1 00:00:03,720 --> 00:00:05,479 Speaker 1: Hello, and welcome to Outspoken. 2 00:00:05,600 --> 00:00:08,479 Speaker 2: It's your dose of the hottest influencer and pop culture 3 00:00:08,480 --> 00:00:11,200 Speaker 2: news twice a week. I'm Kate Torba, and coming up 4 00:00:11,280 --> 00:00:15,720 Speaker 2: on today's show Isabel Clark's warning about fake influences and 5 00:00:15,920 --> 00:00:20,040 Speaker 2: Martha Califertitas's one thousand dollar blowwave. But first, a video 6 00:00:20,200 --> 00:00:22,400 Speaker 2: of Indy Clinton in the middle of what appears to 7 00:00:22,440 --> 00:00:25,480 Speaker 2: be a job interview is going viral now. The vision 8 00:00:25,560 --> 00:00:28,360 Speaker 2: was supposedly captured by an office worker who was shocked 9 00:00:28,360 --> 00:00:31,640 Speaker 2: to see the TikToker at their corporate office. Many are 10 00:00:31,720 --> 00:00:34,680 Speaker 2: skeptical though, that this could just be another PR stunt. Yeah, 11 00:00:34,680 --> 00:00:36,800 Speaker 2: Indy has been teasing for a couple of weeks now 12 00:00:36,800 --> 00:00:39,160 Speaker 2: that she has an exciting new venture in the work. 13 00:00:39,280 --> 00:00:41,960 Speaker 2: So two weeks ago, she announced on her TikTok that 14 00:00:42,040 --> 00:00:44,760 Speaker 2: something life changing has happened to her and went on 15 00:00:44,800 --> 00:00:46,919 Speaker 2: to say that her husband Ben has been helping her 16 00:00:46,920 --> 00:00:49,080 Speaker 2: a lot with the kids, so she can go and 17 00:00:49,120 --> 00:00:52,440 Speaker 2: be a boss now. On Thursday, she teased her followers 18 00:00:52,479 --> 00:00:56,000 Speaker 2: further sharing a mirror selfie taken from an office bathroom, 19 00:00:56,240 --> 00:00:58,720 Speaker 2: and in the photo she was wearing really corporate clothes. 20 00:00:58,760 --> 00:01:00,560 Speaker 2: I've never seen her in anything like that before on 21 00:01:00,600 --> 00:01:04,640 Speaker 2: a TikTok, she's always wearing baggy tracksuit pants and oversized tops. 22 00:01:04,880 --> 00:01:07,319 Speaker 2: She was wearing a matching suit from Kokie and she 23 00:01:07,360 --> 00:01:08,880 Speaker 2: had a clipboard under her arm. 24 00:01:09,200 --> 00:01:10,479 Speaker 1: It was almost like she was. 25 00:01:10,520 --> 00:01:13,360 Speaker 2: Cosplaying being an office worker. And in the caption she 26 00:01:13,440 --> 00:01:16,480 Speaker 2: wrote exciting new era. It's interesting you commented on what 27 00:01:16,520 --> 00:01:18,880 Speaker 2: she normally wears, because it seems to be quite a 28 00:01:18,920 --> 00:01:21,479 Speaker 2: strategic decision for her. She said that when she looks 29 00:01:21,520 --> 00:01:23,640 Speaker 2: hot on TikTok, it's not good for her, and it's 30 00:01:23,680 --> 00:01:26,440 Speaker 2: better to actually dress down so people don't get jealous. 31 00:01:26,560 --> 00:01:26,760 Speaker 3: Yeah. 32 00:01:26,800 --> 00:01:28,320 Speaker 2: She said that usually when we see her in the 33 00:01:28,360 --> 00:01:31,480 Speaker 2: baggy clothes, she actually has her gym gear on underneath, 34 00:01:31,480 --> 00:01:34,200 Speaker 2: which is usually a crop top and some legins which 35 00:01:34,240 --> 00:01:36,479 Speaker 2: she usually gets around the house in. But as you said, 36 00:01:36,480 --> 00:01:39,200 Speaker 2: that she has to hide maybe her body so that 37 00:01:39,200 --> 00:01:43,080 Speaker 2: people don't get jealous. Not long after that mirror selfie, 38 00:01:43,120 --> 00:01:46,280 Speaker 2: a video of Indy supposedly at an interview for an 39 00:01:46,280 --> 00:01:49,280 Speaker 2: office job started going viral on TikTok and the video 40 00:01:49,400 --> 00:01:52,280 Speaker 2: showed Indy being interviewed by an older man and it 41 00:01:52,320 --> 00:01:55,440 Speaker 2: was supposedly shot by an office worker who was in 42 00:01:55,440 --> 00:01:58,680 Speaker 2: the cubicle behind her, and over the video, the office 43 00:01:58,680 --> 00:01:59,560 Speaker 2: worker wrote, what. 44 00:01:59,520 --> 00:02:02,360 Speaker 1: The action fuck Indy Clinton in my office? 45 00:02:02,400 --> 00:02:04,640 Speaker 2: If you listen really carefully to the video, you can 46 00:02:04,680 --> 00:02:07,200 Speaker 2: hear Indy say and what time do I have to start? 47 00:02:07,320 --> 00:02:10,919 Speaker 2: And she then asked, is okay if I'm late occasionally? Now, 48 00:02:10,919 --> 00:02:13,880 Speaker 2: this video has quickly attracted over one hundred and fifty 49 00:02:13,960 --> 00:02:17,480 Speaker 2: thousand views, and it was uploaded by an anonymous account 50 00:02:17,680 --> 00:02:19,200 Speaker 2: which has never shared. 51 00:02:18,919 --> 00:02:21,000 Speaker 1: A video before, which is a little bit fishy. That 52 00:02:21,120 --> 00:02:22,840 Speaker 1: is a massive red flag. 53 00:02:23,040 --> 00:02:25,440 Speaker 2: It also doesn't make sense because I've worked in many 54 00:02:25,440 --> 00:02:28,160 Speaker 2: offices before, and there is no way that they would 55 00:02:28,200 --> 00:02:31,840 Speaker 2: conduct an interview in the open workspace for everyone to 56 00:02:31,880 --> 00:02:35,480 Speaker 2: listen to, especially if that person had a public profile. Yeah, 57 00:02:35,480 --> 00:02:37,160 Speaker 2: when I worked in a newsroom, it was very top 58 00:02:37,200 --> 00:02:40,360 Speaker 2: secret who they were hiring, and again it would be 59 00:02:40,400 --> 00:02:43,480 Speaker 2: people who had somewhat of a profile, So these interviews 60 00:02:43,520 --> 00:02:46,239 Speaker 2: would be taken place in private or at the very 61 00:02:46,400 --> 00:02:50,200 Speaker 2: least in a closed off office away from people. It 62 00:02:50,240 --> 00:02:52,120 Speaker 2: really doesn't make a lot of sense. And also the 63 00:02:52,160 --> 00:02:54,920 Speaker 2: fact that it was a staff member who apparently secretly 64 00:02:54,960 --> 00:02:57,240 Speaker 2: recorded it and then uploaded it. There would be no 65 00:02:57,400 --> 00:02:59,560 Speaker 2: way this would happen because this person could get fired. 66 00:02:59,639 --> 00:03:02,080 Speaker 2: I mean particularly when they're in a cubicle behind the 67 00:03:02,120 --> 00:03:03,960 Speaker 2: death that was happening, like it would be easy to 68 00:03:04,320 --> 00:03:06,560 Speaker 2: work out who that person was. Well, the thing is 69 00:03:06,639 --> 00:03:10,360 Speaker 2: people believed it, so immediately people started slamming the office 70 00:03:10,360 --> 00:03:14,200 Speaker 2: worker for invading Indy's privacy. One yearser wrote under the video, 71 00:03:14,320 --> 00:03:16,800 Speaker 2: this is such an invasion of privacy and something you 72 00:03:16,840 --> 00:03:20,160 Speaker 2: will easily lose your job over, whilst another said Jesus, 73 00:03:20,240 --> 00:03:21,519 Speaker 2: you could get fired for this. 74 00:03:22,120 --> 00:03:24,000 Speaker 1: And it was quite interesting because a lot of. 75 00:03:24,040 --> 00:03:27,280 Speaker 2: Indy's followers started tagging her in the post to alert 76 00:03:27,360 --> 00:03:29,960 Speaker 2: her that her privacy had been invaded. And this is 77 00:03:29,960 --> 00:03:33,000 Speaker 2: where influence of watchdog account. Dutch Minty got into the 78 00:03:33,000 --> 00:03:36,000 Speaker 2: conversation because she has recently made a comeback, so she 79 00:03:36,200 --> 00:03:39,240 Speaker 2: ended up sharing the TikTok in question and wrote, going 80 00:03:39,280 --> 00:03:41,280 Speaker 2: to be a tough day tomorrow for the employee who 81 00:03:41,440 --> 00:03:43,760 Speaker 2: filmed this, So she bought into it as well. I 82 00:03:43,760 --> 00:03:45,720 Speaker 2: don't know how I feel about dutch Minty being back. 83 00:03:45,760 --> 00:03:48,760 Speaker 2: When she returned, she spoke about how she didn't really 84 00:03:48,880 --> 00:03:51,040 Speaker 2: like the tone of her page a couple of years 85 00:03:51,040 --> 00:03:53,120 Speaker 2: ago and that's why she went on this hiatus and 86 00:03:53,160 --> 00:03:55,280 Speaker 2: she'd learned a lot since then, and she wasn't going 87 00:03:55,320 --> 00:03:58,200 Speaker 2: to just be honing in on influencers and being judgmental. 88 00:03:58,280 --> 00:04:00,200 Speaker 2: But ever since she's been back, it seems like that's 89 00:04:00,240 --> 00:04:02,080 Speaker 2: what she's been doing. I think she seems to have 90 00:04:02,120 --> 00:04:05,160 Speaker 2: gone harder on a couple of influences, if anything. Getting 91 00:04:05,160 --> 00:04:07,400 Speaker 2: back to this story, there was, of course Kate a 92 00:04:07,400 --> 00:04:10,520 Speaker 2: lot of skepticism over the legitimacy of this video and 93 00:04:10,560 --> 00:04:14,040 Speaker 2: whether this is an orchestrated pr stunt by a brand 94 00:04:14,040 --> 00:04:17,400 Speaker 2: maybe that she's working with. One follower wrote, underneath the video, 95 00:04:17,560 --> 00:04:20,359 Speaker 2: this is a teaser for something. It's not real, whilst 96 00:04:20,400 --> 00:04:22,160 Speaker 2: another said, so staged and fake. 97 00:04:22,240 --> 00:04:23,080 Speaker 1: She'll announce some. 98 00:04:23,120 --> 00:04:26,279 Speaker 2: Collab or brand deal tomorrow, and it did sound very fake. 99 00:04:26,320 --> 00:04:29,159 Speaker 2: The conversation that she had with this older guy, like 100 00:04:29,240 --> 00:04:31,800 Speaker 2: who is asking can I come in late? 101 00:04:32,040 --> 00:04:33,680 Speaker 1: Or what happens to me if I'm late? 102 00:04:33,800 --> 00:04:36,400 Speaker 2: Yeah, she's obviously playing into that trope that influencers don't 103 00:04:36,440 --> 00:04:38,760 Speaker 2: work really hard and they would really struggle having a 104 00:04:38,839 --> 00:04:40,880 Speaker 2: nine to five. Well, when she really took off a 105 00:04:40,880 --> 00:04:44,239 Speaker 2: couple of years ago, and there were some mainstream publications 106 00:04:44,279 --> 00:04:46,600 Speaker 2: who were doing profiles on her, there was a lot 107 00:04:46,600 --> 00:04:48,760 Speaker 2: of rhetoric that she'd never had a nine till five 108 00:04:48,880 --> 00:04:51,320 Speaker 2: job and she'd never really had a real job before, 109 00:04:51,400 --> 00:04:52,040 Speaker 2: So I wonder if. 110 00:04:51,920 --> 00:04:53,240 Speaker 1: They're trying to play into that. 111 00:04:53,480 --> 00:04:55,560 Speaker 2: And this isn't the first time that Indy has been 112 00:04:55,560 --> 00:04:58,640 Speaker 2: accused of being involved in a publicity stunt for a brand. 113 00:04:58,880 --> 00:05:02,359 Speaker 2: Last year's skincare brand TBH, attracted a lot of attention 114 00:05:02,560 --> 00:05:05,839 Speaker 2: when Indy appeared to accidentally leak one of their unreleased 115 00:05:05,880 --> 00:05:08,080 Speaker 2: products in a daily vlog. Oh my god, as if 116 00:05:08,120 --> 00:05:10,760 Speaker 2: this is a year ago, I remember seeing this and 117 00:05:10,800 --> 00:05:13,679 Speaker 2: being totally tricked by it. I was like, oh my god, 118 00:05:13,680 --> 00:05:16,359 Speaker 2: can you imagine they must be freaking out at the 119 00:05:16,360 --> 00:05:19,480 Speaker 2: TBH office because they're found to put out a video 120 00:05:19,640 --> 00:05:22,880 Speaker 2: where the social media girls share with her what had happened, 121 00:05:22,920 --> 00:05:25,240 Speaker 2: and she was freaking out, and they had to push 122 00:05:25,279 --> 00:05:28,279 Speaker 2: this launch forward for this product, which ended up selling 123 00:05:28,279 --> 00:05:30,400 Speaker 2: out yet actually ended up being one of their most 124 00:05:30,400 --> 00:05:33,920 Speaker 2: popular product launchers, And people started to get suspicious because 125 00:05:33,960 --> 00:05:36,840 Speaker 2: of the way that the TBH marketing team rolled out 126 00:05:36,880 --> 00:05:40,000 Speaker 2: all of these tiktoks straight afterwards, and they were such 127 00:05:40,080 --> 00:05:43,240 Speaker 2: viral videos because they had all these emergency meetings and 128 00:05:43,640 --> 00:05:46,800 Speaker 2: everyone was like, this just seems a bit off. Yeah, 129 00:05:46,800 --> 00:05:49,440 Speaker 2: and they're very well known for the gorilla marketing tactics. 130 00:05:49,480 --> 00:05:52,040 Speaker 2: Around the time of the Barbie movie release, they actually 131 00:05:52,080 --> 00:05:54,760 Speaker 2: got their boss, who looks a little bit like Margo Robbie, 132 00:05:55,000 --> 00:05:57,919 Speaker 2: to walk around the city with security guards and a 133 00:05:57,920 --> 00:06:00,479 Speaker 2: lot of people got tricked thinking it was Mark Robbie. 134 00:06:00,560 --> 00:06:02,640 Speaker 2: They also had a Taylor Swift lookalike come into their 135 00:06:02,640 --> 00:06:05,640 Speaker 2: office around the Eras tour, so they're very clever with 136 00:06:05,720 --> 00:06:08,120 Speaker 2: their marketing. They seem to push the boundary lot. It's 137 00:06:08,160 --> 00:06:10,039 Speaker 2: clear that they've got a young team behind them who 138 00:06:10,120 --> 00:06:12,080 Speaker 2: knows the types of videos that are going to go 139 00:06:12,200 --> 00:06:13,480 Speaker 2: viral on social media. 140 00:06:13,920 --> 00:06:16,280 Speaker 1: And many people think that Indie's. 141 00:06:15,880 --> 00:06:19,360 Speaker 2: Supposed move into the corporate world is another pr stunt 142 00:06:19,400 --> 00:06:23,200 Speaker 2: by TBH, and influencer updates Au pointed out that the 143 00:06:23,240 --> 00:06:26,440 Speaker 2: office Indy appeared to have her job interview in looks 144 00:06:26,640 --> 00:06:29,720 Speaker 2: very similar to the TBH office, so she shared these 145 00:06:29,720 --> 00:06:30,800 Speaker 2: photos side by side. 146 00:06:30,839 --> 00:06:33,960 Speaker 1: They were near identical. Yeah, it did look very similar. 147 00:06:34,080 --> 00:06:37,400 Speaker 2: Now. A day after the job interview went viral on TikTok, 148 00:06:37,480 --> 00:06:39,839 Speaker 2: Indian and her husband appeared in a daily vlog together 149 00:06:39,920 --> 00:06:40,920 Speaker 2: and said this. 150 00:06:41,680 --> 00:06:44,760 Speaker 4: I've taken osline really exciting a few days a week, 151 00:06:45,040 --> 00:06:46,200 Speaker 4: which is fine. 152 00:06:46,240 --> 00:06:50,239 Speaker 5: Formiliar who like running into each other in the city, 153 00:06:50,360 --> 00:06:51,799 Speaker 5: like at lunch spots and stuff. 154 00:06:52,279 --> 00:06:55,200 Speaker 2: Indian then posted a number of Instagram stories showing off 155 00:06:55,200 --> 00:06:58,040 Speaker 2: her new work shoes. She wrote, got myself the cutest 156 00:06:58,080 --> 00:07:00,920 Speaker 2: new work shoes for winter now. The shoes in question 157 00:07:01,080 --> 00:07:04,000 Speaker 2: were from Tony Bienco, but she didn't tag them, and 158 00:07:04,040 --> 00:07:06,000 Speaker 2: this led a lot of people to speculate whether this 159 00:07:06,080 --> 00:07:08,719 Speaker 2: whole exercise was just an ad for a shoe brand. 160 00:07:08,800 --> 00:07:11,240 Speaker 2: It's still unclear exactly what is going on. I feel 161 00:07:11,240 --> 00:07:14,080 Speaker 2: like we might find out later this week. Something is brewing. 162 00:07:14,360 --> 00:07:16,600 Speaker 2: It has been a tough couple of weeks for Indy though, 163 00:07:16,640 --> 00:07:20,200 Speaker 2: because she has only really just returned to TikTok following 164 00:07:20,280 --> 00:07:22,840 Speaker 2: a lot of horrendous trolling that's been going on about 165 00:07:22,840 --> 00:07:24,040 Speaker 2: her recent nose job. 166 00:07:24,200 --> 00:07:26,760 Speaker 1: It is so awful what has been going on to 167 00:07:26,840 --> 00:07:27,600 Speaker 1: Indy Clinton. 168 00:07:27,640 --> 00:07:30,000 Speaker 2: And I'm glad we're talking about it today because whenever 169 00:07:30,040 --> 00:07:31,960 Speaker 2: her videos pop up on my feed, I have a 170 00:07:32,000 --> 00:07:35,240 Speaker 2: scroll through the comments and I'm absolutely disgusted with humanity. 171 00:07:35,720 --> 00:07:38,840 Speaker 2: The things that they're saying to her are so awful. 172 00:07:39,200 --> 00:07:41,880 Speaker 2: And she's been pretty open about this surgery as well. 173 00:07:41,960 --> 00:07:44,040 Speaker 2: She's explained that she's getting it done because there's a 174 00:07:44,080 --> 00:07:47,119 Speaker 2: bump on her nose that was caused by a surfing accident. Yeah, 175 00:07:47,160 --> 00:07:50,040 Speaker 2: and I was interested that she's got more backlash over this, 176 00:07:50,160 --> 00:07:52,960 Speaker 2: considering the last time she had surgery, she kept it 177 00:07:53,000 --> 00:07:55,640 Speaker 2: a secret, and I thought maybe the fact that she 178 00:07:55,760 --> 00:07:58,240 Speaker 2: was so upfront about what was going on that people 179 00:07:58,280 --> 00:07:59,960 Speaker 2: would react differently. 180 00:08:00,080 --> 00:08:00,720 Speaker 1: Well, that's the thing. 181 00:08:01,200 --> 00:08:03,880 Speaker 2: When she made her first return to TikTok since the 182 00:08:04,000 --> 00:08:07,120 Speaker 2: nose job, she prefaced that her nose was still very 183 00:08:07,160 --> 00:08:10,080 Speaker 2: swollen and it would take several months to settle and 184 00:08:10,080 --> 00:08:12,600 Speaker 2: that she's not fully recovered yet. She kept saying that 185 00:08:12,640 --> 00:08:15,680 Speaker 2: in all of her videos. Yet this hasn't stopped people 186 00:08:15,760 --> 00:08:18,800 Speaker 2: from being so cruel and judgmental online. There are these 187 00:08:18,880 --> 00:08:22,080 Speaker 2: absolute assholes who were comparing her new nose to Michael 188 00:08:22,200 --> 00:08:25,400 Speaker 2: Jackson and they're saying that she's ruined her face. And 189 00:08:25,400 --> 00:08:28,560 Speaker 2: we've got to remember that this is surgery that just 190 00:08:28,640 --> 00:08:30,200 Speaker 2: took place a couple of weeks ago. 191 00:08:30,320 --> 00:08:31,520 Speaker 1: It hasn't settled in yet. 192 00:08:31,560 --> 00:08:34,160 Speaker 2: She's been very clear about all of that, and due 193 00:08:34,160 --> 00:08:36,960 Speaker 2: to this onslaught of abuse, India has started to wear 194 00:08:37,000 --> 00:08:39,760 Speaker 2: a face mask. To hide her nose in her videos. 195 00:08:40,120 --> 00:08:41,000 Speaker 2: Here's what she said. 196 00:08:41,600 --> 00:08:45,280 Speaker 4: I'd be wearing a mask for the foreseeable what's wrong 197 00:08:45,320 --> 00:08:51,680 Speaker 4: with soul baby, a foreseeable future, because unfortunately the dense 198 00:08:51,760 --> 00:08:54,360 Speaker 4: people of this world, all of you, but some of you, 199 00:08:54,440 --> 00:08:57,880 Speaker 4: are unable to understand that after you have your bones 200 00:08:58,000 --> 00:09:01,840 Speaker 4: shaved down, right, they cut a slit and lifted baskin, 201 00:09:02,040 --> 00:09:05,600 Speaker 4: shaved down the bone, and then realign some cartilage, they 202 00:09:05,640 --> 00:09:08,920 Speaker 4: expect a nose to look perfect two weeks post surgery. 203 00:09:09,040 --> 00:09:10,760 Speaker 1: It's been two weeks, dude. 204 00:09:11,200 --> 00:09:13,600 Speaker 2: It actually reminds me of the reaction Sky Wheatly got 205 00:09:13,640 --> 00:09:16,280 Speaker 2: when she unveiled her fox eye surgery. But I feel 206 00:09:16,320 --> 00:09:19,400 Speaker 2: like the circumstances were quite different. Not that it makes 207 00:09:19,400 --> 00:09:22,640 Speaker 2: it right, but I feel like people were more intrigued 208 00:09:22,679 --> 00:09:25,679 Speaker 2: by that surgery and the process involved because it's a 209 00:09:25,720 --> 00:09:29,959 Speaker 2: relatively new procedure. I mean, we hear about influencers and 210 00:09:30,120 --> 00:09:31,679 Speaker 2: just every day people having those. 211 00:09:31,559 --> 00:09:32,480 Speaker 1: Jobs all the time. 212 00:09:32,559 --> 00:09:34,520 Speaker 2: And also because Indy Clinton said she was getting it 213 00:09:34,559 --> 00:09:36,440 Speaker 2: done to fix an injury, whereas a lot of people 214 00:09:36,600 --> 00:09:39,319 Speaker 2: worried about Sky Wheatly's mental health because a lot of 215 00:09:39,320 --> 00:09:41,160 Speaker 2: people thought she did not need to get her eyes 216 00:09:41,200 --> 00:09:44,640 Speaker 2: lifted at thirty years old. Yeah, there's also been this 217 00:09:44,800 --> 00:09:47,880 Speaker 2: really gross video that's been floating around on TikTok, which 218 00:09:48,000 --> 00:09:51,000 Speaker 2: is essentially a before and after comparison of Indy, and 219 00:09:51,040 --> 00:09:54,480 Speaker 2: in the before photo, Indy's literally pregnant and has blonde hair, 220 00:09:54,559 --> 00:09:57,120 Speaker 2: so the structure of her face is completely different. She's 221 00:09:57,200 --> 00:10:00,320 Speaker 2: got fluid and extra weight, and I I just think 222 00:10:00,360 --> 00:10:02,840 Speaker 2: it's unfair to compare a photo of someone when they're 223 00:10:02,880 --> 00:10:05,920 Speaker 2: pregnant to a photo when they're two years postparted. 224 00:10:05,920 --> 00:10:07,960 Speaker 1: It because people are saying, what else has she got done? 225 00:10:08,040 --> 00:10:11,200 Speaker 2: Because her cheeks look completely different, her jawlines different, everything's 226 00:10:11,240 --> 00:10:15,559 Speaker 2: different about her. That's what happens when women go through pregnancy. 227 00:10:15,600 --> 00:10:17,000 Speaker 1: Their face is completely different. 228 00:10:17,040 --> 00:10:19,160 Speaker 2: I feel like my face and the structure is completely 229 00:10:19,160 --> 00:10:19,760 Speaker 2: different at the. 230 00:10:19,679 --> 00:10:20,960 Speaker 1: Moment to what it's usually like. 231 00:10:21,040 --> 00:10:23,040 Speaker 2: I got a complete jump scare the other night when 232 00:10:23,040 --> 00:10:26,520 Speaker 2: you sent a video through of me eating zambreros after 233 00:10:26,559 --> 00:10:27,640 Speaker 2: I'd just given birth. 234 00:10:27,720 --> 00:10:28,680 Speaker 1: It was shocking. 235 00:10:28,679 --> 00:10:30,640 Speaker 2: I was like, I look like a completely different person. 236 00:10:30,640 --> 00:10:32,600 Speaker 2: I had so much fluid in my face. I would 237 00:10:32,600 --> 00:10:35,079 Speaker 2: hate for someone to take that picture and now compare 238 00:10:35,120 --> 00:10:36,679 Speaker 2: it to me and be like, oh, she's had a 239 00:10:36,720 --> 00:10:39,240 Speaker 2: lot of feeler in her face. Yeah, Well, women are 240 00:10:39,240 --> 00:10:42,120 Speaker 2: starting to hit back on TikTok and they're creating videos 241 00:10:42,160 --> 00:10:43,600 Speaker 2: calling out indies trolls. 242 00:10:43,960 --> 00:10:46,000 Speaker 1: Here's a snippet of what some people have been saying. 243 00:10:46,559 --> 00:10:48,760 Speaker 3: Okay, guys, I'm getting really really mad. You guys need 244 00:10:48,800 --> 00:10:51,040 Speaker 3: to leave Indy Clinton the frick alone. What does it 245 00:10:51,080 --> 00:10:53,320 Speaker 3: affect to you that she got a nose job? It doesn't, 246 00:10:53,679 --> 00:10:55,720 Speaker 3: so why the heck are you guys commenting the most 247 00:10:55,720 --> 00:10:58,280 Speaker 3: horrible things on her videos? The fact that even big 248 00:10:58,360 --> 00:11:00,560 Speaker 3: eddies have to step in and make a video like, 249 00:11:00,679 --> 00:11:04,000 Speaker 3: she's clearly not having a good time on the internet lately. 250 00:11:04,480 --> 00:11:06,840 Speaker 6: Can we just talk about Indy Clinton for a moment. 251 00:11:07,400 --> 00:11:10,959 Speaker 6: Why do girls have to be so bitchy? Like, why 252 00:11:11,000 --> 00:11:15,600 Speaker 6: can't we just support one another? My goodness, we're comparing. 253 00:11:15,160 --> 00:11:19,440 Speaker 5: Photos of someone a woman who was pregnant who she 254 00:11:19,600 --> 00:11:23,400 Speaker 5: said I was twenty five kilos heavier because I was pregnant, 255 00:11:23,440 --> 00:11:26,079 Speaker 5: and we all we all get puffy faces. 256 00:11:25,800 --> 00:11:26,600 Speaker 6: While we're pregnant. 257 00:11:27,120 --> 00:11:31,199 Speaker 5: With comparing that photo with a photo of her now 258 00:11:31,760 --> 00:11:33,640 Speaker 5: not pregnant twenty five kilos ladder. 259 00:11:34,040 --> 00:11:36,240 Speaker 2: I think it's really nice to see people actually calling 260 00:11:36,280 --> 00:11:39,240 Speaker 2: out this trolling behavior and saying that this is not acceptable. 261 00:11:39,440 --> 00:11:42,720 Speaker 2: I've absolutely been loving her husband Ben's videos as well. 262 00:11:42,800 --> 00:11:45,640 Speaker 2: He has been sticking up for Indy. He's been telling 263 00:11:45,679 --> 00:11:48,000 Speaker 2: the trolls off, and it is just so nice to 264 00:11:48,040 --> 00:11:49,640 Speaker 2: see that he is in her corner. 265 00:11:50,040 --> 00:11:52,480 Speaker 1: This is what a one thousand dollar blowwave looks like. 266 00:11:52,520 --> 00:11:53,240 Speaker 1: In New York City. 267 00:11:53,840 --> 00:11:56,920 Speaker 2: Martha Califatitis has shocked her followers by revealing she got 268 00:11:56,920 --> 00:11:58,040 Speaker 2: a one thousand dollar. 269 00:11:57,920 --> 00:11:59,400 Speaker 1: Blowwave in New York City. 270 00:12:00,000 --> 00:12:03,400 Speaker 2: Former Reality Style was slammed for being unrelatable and flaunting 271 00:12:03,440 --> 00:12:05,880 Speaker 2: her wealth in a cost of living crisis, but she 272 00:12:06,000 --> 00:12:09,040 Speaker 2: says it's the best blowwave she's ever had now. So 273 00:12:09,120 --> 00:12:10,640 Speaker 2: if there was a lot of pressure on Martha to 274 00:12:10,640 --> 00:12:12,559 Speaker 2: look good that night, yeah, I feel like the pressure 275 00:12:12,600 --> 00:12:15,360 Speaker 2: was definitely on that night because Martha was appearing at 276 00:12:15,360 --> 00:12:18,880 Speaker 2: an influencer event which was hosted by em Rada and 277 00:12:18,920 --> 00:12:21,400 Speaker 2: Sidney sween Oh got it say no More Because the 278 00:12:21,400 --> 00:12:23,800 Speaker 2: two of them, they're basically the face of this new 279 00:12:23,880 --> 00:12:26,960 Speaker 2: Cara Stars pop up event and campaign where they're promoting 280 00:12:27,000 --> 00:12:30,000 Speaker 2: this new hair gloss, and Martha was invited along with 281 00:12:30,040 --> 00:12:32,959 Speaker 2: a number of other Ossie Beatty influencers, including. 282 00:12:32,640 --> 00:12:34,920 Speaker 1: Katia Milan and also Jackie Alexander. 283 00:12:34,960 --> 00:12:37,320 Speaker 2: So they had been flown to New York as part 284 00:12:37,320 --> 00:12:40,120 Speaker 2: of this all expenses paid influencer trip to promote this 285 00:12:40,240 --> 00:12:40,760 Speaker 2: new range. 286 00:12:40,760 --> 00:12:43,160 Speaker 1: What an incredible gig to get Oh wow. 287 00:12:43,000 --> 00:12:44,360 Speaker 2: I mean I suppose a lot of them have now 288 00:12:44,400 --> 00:12:46,160 Speaker 2: moved on to Coachella. 289 00:12:45,679 --> 00:12:46,400 Speaker 1: From New York. 290 00:12:46,480 --> 00:12:46,880 Speaker 6: Yeah. 291 00:12:46,920 --> 00:12:49,080 Speaker 2: Ahead of the event, Martha shared a number of get 292 00:12:49,080 --> 00:12:50,960 Speaker 2: Ready with Me videos, including how. 293 00:12:50,720 --> 00:12:52,079 Speaker 1: She achieved her blowwave. 294 00:12:52,160 --> 00:12:54,480 Speaker 2: She captured the video can confirm this is the most 295 00:12:54,520 --> 00:12:58,600 Speaker 2: expensive blow dry I've ever had, worth every penny, Thank you, Jackie. Now, 296 00:12:58,640 --> 00:13:01,480 Speaker 2: in this video, Martha's Jackie, who is the New York 297 00:13:01,480 --> 00:13:05,080 Speaker 2: hare stylist, arriving at her hotel room to work her magic, 298 00:13:05,160 --> 00:13:06,000 Speaker 2: and she ended up. 299 00:13:05,880 --> 00:13:07,280 Speaker 1: Giving Martha a haircut. 300 00:13:07,520 --> 00:13:10,320 Speaker 2: She added some extra layers for bounce, and she also 301 00:13:10,720 --> 00:13:13,560 Speaker 2: proceeded to pin Martha's hair in rollers and also added 302 00:13:13,600 --> 00:13:17,120 Speaker 2: some extra curls, so she did get the works. Let's 303 00:13:17,160 --> 00:13:19,800 Speaker 2: listen to Martha's reaction to the final results. 304 00:13:22,360 --> 00:13:29,720 Speaker 1: My what, bud Yaddy? That is literally the brief though, 305 00:13:29,760 --> 00:13:32,800 Speaker 1: like that, you gave the best. 306 00:13:33,160 --> 00:13:34,320 Speaker 4: Helo wave I've ever had. 307 00:13:36,200 --> 00:13:39,120 Speaker 2: She definitely did pump up the hairdressers tires in that video, 308 00:13:39,160 --> 00:13:41,320 Speaker 2: but I have to say it did look very nice, 309 00:13:41,360 --> 00:13:43,640 Speaker 2: but it would want to for the price tag of 310 00:13:43,679 --> 00:13:46,440 Speaker 2: one thousand dollars. I couldn't help but think how much 311 00:13:46,480 --> 00:13:48,760 Speaker 2: Martha was looking like Kim kut Ashen in this video. 312 00:13:48,840 --> 00:13:52,320 Speaker 2: So on Maths she was dubbed the kmart Kim, and 313 00:13:52,400 --> 00:13:54,360 Speaker 2: she's looking more and more like her. I think it's 314 00:13:54,360 --> 00:13:56,480 Speaker 2: how she's doing her makeup now. She seems to be 315 00:13:56,480 --> 00:13:59,120 Speaker 2: doing a lot more contouring also, probably because she did 316 00:13:59,160 --> 00:14:01,839 Speaker 2: have a thousand dollars lowwave that probably helped a little. Yeah, 317 00:14:01,880 --> 00:14:04,240 Speaker 2: that's probably the norm for Kimmy Kay. It turns out 318 00:14:04,240 --> 00:14:06,880 Speaker 2: that Jackie Alexander also got a blowwave done by the 319 00:14:06,920 --> 00:14:07,840 Speaker 2: same stylist. 320 00:14:08,040 --> 00:14:09,160 Speaker 1: The only issue was. 321 00:14:09,120 --> 00:14:11,280 Speaker 2: Her appointment was at eight am, so she was kind 322 00:14:11,320 --> 00:14:13,880 Speaker 2: of like that first bridesmaid in a wedding party that 323 00:14:13,880 --> 00:14:16,679 Speaker 2: gets absolutely screwed. Well. I really felt for Jackie because 324 00:14:16,720 --> 00:14:18,880 Speaker 2: she had been out drinking the night before because it 325 00:14:18,960 --> 00:14:21,400 Speaker 2: was her birthday, so she ended up having a nap 326 00:14:21,480 --> 00:14:24,640 Speaker 2: after she got the blowwave done and essentially ruining it. 327 00:14:24,640 --> 00:14:26,760 Speaker 2: It actually ended up making some pretty good content though, 328 00:14:26,800 --> 00:14:28,600 Speaker 2: and it was pretty convenient because then she could talk 329 00:14:28,640 --> 00:14:32,000 Speaker 2: about how the kerastas formula helped her get her blowwave back. 330 00:14:32,200 --> 00:14:33,640 Speaker 1: Martha did give her shit over it. 331 00:14:33,600 --> 00:14:35,920 Speaker 4: Though, now her is really giving. 332 00:14:37,120 --> 00:14:38,920 Speaker 1: I fear mindsgiving the most. 333 00:14:39,000 --> 00:14:40,880 Speaker 4: Yeah, well yeah, I slept on mine. 334 00:14:40,960 --> 00:14:45,280 Speaker 7: So our cute little friend Jackie, we got a thousand 335 00:14:45,320 --> 00:14:46,520 Speaker 7: dollars blowave today. 336 00:14:46,720 --> 00:14:49,600 Speaker 1: Our blowwaves from our New York hair. 337 00:14:49,480 --> 00:14:51,560 Speaker 6: Stylus costs a thousand dollars. 338 00:14:52,680 --> 00:14:56,680 Speaker 2: And each each and she got hers and then fucking 339 00:14:56,720 --> 00:14:57,280 Speaker 2: slept on it. 340 00:14:57,520 --> 00:15:01,320 Speaker 1: So and look it still looks amazing. No, it's it. 341 00:15:01,200 --> 00:15:03,440 Speaker 1: It doesn't, No, it does now. 342 00:15:03,560 --> 00:15:06,520 Speaker 2: Martha's TikTok blew up, with the video attracting over two 343 00:15:06,640 --> 00:15:10,160 Speaker 2: hundred and fifty thousand views. The general tone in the 344 00:15:10,160 --> 00:15:13,720 Speaker 2: comment section was outrage. One follower wrote it's obscene paying 345 00:15:13,720 --> 00:15:16,280 Speaker 2: one thousand dollars for a blowwave, and even more obscene 346 00:15:16,280 --> 00:15:19,360 Speaker 2: that you're okay advertising it in the current economic climate, 347 00:15:19,720 --> 00:15:23,040 Speaker 2: while another wrote how absurd one k in the current climate. 348 00:15:23,080 --> 00:15:26,120 Speaker 2: How do you think this is relatable? Martha replied it's not. 349 00:15:26,800 --> 00:15:29,920 Speaker 2: Hairdressers even started plighing in, with one writing as gorgeous 350 00:15:29,960 --> 00:15:32,160 Speaker 2: as it looks. As a hairdresser of thirty four years, 351 00:15:32,480 --> 00:15:34,360 Speaker 2: I get it was a call out to your hotel room, 352 00:15:34,400 --> 00:15:37,080 Speaker 2: but you just got ripped off hard, whilst another said, 353 00:15:37,120 --> 00:15:39,160 Speaker 2: as a hairdresser, how do I get people to start 354 00:15:39,200 --> 00:15:40,680 Speaker 2: paying me one thousand. 355 00:15:40,240 --> 00:15:41,760 Speaker 1: Dollars to do their hair? 356 00:15:42,000 --> 00:15:44,000 Speaker 2: Now? There was one fan who was very polite and 357 00:15:44,040 --> 00:15:46,520 Speaker 2: could see why the investment was worth it, writing, if 358 00:15:46,520 --> 00:15:48,680 Speaker 2: you're on a red carpet and going to be photographed 359 00:15:48,680 --> 00:15:50,280 Speaker 2: from every angle, you're going. 360 00:15:50,120 --> 00:15:51,200 Speaker 1: To pay for it now. 361 00:15:51,320 --> 00:15:53,800 Speaker 2: Of course, social media is not what it seems, and 362 00:15:53,840 --> 00:15:56,560 Speaker 2: this ended up being a major case of rage baiting. 363 00:15:56,600 --> 00:15:59,520 Speaker 2: Martha Callor Foretitas and Jackie Alexander did not pay for 364 00:15:59,560 --> 00:16:01,280 Speaker 2: their one thousand dollar blowwaves. 365 00:16:01,280 --> 00:16:02,960 Speaker 1: Are you surprised, Sovie? No, I'm not. 366 00:16:03,040 --> 00:16:06,520 Speaker 2: And when I dug deeper into the other influencers who 367 00:16:06,560 --> 00:16:09,160 Speaker 2: were on this trip's content, it was quite clear that 368 00:16:09,280 --> 00:16:13,080 Speaker 2: Kerastas had organized hairdressers to visit each of the influencers 369 00:16:13,120 --> 00:16:15,480 Speaker 2: in their hotel rooms to get them ready for the event, 370 00:16:16,040 --> 00:16:19,440 Speaker 2: and Martha even tagged Kerastas in her original post. 371 00:16:19,560 --> 00:16:20,960 Speaker 1: So it surprises me that they. 372 00:16:20,840 --> 00:16:23,600 Speaker 2: Would want their influencers on the trip promoting that they 373 00:16:23,640 --> 00:16:25,720 Speaker 2: got a thousand dollar blowwave, Because to me, it's like, 374 00:16:25,720 --> 00:16:28,440 Speaker 2: hang on, do I need a thousand dollar blowwave in 375 00:16:28,560 --> 00:16:29,400 Speaker 2: order for my hair to. 376 00:16:29,360 --> 00:16:30,520 Speaker 1: Look good using this product. 377 00:16:30,640 --> 00:16:32,720 Speaker 2: Yeah, I wonder if they weren't really happy with the 378 00:16:32,720 --> 00:16:36,080 Speaker 2: way that Martha promoted it, because I get in order 379 00:16:36,120 --> 00:16:39,480 Speaker 2: to sell this hair gloss, Kerastas wants all of the 380 00:16:39,520 --> 00:16:41,960 Speaker 2: influencer's hair to look as great as possible when they're 381 00:16:41,960 --> 00:16:43,920 Speaker 2: at this event, so it makes sense for them to 382 00:16:43,960 --> 00:16:47,360 Speaker 2: send top stylists to their rooms to ensure that they're 383 00:16:47,440 --> 00:16:49,480 Speaker 2: seen in the best light. But as you say, Kate, 384 00:16:49,520 --> 00:16:52,480 Speaker 2: when you're then pointing out that this hairstylist usually charges 385 00:16:52,520 --> 00:16:55,720 Speaker 2: one thousand dollars just to do a simple blowwave, it's like, fuck, 386 00:16:55,760 --> 00:16:57,400 Speaker 2: this product mustn't be very good. Yeah. 387 00:16:57,400 --> 00:16:58,920 Speaker 1: I would have thought it would be better if. 388 00:16:58,800 --> 00:17:01,920 Speaker 2: The influencers were shown doing their hair in videos before 389 00:17:02,040 --> 00:17:04,879 Speaker 2: the denting it themselves, because then it actually shows well 390 00:17:04,920 --> 00:17:05,399 Speaker 2: at home. 391 00:17:05,720 --> 00:17:07,199 Speaker 1: This is how you use it, This is how I 392 00:17:07,240 --> 00:17:08,320 Speaker 1: can achieve the look. 393 00:17:08,920 --> 00:17:10,880 Speaker 2: I get the vibe that maybe this was a concept 394 00:17:10,880 --> 00:17:14,119 Speaker 2: that wasn't necessarily approved or suggested by Kerastars. 395 00:17:14,119 --> 00:17:15,560 Speaker 1: It's something that Martha ran with. 396 00:17:15,600 --> 00:17:18,880 Speaker 2: Maybe she asked the stylist who was in her hotel room, Hey, 397 00:17:18,880 --> 00:17:20,919 Speaker 2: how did it much to usually charge with something like this, 398 00:17:21,040 --> 00:17:24,159 Speaker 2: or what's the most expensive blowway you've ever done. So 399 00:17:24,480 --> 00:17:26,399 Speaker 2: she knows what makes good content. She knew that this 400 00:17:26,560 --> 00:17:28,439 Speaker 2: was going to rage bait a lot of people. As 401 00:17:28,440 --> 00:17:30,400 Speaker 2: you said, Katie got two hundred and fifty thousand views. 402 00:17:30,400 --> 00:17:32,840 Speaker 2: It's done very well for her, and she's probably essentially 403 00:17:32,880 --> 00:17:35,320 Speaker 2: saying to Kerostars, look, you should take me on more 404 00:17:35,359 --> 00:17:37,320 Speaker 2: brand trips like this to New York because look how 405 00:17:37,320 --> 00:17:39,560 Speaker 2: many views I got for you. Well, ultimately it's good 406 00:17:39,600 --> 00:17:41,879 Speaker 2: brand exposer for Kerostars. I mean, we're talking about it, 407 00:17:41,920 --> 00:17:43,000 Speaker 2: people are talking about it. 408 00:17:43,200 --> 00:17:44,000 Speaker 1: I'm intrigued. 409 00:17:44,040 --> 00:17:47,520 Speaker 2: What's the most expensive haircut or hair style you've ever 410 00:17:47,760 --> 00:17:48,439 Speaker 2: got done? 411 00:17:48,520 --> 00:17:49,440 Speaker 1: Well, I've never. 412 00:17:49,280 --> 00:17:51,840 Speaker 2: Really paid a lot for any sort of hair styling. 413 00:17:52,000 --> 00:17:54,280 Speaker 2: We have had the same hairdresser since we were four. 414 00:17:54,359 --> 00:17:56,960 Speaker 2: She's now become a family friend. She did our hair 415 00:17:57,000 --> 00:17:59,320 Speaker 2: at our wedding and she was so kind she gave 416 00:17:59,359 --> 00:18:01,199 Speaker 2: it to us as a guar. So my wedding hair 417 00:18:01,240 --> 00:18:03,160 Speaker 2: probably would have been the most expensive, but I don't 418 00:18:03,160 --> 00:18:05,600 Speaker 2: know how much she would have normally charged. The only 419 00:18:05,640 --> 00:18:08,760 Speaker 2: time that I've really had an insight into how crazy 420 00:18:08,880 --> 00:18:11,920 Speaker 2: some hairdressing prices are was when I worked at Today 421 00:18:11,920 --> 00:18:14,280 Speaker 2: Tonight and we did this investigation. So we went under 422 00:18:14,320 --> 00:18:16,960 Speaker 2: the cover and basically we went to one of the 423 00:18:17,000 --> 00:18:20,399 Speaker 2: most expensive hairdressers on King William Road, which is quite 424 00:18:20,440 --> 00:18:23,760 Speaker 2: a fancy street in Adelaide, and we tried to get 425 00:18:23,760 --> 00:18:26,840 Speaker 2: them to upsell everything for us. I mean this was 426 00:18:26,880 --> 00:18:29,920 Speaker 2: about eight or nine years ago. I think the haircut 427 00:18:30,000 --> 00:18:33,000 Speaker 2: ended up being like six hundred dollars. We then took 428 00:18:33,359 --> 00:18:37,720 Speaker 2: a model to a really affordable hairdresser to show that 429 00:18:37,760 --> 00:18:40,399 Speaker 2: you could achieve the same results at just a place 430 00:18:40,400 --> 00:18:42,399 Speaker 2: that was maybe not in such a fancy area. And 431 00:18:42,440 --> 00:18:44,200 Speaker 2: then we took them to the streets and people had 432 00:18:44,240 --> 00:18:46,720 Speaker 2: to pick which was the more expensive haircut. 433 00:18:47,000 --> 00:18:48,240 Speaker 1: What I ended up winning out. 434 00:18:48,400 --> 00:18:51,200 Speaker 2: The person who had the cheaper haircut actually won. Oh 435 00:18:51,200 --> 00:18:55,439 Speaker 2: woich was quite embarrassing for the high end salon. I 436 00:18:55,440 --> 00:18:57,800 Speaker 2: can never ever go there again. I've always some of 437 00:18:57,840 --> 00:19:00,679 Speaker 2: our friends go to this salon and I always think, oh, like, 438 00:19:00,760 --> 00:19:03,360 Speaker 2: when my hairdresser retires, where. 439 00:19:03,119 --> 00:19:03,680 Speaker 1: Will I go. 440 00:19:03,760 --> 00:19:05,680 Speaker 2: I'm like, I could never go to anywhere on Kinglynd 441 00:19:05,760 --> 00:19:08,440 Speaker 2: Road now, I mean, surely eight or nine years have passed. 442 00:19:08,440 --> 00:19:09,600 Speaker 1: They probably might have held it. 443 00:19:10,080 --> 00:19:12,159 Speaker 7: I think a lot of people forget that the influencer 444 00:19:12,200 --> 00:19:16,359 Speaker 7: world is quite literally a world. Do you know what 445 00:19:16,440 --> 00:19:19,600 Speaker 7: I mean? Like, it's completely different from real life. 446 00:19:20,160 --> 00:19:23,360 Speaker 2: Isabel Clark has broken her silence after being dragged into 447 00:19:23,359 --> 00:19:26,960 Speaker 2: the Anna Paul drama. The beauty influencer warned her followers 448 00:19:26,960 --> 00:19:30,720 Speaker 2: that most influencers aren't as they appear online. Okay, before 449 00:19:30,760 --> 00:19:33,080 Speaker 2: we get into it. For those not familiar with her, 450 00:19:33,400 --> 00:19:35,959 Speaker 2: who is Isabel Clark? Well, she's a twenty six year 451 00:19:36,000 --> 00:19:39,960 Speaker 2: old Australian influencer who started out sharing makeup YouTube tutorials 452 00:19:40,000 --> 00:19:40,919 Speaker 2: as a teenager. 453 00:19:41,320 --> 00:19:42,960 Speaker 1: And despite getting accepted. 454 00:19:42,560 --> 00:19:45,719 Speaker 2: Into a law degree after achieving an almost perfect ATAR, 455 00:19:46,240 --> 00:19:49,520 Speaker 2: she put her studies on hold to pursue influencing full time. 456 00:19:49,680 --> 00:19:51,879 Speaker 1: Well, I had no idea that she got an almost 457 00:19:51,880 --> 00:19:54,440 Speaker 1: perfect ATAR. Yeah, she's a very intelligent woman. 458 00:19:54,520 --> 00:19:57,840 Speaker 2: Now. She has over six hundred and sixty thousand followers 459 00:19:57,880 --> 00:20:00,359 Speaker 2: on Instagram and over three hundred and seven tea on 460 00:20:00,400 --> 00:20:02,800 Speaker 2: TikTok And what has really set her apart from other 461 00:20:02,880 --> 00:20:05,880 Speaker 2: influences is her transparency around her health issues. 462 00:20:05,960 --> 00:20:07,440 Speaker 1: So she has been really. 463 00:20:07,280 --> 00:20:10,920 Speaker 2: Open about sharing her struggles with depression, anxiety, and other 464 00:20:11,000 --> 00:20:14,680 Speaker 2: health challenges. So over the years, she's documented her experience 465 00:20:14,720 --> 00:20:17,879 Speaker 2: with endometriosis as well as their surgeries to remove early 466 00:20:17,960 --> 00:20:21,000 Speaker 2: cancer sales from her breast. We actually spoke about Isabelle 467 00:20:21,000 --> 00:20:23,760 Speaker 2: around a year ago when she was launching her fashion 468 00:20:23,800 --> 00:20:26,119 Speaker 2: line called Sunflower Avenue, and there was a bit of 469 00:20:26,200 --> 00:20:28,560 Speaker 2: contention at the time over some copyright issues. 470 00:20:28,640 --> 00:20:28,960 Speaker 1: Yeah, it was. 471 00:20:28,920 --> 00:20:31,440 Speaker 2: Pretty annoying because she wasn't in the wrong and her 472 00:20:31,480 --> 00:20:34,400 Speaker 2: community really rallied behind her at the time. So four 473 00:20:34,480 --> 00:20:37,720 Speaker 2: years prior to her launching her own brand, she created 474 00:20:37,720 --> 00:20:41,680 Speaker 2: this private Instagram community called Sunflower Babies and the point 475 00:20:41,680 --> 00:20:45,520 Speaker 2: of it was to share meaningful conversations with her followers online. 476 00:20:45,680 --> 00:20:49,040 Speaker 2: And this community really flourished and she started hosting in 477 00:20:49,119 --> 00:20:51,760 Speaker 2: person events and community events, and then she thought, well, 478 00:20:51,800 --> 00:20:53,480 Speaker 2: why not launch a fashion label. 479 00:20:53,240 --> 00:20:53,879 Speaker 1: Off the back of it. 480 00:20:53,920 --> 00:20:57,000 Speaker 2: And the purpose of her brand is to blend fashion 481 00:20:57,119 --> 00:21:00,840 Speaker 2: with self care and mental health awareness. So it's quite 482 00:21:00,880 --> 00:21:03,560 Speaker 2: different to a lot of influencers who just launched these 483 00:21:03,560 --> 00:21:05,919 Speaker 2: brands to get a quick buck. Yeah, she seems to 484 00:21:05,920 --> 00:21:08,520 Speaker 2: have a genuine connection with her community, and I think 485 00:21:08,520 --> 00:21:11,200 Speaker 2: that that's why her following has continued to grow, particularly 486 00:21:11,240 --> 00:21:13,840 Speaker 2: on TikTok. Yeah, and as you can see, she's really 487 00:21:13,880 --> 00:21:16,240 Speaker 2: trying to make a difference in the influencer space. Which 488 00:21:16,280 --> 00:21:19,280 Speaker 2: is why so many people were upset when she got 489 00:21:19,400 --> 00:21:22,520 Speaker 2: dragged into the Anna Paul drama. It turns out she 490 00:21:22,800 --> 00:21:24,959 Speaker 2: was a topic of discussion in one of Anna Paul's 491 00:21:24,960 --> 00:21:28,480 Speaker 2: group chats that included Addis Paul and Mikayla Testa. It's 492 00:21:28,520 --> 00:21:31,600 Speaker 2: interesting because when Anna first brought this up in her 493 00:21:31,800 --> 00:21:36,880 Speaker 2: rebuttal video to Mikayla, she didn't include which influencer they 494 00:21:36,880 --> 00:21:40,120 Speaker 2: were talking about. She chose to blur the photo of 495 00:21:40,280 --> 00:21:43,960 Speaker 2: Isabelle Clark, and it's apparent now why because she was 496 00:21:44,000 --> 00:21:47,080 Speaker 2: trying to make out like Michaela was speaking badly about 497 00:21:47,080 --> 00:21:50,440 Speaker 2: her and the closeness of her eyes, when in reality, 498 00:21:50,480 --> 00:21:52,840 Speaker 2: it was actually Anna Paul who kicked off the negative 499 00:21:52,840 --> 00:21:55,560 Speaker 2: conversation about her. Yeah, because she shared a screenshot of 500 00:21:55,600 --> 00:21:57,720 Speaker 2: Isabelle in the group chat and wrote, fuck you. She's 501 00:21:57,720 --> 00:22:00,679 Speaker 2: suggesting she looks like Bella had did, which Adis replied, 502 00:22:00,760 --> 00:22:04,240 Speaker 2: fuck that screenshot for fuck's sake. Fuck's sake, man Now. 503 00:22:04,280 --> 00:22:06,360 Speaker 2: Mikayla wrote back, I feel bad. I guess she's making 504 00:22:06,480 --> 00:22:08,320 Speaker 2: do with what she's got. I can't hate on her 505 00:22:08,400 --> 00:22:11,040 Speaker 2: for that. Anna then said she probably talked about us too, 506 00:22:11,040 --> 00:22:14,080 Speaker 2: and said her eyes cut off halfway through now, according 507 00:22:14,119 --> 00:22:17,000 Speaker 2: to Anna, Mikayla went on to make derogatory comments about 508 00:22:17,040 --> 00:22:19,920 Speaker 2: Isabelle's eyes. However, Michayla claims that she was actually talking 509 00:22:19,960 --> 00:22:21,040 Speaker 2: about herself and it. 510 00:22:21,000 --> 00:22:21,560 Speaker 1: Was a typo. 511 00:22:21,880 --> 00:22:22,080 Speaker 2: Yeah. 512 00:22:22,160 --> 00:22:23,960 Speaker 1: Now. On Wednesday, Isabella. 513 00:22:23,600 --> 00:22:27,080 Speaker 2: Uploaded a TikTok addressing the drama, and she aptly captioned 514 00:22:27,119 --> 00:22:29,919 Speaker 2: it some afternoon thoughts from Bella had did herself, so 515 00:22:30,160 --> 00:22:32,160 Speaker 2: at least she was having some fun with it. Now, 516 00:22:32,160 --> 00:22:34,400 Speaker 2: while she didn't name Anna, she didn't need to because 517 00:22:34,440 --> 00:22:36,760 Speaker 2: it was pretty clear who she was talking about. Let's 518 00:22:36,760 --> 00:22:37,960 Speaker 2: throw to some of what she said. 519 00:22:38,640 --> 00:22:43,119 Speaker 7: I can guarantee you that, yes, this one influencer isn't 520 00:22:43,200 --> 00:22:46,520 Speaker 7: who she portrayed herself to be online and also to 521 00:22:46,600 --> 00:22:49,200 Speaker 7: me personally, Like I thought, I thought we were cool, 522 00:22:49,240 --> 00:22:51,400 Speaker 7: you know, w we'd plain to each other stories and stuff. 523 00:22:51,440 --> 00:22:55,280 Speaker 7: So a bit weird, really really fucking weird. But I 524 00:22:55,280 --> 00:22:58,000 Speaker 7: didn't read into our relationship too much or put too 525 00:22:58,080 --> 00:23:00,240 Speaker 7: much weight on who she was, you know. I was 526 00:23:00,280 --> 00:23:03,760 Speaker 7: only when I saw those little screenshots that I was like. 527 00:23:03,960 --> 00:23:05,400 Speaker 1: Oh now. 528 00:23:05,440 --> 00:23:07,560 Speaker 2: Isabel went on to say that a lot of influencers 529 00:23:07,560 --> 00:23:10,639 Speaker 2: are not how they represent themselves online. She also said 530 00:23:10,680 --> 00:23:13,560 Speaker 2: that the influencer world was superficial and it's the reason 531 00:23:13,560 --> 00:23:16,240 Speaker 2: why ninety nine percent of her friends are not mine. 532 00:23:16,560 --> 00:23:20,080 Speaker 2: It's interesting because Isabel was part of Madison Woolly's influencer 533 00:23:20,119 --> 00:23:20,879 Speaker 2: Click in Sydney. 534 00:23:20,920 --> 00:23:21,120 Speaker 7: Yeah. 535 00:23:21,119 --> 00:23:24,000 Speaker 2: Well she's moved now to Melbourne. But Madison Woolly's best 536 00:23:24,000 --> 00:23:28,000 Speaker 2: friend Caitlin Roriguez and her podcast co host is Isabel's manager, 537 00:23:28,080 --> 00:23:29,800 Speaker 2: so surely she is still friends with There may be 538 00:23:29,800 --> 00:23:31,520 Speaker 2: Madison Council one of the one percenters. 539 00:23:31,640 --> 00:23:32,000 Speaker 1: Yeah. 540 00:23:32,080 --> 00:23:35,080 Speaker 2: Now, Isabel really broke the fourth wall when she revealed 541 00:23:35,119 --> 00:23:38,399 Speaker 2: just how awkward influencer events are, and it seems like 542 00:23:38,440 --> 00:23:40,840 Speaker 2: this is becoming a trend on TikTok for influencers to 543 00:23:40,920 --> 00:23:44,600 Speaker 2: dish the dirt about influencer events. Recently, Tilly Whitfield was 544 00:23:44,640 --> 00:23:47,959 Speaker 2: talking about how she doesn't like going to influencer events 545 00:23:48,000 --> 00:23:51,720 Speaker 2: and influencers seem to be wanting to call out other influencers. 546 00:23:51,119 --> 00:23:52,080 Speaker 1: For their bad behavior. 547 00:23:52,240 --> 00:23:55,840 Speaker 2: Do you think it comes down to competitiveness in the industry. 548 00:23:55,920 --> 00:23:59,760 Speaker 2: The industry is so oversaturated at the moment, and is 549 00:24:00,200 --> 00:24:02,639 Speaker 2: of people becoming friends at these events and wanting to 550 00:24:02,640 --> 00:24:03,680 Speaker 2: help each other out. 551 00:24:04,119 --> 00:24:07,080 Speaker 1: There's almost this rivalry that's happening. 552 00:24:06,840 --> 00:24:09,199 Speaker 2: You're absolutely correct, because if you think back to the 553 00:24:09,200 --> 00:24:12,919 Speaker 2: golden days of Instagram, influencers actually wanted to make friends 554 00:24:12,920 --> 00:24:15,880 Speaker 2: with other influencers because there were so few of them 555 00:24:15,960 --> 00:24:18,919 Speaker 2: and they could capitalize on each other's following. So if 556 00:24:18,960 --> 00:24:21,720 Speaker 2: you appeared in one person's video, then they would send 557 00:24:21,760 --> 00:24:24,560 Speaker 2: followers your way and vice versa. But there's just so 558 00:24:24,800 --> 00:24:28,200 Speaker 2: many influencers there that it's not really that worthwhile, and 559 00:24:28,240 --> 00:24:28,880 Speaker 2: there's only. 560 00:24:28,720 --> 00:24:29,840 Speaker 1: So few jobs around. 561 00:24:29,920 --> 00:24:32,600 Speaker 2: I also think TikTok has really changed the game. I 562 00:24:32,640 --> 00:24:35,080 Speaker 2: think there's a bit of snobbery associated with those who 563 00:24:35,119 --> 00:24:37,960 Speaker 2: were big on TikTok as opposed to those who have 564 00:24:38,040 --> 00:24:40,280 Speaker 2: been in the industry for longer and have made a 565 00:24:40,359 --> 00:24:43,159 Speaker 2: name for themselves on Instagram and YouTube. I think that 566 00:24:43,240 --> 00:24:46,440 Speaker 2: a lot of those og influencers would see the TikTokers 567 00:24:46,480 --> 00:24:46,920 Speaker 2: as not. 568 00:24:47,480 --> 00:24:49,880 Speaker 1: Genuine creators or big names. 569 00:24:49,880 --> 00:24:52,119 Speaker 2: I think there'd be a lot of ego associated with it, 570 00:24:52,160 --> 00:24:53,800 Speaker 2: which doesn't make sense to me because I think in 571 00:24:53,840 --> 00:24:55,560 Speaker 2: this day and age, if you're on TikTok and you've 572 00:24:55,560 --> 00:24:57,960 Speaker 2: made it big, you've had to absolutely grind you having 573 00:24:57,960 --> 00:25:01,520 Speaker 2: to put out multiple videos a day. We're seeing more 574 00:25:01,600 --> 00:25:05,520 Speaker 2: normy influencers and everyday people. You know, we're really enjoying 575 00:25:05,560 --> 00:25:08,440 Speaker 2: people who have an office job and do influencing or 576 00:25:08,480 --> 00:25:10,840 Speaker 2: TikTok on the side. Yeah, it's just not these rich 577 00:25:10,920 --> 00:25:13,879 Speaker 2: models anymore. It just all seems very high school. And 578 00:25:13,920 --> 00:25:16,560 Speaker 2: I think another big reason why these influencer events are 579 00:25:16,600 --> 00:25:19,080 Speaker 2: so awkward is because a lot of these influencers spend 580 00:25:19,119 --> 00:25:21,879 Speaker 2: the majority of their day at home, not talking to anyone, 581 00:25:22,000 --> 00:25:25,040 Speaker 2: just filming themselves. So to go out and actually have 582 00:25:25,119 --> 00:25:27,400 Speaker 2: to talk to other people, they haven't had the chance 583 00:25:27,480 --> 00:25:29,680 Speaker 2: to develop those social skills that a lot of us 584 00:25:29,680 --> 00:25:32,240 Speaker 2: develop when we have a part time job or we 585 00:25:32,280 --> 00:25:34,000 Speaker 2: go to UNI and we leave school. 586 00:25:34,200 --> 00:25:34,760 Speaker 1: Yeah, it's so true. 587 00:25:34,760 --> 00:25:36,679 Speaker 2: I feel like there's a bit of social anxiety that 588 00:25:36,720 --> 00:25:39,640 Speaker 2: happens when influencers have to go to these real life 589 00:25:39,680 --> 00:25:42,760 Speaker 2: events and talk to people. I also wonder if there's 590 00:25:42,880 --> 00:25:45,439 Speaker 2: a bit of contention over who's getting paid what to 591 00:25:45,440 --> 00:25:48,440 Speaker 2: attend events, because gone are the days where influencers would 592 00:25:48,520 --> 00:25:50,880 Speaker 2: rock up to an event because it was something fun 593 00:25:50,880 --> 00:25:53,440 Speaker 2: to go to or they were getting a goodie bag. Now, 594 00:25:53,560 --> 00:25:57,200 Speaker 2: influencers get paid different prices to attend events, So maybe 595 00:25:57,200 --> 00:25:59,960 Speaker 2: there's a bit of annoyance that someone's getting paid more 596 00:26:00,080 --> 00:26:00,480 Speaker 2: than them. 597 00:26:00,720 --> 00:26:02,399 Speaker 1: It's so funny to think that so many of us 598 00:26:02,440 --> 00:26:03,280 Speaker 1: would actually. 599 00:26:02,960 --> 00:26:05,840 Speaker 2: Want to attend these events, but for influences, it seems 600 00:26:05,840 --> 00:26:08,359 Speaker 2: like it's like something that they hate going to, that 601 00:26:08,440 --> 00:26:10,439 Speaker 2: they dread. I have to say that a lot of 602 00:26:10,480 --> 00:26:13,440 Speaker 2: these events are boring and you feel like you're being 603 00:26:13,560 --> 00:26:15,720 Speaker 2: used at them. Now, I am talking from the perspective 604 00:26:15,840 --> 00:26:18,640 Speaker 2: of someone who has worked in events before. I used 605 00:26:18,640 --> 00:26:20,879 Speaker 2: to work at a PI agency here in Adelaide that 606 00:26:20,920 --> 00:26:23,439 Speaker 2: hosts a lot of Adelaide events, and I mean some 607 00:26:23,480 --> 00:26:25,359 Speaker 2: of them would be the opening of an envelope, you 608 00:26:25,359 --> 00:26:25,760 Speaker 2: know what I mean. 609 00:26:25,760 --> 00:26:27,159 Speaker 1: It wouldn't be something very exciting. 610 00:26:27,160 --> 00:26:30,080 Speaker 2: Adelaide's obviously different to Sydney and Melbourne, but you're really 611 00:26:30,160 --> 00:26:32,560 Speaker 2: having to beg people to come to these events, and 612 00:26:32,600 --> 00:26:35,679 Speaker 2: you'd be having to invite a lot of low scale influencers, 613 00:26:35,680 --> 00:26:38,600 Speaker 2: people who just wanted to be seen somewhere. And back 614 00:26:38,640 --> 00:26:41,119 Speaker 2: then we weren't paying anyone to attend, so there was 615 00:26:41,160 --> 00:26:44,399 Speaker 2: even less incentive for people to go. And post I 616 00:26:44,480 --> 00:26:46,360 Speaker 2: does don't get it. Can't people will just be adults 617 00:26:46,359 --> 00:26:48,840 Speaker 2: and talk to each other. Because Isabelle was complaining about 618 00:26:48,840 --> 00:26:52,399 Speaker 2: how influencers won't talk to other influencers, and then she 619 00:26:52,560 --> 00:26:54,800 Speaker 2: said that if they do come up and talk to you, 620 00:26:54,840 --> 00:26:57,439 Speaker 2: it's only for a little while and then they scurry away. 621 00:26:57,800 --> 00:27:00,480 Speaker 2: She also said she often feels like other influences were 622 00:27:00,560 --> 00:27:03,040 Speaker 2: judging her or talking about her behind her back. 623 00:27:03,200 --> 00:27:05,040 Speaker 1: She then said this it. 624 00:27:05,000 --> 00:27:08,560 Speaker 7: Took a lot of trial and error for me, you know, 625 00:27:08,680 --> 00:27:13,600 Speaker 7: moving away from Sydney, and then you know, I started 626 00:27:13,640 --> 00:27:15,960 Speaker 7: going to events again in Melbourne more recently, and the 627 00:27:16,000 --> 00:27:19,879 Speaker 7: same thing happens your Melbourne influencers and not who you 628 00:27:19,880 --> 00:27:22,760 Speaker 7: think they are, your Sydney influencers and not who you 629 00:27:22,760 --> 00:27:27,080 Speaker 7: think they are. I can probably fully acknowledge that I 630 00:27:27,200 --> 00:27:29,359 Speaker 7: might not be who you think I am, but I 631 00:27:29,359 --> 00:27:32,240 Speaker 7: do think I am a very nice person and that's 632 00:27:32,280 --> 00:27:36,119 Speaker 7: why a lot of my friends are not online. 633 00:27:36,400 --> 00:27:38,600 Speaker 2: She also went on to say that it's really unfortunate 634 00:27:38,640 --> 00:27:41,840 Speaker 2: her followers don't get the opportunity to see what influencers 635 00:27:41,840 --> 00:27:44,360 Speaker 2: are really like behind the scenes, and she said when 636 00:27:44,400 --> 00:27:47,080 Speaker 2: it comes to her brand, Sunflower Avenue, that she is 637 00:27:47,119 --> 00:27:49,760 Speaker 2: not going to be inviting influences to her events for 638 00:27:49,800 --> 00:27:52,199 Speaker 2: the sake of it, because they just don't care and 639 00:27:52,240 --> 00:27:54,800 Speaker 2: she's only going to be inviting customers. So it seems 640 00:27:54,840 --> 00:27:57,240 Speaker 2: like she's taking a leaf out of britt Selander's book. 641 00:27:57,359 --> 00:28:00,840 Speaker 2: I think inviting customers, or at least a mix of customers, 642 00:28:00,920 --> 00:28:04,040 Speaker 2: is really a good way forward because you're actually getting 643 00:28:04,080 --> 00:28:06,679 Speaker 2: people who were loyal to the brand, people who are 644 00:28:06,720 --> 00:28:09,080 Speaker 2: excited to be there, and people who want to post. 645 00:28:09,200 --> 00:28:09,320 Speaker 7: Oh. 646 00:28:09,320 --> 00:28:10,800 Speaker 1: It makes a lot of sense, and as. 647 00:28:10,720 --> 00:28:13,920 Speaker 2: A consumer, you like to see loyalty and customers being 648 00:28:13,960 --> 00:28:16,760 Speaker 2: rewarded in this way. Exactly Right now, I want to 649 00:28:16,760 --> 00:28:19,600 Speaker 2: talk more about Isabel Clark and how she got dragged 650 00:28:19,600 --> 00:28:21,200 Speaker 2: into the Anna Paul drama. 651 00:28:20,920 --> 00:28:23,440 Speaker 1: Because I felt so sorry for her. 652 00:28:23,840 --> 00:28:26,240 Speaker 2: She said in her video that the comments regarding her 653 00:28:26,280 --> 00:28:29,600 Speaker 2: appearance were really triggering for her and she was just 654 00:28:29,680 --> 00:28:32,080 Speaker 2: trying to focus on her own mental health. And it 655 00:28:32,119 --> 00:28:33,760 Speaker 2: was hard not to notice in the video that she 656 00:28:33,920 --> 00:28:37,119 Speaker 2: was wearing a very bold winged eyeliner, and all I 657 00:28:37,119 --> 00:28:39,680 Speaker 2: could think about was how Mikayla Tester had spoken in 658 00:28:39,720 --> 00:28:42,160 Speaker 2: depth about how she used to wear a lot of 659 00:28:42,160 --> 00:28:45,200 Speaker 2: eyeliner after Anna Paul made comments about her eyes being 660 00:28:45,240 --> 00:28:47,240 Speaker 2: too close together, so I was like, wow, it must 661 00:28:47,240 --> 00:28:49,360 Speaker 2: have really made an impact on her. I feel like, 662 00:28:49,360 --> 00:28:51,240 Speaker 2: potentially it was a bit of a pot shot because 663 00:28:51,320 --> 00:28:54,840 Speaker 2: she was trying to recreate Mikayla did her makeup during 664 00:28:54,840 --> 00:28:57,000 Speaker 2: that time, or maybe she was trying to recreate the 665 00:28:57,000 --> 00:28:59,960 Speaker 2: Bellah did look that she'd previously done well for whatever reason, 666 00:29:00,040 --> 00:29:02,520 Speaker 2: and I do think the eyeline it was intentional. And 667 00:29:02,600 --> 00:29:04,800 Speaker 2: I could really tell when I watched this video that 668 00:29:04,880 --> 00:29:06,760 Speaker 2: the events of the past couple of weeks had really 669 00:29:06,880 --> 00:29:10,000 Speaker 2: rattled her. But she was just so mature about it, 670 00:29:10,040 --> 00:29:12,240 Speaker 2: and I found it really interesting when she spoke about 671 00:29:12,280 --> 00:29:14,000 Speaker 2: influencers being coworkers. 672 00:29:14,160 --> 00:29:15,520 Speaker 1: Let's throw to what she said. 673 00:29:15,800 --> 00:29:18,280 Speaker 7: And this isn't even about me. I'm sure that that 674 00:29:18,720 --> 00:29:23,800 Speaker 7: little bit that was lated is only a little smidge 675 00:29:24,000 --> 00:29:27,040 Speaker 7: of what is probably in those messages and in her 676 00:29:27,080 --> 00:29:30,560 Speaker 7: mind and in conversation, so it might not even just 677 00:29:30,600 --> 00:29:35,400 Speaker 7: be me. So I'm speaking kind of just to anyone 678 00:29:35,640 --> 00:29:38,400 Speaker 7: be a genuine person. The relationships in every part of 679 00:29:38,440 --> 00:29:41,960 Speaker 7: your life matter. And if you are an influencer, you know, 680 00:29:42,120 --> 00:29:46,000 Speaker 7: we don't have a lot of coworkers. You know, our 681 00:29:46,040 --> 00:29:51,320 Speaker 7: coworkers and our customer report kind of comes from our followers. 682 00:29:51,920 --> 00:29:54,640 Speaker 7: And you won't really have a job for too long 683 00:29:54,720 --> 00:29:58,080 Speaker 7: if you don't care about your followers and you don't 684 00:29:58,120 --> 00:30:01,360 Speaker 7: care about your community, you just won't people just need 685 00:30:01,400 --> 00:30:03,360 Speaker 7: to care a little bit more. You know, if you're 686 00:30:03,360 --> 00:30:06,120 Speaker 7: an influencer, you have responsibility. If you don't care about 687 00:30:06,120 --> 00:30:09,680 Speaker 7: your fans or your followers or whatever, they'll be able 688 00:30:09,720 --> 00:30:14,120 Speaker 7: to tell eventually. So in it, maybe start caring or 689 00:30:14,200 --> 00:30:14,960 Speaker 7: don't do the job. 690 00:30:15,440 --> 00:30:17,440 Speaker 2: What she said is so true and as you were 691 00:30:17,480 --> 00:30:20,440 Speaker 2: talking about earlier, so if the influencer market is currently 692 00:30:20,560 --> 00:30:24,000 Speaker 2: so saturated, so influencers really do have to put a 693 00:30:24,000 --> 00:30:27,040 Speaker 2: lot of effort in with their followers to attract them 694 00:30:27,200 --> 00:30:30,760 Speaker 2: and keep them. It's interesting because I feel like influencer 695 00:30:30,920 --> 00:30:33,320 Speaker 2: brand trips are quite different to your run of the 696 00:30:33,320 --> 00:30:36,600 Speaker 2: meal influencer event where there's a large number of people invited. 697 00:30:36,920 --> 00:30:41,120 Speaker 2: Because talking before about Martha Calafatitas, she has become best 698 00:30:41,160 --> 00:30:44,440 Speaker 2: friends with Jackie, Alexander and the other women on this trip. 699 00:30:44,600 --> 00:30:47,800 Speaker 2: They seem to have actually forged a genuine friendship. So 700 00:30:48,040 --> 00:30:51,680 Speaker 2: maybe it's easier for influencers to become friends on these smaller, 701 00:30:51,760 --> 00:30:55,320 Speaker 2: more intimate trips where they're actually traveling away with one 702 00:30:55,320 --> 00:30:57,200 Speaker 2: another and they sort of have to get along. 703 00:30:57,280 --> 00:30:58,479 Speaker 1: Maybe they're there for longer. 704 00:30:58,600 --> 00:31:00,560 Speaker 2: Yeah, maybe it's because they don't get a play so 705 00:31:00,560 --> 00:31:02,800 Speaker 2: they can't just stick with whoever they've brought along to 706 00:31:02,840 --> 00:31:05,160 Speaker 2: the event, and they are forced to make friends. I 707 00:31:05,200 --> 00:31:08,400 Speaker 2: do like this concept though, of influencers being one another's 708 00:31:08,440 --> 00:31:12,800 Speaker 2: co workers, because if you're working side by side with 709 00:31:12,880 --> 00:31:15,520 Speaker 2: people in the same industry, you really have to work 710 00:31:15,520 --> 00:31:17,720 Speaker 2: out a way to get along. You can't be slagging 711 00:31:17,720 --> 00:31:19,760 Speaker 2: one another off. It just makes you look unprofessional and 712 00:31:19,800 --> 00:31:21,680 Speaker 2: this is a job at the end of the day. Well, 713 00:31:21,720 --> 00:31:23,680 Speaker 2: I think that is all we have time for today. 714 00:31:23,720 --> 00:31:25,920 Speaker 2: Thank you so much for joining us for this episode. 715 00:31:25,920 --> 00:31:27,840 Speaker 2: If you have enjoyed it, could you please make sure 716 00:31:27,880 --> 00:31:31,360 Speaker 2: you are subscribed on Apple Podcast and also Spotify and 717 00:31:31,440 --> 00:31:32,840 Speaker 2: leave us a five star review. 718 00:31:33,200 --> 00:31:35,000 Speaker 1: This episode was recorded. 719 00:31:34,560 --> 00:31:36,560 Speaker 2: On the traditional land of the Ghana people of the 720 00:31:36,560 --> 00:31:37,400 Speaker 2: Adelaide Planes. 721 00:31:37,440 --> 00:31:39,640 Speaker 1: We pay respect to elders past and present.