Speaker 1: Welcome to How the Money. I'm Joel and I and
Speaker 1: Matt's and today we're discussing serial entrepreneurship and creating a
Speaker 1: YouTube business with Minority Mindset founder Joss Breezing. Jos Spreez
Speaker 1: seeing is our guest today and he can probably be
Speaker 1: best described as a serial entrepreneur, but a life of
Speaker 1: entrepreneurship that wasn't always the plan. Just Breez was born
Speaker 1: to immigrant parents and he grew up bilingual in a
Speaker 1: traditional seek family, with a strong expectation that he was
Speaker 1: going to be a doctor. All that to say, he's
Speaker 1: not a doctor now, or at least not currently. His
Speaker 1: YouTube channel, Minority Mindset, has close to six and fifty
Speaker 1: thousand subscribers, and through Jos spreezz educational and entertaining videos,
Speaker 1: he is able to share wisdom around personal finance and investing.
Speaker 1: We're excited to talk all about entrepreneurship, what it means
Speaker 1: to have a minority mindset, and then how to go
Speaker 1: about building a YouTube channel from scratch. So, Josh s freet,
Speaker 1: thank you for joining us, Thank you for having me.
Speaker 1: I'm excited and that was a very good introduction. We
Speaker 1: we do our best. Matt does a good job in
Speaker 1: formulating the bios. Jos Brett. So every uh, we we
Speaker 1: know you do not drink, but Matt and I we
Speaker 1: like a craft beer every every once in a while,
Speaker 1: and so on this episode we're having an I p
Speaker 1: A by a local brewery called Three Taverns. And part
Speaker 1: of the reason that we enjoy a beer is because
Speaker 1: it's this sign of us splurging on something in the
Speaker 1: here and now what we're also doing our best to
Speaker 1: save and invest for the future. Um and so yeah,
Speaker 1: I want to know, like, is there anything that you
Speaker 1: like to sploage on in the here and now while
Speaker 1: you're also handling your money. Well, you know, right now
Speaker 1: at the time of me doing this podcast, I honestly
Speaker 1: don't spend a lot of money on much. I'm not
Speaker 1: traveling because of this pandemic. I'm not a big person
Speaker 1: on fancy clothes or all that. But one thing that
Speaker 1: I do spend money on that us spend money on beer,
Speaker 1: I would say, is food. I am a big foodie.
Speaker 1: I work out a lot, so I justify my eating
Speaker 1: habits because those calories. I love food. That's not how
Speaker 1: many calories that eat, is how many calories are burned right, Yeah,
Speaker 1: and wings in particular, right, is that that's your that's
Speaker 1: your big love? Yeah, I I love I mean honestly anything, burgers,
Speaker 1: Indian food, Mexican food, Italian food, like I'm anywhere. I
Speaker 1: love it. Man, that's so good. All right, Just before
Speaker 1: we dive, you know, into what minority mindset is all about,
Speaker 1: we we'd like to talk about your entrepreneurial endeavors. You know,
Speaker 1: like early on, when you were in high school, you
Speaker 1: started hosting parties as a side gig. How did that
Speaker 1: come about? Did you have experience with the event production? No,
Speaker 1: so it's kind of funny. So I grew up, like
Speaker 1: you were saying, in a traditional Indian household, where when
Speaker 1: I was in eighth grade, of I'll just back up
Speaker 1: a little bit. I'll show you guys what I mean.
Speaker 1: My parents were very serious about me becoming a doctor,
Speaker 1: and so in eighth grade and everyone's like trying to
Speaker 1: do social studies and basic math and stuff like that,
Speaker 1: my parents caught me an mcat tutor, which is somebody
Speaker 1: who gets you ready for medical school. So, uh, that's
Speaker 1: what I was doing in eighth grade. And I had
Speaker 1: no idea of what business was or what entrepreneurship was.
Speaker 1: I've always been an entrepreneur. I felt like when I
Speaker 1: was in elementary school, I was a paperboy. I used
Speaker 1: to cut people's lawns. But then in high school, I
Speaker 1: picked up a drum, an Indian drum called They're told.
Speaker 1: It's like a big loud drum that nowadays people play
Speaker 1: at weddings. And I was always a big fan of
Speaker 1: it because I was really like Indian music. And so
Speaker 1: I started playing this drum. I got it from India
Speaker 1: and um I was playing it at an uncle's wedding.
Speaker 1: I was thirteen years old, and the DJ who was DJ,
Speaker 1: was like, hey, just breathed, why don't you play with
Speaker 1: me as someone else's wedding. And I'm like okay, because
Speaker 1: like I'll pay you a hundred dollars or something. I'm like, okay,
Speaker 1: thirteen years old, A hundred dollars a lot of money.
Speaker 1: So I started doing that when I was like thirteen fourteen,
Speaker 1: and when I was sixteen. Now I'm in high school,
Speaker 1: middle junior year or something like that, and the d
Speaker 1: J I was working with presented this idea said, hey,
Speaker 1: look there's this new restaurant that's opening up and they
Speaker 1: are interested in hosting parties there? How would you be
Speaker 1: interested in hosting teen parties? Do you invite your class
Speaker 1: friends and you know, we can split the costs and
Speaker 1: kind of make it work. And I was like, okay,
Speaker 1: uh So from there I started, um, I got into
Speaker 1: the event planning side of things. I started hosting these
Speaker 1: teen parties. I was I didn't have much money, so
Speaker 1: it was more of the DJ kind of fronting the cost,
Speaker 1: but I would invite the people. And now we had
Speaker 1: an event planning business where I would invite my classmates
Speaker 1: to this restaurant and we would host parties and we
Speaker 1: would charge them cover. And I didn't think much of
Speaker 1: it at the time, but when I went to college,
Speaker 1: that business grew. So tell us about that then, How
Speaker 1: did how did things go down to college? And did
Speaker 1: you just like, were you finding out at that point
Speaker 1: in time that you had a bug for entrepreneurship, creating things,
Speaker 1: running your own business? Yeah, you know, I did, Like
Speaker 1: I really enjoyed the entrepreneurship and business side of things,
Speaker 1: and I started to realize I had this bug. And
Speaker 1: I went to college, so I had no idea what
Speaker 1: college was supposed to be like in America. I thought
Speaker 1: people go to college to study, and like Friday nights,
Speaker 1: people would be in the chemistry lab doing reactions and
Speaker 1: studying and doing all this. So I'll go to college
Speaker 1: not knowing what to expect, and everybody is partying and
Speaker 1: I am mind blown. Like I don't drink. I'm not
Speaker 1: too into parting. I liked hosting the parties because I
Speaker 1: like the business side of it, but I was never
Speaker 1: into partying. I never liked drinking. Uh, never got into drinking.
Speaker 1: And that's when I was like, Holy cow, what's going
Speaker 1: on here? So I needed something to do on Friday nights,
Speaker 1: and I wasn't too interested in going to the parties.
Speaker 1: So that's what I At this point, I've had a
Speaker 1: lot of friends and the d J and kind of
Speaker 1: the wedding planning and event planning business, and so I
Speaker 1: was like, you know, why don't I bring this high
Speaker 1: school teen party business to college. So I started going
Speaker 1: to the venues and talking to the owners, and long
Speaker 1: story short, by my sophomore year, I had a contract
Speaker 1: with almost every club on campus to do parties with us,
Speaker 1: and we were hosting and certain venues we were hosting
Speaker 1: college nights every Thursday. Other venues. We were doing once
Speaker 1: a month type of things that we got into concerts
Speaker 1: and shows. And that was kind of like my first
Speaker 1: real real business And it was a big shocker to
Speaker 1: me because I was making pretty decent money and I
Speaker 1: was in school and I was studying to be a
Speaker 1: doctor at the time, and I had no idea that
Speaker 1: you can make money without a degree. Like this is
Speaker 1: how kind of naive I was, where I thought that, okay,
Speaker 1: the amount of money you make in life is depending
Speaker 1: on what degree you get. And uh so, now my
Speaker 1: mind really opened up because I got an entrepreneurship. I
Speaker 1: don't have any like entrepreneur friends or investor friends. And
Speaker 1: I was making this money. I started reading business books
Speaker 1: and that's how I got into investing because this was
Speaker 1: actually like during the Great Recession, so like the tail
Speaker 1: end of the Great Recession, and realistic prices were dirt cheap,
Speaker 1: and that's when I started investing in real estate because
Speaker 1: realistic from was so cheap and I had money that
Speaker 1: I was making, I don't know what to do with it.
Speaker 1: I was going to buy a car. Um that was
Speaker 1: actually you know, we talked about what do you spend
Speaker 1: money on when if you asked me that question ten
Speaker 1: years ago. My ass and would have been very different.
Speaker 1: Back when I was in high school in early college,
Speaker 1: you know, it was all about, Okay, I want that
Speaker 1: new watch. I can't wait till I can buy a Beamer.
Speaker 1: I can't wait till you know, have those flashy looking things.
Speaker 1: And when I started to make real money, I was like, man,
Speaker 1: I can't wait till I buying you three series. I
Speaker 1: want to buy a new Beamer. But uh, I started
Speaker 1: reading this book, these books about business, and I started
Speaker 1: like learning more about investing, and I was like, you
Speaker 1: know what, instead of buying a car, I'm gonna buy
Speaker 1: a condo. And that's when my mind really opened up
Speaker 1: and I got into money management and investing and learn
Speaker 1: more about entrepreneurship. Nice man, So, so, yeah, you're making
Speaker 1: money from the production business basically there in college, and
Speaker 1: it sounds like you were learning about investing, you know,
Speaker 1: at the same time while you're It sounds like from
Speaker 1: just some different books you're reading. I guess that was
Speaker 1: around ten years ago. So do you still own that
Speaker 1: first investment property today? Has that? Has that been a
Speaker 1: good one for you? Yeah? I do, I do, so
Speaker 1: that condo I picked it up for eight thousand dollars,
Speaker 1: and it sounds crazy. It's like eight thousand dollars was
Speaker 1: not the downpayment, that was the actual price of the condo.
Speaker 1: And to put it in perspective, this was like two thousand, twelve,
Speaker 1: eleven twelve, something like that, and so it was like
Speaker 1: and I'm based in Michigan, so we were hit really
Speaker 1: hard by the Great Recession. And a few years prior
Speaker 1: to me buying this condo, if you look at like
Speaker 1: the historical records, the previous owner purchased it for a
Speaker 1: hundred and fifty thousand dollars and because of the recession,
Speaker 1: the banks sold it for eight thousand dollars. So I
Speaker 1: picked it up for eight thousand, and then I rented
Speaker 1: it out for six hundred dollars a month. I had
Speaker 1: no idea at the time, just thought that was normal
Speaker 1: because I hadn't you know, I don't know wheny real
Speaker 1: estate investor friends. I just kind of jumped in, not
Speaker 1: knowing what I was doing. I don't have anyone to
Speaker 1: talk to, so I didn't realize that it was this
Speaker 1: was like a great deal. I just thought that was
Speaker 1: normal because that was the first time I had experienced
Speaker 1: real estate, so I still own it and yeah, so
Speaker 1: so just in general, are you a fan of real estate?
Speaker 1: Is that something that you've continued to pursue, like as
Speaker 1: you're developing the other businesses essentially that you have also
Speaker 1: become interested like starting up a YouTube channel and stuff
Speaker 1: like that, which we're gonna ask you more about later.
Speaker 1: But are you are you generally a fan of real estate?
Speaker 1: Are you doing more of it? And then people that
Speaker 1: come to to watch your YouTube videos, how do you
Speaker 1: talk to them about real estate now that you're kind
Speaker 1: of ten years into the real estate investing game. Yeah,
Speaker 1: I am definitely a fan of real estate. I am
Speaker 1: still pretty active and realistate investing. I am always looking
Speaker 1: for deals, So I'm a big fan of real estate investing.
Speaker 1: I talked about it all the time on a YouTube channel. Um,
Speaker 1: I prefer realistate investing over the stock market. I actually
Speaker 1: just released a video on this not too long ago.
Speaker 1: But the stock market has been getting a lot of
Speaker 1: tension recently just because of you know, the crash and
Speaker 1: everything going on. The stock market moves very quickly, right,
Speaker 1: you can buy and sell a stock in two seconds,
Speaker 1: which is why you know the stock market moves so
Speaker 1: much faster than real estate. You can see it go
Speaker 1: up or down. Real estate is much slower moving. And um,
Speaker 1: what I'm paying attention to in real estate, this is
Speaker 1: recorded in is what's going to happen over the next
Speaker 1: one and a half two years when for bards programs
Speaker 1: start to really and and the free money goes away.
Speaker 1: And we might if if we're still feeling the effects
Speaker 1: of this recession, how that's going to affect the real
Speaker 1: estate market. So that's something I'm paying attention to, something
Speaker 1: I'm talking about on our YouTube channel and our financial
Speaker 1: news better. So I am really involved in real estate.
Speaker 1: I'm a big fan of real estate as a long
Speaker 1: term investment. Nice well, so just be you know, you
Speaker 1: were on the premed track, like you mentioned this when
Speaker 1: you went to school, and you know, you thought you
Speaker 1: were gonna be be a doctor based on parental expectations,
Speaker 1: you know, but now you're basically an online entrepreneur as
Speaker 1: well as a teacher, real estate owner and investor. Like,
Speaker 1: so what happened to cause you to to make such
Speaker 1: a drastic shift? You know? Was it you realizing that
Speaker 1: you didn't necessarily need to have a degree, like you
Speaker 1: mentioned uh, in order to make any money. Is that
Speaker 1: what caused you to kind of change gears? There? No,
Speaker 1: So I I always thought, Okay, you know, I'll become
Speaker 1: a doctor and I'll just do entrepreneurship after because I'll
Speaker 1: make my parents happy. I'll become a doctor, then I'll
Speaker 1: start a business after that. But towards the end of college,
Speaker 1: I was like, man, that's a really long journey because
Speaker 1: it takes like ten years to become a doctor's medical
Speaker 1: school residency fellowship. And I'm like, you know, maybe that's
Speaker 1: a little bit too much of a commitment. So that's
Speaker 1: when I was like, you know, maybe I'll just do
Speaker 1: more of entrepreneurship. And this was a weird time for
Speaker 1: me because I started to get really fed up and
Speaker 1: sick of the event planning business because I don't drink,
Speaker 1: I don't really like parties. I wasn't really into the scene.
Speaker 1: I just like the business side of things. And towards
Speaker 1: the end of college, I was getting read up, really
Speaker 1: fed up with it because I was doing it for
Speaker 1: the wrong reasons. I was doing it for the money
Speaker 1: instead of for like my passion, and the money was good,
Speaker 1: but my heart wasn't in it, and so that's when
Speaker 1: I really started to get more into other things. I
Speaker 1: got into real estate more heavily, um so not just
Speaker 1: real estate investing. I got my real estate salesperson license.
Speaker 1: I also got into real estate wholesaling, and then I
Speaker 1: started a sock business. So a funny story was I
Speaker 1: was taking a class on public speaking and I was
Speaker 1: a little bit of a procrastinator at the time, and
Speaker 1: we had this project where I was supposed to pitch
Speaker 1: to the class a business idea. So the class was
Speaker 1: supposed to be like your venture capitalist and You're supposed
Speaker 1: to pitch an idea to them. And I was like, oh,
Speaker 1: that's easy. I like business, this will be no problem.
Speaker 1: I'll come up with it later. And so I kept
Speaker 1: putting it off, putting it off, and then one day
Speaker 1: I was late to class like normal, and so I
Speaker 1: picked up a backpack and it happened to be raining
Speaker 1: this day, true story, and I'm running the class and
Speaker 1: on the way to class, I step in the puddle.
Speaker 1: My foot gets soaked, and I get to class. I'm
Speaker 1: like panting, right, I'm like out of breath, I'm late,
Speaker 1: I'm wet, And then the teacher comes up to me
Speaker 1: and she goes just pretty, this is is your turn. I'm
Speaker 1: like my turn for what She's like, yes, you're turning
Speaker 1: to present the business idea. And I was like, oh
Speaker 1: my god. So now I'm standing in front of the class,
Speaker 1: dripping wet, my feet are soaked, and I'm trying to
Speaker 1: come up with a business idea. I'm like, just pretty think,
Speaker 1: just pretty think, just pretty think. And I don't know
Speaker 1: where this came from, but out of like nowhere, I
Speaker 1: had this idea. I was like, okay, what about water
Speaker 1: resistance socks because my feet were soaking wet and I
Speaker 1: hate wet socks, so off the top of my like tongue,
Speaker 1: I just like pitched this random water resistance sock idea
Speaker 1: to my class and I sit down and I was like, oh,
Speaker 1: you know, that's kind of a cool idea. So I
Speaker 1: went home that day and I was like, I wonder
Speaker 1: if these socks exist because I've never heard of them.
Speaker 1: So I started doing some research on it, and there's
Speaker 1: like waterproof socks for like hunters and people that are
Speaker 1: really involved in you know, the wilderness type stuff, but
Speaker 1: there were no like water resistant athletics socks and just
Speaker 1: regular daily wear socks. So then I went on a
Speaker 1: mission and I created these water resistance socks and ended
Speaker 1: up going to law school at the same time, because
Speaker 1: you know, my parents were like, Okay, if you don't
Speaker 1: become a doctor, you got to become an attorney. So
Speaker 1: I got into law school and I was working on
Speaker 1: the sock business, and I launched the sock business towards
Speaker 1: the end of my first year in law school, and
Speaker 1: right before the launch, I was approached by a marketing
Speaker 1: company who said, hey, Desperty, your about to launch this business.
Speaker 1: How about you hire us to do your marketing and
Speaker 1: we will make sure you get all these sales and
Speaker 1: will do all this advertising for you. And it was
Speaker 1: They're asking for quite a bit of money, but I
Speaker 1: was like, I don't know. I think I could do
Speaker 1: it myself, because at this point I thought I had
Speaker 1: some good marketing experience. And they were like, oh, no,
Speaker 1: don't worry. We have a one money back guarantee, so
Speaker 1: if you do not love our service, we will give
Speaker 1: you every penny back, even the money that we put
Speaker 1: in advertising. And I was like, okay, you know that's
Speaker 1: that's a fair uh approach. So I gave them the
Speaker 1: money and then I remember the very next day. So
Speaker 1: I gave them the money on one day, and the the
Speaker 1: next day I started to have this weird feeling in
Speaker 1: my gut. I was in the gym. I remember this.
Speaker 1: I was doing like the chest fly and I just
Speaker 1: had this weird feeling. I was like, you know, I
Speaker 1: just I feel like I can do it better. I
Speaker 1: don't know why. So I called up the guy and
Speaker 1: I was like, hey, man, um, I know we haven't
Speaker 1: started yet, but I want to just do the marketing myself.
Speaker 1: Could you refund me? And he was like, yeah, sure,
Speaker 1: no problem, and put you on hold. Puts me on hold.
Speaker 1: A minute goes by, two minutes go by, three minutes
Speaker 1: go by, and now I just hear like b b
Speaker 1: beep beep, and then the phone gets disconnected. So now
Speaker 1: call back and my call is not going through. It
Speaker 1: says this number, no number no longer exists. I called
Speaker 1: the other two numbers that I have, no one's picking up,
Speaker 1: and that's when I realized I just got screwed. Um.
Speaker 1: So I called up an attorney, found out that my
Speaker 1: money was gone, and at this point I had lost
Speaker 1: pretty much all our marketing budget, but our sock business
Speaker 1: did really well. We ended up doing just overs worth
Speaker 1: of pre orders in the first thirty days. So I
Speaker 1: was like, Okay, this sucks. This sucks, like there's so
Speaker 1: many entrepreneurs out there trying to start a business, but
Speaker 1: then there's people like this that are like trying to
Speaker 1: hurt entrepreneurs. So that's when I was like, you know,
Speaker 1: what do I do? So I ended up putting out
Speaker 1: this class on you. DEMI just I don't even know
Speaker 1: what you DEMI was at the time. I was just
Speaker 1: so irritated, and I wrote this, put this class out
Speaker 1: there and how to launch a business without getting screwed over,
Speaker 1: and I titled it under Minority Mindset. I don't know why.
Speaker 1: I just always felt that I had this minority mindset
Speaker 1: where I thought different than the majority of people, and
Speaker 1: so I put it out there not really thinking much.
Speaker 1: And there were so many people that enrolled in this
Speaker 1: course and they really liked it, and they were like, dude,
Speaker 1: can you please get on social media because your content
Speaker 1: is really good? And I was like, okay, I'm running
Speaker 1: a sock business, but I'll start a minority mindset district
Speaker 1: camp page. So I started this Instagram page called Minority Mindset.
Speaker 1: Of the whole concept of just thinking differently than the
Speaker 1: majority of people. So this meant starting a business if
Speaker 1: that's what your passion was, following your dreams, managing your
Speaker 1: money smartly. And I started putting random pieces of content
Speaker 1: that came to my mind on Instagram. I don't really
Speaker 1: think much of it because I don't know much of this,
Speaker 1: like online digital space. I just thought I was selling products,
Speaker 1: selling socks. And then slowly people on Instagram were like, hey,
Speaker 1: just start a podcast, start a blog. And I didn't
Speaker 1: know how podcast was at the time. So again I'll
Speaker 1: show you how naive I was. So I was like,
Speaker 1: uh no, I'm not gonna start a podcast and blog.
Speaker 1: I'm not very good at writing, so no, I can't
Speaker 1: do a blog, but I'll start a YouTube channel. I
Speaker 1: knew what YouTube was, and I like talking, and I
Speaker 1: think I was good at talking, so I was like,
Speaker 1: I'll start a YouTube channel. So I started making videos
Speaker 1: about money management and investing and launching a business, just
Speaker 1: from my own experience, things that I wish somebody would
Speaker 1: have told me when I was getting started. At this point,
Speaker 1: I kind of hit this crossroads, were like, Okay, the
Speaker 1: sock business is cool, it's making money, but our patent
Speaker 1: got denied, like our water resistant technology that we had
Speaker 1: the patent was denied, so we'd have to go all
Speaker 1: into just building a sock brand. But I'm not too
Speaker 1: passionate about socks. Like it's cool. I'm making money, but
Speaker 1: at the end of the day of socks, right, I
Speaker 1: learned my lesson with the entertainment business, where you know
Speaker 1: your passion, your interest really matters. Minority mindset. I'm not
Speaker 1: making much money, I'm not actually making any money, but
Speaker 1: it's fun and it's cool, and I actually really love
Speaker 1: talking about money management and entrepreneurship and following your dreams
Speaker 1: and the whole idea of taking different than the majority
Speaker 1: of people. So I decided to go all in with
Speaker 1: minority mindset. And now we are a full financial news
Speaker 1: and education company and we published a daily financial news letter.
Speaker 1: We have articles published on our website every single day
Speaker 1: related to the financial news and financial education, and then
Speaker 1: on YouTube we published videos related to financial news and
Speaker 1: financial education. Nice dude, Well, hey, hey, we want to
Speaker 1: ask you more about minority mindset and kind of what
Speaker 1: you're up to right now and how things are going
Speaker 1: on that front, and also just kind of you know,
Speaker 1: what your philosophy is behind minority mindset. So we'll get
Speaker 1: to some of those questions right after this break. All right, Joe,
Speaker 1: we are back from the break talking with Josh Freed
Speaker 1: seeing about entrepreneurship. And you know, jos Free, you're sharing
Speaker 1: about minority mindset on your website. You say that it's
Speaker 1: it's not the way you look, it's the way you think.
Speaker 1: And if you keep doing what the majority of people do,
Speaker 1: you're gonna end up like the majority of people. So
Speaker 1: what do you think are the biggest financial mistakes that
Speaker 1: the majority of our generation is currently making. Well, it
Speaker 1: comes down to a few things. Money management is actually
Speaker 1: very simple at a very broad level. I call it
Speaker 1: the three keys of money. You got to spend less
Speaker 1: than what you make, you get to work on earning
Speaker 1: more money, and you need to invest like crazy. And
Speaker 1: so if somebody is bad with their money, it's involving
Speaker 1: one of those three keys. Either you're spending too much money,
Speaker 1: you're not earning enough money, or you're not investing enough money.
Speaker 1: And I think for the majority of Americans that comes
Speaker 1: down to the very first thing. We like nice things
Speaker 1: in America. I kind of make a joke, so my
Speaker 1: family is from India, and India people make a dollar
Speaker 1: to spend twenty cents. It's a saving heavy culture. So
Speaker 1: people save, save, save, safe, save in India and they're
Speaker 1: extreme savers. In America, people spend, spend, spend, spend, spend.
Speaker 1: In America, people make one dollar to spend two dollars.
Speaker 1: So it's a different kind of ideology where in America
Speaker 1: we think, Okay, let me get this credit card, Let
Speaker 1: ma get this line of cardit, let make it this loan,
Speaker 1: and let me go buy a bunch of nice things.
Speaker 1: Let me go buy some nice clothes, you know, a
Speaker 1: nice car. So we want nice things, which nothing's wrong,
Speaker 1: there's nothing wrong with that, but you have to be
Speaker 1: able to afford the things that you buy. I just
Speaker 1: made a video on zero percent APR financing. What happens
Speaker 1: is the majority of people here, oh, zero percent APR,
Speaker 1: and they start buying a bunch of nice things that
Speaker 1: they cannot afford right now, and they start spend and
Speaker 1: spend and spending, and then all the next thing, you know,
Speaker 1: you want a bunch of nice things that you can't afford,
Speaker 1: that you cannot afford to make the payments on, and
Speaker 1: there's zero percent a p R teaser, Ray goes away
Speaker 1: and now you're paying interest on your sofa. Yeah, that's
Speaker 1: a not a good recipe for any sort of solid
Speaker 1: financial habits or building wealth for the long term. Right.
Speaker 1: And another part of that too, Jasper. Something that I
Speaker 1: love that you focus on so much in what you're
Speaker 1: doing is mindset. Right. You know, you just mentioned the
Speaker 1: three keys that that are really I agree those are
Speaker 1: like the three biggest things to understanding personal finance. But
Speaker 1: mindset is huge too. And your mission is actually to
Speaker 1: help people think differently. So what, in your opinion, are
Speaker 1: the major mental stumbling blocks between us and our ability
Speaker 1: to make more financial or entrepreneurial progress. So we stop
Speaker 1: ourselves with the things that we say. You know, a
Speaker 1: lot of times we think, oh, I can't be successful
Speaker 1: like them. Success is for them. I can't be rich
Speaker 1: like them. I can't do that. You know. I have
Speaker 1: friends who think the same thing. They think, Oh, you know,
Speaker 1: I've spent ten years studying to be a doctor or
Speaker 1: an engineer, and I've worked all this time as a
Speaker 1: doctor or an engineer. I can't change my career path now,
Speaker 1: I can't do something else. I'm so committed to this
Speaker 1: and you get into this I slippery slope where well,
Speaker 1: if you don't do it now, you're gonna regret it
Speaker 1: even more in five years, you're gonna regret it even
Speaker 1: more in ten years. So you first had to tell
Speaker 1: yourself that, look, time is on your side. At the
Speaker 1: end of the day. Time is gonna go right because
Speaker 1: it's time is gonna pass whether you do something or not.
Speaker 1: So now is what do you want to do with
Speaker 1: your time? And this is where we have to kind
Speaker 1: of get over the hump of thinking that we can't
Speaker 1: do something or that we're not able to do something,
Speaker 1: because you know, there's really no limit to what we
Speaker 1: can do in life. We we create our own limits,
Speaker 1: and it's really hard to like see that until you
Speaker 1: break through the ceiling that we have created for ourselves.
Speaker 1: You know, I look at some of the most successful
Speaker 1: people in the world. You look at Oprah, Steve Harvey,
Speaker 1: Steve Jobs, everybody that became very successful. The reason they
Speaker 1: became successful is not because they listened to what everybody
Speaker 1: told them. The reason they became successful is because they
Speaker 1: didn't listen to what everybody told them, and they did
Speaker 1: what they wanted to do, and they were crazy enough
Speaker 1: to believe in themselves. You don't have to be you know,
Speaker 1: multi billion or to become successful. But if you really
Speaker 1: want do something, it's creating that belief that, Okay, whatever
Speaker 1: I want to do, I can do, but I just
Speaker 1: have to take the steps necessary to make it happen.
Speaker 1: And one thing that makes it a little bit easier
Speaker 1: is if you understand money, because if you are financially stable,
Speaker 1: it's a whole lot easier to go out and follow
Speaker 1: your dreams and do something else. Yeah, yeah, absolutely, And
Speaker 1: I mean you're talking about passion here, you know, and
Speaker 1: you hinted at this a little bit there earlier. How
Speaker 1: you're doing something now that you are passionate about, and
Speaker 1: how that can be just a major part of our
Speaker 1: success when it comes to our our our occupations. You
Speaker 1: talked about your willingness as well to forego sleep and
Speaker 1: to work like sixteen hour days in order to build
Speaker 1: something great. So do you think that you know that
Speaker 1: type of sacrifice it's always necessary for entrepreneurs who are
Speaker 1: trying to to build something great. So I'm not going
Speaker 1: to speak for other people. I'm gonna speak for myself
Speaker 1: because this has has kind of wavered when I was
Speaker 1: starting off in entrepreneurship. I didn't sleep much. I was
Speaker 1: working around the clock, and I mean like I's probably up,
Speaker 1: like four hours a day was considered a good night.
Speaker 1: So I was working as much as possible and I
Speaker 1: didn't know anything else. I was like, Okay, you know,
Speaker 1: the least I can do is hustle because my parents
Speaker 1: are immigrants in this country. And I saw how hard
Speaker 1: my parents had to work because my dad always raised
Speaker 1: me with there's no excuses mindset. Because when I was young,
Speaker 1: my dad I was told me that there's no such
Speaker 1: thing as a sick day because if you're sick, you're
Speaker 1: not going to work. If you're not going to work
Speaker 1: and not getting paid. If you don't get paid, you
Speaker 1: know eat. So if you're sick, you gotta go to work,
Speaker 1: like it's just not something you do. You don't take
Speaker 1: days off. So that's how I was raised, and you know,
Speaker 1: I'm starting my business and I kept the same mentality
Speaker 1: where you don't you don't take days off, and it
Speaker 1: depends on the person. For me, it worked because I
Speaker 1: had that drive and I had that ability to grind,
Speaker 1: and I could work, you know, day after day after day,
Speaker 1: and it would be hard because, like I'll tell you,
Speaker 1: in college, Monday through Friday, Monday through Thursday, I was,
Speaker 1: you know, in class all the time studying. I took
Speaker 1: a lot of hard classes. I was a cramming my
Speaker 1: classes because I wanted to get all the pre med
Speaker 1: stuff done. Thursday night we'd have college Night, so I'd
Speaker 1: be getting at the venue by like eight pm. The
Speaker 1: party starts at ten, party gets done at two. After two,
Speaker 1: you got two in the morning. We're talking about now
Speaker 1: tow in the morning, you gotta take everything down. You're
Speaker 1: not home until what three four in the morning. Now,
Speaker 1: Friday class again, and then Friday night is maybe another party.
Speaker 1: We do the same thing again. And then Saturday, so
Speaker 1: now we're I worked in the wedding business as well.
Speaker 1: So Saturday morning we'd be up at like six in
Speaker 1: the morning. So if I went to bed at three four,
Speaker 1: I'd be up by six because now I gotta go
Speaker 1: set up at a wedding. And I'd be at this
Speaker 1: wedding from six am until midnight. After midnight, you got
Speaker 1: to tear it down. So from midnight to one or
Speaker 1: two again, tear down two in the morning, get home.
Speaker 1: On Sunday, go to sleep, get back to homework, and
Speaker 1: started up the next week. So that was that was
Speaker 1: my routine and even building minority mindset. I started a
Speaker 1: minority mindset when I was in law school, so the
Speaker 1: same thing. We school all day and then minority mindset.
Speaker 1: And then I even I was never used to the camera,
Speaker 1: so I took acting classes in the evening, So law school,
Speaker 1: minority mindset, bind what the sock business I was doing?
Speaker 1: And acting class in the evening nighttime, and so I
Speaker 1: wasn't sleeping much. It was just something that I had
Speaker 1: to do. Then when I finished law school, I was like, okay,
Speaker 1: I need to take a break now because I have
Speaker 1: been going on full speed for years. So I started
Speaker 1: to sleep in eight nine hours a night, and I
Speaker 1: got a little complacent. I was like, man, this is
Speaker 1: this is weird. So that's when I started to look
Speaker 1: at myself. I was like, you know, what is it
Speaker 1: that you need? Because everybody is different. This is what
Speaker 1: I started to learn is that some people are okay
Speaker 1: on six hours of sleep, other people need eight hours
Speaker 1: of sleep. You gotta know yourself. I don't perform as
Speaker 1: well as I do when I get a you know,
Speaker 1: kind of that middle round of sleep. I don't like
Speaker 1: sleeping four hours a night anymore. I'm gonna be honest.
Speaker 1: My friends kind of joke about this because it's like, man,
Speaker 1: just you're sleeping so much. I can't do that anymore.
Speaker 1: Everybody's different, as everybody performs at different levels, and you
Speaker 1: gotta find what the level is for you. Yeah, dude,
Speaker 1: that's great stuff. Just fre We want to talk more about,
Speaker 1: specifically starting the YouTube channel of Minority Mindset, how that's
Speaker 1: taken off and become so popular, and YouTube is kind
Speaker 1: of this thing that that feels a bit more attainable
Speaker 1: to a lot of folks these days. But you've actually
Speaker 1: done it and you've built something big. So we want
Speaker 1: to talk to you more about how you did that
Speaker 1: and kind of what lessons our listeners can take from
Speaker 1: your journey, and we'll get to some of those right
Speaker 1: after the break. Joel again, we are back from the break.
Speaker 1: We're talking here with Josh Spreet seeing and let's talk
Speaker 1: now a little bit about YouTube. Jo Spreet. This is
Speaker 1: an area that Joel and I, like we've got little
Speaker 1: experience in except for just like watching YouTube videos. But
Speaker 1: you know, the startup costs are obviously less expensive than
Speaker 1: a traditional business or even real estate unless you find
Speaker 1: an eight thousand dollar deal like you did. But it
Speaker 1: seems that the journey to profitability it takes maybe a
Speaker 1: little bit more time when it comes to YouTube. You know,
Speaker 1: you talked about how maybe slowly over time, the you know,
Speaker 1: the ad revenue came in. But you know, tell us
Speaker 1: about what that journey looked like overall to build a
Speaker 1: YouTube channel and specifically to like why did you choose
Speaker 1: YouTube and videos? You know, like you mentioned earlier that
Speaker 1: it seemed like you enjoyed talking. Is that why YouTube
Speaker 1: videos felt like a just kind of a natural extension
Speaker 1: of maybe a way to communicate your message. Yeah, so
Speaker 1: let's start with that. Why did I pick YouTube? The
Speaker 1: options for me were YouTube or my blog. I went
Speaker 1: YouTube because one I didn't I wasn't a good writer.
Speaker 1: I'm not a good writer. I'm not the best English person.
Speaker 1: English was my second language. So I've went with YouTube
Speaker 1: for that, and you know, I'm very glad that I
Speaker 1: did because it's it fits my personality better. Now let's
Speaker 1: talk about YouTube as a business. I do not recommend
Speaker 1: anybody start a YouTube channel with the goal of making money. Okay,
Speaker 1: YouTube is a great platform when you can make a
Speaker 1: hund of money on YouTube. But if you go into
Speaker 1: YouTube with the mindset of, Okay, I want to make
Speaker 1: videos so I can make money, you are going to
Speaker 1: be very disappointed because it is not as easy that
Speaker 1: as a lot of people make it seem. It took
Speaker 1: me about a year and a half to get my
Speaker 1: first ad revenue check from YouTube. And so again, you know,
Speaker 1: the first year, nobody's watching you, nobody knows who you are,
Speaker 1: nobody's commenting or living a thumbs up. And so the
Speaker 1: first year and a half, you know, was that real
Speaker 1: growth phase. And that's when I got my first check
Speaker 1: from YouTube. And for the first year and a half,
Speaker 1: I made like in YouTube add but I'm pretty sure
Speaker 1: it's under Yeah, you know, I'm gonna and I'm an attorney, right,
Speaker 1: so I can make a lot more money than I
Speaker 1: could um making YouTube videos. But for me, it wasn't
Speaker 1: I wasn't doing YouTube because I wanted to really build
Speaker 1: a business for me. At this point, I was like,
Speaker 1: you know, I was still doing the sock business at
Speaker 1: the same time too, So I was just doing YouTube
Speaker 1: because I figured I want to put this information out there.
Speaker 1: Had this knowledge and stuff that I wanted to just
Speaker 1: put out there because I wanted to help someone else out.
Speaker 1: And it wasn't until like I think we were at
Speaker 1: like a hundred and fifty tho YouTube subscribe or something
Speaker 1: in that range where I was like, you know, maybe
Speaker 1: I should go YouTube instead of the sock business. And
Speaker 1: there's a few ways you can make money on YouTube.
Speaker 1: One is just being a creator, so just being entertaining
Speaker 1: and getting views and doing getting advertising money. The second
Speaker 1: way is more of a business perspective, where you know,
Speaker 1: every business at the end of the day, the way
Speaker 1: it works is you have a product that you sell
Speaker 1: and you have customers that buy your product. So this
Speaker 1: could be socks, This can be your financial services. That
Speaker 1: can be your consulting. This can be supplements that you
Speaker 1: sound like. It doesn't matter, right at the end of
Speaker 1: the day, every business is the same. You need customers
Speaker 1: that need a product. YouTube is a way for you
Speaker 1: to get in front of people, and people will want
Speaker 1: you on YouTube if you are entertaining, right, if you
Speaker 1: if you give people education, if you if you give
Speaker 1: somebody some sort of value, they will watch you on YouTube.
Speaker 1: It takes a while, but they will watch you. And
Speaker 1: now what you can do here is you can market
Speaker 1: your services. So if you are you know, let's say
Speaker 1: you sell life insurance. For example, you sell life insurance,
Speaker 1: you can put out information regarding life insurance on YouTube
Speaker 1: and say at the end of the video, Hey, if
Speaker 1: you are interested in getting your own life insurance policy,
Speaker 1: contact me off my office. My number is below. Because
Speaker 1: YouTube is weird or not weird, just amazing, because it's
Speaker 1: a mix of a social media platform and a search engine. Right,
Speaker 1: Like Google is a search engine, it's hard to go
Speaker 1: viral on Google. Instagram is a social media platform. You
Speaker 1: can go viral on Instagram, but people don't go to
Speaker 1: Instagram to search how do I learn about life insurance? Right?
Speaker 1: So YouTube is that cool blend where you can go
Speaker 1: to YouTube, people are searching, um, life insurance, people are
Speaker 1: searching how do I lose weight? People are searching how
Speaker 1: do I cook cookies? Or are they bake cookies? Um?
Speaker 1: And so you can go there to YouTube and people
Speaker 1: are going through to search things. And so now, if
Speaker 1: you are entertaining, you make this stuff fun, which is
Speaker 1: the hard part. If you can make this stuff fun
Speaker 1: and give people value, then you will be seen on YouTube.
Speaker 1: Eventually and then people will watch you. And then that's
Speaker 1: where you could either you can market your services or
Speaker 1: if you're an actor, just make entertaining videos and if
Speaker 1: people watch it, then you'll get paid more money for
Speaker 1: advertising because you have more people watching your videos. You're
Speaker 1: gonna have when more people watching a video of you
Speaker 1: going down the street and like throwing whip cream on
Speaker 1: people's faces than you will if you're talking about life insurance, right,
Speaker 1: but people get compensated in different ways. I think certainly,
Speaker 1: like that's probably the biggest hurdle when it comes to
Speaker 1: talking about money and personal finances, right. The biggest hurdle
Speaker 1: is making it not boring. And I think that's the
Speaker 1: biggest thing is set you apart just for you, you
Speaker 1: agree that that essentially you know, there are tons of
Speaker 1: people giving financial advice, giving solid financial advice on YouTube,
Speaker 1: but their views are dwarfed by yours. And I think
Speaker 1: in large part that's because you bring the energy and
Speaker 1: you make it interesting and fun. Do you think that's
Speaker 1: what sets you apart? Yeah? I mean, you know, first off,
Speaker 1: we're blessed with our audience is amazing. Our audiences has
Speaker 1: very loyal and the love our content, and I think
Speaker 1: part of that one because they are all some. Secondly
Speaker 1: is because I try not to keep the content boring.
Speaker 1: And the reason is because I look at myself. If
Speaker 1: I was the one watching these videos, I would be
Speaker 1: so bored with somebody just standing there teaching you about
Speaker 1: the time value of money through like a textbook style lecture. Like,
Speaker 1: you know, I don't want to sit in school, like
Speaker 1: feel like I'm in school when I'm watching YouTube. I
Speaker 1: want to feel like I'm having fun and learning at
Speaker 1: the same time. So that's one of the goals that
Speaker 1: I try to do with YouTube is trying to make
Speaker 1: it entertaining, trying to make it fun. But it's got
Speaker 1: to be a balance. And that's something that you know,
Speaker 1: I try to figure out myself too, is how much
Speaker 1: do we want to be on the entertaining side. But
Speaker 1: you know, because I'm not a comedian, I'm not a
Speaker 1: stand up comedian, and we want to make sure that
Speaker 1: we're still delivering the financial education but making it kind
Speaker 1: of that right amount of fun. And I don't know
Speaker 1: what the right amount is. You know, we always change
Speaker 1: it to. You know, sometimes we're a lot funnier, sometimes
Speaker 1: we're a lot more serious. So it's it's finding that
Speaker 1: balance for you and really getting your personality out right.
Speaker 1: I'm a sarcastic person. I make jokes, I make fun
Speaker 1: of people. That's who I am, So that's how I
Speaker 1: talk on camera. Other people are more serious, and you know,
Speaker 1: there are some people who make very good serious videos. Sonna.
Speaker 1: Have to find a balance for you, well just pre
Speaker 1: well so for someone who is looking to maybe start
Speaker 1: their own YouTube channel. You know, again you mentioned to
Speaker 1: don't set out to make this, uh you know, a
Speaker 1: full on business. Uh maybe that would be sort of
Speaker 1: like a side beneficitly profitable or Yeah, it's not going
Speaker 1: to be an instant thing. But but what advice do
Speaker 1: you have for someone out there who is looking to
Speaker 1: start their own YouTube channel? You know, like, do you
Speaker 1: have some specific tips to give folks or maybe just
Speaker 1: even some practical steps that they can kind of follow
Speaker 1: as they start thinking through what that should look like
Speaker 1: for them. Absolutely so, the first thing you want to
Speaker 1: do is don't don't start spending money on a bunch
Speaker 1: of things. I think there's this big rabbit hole that
Speaker 1: people think, Okay, I need lighting, I need a camera,
Speaker 1: I need softwares, I need audio equipment. When I first
Speaker 1: started making videos. My setup was very, very very cheap.
Speaker 1: I had a white wall, and I took my cell
Speaker 1: phone and I put it on a tripod. The tripod
Speaker 1: I got from Amazon. I think it was like twenty
Speaker 1: five bucks. That was the only thing that I had.
Speaker 1: I don't have any fancy like backdrop. I had no
Speaker 1: video editing software. I had a free software on a computer.
Speaker 1: I had no audio equipment. I literally just recorded videos
Speaker 1: in front of my cell phone. So you can start,
Speaker 1: and you should start, especially if you are trying to,
Speaker 1: you know, get into entrepreneurship or trying to figure out
Speaker 1: how you can start from a low cost. I would
Speaker 1: not recommend you go out and spend more than let's
Speaker 1: say a hundred dollars or two hundred dollars on getting started.
Speaker 1: So keep your costs low because people are gonna you know,
Speaker 1: your backdrop or your lighting is not going to be
Speaker 1: the reason why people watch you. People are gonna watch
Speaker 1: you for you and your content. Once people start watching you,
Speaker 1: then yeah, invest in your content so it's a more
Speaker 1: enjoyable experience. But people are gonna watch you for more
Speaker 1: than just what your backdrop or your lighting or your
Speaker 1: editing looks. Like keep your startup costs low. Second, is
Speaker 1: no your niche whatever it is, whether it be finance
Speaker 1: or fitness or health or whatever it is, you know
Speaker 1: what it is that you want to talk about and
Speaker 1: be confident in what you talk about. There's a lot
Speaker 1: of people on YouTube that to say things and they're
Speaker 1: scared too. They're scared that they're gonna make somebody feel bad.
Speaker 1: But no matter what you say, somebody's gonna feel bad.
Speaker 1: It's just the reality of things. I mean, I can say, hey, guys,
Speaker 1: make sure you're smart with your money, and I'm gonna
Speaker 1: get hey comments saying life is not about money. There's
Speaker 1: more to life than money. What do you mean to
Speaker 1: be smart with your money? Why do you be You know,
Speaker 1: like people are gonna get mad, so say whatever it
Speaker 1: is you have to say trolls and hitters exactly, and
Speaker 1: so you know, just understand that going in and it
Speaker 1: is hard, Like it's very easy for someone to say, oh, yeah,
Speaker 1: trolls are not gonna affect me, hitter is not gonna
Speaker 1: affect me. But when you start to actually put a
Speaker 1: videos and you start to see a lot of these
Speaker 1: people saying, wow, why is your nose that shape? You know,
Speaker 1: why are you looking like this? What? You know? Eventually
Speaker 1: kind of like oh is this you know you kind
Speaker 1: of go through that phase everybody goes through where it's
Speaker 1: like this is weird while eyes is all this happening.
Speaker 1: I'm just trying to help people. Why are people hating
Speaker 1: so much? So understand that that's going to happen, and
Speaker 1: third have fun with it. You know, it's it's it's
Speaker 1: it's It's not going to be an overnight thing. Like
Speaker 1: YouTube is a slow game. Everybody has a different speed.
Speaker 1: Some people their channels blow up in four weeks, other
Speaker 1: people takes four years. I don't know how long it's
Speaker 1: gonna take you, and you you can't predict that either.
Speaker 1: You know, you can learn. You can take YouTube classes.
Speaker 1: You can learn about s e O, you can learn
Speaker 1: about how to make content more engaging. You can try
Speaker 1: to take acting classes. I recommend trying to do everything
Speaker 1: because you don't know what's gonna work for you, and
Speaker 1: just be consistent. At the end of the day. YouTube
Speaker 1: doesn't want to make a video viral for just the
Speaker 1: channel and puts out one video sporadically created like a
Speaker 1: TV show almost like if you're gonna put out videos
Speaker 1: once a week, then decide, Okay, I'm gonna put a
Speaker 1: video every Thursday at you know, seven in the morning
Speaker 1: or whatever time it is to be consistent. That way,
Speaker 1: YouTube kind of sees that you're, hey, this person is
Speaker 1: reading this seriously and they're consistently putting out content, and
Speaker 1: your fans, you're gonna appreciate that too, because they're gonna know,
Speaker 1: all right, this person is putting out a video every
Speaker 1: Thursday at seven in the morning, so I need to
Speaker 1: come back on Thursday. I mean, you're're talking about being consistent,
Speaker 1: basically putting it on a schedule, and it takes that necessarily.
Speaker 1: It doesn't take spending a ton of money up front,
Speaker 1: potentially going broke in order to to pursue this hobby.
Speaker 1: Just for you mentioned acting classes as well, like you
Speaker 1: mentioned this earlier, uh and on the episode, like, at
Speaker 1: what point did you get to before you started taking
Speaker 1: those acting classes to get more comfortable in front of
Speaker 1: the camera. I don't think I hit ten thousand subscribers,
Speaker 1: or maybe I was right around the ten thousand subscriber mark,
Speaker 1: so it was pretty early on. I was starting to
Speaker 1: have fun with it, but I just realized that I
Speaker 1: was really bad on camera because I had never had
Speaker 1: any experience on this. I was a really awkward standing
Speaker 1: there and talking, so I don't know what to do.
Speaker 1: And I had to find an acting class, like not
Speaker 1: too far away. So I just enrolled in that and
Speaker 1: I took it because I, you know, I was I
Speaker 1: think of I'm good at not being scared of going
Speaker 1: out of my comfort zone and doing weird things. So
Speaker 1: I was like, you know, let me try this, because
Speaker 1: I was kind of getting I don't want to be
Speaker 1: stuck in that whole law school mentality because everybody in
Speaker 1: law school was like, Okay, study study, study, study study,
Speaker 1: becoming an attorney. I wanted to have the kind of
Speaker 1: creative outlet to where I can meet some other people
Speaker 1: doing other things. So that kind of pushed me as
Speaker 1: well to go into the acting class. Hey, Josh Brety.
Speaker 1: One of the things too, I'm impressed man with you
Speaker 1: about is is I feel like taking care of your
Speaker 1: community is such an important thing for you. It's part
Speaker 1: of your ethos, and I think part of that is
Speaker 1: locally where you live. A part of that too is
Speaker 1: taking care of the community that you've developed on your
Speaker 1: YouTube channel. The minority mindset of viewers, But like, yeah,
Speaker 1: what does that mean to you, that personal mission to
Speaker 1: take care of your community, and why is that kind
Speaker 1: of like a huge part of the fuel for your
Speaker 1: creative fire. On a personal level, I'm a member of
Speaker 1: the Sick religion, and one of the fundamental tenets of
Speaker 1: our religions is sava. Sava literally means selfless service, and
Speaker 1: so I've always kind of had that belief that, Okay,
Speaker 1: the more you have, the more you can do. And
Speaker 1: so on a personal level, me and a few more
Speaker 1: buddies we started a community service organization here and we
Speaker 1: do a lot of stuff in the area. We provide
Speaker 1: food to the homeless, we provide hygiene kids, we do
Speaker 1: a lot of things with kids with disabilities, We provide
Speaker 1: mentorship to kids, and kind of as like a funny
Speaker 1: not funny, but a little aside. When I was starting
Speaker 1: minority mindset, I was like, you know, we're doing a
Speaker 1: lot of stuff for homeless people, but we don't actually
Speaker 1: know what homeless people are going through. So me and
Speaker 1: a few buddies we decided to go homeless for four days. So,
Speaker 1: you know, we we lived out in Detroit for a
Speaker 1: few days to trying to see what it was like
Speaker 1: to see what people go through, and that was really
Speaker 1: eye opening just to see, okay, you know, the struggles
Speaker 1: that people go through. And so it's always been something
Speaker 1: that has been important to me. So now going to
Speaker 1: the business side from minority mindset. One of the things
Speaker 1: that we did was I used to teach every week
Speaker 1: in Detroit public schools. UH. I used to go once
Speaker 1: a week and I would talk about money management, entrepreneurship
Speaker 1: and just kind of give just general talks to the
Speaker 1: kids about life because it was really lacking. And one
Speaker 1: of the things that was really shocking to me was
Speaker 1: I I did a little service, as you know, how
Speaker 1: many kids, how many of you guys have a job,
Speaker 1: And almost every kid raise their hand, and then asked,
Speaker 1: how many of you guys have a bank account? And
Speaker 1: very few raise their hand. Most of the kids were
Speaker 1: making money, and then they were going to the gas
Speaker 1: station of the liquor store and they were cashing their checks.
Speaker 1: So they were going to pay the liquor store owner
Speaker 1: one percent of their check just to get the cash
Speaker 1: for their check for their work that they did. And
Speaker 1: then on the way out, they were gonna buy chips
Speaker 1: and they were gonna buy pop and they're gonna buy
Speaker 1: all of these things, and and by the time they
Speaker 1: were out the door, half of the check has already gone.
Speaker 1: And so that's when I was like, you know, there's
Speaker 1: there's a real need for financial education in schools. And
Speaker 1: I've always known that because I never grew up learning
Speaker 1: about money, none of my friends grew up learning about money,
Speaker 1: and just just seeing this now as a kind of
Speaker 1: a little bit more educated person in understanding money more.
Speaker 1: And at this point I started milority mindset. I was like,
Speaker 1: you know, I should do something about this. So I
Speaker 1: assembled a team of teachers and we created a full
Speaker 1: K through twelve financial education curriculum for kids where we
Speaker 1: teach teachers how to teach money, because that's the first
Speaker 1: thing is teachers need to know what to teach and
Speaker 1: how to teach. And a second, we give teachers assignments, homework,
Speaker 1: group activities, and it's fun, like we make we make
Speaker 1: like learning about money fund through like fun activities, kind
Speaker 1: of like how we talk about things on YouTube. And
Speaker 1: so we we give this away for free to teachers, parents, principles,
Speaker 1: anybody who wants to spread financial education in their community.
Speaker 1: And it has been downloaded tens of thousands of times.
Speaker 1: So it's one of our goals is to give financial education,
Speaker 1: get it out there. And that's one of the things
Speaker 1: that we did as a brand to help spread this
Speaker 1: financial awareness is to give financial education to schools because
Speaker 1: you know, some teachers started to teach show on our
Speaker 1: video as a class, but it's not the same as
Speaker 1: just having a full curriculum for someone in fifth grade
Speaker 1: versus someone in the eleventh grade. And so that's why
Speaker 1: we put that teach different lessons that you know, kids
Speaker 1: a different ages can learn and can even comprehend. Right.
Speaker 1: I love that that's part of your mission. They're just
Speaker 1: breat man. Thanks so much for taking the time to
Speaker 1: talk with us. This has been a ton of fun
Speaker 1: work in our listeners learn more about you absolutely, thank
Speaker 1: you so much. So you can learn more about our
Speaker 1: what we do, read our blogs with our articles at
Speaker 1: our website at the Minority mindset dot com, and then
Speaker 1: of course you could check out our videos at YouTube
Speaker 1: the Minority Mindset. Awesome, dude, Well, we hope everybody out
Speaker 1: there listening to this goes out and checks them out
Speaker 1: because they're entertaining, they're super helpful and they're I mean, dude,
Speaker 1: you're just crushing it. You're crushing it. So I really
Speaker 1: enjoyed this conversation. Man, thanks so much for joining us today.
Speaker 1: Thank you guys, there's a lot of fun. Nice Thanks again,
Speaker 1: Josh Sprett, Joel May. What an awesome conversation we just
Speaker 1: had about all things entrepreneurial, especially YouTube as well. It's
Speaker 1: not something we've discussed before, so I'm glad we're able
Speaker 1: to kind of hear his thoughts on how viable that
Speaker 1: is as a business plan, you know, like going in
Speaker 1: and setting up a channel. It's just not as easy
Speaker 1: as he makes it look, right, Yeah, exactly, But I think, man,
Speaker 1: you've got the next YouTube star in the making. Dude,
Speaker 1: probably allow Josh Breas recipe you're there. I don't think so,
Speaker 1: but you know, on that note, that was my big takeaway.
Speaker 1: I really liked how he's stressed to not go in
Speaker 1: and spend a ton of money upfront. I liked how
Speaker 1: he he mentioned, like, do not sink a ton of
Speaker 1: money into gear because a lot of times like and
Speaker 1: I can be tempted in this direction, but I can
Speaker 1: kind of be obsessed with the gear and the technicality
Speaker 1: is and just all the things that you need to
Speaker 1: have in order for something to be legit quote unquote legit,
Speaker 1: but it's not necessary. You know, if you have a
Speaker 1: good message, you don't need all those things. You need
Speaker 1: to prove that you need those things, and then you
Speaker 1: can start to justify some of those expenses. And maybe
Speaker 1: to the part of the reason why I'm saying this
Speaker 1: is because it reminds me of us when we started out.
Speaker 1: We started with the exact same gear that we are
Speaker 1: currently recording on, which are super basic microphones that you
Speaker 1: see at any public event. You know, it's just like
Speaker 1: the standard microphone. And there's certainly things that we've added
Speaker 1: to our arsenal to make sure that we sound better,
Speaker 1: but we didn't go out and spend it on the money.
Speaker 1: So this this feels like medicine that I know we
Speaker 1: can take because we have already taken it ourselves. Yeah,
Speaker 1: I think to what he said about it needing to
Speaker 1: be a labor of love, it's specifically in something that
Speaker 1: you're going to dedicate this much time to without a
Speaker 1: return anywhere on the near term horizon. It has to
Speaker 1: be it has to be something you actually enjoy and
Speaker 1: want to do just for the sake of doing it,
Speaker 1: and if you make money eventually, there are ways to
Speaker 1: do it, but you can't go into it with that mindset.
Speaker 1: And I thought that was good advice too. But I
Speaker 1: think my actual biggest takeaway was at one point when
Speaker 1: Jespery was talking about how much sleep he needed, and
Speaker 1: he said, like, we're all different. Find find the harmony
Speaker 1: in your life and working sixteen hour days in order
Speaker 1: to get somewhere sometimes it's like a young person's game.
Speaker 1: If you're in your early twenties, you can do that,
Speaker 1: and you can hustle super hard in order to make
Speaker 1: something happen. You know, I'm at the point in my
Speaker 1: life where I don't want to work sixteen hour days.
Speaker 1: I don't want to sleep for just four hours. I'm
Speaker 1: just gonna flat out say it, Yeah, I can't do that,
Speaker 1: and he it sounds like he can't do that anymore either.
Speaker 1: But depending on your life stage and where you're at,
Speaker 1: finding that harmony and that balance wherever you are, I
Speaker 1: think that's great advice too. And and just hearing someone
Speaker 1: else's playbook and then trying to imitate that exactly is
Speaker 1: it's almost never a good way to go. It's you've
Speaker 1: got to filter that information and figure out how what
Speaker 1: they've done and the success they've had and the moves
Speaker 1: they've made, how those can apply to you in your situation. Right.
Speaker 1: It's not always a one for one. It's not like
Speaker 1: a coach draws up a play on a whiteboard and
Speaker 1: you follow it to a t. Having that filter, finding
Speaker 1: that advice it's going to matter the most to you
Speaker 1: and benefits you the most, and then applying it in
Speaker 1: a way that works for your situation is crucial. Yeah,
Speaker 1: And I think our points are more related maybe than
Speaker 1: we that we realize, because instead of spending a lot
Speaker 1: of money up front, when especially when you're younger, right
Speaker 1: when you're fresh out of school or maybe you didn't
Speaker 1: even go to school, but you have a lot of
Speaker 1: time typically on hand, and you don't typically have a
Speaker 1: lot of money, and so like, honestly, I really love
Speaker 1: how he went about things because I think that is
Speaker 1: a way that can be replicated by a lot of
Speaker 1: other folks. Doesn't have to be, but certainly I think
Speaker 1: when you're younger and you if your responsibilities, you have
Speaker 1: a little more time, so that passion and that time
Speaker 1: that goes into it can kind of make up for
Speaker 1: the lack of funding that you might have. Yeah, for sure. Ye.
Speaker 1: But so this episode, you and I enjoyed a Bright
Speaker 1: Day Coming, which is an I p A by Three
Speaker 1: Taverns and they're based here in Atlanta. So what were
Speaker 1: your thoughts on this beer? Man? Yeah, I mean, this
Speaker 1: was like a highly approachable I p A that I
Speaker 1: think a lot of people could really get into. It
Speaker 1: was light, it had some juicy notes. It was super
Speaker 1: drinkable and tasty. At the same time, I haven't had
Speaker 1: a beer from Three Taverns in a minute, and I
Speaker 1: was really excited to see this on the store shelves
Speaker 1: that they're creating a really really delicious I p A
Speaker 1: in a six pack format. Then I feel like I
Speaker 1: could drink in a finer setting, like creating a podcast,
Speaker 1: but also I could have a finer setting, please, But
Speaker 1: then I also feel like I could have like everymon
Speaker 1: lawn maybe or something like that. I'm with you, though, Yeah,
Speaker 1: you know, I will say this is a New England
Speaker 1: style I p A. But with like you said, it's
Speaker 1: it is lighter and it's almost tingly like this tastes
Speaker 1: really fresh, and it's one of the benefits of drinking,
Speaker 1: and I pa that's local to wherever you live. It's
Speaker 1: almost like a pale ale because it is lighter. Uh,
Speaker 1: it almost drinks like Pseudo Sue, which is a fantastic
Speaker 1: pale ale for top Len Goliathe. So if you happen
Speaker 1: to be in the Atlanta area are coming through, we'd
Speaker 1: recommend that beer if if you like Studios Sue. Oh,
Speaker 1: and I wanted to mention too, they've got a second
Speaker 1: location getting ready to open up that's pretty close to
Speaker 1: where you and I live. Biking, Yeah, exactly, which is fantastic.
Speaker 1: I'm looking forward to being able to, you know, enjoy
Speaker 1: more of their beers, and specifically it's gonna be called
Speaker 1: the Imaginarium and that's because they're gonna be trying out
Speaker 1: just kind of weird, specialty experimental beers there. So I'm
Speaker 1: looking forward to biking over there with you man and
Speaker 1: trying all the weird beers that we can afford. Oh yeah,
Speaker 1: for sure, I'm excited about that too. All right, Matt, Well,
Speaker 1: that's gonna do it for this episode. I feel like
Speaker 1: just Breed brought some really great stuff to this conversation.
Speaker 1: Willing to his website, his YouTube channel, in our show notes.
Speaker 1: You can find those up on our site at how
Speaker 1: to money dot com. And if you enjoy this interview
Speaker 1: and the other episodes that we've been creating, we would
Speaker 1: love for you to head over to Apple Podcasts and
Speaker 1: leave us a review over there. It always helps out
Speaker 1: the show and it really helps others to find the
Speaker 1: show who don't know about it yet, and so we
Speaker 1: thank you in advance for that. So, Joel, that's gonna
Speaker 1: be for this episode. Man. Until next time, Best Friends Out,
Speaker 1: Best Friends Out.