WEBVTT - Em Davies' Filthy White Couch, KIC's Divisive TikTok Strategy, Olivia Mather's Bengal Returns & Taylor Swift Puts on a Show for her London Boys

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<v Speaker 1>Hello, and welcome to Outspoken.

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<v Speaker 2>It's your dose of the hottest influencer and pop culture

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<v Speaker 2>news twice a week. I'm Amy Torber and coming up

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<v Speaker 2>on today's show, m Davy's Filthy White Couch.

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<v Speaker 1>Taylor Swift puts on a show for.

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<v Speaker 2>Her London boys, Olivia Mathers is reunited with her Bengal

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<v Speaker 2>cat and keep It Clean as divisive TikTok strategy. But

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<v Speaker 2>first officially, Sophie, we are very excited Aunties.

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<v Speaker 1>We have been holding onto the news that Kate gave

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<v Speaker 1>birth for a week.

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<v Speaker 2>It was extremely hard to record this podcast without spilling

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<v Speaker 2>the tea. I feel like some listeners could have picked

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<v Speaker 2>up on a few things we.

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<v Speaker 1>Said last week that I don't know.

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<v Speaker 2>They feel like there are a few comments about babies,

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<v Speaker 2>like we had some sort of knowledge, well more knowledge

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<v Speaker 2>than you had the other week when you didn't realize

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<v Speaker 2>that baby's drunk meal.

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<v Speaker 1>Yes, it's been an eye opening experience. I have learned

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<v Speaker 1>a lot so far.

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<v Speaker 2>But yes, Kate decided on the name Jack Edward, and

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<v Speaker 2>I don't think that pop cast listeners will be surprised

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<v Speaker 2>by that because she is one for a traditional name. Yeah,

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<v Speaker 2>so first name Jack, middle name Edward, last name Turner.

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<v Speaker 2>He does have the initials Jet, which is pretty cool.

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<v Speaker 2>That is literally why her husband agreed to the name,

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<v Speaker 2>because he's like, what cool initials like? Imagine if he's

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<v Speaker 2>a fantastic basketball player and he's speedy across the court

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<v Speaker 2>with the nickname Jet. Well, we want to allow Kate

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<v Speaker 2>to actually feel listeners in on the blow by blow,

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<v Speaker 2>probably in one of our subscriber episodes, potentially on Wednesday,

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<v Speaker 2>if she feels up to it. But I feel like

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<v Speaker 2>we need to feel listeners in from our point of view,

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<v Speaker 2>because yeah, she's taken like a duck to water to motherhood.

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<v Speaker 2>She is loving us. I said to her, Oh, is

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<v Speaker 2>it as bad as everyone makes it out to be?

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<v Speaker 2>And I mean, putting into perspective, it is weak one.

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<v Speaker 2>A lot of people say it takes two weeks for

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<v Speaker 2>the child to actually wake up and be.

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<v Speaker 1>Aware of where they are.

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<v Speaker 2>But she said that she's loving it so far, and

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<v Speaker 2>she's just loving getting to know her baby. He is

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<v Speaker 2>I know we're biased. He is the most or just

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<v Speaker 2>baby I have ever seen. Oh he's so cute, he

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<v Speaker 2>is adorable. Well, everyone says that when you're a first

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<v Speaker 2>time mom or dad, when you see the child, you

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<v Speaker 2>just instantly fall in love with the baby.

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<v Speaker 1>And I wondered what it.

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<v Speaker 2>Would be like for you and I being aunties, not

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<v Speaker 2>officially the mother, but as soon officially well as in

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<v Speaker 2>Kate keeps saying that genetically we're actually very close to Jack.

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<v Speaker 2>But when I walked in and I saw him lying there,

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<v Speaker 2>I just felt this instant surge of love.

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<v Speaker 1>My heart like it is. Yeah, my heart felt like

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<v Speaker 1>it burst when I saw him. He's just adorable.

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<v Speaker 2>I was a little bit worried about how Kate's Golden

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<v Speaker 2>Retrievers would take to Jack.

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<v Speaker 1>And it's so funny.

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<v Speaker 2>The other night we were over there and Kate and

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<v Speaker 2>Reese were changing Jack and he started to cry. And

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<v Speaker 2>the look on the dog's faces like they were shocked.

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<v Speaker 2>Your husband, Brandon, his face was even more shocked seeing

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<v Speaker 2>one Jack being changed and like the pool explosion and

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<v Speaker 2>then seeing him cry. It was actually so funny. I've

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<v Speaker 2>got a video of it. I almost wanted to put

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<v Speaker 2>on TikTok and entitle it. When two sets of.

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<v Speaker 1>Dinks see the reality of having a baby.

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<v Speaker 2>Well, that's because Jack is so placid and quiet.

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<v Speaker 1>He's just this perfect baby.

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<v Speaker 2>He's happy, to be passed from person to person, like

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<v Speaker 2>he's so quiet, So it was the first time that

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<v Speaker 2>we saw.

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<v Speaker 1>Him really cry.

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<v Speaker 2>Is quite funny because Kate did have a cesarean, so

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<v Speaker 2>we all knew when she was going to give birth.

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<v Speaker 2>So literally there were like eleven people in the waiting

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<v Speaker 2>room for Kate.

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<v Speaker 1>You could tell it was the first baby.

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<v Speaker 2>Yeah, I think a lot of the the nurses there

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<v Speaker 2>were sort of like, what the hell is going on?

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<v Speaker 2>Because we consequently found out that not many people do this.

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<v Speaker 2>So we were waiting for her to be wheeled out

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<v Speaker 2>from into the recovery waiting.

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<v Speaker 1>We didn't know.

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<v Speaker 2>They just told us to wait in this area, and

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<v Speaker 2>then we cottoned on quite quickly that they were wheeling

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<v Speaker 2>out a lot of the.

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<v Speaker 1>People who had had caesareans.

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<v Speaker 2>So we managed to be in the right spot at

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<v Speaker 2>the right time when they were wheeling Kate and Jack

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<v Speaker 2>and Reese back through for observations, and oh my god,

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<v Speaker 2>it was the cutest thing I've ever seen. He was

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<v Speaker 2>just propped up on her just gave us the funniest

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<v Speaker 2>expression and Paul, Kate, though she just come out of surgery,

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<v Speaker 2>What the fuck is going on? Why are all of

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<v Speaker 2>these people looking at me. It was like she was

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<v Speaker 2>some celebrity who had been wheeled through. She wouldn't have

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<v Speaker 2>expected any less, like she knew how excited all of

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<v Speaker 2>the families were. This is the first grandchild for both

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<v Speaker 2>Reese's side and also her side, so I think he's

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<v Speaker 2>going to be a very spoiled little boy. Let us

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<v Speaker 2>know if you do want to hear her on an

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<v Speaker 2>episode of The Subs, because I think that she's really

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<v Speaker 2>keen to tell her birth story. Maybe put up a

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<v Speaker 2>question box that people can send in what they want

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<v Speaker 2>to know.

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<v Speaker 1>Igat Perfect Perfect.

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<v Speaker 2>Purbat Perth influencer m Davies has set tongues wagging after

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<v Speaker 2>listing her filthy couch on Facebook marketplace for nine hundred dollars.

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<v Speaker 2>Super Sleeves uncovered the ad, which pictured a white linen

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<v Speaker 2>sofa covered with black stains. Now so some followers.

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<v Speaker 1>Were shocked by the state of the couch.

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<v Speaker 2>Look the couch wasn't looking its best, but em was

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<v Speaker 2>very honest in the ad about it. She didn't try

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<v Speaker 2>to conceal the marks, she did have them on full display.

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<v Speaker 2>In the description, she explained that the marks would come

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<v Speaker 2>out with professional cleaning. She is just months away from

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<v Speaker 2>giving birth. So you'd assume that she's getting rid of

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<v Speaker 2>this couch because she wants something that's a bit more

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<v Speaker 2>kid friendly. And this couch is already in a state

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<v Speaker 2>after adults sitting on it. I can't imagine what it

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<v Speaker 2>would look like after a kid got its sticky fingers

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<v Speaker 2>or vomit all over it. When I was looking for

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<v Speaker 2>a new couch, my husband was like, no, we can't

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<v Speaker 2>get white.

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<v Speaker 1>It's just going to get ruined. And I'm always like, no, no,

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<v Speaker 1>it will look fine.

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<v Speaker 2>But I think this is the reality of actually having

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<v Speaker 2>a white couch. Well, my husband and I have a

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<v Speaker 2>white couch, but it sort of has flex of that

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<v Speaker 2>sandy color in it as well. But we just put

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<v Speaker 2>blankets over the top of it when we sit down

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<v Speaker 2>so that our dog doesn't get footprints on there, which

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<v Speaker 2>I suppose defeats the purpose of having a white couch.

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<v Speaker 2>She just looks so much chicer than gray couches. Yeah,

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<v Speaker 2>but this one is not looking very chic at the moment.

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<v Speaker 2>Do you think anyone will actually buy this? I mean,

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<v Speaker 2>could it be that there's an M. Davies follower out

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<v Speaker 2>there that wants the grimy couch? I don't think she's

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<v Speaker 2>that well enough known to have fans want to purchase

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<v Speaker 2>this couch just because it belonged to her. I'm guessing

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<v Speaker 2>that because she's pregnant, she probably couldn't be bothered to

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<v Speaker 2>go and get it cleaned herself, to just try and

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<v Speaker 2>get a couple of extra hundred dollars on Facebook marketplace.

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<v Speaker 2>Nine hundred dollars though for a second hand couch is

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<v Speaker 2>very expensive. It's the same with everything at the moment.

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<v Speaker 2>Everything is costing a fortune, yeah, but not on Facebook Marketplace.

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<v Speaker 2>I have noticed I have been looking for secondhand furniture

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<v Speaker 2>for my mother in law to do up because she's

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<v Speaker 2>amazing at upcycling furniture. And it is ridiculous how much

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<v Speaker 2>people are wanting at the moment. At least Emma's being

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<v Speaker 2>honest though, because I remember a few years ago, Sarah's

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<v Speaker 2>Day got heavily criticized when she advertised a rug which

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<v Speaker 2>retailed for eight hundred and forty nine dollars. So she

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<v Speaker 2>posted the item to her Instagram account and described it

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<v Speaker 2>as being basically brand new, And this was despite the

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<v Speaker 2>fact that most of her followers knew she had had

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<v Speaker 2>it for three years. Yeah, and she said it had

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<v Speaker 2>only briefly been used in her son's Foxes bedroom. It

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<v Speaker 2>was quite funny at the time because the media called

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<v Speaker 2>Sarah a cheapskate influencer and questioned why someone worth millions

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<v Speaker 2>of dollars was trying to get as much as she

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<v Speaker 2>could for a secondhand rug. So I do think that

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<v Speaker 2>em did the right thing in pointing out the marks

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<v Speaker 2>on this couch and also having those marks front and

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<v Speaker 2>center in the PHOTOO gold Co's influencer, Olivia Mathers, has

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<v Speaker 2>been reunited with her Bengal cat, more than two months

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<v Speaker 2>after it mysteriously disappeared. Sophie, can you bring listeners up

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<v Speaker 2>to speed?

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<v Speaker 1>Well?

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<v Speaker 2>Back in May, Olivia issued a desperate plea to anyone

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<v Speaker 2>with information about her Bengal cat, Hawky, who she said

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<v Speaker 2>had been stolen. Olivia believed that her neighbors had something

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<v Speaker 2>to do with the disappearance because they were the first

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<v Speaker 2>ones to raise the alarm. They told her that Hawky

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<v Speaker 2>had been dropped at the pound, So her neighbour's dad

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<v Speaker 2>allegedly found Hawky wandering and decided to drop the pedigree

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<v Speaker 2>cat at the pound, which doesn't make any sense now.

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<v Speaker 2>It was all very odd at the time, it was

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<v Speaker 2>very suspicious. Now, Olivia and her mum rushed down to

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<v Speaker 2>the pound to be told that no Bengal cat had

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<v Speaker 2>ever been there, and this led Olivia to confront her

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<v Speaker 2>neighbors via text. And this is where their story suddenly changed,

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<v Speaker 2>because the neighbor alleged that her dad actually went to

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<v Speaker 2>get the cat out of the car and it freaked

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<v Speaker 2>out and escaped. I think what made the disappearance so

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<v Speaker 2>suspicious was the fact that this is a pure bred

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<v Speaker 2>Bengal cat that went missing, and they are in such

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<v Speaker 2>high demand at the moment and can fetch upwards of

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<v Speaker 2>two thousand dollars. This was a story that really scared

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<v Speaker 2>a lot of pet owners because the thought that someone

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<v Speaker 2>could steal your cat and essentially we get away with

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<v Speaker 2>it is terrifying. Now Olivia ended up offering a cash

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<v Speaker 2>reward for anyone with verified information about the cat, and

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<v Speaker 2>she also enlisted a private investigator. Now on Friday, Olivia

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<v Speaker 2>shared the heartwarming news that Hawky was finally home. She wrote,

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<v Speaker 2>She's home after two helpless months. A beautiful couple not

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<v Speaker 2>far from home posted about a Bengal cat visiting frequently.

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<v Speaker 2>The photo was undeniably Hawky. We hit the ground running

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<v Speaker 2>over the last three days, walking the streets, staking out

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<v Speaker 2>the houses, clinging to New Hope. Tonight she followed our

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<v Speaker 2>voices and ran back to me. Turns out the lady

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<v Speaker 2>that spotted her was our KINDI teacher and the kind

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<v Speaker 2>of soul you can imagine, a heartwarming coincidence that made

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<v Speaker 2>the reunion so much more surreal. She then shared a

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<v Speaker 2>video of Hawky running into her arms and crying out

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<v Speaker 2>for her. Oh, this was really heartwarming because Hawky has

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<v Speaker 2>been weighing.

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<v Speaker 1>Heavily on my mind.

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<v Speaker 2>I am a cat lover, and I just thought, Wow,

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<v Speaker 2>there's no that she's getting this cat back.

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<v Speaker 1>So what do you think actually happened.

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<v Speaker 2>Do you think that the neighbors, if they did actually

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<v Speaker 2>take the cat, they've just let him loose.

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<v Speaker 1>Yeah.

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<v Speaker 2>It did lead to a lot of questions as to

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<v Speaker 2>whether Hawky was taken by the neighbors and then dumped nearby,

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<v Speaker 2>or did the cat run away. There is no cold

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<v Speaker 2>heart evidence to actually suggest the neighbors did anything, apart

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<v Speaker 2>from the bizarre text messages that Olivia was showing. I

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<v Speaker 2>just want to preface it, we don't actually have evidence

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<v Speaker 2>to say that they stole Hawky. Olivia hasn't shed any

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<v Speaker 2>more light on what she thinks happened. But Bengals are

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<v Speaker 2>known for having a bit of a wild side to them.

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<v Speaker 2>They are quite different to your average cat. So once

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<v Speaker 2>a Bengal gets a taste of the outdoors, they.

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<v Speaker 1>Are known for roaming. So it is unclear what has happened.

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<v Speaker 2>He hasn't roamed for two months and not come home,

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<v Speaker 2>especially because he ran into her arms. There's obviously something

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<v Speaker 2>that's happened, and I think that Olivia doesn't want to

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<v Speaker 2>say any more. She's got her cat back. She doesn't

0:11:00.400 --> 0:11:02.840
<v Speaker 2>want to create any further fuss, and that's I suppose

0:11:02.880 --> 0:11:04.679
<v Speaker 2>the best outcome that could have happened.

0:11:05.280 --> 0:11:06.199
<v Speaker 1>Don't worry about it.

0:11:06.360 --> 0:11:08.600
<v Speaker 2>At Kick, We've got over one hundred and ten pilates

0:11:08.600 --> 0:11:12.240
<v Speaker 2>classes to kicks. TikTok strategy has been a hot topic

0:11:12.320 --> 0:11:15.960
<v Speaker 2>of conversation in our Facebook community. While some have praised

0:11:16.000 --> 0:11:18.800
<v Speaker 2>the fitness app founded by Steph Claire Smith and Laura

0:11:18.840 --> 0:11:23.120
<v Speaker 2>Henshaw for producing engaging content aimed at gen zetters, others

0:11:23.160 --> 0:11:25.640
<v Speaker 2>have labeled the strategy as a train wreck and the

0:11:25.720 --> 0:11:29.360
<v Speaker 2>videos as cringe. So for those who don't follow kicks

0:11:29.400 --> 0:11:32.800
<v Speaker 2>TikTok accounts. So what kind of videos are they posting. Look,

0:11:32.800 --> 0:11:35.160
<v Speaker 2>I'm not a gen Zetter, so maybe this isn't aimed

0:11:35.160 --> 0:11:38.000
<v Speaker 2>at me. But they're posting a lot of those trending

0:11:38.160 --> 0:11:41.520
<v Speaker 2>sound videos where they and their work colleagues mime to

0:11:41.600 --> 0:11:44.360
<v Speaker 2>a whole bunch of cringey sounds. And then they're doing

0:11:44.400 --> 0:11:48.160
<v Speaker 2>a lot of those transitional videos, and it's just really

0:11:48.200 --> 0:11:51.640
<v Speaker 2>finding a trend and then copying it or redoing the trend.

0:11:51.880 --> 0:11:54.480
<v Speaker 1>They're not really videos that are specific to them.

0:11:54.800 --> 0:11:57.400
<v Speaker 2>Yes, it's clear that they're wanting to garner as many

0:11:57.520 --> 0:11:59.800
<v Speaker 2>views and new eyeballs as they can. Yeah, they're jumping

0:11:59.800 --> 0:12:01.920
<v Speaker 2>on a lot of trends and some people have said

0:12:01.920 --> 0:12:02.560
<v Speaker 2>it's cringe.

0:12:02.840 --> 0:12:03.960
<v Speaker 1>Do you think it's cringe?

0:12:04.120 --> 0:12:07.200
<v Speaker 2>The general vibe I get from these videos that it's

0:12:07.280 --> 0:12:10.200
<v Speaker 2>millennials who are trying to fit in with gen Zetters

0:12:10.240 --> 0:12:13.120
<v Speaker 2>and they're trying to jump on board these viral trends.

0:12:13.120 --> 0:12:14.960
<v Speaker 2>But I actually think a lot of gen Zetters would

0:12:15.040 --> 0:12:17.040
<v Speaker 2>roll their eyes at these videos. Yeah, but a lot

0:12:17.040 --> 0:12:19.400
<v Speaker 2>of their marketing team are gen Zetters, and that's where

0:12:19.440 --> 0:12:21.959
<v Speaker 2>the ideas are coming from. I actually think they're doing

0:12:22.000 --> 0:12:25.800
<v Speaker 2>a good job. They're obviously trying to target that market. Yeah,

0:12:25.800 --> 0:12:29.560
<v Speaker 2>but are they ostracizing their other audience because I did

0:12:29.600 --> 0:12:33.800
<v Speaker 2>read enough Facebook community that some people are rage viewing

0:12:33.840 --> 0:12:37.040
<v Speaker 2>these videos and that they're they're not saying that they're

0:12:37.120 --> 0:12:40.360
<v Speaker 2>rage baiting by sharage baiting, sorry, and it's probably leading

0:12:40.400 --> 0:12:43.840
<v Speaker 2>some people to unfollow the account. Stefan Laura have said

0:12:43.880 --> 0:12:47.239
<v Speaker 2>in previous interviews that ninety percent of their app downloads

0:12:47.280 --> 0:12:50.880
<v Speaker 2>are from organic channels, while their competitors rely heavily on

0:12:50.960 --> 0:12:54.240
<v Speaker 2>paid marketing. I mean, that's not particularly surprising considering that

0:12:54.280 --> 0:12:57.760
<v Speaker 2>Steph kles Smith has over one million followers, so it's

0:12:57.800 --> 0:13:00.360
<v Speaker 2>interesting to see if that is coming from their own

0:13:00.400 --> 0:13:03.959
<v Speaker 2>accounts or whether that is coming from Kick social media channels.

0:13:04.080 --> 0:13:04.320
<v Speaker 1>Yeah.

0:13:04.320 --> 0:13:06.440
<v Speaker 2>Well, I mean, if you look at Stephan Laura's followers,

0:13:06.679 --> 0:13:09.200
<v Speaker 2>the majority would be millennials. So it's clear they're trying

0:13:09.200 --> 0:13:11.960
<v Speaker 2>to push for this new wave of Kick subscribers with

0:13:12.080 --> 0:13:15.000
<v Speaker 2>this style of content. My fear though, is what these

0:13:15.080 --> 0:13:18.280
<v Speaker 2>kind of videos do for overall brandings. So while I

0:13:18.320 --> 0:13:20.800
<v Speaker 2>can see they're trying to appeal to the gen zs,

0:13:21.160 --> 0:13:23.760
<v Speaker 2>it does come across like they're chasing trends just to

0:13:23.760 --> 0:13:26.360
<v Speaker 2>get quick likes and views, and you don't get a

0:13:26.400 --> 0:13:29.160
<v Speaker 2>real sense of Laura and Steph's personalities, which I think

0:13:29.240 --> 0:13:31.560
<v Speaker 2>is a huge selling point for them. It's a hard

0:13:31.600 --> 0:13:34.080
<v Speaker 2>one because as a publicist, we do give advice on

0:13:34.120 --> 0:13:36.840
<v Speaker 2>social media and I have said to my clients in

0:13:36.840 --> 0:13:38.880
<v Speaker 2>the past that you have to have a completely different

0:13:38.920 --> 0:13:41.920
<v Speaker 2>content strategy for TikTok as you have to do for

0:13:42.120 --> 0:13:46.680
<v Speaker 2>Instagram or Facebook. However, in this case, I don't think

0:13:46.720 --> 0:13:51.120
<v Speaker 2>that these videos are meeting up with their overall brand

0:13:51.320 --> 0:13:55.040
<v Speaker 2>messaging and brand voice. I actually think it's doing the

0:13:55.120 --> 0:13:58.760
<v Speaker 2>more damage than good because, as we touched on, they

0:13:58.800 --> 0:14:00.840
<v Speaker 2>think that people think there's a lot of rage baiting

0:14:00.920 --> 0:14:04.840
<v Speaker 2>going on, which will lead people to unfollow. And I

0:14:04.920 --> 0:14:08.000
<v Speaker 2>understand that you're wanting to reach out to a new demographic,

0:14:08.120 --> 0:14:10.720
<v Speaker 2>but I actually don't think that these videos are successful

0:14:10.720 --> 0:14:13.000
<v Speaker 2>in doing that because I also think gen zs are

0:14:13.000 --> 0:14:15.120
<v Speaker 2>probably getting the ick from them. See I disagree with

0:14:15.160 --> 0:14:17.559
<v Speaker 2>you because I think if you look at a lot

0:14:17.559 --> 0:14:20.640
<v Speaker 2>of their new strategies, for instance, TikTok and even their

0:14:20.680 --> 0:14:23.720
<v Speaker 2>podcast come down to the fact that Kickers set its

0:14:23.760 --> 0:14:27.120
<v Speaker 2>sites on expanding globally, so they currently have a lot

0:14:27.120 --> 0:14:29.840
<v Speaker 2>of eyeballs on what they're doing, and there's would be

0:14:29.840 --> 0:14:31.960
<v Speaker 2>a lot of interest in how many followers they have

0:14:32.040 --> 0:14:34.960
<v Speaker 2>on TikTok, how many podcasts subscribers they have, So I

0:14:34.960 --> 0:14:38.200
<v Speaker 2>don't think they really care how they're getting people to

0:14:38.280 --> 0:14:40.760
<v Speaker 2>listen to them, whether it be on TikTok or on

0:14:40.800 --> 0:14:43.080
<v Speaker 2>their podcasts. I mean, they've copped flak in the past

0:14:43.120 --> 0:14:46.640
<v Speaker 2>before for sharing way too much information on their podcast,

0:14:46.960 --> 0:14:49.920
<v Speaker 2>but it's clearly working for them because Laura spoke to

0:14:49.960 --> 0:14:53.400
<v Speaker 2>The Financial Review last year about how they were testing

0:14:53.400 --> 0:14:56.480
<v Speaker 2>the UK market for capital raising, and she was open

0:14:56.520 --> 0:14:58.920
<v Speaker 2>about how she and Steph had traveled to the UK

0:14:59.120 --> 0:15:02.040
<v Speaker 2>to get a better feel for the market, and interestingly,

0:15:02.200 --> 0:15:05.360
<v Speaker 2>she said that their podcast, The Kickpod, had played a

0:15:05.480 --> 0:15:08.880
<v Speaker 2>major role in their UK expansion plans. So she said

0:15:08.920 --> 0:15:12.520
<v Speaker 2>the plan was to grow their UK listenership substantially, and

0:15:12.560 --> 0:15:15.160
<v Speaker 2>they were able to do this by interviewing well known

0:15:15.280 --> 0:15:18.360
<v Speaker 2>UK identities who then shared to their followers that they

0:15:18.360 --> 0:15:22.000
<v Speaker 2>were on the podcast, and in February they reported that

0:15:22.080 --> 0:15:26.080
<v Speaker 2>their subscriptions on their kickapp had gone up by nineteen percent.

0:15:26.160 --> 0:15:31.560
<v Speaker 2>So this incidental marketing through the Kickpod has actually resulted

0:15:31.640 --> 0:15:32.400
<v Speaker 2>in greater.

0:15:32.240 --> 0:15:34.360
<v Speaker 1>Revenue numbers for them on their app.

0:15:34.440 --> 0:15:36.760
<v Speaker 2>One thing I think they do do very well is

0:15:36.880 --> 0:15:40.240
<v Speaker 2>the small reels and tiktoks that they produce from clips

0:15:40.360 --> 0:15:43.360
<v Speaker 2>of the podcast, because they're edited in such a way

0:15:43.560 --> 0:15:46.160
<v Speaker 2>that you're left wanting to find out more and you're

0:15:46.200 --> 0:15:49.680
<v Speaker 2>intrigued by the statement or question that they've put out there.

0:15:49.920 --> 0:15:53.520
<v Speaker 2>So I actually think that sort of content is great

0:15:53.520 --> 0:15:56.640
<v Speaker 2>for their brand, great for their key messaging, and it

0:15:56.680 --> 0:16:02.120
<v Speaker 2>positions Steph and Laura as fun businesssiness women, not necessarily

0:16:02.760 --> 0:16:05.800
<v Speaker 2>these cringe influences.

0:16:05.040 --> 0:16:06.400
<v Speaker 1>Who are jumping on every track.

0:16:06.520 --> 0:16:08.880
<v Speaker 2>Yet. I think it's about having a mix of videos.

0:16:09.040 --> 0:16:11.520
<v Speaker 2>So they can have some of these cringe gen zetta

0:16:11.600 --> 0:16:14.160
<v Speaker 2>aimed videos, but they need to mix it, as you said,

0:16:14.400 --> 0:16:17.080
<v Speaker 2>with other kind of content. I mean a lot of

0:16:17.120 --> 0:16:20.040
<v Speaker 2>their businesses revolved around food. They share a lot of recipes,

0:16:20.080 --> 0:16:22.600
<v Speaker 2>they sell a lot of food in supermarkets. I would

0:16:22.640 --> 0:16:26.480
<v Speaker 2>be pushing for some more recipe videos. They're huge on TikTok.

0:16:26.080 --> 0:16:26.720
<v Speaker 1>At the moment.

0:16:27.080 --> 0:16:29.960
<v Speaker 2>I think what's evident is that step and Laura are

0:16:30.000 --> 0:16:32.800
<v Speaker 2>smart and they know that they were able to launch

0:16:32.920 --> 0:16:36.560
<v Speaker 2>Kickback in twenty fifteen because of how popular they both

0:16:36.560 --> 0:16:40.640
<v Speaker 2>were on social media, so obviously TikTok is incredibly important

0:16:40.680 --> 0:16:42.720
<v Speaker 2>to them, and they will be looking at their numbers

0:16:42.840 --> 0:16:46.520
<v Speaker 2>very closely. I also wonder whether they're gearing up to

0:16:46.680 --> 0:16:49.720
<v Speaker 2>sell Kick, because it sounds like step and Laura are

0:16:49.760 --> 0:16:52.800
<v Speaker 2>making a conscious effort to step back from being one

0:16:52.880 --> 0:16:55.760
<v Speaker 2>hundred percent front facing when it comes to the Kick app.

0:16:56.160 --> 0:16:59.680
<v Speaker 2>So even in some of Kicks TikTok videos you'll see

0:16:59.720 --> 0:17:02.720
<v Speaker 2>stuff half members who are the focus, and Steph told

0:17:02.720 --> 0:17:05.200
<v Speaker 2>Forbes magazine in March this year that they are now

0:17:05.240 --> 0:17:08.280
<v Speaker 2>only in about twenty five percent of Kicks current content

0:17:08.400 --> 0:17:10.680
<v Speaker 2>on the app and it has not affected the completion

0:17:10.800 --> 0:17:14.480
<v Speaker 2>of workouts or engagement. I know when Kayla was gearing

0:17:14.560 --> 0:17:17.320
<v Speaker 2>up to sell the Sweat app, which she did subsequently

0:17:17.359 --> 0:17:19.840
<v Speaker 2>by back, there was a big push to bring in

0:17:19.920 --> 0:17:23.840
<v Speaker 2>other trainers to make it more appealing to potential buyers.

0:17:24.280 --> 0:17:26.159
<v Speaker 2>I know there is a view that it's risky to

0:17:26.200 --> 0:17:28.800
<v Speaker 2>buy a business that relies so heavily on the sole

0:17:28.880 --> 0:17:31.960
<v Speaker 2>branding of the founders. We saw Sam would sell his

0:17:32.080 --> 0:17:35.000
<v Speaker 2>app for seventy one million dollars a few years ago,

0:17:35.400 --> 0:17:38.359
<v Speaker 2>so they would be huge demand for an app like Kick.

0:17:38.440 --> 0:17:38.640
<v Speaker 1>Yeah.

0:17:38.640 --> 0:17:41.160
<v Speaker 2>Well, Laura told The Financial Review in January of twenty

0:17:41.200 --> 0:17:43.760
<v Speaker 2>twenty three that they know in order to build a

0:17:43.800 --> 0:17:47.520
<v Speaker 2>sustainable business that could scale globally, they need to diversify

0:17:47.560 --> 0:17:49.639
<v Speaker 2>the product away from them. So it's going to be

0:17:49.760 --> 0:17:52.800
<v Speaker 2>very interesting to see what the future holds for Kick

0:17:52.880 --> 0:17:55.520
<v Speaker 2>over the next couple of years. He kind of pointed

0:17:55.560 --> 0:17:59.080
<v Speaker 2>to Prince William and said something like, I hear you

0:17:59.240 --> 0:18:02.800
<v Speaker 2>like to do this at karaoke night. Karaoke Boy Taylor

0:18:02.880 --> 0:18:05.440
<v Speaker 2>Swift has stun fans on the London leg of her

0:18:05.480 --> 0:18:08.920
<v Speaker 2>Ears tour with a surprise performance by her NFL star

0:18:09.040 --> 0:18:13.159
<v Speaker 2>boyfriend Travis Kelce. Swifty's are dubbing the singer the Queen

0:18:13.200 --> 0:18:16.160
<v Speaker 2>of Revenge, with the move taking place on her ex's

0:18:16.280 --> 0:18:20.359
<v Speaker 2>home soil. This moment caught so many Swifties off guard.

0:18:20.840 --> 0:18:24.160
<v Speaker 2>No one was expecting Travis to make an appearance on stage,

0:18:24.240 --> 0:18:26.600
<v Speaker 2>and he has been known to take on the role

0:18:26.680 --> 0:18:30.000
<v Speaker 2>of the supportive boyfriend, being heavily praised for singing and

0:18:30.119 --> 0:18:33.439
<v Speaker 2>dancing in the crowd, which is in direct contrast to

0:18:33.480 --> 0:18:36.359
<v Speaker 2>her ex, Joe Olwen, who rarely came to any of

0:18:36.359 --> 0:18:39.359
<v Speaker 2>her shows and kept a very low profile. However, I

0:18:39.440 --> 0:18:42.800
<v Speaker 2>don't think that anyone was prepared to have him appear

0:18:42.880 --> 0:18:45.479
<v Speaker 2>on stage dressed in a top hat and tails as

0:18:45.520 --> 0:18:47.040
<v Speaker 2>a backup danswer, it just.

0:18:47.040 --> 0:18:48.879
<v Speaker 1>Didn't seem real. I saw it.

0:18:48.960 --> 0:18:51.480
<v Speaker 2>Kate forward it to me because she has been up

0:18:51.720 --> 0:18:54.400
<v Speaker 2>in the early hours of the morning feeding little baby Jack,

0:18:54.960 --> 0:18:57.239
<v Speaker 2>and like, my jaw just hit the floor when I

0:18:57.280 --> 0:18:58.560
<v Speaker 2>opened it, I was like, no way.

0:18:58.880 --> 0:19:00.000
<v Speaker 1>For those who haven't seen.

0:19:00.119 --> 0:19:03.320
<v Speaker 2>In the clip, Travis joins Taylor on stage for the

0:19:03.400 --> 0:19:05.240
<v Speaker 2>transition into her new hit.

0:19:05.200 --> 0:19:07.240
<v Speaker 1>Song I Can Do It with a Broken.

0:19:06.920 --> 0:19:10.919
<v Speaker 2>Heart, and this song is all about her being heartbroken

0:19:11.320 --> 0:19:14.800
<v Speaker 2>whilst on tour, so this was after her situationship Matt

0:19:14.800 --> 0:19:19.639
<v Speaker 2>Healey just ghosted her and the song coincidentally follows The

0:19:19.680 --> 0:19:22.960
<v Speaker 2>Smallest Man Who Ever Lived, which is also about Matt Healey.

0:19:23.320 --> 0:19:25.639
<v Speaker 2>By the end of the song, Taylor has collapsed on

0:19:25.640 --> 0:19:28.520
<v Speaker 2>the floor and her backup dancers have to scoop her

0:19:28.600 --> 0:19:31.280
<v Speaker 2>up and carry her onto a couch and they prop

0:19:31.320 --> 0:19:33.560
<v Speaker 2>her up like a puppet to get her change into

0:19:33.560 --> 0:19:37.200
<v Speaker 2>her next outfit, and she looks really terrified while they

0:19:37.200 --> 0:19:40.280
<v Speaker 2>have to encourage her to go on stage. So basically

0:19:40.520 --> 0:19:43.040
<v Speaker 2>Travis took on the role of one of these backup

0:19:43.119 --> 0:19:46.600
<v Speaker 2>dancers and it's so symbolic to have Travis there because

0:19:47.080 --> 0:19:49.640
<v Speaker 2>many fans say that he brought her back to life

0:19:49.680 --> 0:19:52.040
<v Speaker 2>and helped mend her broken heart. I saw a meme

0:19:52.119 --> 0:19:54.240
<v Speaker 2>on Instagram and it was one of those ones how

0:19:54.240 --> 0:19:56.600
<v Speaker 2>it started and how it's going now, and it was

0:19:56.640 --> 0:20:00.080
<v Speaker 2>comparing the fact that Travis less than a year ago

0:20:00.280 --> 0:20:02.760
<v Speaker 2>was making friendship bracelets to go to Taylor Swifts concert

0:20:02.920 --> 0:20:05.800
<v Speaker 2>and now he's literally performing in one of her biggest

0:20:05.800 --> 0:20:08.200
<v Speaker 2>songs and he has songs written about him.

0:20:08.280 --> 0:20:09.720
<v Speaker 1>Yeah, it's just crazy.

0:20:10.080 --> 0:20:12.399
<v Speaker 2>Many fans actually thought that he was going up on

0:20:12.520 --> 0:20:16.320
<v Speaker 2>stage to propose to her. Sadly this didn't happen, but

0:20:16.400 --> 0:20:19.000
<v Speaker 2>many are thinking that this kind of stunt means that

0:20:19.040 --> 0:20:23.000
<v Speaker 2>a proposal isn't far away, because I mean, this is

0:20:23.119 --> 0:20:26.000
<v Speaker 2>soulmate sort of shit, Like you don't just bring up

0:20:26.040 --> 0:20:29.520
<v Speaker 2>some guy you're casually dating and putting on stage for

0:20:29.560 --> 0:20:31.760
<v Speaker 2>the rest of the world to see. I think that

0:20:32.000 --> 0:20:34.600
<v Speaker 2>an engagement is happening. Maybe it will happen on their

0:20:34.600 --> 0:20:37.760
<v Speaker 2>one year anniversary, which I mean, I don't think Travis

0:20:37.840 --> 0:20:40.600
<v Speaker 2>is ever going to propose in public or on stage.

0:20:40.640 --> 0:20:42.080
<v Speaker 1>It would be a private affair.

0:20:42.560 --> 0:20:45.360
<v Speaker 2>But it's a huge move, as you said, for Taylor

0:20:45.480 --> 0:20:47.720
<v Speaker 2>to have Travis come up on stage. We haven't seen

0:20:47.800 --> 0:20:50.960
<v Speaker 2>something like this before with any of her other past boyfriends.

0:20:51.240 --> 0:20:54.240
<v Speaker 2>What I really love about this stunt is that it

0:20:54.400 --> 0:20:57.320
<v Speaker 2>cements that Taylor is the Queen of revenge. Even though

0:20:57.359 --> 0:21:00.840
<v Speaker 2>she is so famous and so popular, she's petty like

0:21:00.880 --> 0:21:02.920
<v Speaker 2>the rest of us because she has such a long

0:21:03.040 --> 0:21:05.240
<v Speaker 2>history with London. The city has been a huge part

0:21:05.280 --> 0:21:07.679
<v Speaker 2>of her life. Not only has she lived there and

0:21:07.720 --> 0:21:11.399
<v Speaker 2>recorded music there, but she's had several serious relationships with

0:21:11.480 --> 0:21:12.200
<v Speaker 2>London boys.

0:21:12.240 --> 0:21:14.439
<v Speaker 1>So that's been Harry Styles, Tom.

0:21:14.359 --> 0:21:17.560
<v Speaker 2>Hitdleson, Joe Olwen and also Matt Heay, so it's quite

0:21:17.560 --> 0:21:19.320
<v Speaker 2>clear that she loves an English accent.

0:21:19.440 --> 0:21:20.879
<v Speaker 1>She loves a London boy.

0:21:21.160 --> 0:21:23.520
<v Speaker 2>Yes that song that we probably would never ever hear

0:21:23.600 --> 0:21:27.080
<v Speaker 2>live again. On her most recent album, she had a

0:21:27.119 --> 0:21:31.119
<v Speaker 2>song seemingly saying goodbye to London, But to me, it

0:21:31.200 --> 0:21:34.280
<v Speaker 2>seems like she is trying to reclaim this city and

0:21:34.359 --> 0:21:37.920
<v Speaker 2>make new memories there with Travis. And what a master

0:21:38.080 --> 0:21:41.399
<v Speaker 2>move is it to break up with Joe Olwen. Then

0:21:41.440 --> 0:21:43.480
<v Speaker 2>the next time you're in London you bring your new

0:21:43.600 --> 0:21:47.200
<v Speaker 2>golden retriever boyfriend that everyone's obsessed with up on stage

0:21:47.600 --> 0:21:50.600
<v Speaker 2>to prove that you can be Taylor Swist's boyfriend and

0:21:50.880 --> 0:21:53.600
<v Speaker 2>proudly support her. You might also have something to do

0:21:53.680 --> 0:21:56.959
<v Speaker 2>with the fact that Joe Olwen was recently interviewed by

0:21:57.000 --> 0:21:59.440
<v Speaker 2>The Sunday Times and it was the first time he's

0:21:59.480 --> 0:22:03.480
<v Speaker 2>actually out since his breakup with Taylor Swift. He didn't

0:22:03.520 --> 0:22:07.040
<v Speaker 2>say anything too juicy, but some people have been reading

0:22:07.080 --> 0:22:11.280
<v Speaker 2>into the timelines he discussed. Yeah, because people were reading

0:22:11.440 --> 0:22:15.359
<v Speaker 2>into it that the breakup happened only a week before

0:22:15.359 --> 0:22:19.000
<v Speaker 2>it was made public. So that was around June or

0:22:19.080 --> 0:22:23.080
<v Speaker 2>July last year, and Taylor's people were kind of trying

0:22:23.080 --> 0:22:25.080
<v Speaker 2>to put it out there saying that the breakup happened

0:22:25.080 --> 0:22:28.000
<v Speaker 2>months before, in February. Yeah, so there's some rumors going

0:22:28.000 --> 0:22:30.240
<v Speaker 2>around and people are saying, well, maybe there was potentially

0:22:30.280 --> 0:22:31.720
<v Speaker 2>a crossover with Matt Healey.

0:22:32.080 --> 0:22:35.879
<v Speaker 1>We don't know. All I know is whatever Taylor says.

0:22:36.240 --> 0:22:38.679
<v Speaker 1>I'm taking that on face value. Yeah.

0:22:38.720 --> 0:22:42.880
<v Speaker 2>Well, Also, whilst in London, Taylor has gone Instagram official

0:22:43.040 --> 0:22:43.800
<v Speaker 2>with Travis.

0:22:43.880 --> 0:22:45.440
<v Speaker 1>I mean, everyone.

0:22:45.119 --> 0:22:48.040
<v Speaker 2>Knows that they're official and that they're together, but this

0:22:48.080 --> 0:22:51.480
<v Speaker 2>is the first time she has posted about him, and

0:22:51.560 --> 0:22:53.960
<v Speaker 2>also the first time that she's posted about a boyfriend

0:22:54.040 --> 0:22:56.439
<v Speaker 2>in quite some time. I think the last boyfriend she

0:22:56.520 --> 0:22:58.160
<v Speaker 2>posted about was Calvin Harris.

0:22:58.280 --> 0:22:59.040
<v Speaker 1>What does she post?

0:22:59.160 --> 0:23:02.960
<v Speaker 2>Well, this isn't your regular hard launch because it included

0:23:03.160 --> 0:23:06.440
<v Speaker 2>none other than two future Kings of England are the

0:23:06.520 --> 0:23:11.800
<v Speaker 2>Princess So Prince William celebrated his forty second birthday by

0:23:11.800 --> 0:23:14.480
<v Speaker 2>bringing Charlotte and George to the opening night of.

0:23:14.440 --> 0:23:15.560
<v Speaker 1>Taylor's Eras tour.

0:23:16.040 --> 0:23:18.960
<v Speaker 2>So it is quite clear that the Royal family are

0:23:18.960 --> 0:23:21.880
<v Speaker 2>big fans of Taylor Swift because on their official ex

0:23:21.920 --> 0:23:25.360
<v Speaker 2>account they posted a video of the British Army performing

0:23:25.400 --> 0:23:28.359
<v Speaker 2>a rendition of Taylor Swift shake it Off during the

0:23:28.480 --> 0:23:30.480
<v Speaker 2>changing of guards at Buckingham Palace.

0:23:30.560 --> 0:23:31.880
<v Speaker 1>Let's throw to a clip.

0:23:39.240 --> 0:23:43.280
<v Speaker 2>They captured the post Can't stop Won't Stop Grooving? This

0:23:43.440 --> 0:23:45.360
<v Speaker 2>is iconic from their social media team.

0:23:45.480 --> 0:23:47.720
<v Speaker 1>Yeah, their social media team does a really good job.

0:23:47.760 --> 0:23:50.080
<v Speaker 1>I've often thought, what must it be like to be

0:23:50.240 --> 0:23:52.399
<v Speaker 1>their videographer? Be pretty cool gig.

0:23:52.800 --> 0:23:55.840
<v Speaker 2>Not so surprisingly, Prince William and the kids didn't sit

0:23:55.880 --> 0:23:58.800
<v Speaker 2>in the VIP tent. They had their own private box,

0:23:59.160 --> 0:24:02.159
<v Speaker 2>but the IP tent has seen some action over the

0:24:02.160 --> 0:24:05.560
<v Speaker 2>past few days, with Sir Paul McCartney being spotted in there,

0:24:05.600 --> 0:24:10.160
<v Speaker 2>as well as Tom Cruise Ashen Kutcher, Millericunis, and Hugh Grant. Yeah,

0:24:10.160 --> 0:24:12.960
<v Speaker 2>and while Taylor doesn't always have time to do meet

0:24:13.000 --> 0:24:15.919
<v Speaker 2>and greets with famous fans before or after the shows,

0:24:15.960 --> 0:24:18.800
<v Speaker 2>as Travis Kelsey learned the hard way, she did make

0:24:18.840 --> 0:24:22.240
<v Speaker 2>an exception for the royal family, and many fans felt

0:24:22.240 --> 0:24:26.200
<v Speaker 2>like they'd stepped into some bizarre alternate universe. When William

0:24:26.240 --> 0:24:29.920
<v Speaker 2>posted a photo to his official Instagram account of him

0:24:30.000 --> 0:24:32.920
<v Speaker 2>and the kids with Taylor, he captured the photo thank

0:24:32.960 --> 0:24:37.080
<v Speaker 2>you Taylor Swift for a great evening, hashtag London ts

0:24:37.119 --> 0:24:40.880
<v Speaker 2>the eras tour now. Shortly after, Taylor backed it up,

0:24:40.920 --> 0:24:45.080
<v Speaker 2>sharing a selfie with William, Charlotte George and also Travis

0:24:45.160 --> 0:24:48.920
<v Speaker 2>Kelcey and wrote happy b day mate. I must preface

0:24:49.000 --> 0:24:52.200
<v Speaker 2>that Taylor spelt mate in a very old school millennial

0:24:52.240 --> 0:24:56.040
<v Speaker 2>way with an M and eight, and she continued writing

0:24:56.480 --> 0:24:59.320
<v Speaker 2>London shows off to a splendid start and did an

0:24:59.400 --> 0:25:03.480
<v Speaker 2>English and American flag with a shaking hand emoji after it. Well,

0:25:03.480 --> 0:25:06.560
<v Speaker 2>when I saw the photo, at first, I thought, is

0:25:06.560 --> 0:25:08.199
<v Speaker 2>that a wax figure of Taylor Swift like?

0:25:08.560 --> 0:25:09.639
<v Speaker 1>It was very confused.

0:25:09.720 --> 0:25:13.959
<v Speaker 2>It was very Madame Tussard's looking in the photo. Taylor

0:25:14.080 --> 0:25:16.639
<v Speaker 2>was dressed in her black, sparkly blazer dress that she

0:25:16.760 --> 0:25:19.840
<v Speaker 2>wears during her performance of The Man, which is in

0:25:19.960 --> 0:25:22.440
<v Speaker 2>contrast to what she usually wears behind the scenes. She's

0:25:22.520 --> 0:25:25.720
<v Speaker 2>usually in her sparkly leotard. But I'm guessing that the

0:25:25.800 --> 0:25:28.960
<v Speaker 2>royal aides requested a more conservative outfit for her to

0:25:29.040 --> 0:25:32.040
<v Speaker 2>be around the royals in It reminds me of that

0:25:32.119 --> 0:25:35.160
<v Speaker 2>time the Princess Diana went to a Michael Jackson concert

0:25:35.240 --> 0:25:38.800
<v Speaker 2>and he's got a song Dirty Diana, and they specifically

0:25:38.840 --> 0:25:40.879
<v Speaker 2>removed it from the concert because they thought, oh, this

0:25:40.960 --> 0:25:43.760
<v Speaker 2>might be a bit awkward, And apparently Diana told Michael

0:25:43.800 --> 0:25:46.160
<v Speaker 2>Jackson after the show that she was really disappointed because

0:25:46.160 --> 0:25:49.320
<v Speaker 2>it was her favorite song. Prince William seemed to steal

0:25:49.359 --> 0:25:51.240
<v Speaker 2>the viral moment because he made a bit of a

0:25:51.280 --> 0:25:53.399
<v Speaker 2>spectacle of himself during.

0:25:53.240 --> 0:25:54.080
<v Speaker 1>Shake It Off.

0:25:54.240 --> 0:25:57.800
<v Speaker 2>A fan panned up to capture William in the stands

0:25:57.920 --> 0:26:01.280
<v Speaker 2>and he was doing the daggiest day dance to Shake

0:26:01.320 --> 0:26:04.120
<v Speaker 2>it Off. He was dancing like nobody was watching him,

0:26:04.160 --> 0:26:06.240
<v Speaker 2>and it looked like he was having the time of

0:26:06.280 --> 0:26:06.680
<v Speaker 2>his life.

0:26:06.720 --> 0:26:08.680
<v Speaker 1>I was very happy for him. Yeah, I did enjoy

0:26:08.720 --> 0:26:09.040
<v Speaker 1>seeing that.

0:26:09.080 --> 0:26:11.400
<v Speaker 2>I mean, he's been caught out a couple of times

0:26:11.520 --> 0:26:13.240
<v Speaker 2>dancing in a daggy fashion.

0:26:13.280 --> 0:26:15.760
<v Speaker 1>It is very Prince William. I just kept thinking the

0:26:15.800 --> 0:26:16.320
<v Speaker 1>whole time.

0:26:16.400 --> 0:26:19.239
<v Speaker 2>I wonder if Harry is really jealous, because in his

0:26:19.359 --> 0:26:22.560
<v Speaker 2>tell Or interview with Meghan Markele, he spoke about how

0:26:22.640 --> 0:26:26.199
<v Speaker 2>much he loved the Reputation album, especially Look What You

0:26:26.280 --> 0:26:28.280
<v Speaker 2>Made Me Do? And I just thought, oh, I would

0:26:28.280 --> 0:26:30.399
<v Speaker 2>have loved to have seen Harry backstage meeting her well.

0:26:30.720 --> 0:26:34.440
<v Speaker 2>Some fans have speculated that Taylor and William's posts were

0:26:34.480 --> 0:26:37.920
<v Speaker 2>throwing shade at Prince Harry and Meghan Markle. So Meghan

0:26:38.000 --> 0:26:41.399
<v Speaker 2>has previously attended one of Taylor's LA shows, but she

0:26:41.600 --> 0:26:44.480
<v Speaker 2>didn't appear to be sitting in the VIP section and

0:26:44.520 --> 0:26:48.480
<v Speaker 2>there were no photos of her with Taylor after the performance. Now.

0:26:48.520 --> 0:26:53.320
<v Speaker 2>Taylor also allegedly declined to appear on Meghan's Archetypes podcast,

0:26:53.359 --> 0:26:56.280
<v Speaker 2>which led many to believe that she was taking sides

0:26:56.320 --> 0:26:59.160
<v Speaker 2>with the Royal family. I don't even think there's been

0:26:59.200 --> 0:27:02.199
<v Speaker 2>one podcast that Taylor Swift's been oh no, but I

0:27:02.200 --> 0:27:04.800
<v Speaker 2>think it's clear that Taylor would want to keep the

0:27:04.840 --> 0:27:08.840
<v Speaker 2>British Royal family happy. One Royal fan wrote on x

0:27:08.960 --> 0:27:11.919
<v Speaker 2>oh Man the shade to not only Meghan and Harry,

0:27:11.960 --> 0:27:15.119
<v Speaker 2>but also her ex London Boy Bravo, Taylor Swift and

0:27:15.160 --> 0:27:18.359
<v Speaker 2>Prince William, whilst another said you never saw Harry and

0:27:18.359 --> 0:27:20.280
<v Speaker 2>Meghan get that close to Taylor Swift.

0:27:20.600 --> 0:27:22.800
<v Speaker 1>Thank you for choosing the right side, Taylor.

0:27:22.960 --> 0:27:25.280
<v Speaker 2>This is such a huge win for the royal family

0:27:25.359 --> 0:27:29.240
<v Speaker 2>because last year it was widely publicized that King Charles

0:27:29.560 --> 0:27:33.120
<v Speaker 2>struggled to get any homegrown acts to perform at the concert,

0:27:33.520 --> 0:27:36.399
<v Speaker 2>so he had reached out to Harry Styles and Dale,

0:27:36.480 --> 0:27:39.760
<v Speaker 2>Robbie Williams, Elton John and even the Spy Skirls and

0:27:39.800 --> 0:27:42.680
<v Speaker 2>they all reportedly refuse to be part of the ceremony.

0:27:42.760 --> 0:27:44.760
<v Speaker 2>So what you're saying is that when we finally have

0:27:44.840 --> 0:27:46.920
<v Speaker 2>a King William, there's going to be a pretty good concert.

0:27:47.000 --> 0:27:49.840
<v Speaker 1>Taylor Stiff would definitely be in attendance. I wonder if.

0:27:49.720 --> 0:27:53.120
<v Speaker 2>This is a new pr strategy from Prince William's team,

0:27:53.160 --> 0:27:56.640
<v Speaker 2>because since Kate Middleton made her first public appearance last

0:27:56.760 --> 0:27:59.800
<v Speaker 2>week amid her cancer battle, they appear to be sharing

0:27:59.840 --> 0:28:02.919
<v Speaker 2>more more behind the scenes styff photos which make the

0:28:03.000 --> 0:28:06.360
<v Speaker 2>family look more relatable and normal. So on the couple's

0:28:06.400 --> 0:28:10.000
<v Speaker 2>official Instagram account, they shared a very cute photo of

0:28:10.040 --> 0:28:12.919
<v Speaker 2>William and the kids at the beach and William and

0:28:12.960 --> 0:28:15.960
<v Speaker 2>the kids mid air jumping over sand dunes. I mean

0:28:16.000 --> 0:28:18.400
<v Speaker 2>you even commented to me saying, I can't believe they're

0:28:18.400 --> 0:28:19.600
<v Speaker 2>allowed to share this photo.

0:28:19.840 --> 0:28:21.919
<v Speaker 1>Yeah, I was really surprised when I saw it. I

0:28:22.000 --> 0:28:25.480
<v Speaker 1>just kept thinking where did they land? Like on the sand?

0:28:25.680 --> 0:28:29.360
<v Speaker 1>Was that a heavy fall? I suppose because Kate is now.

0:28:29.200 --> 0:28:32.400
<v Speaker 2>The official photographer for them, and it just makes him

0:28:32.440 --> 0:28:34.840
<v Speaker 2>look like a fun, hands on dad. I think it's

0:28:34.920 --> 0:28:39.760
<v Speaker 2>also been very clever because everyone is forgetting the narrative

0:28:39.880 --> 0:28:44.640
<v Speaker 2>that Prince Harry has built on William being this aggressive guy.

0:28:44.400 --> 0:28:46.920
<v Speaker 1>Who had a punch up with him. He's a Taylor Swift.

0:28:47.080 --> 0:28:50.640
<v Speaker 2>Yeah, he's just loving daggy dad that's dancing in the crowd,

0:28:50.680 --> 0:28:52.960
<v Speaker 2>that loves jumping on sand dunes with his kids. That

0:28:53.080 --> 0:28:55.160
<v Speaker 2>is the recent pr push with Prince William, and with

0:28:55.240 --> 0:28:57.760
<v Speaker 2>Taylor Swift now seen to be endorsing him, it is

0:28:57.800 --> 0:28:59.880
<v Speaker 2>a major win for the British royal family.

0:29:00.360 --> 0:29:02.440
<v Speaker 1>Well, I think that's all we've got time for today.

0:29:02.520 --> 0:29:06.000
<v Speaker 2>Thank you so much for listening to another episode of Outspoken.

0:29:06.120 --> 0:29:08.280
<v Speaker 2>If you did enjoy the show and you haven't left

0:29:08.320 --> 0:29:10.960
<v Speaker 2>a review already. We'd love if you could because we

0:29:11.000 --> 0:29:12.239
<v Speaker 2>need some five star reviews there.

0:29:12.240 --> 0:29:13.400
<v Speaker 1>It does help us out.

0:29:13.440 --> 0:29:16.160
<v Speaker 2>And also if you'd like to follow us on Instagram

0:29:16.200 --> 0:29:20.080
<v Speaker 2>and TikTok, we are Outspoken Underscore, the Underscore Podcast.

0:29:20.120 --> 0:29:22.840
<v Speaker 1>You're also welcome to follow Kate, Sophie and I on Instagram.

0:29:23.000 --> 0:29:25.200
<v Speaker 2>There's a lot of baby spam going on at the moment,

0:29:25.200 --> 0:29:28.600
<v Speaker 2>and there is. This episode was recorded on the traditional

0:29:28.680 --> 0:29:30.920
<v Speaker 2>land of the Ghana people of the Adelaide Planes.

0:29:31.000 --> 0:29:33.120
<v Speaker 1>We pay respect to elders past and present.