WEBVTT - Bloomberg Surveillance TV: August 26th, 2026

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<v Speaker 1>Bloomberg Audio Studios. Podcasts Radio News.

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<v Speaker 2>This is the Bloomberg Surveillance Podcast. I'm Jonathan Farrow, along

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<v Speaker 2>with Lisa Abramowitz and Anne-Marie Hordern. Join us each day

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<v Speaker 2>for insight from the best in markets, economics and geopolitics.

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<v Speaker 2>From our global headquarters in New York City, we are

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<v Speaker 2>live on Bloomberg Television weekday mornings from 6 to 9 a.m.

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<v Speaker 1>Eastern.

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<v Speaker 2>Subscribe to the podcast on Apple, Spotify or anywhere else

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<v Speaker 2>you listen. And as always, on the Bloomberg Terminal and

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<v Speaker 2>the Bloomberg Business App. We begin this hour with stocks

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<v Speaker 2>and yields holding steady ahead of more earnings and inflation

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<v Speaker 2>data later this morning. Marvin Lowe of State Street writing,

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<v Speaker 2>while recent data has thrown a bit of cold water

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<v Speaker 2>on the strength of the economy, we don't find a

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<v Speaker 2>reason to fade the view that the Fed will still

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<v Speaker 2>need to tighten before year end. Marvin joins us now

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<v Speaker 2>for more. Marvin, good morning, sir. It's good to see you.

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<v Speaker 2>Do you expect to get a guide from Kevin Walsh

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<v Speaker 2>in a few days' time on that?

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<v Speaker 3>You know what?

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<v Speaker 4>We're not going to hear from him with regard to

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<v Speaker 4>what he thinks September is going to look like or

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<v Speaker 4>even December is going to look like. All we can

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<v Speaker 4>hope for is that we get a little bit more

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<v Speaker 4>sense into what his thinking is, how the Fed's going

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<v Speaker 4>to actually approach the concept of the reaction function, and

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<v Speaker 4>really to give the market a little bit more comfort

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<v Speaker 4>that July is not the way the Fed operates and

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<v Speaker 4>not the way the new chairman operates.

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<v Speaker 2>How do you think the Fed operates and the new

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<v Speaker 2>chairman operates?

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<v Speaker 4>Well, you know, I think it's still, you know, generally

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<v Speaker 4>as divided as we saw at the beginning of this year.

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<v Speaker 4>Those opinions are out there. You know, certainly the data

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<v Speaker 4>has given the Fed a little bit more room to

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<v Speaker 4>think about things. But you continue to have half of

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<v Speaker 4>the committee that thinks that there is a fairly low

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<v Speaker 4>hurdle with which they should hike rates. And I think

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<v Speaker 4>that that winds up being the theme that we take

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<v Speaker 4>into the latter part of this year.

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<v Speaker 5>To your point, Marvin, we even heard from Susan Collins,

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<v Speaker 5>somebody who previously had been in the hold camp. Yesterday,

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<v Speaker 5>she had an essay where it seemed to be a

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<v Speaker 5>bit more hawkish, saying that the onus is on the

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<v Speaker 5>inflation data to keep getting better for her to remain

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<v Speaker 5>on hold. Otherwise, it might be appropriate to tighten. Where

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<v Speaker 5>is the inflation coming from if it isn't coming from

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<v Speaker 5>oil prices, if it isn't coming from some of these

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<v Speaker 5>supply-side shocks?

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<v Speaker 6>Yeah, I mean, for sure.

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<v Speaker 4>After five plus years of this kind of embedded inflation,

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<v Speaker 4>that is the concern of the Fed. Forward guidance and

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<v Speaker 4>forward expectations around inflation is ultimately the self-fulfilling prophecy. And

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<v Speaker 4>I think that that's the risk, that we've got a

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<v Speaker 4>Fed that theoretically is remaining patient in the face of

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<v Speaker 4>an inflation target, which is starting to mean nothing. And

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<v Speaker 4>that is influences both the services part of the economy,

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<v Speaker 4>which certainly is the bigger part of what we wind

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<v Speaker 4>up generating wealth from in this country. And it's something

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<v Speaker 4>that standing on the sidelines becomes less and less acceptable.

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<v Speaker 5>Isn't this a data story, though, and less of a

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<v Speaker 5>Kevin Warsh story? I mean, what can you learn from

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<v Speaker 5>Kevin Warsh that gives you a sense of whether or

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<v Speaker 5>not the degree to which they are prepared to hike

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<v Speaker 5>rates later this year?

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<v Speaker 4>Yeah, I mean, certainly data is always going to be

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<v Speaker 4>an important part of this discussion. And we've got this

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<v Speaker 4>kind of little bit of soft patch in the middle

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<v Speaker 4>of the summer. We'll see what August inflation looks like.

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<v Speaker 4>Our readings kind of around August inflation kind of in

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<v Speaker 4>a more real-time perspective is that it is coming back

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<v Speaker 4>to a certain degree. So that hat is not completely

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<v Speaker 4>shoved back in the bag. But it also is a

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<v Speaker 4>story about U.S.

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<v Speaker 7>Growth.

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<v Speaker 4>It also is a story about demand for duration capital

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<v Speaker 4>in the U.S.

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<v Speaker 1>And globally.

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<v Speaker 4>And what we need to learn from Warsh is how

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<v Speaker 4>he parses the data as well as kind of this

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<v Speaker 4>R-star capital demand perspective. And, you know, clearly the Treasury

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<v Speaker 4>Secretary is throwing his hat in the ring around that

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<v Speaker 4>longer-term duration story and that broader demand for capital. And

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<v Speaker 4>for me, it's always been part of why we need

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<v Speaker 4>to think about tightening, and.

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<v Speaker 1>That hasn't changed.

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<v Speaker 2>Marvin, do you care that Drucker Miller used AI? way

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<v Speaker 2>in place. That's where the buzz.

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<v Speaker 4>Is right now.

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<v Speaker 6>Yeah, I don't.

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<v Speaker 4>I loved your conversation because I have the same on

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<v Speaker 4>the trading desk every day. I still write all of

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<v Speaker 4>my work. I find that the actual writing helps me think.

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<v Speaker 4>I think my analysis improves as a result of that.

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<v Speaker 4>So call me a Luddite. I'm not necessarily willing to

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<v Speaker 4>allow it to write my analysis. But Stanley Druckenmiller is

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<v Speaker 4>has all the street credit that is needed. And it's

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<v Speaker 4>fine that he uses AI.

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<v Speaker 2>Stay with us. More Bloomberg surveillance coming up after this.

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<v Speaker 2>A small move in the grand scheme of things, but

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<v Speaker 2>a stronger economy and a slightly hotter economy. If you

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<v Speaker 2>look at the strength, personal income better than expected, personal

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<v Speaker 2>spending better than expected. And as for the heat, PCE

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<v Speaker 2>coming in just a bit firmer than anticipated on the headline.

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<v Speaker 2>One more payrolls report on the 4th, a week later,

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<v Speaker 2>a CPI print. Stephanie Roth of Wolf Research joins us

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<v Speaker 2>now for more. Stephanie, good morning.

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<v Speaker 1>Good morning.

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<v Speaker 2>Have you seen enough to stop this Fed from hiking

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<v Speaker 2>in September?

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<v Speaker 7>Yes, I think so. I mean, barely so, but I

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<v Speaker 7>think so. I mean, today's core PC just barely rounded

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<v Speaker 7>down to 0.2. It's 0.2455, so we almost got a 0.3,

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<v Speaker 7>which would have potentially rattled markets just to some extent

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<v Speaker 7>as everybody sees their Bloomberg screen. I think we're in

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<v Speaker 7>an environment where the data will look a little bit

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<v Speaker 7>cooler in the next couple of prints, such that the

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<v Speaker 7>Fed can avoid hiking and.

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<v Speaker 1>Do it credibly.

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<v Speaker 7>So we're going to see another round of inflation data.

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<v Speaker 7>That will probably come in on the softer side. The

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<v Speaker 7>seasonals are in our favor.

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<v Speaker 1>The Fed officials all know that at the end of September,

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<v Speaker 1>we're going to get.

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<v Speaker 7>Some revisions to how they're calculating PCE. In today's print,

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<v Speaker 7>portfolio management was up 5.6%. That is a piece of

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<v Speaker 7>the inflation data that's going to change in a couple

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<v Speaker 7>of in a couple of weeks, therefore it might bring

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<v Speaker 7>some downward pressure to the data.

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<v Speaker 1>So overall, we're likely to see.

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<v Speaker 7>An environment where the labor market data look a little

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<v Speaker 7>bit softer from here and the inflation data also cool

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<v Speaker 7>such that they can just sort of wait and see

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<v Speaker 7>and therefore they don't ultimately have to hike.

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<v Speaker 2>Are you looking for a wait and see speech on Friday?

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<v Speaker 7>Yeah, I think he's not going to say a whole lot.

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<v Speaker 7>I mean, granted, of course, it's not Q &amp; A,

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<v Speaker 7>which is what tends to sort of create some market volatility.

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<v Speaker 7>He'll probably correct some of the.

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<v Speaker 1>Points that the market didn't like last time.

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<v Speaker 7>He'll probably talk about 2% is for sure the inflation target.

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<v Speaker 7>We're not looking at changing the inflation measures, at least

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<v Speaker 7>at this point. He'll correct the reasons as to why

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<v Speaker 7>they did not end up hiking in July. They were

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<v Speaker 7>probably looking for softer inflation data. And then outside of that,

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<v Speaker 7>I don't think we're going to hear a whole lot.

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<v Speaker 5>Do you think that the emphasis still will be on

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<v Speaker 5>remaining on hold, that otherwise this would be a Fed

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<v Speaker 5>that would be desiring to hike rates? In other words,

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<v Speaker 5>are we going to see the hawk still dominate the discussion,

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<v Speaker 5>even with a non-speech from Kevin Warsh and this sort

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<v Speaker 5>of assumption that he's going to try to remain on

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<v Speaker 5>hold as long as possible?

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<v Speaker 7>I think to some extent, but the data have very

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<v Speaker 7>much been in their favor. I mean, if you look

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<v Speaker 7>at the last two months, we've had two consecutive months

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<v Speaker 7>of softer inflation data. We've had employment data that's mixed,

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<v Speaker 7>if not somewhat concerning to some extent on the headline level.

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<v Speaker 7>In the next print, we'll probably see a bit of

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<v Speaker 7>a tick up in the unemployment rate with payrolls running

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<v Speaker 7>at an okay pace. So they're not really going to

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<v Speaker 7>be in the same urgency to hype that they felt

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<v Speaker 7>in July. And we're in an environment where wage inflation

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<v Speaker 7>is pretty sluggish and therefore it's not feeding into inflation.

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<v Speaker 5>Are we just justifying why we're reacting so strongly to

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<v Speaker 5>oil prices? I mean, essentially, is this a bond market

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<v Speaker 5>that's being dictated by oil and people are running around

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<v Speaker 5>fanatically saying, it's not just oil, it's all these other things.

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<v Speaker 5>Then oil prices go down and it's like, oh, look

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<v Speaker 5>at this, it's inflation and oil helps.

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<v Speaker 1>To some extent, I think you're right.

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<v Speaker 7>I mean, I was surprised the extent to which yields

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<v Speaker 7>didn't reflect the softer inflation data that we've seen, because

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<v Speaker 7>the data couldn't have been cooler for the most part

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<v Speaker 7>in the last couple of months, yet yields continued to

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<v Speaker 7>back up. And, you know, of course, people talk about

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<v Speaker 7>supply and the deficit and all these dynamics that haven't

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<v Speaker 7>really changed in the last couple of months, yet you

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<v Speaker 7>see yields continue to back up. So certainly we saw

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<v Speaker 7>the moves yesterday seem to be oil-related. I think it's

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<v Speaker 7>a combination of things. When people wake up after Labor Day,

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<v Speaker 7>we'll probably be in an environment where the data comes

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<v Speaker 7>more into focus, then focus on a Fed that's not

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<v Speaker 7>likely to hike, and therefore yields can come down a bit.

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<v Speaker 5>Where is inflation the most problematic? Take out oil prices

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<v Speaker 5>that are somewhat volatile. I know it's difficult because it

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<v Speaker 5>impedes in a lot of different areas. Is AI-related inflation problematic?

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<v Speaker 5>Are we seeing inflation in other areas that suggests that

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<v Speaker 5>it's becoming more pervasive in the psychology and in commerce?

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<v Speaker 7>So when we think about the reasons as to why

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<v Speaker 7>core inflation has been elevated this year, I would say

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<v Speaker 7>it's three things. It's been the Iran war, which at

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<v Speaker 7>this point, we're kind of seeing a bouncing around in oil,

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<v Speaker 7>but kind of somewhat stable at this point.

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<v Speaker 1>It's been tariffs, which are going to be rolling off

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<v Speaker 1>the data. And you're, in fact, you're.

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<v Speaker 7>Starting to see some companies come out and say they're

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<v Speaker 7>using some tariff refunds to.

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<v Speaker 1>Offset some prices.

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<v Speaker 5>Not with Sydney, Canada.

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<v Speaker 1>Right. Fair. And then the big thing has been the chips.

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<v Speaker 7>So I think by far the biggest thing we should

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<v Speaker 7>be watching is on the AI-related inflation because that's a

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<v Speaker 7>piece that hasn't fully worked its way through the data

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<v Speaker 7>at this point. We think for the most part we've

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<v Speaker 7>seen the impact flow through into computers and accessories and

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<v Speaker 7>that type of thing. But it's possible there's another piece

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<v Speaker 7>of the AI puzzle that pops up in the inflation

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<v Speaker 7>data that we're not necessarily aware of at this point.

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<v Speaker 7>This is the part that could be still adding some

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<v Speaker 7>inflationary pressure. The other two factors are very much moving

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<v Speaker 7>into disinflationary territory looking ahead.

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<v Speaker 2>I just saw a headline from Bath &amp; Body Works.

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<v Speaker 2>They saw approximately $ 80 million in 2Q tariff refunds. So

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<v Speaker 2>many of those companies got money back. How different would

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<v Speaker 2>this conversation have been? We'd be this close to 0.3.

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<v Speaker 2>You said it. How different would this conversation have been

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<v Speaker 2>if we did get a 0.3?

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<v Speaker 7>Funny enough, I mean, it's just, I mean, it's fractions

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<v Speaker 7>of a basis point here. I think the conversation would

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<v Speaker 7>be different.

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<v Speaker 2>Isn't that really silly?

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<v Speaker 1>Completely, no question. But it's just this, like, mental model.

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<v Speaker 7>And you see, you know, you look on your Bloomberg screen,

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<v Speaker 7>which is rounded to, you know, to one decimal, and

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<v Speaker 7>it's 0.2, so we can all breathe a sigh of relief.

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<v Speaker 1>But you're right.

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<v Speaker 7>I think we would be talking more about yields rising

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<v Speaker 7>a bit on the back of the data if we

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<v Speaker 7>had just rounded up, you know, slightly to 0.3. I

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<v Speaker 7>think the conversation would be modestly different.

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<v Speaker 2>Stay with us. More Bloomberg surveillance coming up after this.

0:10:41.950 --> 0:10:44.950
<v Speaker 2>Let's talk about something less risky than investing in open AI, apparently.

0:10:45.090 --> 0:10:47.989
<v Speaker 2>Private capital piling into sports with at least five U.S.

0:10:48.030 --> 0:10:50.920
<v Speaker 2>professional teams striking deals to change ownership just this summer.

0:10:51.280 --> 0:10:54.920
<v Speaker 2>Investors fueling record valuations with more than 96 billion flowing

0:10:55.280 --> 0:10:58.200
<v Speaker 2>to the asset class since 2018. Mark Heim is the

0:10:58.260 --> 0:11:01.020
<v Speaker 2>CEO of Capital Investment Corp and has stakes in teams

0:11:01.070 --> 0:11:04.809
<v Speaker 2>across the NFL, MLB and Premier League, telling Puck News recently...

0:11:04.860 --> 0:11:08.480
<v Speaker 2>At today's valuations, there's meaningfully less downside risk in owning

0:11:08.520 --> 0:11:11.440
<v Speaker 2>a piece of the Lakers than a piece of open AI. Mark,

0:11:11.500 --> 0:11:13.400
<v Speaker 2>I'm pleased to say, join us now for more. Mark,

0:11:13.440 --> 0:11:15.400
<v Speaker 2>welcome to the program. Quite a provocative quote, but I'm

0:11:15.420 --> 0:11:17.179
<v Speaker 2>going to build on it and ask you this question, Mark.

0:11:17.540 --> 0:11:19.270
<v Speaker 2>Do you think in some ways this is the one

0:11:19.309 --> 0:11:21.850
<v Speaker 2>part of the entertainment industry that might well be insulated

0:11:22.190 --> 0:11:23.030
<v Speaker 2>from what happens with AI?

0:11:24.410 --> 0:11:25.030
<v Speaker 6>For sure.

0:11:25.050 --> 0:11:27.349
<v Speaker 3>First of all, it's great to be with you guys.

0:11:27.929 --> 0:11:31.700
<v Speaker 3>For sure, this is much more insulated from AI than

0:11:31.740 --> 0:11:37.719
<v Speaker 3>most parts of the entertainment industry. Sports and music are

0:11:37.740 --> 0:11:40.319
<v Speaker 3>the two things that bring us together at scale.

0:11:41.150 --> 0:11:44.290
<v Speaker 6>AI is not going to change that. The drama and.

0:11:44.210 --> 0:11:48.200
<v Speaker 3>The excitement and the communal experience of coming together to

0:11:48.240 --> 0:11:50.699
<v Speaker 3>watch your favorite team isn't going away. In fact, I

0:11:50.720 --> 0:11:54.480
<v Speaker 3>would argue it's only going to grow as people have

0:11:54.540 --> 0:11:56.460
<v Speaker 3>more time and more money. They're going to go and

0:11:56.480 --> 0:11:59.599
<v Speaker 3>try to do stuff like this and have these kind

0:11:59.640 --> 0:12:00.400
<v Speaker 3>of experiences.

0:12:00.720 --> 0:12:03.520
<v Speaker 2>Mark, let's talk about opportunities then for investment. I was

0:12:03.580 --> 0:12:05.750
<v Speaker 2>reading through the transcript of that interview that you did

0:12:05.910 --> 0:12:08.010
<v Speaker 2>with Park News. And within that, you reflected on that

0:12:08.050 --> 0:12:12.209
<v Speaker 2>opportunity to get a franchise in Philadelphia, I believe, Mark,

0:12:12.250 --> 0:12:15.179
<v Speaker 2>to get exposure to the NBA back then. Is there

0:12:15.220 --> 0:12:18.280
<v Speaker 2>a similar opportunity that's available right now compared to the

0:12:18.320 --> 0:12:19.780
<v Speaker 2>one that you passed up back then?

0:12:21.770 --> 0:12:22.050
<v Speaker 6>No.

0:12:22.350 --> 0:12:28.030
<v Speaker 3>To invest in the 76ers at a $ 250 million valuation? No.

0:12:28.090 --> 0:12:32.610
<v Speaker 3>I mean, look, back then, sports teams have always had

0:12:32.770 --> 0:12:37.050
<v Speaker 3>a bit of being valued on the business, traditional business valuations.

0:12:37.530 --> 0:12:41.079
<v Speaker 3>and a bit on intangible things, whether people wanted it

0:12:41.179 --> 0:12:44.459
<v Speaker 3>because they loved the sports or the experience, or because

0:12:44.500 --> 0:12:47.869
<v Speaker 3>they viewed it as a store of value and uncorrelated assets,

0:12:47.950 --> 0:12:49.050
<v Speaker 3>always had that mix.

0:12:49.470 --> 0:12:51.610
<v Speaker 6>What's happened over time is that the.

0:12:51.530 --> 0:12:57.240
<v Speaker 3>Amount of the valuation that's now the intangible part, the

0:12:57.290 --> 0:13:00.640
<v Speaker 3>uncorrelated part, the store of value, has grown so much.

0:13:00.700 --> 0:13:03.179
<v Speaker 3>And that's why I don't know what the 76ers would

0:13:03.200 --> 0:13:05.460
<v Speaker 3>be worth today, but it's at least 20 times as much.

0:13:05.520 --> 0:13:08.140
<v Speaker 3>And in the major sports, you're not going to find

0:13:08.160 --> 0:13:08.640
<v Speaker 3>that again.

0:13:09.000 --> 0:13:12.130
<v Speaker 5>Mark, a lot of people were decrying the Middle Eastern

0:13:12.150 --> 0:13:15.650
<v Speaker 5>money that was going into soccer, in particular football. in

0:13:15.890 --> 0:13:19.130
<v Speaker 5>Europe as distorting valuations so as to make it absolutely

0:13:19.170 --> 0:13:21.709
<v Speaker 5>unaffordable to get involved if you are an investor, at

0:13:21.750 --> 0:13:25.729
<v Speaker 5>least not attractive multiples. Do you see that kind of

0:13:25.790 --> 0:13:28.900
<v Speaker 5>dynamic starting to happen in any other regions? Is that

0:13:28.940 --> 0:13:31.679
<v Speaker 5>something that you are following closely?

0:13:33.200 --> 0:13:36.820
<v Speaker 3>Well, I mean, look, it is getting harder and harder

0:13:36.920 --> 0:13:41.570
<v Speaker 3>for all kinds of people to be the majority owner

0:13:42.140 --> 0:13:45.610
<v Speaker 3>of these teams. You see the prices. You showed the

0:13:45.650 --> 0:13:48.570
<v Speaker 3>logos of the five trades in the U.S. But what's

0:13:48.630 --> 0:13:51.410
<v Speaker 3>interesting is at the same time the prices are going up,

0:13:51.490 --> 0:13:54.429
<v Speaker 3>what is driving a lot of it is actually a

0:13:54.600 --> 0:13:58.459
<v Speaker 3>much more vibrant market today. for minority owner stakes, limited

0:13:58.520 --> 0:14:02.020
<v Speaker 3>partner stakes in these teams. And the amount of capital

0:14:02.480 --> 0:14:06.510
<v Speaker 3>that people are investing to take those minority stakes is growing.

0:14:06.570 --> 0:14:10.390
<v Speaker 3>And so the headline price is going up. The majority

0:14:10.550 --> 0:14:13.890
<v Speaker 3>owner ticket price is also going up. But a lot

0:14:13.929 --> 0:14:16.359
<v Speaker 3>of the capital is actually coming from the people in

0:14:16.380 --> 0:14:19.140
<v Speaker 3>the cap structure around the majority owner.

0:14:19.840 --> 0:14:22.660
<v Speaker 5>Do you have aspirations to become a control owner for

0:14:22.720 --> 0:14:23.400
<v Speaker 5>any particular.

0:14:24.820 --> 0:14:28.400
<v Speaker 3>Well, I do own the tennis tournament in Washington that

0:14:28.420 --> 0:14:31.750
<v Speaker 3>just ended, which really was my childhood dream. I was

0:14:31.790 --> 0:14:35.310
<v Speaker 3>a ball kid at the tournament, and I'm fortunate enough.

0:14:35.130 --> 0:14:36.440
<v Speaker 6>That I do own that, and I.

0:14:37.170 --> 0:14:40.230
<v Speaker 3>As you noted, I'm an investor in the Commanders and

0:14:40.290 --> 0:14:41.890
<v Speaker 3>the Orioles and Leeds United.

0:14:41.910 --> 0:14:42.970
<v Speaker 6>And I love that.

0:14:43.050 --> 0:14:45.750
<v Speaker 3>I love both being the control owner in a big

0:14:45.820 --> 0:14:47.860
<v Speaker 3>event that means a lot to me, but I also

0:14:47.960 --> 0:14:52.500
<v Speaker 3>actually enjoy being a supportive minority owner in the other things.

0:14:52.720 --> 0:14:54.560
<v Speaker 2>Mark, can we talk about Premier League football? You mentioned

0:14:54.580 --> 0:14:58.060
<v Speaker 2>Leeds United. I'm always fascinated by the American perspective on this.

0:14:58.100 --> 0:15:00.460
<v Speaker 2>When you look at the franchise value of, say, the

0:15:00.500 --> 0:15:03.040
<v Speaker 2>Seattle Seahawks, close to $ 10 billion.

0:15:03.080 --> 0:15:03.280
<v Speaker 3>Right.

0:15:03.930 --> 0:15:07.330
<v Speaker 2>Without any disrespect to these Seattle Seahawks, I think that

0:15:07.370 --> 0:15:08.830
<v Speaker 2>we can sit here and safely say that on a

0:15:08.870 --> 0:15:12.710
<v Speaker 2>global basis, Manchester United is a far more visible franchise.

0:15:13.070 --> 0:15:18.180
<v Speaker 2>And yet for some reason, These American franchises are able

0:15:18.600 --> 0:15:21.880
<v Speaker 2>to generate that much more brand value and attract that

0:15:21.940 --> 0:15:24.380
<v Speaker 2>much more money. And they seem to be valued at

0:15:24.420 --> 0:15:26.710
<v Speaker 2>a higher level, a bigger premium, if you will, Mark,

0:15:26.730 --> 0:15:29.890
<v Speaker 2>compared to English football, Mark. What gives? What explains that?

0:15:30.530 --> 0:15:32.410
<v Speaker 6>It's such a fascinating question.

0:15:32.430 --> 0:15:35.190
<v Speaker 3>And actually, the other thing I would add is actually

0:15:35.230 --> 0:15:39.060
<v Speaker 3>now if you look at MLS franchises, Some of them

0:15:39.300 --> 0:15:41.680
<v Speaker 3>are more than Premier League teams. And you would say, well,

0:15:41.720 --> 0:15:45.080
<v Speaker 3>how is that possible? It really comes down to two things.

0:15:45.340 --> 0:15:50.210
<v Speaker 3>One is the economic model for European football teams is

0:15:50.290 --> 0:15:54.650
<v Speaker 3>not that great. Even the ones that generate the most

0:15:54.690 --> 0:15:57.790
<v Speaker 3>revenue don't generate very much at all of a bottom line.

0:15:58.300 --> 0:16:01.620
<v Speaker 3>And so that's one. But the other huge one is

0:16:01.700 --> 0:16:05.550
<v Speaker 3>relegation risk. And it's best shown when you compare a

0:16:06.010 --> 0:16:09.320
<v Speaker 3>league like MLS that doesn't have relegation risk and you

0:16:09.340 --> 0:16:12.590
<v Speaker 3>look at the ones that do. It's a huge discount

0:16:12.750 --> 0:16:16.630
<v Speaker 3>because not only, obviously, the prestige drops if you get relegated,

0:16:16.730 --> 0:16:20.350
<v Speaker 3>but you lose a massive amount of revenue at all

0:16:21.310 --> 0:16:24.490
<v Speaker 3>when that happens. And so a huge amount of the difference,

0:16:24.570 --> 0:16:26.840
<v Speaker 3>I think, is explained by actually relegation risk.

0:16:26.920 --> 0:16:28.480
<v Speaker 2>Can we pick up on that, Mark, and just apply

0:16:28.500 --> 0:16:30.880
<v Speaker 2>it to, say, Leeds United? Leeds United is one of

0:16:30.920 --> 0:16:33.500
<v Speaker 2>those clubs that always runs the risk of being relegated

0:16:33.640 --> 0:16:35.320
<v Speaker 2>in the Premier League. It takes a lot of investment

0:16:35.340 --> 0:16:37.500
<v Speaker 2>to stay up. You've managed to do that. Mark, does

0:16:37.520 --> 0:16:40.630
<v Speaker 2>that affect and influence how you run the club? compared to, say,

0:16:40.650 --> 0:16:43.620
<v Speaker 2>how you'd run a franchise in America. And for those

0:16:43.680 --> 0:16:45.780
<v Speaker 2>not in your world, can you give us examples?

0:16:47.210 --> 0:16:50.210
<v Speaker 3>Yeah. So, first of all, I'm not in the control.

0:16:50.230 --> 0:16:54.100
<v Speaker 3>I mean, the team is run terrifically well by a

0:16:54.140 --> 0:16:59.200
<v Speaker 3>group of executives affiliated with actually the San Francisco 49ers.

0:16:59.700 --> 0:17:00.920
<v Speaker 6>They do a great job.

0:17:00.980 --> 0:17:04.490
<v Speaker 3>And I'm not in the weeds with them on that one.

0:17:04.530 --> 0:17:07.990
<v Speaker 3>But we talk a lot and I see it. And, well,

0:17:08.190 --> 0:17:11.390
<v Speaker 3>it does have a huge implication on how you run

0:17:11.430 --> 0:17:15.389
<v Speaker 3>the team because you When you're relegated, you lose 200

0:17:15.390 --> 0:17:18.649
<v Speaker 3>million pounds of revenue over two years. And then when

0:17:18.670 --> 0:17:21.340
<v Speaker 3>you come back in, you get that back. And so

0:17:22.180 --> 0:17:25.580
<v Speaker 3>when you're in that zone, it's a lot harder to

0:17:25.920 --> 0:17:29.020
<v Speaker 3>have long-term planning the way you do in an American

0:17:29.060 --> 0:17:34.400
<v Speaker 3>traditional sports franchise because you have this revenue uncertainty both ways. Now,

0:17:35.320 --> 0:17:37.760
<v Speaker 3>We had a great season last year. We finished mid-table.

0:17:37.780 --> 0:17:41.040
<v Speaker 3>We're feeling really good now. You start to see how

0:17:41.100 --> 0:17:43.460
<v Speaker 3>you can start to invest. And in fact, once we

0:17:43.480 --> 0:17:48.460
<v Speaker 3>got promoted, we announced meaningful stadium expansion plan to Ellen Road,

0:17:48.520 --> 0:17:51.609
<v Speaker 3>our home stadium, which you wouldn't have done while you

0:17:51.619 --> 0:17:54.510
<v Speaker 3>were relegated. But when you get promoted and you believe

0:17:54.530 --> 0:17:56.389
<v Speaker 3>you're going to stay up, then you get the revenue

0:17:56.410 --> 0:17:58.690
<v Speaker 3>certainty that then actually lets you invest in all parts

0:17:58.730 --> 0:18:00.150
<v Speaker 3>of the club, including the stadium.

0:18:00.850 --> 0:18:03.369
<v Speaker 5>Mark? Since you're on the other side of this discussion,

0:18:03.550 --> 0:18:06.030
<v Speaker 5>often on this show we'll talk about ticket prices, whether

0:18:06.109 --> 0:18:08.879
<v Speaker 5>it's to the U.S. Open or whether it was to

0:18:08.900 --> 0:18:11.920
<v Speaker 5>the World Cup. We'll say the prices are just too high.

0:18:12.260 --> 0:18:16.300
<v Speaker 5>How do you balance the actual price of tickets versus

0:18:16.359 --> 0:18:19.740
<v Speaker 5>the revenues that you get from other streams of advertising

0:18:19.900 --> 0:18:22.660
<v Speaker 5>and beyond from just having the most eyeballs possible?

0:18:23.260 --> 0:18:24.939
<v Speaker 6>Yeah, that's a great question.

0:18:25.020 --> 0:18:28.240
<v Speaker 3>Obviously, it's a hot topic this week already because of

0:18:28.280 --> 0:18:28.680
<v Speaker 3>the U.S.

0:18:28.780 --> 0:18:30.440
<v Speaker 6>Open and some of the ticket prices there.

0:18:31.040 --> 0:18:34.970
<v Speaker 3>Look, I view our ownership in these teams as caretakers

0:18:35.030 --> 0:18:41.449
<v Speaker 3>for community assets. You really these teams or these events

0:18:41.530 --> 0:18:43.790
<v Speaker 3>means so much to so many people. I think you

0:18:43.830 --> 0:18:46.970
<v Speaker 3>have a real obligation to finding ways to making them

0:18:47.109 --> 0:18:50.460
<v Speaker 3>accessible for everyone in your community. And I think that

0:18:51.119 --> 0:18:53.459
<v Speaker 3>there is a business part of it, that it's good business.

0:18:53.500 --> 0:18:55.680
<v Speaker 3>But far beyond that, it really is part of your

0:18:55.720 --> 0:18:58.740
<v Speaker 3>responsibility as the owner. is to make sure that people

0:18:58.780 --> 0:18:59.899
<v Speaker 3>can attend these events.

0:19:00.780 --> 0:19:03.580
<v Speaker 6>And so you've got to find ways. Now, there's a

0:19:03.600 --> 0:19:04.300
<v Speaker 6>lot of ways to it.

0:19:04.359 --> 0:19:08.390
<v Speaker 3>Some sessions in a tennis tournament are less popular than others.

0:19:08.410 --> 0:19:12.760
<v Speaker 3>So you can offer cheaper tickets. You can allocate tickets

0:19:12.820 --> 0:19:15.200
<v Speaker 3>to certain groups. The challenge, and this is what happened

0:19:15.220 --> 0:19:19.360
<v Speaker 3>at the U.S. Open, is with an incredibly liquid and

0:19:19.700 --> 0:19:24.109
<v Speaker 3>easily transferable secondary market, if you sell tickets cheap to someone,

0:19:24.609 --> 0:19:27.230
<v Speaker 3>it's very hard to regulate them not putting them back

0:19:27.310 --> 0:19:29.109
<v Speaker 3>on the market and getting the market price.

0:19:29.150 --> 0:19:31.470
<v Speaker 6>And that's a bit of what's going on here.

0:19:31.630 --> 0:19:34.709
<v Speaker 3>Even the most well-intentioned owners who do this end up

0:19:34.750 --> 0:19:37.330
<v Speaker 3>not able to accomplishing their goal because people, it's so

0:19:37.410 --> 0:19:38.629
<v Speaker 3>easy these days once you get a.

0:19:40.930 --> 0:19:43.270
<v Speaker 6>So it's a challenge, but you saw the U.S.

0:19:43.350 --> 0:19:45.760
<v Speaker 3>Open found a way to get 1,000 tickets in the

0:19:45.800 --> 0:19:48.830
<v Speaker 3>hands of New Yorkers. We do similar things with the community.

0:19:48.850 --> 0:19:49.990
<v Speaker 3>Our tennis tournament is.

0:19:50.119 --> 0:19:50.239
<v Speaker 6>in.

0:19:50.619 --> 0:19:53.359
<v Speaker 3>We do the same thing with the commanders. I really

0:19:53.420 --> 0:19:55.540
<v Speaker 3>think it is part of your responsibility as an owner.

0:19:55.840 --> 0:19:58.200
<v Speaker 3>The other thing I would say that I think happened

0:19:58.220 --> 0:20:00.409
<v Speaker 3>this week at the U.S. Open and is happening is

0:20:00.869 --> 0:20:03.950
<v Speaker 3>it's so easy to put tickets on the market that.

0:20:06.160 --> 0:20:09.280
<v Speaker 3>When your days or weeks out from an event, people

0:20:09.300 --> 0:20:12.350
<v Speaker 3>will just put the ticket on the market with an

0:20:12.550 --> 0:20:16.369
<v Speaker 3>aspirational price. And so the headline looks really bad. The

0:20:16.390 --> 0:20:20.390
<v Speaker 3>reality is... As the event gets closer, usually the prices

0:20:20.450 --> 0:20:20.930
<v Speaker 3>come down.

0:20:21.010 --> 0:20:24.540
<v Speaker 6>It's not as bad. But that headline of people going

0:20:24.619 --> 0:20:28.619
<v Speaker 6>online and seeing these prices, I think, you know, obviously

0:20:28.900 --> 0:20:29.659
<v Speaker 6>upsets people.

0:20:30.500 --> 0:20:34.020
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0:20:34.080 --> 0:20:37.380
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0:20:37.420 --> 0:20:40.460
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