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Speaker 1: From I Heeart podcasts, I Am Fab five Freddie and

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Speaker 1: this this fifty years of hip hop podcast series. Without question,

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Speaker 1: hip hop game changers and innovators always included women, going

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Speaker 1: way back to the beginning of this hip hop music game.

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Speaker 1: Talking about Shah Rock aka Mother of the Mic, to

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Speaker 1: Queen Latifa and her incredible un I t Y to

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Speaker 1: MC light, one of Brooklyn's finests. These women and others

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Speaker 1: are recognized as the pioneering ladies of hip hop and

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Speaker 1: significant to helping amplify female voices within this rap genre.

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Speaker 1: Doctor Joy licensed psychologists and hosts of the mental health

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Speaker 1: podcast Therapy for Black Girls.

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Speaker 2: So when I think about the history of women in

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Speaker 2: hip hop and their contributions to the genre, I really

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Speaker 2: feel like there would be no hip hop without women.

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Speaker 2: I think, as we think about most few us, you know,

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Speaker 2: women make significant contributions, right, and there is a whole

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Speaker 2: perspective and a whole viewpoint that you don't get if

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Speaker 2: women are not a part of any kind of background.

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Speaker 2: And so when I think about, you know, some of

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Speaker 2: the earliest participants in hip hop, Black Queen Latifah, you know,

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Speaker 2: just thinking about like the kinds of things they would

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Speaker 2: rap about and incorporate into their music. Were just very

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Speaker 2: different than I think what men were talking about at

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Speaker 2: the time, And I think that women really pose like

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Speaker 2: an interesting mirror in a lot of ways to kind

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Speaker 2: of hold up like, hey, like the field can be

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Speaker 2: about more than just these things that people are talking about,

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Speaker 2: Like they're all these concerns that women have in terms

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Speaker 2: of equality and like sexual assault and domestic violence, like

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Speaker 2: all of these things that I think were really important

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Speaker 2: to talk about as a part of the music as

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Speaker 2: well as just like making fun music, right, Like I

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Speaker 2: think just making good songs and like things that people

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Speaker 2: they enjoy has also been an important part of women's contribution.

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Speaker 3: Rod Digger, rapper and actress.

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Speaker 4: Well, I feel like the perspective of women is particularly

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Speaker 4: in hip hop, is a is a unique because we

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Speaker 4: have these hard exteriors because we all.

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Speaker 5: Understand that the male dominated sport, but at the same time,

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Speaker 5: we bring the nurture to the situation. We bring the

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Speaker 5: element to hip hop that probably you wouldn't have got

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Speaker 5: if it was just men. With men, we know there's

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Speaker 5: a lot of bravado and ba chiese folks, but we

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Speaker 5: as women, we tapped into our softer sides and we

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Speaker 5: know how to bring the feelings out of men and

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Speaker 5: things like that.

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Speaker 4: So I would say we are probably responsible for the

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Speaker 4: ladies love ll You know, we get lovable.

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Speaker 5: Boys, we get the we get the dear mama like

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Speaker 5: men being able to tap into their feelings and understand

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Speaker 5: the importance of a woman and hold us in that regard.

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Speaker 3: SHOUTI das music industry executive.

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Speaker 6: Some of the founding women of hip hop.

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Speaker 7: From an artist perspective, you know, I would have to

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Speaker 7: shout out rock Sane Chante, Queen Latifa, EMC, like Monie

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Speaker 7: Love Yo yo. They were some of the first women

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Speaker 7: of hip hop and and of course Missy Elliott who

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Speaker 7: came later.

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Speaker 6: But the ladies that I just mentioned, they kicked it off.

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Speaker 7: They made it full for female rappers, right, They opened

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Speaker 7: the doors for female rappers and made it possible.

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Speaker 6: And quite honestly, you.

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Speaker 7: Know, not as big of an artist, but I got

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Speaker 7: to give it up to j J Fad because coming

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Speaker 7: you know from the a like, I love JJ Fad.

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Speaker 7: You know, we listened because it kind of felt it

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Speaker 7: fell into that booty shape vibe for us.

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Speaker 6: So shout out to JJ fab.

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Speaker 7: You know, I was a young girl listening to Rock

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Speaker 7: Sand Chante and all the different versions right of rock

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Speaker 7: Stan Rock Sand.

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Speaker 6: It came out back in the day, and of course.

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Speaker 7: Like when Queen Latifa did you and I t wire

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Speaker 7: like that was everything for me as a black woman,

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Speaker 7: Like it gave me a sin of pride as a woman.

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Speaker 8: I love that, you know.

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Speaker 7: We had female rappers that were holding their own and

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Speaker 7: getting the respect that they deserved. Because we know that

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Speaker 7: hip hop was a very male it still had as

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Speaker 7: a very male dominated industry, and so those ladies made

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Speaker 7: it okay for women to be in hip hop as artists,

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Speaker 7: as executives like myself, and it just made us feel

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Speaker 7: good about ourselves and it created this sense of unity.

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Speaker 7: I do feel like when those ladies, the Empty Lights,

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Speaker 7: the Queen Latifa's, the Yo Yo's, and all those ladies

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Speaker 7: came out initially Moneyloves, they instilled unity and pride amongst

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Speaker 7: females within the black community. And then you kind of

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Speaker 7: started in the two thousand decades seeing a little bit

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Speaker 7: more dissension, and I think that probably just came from

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Speaker 7: the competitiveness of it.

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Speaker 6: Right when you had Foxy.

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Speaker 7: Brown and Little Kim, which we love them, but they

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Speaker 7: you know, sometimes people started pitting them against one another,

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Speaker 7: but you didn't see that initially with the Latifas of

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Speaker 7: the world, and and that's kind of frustrating. I hate

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Speaker 7: that it took a turn, but that was you know,

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Speaker 7: the industry, and you know that's what happened.

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Speaker 8: But those ladies really set it off.

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Speaker 1: Some of my favorite pioneering women in rap man. Let

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Speaker 1: me run down a few Rock Sanne Shante, Lisa Lee,

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Speaker 1: Shah Rock, Mercedes Ladies, Pebbly Pooh, Miss Melody mc Trouble, Vanessen,

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Speaker 1: sin Quiz, Lady of Rage, the Boss, jj Fad, Cookie Crew,

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Speaker 1: Lady B to name a few. MONI Love British born

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Speaker 1: Grammy nominated rapper and radio hosts Shyrock.

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Speaker 8: She was a very I've said this before and other interview.

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Speaker 7: She was a very big influence on me and one

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Speaker 7: of the first women among several of the pioneering women.

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Speaker 7: As far as the Mount Rushmore women in hip hop,

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Speaker 7: she would be in there because she definitely is one

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Speaker 7: of the founding folks. Also, so when I got to Philly,

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Speaker 7: I met and got to know the history of Mady

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Speaker 7: b who is from Philadelphia, and she actually had like

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Speaker 7: a twelve minute record.

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Speaker 8: I think she actually released the first solo female record

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Speaker 8: back in like yeah, I think this is back.

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Speaker 7: In like either like the end of the seventies or

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Speaker 7: the top of the eighties or something like that. Don't

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Speaker 7: quote me on that, but she's up there. I would

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Speaker 7: there's I mean, there's plenty more. I mean rock san

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Speaker 7: Chante put the battery in my back. She made me fairless.

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Speaker 7: She made me when she came out and she was

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Speaker 7: doing what she was doing, and it was absolutely brazen

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Speaker 7: and bold and fearless and talking back and like, dude,

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Speaker 7: a man, what do I care? You could get some

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Speaker 7: of this too, you know. She definitely put the battery

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Speaker 7: in my back. So I would say her also. And

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Speaker 7: if I had to put another faith in mony's mount

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Speaker 7: rushmore of women at the headstone of hip hop culture,

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Speaker 7: it would be Pebbly Pool because Pebbly Pool helped me

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Speaker 7: develop my flow.

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Speaker 8: Listening to Pebbly Pooh, her cadences.

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Speaker 7: Her flow, the fun manner in which she delivers rhyme,

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Speaker 7: her bubbly voice, I would say Pebbly Pooh for me.

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Speaker 7: So that's the Money's mountain rushmore of women right there.

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Speaker 1: Real honor to have had a part in Queen Latifa

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Speaker 1: getting signed and then directing her first two music videos.

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Speaker 1: DJ Mark, the forty five King in New Jersey was

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Speaker 1: making incredible beats for a crew of MC's he'd put

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Speaker 1: together known as the Flavor Unit. I'd go out there

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Speaker 1: to hang out with Mark, check out his beats things

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Speaker 1: he was doing. This is back in the mid eighties.

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Speaker 1: One day I was hanging out with Mark and he

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Speaker 1: had a tape. He says, yeah, man, you know, the

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Speaker 1: Flavor Unit was all here. He would play beats and

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Speaker 1: they would rhyme, you know, sharpening their skills. He said

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Speaker 1: a female had stopped by and she got down on

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Speaker 1: the recent tape and her name was Queen Latifa. He

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Speaker 1: also mentioned she had a little bit of reggae flavor

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Speaker 1: and I always been a reggae head. Mark gave me

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Speaker 1: the tape. I flipped when I heard it. Loved her style,

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Speaker 1: rhymen and then puney through the reggae flavor in there.

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Speaker 1: I played it for an A and R at Tommy

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Speaker 1: Boy Records signed Queen Latifa immediately, and then I was

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Speaker 1: honored to direct her first two music videos, Dance for

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Speaker 1: Me and the Classic Ladies first, which also featured mony

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Speaker 1: Love on the song and in the video, and that

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Speaker 1: really helped blow her up. And every time it's played,

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Speaker 1: it's always a thrill to see the Queen doing her

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Speaker 1: thing and mony.

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Speaker 3: Love right there by her side.

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Speaker 1: Ll cool Jet, actor rapper entrepreneur considered one of the

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Speaker 1: best to ever do it.

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Speaker 9: Oh man, So many of them, I mean, from Pebble's

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Speaker 9: Pebbly Pool to shah Rock to deb To, I mean

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Speaker 9: so many of them.

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Speaker 3: I mean, you know, from even like Angie Be and even.

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Speaker 9: Though they were a little later, but Blondie and all

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Speaker 9: of them, they came later, but you know, look sha

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Speaker 9: peblic Pool, Debbie, all of them, Like, for me, they

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Speaker 9: were unbelievable. I mean when I heard shar Rock doing

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Speaker 9: the echo Chamber and all that, it was crazy. Hey,

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Speaker 9: I go as far as to say it was later.

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Speaker 9: But even Lady Be out of Philly when she made

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Speaker 9: a record that was important to me. I heard, you know,

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Speaker 9: clap your ears, everybody, Well she made that record out

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Speaker 9: of Philly.

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Speaker 3: I was loving it.

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Speaker 9: So all of those females, those were the main ones

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Speaker 9: that I heard, you know, back then, you know what

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Speaker 9: I'm saying.

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Speaker 10: And then later on obviously the chantees and.

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Speaker 9: All of them came later on, but that was the crew,

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Speaker 9: like shar Rocks on Rock the Belt, She's on our

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Speaker 9: channel right.

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Speaker 10: Like, they deserved to be celebrated again.

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Speaker 3: They deserved that love.

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Speaker 1: You know, a lot of people don't know about Angie

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Speaker 1: Stone from the sequence.

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Speaker 3: This was one of the early Sugarhill groups.

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Speaker 1: Real Strong Funk You Right On Up was one of

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Speaker 1: the big songs that sequence had on sugar Hill Records.

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Speaker 1: Only voice female group that was once again very early

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Speaker 1: in the game. But Angib as she was known in

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Speaker 1: the sequence Girls, later emerged as an incredible R and

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Speaker 1: V vocalist under the name Angie Stone, who also had

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Speaker 1: something to do with DiAngelo's career in the beginning, very

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Speaker 1: early female in the rap game, back in the days

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Speaker 1: Rod Digga.

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Speaker 5: Well, I do feel every era had it set of

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Speaker 5: circumstances to deal with. I feel like early on the

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Speaker 5: women were striving just to be treated fairly and equally

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Speaker 5: and even be recognized. So that's why I feel like

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Speaker 5: there was so much aggression. There was so much kind

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Speaker 5: of like that that that force, that that battle mentality.

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Speaker 5: And then fast forward, once hip hop became a thriving,

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Speaker 5: multi million billion dollar business. Then it became about okay,

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Speaker 5: what's and we know that sex cell So ultimately the

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Speaker 5: sexuality of women got explored more and more, and then

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Speaker 5: that became the prototype for the females.

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Speaker 4: And I just think with every you know, even now

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Speaker 4: with you.

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Speaker 5: Know a lot of the girls out here drilling and

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Speaker 5: killing it, it's like they are I feel like, we

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Speaker 5: always answer to what's going on with the men. So

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Speaker 5: if that's you know, if that's what the men are doing,

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Speaker 5: the women say, hey, we got this money.

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Speaker 7: Less well, I mean, the thing that stands out the

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Speaker 7: most now as opposed to the women in the beginnings is.

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Speaker 8: Of course the sexuality. And I think that that was

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Speaker 8: going to be.

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Speaker 7: Women are embracing their sexuality and started and bracing their

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Speaker 7: sexuality along the road and are comfortable with it. I

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Speaker 7: think partly to do with not feeling so much.

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Speaker 8: Like you have to fight the men. I think that's

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Speaker 8: what happened.

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Speaker 7: And I think that's all praises do to the women

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Speaker 7: that came before, because earlier on there were many of

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Speaker 7: us that didn't particularly want to want to even free

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Speaker 7: attention to our womanhood for the simple reason that we

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Speaker 7: had so many men to fight in this culture, you

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Speaker 7: know what I mean.

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Speaker 6: It's like, Dan, can I get some ears, get some likehood?

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Speaker 8: Can I get some popular attention over here?

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Speaker 7: Like dudes, I'll pick everything. So it was definitely a

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Speaker 7: sense of I don't want to show femininity right now,

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Speaker 7: really that much so much because these guys just running

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Speaker 7: everything and we were competing with them, you know. But

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Speaker 7: as women came out and demanded more attention time, you know,

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Speaker 7: professional attention, I mean, you know what I mean, like

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Speaker 7: more ear time, more mic time and all.

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Speaker 6: Of that, and more shows getting booked, or.

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Speaker 7: As that started to happen, women began to feel more

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Speaker 7: comfortable without being woman me, you know, because it then

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Speaker 7: became because of these women that kicked down doors before us,

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Speaker 7: it then became apparent that that was a part of

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Speaker 7: the professional fight, that we didn't have to be on

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Speaker 7: so much anymore.

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Speaker 8: And hence, with.

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Speaker 7: That, a lot of women decided to embrace their femininity

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Speaker 7: in a manner of dress.

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Speaker 8: But the point being.

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Speaker 7: Just being comfortable in being comfortable in your curve, being

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Speaker 7: comfortable in your bodily dimensions, and being nice on the mic.

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Speaker 7: A lot of women felt rude to express that more

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Speaker 7: later on and embrace their sexuality and things like that. So,

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Speaker 7: you know, and I do believe that there's in just

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Speaker 7: in the world of music and in the world market

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Speaker 7: of music, there's room for everything. You know, So whereas

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Speaker 7: you didn't see money scantily clad and the bikini or

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Speaker 7: what have you, rhyme and there's room for that, there's

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Speaker 7: room for that with another MC that may embrace that,

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Speaker 7: like the plot.

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Speaker 8: And I say that in today's terms too.

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Speaker 7: There were girls that are embracing that vibe a lot

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Speaker 7: more and there were girls who don't want to embrace

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Speaker 7: that vibe either, and I think that there's.

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Speaker 4: Roomful of all of them, shouty das.

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Speaker 7: So there's definitely been a change, I think in terms

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Speaker 7: of how female rappers evolved. Even when you think about

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Speaker 7: what they wore, and you know, like the lights of

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Speaker 7: the world of tifas, you saw them in more baggy

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Speaker 7: clothing or you know, more fully closed. But then you know,

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Speaker 7: I think female rappers grew into their femininity. Whether that

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Speaker 7: was a little Kim who you saw being a little

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Speaker 7: bit more risque, but we loved her.

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Speaker 6: It was still tastefully done.

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Speaker 7: On Foxy Brown, they became more fashion forward, partnering with

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Speaker 7: some of the high end fashion houses and dressing them

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Speaker 7: for videos, and you had the June Ambrosis of the world,

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Speaker 7: you know, bringing the fashion flair to the world, to

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Speaker 7: the hip hop world, and so I think women became

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Speaker 7: a little bit more comfortable in their femininity, even though

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Speaker 7: I feel like there was still a lot of misogyny

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Speaker 7: that went on in hip hop and some of the

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Speaker 7: men still you know, calling women the B word and

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Speaker 7: objectifying women in videos, and it just all kind of

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Speaker 7: started changing when you went into the two thousand decades,

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Speaker 7: and so you saw more skin, if you will, in

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Speaker 7: the videos and on stages and.

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Speaker 6: As the women evolved.

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Speaker 7: But then you also had you know, the foujis with

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Speaker 7: Lauren Hill, which you know, we all love what she represented.

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Speaker 7: I think she she still represented a little bit of

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Speaker 7: what we felt like almost like women fighting the power,

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Speaker 7: if you will, still being creative and and true.

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Speaker 8: To themselves and them having to show all that skin.

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Speaker 7: So like, shout out to Lauren Hill and what she

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Speaker 7: was able to do as a black woman.

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Speaker 8: And I don't I don't judge.

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Speaker 7: I'm not you know, the hip hop police, and I'm

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Speaker 7: not judging anyone that chose to go a different route.

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Speaker 7: But I do feel like, you know, we went from

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Speaker 7: being close to just pretty much not caring much at all,

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Speaker 7: and so it definitely changed. And then now even nowadays,

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Speaker 7: like you know, kudos to Cardi B, you know, Megan

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Speaker 7: the Stallion, you know, folks like that. I also love

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Speaker 7: Rhapsody because I think rhaps he kind of represents some

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Speaker 7: of the old regime, if you will, of hip hop

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Speaker 7: and the way women did it. But you know, you

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Speaker 7: have to do what's comfortable for you and your own skin.

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Speaker 7: From an artist's perspective, that was different because it was

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Speaker 7: an artistic expression for them to feel comfortable and to

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Speaker 7: take risks.

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Speaker 6: So you saw more risk.

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Speaker 7: Taking that came you know, in the in the next

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Speaker 7: you know, say ten to twenty years in terms of

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Speaker 7: fashion and how you know, hip hop artists dressed.

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Speaker 6: And then now like you.

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Speaker 7: Got hip hop artists, female hip hop artists on the

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Speaker 7: red carpet at the met Gala, Like that just goes

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Speaker 7: to show you.

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Speaker 6: How far hip hop has come.

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Speaker 7: Like you you know, back in the day at the

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Speaker 7: met Galla, you only saw actors and actresses and folks

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Speaker 7: like that on the red carpet. But now because hip

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Speaker 7: hop really controls all of the culture or all.

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Speaker 6: The big fashion houses.

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Speaker 8: They want to be a part.

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Speaker 7: They want the Cardi B's, they want the making the

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Speaker 7: stallions because you know, these kids look up to.

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Speaker 8: Them and they know what they need, they know their.

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Speaker 6: Value to the culture.

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Speaker 7: And so your women have just become more comfortable in

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Speaker 7: their skin and been able to embrace their sexuality more

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Speaker 7: in a way that they're unapologetic about it. And so

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Speaker 7: if that works for them, you know, God bless them.

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Speaker 3: Ll cool Jet.

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Speaker 9: I think the key for the females is they have

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Speaker 9: to just stay creative and not fall victim to the

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Speaker 9: pressures of the industry and society just making them all

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Speaker 9: do one thing. And you know, I love when they

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Speaker 9: do different things. I love to see I love the

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Speaker 9: diversity that's there. I love to see a Lauryn Hill

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Speaker 9: one day, at a Missy Elliott another day, and then

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Speaker 9: a Cardi Be another day.

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Speaker 3: I like that. I like the mix.

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Speaker 9: I like the when they in a Queen Latifa the

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Speaker 9: next day, but then at MC light. You know what

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Speaker 9: I mean, You know, like I love the That's the

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Speaker 9: key to me with them. They just have to love

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Speaker 9: one another, support one another, and create and not feel

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Speaker 9: like there's only one thing they can do, because there's nothing,

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Speaker 9: absolutely nothing wrong with being sexy. I'm first aligned on

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Speaker 9: some sexy and I like to see it. I'm all

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Speaker 9: with it. I'm on all the smoke, you know what

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Speaker 9: I mean. But at the same time, leave some room

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Speaker 9: for other types of creativity and other forms of expression too,

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Speaker 9: so that you don't limit yourself it comes. You know

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Speaker 9: you're gonna happen with chure as an artist, and you can.

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Speaker 9: You don't want to be of one trick pony. You know,

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Speaker 9: I'm not gonna be running around with my shirt off

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Speaker 9: like I'm thirty. It's not necessary, you know what I mean.

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Speaker 9: And I could actually still take my shirt off. I

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Speaker 9: don't think people would be mad, But I'm just saying like,

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Speaker 9: that's not It's like you gotta kind of evolve, you

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Speaker 9: know what I'm saying. Somewhat, So I would just tell

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Speaker 9: the young ladies to give you a make sure you

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Speaker 9: have a room, give yourself room creatively. Don't paint yourself

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Speaker 9: into a corner where you can only do one thing,

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Speaker 9: you know what I'm saying.

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Speaker 3: And there's nothing wrong.

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Speaker 9: If you want to, you want to, you want to

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Speaker 9: bust it open, that's what you want to do. That's

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Speaker 9: what you're aspired to do by all means, do you

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Speaker 9: think I'm just saying, make sure that you know, just

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Speaker 9: understand that there's other dimensions to your artist and leave

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Speaker 9: room for that as well.

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Speaker 3: That would be my advice. butN Bee, hip hop legend

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Speaker 3: and entrepreneur.

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Speaker 11: Well, I mean, women have always kind of dictated where

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Speaker 11: hip hop goes.

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Speaker 3: Right. Women are the one that choose who the male

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Speaker 3: sex symbols are and hip hop. Right, they're the ones that.

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Speaker 11: Green form andvited raggors, that put the posters up on

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Speaker 11: the wall and all of that. But then they also

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Speaker 11: decide who they want as female representation in the culture.

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Speaker 11: So they're the ones that also get to pick the

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Speaker 11: Lauryn Hills as well as the Cardi Bs.

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Speaker 3: Right.

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00:19:43,600 --> 00:19:48,040
Speaker 11: So but either way, you know, the women's voice has

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00:19:48,119 --> 00:19:51,879
Speaker 11: been heard, right, But now it's more about women actually

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Speaker 11: being seen more, right, not just behind the scenes. Because

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Speaker 11: if you go to any hip hop venue or award

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Speaker 11: show or any of that stuff, black women control production.

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Speaker 3: They're the ones coordinating all of this stuff.

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Speaker 11: But now they're they're going from just there behind the

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00:20:06,520 --> 00:20:11,160
Speaker 11: scenes contributions and they're from the crowd contributions to actually

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Speaker 11: understanding how to create spaces that are not only safe

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Speaker 11: but respective of female contribution. Right, So you could be

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Speaker 11: a Sukiyana in this game if that's who you want

401
00:20:25,000 --> 00:20:27,320
Speaker 11: to be, but we also got to be careful to

402
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Speaker 11: protect the sukianness in this industry, you know what I'm saying.

403
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Speaker 11: So in the same way that you know, we as men,

404
00:20:35,640 --> 00:20:38,600
Speaker 11: we all want women, you know, you know, we get

405
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Speaker 11: you know, you stay too close to the front row,

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Speaker 11: woman my grab reach up and grab something. Right, Let's

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00:20:43,840 --> 00:20:46,719
Speaker 11: say they have if Vice Spice gets too close to

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Speaker 11: the front row and you know, somebody's going to try

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Speaker 11: to grab something. So, you know, we just got to

410
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Speaker 11: continuously work to make sure that these spaces are safe

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Speaker 11: for anybody that want have to be hip hop culture.

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Speaker 3: Right, peoples should.

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Speaker 11: Be getting jumped and robbed and shot and staffed and

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Speaker 11: all that, but that women shouldn't also be broked and

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Speaker 11: grabbed and like that.

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Speaker 3: You know.

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Speaker 11: But now that women understand how the situation works, they

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00:21:13,359 --> 00:21:15,600
Speaker 11: are in a better place now to make sure that

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00:21:15,640 --> 00:21:19,880
Speaker 11: the women that are on stage are who they want

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Speaker 11: representing them. Because women buy more record women, you know,

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00:21:24,640 --> 00:21:26,960
Speaker 11: go out more polls and they do. They on social

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Speaker 11: media more so, and it's only right that now their

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00:21:30,920 --> 00:21:33,240
Speaker 11: voices from behind the scenes can be heard and their

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00:21:33,320 --> 00:21:35,120
Speaker 11: choices can be seen up front.

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Speaker 3: You know, hip hop in a few years.

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Speaker 11: Will will not look as it always has looked, and

427
00:21:41,160 --> 00:21:43,960
Speaker 11: I think that's for the better. I think everybody deserves

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00:21:44,000 --> 00:21:45,800
Speaker 11: to be a part of representing this culture as long

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Speaker 11: as they are represent something that hurts people and you know,

430
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Speaker 11: bother children and anything like that, I say, you know,

431
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Speaker 11: let them have it, let them have access to it.

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Speaker 12: See what you get out of Women mcs continue to

433
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Speaker 12: rule and have always had a strong influence in hip

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Speaker 12: hop music and the culture, going back to the very

435
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Speaker 12: beginning fifty years.

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Speaker 3: After hip hop's birth.

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Speaker 1: Superstar artists today like Cardi B, Nicki Minaj, Megani, Stallion

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00:22:13,600 --> 00:22:17,359
Speaker 1: and many other female mcs are dominating hip hop.

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Speaker 3: Doctor Joy.

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Speaker 2: I love that we are seeing so many more women

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Speaker 2: becoming kind of like the key players in hip hop

442
00:22:26,119 --> 00:22:28,199
Speaker 2: because I think it is time for an evolution. And

443
00:22:28,280 --> 00:22:31,760
Speaker 2: I think again, women have always had something to say

444
00:22:32,200 --> 00:22:34,359
Speaker 2: in any genre, right, and so I think it is

445
00:22:34,480 --> 00:22:36,560
Speaker 2: just now that we are getting around to maybe having

446
00:22:36,600 --> 00:22:39,320
Speaker 2: more women who are some of these kind of stakeholders,

447
00:22:39,800 --> 00:22:42,320
Speaker 2: but I think it makes things just much more interesting,

448
00:22:42,400 --> 00:22:44,840
Speaker 2: and I think we get a variety of different sounds,

449
00:22:45,119 --> 00:22:47,400
Speaker 2: we get a variety of different themes when there are

450
00:22:47,400 --> 00:22:50,679
Speaker 2: more women in more diversity in the space altogether. So

451
00:22:50,800 --> 00:22:53,760
Speaker 2: I'm really excited about what we are seeing in terms

452
00:22:53,800 --> 00:22:56,320
Speaker 2: of like how the genre is growing, and excited to

453
00:22:56,359 --> 00:22:58,960
Speaker 2: see what, you know, the next fifty years looks like,

454
00:22:59,040 --> 00:23:01,520
Speaker 2: you know, like what Mike sound. You know, it feels

455
00:23:01,520 --> 00:23:04,040
Speaker 2: like there's like these different regional shifts that happens as

456
00:23:04,040 --> 00:23:05,720
Speaker 2: a part of hip hop and all of that, and

457
00:23:05,760 --> 00:23:08,800
Speaker 2: so I'm really excited to see how how the genre

458
00:23:09,000 --> 00:23:12,119
Speaker 2: continues to grow even with the next fifty years.

459
00:23:12,040 --> 00:23:16,720
Speaker 3: Kid Coupriate, Grammy Award winning DJ and producer.

460
00:23:16,520 --> 00:23:20,400
Speaker 9: You see the females emerge and hip hop you see

461
00:23:20,480 --> 00:23:25,080
Speaker 9: so many different perspectives that will never even consider before

462
00:23:25,359 --> 00:23:26,080
Speaker 9: Doctor Joy.

463
00:23:26,440 --> 00:23:30,240
Speaker 2: I think representation is incredibly important just across fields, right

464
00:23:30,280 --> 00:23:33,199
Speaker 2: across fields, across genres, because I think it is hard

465
00:23:33,560 --> 00:23:36,720
Speaker 2: to imagine yourself as something if you don't see other

466
00:23:36,760 --> 00:23:39,640
Speaker 2: people who also are already that right, Like, it's really

467
00:23:39,680 --> 00:23:41,919
Speaker 2: hard for me to chart a course to want to

468
00:23:41,920 --> 00:23:44,080
Speaker 2: be the president of a label or whatever if I'm

469
00:23:44,119 --> 00:23:46,120
Speaker 2: not seeing other people do that, because then it makes

470
00:23:46,119 --> 00:23:49,520
Speaker 2: me think, well, you know, that must be really hard

471
00:23:49,600 --> 00:23:52,040
Speaker 2: if nobody else, if I don't see anybody else who

472
00:23:52,040 --> 00:23:54,280
Speaker 2: looks like me doing that thing, And so it makes

473
00:23:54,280 --> 00:23:56,600
Speaker 2: that a little bit more difficult. I think when you

474
00:23:56,640 --> 00:23:59,720
Speaker 2: don't see yourself represented in any kind of feel And

475
00:23:59,760 --> 00:24:02,159
Speaker 2: I think when we think about hip hop, you know,

476
00:24:02,280 --> 00:24:04,840
Speaker 2: we have to think about like that is something that

477
00:24:04,880 --> 00:24:07,399
Speaker 2: young people aspire to be, right Like they want to

478
00:24:07,440 --> 00:24:10,359
Speaker 2: be maybe famous, or they really enjoy making music, or

479
00:24:10,400 --> 00:24:12,159
Speaker 2: you know, they really want to share their talents with

480
00:24:12,200 --> 00:24:14,000
Speaker 2: the world. And I think it's hard to do that

481
00:24:14,040 --> 00:24:16,520
Speaker 2: if they don't see themselves represented in the field. And

482
00:24:16,560 --> 00:24:20,000
Speaker 2: so when I think about somebody like Van Band, who

483
00:24:20,280 --> 00:24:22,520
Speaker 2: have you seen like the videos of band band, the

484
00:24:22,520 --> 00:24:25,399
Speaker 2: little girl rapper who talks about like naptime and you know,

485
00:24:25,480 --> 00:24:27,840
Speaker 2: like all this stuff, like who even knows, you know,

486
00:24:28,119 --> 00:24:30,520
Speaker 2: if that'll be something she's interested in years from now.

487
00:24:30,560 --> 00:24:32,919
Speaker 2: But you know, I think it makes it easy for

488
00:24:32,960 --> 00:24:35,120
Speaker 2: her to kind of look at somebody like Our Rhapsody

489
00:24:35,280 --> 00:24:37,880
Speaker 2: or you know, Cardi or whoever and say like, oh,

490
00:24:37,920 --> 00:24:39,919
Speaker 2: I can do that thing, like I can make music

491
00:24:40,000 --> 00:24:43,040
Speaker 2: or a little Layley. That girl Leayley, I think is

492
00:24:43,080 --> 00:24:46,680
Speaker 2: also another rapper from Houston who is also a Nickelodeon store.

493
00:24:46,760 --> 00:24:46,919
Speaker 7: You know.

494
00:24:46,960 --> 00:24:48,119
Speaker 4: So I think we see.

495
00:24:47,880 --> 00:24:50,159
Speaker 2: Like young women who want to kind of take up

496
00:24:50,200 --> 00:24:52,720
Speaker 2: this mantle and like are really really good. Like Layley,

497
00:24:52,760 --> 00:24:55,720
Speaker 2: I think has a beautiful flow, but I think it's

498
00:24:55,720 --> 00:24:58,320
Speaker 2: harder for her to kind of advance if she doesn't

499
00:24:58,320 --> 00:24:59,960
Speaker 2: see people doing those things already.

500
00:25:00,800 --> 00:25:03,520
Speaker 1: Trust me, as somebody that was there in the beginning,

501
00:25:04,040 --> 00:25:08,000
Speaker 1: RAPS half century run has been nothing short of phenomenal.

502
00:25:08,520 --> 00:25:11,399
Speaker 1: From its start at a back to school jam DJ

503
00:25:11,680 --> 00:25:14,840
Speaker 1: and MC by the one and only DJ Cool Hurt

504
00:25:14,960 --> 00:25:17,159
Speaker 1: to the ladies now leading the game and it's a

505
00:25:17,240 --> 00:25:20,439
Speaker 1: whole lot of fresh women faces doing their thing. We

506
00:25:20,520 --> 00:25:23,720
Speaker 1: got to ask one question before this series is all over.

507
00:25:24,320 --> 00:25:27,119
Speaker 1: It's hip hop in good hands for the next fifty years,

508
00:25:27,840 --> 00:25:34,280
Speaker 1: you asked me. I know it is, Shahim reed, music journalists.

509
00:25:33,760 --> 00:25:36,840
Speaker 10: It's hip hopping good hands for the next fifty years. Absolutely,

510
00:25:37,520 --> 00:25:40,640
Speaker 10: it's in great hands for the next fifty years, because

511
00:25:41,240 --> 00:25:45,040
Speaker 10: not only do we have a new generational artists, and

512
00:25:45,280 --> 00:25:47,800
Speaker 10: I think the people at the top of the game

513
00:25:47,920 --> 00:25:50,560
Speaker 10: right now as far as the new generation of artists

514
00:25:50,560 --> 00:25:54,920
Speaker 10: are talented and they're rightfully starars like you can't take

515
00:25:55,000 --> 00:25:58,880
Speaker 10: none with from Drake. Drake is incredible. Kendrick is incredible.

516
00:25:59,560 --> 00:26:03,080
Speaker 10: Cardi being when she, you know, her album, even though

517
00:26:03,080 --> 00:26:04,760
Speaker 10: I think it's taking out a little too long to

518
00:26:04,760 --> 00:26:07,560
Speaker 10: put out a second album, I can't get mad because

519
00:26:07,560 --> 00:26:10,760
Speaker 10: she's married and she asks kids and she's enjoying life,

520
00:26:11,400 --> 00:26:14,080
Speaker 10: and that's what it is. You know, we can't forget

521
00:26:14,080 --> 00:26:18,119
Speaker 10: that these people have lives in addition to being an artist,

522
00:26:18,200 --> 00:26:22,280
Speaker 10: so family comes first, and she seems to be enjoying

523
00:26:22,320 --> 00:26:25,520
Speaker 10: what she's doing as a mother and a wife. But

524
00:26:25,640 --> 00:26:29,119
Speaker 10: what she did with her debut album, with every song

525
00:26:29,359 --> 00:26:32,760
Speaker 10: off the record going platinum and helmin all these awards,

526
00:26:33,520 --> 00:26:37,600
Speaker 10: turning herself into icon and the first album is incredible,

527
00:26:37,680 --> 00:26:41,080
Speaker 10: and you know, when she calls back with a new project,

528
00:26:41,760 --> 00:26:45,680
Speaker 10: I think it's going to be successful. Travis Scott, you

529
00:26:45,800 --> 00:26:49,320
Speaker 10: got to put him down one of the best performers

530
00:26:50,160 --> 00:26:52,640
Speaker 10: out there. He's definitely one of the best. I saw

531
00:26:52,680 --> 00:26:56,280
Speaker 10: this guy hanging from a tree wrapping his record at

532
00:26:56,480 --> 00:26:57,360
Speaker 10: Made in America.

533
00:26:57,440 --> 00:26:58,080
Speaker 3: One here Man.

534
00:26:58,119 --> 00:27:02,119
Speaker 10: Travis Scott is incredible. Future is one of those guys

535
00:27:02,560 --> 00:27:07,760
Speaker 10: who has such a strong connection to the streets, but

536
00:27:07,920 --> 00:27:12,919
Speaker 10: as well as the pop sharts like these Futures is

537
00:27:12,920 --> 00:27:16,720
Speaker 10: one of those guys who can seamlessly being.

538
00:27:16,880 --> 00:27:22,439
Speaker 13: In both worlds and nobody thinks anything negative of it,

539
00:27:22,640 --> 00:27:25,159
Speaker 13: Like he could do the biggest pop song and not

540
00:27:25,480 --> 00:27:27,560
Speaker 13: u's one outs of street credibility.

541
00:27:28,000 --> 00:27:31,440
Speaker 10: He could do the glimier street record, and these sponsors

542
00:27:31,480 --> 00:27:34,040
Speaker 10: are still won't be lining up to hear Future please

543
00:27:34,080 --> 00:27:35,920
Speaker 10: take out Money, Doctor Joy.

544
00:27:36,280 --> 00:27:38,720
Speaker 2: In the next fifty years of hip hop, I would

545
00:27:38,760 --> 00:27:42,760
Speaker 2: like to see more experimenting with sound, and I would

546
00:27:42,800 --> 00:27:46,359
Speaker 2: really like to see people kind of go back to

547
00:27:46,400 --> 00:27:50,240
Speaker 2: being like true musicians, because I think that we have

548
00:27:50,320 --> 00:27:52,520
Speaker 2: gotten a lot with like auto tune and like all

549
00:27:52,520 --> 00:27:55,920
Speaker 2: these different technology advances, which I think is fine, there's

550
00:27:55,960 --> 00:27:58,520
Speaker 2: a place for that, but I think it feels hard

551
00:27:58,520 --> 00:28:00,000
Speaker 2: to me to think about, like, well, what am I

552
00:28:00,240 --> 00:28:02,920
Speaker 2: kids going to say or like their old school jam

553
00:28:03,040 --> 00:28:05,159
Speaker 2: so to speak, in like fifty years right, Like it

554
00:28:05,160 --> 00:28:07,719
Speaker 2: feels hard to know if anything's really going to have

555
00:28:07,760 --> 00:28:10,200
Speaker 2: stay in power like some of the songs I think

556
00:28:10,240 --> 00:28:12,240
Speaker 2: about of like my childhood or when I was a

557
00:28:12,280 --> 00:28:14,840
Speaker 2: younger person. So I really like to see a return

558
00:28:14,920 --> 00:28:18,399
Speaker 2: to musicianship as a part of hip hop's next fifty.

559
00:28:18,720 --> 00:28:21,040
Speaker 11: But I would see more power in the hands of

560
00:28:21,080 --> 00:28:25,159
Speaker 11: the artists right as media will continue to shift and

561
00:28:25,240 --> 00:28:30,960
Speaker 11: change on the dynamics and how it's monetized will continually change.

562
00:28:31,520 --> 00:28:34,000
Speaker 3: Artists now have more power than they've ever had.

563
00:28:34,680 --> 00:28:38,320
Speaker 11: Artists can start at SoundCloud page or YouTube page, present

564
00:28:38,400 --> 00:28:41,080
Speaker 11: themselves to the world and monetize that and actually make

565
00:28:41,120 --> 00:28:45,320
Speaker 11: money without you know, without a manager, even though management

566
00:28:45,360 --> 00:28:48,640
Speaker 11: would help, a good manager would help. Without a publicist

567
00:28:48,800 --> 00:28:51,160
Speaker 11: and the all publishers would help, a good pubusiers would help.

568
00:28:51,440 --> 00:28:55,480
Speaker 11: And without a major record company backing them outside, even

569
00:28:55,520 --> 00:28:58,520
Speaker 11: though in certain situations that can help, you know, But

570
00:28:58,600 --> 00:29:02,680
Speaker 11: the artists that make the I reconnection to people that

571
00:29:02,880 --> 00:29:06,440
Speaker 11: like their music, they can sell merchandise directly to them.

572
00:29:06,720 --> 00:29:09,320
Speaker 11: Look at people like Russ who travel all over the

573
00:29:09,360 --> 00:29:13,080
Speaker 11: country at doubt you know arenas now and did that

574
00:29:13,160 --> 00:29:17,280
Speaker 11: before you ever had any type of major situations with anyone,

575
00:29:17,320 --> 00:29:20,600
Speaker 11: you know what I'm saying. So independent minded people that

576
00:29:20,640 --> 00:29:22,800
Speaker 11: are willing to grind it out, they get out of

577
00:29:22,840 --> 00:29:25,760
Speaker 11: here and make some real money right now. They don't

578
00:29:25,800 --> 00:29:29,320
Speaker 11: have to hits their ass of any record company. They

579
00:29:29,320 --> 00:29:32,000
Speaker 11: don't have to sign record deals that don't benefit them

580
00:29:32,280 --> 00:29:34,479
Speaker 11: to make sure you got a good lawyer, good manager,

581
00:29:34,520 --> 00:29:36,720
Speaker 11: and a good team behind you, and you'd be surprised

582
00:29:36,720 --> 00:29:38,920
Speaker 11: how far you could go on the country. You don't

583
00:29:38,920 --> 00:29:41,360
Speaker 11: need an expensive lawyer, You just need a lawyer that believes.

584
00:29:41,560 --> 00:29:44,000
Speaker 11: You don't need a famous managers, need a manager that believe.

585
00:29:44,560 --> 00:29:46,640
Speaker 11: You don't need one hundred people. You just need like

586
00:29:46,680 --> 00:29:47,720
Speaker 11: four or five people.

587
00:29:47,560 --> 00:29:49,640
Speaker 3: That believe in you. You'd be surprised how far you

588
00:29:49,680 --> 00:29:49,960
Speaker 3: could go.

589
00:29:50,680 --> 00:29:54,160
Speaker 10: Shahim reed, We're going to continue to see the artistry.

590
00:29:54,720 --> 00:29:59,080
Speaker 10: But I think the biggest thing is that we're going

591
00:29:59,160 --> 00:30:02,200
Speaker 10: to continue to our ways to control our own destiny

592
00:30:02,800 --> 00:30:06,240
Speaker 10: with our own labels and be our own executives. We're

593
00:30:06,280 --> 00:30:09,200
Speaker 10: starting to see it now with the streaming and how

594
00:30:09,240 --> 00:30:13,040
Speaker 10: people could just upload the video to YouTube and get

595
00:30:13,080 --> 00:30:16,200
Speaker 10: all this money. So we're going to continue to see

596
00:30:16,280 --> 00:30:20,480
Speaker 10: people hold their own and you know, be great executives

597
00:30:20,520 --> 00:30:25,680
Speaker 10: as well. I'm very, very very inspired by the way

598
00:30:25,720 --> 00:30:27,840
Speaker 10: if They Pop is going, and I think that's where

599
00:30:27,880 --> 00:30:28,400
Speaker 10: you gotta be.

600
00:30:29,120 --> 00:30:34,160
Speaker 1: Don Cannett, DJ, record producer and music executive.

601
00:30:34,320 --> 00:30:37,680
Speaker 14: Hip hop is on very good hands because it's an

602
00:30:37,800 --> 00:30:41,080
Speaker 14: organ that keeps regenerating. You know what, I'm saying, so

603
00:30:41,120 --> 00:30:43,360
Speaker 14: if you think about Kendred, if he only goes for

604
00:30:43,400 --> 00:30:47,480
Speaker 14: another five years, his offspring is going to take it

605
00:30:47,600 --> 00:30:51,280
Speaker 14: another ten twelve years. J Cole's offspring is gonna take

606
00:30:51,280 --> 00:30:54,600
Speaker 14: it another ten twelve years, Drake's offspring, and it's gonna

607
00:30:54,680 --> 00:30:59,000
Speaker 14: keep going. Little Uzi's gonna have offspring. It doesn't end

608
00:30:59,040 --> 00:31:02,959
Speaker 14: with them. And what generation now, generation now has our

609
00:31:03,040 --> 00:31:06,960
Speaker 14: offspring of labels that's coming. It's just new artists coming

610
00:31:07,040 --> 00:31:10,560
Speaker 14: in different forms now what we see different sections of

611
00:31:10,640 --> 00:31:13,120
Speaker 14: hip hop. THUSI yeah, we may go into a whole

612
00:31:13,240 --> 00:31:16,880
Speaker 14: another vibe, but it's still going to be hip hop,

613
00:31:16,880 --> 00:31:19,800
Speaker 14: and it's going to keep generating over and over again.

614
00:31:19,840 --> 00:31:21,920
Speaker 3: And I think it's in great hands. Now.

615
00:31:22,160 --> 00:31:24,520
Speaker 14: There's been some music that you know, us as hip

616
00:31:24,520 --> 00:31:28,160
Speaker 14: hop cultural purists don't like, but it's still part.

617
00:31:28,080 --> 00:31:31,920
Speaker 3: Of the culture and we got to appreciate it.

618
00:31:32,480 --> 00:31:36,080
Speaker 1: Hakeem Green rapper and cannabis enthusiasts.

619
00:31:36,240 --> 00:31:38,960
Speaker 15: Hip Hop in the next fifty years could either be

620
00:31:39,040 --> 00:31:42,880
Speaker 15: a big ball of confusion or could be what anchors us.

621
00:31:43,440 --> 00:31:47,239
Speaker 15: And it's predicated on us building systems that entrench the

622
00:31:47,320 --> 00:31:51,680
Speaker 15: true values of hip hop culture, which for me is peace, love, unity,

623
00:31:51,960 --> 00:31:56,760
Speaker 15: safely having fun, knowledge, wisdom, understanding, culture, freedom, powerify mean quality,

624
00:31:56,880 --> 00:32:01,640
Speaker 15: God build born cipher. That's it, like, that's that's what

625
00:32:01,760 --> 00:32:06,320
Speaker 15: hip hop is about. Is about human development, using art

626
00:32:06,400 --> 00:32:14,320
Speaker 15: and creativity and ingenuity to develop positive human beings through music, art, dance,

627
00:32:14,960 --> 00:32:18,840
Speaker 15: through whatever it is. It's about building human character, human development.

628
00:32:19,160 --> 00:32:21,520
Speaker 15: At the end of the day, everything else is just

629
00:32:22,320 --> 00:32:26,480
Speaker 15: like the superficialness of it. You know, the music, not

630
00:32:26,600 --> 00:32:31,600
Speaker 15: the music, but the records, the streams, the you know,

631
00:32:31,840 --> 00:32:35,960
Speaker 15: that's just what are we doing. We're developing positive human

632
00:32:35,960 --> 00:32:38,040
Speaker 15: beings because if not, we're not going to last long

633
00:32:39,440 --> 00:32:41,040
Speaker 15: as hip hop or as anything else.

634
00:32:41,600 --> 00:32:43,800
Speaker 3: We've got to develop positive.

635
00:32:43,360 --> 00:32:46,240
Speaker 15: Human beings that are willing to invest in themselves and

636
00:32:46,240 --> 00:32:47,840
Speaker 15: invest in their future to keep hip.

637
00:32:47,760 --> 00:32:50,760
Speaker 1: Hop alive for the years without question, as hip hop

638
00:32:50,800 --> 00:32:54,600
Speaker 1: moves forward into the next fifty years, having a solid

639
00:32:54,680 --> 00:32:59,720
Speaker 1: understanding of how the Internet works SEO, which search engine optimization,

640
00:33:00,160 --> 00:33:03,000
Speaker 1: and also getting the handle on how to use AI

641
00:33:03,520 --> 00:33:06,760
Speaker 1: effectively is going to be a big part as hip

642
00:33:06,800 --> 00:33:10,360
Speaker 1: hop moves forward fifty more and another fifty after that,

643
00:33:10,480 --> 00:33:14,400
Speaker 1: without question question. This episode has been executive produced by

644
00:33:14,480 --> 00:33:18,160
Speaker 1: Dolly S. Bishop, hosted and produced by your Boy five

645
00:33:18,320 --> 00:33:20,160
Speaker 1: five Freddie, produced.

646
00:33:19,680 --> 00:33:20,480
Speaker 3: By Aaron A.

647
00:33:20,680 --> 00:33:25,600
Speaker 1: King Howard Edit, mixed sound by Dwayne Crawford, Music scoring

648
00:33:25,680 --> 00:33:28,960
Speaker 1: by Trey Jones, Talent booking by Nicole Spence,