1 00:00:04,519 --> 00:00:07,440 Speaker 1: Welcome to How I Work, a show about the tactics 2 00:00:07,520 --> 00:00:09,760 Speaker 1: used by leading innovators to get so much out of 3 00:00:09,800 --> 00:00:12,799 Speaker 1: their day. I'm your host, doctor Amantha Imba. I'm an 4 00:00:12,880 --> 00:00:16,599 Speaker 1: organizational psychologist, the CEO of Inventium, and I'm obsessed with 5 00:00:16,640 --> 00:00:20,680 Speaker 1: finding ways to optimize my workday. This episode is another 6 00:00:20,800 --> 00:00:25,080 Speaker 1: my Favorite Tip episode. The title is probably pretty self explanatory. 7 00:00:25,239 --> 00:00:27,560 Speaker 1: It's about my favorite tip from each of the interviews 8 00:00:27,560 --> 00:00:30,960 Speaker 1: I conduct. I use this format because I sometimes feel 9 00:00:31,000 --> 00:00:33,600 Speaker 1: myself as a podcast listener that I just want to 10 00:00:33,600 --> 00:00:36,280 Speaker 1: get in, get the most amount of value from an episode, 11 00:00:36,360 --> 00:00:40,040 Speaker 1: and then get out, So in this format, that's exactly 12 00:00:40,080 --> 00:00:44,559 Speaker 1: what I do. My guest today is Naomi Simpson. Naomi 13 00:00:44,640 --> 00:00:48,000 Speaker 1: is one of Australia's most well known entrepreneurs. She's the 14 00:00:48,000 --> 00:00:50,520 Speaker 1: founder of Red Balloon and co founder of the Big 15 00:00:50,600 --> 00:00:53,280 Speaker 1: Red Group, which turns over more than one hundred million 16 00:00:53,320 --> 00:00:57,000 Speaker 1: dollars annually. Naomi is also the Shark that Wears Red 17 00:00:57,040 --> 00:00:59,720 Speaker 1: on Shark Tank and happens to be the most followed 18 00:00:59,800 --> 00:01:04,600 Speaker 1: Australian on LinkedIn, with over two point seven million followers. 19 00:01:05,280 --> 00:01:08,319 Speaker 1: In this excerpt, we talk about Naomi's love of routines 20 00:01:08,319 --> 00:01:10,720 Speaker 1: and rituals, and we hear about what her daily and 21 00:01:10,760 --> 00:01:14,200 Speaker 1: weekly rituals look like and the critical role that these 22 00:01:14,280 --> 00:01:17,679 Speaker 1: play in her life. And on that note, over to Naomi. 23 00:01:18,640 --> 00:01:20,560 Speaker 1: You have like a bit of a morning ritual, is 24 00:01:20,560 --> 00:01:20,880 Speaker 1: that right? 25 00:01:20,920 --> 00:01:22,720 Speaker 2: In fact, if I don't do my morning ritual, I'm 26 00:01:22,760 --> 00:01:24,840 Speaker 2: quite put out for the day. And I'm feeling like 27 00:01:24,880 --> 00:01:27,600 Speaker 2: that today. Actually I never sleep in and I did 28 00:01:27,680 --> 00:01:32,120 Speaker 2: this morning, which is something telling me some but something 29 00:01:32,240 --> 00:01:35,400 Speaker 2: was telling me something. See, it's so clear, and the 30 00:01:35,440 --> 00:01:37,880 Speaker 2: difference between the morning and the afternoon. But no, I 31 00:01:37,920 --> 00:01:41,080 Speaker 2: have quite a rhythm and a routine and you know, 32 00:01:42,280 --> 00:01:43,959 Speaker 2: and I find it really important because I said, up 33 00:01:44,000 --> 00:01:45,920 Speaker 2: my day. I figure if I don't get personal time 34 00:01:46,000 --> 00:01:47,280 Speaker 2: in the morning, I might not get it for the 35 00:01:47,280 --> 00:01:49,680 Speaker 2: rest of the day. And I really need it. And 36 00:01:49,720 --> 00:01:53,040 Speaker 2: it does include a black coffee, which is you know, 37 00:01:53,120 --> 00:01:57,520 Speaker 2: the drug of choice. And it does include being present 38 00:01:57,560 --> 00:02:00,560 Speaker 2: with my husband, talking about the day, create the day, 39 00:02:00,560 --> 00:02:01,920 Speaker 2: what do we want to get out of the day, 40 00:02:02,600 --> 00:02:05,800 Speaker 2: and exercise, you know. So yeah, it's quite It is 41 00:02:05,840 --> 00:02:06,520 Speaker 2: a routine. 42 00:02:06,680 --> 00:02:08,480 Speaker 1: So what time does it start? Like, what time are 43 00:02:08,480 --> 00:02:09,760 Speaker 1: you awake in the morning, Well. 44 00:02:09,600 --> 00:02:11,280 Speaker 2: It used to be five point thirty. It's not anymore. 45 00:02:11,280 --> 00:02:12,120 Speaker 2: It's now six. 46 00:02:12,760 --> 00:02:15,400 Speaker 1: So why did you make that change? 47 00:02:15,639 --> 00:02:18,160 Speaker 2: Because I just I don't know. I'm either sleeping better 48 00:02:18,320 --> 00:02:21,799 Speaker 2: or I feel that. There's so much conversation about the 49 00:02:21,840 --> 00:02:26,160 Speaker 2: importance of sleep, and I realized that by if I 50 00:02:26,400 --> 00:02:29,680 Speaker 2: don't go to bed, you know, by nine point thirty, 51 00:02:29,840 --> 00:02:32,120 Speaker 2: then if I'm getting up at five thirty, I really 52 00:02:32,120 --> 00:02:34,400 Speaker 2: haven't had enough sleep. And I don't manage to get 53 00:02:34,400 --> 00:02:36,600 Speaker 2: to bed very often at nine thirty. So it was 54 00:02:36,639 --> 00:02:38,160 Speaker 2: about getting an extra half hour sleep. 55 00:02:38,240 --> 00:02:39,959 Speaker 1: Yeah, okay, so making sure you get the eight hours. 56 00:02:40,040 --> 00:02:44,360 Speaker 2: Yeah, but I try not to use an alarm, let 57 00:02:44,400 --> 00:02:46,720 Speaker 2: the sunlight wake me up. Why why is that? I 58 00:02:46,840 --> 00:02:49,560 Speaker 2: just I don't know. It's like, you know, it's the 59 00:02:50,280 --> 00:02:52,919 Speaker 2: child and me stamping my feet saying I don't want 60 00:02:52,960 --> 00:02:55,560 Speaker 2: to be told what to do. Even the alarm can't 61 00:02:55,600 --> 00:02:58,000 Speaker 2: tell me what to do. And I like we just 62 00:02:58,000 --> 00:02:59,880 Speaker 2: waking up with a bi rhythm of when I'm ready 63 00:02:59,919 --> 00:03:04,320 Speaker 2: to wake up versus an exact exact time. I also 64 00:03:04,680 --> 00:03:06,960 Speaker 2: like getting the ferry to work. If I catch the 65 00:03:07,000 --> 00:03:09,919 Speaker 2: ferry to work, then I don't look at my phone. 66 00:03:10,000 --> 00:03:14,840 Speaker 2: I'm present. I feel gratitude and fortunate to live in 67 00:03:14,960 --> 00:03:20,840 Speaker 2: this rich, interesting and clean country. Whereas when I catch 68 00:03:20,880 --> 00:03:24,239 Speaker 2: the bus to work. If I catch the bus, it's 69 00:03:24,320 --> 00:03:28,160 Speaker 2: because I will do my social media and my answering 70 00:03:28,200 --> 00:03:29,680 Speaker 2: and this and the other thing. I won't even look 71 00:03:29,680 --> 00:03:32,680 Speaker 2: out the window. So so I prefer to catch the 72 00:03:32,720 --> 00:03:33,360 Speaker 2: ferry to work. 73 00:03:33,440 --> 00:03:35,240 Speaker 1: So what are you doing on the ferry if you're 74 00:03:35,280 --> 00:03:36,960 Speaker 1: not looking at your phone? 75 00:03:37,200 --> 00:03:41,080 Speaker 2: Well, I literally am watching people watching. It's only a 76 00:03:41,160 --> 00:03:44,360 Speaker 2: nine minute trip. It's not very long, so there's not 77 00:03:44,480 --> 00:03:45,440 Speaker 2: a lot to do. 78 00:03:45,680 --> 00:03:48,160 Speaker 1: I was imagining like this big sixty minute journey. 79 00:03:48,320 --> 00:03:51,200 Speaker 2: No, no, it's only nine minutes store to door, and 80 00:03:51,400 --> 00:03:53,760 Speaker 2: I'm just literally looking. There's so much to look at 81 00:03:53,760 --> 00:03:57,280 Speaker 2: on the harbor. There's boats and people and people working 82 00:03:57,480 --> 00:04:01,920 Speaker 2: and things being built. Yeah, it's always something to look 83 00:04:01,960 --> 00:04:02,640 Speaker 2: at on the harbor. 84 00:04:03,040 --> 00:04:07,440 Speaker 1: I love that. So you've got your morning routine. Are 85 00:04:07,480 --> 00:04:12,560 Speaker 1: there any other kind of routines, whether they be weekly, monthly, quarterly, 86 00:04:12,760 --> 00:04:16,120 Speaker 1: that you find are really important, you know, for being 87 00:04:17,720 --> 00:04:18,960 Speaker 1: as good as you can be. 88 00:04:20,360 --> 00:04:25,000 Speaker 2: I love routine. I love Sunday night meals with my family. 89 00:04:25,200 --> 00:04:28,200 Speaker 2: You know, it's a way when people are busy. I've 90 00:04:28,240 --> 00:04:32,279 Speaker 2: adult children, we come back together. I like calling my 91 00:04:32,360 --> 00:04:34,480 Speaker 2: mother on a Sunday. I know, it got done because 92 00:04:34,600 --> 00:04:38,120 Speaker 2: actually the weeks we're by and it's very oops, I 93 00:04:38,160 --> 00:04:41,960 Speaker 2: forgot to call, and so Sunday is almost family day 94 00:04:41,960 --> 00:04:44,000 Speaker 2: for me. How do I connect to my family wherever 95 00:04:44,040 --> 00:04:46,159 Speaker 2: they are, whatever they're doing. How am I connecting in 96 00:04:46,760 --> 00:04:51,120 Speaker 2: So that's important to me. In a work rhythm too, 97 00:04:51,480 --> 00:04:54,520 Speaker 2: I like having I like being able to know when 98 00:04:54,560 --> 00:04:58,120 Speaker 2: things are so the rhythm of meetings is really important, 99 00:04:58,120 --> 00:05:00,800 Speaker 2: whether it's our senior leadership team always meets at the 100 00:05:00,839 --> 00:05:04,840 Speaker 2: same time the same way, versus the one on ones 101 00:05:04,839 --> 00:05:07,359 Speaker 2: that I have with my team, my team meetings, and 102 00:05:07,400 --> 00:05:10,880 Speaker 2: I find that people people I can prepare for them 103 00:05:10,880 --> 00:05:13,240 Speaker 2: because they know they're expected, they know what the agenda is, 104 00:05:13,279 --> 00:05:16,720 Speaker 2: and they actually deliver a better outcome. I've worked in 105 00:05:16,760 --> 00:05:20,240 Speaker 2: companies where I never had meetings with my boss. I 106 00:05:20,279 --> 00:05:23,000 Speaker 2: didn't know what was going on, you know, and it 107 00:05:23,080 --> 00:05:27,240 Speaker 2: was so frustrating. And versus when I moved to Apple 108 00:05:27,360 --> 00:05:29,960 Speaker 2: a long time ago, obviously because you haven't had a 109 00:05:30,040 --> 00:05:35,000 Speaker 2: job in twenty years, but Apple was so rhythm or 110 00:05:35,960 --> 00:05:39,280 Speaker 2: everything was based on rhythm, and I found that that 111 00:05:39,320 --> 00:05:41,760 Speaker 2: actually set me through, so I knew what I was 112 00:05:41,800 --> 00:05:43,640 Speaker 2: working towards. Rhythm really helps. 113 00:05:43,839 --> 00:05:46,440 Speaker 1: Yeah, yeah, that's interesting, and you talk about meetings, I 114 00:05:46,440 --> 00:05:49,160 Speaker 1: would imagine you would spend a fair chunk of your 115 00:05:49,200 --> 00:05:52,119 Speaker 1: week in meetings. Is that fair to say? 116 00:05:52,200 --> 00:05:55,359 Speaker 2: Oh, I try not to, try not to. But also 117 00:05:55,400 --> 00:05:58,080 Speaker 2: that rhythm helps is does that need a special meeting 118 00:05:58,160 --> 00:06:00,000 Speaker 2: or can it just be a part of an agenda 119 00:06:00,120 --> 00:06:03,680 Speaker 2: that goes into I think it's very important when they're 120 00:06:03,680 --> 00:06:06,680 Speaker 2: managing and leading people that there is a rhythm because 121 00:06:06,720 --> 00:06:08,400 Speaker 2: often they don't want to interrupt you. I think, oh, 122 00:06:08,560 --> 00:06:13,080 Speaker 2: she's so busy, but then they'll never get any time hearing, coaching, whatever. 123 00:06:13,440 --> 00:06:15,480 Speaker 2: So I think it's important to set up that rhythm 124 00:06:16,240 --> 00:06:18,000 Speaker 2: for the people who are in your team so that 125 00:06:18,040 --> 00:06:24,000 Speaker 2: they do get your true present intention love in that moment. 126 00:06:24,040 --> 00:06:25,800 Speaker 2: I think that's really important. They don't have to ask 127 00:06:25,839 --> 00:06:28,320 Speaker 2: for it. Yeah. 128 00:06:29,880 --> 00:06:33,039 Speaker 1: I read recently that the average executive spends twenty three 129 00:06:33,120 --> 00:06:37,440 Speaker 1: hours per week in meetings, which is kind of crazy. 130 00:06:37,480 --> 00:06:41,359 Speaker 1: That's over half a forty hour week. I want to 131 00:06:41,400 --> 00:06:42,360 Speaker 1: know for you, like. 132 00:06:42,600 --> 00:06:45,440 Speaker 2: I don't spend twenty three hours and meetings, Okay, I 133 00:06:45,480 --> 00:06:48,479 Speaker 2: really struggle. I try to have all my internal meetings 134 00:06:48,520 --> 00:06:53,120 Speaker 2: on a Monday. External meetings. I also block up and 135 00:06:53,160 --> 00:06:57,360 Speaker 2: then Fridays is my deep thinking. No Fridays, I don't 136 00:06:57,440 --> 00:07:00,880 Speaker 2: come to work and I do my work shof the week. 137 00:07:01,120 --> 00:07:03,159 Speaker 2: It doesn't matter whether it's finishing off the emails I 138 00:07:03,160 --> 00:07:06,320 Speaker 2: said i'd write, or finishing off the projects. But really 139 00:07:06,360 --> 00:07:08,320 Speaker 2: I don't have appointments on a Friday. I might come 140 00:07:08,360 --> 00:07:09,880 Speaker 2: to the office on a Friday, but I don't have 141 00:07:09,960 --> 00:07:13,200 Speaker 2: any meetings or price and that will sometimes go into 142 00:07:13,240 --> 00:07:14,120 Speaker 2: a Thurst day as well. 143 00:07:14,280 --> 00:07:17,120 Speaker 1: That's interesting. So you're kind of batching the different types 144 00:07:17,160 --> 00:07:18,400 Speaker 1: of work that you have. 145 00:07:18,480 --> 00:07:20,160 Speaker 2: Absolutely absolutely how. 146 00:07:20,040 --> 00:07:21,280 Speaker 1: Long have you done that for? 147 00:07:21,680 --> 00:07:24,680 Speaker 2: I don't know, probably probably since the whole Shark Tank 148 00:07:24,720 --> 00:07:27,480 Speaker 2: thing about four years, because time just became so precious, 149 00:07:27,520 --> 00:07:29,880 Speaker 2: you know, because effectively I had more than one job. 150 00:07:30,560 --> 00:07:34,480 Speaker 1: Hello, it's me again. I just love how deliberate Naomi 151 00:07:34,720 --> 00:07:37,720 Speaker 1: is about thinking about this stuff, and I love what 152 00:07:37,800 --> 00:07:40,520 Speaker 1: she says about structure and rhythm will set you free. 153 00:07:40,920 --> 00:07:43,800 Speaker 1: I definitely find this in my own life. And what 154 00:07:43,960 --> 00:07:47,440 Speaker 1: I think is one of the most important things about 155 00:07:47,520 --> 00:07:53,000 Speaker 1: rhythm is that it essentially eliminates decisions, especially in the morning. 156 00:07:53,440 --> 00:07:56,480 Speaker 1: So rather than using precious mental energy to make decisions, 157 00:07:56,520 --> 00:08:00,520 Speaker 1: first thing, I can channel that energy into my work 158 00:08:00,560 --> 00:08:03,920 Speaker 1: projects By having that structure around my mornings. So for me, 159 00:08:04,000 --> 00:08:06,600 Speaker 1: the first hour of my day, which is from around 160 00:08:06,640 --> 00:08:09,640 Speaker 1: five thirty to six thirty am before my family is awake, 161 00:08:09,720 --> 00:08:13,640 Speaker 1: and is always around movement. So I go to a 162 00:08:13,680 --> 00:08:16,600 Speaker 1: gym class on Monday, Wednesday, and Friday, and then I 163 00:08:16,640 --> 00:08:19,760 Speaker 1: go for a long walk on Tuesdays and Thursdays mornings, 164 00:08:20,040 --> 00:08:22,239 Speaker 1: and then when I get home, I get showered and dress, 165 00:08:22,320 --> 00:08:24,960 Speaker 1: and by that point my husband and daughter are typically awake. 166 00:08:25,080 --> 00:08:27,400 Speaker 1: We have breakfast, and I'll do school drop off a 167 00:08:27,440 --> 00:08:30,120 Speaker 1: couple of mornings a week, and then I have about 168 00:08:30,120 --> 00:08:32,520 Speaker 1: three different go to cafes where I do my deep 169 00:08:32,559 --> 00:08:35,960 Speaker 1: work from until around eleven or twelve o'clock, and then 170 00:08:35,960 --> 00:08:38,880 Speaker 1: I get into emails and meetings and shallow work. And 171 00:08:39,120 --> 00:08:41,080 Speaker 1: that's pretty much what every day looks like for me, 172 00:08:41,200 --> 00:08:44,120 Speaker 1: unless I'm traveling or doing keynote speaking, which does break 173 00:08:44,160 --> 00:08:46,600 Speaker 1: up my routine a bit. So I find that I'm 174 00:08:46,640 --> 00:08:50,240 Speaker 1: so much more effective in my mornings because of this 175 00:08:50,400 --> 00:08:54,560 Speaker 1: rhythm and structure that I now have in my life. 176 00:08:54,880 --> 00:08:57,920 Speaker 1: So that is it for today's episode. If you like 177 00:08:57,960 --> 00:09:00,320 Speaker 1: this excerpt, you might want to listen to my full 178 00:09:00,480 --> 00:09:03,520 Speaker 1: chat with Naomi, which I'll link to in the show notes, 179 00:09:03,960 --> 00:09:07,480 Speaker 1: and if you are not currently a subscriber to How 180 00:09:07,520 --> 00:09:09,920 Speaker 1: I Work, but you liked this episode, you might want 181 00:09:09,960 --> 00:09:12,680 Speaker 1: to hit the subscribe button in Apple Podcasts or wherever 182 00:09:12,720 --> 00:09:15,160 Speaker 1: you get your podcasts from so that you get alerted 183 00:09:15,200 --> 00:09:18,000 Speaker 1: whenever a new episode drops. So that is it for 184 00:09:18,040 --> 00:09:20,080 Speaker 1: today and I'll see you next time.