1 00:00:04,200 --> 00:00:09,000 Speaker 1: As a Wharton professor who specializes in behavior change, Katie 2 00:00:09,039 --> 00:00:13,360 Speaker 1: Milkman's in the business of giving advice and she's completely 3 00:00:13,520 --> 00:00:16,720 Speaker 1: overqualified to be a guest on How I Live, because 4 00:00:16,760 --> 00:00:19,920 Speaker 1: when it comes to everyday actions, behaviors, and decisions that 5 00:00:20,040 --> 00:00:25,280 Speaker 1: make up our lives, Katie is absolutely obsessed. Whether it's 6 00:00:25,280 --> 00:00:28,960 Speaker 1: a speedy workaround for writing or an unexpected approach to 7 00:00:29,000 --> 00:00:33,360 Speaker 1: pursuing goals, Katie's always trying to nudge herself and her 8 00:00:33,400 --> 00:00:43,519 Speaker 1: brain in the right direction. I'm doctor Amantha Imber, an 9 00:00:43,640 --> 00:00:47,000 Speaker 1: organizational psychologist and the host of How I Work, and 10 00:00:47,240 --> 00:00:50,800 Speaker 1: I'm trying something a little different for the next few weeks. 11 00:00:51,520 --> 00:00:55,680 Speaker 1: This is How I Live, a series that gives you 12 00:00:55,760 --> 00:01:00,760 Speaker 1: an inside look but some super accomplished people's top strategies 13 00:01:01,000 --> 00:01:06,440 Speaker 1: for living a happy, productive, and impactful life. Having spoken 14 00:01:06,480 --> 00:01:09,000 Speaker 1: with Katie before and being such a huge fan of 15 00:01:09,000 --> 00:01:13,039 Speaker 1: her work, I know that she thinks really deeply about 16 00:01:13,080 --> 00:01:17,160 Speaker 1: her processes and how to be as efficient and effective 17 00:01:17,160 --> 00:01:21,360 Speaker 1: as possible. So we start by talking about Katie's favorite 18 00:01:21,400 --> 00:01:22,560 Speaker 1: time saving hack. 19 00:01:23,000 --> 00:01:27,039 Speaker 2: My favorite time saving hack is that for anything possible, 20 00:01:27,120 --> 00:01:30,399 Speaker 2: I start from a template, whether it's an email to 21 00:01:30,440 --> 00:01:34,680 Speaker 2: a student interested in getting involved with my research, or 22 00:01:34,800 --> 00:01:37,319 Speaker 2: a referee report for a journal, which is an important 23 00:01:37,360 --> 00:01:39,679 Speaker 2: part of the academic publishing process. I spend a lot 24 00:01:39,680 --> 00:01:43,320 Speaker 2: of time reviewing other people's manuscripts or manuscript i'm writing myself. 25 00:01:43,840 --> 00:01:47,200 Speaker 2: I really try to have a model and make as 26 00:01:47,319 --> 00:01:49,760 Speaker 2: much of the world a mad lib as possible, and 27 00:01:49,840 --> 00:01:50,880 Speaker 2: it saves tons of time. 28 00:01:51,280 --> 00:01:55,160 Speaker 1: So give me some examples of maybe some of the 29 00:01:55,200 --> 00:01:57,920 Speaker 1: more unusual things that you've got templates for that would 30 00:01:57,920 --> 00:01:59,600 Speaker 1: surprise people. O. 31 00:01:59,720 --> 00:02:03,080 Speaker 2: God, Well, I do have literally templates for every kind 32 00:02:03,080 --> 00:02:06,160 Speaker 2: of email you could imagine, responding to everything from an 33 00:02:06,160 --> 00:02:09,160 Speaker 2: invitation to deliver a talk at a conference, to a 34 00:02:09,160 --> 00:02:12,400 Speaker 2: student who wants to work with me, to someone who's 35 00:02:12,440 --> 00:02:16,000 Speaker 2: interested in consulting, or a podcast appearance. I have template 36 00:02:16,040 --> 00:02:19,720 Speaker 2: emails to say both yes and no that, so that 37 00:02:19,800 --> 00:02:23,440 Speaker 2: I can go straight to those. There are a lot 38 00:02:23,440 --> 00:02:25,760 Speaker 2: of things I don't have templates for, but that before 39 00:02:25,800 --> 00:02:28,280 Speaker 2: I would ever start writing, I would find a template for. So, 40 00:02:28,320 --> 00:02:30,040 Speaker 2: for example, if I'm going to write an op ed 41 00:02:30,320 --> 00:02:33,959 Speaker 2: in a newspaper, I don't necessarily have one on hand, 42 00:02:34,040 --> 00:02:36,880 Speaker 2: but I would never begin writing without going and finding 43 00:02:36,919 --> 00:02:41,280 Speaker 2: three examples and basically backwards diagramming what's their structure? You know, 44 00:02:41,320 --> 00:02:43,400 Speaker 2: what are the first two paragraphs? Is that a story 45 00:02:43,440 --> 00:02:46,200 Speaker 2: that it opens with a quote, does it get right 46 00:02:46,240 --> 00:02:48,560 Speaker 2: to the point of the research that's trying to present. 47 00:02:48,600 --> 00:02:51,919 Speaker 2: I find examples and then I turn them into templates 48 00:02:51,960 --> 00:02:55,240 Speaker 2: so that I understand the exact structure I'm writing with it. 49 00:02:55,080 --> 00:02:58,200 Speaker 2: So I do this for everything written, and then I 50 00:02:58,200 --> 00:03:01,960 Speaker 2: actually think you can use templates not only with writing, 51 00:03:02,080 --> 00:03:04,240 Speaker 2: but with goal pursued, and so that might be a 52 00:03:04,280 --> 00:03:06,600 Speaker 2: more unusual example. In fact, I have a paper with 53 00:03:06,960 --> 00:03:12,360 Speaker 2: Angela Duckworth and Katie Mayer on this topic where we 54 00:03:12,400 --> 00:03:14,799 Speaker 2: looked at whether or not people recognize that when they 55 00:03:14,800 --> 00:03:17,799 Speaker 2: have a goal and they have friends or acquaintances who 56 00:03:17,840 --> 00:03:20,800 Speaker 2: have the same goal, it can really save time and 57 00:03:21,080 --> 00:03:24,320 Speaker 2: improve outcomes. If your first step is to try to 58 00:03:24,360 --> 00:03:26,959 Speaker 2: emulate something that's working for someone else and try to 59 00:03:26,960 --> 00:03:30,920 Speaker 2: actually go investigate. Ask your friend, I noticed that you 60 00:03:30,960 --> 00:03:33,480 Speaker 2: got in shape last month, which is something I've been 61 00:03:33,520 --> 00:03:36,240 Speaker 2: wanting to do. Could you explain what you did that 62 00:03:36,360 --> 00:03:40,120 Speaker 2: made that work for you? Or I noticed that you 63 00:03:40,280 --> 00:03:42,360 Speaker 2: figured out how to find the job of your dreams 64 00:03:42,400 --> 00:03:44,520 Speaker 2: and publishing, and I've always wanted to do that. What 65 00:03:44,600 --> 00:03:46,600 Speaker 2: were the steps you took, could you break them down 66 00:03:46,640 --> 00:03:50,760 Speaker 2: for me? So essentially everything in life there is a 67 00:03:50,800 --> 00:03:53,360 Speaker 2: template because others have succeeded at doing it before you. 68 00:03:53,640 --> 00:03:55,560 Speaker 2: And rather than trying to reinvent the wheel, I think 69 00:03:55,560 --> 00:03:57,240 Speaker 2: we should spend a lot more time trying to figure 70 00:03:57,280 --> 00:04:00,200 Speaker 2: out what's the mad lib we can fit ourselves into 71 00:04:00,520 --> 00:04:04,040 Speaker 2: so that the you know, which isn't the say you 72 00:04:04,040 --> 00:04:06,520 Speaker 2: don't want to be creative and lots of bards of life, 73 00:04:06,920 --> 00:04:10,840 Speaker 2: but you don't want to create a necessary work for yourself. 74 00:04:10,880 --> 00:04:13,760 Speaker 2: And whenever there is something that you can use as 75 00:04:13,800 --> 00:04:16,240 Speaker 2: a model, that's always the right place to start. 76 00:04:17,200 --> 00:04:21,560 Speaker 1: What's the trick of you in thinking, ah, I need 77 00:04:21,560 --> 00:04:22,680 Speaker 1: a new template here? 78 00:04:23,800 --> 00:04:26,599 Speaker 2: Well, that's an interesting question. I think. You know, again, 79 00:04:26,920 --> 00:04:30,600 Speaker 2: anything that's written, it's really straightforward. And if I've seen, 80 00:04:30,720 --> 00:04:34,120 Speaker 2: for instance, an ask coming through or a question that 81 00:04:34,120 --> 00:04:36,120 Speaker 2: I'm getting multiple times, I'll give you an example. Today 82 00:04:36,160 --> 00:04:39,400 Speaker 2: I got an email from one of my research assistants, 83 00:04:39,440 --> 00:04:42,760 Speaker 2: and I run a big research group, and she is 84 00:04:42,760 --> 00:04:46,240 Speaker 2: about to talk to a professor who is at a 85 00:04:46,279 --> 00:04:48,960 Speaker 2: PhD program where she's planning to apply, and he said, 86 00:04:49,040 --> 00:04:50,640 Speaker 2: you know, let's set up a time to talk. And 87 00:04:50,680 --> 00:04:52,640 Speaker 2: she wrote me and she said, could you help me 88 00:04:53,080 --> 00:04:55,720 Speaker 2: think about how to prepare for this meeting? It's sort 89 00:04:55,720 --> 00:04:57,720 Speaker 2: of like an interview, but it's informal. And I realized, oh, 90 00:04:57,720 --> 00:05:00,599 Speaker 2: I got an email just like this year ago, another 91 00:05:00,640 --> 00:05:04,240 Speaker 2: research assistant who was going into a conversation, an informal 92 00:05:04,279 --> 00:05:06,680 Speaker 2: conversation with a faculty member at a university where he 93 00:05:06,760 --> 00:05:08,600 Speaker 2: hopes he would end up as a PhD student. I 94 00:05:08,600 --> 00:05:11,039 Speaker 2: should have a template for this. I should have a 95 00:05:11,160 --> 00:05:13,880 Speaker 2: set of advice that I always offer when someone is 96 00:05:13,920 --> 00:05:17,000 Speaker 2: in the situation. So it's really about pattern recognition. That's 97 00:05:17,120 --> 00:05:19,839 Speaker 2: one thing. Like something that comes up repeatedly. I don't 98 00:05:19,839 --> 00:05:21,520 Speaker 2: want to have to think through and give the same 99 00:05:21,560 --> 00:05:24,040 Speaker 2: advice to multiple people, which is ps part of why 100 00:05:24,080 --> 00:05:26,680 Speaker 2: I wrote a book, because I realized, Oh, lots of 101 00:05:26,720 --> 00:05:30,000 Speaker 2: people are asking me, lots of companies and individuals. You know, 102 00:05:30,240 --> 00:05:32,680 Speaker 2: you have all this wisdom about how to change from 103 00:05:32,720 --> 00:05:35,919 Speaker 2: your research. Could you come give us advice or consult 104 00:05:36,000 --> 00:05:38,120 Speaker 2: us on this? And I thought, enough people are sk 105 00:05:38,440 --> 00:05:40,400 Speaker 2: just write it all down and then I handle my 106 00:05:40,440 --> 00:05:43,559 Speaker 2: book instead of having to have, you know, two hundred 107 00:05:43,600 --> 00:05:48,840 Speaker 2: conversations with all these people. So I think anytime something 108 00:05:48,880 --> 00:05:51,560 Speaker 2: comes up repeatedly, or something is going to be big 109 00:05:51,640 --> 00:05:54,919 Speaker 2: and new. You want to think about whether there's a 110 00:05:54,960 --> 00:05:58,320 Speaker 2: template you can use to break down the big, scary 111 00:05:58,400 --> 00:06:00,640 Speaker 2: new thing, or whether there's a template you can use 112 00:06:00,680 --> 00:06:04,120 Speaker 2: so that the question that's coming up repeatedly, you only 113 00:06:04,120 --> 00:06:06,120 Speaker 2: spend time on it once and then you save time 114 00:06:06,120 --> 00:06:06,680 Speaker 2: in the future. 115 00:06:07,920 --> 00:06:11,680 Speaker 1: Now, aside from templates, what is something unusual that you 116 00:06:11,800 --> 00:06:13,960 Speaker 1: do to make yourself feel happy. 117 00:06:14,720 --> 00:06:16,640 Speaker 2: Well, you're going to think I live on my email, 118 00:06:16,640 --> 00:06:21,240 Speaker 2: which actually isn't a terrible summary of what I do professionally. 119 00:06:21,520 --> 00:06:24,640 Speaker 2: But one thing I do actually is in my inbox, 120 00:06:24,800 --> 00:06:29,440 Speaker 2: which is there's a lot of disappointment in my career. 121 00:06:29,560 --> 00:06:31,640 Speaker 2: So as an academic, I spend a lot of my 122 00:06:31,760 --> 00:06:37,040 Speaker 2: time pursuing scientific questions where the answers aren't interesting. Right, 123 00:06:37,080 --> 00:06:39,920 Speaker 2: we think we have a brilliant hypothesis and if we're right, 124 00:06:39,960 --> 00:06:42,800 Speaker 2: it'll change the world, and then oops, we were wrong. 125 00:06:42,960 --> 00:06:45,479 Speaker 2: Or I think I have a brilliant paper and I 126 00:06:45,560 --> 00:06:47,080 Speaker 2: send it off to a journal and then it gets 127 00:06:47,080 --> 00:06:49,000 Speaker 2: rejected because they don't think it's as brilliant as I 128 00:06:49,040 --> 00:06:51,200 Speaker 2: think it is. So there's just a lot of disappointment 129 00:06:51,320 --> 00:06:54,279 Speaker 2: in my area. And I realized that in order to 130 00:06:54,360 --> 00:06:58,839 Speaker 2: make life rosier. It would be helpful to have a 131 00:06:58,880 --> 00:07:02,680 Speaker 2: strategy for dealing with that disappointment, which is to try 132 00:07:02,720 --> 00:07:05,320 Speaker 2: to stockpile things that make me happy. And I don't 133 00:07:05,360 --> 00:07:08,000 Speaker 2: mean kitten videos, but those are great too, I hear. 134 00:07:08,720 --> 00:07:12,160 Speaker 2: But for me, when something really good happens, or you know, 135 00:07:12,240 --> 00:07:18,760 Speaker 2: somebody sends me an unexpected compliment via email or an award, 136 00:07:19,120 --> 00:07:21,440 Speaker 2: or you know, I do get into a journal with 137 00:07:21,520 --> 00:07:26,160 Speaker 2: a really exciting paper result, I have a folder, a 138 00:07:26,200 --> 00:07:28,760 Speaker 2: special folder in my inbox. Or when a student reaches 139 00:07:28,800 --> 00:07:31,280 Speaker 2: out and says, I've been thinking about your class from 140 00:07:31,280 --> 00:07:33,640 Speaker 2: ten years ago and it changed my life in weighs X, Y, 141 00:07:33,680 --> 00:07:36,720 Speaker 2: and Z, which doesn't happen that often but does sometimes happen. 142 00:07:36,800 --> 00:07:39,760 Speaker 2: These are rare events, right, but they're really special. I 143 00:07:39,840 --> 00:07:43,400 Speaker 2: put them in this folder. And then when things are 144 00:07:43,440 --> 00:07:45,760 Speaker 2: not great, if I have something bad happen, I have 145 00:07:45,840 --> 00:07:48,360 Speaker 2: this special folder that I can go to and it's 146 00:07:48,440 --> 00:07:50,560 Speaker 2: just filled, even though you know, I've been keeping it 147 00:07:50,640 --> 00:07:53,800 Speaker 2: for twenty years now. And those things are rare, really 148 00:07:53,840 --> 00:07:57,160 Speaker 2: extraordinary messages that someone sends you that just absolutely left 149 00:07:57,160 --> 00:07:59,400 Speaker 2: your mood, But over twenty years you get enough of 150 00:07:59,440 --> 00:08:01,840 Speaker 2: them that it's oh it's quite a thrill to go 151 00:08:02,000 --> 00:08:05,360 Speaker 2: through them once every six months when something really crummy happened. 152 00:08:05,400 --> 00:08:06,920 Speaker 2: So that's something I think everyone should do, is have 153 00:08:07,000 --> 00:08:11,200 Speaker 2: a happy folder in their email inbox that they can 154 00:08:11,880 --> 00:08:14,040 Speaker 2: visit when they're feeling down. 155 00:08:14,960 --> 00:08:17,280 Speaker 1: As a professor, like, you're kind of in the business 156 00:08:17,480 --> 00:08:20,560 Speaker 1: of teaching and giving people advice, and I'm wondering what 157 00:08:20,920 --> 00:08:24,720 Speaker 1: piece of advice do you find yourself giving most frequently. 158 00:08:25,760 --> 00:08:28,400 Speaker 2: I think the advice I offer the most has to 159 00:08:28,440 --> 00:08:31,040 Speaker 2: do with research that was done by Isolett Fischbach at 160 00:08:31,040 --> 00:08:34,680 Speaker 2: the University of Chicago and Caitlin Wooley at Cornell University. 161 00:08:34,720 --> 00:08:37,040 Speaker 2: They have some wonderful work showing that most of us 162 00:08:37,080 --> 00:08:39,920 Speaker 2: think the best way to pursue our goals is by 163 00:08:40,440 --> 00:08:44,200 Speaker 2: finding the most efficient and effective and direct path, but 164 00:08:44,240 --> 00:08:47,079 Speaker 2: that we actually persist longer if instead we take a 165 00:08:47,160 --> 00:08:49,880 Speaker 2: less efficient approach and focus on finding a fun way 166 00:08:49,920 --> 00:08:53,520 Speaker 2: to achieve success. And so I find myself often talking 167 00:08:53,600 --> 00:08:56,559 Speaker 2: about that research with people and pointing out that as 168 00:08:56,600 --> 00:08:59,839 Speaker 2: they're making choices about what career path to pursue or 169 00:09:00,200 --> 00:09:02,480 Speaker 2: how to get from where they are to a goal 170 00:09:02,559 --> 00:09:06,280 Speaker 2: that they're hoping to achieve, that a key ingredient they 171 00:09:06,320 --> 00:09:08,760 Speaker 2: need to think about is how will they make the 172 00:09:08,880 --> 00:09:12,199 Speaker 2: goal pursuit or the career they're pursuing, something that they 173 00:09:12,480 --> 00:09:15,959 Speaker 2: get excited to do each day, that they wake up energized, 174 00:09:16,480 --> 00:09:21,040 Speaker 2: and that they're focusing on finding that aspect of their path, 175 00:09:21,160 --> 00:09:27,680 Speaker 2: not just not just some outcome that matters to them. 176 00:09:27,760 --> 00:09:30,400 Speaker 1: Is it something that you find yourself applying in your 177 00:09:30,440 --> 00:09:31,600 Speaker 1: own life a lot as well? 178 00:09:32,800 --> 00:09:35,720 Speaker 2: Absolutely, I think being a professor is a bit like 179 00:09:35,800 --> 00:09:38,200 Speaker 2: being an entrepreneur because I have a huge amount of 180 00:09:38,240 --> 00:09:40,480 Speaker 2: freedom and how I structure my time and the things 181 00:09:40,880 --> 00:09:44,400 Speaker 2: I say yes and no to, And as a result, 182 00:09:44,720 --> 00:09:47,319 Speaker 2: it's even more important in some sense because I constantly 183 00:09:47,360 --> 00:09:51,080 Speaker 2: am making these kinds of decisions where I could choose 184 00:09:51,120 --> 00:09:54,240 Speaker 2: the path that might get me fastest to a goal, 185 00:09:54,360 --> 00:09:58,400 Speaker 2: but would sacrifice enjoyment, or I can choose the path 186 00:09:58,600 --> 00:10:01,360 Speaker 2: that I'll enjoy more that might lead to a goal 187 00:10:01,400 --> 00:10:06,040 Speaker 2: more soley for example, things like choosing who to collaborate 188 00:10:06,080 --> 00:10:09,120 Speaker 2: with on projects, you could focus on just finding the 189 00:10:09,160 --> 00:10:11,640 Speaker 2: world's absolute expert on a topic, or you could try 190 00:10:11,640 --> 00:10:13,840 Speaker 2: to find someone who knows a lot about it and 191 00:10:13,880 --> 00:10:16,760 Speaker 2: who you really like, and I would always pick the 192 00:10:16,880 --> 00:10:20,160 Speaker 2: latter as opposed to just the person who has the 193 00:10:20,160 --> 00:10:23,600 Speaker 2: most knowledge. I also want to make sure that collaborating 194 00:10:23,640 --> 00:10:26,560 Speaker 2: with this person is going to be a positive, exciting 195 00:10:26,720 --> 00:10:30,040 Speaker 2: experience that I look forward to each each time I 196 00:10:30,080 --> 00:10:32,920 Speaker 2: help on a zoom or get in a room with them. 197 00:10:34,000 --> 00:10:35,960 Speaker 2: And also, you know, there's a lot of different things 198 00:10:35,960 --> 00:10:39,960 Speaker 2: you can do to build a reputation as academic contribute 199 00:10:40,000 --> 00:10:45,080 Speaker 2: to science, from you know, attending conferences to publishing papers, 200 00:10:45,120 --> 00:10:51,199 Speaker 2: mentoring students, teaching classes, studying different types of research questions 201 00:10:51,280 --> 00:10:53,959 Speaker 2: and when I pick and there's many different ways to 202 00:10:53,960 --> 00:10:57,440 Speaker 2: make a contribution editing journals. I have recognized that there 203 00:10:57,480 --> 00:11:00,680 Speaker 2: are some parts of this job that are really worthwhile 204 00:11:00,720 --> 00:11:02,520 Speaker 2: but don't give me joy, and some parts that are 205 00:11:02,520 --> 00:11:04,800 Speaker 2: really worthwhile and do And I try to lean into 206 00:11:04,800 --> 00:11:06,160 Speaker 2: the ones that do because I know I'll do a 207 00:11:06,160 --> 00:11:08,520 Speaker 2: better job of that. And I hope, I hope most 208 00:11:08,520 --> 00:11:12,000 Speaker 2: of the things that I don't lean into they are 209 00:11:12,040 --> 00:11:14,880 Speaker 2: someone else's source of joy. And that is largely there's 210 00:11:14,920 --> 00:11:16,880 Speaker 2: a lot of fun things in academi and some people, 211 00:11:17,160 --> 00:11:19,800 Speaker 2: for instance, absolutely love editing journals. That is something that 212 00:11:19,840 --> 00:11:22,680 Speaker 2: I found I really don't love. I've had some opportunities 213 00:11:22,720 --> 00:11:26,480 Speaker 2: to take on prestigious editorial positions, and I've said no way. 214 00:11:26,960 --> 00:11:29,079 Speaker 2: I know someone else will love this opportunity. It will 215 00:11:29,120 --> 00:11:31,520 Speaker 2: be life changing for them. They'll be thrilled, And for 216 00:11:31,600 --> 00:11:35,360 Speaker 2: me that just sounds like punishment. So thinking about how 217 00:11:35,400 --> 00:11:39,720 Speaker 2: you can not only make contributions and advance your career, 218 00:11:39,800 --> 00:11:43,120 Speaker 2: but also what will be most fun day in and 219 00:11:43,200 --> 00:11:44,880 Speaker 2: day out to get you to that goal. 220 00:11:49,440 --> 00:11:52,320 Speaker 1: We will be back soon where Katie shares a book 221 00:11:52,400 --> 00:11:56,520 Speaker 1: she read that fundamentally changed the way she thinks about 222 00:11:56,559 --> 00:11:59,680 Speaker 1: the world. If you're looking for more tips to improve 223 00:11:59,679 --> 00:12:03,160 Speaker 1: the way you live, I write a short fortnightly newsletter 224 00:12:03,160 --> 00:12:06,400 Speaker 1: that contains three cool things that I've discovered that help 225 00:12:06,480 --> 00:12:09,440 Speaker 1: make my life better in some way. You can sign 226 00:12:09,600 --> 00:12:13,600 Speaker 1: up for that at how I Work dot Code. That's 227 00:12:13,640 --> 00:12:18,280 Speaker 1: how I work dot Code. What's a book that you've 228 00:12:18,440 --> 00:12:21,880 Speaker 1: read in recent years that's fundamentally changed the way you think? 229 00:12:22,520 --> 00:12:24,600 Speaker 2: So this is sort of an unfair question to ask 230 00:12:24,640 --> 00:12:27,400 Speaker 2: an academic in that like, our lives are shaped by 231 00:12:27,440 --> 00:12:31,200 Speaker 2: books literally, so I have I'm going to go with 232 00:12:31,240 --> 00:12:35,280 Speaker 2: the biggest of all shapers for me, which is a 233 00:12:35,320 --> 00:12:38,480 Speaker 2: book called Nudge by Richard Thaylor and Cas Sunstein, and 234 00:12:38,520 --> 00:12:41,360 Speaker 2: it is It's a book that literally changed my life. 235 00:12:41,360 --> 00:12:43,440 Speaker 2: It changed the course of my life, It changed how 236 00:12:43,520 --> 00:12:46,360 Speaker 2: I spend every day of my life. It's a book 237 00:12:46,880 --> 00:12:51,920 Speaker 2: that argues that in every environment where choices are made, 238 00:12:51,960 --> 00:12:56,199 Speaker 2: we are, whether intentional or not, having our choice is 239 00:12:56,240 --> 00:12:59,160 Speaker 2: shaped by the way they are presented to us, by 240 00:12:59,200 --> 00:13:01,880 Speaker 2: the environment and the way they're structured. The best example 241 00:13:01,880 --> 00:13:04,600 Speaker 2: of this that they open with, actually is think about 242 00:13:04,640 --> 00:13:07,439 Speaker 2: a cafeteria and think about walking in and making a 243 00:13:07,480 --> 00:13:09,679 Speaker 2: decision about what to put on your tray, and then 244 00:13:09,720 --> 00:13:13,439 Speaker 2: therefore what to consume, and that something has to come 245 00:13:13,480 --> 00:13:15,480 Speaker 2: first and something has to come last. Right when you 246 00:13:15,520 --> 00:13:16,840 Speaker 2: sort of walk up with your tray to the front 247 00:13:16,840 --> 00:13:19,080 Speaker 2: of the line, and whatever comes first is a lot 248 00:13:19,120 --> 00:13:22,240 Speaker 2: more likely to end up on your tray and in 249 00:13:22,280 --> 00:13:25,360 Speaker 2: your stomach because you have an empty tray. If it 250 00:13:25,400 --> 00:13:27,880 Speaker 2: looks good, you take it the very last thing you encounter. 251 00:13:27,960 --> 00:13:30,040 Speaker 2: By now you'd have to like go put something else back. 252 00:13:30,280 --> 00:13:32,400 Speaker 2: It might not even be sanitary to do so, right, 253 00:13:32,480 --> 00:13:34,959 Speaker 2: So the bar is really different. And what that means 254 00:13:35,000 --> 00:13:37,960 Speaker 2: is that whether it was intentional or not, whoever decided 255 00:13:38,360 --> 00:13:41,240 Speaker 2: on the layout of that cafeteria was there were choice. 256 00:13:41,320 --> 00:13:44,800 Speaker 2: Architect they were shaping your decisions. And actually not only that, 257 00:13:44,880 --> 00:13:47,240 Speaker 2: but even if they wanted to be neutral and not 258 00:13:47,400 --> 00:13:50,400 Speaker 2: influence you, it's not possible because something has to come 259 00:13:50,440 --> 00:13:53,720 Speaker 2: first and something has to come last. And thinking about 260 00:13:53,720 --> 00:13:56,360 Speaker 2: the world that way, recognizing that in every form I 261 00:13:56,440 --> 00:13:59,360 Speaker 2: fill out in every room I walk into where I'll 262 00:13:59,360 --> 00:14:04,199 Speaker 2: have an interaction, and every email I send, in every 263 00:14:04,240 --> 00:14:08,400 Speaker 2: single conversation, you have your choices and your decisions are 264 00:14:08,400 --> 00:14:11,040 Speaker 2: being shaped by the environment, by the way things are structured, 265 00:14:11,040 --> 00:14:12,839 Speaker 2: by the way the form is set up, you know, 266 00:14:13,679 --> 00:14:16,640 Speaker 2: by the people around you and how they're responding. That 267 00:14:16,760 --> 00:14:21,360 Speaker 2: completely changed my life, and it's really shaped my own 268 00:14:21,400 --> 00:14:25,480 Speaker 2: work because I realized one that spoke to me. I 269 00:14:25,520 --> 00:14:30,520 Speaker 2: was like, yes, I get it. I am constantly shifted 270 00:14:30,640 --> 00:14:35,240 Speaker 2: by these textual forces. I can see it happening. I 271 00:14:35,280 --> 00:14:37,240 Speaker 2: am at ps I'm one of those people who, you know, 272 00:14:37,280 --> 00:14:39,600 Speaker 2: you go out to dinner with me and I struggle 273 00:14:39,680 --> 00:14:41,680 Speaker 2: to decide what I'm going to order, and then after 274 00:14:41,760 --> 00:14:44,360 Speaker 2: I give the waiter my order, I often am like, 275 00:14:44,480 --> 00:14:46,400 Speaker 2: oh no, I made the wrong choice and wave them 276 00:14:46,440 --> 00:14:49,960 Speaker 2: down and change. My husband finds it's so annoying, But 277 00:14:50,160 --> 00:14:52,960 Speaker 2: you know, I think a lot and analyze my decisions 278 00:14:52,960 --> 00:14:55,160 Speaker 2: a lot, so I really saw One, I saw my 279 00:14:55,200 --> 00:14:59,120 Speaker 2: own experience in this, and two, I realized how enormously 280 00:14:59,160 --> 00:15:01,360 Speaker 2: important and valuable it could be to better understand what 281 00:15:01,400 --> 00:15:04,880 Speaker 2: are those forces, so it can help people make better decisions, 282 00:15:05,280 --> 00:15:10,960 Speaker 2: healthier decisions, live lives where they gained more from their education, 283 00:15:12,000 --> 00:15:14,160 Speaker 2: where they're able to save more. And it turns out 284 00:15:14,160 --> 00:15:16,880 Speaker 2: that these little choices matter im mentally. So this book 285 00:15:16,960 --> 00:15:20,040 Speaker 2: Nudge really opened my eyes to a whole new way 286 00:15:20,080 --> 00:15:22,920 Speaker 2: of thinking that completely altered my career path so that 287 00:15:22,960 --> 00:15:27,120 Speaker 2: I could focus on developing scientific tests of what kinds 288 00:15:27,120 --> 00:15:31,640 Speaker 2: of structural change best to help people make good choices. 289 00:15:32,800 --> 00:15:37,200 Speaker 1: Use nudge theory in your own life, Like, I'm wondering 290 00:15:37,680 --> 00:15:41,120 Speaker 1: what sort of hacks or habits have you developed that 291 00:15:41,440 --> 00:15:44,240 Speaker 1: take into account that we ask their influenced by what's 292 00:15:44,280 --> 00:15:44,880 Speaker 1: around us. 293 00:15:46,640 --> 00:15:51,600 Speaker 2: I am freakishly attuned to these tools that will say 294 00:15:52,160 --> 00:15:54,280 Speaker 2: like I don't even almost know where to start, like 295 00:15:54,320 --> 00:15:59,560 Speaker 2: from some parenting, some of my parenting and framing the 296 00:15:59,560 --> 00:16:03,240 Speaker 2: way choices when I talk to my child, uh oh, 297 00:16:03,400 --> 00:16:08,880 Speaker 2: tell me about that. Well, I'll often mention first. If 298 00:16:08,880 --> 00:16:11,600 Speaker 2: I want to suggest something, I'll say, you know, we 299 00:16:11,600 --> 00:16:14,840 Speaker 2: were thinking of doing X, or why but I heard 300 00:16:14,880 --> 00:16:18,120 Speaker 2: that these three friends of yours are thinking of doing X. 301 00:16:18,560 --> 00:16:22,040 Speaker 2: Would you like to do that too? So you're sort 302 00:16:22,040 --> 00:16:24,320 Speaker 2: of emphasizing, like, oh, this is social norm people who 303 00:16:24,320 --> 00:16:26,200 Speaker 2: are like you. I think this is a I think 304 00:16:26,280 --> 00:16:28,800 Speaker 2: math class. You know, over the summer math camp would 305 00:16:28,800 --> 00:16:32,400 Speaker 2: be great. They're all into this idea. Or you know, 306 00:16:32,440 --> 00:16:37,280 Speaker 2: they're all eating their spinnach or broccoli right two. Uh, 307 00:16:38,640 --> 00:16:41,840 Speaker 2: I'm trying. I'm sort of trying to find ways for me. 308 00:16:42,000 --> 00:16:44,520 Speaker 2: A big one is something I have studied that I 309 00:16:44,560 --> 00:16:49,040 Speaker 2: call temptation bundling, which is always trying to link temptations 310 00:16:49,080 --> 00:16:51,400 Speaker 2: with things that would otherwise feel like chores. So, for instance, 311 00:16:51,400 --> 00:16:53,600 Speaker 2: for many years, the only way I could drag myself 312 00:16:53,640 --> 00:16:56,520 Speaker 2: to the gym was that I knew that i'd get 313 00:16:56,520 --> 00:16:58,960 Speaker 2: to listen to the next chapter of a trashy novel 314 00:16:59,280 --> 00:17:01,280 Speaker 2: while I was ex sizing. A lot of people do 315 00:17:01,320 --> 00:17:03,120 Speaker 2: this with TV. But that's actually it turns out my 316 00:17:03,160 --> 00:17:05,440 Speaker 2: brain is too puny to handle all that sensory input. 317 00:17:05,440 --> 00:17:07,800 Speaker 2: I tried TV and I can't. I can't. I'm like, 318 00:17:07,880 --> 00:17:10,480 Speaker 2: when my heart rate is that high, I can't follow 319 00:17:10,520 --> 00:17:13,600 Speaker 2: all that input. So I listen to you know, like 320 00:17:13,760 --> 00:17:16,520 Speaker 2: the Twilight series or the Hunger Games, like really low 321 00:17:16,600 --> 00:17:19,200 Speaker 2: row fiction where if you miss a chapter because you're 322 00:17:19,359 --> 00:17:23,239 Speaker 2: huffing and puffing, you can catch right back up. So 323 00:17:23,480 --> 00:17:25,840 Speaker 2: that's an example sort of a Now I structure an 324 00:17:25,920 --> 00:17:29,080 Speaker 2: environment so I realize there's some hook something that will 325 00:17:29,080 --> 00:17:32,600 Speaker 2: be a source of pleasure that I only get if 326 00:17:32,640 --> 00:17:36,120 Speaker 2: I I mean, it's an incentive too if I if 327 00:17:36,119 --> 00:17:41,800 Speaker 2: I go exercise. Another example is just I know that 328 00:17:41,920 --> 00:17:45,560 Speaker 2: there is zero chance that I will remember anything if 329 00:17:45,600 --> 00:17:48,159 Speaker 2: I just try to store it in my brain, and 330 00:17:48,240 --> 00:17:51,520 Speaker 2: so I live by a calendar. I never get off 331 00:17:51,520 --> 00:17:53,960 Speaker 2: a call where I promise someone something without saying either 332 00:17:54,040 --> 00:17:56,359 Speaker 2: you know, I have to write this down immediately or 333 00:17:56,400 --> 00:17:58,959 Speaker 2: you need to send me an email because it's not 334 00:17:59,160 --> 00:18:01,840 Speaker 2: it's gone on the instant of the conversation is over. 335 00:18:01,920 --> 00:18:04,280 Speaker 2: So I have a lot of systems in place for 336 00:18:04,320 --> 00:18:07,800 Speaker 2: sort of making sure that that I never rely on 337 00:18:07,960 --> 00:18:13,760 Speaker 2: actual memory for anything. Those are just a few mediocre examples, 338 00:18:13,800 --> 00:18:16,159 Speaker 2: you know, in the way I structure my syllabus. Some 339 00:18:16,280 --> 00:18:18,800 Speaker 2: of the you know, I think carefully about defaults, which 340 00:18:18,800 --> 00:18:24,399 Speaker 2: is sort of what happens if no one chooses another option. Uh, 341 00:18:24,440 --> 00:18:30,080 Speaker 2: So there are clear defaults like you will be called 342 00:18:30,119 --> 00:18:34,280 Speaker 2: on on randomly selected days, but you can opt out 343 00:18:34,480 --> 00:18:37,440 Speaker 2: if you you know, you get warned, and so there's 344 00:18:37,480 --> 00:18:41,119 Speaker 2: an opportunity to say, like, I'm totally unprepared to speak 345 00:18:41,200 --> 00:18:44,160 Speaker 2: in this class because X, Y Z, and you can say, 346 00:18:44,160 --> 00:18:47,040 Speaker 2: you know, ping me and tell me I'm on for 347 00:18:47,080 --> 00:18:50,280 Speaker 2: another day, recognizing them. You know, sometimes there's an emergency 348 00:18:50,280 --> 00:18:51,840 Speaker 2: and a person won't be able to be prepared. So 349 00:18:51,880 --> 00:18:54,000 Speaker 2: I try to warn but also have a default that 350 00:18:54,000 --> 00:18:58,600 Speaker 2: that you're on. Those are Those are a few examples. 351 00:18:58,640 --> 00:19:01,639 Speaker 2: But I live my life by this, and whenever I 352 00:19:01,680 --> 00:19:07,919 Speaker 2: think about how will we structure any choice in my department, 353 00:19:08,040 --> 00:19:15,320 Speaker 2: in my class, in my speaking or podcasting, I try 354 00:19:15,359 --> 00:19:17,199 Speaker 2: to keep in mind what's the choice architecture and as 355 00:19:17,240 --> 00:19:17,679 Speaker 2: it wise. 356 00:19:18,440 --> 00:19:20,920 Speaker 1: Now, Katie, if I gifted you a plaque to put 357 00:19:20,920 --> 00:19:23,560 Speaker 1: on your wall, so something that you'd like to constantly 358 00:19:23,600 --> 00:19:26,320 Speaker 1: be reminded of, what would you want it to say? 359 00:19:27,240 --> 00:19:29,880 Speaker 2: I think I would say something like leave things better 360 00:19:29,960 --> 00:19:32,720 Speaker 2: than you found them. I thought a little bit about saying, 361 00:19:32,760 --> 00:19:35,040 Speaker 2: you know, make change for good, which is kind of 362 00:19:35,040 --> 00:19:39,240 Speaker 2: the same thing. And actually the research center I codirect 363 00:19:39,400 --> 00:19:42,640 Speaker 2: at Wharton and co found it is called the behavior 364 00:19:42,720 --> 00:19:46,399 Speaker 2: change for good initiatives, so they're closely related. But I 365 00:19:46,400 --> 00:19:48,480 Speaker 2: think it's a little broader to just say leave things 366 00:19:48,480 --> 00:19:51,760 Speaker 2: better than you found them, because that's true in every relationship, 367 00:19:52,200 --> 00:19:55,600 Speaker 2: It's true in every meeting you attend, as well as 368 00:19:55,640 --> 00:19:58,280 Speaker 2: in just you know, the overall way that you leave 369 00:20:00,760 --> 00:20:05,399 Speaker 2: the world. So I think it has broader application, and 370 00:20:05,440 --> 00:20:07,560 Speaker 2: I hope that you know, whether it's visiting a national 371 00:20:07,600 --> 00:20:10,919 Speaker 2: park and making sure that I don't destroy any of 372 00:20:10,960 --> 00:20:13,960 Speaker 2: its beauty, and you know, maybe even try to leave 373 00:20:14,600 --> 00:20:17,320 Speaker 2: pick up a piece of trash and dispose of it 374 00:20:17,440 --> 00:20:20,479 Speaker 2: so I've left it a little better, or a person 375 00:20:20,560 --> 00:20:23,600 Speaker 2: I bump into on the street who I see is 376 00:20:23,640 --> 00:20:27,199 Speaker 2: having a tough day and could use a hand, or 377 00:20:27,200 --> 00:20:30,800 Speaker 2: in my work, which I try to focus on making 378 00:20:30,800 --> 00:20:33,520 Speaker 2: the world a better place with science. I think it's 379 00:20:33,520 --> 00:20:34,240 Speaker 2: a good mantra. 380 00:20:35,840 --> 00:20:39,440 Speaker 1: Iighty for people that want to connect with you, read, 381 00:20:39,680 --> 00:20:41,119 Speaker 1: listen to the things that you are putting out in 382 00:20:41,160 --> 00:20:43,080 Speaker 1: the world. What is the best way to do that? 383 00:20:43,960 --> 00:20:46,520 Speaker 2: Probably on my website which sort of organizes everything, which 384 00:20:46,560 --> 00:20:50,000 Speaker 2: is Katiemilkman dot com with a y like Katie Perry. 385 00:20:50,880 --> 00:20:53,880 Speaker 2: I am grateful to her for making my name more 386 00:20:53,920 --> 00:20:57,879 Speaker 2: pronounceable to the masses. I have a book, I'm on 387 00:20:58,160 --> 00:21:01,160 Speaker 2: I'm most active on Twitter and LinkedIn all the social networks. 388 00:21:01,480 --> 00:21:06,199 Speaker 2: But podcast Choiceology, a newsletter called Milkman delivers. So there 389 00:21:06,200 --> 00:21:09,359 Speaker 2: are lots of ways, but the website really gives you 390 00:21:09,359 --> 00:21:12,080 Speaker 2: a one stop shop. So all of my researchers there, 391 00:21:11,880 --> 00:21:14,320 Speaker 2: all of these other ways I communicate with the world, 392 00:21:14,400 --> 00:21:16,280 Speaker 2: or I'll link there too. Amazing. 393 00:21:16,320 --> 00:21:17,920 Speaker 1: I will link to that in the show notes. And 394 00:21:18,480 --> 00:21:21,679 Speaker 1: for anyone listening that hasn't read your book, Cutter Change, 395 00:21:22,480 --> 00:21:27,360 Speaker 1: it is just brilliant. I've recommended it to oh so 396 00:21:27,359 --> 00:21:30,199 Speaker 1: so many people. I love it, so thank you for 397 00:21:30,440 --> 00:21:33,320 Speaker 1: everything that you've put out into the world. You are 398 00:21:33,359 --> 00:21:35,199 Speaker 1: definitely leaving it better, So thank you. 399 00:21:35,240 --> 00:21:37,480 Speaker 2: I really appreciate you saying that. I hope that is true. 400 00:21:37,480 --> 00:21:39,680 Speaker 2: I hope I'm leaving it better than I found it. 401 00:21:39,720 --> 00:21:41,280 Speaker 2: Same to you, and thanks for having me. 402 00:21:43,720 --> 00:21:46,160 Speaker 1: I hope you picked up something of value from this chat. 403 00:21:46,720 --> 00:21:50,760 Speaker 1: I know for me being someone who has templates in 404 00:21:50,800 --> 00:21:53,520 Speaker 1: my inbox for quite a few common types of emails 405 00:21:53,560 --> 00:21:56,439 Speaker 1: that I have to write, this conversation actually prompted me 406 00:21:56,480 --> 00:21:59,440 Speaker 1: to be more diligent in recognizing the emails I was 407 00:21:59,520 --> 00:22:02,840 Speaker 1: writing again and again and to grant some new templates, 408 00:22:03,600 --> 00:22:06,000 Speaker 1: but also I went back and did a clean out 409 00:22:06,000 --> 00:22:08,239 Speaker 1: of templates I'd created in the past, but that I 410 00:22:08,400 --> 00:22:10,960 Speaker 1: no longer use. That we're just kind of cluttering that 411 00:22:11,040 --> 00:22:14,080 Speaker 1: part of my email. And I also know that my 412 00:22:14,200 --> 00:22:18,080 Speaker 1: team at Inventium are huge fans of templates, and in fact, 413 00:22:18,080 --> 00:22:20,880 Speaker 1: we regularly share our templates with each other to help 414 00:22:20,960 --> 00:22:22,520 Speaker 1: us all save time wherever. 415 00:22:22,840 --> 00:22:23,280 Speaker 2: You can. 416 00:22:24,200 --> 00:22:26,280 Speaker 1: Thank you so much for sharing part of your day 417 00:22:26,320 --> 00:22:28,760 Speaker 1: with me by listening to How I Live. If you're 418 00:22:28,880 --> 00:22:32,199 Speaker 1: keen for more tips on how to work better and 419 00:22:32,320 --> 00:22:35,920 Speaker 1: live better, connect with me on LinkedIn or Instagram to 420 00:22:36,000 --> 00:22:39,480 Speaker 1: search for Amantha Imba. How I Live was recorded on 421 00:22:39,520 --> 00:22:42,240 Speaker 1: the traditional land of the Warrangery People, part of the 422 00:22:42,280 --> 00:22:45,320 Speaker 1: Cooler Nation. I'm so grateful for being able to work 423 00:22:45,359 --> 00:22:47,320 Speaker 1: and live on this beautiful land, and I want to 424 00:22:47,359 --> 00:22:51,120 Speaker 1: pay my respects to Elder's past, present and emerging. How 425 00:22:51,240 --> 00:22:54,160 Speaker 1: I Live is produced by Inventium with production support from 426 00:22:54,160 --> 00:22:57,399 Speaker 1: Dead Set Studios. The producer for this episode was Liam 427 00:22:57,480 --> 00:22:59,920 Speaker 1: Riordan and sound engineering was done by Martin Imba