WEBVTT - Big Take: What a Bacon, Egg and Cheese Teaches Us About the Economy

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<v Speaker 1>Bloomberg Audio Studios, podcasts, radio news.

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<v Speaker 2>Hi, good Herdon.

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<v Speaker 3>For the last few years, whenever I've needed a little

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<v Speaker 3>extra morning sustenance, I visited a food cart outside the

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<v Speaker 3>Bloomberg office. Could I have a egg and cheese sandwich,

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<v Speaker 3>extra cutup, salt and pepper, please.

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<v Speaker 4>Egg and cheese ease a five dollar?

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<v Speaker 3>It used to be three fifty.

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<v Speaker 4>Or they actually says thanksy.

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<v Speaker 3>It must have been a while since I stopped by

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<v Speaker 3>the cart, because Karen Hidalgo and her coworker Francisco told

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<v Speaker 3>me two months ago they had to raise prices. Their

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<v Speaker 3>egg and cheese sandwich on a roll went from three

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<v Speaker 3>point fifty to five dollars, and their bacon, egg and

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<v Speaker 3>cheese has reached six dollars. Add in the cost of

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<v Speaker 3>a cup of coffee and a tip, and my once

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<v Speaker 3>reliably cheap breakfast just ran me seven bucks. It's not

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<v Speaker 3>just my beloved breakfast cart. Bloomberg actually tracks the price

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<v Speaker 3>of the key ingredients in a bacon, egg and cheese

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<v Speaker 3>plus a cup of coffee on a special bacon, egg

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<v Speaker 3>and cheese index. It's updated every month using data from

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<v Speaker 3>the Bureau of Labor Statistics or the BLS, and this year,

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<v Speaker 3>the index has reached record highs.

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<v Speaker 1>Our breakfast foods are very consistent consumer staples, and so

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<v Speaker 1>they sort of become outsize indicators of inflation.

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<v Speaker 3>Aileena Pang covers agriculture and commodities for Bloomberg.

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<v Speaker 1>Even though economists really like to look at the rate

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<v Speaker 1>of inflation, as a consumer, you tend to think, oh,

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<v Speaker 1>my coffee costs this much today, and my coffee used

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<v Speaker 1>to cost that much five years ago.

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<v Speaker 3>In March twenty nineteen, the commodities that make up an

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<v Speaker 3>average BC plus a coffee cost almost a dollar ninety.

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<v Speaker 3>If you adjusted for inflation, that means the meal should

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<v Speaker 3>cost nearly two forty today, but as of March twenty

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<v Speaker 3>twenty five, it three dollars three twenty three to be exact.

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<v Speaker 3>So the story of why these foods have gotten so

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<v Speaker 3>expensive isn't just about inflation. It's also about supply and demand.

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<v Speaker 5>When my customers complained to me recently at the price

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<v Speaker 5>of gouging, you're gouging.

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<v Speaker 3>Global weather patterns and.

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<v Speaker 6>Disease, experienced veterans would tell me, like, young man, we've

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<v Speaker 6>seen everything that could possibly happen in the egg marketing.

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<v Speaker 3>Land wars, and trade wars.

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<v Speaker 4>We're used to handling the natural barriers. The man made ones,

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<v Speaker 4>we kind of struggle.

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<v Speaker 3>With them, you know, the winds of consumers and the

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<v Speaker 3>complexities of financial markets. Now, as Trump's sweeping tariff orders

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<v Speaker 3>send shockwaves through the global economy and put new pressures

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<v Speaker 3>on domestic commodities markets, we wanted to look closer at

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<v Speaker 3>one sandwich that helps explain it all. Today on the show,

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<v Speaker 3>we talk to people up and down the bacon, egg

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<v Speaker 3>and cheese supply chain, from a Kentucky week farmer to

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<v Speaker 3>a VP at an egg brokerage, to a coffee roaster

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<v Speaker 3>in Lower Manhattan, and along the way. Bloomberg's expert commodities

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<v Speaker 3>reporters helped us make sense of how this sandwich got

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<v Speaker 3>so expensive and what it says about the American economy, tariffs, inflation,

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<v Speaker 3>and more. This is the big take from Bloomberg News.

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<v Speaker 3>I'm Sarah Holder. If you had to pick one ingredient

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<v Speaker 3>to blame for the rising costs of a breakfast sandwich,

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<v Speaker 3>it'd probably be eggs.

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<v Speaker 6>Eggs have a weird pulse on the economy.

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<v Speaker 3>Brian Muskajeri has worked in the egg industry for over

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<v Speaker 3>a decade. He's currently a vice president at an egg

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<v Speaker 3>brokerage called Eggs Unlimited. It also helps farms distribute their

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<v Speaker 3>eggs to retail customers.

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<v Speaker 6>When I got into the egg industry, my mom said, like,

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<v Speaker 6>somehow you belonged in this industry. You just always loved eggs.

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<v Speaker 3>Right now is a rough time to be an egg lover,

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<v Speaker 3>as anyone who's been to the grocery store recently knows,

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<v Speaker 3>the price of eggs has been uncomfortably high. The most

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<v Speaker 3>recent data we have shows that consumer prices in March

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<v Speaker 3>hit a new record over six twenty a dozen, double

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<v Speaker 3>what eggs cost a year ago. Most people know, or

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<v Speaker 3>think they know, what's behind that high price, bird flu.

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<v Speaker 3>Since late last year, a new wave of avian influenza

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<v Speaker 3>has been tearing through American egg farms, killing off tons

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<v Speaker 3>of egg laying hence.

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<v Speaker 6>Fifty million of three hundred and twelve million, you know,

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<v Speaker 6>since the start of October. It's just an unprecedented supply

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<v Speaker 6>loss than those prices have been passed along to the consumer, But.

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<v Speaker 3>There may have been other dynamics pushing up the price

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<v Speaker 3>of eggs. The Department of Justice has opened a probe

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<v Speaker 3>to investigate potential price fixing by egg sellers and consumer

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<v Speaker 3>reactions also had an impact.

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<v Speaker 6>It created panic buying and hoarding, and the consumers are

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<v Speaker 6>maybe buying more eggs than they typically bought, which just

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<v Speaker 6>kind of fed into the show rang a little bit more.

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<v Speaker 3>But consumers have hit their price ceiling since February, They've

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<v Speaker 3>stopped buying as many eggs, and wholesale prices have started

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<v Speaker 3>to fall. Consumers just haven't felt that yet. The second

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<v Speaker 3>most important part of the bacon, egg and cheese, in

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<v Speaker 3>my opinion, is the bread. Bread has also outpaced inflation

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<v Speaker 3>since twenty nineteen. And to make bread, you need wheat.

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<v Speaker 4>If you're flying around the country in the winter and

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<v Speaker 4>you say something beautiful and green amidst all the brown

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<v Speaker 4>and gray, that's a wheak field.

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<v Speaker 3>That's Pat Clements, a second generation wheat grower and president

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<v Speaker 3>of the National Association of Wheat Growers. When America's beautiful,

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<v Speaker 3>green wheat fields are thriving, that doesn't always mean America's

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<v Speaker 3>wheat farmers are making more money. Walk me through how

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<v Speaker 3>you set prices.

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<v Speaker 4>The issue is we don't set them, we take them.

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<v Speaker 4>Market prices for wheat can vary pretty widely over the

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<v Speaker 4>course of a year, and.

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<v Speaker 3>From year to year, US wheat prices are heavily influenced

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<v Speaker 3>by two dominant global suppliers, Russia and Ukraine. When those

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<v Speaker 3>countries are cranking out wheat, the prices US farmers get

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<v Speaker 3>are lower When Russia and Ukraine's supplies strained, growers here

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<v Speaker 3>can make more so. Back in twenty twenty two, just

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<v Speaker 3>after Russia's ground invasion of Ukraine, prices shot up.

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<v Speaker 4>That was one of the last big run ups in

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<v Speaker 4>the price of wheat.

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<v Speaker 3>In January twenty twenty two, wheat was trading at about

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<v Speaker 3>seven to fifty a bushel. In March, after Russia's invasion,

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<v Speaker 3>it spiked, surpassing thirteen dollars a bushel, but it was

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<v Speaker 3>a short lived jump. Russia and Ukraine found ways to

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<v Speaker 3>keep supplies flowing, and that, combined with reduced demand in

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<v Speaker 3>the US, has driven down the prices wheat farmers are

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<v Speaker 3>getting for their product. A bushel of wheat is now

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<v Speaker 3>trading at around five forty.

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<v Speaker 4>In the meantime, our input costs have risen back oh

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<v Speaker 4>Watch day twenty five to fifty, depending on which particular

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<v Speaker 4>item you're talking about.

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<v Speaker 3>Pat says the costs of pesticides, fertilizers labor and equipment.

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<v Speaker 3>They're all up, and farmers fear that squeeze could get

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<v Speaker 3>even worse depending on how Trump's trade war goes.

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<v Speaker 2>That's the sort of million dollar question.

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<v Speaker 3>Michael Hertzer covers commodities for Bloomberg.

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<v Speaker 2>Prices could change pretty dramatically depending on how all these

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<v Speaker 2>tariff negotiations go.

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<v Speaker 3>Almost half of US wheat is exported. Mexico is our

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<v Speaker 3>biggest wheat buyer, and right now the country has escaped

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<v Speaker 3>the worst of Trump's tariffs. But if that changes, and

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<v Speaker 3>if Mexico retaliates, that could hit US wheat producers hard.

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<v Speaker 4>To interrupt the supply to a dependable nearby neighbor, you

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<v Speaker 4>just can't imagine anything worse for the industry.

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<v Speaker 3>From the ground in Kentucky, Pat says farmers are nervous

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<v Speaker 3>that the trade wars could drive business away.

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<v Speaker 4>When you interrupt these small markets, someone is waiting to

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<v Speaker 4>take our place, perhaps some South American country we'll ship

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<v Speaker 4>into Mexico. Perhaps it'll be Russia, Perhaps you know, can

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<v Speaker 4>come from anywhere in the world.

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<v Speaker 3>Tariffs could also drive up other costs of doing business,

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<v Speaker 3>not just for wheat farmers, but all the way up

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<v Speaker 3>the bread supply chain. That's on top of costs that

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<v Speaker 3>have already been rising and driving up the cost of bread,

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<v Speaker 3>labor costs, packaging, transportation, marketing.

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<v Speaker 4>A loaf of bread that costs four dollars and a half.

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<v Speaker 4>The farmer's share of that it's fourteen cents. Our part

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<v Speaker 4>isn't moving the need.

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<v Speaker 3>So we've covered eggs and bread. What about cheese? For

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<v Speaker 3>that we had to call one of our experts.

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<v Speaker 1>We typically watch Class three milk futures. That's like the

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<v Speaker 1>class of milk that typically goes into cheese.

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<v Speaker 3>That's Bloomberg's I lean up. Hang again. She follows the

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<v Speaker 3>cheese market, and she says prices have been relatively stable

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<v Speaker 3>in recent years. That's despite a cheese craze that started

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<v Speaker 3>during the pandemic, and.

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<v Speaker 1>That trend has just sort of accelerated, and it's really

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<v Speaker 1>been a boon to the broader US dairy industry, just

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<v Speaker 1>because fluid milk is no longer as popular as it

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<v Speaker 1>once was at its peak, and so now what the

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<v Speaker 1>dairy industry likes to say is that people are eating

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<v Speaker 1>their milk instead of drinking it.

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<v Speaker 3>Since the increased demand for cheese has been offset by

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<v Speaker 3>increased production, the cost of this domestic dairy product has

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<v Speaker 3>remained relatively low. But we also get some of our

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<v Speaker 3>fanciest cheeses from the European Union.

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<v Speaker 1>They make a lot of the high grade specialty cheeses

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<v Speaker 1>that everyone loves.

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<v Speaker 3>I'm not sure most of us order breakfast sandwiches with

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<v Speaker 3>imported French bree, but if you are, watch out. The

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<v Speaker 3>European Union is subject to the US as ten percent

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<v Speaker 3>tariff on imports. A more traditional pick might be American

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<v Speaker 3>cheese produced right here in the US, but the US

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<v Speaker 3>also exports a lot of cheese products. More than half

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<v Speaker 3>of US dairy exports go to Mexico, Canada, and China.

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<v Speaker 3>Canada has already put retaliatory tariffs of twenty five percent

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<v Speaker 3>on American cheese, butter, and dairy spreads, while China's levied

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<v Speaker 3>one hundred and twenty five percent duties on all US imports,

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<v Speaker 3>which would include dairy products. What if Mexico were to follow.

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<v Speaker 1>Mexico is by far the biggest buyer of American dairy products,

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<v Speaker 1>and so there is concern there that if Mexico were

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<v Speaker 1>to retaliate by putting tariffs on US cheese, then that

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<v Speaker 1>would take away a market for US farmers.

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<v Speaker 3>Overall, though, Aileena sees domestic cheese prices staying pretty calm

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<v Speaker 3>amid broader tariff turbulence. So we've tackled eggs, bread, and cheese.

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<v Speaker 3>But what's going on with the last two pieces of

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<v Speaker 3>this breakfast puzzle bacon and coffee? That's coming up. We've

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<v Speaker 3>been digging into why a classic American breakfast combo, the bacon,

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<v Speaker 3>egg and cheese sandwich plus a cup of coffee, is

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<v Speaker 3>getting more expensive in the US, and how those prices

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<v Speaker 3>could fluctuate further under Trump's trade war. We've covered the bun,

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<v Speaker 3>the e, and the c. Now let's bring home the bacon.

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<v Speaker 3>Bloomberg Commodities reporter Michael Hertzer told me that understanding bacon

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<v Speaker 3>prices actually starts with beef.

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<v Speaker 2>The US beef cattle herd is the lowest since the

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<v Speaker 2>nineteen fifties, so beef is in pretty tight supply, and

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<v Speaker 2>one of bacon's keys to popularity has ben. It's always

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<v Speaker 2>been something of alternative to beef.

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<v Speaker 3>In the past few decades, bacon has been heavily marketed

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<v Speaker 3>by restaurants and food companies who wanted to sub in

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<v Speaker 3>pork because beef was so pricey, and all that exposure

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<v Speaker 3>has helped bacon evolve from strictly a breakfast side to

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<v Speaker 3>something you see on salads, on burgers, any meal of

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<v Speaker 3>the day. All this drives up demand, but.

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<v Speaker 2>Supply bacon is cut from the pork belly and there's

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<v Speaker 2>a sort of a finite amount of it. Each pig

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<v Speaker 2>only has one belly in Because it's so popular, bacon

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<v Speaker 2>has a sort of built in demand base, so.

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<v Speaker 3>US consumers have spent decades driving up the cost of

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<v Speaker 3>bacon by buying more. Today it costs almost seven dollars

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<v Speaker 3>a pound, but Trump's policies could change that.

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<v Speaker 2>A lot of the folks working inside the meat plants

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<v Speaker 2>are immigrants, and any sort of deportation efforts could have

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<v Speaker 2>a tangible impact on just the number of workers that

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<v Speaker 2>are available or the number of workers that are willing

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<v Speaker 2>to show up if they're in fear of being taken away.

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<v Speaker 3>And once again, tariffs could upend everything.

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<v Speaker 2>Mexico is the top buyer of US pork, and them

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<v Speaker 2>not having a tariff will allow US pork to continue

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<v Speaker 2>to go to Mexico. If that changes, theoretically, pork could

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<v Speaker 2>become cheaper in the US if Mexico is buying less.

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<v Speaker 3>In the short term. Pork prices could drop if the

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<v Speaker 3>supply of pork exceeds the demand, but Michael thinks farmers

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<v Speaker 3>would adapt raise fewer pigs, bringing the price back up

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<v Speaker 3>in the medium term. So we're down to the last

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<v Speaker 3>ingredient in our breakfast. Order something to wash it all down.

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<v Speaker 3>I'll go Burista's Choice coffee.

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<v Speaker 5>These increases over the last six months have been monumental,

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<v Speaker 5>and they've been fast.

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<v Speaker 3>That's Peter Longo, the owner of Porto Rico Importing Company,

0:13:40.960 --> 0:13:43.720
<v Speaker 3>a coffee shop and roaster in New York's Greenwich Village.

0:13:44.400 --> 0:13:47.040
<v Speaker 3>The store has been around since nineteen oh seven, and

0:13:47.080 --> 0:13:49.520
<v Speaker 3>Peter took it over from his parents in the seventies.

0:13:49.800 --> 0:13:52.079
<v Speaker 3>And how much was a cup of coffee at that time?

0:13:52.240 --> 0:13:55.280
<v Speaker 5>Oh man, a cup of coffee? What's a dime? Maybe?

0:13:55.679 --> 0:14:01.040
<v Speaker 3>Yeah, coffee hasn't cost a dime in deck gates. But

0:14:01.120 --> 0:14:04.680
<v Speaker 3>in the past year coffee prices have truly been on

0:14:04.800 --> 0:14:08.240
<v Speaker 3>a tear. Today a pound of beans costs Peter about

0:14:08.280 --> 0:14:11.600
<v Speaker 3>four dollars. That's nearly double what he was paying last year.

0:14:12.000 --> 0:14:17.080
<v Speaker 5>Things that are causing price increase is scarcity, fears of

0:14:17.160 --> 0:14:23.920
<v Speaker 5>weather changing, of the temperature. Global warming has affected farming

0:14:24.560 --> 0:14:25.040
<v Speaker 5>a lot.

0:14:25.640 --> 0:14:28.840
<v Speaker 3>A drought in Brazil damaged bean supply in the world's

0:14:28.880 --> 0:14:30.160
<v Speaker 3>top producing country.

0:14:30.480 --> 0:14:36.040
<v Speaker 5>But I think the speculative investment has boosted the price

0:14:36.080 --> 0:14:38.720
<v Speaker 5>of coffee and made it more volatile.

0:14:42.120 --> 0:14:47.880
<v Speaker 3>Speculative investment, in other words, economic forces beyond supply and demand.

0:14:48.920 --> 0:14:52.880
<v Speaker 3>To understand how markets influence coffee prices, we had to

0:14:52.920 --> 0:14:56.680
<v Speaker 3>call back Eileena Pang, the agriculture reporter we heard from earlier.

0:14:57.160 --> 0:14:59.480
<v Speaker 3>She told me there are two groups of people who

0:14:59.520 --> 0:15:03.880
<v Speaker 3>get involve in coffee markets. There are commercial traders.

0:15:03.800 --> 0:15:05.520
<v Speaker 1>People who have a steak in the market, so like

0:15:05.560 --> 0:15:08.840
<v Speaker 1>you're a coffee roaster, you're a coffee producer, you are

0:15:09.080 --> 0:15:12.880
<v Speaker 1>a coffee trading house. And then there are speculative traders,

0:15:13.320 --> 0:15:15.480
<v Speaker 1>like the hedge funds, and their goal is not to

0:15:15.480 --> 0:15:18.520
<v Speaker 1>take delivery of beans. Instead, they want to play the

0:15:18.560 --> 0:15:22.120
<v Speaker 1>coffee market kind of like the stock market, buying futures

0:15:22.160 --> 0:15:24.520
<v Speaker 1>at a certain price, hoping that they'll be able to

0:15:24.560 --> 0:15:27.480
<v Speaker 1>sell them for more than they bought. The thing is

0:15:27.680 --> 0:15:30.720
<v Speaker 1>that right now, the roasters, the coffee houses, the people

0:15:30.720 --> 0:15:34.080
<v Speaker 1>who do want to actually buy coffee and actually take

0:15:34.120 --> 0:15:37.920
<v Speaker 1>delivery of it, they've been cautious, trying to buy just

0:15:38.040 --> 0:15:41.920
<v Speaker 1>what they absolutely need and nothing more, hoping prices will

0:15:41.920 --> 0:15:45.240
<v Speaker 1>come down. The traders aren't willing to keep a bunch

0:15:45.240 --> 0:15:47.800
<v Speaker 1>of coffee on hand unless they know they have a

0:15:47.880 --> 0:15:51.600
<v Speaker 1>roaster to sell it to, and companies like Starbucks and

0:15:51.680 --> 0:15:55.120
<v Speaker 1>big roasters, who would normally buy a lot in advance,

0:15:55.200 --> 0:15:56.680
<v Speaker 1>are kind of reluctant to do that.

0:15:57.120 --> 0:16:00.160
<v Speaker 3>And since there are fewer buyers in the market right now,

0:16:00.200 --> 0:16:04.880
<v Speaker 3>any activity can make prices fluctuate wildly. Tariffs are making

0:16:04.880 --> 0:16:08.600
<v Speaker 3>the coffee market even more volatile. Last week, the US

0:16:08.680 --> 0:16:12.040
<v Speaker 3>hit the world's second biggest grower, Vietnam, with levies of

0:16:12.120 --> 0:16:15.520
<v Speaker 3>forty six percent. This week, Trump announced who his pausing

0:16:15.560 --> 0:16:19.080
<v Speaker 3>that tariff at least for ninety days, but his universal

0:16:19.160 --> 0:16:20.920
<v Speaker 3>ten percent tariff still applies.

0:16:21.200 --> 0:16:25.080
<v Speaker 1>Importers are already trying to get clauses into their contracts

0:16:25.440 --> 0:16:29.280
<v Speaker 1>so that those costs get passed on to coffee roasters,

0:16:29.680 --> 0:16:32.160
<v Speaker 1>and eventually there is a sense that that would make

0:16:32.200 --> 0:16:33.480
<v Speaker 1>it to the consumer level.

0:16:34.040 --> 0:16:37.760
<v Speaker 3>Traders are now expecting bean prices to get even higher,

0:16:38.200 --> 0:16:42.120
<v Speaker 3>so high that consumers might eventually start buying less coffee,

0:16:42.440 --> 0:16:46.320
<v Speaker 3>which could force prices down. All this weighs on coffee

0:16:46.320 --> 0:16:49.440
<v Speaker 3>sellers like Peter, who's now selling a pound of beans

0:16:49.520 --> 0:16:53.560
<v Speaker 3>for sixteen to ninety nine, up a whole dollar since September.

0:16:54.080 --> 0:16:58.080
<v Speaker 5>There's only a finite point to which you can raise

0:16:58.120 --> 0:17:00.640
<v Speaker 5>your prices before to fix your sales.

0:17:02.160 --> 0:17:06.399
<v Speaker 3>After all these conversations about all these different commodities, you

0:17:06.480 --> 0:17:11.000
<v Speaker 3>might be noticing some trends we did. Bacon, cheese, and

0:17:11.040 --> 0:17:15.359
<v Speaker 3>bread prices are either stable or slightly elevated, but coffee

0:17:15.400 --> 0:17:19.440
<v Speaker 3>and eggs prices are up a lot. Those two ingredients

0:17:19.480 --> 0:17:22.680
<v Speaker 3>have been driving a lot of the increases in Bloomberg's bacon, egg,

0:17:22.720 --> 0:17:26.480
<v Speaker 3>and cheese index, and even though market and wholesale prices

0:17:26.480 --> 0:17:30.520
<v Speaker 3>were expected to decline for those commodities, the relief hasn't

0:17:30.560 --> 0:17:34.320
<v Speaker 3>hit consumers, and now tariffs have created a whole new

0:17:34.400 --> 0:17:37.840
<v Speaker 3>level of uncertainty about where these prices are headed next.

0:17:38.960 --> 0:17:41.320
<v Speaker 1>The bacon, egg, and cheese index we have is a

0:17:41.320 --> 0:17:42.840
<v Speaker 1>little bit backwards looking.

0:17:43.040 --> 0:17:45.760
<v Speaker 3>Remember the index is based on data from the Bureau

0:17:45.840 --> 0:17:49.200
<v Speaker 3>of Labor Statistics. It's not a snapshot of where prices

0:17:49.240 --> 0:17:53.000
<v Speaker 3>are today or tomorrow, but where they were last month.

0:17:53.760 --> 0:17:56.880
<v Speaker 3>That's the way US inflation data works too, and why

0:17:56.880 --> 0:17:59.960
<v Speaker 3>it can sometimes feel like the fed's latest CPI figures

0:18:00.359 --> 0:18:06.480
<v Speaker 3>don't perfectly reflect Americans' experiences of the economy, and inflation

0:18:06.840 --> 0:18:09.879
<v Speaker 3>is sticky. That's something Jerome Powell, the Chair of the

0:18:09.920 --> 0:18:13.080
<v Speaker 3>Federal Reserve, acknowledged at February's FED meeting.

0:18:13.359 --> 0:18:16.400
<v Speaker 2>The grocery bill is about past inflation.

0:18:16.600 --> 0:18:19.480
<v Speaker 3>Really, consumers are still hurting.

0:18:19.440 --> 0:18:21.719
<v Speaker 4>And they're not wrong to be unhappy that prices went

0:18:21.800 --> 0:18:23.840
<v Speaker 4>up quite a bit and they're paying a lot for

0:18:23.880 --> 0:18:25.520
<v Speaker 4>those things and commodities.

0:18:25.560 --> 0:18:29.680
<v Speaker 3>Reporter Michael Hertzer says that's because if commodity prices can

0:18:29.720 --> 0:18:33.840
<v Speaker 3>be highly reactive, the prices consumers pay are.

0:18:33.720 --> 0:18:36.800
<v Speaker 2>Not from the star level. It's hard to raise prices,

0:18:37.480 --> 0:18:39.560
<v Speaker 2>you know. If you get an opportunity when everyone is

0:18:39.560 --> 0:18:42.880
<v Speaker 2>talking about inflation and you raise prices, you don't really

0:18:42.880 --> 0:18:46.200
<v Speaker 2>want to give that back. So for the consumer, you

0:18:46.320 --> 0:18:50.800
<v Speaker 2>just got to, I guess, clip the coupons and try

0:18:50.800 --> 0:18:51.800
<v Speaker 2>to find savings.

0:18:52.400 --> 0:18:56.200
<v Speaker 3>Or you can get creative, like Peter Longo the coffee roaster.

0:18:56.680 --> 0:19:01.879
<v Speaker 5>My go to breakfast sandwich is the egg McMuffin. But

0:19:03.119 --> 0:19:06.840
<v Speaker 5>I noticed it got very, very expensive, and I was

0:19:07.440 --> 0:19:09.520
<v Speaker 5>just talking with the girl behind the counter and she said,

0:19:09.520 --> 0:19:13.879
<v Speaker 5>you gotta buy the sausage McMuffin and throw the sausage

0:19:13.880 --> 0:19:16.679
<v Speaker 5>away because they had one of those deals, so you

0:19:16.760 --> 0:19:20.320
<v Speaker 5>could get two sausage mcmuffins for two bucks.

0:19:21.480 --> 0:19:24.320
<v Speaker 3>I guess there's always a deal to be found somewhere.

0:19:27.920 --> 0:19:30.879
<v Speaker 3>This is The Big Take from Bloomberg News. I'm Sarah Holder.

0:19:31.160 --> 0:19:34.040
<v Speaker 3>This episode was produced by Julia Press. It was edited

0:19:34.040 --> 0:19:38.040
<v Speaker 3>by Tracy Samuelson, Millie Munci, and Isis al Naida. It

0:19:38.080 --> 0:19:40.720
<v Speaker 3>was fact checked by Audre Natapia and mixed and sound

0:19:40.720 --> 0:19:44.560
<v Speaker 3>designed by Alex Sugia. Our senior producer is Naomi Shadan.

0:19:44.680 --> 0:19:48.600
<v Speaker 3>Our senior editor is Elizabeth Ponso. Our deputy executive producer

0:19:48.720 --> 0:19:52.960
<v Speaker 3>is Julia Weaver. Our executive producer is Nicole Beamsterboorg Sage

0:19:52.960 --> 0:19:56.920
<v Speaker 3>Bauman is Bloomberg's head of Podcasts. If you liked this episode,

0:19:57.080 --> 0:20:00.000
<v Speaker 3>make sure to subscribe and review The Big Take wherever

0:20:00.119 --> 0:20:02.840
<v Speaker 3>you listen to podcasts. It helps people find the show.

0:20:03.720 --> 0:20:06.160
<v Speaker 3>Thanks for listening. We'll be back next week.