1 00:00:00,680 --> 00:00:01,000 Speaker 1: Hello. 2 00:00:01,560 --> 00:00:05,040 Speaker 2: My name's Santasha Nabananga Bamblet. I'm a proud yor the 3 00:00:05,160 --> 00:00:08,760 Speaker 2: Order Kerney Whoalbury and a waddery woman. And before we 4 00:00:08,800 --> 00:00:11,440 Speaker 2: get started on She's on the Money podcast, I would 5 00:00:11,520 --> 00:00:14,520 Speaker 2: like to acknowledge the traditional custodians of the land of 6 00:00:14,560 --> 00:00:18,680 Speaker 2: which this podcast is recorded on a wondery country, acknowledging 7 00:00:18,680 --> 00:00:22,560 Speaker 2: the elders, the ancestors and the next generation coming through 8 00:00:23,040 --> 00:00:27,159 Speaker 2: as this podcast is about connecting, empowering, knowledge sharing and 9 00:00:27,240 --> 00:00:30,600 Speaker 2: the storytelling of you to make a difference for today 10 00:00:31,040 --> 00:00:32,720 Speaker 2: and lasting impact for tomorrow. 11 00:00:33,320 --> 00:00:34,120 Speaker 1: Let's get into it. 12 00:00:34,800 --> 00:00:39,000 Speaker 3: She's on the Money, She's on the money. 13 00:00:57,680 --> 00:00:59,480 Speaker 4: Have you ever gone to buy something you've bought a 14 00:00:59,520 --> 00:01:03,440 Speaker 4: million times, noticed something was a little different, like maybe 15 00:01:03,440 --> 00:01:06,560 Speaker 4: it was smaller. Well, chances are you haven't suddenly grown, 16 00:01:06,640 --> 00:01:09,600 Speaker 4: but it has gotten smaller. You're not being gas lit. 17 00:01:09,720 --> 00:01:11,959 Speaker 4: It's called shrink flation. We are talking about it on 18 00:01:11,959 --> 00:01:15,040 Speaker 4: today's show. My name is Becksied and this is a 19 00:01:15,200 --> 00:01:18,560 Speaker 4: She's on the Money. I VICKI d hello, excited for this. 20 00:01:18,720 --> 00:01:21,560 Speaker 4: Becky s like it's not as good do it? But 21 00:01:21,600 --> 00:01:23,600 Speaker 4: that kind of sounds they I'll take. 22 00:01:23,440 --> 00:01:25,959 Speaker 1: It, you know, I'll just call you back. It's all good. Okay, 23 00:01:25,959 --> 00:01:26,440 Speaker 1: it's all good. 24 00:01:27,120 --> 00:01:28,520 Speaker 4: You are shrinking my name. 25 00:01:28,600 --> 00:01:32,039 Speaker 1: Yeah, exactly. I didn't even know you could shrink Beck. 26 00:01:32,520 --> 00:01:32,959 Speaker 4: You can do. 27 00:01:34,400 --> 00:01:37,640 Speaker 1: Or just be just B B. Beck. Same amount of life, 28 00:01:37,640 --> 00:01:39,920 Speaker 1: the same amount of effort. Yeah. No, all right, Well 29 00:01:40,000 --> 00:01:42,440 Speaker 1: let's move on because we're talking about shrink flation today 30 00:01:42,640 --> 00:01:46,640 Speaker 1: and I am salty about this. Guys like we'll get 31 00:01:46,680 --> 00:01:49,480 Speaker 1: to the English muffin conundrum a little bit later. But 32 00:01:50,320 --> 00:01:53,440 Speaker 1: shrink flation, as you introduced, is basically when a brand 33 00:01:53,480 --> 00:01:57,240 Speaker 1: starts selling less for more by reducing the size of 34 00:01:57,280 --> 00:02:00,280 Speaker 1: their products but keeping the price the same, which is 35 00:02:00,320 --> 00:02:01,240 Speaker 1: just really rude. 36 00:02:01,320 --> 00:02:01,920 Speaker 4: It's rude. 37 00:02:02,000 --> 00:02:04,240 Speaker 1: We all want more tim Tams, not less. 38 00:02:04,360 --> 00:02:06,760 Speaker 4: Listen ar sneaky, sneaky, sneaky. 39 00:02:06,920 --> 00:02:09,680 Speaker 1: So usually these changes aren't that obvious. So in some 40 00:02:09,720 --> 00:02:12,080 Speaker 1: cases you only realize the product is smaller when you 41 00:02:12,120 --> 00:02:14,120 Speaker 1: open the packet and find one less biscuit or bar 42 00:02:14,320 --> 00:02:17,119 Speaker 1: or cake or whatever it is. I feel like sometimes 43 00:02:17,120 --> 00:02:19,400 Speaker 1: you don't even notice. It's somebody else pointing it out 44 00:02:19,400 --> 00:02:21,000 Speaker 1: and being like, Beck, did you know that they have 45 00:02:21,080 --> 00:02:24,079 Speaker 1: two less biscuits in this packet? And you're like, you're right, 46 00:02:24,120 --> 00:02:25,040 Speaker 1: it used to be ten. 47 00:02:25,160 --> 00:02:27,520 Speaker 4: What the heck in and you can't mentally prepare for 48 00:02:27,520 --> 00:02:29,239 Speaker 4: something like that. You don't know what it's coming. It's 49 00:02:29,280 --> 00:02:31,400 Speaker 4: so rude, really sad. 50 00:02:31,440 --> 00:02:34,040 Speaker 1: It's one of those things that grinds my gears. And 51 00:02:34,120 --> 00:02:36,440 Speaker 1: so I said to you, let's do a whole episode 52 00:02:36,440 --> 00:02:36,640 Speaker 1: on it. 53 00:02:36,680 --> 00:02:39,600 Speaker 4: And here we are mainly a therapy session. 54 00:02:39,639 --> 00:02:41,600 Speaker 1: I would say, I'm gonna let loose because you know 55 00:02:41,639 --> 00:02:44,160 Speaker 1: what you shouldn't get between a pregnant woman and two 56 00:02:44,240 --> 00:02:45,839 Speaker 1: English muffins. 57 00:02:46,480 --> 00:02:49,440 Speaker 4: That's true. Actually, no true words have ever been spoken. 58 00:02:49,680 --> 00:02:51,160 Speaker 4: But a little bit later in the episode, we are 59 00:02:51,200 --> 00:02:54,520 Speaker 4: going to talk about specific products. So hold onto that 60 00:02:54,560 --> 00:02:55,359 Speaker 4: English muffins. 61 00:02:55,360 --> 00:02:57,240 Speaker 1: Oh, we're going to name and shame. 62 00:02:57,400 --> 00:02:59,200 Speaker 4: I'm kind of scared, but we are going to give 63 00:02:59,200 --> 00:03:00,920 Speaker 4: you some tips on how to spot it and what 64 00:03:01,040 --> 00:03:03,519 Speaker 4: other tricks to be wary of in the supermarket. But 65 00:03:03,600 --> 00:03:05,640 Speaker 4: first feed, what is happening to the cost of food 66 00:03:05,680 --> 00:03:06,639 Speaker 4: in Australia right now? 67 00:03:06,680 --> 00:03:10,520 Speaker 1: Oh, it's cooked, Beck, It's absolutely cooked in my scientific opinion, 68 00:03:10,800 --> 00:03:14,080 Speaker 1: not pun intended, No, not necessarily stretch. Actually, that was 69 00:03:14,120 --> 00:03:17,000 Speaker 1: pretty good. It's pretty good for we are funny. We 70 00:03:17,400 --> 00:03:20,720 Speaker 1: should go out on our own and do a comedy podcast. Okay, no, 71 00:03:20,800 --> 00:03:23,280 Speaker 1: not me. I'm not funny, but the price of food 72 00:03:23,320 --> 00:03:26,960 Speaker 1: staples is definitely rising, and it is putting a lot 73 00:03:27,000 --> 00:03:30,280 Speaker 1: of pressure on household budgets. A study by Deacon University 74 00:03:30,360 --> 00:03:34,160 Speaker 1: recently released in August, Beck found I've written down four 75 00:03:34,200 --> 00:03:35,480 Speaker 1: dot points. Are you ready? 76 00:03:35,560 --> 00:03:36,040 Speaker 4: I'm ready. 77 00:03:36,480 --> 00:03:40,560 Speaker 1: Milk prices rose by twenty percent in the twenty four 78 00:03:40,600 --> 00:03:44,280 Speaker 1: months to July this year. In the past twelve months, 79 00:03:44,440 --> 00:03:49,720 Speaker 1: egg prices have increased by ten percent. Canned tuna, she's 80 00:03:49,760 --> 00:03:53,120 Speaker 1: a staple, she's by twenty five percent. 81 00:03:53,240 --> 00:03:54,120 Speaker 4: That one feels random. 82 00:03:54,200 --> 00:03:57,800 Speaker 1: That one feels real rude too, because that's like everybody's 83 00:03:57,920 --> 00:04:02,000 Speaker 1: cheap budget uni meal virtually, if you're having a bit 84 00:04:02,040 --> 00:04:04,640 Speaker 1: of a week where there's too much month left in 85 00:04:04,680 --> 00:04:08,240 Speaker 1: your budget. Yes, I feel like can tuna some rice? 86 00:04:08,360 --> 00:04:11,960 Speaker 1: Some frozen veggies always whips up a quick little tuna 87 00:04:12,000 --> 00:04:14,760 Speaker 1: morne and it's cheap twenty five percent more for you tuna. 88 00:04:15,200 --> 00:04:15,600 Speaker 3: Hmmmm. 89 00:04:16,360 --> 00:04:18,960 Speaker 4: It feels I don't know, like maybe call me ignorant, 90 00:04:18,960 --> 00:04:22,200 Speaker 4: but like fish are not charging more for their own. 91 00:04:23,480 --> 00:04:26,760 Speaker 1: That is not the logic behind getting more expencted. Do 92 00:04:27,000 --> 00:04:28,880 Speaker 1: you know what I find even more rude about this? 93 00:04:29,440 --> 00:04:33,200 Speaker 1: Frozen veggies They're up by eighteen percent and is that 94 00:04:33,320 --> 00:04:34,520 Speaker 1: not meant to be the cheaper option? 95 00:04:35,000 --> 00:04:36,160 Speaker 4: Is that's a real shame? 96 00:04:36,200 --> 00:04:36,640 Speaker 1: What the heck? 97 00:04:36,640 --> 00:04:39,800 Speaker 4: Can the certain businesses did do very poorly and some 98 00:04:39,920 --> 00:04:41,799 Speaker 4: did really well actually over the pandemic. 99 00:04:41,920 --> 00:04:45,599 Speaker 1: It definitely wasn't the toilet paper company is doing poorly well. 100 00:04:45,400 --> 00:04:48,839 Speaker 4: That's for sure, But supermarkets did really well over the pandemic. 101 00:04:48,960 --> 00:04:51,920 Speaker 4: Add you know, the rich get richer as they say. 102 00:04:51,880 --> 00:04:53,839 Speaker 1: Yes, the pandemic felt like it was a bit of 103 00:04:53,839 --> 00:04:57,040 Speaker 1: a license for supermarkets to basically print money. So at 104 00:04:57,040 --> 00:04:59,960 Speaker 1: the same time that Deacon UNI their analysis came out 105 00:05:00,080 --> 00:05:05,279 Speaker 1: in August, will worst net profit increased four point six 106 00:05:05,320 --> 00:05:08,360 Speaker 1: percent to one point two billion dollars for the full 107 00:05:08,440 --> 00:05:12,719 Speaker 1: financial year, while overall sales hit sixty four point twenty 108 00:05:12,839 --> 00:05:17,359 Speaker 1: nine billion dollars, derived from its Australian and New Zealand 109 00:05:17,440 --> 00:05:22,400 Speaker 1: supermarket operations as well as discount chain bigw and our 110 00:05:22,440 --> 00:05:26,760 Speaker 1: second biggest chain, Coals, also revealed a four point eight 111 00:05:26,839 --> 00:05:31,200 Speaker 1: percent full year profit of one point one at billion dollars. 112 00:05:31,320 --> 00:05:33,520 Speaker 4: Wow, I feel like I should be surprised, but maybe 113 00:05:33,560 --> 00:05:33,840 Speaker 4: I'm not. 114 00:05:34,200 --> 00:05:36,640 Speaker 1: I don't know if you've noticed, like complete side note, 115 00:05:36,800 --> 00:05:39,280 Speaker 1: have you seen the news that's coming out where they're 116 00:05:39,279 --> 00:05:41,960 Speaker 1: putting like all of these like safety gates and stuff 117 00:05:42,080 --> 00:05:46,080 Speaker 1: in at the supermarkets because they're obviously trying to lower theft. 118 00:05:46,480 --> 00:05:48,719 Speaker 1: Did you think that maybe if you lowered the prices 119 00:05:48,760 --> 00:05:51,839 Speaker 1: so people could afford groceries, maybe they wouldn't steal them, 120 00:05:52,000 --> 00:05:55,880 Speaker 1: because it's not like you're not making profit. Like we 121 00:05:56,000 --> 00:06:00,080 Speaker 1: literally have your annual reports here and Coal's made one 122 00:06:00,080 --> 00:06:04,440 Speaker 1: point one billion dollars profit and will Worths obviously had 123 00:06:04,480 --> 00:06:08,040 Speaker 1: sales of over sixty four billion dollars. Like, you guys 124 00:06:08,120 --> 00:06:10,919 Speaker 1: are kind of cooked because you're coming out here saying 125 00:06:11,080 --> 00:06:14,479 Speaker 1: it's significantly eating into our profits if people are stealing food. 126 00:06:14,839 --> 00:06:16,960 Speaker 1: Do you know people go to Kohal's and they do 127 00:06:17,000 --> 00:06:20,159 Speaker 1: steal food when they can't afford it. Yeah, it's an 128 00:06:20,240 --> 00:06:22,880 Speaker 1: unwritten rule. Back Like if I look over and there 129 00:06:22,920 --> 00:06:26,000 Speaker 1: might be somebody putting an avocado through as a brown onion, 130 00:06:26,200 --> 00:06:28,560 Speaker 1: I didn't see it. I didn't see it. That's not 131 00:06:28,600 --> 00:06:31,640 Speaker 1: my business. Like, no, it's not my business. I'm no snitch, 132 00:06:32,000 --> 00:06:34,640 Speaker 1: Like I don't know your life, your job, but it's 133 00:06:34,720 --> 00:06:37,039 Speaker 1: not my point. Obviously that's illegal and we shouldn't be 134 00:06:37,040 --> 00:06:38,719 Speaker 1: doing it. But like I'm not going to sneech on 135 00:06:38,760 --> 00:06:40,080 Speaker 1: somebody who's trying to do the best. 136 00:06:40,120 --> 00:06:43,080 Speaker 4: I don't want to sound like boomer. I also don't 137 00:06:43,080 --> 00:06:43,920 Speaker 4: want to say the word boomer. 138 00:06:44,000 --> 00:06:46,480 Speaker 1: Definitely have a boomer opinion in this circumstance, I think, 139 00:06:46,560 --> 00:06:47,000 Speaker 1: I think. 140 00:06:46,920 --> 00:06:49,159 Speaker 4: So we're on that side. But you know, if things 141 00:06:49,160 --> 00:06:52,400 Speaker 4: weren't automated and we didn't have self checkout, we had 142 00:06:52,400 --> 00:06:53,960 Speaker 4: actual people serving us then. 143 00:06:54,080 --> 00:06:57,239 Speaker 1: Or actual people who got paid actual wages, then maybe 144 00:06:57,320 --> 00:07:01,479 Speaker 1: people were placed by robots. Exactly. Mince me through as 145 00:07:01,560 --> 00:07:03,080 Speaker 1: brown onions. That's so strange. 146 00:07:03,120 --> 00:07:04,400 Speaker 4: That really old of me to say. 147 00:07:04,600 --> 00:07:08,080 Speaker 1: Yeah, but that would impact their profitage, It would make 148 00:07:08,240 --> 00:07:11,720 Speaker 1: less profit if they had to pay more wages. Obviously, 149 00:07:11,840 --> 00:07:14,240 Speaker 1: paying people are living wage is just a bit too 150 00:07:14,360 --> 00:07:16,160 Speaker 1: much to us, that makes sense. 151 00:07:16,240 --> 00:07:17,560 Speaker 4: Yeah, so tomy is a bit to that. 152 00:07:17,920 --> 00:07:21,240 Speaker 1: Don't ask for laughing wages and the ability to afford 153 00:07:21,280 --> 00:07:22,280 Speaker 1: mince me, my. 154 00:07:22,080 --> 00:07:24,440 Speaker 4: Gosh, I know that is a lot to ask. Actually, 155 00:07:25,040 --> 00:07:27,680 Speaker 4: why is shrink flation all of a sudden a thing. 156 00:07:27,840 --> 00:07:30,080 Speaker 1: It's not all of a sudden a thing. Oh, it's 157 00:07:30,120 --> 00:07:31,920 Speaker 1: like been around for a very long time, but it's 158 00:07:31,960 --> 00:07:36,280 Speaker 1: happening globally and brands and supermarkets. I feel like getting 159 00:07:36,280 --> 00:07:39,160 Speaker 1: away with it. Oh, like you've probably heard of it. 160 00:07:39,200 --> 00:07:40,720 Speaker 1: We just complain a little bit, and then we go 161 00:07:40,760 --> 00:07:43,560 Speaker 1: back to our normal lives, like people don't notice it. Obviously. 162 00:07:43,600 --> 00:07:45,080 Speaker 1: After the break, I'm going to name and shame my 163 00:07:45,160 --> 00:07:48,120 Speaker 1: favorite products that have been shrink flated. And it's not 164 00:07:48,280 --> 00:07:51,440 Speaker 1: because when you were little things seemed bigger m m. 165 00:07:51,800 --> 00:07:53,160 Speaker 1: Like you know, when you were little, you're like, oh, 166 00:07:53,200 --> 00:07:54,920 Speaker 1: that used to be massive, and then you see it 167 00:07:54,960 --> 00:07:57,400 Speaker 1: when you're an adult you like gaslight yourself. You're like, oh, 168 00:07:57,400 --> 00:08:01,040 Speaker 1: it must be because I'm bigger. It's like when you 169 00:08:01,120 --> 00:08:03,240 Speaker 1: used to like drive past the McDonald's sign and you'd 170 00:08:03,280 --> 00:08:05,440 Speaker 1: see the Macason You're be like, wow, those golden arch 171 00:08:05,480 --> 00:08:07,400 Speaker 1: is a huge naw, you drive past it and you're like, hmm, 172 00:08:07,640 --> 00:08:10,080 Speaker 1: it's just a sign, Victoria, Like it's not, you know, 173 00:08:10,480 --> 00:08:13,040 Speaker 1: totally as big as you think it is. But the 174 00:08:13,120 --> 00:08:16,520 Speaker 1: truth is some of our favorite products have shrunk. Yes, 175 00:08:16,680 --> 00:08:19,000 Speaker 1: we're not gaslighting ourselves anymore. We're just going to call 176 00:08:19,000 --> 00:08:22,640 Speaker 1: it out. But obviously it's happening globally and I've had enough, 177 00:08:22,680 --> 00:08:24,840 Speaker 1: so we're doing a whole podcast on it. Who knows 178 00:08:24,880 --> 00:08:27,160 Speaker 1: this is probably gonna fall on deaf years let's be honest, 179 00:08:27,320 --> 00:08:30,440 Speaker 1: but in this cost of living crisis, many brands don't 180 00:08:30,480 --> 00:08:32,880 Speaker 1: actually want to be putting their prices up because customers 181 00:08:32,960 --> 00:08:35,240 Speaker 1: might turn away from their products, or you know, look 182 00:08:35,280 --> 00:08:36,840 Speaker 1: at a company and be like, oh my gosh, like 183 00:08:36,880 --> 00:08:38,839 Speaker 1: I can't believe in a cost of living crisis, bck, 184 00:08:38,920 --> 00:08:41,840 Speaker 1: they're putting up their prices the audacity, So they're taking 185 00:08:41,880 --> 00:08:45,000 Speaker 1: stuff away from us, hoping that we don't notice. And 186 00:08:45,040 --> 00:08:48,080 Speaker 1: by not being transparent about these changes to their product, 187 00:08:48,200 --> 00:08:50,559 Speaker 1: I just think that's really deceptive and I don't like it. 188 00:08:51,160 --> 00:08:54,320 Speaker 1: Brands should honestly be so upfront about this and not 189 00:08:54,440 --> 00:08:58,040 Speaker 1: try and hoodwink customers. Like how many times have you 190 00:08:58,120 --> 00:09:00,840 Speaker 1: seen the advertising on a packet, you know, and they're like, oh, 191 00:09:00,920 --> 00:09:04,400 Speaker 1: you get a bonus one razor in this packet, or 192 00:09:04,440 --> 00:09:07,040 Speaker 1: you get a bonus two extra biscuits in this packet. 193 00:09:07,200 --> 00:09:09,080 Speaker 1: There should be some kind of law where if you're 194 00:09:09,120 --> 00:09:12,240 Speaker 1: going to reduce a packet size on a standard product, 195 00:09:12,320 --> 00:09:13,520 Speaker 1: do you have to be like, by the way, there's 196 00:09:13,520 --> 00:09:16,520 Speaker 1: two less biscuits in here. Now, I can't believe it's 197 00:09:16,559 --> 00:09:19,240 Speaker 1: not what if I mean a sleeve of Marie Clear 198 00:09:19,280 --> 00:09:21,920 Speaker 1: biscuits to make a recipe and you're going to take 199 00:09:21,960 --> 00:09:24,120 Speaker 1: some Marie Clear biscuits away from me. Now I've put 200 00:09:24,120 --> 00:09:25,920 Speaker 1: too much butter in my recipe. 201 00:09:25,720 --> 00:09:28,120 Speaker 4: Totally because one pack used to get you a whole 202 00:09:29,000 --> 00:09:30,120 Speaker 4: whole cheesecake base. 203 00:09:30,320 --> 00:09:32,200 Speaker 1: I don't like it Now I might have to buy more. 204 00:09:32,360 --> 00:09:36,000 Speaker 1: But there is evidence that supermarkets have used the pandemic 205 00:09:36,040 --> 00:09:38,880 Speaker 1: and subsequent cost of living crisis to not only sell 206 00:09:38,960 --> 00:09:42,720 Speaker 1: more goods, but also increase their profit from sales. Critics 207 00:09:42,720 --> 00:09:46,640 Speaker 1: call this inflationary profiteering back although there has been minimal 208 00:09:46,679 --> 00:09:49,920 Speaker 1: response from the government and regulators. No, I'm talking about it. 209 00:09:50,360 --> 00:09:53,520 Speaker 4: That's really one not happy about that all right. 210 00:09:53,520 --> 00:09:56,880 Speaker 1: In France, though big food manufacturers have promised a lower 211 00:09:56,920 --> 00:10:00,280 Speaker 1: prices amid a threat from the government to imp those 212 00:10:00,440 --> 00:10:04,600 Speaker 1: financial sanctions, given prices of many wholesale foods have been 213 00:10:04,640 --> 00:10:12,680 Speaker 1: falling for months. That's good. It's to protect the consumer, absolutely, okay. 214 00:10:12,720 --> 00:10:15,319 Speaker 1: It's kind of saying like, hey, can't do this, like. 215 00:10:15,559 --> 00:10:18,120 Speaker 4: It's not okay, God, I wish we'd do that here. 216 00:10:18,040 --> 00:10:20,320 Speaker 1: Hey, Albo, can we talk about me getting more biscuits? 217 00:10:20,440 --> 00:10:22,360 Speaker 4: I think we should maybe call elbow after They'll do 218 00:10:22,400 --> 00:10:24,560 Speaker 4: it on the break, So stick around because after the break, 219 00:10:24,600 --> 00:10:27,120 Speaker 4: we are going to talk about some specific products that 220 00:10:27,200 --> 00:10:29,360 Speaker 4: are doing this and also give you hot tips on 221 00:10:29,360 --> 00:10:31,160 Speaker 4: how to spot it and what else to look out for. 222 00:10:31,280 --> 00:10:33,160 Speaker 1: Straight under the bus, go and straight under the bus, 223 00:10:33,160 --> 00:10:35,040 Speaker 1: Straight under the bus. After the break, you're going to 224 00:10:35,080 --> 00:10:36,840 Speaker 1: your list of brands that are never going to sponsor 225 00:10:36,880 --> 00:10:38,920 Speaker 1: this podcast. Stick around, don't go anywhere. 226 00:10:43,679 --> 00:10:46,640 Speaker 4: Okay, here we are back, and no one is safe, 227 00:10:46,760 --> 00:10:47,640 Speaker 4: not a single person. 228 00:10:47,880 --> 00:10:50,760 Speaker 1: So not a single person, not a single product, not 229 00:10:50,880 --> 00:10:52,400 Speaker 1: a single Thredo frog. 230 00:10:53,000 --> 00:10:55,880 Speaker 4: Exactly, good segue. What are some examples? 231 00:10:55,920 --> 00:10:59,200 Speaker 1: The Fredo Frog noticed the FROs decreased in size by 232 00:10:59,280 --> 00:11:02,160 Speaker 1: twenty five percent. That's one out of ten cannot recommend. 233 00:11:02,280 --> 00:11:04,000 Speaker 4: This is one of those moments where I thought, Okay, 234 00:11:04,000 --> 00:11:05,480 Speaker 4: maybe it's just because I'm getting older. 235 00:11:05,280 --> 00:11:06,560 Speaker 1: And yeah, like they're not that big. 236 00:11:07,240 --> 00:11:07,400 Speaker 2: No. 237 00:11:07,640 --> 00:11:10,600 Speaker 1: Do you remember the giant Frettos and the giant caramel 238 00:11:10,600 --> 00:11:13,480 Speaker 1: like kwalas that people would sell at primary school for 239 00:11:13,559 --> 00:11:15,679 Speaker 1: the fundraisers, right, They were like a dollar and they 240 00:11:15,720 --> 00:11:18,840 Speaker 1: were massive, and I remember only being able to eat half, 241 00:11:18,880 --> 00:11:21,200 Speaker 1: probably because I was younger, So this is definitely playing 242 00:11:21,240 --> 00:11:23,120 Speaker 1: into it only being able to eat half because they 243 00:11:23,120 --> 00:11:27,800 Speaker 1: were so like big. Anyway, I recently found one by recently, 244 00:11:27,880 --> 00:11:29,920 Speaker 1: I mean like a year ago. I found one that 245 00:11:29,960 --> 00:11:32,959 Speaker 1: I'd stashed away in my bedroom at my parents' house 246 00:11:33,000 --> 00:11:35,640 Speaker 1: a million years ago. Oh, completely off, we're not going 247 00:11:35,679 --> 00:11:36,800 Speaker 1: to open it. But I looked at it and I 248 00:11:36,840 --> 00:11:38,600 Speaker 1: was like, oh, is this like a super sized one? Like, 249 00:11:38,600 --> 00:11:41,760 Speaker 1: where did the No, it wasn't. It was just the 250 00:11:42,000 --> 00:11:46,480 Speaker 1: regular size. Oh but from the early two thousands. Wow, 251 00:11:46,760 --> 00:11:47,520 Speaker 1: bit's rude. 252 00:11:47,640 --> 00:11:49,559 Speaker 4: They do have those big ones, but your thing's bigger 253 00:11:49,600 --> 00:11:50,360 Speaker 4: than the big ones. 254 00:11:50,600 --> 00:11:52,640 Speaker 1: Yeah. Absolutely, so they still have the big ones, but 255 00:11:52,679 --> 00:11:56,920 Speaker 1: like they definitely are smaller and fun size, like any 256 00:11:57,000 --> 00:11:59,680 Speaker 1: type of fun sized chocolate bar. Like Beck. You know 257 00:11:59,720 --> 00:12:03,120 Speaker 1: that you walk into our office at reception, there is 258 00:12:03,160 --> 00:12:06,520 Speaker 1: a lollly jar right anyone. It's free for all. Anyone 259 00:12:06,520 --> 00:12:08,640 Speaker 1: can open the lolli jar and help themselves to like 260 00:12:08,679 --> 00:12:10,920 Speaker 1: little Snickers or a Mars bar. They're half the size 261 00:12:10,960 --> 00:12:11,520 Speaker 1: that they used to be. 262 00:12:11,800 --> 00:12:13,680 Speaker 4: That's so true, which is why I always grab. 263 00:12:13,720 --> 00:12:16,200 Speaker 1: Two because obviously this inflation is not going. 264 00:12:16,160 --> 00:12:20,000 Speaker 4: To get me exactly two Little Sneakers bars is one 265 00:12:20,080 --> 00:12:22,360 Speaker 4: old school Sneakers bars. So I agree with that. 266 00:12:22,559 --> 00:12:24,719 Speaker 1: I have a bone to pick as well. Please, it's 267 00:12:24,760 --> 00:12:27,640 Speaker 1: my favorite muffins like we're excited about I gave these 268 00:12:27,679 --> 00:12:30,120 Speaker 1: guys a whole shout out on my newslater a couple 269 00:12:30,160 --> 00:12:33,280 Speaker 1: of weeks ago because I'm obviously obsessed with muffins at 270 00:12:33,280 --> 00:12:37,880 Speaker 1: the moment right specifically English muffins, but my favorite boutique 271 00:12:37,960 --> 00:12:42,400 Speaker 1: English Muffin Company thirteen ninety nine. A packet beck used 272 00:12:42,400 --> 00:12:44,240 Speaker 1: to be six in a packet. You'd be like, Okay, 273 00:12:44,320 --> 00:12:46,120 Speaker 1: well maybe I'll buy a packet and I only eat 274 00:12:46,120 --> 00:12:48,120 Speaker 1: them on the weekend because they are pretty good with 275 00:12:48,160 --> 00:12:50,200 Speaker 1: pro mart and a little bit of avocado on the 276 00:12:50,200 --> 00:12:53,600 Speaker 1: top of them, bougie at home brunch. Now there's only 277 00:12:53,600 --> 00:12:55,000 Speaker 1: four in a packet, same price. 278 00:12:56,360 --> 00:13:00,240 Speaker 4: That is so sneaky. And I assume they didn't tell 279 00:13:00,280 --> 00:13:01,640 Speaker 4: anyone about this, no, And. 280 00:13:01,679 --> 00:13:04,320 Speaker 1: I didn't notice until my husband was like, oh, have 281 00:13:04,400 --> 00:13:07,040 Speaker 1: you got extra muffins, because like I usually eat one 282 00:13:07,120 --> 00:13:10,200 Speaker 1: muffin and he eats two or three muffins. Sure, and 283 00:13:10,240 --> 00:13:11,520 Speaker 1: we didn't have that. I was like, well, if you 284 00:13:11,559 --> 00:13:13,160 Speaker 1: eat three, that's the whole packet. And he's like, that 285 00:13:13,200 --> 00:13:14,520 Speaker 1: never happens. What are you talking about? 286 00:13:14,520 --> 00:13:18,920 Speaker 4: And I was like, yeah, ther jassy, Oh wow, okay, 287 00:13:19,280 --> 00:13:21,480 Speaker 4: I'm a little bit scared. And if they're listening to this. 288 00:13:21,480 --> 00:13:25,640 Speaker 1: And if Nery Lane, that's unacceptable. Honestly, you should not 289 00:13:25,679 --> 00:13:27,600 Speaker 1: be getting in the way of a pregnant woman and 290 00:13:27,640 --> 00:13:29,720 Speaker 1: an English muffin with butter and jam on it. Are 291 00:13:29,760 --> 00:13:33,880 Speaker 1: you joking? It's a dangerous the audacity, honestly. But I 292 00:13:33,880 --> 00:13:35,800 Speaker 1: think it's interesting because we all get up in arms 293 00:13:35,800 --> 00:13:38,600 Speaker 1: about this, right, Like, there are so many examples of 294 00:13:38,600 --> 00:13:41,559 Speaker 1: different biscuit packets that have two less biscuits, yes, or 295 00:13:41,880 --> 00:13:44,880 Speaker 1: packaging where you open it and it's got like you know, 296 00:13:45,120 --> 00:13:46,599 Speaker 1: it might be a pill packet and you might have 297 00:13:46,679 --> 00:13:48,880 Speaker 1: got pan at all, and there's just like blank rows 298 00:13:48,960 --> 00:13:50,800 Speaker 1: and you're like, what the heck in is this? The 299 00:13:50,840 --> 00:13:52,840 Speaker 1: packaging stays the same, so you pick it up off 300 00:13:52,880 --> 00:13:54,960 Speaker 1: the shelf, you don't second guess it, but then there's 301 00:13:55,080 --> 00:13:57,800 Speaker 1: less product in the package. What I'm going to do 302 00:13:57,840 --> 00:14:00,480 Speaker 1: this week, actually because I just love everyone being thrown 303 00:14:00,559 --> 00:14:02,640 Speaker 1: under a bus, I'm going to do a thread in 304 00:14:02,679 --> 00:14:05,600 Speaker 1: our Facebook group of give me your best examples of 305 00:14:05,640 --> 00:14:09,520 Speaker 1: shrink flation, and I'm going to make everybody comment literal 306 00:14:09,679 --> 00:14:11,760 Speaker 1: examples of what shrink flation is. 307 00:14:12,040 --> 00:14:14,920 Speaker 4: That's a good idea. I'm actually excited to see this. 308 00:14:15,040 --> 00:14:16,720 Speaker 1: Yeah, it's going to be really funny because I think 309 00:14:16,760 --> 00:14:18,840 Speaker 1: everyone's going to comment on it and be like, oh, 310 00:14:18,920 --> 00:14:21,560 Speaker 1: I didn't even notice that one. Yes, exactly, like we're 311 00:14:21,560 --> 00:14:24,480 Speaker 1: ipping arms about you know, Fredo Frog totally, but like 312 00:14:24,480 --> 00:14:27,440 Speaker 1: what about bigger staples, like what about packets of pasta, 313 00:14:27,560 --> 00:14:30,920 Speaker 1: packets of rice, things, cereal exactly, things that we actually 314 00:14:30,960 --> 00:14:34,840 Speaker 1: have to purchase that are actually, you know, necessary during 315 00:14:34,840 --> 00:14:36,480 Speaker 1: a cost of living crisis. 316 00:14:36,560 --> 00:14:39,200 Speaker 4: I totally agree, But you know how sometimes they sell 317 00:14:39,240 --> 00:14:41,880 Speaker 4: the half loaves of bread now just I guess for 318 00:14:42,440 --> 00:14:44,320 Speaker 4: if you don't want to be buying a whole one, 319 00:14:44,360 --> 00:14:48,320 Speaker 4: but that's exact same price as a regular, which is 320 00:14:48,320 --> 00:14:50,720 Speaker 4: so unacceptable. It's not really shrink flation, but it's still 321 00:14:50,800 --> 00:14:53,200 Speaker 4: kind of like it's another getting away with that kind 322 00:14:53,280 --> 00:14:53,880 Speaker 4: of thing, you know. 323 00:14:54,440 --> 00:14:57,240 Speaker 1: On that note, though, no, do you freeze bread. 324 00:14:58,760 --> 00:15:00,480 Speaker 4: Sometimes happens. 325 00:15:00,640 --> 00:15:02,640 Speaker 1: Do you actually get through a loaf of bread before 326 00:15:02,680 --> 00:15:04,040 Speaker 1: it goes off and you have to throw it out? 327 00:15:04,160 --> 00:15:06,480 Speaker 4: Not usually, Beck, Not usually. 328 00:15:06,680 --> 00:15:08,680 Speaker 1: I am like the queen of freezing bread. Like I 329 00:15:08,720 --> 00:15:10,840 Speaker 1: buy bread, I chuck it in the freezer. That is it. 330 00:15:10,880 --> 00:15:13,520 Speaker 1: That is how bread lives in our house. And one 331 00:15:13,520 --> 00:15:15,480 Speaker 1: of my girlfriends came over to stay recently and she 332 00:15:15,520 --> 00:15:16,760 Speaker 1: was like, do you have any bread, like, I'll make 333 00:15:16,800 --> 00:15:18,760 Speaker 1: some toast because she stayed over the night. And I 334 00:15:18,800 --> 00:15:20,280 Speaker 1: was like, yeah, yeah, it's just in the freezer. And 335 00:15:20,320 --> 00:15:22,280 Speaker 1: she's like, what is wrong with you? And I was like, 336 00:15:22,720 --> 00:15:25,760 Speaker 1: is this not how normal people store loaves of bread? Like, 337 00:15:25,920 --> 00:15:28,320 Speaker 1: is this not how this happens? Because like you pull 338 00:15:28,360 --> 00:15:30,480 Speaker 1: the bread out? Sure in my house. I don't know 339 00:15:30,480 --> 00:15:32,760 Speaker 1: about you, Beck, but I basically just eat toast, Like 340 00:15:32,760 --> 00:15:34,760 Speaker 1: I'm not making sandwiches with the bread. I don't need 341 00:15:34,800 --> 00:15:36,760 Speaker 1: it to be super fresh. Although if you let it 342 00:15:36,800 --> 00:15:40,720 Speaker 1: defrost properly, it stays fresh, right, But you chuck it 343 00:15:40,760 --> 00:15:43,200 Speaker 1: in the toaster, wham bam, thank you, ma'am, fresh toast 344 00:15:43,360 --> 00:15:45,840 Speaker 1: every single time. It just your frosts really quickly because 345 00:15:45,840 --> 00:15:46,600 Speaker 1: it's so skinny. 346 00:15:46,680 --> 00:15:49,080 Speaker 4: But how about the I would call it a wrestle, 347 00:15:49,240 --> 00:15:51,560 Speaker 4: maybe a tug of war between you and the bread. 348 00:15:51,640 --> 00:15:54,160 Speaker 1: Oh do you separate the bread before you put it 349 00:15:54,160 --> 00:15:56,720 Speaker 1: in the freezer? Like you're not like sectioning them, You're 350 00:15:56,760 --> 00:15:59,000 Speaker 1: just pulling them apart so that when they go they're 351 00:15:59,040 --> 00:16:02,760 Speaker 1: like loosely packed, like you know, sure, sure, so, Beck, 352 00:16:02,800 --> 00:16:04,640 Speaker 1: if you're not freezing your bread, you should be freezing 353 00:16:04,640 --> 00:16:06,920 Speaker 1: your bread because I just think it makes sense. 354 00:16:07,920 --> 00:16:08,760 Speaker 4: I see where you're coming from. 355 00:16:09,120 --> 00:16:11,320 Speaker 1: Way, if you're throwing away bread, one out of ten 356 00:16:11,560 --> 00:16:17,120 Speaker 1: poor form anyway. Neil Chahan, who is a shrink flation expert, 357 00:16:17,200 --> 00:16:20,440 Speaker 1: but you didn't know that existed, Beck, He began compiling 358 00:16:20,480 --> 00:16:23,640 Speaker 1: a list of the worst examples of product downsizing that 359 00:16:23,720 --> 00:16:26,000 Speaker 1: he's been able to find, and I have them all 360 00:16:26,040 --> 00:16:27,320 Speaker 1: for you right here. Are you ready? 361 00:16:27,560 --> 00:16:28,080 Speaker 4: I'm ready? 362 00:16:28,120 --> 00:16:31,640 Speaker 1: All right, So I've listed them out. In Australia, sizes 363 00:16:31,640 --> 00:16:35,720 Speaker 1: are decreasing across the board for everything from household products 364 00:16:35,800 --> 00:16:39,840 Speaker 1: to your favorite snacks glad rap straight under the bus 365 00:16:40,360 --> 00:16:43,920 Speaker 1: glad Raps bulk option shrunk by twenty five percent, with 366 00:16:44,000 --> 00:16:46,760 Speaker 1: a quotea value pack going from four hundred meters to 367 00:16:46,840 --> 00:16:49,760 Speaker 1: three hundred meters in length. Recently, Oh never would have 368 00:16:49,840 --> 00:16:52,080 Speaker 1: noticed that one out of ten. Buying coke in a 369 00:16:52,120 --> 00:16:55,240 Speaker 1: glass bottle, which already costs more, as you guys know, 370 00:16:55,280 --> 00:16:57,960 Speaker 1: because it clearly tastes better, also comes at a loss, 371 00:16:58,000 --> 00:17:00,760 Speaker 1: as the new bottles were found to hold fifteen percent 372 00:17:00,920 --> 00:17:01,880 Speaker 1: less of the soft drink. 373 00:17:01,960 --> 00:17:02,400 Speaker 4: Wow. 374 00:17:03,000 --> 00:17:06,000 Speaker 1: Pringles, don't get me started. Pringles are the worst at 375 00:17:06,040 --> 00:17:08,760 Speaker 1: shrink flation. They used to sell one hundred and sixty 376 00:17:08,840 --> 00:17:11,600 Speaker 1: five grams of chips. It's now reduced down to one 377 00:17:11,680 --> 00:17:13,919 Speaker 1: hundred and thirty four grams. But the company made the 378 00:17:13,960 --> 00:17:17,360 Speaker 1: chips themselves smaller instead of shrinking their packaging. 379 00:17:17,480 --> 00:17:19,879 Speaker 4: That's kind of clever, kind of clever. 380 00:17:19,960 --> 00:17:22,560 Speaker 1: But like now when you pull them out, like, how 381 00:17:22,600 --> 00:17:24,800 Speaker 1: am I going to make the Women's Weekly duck cake 382 00:17:24,880 --> 00:17:27,720 Speaker 1: for my future kid? If it doesn't have two pringles 383 00:17:27,720 --> 00:17:28,320 Speaker 1: as the mouse? 384 00:17:28,440 --> 00:17:29,920 Speaker 4: You've got a pringle as a duck cake, okay? 385 00:17:30,800 --> 00:17:33,320 Speaker 1: Or I'll make you one one day, please, all right. 386 00:17:33,920 --> 00:17:37,600 Speaker 1: Smith's chips, which are obviously crinkle cut, are the only 387 00:17:37,640 --> 00:17:41,080 Speaker 1: type of chips anyone should be eating, got smaller as well, 388 00:17:41,080 --> 00:17:43,320 Speaker 1: with their bags going from two hundred grams a bag 389 00:17:43,400 --> 00:17:46,600 Speaker 1: to one hundred and seventy grams of bag in recent years. 390 00:17:47,280 --> 00:17:49,639 Speaker 1: A standard block of Cadbury chocolate, which used to be 391 00:17:49,680 --> 00:17:52,960 Speaker 1: two hundred and fifty grams, is now two hundred grams 392 00:17:53,000 --> 00:17:56,080 Speaker 1: as of a few years away. It's recently faced another cut. 393 00:17:56,119 --> 00:17:58,480 Speaker 1: We're now one hundred and eighty grams a block for 394 00:17:58,560 --> 00:18:00,520 Speaker 1: a Cadbury block of deer Erry milk. 395 00:18:00,560 --> 00:18:01,960 Speaker 4: It's going to be zero grams soon. 396 00:18:01,960 --> 00:18:03,679 Speaker 1: You're going to get like one bite they're going to 397 00:18:03,760 --> 00:18:06,760 Speaker 1: gas light our center thinking that whole block of chocolate 398 00:18:06,800 --> 00:18:08,000 Speaker 1: is the size of a Fredo frog. 399 00:18:08,080 --> 00:18:09,560 Speaker 4: So true, that's true. 400 00:18:09,800 --> 00:18:12,879 Speaker 1: Wheatbits packets gone from one point five kilos down to 401 00:18:12,920 --> 00:18:16,920 Speaker 1: one point two kilos, which is a three hundred gram 402 00:18:17,000 --> 00:18:20,320 Speaker 1: reduction for the iconic breakfast, which has now again been 403 00:18:20,400 --> 00:18:25,879 Speaker 1: reduced to one point one two kilos. She's losing weight dramatically. 404 00:18:26,400 --> 00:18:30,440 Speaker 1: Crunchy nut It hyped its prices by fifty seven percent 405 00:18:30,800 --> 00:18:34,560 Speaker 1: after losing thirty grams in twenty twenty two, meaning shoppers 406 00:18:34,560 --> 00:18:37,280 Speaker 1: went from paying ninety cents for the delicious cereal up 407 00:18:37,320 --> 00:18:40,280 Speaker 1: to a dollar forty one for the same hundred grams. 408 00:18:40,640 --> 00:18:41,160 Speaker 1: It's a lot. 409 00:18:41,280 --> 00:18:41,880 Speaker 4: That is a lot. 410 00:18:42,000 --> 00:18:45,160 Speaker 1: That's a lot in many supermarkets. The five hundred grams 411 00:18:45,160 --> 00:18:48,120 Speaker 1: of Coddy's jams, they've recently been replaced with a three 412 00:18:48,240 --> 00:18:52,639 Speaker 1: hundred and seventy five gram alternative, representing twenty five percent 413 00:18:52,760 --> 00:18:55,680 Speaker 1: as a decrease in size, and the shelf price fell 414 00:18:55,760 --> 00:19:01,600 Speaker 1: less than seven percent. You're getting less for more. And Maxibond, 415 00:19:01,600 --> 00:19:03,800 Speaker 1: which is obviously a very popular Peter's ice. 416 00:19:03,640 --> 00:19:06,080 Speaker 4: Cream, not the Maxibond, No, that. 417 00:19:06,000 --> 00:19:08,399 Speaker 1: Has decreased in size. I mean they did well and 418 00:19:08,440 --> 00:19:11,800 Speaker 1: they actually publicly came out and said we're reducing the size. 419 00:19:11,920 --> 00:19:13,840 Speaker 1: I don't know what kind of press they got from that, 420 00:19:14,000 --> 00:19:15,880 Speaker 1: but it went from one hundred and two grams from 421 00:19:15,920 --> 00:19:20,200 Speaker 1: maxibond down to ninety four gram which attributed to increased cost. 422 00:19:20,600 --> 00:19:20,840 Speaker 4: Wow. 423 00:19:20,920 --> 00:19:22,840 Speaker 1: I like that they out of themselves now like it's 424 00:19:22,880 --> 00:19:24,880 Speaker 1: costing us more, so we're going to give you less. 425 00:19:24,920 --> 00:19:27,920 Speaker 1: And I think people we like that, we like transparent. 426 00:19:28,080 --> 00:19:29,840 Speaker 4: I like that a lot we do. So you mentioned 427 00:19:29,880 --> 00:19:32,000 Speaker 4: many of these examples do go un announced. But is 428 00:19:32,000 --> 00:19:33,720 Speaker 4: it like recorded or measured anywhere. 429 00:19:33,840 --> 00:19:37,600 Speaker 1: Yes, CPI, my friend. So the ABS they track the 430 00:19:37,640 --> 00:19:40,359 Speaker 1: prices of goods and services year on year that make 431 00:19:40,480 --> 00:19:43,840 Speaker 1: up household costs. It takes into account changes in product 432 00:19:43,920 --> 00:19:46,560 Speaker 1: size as well, which is really good. They are treated 433 00:19:46,640 --> 00:19:49,280 Speaker 1: as a price increase given the end result is that 434 00:19:49,440 --> 00:19:52,120 Speaker 1: essentially you get less for your money than you were 435 00:19:52,160 --> 00:19:55,480 Speaker 1: before and you need to buy more to compensate. So yes, 436 00:19:55,520 --> 00:19:58,720 Speaker 1: the ABS track said and CPI is really interesting because 437 00:19:59,040 --> 00:20:02,679 Speaker 1: CPI is based on essentially the cost of goods and 438 00:20:02,720 --> 00:20:04,919 Speaker 1: services the increase. But the way that they do that 439 00:20:05,280 --> 00:20:08,159 Speaker 1: is by taking a basket of regular goods and services 440 00:20:08,400 --> 00:20:11,680 Speaker 1: and measuring year on year, how much that would cost you. 441 00:20:11,760 --> 00:20:14,639 Speaker 1: So back in the fifties, are basket goods and services 442 00:20:14,840 --> 00:20:16,880 Speaker 1: you know from a supermarket would have cost you, let's 443 00:20:16,920 --> 00:20:19,880 Speaker 1: pretend twenty dollars, and now that same basket will cost 444 00:20:19,960 --> 00:20:22,640 Speaker 1: you like one hundred and twenty dollars. So it's interesting 445 00:20:22,680 --> 00:20:25,119 Speaker 1: to co Okay, well, bread used to cost a dollar 446 00:20:25,119 --> 00:20:27,720 Speaker 1: a loaf, and now it costs like seven dollars depending 447 00:20:27,720 --> 00:20:30,399 Speaker 1: on where you're getting it. So it's an interesting conundrum. 448 00:20:30,440 --> 00:20:32,720 Speaker 1: But also I don't know, as you guys know love 449 00:20:32,760 --> 00:20:33,400 Speaker 1: the abs. 450 00:20:33,680 --> 00:20:35,280 Speaker 4: I mean, you wouldn't want to check it every time 451 00:20:35,280 --> 00:20:37,239 Speaker 4: you go out, but maybe I would. But what are 452 00:20:37,240 --> 00:20:39,080 Speaker 4: the best ways in the shops to determine the better 453 00:20:39,119 --> 00:20:40,960 Speaker 4: deal and cross compare similar items? 454 00:20:40,960 --> 00:20:43,479 Speaker 1: You know, price hands down it It's now a legal 455 00:20:43,560 --> 00:20:47,160 Speaker 1: requirement that every single sales ticket has the unit price 456 00:20:47,200 --> 00:20:49,040 Speaker 1: on it, so it will say, oh, this is a 457 00:20:49,040 --> 00:20:51,080 Speaker 1: dollar for one hundred grams, and you can kind of 458 00:20:51,119 --> 00:20:53,920 Speaker 1: compare the different products. You can see, oh, the home 459 00:20:53,960 --> 00:20:56,119 Speaker 1: brand one is a dollar for one hundred grams, but 460 00:20:56,200 --> 00:20:59,159 Speaker 1: the branded version of you know, rolldoats, which to me, 461 00:20:59,760 --> 00:21:02,480 Speaker 1: I cannot tell the difference. Like I do not care 462 00:21:02,480 --> 00:21:04,240 Speaker 1: how much money I end up having one day. I 463 00:21:04,280 --> 00:21:08,400 Speaker 1: will always, always always buy home brand oats. Yeah, cannot 464 00:21:08,400 --> 00:21:11,120 Speaker 1: tell me that one is better that I cannot see 465 00:21:11,119 --> 00:21:14,040 Speaker 1: it anyway. It will tell you the difference between the 466 00:21:14,080 --> 00:21:17,480 Speaker 1: gotchas and what you're actually getting bang for buck, because 467 00:21:17,480 --> 00:21:19,880 Speaker 1: sometimes they're like, you know, three hundred and seventy five 468 00:21:19,880 --> 00:21:22,200 Speaker 1: grams versus two hundred grams, and you're like, oh, well 469 00:21:22,200 --> 00:21:25,760 Speaker 1: that two hundred grams looks cheaper because it's smaller box, 470 00:21:25,800 --> 00:21:28,640 Speaker 1: but it might actually be more expensive because you're getting 471 00:21:28,720 --> 00:21:30,199 Speaker 1: less for more gotcha. 472 00:21:30,280 --> 00:21:31,080 Speaker 4: Make that makes sense. 473 00:21:31,280 --> 00:21:34,720 Speaker 1: So obviously unipricing is really important. It did become mandatory 474 00:21:34,720 --> 00:21:37,160 Speaker 1: in two thousand and eight to make sure that you're 475 00:21:37,200 --> 00:21:41,080 Speaker 1: all good. Give an example of that. Obviously, we mentioned 476 00:21:41,080 --> 00:21:44,000 Speaker 1: before the cottige jam. It went from five hundred grams 477 00:21:44,040 --> 00:21:47,040 Speaker 1: it used to cost sixty cents per hundred grams back 478 00:21:47,400 --> 00:21:50,080 Speaker 1: the new three hundred and seventy five jar that sells 479 00:21:50,080 --> 00:21:53,399 Speaker 1: for seventy five cents per hundred grams. So obviously the 480 00:21:53,440 --> 00:21:57,000 Speaker 1: diminished job he is in Cole's quote every day category 481 00:21:57,080 --> 00:21:59,240 Speaker 1: implying that it's at a lower cost, but you're actually 482 00:21:59,280 --> 00:22:01,520 Speaker 1: getting less for more. 483 00:22:01,840 --> 00:22:04,760 Speaker 4: Right, we don't like that, No, not at all. 484 00:22:04,760 --> 00:22:08,880 Speaker 1: Also home brand jam slaps like, oh, you cannot tell 485 00:22:08,920 --> 00:22:13,320 Speaker 1: me that jam isn't jam jams jam, right unless it's 486 00:22:13,359 --> 00:22:16,040 Speaker 1: like that real bougie like raspberry jam that has the 487 00:22:16,119 --> 00:22:18,760 Speaker 1: like patent lid that looks a little bit French. Oh 488 00:22:19,160 --> 00:22:21,320 Speaker 1: that's bougie, but like you're just buying that when you 489 00:22:21,359 --> 00:22:25,679 Speaker 1: get scones right, totally exactly. Unfortunately, there is actually no 490 00:22:25,840 --> 00:22:29,159 Speaker 1: legal requirement for food manufacturers to alert customers of a 491 00:22:29,240 --> 00:22:31,480 Speaker 1: change in their product size. As we're saying before, it 492 00:22:31,560 --> 00:22:34,199 Speaker 1: probably should, but they don't have to so long as 493 00:22:34,240 --> 00:22:37,879 Speaker 1: the new quantity and unit price is appropriately displayed. So 494 00:22:37,920 --> 00:22:40,280 Speaker 1: apparently it's on U bec to kind of like those 495 00:22:40,320 --> 00:22:42,440 Speaker 1: things I don't like it. You need to also look 496 00:22:42,480 --> 00:22:45,800 Speaker 1: out for changed packaging and buzzwords like new on the 497 00:22:45,840 --> 00:22:47,960 Speaker 1: box or pack it, because this can indicate that a 498 00:22:48,000 --> 00:22:53,000 Speaker 1: product has drunk, but it probably has retained its old price. Okay, 499 00:22:53,359 --> 00:22:56,040 Speaker 1: there's an app though, beck because obviously this is overwhelming. 500 00:22:56,119 --> 00:22:59,919 Speaker 1: It is called Frugal fr ugl no E on the end, 501 00:23:00,400 --> 00:23:03,800 Speaker 1: which is an Australian grocery price comparison and list building 502 00:23:03,840 --> 00:23:06,119 Speaker 1: app that might help you keep track of these changes. 503 00:23:06,280 --> 00:23:09,560 Speaker 4: That's very good, I know, right, I'm cray that literally 504 00:23:09,600 --> 00:23:11,840 Speaker 4: as soon as we're done here, crazy. So what are 505 00:23:11,880 --> 00:23:13,439 Speaker 4: some other things to keep an eye out for? 506 00:23:13,560 --> 00:23:16,760 Speaker 1: If anything? Oh, my favorite is that two for one, 507 00:23:17,040 --> 00:23:19,159 Speaker 1: whether they're like, oh, I'll get two for one or like, 508 00:23:19,240 --> 00:23:21,800 Speaker 1: you know, buy two get one free, like it might 509 00:23:21,840 --> 00:23:23,800 Speaker 1: not actually be cheaper, or so you might be buying 510 00:23:23,800 --> 00:23:26,919 Speaker 1: a product but you don't ultimately need lots of like 511 00:23:27,000 --> 00:23:30,120 Speaker 1: how often do you actually buy that certain product? If 512 00:23:30,119 --> 00:23:31,639 Speaker 1: it makes sense for you, great, it might be a 513 00:23:31,680 --> 00:23:34,360 Speaker 1: money win, but just keep an eye out because marketing, 514 00:23:34,600 --> 00:23:37,160 Speaker 1: they spend millions of dollars each and every single year 515 00:23:37,200 --> 00:23:39,280 Speaker 1: as a supermarket to work out how to sell you 516 00:23:39,400 --> 00:23:40,080 Speaker 1: more stuff back. 517 00:23:40,200 --> 00:23:40,840 Speaker 4: They know what they're doing. 518 00:23:40,920 --> 00:23:43,080 Speaker 1: They know what they're doing. It's not some like nice 519 00:23:43,080 --> 00:23:45,480 Speaker 1: thing where they're like, oh this week or now roll thoughts, 520 00:23:45,520 --> 00:23:46,760 Speaker 1: we're going to do two for one and you go, 521 00:23:46,840 --> 00:23:49,520 Speaker 1: oh my gosh, how kind are they? They're not being 522 00:23:49,600 --> 00:23:53,479 Speaker 1: kind of their own hearts exactly, and then be weary 523 00:23:53,520 --> 00:23:56,120 Speaker 1: of the way supermarkets are organized. So this is about 524 00:23:56,200 --> 00:23:59,760 Speaker 1: user experience. They are designed to make you leave with 525 00:23:59,840 --> 00:24:02,280 Speaker 1: more stuff. I don't know if you've noticed this, but 526 00:24:02,760 --> 00:24:05,520 Speaker 1: all of the essentials of a supermarket are around the 527 00:24:05,560 --> 00:24:08,479 Speaker 1: outside edge of the supermarket when you walk in, so 528 00:24:08,520 --> 00:24:10,560 Speaker 1: you'll have fresh produce and the deli and all the 529 00:24:10,640 --> 00:24:12,520 Speaker 1: like milk and stuff will be across the back, and 530 00:24:12,520 --> 00:24:15,040 Speaker 1: the bread and the cheese they'll be on the other side, 531 00:24:15,359 --> 00:24:18,080 Speaker 1: so you have to walk around, so inadvertently you have 532 00:24:18,160 --> 00:24:20,720 Speaker 1: to go down the aisles for things that you might 533 00:24:20,760 --> 00:24:23,919 Speaker 1: not necessarily need, and then they also try to upsell 534 00:24:23,960 --> 00:24:25,719 Speaker 1: you at checkout. They're having all the gums and the 535 00:24:25,720 --> 00:24:29,280 Speaker 1: lollies and the things sitting there so that you go, oh, actually, 536 00:24:29,320 --> 00:24:30,800 Speaker 1: I do need a gum. You're gonna jump in the 537 00:24:30,800 --> 00:24:32,720 Speaker 1: car straight after this, or I do need a drink, 538 00:24:32,840 --> 00:24:35,159 Speaker 1: or I do want this. Like they are smart. They 539 00:24:35,200 --> 00:24:38,560 Speaker 1: have spent millions, if not billions, on marketing and making 540 00:24:38,600 --> 00:24:41,600 Speaker 1: sure that your user experience gets you into the store 541 00:24:41,760 --> 00:24:44,480 Speaker 1: but gets you buying more in the store. So it's 542 00:24:44,520 --> 00:24:47,239 Speaker 1: interesting to I guess, look into stuff like that, but 543 00:24:47,400 --> 00:24:50,600 Speaker 1: just be wary. To save money in a supermarket, one 544 00:24:50,680 --> 00:24:53,320 Speaker 1: of the best recommendations is to stick to the outside 545 00:24:53,320 --> 00:24:54,840 Speaker 1: and don't go down the middle aisles. 546 00:24:54,960 --> 00:24:57,280 Speaker 4: Totally. I'm a sucker for checkout gum though. 547 00:24:58,760 --> 00:25:02,680 Speaker 1: Woul just new it's just a beck thing to be into. 548 00:25:03,080 --> 00:25:05,960 Speaker 4: It really is lose math bars anyway. 549 00:25:05,960 --> 00:25:08,240 Speaker 1: When they're a dollar, you're like, well it's only a dollar. 550 00:25:08,359 --> 00:25:10,440 Speaker 4: It's gonna save you money in the link exactly. 551 00:25:11,080 --> 00:25:12,960 Speaker 1: But it's a smaller Mars bar through a door. 552 00:25:13,080 --> 00:25:14,800 Speaker 4: Oh that's true. I think this is a really good 553 00:25:14,800 --> 00:25:15,600 Speaker 4: place to leave it for now. 554 00:25:15,640 --> 00:25:18,080 Speaker 1: I couldn't agree more. I am done because I'm mad 555 00:25:18,080 --> 00:25:18,800 Speaker 1: about the muffins. 556 00:25:18,880 --> 00:25:20,480 Speaker 4: Yes, let's go download Frugal. 557 00:25:20,359 --> 00:25:22,720 Speaker 1: YEP ten out of ten and we would obviously love 558 00:25:22,760 --> 00:25:25,240 Speaker 1: to hear from you. But happy Wednesday, my friends, and 559 00:25:25,280 --> 00:25:27,200 Speaker 1: we will see you for Friday drinks on Friday. 560 00:25:27,320 --> 00:25:27,879 Speaker 4: Bye guys. 561 00:25:34,080 --> 00:25:36,680 Speaker 3: The advice shared on She's on the Money is generally 562 00:25:36,840 --> 00:25:40,639 Speaker 3: nature and does not consider your individual circumstances. She's on 563 00:25:40,680 --> 00:25:44,159 Speaker 3: the Money exists purely for educational purposes and should not 564 00:25:44,240 --> 00:25:47,240 Speaker 3: be relied upon to make an investment or financial decision. 565 00:25:47,600 --> 00:25:50,040 Speaker 3: If you do choose to buy a financial product, read 566 00:25:50,080 --> 00:25:53,720 Speaker 3: the PDS TMD and obtain appropriate financial advice. 567 00:25:53,440 --> 00:25:54,800 Speaker 1: Tailored towards your needs. 568 00:25:55,160 --> 00:25:59,080 Speaker 3: Victoria Divine and She's on the Money are authorized representatives 569 00:25:59,119 --> 00:26:01,480 Speaker 3: of Money Shopper, p T Y L T D A 570 00:26:01,600 --> 00:26:04,520 Speaker 3: B N three two one six four nine two seven 571 00:26:04,600 --> 00:26:07,480 Speaker 3: seven zero eight a F s L four five one 572 00:26:07,680 --> 00:26:09,560 Speaker 3: two eight nine