1 00:00:03,120 --> 00:00:06,200 Speaker 1: Welcome to stuff Mom never told you. From how stuff 2 00:00:06,200 --> 00:00:13,840 Speaker 1: Works dot Com. Hello, and welcome to the podcast. I'm 3 00:00:13,920 --> 00:00:16,680 Speaker 1: Kristen and I'm Caroline. And this is a topic that 4 00:00:17,200 --> 00:00:21,079 Speaker 1: some folks have really been waiting for, been in demand. 5 00:00:21,239 --> 00:00:27,280 Speaker 1: It has been in demand Pinterest. We're talking about pinterest 6 00:00:27,360 --> 00:00:31,159 Speaker 1: do day. Um So my first question, though, Caroline, for 7 00:00:31,320 --> 00:00:36,280 Speaker 1: you is did you when you were a kid ever 8 00:00:36,520 --> 00:00:41,360 Speaker 1: have to do an insect collection for school? Now? I 9 00:00:41,400 --> 00:00:44,040 Speaker 1: had to do one. Maybe that was a weird homeschool curriculum. 10 00:00:44,360 --> 00:00:45,640 Speaker 1: I did have to cut up in a frog, but 11 00:00:45,720 --> 00:00:48,640 Speaker 1: that was in college. No, that was in high school too. Continue, 12 00:00:48,800 --> 00:00:53,000 Speaker 1: So no insect collection. Now I collected. I collected a 13 00:00:53,080 --> 00:00:55,320 Speaker 1: lot of weird things, but not insect. Not insect. I 14 00:00:55,520 --> 00:00:59,160 Speaker 1: I had to do an insight collection, as did my 15 00:00:59,160 --> 00:01:01,600 Speaker 1: my two older silk So for me, when I did 16 00:01:01,600 --> 00:01:03,640 Speaker 1: my insect collection, it was like a sign that I 17 00:01:03,720 --> 00:01:07,000 Speaker 1: was growing up, which is kind of weird. But um, 18 00:01:07,600 --> 00:01:12,800 Speaker 1: I asked you about insect collections because that was one 19 00:01:12,840 --> 00:01:19,800 Speaker 1: of the initial inspirations for Ben Silberman, incredibly successful young 20 00:01:19,840 --> 00:01:25,080 Speaker 1: guy now for starting pinterest because he loved the idea 21 00:01:25,760 --> 00:01:30,039 Speaker 1: and the action of collecting things and curating and of course, 22 00:01:30,120 --> 00:01:34,680 Speaker 1: now we have the ubiquitous pin. Yeah, it's it's quite 23 00:01:34,720 --> 00:01:37,080 Speaker 1: an interesting story, although I feel like it is common 24 00:01:37,080 --> 00:01:40,160 Speaker 1: among like you know, these run of the mill geniuses 25 00:01:40,240 --> 00:01:42,120 Speaker 1: who go to college and they can't find what they're 26 00:01:42,160 --> 00:01:45,679 Speaker 1: interested in and they end up, you know, starting a 27 00:01:45,760 --> 00:01:49,560 Speaker 1: wildly successful internet company because they start free associating there. Like, 28 00:01:49,640 --> 00:01:52,440 Speaker 1: you know what I liked as a kid, collecting insects 29 00:01:52,440 --> 00:01:54,920 Speaker 1: with my insect collection? How can I transition my Barbie 30 00:01:54,960 --> 00:01:57,760 Speaker 1: collection into a bajillion dollar job. I'm still working on 31 00:01:57,800 --> 00:02:04,760 Speaker 1: that modeling. So pinterest was launched in March, which is 32 00:02:04,880 --> 00:02:08,680 Speaker 1: crazy to think that it has become such an online 33 00:02:08,760 --> 00:02:11,839 Speaker 1: juggernaut and such a short amount of time. And as 34 00:02:11,880 --> 00:02:13,920 Speaker 1: I mentioned, it was started by a guy named Ben 35 00:02:14,040 --> 00:02:19,280 Speaker 1: Silberman who, as of this podcast recording in October I 36 00:02:19,360 --> 00:02:21,360 Speaker 1: was thirty years old. He was on a track in 37 00:02:21,440 --> 00:02:24,840 Speaker 1: college to become a doctor. I think he came from 38 00:02:24,840 --> 00:02:26,640 Speaker 1: a family of doctors, and he was like, well, I 39 00:02:26,680 --> 00:02:29,440 Speaker 1: will do medicines as well. But then he was like, 40 00:02:29,480 --> 00:02:31,640 Speaker 1: I don't want to do medicines, and so then he 41 00:02:31,680 --> 00:02:35,160 Speaker 1: got a consulting job right out of college, and all 42 00:02:35,200 --> 00:02:39,280 Speaker 1: the while was keeping tabs on this crazy new fingled 43 00:02:39,320 --> 00:02:43,040 Speaker 1: social media thing going on, got a job at Google 44 00:02:43,639 --> 00:02:48,120 Speaker 1: in customer support, but then he left Google. Who leaves Google? 45 00:02:48,480 --> 00:02:52,880 Speaker 1: Who leaves Google? Well, people who were going to start Pinterest? Well, yeah, 46 00:02:52,880 --> 00:02:54,560 Speaker 1: he didn't know he was going to start Pinterest yet. 47 00:02:54,600 --> 00:02:57,240 Speaker 1: He launched Tote, which is a shopping app, but he 48 00:02:57,280 --> 00:02:59,799 Speaker 1: noticed it was not very successful, and he noticed that 49 00:03:00,000 --> 00:03:03,520 Speaker 1: people were not using Tote as he expected. Instead, they 50 00:03:03,520 --> 00:03:06,480 Speaker 1: were emailing themselves pictures of products to view later. So 51 00:03:06,520 --> 00:03:12,600 Speaker 1: they were collecting pretty images of things foreshadowing shadowing. Yeah, 52 00:03:12,639 --> 00:03:15,600 Speaker 1: So he tucked that away in his brain and one 53 00:03:15,680 --> 00:03:19,000 Speaker 1: day he's hanging out with this guy, Evan Sharp, uh, 54 00:03:19,000 --> 00:03:21,840 Speaker 1: and he wanted to come up with, uh, you know, 55 00:03:21,919 --> 00:03:26,360 Speaker 1: like a look for this website idea that would let 56 00:03:26,520 --> 00:03:30,120 Speaker 1: users scroll through a ton of images at once, the 57 00:03:30,160 --> 00:03:33,640 Speaker 1: old infinite scroll, which I love it too. I wish 58 00:03:33,680 --> 00:03:37,480 Speaker 1: the whole Internet were infinite scroll. It's kind of amazing. Um, 59 00:03:37,560 --> 00:03:41,080 Speaker 1: and the whole concept. It's interesting that there's it's the 60 00:03:41,120 --> 00:03:43,800 Speaker 1: whole like infinite scroll. And also going back to his 61 00:03:43,880 --> 00:03:47,680 Speaker 1: childhood of this idea of of collecting things and keeping 62 00:03:47,720 --> 00:03:52,120 Speaker 1: things ordered and curated, because that really jives with these 63 00:03:52,200 --> 00:03:55,600 Speaker 1: major trends that we're seeing online where we have all 64 00:03:55,640 --> 00:03:59,640 Speaker 1: of this information, all of these images coming out as constantly, 65 00:04:00,080 --> 00:04:02,760 Speaker 1: and so what do we need? Of course, a way 66 00:04:02,760 --> 00:04:07,040 Speaker 1: to order all of it in beautiful boards with beautiful 67 00:04:07,080 --> 00:04:10,240 Speaker 1: pens that we can stare at when we should be working. 68 00:04:10,840 --> 00:04:12,840 Speaker 1: I'm not I'm not gonna lie to you. When I 69 00:04:12,880 --> 00:04:16,560 Speaker 1: first heard about pinterest um, which was the summer of it, 70 00:04:16,600 --> 00:04:18,719 Speaker 1: was right after it launched, my friend, my friend Katie, 71 00:04:18,960 --> 00:04:21,880 Speaker 1: was on it immediately, and I had seen people posting 72 00:04:21,920 --> 00:04:24,480 Speaker 1: stuff on Facebook and I was like, what is this junk? 73 00:04:24,560 --> 00:04:27,279 Speaker 1: Like this is so stupid. I don't care what kind 74 00:04:27,360 --> 00:04:30,080 Speaker 1: of like back porch you want on your house when 75 00:04:30,080 --> 00:04:32,320 Speaker 1: you're fifty, you know, like how this is so boring? 76 00:04:32,680 --> 00:04:34,520 Speaker 1: And then Katie like tried to convince me to get 77 00:04:34,560 --> 00:04:37,280 Speaker 1: on there. She's like, Caroline, have you heard about the site? 78 00:04:37,279 --> 00:04:40,000 Speaker 1: It's called Pinterest. Obviously no, I had not heard of 79 00:04:40,040 --> 00:04:41,880 Speaker 1: the site because I'm not an early adopter of anything, 80 00:04:42,960 --> 00:04:47,320 Speaker 1: so must have been really grumpy when well, because the 81 00:04:47,360 --> 00:04:50,120 Speaker 1: way she presented it, it's like, will you go on 82 00:04:50,160 --> 00:04:52,720 Speaker 1: the internet and you find pictures of things you like, 83 00:04:53,680 --> 00:04:56,479 Speaker 1: maybe at a store or something, and you pin them 84 00:04:56,520 --> 00:04:58,920 Speaker 1: to your board and people can look at it, and 85 00:04:58,960 --> 00:05:01,120 Speaker 1: so que me stare r blankly at her, and I 86 00:05:01,160 --> 00:05:03,960 Speaker 1: was like, right, so it's a registry, yeah, like what 87 00:05:04,040 --> 00:05:06,560 Speaker 1: would I want to see? Yeah, and She's like no, no, no. 88 00:05:06,640 --> 00:05:08,960 Speaker 1: I was like, well why am I? Why am I 89 00:05:09,000 --> 00:05:13,160 Speaker 1: pinning things to a board for people to see if 90 00:05:13,160 --> 00:05:16,919 Speaker 1: they're not going to buy it for me? So that 91 00:05:17,040 --> 00:05:21,160 Speaker 1: was my thought for the longest time up until stuff 92 00:05:21,200 --> 00:05:24,360 Speaker 1: Mom Never told You got its own Pinterest board. And 93 00:05:24,400 --> 00:05:26,440 Speaker 1: then I was like, well, maybe I maybe I do 94 00:05:26,560 --> 00:05:29,440 Speaker 1: need another way to waste hours of my life. Yeah, 95 00:05:29,480 --> 00:05:33,240 Speaker 1: because it's you start and then it's snowballs. Because if 96 00:05:33,279 --> 00:05:36,839 Speaker 1: you the way I started um pinning as well, I'm not. 97 00:05:36,920 --> 00:05:39,039 Speaker 1: I feel like I'm not as active as of a 98 00:05:39,160 --> 00:05:42,080 Speaker 1: pinner as I kind of should be because I see 99 00:05:42,120 --> 00:05:45,599 Speaker 1: people that have like all these amazing boards, but um, 100 00:05:45,760 --> 00:05:49,200 Speaker 1: for me, when I first started doing it, I the 101 00:05:49,279 --> 00:05:52,239 Speaker 1: first board I started was of peeps. It was around 102 00:05:52,279 --> 00:05:56,560 Speaker 1: Easter and and I got sucked into this vortex where 103 00:05:56,600 --> 00:05:59,160 Speaker 1: all of a sudden, like I was in my bed. 104 00:05:59,320 --> 00:06:01,719 Speaker 1: It was very it at nine hours had passed and 105 00:06:01,720 --> 00:06:04,320 Speaker 1: I couldn't stop looking for pictures of peeps. Because the 106 00:06:04,360 --> 00:06:06,440 Speaker 1: more you put on your board, the nicer it looks, 107 00:06:06,720 --> 00:06:09,000 Speaker 1: and the more people look at it and comment and 108 00:06:09,080 --> 00:06:11,360 Speaker 1: like and oh my god, when somebody repens a pen, 109 00:06:12,120 --> 00:06:18,120 Speaker 1: it's like a popularity contest. Well, speaking of popularity, Pinterest 110 00:06:18,760 --> 00:06:23,279 Speaker 1: has grown in leaps and bounds at an astonishing speed, 111 00:06:23,440 --> 00:06:27,560 Speaker 1: which most of us probably know. They're unique monthly visitors 112 00:06:27,720 --> 00:06:32,599 Speaker 1: in the US alone. Get this. In July they had 113 00:06:32,920 --> 00:06:38,480 Speaker 1: six eight thousand, pretty good. By December of eleven seven 114 00:06:38,520 --> 00:06:44,920 Speaker 1: point five million, Okay, that's huge, and then by June 115 00:06:45,600 --> 00:06:51,000 Speaker 1: more than twenty twenty point four million, And according to 116 00:06:51,320 --> 00:06:54,520 Speaker 1: tech Crunch, they passed the ten million mark for unique 117 00:06:54,560 --> 00:07:00,480 Speaker 1: monthly US visitors faster than any other standalone site in history. Yeah, 118 00:07:00,480 --> 00:07:03,159 Speaker 1: and so now there's only Facebook and Tumblr that have 119 00:07:03,560 --> 00:07:08,719 Speaker 1: more social media time on site, so more people spending time. 120 00:07:10,680 --> 00:07:12,320 Speaker 1: It's a big time waster. It is part of the 121 00:07:12,360 --> 00:07:16,160 Speaker 1: big three time wasters. Yeah, and and for for website 122 00:07:16,200 --> 00:07:19,040 Speaker 1: geeks like myself, because yeah, we do this podcast, but 123 00:07:19,120 --> 00:07:21,360 Speaker 1: I work for how stuff Works dot com and we're 124 00:07:21,400 --> 00:07:25,560 Speaker 1: always talking about page views and visitors. Listen up if 125 00:07:25,640 --> 00:07:28,679 Speaker 1: you if you enjoy these kinds of tidbits, because monthly 126 00:07:28,720 --> 00:07:33,160 Speaker 1: page views on pinterest, and it's probably grown since these 127 00:07:33,160 --> 00:07:37,200 Speaker 1: stats came out one point five billion in the US 128 00:07:37,320 --> 00:07:41,240 Speaker 1: one point nine billion worldwide. And on top of that, 129 00:07:41,480 --> 00:07:45,920 Speaker 1: the average time that we spend on pinterest is fifteen minutes, 130 00:07:46,040 --> 00:07:49,600 Speaker 1: which might sound like not much time, but that is 131 00:07:49,920 --> 00:07:52,520 Speaker 1: huge in internet land. Yeah, and it's also huge when 132 00:07:52,520 --> 00:07:54,400 Speaker 1: you're trying to get ready in the morning and you're like, oh, well, 133 00:07:54,440 --> 00:07:56,760 Speaker 1: I'm brushing my teeth. I'll just look at this board 134 00:07:56,840 --> 00:07:59,200 Speaker 1: and oh god, now I'm late for work and I 135 00:07:59,280 --> 00:08:04,920 Speaker 1: have no guns us brushing my teeth. Um well, amid 136 00:08:05,200 --> 00:08:07,480 Speaker 1: so a middle of this popularity, you think, oh my god, 137 00:08:07,520 --> 00:08:10,720 Speaker 1: these guys must be like the jillionaires. Right. Well, the 138 00:08:10,760 --> 00:08:15,760 Speaker 1: website itself is making no revenue none, but investors love it. 139 00:08:16,240 --> 00:08:18,800 Speaker 1: Pinterest has raised a hundred and thirty eight million dollars 140 00:08:18,800 --> 00:08:23,280 Speaker 1: from investors, and during a financing round in May, raised 141 00:08:23,280 --> 00:08:28,160 Speaker 1: one million and that values the startup at one point 142 00:08:28,480 --> 00:08:33,840 Speaker 1: five billion dollars billion dollars. And when that valuation came out, 143 00:08:34,320 --> 00:08:38,600 Speaker 1: and of course the internet first exploded and then all 144 00:08:38,640 --> 00:08:42,160 Speaker 1: of the tech commentators were like, you know what that is? 145 00:08:42,240 --> 00:08:45,240 Speaker 1: That is huge. That might be overblown. They don't have 146 00:08:45,760 --> 00:08:51,240 Speaker 1: a clear business model. Pinterests still doesn't have a hammered 147 00:08:51,240 --> 00:08:54,120 Speaker 1: out way that they are going to start bringing in 148 00:08:54,360 --> 00:08:56,200 Speaker 1: the money. Are they going to pull a Facebook and 149 00:08:56,240 --> 00:08:59,920 Speaker 1: we're going to start seeing a lot more integrated advertise 150 00:09:00,120 --> 00:09:04,520 Speaker 1: saying um. But the thing is, even though pinterest doesn't 151 00:09:04,559 --> 00:09:08,959 Speaker 1: have um a clear cut business plan, the opportunity, the 152 00:09:09,000 --> 00:09:11,000 Speaker 1: reason why they're getting all this money in this huge 153 00:09:11,640 --> 00:09:16,880 Speaker 1: one point five billion worth which is right now imaginary money. 154 00:09:16,880 --> 00:09:20,720 Speaker 1: But nevertheless it's a huge commercial opportunity. When you look 155 00:09:20,760 --> 00:09:24,920 Speaker 1: at the audience of Pinterest, which is buying large women 156 00:09:25,120 --> 00:09:28,600 Speaker 1: and what we're doing, which is a lot of looking 157 00:09:28,640 --> 00:09:32,160 Speaker 1: at things that we want to buy and then buying them. Yeah, 158 00:09:32,200 --> 00:09:35,280 Speaker 1: people are more likely to look at something pretty on Pinterest, 159 00:09:35,400 --> 00:09:38,720 Speaker 1: click on it, go to the site, buy it than 160 00:09:38,760 --> 00:09:41,000 Speaker 1: they are, like if you post something on Facebook or 161 00:09:41,000 --> 00:09:44,640 Speaker 1: Tumbler for instance. Yeah. Um. This was coming from an 162 00:09:44,640 --> 00:09:48,640 Speaker 1: infographic over at Fast Code Design. Uh. The average order 163 00:09:48,920 --> 00:09:53,120 Speaker 1: value when a pinner buy something that he or she 164 00:09:53,280 --> 00:09:56,559 Speaker 1: sees a hundred and seventy nine dollars and thirty six cents, 165 00:09:56,600 --> 00:09:58,520 Speaker 1: compared to if we see something on Twitter and we 166 00:09:58,559 --> 00:10:03,240 Speaker 1: buy it sixty dollars and Facebook eighty dollars. So already 167 00:10:03,280 --> 00:10:07,080 Speaker 1: we have those high marks and speaking to The Atlantic, 168 00:10:07,240 --> 00:10:10,840 Speaker 1: Patrick Chung, who's a partner at New Enterprise Associates, said 169 00:10:10,880 --> 00:10:14,760 Speaker 1: Pinterest drives more traffic to Williams Sonoma and Martha Stewart 170 00:10:14,760 --> 00:10:19,120 Speaker 1: Living than Facebook and Google combine, which makes so much sense. 171 00:10:19,240 --> 00:10:21,199 Speaker 1: It makes all the sense in the world because when 172 00:10:21,240 --> 00:10:23,400 Speaker 1: you look at the demographics, when you look at what 173 00:10:23,440 --> 00:10:25,960 Speaker 1: people are posting, when you look at them as popular pins, 174 00:10:26,679 --> 00:10:30,520 Speaker 1: a lot of that stuff is like dream homes, dream kitchens, 175 00:10:30,760 --> 00:10:34,360 Speaker 1: dream backyards. I mean I have like all those boards too, 176 00:10:34,640 --> 00:10:37,920 Speaker 1: and people are posting like fancy Schman's and stuff that 177 00:10:37,960 --> 00:10:40,560 Speaker 1: they would one day like to purchase or own. And 178 00:10:40,640 --> 00:10:43,120 Speaker 1: so that's that is driving a lot of traffic to 179 00:10:43,240 --> 00:10:46,480 Speaker 1: like the the home sites and the kitchen stores. Yeah, 180 00:10:46,480 --> 00:10:49,040 Speaker 1: and according to I was, I was a little surprised 181 00:10:49,080 --> 00:10:53,480 Speaker 1: at this breakdown. But also according to fast Go Design data, 182 00:10:53,559 --> 00:10:58,040 Speaker 1: the top five categories um of Pinterest stuff that's on 183 00:10:58,440 --> 00:11:02,120 Speaker 1: Pinterest the number one category. And this is also you know, 184 00:11:02,200 --> 00:11:06,000 Speaker 1: sending dollar signs and the guys of marketers are jewelry, luxury, 185 00:11:06,200 --> 00:11:10,280 Speaker 1: and accessories, all of those. It's a very aspirational site 186 00:11:10,400 --> 00:11:13,400 Speaker 1: of like I don't know how many boards of friends 187 00:11:13,400 --> 00:11:15,760 Speaker 1: that I've seen where it's like what I would like 188 00:11:15,840 --> 00:11:19,240 Speaker 1: in my closet, shoes I would like to own, or 189 00:11:19,679 --> 00:11:26,400 Speaker 1: handbags that would be nice on my wrist, and then flowers, gifts, greeting, fragrances, cosmetics. 190 00:11:26,440 --> 00:11:30,160 Speaker 1: I mean, it's all of these, all of these consumer brands. 191 00:11:30,160 --> 00:11:35,160 Speaker 1: And then food, so much food, porn, so many recipes. Yeah, 192 00:11:35,240 --> 00:11:36,600 Speaker 1: and I look at all of them. I'm like, God, 193 00:11:36,640 --> 00:11:39,520 Speaker 1: that would be so great if I ever felt like cooking, 194 00:11:39,840 --> 00:11:42,320 Speaker 1: wouldn't that be wonderful. Instead, I'll just look at your pictures, 195 00:11:42,400 --> 00:11:44,240 Speaker 1: or instead you could just look at the cards, which 196 00:11:44,280 --> 00:11:46,920 Speaker 1: are the fifth most popular category, and be like, oh, 197 00:11:46,960 --> 00:11:49,959 Speaker 1: that was a clever quip on that, on that little 198 00:11:50,120 --> 00:11:53,120 Speaker 1: vintage photo. Okay, so I already mentioned that it's we 199 00:11:53,200 --> 00:11:56,360 Speaker 1: both have already mentioned it's mostly mostly ladies on the site. 200 00:11:56,760 --> 00:11:59,640 Speaker 1: The breakdown, according to Fast Code Design is that it's 201 00:11:59,679 --> 00:12:04,280 Speaker 1: seven nine percent female, mostly in the fifty four age range, 202 00:12:04,440 --> 00:12:08,880 Speaker 1: kitching and male. And I know we have mentioned in 203 00:12:08,880 --> 00:12:12,400 Speaker 1: previous episodes that you know, women are considered the major 204 00:12:12,559 --> 00:12:15,000 Speaker 1: shoppers of the household, like they're making all the major 205 00:12:15,040 --> 00:12:19,680 Speaker 1: purchase decisions. In the UK, it's a closer split, but 206 00:12:19,720 --> 00:12:25,200 Speaker 1: they're actually more men fifty percent male versus pent female 207 00:12:25,280 --> 00:12:28,440 Speaker 1: viewing Pinterest in the UK. But analysts think that once 208 00:12:28,480 --> 00:12:33,080 Speaker 1: pinterest gets larger in the UK than the demographics and 209 00:12:33,120 --> 00:12:36,560 Speaker 1: the pen topics are probably going to trend more like 210 00:12:36,720 --> 00:12:39,960 Speaker 1: the United States. Um. But one interesting thing about the 211 00:12:40,040 --> 00:12:44,640 Speaker 1: growth of pinterest was that some of the early adopters 212 00:12:44,679 --> 00:12:47,640 Speaker 1: that really got it off the ground and really grew 213 00:12:47,720 --> 00:12:53,199 Speaker 1: it into this lady haven that Pinterest has really become 214 00:12:54,040 --> 00:12:58,880 Speaker 1: is the quote unquote blogger Knackle. That's right, Blogger Knackle 215 00:12:59,440 --> 00:13:03,480 Speaker 1: of Young Mormons and speaking of young Mormons, and Romney 216 00:13:03,559 --> 00:13:08,360 Speaker 1: in fact, was one of the first celeb level uh 217 00:13:08,559 --> 00:13:13,040 Speaker 1: pinners on Pinterest. Yeah, and Gawker offers a an explanation 218 00:13:13,480 --> 00:13:17,360 Speaker 1: for this. They say that, well, it's because the site 219 00:13:17,440 --> 00:13:20,800 Speaker 1: is the most inoffensive place on the Internet. They call it, 220 00:13:20,880 --> 00:13:24,800 Speaker 1: quote a gated community of perfectly curated boards, sprinkled with 221 00:13:24,880 --> 00:13:28,959 Speaker 1: Etsy made children's toys and food blog recipes, sheltered from 222 00:13:29,000 --> 00:13:32,400 Speaker 1: the blasted racist hellscape of the rest of the web. Yeah, 223 00:13:32,400 --> 00:13:34,880 Speaker 1: I mean it is. It is kind of a visual haven. 224 00:13:34,920 --> 00:13:38,800 Speaker 1: I got on to to prep for this podcast for 225 00:13:38,840 --> 00:13:40,920 Speaker 1: a minute, right before we came into the studio, I 226 00:13:41,000 --> 00:13:44,880 Speaker 1: just got onto the pinterest homepage and got that infinite scroll. 227 00:13:45,480 --> 00:13:49,080 Speaker 1: I found like eight coats that I wanted by that 228 00:13:49,160 --> 00:13:52,520 Speaker 1: I can't afford. And yeah, it was like a weird 229 00:13:52,640 --> 00:13:56,959 Speaker 1: moment of zen um. And so going on with the 230 00:13:57,600 --> 00:13:59,679 Speaker 1: with the Mormon bloggers, which is something I would be 231 00:14:00,160 --> 00:14:02,600 Speaker 1: I'm saying this now to any listeners out there who 232 00:14:02,679 --> 00:14:05,480 Speaker 1: might have some insight into someone we could talk to 233 00:14:05,480 --> 00:14:11,360 Speaker 1: you about this UM because the Mormon Mommy blogosphere is 234 00:14:11,400 --> 00:14:13,760 Speaker 1: this is this huge thing right now. And they said 235 00:14:13,800 --> 00:14:17,040 Speaker 1: that the site is a demographic sweet spot for young 236 00:14:17,160 --> 00:14:20,720 Speaker 1: mothers UM and especially appeals to a lot of Mormon 237 00:14:20,800 --> 00:14:25,720 Speaker 1: women who tend to get pregnant families earlier and more often. 238 00:14:25,800 --> 00:14:30,520 Speaker 1: As well as that focus on homemaking. Yeah, um, yeah, 239 00:14:30,520 --> 00:14:33,200 Speaker 1: the focus on homemaking exactly. Mormon women tend to be 240 00:14:33,240 --> 00:14:35,520 Speaker 1: more inclined to pursue crafts and cooking. I'm not just 241 00:14:35,600 --> 00:14:37,480 Speaker 1: pulling this out of my butt. I was just having 242 00:14:37,520 --> 00:14:40,440 Speaker 1: dinner with my friend whose sister lives out in Utah, 243 00:14:40,480 --> 00:14:43,440 Speaker 1: and she herself said they're very crafty people. And the 244 00:14:43,560 --> 00:14:47,760 Speaker 1: site has has grown since then into even more of 245 00:14:48,360 --> 00:14:53,280 Speaker 1: a female dominated space. But this might also just be 246 00:14:53,480 --> 00:14:58,880 Speaker 1: a reflection of the larger pattern online where women tend 247 00:14:59,000 --> 00:15:03,560 Speaker 1: to be more social media minded, where men tend to 248 00:15:03,640 --> 00:15:08,400 Speaker 1: be a little bit more on the engineering side. They 249 00:15:08,400 --> 00:15:11,800 Speaker 1: tend to comment more often, but it's more of just 250 00:15:11,880 --> 00:15:14,840 Speaker 1: like a one off kind of thing. Or they are 251 00:15:14,880 --> 00:15:18,240 Speaker 1: on Google Plus for as is like Google Plus seventy 252 00:15:18,280 --> 00:15:21,840 Speaker 1: one per cent men because it's mainly composed of early adopters, engineers, 253 00:15:21,840 --> 00:15:24,760 Speaker 1: and developers, which again excuse a little bit more male. 254 00:15:24,840 --> 00:15:30,000 Speaker 1: But if we talk about Facebook in favor of women, 255 00:15:30,200 --> 00:15:33,880 Speaker 1: and also when women are on Facebook, we upload upload 256 00:15:33,920 --> 00:15:37,400 Speaker 1: more photos, we post more status updates, we provide more 257 00:15:37,440 --> 00:15:40,480 Speaker 1: information about ourselves. Yeah, we spend more time on the site, 258 00:15:40,520 --> 00:15:44,600 Speaker 1: which drives exactly with all the pinterest apps. Like if 259 00:15:44,640 --> 00:15:47,960 Speaker 1: if the site's audiences mostly women, it's no wonder that 260 00:15:48,080 --> 00:15:50,720 Speaker 1: the average time a user spends on the page it's 261 00:15:50,760 --> 00:15:53,600 Speaker 1: pretty high. Yeah, And it's also no wonder that why 262 00:15:53,640 --> 00:15:57,040 Speaker 1: the you know, the the gender split has become so 263 00:15:57,680 --> 00:16:03,520 Speaker 1: extreme of like seventy twenty one, because it's almost like 264 00:16:03,560 --> 00:16:07,800 Speaker 1: a you know, snowball effect where the more uh, I guess, 265 00:16:07,960 --> 00:16:10,840 Speaker 1: female centric stuff you have on there, then of course 266 00:16:10,840 --> 00:16:13,760 Speaker 1: it's going to appeal to one demographic more than the other. 267 00:16:14,200 --> 00:16:18,080 Speaker 1: But what about Caroline feminism? And Pinterest because you know, 268 00:16:18,160 --> 00:16:21,120 Speaker 1: we had to talk about that. Yeah, feminism, I mean 269 00:16:21,560 --> 00:16:25,320 Speaker 1: Pinterest and feminism. It's got a lot of people to 270 00:16:25,640 --> 00:16:27,720 Speaker 1: have that argument that we sort of touched on in 271 00:16:27,720 --> 00:16:31,120 Speaker 1: our film Phobia film Phobia and Manic Pixie dream Girl 272 00:16:31,200 --> 00:16:34,840 Speaker 1: podcasts about the whole girly thing, the pink and the fruit, 273 00:16:34,880 --> 00:16:37,760 Speaker 1: fruit and the cupcakes and the nail art because oh god, 274 00:16:37,920 --> 00:16:42,320 Speaker 1: is their nail art on Pinterest. So there's there's a 275 00:16:42,360 --> 00:16:45,440 Speaker 1: bit of a philosophical look at this. Nathan Jurgensen from 276 00:16:45,440 --> 00:16:48,880 Speaker 1: the Society Pages back in March of this year pointed 277 00:16:48,880 --> 00:16:53,480 Speaker 1: out the difference perspective versus the dominance perspective in regard 278 00:16:53,600 --> 00:16:57,800 Speaker 1: to women on Pinterest. Yeah, the difference perspective of feminism 279 00:16:57,840 --> 00:17:01,200 Speaker 1: as it relates to Pinterest would maintain that it is 280 00:17:01,440 --> 00:17:05,639 Speaker 1: distinctly feminine and therefore something to celebrate. Hooray, ladies, we 281 00:17:05,640 --> 00:17:08,560 Speaker 1: have carved out our our place on the web. Come on, 282 00:17:08,720 --> 00:17:12,040 Speaker 1: come on, bring your uter i uterus is I always 283 00:17:12,040 --> 00:17:15,000 Speaker 1: want to say, ter I. I think you should. Um 284 00:17:15,280 --> 00:17:18,320 Speaker 1: Blogger Amanda mark Coat says, quote the pink and girly 285 00:17:18,359 --> 00:17:21,359 Speaker 1: exterior of Pinterest works as a jerk force field, keeping 286 00:17:21,400 --> 00:17:23,760 Speaker 1: the most piggish men away, which to me it sounds 287 00:17:23,760 --> 00:17:26,159 Speaker 1: a little snubbish. I don't know, mine, you know, we 288 00:17:26,200 --> 00:17:30,320 Speaker 1: can all share space and look at cutting boards together, right. Um. 289 00:17:30,760 --> 00:17:35,919 Speaker 1: But at the same time, though, according to this difference perspective, UM, 290 00:17:35,960 --> 00:17:38,359 Speaker 1: they're saying that we should celebrate it because the site 291 00:17:38,359 --> 00:17:41,560 Speaker 1: shouldn't be dismissed because women are using it, like this 292 00:17:41,600 --> 00:17:46,440 Speaker 1: is what makes it important. But what about the dominance perspective, 293 00:17:46,520 --> 00:17:50,920 Speaker 1: Caroline Right, The dominance perspective basically says that the type 294 00:17:50,960 --> 00:17:56,400 Speaker 1: of femininity that's presented on pinterest is in itself problematic. Uh. 295 00:17:56,480 --> 00:17:59,720 Speaker 1: Some with this view, I think that pinterest is exemplifying 296 00:17:59,760 --> 00:18:04,320 Speaker 1: a juvenile and defanged version of women and empowerment that 297 00:18:04,520 --> 00:18:07,359 Speaker 1: is ultimately more appealing to men. And we're back at 298 00:18:07,359 --> 00:18:10,119 Speaker 1: our fimphobia podcast, and I don't know, I mean, I 299 00:18:10,119 --> 00:18:13,640 Speaker 1: feel like that's almost that's an overreach, because is there 300 00:18:13,800 --> 00:18:18,240 Speaker 1: a ridiculous aspect of pinterest When you stumble across boards 301 00:18:18,240 --> 00:18:22,840 Speaker 1: of like vintage travels or something. You know, yeah, that's 302 00:18:22,880 --> 00:18:26,480 Speaker 1: kind of crazy, but it's nice to look at. Um. 303 00:18:26,520 --> 00:18:30,000 Speaker 1: But then, uh, for a final perspective on it, there's 304 00:18:30,040 --> 00:18:34,200 Speaker 1: the mother ing perspective, which is viewing the mail as neutral. 305 00:18:35,040 --> 00:18:37,880 Speaker 1: By that logic, websites composed mostly of men are seen 306 00:18:37,960 --> 00:18:40,240 Speaker 1: as neutral, and those with even a hint of femininity 307 00:18:40,560 --> 00:18:43,600 Speaker 1: are seen as saturated with gender. In other words, would 308 00:18:43,680 --> 00:18:47,159 Speaker 1: this be such a huge story? Would we be talking 309 00:18:47,200 --> 00:18:51,560 Speaker 1: about this and even asking whether or not it's problematic 310 00:18:51,600 --> 00:18:55,359 Speaker 1: at all or good or bad if it weren't catering 311 00:18:55,440 --> 00:18:58,480 Speaker 1: at the time more toward women. Yeah. I mean we 312 00:18:58,480 --> 00:19:00,880 Speaker 1: asked the same question when we did our our NFL 313 00:19:01,119 --> 00:19:04,600 Speaker 1: Female NFL Fans podcast, because we talked about, you know, 314 00:19:04,640 --> 00:19:09,000 Speaker 1: just like the ESPN website, that's neutral, it's for sports fans, 315 00:19:09,560 --> 00:19:12,200 Speaker 1: And then we talked about how ESPN was launching espn 316 00:19:12,480 --> 00:19:16,760 Speaker 1: W for female sports fans and do we even need this? 317 00:19:16,880 --> 00:19:20,080 Speaker 1: What's the difference? Like, what's the important aspect of having 318 00:19:20,080 --> 00:19:23,200 Speaker 1: a totally separate website? And it just seems to be 319 00:19:23,600 --> 00:19:28,040 Speaker 1: over and over again we've said this that male things, 320 00:19:28,560 --> 00:19:32,320 Speaker 1: men related things, masculine related things are okay for everybody. Yeah, 321 00:19:32,359 --> 00:19:35,640 Speaker 1: that's the Yeah, the assumption that that's the neutral space, right, 322 00:19:35,680 --> 00:19:40,320 Speaker 1: whereas something that trends female or feminine or woman related, 323 00:19:41,040 --> 00:19:43,359 Speaker 1: that's gendered and it's pink and it's only for a 324 00:19:43,400 --> 00:19:46,400 Speaker 1: subset of the human population. And I would say too 325 00:19:46,440 --> 00:19:50,440 Speaker 1: aside from and this is just my my opinion looking 326 00:19:50,520 --> 00:19:54,879 Speaker 1: at the site, like if I the content of the 327 00:19:54,880 --> 00:19:57,719 Speaker 1: pins aside and what you follow dictates what are going 328 00:19:57,720 --> 00:20:00,960 Speaker 1: to be on the pins as well. Um, I don't 329 00:20:01,000 --> 00:20:05,240 Speaker 1: feel like the site itself looks inherently girly, you know, 330 00:20:05,359 --> 00:20:08,000 Speaker 1: it's red. I mean the script of the p and 331 00:20:08,040 --> 00:20:11,560 Speaker 1: the Pinterest it has a nice little flourish. But I 332 00:20:11,600 --> 00:20:15,399 Speaker 1: don't think that it's interesting that this was started by 333 00:20:15,400 --> 00:20:21,919 Speaker 1: by two guys who wanted a curation device. They weren't 334 00:20:21,960 --> 00:20:25,680 Speaker 1: out to, you know, start something for I mean, it's 335 00:20:25,720 --> 00:20:28,960 Speaker 1: not just pie recipes, you know, like, there's no reason 336 00:20:29,000 --> 00:20:31,240 Speaker 1: to dismiss pinterest just because you think it's all like 337 00:20:31,359 --> 00:20:34,920 Speaker 1: recipes for cupcakes. I was just looking at the technology 338 00:20:35,000 --> 00:20:39,600 Speaker 1: and design boards because I freaking love typography, so I 339 00:20:39,640 --> 00:20:41,639 Speaker 1: like to look at the design boards, and I was 340 00:20:41,720 --> 00:20:45,800 Speaker 1: looking at ridiculous things like screw speakers into the ceiling, 341 00:20:45,880 --> 00:20:48,560 Speaker 1: kind of stuff from Hammocker, Schlummicker or whatever that side 342 00:20:48,640 --> 00:20:51,640 Speaker 1: is called on the technology board. So I mean, it's 343 00:20:51,640 --> 00:20:54,960 Speaker 1: not just like look at my wedding dress boards. Yeah, 344 00:20:55,040 --> 00:20:58,200 Speaker 1: I feel like it's um if anything. It's a it's 345 00:20:58,240 --> 00:21:05,120 Speaker 1: a nice way of ordering the chaos. Yes, but Pinterest 346 00:21:06,000 --> 00:21:10,320 Speaker 1: is not without its problems. And one thing that we 347 00:21:10,440 --> 00:21:13,439 Speaker 1: have to talk about on Pinterest but because it's tried 348 00:21:13,520 --> 00:21:16,160 Speaker 1: to get rid of this, but it is still out 349 00:21:16,160 --> 00:21:20,600 Speaker 1: there so much, and that is Finns Bow or thinspiration 350 00:21:20,760 --> 00:21:27,560 Speaker 1: pins of extremely thin either self portraits, pictures of models, 351 00:21:27,640 --> 00:21:31,040 Speaker 1: pictures of actresses saying oh, it's the ideal body, or 352 00:21:31,200 --> 00:21:34,239 Speaker 1: it might be another version of Finns Bow of like 353 00:21:34,359 --> 00:21:39,480 Speaker 1: super cut, like extremely muscular, like like twenty four packs, 354 00:21:39,520 --> 00:21:42,080 Speaker 1: like I don't know even know how those exist. Yes, 355 00:21:43,440 --> 00:21:48,440 Speaker 1: um so in March because a lot of people had 356 00:21:48,520 --> 00:21:52,240 Speaker 1: started saying, Hey, whoa, I'm running across a lot of 357 00:21:52,240 --> 00:21:56,160 Speaker 1: Finns Bow on Pinterest because it's so visual. Um. On March, 358 00:21:56,960 --> 00:22:01,480 Speaker 1: the site band all content explicitly encourage self harm or 359 00:22:01,560 --> 00:22:05,320 Speaker 1: self abuse. Yeah, and Pinterest had become the blogging platform 360 00:22:05,320 --> 00:22:10,879 Speaker 1: of choice for Thinsbow supporters viewers basically after Tumbler and 361 00:22:10,920 --> 00:22:15,160 Speaker 1: Facebook had instituted stricter anti self harm policies as well. 362 00:22:15,200 --> 00:22:17,400 Speaker 1: And part of the issue with that, the reason why 363 00:22:17,440 --> 00:22:19,679 Speaker 1: there was this big migration from those sites to Pinterest 364 00:22:19,720 --> 00:22:22,359 Speaker 1: in the first place, according to Claire Misco with the 365 00:22:22,440 --> 00:22:25,840 Speaker 1: National Eating Disorders Association. She said that the format is 366 00:22:25,840 --> 00:22:28,520 Speaker 1: attractive to the pro and a community because it's both 367 00:22:28,680 --> 00:22:34,160 Speaker 1: visual and highly interactive. A lot of pictures that infinite scroll. 368 00:22:34,520 --> 00:22:36,880 Speaker 1: You just can sit there for hours and scroll through 369 00:22:36,920 --> 00:22:40,520 Speaker 1: pictures of women who are you know, completely emaciated. And 370 00:22:40,600 --> 00:22:46,040 Speaker 1: so after um Pinterest in March band this content, they 371 00:22:46,080 --> 00:22:49,000 Speaker 1: basically went quote unquote house hunting according to Forbes, and 372 00:22:49,040 --> 00:22:52,520 Speaker 1: have moved on to having a bigger presence on Instagram. 373 00:22:52,680 --> 00:22:55,480 Speaker 1: But there's still some and I understand that Pinterest, as 374 00:22:55,520 --> 00:22:59,320 Speaker 1: well as Tumbler and Facebook, UM, they'll they'll never be 375 00:22:59,359 --> 00:23:03,120 Speaker 1: able to comple letely weed out pro and A messages, 376 00:23:03,200 --> 00:23:08,400 Speaker 1: thins bo um images related to self harm UM. But 377 00:23:08,560 --> 00:23:13,359 Speaker 1: it is astonishing how quickly and how often a simple 378 00:23:13,400 --> 00:23:19,080 Speaker 1: browse through UM through Pinterest will bring up something with 379 00:23:19,280 --> 00:23:24,359 Speaker 1: the quote of say nothing tastes as good as skinny fields, 380 00:23:25,000 --> 00:23:28,199 Speaker 1: which that might just seem like, oh clever and quippy 381 00:23:28,280 --> 00:23:31,760 Speaker 1: and okatee Moss, you you silly gal. But I mean 382 00:23:31,800 --> 00:23:34,400 Speaker 1: I feel like that's like, you know, that's an example 383 00:23:34,440 --> 00:23:37,399 Speaker 1: of it. It still is. And I tweeted this a 384 00:23:37,480 --> 00:23:40,480 Speaker 1: while ago now, but I just did a simple search 385 00:23:40,680 --> 00:23:45,439 Speaker 1: of women and in the Pinterest search bar, and what 386 00:23:45,800 --> 00:23:50,040 Speaker 1: came back was almost like I would say, thins bow, 387 00:23:50,920 --> 00:23:53,800 Speaker 1: even though it might not have been explicit enough to 388 00:23:54,359 --> 00:23:57,399 Speaker 1: you know, raise some alarms and get it blocked. But 389 00:23:57,520 --> 00:24:00,080 Speaker 1: it's still there, you know, I mean, And that's so 390 00:24:00,240 --> 00:24:03,000 Speaker 1: and that's not a problem so much of Really it's 391 00:24:03,119 --> 00:24:08,680 Speaker 1: Pinterest that's a bigger societal problem unfortunately. Yeah, and also 392 00:24:08,840 --> 00:24:13,119 Speaker 1: the double edged sort of how easy and nice it 393 00:24:13,200 --> 00:24:16,719 Speaker 1: is to look at it and repin and keep on scrolling. 394 00:24:17,520 --> 00:24:19,879 Speaker 1: But yeah, please don't repin. Nothing tastes as good as 395 00:24:19,920 --> 00:24:23,919 Speaker 1: skinny fields. No, we need to banish that. I really 396 00:24:23,960 --> 00:24:28,800 Speaker 1: like spaghetti. I think that tastes pretty good than being hungry. 397 00:24:29,040 --> 00:24:32,280 Speaker 1: All that grellan, the grillan and my system that's making 398 00:24:32,280 --> 00:24:36,840 Speaker 1: me hungry, starving right now. Well, before we wrap up 399 00:24:36,880 --> 00:24:40,920 Speaker 1: this Pinterest episode, because we could clearly talk about Pinterest 400 00:24:41,000 --> 00:24:44,080 Speaker 1: all day long, we have to talk about how some 401 00:24:44,240 --> 00:24:48,000 Speaker 1: other enterprising gentlemen have said, hey, you know what like Pinterest? Like, 402 00:24:48,119 --> 00:24:50,840 Speaker 1: all right, that's cool. We like the idea of curation 403 00:24:50,880 --> 00:24:55,320 Speaker 1: and collection and ordering things on boards. But since this 404 00:24:55,400 --> 00:24:59,040 Speaker 1: is for the ladies, let's make something for the guys. So, yeah, 405 00:24:59,080 --> 00:25:02,119 Speaker 1: there's all these sites there now, and it's so funny 406 00:25:02,160 --> 00:25:05,880 Speaker 1: how they did not really deviate from I mean, they 407 00:25:05,880 --> 00:25:08,000 Speaker 1: are really just trying to make a dude Pinterest, and 408 00:25:08,080 --> 00:25:13,560 Speaker 1: so we have sites like Dude pins Man, Interesting, punch Pin, Gentleman, 409 00:25:14,200 --> 00:25:18,600 Speaker 1: and Darted Up and yeah, speaking of Darted Up, Brandon Harris, 410 00:25:18,640 --> 00:25:21,960 Speaker 1: the co founder, was talking about Pinterest and he said, 411 00:25:22,119 --> 00:25:23,480 Speaker 1: you know, he looked at the edit I guess his 412 00:25:23,520 --> 00:25:26,000 Speaker 1: girlfriend's account, and he said, I loved what it did, 413 00:25:26,080 --> 00:25:28,560 Speaker 1: and I love the features, but I didn't like the content. 414 00:25:28,880 --> 00:25:31,560 Speaker 1: The content is not geared towards the guy. I am 415 00:25:31,640 --> 00:25:34,959 Speaker 1: not interested in cupcakes or puppies, but I am interested 416 00:25:35,000 --> 00:25:37,600 Speaker 1: in cars and gadgets, and I will say, I'm sure 417 00:25:37,640 --> 00:25:40,399 Speaker 1: you can find cars and gadgets on Pinterest. I was 418 00:25:40,480 --> 00:25:43,280 Speaker 1: just looking at gadget. Yeah, I was just doing that. 419 00:25:43,359 --> 00:25:46,800 Speaker 1: But however, um, these guys, yeah have come up. They've 420 00:25:46,800 --> 00:25:52,159 Speaker 1: taken the Pinterest template and brode it out. So instead 421 00:25:52,359 --> 00:25:55,600 Speaker 1: of pinning something, if you're on man teresting, you're gonna 422 00:25:55,720 --> 00:25:59,840 Speaker 1: nail something. On Darted Up, guess you dart it, and 423 00:26:00,040 --> 00:26:04,119 Speaker 1: in on Gentlemant you save something to your mentor was 424 00:26:04,280 --> 00:26:08,240 Speaker 1: just a little clunkier, gentleman. But I like saying gentleman. 425 00:26:08,320 --> 00:26:13,159 Speaker 1: I'll give it that. And I wanted to give the 426 00:26:13,320 --> 00:26:17,280 Speaker 1: bro pen sites the benefit of the doubt, you know, 427 00:26:17,680 --> 00:26:21,600 Speaker 1: because this was reported on in CNN, and a lot 428 00:26:21,640 --> 00:26:25,840 Speaker 1: of the guys who who have founded these sites really insisted, hey, 429 00:26:25,880 --> 00:26:28,199 Speaker 1: you know what this isn't like our sites are not 430 00:26:28,320 --> 00:26:33,080 Speaker 1: about cheesecake. They're not. We know, we respect women, and 431 00:26:33,400 --> 00:26:37,520 Speaker 1: um we we just want a more like manly interest displayed. 432 00:26:37,880 --> 00:26:40,239 Speaker 1: So I went over to man darresting to see what 433 00:26:40,320 --> 00:26:45,359 Speaker 1: guys were nailing, and I gotta tell you it was 434 00:26:46,160 --> 00:26:48,960 Speaker 1: about fifty percent. Nope, I'm gonna say it was about 435 00:26:49,000 --> 00:26:54,080 Speaker 1: se boobs not I mean, not pornographic like you know, naked, 436 00:26:54,600 --> 00:26:57,919 Speaker 1: nothing like that. It was safe enough for work. But 437 00:26:58,000 --> 00:27:03,840 Speaker 1: it was busty ladies and a lot of butt butts, 438 00:27:03,920 --> 00:27:07,480 Speaker 1: butt shots and yes there were lots of cars. But 439 00:27:07,680 --> 00:27:12,320 Speaker 1: um yeah, I don't I don't know. I was like, well, 440 00:27:12,760 --> 00:27:15,240 Speaker 1: one one of these articles said that you know, they 441 00:27:15,760 --> 00:27:19,239 Speaker 1: not so much. I wanted to pin things that they 442 00:27:19,240 --> 00:27:22,080 Speaker 1: are nail or dart or whatever, things that they were 443 00:27:22,119 --> 00:27:27,399 Speaker 1: interested in, per se that things that represented themselves the 444 00:27:27,400 --> 00:27:29,800 Speaker 1: way they wanted to be perceived, so like, I want 445 00:27:29,840 --> 00:27:33,040 Speaker 1: to be perceived as the guy who pins busty boobs, boobs, 446 00:27:33,040 --> 00:27:38,080 Speaker 1: busty broad and cars instead of like, well, I do 447 00:27:38,240 --> 00:27:41,000 Speaker 1: like that outdoor wedding photo, you know right, I mean 448 00:27:41,400 --> 00:27:44,320 Speaker 1: it largely looked like uh, you know, if you could 449 00:27:44,359 --> 00:27:48,080 Speaker 1: take um, you know, posters that would be put up 450 00:27:48,080 --> 00:27:51,480 Speaker 1: on a on a college guy's dormwall and transferred to 451 00:27:51,520 --> 00:27:53,679 Speaker 1: the Internet. And like I said, I only went to 452 00:27:53,760 --> 00:27:57,720 Speaker 1: man teresting. I scrolled until I could scroll no mo, 453 00:27:58,160 --> 00:28:02,600 Speaker 1: because I just couldn't. I couldn't handle all of those uh, 454 00:28:02,760 --> 00:28:07,440 Speaker 1: all that all of those cleavages. Cleavages. Not to say 455 00:28:07,480 --> 00:28:10,639 Speaker 1: that I'm anti cleavage. You know, breasts are great, but 456 00:28:10,760 --> 00:28:13,080 Speaker 1: you know what I'm saying, I hear you. I don't think. 457 00:28:13,160 --> 00:28:16,240 Speaker 1: Let's just say I don't predict they will be around 458 00:28:16,280 --> 00:28:19,720 Speaker 1: for too long because Pinterest did something really well and yeah, 459 00:28:19,760 --> 00:28:24,879 Speaker 1: it's become a female dominated space, but um but hey, 460 00:28:25,040 --> 00:28:28,040 Speaker 1: they did it well. Yeah, so it'll be interesting to 461 00:28:28,080 --> 00:28:30,800 Speaker 1: see though, what happens once they tried to monetize the 462 00:28:30,880 --> 00:28:35,199 Speaker 1: company and whether or not they will skewer themselves or 463 00:28:35,200 --> 00:28:37,880 Speaker 1: whether or not we will continue to pin. Yeah. Well, 464 00:28:37,920 --> 00:28:39,520 Speaker 1: and also the thing is you can't really tell if 465 00:28:39,520 --> 00:28:41,720 Speaker 1: a pin is going to be a sponsored pin or 466 00:28:41,800 --> 00:28:46,760 Speaker 1: a regular somebody just likes that dress first spam pen. Yeah. 467 00:28:47,400 --> 00:28:50,480 Speaker 1: So I can't wait to hear from our listeners about 468 00:28:50,760 --> 00:28:54,800 Speaker 1: pinning and any guys on Pinterest out there, or guys 469 00:28:54,840 --> 00:28:57,280 Speaker 1: who are on you know, if you are a gentleman, 470 00:28:59,520 --> 00:29:01,640 Speaker 1: let us know it too. I don't want to immediately 471 00:29:01,680 --> 00:29:05,440 Speaker 1: disparage these Pinterest for dudes sites, but it just seems 472 00:29:05,440 --> 00:29:07,960 Speaker 1: a little like, I don't know, guys, give yourself a 473 00:29:07,960 --> 00:29:10,800 Speaker 1: little more credit. Yeah, I'm there's not come to Pinterest. 474 00:29:11,120 --> 00:29:15,680 Speaker 1: Come follow our board on Pinterest. Even better, there are 475 00:29:15,720 --> 00:29:19,480 Speaker 1: lots of lady pictures on Pinterest. Yeah, so I'm just 476 00:29:19,480 --> 00:29:24,640 Speaker 1: saying that's what you're into. Anyway, Send us your Pinterest letters, 477 00:29:24,680 --> 00:29:28,520 Speaker 1: Mom Stuff at Discovery dot com is where you can 478 00:29:28,640 --> 00:29:31,760 Speaker 1: direct them. And speaking of letters, before we get around 479 00:29:31,760 --> 00:29:34,280 Speaker 1: to them, we first have a quick message to share 480 00:29:34,680 --> 00:29:37,560 Speaker 1: from our sponsor who brought us to this episode of 481 00:29:37,560 --> 00:29:44,160 Speaker 1: stuff Mom Never told You about Pinterest, and that is Netflix. Yes, so, 482 00:29:44,280 --> 00:29:48,000 Speaker 1: for a limited time, Netflix has a special thirty day 483 00:29:48,320 --> 00:29:51,960 Speaker 1: free trial offer for our stuff Mom Never Told You listeners. 484 00:29:52,160 --> 00:29:55,920 Speaker 1: Head on over to Netflix dot com. Slash Mom, and 485 00:29:55,960 --> 00:30:01,360 Speaker 1: we recommend checking out the ballet documentary first position a 486 00:30:01,480 --> 00:30:05,920 Speaker 1: look at young ballerinas, and you know, while you're over there, 487 00:30:05,960 --> 00:30:09,680 Speaker 1: just checked through their selection. Titles are subject to availability, 488 00:30:09,720 --> 00:30:13,360 Speaker 1: So head on over there to a Netflix dot com 489 00:30:13,400 --> 00:30:17,960 Speaker 1: slash mom to get this special deal and back to 490 00:30:17,960 --> 00:30:23,280 Speaker 1: a lot of That's well. We've had a couple of 491 00:30:23,480 --> 00:30:27,680 Speaker 1: letters to share about our episode on Crazy Cat Ladies, 492 00:30:28,400 --> 00:30:30,959 Speaker 1: so Rachel writes, first of all, I want to say 493 00:30:31,000 --> 00:30:33,240 Speaker 1: I'm a huge fan. Thanks Rachel. I listen to you 494 00:30:33,280 --> 00:30:35,400 Speaker 1: guys every week during my bike commute to school or 495 00:30:35,400 --> 00:30:38,160 Speaker 1: while cooking and cleaning my home. I just listened to 496 00:30:38,160 --> 00:30:40,160 Speaker 1: your podcast on a Crazy Cat Lady and I felt 497 00:30:40,160 --> 00:30:42,400 Speaker 1: compelled to write in because I come from a family 498 00:30:42,400 --> 00:30:45,080 Speaker 1: of cat lovers. There has only been one year I've 499 00:30:45,400 --> 00:30:47,560 Speaker 1: I have lived without a cat, and that was my 500 00:30:47,640 --> 00:30:49,720 Speaker 1: freshman year of college, when I was in the dorms. 501 00:30:50,120 --> 00:30:53,000 Speaker 1: Among my family members, we have a total of seven cats. 502 00:30:53,520 --> 00:30:56,240 Speaker 1: I have to, My parents have too, my sister has two, 503 00:30:56,280 --> 00:30:58,800 Speaker 1: and my brother has one. Every time we get together, 504 00:30:58,880 --> 00:31:02,000 Speaker 1: we inevitably share store race about our cat's crazy antics, 505 00:31:02,280 --> 00:31:05,040 Speaker 1: which we are never in short supply of. My boyfriend 506 00:31:05,160 --> 00:31:07,000 Speaker 1: used to point this out to me often because, to 507 00:31:07,040 --> 00:31:09,600 Speaker 1: be honest, I had never seen it as being odd. 508 00:31:09,760 --> 00:31:13,720 Speaker 1: After my last breakup, I actually talked about getting another cat, 509 00:31:13,760 --> 00:31:15,680 Speaker 1: and my best friend warned me not to because I 510 00:31:15,720 --> 00:31:18,760 Speaker 1: was on the version of becoming a crazy cat lady. Obviously, 511 00:31:18,920 --> 00:31:22,120 Speaker 1: my family is not concerned, but my friends definitely are. Kristen, 512 00:31:22,200 --> 00:31:24,680 Speaker 1: I loved your story about Sir Lancelot. I often talked 513 00:31:24,720 --> 00:31:26,800 Speaker 1: to my cats and introduced him to my friends, and 514 00:31:26,840 --> 00:31:30,920 Speaker 1: I pretty much converse with any cat that I see. Rachel, 515 00:31:31,240 --> 00:31:34,320 Speaker 1: you and I cut from the same cat claw. I 516 00:31:34,320 --> 00:31:38,960 Speaker 1: I think Kristen's interactions with Sir Launcelot are charming. Thank you. 517 00:31:39,680 --> 00:31:43,400 Speaker 1: He's a kid cat. He's kid, he's got extra I 518 00:31:43,480 --> 00:31:46,920 Speaker 1: really like he should have some sort of admiral's coat. 519 00:31:47,400 --> 00:31:51,640 Speaker 1: I think, to whar he's he's really stately looking. Okay, 520 00:31:52,400 --> 00:31:55,040 Speaker 1: So here's a letter from Alexis talking about her relationship 521 00:31:55,080 --> 00:31:58,200 Speaker 1: with cats. She said, I had the best relationship with 522 00:31:58,240 --> 00:32:00,080 Speaker 1: my cat when we got him as a kid, and 523 00:32:00,120 --> 00:32:02,280 Speaker 1: I spent heaps of time with him. And when I did, 524 00:32:02,600 --> 00:32:04,560 Speaker 1: I said his name over and over again so he 525 00:32:04,560 --> 00:32:07,120 Speaker 1: would learn it. I gave him lots of attention and love, 526 00:32:07,160 --> 00:32:09,480 Speaker 1: and he returned it. He would follow me around and 527 00:32:09,520 --> 00:32:12,000 Speaker 1: I was clearly his favorite of the family. If he 528 00:32:12,040 --> 00:32:13,840 Speaker 1: needed to be found, my mom would just ask me 529 00:32:13,880 --> 00:32:16,840 Speaker 1: to stand in the backyard and call his name. Moments 530 00:32:16,920 --> 00:32:19,000 Speaker 1: later I would hear his bell and he would be there. 531 00:32:19,520 --> 00:32:21,600 Speaker 1: He used to sleep on my pillow too. It wouldn't 532 00:32:21,600 --> 00:32:23,720 Speaker 1: go to bed until I was there. This led to 533 00:32:23,760 --> 00:32:26,320 Speaker 1: some annoyance as I grew older, stayed up late, and 534 00:32:26,360 --> 00:32:28,840 Speaker 1: therefore had allowed me ow and cat at my feet 535 00:32:29,120 --> 00:32:32,600 Speaker 1: wanting to go to bed. Also, I am allergic to cats, 536 00:32:32,640 --> 00:32:35,280 Speaker 1: something my parents kept bringing up and that I kept 537 00:32:35,320 --> 00:32:39,360 Speaker 1: denying despite my constant sniffing and sneezing. It was worth it. 538 00:32:40,040 --> 00:32:43,240 Speaker 1: I loved that cat so much. So thank you, Alexis, 539 00:32:43,720 --> 00:32:46,640 Speaker 1: and thanks to everyone who's written into Mom's Stuff at 540 00:32:46,640 --> 00:32:50,440 Speaker 1: Discovery dot com. You can also find us on Facebook, 541 00:32:50,520 --> 00:32:52,640 Speaker 1: Like us over there and follow us on Twitter at 542 00:32:52,640 --> 00:32:55,400 Speaker 1: Mom's Stuff podcast, and you can also follow us on 543 00:32:55,480 --> 00:32:58,280 Speaker 1: Tumbler as well as stuff Mom Never Told You dot 544 00:32:58,320 --> 00:33:01,560 Speaker 1: tumbler dot com, and you can also head over to 545 00:33:01,600 --> 00:33:05,040 Speaker 1: our website during the week, It's how Stuff Works dot 546 00:33:05,080 --> 00:33:10,400 Speaker 1: com for more on this and thousands of other topics. 547 00:33:10,520 --> 00:33:16,920 Speaker 1: Does it how Stuff Works dot com