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Speaker 1: Hello, my name's Santasha Nabananga Bamblet. I'm a proud yr

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Speaker 1: the Order Kerni Whoalbury and a waddery woman. And before

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Speaker 1: we get started on She's on the Money podcast, I

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Speaker 1: would like to acknowledge the traditional custodians of the land

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Speaker 1: of which this podcast is recorded on a wondery country,

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Speaker 1: acknowledging the elders, the ancestors and the next generation coming through.

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Speaker 1: As this podcast is about connecting, empowering, knowledge sharing and

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Speaker 1: the storytelling of you to make a difference for today

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Speaker 1: and lasting impact for tomorrow.

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Speaker 2: Let's get into it.

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Speaker 3: She's on the Money. She's on the Money.

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Speaker 4: Hello and welcome to She's on the the podcast for

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Speaker 4: millennials who want financial freedom.

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Speaker 2: Today, guys, it is Friday, which.

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Speaker 4: Means it is time to sit back with the girls

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Speaker 4: with a bevy in hand, to unpack our favorite moments

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Speaker 4: of the week and of course to celebrate you ow incredible.

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Speaker 4: She's on the Money community. As always, we're going to

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Speaker 4: be sharing our favorite money wins. We're going to be

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Speaker 4: discussing what's making news in the finance world, and this

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Speaker 4: week we are going to be helping to answer a

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Speaker 4: juicy money.

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Speaker 2: Question, which is actually about property.

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Speaker 4: But before we get there, as always, it is time

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Speaker 4: to recap the week that was, Miss Jess Grici.

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Speaker 2: What happened on Monday.

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Speaker 5: This week's diarist was honestly so incredible, one of my

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Speaker 5: favorite ones. I mean, they're all big favorites of mine,

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Speaker 5: but our diarist was really candid with us. She's a

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Speaker 5: first gen immigrant from Sri Lanka and her life has

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Speaker 5: always revolved really heavily around finance, like a lot of

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Speaker 5: immigrant or first gen kids experience, because she's carrying a

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Speaker 5: lot of weight and a lot of responsibility for her family.

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Speaker 5: The majority of her family are still back in Sri Lanka.

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Speaker 5: She here with her sister and her mum, and she

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Speaker 5: spoke to us about firstly, what that burden. I don't

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Speaker 5: know if burden's the right word, because it's a you know,

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Speaker 5: a privilege, and she absolutely said that to be in

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Speaker 5: a position to look after her family, but there's a

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Speaker 5: lot of responsibility I think on her shoulders knowing that

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Speaker 5: they want to be helping out. And then lay it

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Speaker 5: over the top of all that, there's obviously a lot

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Speaker 5: of unrest over Intr Lanka right now that is really

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Speaker 5: complicating the matters for her family in terms of, you know,

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Speaker 5: access to resources and personal safety and all of these

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Speaker 5: absolutely tragic, awful things. And it was just so incredible

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Speaker 5: to hear how she reconciled all of that, because that

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Speaker 5: is a lot to be on the shoulders of a

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Speaker 5: twenty two year old and it really just made me go, wow, like,

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Speaker 5: you're incredible, and that story is actually probably not super unique.

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Speaker 5: There's a lot of people that are in the same position,

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Speaker 5: and so I was so grateful that she was really

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Speaker 5: open with us about her journey and her mental health

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Speaker 5: and that of her family as well as well. We

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Speaker 5: did also make sure that we put some really good

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Speaker 5: place so that you could donate money if you do

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Speaker 5: want to help out with the economic crisis in Sri Lanka.

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Speaker 2: In the show notes of that episode two.

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Speaker 4: And raight over to you, Miss Georgia King, what happened

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Speaker 4: on Wednesday?

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Speaker 6: On Wednesday, it was a super interesting episode that the

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Speaker 6: two of you did together, and it was all about

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Speaker 6: recognizing financial red flags in relationships, so it's super important topic.

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Speaker 6: We spoke about the red flags for someone who just

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Speaker 6: isn't right for you, and then we contrasted that with

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Speaker 6: someone who might be showing signs of financial abuse.

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Speaker 2: Which is a really really delineation. Yep, exactly.

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Speaker 6: You guys also went through the list of things that

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Speaker 6: we should be mindful of that count as red flags,

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Speaker 6: with things like not letting usevend your own money, borrowing

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Speaker 6: copious amounts from you, and not really telling you what

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Speaker 6: it's for, secret debt, credit card issues, all of that

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Speaker 6: kind of stuff. So if you are maybe worried that

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Speaker 6: your partner might have issues, or even that you might,

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Speaker 6: then I think this episode is a really good place

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Speaker 6: to start.

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Speaker 4: Yeah, and I think it was a good place to

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Speaker 4: start as well when it's like, here are the red flags.

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Speaker 4: But also everyone has a different money story, so we

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Speaker 4: need to be able to decipher what's a red flag

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Speaker 4: and maybe what's just an indication that they have some

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Speaker 4: money trauma. And that's a really hard thing to do

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Speaker 4: sometimes because you know, you might go, oh my gosh,

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Speaker 4: they're really hesitant around money. That means that they're hiding

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Speaker 4: something and it might actually just be their underlying anxiety.

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Speaker 4: So it's really important to see I guess things from

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Speaker 4: both sides of the coin while also having a really

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Speaker 4: good level of empathy.

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Speaker 2: Was a good episode.

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Speaker 4: I mean, Jess and I did it together because you

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Speaker 4: were in BALI. I was kind of rude, but all right,

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Speaker 4: getting my ten or do you have a fun time.

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Speaker 4: We'll talk about it later. Yeah, we'll talk about it later.

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Speaker 2: I like it.

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Speaker 4: I like it all right, Georgia King. It's time for

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Speaker 4: our budget direct money Wins and Confessions of the week.

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Speaker 2: What have you got for us?

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Speaker 6: So mccrack is this week as always my girls. So

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Speaker 6: the first one comes from Hailey money Win. I attended

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Speaker 6: my first market since starting my small business last month

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Speaker 6: and I sold over three hundred dollars worth of earrings.

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Speaker 6: Yeah yeah, it was cut very cute. It was only

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Speaker 6: a small market that went into lunchtime, but I was

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Speaker 6: so happy with how it went. I'm nearly breaking even

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Speaker 6: and we'll start making a profit soon. Just a little

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Speaker 6: shout out to Hailey. Her business is called Handmade by Hailey,

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Speaker 6: so search it up and support our girl. Well done

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Speaker 6: to you, Hailey. The next win of the week comes

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Speaker 6: from Steph. I filled out a survey for my super

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Speaker 6: company and I got sent a twenty five dollar visa boutcher.

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Speaker 2: As a thank you. Money Ween.

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Speaker 6: I was able to get a couple of staple pieces

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Speaker 6: on clearance from Kmart for building my capsule wardrobe. Well

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Speaker 6: done to you, Steph.

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Speaker 2: I love that.

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Speaker 6: Oh I planned this poorly. The next win comes from

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Speaker 6: Steph as well.

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Speaker 2: Are they felt the same, No.

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Speaker 4: There you go. Yeah, well, I mean if this was

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Speaker 4: an actual visual podcast, we know that matters.

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Speaker 6: Not true, So it comes from Stephanie. Money win. I

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Speaker 6: baked my partner a birthday cake instead of paying over

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Speaker 6: sixty dollars on chocolate cake.

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Speaker 4: Cake is insaints why I didn't have one of my

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Speaker 4: wedding boycott the cake.

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Speaker 6: Bye, you're a big fan of a Cole's cake, can't

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Speaker 6: you be in on top?

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Speaker 1: Yeah?

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Speaker 2: Yeah, yeah, go get your chocolate mud cake?

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Speaker 4: Decorate that up low Keyn't tell my best friend that's

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Speaker 4: what I made her engagement Cake's got three Coals mug cakes,

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Speaker 4: some Betty Crocker icing, put them all together, put some

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Speaker 4: fresh flowers on the top. Hey pressed, O looks like

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Speaker 4: one hundred dollar cake cost me less than twenty at

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Speaker 4: Coals YouTube video though, because anyone who follows me on

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Speaker 4: Instagram might remember Kate Gate from earlier this year working

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Speaker 4: on some.

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Speaker 2: She's on the Money content.

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Speaker 4: Yeah, even the Coal's mud cake cannot be successful for

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Speaker 4: some people.

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Speaker 2: Yeah, just watch your YouTube videos all way. Say.

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Speaker 6: The next week, it comes from Caitlyn money Win. I

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Speaker 6: scored five polarates classes for fifty dollars.

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Speaker 2: That's good value. Is that pretty good? That's good values?

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Speaker 2: Class Like thirty dollars.

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Speaker 4: I started doing a lot of polarates at home using

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Speaker 4: my kick app, not sponsored, justecue because my local polity

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Speaker 4: studio gone up dollars a class, George King, Yeah no

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Speaker 4: for me, so I'm just do it in my laundry.

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Speaker 6: Five to fifty is a good deal, Well done, Caitlin.

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Speaker 6: The next wee it comes from Ammalina money Win. I

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Speaker 6: finally got my permanent resident a visa after being in

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Speaker 6: Australia for fourteen years.

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Speaker 2: Congratulcome to family.

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Speaker 6: This means my finances will need an overhaul since I

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Speaker 6: can get Medicare cheaper, private health insurance at home line

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Speaker 6: and all.

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Speaker 2: Of that good stuff.

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Speaker 6: Fourteen years that's a long time.

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Speaker 2: Well just so welcome to the family. But she's been

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Speaker 2: here the whole time.

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Speaker 6: She's been here the whole time.

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Speaker 4: So that cousin that you're waiting to get married, like

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Speaker 4: they've got that really nice girlfriend that's come to Christmas

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Speaker 4: every time, and you locked us waiting for the ring.

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Speaker 2: You just know, yeah, we locked you down. We locked

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Speaker 2: it down. Finally.

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Speaker 6: The final win of today comes from Lauren money Win.

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Speaker 6: I attended a wedding and my friend organized a shuttle

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Speaker 6: to take us to the venue and take us back

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Speaker 6: to our airbnb. The airbnb host offered to drop us

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Speaker 6: off at the venue in the afternoons. It was just

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Speaker 6: down the road, and then when the shuttle bus didn't

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Speaker 6: pick us up at eleven thirty pm, the wedding coordinator

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Speaker 6: offered to drop us back at the airbnb on the

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Speaker 6: way home. I never heard from the shuttle and it

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Speaker 6: was a good thing that we have paid. Yet, what wholesome,

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Speaker 6: lovely people there are out there.

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Speaker 2: Very nice.

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Speaker 4: Yeah, that is a sweet way to end, all right, Gee,

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Speaker 4: As always, it has been fantastic celebrating some of your

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Speaker 4: budget Direct money wins. Budget Direct winner of Canstar's Insurer

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Speaker 4: of the Year Award twenty twenty two. Budget Direct Insurance Solved.

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Speaker 4: Good one, Georgia King. Thanks Well, let's go to a

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Speaker 4: really quick break and when we get back, we're going

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Speaker 4: to talk about property and we're going to talk about

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Speaker 4: the TikTok influence. So who is making one million dollars

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Speaker 4: each post they make? Don't go anywhere, alright, gals, A quick.

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Speaker 5: One, but just a kind of fun interesting little article

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Speaker 5: that I saw TikToker carby Lame or La may not

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Speaker 5: sure which it is. There was an article about him

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Speaker 5: recently because he makes as much as a million dollars

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Speaker 5: per TikTok post, which is wild to me because I've

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Speaker 5: never heard of him, and maybe that just means that

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Speaker 5: I'm living.

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Speaker 2: Under a rock. I've totally seen him.

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Speaker 4: You know, that dude that like jumps in and like

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Speaker 4: not man's plains but basically explains things rate after like

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Speaker 4: another person's video, you know, like Kendall was cutting the

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Speaker 4: cucumber like backwards and it just looked really complicated. He

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Speaker 4: like drops in and he like shakes his little fingers

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Speaker 4: like no, no, no, and then shows you how to

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Speaker 4: do it really simply.

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Speaker 5: Ah okay, yeah, so funny you mentioned Kendall actually because

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Speaker 5: you think of I've seen similar articles about Kylie Jenner

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Speaker 5: making similarly crazy amounts of money per post, and it

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Speaker 5: was just really interesting to me because I mean, he

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Speaker 5: has a lot of followers. He has one hundred and

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Speaker 5: forty nine point five million followers at the time the

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Speaker 5: article was written, which is so many people.

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Speaker 2: That's insane amount of people, but.

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Speaker 5: Also it's a mind boggling amount of money as well.

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Speaker 5: It just kind of blew my tiny mind.

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Speaker 2: It blows my mind as well.

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Speaker 4: So in a profile that I found with Fortune, it

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Speaker 4: was revealed that he earns up to one point one

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Speaker 4: two million dollars per clip that he makes on TikTok,

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Speaker 4: and he is reported to also make about five hundred

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Speaker 4: and ninety seven thousand dollars per brand collaborations, and that

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Speaker 4: doesn't mention anything about his in real life brand partnerships.

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Speaker 2: Like what, that's so much money, So.

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Speaker 6: Where's the one million coming from? Is that from TikTok?

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Speaker 6: Because he's generating a lot of eyeballs, people are coming

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Speaker 6: to the app.

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Speaker 2: That's what people are.

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Speaker 4: Paying him to make content for them. So the brands

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Speaker 4: that he's working with are paying up to that. And

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Speaker 4: recently I've got some actual name deals. He recently owned

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Speaker 4: six hundred and seventy two thousand dollars American for a

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Speaker 4: partnership with Hugo Boss, who he walked the run way

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Speaker 4: for at the Milan Fashion Week show. And he recently

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Speaker 4: shared that he signed a deal for over a million

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Speaker 4: dollars for a single clip in collaboration with a major

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Speaker 4: Hollywood studio.

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Speaker 2: Like what that is? So much money? He's become the

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Speaker 2: number one TikTok user.

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Speaker 6: Wow, hate to be an asshole, ha, but Carby Lame

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Speaker 6: a little bit lame, not that funny.

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Speaker 2: From you don't like his content.

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Speaker 6: I'm not on TikTok. I don't get it. But I

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Speaker 6: just watched a few VIDs to be like, who is this?

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Speaker 6: Who's this guy? What's he up to?

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Speaker 2: But I would.

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Speaker 6: Say Froomes is content.

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Speaker 4: For examples, Froomes once gave me an award like where

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Speaker 4: we won the.

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Speaker 2: If you're listening but she's not listening.

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Speaker 6: He must have just really found his niche and.

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Speaker 5: It is it's working for you. I think it's a

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Speaker 5: it's a good design if you've ever been nervous. We

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Speaker 5: hear a lot in the Business Bible community from small

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Speaker 5: business people who were anxious about showing up on social media.

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Speaker 2: It can be very profitable.

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Speaker 5: And while we're all not going to be Carbi Lame's

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Speaker 5: or Lamar's, I'm really sorry, don't have to pronounce your name.

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Speaker 5: There is profit to be had, and businesses more than

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Speaker 5: ever are putting money and advertising spend behind these everyday

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Speaker 5: normal people, where once upon a time.

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Speaker 2: It would have just been for celebrities.

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Speaker 6: So on that, guys, you are both influencers to a point.

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Speaker 2: Can you more than me?

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Speaker 5: For sure?

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Speaker 6: When you guys started, what was it like doing your

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Speaker 6: very first video or your very first Instagram story or

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Speaker 6: whenever it quest and being vulnerable in front of the camera,

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Speaker 6: knowing that people are going to be like, oh god,

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Speaker 6: Jess is trying to be an influencer. What's Victoria trying

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Speaker 6: to do? Like, how do you block that out? For

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Speaker 6: people that are starting small businesses and they want to

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Speaker 6: put themselves out there, how do you push away that

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Speaker 6: kind of self doubt?

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Speaker 4: That's really hard because I had so much self doubt

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Speaker 4: at the start of my journey. In fact, the whole

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Speaker 4: reason I started a podcast was because they didn't want

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Speaker 4: to be in front of the camera and it was

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Speaker 4: just all too overwhelming to create YouTube videos like Jess, Like,

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Speaker 4: for those of you who don't know, she has more

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Speaker 4: than fifty thousand bloody subscribers on YouTube, Like she's a

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Speaker 4: big dog in the YouTube world, but it's one of

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Speaker 4: those things that I was really overwhelmed. But then I

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Speaker 4: guess the more you do it, the more comfortable you

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Speaker 4: get with it. And I think that I at the

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Speaker 4: very start maybe assumed that people wanted something that wasn't

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Speaker 4: me and you'd have to like curate this. People just

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Speaker 4: want to see what you're up to, and like, I

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Speaker 4: just think that if you're following me, you probably have

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Speaker 4: something in common with me. We're probably the type of

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Speaker 4: people that are going to be friends. I would hope

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Speaker 4: you're not just following to laugh at me. But the

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Speaker 4: people that follow you genuinely want to see your content

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Speaker 4: and want to see what you're enjoying and want to

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Speaker 4: see what you're sharing, and so that to me makes

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Speaker 4: it a little bit easier. I always find it a

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Speaker 4: lot more overwhelming when I'm creating content that I know

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Speaker 4: the brand is going to use, whereas if it's my audience,

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Speaker 4: I'm always like, oh, this is just for my friends,

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Speaker 4: And that's the way I approach it, because I'm like, well,

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Speaker 4: if I'd be embarrassed that my friends saw it, then

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Speaker 4: I'm not going to post it. So I think it's

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Speaker 4: just more dial it back a little bit. Jess, how

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Speaker 4: do you approach that you're just so much better at

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Speaker 4: it just always tells me what to do at all.

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Speaker 4: It's a really interesting dichotomy because on one hand, people

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Speaker 4: follow and I'm not putting myself in this category, but

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Speaker 4: I'm a very very micro influencer on the platforms that

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Speaker 4: I'm on.

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Speaker 2: But she's an influencer. But I don't like the word.

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Speaker 5: I think that it's really interesting because on one hand,

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Speaker 5: people always want more content. They want more videos, more photos,

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Speaker 5: more whatever from you, And even if she's on the money,

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Speaker 5: we see this as well. But people really hate sponsored content.

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Speaker 5: And I understand on some level that people don't want

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Speaker 5: things push down their throats. But it's something that I

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Speaker 5: really struggle with because I mean for myself personally, for

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Speaker 5: she's all the money for Victoria is well, we're so

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Speaker 5: incredibly selective with what we do take on. We only

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Speaker 5: take on things that resonate or products that we use,

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Speaker 5: or products that we genuinely like. And it's hard because

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Speaker 5: in order to give people what they want, if people

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Speaker 5: want more content, you require more time. You need to

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Speaker 5: pay for that. Somehow she's on the money employees, how

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Speaker 5: many full time staff we need to pay those bills, like,

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Speaker 5: unfortunately my salary doesn't just appear out of scene.

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Speaker 2: Now I have toesn't it?

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Speaker 6: We got it?

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Speaker 5: You know how we do that with ads? And so

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Speaker 5: I find it really interesting because people I think, who

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Speaker 5: aren't familiar with the advertising space, and more often than not,

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Speaker 5: the ones that have their back up a little bit

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Speaker 5: about it. And I struggle because I go, like, I

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Speaker 5: get that you don't want to be over sold to,

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Speaker 5: Like I get that you don't want me to be

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Speaker 5: like here's this bitcoin thing, because that doesn't a lot

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Speaker 5: like that would be gross coming from me because it.

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Speaker 4: Could become infomercials, you know, the ones to see like

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Speaker 4: after eleven pm on TV.

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Speaker 5: Yeah, like if something doesn't seem genuine, I get why

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Speaker 5: you wouldn't.

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Speaker 2: Want to see that.

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Speaker 5: But influencers like have to put food on the table

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Speaker 5: like it is a job this day and age, and

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Speaker 5: you know, for us, it's something that's kind of an

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Speaker 5: aside to she's on the money, which I guess is

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Speaker 5: kind of an influencing thing in and of itself sometimes,

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Speaker 5: but you know, for people, I don't understand why people's

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Speaker 5: reaction isn't to support it, because whenever I see people

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Speaker 5: put stuff out that I like, I'm like, save it,

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Speaker 5: like it, comment on it, send it to a friend,

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Speaker 5: like doing everything I can to get that engagement up

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Speaker 5: because I'm like, yes, Queen, get that bag.

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Speaker 2: You worked hard.

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Speaker 5: I know that you love that brand, and I'm so

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Speaker 5: proud of you forgetting this job because it's a job

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Speaker 5: and I don't think people.

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Speaker 2: View it that way.

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Speaker 5: And we've copped it on shees on the money, we've

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Speaker 5: both copped it personally where people don't like it. Sponsor

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Speaker 5: posts tank and then you get self conscious because you're like, oh, like,

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Speaker 5: I was very proud of this, Like I worked really

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Speaker 5: hard on it, and I was really excited for someone

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Speaker 5: like me who is just a little tiny fish. I'm like,

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Speaker 5: I'm so proud that I've done it.

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Speaker 2: Comment not, sister.

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Speaker 5: But it's really interesting that people have the opposite reaction,

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Speaker 5: and I think it is just.

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Speaker 2: A mind frame thing because they don't get it.

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Speaker 4: Bay It's because they literally don't understand the time, energy

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Speaker 4: and effort it goes into it. I think that, you know,

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Speaker 4: influencing seems really glamorous because that's what influencers are best at,

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Speaker 4: making their lives look super glamorous, because that's why they exist, right,

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Speaker 4: But I think that the important thing to remember is

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Speaker 4: it's time, it's energy, it's effort, like the amount of

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Speaker 4: back and forth with the brand and understanding their brief

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Speaker 4: and then going how do you want this filmed? Like,

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Speaker 4: because there's so many semantics that come into it, Like

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Speaker 4: if you think you're just watching an organic skin care

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Speaker 4: video and that brand hasn't said use this one, then

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Speaker 4: this one, and then use this one and say this

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Speaker 4: about the like that happens all the time. And I mean,

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Speaker 4: I've never taken instruction from a brand like that because

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Speaker 4: it goes against everything in my body, Like, I just

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Speaker 4: can't do it. I have tried to work with brands

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Speaker 4: and I'm like, oh, give your product a crack. If

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Speaker 4: it's not something that I genuinely would use, I have

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Speaker 4: to say no pure because I'm just too transparent. I

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Speaker 4: can't get up there and be like, oh, Jess, I

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Speaker 4: love this, you should buy it too.

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Speaker 2: It makes me ick.

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Speaker 4: But I think that people don't understand the work that

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Speaker 4: goes into it and the amount of time, energy, effort

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Speaker 4: that went into all of those posts to get to

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Speaker 4: the first paid post, Like it's genuinely a lot of work.

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Speaker 4: But I do see the dynamic around influences and people's

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Speaker 4: and the community's expectation of them changing completely. Before it

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Speaker 4: was like the rise of the influencer, and influencers could

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Speaker 4: talk about anything, and then they became full time influencers.

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Speaker 4: And and now I think that full time influencers have

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Speaker 4: existed for a while that people are bored with them.

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Speaker 4: They're like, no, no, no, You're not relatable anymore. You're

400
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Speaker 4: just like this full time influencer. I want to go

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Speaker 4: follow Georgia King, who's a journalist and also does some posts.

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Speaker 2: Or I want to.

403
00:17:32,840 --> 00:17:35,120
Speaker 4: Follow Jess, who we know works full time for she's

404
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Speaker 4: on the money and as a hustle in her own right,

405
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Speaker 4: but also runs this like little side thing of doing her.

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Speaker 2: Own influencer work.

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Speaker 4: And I think that that is the type of influence

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Speaker 4: or influencers that people want to follow now because they

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Speaker 4: have I don't want to say more substance, but they

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Speaker 4: kind of have more interest in the backstory of their lives,

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Speaker 4: and you know, they're the types of influencers I want

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Speaker 4: to follow, Like I want to follow business owners. I

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Speaker 4: want to follow people who have full time careers and

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Speaker 4: share that journey and also do sponsored content on the side,

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Speaker 4: I don't want to just follow someone who's hot, like

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Speaker 4: I'm not a dude on TikTok or Instagram, Like I

417
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Speaker 4: don't need to see bikini picks. I really don't mind.

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Speaker 4: So I think that this dynamic is changing, but I

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Speaker 4: think people get so hyped about it. And this is

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Speaker 4: why it's been sent to me so many times in

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Speaker 4: the last couple of weeks, is because a million dollars

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Speaker 4: one post seems astronomical.

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Speaker 2: Yeah, weekly, we're not even scratching the surface of everyone.

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Speaker 4: We have to do like fifty million posts just to

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Speaker 4: like pay one of Jess's salaries. But I think it's

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Speaker 4: interesting because when it gets to that point, you're like,

427
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Speaker 4: that is stupid money. The reason people are willing to

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Speaker 4: pay it is two things, right, conversion and exposure. So

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Speaker 4: conversion would be the amount of clients that they might

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Speaker 4: get for that or sales they might get for that post.

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Speaker 2: But then two, you look at this guy.

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Speaker 4: And he has what more than one hundred and fifty

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Speaker 4: million TikTok followers. He is the biggest platform on TikTok.

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Speaker 4: You are basically guaranteed exposure to your product by working

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Speaker 4: with this person. There's not a lot of places left,

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00:19:01,920 --> 00:19:05,119
Speaker 4: like TV, radio, advertising billboards that I could guarantee that

437
00:19:05,160 --> 00:19:06,000
Speaker 4: type of exposure.

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Speaker 2: Like you go and.

439
00:19:07,040 --> 00:19:09,200
Speaker 4: Buy a billboard, you can't get one hundred and fifty

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00:19:09,200 --> 00:19:11,520
Speaker 4: million eyes on that. Like And as much as not

441
00:19:11,600 --> 00:19:13,760
Speaker 4: every single one of his audience would see it, really

442
00:19:13,840 --> 00:19:16,800
Speaker 4: nice chunk of them will. And when it comes to advertising,

443
00:19:17,000 --> 00:19:19,240
Speaker 4: it's usually measured by how many people will see it,

444
00:19:19,280 --> 00:19:21,919
Speaker 4: hear it, or digest it as to how they cost

445
00:19:22,040 --> 00:19:24,680
Speaker 4: for it. So as much as that might seem astronomical,

446
00:19:24,960 --> 00:19:26,960
Speaker 4: it's just how the metrics might have come out.

447
00:19:28,000 --> 00:19:31,040
Speaker 6: As someone who works in traditional media, I think it's

448
00:19:31,080 --> 00:19:33,760
Speaker 6: really interesting to see how all of this money is

449
00:19:33,800 --> 00:19:37,480
Speaker 6: being reallocated to social media because it is more effective,

450
00:19:37,520 --> 00:19:40,359
Speaker 6: it is more trackable, you can see the results that

451
00:19:40,400 --> 00:19:43,840
Speaker 6: you're having as a brand. So yeah, it's just fascinating.

452
00:19:44,119 --> 00:19:47,399
Speaker 6: And you know, credit to carb Lame doing great work.

453
00:19:48,359 --> 00:19:48,760
Speaker 2: Great bed.

454
00:19:50,600 --> 00:19:53,600
Speaker 4: Yeah exactly. All right, let's do a listener question. What

455
00:19:53,640 --> 00:19:54,679
Speaker 4: have we got this week?

456
00:19:56,840 --> 00:19:56,959
Speaker 7: Hi?

457
00:19:57,080 --> 00:19:59,520
Speaker 6: There, have you got a money dilemma you just can't

458
00:19:59,520 --> 00:20:02,119
Speaker 6: solve that. She's on the Money Team is here to help.

459
00:20:02,480 --> 00:20:05,119
Speaker 6: Every week we tackle your dilemmas. Broth big and Small

460
00:20:05,240 --> 00:20:08,560
Speaker 6: to answer your most burning money, career and life questions.

461
00:20:08,960 --> 00:20:11,359
Speaker 6: To get involved, simply head to our website and leave

462
00:20:11,440 --> 00:20:13,360
Speaker 6: us a quick voice recording and you may just find

463
00:20:13,400 --> 00:20:15,879
Speaker 6: yourself on the show. Now, let's take a listen to

464
00:20:15,880 --> 00:20:19,159
Speaker 6: today's money dilemma.

465
00:20:18,480 --> 00:20:21,240
Speaker 7: Hishes on the Money. I have a question about property.

466
00:20:21,720 --> 00:20:23,960
Speaker 7: With the increasing cost of houses, I want to put

467
00:20:24,040 --> 00:20:26,560
Speaker 7: us in the best position to purchase a house in

468
00:20:26,600 --> 00:20:30,760
Speaker 7: a few years time. We purchased my first property, which

469
00:20:30,920 --> 00:20:34,119
Speaker 7: was my partner's second property in twenty twenty. But my

470
00:20:34,200 --> 00:20:36,480
Speaker 7: question is would it be best to keep paying down

471
00:20:36,520 --> 00:20:39,840
Speaker 7: the current mortgages or with the equity and our current

472
00:20:39,880 --> 00:20:42,840
Speaker 7: property that's gone up about one hundred and thirty thousand

473
00:20:42,920 --> 00:20:46,160
Speaker 7: in two years, do we look to buy an investment

474
00:20:46,160 --> 00:20:50,080
Speaker 7: property now and have three assets gaining value? My concern

475
00:20:50,160 --> 00:20:52,199
Speaker 7: is the amount of debt would be taken on, but

476
00:20:52,320 --> 00:20:55,640
Speaker 7: two of these properties would be investments and one we

477
00:20:55,760 --> 00:20:57,760
Speaker 7: currently reside in. Thanks.

478
00:20:58,160 --> 00:21:01,120
Speaker 4: When it comes to advice, obviously, I can answer this directly,

479
00:21:01,200 --> 00:21:04,240
Speaker 4: being really brutally honest like that is far too specific.

480
00:21:04,280 --> 00:21:07,040
Speaker 4: I don't know the semantics of your financial situation, or

481
00:21:07,040 --> 00:21:09,560
Speaker 4: your goals, or your values, or literally anything for me

482
00:21:09,640 --> 00:21:11,600
Speaker 4: to do that I need to do an entire statement

483
00:21:11,600 --> 00:21:14,040
Speaker 4: of advice, which would involve an entire fact find we

484
00:21:14,080 --> 00:21:15,440
Speaker 4: need to do a risk profile, we need to a

485
00:21:15,520 --> 00:21:18,520
Speaker 4: goal setting session, like there would be so much to it, right,

486
00:21:18,840 --> 00:21:21,360
Speaker 4: So unfortunately I can't do that. But I think that

487
00:21:21,400 --> 00:21:24,320
Speaker 4: this is actually one of those circumstances where the value

488
00:21:24,320 --> 00:21:28,560
Speaker 4: of financial advice really shines through. Like you clearly are

489
00:21:28,600 --> 00:21:32,600
Speaker 4: in a good financial circumstance, Like financial advice can be

490
00:21:32,680 --> 00:21:35,520
Speaker 4: a little bit inaccessible due to the cost. Right like

491
00:21:35,680 --> 00:21:39,080
Speaker 4: for a financial plan, you're paying anywhere between three and

492
00:21:39,160 --> 00:21:42,560
Speaker 4: probably seven thousand dollars depending on what financial advisor you

493
00:21:42,600 --> 00:21:45,200
Speaker 4: go and see. But in saying that this community member

494
00:21:45,200 --> 00:21:47,000
Speaker 4: has just told us that she's made one hundred and

495
00:21:47,040 --> 00:21:49,800
Speaker 4: thirty thousand dollars in two years on her property, I

496
00:21:49,840 --> 00:21:52,240
Speaker 4: would see it as a very good investment for them

497
00:21:52,240 --> 00:21:56,080
Speaker 4: to go and get some genuine, personalized financial advice, because

498
00:21:56,119 --> 00:21:58,639
Speaker 4: not only is it going to, you know, answer the

499
00:21:58,680 --> 00:22:00,440
Speaker 4: question you're looking for, and I'm sorry, it's going to

500
00:22:00,480 --> 00:22:03,080
Speaker 4: cost you money, but you're in a circumstance you've just

501
00:22:03,119 --> 00:22:06,080
Speaker 4: explained it where a financial advisor is going to be

502
00:22:06,119 --> 00:22:08,479
Speaker 4: able to turbo charge your wealth like they are going

503
00:22:08,520 --> 00:22:10,080
Speaker 4: to be able to sit down and be like, all right,

504
00:22:10,160 --> 00:22:12,240
Speaker 4: sit down, how are we going to do this? Be

505
00:22:12,640 --> 00:22:14,879
Speaker 4: what does this look like? How are we going to

506
00:22:14,920 --> 00:22:17,080
Speaker 4: work this out? What are your goals? What are your value?

507
00:22:17,080 --> 00:22:19,840
Speaker 4: They're going to create a financial plan that only means

508
00:22:19,840 --> 00:22:21,919
Speaker 4: that for the next few years you are you know,

509
00:22:22,119 --> 00:22:24,960
Speaker 4: making bank on your investments, but you make the right

510
00:22:25,000 --> 00:22:28,240
Speaker 4: decisions along the way. It's very impressive that you've gotten

511
00:22:28,280 --> 00:22:31,479
Speaker 4: this far without advice, But I would really push towards

512
00:22:31,520 --> 00:22:35,080
Speaker 4: getting advice now because it's quite a cushy and great

513
00:22:35,119 --> 00:22:36,840
Speaker 4: position to be and where you're like, I don't know

514
00:22:36,920 --> 00:22:39,240
Speaker 4: if I should pay off my mortgage or do this,

515
00:22:39,400 --> 00:22:40,960
Speaker 4: and like, I mean, if you don't want to go

516
00:22:41,000 --> 00:22:42,800
Speaker 4: and get advice, I would sit down and do your

517
00:22:42,840 --> 00:22:44,879
Speaker 4: own budget and your own cash flow and have a

518
00:22:44,880 --> 00:22:46,879
Speaker 4: look at what your mortgage rate is versus what the

519
00:22:46,960 --> 00:22:48,919
Speaker 4: rate of the share market is, versus what the rate

520
00:22:48,960 --> 00:22:51,400
Speaker 4: of other investments you're planning to make is, and make

521
00:22:51,440 --> 00:22:54,440
Speaker 4: a decision that is in line with that. But genuinely,

522
00:22:54,720 --> 00:22:58,320
Speaker 4: I think this is the perfect example of somebody who

523
00:22:58,400 --> 00:23:02,040
Speaker 4: should go and talk to a financial advisor. Obviously, I

524
00:23:02,080 --> 00:23:05,199
Speaker 4: am the biggest advocate for the financial advice industry, Like

525
00:23:05,240 --> 00:23:07,640
Speaker 4: I used to be a financial advisor and I adored

526
00:23:07,680 --> 00:23:09,879
Speaker 4: my job, and I'm still a little bit begrudging that

527
00:23:10,000 --> 00:23:11,960
Speaker 4: I'm not doing that. But it just makes sense to

528
00:23:12,000 --> 00:23:15,119
Speaker 4: focus on She's on the money. But there are people that,

529
00:23:15,560 --> 00:23:18,439
Speaker 4: to be honest, I don't believe benefit as much as

530
00:23:18,480 --> 00:23:20,720
Speaker 4: they could from financial advice because they're just not in

531
00:23:20,720 --> 00:23:24,080
Speaker 4: the financial circumstances to afford it. But then also have

532
00:23:24,280 --> 00:23:27,120
Speaker 4: the most power. But this is one of those circumstances

533
00:23:27,119 --> 00:23:28,600
Speaker 4: where you go, gin, know what, if you're making that

534
00:23:28,680 --> 00:23:31,520
Speaker 4: much money on a property, you have that much equity,

535
00:23:31,640 --> 00:23:34,080
Speaker 4: you've got good cash flow, you've got good savings, and

536
00:23:34,119 --> 00:23:37,000
Speaker 4: you don't have enough direction. Honestly, this is when I

537
00:23:37,000 --> 00:23:39,639
Speaker 4: am quite point blank, go see a financial advisor. If

538
00:23:39,680 --> 00:23:41,840
Speaker 4: you don't have one, head to my website, She's on

539
00:23:41,840 --> 00:23:44,080
Speaker 4: the Money dot com, dot au, and I will match

540
00:23:44,119 --> 00:23:46,840
Speaker 4: you with one of our preferred partners. And those are

541
00:23:46,880 --> 00:23:49,560
Speaker 4: people that I work with directly each and every single

542
00:23:49,560 --> 00:23:51,240
Speaker 4: week to put the Shes on the Money community in

543
00:23:51,240 --> 00:23:53,439
Speaker 4: the best possible position. Like it's why we do what

544
00:23:53,520 --> 00:23:53,840
Speaker 4: we do.

545
00:23:54,000 --> 00:23:57,160
Speaker 5: Yeah, I think as someone who kind of was advisor

546
00:23:57,200 --> 00:23:59,600
Speaker 5: adjacent for a very long time, fly on the wall.

547
00:24:00,520 --> 00:24:02,840
Speaker 5: There's a lot of value to be had by seeing

548
00:24:02,880 --> 00:24:05,320
Speaker 5: someone if you are in the right position to do so,

549
00:24:05,359 --> 00:24:07,040
Speaker 5: and if you have something that's super basic that you

550
00:24:07,080 --> 00:24:08,879
Speaker 5: can figure out yourself. As you said, maybe it's not

551
00:24:08,920 --> 00:24:11,480
Speaker 5: worth it, but for someone like our listener, where they've

552
00:24:11,480 --> 00:24:13,240
Speaker 5: got all of these assets and all of this money

553
00:24:13,240 --> 00:24:15,280
Speaker 5: at play, I can see how that would be.

554
00:24:15,200 --> 00:24:16,720
Speaker 2: Super valuable for them hundred percent.

555
00:24:16,760 --> 00:24:20,000
Speaker 4: And it's not just the wealthy people who need financial advice.

556
00:24:20,080 --> 00:24:23,479
Speaker 4: I mean, we have insurance only advisors and people who

557
00:24:23,520 --> 00:24:25,919
Speaker 4: will just talk to you about investment in shares, and

558
00:24:25,960 --> 00:24:28,520
Speaker 4: people who could help you with your superannuation. Like there

559
00:24:28,560 --> 00:24:31,680
Speaker 4: are advisors for all stages, but in this particular case,

560
00:24:31,680 --> 00:24:35,120
Speaker 4: I'd really be steering you further towards a holistic financial

561
00:24:35,119 --> 00:24:38,199
Speaker 4: advisor that can look at absolutely everything. And that is

562
00:24:38,320 --> 00:24:41,639
Speaker 4: on the I guess, pricier side of the financial advice realm,

563
00:24:41,920 --> 00:24:45,000
Speaker 4: But from my perspective, that's an investment in itself. Like

564
00:24:45,320 --> 00:24:47,479
Speaker 4: the one thing that I think that financial advisors are

565
00:24:47,520 --> 00:24:50,640
Speaker 4: really bad at is selling themselves and saying, hey, gee,

566
00:24:50,840 --> 00:24:53,200
Speaker 4: if you get financial advice, this is the position you'll be,

567
00:24:53,240 --> 00:24:55,280
Speaker 4: and they want to do it. But if you spend

568
00:24:55,280 --> 00:24:58,040
Speaker 4: five grand, You're going to get that back in dividends

569
00:24:58,080 --> 00:25:00,360
Speaker 4: over the rest of your financial life. And just think

570
00:25:00,400 --> 00:25:02,840
Speaker 4: that financial advisors need to be better at that, because

571
00:25:02,840 --> 00:25:03,919
Speaker 4: that's exactly.

572
00:25:03,560 --> 00:25:04,120
Speaker 2: What they do.

573
00:25:04,880 --> 00:25:06,480
Speaker 6: Take the plunge, be all.

574
00:25:06,359 --> 00:25:09,120
Speaker 4: Right before we go to the boring but important stuff.

575
00:25:09,359 --> 00:25:11,320
Speaker 2: Georgia King, Hello.

576
00:25:11,400 --> 00:25:14,480
Speaker 4: Is this your second last episode of Friday Drinks?

577
00:25:14,640 --> 00:25:15,600
Speaker 6: I think it is.

578
00:25:16,440 --> 00:25:19,840
Speaker 5: Style's now not bring out the waterworks again.

579
00:25:20,000 --> 00:25:22,480
Speaker 2: No, but it's been a pleasure. Last week's your last.

580
00:25:22,520 --> 00:25:24,920
Speaker 2: We'll have to have party, alright, you do something.

581
00:25:24,640 --> 00:25:27,120
Speaker 6: For bringing cupcakes or something bringing.

582
00:25:26,880 --> 00:25:28,040
Speaker 2: A cold mud cake.

583
00:25:29,760 --> 00:25:39,840
Speaker 4: Alright, alright, alright, see you next week, guys. The advice

584
00:25:39,880 --> 00:25:42,600
Speaker 4: shared on She's on the Money is generally nature and

585
00:25:42,640 --> 00:25:46,280
Speaker 4: does not consider your individual circumstances. She's on the Money

586
00:25:46,400 --> 00:25:49,960
Speaker 4: exists purely for educational purposes and should not be relied

587
00:25:50,000 --> 00:25:53,119
Speaker 4: upon to make an investment or financial decision. If you

588
00:25:53,240 --> 00:25:55,960
Speaker 4: do choose to buy a financial product, read the PDS

589
00:25:56,000 --> 00:25:58,640
Speaker 4: TMD and obtain appropriate financial.

590
00:25:58,240 --> 00:26:00,160
Speaker 2: Advice tailored towards your needs.

591
00:26:00,359 --> 00:26:04,320
Speaker 4: Victoria Divine and She's on the Money are authorized representatives

592
00:26:04,359 --> 00:26:06,720
Speaker 4: of Money sherper P T Y L T D A

593
00:26:06,840 --> 00:26:09,760
Speaker 4: B N three two one six four nine two seven

594
00:26:09,840 --> 00:26:12,720
Speaker 4: seven zero eight A F s L four five one

595
00:26:12,880 --> 00:26:16,040
Speaker 4: two eight nine