1 00:00:02,520 --> 00:00:06,760 Speaker 1: This is Bloomberg Business Week from Bloomberg Radio. I'm Jason 2 00:00:06,840 --> 00:00:09,319 Speaker 1: Kelly and I'm Carol Master. Welcome to the Bloomberg Business 3 00:00:09,360 --> 00:00:12,160 Speaker 1: Week Extra. It is our weekly podcast. It's when we 4 00:00:12,200 --> 00:00:14,200 Speaker 1: bring you an in depth interview you will not hear 5 00:00:14,240 --> 00:00:16,919 Speaker 1: anywhere else. And this week it's a double shot, if 6 00:00:16,960 --> 00:00:19,639 Speaker 1: you will. We caught up with two folks in the 7 00:00:19,760 --> 00:00:24,000 Speaker 1: alcohol business, the Boost business, Lindsay Andrews, CEO and founder 8 00:00:24,079 --> 00:00:28,560 Speaker 1: of Mini Bar. They are literally delivering alcohol to your door. 9 00:00:29,000 --> 00:00:31,479 Speaker 1: Business is booming, to say the least. And John Jordan 10 00:00:31,560 --> 00:00:36,080 Speaker 1: of Jordan's Winery, well known in the wine business. You 11 00:00:36,200 --> 00:00:39,839 Speaker 1: turned me onto it years ago, Carol. It's delicious. We 12 00:00:39,920 --> 00:00:43,880 Speaker 1: got to sample some remotely, but also getting in touch 13 00:00:43,960 --> 00:00:46,040 Speaker 1: with him and getting up to speed on some of 14 00:00:46,040 --> 00:00:47,920 Speaker 1: the things he's doing for his community out there in 15 00:00:47,960 --> 00:00:50,280 Speaker 1: northern California. Well, if you think about the wine industry, Jason, 16 00:00:50,320 --> 00:00:52,519 Speaker 1: just over the last couple of years, between fires and 17 00:00:52,600 --> 00:00:55,360 Speaker 1: droughts and then of course now the coronavirus, they have 18 00:00:55,480 --> 00:00:57,840 Speaker 1: really been impacted pretty hard. And what I loved about 19 00:00:57,920 --> 00:01:00,600 Speaker 1: him he is thinking about their supply Hi chain. They 20 00:01:00,600 --> 00:01:02,920 Speaker 1: work with a lot of restaurants, so he's thinking about 21 00:01:03,000 --> 00:01:05,160 Speaker 1: how can we help the community and keep it going 22 00:01:05,200 --> 00:01:07,640 Speaker 1: and make sure it's vital on the other side of 23 00:01:07,680 --> 00:01:11,080 Speaker 1: the virus. Here's more from both of them. Yeah, I 24 00:01:11,080 --> 00:01:14,520 Speaker 1: think we could all use a drink, no doubt about it. Man. 25 00:01:14,600 --> 00:01:16,200 Speaker 1: And I've got to say I've seen more tweets about 26 00:01:16,240 --> 00:01:19,800 Speaker 1: alcohol than I can keep track of during this health crisis. 27 00:01:19,880 --> 00:01:22,080 Speaker 1: And let's not forget some liquor stores, right, They've been 28 00:01:22,080 --> 00:01:25,920 Speaker 1: deemed essential in this lockdown. All right, So let's get 29 00:01:25,920 --> 00:01:28,560 Speaker 1: into that with Lindsay Andrews, co founder and chief executive 30 00:01:28,600 --> 00:01:33,240 Speaker 1: officer at Minibar Delivery, on the phone from Long Island. Lindsay, 31 00:01:33,280 --> 00:01:35,839 Speaker 1: thank you for joining us. First of all, I gotta 32 00:01:35,920 --> 00:01:39,920 Speaker 1: say I wasn't familiar with your business. Oh I am Carol, 33 00:01:40,000 --> 00:01:44,840 Speaker 1: catch up. So tell me. I don't know. I'm still 34 00:01:44,840 --> 00:01:47,720 Speaker 1: a little traditional and when I buy my wine. Um, 35 00:01:48,000 --> 00:01:50,400 Speaker 1: So tell me about what you guys are doing, and 36 00:01:50,440 --> 00:01:52,600 Speaker 1: tell me about the activity level that you've seen since 37 00:01:52,640 --> 00:01:56,040 Speaker 1: we've all been in lockdown. Yeah. So many Bar Delivery 38 00:01:56,360 --> 00:01:58,480 Speaker 1: is the best way to shop for wine, spirits and 39 00:01:58,520 --> 00:02:01,600 Speaker 1: beer online, sweep a web I in iOS and android app, 40 00:02:01,640 --> 00:02:04,400 Speaker 1: and we connect consumers to local liquor stores. So you 41 00:02:04,400 --> 00:02:06,960 Speaker 1: put in your delivery address. You see what the local 42 00:02:07,000 --> 00:02:10,280 Speaker 1: stores around you have ad to Karte check out seamlessly, 43 00:02:10,280 --> 00:02:13,919 Speaker 1: I'm any bar. The stores alerted, they pickpack and deliver. UM. 44 00:02:14,040 --> 00:02:17,119 Speaker 1: So we're in you know, about fifty cities across the US. 45 00:02:17,120 --> 00:02:20,280 Speaker 1: But we have seen explosive growth in the past couple 46 00:02:20,320 --> 00:02:23,839 Speaker 1: of weeks since um Trump announced the lockdown. So new 47 00:02:23,840 --> 00:02:27,679 Speaker 1: buyers are up five hundred and twenty five percent UM, 48 00:02:27,720 --> 00:02:30,200 Speaker 1: the sales are up a hundred and thirty eight percent, 49 00:02:30,400 --> 00:02:33,800 Speaker 1: and we've even seen sales growing from the March post 50 00:02:33,840 --> 00:02:36,480 Speaker 1: Corona to like the first couple of days of April. 51 00:02:36,520 --> 00:02:40,480 Speaker 1: So it's still growing and still increasing as people have 52 00:02:40,600 --> 00:02:44,160 Speaker 1: been you know, hopefully sheltering at home, hopefully isolating, but 53 00:02:44,280 --> 00:02:48,200 Speaker 1: hopefully still you know, finding a reason to celebrate or 54 00:02:48,280 --> 00:02:52,480 Speaker 1: having a Zoom call with friends to That's the other thing. 55 00:02:52,600 --> 00:02:55,239 Speaker 1: Like even our own Charlie Valmer, who is responsible for 56 00:02:55,360 --> 00:02:58,640 Speaker 1: making us all works you know, on a tech technology level, 57 00:02:58,880 --> 00:03:01,600 Speaker 1: technological level. I think that first week we were all 58 00:03:01,600 --> 00:03:03,720 Speaker 1: homes like, hey, we're doing a Zoom cocktail hour. Can 59 00:03:03,720 --> 00:03:06,519 Speaker 1: you do you want to have a Zoom team here? UM, 60 00:03:06,600 --> 00:03:08,760 Speaker 1: So what are you seeing in terms of what people 61 00:03:09,000 --> 00:03:13,320 Speaker 1: are drinking. Lindsay, take us into the numbers here. Yeah, 62 00:03:13,400 --> 00:03:16,520 Speaker 1: so you know, mostly the top brands have stayed at 63 00:03:16,520 --> 00:03:19,720 Speaker 1: the top, but what we've seen is oddly Corona Beer 64 00:03:19,800 --> 00:03:22,640 Speaker 1: has um snuck into one of our top three beers. 65 00:03:22,680 --> 00:03:26,400 Speaker 1: I'm not there before. UM, So I think I don't 66 00:03:26,400 --> 00:03:29,760 Speaker 1: know if people are doing it ironically, but probably Corona 67 00:03:29,840 --> 00:03:34,680 Speaker 1: has kind of risen in popularity. And then we've also seen, um, 68 00:03:34,720 --> 00:03:38,240 Speaker 1: there's been a decrease in sales and champagne and sparkling. 69 00:03:38,240 --> 00:03:41,080 Speaker 1: I think, you know, it's not the most celebratory time, 70 00:03:41,800 --> 00:03:44,200 Speaker 1: so people are drinking, and we have seen kind of 71 00:03:44,200 --> 00:03:47,320 Speaker 1: wine stay steady. Liquor has actually increased. As a person, 72 00:03:47,400 --> 00:03:49,040 Speaker 1: I was going to say that the hard stuff has 73 00:03:49,080 --> 00:03:52,720 Speaker 1: really increased. It is, it has increased, um, and beer 74 00:03:52,800 --> 00:03:55,400 Speaker 1: has decreased. And even I've found with my own personal 75 00:03:55,520 --> 00:03:58,680 Speaker 1: you know, I generally drink white wine, but now that 76 00:03:58,920 --> 00:04:01,320 Speaker 1: I'm at home, i'm not going out, I've tried to 77 00:04:01,360 --> 00:04:04,080 Speaker 1: mix it up and make cocktails, you know, um and 78 00:04:04,120 --> 00:04:08,040 Speaker 1: apperall sprits here, a spicy margarita there. So I've definitely 79 00:04:08,120 --> 00:04:10,720 Speaker 1: been mixing it up myself. So I think people are 80 00:04:10,720 --> 00:04:13,120 Speaker 1: doing that and trying new things, much like they're doing 81 00:04:13,160 --> 00:04:16,440 Speaker 1: with cooking, trying all these new things. You see, you know, 82 00:04:16,520 --> 00:04:20,039 Speaker 1: the sale of yeast for making bread his skyrocketed. I 83 00:04:20,080 --> 00:04:22,479 Speaker 1: think people are just trying new things and have the 84 00:04:22,560 --> 00:04:25,160 Speaker 1: time to you know, experiment, which is I've been trying 85 00:04:25,200 --> 00:04:29,840 Speaker 1: to buy flour for weeks and I can't get it. Well, 86 00:04:29,880 --> 00:04:31,840 Speaker 1: I have to say we we hoarded a little bit 87 00:04:31,880 --> 00:04:34,680 Speaker 1: of flower. My wife has an unbelievable baker. She comes 88 00:04:34,720 --> 00:04:38,400 Speaker 1: by naturally um and so we're having to do a 89 00:04:38,400 --> 00:04:41,160 Speaker 1: lot of like outdoor exercise when we can, and like 90 00:04:41,320 --> 00:04:43,719 Speaker 1: you know, get on the peloton to sort of counter 91 00:04:43,800 --> 00:04:45,760 Speaker 1: all of the good baking that's being done. In my 92 00:04:45,760 --> 00:04:47,640 Speaker 1: fifteen year ALLLD doing doing a lot of that as well, 93 00:04:47,720 --> 00:04:49,640 Speaker 1: you know, Lindsay. One of the reasons, one of the 94 00:04:49,680 --> 00:04:51,359 Speaker 1: several reasons I was excited to talk to you, is 95 00:04:51,400 --> 00:04:54,280 Speaker 1: you know, you understand the world of e commerce. You 96 00:04:54,360 --> 00:04:57,479 Speaker 1: worked at WAG, You have a lot of background in 97 00:04:57,560 --> 00:05:00,919 Speaker 1: sort of this this new world we're living in Fresh 98 00:05:00,920 --> 00:05:03,880 Speaker 1: Direct I believe you worked at as well, So I 99 00:05:03,880 --> 00:05:06,720 Speaker 1: mean you understand this sort of new world we're living in. 100 00:05:06,839 --> 00:05:11,000 Speaker 1: And I do wonder what's what's temporary and what's permanent 101 00:05:11,040 --> 00:05:15,200 Speaker 1: when it comes to how we are acquiring things as 102 00:05:15,320 --> 00:05:18,600 Speaker 1: as consumers, what do you see lasting when life gets 103 00:05:18,680 --> 00:05:22,520 Speaker 1: back to something resembling normal. Well, I think kind of 104 00:05:22,560 --> 00:05:26,320 Speaker 1: alcohol e commerce had definitely lagged other sectors and penetration, 105 00:05:26,480 --> 00:05:28,520 Speaker 1: and I think, you know, people just didn't know that 106 00:05:28,560 --> 00:05:30,800 Speaker 1: they could press about and then get their alcohol delivered, 107 00:05:30,920 --> 00:05:34,320 Speaker 1: much like their groceries or you know, an uber car 108 00:05:34,520 --> 00:05:37,320 Speaker 1: or whatnot. Um So, now that you know, I think 109 00:05:37,520 --> 00:05:40,360 Speaker 1: tons of people now know that they can get alcohol delivered, 110 00:05:40,360 --> 00:05:42,239 Speaker 1: and they didn't know that before. So I think people 111 00:05:42,279 --> 00:05:45,600 Speaker 1: will change their buying habits and start. I mean, it's 112 00:05:45,800 --> 00:05:49,479 Speaker 1: you don't Tito's is a heavy, bulky consumable. It doesn't 113 00:05:49,560 --> 00:05:52,719 Speaker 1: matter what store comes from. So it's very easy to 114 00:05:52,839 --> 00:05:56,000 Speaker 1: buy online, whereas you might care where you're you know, 115 00:05:56,279 --> 00:06:00,800 Speaker 1: Tacos or Burger Thai food comes from. You know it consumable, 116 00:06:00,880 --> 00:06:04,240 Speaker 1: it's a commodity. It doesn't actually matter the store. All right, 117 00:06:04,240 --> 00:06:06,200 Speaker 1: I've been distracted because I've been on your website and 118 00:06:06,200 --> 00:06:08,719 Speaker 1: so I'm in there and I'm checking around. Um but 119 00:06:08,720 --> 00:06:11,119 Speaker 1: but a window pops up. We're experiencing a surgeon demand. 120 00:06:11,160 --> 00:06:12,880 Speaker 1: It's no different when I go and try to buy 121 00:06:12,880 --> 00:06:15,840 Speaker 1: groceries and I can't find a delivery slot. So if 122 00:06:15,880 --> 00:06:19,680 Speaker 1: somebody goes online, um, can they get it in a 123 00:06:19,720 --> 00:06:21,360 Speaker 1: couple of days? Is it a week? Like? What are 124 00:06:21,400 --> 00:06:25,320 Speaker 1: we talking now? At this point? Our normal UM, we 125 00:06:25,400 --> 00:06:28,960 Speaker 1: usually deliver in thirty to sixty minutes UM. The stores 126 00:06:29,000 --> 00:06:33,080 Speaker 1: have experienced a massive surge in deliveries, so now you know, 127 00:06:33,120 --> 00:06:35,240 Speaker 1: our orders are running a little bit late, so it's 128 00:06:35,279 --> 00:06:36,880 Speaker 1: more it's going to be delivered in like two to 129 00:06:36,920 --> 00:06:39,960 Speaker 1: four hours UM. And it's definitely better since we're all 130 00:06:39,960 --> 00:06:44,479 Speaker 1: at home anyway, Fresh Direct and tell them how you're 131 00:06:44,520 --> 00:06:48,080 Speaker 1: doing that, could you just please um, Well they have 132 00:06:48,120 --> 00:06:53,480 Speaker 1: a they have a very common um. But so yes. 133 00:06:53,560 --> 00:06:55,600 Speaker 1: So we're definitely running a little bit behind because the 134 00:06:55,720 --> 00:06:59,040 Speaker 1: massive surge and orders, and our customer service staff has 135 00:06:59,080 --> 00:07:01,880 Speaker 1: been amazing, working around the clock, but they've you know, 136 00:07:03,000 --> 00:07:05,440 Speaker 1: they're getting the number of calls in a day that 137 00:07:05,480 --> 00:07:08,080 Speaker 1: we used to get in a week. So it's definitely 138 00:07:08,120 --> 00:07:10,880 Speaker 1: been a huge serve and and we're lucky, so we're hiring. 139 00:07:10,920 --> 00:07:14,440 Speaker 1: We're hiring customer service people, will probably hire people um 140 00:07:14,520 --> 00:07:16,600 Speaker 1: for our corporate office to help with the demand. And 141 00:07:16,640 --> 00:07:21,200 Speaker 1: we've diverted our tech team to really build tools for 142 00:07:21,200 --> 00:07:24,480 Speaker 1: our customer service teams since they're so in indated with 143 00:07:25,640 --> 00:07:27,800 Speaker 1: and lindsay, what are you having to do or what 144 00:07:27,840 --> 00:07:30,640 Speaker 1: are you choosing to do in terms of like safety 145 00:07:30,920 --> 00:07:34,400 Speaker 1: of delivery and all of those things that everyone both 146 00:07:34,480 --> 00:07:38,280 Speaker 1: on the employer, employee and consumer side is obviously very 147 00:07:38,280 --> 00:07:41,800 Speaker 1: concerned about. Yes, of course, so our entire team is 148 00:07:41,880 --> 00:07:45,200 Speaker 1: you know, mandatory work from home, and then the delivery staff. 149 00:07:45,240 --> 00:07:48,200 Speaker 1: You know, we really encourage UM people to bring their 150 00:07:48,240 --> 00:07:51,240 Speaker 1: own pen if they need design, don't hand your idea 151 00:07:51,320 --> 00:07:54,280 Speaker 1: to the delivery staff, and hopefully everyone's sheltering at home, 152 00:07:54,320 --> 00:07:57,080 Speaker 1: so the delivery staff are hopefully on the streets alone 153 00:07:57,520 --> 00:08:00,880 Speaker 1: and not exposed. UM. So we really you know, encourage 154 00:08:00,920 --> 00:08:04,720 Speaker 1: both the consumer and the delivery people UM not to 155 00:08:04,800 --> 00:08:08,160 Speaker 1: exchange anything like pens or ideas or hand the bag. 156 00:08:08,280 --> 00:08:11,400 Speaker 1: Just write it down. UM. But unfortunately, alcohol is a 157 00:08:11,480 --> 00:08:14,559 Speaker 1: highly regulated item, so we do need to make sure 158 00:08:14,640 --> 00:08:17,240 Speaker 1: that people are getting to the right hands possibly and 159 00:08:17,680 --> 00:08:19,920 Speaker 1: underage people are not taking advantage. Right. Yeah, you've got 160 00:08:19,960 --> 00:08:21,640 Speaker 1: to figure out a way to see those ideas. You 161 00:08:21,680 --> 00:08:24,040 Speaker 1: know that I would imagine that there is an extra 162 00:08:24,080 --> 00:08:26,520 Speaker 1: step that that is different from like somebody dropping off 163 00:08:26,720 --> 00:08:29,239 Speaker 1: a prime package at right at my front door. Alright, 164 00:08:29,280 --> 00:08:31,280 Speaker 1: So are you holding on to all your employees or 165 00:08:31,320 --> 00:08:34,719 Speaker 1: have you hired more because of increased demand? Yeah, we 166 00:08:34,840 --> 00:08:38,480 Speaker 1: hired more UM. So you know we I think this 167 00:08:38,520 --> 00:08:41,640 Speaker 1: week we've already onboarded, you know, hired two new customer 168 00:08:41,679 --> 00:08:45,240 Speaker 1: service people UM, and we've have offers out to more. Wow. 169 00:08:45,640 --> 00:08:49,120 Speaker 1: So when you uh look at sort of speaking of 170 00:08:49,160 --> 00:08:52,760 Speaker 1: supply chain, lindsay, what are you hearing from some of 171 00:08:52,800 --> 00:08:54,760 Speaker 1: your partners, because you know you work with some of 172 00:08:54,760 --> 00:08:58,360 Speaker 1: the biggest UM liquor and alcohol brands in the world. 173 00:08:58,400 --> 00:09:01,120 Speaker 1: Are they good with with supply and what are you 174 00:09:01,120 --> 00:09:04,640 Speaker 1: hearing from them as you think about sourcing. I know 175 00:09:04,679 --> 00:09:07,000 Speaker 1: you're dealing mostly with retailers, but I know you also 176 00:09:07,120 --> 00:09:10,680 Speaker 1: have you know, good touches into some of the big brands. Yeah, 177 00:09:10,720 --> 00:09:13,079 Speaker 1: we have great relationships with the big brands. And since 178 00:09:13,120 --> 00:09:16,800 Speaker 1: they can no longer unfortunately do a lot on premise 179 00:09:16,840 --> 00:09:19,200 Speaker 1: in bars and restaurants, you know, out of home advertising 180 00:09:19,200 --> 00:09:21,679 Speaker 1: no longer makes sense. We've actually seen a huge influx 181 00:09:21,800 --> 00:09:26,000 Speaker 1: in UM inbound inquiries for partnerships from all the major 182 00:09:26,040 --> 00:09:28,679 Speaker 1: suppliers UM, which has been great for us. And we 183 00:09:28,720 --> 00:09:31,800 Speaker 1: love working with them, um, and then we have much 184 00:09:31,840 --> 00:09:34,520 Speaker 1: like we've seen an increase in late deliveries, we have 185 00:09:34,720 --> 00:09:36,840 Speaker 1: seen an increase and out of stocks as well, just 186 00:09:36,880 --> 00:09:40,120 Speaker 1: because so many people are buying and the supply chain 187 00:09:40,200 --> 00:09:43,079 Speaker 1: is just a little bit harder with um, you know, 188 00:09:43,200 --> 00:09:46,120 Speaker 1: how the world is working today. So because we are Bloomberg, 189 00:09:46,160 --> 00:09:49,439 Speaker 1: we're always interested in is are you guys profitable we 190 00:09:49,679 --> 00:09:52,480 Speaker 1: I mean, after this turn of events, I think this 191 00:09:52,559 --> 00:09:57,360 Speaker 1: year we will be profitable. I think could be that 192 00:09:57,840 --> 00:10:02,520 Speaker 1: breakout moment where we will be profitable, which is really exciting. UM. 193 00:10:02,559 --> 00:10:05,160 Speaker 1: So that is our plan. Well, because we talk about 194 00:10:05,160 --> 00:10:07,480 Speaker 1: you know, as a result of everybody staying at home 195 00:10:07,520 --> 00:10:10,000 Speaker 1: working from home, you know, what are the things, whether 196 00:10:10,040 --> 00:10:13,439 Speaker 1: it's the working from home aspect, whether it's telemedicine, whether 197 00:10:13,480 --> 00:10:16,280 Speaker 1: it's education, Like, there are things we wonder what we'll 198 00:10:16,320 --> 00:10:18,160 Speaker 1: stay with us. And this is a way actually for 199 00:10:18,240 --> 00:10:20,240 Speaker 1: you guys right to kind of for people to get 200 00:10:20,280 --> 00:10:24,920 Speaker 1: comfortable with the idea of buying you know, alcohol online. Yes, 201 00:10:25,000 --> 00:10:27,280 Speaker 1: and hopefully you know, we want to make people's lives 202 00:10:27,280 --> 00:10:29,480 Speaker 1: easier and give free up their time to do the 203 00:10:29,520 --> 00:10:32,000 Speaker 1: things they love, like spend time with family, go out 204 00:10:32,000 --> 00:10:35,120 Speaker 1: to restaurants, you know, do their hobbies read a book 205 00:10:35,120 --> 00:10:38,200 Speaker 1: instead of doing chores like going to the liquor store. Instead, 206 00:10:38,280 --> 00:10:39,920 Speaker 1: let's make it easier and let them press a button 207 00:10:39,920 --> 00:10:42,320 Speaker 1: and get it delivered. It's heavy, bulky. We want to make, 208 00:10:42,400 --> 00:10:45,679 Speaker 1: you know, free up their time to do their passions. 209 00:10:45,920 --> 00:10:48,400 Speaker 1: All right, Well, we're looking forward to, uh maybe having 210 00:10:48,440 --> 00:10:51,560 Speaker 1: a delivery to our studio when we're back in Uh. 211 00:10:51,720 --> 00:10:55,240 Speaker 1: We really appreciate it. Linda Andrew's co founder CEO of 212 00:10:55,280 --> 00:10:58,760 Speaker 1: Many Bar Delivery, joining us on the phone from Long Island. Uh, 213 00:10:59,000 --> 00:11:03,800 Speaker 1: listen to just say, the mail room called Jason, Jason, 214 00:11:03,920 --> 00:11:07,920 Speaker 1: there's some maker's mark uh and some Peppy van Winkle 215 00:11:08,080 --> 00:11:11,320 Speaker 1: that is waiting here for you. And yes, send it 216 00:11:11,760 --> 00:11:14,840 Speaker 1: right up right up to the Blueberg Interactor Broker's studio. 217 00:11:15,520 --> 00:11:18,320 Speaker 1: Uh No, that's it's really interesting me. Look, there will 218 00:11:18,440 --> 00:11:21,680 Speaker 1: be companies that will grow and thrive on the other 219 00:11:21,760 --> 00:11:25,120 Speaker 1: side of this. And you do wonder whether and that's 220 00:11:25,120 --> 00:11:27,880 Speaker 1: what we were talking about, this notion that if you 221 00:11:27,920 --> 00:11:30,360 Speaker 1: get used to doing that in the same way people 222 00:11:30,360 --> 00:11:33,520 Speaker 1: got used to buying books, buying so much stuff from amazons, 223 00:11:34,040 --> 00:11:36,960 Speaker 1: like all these things, right, why not? Like we listen, 224 00:11:37,000 --> 00:11:39,400 Speaker 1: we've a feeling there may be a mini bar headed 225 00:11:39,440 --> 00:11:44,240 Speaker 1: to the master. You really so you used you've used them? 226 00:11:44,360 --> 00:11:46,679 Speaker 1: I met them a few years ago. I don't use 227 00:11:46,720 --> 00:11:49,560 Speaker 1: them here. They don't deliver to the burbs yet. Um. Yeah, no, 228 00:11:49,679 --> 00:11:52,160 Speaker 1: I met them a few years ago. It's a fascinating concept. Yeah. 229 00:11:52,200 --> 00:11:54,000 Speaker 1: And in her background, as we talked about it, is 230 00:11:54,000 --> 00:11:55,880 Speaker 1: really interesting too because she's worked with some of these 231 00:11:55,920 --> 00:12:00,760 Speaker 1: big e commerce UH companies, so totally understand the logistics 232 00:12:00,760 --> 00:12:03,800 Speaker 1: of it and all of that. COVID nineteen, as we know, 233 00:12:04,000 --> 00:12:06,360 Speaker 1: is in discriminate. We've talked about this a lot, impacting 234 00:12:06,400 --> 00:12:10,480 Speaker 1: all industries and all individuals potentially, and that includes the 235 00:12:10,520 --> 00:12:13,440 Speaker 1: wine industry. Our next guest is a second generation vintner. 236 00:12:13,800 --> 00:12:15,880 Speaker 1: He has a degree in economics, a law degree in 237 00:12:16,120 --> 00:12:18,880 Speaker 1: m b A. He's former officer in the Navy Reserves. 238 00:12:19,240 --> 00:12:22,480 Speaker 1: We're talking about the CEO and owner of Jordan Winery 239 00:12:22,679 --> 00:12:26,440 Speaker 1: and also creator of the John Jordan Foundation. And UH, 240 00:12:26,520 --> 00:12:28,400 Speaker 1: we are so welcome to have with us John Jordan 241 00:12:28,520 --> 00:12:32,480 Speaker 1: and John I gotta do full transparency. Um, your wine 242 00:12:32,520 --> 00:12:35,040 Speaker 1: has been a favorite of my husband's for decade decades 243 00:12:35,080 --> 00:12:37,679 Speaker 1: and it's become a favorite of mine. So welcome, welcome 244 00:12:37,679 --> 00:12:39,959 Speaker 1: to Bloomberg Radio. Delighted to have you. I know you're 245 00:12:39,960 --> 00:12:43,880 Speaker 1: on the phone in California, so welcome to Bloomberg Radio. Well, 246 00:12:44,200 --> 00:12:46,079 Speaker 1: thank you and happy to be here, and glad you've 247 00:12:46,160 --> 00:12:49,760 Speaker 1: enjoyed Jordan wine over the years. Absolutely, we're enjoying some 248 00:12:50,000 --> 00:12:53,040 Speaker 1: right now courtesy of you. So I actually haven't taken 249 00:12:53,040 --> 00:12:55,920 Speaker 1: a sip yet, but I am cheers to my to 250 00:12:55,960 --> 00:12:58,400 Speaker 1: my co host, uh, and to you. We we really 251 00:12:58,440 --> 00:13:01,640 Speaker 1: do appreciate John and I just start by asking, how 252 00:13:01,720 --> 00:13:05,319 Speaker 1: are you well? How are you? How's the family? Well, 253 00:13:05,360 --> 00:13:09,040 Speaker 1: first of all, the wineries are winery families in good shape. Um, 254 00:13:09,120 --> 00:13:12,000 Speaker 1: we're under the terms of our shelter in Place local 255 00:13:12,040 --> 00:13:15,360 Speaker 1: shelter in place orders were allowed to have employees work 256 00:13:15,400 --> 00:13:18,800 Speaker 1: as long as social distancing guidelines and hygiene guidelines are 257 00:13:18,800 --> 00:13:22,559 Speaker 1: observed to to continue the wine making process and to 258 00:13:22,640 --> 00:13:26,480 Speaker 1: protect the inventory that we have in the building. Now, however, 259 00:13:26,559 --> 00:13:30,559 Speaker 1: we are unable to see visitors and do tours and tastings, 260 00:13:30,880 --> 00:13:33,400 Speaker 1: which is really really hard for all of us here 261 00:13:33,400 --> 00:13:36,560 Speaker 1: because hospitality is as much part of our business as 262 00:13:36,559 --> 00:13:38,679 Speaker 1: his wine making, not from a revenue point of view, 263 00:13:38,720 --> 00:13:41,200 Speaker 1: but just in terms of who we are. And it's 264 00:13:41,200 --> 00:13:44,000 Speaker 1: it's all of the visitors and the staff that we 265 00:13:44,080 --> 00:13:48,239 Speaker 1: have taken care of them. They're very sorely missed right now. Um, 266 00:13:48,280 --> 00:13:52,040 Speaker 1: the wine industry that Sonoma and Napa are shut down 267 00:13:52,120 --> 00:13:54,960 Speaker 1: to visitors, and that is to not so much to us, 268 00:13:54,960 --> 00:13:59,200 Speaker 1: but it's devastating to local restaurants, hotels and wineries that 269 00:13:59,280 --> 00:14:02,000 Speaker 1: depend on people coming to see them. People look at 270 00:14:02,040 --> 00:14:05,080 Speaker 1: the wine country and understand that of course that wine 271 00:14:05,120 --> 00:14:08,840 Speaker 1: is our biggest industry, but not too far behind is 272 00:14:08,880 --> 00:14:11,800 Speaker 1: tourism and his visitation. To have that taken away is 273 00:14:11,840 --> 00:14:15,479 Speaker 1: just devastating to so many small businesses that are necessary 274 00:14:15,520 --> 00:14:19,640 Speaker 1: to not only operating wineries, operating restaurants and hotels. UM. 275 00:14:19,880 --> 00:14:22,240 Speaker 1: But you know, it's it's it's it's just been it's 276 00:14:22,480 --> 00:14:25,040 Speaker 1: it's just a terrible blow to our economy. Well, and 277 00:14:25,080 --> 00:14:27,200 Speaker 1: that's a big part that we've been talking about as well, 278 00:14:27,200 --> 00:14:31,120 Speaker 1: about the restaurant industry. We've had UM, Danielle blue On 279 00:14:31,320 --> 00:14:35,360 Speaker 1: and others, just because that industry has been devastated. And 280 00:14:35,400 --> 00:14:37,800 Speaker 1: you guys sell to a lot of that industry which 281 00:14:37,840 --> 00:14:41,200 Speaker 1: has been shut down as well. It has you know, 282 00:14:41,240 --> 00:14:44,120 Speaker 1: we sell almost we've sold almost three quarters of our 283 00:14:44,120 --> 00:14:48,680 Speaker 1: wine until this is all of this happened into America's restaurants. 284 00:14:48,720 --> 00:14:52,680 Speaker 1: Now almost all restaurants are gone. Fortunately you Jordan's is 285 00:14:52,720 --> 00:14:55,480 Speaker 1: a restaurant that's pleased people throughout the years and brought 286 00:14:55,520 --> 00:14:58,120 Speaker 1: a lot of pleasure. And now we're we're fortunate to 287 00:14:58,120 --> 00:14:59,440 Speaker 1: be in the position to be able to offer it 288 00:14:59,440 --> 00:15:02,040 Speaker 1: to people in stores, you know, whether it's a fine 289 00:15:02,040 --> 00:15:06,400 Speaker 1: wine shop or grocery stores, um or you know, or 290 00:15:06,520 --> 00:15:10,440 Speaker 1: or businesses that are essential. So we have an outlet 291 00:15:10,480 --> 00:15:13,240 Speaker 1: for our product, but that doesn't do a lot of 292 00:15:13,280 --> 00:15:17,280 Speaker 1: good for a lot of other small businesses in the area. Well, 293 00:15:17,320 --> 00:15:20,360 Speaker 1: and and John, obviously you know this has not been 294 00:15:20,400 --> 00:15:24,360 Speaker 1: an easy few years for for the wine business. As 295 00:15:24,800 --> 00:15:27,600 Speaker 1: Carol goes bottoms up, I'm watching her on uh and 296 00:15:27,640 --> 00:15:31,080 Speaker 1: then very happily. So uh, this has not been an 297 00:15:31,080 --> 00:15:34,000 Speaker 1: easy few years. And we've talked about that a lot 298 00:15:34,080 --> 00:15:37,720 Speaker 1: on this show. Help us understand how the economics overall 299 00:15:37,760 --> 00:15:42,320 Speaker 1: have changed, sort of synthesizing all of the fires of 300 00:15:42,400 --> 00:15:45,800 Speaker 1: the droughts and everything, sort of the various things that 301 00:15:45,840 --> 00:15:49,400 Speaker 1: have been visited upon this business. Well, first of all, 302 00:15:50,000 --> 00:15:53,160 Speaker 1: all of our businesses in Sonoma, NAPA have gotten very 303 00:15:53,200 --> 00:15:56,200 Speaker 1: good at emergency procedures because we have so much practice 304 00:15:56,840 --> 00:16:00,000 Speaker 1: UM with regard to the fires. The biggest damage, large 305 00:16:00,080 --> 00:16:03,640 Speaker 1: lead to the community economically wasn't as much the fires 306 00:16:03,640 --> 00:16:07,200 Speaker 1: themselves as it is the perception that Sonoma, Napa and 307 00:16:07,200 --> 00:16:10,200 Speaker 1: the Wine Country had burned down because of the graphic 308 00:16:10,320 --> 00:16:13,520 Speaker 1: nature of the coverage. Now in two thousand seventeen, in particular, 309 00:16:13,520 --> 00:16:15,320 Speaker 1: a lot of people lost their homes and there was 310 00:16:15,440 --> 00:16:18,480 Speaker 1: loss of life. And as as much as we mourned that, 311 00:16:18,640 --> 00:16:22,840 Speaker 1: the damage continued because people thought that you know, Sonoma 312 00:16:23,080 --> 00:16:25,240 Speaker 1: was gone and and and there was no point in 313 00:16:25,280 --> 00:16:29,760 Speaker 1: coming to visit, and that harm was longer lived and 314 00:16:29,880 --> 00:16:34,040 Speaker 1: probably more profound and more deeply felt in in this community. 315 00:16:34,560 --> 00:16:37,360 Speaker 1: Then the physical damage you're saying, the perception was actually 316 00:16:37,440 --> 00:16:41,400 Speaker 1: worse than the physical damage. Correct. The physical damage was 317 00:16:41,440 --> 00:16:44,400 Speaker 1: in a lot of residential I had a lot of 318 00:16:44,440 --> 00:16:47,640 Speaker 1: my employees, UM a few employees lose their homes in 319 00:16:47,640 --> 00:16:50,720 Speaker 1: the company. We obviously helped them with that. But you know, 320 00:16:50,720 --> 00:16:53,120 Speaker 1: in two thousand eighteen, most of the most two thousand nineteen, 321 00:16:53,160 --> 00:16:55,040 Speaker 1: from most part people had their houses put together, and 322 00:16:55,080 --> 00:16:58,800 Speaker 1: then we had another fire. The fires in two thousand nineteen, 323 00:16:58,880 --> 00:17:02,280 Speaker 1: while made great television, really didn't do. They were out 324 00:17:02,280 --> 00:17:05,760 Speaker 1: in the wilderness, so they didn't really impact or they 325 00:17:05,800 --> 00:17:09,080 Speaker 1: burned down one winery, but other than that, the structural 326 00:17:09,160 --> 00:17:12,600 Speaker 1: damage wasn't there. But once again there was the change 327 00:17:12,600 --> 00:17:16,119 Speaker 1: in perceptions which hurts so many small and family, small 328 00:17:16,160 --> 00:17:19,119 Speaker 1: families businesses when it's restaurants, hotels, bed and breakfast that 329 00:17:19,440 --> 00:17:23,280 Speaker 1: depend upon the visitation we have at this hour, John 330 00:17:23,320 --> 00:17:26,040 Speaker 1: Jordan's he's the owner of Jordan Winery. Also ahead of 331 00:17:26,040 --> 00:17:30,040 Speaker 1: the Jordan Foundation. On the phone, UM from California. So John, 332 00:17:30,040 --> 00:17:32,119 Speaker 1: tell us a little bit about the John Jordan Foundation 333 00:17:32,160 --> 00:17:34,600 Speaker 1: because I was reading about it. Um, You guys do 334 00:17:34,640 --> 00:17:36,760 Speaker 1: a lot of things. A lot of it's about education, 335 00:17:36,840 --> 00:17:40,000 Speaker 1: but it's also about helping you know, other individuals launch 336 00:17:40,160 --> 00:17:43,600 Speaker 1: small businesses. Tell us a little bit about it. Well, 337 00:17:43,680 --> 00:17:46,200 Speaker 1: the John Jordan Foundation is something I started in two 338 00:17:46,200 --> 00:17:49,240 Speaker 1: thousand twelve and I thought it was a productive place 339 00:17:49,280 --> 00:17:52,439 Speaker 1: to put the profit put profits from the winery. We 340 00:17:52,560 --> 00:17:56,240 Speaker 1: do everything for We try to close educational gaps. Is 341 00:17:56,280 --> 00:17:59,040 Speaker 1: one thing as iPads in schools where children are there 342 00:17:59,160 --> 00:18:00,960 Speaker 1: a low income schools where if they're not exposed the 343 00:18:01,040 --> 00:18:04,840 Speaker 1: technology early, they're behind the game. If they're not tech fluent, 344 00:18:05,400 --> 00:18:08,120 Speaker 1: UM that can damage them and condemn them to being 345 00:18:08,119 --> 00:18:13,640 Speaker 1: in a permanent underclass. So predominantly UM minority neighborhoods Latino here, 346 00:18:13,760 --> 00:18:15,760 Speaker 1: which is what you know, we have a lot of 347 00:18:15,840 --> 00:18:21,359 Speaker 1: Latino people live here. Uh that we are a pediatric dentistry. 348 00:18:21,400 --> 00:18:22,960 Speaker 1: You know, if you go to an emergency room, you 349 00:18:22,960 --> 00:18:25,960 Speaker 1: can get medical care, but not dental dental care. So 350 00:18:26,000 --> 00:18:27,560 Speaker 1: if you're eleven twelve years old and you have your 351 00:18:27,560 --> 00:18:29,760 Speaker 1: adult teeth and they're falling out, you're not only in pain, 352 00:18:29,880 --> 00:18:33,159 Speaker 1: you're vulnerable to illness their self esteem issues. So we 353 00:18:33,240 --> 00:18:35,440 Speaker 1: are committed to closing a lot of that, especially with 354 00:18:35,480 --> 00:18:39,879 Speaker 1: pediatric dentistry education, UM English is a second language, and 355 00:18:39,920 --> 00:18:43,960 Speaker 1: then micro loan training and micro loans for those individuals 356 00:18:44,000 --> 00:18:47,640 Speaker 1: that may not have a lengthy formal education to gain 357 00:18:47,680 --> 00:18:49,359 Speaker 1: the skills and knowledge they need to be able to 358 00:18:49,359 --> 00:18:51,520 Speaker 1: start their own small business. So we're proud to have 359 00:18:51,600 --> 00:18:55,880 Speaker 1: worked with several organizations throughout the West to to try 360 00:18:55,920 --> 00:18:59,680 Speaker 1: to grow an entrepreneurial class of people that other that 361 00:18:59,720 --> 00:19:02,040 Speaker 1: may have grown up never thinking they would own a business. 362 00:19:02,480 --> 00:19:06,840 Speaker 1: And then lastly, we try to address those unfortunately all 363 00:19:06,880 --> 00:19:10,879 Speaker 1: too often occurrences here locally where businesses and individuals are 364 00:19:10,920 --> 00:19:16,399 Speaker 1: displaced through natural disasters, right, and and the notion of 365 00:19:16,560 --> 00:19:19,040 Speaker 1: and this sort of dovetails with some of the stuff 366 00:19:19,040 --> 00:19:21,000 Speaker 1: we were talking about before the break and in terms 367 00:19:21,040 --> 00:19:24,520 Speaker 1: of you know, helping people with meals and whatnot at 368 00:19:24,520 --> 00:19:27,200 Speaker 1: a time. And there's a lot of that going around, uh, 369 00:19:27,359 --> 00:19:30,159 Speaker 1: going on around us here in New York City as 370 00:19:30,200 --> 00:19:33,080 Speaker 1: well because at first responders and people displaced it you're 371 00:19:33,080 --> 00:19:35,840 Speaker 1: doing some work there too. Yes, what we try to 372 00:19:35,920 --> 00:19:39,000 Speaker 1: do is look at problems holistically. Often there are multiple 373 00:19:39,080 --> 00:19:44,679 Speaker 1: dimensions and multiple injuries that derive from UM a calamity 374 00:19:44,720 --> 00:19:46,800 Speaker 1: of some sort. In this case with business and being 375 00:19:46,800 --> 00:19:49,159 Speaker 1: shut down. You have lots of people being hurt. You 376 00:19:49,160 --> 00:19:52,000 Speaker 1: have people lost their jobs that may now be food insecure. 377 00:19:52,480 --> 00:19:56,040 Speaker 1: You have restaurant people the rest businesses that are now failing, 378 00:19:56,040 --> 00:19:58,919 Speaker 1: particularly restaurants, and they may never be able to reopen 379 00:19:58,960 --> 00:20:02,000 Speaker 1: and provide people job in the future. It's a vicious cycle. 380 00:20:02,359 --> 00:20:04,280 Speaker 1: And what people don't hear about so much is a 381 00:20:04,280 --> 00:20:06,800 Speaker 1: lot of the farmers and vendors and purveyors that supply 382 00:20:06,920 --> 00:20:10,440 Speaker 1: those restaurants they're getting hurt do so through a program 383 00:20:10,480 --> 00:20:14,040 Speaker 1: called Cinema Family Meal the Foundation UM we've of a 384 00:20:14,119 --> 00:20:19,280 Speaker 1: funded an effort to open seventeen restaurants, and that allows 385 00:20:19,320 --> 00:20:22,480 Speaker 1: them to keep a small staff of of of servers 386 00:20:22,560 --> 00:20:25,280 Speaker 1: and chefs busy, pay their bills so that they can 387 00:20:25,320 --> 00:20:30,040 Speaker 1: stay open in the future. In exchange, they provide um 388 00:20:30,040 --> 00:20:32,520 Speaker 1: meals to those who otherwise wouldn't be able to eat, 389 00:20:32,880 --> 00:20:35,720 Speaker 1: and this also keeps some of those farmers and vendors 390 00:20:35,720 --> 00:20:39,520 Speaker 1: in business. We're attacking a problem from several different directions, 391 00:20:39,560 --> 00:20:41,000 Speaker 1: and that's what we really try to do with the 392 00:20:41,000 --> 00:20:45,240 Speaker 1: Foundation is identifying those gaps which maybe aren't sexy or 393 00:20:45,359 --> 00:20:48,280 Speaker 1: or positive, to get a lot of press and attack them, 394 00:20:48,320 --> 00:20:50,800 Speaker 1: and then try to look at other problems on several 395 00:20:50,840 --> 00:20:54,120 Speaker 1: dimensions and be creative in the solutions we we support. 396 00:20:54,520 --> 00:20:57,000 Speaker 1: I love this so much because I was just talking 397 00:20:57,000 --> 00:20:59,159 Speaker 1: to somebody in our town and my wife is actually 398 00:20:59,160 --> 00:21:01,000 Speaker 1: working on a project later to this here. I live 399 00:21:01,040 --> 00:21:03,840 Speaker 1: in just a little town, sleepy hollow, and in just 400 00:21:03,920 --> 00:21:06,399 Speaker 1: north of New York City, and there's an effort to 401 00:21:06,400 --> 00:21:08,840 Speaker 1: do exactly the sort of thing you're talking about. Because 402 00:21:08,920 --> 00:21:12,080 Speaker 1: we talk so much about supply chains, John, and this 403 00:21:12,160 --> 00:21:14,560 Speaker 1: is a supply chain. Ultimately, you know you're talking about 404 00:21:14,560 --> 00:21:17,840 Speaker 1: farms and restaurants and it also is about a workforce 405 00:21:17,960 --> 00:21:20,760 Speaker 1: that we need to figure out a way just to 406 00:21:20,840 --> 00:21:24,480 Speaker 1: sort of bridge us across to this new Norman. If 407 00:21:24,480 --> 00:21:27,600 Speaker 1: we can keep these restaurants open and keep people employed, 408 00:21:27,640 --> 00:21:30,600 Speaker 1: and restaurant owners I think are doing an amazing job 409 00:21:31,240 --> 00:21:34,600 Speaker 1: at figuring out these creative ways. Obviously they're social distancing 410 00:21:34,920 --> 00:21:36,680 Speaker 1: involved in things like that. But if you can keep 411 00:21:36,680 --> 00:21:39,480 Speaker 1: people fed, keep people employed, and sort of keep that 412 00:21:39,600 --> 00:21:42,400 Speaker 1: chain going, just hold onto it for a little while 413 00:21:42,400 --> 00:21:44,840 Speaker 1: to again on the other side, it's such a as 414 00:21:44,880 --> 00:21:48,520 Speaker 1: you say, you know, these are complicated problems that we 415 00:21:48,680 --> 00:21:53,240 Speaker 1: sometimes I think underestimate the complexity there. To be sure, 416 00:21:54,440 --> 00:21:56,800 Speaker 1: it is what you see here, you know, historically and 417 00:21:56,800 --> 00:22:00,240 Speaker 1: for whatever reason you know you people would good as 418 00:22:00,320 --> 00:22:03,280 Speaker 1: employees are on one side of offense and businesses are 419 00:22:03,320 --> 00:22:05,840 Speaker 1: on another, as if there's some bright line between them. 420 00:22:05,840 --> 00:22:08,480 Speaker 1: And what we're learning America is learning here is that 421 00:22:08,520 --> 00:22:11,920 Speaker 1: we're all all intertwined, that businesses are people. When businesses 422 00:22:11,920 --> 00:22:15,119 Speaker 1: get hurt, people get hurt, and businesses have a concurrent 423 00:22:15,160 --> 00:22:18,680 Speaker 1: responsibility to their employees because a business is only as 424 00:22:18,720 --> 00:22:21,439 Speaker 1: good as the people that work there. We're all in 425 00:22:21,480 --> 00:22:23,560 Speaker 1: this together, and I think if there's any good to 426 00:22:23,640 --> 00:22:26,800 Speaker 1: come to this crisis is that perhaps reminds us of 427 00:22:26,840 --> 00:22:29,119 Speaker 1: that truism. Well, and I also think, you know what 428 00:22:29,160 --> 00:22:33,000 Speaker 1: I'm thinking about the government's stimulus, the federal government stimulus efforts, John, 429 00:22:33,040 --> 00:22:36,680 Speaker 1: I mean also a reminder that when we come down 430 00:22:36,720 --> 00:22:39,280 Speaker 1: to it, despite you know, it's the big companies that 431 00:22:39,320 --> 00:22:41,400 Speaker 1: are often in the headlines, and we talk so much 432 00:22:41,400 --> 00:22:45,720 Speaker 1: about the publicly health companies, it's small business. Ultimately, that 433 00:22:45,840 --> 00:22:48,480 Speaker 1: is what America is all about, and that ultimately really 434 00:22:48,560 --> 00:22:52,399 Speaker 1: keeps the economy going exactly. You know what what doesn't 435 00:22:52,400 --> 00:22:55,520 Speaker 1: get a lot of press is that small businesses actually 436 00:22:55,520 --> 00:22:58,960 Speaker 1: bigger than big business. Smaller businesses in the sub five 437 00:22:59,040 --> 00:23:03,200 Speaker 1: hundred employee category employ more people than the so called 438 00:23:03,280 --> 00:23:06,120 Speaker 1: you know, than the companies that are traded on the Dow, 439 00:23:06,240 --> 00:23:10,560 Speaker 1: for example. So small business, smaller businesses really are the 440 00:23:10,600 --> 00:23:14,080 Speaker 1: bulk provide the bulk of jobs, and the and the 441 00:23:14,200 --> 00:23:17,800 Speaker 1: and the and the bulk of provide more wealth and 442 00:23:18,040 --> 00:23:20,879 Speaker 1: uh resources than people. What other way since But but 443 00:23:21,000 --> 00:23:23,560 Speaker 1: small business really is the bigger part of America, and 444 00:23:23,600 --> 00:23:27,199 Speaker 1: it defines who we are, right because it's aspirational, So 445 00:23:27,320 --> 00:23:30,480 Speaker 1: listen to be fair, because I am enjoying your cabernet 446 00:23:30,960 --> 00:23:33,280 Speaker 1: right in front of me. And I know you guys 447 00:23:33,359 --> 00:23:37,200 Speaker 1: make just two wines, but they are two magnificent wines. 448 00:23:37,240 --> 00:23:38,800 Speaker 1: And I gotta be honest, if you just made the 449 00:23:38,800 --> 00:23:41,600 Speaker 1: one the cab I do fine too with that. Just 450 00:23:41,720 --> 00:23:43,240 Speaker 1: got about a minute and a half here, tell us 451 00:23:43,240 --> 00:23:45,280 Speaker 1: a little bit about the wine that we're drinking. Where 452 00:23:45,280 --> 00:23:47,719 Speaker 1: our cabernet is made in a French style. It's not 453 00:23:47,800 --> 00:23:52,440 Speaker 1: a big California over oaked, high alcohol um dominant type 454 00:23:52,440 --> 00:23:54,440 Speaker 1: of windes gonna overpower food. It's designed to make a 455 00:23:54,520 --> 00:23:56,520 Speaker 1: chef look good, but it's a restaurant jeff or a 456 00:23:56,560 --> 00:23:58,600 Speaker 1: home cook, and it's got a little, it's a much 457 00:23:58,640 --> 00:24:00,440 Speaker 1: it's lower in alcohol, so you can have two or 458 00:24:00,480 --> 00:24:03,600 Speaker 1: three glasses and enjoy it and enjoy your food. The 459 00:24:03,760 --> 00:24:10,960 Speaker 1: chardonnay is a Russian River Appalachian and it is a bright, acidic, crispy. 460 00:24:11,000 --> 00:24:13,359 Speaker 1: It is not one of those big over oak butter 461 00:24:13,400 --> 00:24:17,159 Speaker 1: balls that you traditionally associate with California. So our wines 462 00:24:17,200 --> 00:24:20,520 Speaker 1: are really more of an homage and carry over from 463 00:24:20,560 --> 00:24:24,119 Speaker 1: French French winemaking styles than they are what you would 464 00:24:24,400 --> 00:24:28,000 Speaker 1: traditionally associate with California. So they're a little surprising in 465 00:24:28,000 --> 00:24:31,800 Speaker 1: that regard, and that was Lindsay Andrews, founder and CEO 466 00:24:32,080 --> 00:24:35,160 Speaker 1: of Mini Bar, and John Jordan's of Jordan's Winery. Loved 467 00:24:35,160 --> 00:24:38,720 Speaker 1: those conversations. And you know, for most of us, good 468 00:24:38,720 --> 00:24:41,040 Speaker 1: to have a drink every town again through this quarantine. 469 00:24:41,200 --> 00:24:43,160 Speaker 1: Gotta say, by the end of the week, I am 470 00:24:43,359 --> 00:24:45,880 Speaker 1: more than ready all right. You've been listening to Bloomberg 471 00:24:45,920 --> 00:24:48,480 Speaker 1: Business Week Extra, and be sure to tune into Bloomberg 472 00:24:48,520 --> 00:24:51,040 Speaker 1: Business Week Radio Live Money through Friday at two pm 473 00:24:51,160 --> 00:24:54,439 Speaker 1: Wall Street Time on Bloomberg Radio. I'm Jason Kelly and 474 00:24:54,480 --> 00:24:56,760 Speaker 1: I'm Carol Masser. This is Bloomberg