Speaker 1: An illegal alien from Guatemala charged with raping a child
Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
Speaker 1: accused of murdering a Texas man of Venezuelan charged with
Speaker 1: filming and selling child pornography in Michigan. These are just
Speaker 1: some of the heinous migrant criminals caught because of President
Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States
Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
Speaker 1: crossings are at the lowest levels ever recorded, and over
Speaker 1: one hundred thousand illegal aliens have been arrested. If you
Speaker 1: are here illegally, your next you will be fined nearly
Speaker 1: one thousand dollars a day, imprisoned, and deported. You will
Speaker 1: never return. But if you register using our CBP home
Speaker 1: app and leave now, you could be allowed to return legally.
Speaker 1: Do what's right. Leave now. Under President Trump, America's laws,
Speaker 1: border and families will.
Speaker 2: Be protected sponsored by the United States Department of Homeland Security.
Speaker 3: Now we're talking about niche pages. Here's another growth hacking tip.
Speaker 3: Never told anybody about this, so this is a huge gem.
Speaker 3: So part of my growth hacking strategy of what I've
Speaker 3: done so Are you guys familiar with rolling papers?
Speaker 4: Rolling papers?
Speaker 2: Yeah?
Speaker 3: Wrong? Raw?
Speaker 2: Yeah? Yeah.
Speaker 3: What's the difference between raw and regular raws? Like the
Speaker 3: company you see all.
Speaker 2: The company, the company Road they got the white people. Okay, no,
Speaker 2: I know some people. Okay.
Speaker 3: So Raw Rolling Papers is the world's biggest rolling paper company,
Speaker 3: and HBI is their distribution company. Josh Kessman, who is
Speaker 3: the founder of Raw Rolling Papers, his social media output
Speaker 3: wasn't doing the best that it possibly could. But I
Speaker 3: was like, you're putting out great content, but dude, you
Speaker 3: have hundreds of products. Just make educational videos about them.
Speaker 3: Put that out there. So when I was running loaded up,
Speaker 3: we actually this. Why have a love and hate relationship
Speaker 3: with social media? We got deleted off of Instagram six
Speaker 3: times at one hundred thousand followers. I got this to
Speaker 3: a hundred thousand followers in twelve months, did it again
Speaker 3: in eight months? Did he get in six months? Did
Speaker 3: it get in three months? And then we got deleted
Speaker 3: off of YouTube at three hundred thousand subscribers. Because this
Speaker 3: is the day before four twenty we were both were
Speaker 3: supposed to have a launch, and that was because of
Speaker 3: Logan Paul doing that thing in the forest and everybody's
Speaker 3: channels got demonetized. He went and recorded in this Japanese
Speaker 3: suicide Force and he was doing just stupid things in Japan.
Speaker 3: He was being super disrespectful to the culture, and that
Speaker 3: initially got him canceled. But when he did that, YouTube
Speaker 3: CEO had to look at it and go, we can't
Speaker 3: allow content like this to come through the pipeline. So
Speaker 3: if you had videos up for ten years, like people
Speaker 3: like pewdie Pie, he was the number one YouTuber in
Speaker 3: the world. But because he dropped so many f bombs,
Speaker 3: that's the reason why you can't cuss on YouTube anymore.
Speaker 3: He played so many video games that had gore and
Speaker 3: blood in it. All of those videos with millions of views,
Speaker 3: got instantly demonetized, age restricted, and he was no longer
Speaker 3: to make money on those. What I had to learn
Speaker 3: was how can I growth hack within these platforms. You
Speaker 3: can get eliminated off of them, you can be shadow
Speaker 3: band on them. But at the end of the day,
Speaker 3: if you're in the kitchen and you're cutting an onion
Speaker 3: and it cuts you, are you going to stop cooking food? No,
Speaker 3: you have to cook food. You just have to learn
Speaker 3: how not to get cut again. So what I had
Speaker 3: to learn was how can we bounce back off of
Speaker 3: these platforms. You have this catalog of amazing content and
Speaker 3: it's went viral one time, let me try and even
Speaker 3: go viral again. So I would repost all of those
Speaker 3: videos again. And this goes back to what you asked me, like,
Speaker 3: if it didn't reach a billion people, keep reposting that
Speaker 3: hot content because when the algorithm is jumping, you have
Speaker 3: to take advantage of that growth period to be able
Speaker 3: to grow quicker and reach more people, because that's the
Speaker 3: name of the game, right And what I realized in
Speaker 3: doing that was when I start repurposing this content, it
Speaker 3: was popping on my page. But what people don't know
Speaker 3: is that the algorithm only points to a certain amount
Speaker 3: of people, only points to a certain territory. Like if
Speaker 3: they know you're an American page, it's going to point
Speaker 3: you towards American people. You go on TikTok and you
Speaker 3: ever see Indian creators, other nationalities in Europe, France speaking
Speaker 3: different languages, No, because the algorithm knows that's not what
Speaker 3: you want. So when I go to other pages, I
Speaker 3: look at niche accounts. So in the cannabis community, you
Speaker 3: have like at Weed, at Cannabis whatever. For finance, it
Speaker 3: might be at Wealth, at Business, at Business Insider, and
Speaker 3: on all these different platforms. You'll reach out to them
Speaker 3: and you'll go, they repost a lot of content, but
Speaker 3: you're not reposting my content. You look at their pages
Speaker 3: and they've got millions of followers, hundreds of thousands of followers,
Speaker 3: and they get pretty good engagement. Now, the vetting process
Speaker 3: for this is looking at the page and identifying are
Speaker 3: your likes, comments real? Are the real people in there?
Speaker 3: It's pretty easy to look at You guys get the
Speaker 3: same amount of likes every time you post in a
Speaker 3: matter of seconds, and it's the same generic people commenting
Speaker 3: in there. Part of the strategy is these page owners
Speaker 3: are from Russia, India, France, maybe even the US. And
Speaker 3: it could be a sixteen year old kid with a
Speaker 3: phone who's charging twenty five dollars a posts to be
Speaker 3: able to be reposted on their page. Could be ten dollars,
Speaker 3: could be one hundred bucks. Whatever they feel like is
Speaker 3: fit for that. So what I did was I DMed
Speaker 3: every single brand. Hey, my name's Dante. How much what's
Speaker 3: your rate for reposting content? They'd be like ten bucks
Speaker 3: twenty five a posts. They'll be like, we can do
Speaker 3: three for one hundred or whatever. I'll go into a spreadsheet.
Speaker 3: I'd write down all of these different brands and what
Speaker 3: their following account was, what their engagement was, and how
Speaker 3: much they were charging. And from there I would use
Speaker 3: that data and I negotiate with them. I go, hey,
Speaker 3: this page charging this much, How can we do this deal?
Speaker 3: Can I do ten posts for one hundred bucks? And
Speaker 3: they'll want the money. You'll send the PayPal and you'll
Speaker 3: be like, as to convert to rupees and it's like,
Speaker 3: all right, let's get this going. Let's see what happens.
Speaker 3: So when I get to posted on their page, not
Speaker 3: only is it going viral on mine, but it's also
Speaker 3: going viral on their accounts as well. It's getting over
Speaker 3: one hundred thousand views, millions of views, and I tell
Speaker 3: them make sure on the first part of the caption
Speaker 3: you put follow loaded up.
Speaker 5: This episode is brought to you by P and C Bank.
Speaker 5: A lot of people think podcasts about work are boring,
Speaker 5: and sure, they definitely can be, but understanding a professional's
Speaker 5: routine shows us how they achieve their success little by
Speaker 5: little day after day. It's like banking with P and
Speaker 5: C Bank. It might seem boring to save, plan and
Speaker 5: make calculated decisions with your bank, but keeping your money
Speaker 5: boring is what helps you live or more happily fulfilled life.
Speaker 5: P and C Bank Brilliantly Boring since eighteen sixty five.
Speaker 5: Brilliantly Boring since eighteen sixty five is a service mark
Speaker 5: of the PNC Financial Service Group, Inc. P and C
Speaker 5: Bank National Association Member FDIC.
Speaker 2: Erness What's Up?
Speaker 5: You ever walk into a small business and everything just
Speaker 5: works like The checkout is fast, the receipts are digital,
Speaker 5: tipping is a breeze, and you're out the door before
Speaker 5: the line even builds Odds are they're using Square. We
Speaker 5: love supporting businesses that run on Square because it just
Speaker 5: feels seamless. Whether it's a local coffee shop, a vendor
Speaker 5: at a pop up market, or even one of our
Speaker 5: merch partners. Square makes it easy for them to take payments,
Speaker 5: manage inventory, and run their business with confidence, all from
Speaker 5: one simple system. If you're a business owner or even
Speaker 5: just thinking about launching something soon, Square is hands down
Speaker 5: one of the best tools out there to help you start,
Speaker 5: run and grow. It's not just about payments, It's about
Speaker 5: giving you time back so you can focus on what
Speaker 5: matters most Ready. To see how Square can transform your business,
Speaker 5: visit Square dot com backslash go backslash eyl to learn more.
Speaker 5: That's Square dot com backslash, go backslash eyl. Don't wait,
Speaker 5: don't hesitate. Let's Square handle the back end so you
Speaker 5: can keep pushing your vision forward.
Speaker 1: An illegal alien from Guatemala charged with raping a child
Speaker 1: in Massachusetts. An MS thirteen gang member from El Salvador
Speaker 1: accused of murdering a Texas Manel charged with filming and
Speaker 1: selling child pornography in Michigan. These are just some of
Speaker 1: the heinous migrant criminals caught because of President Donald J.
Speaker 1: Trump's leadership. I'm Christy Noman, the United States Secretary of
Speaker 1: Homeland Security. Under President Trump, attempted illegal border crossings are
Speaker 1: at the lowest levels ever recorded, and over one hundred
Speaker 1: thousand illegal aliens have been arrested. If you are here illegally,
Speaker 1: your next you will be fine nearly one thousand dollars
Speaker 1: a day. Imprisoned and deported, you will never return. But
Speaker 1: if you register using our CBP home app and leave now,
Speaker 1: you could be allowed to return legally. Do what's right.
Speaker 1: Leave now. Under President Trump America's laws, border and families
Speaker 1: will be protected.
Speaker 2: Sponsored by the United States Department of Homeland Security.
Speaker 3: Follow Dante Catley. And this was part of my strategy
Speaker 3: to growth hack my page. When I identified videos that
Speaker 3: went viral on my personal brand, I reached out to
Speaker 3: brands or niche pages that folk becaus on putting out
Speaker 3: content for video content creation for filmmakers and photographers.
Speaker 4: Today was doing it for that Lodo absolutely and this
Speaker 4: was just regular video content creation pages.
Speaker 2: Yep. International plan.
Speaker 3: So you can go on Instagram and what you do.
Speaker 3: And I haven't tried this on TikTok yet, but on Instagram,
Speaker 3: you can go into a hashtag like let's type in
Speaker 3: shot on iPhone or mobile only and you'll see reels
Speaker 3: or top posts. Click on them. Most likely it's a
Speaker 3: niche page. Go on their page and next to follow
Speaker 3: and contact and email. This is a little drop down
Speaker 3: errow and it'll give you related pages that are within
Speaker 3: that niche again and just do that process over and
Speaker 3: over again. Go into pages, hit the drop down arrow,
Speaker 3: type in a different hashtag and do it again. Now
Speaker 3: you have a catalog of pages and now you can
Speaker 3: DM them just copy and paste the same thing. How
Speaker 3: much are you charging for this such and such. So
Speaker 3: when I going back to the story with Josh from Raw,
Speaker 3: he was stuck at four hundred thousand followers. We got
Speaker 3: him to a million followers three months. Yeah, because we
Speaker 3: identified which content was popping off and we just put
Speaker 3: our you know, foot on the gas.
Speaker 4: Another that's another thing that Wall Street Trapper did. So
Speaker 4: when he did our interview, what he did was he
Speaker 4: took clips from like social media clips that we posted,
Speaker 4: or he might have made some clips for himself whatever,
Speaker 4: and then he paid influences to repost those clips and
Speaker 4: it was like you know, from Wall Street Trap or whatever.
Speaker 4: He did that with different blog pages and individual people
Speaker 4: as well that had followings.
Speaker 3: And yeah, that's how Gary V grew his page tyfinitely followers.
Speaker 3: If you look, you'd be like, why is Gary Yon slam?
Speaker 3: Why is he on puberty? Why is hey on mean pages?
Speaker 3: And stuff like that, because he was just growth hacking,
Speaker 3: identify what the viral content was and he knew he
Speaker 3: wanted to scale his personal brand and his engagement might
Speaker 3: not be ten million views every post but for the
Speaker 3: majority average, each one is going over million views. But
Speaker 3: it was like, how can you take advantage of that
Speaker 3: small period of time you have because platforms change so rapidly.
Speaker 3: That's why I tell people, don't do it and don't
Speaker 3: wait five years, do it in twelve months, because as
Speaker 3: long as you can continuously produce the high quality content,
Speaker 3: if one pops off and you're like, oh, I did
Speaker 3: this write follow that exact format that you did to
Speaker 3: get there, Take those videos and now reach out and
Speaker 3: have them distributed, it's no different. Then you look at
Speaker 3: like an IP like Simpsons, They've been around forever, but
Speaker 3: they jump from platform to platform. Same thing with Family Guy.
Speaker 3: They started off on Cartoon Network or Adults Swim, then
Speaker 3: they went to TBS, and they went to Fox, and
Speaker 3: they went to Disney Plus or Netflix, and you're like, dang,
Speaker 3: why are so many people so interested in this? Is
Speaker 3: because they're finding ways that they can monetize their old content.
Speaker 3: It's syndication. That's like one gem that I learned when
Speaker 3: I was trying to figure out how to get how
Speaker 3: to get to work with Netflix or how to pitch
Speaker 3: the networks. I learned the word syndication. I had no
Speaker 3: idea what that meant. I was like, Wow, let me
Speaker 3: syndicate my content to another platform and it'll still get
Speaker 3: millions of views because it's done.
Speaker 4: Or you can sate you can syndicate it to the
Speaker 4: same platform.
Speaker 2: Yep.
Speaker 4: Like if you have a clip on YouTube three years
Speaker 4: ago that got five thousand views, odds are there's a
Speaker 4: bunch of people that have never seen that before. So
Speaker 4: now you might have way more followers or way more
Speaker 4: subscribers now. So you can just take that clip, maybe
Speaker 4: change the thumbnail at a different title, and put it.
Speaker 3: On YouTube again, yep, and it'll make a bigger splash
Speaker 3: because you've got a bigger audience.
Speaker 2: The syndication play.
Speaker 6: The first time I ever heard about it, I started
Speaker 6: seeing the wealthiest people on TV, and every year I
Speaker 6: kept seeing Jerry Seinfeld. I'm like, how the Seinfeld making
Speaker 6: money every year? If it show ended in ninety seven, right,
Speaker 6: but he syndicated it to different networks. Then he starts
Speaker 6: syndicating internationally and then now it's like there's going to
Speaker 6: be a bidding war for like who can now have
Speaker 6: him on the streaming service? And so it's the same
Speaker 6: content just repurposed. Obviously, from syndication, and.
Speaker 3: I'm sure you guys learn like that's why you want
Speaker 3: to produce it out of higher quality now, because it's
Speaker 3: like I can take that and move it somewhere else.
Speaker 3: But what I'm realizing is when I'm shooting my content,
Speaker 3: I don't want to shoot anything with any branded logos
Speaker 3: unless it's paid for, not because I don't want to
Speaker 3: promote other people's brands. But if I go to license
Speaker 3: that content, they're going to be like, oh, can you
Speaker 3: blur this logo out? We can't use that video because
Speaker 3: it has such and such logos. Now I'm just in
Speaker 3: a black tea, black pants, and now I can license
Speaker 3: that content out, the educational stuff to other places.
Speaker 4: My graduates from my school being forced bad drop bag
Speaker 4: drop Mike, drop bag drop drop.
Speaker 1: An illegal alien from Guatemala charged with raping a child
Speaker 1: in Massachusetts. An MS thirteen gang member from El Salvador
Speaker 1: accused of murdering a Texas man of Venezuelan charged with
Speaker 1: filming and selling child pre banography in Michigan. These are
Speaker 1: just some of the heinous migrant criminals caught because of
Speaker 1: President Donald J. Trump's leadership. I'm Christy Noman, the United
Speaker 1: States Secretary of Homeland Security. Under President Trump, attempted illegal
Speaker 1: border crossings are at the lowest levels ever recorded, and
Speaker 1: over one hundred thousand illegal aliens have been arrested. If
Speaker 1: you are here illegally, your next you will be fine
Speaker 1: nearly one thousand dollars a day, imprisoned, and deported. You
Speaker 1: will never return. But if you register using our CBP
Speaker 1: home app and leave now, you could be allowed to
Speaker 1: return legally. Do what's right, leave now. Under President Trump,
Speaker 1: America's laws, border and families will be protected.
Speaker 2: Sponsored by the United States Department of Homeland Security,