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Speaker 1: My name is Lily Madden and I'm a proud Arunda

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Speaker 1: Bunjelung Kalkotin woman from Gadighl Country. The Daily oz acknowledges

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Speaker 1: that this podcast is recorded on the lands of the

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Speaker 1: Gadighl people and pays respect to all Aboriginal and Torres

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Speaker 1: Strait Island and nations. We pay our respects to the

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Speaker 1: first peoples of these countries, both past and present.

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Speaker 2: Good morning and welcome to the Daily os. It's Wednesday,

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Speaker 2: the seventeenth of May.

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Speaker 3: I'm Zara, I'm Sam.

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Speaker 2: If you take a look at the current top fifty

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Speaker 2: Ariam music charts, there's basically no Australian singles included on

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Speaker 2: the list and that's not a one off. Something is

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Speaker 2: happening in the Aussie music industry and it's fair to

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Speaker 2: say that it's not good news for rising stars. So

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Speaker 2: what's actually going on and is there hope it will

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Speaker 2: get any better for the Australian music industry. I'm going

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Speaker 2: to chat to Aria's Annabelle heard in the Deep Dive. First, Sam,

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Speaker 2: the headlines.

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Speaker 3: The Federal government is investigation if any Australians were affected

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Speaker 3: by the fire that ripped through a hostel in Wellington,

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Speaker 3: New Zealand yesterday. The fire killed at least six people

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Speaker 3: and injured many others and is being treated as suspicious.

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Speaker 2: The University of Melbourne has maintained its spot as the

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Speaker 2: best university in the country. That's according to the Center

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Speaker 2: for World University Rankings. It came in as fifty seventh

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Speaker 2: in the global rankings and was joined by UCID as

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Speaker 2: the only other Australian university in the top one hundred. Harvard,

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Speaker 2: MIT and Stanford, all in the US, made up the

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Speaker 2: top three global universities.

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Speaker 3: Media company WES filed for bankruptcy in the US this week.

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Speaker 3: Vice will continue normal operations following the bankruptcy filing, which

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Speaker 3: is expected to result in a two hundred and twenty

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Speaker 3: five million dollar sale that's US dollars to a group

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Speaker 3: of lenders. Speculation of Vice's collapse has been mounting in

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Speaker 3: recent weeks, following mass layoffs of staff and the shutting

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Speaker 3: of Vice World News.

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Speaker 2: And The Good News for Your Wednesday Morning. Cancer survival

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Speaker 2: rates among young Ozzie's has hit an all time high.

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Speaker 2: The latest data from the Australian Institute of Health and

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Speaker 2: Welfare found that ninety percent of those diagnosed with cancer

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Speaker 2: aged fifteen to twenty four was still alive five years

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Speaker 2: after the initial diagnosis. The most dramatic increase was in

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Speaker 2: blood cancers, which had improved from sixty four percent in

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Speaker 2: the eighties to ninety one percent in the most recent

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Speaker 2: reporting period. If you turn on the radio or look

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Speaker 2: at what's trending in the music world, chances are you're

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Speaker 2: going to hear music by global superstars like Harry Styles,

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Speaker 2: Beyonce or Ed Sheeran. But what about ossie artists? Why

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Speaker 2: are they not being recognized on things like Australian music

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Speaker 2: charts and what impact has TikTok had on all of this? Well,

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Speaker 2: I was curious about the answers to these questions, so

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Speaker 2: I put it to Annabelle Heard. She's the CEO of ARIA,

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Speaker 2: which is the Australian Recording Industry Association. You might know

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Speaker 2: of ARIA because of its annual awards night, but on

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Speaker 2: every other day of the year, it acts as an

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Speaker 2: advocate for the music industry here in Australia. Here is

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Speaker 2: my chat with annabel Anna. Well, thanks for joining us

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Speaker 2: on the Daily OHS. Before I jumped onto this call,

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Speaker 2: I was looking up the ARIA Top fifty singles chart

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Speaker 2: and found that this week it includes two Aussie songs,

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Speaker 2: one of which is actually a song from twenty thirteen.

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Speaker 2: Is this a one off or is it becoming a

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Speaker 2: trend that we're seeing fewer and fewer Aussie songs on

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Speaker 2: an AUSSI chart.

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Speaker 4: Yeah, I mean it's certainly a bit of an alarming situation.

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Speaker 4: At the moment. The charts this year have not been

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Speaker 4: great for Australian artists, there's no denying that. You know,

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Speaker 4: there's a range of reasons why we think that is happening,

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Speaker 4: and one of them is that there is so much

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Speaker 4: listening to catalog and older music at the moment. So

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Speaker 4: you know, the resurgence of a song from twenty thirteen

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Speaker 4: is not unusual at the moment.

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Speaker 2: Is that because of TikTok it's TikTok.

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Speaker 4: Sometimes, or it's a big TV show or a big

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Speaker 4: ad or something. Those one off events are really driving

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Speaker 4: streaming and listening and that's what's pushing this older music

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Speaker 4: back into the charts.

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Speaker 2: And so why then are we not seeing Auzsie songs there,

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Speaker 2: even older Auzzi songs. What's the reason behind that?

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Speaker 4: We are now competing with so much music? You know,

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Speaker 4: the stat is that one hundred thousand songs are added

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Speaker 4: to Spotify every day. Now, I'm sure a lot of

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Speaker 4: those are not tracks that many people are going to

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Speaker 4: be listening to. But even if it's ten thousand that

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Speaker 4: are competitives, how to earth do Australian tracks stand out

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Speaker 4: in that crowd? People are telling me that eighty percent

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Speaker 4: of new music discoveries of old music, So in other words,

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Speaker 4: kids who are discovering new music, eighty percent of that

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Speaker 4: is actually catalog music and only twenty twenty percent is

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Speaker 4: new and in that it's the latest tell Us with

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Speaker 4: Harry Beyonce, you know, So how do we find our

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Speaker 4: audience when we're competing against that twimsic? I think COVID

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Speaker 4: has had a bit of a delayed impact on recorded

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Speaker 4: music and streaming for as the artists, because we basically

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Speaker 4: had two nearly three years of no even domestic touring.

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Speaker 4: Like most countries, you were still able to tour pathtically,

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Speaker 4: but here are borders with closed so there was no touring,

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Speaker 4: no promo, and those are so such important opportunities and

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Speaker 4: platforms for artists to connect with new audiences and it

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Speaker 4: just didn't happen. Yeah, it's a bit of a worry.

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Speaker 2: It is a worry and it's also a huge shame

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Speaker 2: and we have so much home grown talent that just

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Speaker 2: aren't you know, getting their moment in the spotlight. Another

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Speaker 2: issue we hear a lot about is this perpetual underfunding

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Speaker 2: of the arts. And of course we had the federal

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Speaker 2: budget handed down last week and there was money allocated

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Speaker 2: to Music Australia, which I saw that Aria welcomed. We

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Speaker 2: have also had the Federal Arts Policy that was announced

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Speaker 2: earlier this year. How do you think that investment in

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Speaker 2: the arts is tracking? Do you see that as part

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Speaker 2: of the problem or part of the salution? What do

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Speaker 2: you feel about it?

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Speaker 4: Look unlike the screen industry in this country, music is

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Speaker 4: never really asked for much funding. You know, it's been

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Speaker 4: pretty successful business. We've done really well locally, we've done

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Speaker 4: really well overseas, but things have changed. It's as much

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Speaker 4: about looking for funding investment as it is for just

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Speaker 4: like a body within government whose job is to put

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Speaker 4: a plan together to get this industry back to the

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Speaker 4: level of commercial success that it has been out in

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Speaker 4: the past. We advocated very heavily over a couple of

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Speaker 4: years with our industry colleagues to create music Australia. But

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Speaker 4: as soon as that body comes together, it has to

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Speaker 4: get in the room, get the best heads together and

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Speaker 4: just say what are we going to do about this

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Speaker 4: crisis of Australia listening that we have at the moment.

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Speaker 4: Where are we going to invest? Because I don't think

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Speaker 4: there are obvious answers. There's no one thing that's going

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Speaker 4: to fix the issue. It's complex. So there's touring promoters, artists, managers,

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Speaker 4: recorded side. We need to get in a room and say, Okay,

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Speaker 4: what is happening and how do we address it?

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Speaker 2: I mean, it sounds like there's a lot to address

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Speaker 2: and there could be a lot of different answers, as

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Speaker 2: you've said, and many minds have to come together for that.

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Speaker 2: But in your eyes, what do you think the priority

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Speaker 2: here is? Like what is step one here?

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Speaker 4: I think step one is looking at opportunities for our

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Speaker 4: artists both locally and overseas. You know, the cost of

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Speaker 4: everything at the moment is having a huge impact on

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Speaker 4: our disability to get overseas and find audiences there. And

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Speaker 4: we know that if you have success overseas, it often

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Speaker 4: means that you're going to have success locally. And we've

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Speaker 4: got some huge artists having big success overseas like flu

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Speaker 4: Rufus DMAs have been in the UK charts recently, So

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Speaker 4: supporting that export, given airfares and given the cost of

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Speaker 4: touring at the moment, is a really big number one priority.

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Speaker 4: And then I think it's about what do we do

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Speaker 4: about discoverability? Where are people listening to music right now?

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Speaker 4: Where are they finding music right now? And how do

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Speaker 4: we support that? And then I do think, you know,

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Speaker 4: there's an element of the touring. Are we doing everything

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Speaker 4: we can to make sure that touring is vital? It

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Speaker 4: is definitely working really well at a certain level, so

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Speaker 4: people are buying tickets for big events for huge artists,

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Speaker 4: but there's a level where people I think is still

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Speaker 4: a little bit nervous. Ticket buying is really late, which

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Speaker 4: is very difficult for promoters.

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Speaker 2: You mentioned their discoverability and of course the first thing

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Speaker 2: that comes to mind there is TikTok and I know

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Speaker 2: personally that I have discovered a lot of new artists

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Speaker 2: through TikTok, but admittedly I can't say many of them

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Speaker 2: would be Australian. Do you see a future where TikTok

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Speaker 2: actually helps the cause there? And that that discoverability element

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Speaker 2: is actually helping the industry.

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Speaker 4: Look, I think we've had some issues with TikTok recently

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Speaker 4: because they decided to choose Australia as a test market

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Speaker 4: to turn off the access to music for certain users

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Speaker 4: of certain artists. We'll see how that pans out. They

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Speaker 4: clearly are a very very important path to discovery now,

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Speaker 4: especially for that sort of sixteen to twenty five devo.

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Speaker 4: So we cunt ignite. I mean, music is incredibly important

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Speaker 4: to that platform. Tikto wouldn't be TikTok without music. I

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Speaker 4: think we need to sort out some issues about how

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Speaker 4: much they value music, but it is really important. Most

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Speaker 4: listening to music is now through streaming. Getting on a

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Speaker 4: playlist is a game changer really in terms of getting

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Speaker 4: into the local charts but also getting into the global charts.

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Speaker 2: Yeah, and I mean it's even the same with podcasting

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Speaker 2: now that you have to be included in charts in

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Speaker 2: order for anyone to find you. So I feel that

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Speaker 2: I think I want to end on perhaps an optimistic note.

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Speaker 2: It depends on what your answer is here actually, but

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Speaker 2: I'm curious to know whether you're hopeful that the industry

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Speaker 2: can in the future continue to nurture and to support

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Speaker 2: new Australian talent in months and years to come.

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Speaker 4: I am definitely one hundred set hopeful. You know. I

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Speaker 4: spent a lot of time talking two artists and to

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Speaker 4: music people, and as you said before, the talent is there.

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Speaker 4: If we had a problem with talent, yeah, maybe then

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Speaker 4: we've got a bit of issue. We don't. We've got

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Speaker 4: the we just need to get them to the audience.

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Speaker 4: You know, things like the aur Awards are really important

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Speaker 4: to do that. It's a hugely important showcase night for

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Speaker 4: Rozsie music. There are some really great green shoots. You know,

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Speaker 4: there's some artists having cool success. Peach obviously was number

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Speaker 4: one album the other week. There's a song called Missus

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Speaker 4: Hollywood by artist called Gojo, which has gone viral and

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Speaker 4: doing some really exciting things. We've got some cool new

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Speaker 4: releases coming later this year and we just need to rebuild.

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Speaker 4: I think there's a lot of optimism. I'm certainly very optimistic.

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Speaker 2: What do you think our listeners can do to support

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Speaker 2: their favorite kind of local uzzie performers, artists so on.

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Speaker 4: You can definitely make a bit of an effort to

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Speaker 4: sort of discover more music on streaming, so streaming their

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Speaker 4: music going and seeing them like they're really good. It's

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Speaker 4: really fun by merch. Merch is super cool at the moment.

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Speaker 4: There's so much that people are doing. Those are three

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Speaker 4: things that you can definitely do straight away.

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Speaker 2: Love it. Thanks so much for your time, Anna bel Pleasure.

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Speaker 2: Thanks for joining us on the Daily Oz. If you

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Speaker 2: learned something from today's episode, don't forget to hit subscribe

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Speaker 2: so there's a TDA episode waiting for you every weekday morning.

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Speaker 2: We'll be back again tomorrow, but until then, have a

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Speaker 2: fab date.