

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Speaker 2: the time. Yeah, and people want to be involved in that, right, Yes.

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Speaker 2: So I think that's kind of where Zella came from.

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Speaker 2: It was from me essentially wanting to control everything and

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Speaker 2: something I don't think i've shared publicly before. I mean

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Speaker 2: I've mentioned it on like my Instagram stories like once

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Speaker 2: or twice. But when I started Zella Beck, it's so

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Speaker 2: hard to name a business, Like how do you even

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Speaker 2: name a business? Oh my god, I know, Like what

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Speaker 2: do I call it? Divine associates? There's many words. If

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Speaker 2: I was going to become a financial advice business, like Victoria,

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Speaker 2: divine financial advice or divine advisor, it all sounds like terrible,

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Speaker 2: divine g Yeah, like all of it's crap be And

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Speaker 2: so I was brainstorming with my mom and my mom

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Speaker 2: was like, why don't you use your nana's name? Oh, so,

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Speaker 2: Zella is actually my grandmother's name. That's her first name.

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Speaker 2: Gorgeous name exactly, and it's not very common. And I

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Speaker 2: think that given I wanted to start a business that

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Speaker 2: impacted women, it made sense to name it after one

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Speaker 2: of the most powerful women I know. And then I

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Speaker 2: was like, oh cool, Like Zella sounds fun, like it's

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Speaker 2: giving like strong vibes. When I looked up the brand

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Speaker 2: Zella Beck, it means the one who knows the way.

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Speaker 2: Like that's perfect, so perfect. I think that everything from

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Speaker 2: the beginning when I started, it just felt right. It

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Speaker 2: just felt like it started in the way that it

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Speaker 2: was meant to start. And yeah, like it's still a

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Speaker 2: business that thrives today. I suppose it's a bit different

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Speaker 2: to the financial advice business that I started. And then ultimately,

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Speaker 2: She's on the Money came from to explain that a

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Speaker 2: little bit. I feel like I'm just yapping, but to

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Speaker 2: explain that a little bit She's on the money was

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Speaker 2: actually initially a workshop. So it was me, as a

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Speaker 2: baby financial advisor, going, I want to work with women.

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Speaker 2: How do I work with women? You know what I

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Speaker 2: could do? I could run lunch and learn sessions. I

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Speaker 2: could run a lunch and learn session and go into

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Speaker 2: your workplace, back, sit down, your hate. Hopefully we'll like

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Speaker 2: buy some sandwiches and then I'm going to be up

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Speaker 2: the front talking about financial advice. I'm going to tell

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Speaker 2: you about super savings, all of that stuff. And they

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Speaker 2: got really popular, but initially I was running them from

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Speaker 2: all genders or literally anyone. And I realized that in

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Speaker 2: more corporate settings, women weren't putting their hands up, like,

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Speaker 2: women weren't asking the hard questions right. They were emailing

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Speaker 2: me after to be like, hey, so you mentioned this.

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Speaker 2: I was just wondering xyz, and I was thinking, like,

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Speaker 2: why aren't you putting your hand up? And it was

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Speaker 2: because the male colleagues in the room often dominated the conversation. Yes,

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Speaker 2: oh you will open investing since it's just sit down

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Speaker 2: Craig like. And so I decided to add to my

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Speaker 2: offering of like my financial advice workshops, a female only

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Speaker 2: one because you know, when you get women together, they

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Speaker 2: support each other. And yeah, the She's on the Money

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Speaker 2: workshop was born. And then I thought, let's make a

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Speaker 2: Facebook group because all of these women we could like chat, like,

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Speaker 2: we could ask these questions and like back each other.

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Speaker 2: If we had like a platform we could all connect on.

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Speaker 2: If you've been to one of my workshops, joined my

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Speaker 2: Facebook group, so like, if you went to one of

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Speaker 2: my early workshops, you know that my last slide was

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Speaker 2: always like a stay connected and it was like a

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Speaker 2: link to my Facebook group. And yeah, when that Facebook

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Speaker 2: group got big, got to like seventeen hundred people, I

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Speaker 2: remember thinking that was the most amount of people in

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Speaker 2: the entire universe. Beck Like, I just thought that was

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Speaker 2: so many people. It's close too. Yeah. I asked them

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Speaker 2: what they wanted, and they said video content and I

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Speaker 2: said absolutely not, like I hate being in front of

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Speaker 2: the camera, hypocritical. Now a right, look at it. I'll

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Speaker 2: give you a podcast. And so we went down that

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Speaker 2: route and then just never stopped. And I guess that's

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Speaker 2: where She's on the Money was born. But I think

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Speaker 2: a lot of people assume She's on the Money came first,

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Speaker 2: and then I built a business from that. But the

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Speaker 2: financial advice or the like more fuddy duddy legitimate business

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Speaker 2: has always been my like base or my foundation.

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Speaker 4: Yeah, okay, is such a beautiful origin story.

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Speaker 2: Thanks, I think, yeah, absolutely, I hadn't really ever thought

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Speaker 2: about it. But I find it funny when people are like, yeah,

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Speaker 2: it's so good that she's like built a business off

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Speaker 2: the back of She's on the money, and I'm kind

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Speaker 2: of like, well, no, like Zella, and its success meant

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Speaker 2: that I could do She's on the money and for

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Speaker 2: literal years, Beck, She's on the money made no money.

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Speaker 2: It actually cost me a lot of money. And that

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Speaker 2: money came from my financial advice business because I felt

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Speaker 2: like that was an investment that I was making. Yeah,

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Speaker 2: and it was something that I was so passionate about

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Speaker 2: I wanted to support. Now it definitely makes money and

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Speaker 2: it employs eight women full time, which is so cool.

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Speaker 2: But yeah, the financial advice business or now mortgage broking business,

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Speaker 2: I think is my bread and butter and where I

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Speaker 2: would say I spend most of my time. Yeah, people

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Speaker 2: again find very surprising.

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Speaker 4: I just think it's so lovely that really all you

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Speaker 4: want to do is teach people, and in particular women.

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Speaker 2: I'm obsessed with it, Beck, Like you know what, I'm like,

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Speaker 2: I'm like, I'll get you off air and I'll be like,

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Speaker 2: sit down, we're doing this. Can we talk about this? Like, oh,

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Speaker 2: you mentioned you're doing this? Is that the best decision? Like,

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Speaker 2: I just just want people to be in the best

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Speaker 2: possible position.

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Speaker 4: Absolutely that's so beautiful. Now, moving on, when you first

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Speaker 4: started She's the money. What made you think, Okay, this

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Speaker 4: could actually be something. Was there a moment or something

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Speaker 4: people were doing where you kind of realized people actually

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Speaker 4: want this?

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Speaker 2: Yeah? It was the Facebook group. Yeah, okay, so it

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Speaker 2: was literally that number seventeen hundred is like so solidified

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Speaker 2: in my head because I just remember thinking, like, can

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Speaker 2: you imagine seventeen hundred people in one room? Like huge exactly,

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Speaker 2: and like our numbers now in comparison astronomical, and I'm

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Speaker 2: so proud of it. But I just remember being like, wow,

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Speaker 2: like that's so many people. What should I do? And

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Speaker 2: it was at that point that I thought maybe we

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Speaker 2: could be a podcast, maybe we could do something. And

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Speaker 2: I mean initially I thought that the podcast would literally

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Speaker 2: be twelve episodes and that would be it. And then Beck,

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Speaker 2: if you had any questions, I'd send you back to

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Speaker 2: one of those twelve episodes that I'd done and you

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Speaker 2: could have the advice there. I thought that that would

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Speaker 2: be it, and that's why it's so funny. I actually

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Speaker 2: get a lot of messages about this. People were like,

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Speaker 2: weren't you involved with Shameless Media at the start? But yeah, absolutely,

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Speaker 2: And I think people think there's tea there to share.

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Speaker 2: They're like, oh, like, what happened nothing, Like we're still

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Speaker 2: on good terms. I just engaged them to produce the

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Speaker 2: first twelve episodes because I didn't know how to make

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Speaker 2: a podcast, and they were lovely and beautiful and all

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Speaker 2: of those things. But when the podcast literally blew up

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Speaker 2: and did really well, I don't think any of us

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Speaker 2: anticipated it to do as well. And they were a

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Speaker 2: thriving business that didn't have capacity to do another season

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Speaker 2: of the podcast when I wanted to, so I did

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Speaker 2: it myself. And that's the tea pic. I think people go, oh, well,

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Speaker 2: what happened there. It's like, well, they had some really

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Speaker 2: cool options on the table for them at the time,

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Speaker 2: and they'd already signed off on them. Like remember when

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Speaker 2: they did like Bumble podcast and like that love Like

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Speaker 2: they did so much cool stuff and their actual podcast

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Speaker 2: was thriving, Like they just didn't have capacity to do

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Speaker 2: another season and edit it all and you know, do

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Speaker 2: the hard yards with cheese on the money, so I

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Speaker 2: outsourced it and just did it myself.

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Speaker 4: That is not nearly as juicy as I'm so.

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Speaker 2: Sorry, Like I'm sure like if I called them up

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Speaker 2: and said, hey, let's make some juice out of this. Yeah,

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Speaker 2: we could find something.

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Speaker 4: You find something, We'll find something something up for me.

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Speaker 2: Would you yeah, okay, sorry, no, it's okay, okay.

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Speaker 4: Next question, Yes, if you were to start another business

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Speaker 4: in all your spare time, of course, because you have

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Speaker 4: so much spare time, what would you be looking at

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Speaker 4: to indicate it's a good business idea before moving forward

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Speaker 4: with it?

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Speaker 2: Oh, Beck, I want another business, but I feel like

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Speaker 2: it's like having children, Like at what point do you

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Speaker 2: just not have capacity for more? If I was to

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Speaker 2: do another business tomorrow, I would love it to be

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Speaker 2: product based. And I'm taking this question in two ways.

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Speaker 2: I'll answer it in a more general way in a

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Speaker 2: hot second. But like if it was me, i'd want

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Speaker 2: to do product and oh my god, I'd want to

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Speaker 2: do stationary like stationary Oh yes, Beck, Like I don't

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Speaker 2: think anyone saw that coming, But I'd want to do

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Speaker 2: like notebooks and planners and post it notes like all

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Speaker 2: of these, like esthetic ones like I would want like

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Speaker 2: little letter writing kids, like you know, really good quality

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Speaker 2: tactile paper, and like journals that you actually want to use,

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Speaker 2: like that are really well planned that like, don't just

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Speaker 2: do your diary, they do like your budget, Like these

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Speaker 2: are things that I would love to do in the future.

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Speaker 2: And I think it would work because I have an

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Speaker 2: audience who are already interested in that and they know

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Speaker 2: I love making a plan, like I don't think it's

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Speaker 2: a secret. I love organizing, I love planning. I love

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Speaker 2: a container like I think that that would bring all

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Speaker 2: of that together for me. And that's why I think,

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Speaker 2: you know, I would look at it and go, well,

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Speaker 2: that hopefully would work, and if it didn't work, I'd

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Speaker 2: have a really good time because up until now, the

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Speaker 2: businesses I've run a not product based, like I've never

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Speaker 2: apart from my books, never gotten to hold something in

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Speaker 2: my hands and be like, this is my product I

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Speaker 2: can sell, Like it would just be cool to see people,

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Speaker 2: you know, putting my product in their handbag and stuff

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Speaker 2: like that. But if I was to look at a

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Speaker 2: product and I didn't have a pre existing audience or

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Speaker 2: a business, and I was trying to work out whether

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Speaker 2: it was a good idea, I would really be working

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Speaker 2: out my community first. I would be wanting to look

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Speaker 2: at like, okay, cool, who am I actually serving here?

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Speaker 2: Because it's going to be much harder for you to

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Speaker 2: start a business if you're going to be trying to

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Speaker 2: convince someone that your product is important, Whereas if you

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Speaker 2: can create a community and then service their needs and

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Speaker 2: take them on the journey, you won't be selling. You'll

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Speaker 2: be responding to a need that your community has. So

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Speaker 2: I think working out, well, what problem does this product solve? Like,

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Speaker 2: what does this provide? How does this work? I think

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Speaker 2: is the question you need to be asking yourself. And

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Speaker 2: it's a hard question because sometimes you're wildly passionate about

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Speaker 2: something and it might just be you. So we need

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Speaker 2: to be a little bit more pragmatic about going Well,

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Speaker 2: let's just like look at this, like if I scaled this,

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Speaker 2: how many people are going to buy it? If I

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Speaker 2: did this, how many people want that service? And what

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Speaker 2: would their expectations be if I did offer it like time, energy, effort,

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Speaker 2: like the client experience. What does that all look like?

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Speaker 2: And I think that that's what I would be looking at.

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Speaker 4: Yeah, okay, so V when She's on the Money was

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Speaker 4: still a baby brand. How did you get people to care?

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Speaker 4: What did you do in the early days? It actually

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Speaker 4: helped you grow your audience.

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Speaker 2: I feel like that's a good one. But I don't

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Speaker 2: think I was trying to get you to care back right,

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Speaker 2: I think I've always taken the stance that I don't

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Speaker 2: need to convince you that you should care about my business,

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Speaker 2: Like if you do, that is so fantastic, and like,

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Speaker 2: come in, have a cup of tea, enjoy the time

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Speaker 2: that you have with us. But like, I'm not trying

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Speaker 2: to convince you that I'm the right business for you,

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Speaker 2: because I think that when brands do that, they often

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Speaker 2: die their value because they're trying to appeal to everybody.

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Speaker 2: Like I'm acutely aware that she's on the money isn't

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Speaker 2: for everybody, and I'm okay with that. I'm not trying

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Speaker 2: to be everything to everybody, because when you do, you

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Speaker 2: can't service the community that you have. So I don't

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Speaker 2: think I've ever been trying to convince people to care.

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Speaker 2: But if you're in my community, I am love bombing

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Speaker 2: the shit out if you, you know what I mean, Like,

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Speaker 2: once you're in, Like, I'm not trying to convince you

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Speaker 2: to care. I actually care, Like I care so much

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Speaker 2: about my community, and like I think anyone who's been

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Speaker 2: in my community knows that anyone who has been in

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Speaker 2: my team is like, oh no, Like v absolutely walks

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Speaker 2: the walk, and that's something I'm really proud of. But

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Speaker 2: I think that, yeah, I'm not trying to convince you

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Speaker 2: to care about my business. I'm actually trying to convince

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Speaker 2: you to care about yourself because I'm wildly passionate about

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Speaker 2: financial literacy and putting you in the best possible position.

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Speaker 2: And just like the way people light up when they

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Speaker 2: have more power, like that gives me so much gratification,

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Speaker 2: Like knowing that beck Is is probably getting a little

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Speaker 2: bit like not emotional but like ego maybe sure, But

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Speaker 2: like the idea that when I'm like sixty, there are

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Speaker 2: going to be women who are also sixty who are

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Speaker 2: retiring comfortably because they got advice from me. Yes, that's

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Speaker 2: so cool. That's very very cool. That's changing an entire generation.

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Speaker 2: And like, to me, just having an impact is why

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Speaker 2: I do what I do. And like, I'm not here

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Speaker 2: to convince you to care about my business, Like I don't.

430
00:21:36,920 --> 00:21:38,439
Speaker 2: If you don't like it and it's not for you,

431
00:21:38,760 --> 00:21:42,080
Speaker 2: move over, because there's somebody else I can be looking after.

432
00:21:42,119 --> 00:21:45,680
Speaker 2: There's somebody else I can provide immense value too. And

433
00:21:45,720 --> 00:21:48,440
Speaker 2: if it's not you, that's cool. Yeah, that's fine, that's fine,

434
00:21:48,560 --> 00:21:51,320
Speaker 2: that's fine. So how did I convince people to care?

435
00:21:51,480 --> 00:21:55,199
Speaker 2: I think by caring more about them than about what

436
00:21:55,240 --> 00:21:57,960
Speaker 2: they thought about me. I think profound. I don't know

437
00:21:58,000 --> 00:22:02,240
Speaker 2: if it's profound, but yeah, beautiful. I'm trying. I'm not

438
00:22:02,359 --> 00:22:04,719
Speaker 2: very articulate when you're asking questions about me, am I

439
00:22:05,040 --> 00:22:05,520
Speaker 2: a bit.

440
00:22:05,440 --> 00:22:08,440
Speaker 4: Like, oh no, you're doing a great job, and that's

441
00:22:08,440 --> 00:22:09,480
Speaker 4: why I do want to finish it.

442
00:22:09,520 --> 00:22:11,800
Speaker 2: Okay, all right, Well what else? If you got okay?

443
00:22:12,119 --> 00:22:14,040
Speaker 4: I want to know what do you think the difference

444
00:22:14,080 --> 00:22:16,720
Speaker 4: is between people who run a business and people who

445
00:22:16,720 --> 00:22:19,280
Speaker 4: build a brand, Like what actually separates the two.

446
00:22:19,600 --> 00:22:22,000
Speaker 2: That's a hard question to answer because I think that

447
00:22:22,080 --> 00:22:26,160
Speaker 2: they can be harmonious. But if you're building a business,

448
00:22:26,280 --> 00:22:30,320
Speaker 2: you're probably just thinking about okay, cool, I have my niche,

449
00:22:30,400 --> 00:22:32,639
Speaker 2: I have my product, I have my service. I just

450
00:22:33,080 --> 00:22:36,479
Speaker 2: one plus one equals to and then sales and profit

451
00:22:36,560 --> 00:22:38,960
Speaker 2: and revenue. Right. But I think when you're talking about

452
00:22:39,000 --> 00:22:41,399
Speaker 2: building a brand, you're zooming out from all of that.

453
00:22:41,480 --> 00:22:43,600
Speaker 2: Like that's important because you're not going to have a

454
00:22:43,600 --> 00:22:45,760
Speaker 2: sustainable brand if you're not caring about any of that,

455
00:22:46,160 --> 00:22:50,159
Speaker 2: but you're actually really diving deep into the community, what

456
00:22:50,280 --> 00:22:54,199
Speaker 2: people need, how you can serve them, what that looks like,

457
00:22:54,560 --> 00:22:58,480
Speaker 2: what real connection in your community looks like. And that's

458
00:22:58,520 --> 00:23:01,120
Speaker 2: what it takes to build a brand. And like if

459
00:23:01,119 --> 00:23:04,479
Speaker 2: I say, Heybeck collec list off some brands, more often

460
00:23:04,520 --> 00:23:08,199
Speaker 2: than not you will list off like oh, added US

461
00:23:08,240 --> 00:23:13,520
Speaker 2: and Apple and whatnot. And there's a very clear delineation

462
00:23:13,800 --> 00:23:16,040
Speaker 2: between a business and a brand when you can tell

463
00:23:16,080 --> 00:23:18,720
Speaker 2: me what that brand makes you feel, what that brand

464
00:23:18,760 --> 00:23:21,720
Speaker 2: makes me think, Like what do you think their vibe is?

465
00:23:21,760 --> 00:23:21,840
Speaker 1: Like?

466
00:23:21,920 --> 00:23:23,600
Speaker 2: You know what the answer is to all of those

467
00:23:23,680 --> 00:23:26,879
Speaker 2: You're like, oh yeah, Like Apple's kind of cool, it's edgy,

468
00:23:26,960 --> 00:23:29,040
Speaker 2: it's tech, it's this, you know what I mean? Like,

469
00:23:29,080 --> 00:23:32,520
Speaker 2: there's a vibe to these things. And a brand is

470
00:23:32,560 --> 00:23:35,800
Speaker 2: going to have people lining up for whatever you're about

471
00:23:35,800 --> 00:23:38,000
Speaker 2: to sell them. But a business is going to have

472
00:23:38,119 --> 00:23:41,719
Speaker 2: you trying to convince people that you are needed. So

473
00:23:41,880 --> 00:23:46,119
Speaker 2: from my perspective, building a brand is essential in twenty

474
00:23:46,160 --> 00:23:49,320
Speaker 2: twenty five. It's not about building a business and being

475
00:23:49,320 --> 00:23:51,119
Speaker 2: like yep, by service a need full stop like you

476
00:23:51,160 --> 00:23:53,280
Speaker 2: can do that. You could probably make millions doing that,

477
00:23:53,320 --> 00:23:56,600
Speaker 2: and that's fine, But if you have a product based

478
00:23:56,640 --> 00:23:59,840
Speaker 2: business or even a service based business, building a brand

479
00:23:59,880 --> 00:24:02,920
Speaker 2: is giving your business a personality. It's giving your business

480
00:24:03,160 --> 00:24:07,040
Speaker 2: a reason people want to connect with your business, not

481
00:24:07,160 --> 00:24:07,880
Speaker 2: just your product.

482
00:24:08,160 --> 00:24:08,400
Speaker 1: Yeah.

483
00:24:08,640 --> 00:24:11,240
Speaker 2: Yeah, so that's I don't know if that is. That

484
00:24:11,280 --> 00:24:13,560
Speaker 2: definitely does. I wish I got some of these questions

485
00:24:13,600 --> 00:24:15,080
Speaker 2: so I could have googled it and been like a

486
00:24:15,200 --> 00:24:18,720
Speaker 2: little bit more philosophical. But you get what you get apparently, Oh.

487
00:24:18,640 --> 00:24:20,280
Speaker 4: My god, and I'm happy with it.

488
00:24:20,800 --> 00:24:21,040
Speaker 1: Yeah.

489
00:24:21,080 --> 00:24:23,040
Speaker 4: There's like something like you know, you go to you

490
00:24:23,119 --> 00:24:25,320
Speaker 4: walk down the road and you see like those little

491
00:24:25,359 --> 00:24:28,119
Speaker 4: shops that fix your phone, and then you're like, you

492
00:24:28,240 --> 00:24:30,240
Speaker 4: need them when you need them. That's a business.

493
00:24:30,720 --> 00:24:31,359
Speaker 2: But then like.

494
00:24:31,560 --> 00:24:35,720
Speaker 4: Apple is kind of teasing something. We're lining up for

495
00:24:35,760 --> 00:24:39,200
Speaker 4: that exactly, see what you're saying. Yeah, that's a fantastic point.

496
00:24:39,200 --> 00:24:40,840
Speaker 4: How do we get people to line up for what

497
00:24:40,920 --> 00:24:43,920
Speaker 4: we're giving? And often it's about community and connection.

498
00:24:44,200 --> 00:24:44,840
Speaker 2: That's gorgeous.

499
00:24:45,080 --> 00:24:47,840
Speaker 4: Okay, what's something you did imperfectly at the start that

500
00:24:47,880 --> 00:24:51,040
Speaker 4: had a big impact and how do you stop perfectionism

501
00:24:51,480 --> 00:24:52,919
Speaker 4: from holding you back? Do you know what?

502
00:24:52,960 --> 00:24:56,080
Speaker 2: I was so rogue at the beginning, Like I think

503
00:24:56,119 --> 00:25:00,280
Speaker 2: because she's on the money really started in that Facebook group.

504
00:25:00,359 --> 00:25:02,320
Speaker 2: I was like, it's just Facebook group, No one's paying

505
00:25:02,320 --> 00:25:05,040
Speaker 2: to be here, doesn't matter, Like I was just posting

506
00:25:05,119 --> 00:25:08,840
Speaker 2: rogue stuff, like nothing inappropriate, but just like here's all

507
00:25:08,880 --> 00:25:10,760
Speaker 2: this stuff I have on super and it's full of

508
00:25:10,840 --> 00:25:13,560
Speaker 2: like spelling mistakes or like it was like me making

509
00:25:13,600 --> 00:25:16,560
Speaker 2: a graphic on my Microsoft PowerPoint and then screenshotting and

510
00:25:16,640 --> 00:25:18,560
Speaker 2: using that as the image to explain to you like

511
00:25:18,640 --> 00:25:22,760
Speaker 2: it was not perfect, like my first logo I made

512
00:25:22,840 --> 00:25:26,199
Speaker 2: on Microsoft PowerPoint and screenshot it and uploaded it like

513
00:25:26,359 --> 00:25:28,719
Speaker 2: it should be right, mate, Yeah, because I kind of

514
00:25:28,880 --> 00:25:31,359
Speaker 2: never thought it would be a really serious business. And

515
00:25:31,359 --> 00:25:34,159
Speaker 2: then when it became serious, I became a perfectionist, and

516
00:25:34,160 --> 00:25:37,240
Speaker 2: then I got analysis paralysis over like putting out perfect

517
00:25:37,240 --> 00:25:39,600
Speaker 2: content and making sure that things were really well. And

518
00:25:40,080 --> 00:25:42,520
Speaker 2: I still struggle with that. It's why I'm not showing

519
00:25:42,600 --> 00:25:44,119
Speaker 2: up at the moment on TikTok in the way that

520
00:25:44,200 --> 00:25:46,000
Speaker 2: I want to, because I'm like, well, how do I

521
00:25:46,040 --> 00:25:48,960
Speaker 2: create this content that they're asking me for? And my

522
00:25:49,080 --> 00:25:52,919
Speaker 2: team literally back like you know this, they shake me

523
00:25:53,119 --> 00:25:55,919
Speaker 2: and I literally like, Victoria, you're already doing it on

524
00:25:55,960 --> 00:25:59,760
Speaker 2: your Instagram stories. Like but for some reason. I just

525
00:25:59,800 --> 00:26:01,560
Speaker 2: want to make sure that if the video is going

526
00:26:01,600 --> 00:26:03,800
Speaker 2: to last longer than twenty four hours, like it's like

527
00:26:03,880 --> 00:26:06,760
Speaker 2: perfect or something. Yeah, fair, But you can see it's

528
00:26:06,760 --> 00:26:09,280
Speaker 2: holding me back, Like you know, I really want to

529
00:26:09,280 --> 00:26:12,280
Speaker 2: connect with the audience that I have built it and

530
00:26:12,359 --> 00:26:14,960
Speaker 2: hopefully will build into the future on TikTok, where like

531
00:26:15,040 --> 00:26:17,080
Speaker 2: I'm just shooting myself in the foot because I just

532
00:26:17,440 --> 00:26:20,760
Speaker 2: have this expectation of myself now that she's on the money,

533
00:26:20,800 --> 00:26:22,440
Speaker 2: is a business and does have a following. I just

534
00:26:22,480 --> 00:26:25,399
Speaker 2: don't want to mess it up. So I didn't do

535
00:26:25,480 --> 00:26:28,840
Speaker 2: anything perfectly at the start. I really did a done

536
00:26:28,920 --> 00:26:32,120
Speaker 2: is better than perfect kind of vibe, and I think

537
00:26:32,160 --> 00:26:34,359
Speaker 2: that as that started to happen, I started to put

538
00:26:34,400 --> 00:26:36,040
Speaker 2: more pressure on myself and I wish I could like

539
00:26:36,080 --> 00:26:38,520
Speaker 2: step back and be a little bit more imperfect. But

540
00:26:38,720 --> 00:26:41,399
Speaker 2: I think just trial and error and being honest with

541
00:26:41,440 --> 00:26:45,240
Speaker 2: yourself is the best way to run a business. Test

542
00:26:45,280 --> 00:26:48,359
Speaker 2: it doesn't work, don't do it again. So I trying,

543
00:26:48,760 --> 00:26:51,680
Speaker 2: like I'm all about testing things like oh cool, let's

544
00:26:51,680 --> 00:26:53,960
Speaker 2: get a free trial of this software, see how it goes.

545
00:26:54,000 --> 00:26:57,639
Speaker 2: If it doesn't work for me, delete no. Will you

546
00:26:57,640 --> 00:27:00,320
Speaker 2: know if you don't try exactly totally.

547
00:27:00,960 --> 00:27:03,640
Speaker 4: Okay, let's take a really quick break, because I feel

548
00:27:03,680 --> 00:27:06,000
Speaker 4: like I've thrown so many questions at you just a couple,

549
00:27:06,440 --> 00:27:08,120
Speaker 4: and I feel really bad about it. So I'm gonna

550
00:27:08,119 --> 00:27:09,720
Speaker 4: go how little bad. I'm going to leave, have a

551
00:27:09,760 --> 00:27:12,000
Speaker 4: little mental break, and when we come back, we're talking

552
00:27:12,040 --> 00:27:14,479
Speaker 4: about what She's the Money did differently, the stuff that

553
00:27:14,520 --> 00:27:17,680
Speaker 4: no one talks about, and the one thing more businesses

554
00:27:17,720 --> 00:27:24,919
Speaker 4: should be doing but probably aren't. Okay, guys, we are back,

555
00:27:25,000 --> 00:27:27,120
Speaker 4: and I need to know what did She's the Money

556
00:27:27,119 --> 00:27:29,720
Speaker 4: do differently that helped it grow the way it has,

557
00:27:29,800 --> 00:27:34,560
Speaker 4: And what's one underrated thing you wish more businesses focused on.

558
00:27:34,800 --> 00:27:38,199
Speaker 2: I think when we started She's on the Money, I

559
00:27:38,280 --> 00:27:41,919
Speaker 2: didn't realize how necessary She's on the Money was like,

560
00:27:42,000 --> 00:27:45,359
Speaker 2: we're talking to an audience of women who haven't felt

561
00:27:45,359 --> 00:27:50,240
Speaker 2: included in finance conversations until now. And I mean, there

562
00:27:50,280 --> 00:27:52,520
Speaker 2: are a lot of options on the table now when

563
00:27:52,520 --> 00:27:55,320
Speaker 2: it comes to finance content creators, and that's great, Like

564
00:27:55,440 --> 00:27:59,679
Speaker 2: I actually love that because the more content that you

565
00:27:59,720 --> 00:28:02,600
Speaker 2: can absorbed when it comes to money, the better. But

566
00:28:02,720 --> 00:28:05,879
Speaker 2: I think that we were offering a space where people

567
00:28:05,960 --> 00:28:09,720
Speaker 2: felt like they could have these conversations like it used

568
00:28:09,760 --> 00:28:13,160
Speaker 2: to be gate kept by the mediocre, middle aged white

569
00:28:13,240 --> 00:28:15,879
Speaker 2: man who was using an acronym here and there, because

570
00:28:15,880 --> 00:28:17,560
Speaker 2: it made you feel like you weren't in the loop

571
00:28:17,640 --> 00:28:21,280
Speaker 2: or in the conversation or didn't understand. And this stuff

572
00:28:21,320 --> 00:28:24,520
Speaker 2: isn't complicated, like and I say that in the nicest

573
00:28:24,560 --> 00:28:27,480
Speaker 2: possible way, because if you're finding it complicated, that makes

574
00:28:27,520 --> 00:28:30,280
Speaker 2: sense because you've never focused on it before. But once

575
00:28:30,520 --> 00:28:33,000
Speaker 2: I've taught you, once you have learned, you go, oh,

576
00:28:33,080 --> 00:28:36,640
Speaker 2: that's easy. V. Like I liken it to being able

577
00:28:36,640 --> 00:28:39,160
Speaker 2: to ride a bike, Like at the very start, it's hard.

578
00:28:39,160 --> 00:28:41,640
Speaker 2: You're going to fall off, Like you might graze your knee,

579
00:28:41,680 --> 00:28:44,280
Speaker 2: you might have a really hard time. It might be

580
00:28:44,320 --> 00:28:47,360
Speaker 2: really stressful, like you don't want the person teaching you

581
00:28:47,360 --> 00:28:49,040
Speaker 2: how to ride the bike to let go because you

582
00:28:49,120 --> 00:28:52,239
Speaker 2: might fall over, Like it's really scary. But then you know,

583
00:28:52,360 --> 00:28:54,400
Speaker 2: once you've learned how to ride a bike, you can

584
00:28:54,440 --> 00:28:56,560
Speaker 2: get on one after ten years and ride it with

585
00:28:57,200 --> 00:29:01,080
Speaker 2: no issues. And I think that that's what finances, like,

586
00:29:01,080 --> 00:29:03,000
Speaker 2: like you've never learned, why would you know how to

587
00:29:03,040 --> 00:29:05,040
Speaker 2: do it? But then all of a sudden, it just

588
00:29:05,080 --> 00:29:08,680
Speaker 2: becomes inherent and it becomes second nature and it's not hard,

589
00:29:09,000 --> 00:29:11,240
Speaker 2: and that's what I mean. It's not complex. And I

590
00:29:11,280 --> 00:29:16,480
Speaker 2: feel like, for literal years the space has been made

591
00:29:16,560 --> 00:29:20,640
Speaker 2: up of people who have made a lot of money

592
00:29:20,840 --> 00:29:25,600
Speaker 2: from taking advantage of your naivity, and I find that gross.

593
00:29:25,920 --> 00:29:28,200
Speaker 2: And so I think that's why I've worked so hard

594
00:29:28,360 --> 00:29:31,840
Speaker 2: to have Sheese on the Money and have a space

595
00:29:31,920 --> 00:29:37,000
Speaker 2: that women feel accepted and can ask the quote silly

596
00:29:37,120 --> 00:29:40,480
Speaker 2: questions because they've never had someone that they've felt safe

597
00:29:40,520 --> 00:29:43,200
Speaker 2: to ask those questions too. It's funny. I did an

598
00:29:43,280 --> 00:29:46,040
Speaker 2: Instagram Q and a last night beck and someone asked me, like,

599
00:29:46,160 --> 00:29:49,000
Speaker 2: why are all your team members female? And I was like,

600
00:29:49,680 --> 00:29:52,320
Speaker 2: how cool is it that I have been able to

601
00:29:52,440 --> 00:29:56,680
Speaker 2: create a space in a sector that is dominated by men,

602
00:29:56,720 --> 00:30:00,280
Speaker 2: that is entirely run by women. That's cool, That's cool. Yeah,

603
00:30:00,480 --> 00:30:03,680
Speaker 2: Like I don't want to change that, Like it's not

604
00:30:03,720 --> 00:30:07,880
Speaker 2: actually my recruitment strategy, but maybe it should be. But

605
00:30:08,000 --> 00:30:10,280
Speaker 2: at the end of the day, like we have women

606
00:30:10,520 --> 00:30:14,840
Speaker 2: running my mortgage broking business. There's like sixteen of them

607
00:30:15,200 --> 00:30:17,480
Speaker 2: running a mortgage breaking business, and then there's you know,

608
00:30:17,600 --> 00:30:19,400
Speaker 2: eight of us in She's on the Money and we're

609
00:30:19,440 --> 00:30:23,400
Speaker 2: all just women. And we're killing it and I love that,

610
00:30:23,840 --> 00:30:27,320
Speaker 2: and I think that is yeah, we're just walking the

611
00:30:27,320 --> 00:30:30,080
Speaker 2: walok So when it comes to you know, she's on

612
00:30:30,160 --> 00:30:33,920
Speaker 2: the money and what we've done help us grow, I

613
00:30:33,920 --> 00:30:36,280
Speaker 2: think it's about staying true to our roots, like we are.

614
00:30:36,320 --> 00:30:38,120
Speaker 2: At the end of the day, she's on the money.

615
00:30:38,640 --> 00:30:41,480
Speaker 2: And you know, I have had regrets before and been like, oh,

616
00:30:41,560 --> 00:30:43,360
Speaker 2: I wish I didn't call it she's on the money

617
00:30:43,400 --> 00:30:46,280
Speaker 2: because it's not, you know, as inclusive as it could be.

618
00:30:46,920 --> 00:30:48,960
Speaker 2: But I feel like once people are in our community,

619
00:30:49,000 --> 00:30:50,720
Speaker 2: they know I don't get who you are. You're a guy,

620
00:30:50,760 --> 00:30:53,160
Speaker 2: and you resonate with my content, it'slaking come in. I

621
00:30:53,200 --> 00:30:56,040
Speaker 2: don't care. It's for you as well. If you resonate

622
00:30:56,040 --> 00:30:58,680
Speaker 2: with my content, you are welcome. But I would say

623
00:30:59,200 --> 00:31:02,760
Speaker 2: when it comes to to like an underrated thing that

624
00:31:02,960 --> 00:31:06,320
Speaker 2: we didn't focus on early enough and that other businesses

625
00:31:06,360 --> 00:31:09,600
Speaker 2: could focus on, I would say, is like that email

626
00:31:09,680 --> 00:31:13,040
Speaker 2: marketing side of themes? Yeah, okay, So you know how

627
00:31:13,120 --> 00:31:14,960
Speaker 2: like you get on social media and you see heaps

628
00:31:15,000 --> 00:31:18,640
Speaker 2: of followers and you just think that's really impressive. They're

629
00:31:18,680 --> 00:31:22,160
Speaker 2: not necessarily your customers. They're not necessarily brought into the journey.

630
00:31:22,200 --> 00:31:24,800
Speaker 2: They just hit follow and you don't actually own them

631
00:31:24,920 --> 00:31:29,040
Speaker 2: like Instagram does or Facebook does or TikTok does. And

632
00:31:29,120 --> 00:31:31,360
Speaker 2: so for me, I think it would be about owning

633
00:31:31,400 --> 00:31:34,040
Speaker 2: my audience sooner so that if any of those platforms

634
00:31:34,120 --> 00:31:36,120
Speaker 2: went down, like go, I have your email, don't worry.

635
00:31:36,160 --> 00:31:38,120
Speaker 2: I can keep you in the loop. I can email you,

636
00:31:38,240 --> 00:31:42,480
Speaker 2: I can create a one on one connection. So I

637
00:31:42,520 --> 00:31:45,640
Speaker 2: think that that's where a lot of companies are not

638
00:31:45,840 --> 00:31:48,640
Speaker 2: making hey while the sun is shining, like especially if

639
00:31:48,640 --> 00:31:51,960
Speaker 2: they have like videos going viral and stuff, collect that

640
00:31:52,160 --> 00:31:56,120
Speaker 2: content like make them your community as opposed to just

641
00:31:56,160 --> 00:31:58,240
Speaker 2: a community that follow you on social media, which is

642
00:31:58,280 --> 00:32:01,920
Speaker 2: not yours. Yeah, yeah, that's yeah, that's what I think. Cool.

643
00:32:02,000 --> 00:32:05,640
Speaker 4: Okay, now you said email list, I did. Do you

644
00:32:05,720 --> 00:32:08,800
Speaker 4: have any tips on growing an email lists? Okay, making sales.

645
00:32:08,920 --> 00:32:11,120
Speaker 2: I think that when it comes to growing your DM,

646
00:32:11,520 --> 00:32:14,000
Speaker 2: a lot of people are really focusing on this idea

647
00:32:14,080 --> 00:32:18,040
Speaker 2: that that is really content heavy, Like, oh my goodness, Beck,

648
00:32:18,120 --> 00:32:19,880
Speaker 2: I'm going to have to, you know, send them a

649
00:32:19,880 --> 00:32:21,960
Speaker 2: newsletter every week, and that's a lot of work and

650
00:32:22,000 --> 00:32:24,920
Speaker 2: I don't have time for that. But like, you don't

651
00:32:24,920 --> 00:32:27,800
Speaker 2: have to send out a newsletter every week, Like you

652
00:32:27,920 --> 00:32:30,640
Speaker 2: can literally do whatever you want because it's your business.

653
00:32:30,680 --> 00:32:30,840
Speaker 3: Beck.

654
00:32:30,960 --> 00:32:34,000
Speaker 2: Yeah, true, but for me, I would you know, if

655
00:32:34,040 --> 00:32:36,760
Speaker 2: I was just starting. I want to treat people who

656
00:32:36,840 --> 00:32:39,560
Speaker 2: join my email list as like the vps, because they've

657
00:32:39,640 --> 00:32:43,560
Speaker 2: like given you their information to contact them, so like,

658
00:32:43,720 --> 00:32:47,480
Speaker 2: don't spam them, don't abuse that, but like tell them

659
00:32:47,520 --> 00:32:50,440
Speaker 2: that they're the vps, like send them a welcome email

660
00:32:50,480 --> 00:32:52,440
Speaker 2: to be like, hey, you know, it could be you,

661
00:32:52,600 --> 00:32:55,320
Speaker 2: Like you've got your small business on the side, Beck,

662
00:32:55,400 --> 00:32:58,560
Speaker 2: and you are very creative, but like you could do

663
00:32:58,680 --> 00:33:01,560
Speaker 2: an EDM where people sign up and you go, hey,

664
00:33:01,720 --> 00:33:04,120
Speaker 2: thanks for signing up. I'm Beck. Here's what to expect

665
00:33:04,160 --> 00:33:07,480
Speaker 2: from me. Like I'm rogue, I do crufts, I do art,

666
00:33:07,600 --> 00:33:09,720
Speaker 2: I do all of these things. I'm not going to

667
00:33:09,720 --> 00:33:13,240
Speaker 2: blow up your inboxing list. It's really important and you're

668
00:33:13,280 --> 00:33:16,440
Speaker 2: my VIP and you're on this VIP list, so if

669
00:33:16,480 --> 00:33:18,320
Speaker 2: I do anything cool, you're going to be the first

670
00:33:18,360 --> 00:33:21,200
Speaker 2: to know about it. Yeah totally, Okay, So like, okay,

671
00:33:21,280 --> 00:33:25,480
Speaker 2: you set the expectations and then maybe you're just updating them.

672
00:33:25,840 --> 00:33:27,480
Speaker 2: So like you don't even have to send out a

673
00:33:27,520 --> 00:33:29,360
Speaker 2: weekly or even a monthly email, but like you do

674
00:33:29,400 --> 00:33:32,200
Speaker 2: something call beck you make a new creation, maybe you

675
00:33:32,240 --> 00:33:34,760
Speaker 2: send out an email because you're excited about it. Your

676
00:33:34,760 --> 00:33:38,040
Speaker 2: community want to share that excitement with you. Maybe you know,

677
00:33:38,160 --> 00:33:40,360
Speaker 2: flip it back to Sheese on the Money, Like I'm

678
00:33:40,400 --> 00:33:43,240
Speaker 2: so grateful that people join. I'm always sending free stuff

679
00:33:43,280 --> 00:33:48,040
Speaker 2: to them, like free spreadsheets, downloadable like savings trackers. Like

680
00:33:48,120 --> 00:33:51,160
Speaker 2: if I think of making something gol, I'm so excited

681
00:33:51,160 --> 00:33:52,520
Speaker 2: to have a business that I can do this. But

682
00:33:52,640 --> 00:33:55,080
Speaker 2: like I'm making a savings tracker and then my team

683
00:33:55,160 --> 00:33:59,000
Speaker 2: are sending it out to you, Like, make it something

684
00:33:59,040 --> 00:34:01,960
Speaker 2: that they want to be a part of, because then

685
00:34:02,160 --> 00:34:06,000
Speaker 2: ultimately down the road that can become your sales funnel.

686
00:34:06,360 --> 00:34:09,160
Speaker 2: Those are people that want what you're giving. So I

687
00:34:09,200 --> 00:34:12,480
Speaker 2: think it's when it comes to like growing an email list,

688
00:34:12,560 --> 00:34:15,359
Speaker 2: I would always say give more than you take, Like

689
00:34:15,840 --> 00:34:18,440
Speaker 2: give them links to things like Beckett. Doesn't even have

690
00:34:18,520 --> 00:34:20,279
Speaker 2: to be like stuff, Like you don't have to give

691
00:34:20,320 --> 00:34:23,719
Speaker 2: them free art, but like if it was your email list,

692
00:34:23,960 --> 00:34:25,960
Speaker 2: you could give them a list of like your favorite

693
00:34:26,000 --> 00:34:29,480
Speaker 2: websites that you know have other art on them, or

694
00:34:29,480 --> 00:34:32,400
Speaker 2: it could be a book list like here's Beck's favorite books.

695
00:34:32,440 --> 00:34:35,520
Speaker 2: Like as a little hot tip like people are often joining,

696
00:34:35,600 --> 00:34:38,560
Speaker 2: especially if you're a small business, because of you individually.

697
00:34:39,160 --> 00:34:40,600
Speaker 2: Give them a little bit of insight, give them a

698
00:34:40,640 --> 00:34:43,440
Speaker 2: little bit of juice. They love that. And then when

699
00:34:43,480 --> 00:34:47,200
Speaker 2: it comes to making sales you've already made friends. Use

700
00:34:47,280 --> 00:34:51,640
Speaker 2: that VIP structure. Hey, you're my VOP. I've just released

701
00:34:51,680 --> 00:34:53,759
Speaker 2: this new printer. I've just done this and I'm going

702
00:34:53,840 --> 00:34:55,040
Speaker 2: to offer it to you first.

703
00:34:55,400 --> 00:34:55,560
Speaker 1: Yeah.

704
00:34:55,600 --> 00:34:58,120
Speaker 2: Yeah, man, social media can find out about it later.

705
00:34:58,680 --> 00:35:01,440
Speaker 2: Make them feel special. She knows that she's doing I

706
00:35:01,480 --> 00:35:02,239
Speaker 2: do try.

707
00:35:03,719 --> 00:35:03,879
Speaker 1: Well.

708
00:35:03,880 --> 00:35:07,520
Speaker 4: Thank you feud for all the insider trading knowledge. Yeah yeah, yeah,

709
00:35:07,560 --> 00:35:08,960
Speaker 4: don't ta keep it out of my back pocket. Yeah,

710
00:35:09,000 --> 00:35:10,919
Speaker 4: I don't tell anybody. No, I won't tell anyone. Let's

711
00:35:10,920 --> 00:35:12,080
Speaker 4: not even release this episode.

712
00:35:12,120 --> 00:35:12,480
Speaker 2: Actually.

713
00:35:12,920 --> 00:35:17,400
Speaker 4: Okay, so you've juggled a lot over the years, study, work, business, motherhood, life.

714
00:35:17,800 --> 00:35:20,879
Speaker 4: What do you go to tips, habits or mindset shifts

715
00:35:20,920 --> 00:35:23,080
Speaker 4: for not burning out when everything's happening at once.

716
00:35:23,640 --> 00:35:26,239
Speaker 2: Like, I can give you some tips back that work

717
00:35:26,320 --> 00:35:27,880
Speaker 2: for me, they might not work for you. But I

718
00:35:27,920 --> 00:35:30,359
Speaker 2: also need to disclaim this that I have burnt out

719
00:35:30,400 --> 00:35:33,560
Speaker 2: officially twice in my life, and I am not proud

720
00:35:33,640 --> 00:35:37,000
Speaker 2: of that. It's because I just lied to myself and

721
00:35:37,160 --> 00:35:38,920
Speaker 2: was like, this is fine. This is what all business

722
00:35:39,000 --> 00:35:40,960
Speaker 2: owners should be doing. They shouldn't be doing this back,

723
00:35:41,000 --> 00:35:42,840
Speaker 2: like I've ended up in hospital twice. I ended up

724
00:35:42,880 --> 00:35:46,440
Speaker 2: with shingles last time. One out of ten cannot recommend.

725
00:35:46,880 --> 00:35:50,480
Speaker 2: But I think it's about having a good idea of

726
00:35:50,520 --> 00:35:53,440
Speaker 2: what balance looks like to you, Like knowing what your

727
00:35:53,640 --> 00:35:57,000
Speaker 2: priorities are and what you want to prioritize, because I

728
00:35:57,000 --> 00:36:00,160
Speaker 2: think that often as a business owner, you assume who

729
00:36:00,440 --> 00:36:02,480
Speaker 2: you're meant to do a lot of things, Like I

730
00:36:02,600 --> 00:36:05,560
Speaker 2: used to beck assume that to be the best business owner,

731
00:36:05,600 --> 00:36:07,280
Speaker 2: I had to be the first one in the office

732
00:36:07,400 --> 00:36:10,200
Speaker 2: every single morning. I had to go to the gym first.

733
00:36:10,320 --> 00:36:12,280
Speaker 2: I had to be the first one at my desk.

734
00:36:12,320 --> 00:36:13,920
Speaker 2: I had to greet you all. I had to be

735
00:36:13,960 --> 00:36:18,400
Speaker 2: the one leaving last. Like all of these outdated ideas

736
00:36:18,480 --> 00:36:21,520
Speaker 2: that that doesn't mean anything. So I think that making

737
00:36:21,560 --> 00:36:24,680
Speaker 2: sure that you understand what helps you thrive. I think

738
00:36:24,719 --> 00:36:27,000
Speaker 2: it's so lame when people are like I just do

739
00:36:27,160 --> 00:36:31,520
Speaker 2: parlattis like great, that works for you, but like doing

740
00:36:31,600 --> 00:36:35,200
Speaker 2: that doesn't actually make you a better business owner. Understanding

741
00:36:35,239 --> 00:36:38,480
Speaker 2: that maybe moving your body physically is something that helps you.

742
00:36:38,680 --> 00:36:40,640
Speaker 2: For some people, they're like I can't think of anything

743
00:36:40,680 --> 00:36:43,520
Speaker 2: worse than going to a pilates class after a long day,

744
00:36:43,760 --> 00:36:45,840
Speaker 2: Like I want to go home and lay on my

745
00:36:45,880 --> 00:36:48,759
Speaker 2: bed for twenty minutes and mindlessly scroll on TikTok. And

746
00:36:48,800 --> 00:36:52,879
Speaker 2: that's valid too, So I think for me, my go

747
00:36:52,920 --> 00:36:56,880
Speaker 2: to like habits and tips are more about just like

748
00:36:57,280 --> 00:37:01,400
Speaker 2: having a structured calendar, making sure that those times that

749
00:37:01,440 --> 00:37:04,880
Speaker 2: you want to protect are carved out. Like my team, No,

750
00:37:05,120 --> 00:37:08,200
Speaker 2: I do not take meetings on Mondays or Fridays. End

751
00:37:08,200 --> 00:37:10,319
Speaker 2: of story. You can contact me. You can call me

752
00:37:10,440 --> 00:37:12,759
Speaker 2: and if I'm available at the time, I'll answer, but

753
00:37:12,880 --> 00:37:16,640
Speaker 2: like not always, and we have those boundaries in place

754
00:37:16,719 --> 00:37:20,520
Speaker 2: because I'm with my son, like I want to prioritize that.

755
00:37:20,719 --> 00:37:22,800
Speaker 2: But I also am aware that I run a business,

756
00:37:23,040 --> 00:37:26,040
Speaker 2: so I need to make sure that that's still thriving,

757
00:37:26,040 --> 00:37:28,160
Speaker 2: because in a way, that's a baby as well. When

758
00:37:28,200 --> 00:37:32,040
Speaker 2: it comes to mindset shifts, I just I'm one of

759
00:37:32,080 --> 00:37:36,320
Speaker 2: those hippiedp people that like thrives on gratitude, Like I

760
00:37:36,400 --> 00:37:39,200
Speaker 2: love gratitude and I feel like it brings so much

761
00:37:39,239 --> 00:37:41,360
Speaker 2: to my life, Like I'm just so lucky to be

762
00:37:41,440 --> 00:37:43,640
Speaker 2: able to do what I do. Like, I'm so lucky

763
00:37:43,640 --> 00:37:45,719
Speaker 2: to have my team. I am so lucky to have

764
00:37:46,040 --> 00:37:50,080
Speaker 2: the family that I have. Like, and often if I'm

765
00:37:50,120 --> 00:37:52,239
Speaker 2: overwhelmed and it's like three am and I'm like up

766
00:37:52,280 --> 00:37:55,040
Speaker 2: with my baby really late back, which is no fun,

767
00:37:55,480 --> 00:37:57,800
Speaker 2: I just go, you know what, Like, I'm so lucky.

768
00:37:57,880 --> 00:38:00,920
Speaker 2: There are so many people that would do what to

769
00:38:00,960 --> 00:38:04,080
Speaker 2: be in my position right now with a screaming baby.

770
00:38:04,480 --> 00:38:07,279
Speaker 2: And I also like try to zoom out and be like, oh,

771
00:38:07,400 --> 00:38:10,680
Speaker 2: this isn't fun. But like I can almost guarantee that

772
00:38:10,760 --> 00:38:14,000
Speaker 2: if I was eighty, sitting in my rocking chair on

773
00:38:14,239 --> 00:38:16,680
Speaker 2: the front porch of my house, reflecting on life, I

774
00:38:16,680 --> 00:38:19,600
Speaker 2: would give anything for one more day here. Yeah, like

775
00:38:19,760 --> 00:38:22,640
Speaker 2: how cool, Like think of me at eighty. I would

776
00:38:22,760 --> 00:38:25,160
Speaker 2: love to go back and podcast for another day. Or

777
00:38:25,200 --> 00:38:27,239
Speaker 2: I'd love to go back to my team and see

778
00:38:27,239 --> 00:38:29,080
Speaker 2: what do you know what I mean? Like, I think

779
00:38:29,080 --> 00:38:31,200
Speaker 2: that when you can shift your mindset and like that's

780
00:38:31,239 --> 00:38:33,040
Speaker 2: not easy to do, but when you can shift your

781
00:38:33,040 --> 00:38:36,800
Speaker 2: mindset and make it really resonate with yourself, that's helpful.

782
00:38:37,080 --> 00:38:38,920
Speaker 2: And that's true. It might not work for you, but

783
00:38:39,520 --> 00:38:41,880
Speaker 2: that really works for me. So I think gratitude and

784
00:38:41,920 --> 00:38:44,720
Speaker 2: being able to go, oh my god, like I'm so lucky.

785
00:38:45,360 --> 00:38:47,480
Speaker 2: And I have a list in my phone. I have

786
00:38:47,640 --> 00:38:49,440
Speaker 2: like it's pinned to the top and it's like good

787
00:38:49,480 --> 00:38:51,319
Speaker 2: things happen to good people, and then I just write

788
00:38:51,360 --> 00:38:54,520
Speaker 2: down good things that happened to me. It's gorgeous. Lame. No,

789
00:38:54,680 --> 00:38:57,000
Speaker 2: that's not lame at all. I really like that. Okay,

790
00:38:57,080 --> 00:38:59,680
Speaker 2: v finally, okay, last one. Oh my goodness.

791
00:38:59,800 --> 00:39:02,120
Speaker 4: And it's only because we've run out of time and

792
00:39:02,160 --> 00:39:04,040
Speaker 4: not because I don't have many more questions.

793
00:39:04,840 --> 00:39:08,839
Speaker 2: So if people want more, you're gonna go fishing and

794
00:39:08,880 --> 00:39:10,399
Speaker 2: be like did you want me to do that?

795
00:39:10,680 --> 00:39:13,239
Speaker 4: I think the burning question right now for everyone is

796
00:39:13,360 --> 00:39:14,640
Speaker 4: how much was Scooby?

797
00:39:14,760 --> 00:39:14,880
Speaker 3: Oh?

798
00:39:14,880 --> 00:39:16,160
Speaker 2: It was like do you know what it was? Like

799
00:39:16,360 --> 00:39:18,680
Speaker 2: gold coins? I think it was two gold coins, so

800
00:39:18,800 --> 00:39:20,279
Speaker 2: like you know, like I think it was like three

801
00:39:20,320 --> 00:39:23,600
Speaker 2: dollars because it would be mad. Yeah, well I needed

802
00:39:24,000 --> 00:39:26,759
Speaker 2: three at least, because like I needed that for the

803
00:39:26,800 --> 00:39:30,759
Speaker 2: canteen at school. Oh clever. Yeah that's good. I feel like,

804
00:39:30,800 --> 00:39:33,560
Speaker 2: as a kid, you can't ask for notes. No, that's true.

805
00:39:33,920 --> 00:39:35,759
Speaker 2: Notes are like you don't feel like they have this

806
00:39:35,960 --> 00:39:38,319
Speaker 2: yeah much value. I honestly, I wish I could go

807
00:39:38,400 --> 00:39:42,040
Speaker 2: back and like remember this properly. But I'm pretty sure

808
00:39:42,160 --> 00:39:44,879
Speaker 2: it was really dependent on your colors too. So if

809
00:39:44,880 --> 00:39:46,759
Speaker 2: you wanted like the scoobies, I don't know if you

810
00:39:46,760 --> 00:39:49,319
Speaker 2: remember them, like you would like braid them. And I

811
00:39:49,400 --> 00:39:52,399
Speaker 2: made bracelets and I made key chains, and people would

812
00:39:52,400 --> 00:39:55,200
Speaker 2: put the key chains on their pencil cases at school.

813
00:39:55,480 --> 00:39:57,319
Speaker 2: I think it was color dependent. So if you wanted

814
00:39:57,320 --> 00:39:59,719
Speaker 2: two colors, it was like, I think, like three dollars,

815
00:39:59,760 --> 00:40:01,680
Speaker 2: and if you wanted like more colors, it was like

816
00:40:01,719 --> 00:40:04,440
Speaker 2: four dollars or something. Oh, that's so cool. I don't

817
00:40:04,440 --> 00:40:07,239
Speaker 2: know if bracelets or like keychains were more or less.

818
00:40:07,239 --> 00:40:09,839
Speaker 2: I can't remember. Like I didn't provide the keychain part,

819
00:40:09,920 --> 00:40:11,719
Speaker 2: just the scooby part and you had to attach it

820
00:40:11,719 --> 00:40:14,480
Speaker 2: yourself just of course. Yeah, like I'm not an actual

821
00:40:14,520 --> 00:40:15,320
Speaker 2: business guys.

822
00:40:15,520 --> 00:40:17,640
Speaker 4: Sorry to Tricky. That was not the last question. Yes,

823
00:40:17,920 --> 00:40:19,160
Speaker 4: so there is one more question.

824
00:40:19,320 --> 00:40:19,960
Speaker 2: Yes, what is it?

825
00:40:20,080 --> 00:40:21,920
Speaker 4: And this one is I feel like a good one

826
00:40:22,000 --> 00:40:25,040
Speaker 4: to end on. What are your favorite time saving hacks?

827
00:40:25,040 --> 00:40:26,560
Speaker 4: And what do you automate?

828
00:40:26,800 --> 00:40:31,360
Speaker 2: Oh? I automate everything. What's my favorite time saving hack?

829
00:40:31,760 --> 00:40:34,480
Speaker 2: Having a great team? Is that a good time saving hack?

830
00:40:34,760 --> 00:40:38,239
Speaker 2: We're done? No, Honestly, I think time saving hack is

831
00:40:38,320 --> 00:40:41,960
Speaker 2: just having clear process so like everybody is on the

832
00:40:42,000 --> 00:40:44,719
Speaker 2: same page about how we do things what we do

833
00:40:44,880 --> 00:40:47,759
Speaker 2: so whether that is creating the podcast or if that

834
00:40:47,920 --> 00:40:51,320
Speaker 2: is in my mortgage breaking business, like in my mortgage

835
00:40:51,320 --> 00:40:55,640
Speaker 2: breaking business, where you have automated so much like emails,

836
00:40:55,800 --> 00:40:57,799
Speaker 2: like the second you book in with us, you get

837
00:40:57,800 --> 00:41:01,600
Speaker 2: an automated email that triggers to send to you to

838
00:41:01,680 --> 00:41:04,359
Speaker 2: go okay, cool, thank you so much for booking their

839
00:41:04,440 --> 00:41:06,400
Speaker 2: Here your links here is like a link to our

840
00:41:06,400 --> 00:41:08,600
Speaker 2: clients center that you need to fill out. And I

841
00:41:08,640 --> 00:41:10,840
Speaker 2: would say that saves us a lot of time because

842
00:41:10,880 --> 00:41:14,560
Speaker 2: like you don't have to send that individually out to clients.

843
00:41:14,560 --> 00:41:17,359
Speaker 2: And on the flip side, like when clients beat a

844
00:41:17,360 --> 00:41:19,719
Speaker 2: certain trigger point, like they've finished their loan and we've

845
00:41:19,719 --> 00:41:23,000
Speaker 2: settled their loan and we're so excited. Like one thing

846
00:41:23,080 --> 00:41:26,919
Speaker 2: that obviously helps me is like positive reviews, Like we've

847
00:41:26,960 --> 00:41:30,200
Speaker 2: automated an email to go out to our customer or

848
00:41:30,200 --> 00:41:32,960
Speaker 2: our client that goes, heybeck, like we would love it

849
00:41:33,000 --> 00:41:34,799
Speaker 2: if you would leave us a review. And just like

850
00:41:35,080 --> 00:41:39,640
Speaker 2: stuff like that saves us so much time and it's

851
00:41:39,719 --> 00:41:41,960
Speaker 2: like one and done, like you just write it the

852
00:41:42,000 --> 00:41:45,000
Speaker 2: first time, and then we upload it and like tweak

853
00:41:45,040 --> 00:41:47,960
Speaker 2: it all make sure that it like feels personal. Like

854
00:41:48,000 --> 00:41:51,600
Speaker 2: there are things that can be automated. So yeah, maybe

855
00:41:51,719 --> 00:41:55,440
Speaker 2: email automation is genuinely like such a time saver. The

856
00:41:55,520 --> 00:41:59,400
Speaker 2: same thing for like onboarding of new clients Fishies on

857
00:41:59,440 --> 00:42:01,239
Speaker 2: the Money, Right, So, like if you sign up on

858
00:42:01,280 --> 00:42:03,279
Speaker 2: our website to get a free thing like all of

859
00:42:03,320 --> 00:42:07,200
Speaker 2: those emails that you get automated with your downloadable, Like

860
00:42:07,280 --> 00:42:10,160
Speaker 2: I don't have to send it to you because you're

861
00:42:10,160 --> 00:42:12,360
Speaker 2: like you're dming me being like hey, can I please

862
00:42:12,400 --> 00:42:15,440
Speaker 2: have that spreadsheet? Like that would be an admin nightmare.

863
00:42:15,719 --> 00:42:20,920
Speaker 2: We've automated it. And then also just like automation of experience. Yeah,

864
00:42:20,960 --> 00:42:24,000
Speaker 2: so like as I said, before, you know, you join

865
00:42:24,040 --> 00:42:26,400
Speaker 2: the Shee's on the Money mailing list, You're going to

866
00:42:26,440 --> 00:42:29,200
Speaker 2: get an automated email. I promise. I've put a lot

867
00:42:29,239 --> 00:42:31,640
Speaker 2: of love into it. But it's going to set the expectations.

868
00:42:31,920 --> 00:42:35,000
Speaker 2: It's going to outline exactly who we are, what we do,

869
00:42:35,200 --> 00:42:37,680
Speaker 2: what you can expect from us. And I think that

870
00:42:37,680 --> 00:42:39,840
Speaker 2: that is something that a lot of businesses don't do

871
00:42:39,880 --> 00:42:42,239
Speaker 2: because they go i'll do it later, I'll do it later.

872
00:42:42,320 --> 00:42:45,239
Speaker 2: But it's so easy and add so much value and

873
00:42:45,440 --> 00:42:48,880
Speaker 2: ultimately makes us more money. Like, let's be honest, Like,

874
00:42:49,160 --> 00:42:51,480
Speaker 2: the more engage your community, the more they feel like

875
00:42:51,680 --> 00:42:54,319
Speaker 2: you are communicating with them, the more sales you are

876
00:42:54,360 --> 00:42:54,879
Speaker 2: going to get.

877
00:42:55,040 --> 00:42:58,840
Speaker 4: So to be blunt, automation cool. Okay, Okay, time is money.

878
00:42:58,920 --> 00:43:02,000
Speaker 2: Well, I mean I do think so, and automation means

879
00:43:02,000 --> 00:43:04,520
Speaker 2: that money can be made when you're not spending your time.

880
00:43:05,280 --> 00:43:07,120
Speaker 2: That's fantastic. Let's end there.

881
00:43:07,280 --> 00:43:09,799
Speaker 4: Yeah, fantastic place to end it. Thank you so much,

882
00:43:09,880 --> 00:43:13,240
Speaker 4: VIDI so thank you so much for sharing the behind

883
00:43:13,280 --> 00:43:15,640
Speaker 4: the scenes. Again, It's always such a great chat with some.

884
00:43:15,600 --> 00:43:17,680
Speaker 2: Of you feel like it goes really rogue because you

885
00:43:17,719 --> 00:43:20,000
Speaker 2: have really long lists of questions and then I yap

886
00:43:20,080 --> 00:43:21,839
Speaker 2: for too long and you're like, Victoria, I didn't get

887
00:43:21,880 --> 00:43:24,040
Speaker 2: to ask all my questions, and I'm like, well, I'm

888
00:43:24,080 --> 00:43:27,319
Speaker 2: not sorry. But if people are super excited about, you know,

889
00:43:27,640 --> 00:43:30,239
Speaker 2: small business and talking about what happens and like even

890
00:43:30,280 --> 00:43:34,120
Speaker 2: if you're interested in automation. I actually did a YouTube

891
00:43:34,120 --> 00:43:36,400
Speaker 2: series recently, which is new for me. I don't do

892
00:43:36,440 --> 00:43:38,360
Speaker 2: a lot of video and if you guys don't go

893
00:43:38,400 --> 00:43:39,759
Speaker 2: and watch it, I won't be doing a lot of

894
00:43:39,840 --> 00:43:42,879
Speaker 2: video in the future. But I did a YouTube video

895
00:43:42,920 --> 00:43:45,359
Speaker 2: with a company called Constant Contact, and they have been

896
00:43:45,719 --> 00:43:48,400
Speaker 2: honestly fantastic to work with. You know, those people that

897
00:43:48,440 --> 00:43:50,600
Speaker 2: you just like vibe with, yeah, and you connected with

898
00:43:50,640 --> 00:43:53,400
Speaker 2: and you're like, I like you guys, and their product

899
00:43:53,440 --> 00:43:55,920
Speaker 2: is elite, so it's so easy not going to lie

900
00:43:56,040 --> 00:43:57,719
Speaker 2: to work with them. So I'll link that in the

901
00:43:57,719 --> 00:44:00,279
Speaker 2: show notes. But that's a lot about like small business,

902
00:44:00,480 --> 00:44:03,160
Speaker 2: setting up your email system, like how to actually add

903
00:44:03,280 --> 00:44:05,759
Speaker 2: value to your community, and like it goes back to

904
00:44:06,640 --> 00:44:09,000
Speaker 2: honestly a lot about brand, you know how we're talking

905
00:44:09,000 --> 00:44:11,720
Speaker 2: about the difference between a business and a brand before,

906
00:44:11,960 --> 00:44:15,080
Speaker 2: Like building a brand is really hard and there are

907
00:44:15,160 --> 00:44:17,000
Speaker 2: lots of things that you need to kind of like

908
00:44:17,200 --> 00:44:19,399
Speaker 2: make sure you're focusing on. So we've tried to add

909
00:44:19,400 --> 00:44:22,360
Speaker 2: heaps of value in those videos, So make sure that

910
00:44:22,400 --> 00:44:24,600
Speaker 2: they're in the show notes. But we've also got a

911
00:44:24,719 --> 00:44:29,040
Speaker 2: heap more small business content coming up with them, because yeah,

912
00:44:29,080 --> 00:44:31,160
Speaker 2: I just feel like I vibe with these guys and

913
00:44:31,160 --> 00:44:33,480
Speaker 2: they were like, would you do some like small business

914
00:44:33,480 --> 00:44:36,719
Speaker 2: stuff with us? Absolutely say less, yeah, heck yeah. As

915
00:44:36,760 --> 00:44:39,319
Speaker 2: you learned from this episode, born to yap about small

916
00:44:39,360 --> 00:44:40,520
Speaker 2: business haha.

917
00:44:40,840 --> 00:44:43,240
Speaker 4: If you love today's episode, make sure you're following the show,

918
00:44:43,440 --> 00:44:45,399
Speaker 4: leave us a review and send us to someone who's

919
00:44:45,400 --> 00:44:48,399
Speaker 4: sitting on a side hustle but needs a nudge. Will

920
00:44:48,440 --> 00:44:51,279
Speaker 4: be back next week, and yes, the How Victoria Got

921
00:44:51,320 --> 00:44:53,120
Speaker 4: out of Debt episode is still on the list.

922
00:44:53,239 --> 00:44:55,920
Speaker 2: Don't you worry, We'll see you again on Friday.

923
00:44:56,160 --> 00:45:04,520
Speaker 3: By Guys the If by shared on She's on the

924
00:45:04,560 --> 00:45:07,319
Speaker 3: Money is general in nature and does not consider your

925
00:45:07,320 --> 00:45:11,759
Speaker 3: individual circumstances. She's on the Money exists purely for educational

926
00:45:11,800 --> 00:45:14,440
Speaker 3: purposes and should not be relied upon to make an.

927
00:45:14,280 --> 00:45:16,000
Speaker 2: Investment or financial decision.

928
00:45:16,440 --> 00:45:18,879
Speaker 3: If you do choose to buy a financial product, read

929
00:45:18,880 --> 00:45:22,240
Speaker 3: the PDS TMD and obtain appropriate financial.

930
00:45:21,800 --> 00:45:23,600
Speaker 2: Advice tailored towards your needs.

931
00:45:23,960 --> 00:45:27,920
Speaker 3: Victoria, Divine and She's on the Money are authorized representatives

932
00:45:27,960 --> 00:45:32,080
Speaker 3: of Money. Sheper pty LTD ABN three two one six

933
00:45:32,160 --> 00:45:36,040
Speaker 3: four nine two seven seven zero eight AFSL four five

934
00:45:36,120 --> 00:45:38,360
Speaker 3: one two eight nine