WEBVTT - The Club Pro Crisis - Part 2: "Work/Life Imbalance"

0:00:00.320 --> 0:00:04.400
<v Speaker 1>The club expects their golf proth and their assistant pros

0:00:04.559 --> 0:00:05.960
<v Speaker 1>to make sure everything's perfect.

0:00:06.640 --> 0:00:08.399
<v Speaker 2>We want a club row that can play like Tiger,

0:00:08.600 --> 0:00:12.520
<v Speaker 2>teach like butch merchandise like Ralph Lauren, and tell jokes

0:00:12.520 --> 0:00:13.080
<v Speaker 2>like Bob Hope.

0:00:13.160 --> 0:00:15.920
<v Speaker 3>Right, it is absolutely The problem is the amount of

0:00:15.920 --> 0:00:17.000
<v Speaker 3>pay for the amount of work.

0:00:17.480 --> 0:00:19.760
<v Speaker 4>It doesn't mesh for clubs.

0:00:19.800 --> 0:00:22.119
<v Speaker 5>If you don't make these changes, you're not going to

0:00:22.120 --> 0:00:24.200
<v Speaker 5>get the people you want. Your product is going to suffer.

0:00:24.520 --> 0:00:26.000
<v Speaker 5>People are not going to want to come play there,

0:00:26.000 --> 0:00:28.159
<v Speaker 5>They're going to go elsewhere, and you're eventually going to

0:00:28.160 --> 0:00:28.880
<v Speaker 5>go out of business.

0:00:29.200 --> 0:00:33.040
<v Speaker 1>Is seth while helping He's the right guy in the

0:00:33.120 --> 0:00:36.800
<v Speaker 1>driver's seat, But is there a vehicle he can drive

0:00:37.400 --> 0:00:38.600
<v Speaker 1>that can make it any better?

0:00:38.920 --> 0:00:41.839
<v Speaker 6>People are put on earth to make everybody's lives better, right, Like?

0:00:42.200 --> 0:00:45.080
<v Speaker 6>How can he not want to be surrounded by those people?

0:00:45.320 --> 0:00:49.720
<v Speaker 4>Right then? And that's what our PGA professional is.

0:00:50.040 --> 0:00:52.600
<v Speaker 6>You know, it's not perfect, We're not perfect times far

0:00:52.680 --> 0:00:53.320
<v Speaker 6>from perfect.

0:00:53.520 --> 0:00:55.720
<v Speaker 4>We're moving the needle, making a lot.

0:00:55.560 --> 0:00:59.560
<v Speaker 6>Of progress and I hope people are noticing it. But

0:00:59.800 --> 0:01:02.640
<v Speaker 6>that's not the point either, right. The point is leaving

0:01:02.680 --> 0:01:04.960
<v Speaker 6>the room better. And I'm going to keep fighting to

0:01:05.040 --> 0:01:10.400
<v Speaker 6>do that every day.

0:01:11.600 --> 0:01:19.000
<v Speaker 7>Put another log on the fire Nobody here is to

0:01:19.160 --> 0:01:19.839
<v Speaker 7>get the time.

0:01:24.560 --> 0:01:26.720
<v Speaker 4>Welcome to the fire Pit with Matt Janella.

0:01:29.640 --> 0:01:31.880
<v Speaker 8>In part one of this series of podcasts on the

0:01:31.920 --> 0:01:34.920
<v Speaker 8>club pro crisis, we got the background on how and

0:01:34.959 --> 0:01:38.520
<v Speaker 8>why I'm doing this. In short, I said something ignorant.

0:01:39.200 --> 0:01:41.959
<v Speaker 8>I think most would call it stupid, and many did.

0:01:42.800 --> 0:01:45.720
<v Speaker 8>It's hard to be stupid without being ignorant, but I'd

0:01:45.720 --> 0:01:49.160
<v Speaker 8>like to think you can be ignorant without being stupid. Anyway,

0:01:49.320 --> 0:01:52.600
<v Speaker 8>For more context, I hope you've listened to Part one

0:01:53.400 --> 0:01:57.800
<v Speaker 8>to summarize my sincere apologies to club pros and PGA professionals.

0:01:58.160 --> 0:02:01.280
<v Speaker 8>I appreciate you, and many of you I consider friends.

0:02:02.000 --> 0:02:05.080
<v Speaker 8>It's your humility and selflessness that are actually part of

0:02:05.080 --> 0:02:08.320
<v Speaker 8>the problem. As one club pro told me, you're not

0:02:08.360 --> 0:02:12.000
<v Speaker 8>good at promoting yourselves. You're too busy helping others, and

0:02:12.040 --> 0:02:16.760
<v Speaker 8>thus you're often taken for granted. On that note, I

0:02:16.800 --> 0:02:19.119
<v Speaker 8>want to thank some of the sponsors of the Firepit collective.

0:02:19.400 --> 0:02:23.440
<v Speaker 8>Dormy Workshop is an incredible company, a golf family business

0:02:23.560 --> 0:02:27.120
<v Speaker 8>based in Halifax, Nova Scotia, where all they do is

0:02:27.160 --> 0:02:31.480
<v Speaker 8>make quality leather headcovers and accessories. Go to Dormy Workshop

0:02:31.560 --> 0:02:35.720
<v Speaker 8>dot com and use fire Pit fifteen for fifteen percent

0:02:35.760 --> 0:02:39.720
<v Speaker 8>off your next purchase. And then there's Link Soul, the

0:02:39.760 --> 0:02:42.640
<v Speaker 8>lifestyle clothing brand I've worn on and off the course,

0:02:42.720 --> 0:02:46.880
<v Speaker 8>in and out of the water for ten years. Polos hats, hoodies, shorts,

0:02:46.880 --> 0:02:49.880
<v Speaker 8>pants and T shirts. Make par nott War and go

0:02:49.919 --> 0:02:52.240
<v Speaker 8>to link Soul dot com and use promo code fire

0:02:52.320 --> 0:02:55.200
<v Speaker 8>Pit twenty five for twenty five percent off your next purchase.

0:02:55.880 --> 0:02:58.080
<v Speaker 8>All right, For part two of this series, we start

0:02:58.120 --> 0:03:01.320
<v Speaker 8>with Shane Ryan, author of several golf books, which includes

0:03:01.560 --> 0:03:05.760
<v Speaker 8>Slaying the Tiger, Chasing the Legends, and The Cup They

0:03:05.800 --> 0:03:10.360
<v Speaker 8>Couldn't Lose. Ryan has written for Grantlin, Paste Magazine, and

0:03:10.440 --> 0:03:12.919
<v Speaker 8>The New York Times, and in May of twenty twenty two,

0:03:13.240 --> 0:03:17.639
<v Speaker 8>wrote a story for Golf Dies entitled The Club Pro Crisis.

0:03:18.360 --> 0:03:23.040
<v Speaker 8>Why did you feel compelled or sort of inspired to

0:03:23.120 --> 0:03:25.560
<v Speaker 8>do what you did in telling that the story that

0:03:25.600 --> 0:03:26.320
<v Speaker 8>you've told here?

0:03:27.160 --> 0:03:29.720
<v Speaker 5>Yeah, I mean, like you, Matt, I didn't know a

0:03:29.760 --> 0:03:31.840
<v Speaker 5>lot about this at all. I was not familiar with

0:03:31.880 --> 0:03:33.640
<v Speaker 5>this world. You know, you know your club pro when

0:03:33.680 --> 0:03:35.960
<v Speaker 5>you go practice or play, and you sort of take

0:03:35.960 --> 0:03:37.760
<v Speaker 5>them for granted and you don't realize that, hey, they

0:03:37.800 --> 0:03:39.520
<v Speaker 5>might be working seventy hours a week and they might

0:03:39.560 --> 0:03:41.960
<v Speaker 5>be under incredible stress and you know, not making as

0:03:42.040 --> 0:03:44.920
<v Speaker 5>much money as they want and all that. It actually

0:03:44.960 --> 0:03:47.960
<v Speaker 5>stemmed from a conversation I had. I wrote a book

0:03:47.960 --> 0:03:50.040
<v Speaker 5>about the Ryder Cup, and in the course of it,

0:03:50.120 --> 0:03:52.120
<v Speaker 5>you know, I talked with the number of different people,

0:03:52.480 --> 0:03:56.280
<v Speaker 5>and basically through the crazy paths that sometimes happened, I

0:03:56.360 --> 0:03:58.880
<v Speaker 5>ended up talking with the club pro who said, you know,

0:03:58.920 --> 0:04:02.200
<v Speaker 5>you really need to look at this issue. It's happening everywhere.

0:04:02.240 --> 0:04:04.840
<v Speaker 5>It's a big deal. It's like a basically an epidemic.

0:04:05.480 --> 0:04:07.400
<v Speaker 5>And so that kind of piqued my interest and I

0:04:07.440 --> 0:04:09.000
<v Speaker 5>sort of, you know, put a pin on it. And

0:04:09.000 --> 0:04:12.040
<v Speaker 5>then when I had time, I threw a tweet out

0:04:12.040 --> 0:04:15.320
<v Speaker 5>there just saying, you know, is this something that's happening.

0:04:15.320 --> 0:04:17.320
<v Speaker 5>Do you feel like you're not in control of your time,

0:04:17.360 --> 0:04:21.599
<v Speaker 5>You're being overworked, you're being underpaid, mistreated, whatever. And the

0:04:21.640 --> 0:04:26.120
<v Speaker 5>response was unbelievable, not just people you know, tweeting back

0:04:26.160 --> 0:04:28.440
<v Speaker 5>at me, but tagging everybody in that they knew. I

0:04:28.480 --> 0:04:30.880
<v Speaker 5>got a ton of emails and yeah, then it was

0:04:30.960 --> 0:04:33.080
<v Speaker 5>just off to the races, going wow, I had no idea.

0:04:33.520 --> 0:04:36.359
<v Speaker 5>This was such a phenomenon, and yeah, the story idea

0:04:36.480 --> 0:04:37.440
<v Speaker 5>was born from that.

0:04:38.680 --> 0:04:41.239
<v Speaker 8>More on Shane Ryan's reporting in a minute for now

0:04:41.560 --> 0:04:44.440
<v Speaker 8>back to Chandler Withington, who we heard from throughout part

0:04:44.440 --> 0:04:48.480
<v Speaker 8>one of this series. Withington is formerly of Seminal Marion

0:04:48.880 --> 0:04:51.760
<v Speaker 8>and Hazeltine, which is where he resigned from his post

0:04:51.800 --> 0:04:54.440
<v Speaker 8>as head professional in twenty twenty one.

0:04:55.000 --> 0:04:56.880
<v Speaker 2>So the summer of twenty one is when my wife

0:04:56.920 --> 0:05:00.360
<v Speaker 2>and I really started having a conversation about is this us?

0:05:01.080 --> 0:05:04.560
<v Speaker 2>And it was really accelerated in our three year old

0:05:04.560 --> 0:05:07.560
<v Speaker 2>now she's two. You know, sometimes you go a week

0:05:07.640 --> 0:05:10.919
<v Speaker 2>fourteen days without seeing your kids awake, and you know,

0:05:10.920 --> 0:05:12.560
<v Speaker 2>two year olds don't have the memory. You know, my

0:05:12.560 --> 0:05:14.720
<v Speaker 2>two year old looked at me one day when I

0:05:14.800 --> 0:05:16.680
<v Speaker 2>was home. She looks at me and she goes, what

0:05:16.720 --> 0:05:20.720
<v Speaker 2>are you doing in mommy's house? She didn't know who

0:05:20.720 --> 0:05:21.080
<v Speaker 2>I was?

0:05:22.360 --> 0:05:24.640
<v Speaker 4>And that was it. That was that was all I.

0:05:24.600 --> 0:05:26.320
<v Speaker 2>Needed, you know, to do, Like, if my daughter doesn't

0:05:26.360 --> 0:05:27.920
<v Speaker 2>know who I am, then what are we really doing here?

0:05:27.960 --> 0:05:28.120
<v Speaker 9>Here?

0:05:29.279 --> 0:05:32.880
<v Speaker 8>From Shane Ryan's reporting and platform, several of these issues

0:05:32.920 --> 0:05:36.640
<v Speaker 8>have been exposed and according to censu's Art of War,

0:05:37.279 --> 0:05:40.240
<v Speaker 8>if you know the enemy in yourself. You need not

0:05:40.360 --> 0:05:44.480
<v Speaker 8>fear the result of one hundred battles. Here's Cody Sinkler,

0:05:44.800 --> 0:05:48.320
<v Speaker 8>director of golf operations at the Park in West Palm Beach, Florida.

0:05:48.960 --> 0:05:51.120
<v Speaker 10>I think golf pros are in a place right now

0:05:51.160 --> 0:05:53.960
<v Speaker 10>where I don't know if fed up is the word,

0:05:54.080 --> 0:05:57.840
<v Speaker 10>but we're a little sensitive in the golf pro crisis.

0:05:58.720 --> 0:06:06.120
<v Speaker 4>Shane's article highlighted what is very common.

0:06:06.279 --> 0:06:11.719
<v Speaker 10>I mean, what's highlighted in that article is are examples

0:06:11.760 --> 0:06:17.200
<v Speaker 10>of the lives of a lot of golf pros, if

0:06:17.240 --> 0:06:19.200
<v Speaker 10>not the majority of golf pros.

0:06:19.800 --> 0:06:22.960
<v Speaker 8>And here's Connor Evers, who graduated from the PGM program

0:06:23.040 --> 0:06:27.440
<v Speaker 8>at Methodist University in Fayetteville, North Carolina. He did internships

0:06:27.440 --> 0:06:30.720
<v Speaker 8>in Massachusetts, Jackson Hole, Detroit, and his last one was

0:06:30.760 --> 0:06:33.960
<v Speaker 8>at Adare Manor in Ireland. At twenty five years old,

0:06:34.040 --> 0:06:37.000
<v Speaker 8>he's been to thirty countries, which serves him well at

0:06:37.040 --> 0:06:41.120
<v Speaker 8>his current role of expedition planning manager for Haversham and Baker,

0:06:41.720 --> 0:06:45.359
<v Speaker 8>a company that describes themselves as quote the country club

0:06:45.440 --> 0:06:49.240
<v Speaker 8>of international golf travel. Here's Evers on the impact of

0:06:49.279 --> 0:06:50.440
<v Speaker 8>Shane Ryan's.

0:06:50.040 --> 0:06:52.240
<v Speaker 4>Story when that article came out.

0:06:52.279 --> 0:06:56.440
<v Speaker 11>I mean my social media and text blew up. I

0:06:56.480 --> 0:06:59.400
<v Speaker 11>mean that morning when that drop, everyone was talking about it.

0:06:59.440 --> 0:07:02.159
<v Speaker 11>I mean everyone that I'm connected with or in the

0:07:02.160 --> 0:07:04.520
<v Speaker 11>golf industry. That's just kind of how my life is.

0:07:04.560 --> 0:07:05.960
<v Speaker 4>But it was great.

0:07:06.440 --> 0:07:08.479
<v Speaker 11>It definitely got you know, talking points, and I know

0:07:08.560 --> 0:07:11.640
<v Speaker 11>a few of my friends their members came up and

0:07:11.840 --> 0:07:14.680
<v Speaker 11>was I mean, they're there every single day, but I

0:07:14.720 --> 0:07:19.080
<v Speaker 11>guess that was reading that article. A lot of people

0:07:19.080 --> 0:07:21.920
<v Speaker 11>as members were like, oh, I guess I should be

0:07:21.920 --> 0:07:23.840
<v Speaker 11>a little bit more thankful for what you guys do

0:07:23.920 --> 0:07:27.840
<v Speaker 11>for me. And that happened actually quite a few times,

0:07:28.240 --> 0:07:30.000
<v Speaker 11>tough out a couple of my people that I know.

0:07:30.200 --> 0:07:33.080
<v Speaker 11>So yeah, it was pretty interesting. That was very lightning,

0:07:33.120 --> 0:07:35.920
<v Speaker 11>and I definitely think that was kind of the spark

0:07:36.000 --> 0:07:38.160
<v Speaker 11>that kind of let the fire, if you will. With

0:07:38.200 --> 0:07:39.480
<v Speaker 11>the whole conversation a lot.

0:07:39.400 --> 0:07:42.880
<v Speaker 5>More Back to Shane Ryan, one thing I would say

0:07:43.120 --> 0:07:46.080
<v Speaker 5>is that the people I spoke to that are working

0:07:46.120 --> 0:07:49.760
<v Speaker 5>on this are not necessarily you know, these idealists or anything.

0:07:49.800 --> 0:07:51.560
<v Speaker 5>And what the message they gave me, and I think

0:07:51.560 --> 0:07:54.480
<v Speaker 5>it's an important message, is that for clubs, if you

0:07:54.520 --> 0:07:56.800
<v Speaker 5>don't make these changes, you're not going to get the

0:07:56.800 --> 0:07:59.200
<v Speaker 5>people you want. Your product is going to suffer. People

0:07:59.240 --> 0:08:00.640
<v Speaker 5>are not going to want to come play there, They're

0:08:00.640 --> 0:08:02.680
<v Speaker 5>going to go elsewhere, and you're eventually going to go

0:08:02.680 --> 0:08:03.320
<v Speaker 5>out of business.

0:08:03.480 --> 0:08:03.640
<v Speaker 1>Right.

0:08:03.680 --> 0:08:05.840
<v Speaker 5>This is not some kind of charity thing you need

0:08:05.880 --> 0:08:07.600
<v Speaker 5>to do. This is like a life and death thing

0:08:07.960 --> 0:08:10.080
<v Speaker 5>that all golf clubs need to look at because it

0:08:10.120 --> 0:08:11.400
<v Speaker 5>is crucial to their survival.

0:08:12.360 --> 0:08:15.720
<v Speaker 8>One of the things that needs looking at. One of

0:08:15.760 --> 0:08:21.960
<v Speaker 8>the battles is work life balance or imbalance. Here's robins Manly,

0:08:22.000 --> 0:08:24.520
<v Speaker 8>who became a class A pro twenty years ago. He

0:08:24.600 --> 0:08:27.520
<v Speaker 8>was an assistant pro at Breckenridge Golf Club for both decades.

0:08:27.920 --> 0:08:30.360
<v Speaker 8>After getting married at the age of forty six, he

0:08:30.440 --> 0:08:33.280
<v Speaker 8>left the golf industry and although he still has his

0:08:33.320 --> 0:08:37.200
<v Speaker 8>PGA membership and teaches on occasion, his current focus is

0:08:37.240 --> 0:08:37.840
<v Speaker 8>real estate.

0:08:38.440 --> 0:08:41.400
<v Speaker 3>I don't have the answer, but I think it definitely

0:08:41.440 --> 0:08:46.320
<v Speaker 3>comes from a misunderstanding of what that PGA logo really

0:08:46.400 --> 0:08:49.760
<v Speaker 3>means and what the value that we bring and us

0:08:49.800 --> 0:08:52.640
<v Speaker 3>as we have a hard time tooting our own horn,

0:08:52.760 --> 0:08:57.240
<v Speaker 3>I think as PGA professionals of really going to our

0:08:57.280 --> 0:09:00.360
<v Speaker 3>employer and saying, look this is these are the I

0:09:00.440 --> 0:09:02.520
<v Speaker 3>taught and these are the number of golfers that I

0:09:02.600 --> 0:09:05.200
<v Speaker 3>brought to the game that are now avid golfers that

0:09:05.240 --> 0:09:08.040
<v Speaker 3>are now buying clubs and now joining Ladies League and

0:09:08.120 --> 0:09:11.199
<v Speaker 3>Men's League. And we've got to do a better job

0:09:11.280 --> 0:09:16.280
<v Speaker 3>ourselves of promoting that and letting our employer know our value.

0:09:17.280 --> 0:09:20.520
<v Speaker 3>But it is there's not a perfect answer, for sure,

0:09:20.559 --> 0:09:23.800
<v Speaker 3>because golf is a sign up to sundown business and

0:09:24.600 --> 0:09:27.120
<v Speaker 3>if you're not there, it's rowned upon.

0:09:27.720 --> 0:09:28.199
<v Speaker 4>And so.

0:09:29.760 --> 0:09:32.280
<v Speaker 3>I don't have the answer. And I and I've been

0:09:32.320 --> 0:09:35.160
<v Speaker 3>out of the business for a couple of years, so

0:09:35.240 --> 0:09:37.440
<v Speaker 3>I'm not actively in the grind. But the reason I

0:09:37.520 --> 0:09:39.400
<v Speaker 3>left was I wanted to get married and I knew

0:09:39.400 --> 0:09:42.640
<v Speaker 3>that that was not going to that wasn't going to

0:09:42.679 --> 0:09:46.920
<v Speaker 3>work eighty hours and not being with my new bride

0:09:47.040 --> 0:09:50.360
<v Speaker 3>wasn't and financially wasn't going to work. But I use

0:09:50.480 --> 0:09:54.400
<v Speaker 3>my golf connections to now move into the real estate world,

0:09:54.400 --> 0:09:59.440
<v Speaker 3>which has been awesome. So it was a great, great

0:10:00.120 --> 0:10:01.920
<v Speaker 3>glad to still be a PGA member. I'll be a

0:10:01.920 --> 0:10:07.000
<v Speaker 3>life member here pretty soon. And but yeah, I don't

0:10:07.040 --> 0:10:10.360
<v Speaker 3>have the perfect answer, but it is absolutely The problem

0:10:10.520 --> 0:10:12.599
<v Speaker 3>is the amount of pay for the amount of work.

0:10:14.200 --> 0:10:15.800
<v Speaker 4>Doesn't mesh for.

0:10:15.840 --> 0:10:19.240
<v Speaker 8>A deeper dive in context back to Chandler Wington.

0:10:19.240 --> 0:10:21.160
<v Speaker 2>If you rewind and you got to talk to Seth.

0:10:22.400 --> 0:10:25.880
<v Speaker 2>February twenty twenty. Seth invited me and Kerry Cosby and

0:10:25.920 --> 0:10:28.320
<v Speaker 2>a few others down to Florida. He wanted to have

0:10:28.400 --> 0:10:31.320
<v Speaker 2>kind of like a side council. You know, He's like,

0:10:31.400 --> 0:10:33.280
<v Speaker 2>tell me, tell me what's really going on. You know

0:10:33.280 --> 0:10:34.720
<v Speaker 2>that the board is going to tell me what's going on,

0:10:34.760 --> 0:10:35.600
<v Speaker 2>but what's really going on?

0:10:35.640 --> 0:10:36.439
<v Speaker 4>And how can I help?

0:10:37.240 --> 0:10:39.320
<v Speaker 2>Went around the table at the reef, which I'm sure

0:10:39.320 --> 0:10:43.199
<v Speaker 2>you've been to. You know, Bob Ford, you know, was retiring.

0:10:43.200 --> 0:10:44.920
<v Speaker 2>He said, look, Seth, you're a financial guy. I think

0:10:44.960 --> 0:10:47.840
<v Speaker 2>you know pension program be really impactful. And that's where

0:10:47.920 --> 0:10:50.880
<v Speaker 2>you know, Seth started a deferred compensation program which is

0:10:51.080 --> 0:10:54.199
<v Speaker 2>really impactful. And that's what that conversation started from. Went

0:10:54.200 --> 0:10:56.600
<v Speaker 2>around the table and it got to me and I said, look, Bob,

0:10:56.640 --> 0:11:00.280
<v Speaker 2>I said, pension's impactful, no doubt, right, But I tell

0:11:00.320 --> 0:11:01.960
<v Speaker 2>you right now, like the twenty five year old kid's

0:11:01.960 --> 0:11:03.920
<v Speaker 2>going to look at that laugh because they're getting out

0:11:04.000 --> 0:11:06.760
<v Speaker 2>because of something else. I said, I think the biggest

0:11:06.760 --> 0:11:09.720
<v Speaker 2>threat to our industry is the expectation of our time,

0:11:10.400 --> 0:11:12.920
<v Speaker 2>and we are the Titanic heading towards the Iceberg. And

0:11:12.960 --> 0:11:16.360
<v Speaker 2>if we can't reset expectations with the club managers and

0:11:16.360 --> 0:11:18.760
<v Speaker 2>the club leaders and the boards, we're going to hit

0:11:18.760 --> 0:11:20.840
<v Speaker 2>the Iceberger and it's going to think this. And I

0:11:20.840 --> 0:11:23.599
<v Speaker 2>looked right over Bob. I said, Bob, don't even say it,

0:11:23.600 --> 0:11:25.040
<v Speaker 2>because I know what you're thinking. Like, I mean, here's

0:11:25.040 --> 0:11:27.760
<v Speaker 2>a guy who worked Oakmont and Seminal right said you

0:11:27.840 --> 0:11:31.000
<v Speaker 2>busted your ass. And I'm not trying to call younger

0:11:31.040 --> 0:11:34.160
<v Speaker 2>generation or even me lazy, but things have changed, is

0:11:34.160 --> 0:11:35.680
<v Speaker 2>all I'm telling you. Is like the job that you

0:11:35.720 --> 0:11:38.000
<v Speaker 2>did for so long is not the way it is anymore.

0:11:38.600 --> 0:11:40.880
<v Speaker 2>And Bob goes, I am laughing parts I hear it,

0:11:40.920 --> 0:11:43.319
<v Speaker 2>and I see it as it said. It's going to

0:11:43.360 --> 0:11:45.400
<v Speaker 2>feel like global warming. It's like one of those things

0:11:45.400 --> 0:11:47.679
<v Speaker 2>where it's like we should look at this and we

0:11:47.679 --> 0:11:50.720
<v Speaker 2>should start taking measures now, because you can't just reverse

0:11:50.760 --> 0:11:52.839
<v Speaker 2>the cycle. You know, when you get there right, it

0:11:52.880 --> 0:11:55.720
<v Speaker 2>takes years to reverse it. I said, look at the

0:11:55.720 --> 0:11:58.400
<v Speaker 2>size of Peach and programs are going like this, the

0:11:58.520 --> 0:12:00.840
<v Speaker 2>amount of you know, young kids coming in or going

0:12:00.880 --> 0:12:03.319
<v Speaker 2>like this, The supply is going like this.

0:12:03.480 --> 0:12:04.360
<v Speaker 4>Ever since COVID.

0:12:04.440 --> 0:12:05.920
<v Speaker 2>So if the supply is going like this and the

0:12:05.960 --> 0:12:08.560
<v Speaker 2>game is going like this, where are we in five years?

0:12:08.600 --> 0:12:09.240
<v Speaker 4>Pretty scary?

0:12:09.679 --> 0:12:12.320
<v Speaker 8>Connor evers again on how and why he left.

0:12:12.559 --> 0:12:16.080
<v Speaker 11>I guess the big thing was just the the hours.

0:12:16.559 --> 0:12:18.840
<v Speaker 11>You know, eventually, I guess that I'm twenty five, I

0:12:18.840 --> 0:12:21.520
<v Speaker 11>eventually want to have a family and kids. You know,

0:12:21.520 --> 0:12:24.160
<v Speaker 11>it's not the same everywhere, but it is, you know,

0:12:24.320 --> 0:12:28.240
<v Speaker 11>long hours, and I just wanted, I guess, more structure.

0:12:29.160 --> 0:12:31.400
<v Speaker 11>I guess that's that was kind of the biggest thing

0:12:31.480 --> 0:12:35.120
<v Speaker 11>for me, Just wanting more structure, you know, the classic

0:12:35.200 --> 0:12:38.040
<v Speaker 11>cliche nine to five. I know people don't like that,

0:12:38.080 --> 0:12:40.280
<v Speaker 11>but I do like I like structure like that. So

0:12:40.600 --> 0:12:43.240
<v Speaker 11>I guess the main thing was for me was the hours.

0:12:43.280 --> 0:12:45.240
<v Speaker 11>I mean, I definitely do miss a lot. I mean,

0:12:45.280 --> 0:12:47.240
<v Speaker 11>I don't play as much golf, to be honest with you,

0:12:48.160 --> 0:12:51.040
<v Speaker 11>as as I did. That's the one thing that I

0:12:51.360 --> 0:12:53.280
<v Speaker 11>do miss. I guess I'm kind of seeing it, you know,

0:12:53.360 --> 0:12:55.559
<v Speaker 11>from from two things, from two sides of it now,

0:12:55.600 --> 0:12:58.559
<v Speaker 11>But just the hours, I would say, to answer that question.

0:12:58.600 --> 0:13:02.040
<v Speaker 8>There here's Brad Snow of Raleigh, North Carolina. We heard

0:13:02.080 --> 0:13:04.920
<v Speaker 8>from him in part one. He's twenty nine, he graduated

0:13:04.960 --> 0:13:08.280
<v Speaker 8>from Mencia State and Golf Management. His internships were at

0:13:08.280 --> 0:13:12.520
<v Speaker 8>TPC Potomac, Durrell and Sleepy Hollow. He worked at Philly

0:13:12.559 --> 0:13:14.920
<v Speaker 8>Cricket Club for two summer seasons and a winter at

0:13:15.000 --> 0:13:18.079
<v Speaker 8>John's Island in Florida. He spent time as a head

0:13:18.160 --> 0:13:21.520
<v Speaker 8>fitter at Liberty National, and although he's still a Class

0:13:21.520 --> 0:13:24.400
<v Speaker 8>A professional, he's been out of the greengrass aspect of

0:13:24.440 --> 0:13:28.600
<v Speaker 8>the industry since twenty nineteen. He's now an online club retailer.

0:13:29.240 --> 0:13:32.040
<v Speaker 8>His thoughts on a thirty to forty thousand dollars annual

0:13:32.160 --> 0:13:34.040
<v Speaker 8>salary and a work life imbalance.

0:13:34.840 --> 0:13:36.520
<v Speaker 4>So through the internships.

0:13:36.760 --> 0:13:39.680
<v Speaker 12>The PGA requires that all internships are paid through PGM,

0:13:39.880 --> 0:13:40.840
<v Speaker 12>which is awesome.

0:13:40.880 --> 0:13:41.640
<v Speaker 4>We're very lucky.

0:13:43.200 --> 0:13:46.560
<v Speaker 12>It kind of spans quite a spectrum though, once you

0:13:46.600 --> 0:13:50.280
<v Speaker 12>get into it, because I was lucky enough to have

0:13:50.320 --> 0:13:53.800
<v Speaker 12>a couple internships that had housing kind of built in.

0:13:55.760 --> 0:13:58.480
<v Speaker 12>I lived at the gatehouse right as he first go

0:13:58.559 --> 0:14:01.959
<v Speaker 12>on property at Sleepy Holl. Me and two others or

0:14:02.000 --> 0:14:04.480
<v Speaker 12>another intern in an assistant lived right in the gatehouse there,

0:14:04.880 --> 0:14:06.600
<v Speaker 12>which was incredible.

0:14:06.640 --> 0:14:09.559
<v Speaker 4>I mean I could I woke our. The short game

0:14:09.600 --> 0:14:10.679
<v Speaker 4>area was in my backyard.

0:14:10.800 --> 0:14:15.480
<v Speaker 12>So you know, we hang out there, kind of true

0:14:15.640 --> 0:14:19.840
<v Speaker 12>bagger vance style, turn someone's headlights on, or you know,

0:14:19.920 --> 0:14:23.000
<v Speaker 12>take a lantern out after work, whatever, chips and balls

0:14:23.080 --> 0:14:23.480
<v Speaker 12>or whatever.

0:14:24.880 --> 0:14:29.480
<v Speaker 4>So positions like that. You're lucky so you can kind

0:14:29.480 --> 0:14:30.360
<v Speaker 4>of save a little more.

0:14:30.400 --> 0:14:34.960
<v Speaker 12>But I mean, yeah, once you're out looking at that

0:14:35.040 --> 0:14:43.440
<v Speaker 12>thirty to forty number, is is a nice number. You

0:14:43.520 --> 0:14:48.200
<v Speaker 12>hear a lot of numbers lower than that, But it's

0:14:48.240 --> 0:14:50.480
<v Speaker 12>really not what you think about when you're getting into that.

0:14:51.000 --> 0:14:54.240
<v Speaker 12>It's you might have your kind of site set a

0:14:54.280 --> 0:14:57.320
<v Speaker 12>little further down the road. You know, you got to

0:14:57.360 --> 0:15:00.960
<v Speaker 12>put in the time grind it out if you want

0:15:00.960 --> 0:15:02.280
<v Speaker 12>to make money in green Grass.

0:15:03.040 --> 0:15:04.440
<v Speaker 4>You're not doing it as an assistant.

0:15:04.640 --> 0:15:10.120
<v Speaker 12>So yeah, it's definitely you're looking at that thirty to

0:15:10.200 --> 0:15:14.160
<v Speaker 12>forty if you really want to grind it out and teach.

0:15:16.080 --> 0:15:17.080
<v Speaker 4>I wasn't much of.

0:15:17.040 --> 0:15:20.800
<v Speaker 12>An instructor myself, never really leaned into that side of

0:15:20.800 --> 0:15:23.520
<v Speaker 12>the game too much. But there are opportunities if you

0:15:23.560 --> 0:15:27.120
<v Speaker 12>want to really press it and grind you can make

0:15:27.120 --> 0:15:31.840
<v Speaker 12>a little extra. But it's always tight, that's for sure.

0:15:32.920 --> 0:15:35.600
<v Speaker 8>From a couple of twenty somethings to Butch Harmon, whose

0:15:35.640 --> 0:15:38.680
<v Speaker 8>family has been entrenched in this industry for nearly a

0:15:38.720 --> 0:15:41.320
<v Speaker 8>century and can always be counted on for a frank

0:15:41.400 --> 0:15:45.520
<v Speaker 8>and informed perspective. People are leaving the industry at a

0:15:45.640 --> 0:15:51.880
<v Speaker 8>rapid rate. Schools are closing, you know. Clubs are pinching budgets,

0:15:51.920 --> 0:15:54.640
<v Speaker 8>and when they do, they tend to like pinch from

0:15:54.680 --> 0:15:56.880
<v Speaker 8>the people component. You know, it's not going to be

0:15:56.960 --> 0:16:00.360
<v Speaker 8>on the quality of golf course itself. They look around

0:16:00.360 --> 0:16:02.400
<v Speaker 8>and they go, oh, well, we'll just we'll just only

0:16:02.480 --> 0:16:05.200
<v Speaker 8>keep one pro or one assistant, or just two assistants

0:16:05.240 --> 0:16:08.920
<v Speaker 8>instead of three. I mean, and younger people coming up

0:16:09.200 --> 0:16:11.600
<v Speaker 8>in this industry are saying, I got to work that

0:16:11.760 --> 0:16:14.880
<v Speaker 8>long for that and be required to do all of that,

0:16:15.400 --> 0:16:16.440
<v Speaker 8>why would I?

0:16:16.440 --> 0:16:19.000
<v Speaker 4>I'm out, I don't disagree with it.

0:16:19.520 --> 0:16:21.920
<v Speaker 1>And now you have at the university level you have

0:16:22.320 --> 0:16:25.520
<v Speaker 1>the PGM programs, which is run by the PGA. A

0:16:25.560 --> 0:16:27.400
<v Speaker 1>lot of good programs around the country, have a very

0:16:27.400 --> 0:16:29.560
<v Speaker 1>good one here at UNLV where I live in Las Vegas.

0:16:29.720 --> 0:16:31.160
<v Speaker 1>I try and do a lot of work with them,

0:16:31.760 --> 0:16:34.240
<v Speaker 1>but they're taught from a manual. They have a manual,

0:16:34.320 --> 0:16:37.520
<v Speaker 1>a teaching manual, a business manual, this and that, And

0:16:37.800 --> 0:16:40.400
<v Speaker 1>they get upset with me because I always speak either

0:16:40.400 --> 0:16:42.640
<v Speaker 1>at their graduations or I get them out to my

0:16:42.720 --> 0:16:45.160
<v Speaker 1>places that once a year and talk to them and

0:16:45.200 --> 0:16:47.200
<v Speaker 1>I say, Tom, look the first thing you need to

0:16:47.240 --> 0:16:50.800
<v Speaker 1>do when you graduate from this course and I hold

0:16:50.800 --> 0:16:53.080
<v Speaker 1>their manual UF I said, this is what you're tested on.

0:16:53.120 --> 0:16:56.200
<v Speaker 4>This manual right here. Throw that in the garbage because.

0:16:55.960 --> 0:16:58.280
<v Speaker 1>You're never going to use it again because everything in

0:16:58.360 --> 0:17:02.360
<v Speaker 1>here is cookie cut. You're you're going to be a

0:17:02.400 --> 0:17:05.280
<v Speaker 1>club pro. You're going to be if you choose to

0:17:05.280 --> 0:17:06.960
<v Speaker 1>go here. You're going to do a lot more than

0:17:07.000 --> 0:17:10.160
<v Speaker 1>this test you just took from this book that tells

0:17:10.200 --> 0:17:11.680
<v Speaker 1>you how to do stuff, because you're going to have

0:17:11.720 --> 0:17:13.320
<v Speaker 1>to know how to deal with your members. You're going

0:17:13.359 --> 0:17:14.760
<v Speaker 1>to have to know how to deal with your ladies,

0:17:14.800 --> 0:17:19.040
<v Speaker 1>golf Association, your junior clinics, all these stuff. You're going

0:17:19.119 --> 0:17:21.520
<v Speaker 1>to have to know that. And you hit the nail

0:17:21.560 --> 0:17:24.400
<v Speaker 1>on the head when you said that. In this day

0:17:24.440 --> 0:17:27.880
<v Speaker 1>and age, the club pro is asked to do a lot,

0:17:27.960 --> 0:17:31.240
<v Speaker 1>but is not compensated for all that he does, because

0:17:31.480 --> 0:17:33.840
<v Speaker 1>a good club can't function without a good head pro

0:17:34.560 --> 0:17:37.600
<v Speaker 1>and then his staff that he brings on. The bigger

0:17:37.640 --> 0:17:39.520
<v Speaker 1>the club, the bigger the staff, I mean I was

0:17:39.600 --> 0:17:41.720
<v Speaker 1>just at wing Foot a few weeks ago playing and

0:17:41.760 --> 0:17:45.200
<v Speaker 1>a member guests there, and I think Mike Gilmo must

0:17:45.240 --> 0:17:47.680
<v Speaker 1>have six or seven guys on his staff to take

0:17:47.680 --> 0:17:49.640
<v Speaker 1>care of all the stuff that take That's a big club.

0:17:49.640 --> 0:17:52.840
<v Speaker 1>It's thirty six holls, a lot of members. But even

0:17:52.880 --> 0:17:54.960
<v Speaker 1>on a smaller version of that, like you said a

0:17:55.000 --> 0:17:57.480
<v Speaker 1>minute ago, you know they don't want to because they're

0:17:57.520 --> 0:17:59.879
<v Speaker 1>paying Everybody used to be in the old days that

0:18:00.160 --> 0:18:02.840
<v Speaker 1>pay anything. You made all your money from me. First

0:18:02.880 --> 0:18:04.440
<v Speaker 1>of all, you started the year and get your club

0:18:04.480 --> 0:18:05.240
<v Speaker 1>storage money.

0:18:05.800 --> 0:18:06.600
<v Speaker 4>That helped you not.

0:18:06.600 --> 0:18:08.000
<v Speaker 1>Have to go to the bank and buy a lot

0:18:08.000 --> 0:18:11.360
<v Speaker 1>of money to do your merchandising and so on so forth.

0:18:11.400 --> 0:18:14.399
<v Speaker 1>You had your range programs, so that helped you had

0:18:14.440 --> 0:18:16.480
<v Speaker 1>to guarantee income. You don't have any of that anymore.

0:18:17.080 --> 0:18:20.480
<v Speaker 1>You have whatever they're paying you. And the question I

0:18:20.480 --> 0:18:23.160
<v Speaker 1>would ask you and all the people that are watching that,

0:18:23.560 --> 0:18:26.760
<v Speaker 1>is that an incentive to do a good job. Maybe not,

0:18:27.880 --> 0:18:30.720
<v Speaker 1>It's an incentive to exist, But.

0:18:31.000 --> 0:18:31.480
<v Speaker 4>I don't know.

0:18:32.280 --> 0:18:34.360
<v Speaker 8>Back to Cody Sinkler, Yeah.

0:18:34.160 --> 0:18:38.200
<v Speaker 4>Our PGM enrollment is down significantly. PGM programs are closing

0:18:39.200 --> 0:18:45.120
<v Speaker 4>clemsons I think closed. Florida State's closed. There are less

0:18:45.160 --> 0:18:47.159
<v Speaker 4>people that want to do this. It's because of the

0:18:47.240 --> 0:18:50.639
<v Speaker 4>work life balance we've gone so far this way and

0:18:51.480 --> 0:18:55.840
<v Speaker 4>the pay. I mean there are there are still jobs

0:18:56.040 --> 0:19:01.000
<v Speaker 4>paying twelve thirteen dollars an hour for atink golf profession

0:19:02.160 --> 0:19:04.400
<v Speaker 4>who we want to be in the PGM program, which

0:19:04.400 --> 0:19:08.679
<v Speaker 4>by the way, costs about ten grand to finish, and

0:19:08.720 --> 0:19:10.280
<v Speaker 4>we want them to have a bachelor's degree.

0:19:10.560 --> 0:19:14.600
<v Speaker 10>And there are jobs advertising twelve thirteen fourteen dollars an hour.

0:19:15.520 --> 0:19:18.400
<v Speaker 8>So it's not just a work life balance. It's never

0:19:18.520 --> 0:19:21.720
<v Speaker 8>not about the money, and the numbers across the board

0:19:21.800 --> 0:19:24.560
<v Speaker 8>are indeed dire. Here's Brad Sniper.

0:19:25.240 --> 0:19:27.280
<v Speaker 12>Going into the program, we were told I'm not sure

0:19:27.280 --> 0:19:28.919
<v Speaker 12>if this is still one hundred percent true or even

0:19:28.960 --> 0:19:30.800
<v Speaker 12>if it was at the time, but going into the program,

0:19:30.880 --> 0:19:35.120
<v Speaker 12>we were told that within five years of gaining certification,

0:19:35.640 --> 0:19:38.520
<v Speaker 12>within five years fifty percent of PGA pros out of

0:19:38.520 --> 0:19:39.679
<v Speaker 12>the business.

0:19:39.400 --> 0:19:42.959
<v Speaker 8>And keeping a running tab of issues. It's work life balance, money,

0:19:43.400 --> 0:19:46.720
<v Speaker 8>and then there's the free access to information or instruction.

0:19:47.440 --> 0:19:50.440
<v Speaker 8>We've already heard from Kieran Kenwar of Mombai, India. She's

0:19:50.480 --> 0:19:52.560
<v Speaker 8>been in the US since two thousand and five. She

0:19:52.600 --> 0:19:56.959
<v Speaker 8>has a PhD in kinesiology. She's an LPGA Master instructor

0:19:57.000 --> 0:19:59.560
<v Speaker 8>and she's the chair of the golf department at Stanton

0:19:59.640 --> 0:20:02.880
<v Speaker 8>Universe Stein, Orange County, California. She's been teaching the game

0:20:02.880 --> 0:20:04.280
<v Speaker 8>for thirty three years.

0:20:04.960 --> 0:20:06.480
<v Speaker 9>Yeah, they're underappreciated.

0:20:06.520 --> 0:20:08.720
<v Speaker 13>There's no value, and now in this day and age,

0:20:08.760 --> 0:20:12.280
<v Speaker 13>they don't make what they whatever they deserve because the

0:20:12.359 --> 0:20:15.600
<v Speaker 13>most popular teacher on this planet is YouTube, and the

0:20:15.680 --> 0:20:18.520
<v Speaker 13>attitude is, hey, I've been messed up by so many pros,

0:20:18.720 --> 0:20:22.120
<v Speaker 13>or why should I spend money when it's on YouTube?

0:20:22.119 --> 0:20:22.920
<v Speaker 9>Nobody realized.

0:20:22.960 --> 0:20:26.440
<v Speaker 13>It's like even in medicine, where a doctor is such

0:20:26.480 --> 0:20:29.080
<v Speaker 13>a highly trained person, people a lot.

0:20:29.240 --> 0:20:30.680
<v Speaker 9>I mean, I'm one of them as well.

0:20:30.720 --> 0:20:32.720
<v Speaker 13>I look up some whatever I feel I have and

0:20:32.760 --> 0:20:35.160
<v Speaker 13>look it up on Internet and maybe self medicaid if

0:20:35.160 --> 0:20:38.560
<v Speaker 13>I can. So the value of somebody that's good is

0:20:38.600 --> 0:20:41.600
<v Speaker 13>also being lost because YouTube is the biggest instructor for

0:20:41.680 --> 0:20:42.639
<v Speaker 13>anything you want to know.

0:20:43.400 --> 0:20:46.760
<v Speaker 8>Which brings us to yet another battle back to Robin's

0:20:46.840 --> 0:20:50.560
<v Speaker 8>manly of Breckinridge, then Karen and then Butch. Is it

0:20:50.760 --> 0:20:53.520
<v Speaker 8>quite simply an awareness issue, Robins?

0:20:55.960 --> 0:20:58.840
<v Speaker 3>I think that if I had to put one, that

0:20:58.960 --> 0:21:03.080
<v Speaker 3>was probably one. But one A is still the money.

0:21:03.640 --> 0:21:06.080
<v Speaker 3>Where's the money going to come from? When you run the.

0:21:06.080 --> 0:21:07.240
<v Speaker 4>Budget of the golf course?

0:21:08.480 --> 0:21:10.600
<v Speaker 3>Where's the money going to come from to pay all

0:21:10.640 --> 0:21:15.760
<v Speaker 3>your assistants one hundred grand? And the assistant superintendent's you know,

0:21:15.880 --> 0:21:20.199
<v Speaker 3>at the top guys, the head pros and gms, depending

0:21:20.200 --> 0:21:23.119
<v Speaker 3>on how the course is set up, tend to be okay.

0:21:23.720 --> 0:21:28.520
<v Speaker 3>It's that second level that that I'm passionate about because

0:21:28.560 --> 0:21:31.879
<v Speaker 3>I was in that position so long. That has the

0:21:31.920 --> 0:21:36.440
<v Speaker 3>hardest time. And then so new people aren't coming in

0:21:36.480 --> 0:21:41.439
<v Speaker 3>as much applying for jobs because that's where they have

0:21:41.520 --> 0:21:44.080
<v Speaker 3>to start, and they know they've seen their buddies do it,

0:21:44.160 --> 0:21:47.400
<v Speaker 3>or they've been around it enough to know that, well,

0:21:47.440 --> 0:21:49.480
<v Speaker 3>I'm going to have to work eighty hours for forty

0:21:49.480 --> 0:21:53.479
<v Speaker 3>five thousand dollars a year. And you know in this

0:21:53.560 --> 0:21:56.520
<v Speaker 3>day and age that that's a hard You know, it's

0:21:56.560 --> 0:21:59.320
<v Speaker 3>a single guy that's living with roommates. You can pull

0:21:59.320 --> 0:22:00.480
<v Speaker 3>that off, but how honors.

0:22:00.280 --> 0:22:00.960
<v Speaker 14>Are going to last?

0:22:01.840 --> 0:22:04.320
<v Speaker 13>There are many club pros who are not getting what

0:22:04.400 --> 0:22:06.400
<v Speaker 13>they deserve and they work long hours.

0:22:06.440 --> 0:22:09.159
<v Speaker 9>I mean, there's no denying that, whether they're good or not.

0:22:09.600 --> 0:22:12.639
<v Speaker 13>And they also a lot of clubs have the silly

0:22:12.680 --> 0:22:16.080
<v Speaker 13>thing that you bundle up a good teacher with selling.

0:22:16.359 --> 0:22:18.600
<v Speaker 13>You know, hey, sir, this red shirt looks great. You

0:22:18.600 --> 0:22:20.600
<v Speaker 13>should get six of them, you know that kind of thing.

0:22:21.000 --> 0:22:24.520
<v Speaker 13>I mean, why, why is the one person doing everything

0:22:24.560 --> 0:22:27.159
<v Speaker 13>if he or she is a good instructor. The clubs

0:22:27.200 --> 0:22:30.040
<v Speaker 13>don't realize the value of a good instructor and promote them.

0:22:30.400 --> 0:22:33.720
<v Speaker 13>There are some big corporations that now say you will

0:22:33.720 --> 0:22:35.320
<v Speaker 13>get fifty percent of what you.

0:22:37.359 --> 0:22:38.320
<v Speaker 9>Charge.

0:22:38.560 --> 0:22:40.879
<v Speaker 13>So I would have to go back if I worked

0:22:40.880 --> 0:22:43.600
<v Speaker 13>for a private club to what I charged in two

0:22:43.640 --> 0:22:46.000
<v Speaker 13>thousand and six when I first came to the US.

0:22:46.240 --> 0:22:48.639
<v Speaker 9>You know, how does that make sense?

0:22:48.680 --> 0:22:52.280
<v Speaker 13>And consider for the club that it's a pittance of

0:22:52.320 --> 0:22:54.280
<v Speaker 13>what compared to what they are making.

0:22:54.760 --> 0:22:57.400
<v Speaker 9>How does it help them to charge the poor pro

0:22:57.520 --> 0:22:57.920
<v Speaker 9>so much?

0:22:57.960 --> 0:23:01.600
<v Speaker 13>And how do they benefit versus If you have a

0:23:01.640 --> 0:23:05.040
<v Speaker 13>happy pro, he or she is getting people to dine

0:23:05.119 --> 0:23:07.639
<v Speaker 13>at the club and play other sports at the club,

0:23:07.720 --> 0:23:09.960
<v Speaker 13>hang out, do events, do other stuff.

0:23:10.440 --> 0:23:13.399
<v Speaker 9>You know. So it is it is true that club

0:23:13.440 --> 0:23:15.000
<v Speaker 9>pro's good.

0:23:15.040 --> 0:23:18.960
<v Speaker 13>If they're good, be the life and soul of a

0:23:18.960 --> 0:23:24.560
<v Speaker 13>golf course, and really, you know, bump up the popularity

0:23:24.560 --> 0:23:27.280
<v Speaker 13>of a golf club. But I don't think any management

0:23:27.320 --> 0:23:29.479
<v Speaker 13>companies realize that, so then you have to be an

0:23:29.520 --> 0:23:32.880
<v Speaker 13>independent contractor, and then you have this whole other thing

0:23:32.960 --> 0:23:36.439
<v Speaker 13>called marketing, which becomes really like in many cases like

0:23:36.480 --> 0:23:39.280
<v Speaker 13>a salesman type of job, which not everybody's good at.

0:23:39.920 --> 0:23:43.200
<v Speaker 8>Where I'm at right now and having this conversation with you,

0:23:43.280 --> 0:23:45.600
<v Speaker 8>if you ask me what I what I what my

0:23:45.720 --> 0:23:48.920
<v Speaker 8>feedback is, and what I'm hearing, it's an awareness issue

0:23:49.080 --> 0:23:52.680
<v Speaker 8>on that very thing, which it's the very thing. It's

0:23:52.920 --> 0:23:57.679
<v Speaker 8>club to club, course to course, taking for granted the

0:23:57.760 --> 0:24:03.520
<v Speaker 8>person or people who are out their selflessly making an

0:24:03.520 --> 0:24:07.199
<v Speaker 8>effort to make their lives better. And there's only so

0:24:07.320 --> 0:24:09.640
<v Speaker 8>much time in a day, and there's only so many

0:24:09.680 --> 0:24:12.760
<v Speaker 8>days in a week that one person or a team

0:24:12.800 --> 0:24:16.640
<v Speaker 8>of small people or whatever the number is that can

0:24:16.840 --> 0:24:18.119
<v Speaker 8>execute on a day to.

0:24:18.160 --> 0:24:23.000
<v Speaker 1>Day basis absolutely absolutely, And you know, how do you

0:24:23.080 --> 0:24:27.399
<v Speaker 1>change that? How do you change the whole personality of

0:24:27.440 --> 0:24:30.320
<v Speaker 1>the business now compared to the personality of the business

0:24:30.359 --> 0:24:32.199
<v Speaker 1>I grew up in. I'm not saying they need to

0:24:32.200 --> 0:24:34.680
<v Speaker 1>go back to the way it was thirty fifty sixty

0:24:34.760 --> 0:24:37.080
<v Speaker 1>years ago. Time march is on, but this is where

0:24:37.119 --> 0:24:39.840
<v Speaker 1>we are, This is where we have arrived at this

0:24:39.960 --> 0:24:44.520
<v Speaker 1>position now. And there are so many golf pros in

0:24:44.600 --> 0:24:49.240
<v Speaker 1>the country today. Head pros. They can't break eighty. They

0:24:49.320 --> 0:24:51.960
<v Speaker 1>don't really know how to teach. Their job is to

0:24:52.040 --> 0:24:54.960
<v Speaker 1>sell shirts and hats and stuff and clubs and the

0:24:54.960 --> 0:24:56.959
<v Speaker 1>pro shops so the club can make money on it.

0:24:57.200 --> 0:24:59.240
<v Speaker 1>And they're paid a salary to do that or maybe

0:24:59.240 --> 0:25:00.520
<v Speaker 1>a small percent of it.

0:25:00.960 --> 0:25:02.840
<v Speaker 4>Well, that to me is not a golf pro. That's

0:25:02.840 --> 0:25:03.200
<v Speaker 4>a clerk.

0:25:03.840 --> 0:25:07.040
<v Speaker 1>That's a golf pro is a guy that handles all

0:25:07.080 --> 0:25:11.320
<v Speaker 1>the teaching and clinics and everything the Men's associating Women's Association.

0:25:12.160 --> 0:25:13.680
<v Speaker 4>The clubs have taken all that over.

0:25:13.760 --> 0:25:17.920
<v Speaker 1>Committees run all those things now, But yet the club

0:25:18.000 --> 0:25:22.080
<v Speaker 1>expects their golf pros and their assistant pros to make

0:25:22.119 --> 0:25:25.320
<v Speaker 1>sure everything's perfect. Everything has to be run right. We

0:25:25.359 --> 0:25:27.120
<v Speaker 1>need this is what we need to do. You go

0:25:27.200 --> 0:25:30.040
<v Speaker 1>to apply for a job today and you sit down

0:25:30.040 --> 0:25:33.600
<v Speaker 1>with a committee that's doing the interview and they're telling you,

0:25:33.640 --> 0:25:35.879
<v Speaker 1>this is what we need you to do. This is

0:25:36.400 --> 0:25:38.520
<v Speaker 1>the pro we want, this is what we want from

0:25:38.520 --> 0:25:40.920
<v Speaker 1>our pro time. What are you going to pay me, Well,

0:25:40.920 --> 0:25:42.600
<v Speaker 1>this is what we're paying to go. Really, you want

0:25:42.640 --> 0:25:50.159
<v Speaker 1>all that for this and that sounds cruel, but that's reality.

0:25:50.200 --> 0:25:51.520
<v Speaker 1>And I know I'm going to take a lot of

0:25:51.600 --> 0:25:54.520
<v Speaker 1>flak because I just said that. But I've been around

0:25:54.520 --> 0:25:56.840
<v Speaker 1>this business my whole life. I'm seventy nine years old.

0:25:56.920 --> 0:25:59.640
<v Speaker 1>I grew up in golf. I don't know anything else,

0:25:59.680 --> 0:26:01.159
<v Speaker 1>but God, I don't know how to do anything else.

0:26:01.200 --> 0:26:02.879
<v Speaker 1>I mean, if ever made GOFE legal, I'd have to

0:26:02.920 --> 0:26:04.600
<v Speaker 1>rob at seven to eleven to make a living do that.

0:26:05.000 --> 0:26:07.479
<v Speaker 1>Maybe I could be a used car salesman or something.

0:26:08.000 --> 0:26:10.440
<v Speaker 1>But this, I've been around this business my whole life.

0:26:10.480 --> 0:26:13.240
<v Speaker 1>I've watched it the way it has evolved and the

0:26:13.240 --> 0:26:14.840
<v Speaker 1>way it is kind of how we got to the

0:26:14.920 --> 0:26:17.280
<v Speaker 1>high point and then how everything started to go down.

0:26:17.760 --> 0:26:20.720
<v Speaker 1>And like I say it, please you pros. It works

0:26:20.760 --> 0:26:23.600
<v Speaker 1>so hard at your clubs. I'm not downgrading you. I

0:26:23.720 --> 0:26:25.439
<v Speaker 1>just want a better existence for you.

0:26:26.480 --> 0:26:29.359
<v Speaker 8>Here's Cody Sinkler. Is that what you would say first

0:26:29.400 --> 0:26:33.160
<v Speaker 8>and foremost is is this is an awareness issue.

0:26:34.880 --> 0:26:39.520
<v Speaker 4>It's it's an awareness issue. It's an issue where.

0:26:40.720 --> 0:26:43.080
<v Speaker 10>We've sort of taken this path of working all this

0:26:43.240 --> 0:26:47.320
<v Speaker 10>overtime and you know, eventually knowing it's going to pay off,

0:26:47.760 --> 0:26:51.040
<v Speaker 10>and it's just gone too far, and we've gotten to

0:26:51.080 --> 0:26:52.280
<v Speaker 10>the point where.

0:26:52.359 --> 0:26:57.280
<v Speaker 4>It's the norm. It's expected. It's expected for an assistant.

0:26:56.840 --> 0:27:00.159
<v Speaker 10>Golf professional to make thirty thousand dollars a year and

0:27:00.359 --> 0:27:06.800
<v Speaker 10>work I would say fifty hours is probably a conservative

0:27:07.840 --> 0:27:10.080
<v Speaker 10>average for this person. And they're expected to have a

0:27:10.080 --> 0:27:15.080
<v Speaker 10>college degree. They're expected to be either finish that PGM

0:27:15.119 --> 0:27:21.000
<v Speaker 10>program that you mentioned or working on that. It's just

0:27:22.440 --> 0:27:26.760
<v Speaker 10>coming from. It's hard when you look at there's so

0:27:26.760 --> 0:27:29.399
<v Speaker 10>many different facilities, right You have driving ranges, you have

0:27:29.440 --> 0:27:33.959
<v Speaker 10>public golf courses, you have your top golfs, golf techs,

0:27:34.320 --> 0:27:37.960
<v Speaker 10>and you have your high end private clubs.

0:27:38.880 --> 0:27:40.439
<v Speaker 4>They all have their different challenges.

0:27:40.720 --> 0:27:44.840
<v Speaker 10>You know, coming from a family owned public golf course

0:27:45.520 --> 0:27:48.080
<v Speaker 10>up in the Midwest where golf season's only six months

0:27:48.080 --> 0:27:52.680
<v Speaker 10>out of the year, they have revenue challenges. It's hard

0:27:52.680 --> 0:27:55.879
<v Speaker 10>for them to afford to pay an assistant pro fifty

0:27:55.920 --> 0:27:57.879
<v Speaker 10>thousand dollars a year. They might have to pay an

0:27:57.880 --> 0:28:02.440
<v Speaker 10>assistant pro ten dollars an hour because there just isn't

0:28:02.480 --> 0:28:07.040
<v Speaker 10>revenue the golf club. The golf course is probably not

0:28:07.640 --> 0:28:12.720
<v Speaker 10>making more than five six, seven hundred thousand dollars and

0:28:12.760 --> 0:28:14.840
<v Speaker 10>they have to maintain the whole golf course with that

0:28:16.600 --> 0:28:19.600
<v Speaker 10>in the private world, I definitely think it's an awareness

0:28:19.640 --> 0:28:23.280
<v Speaker 10>issue because there is more money, but I don't know

0:28:23.440 --> 0:28:29.200
<v Speaker 10>that decision makers quite realize what the golf pros are

0:28:29.200 --> 0:28:31.600
<v Speaker 10>doing on a week in, a week out basis or

0:28:31.640 --> 0:28:33.119
<v Speaker 10>a day in a day out basis.

0:28:33.840 --> 0:28:37.800
<v Speaker 4>So yeah, question, Yes, I think Shane's article.

0:28:39.560 --> 0:28:43.200
<v Speaker 10>Was a game changer for us, and I think it's

0:28:43.280 --> 0:28:46.360
<v Speaker 10>really started this conversation.

0:28:47.560 --> 0:28:50.400
<v Speaker 8>Shane Ryan. As you got going in the reporting and

0:28:50.440 --> 0:28:53.520
<v Speaker 8>you started talking to all these different people, some on

0:28:53.560 --> 0:28:56.520
<v Speaker 8>the record, some off the record with you know, and

0:28:56.600 --> 0:28:59.080
<v Speaker 8>for obvious reasons they wanted to they wanted to keep

0:28:59.120 --> 0:29:03.280
<v Speaker 8>their jobs that they did have. What's kind of some

0:29:03.320 --> 0:29:06.400
<v Speaker 8>of the major takeaways for you, you know now, even

0:29:06.440 --> 0:29:10.240
<v Speaker 8>to this day and probably the feedback that you've received,

0:29:09.360 --> 0:29:13.120
<v Speaker 8>what sticks in your mind, and whether it's a stat

0:29:13.200 --> 0:29:15.000
<v Speaker 8>or a fact or a figure or a quote or

0:29:15.040 --> 0:29:15.560
<v Speaker 8>a comment.

0:29:16.480 --> 0:29:20.040
<v Speaker 5>Yeah, it's a great question. I think the pessimistic thing

0:29:20.080 --> 0:29:22.959
<v Speaker 5>that sticks in my mind is that it felt like

0:29:23.000 --> 0:29:25.560
<v Speaker 5>I was learning, on one hand about an industry that

0:29:25.680 --> 0:29:28.760
<v Speaker 5>is fundamentally broken in terms of the working conditions that

0:29:28.800 --> 0:29:33.240
<v Speaker 5>club pros exist under, that there is so much demanded

0:29:33.280 --> 0:29:35.600
<v Speaker 5>of them that there is a system in place where

0:29:36.000 --> 0:29:37.920
<v Speaker 5>this was you know, I won't say it was fine

0:29:37.920 --> 0:29:40.240
<v Speaker 5>with people, but it was standard and it was expected.

0:29:40.560 --> 0:29:42.520
<v Speaker 5>And all of a sudden, a new generation is coming

0:29:42.600 --> 0:29:45.280
<v Speaker 5>up saying we don't want to work like this, and so,

0:29:45.480 --> 0:29:49.040
<v Speaker 5>you know, places are losing their pros. But they're faced

0:29:49.040 --> 0:29:53.760
<v Speaker 5>with a reality where to meet the to meet the

0:29:53.800 --> 0:29:56.280
<v Speaker 5>standards of what people how they want to work now

0:29:56.360 --> 0:29:58.280
<v Speaker 5>saying okay, maybe you know, you get a weekend off

0:29:58.320 --> 0:30:00.440
<v Speaker 5>once in a while, maybe only work fifty hours a

0:30:00.480 --> 0:30:03.160
<v Speaker 5>week instead of seventy or eighty. It would mean hiring

0:30:03.200 --> 0:30:05.520
<v Speaker 5>more people, and that's something that they don't want to

0:30:05.560 --> 0:30:07.959
<v Speaker 5>do for obvious reasons, right because that affects their budget

0:30:07.960 --> 0:30:10.640
<v Speaker 5>and their bottom line. But the reality is the clubs

0:30:10.640 --> 0:30:13.800
<v Speaker 5>who are not doing that are falling behind because either

0:30:13.840 --> 0:30:16.440
<v Speaker 5>they can't fill positions or when they do fill positions,

0:30:16.440 --> 0:30:19.080
<v Speaker 5>they're not filling them with the best people. And so

0:30:19.200 --> 0:30:23.000
<v Speaker 5>you have this unbelievable sort of schism between what is expected,

0:30:23.280 --> 0:30:25.160
<v Speaker 5>whether you're you know, the board at a club or

0:30:25.320 --> 0:30:27.520
<v Speaker 5>or the manager of a club versus what is the

0:30:27.520 --> 0:30:31.680
<v Speaker 5>reality of what club pros want to do with their jobs,

0:30:32.040 --> 0:30:34.920
<v Speaker 5>and so were the gap between it is so wide,

0:30:35.320 --> 0:30:38.120
<v Speaker 5>and it got worse during the pandemic, and it's hard

0:30:38.160 --> 0:30:40.000
<v Speaker 5>to see sometimes how it gets better.

0:30:40.720 --> 0:30:44.040
<v Speaker 8>For a deeper dive in context. Back to Chandler Withington.

0:30:44.360 --> 0:30:46.360
<v Speaker 2>So here, if you had to ask me, like, Okay,

0:30:46.400 --> 0:30:48.320
<v Speaker 2>what is at the heart of it, what is the

0:30:48.360 --> 0:30:49.320
<v Speaker 2>issue and what can be.

0:30:49.280 --> 0:30:49.920
<v Speaker 4>Done about it?

0:30:50.080 --> 0:30:53.400
<v Speaker 2>You know, I've spent probably three years having this conversation.

0:30:53.480 --> 0:30:57.080
<v Speaker 2>I spent an afternoon on PGM row at the show

0:30:57.120 --> 0:31:00.520
<v Speaker 2>on twenty asking the PGM leaders before COVID, like what's

0:31:00.560 --> 0:31:02.680
<v Speaker 2>going on with PGMs? Like what are the kids doing?

0:31:02.680 --> 0:31:04.960
<v Speaker 2>And how many understanding? If they're getting out?

0:31:04.960 --> 0:31:05.200
<v Speaker 4>Why?

0:31:06.120 --> 0:31:07.600
<v Speaker 2>And I think maybe you got quoted in the story.

0:31:07.600 --> 0:31:10.440
<v Speaker 2>I think Bobby Bruns from Methodists, said Chandler of The

0:31:10.480 --> 0:31:13.160
<v Speaker 2>reality is Google told these kids that this job sucks.

0:31:13.480 --> 0:31:15.600
<v Speaker 2>You know, the Internet came along and told them, like,

0:31:16.400 --> 0:31:18.560
<v Speaker 2>you know, you can go work for Google, Amazon, work

0:31:18.680 --> 0:31:21.600
<v Speaker 2>nine to five, have weekends off, have benefits, out of school,

0:31:21.640 --> 0:31:24.240
<v Speaker 2>get paid double, probably play more golf.

0:31:24.800 --> 0:31:26.240
<v Speaker 4>Not have to move every six months.

0:31:26.800 --> 0:31:29.640
<v Speaker 2>And you know, until then, you know, people like myself,

0:31:29.680 --> 0:31:30.960
<v Speaker 2>I mean, I was like, well, this is the job,

0:31:31.080 --> 0:31:33.760
<v Speaker 2>this isn't so bad. I can do this, Like heck,

0:31:33.800 --> 0:31:35.520
<v Speaker 2>this is great. But like the Internet told them that

0:31:35.560 --> 0:31:38.320
<v Speaker 2>this job sucks. So younger kids will look at this

0:31:38.360 --> 0:31:40.920
<v Speaker 2>and be like, this job sucks, so they've gone somewhere else.

0:31:40.920 --> 0:31:44.080
<v Speaker 2>In the PGM enrollment again is is beens steadily decreasing.

0:31:44.360 --> 0:31:47.120
<v Speaker 2>And I think the issue is the time expectation. So

0:31:47.200 --> 0:31:50.080
<v Speaker 2>who has the time expectation? Where is that coming from?

0:31:50.480 --> 0:31:53.240
<v Speaker 2>Every generation wants to hand down what their experience was,

0:31:53.720 --> 0:31:55.560
<v Speaker 2>So you know, if I had to work all these hours,

0:31:55.720 --> 0:31:57.600
<v Speaker 2>you're going to have to work all these hours, right,

0:31:58.280 --> 0:32:01.880
<v Speaker 2>And we've got to break that cycle. There's there's fixed mindset.

0:32:02.080 --> 0:32:04.440
<v Speaker 2>Fixed mindset is the way things have been or the

0:32:04.480 --> 0:32:06.080
<v Speaker 2>way things will always be, in the way that they

0:32:06.080 --> 0:32:09.680
<v Speaker 2>should be. So let's just maintain growth. Mindset is, well,

0:32:09.720 --> 0:32:11.320
<v Speaker 2>that's the way it was, but that's not the way

0:32:11.360 --> 0:32:13.600
<v Speaker 2>it'll always be. Let's find a smarter way to do things.

0:32:14.600 --> 0:32:18.080
<v Speaker 8>Here's Rick Riley, another voice from the first episode. Riley

0:32:18.120 --> 0:32:20.080
<v Speaker 8>is the director of golf at Wiltshire Country Club in

0:32:20.120 --> 0:32:22.560
<v Speaker 8>Los Angeles, where he has worked for over thirty years.

0:32:22.680 --> 0:32:25.920
<v Speaker 8>He's the son of Pat Riley, a former marine, and

0:32:25.960 --> 0:32:28.200
<v Speaker 8>in addition to being the pro at Annandale Golf Club

0:32:28.200 --> 0:32:31.520
<v Speaker 8>in Pasadena for thirty years, Pat was the legendary past

0:32:31.560 --> 0:32:34.160
<v Speaker 8>president of the PGA of America who competed in a

0:32:34.240 --> 0:32:37.960
<v Speaker 8>US Open PGA Championship and in nineteen ninety prior to

0:32:38.000 --> 0:32:41.479
<v Speaker 8>the PGA Championship at Shoal Creek, Riley used the timing

0:32:41.520 --> 0:32:44.120
<v Speaker 8>and leverage to make sure that all pg of America

0:32:44.240 --> 0:32:49.480
<v Speaker 8>championship venues had open membership policies. Pat Riley was inducted

0:32:49.560 --> 0:32:51.840
<v Speaker 8>into the PGA Hall of Fame in two thousand and five.

0:32:52.360 --> 0:32:56.440
<v Speaker 8>What's your advice to sort of young aspiring club pros?

0:32:56.520 --> 0:32:58.240
<v Speaker 8>What do you what do you tell him to look

0:32:58.280 --> 0:32:59.800
<v Speaker 8>out for? What do you tell him to do? What

0:32:59.800 --> 0:33:02.000
<v Speaker 8>do you tell them about the about the future of

0:33:02.040 --> 0:33:03.160
<v Speaker 8>the of this industry?

0:33:03.840 --> 0:33:06.840
<v Speaker 14>Well, I mean the golf industry. There's there's more people

0:33:06.840 --> 0:33:10.680
<v Speaker 14>playing golf than ever right now. You know the issue

0:33:10.760 --> 0:33:14.960
<v Speaker 14>right now I see with with in my situation, and

0:33:15.040 --> 0:33:17.000
<v Speaker 14>this is kind of across the board at all. You know,

0:33:17.040 --> 0:33:19.840
<v Speaker 14>when when COVID hit, you know, they're giving away free

0:33:19.880 --> 0:33:22.440
<v Speaker 14>money and I couldn't I couldn't hire guys, couldn't find

0:33:22.440 --> 0:33:25.800
<v Speaker 14>guys to hire. I mean, we're now, I'm don't wage

0:33:25.800 --> 0:33:28.880
<v Speaker 14>in California four years ago, it was twelve dollars it's

0:33:28.960 --> 0:33:31.600
<v Speaker 14>it's going to be eighteen or nineteen dollars. So I'm

0:33:31.640 --> 0:33:35.280
<v Speaker 14>looking at now I'm competing finding my my staff, competing

0:33:35.280 --> 0:33:37.520
<v Speaker 14>against Walmart. He's going to be paying twenty two, twenty

0:33:37.520 --> 0:33:41.480
<v Speaker 14>four bucks an hour. You know, the all the fast

0:33:41.480 --> 0:33:43.800
<v Speaker 14>food in California, it's going to be twenty two dollars

0:33:43.920 --> 0:33:47.080
<v Speaker 14>next year to work at a fast food restaurant. So

0:33:47.120 --> 0:33:49.120
<v Speaker 14>that just that just raises a bar for everyone. So,

0:33:49.680 --> 0:33:53.960
<v Speaker 14>you know, golf clubs, private clubs, public courses, daily fees,

0:33:54.000 --> 0:33:56.560
<v Speaker 14>they all have to be aware of that if they're

0:33:56.600 --> 0:33:59.520
<v Speaker 14>if they're looking for quality people, they're gonna have to

0:33:59.560 --> 0:34:04.080
<v Speaker 14>start paying a quality wage. And the guys are working

0:34:04.120 --> 0:34:07.160
<v Speaker 14>for me, they all like to play golf, they like

0:34:07.200 --> 0:34:10.200
<v Speaker 14>to teach, they like they like working in the business.

0:34:10.239 --> 0:34:12.960
<v Speaker 14>But you know, it's tough. I mean, there's there's some

0:34:13.200 --> 0:34:15.200
<v Speaker 14>there's there are some tough days the last couple of

0:34:15.280 --> 0:34:17.400
<v Speaker 14>years when you're short of staff and you're working sixty

0:34:17.400 --> 0:34:20.399
<v Speaker 14>hour weeks and everybody's on the golf course, everyone wants

0:34:20.400 --> 0:34:23.040
<v Speaker 14>to play and you're just i mean, you're just worn out.

0:34:23.040 --> 0:34:24.120
<v Speaker 14>At the end of the day, you got to kind

0:34:24.120 --> 0:34:26.120
<v Speaker 14>of say, okay, let me let me look at it.

0:34:26.120 --> 0:34:28.600
<v Speaker 14>I look at I'm hanging out here, this one hundred

0:34:28.600 --> 0:34:30.480
<v Speaker 14>acre property here in the middle of l A and

0:34:30.560 --> 0:34:32.600
<v Speaker 14>there's cars. That's like in a little ow east. So

0:34:32.600 --> 0:34:33.799
<v Speaker 14>you got to you got to look at all the

0:34:35.160 --> 0:34:37.279
<v Speaker 14>all the benefits of being in the business. It's not

0:34:37.320 --> 0:34:39.560
<v Speaker 14>necessarily going to make You're not going to make You're

0:34:39.600 --> 0:34:41.000
<v Speaker 14>not going to be a millionaire, but you're gonna you're

0:34:41.040 --> 0:34:43.600
<v Speaker 14>gonna have a good comfortable life. Put in the hours.

0:34:43.880 --> 0:34:45.879
<v Speaker 14>You're you're playing a game that's fun to play. People

0:34:45.920 --> 0:34:48.880
<v Speaker 14>are you know, people are rushing to get out of

0:34:48.880 --> 0:34:50.759
<v Speaker 14>work to go around, run around and play teen holes

0:34:50.760 --> 0:34:52.719
<v Speaker 14>and we're there all day long and it's it's uh,

0:34:53.239 --> 0:34:55.319
<v Speaker 14>it's a great place to be. But you know, once again,

0:34:55.480 --> 0:34:59.320
<v Speaker 14>you've got to put in the hours. You got to

0:34:59.360 --> 0:35:01.960
<v Speaker 14>have a love for it. I mean, my dad always said,

0:35:01.960 --> 0:35:05.160
<v Speaker 14>there's to be a good PGA professional you get five points,

0:35:05.440 --> 0:35:07.840
<v Speaker 14>you got to be a player. You got to be

0:35:07.880 --> 0:35:11.440
<v Speaker 14>a teacher, you got to be an administrator, you got

0:35:11.440 --> 0:35:13.640
<v Speaker 14>to be a rules expert. Probably most important, you have

0:35:13.680 --> 0:35:16.600
<v Speaker 14>to be a people person. You cannot survive on my

0:35:16.719 --> 0:35:19.040
<v Speaker 14>side of the business if you don't interact with people well

0:35:19.040 --> 0:35:20.000
<v Speaker 14>and take care of people.

0:35:20.960 --> 0:35:24.440
<v Speaker 8>So to recap the issues or battles being fought here,

0:35:24.640 --> 0:35:28.520
<v Speaker 8>it's work life balance, it's money, it's the Internet, it's awareness.

0:35:29.080 --> 0:35:30.759
<v Speaker 8>And if you don't love the game or have the

0:35:30.840 --> 0:35:33.240
<v Speaker 8>right skills to help others learn and love the game,

0:35:33.640 --> 0:35:37.520
<v Speaker 8>it's not for you. And then along came a global

0:35:37.560 --> 0:35:42.319
<v Speaker 8>pandemic which exacerbated all of the above. I asked Shane

0:35:42.400 --> 0:35:45.680
<v Speaker 8>Ryan to compare and contrast the idea that throughout COVID

0:35:46.280 --> 0:35:50.920
<v Speaker 8>club pros and PGA professionals can be compared to say, nurses. Now,

0:35:50.920 --> 0:35:53.440
<v Speaker 8>I get it, it's not the same. I'm not going

0:35:53.520 --> 0:35:55.640
<v Speaker 8>to make that mistake again. But in the sense that

0:35:55.719 --> 0:35:59.759
<v Speaker 8>both professions are at the core made up of selfless

0:35:59.800 --> 0:36:04.680
<v Speaker 8>and underappreciated individuals who, throughout the worst of COVID provided

0:36:04.719 --> 0:36:07.040
<v Speaker 8>a thankless task on the front lines of trying to

0:36:07.040 --> 0:36:10.920
<v Speaker 8>help the greater good, it seemed worth comparing and contrasting.

0:36:11.760 --> 0:36:13.239
<v Speaker 5>I think it is fair to say, you know, the

0:36:13.520 --> 0:36:17.040
<v Speaker 5>nurse thing, though, presents an interesting contrast because it doesn't

0:36:17.080 --> 0:36:19.600
<v Speaker 5>take a huge leap for you or I to imagine

0:36:19.640 --> 0:36:22.680
<v Speaker 5>what being a nurse at a hospital packed with COVID patients,

0:36:22.719 --> 0:36:24.680
<v Speaker 5>with all the stress and the hour and you know,

0:36:24.800 --> 0:36:28.200
<v Speaker 5>how damaging that would be. Right, that's simple to reach

0:36:28.239 --> 0:36:30.719
<v Speaker 5>that conclusion. I think what makes it harder for the

0:36:30.760 --> 0:36:35.200
<v Speaker 5>general public with club pros is that the initial instinct

0:36:35.200 --> 0:36:37.000
<v Speaker 5>is a little different. It's to say, Oh, these guys

0:36:37.000 --> 0:36:38.839
<v Speaker 5>get to work at a golf course, right, how great

0:36:38.920 --> 0:36:41.600
<v Speaker 5>is that? And so it's harder for us to imagine

0:36:41.680 --> 0:36:44.799
<v Speaker 5>that they are existing in conditions of similar stress where

0:36:44.800 --> 0:36:47.600
<v Speaker 5>they're in a service job essentially. Right, So they're dealing

0:36:47.600 --> 0:36:49.759
<v Speaker 5>with all these members and in the pandemic. Now there's

0:36:49.800 --> 0:36:52.560
<v Speaker 5>more members than ever or more participants than ever, They

0:36:52.560 --> 0:36:55.680
<v Speaker 5>have to work longer hours than ever, and it's not

0:36:55.719 --> 0:36:59.319
<v Speaker 5>as easy to understand the stress that they're under. But

0:37:00.000 --> 0:37:02.840
<v Speaker 5>we said, it got worse and it exposed a problem

0:37:02.880 --> 0:37:06.319
<v Speaker 5>that's been existing for a long time, but it magnified

0:37:06.320 --> 0:37:08.440
<v Speaker 5>it and exposed it. And I think, you know, things

0:37:08.440 --> 0:37:10.440
<v Speaker 5>like I wrote, and I'm certainly not the only one.

0:37:11.280 --> 0:37:14.600
<v Speaker 5>People are being far more outspoken on this now. And so, yeah,

0:37:14.600 --> 0:37:17.600
<v Speaker 5>it's come to the forefront of attention. And yeah, like

0:37:17.880 --> 0:37:19.400
<v Speaker 5>I said before, it gets to the question of now,

0:37:19.440 --> 0:37:20.840
<v Speaker 5>what do you do now? How do you fix it?

0:37:20.920 --> 0:37:26.919
<v Speaker 5>If you can fix it?

0:37:27.000 --> 0:37:29.120
<v Speaker 8>In the next episode of this series on the Club

0:37:29.160 --> 0:37:33.080
<v Speaker 8>pro crisis, we talk about possible solutions.

0:37:32.800 --> 0:37:34.520
<v Speaker 2>That's That's what I kind of see, is like there's

0:37:34.560 --> 0:37:37.759
<v Speaker 2>this generational gap. And I'm told Seth and Peprah twenty,

0:37:37.800 --> 0:37:40.120
<v Speaker 2>I said, you've got to get the leaders of CMAA,

0:37:40.239 --> 0:37:43.080
<v Speaker 2>the Club Managers Association, the same room with PGA, and

0:37:43.160 --> 0:37:45.640
<v Speaker 2>we need to understand each other better. You know, how

0:37:45.680 --> 0:37:48.920
<v Speaker 2>are things changing, who are we where now, what are

0:37:48.960 --> 0:37:51.520
<v Speaker 2>we going and what is crucial art to our success

0:37:52.000 --> 0:37:54.600
<v Speaker 2>and what will ultimately cripple us if we don't address it.

0:37:55.280 --> 0:37:57.640
<v Speaker 8>And later in the series, we hear from Brian Soulet

0:37:57.680 --> 0:38:01.560
<v Speaker 8>of Penn State's PGM program, Seth Waw, the pg of

0:38:01.600 --> 0:38:05.960
<v Speaker 8>America CEO, and Susie Whaley, the pg of America's first

0:38:05.960 --> 0:38:06.880
<v Speaker 8>female president.

0:38:07.760 --> 0:38:10.400
<v Speaker 15>Most of us really want to give back to our communities.

0:38:10.440 --> 0:38:11.399
<v Speaker 9>That's why we do what we do.

0:38:11.800 --> 0:38:13.719
<v Speaker 15>And we felt really strongly that we were doing that

0:38:13.760 --> 0:38:16.600
<v Speaker 15>in an unbelievable way. And I think we went home

0:38:16.640 --> 0:38:18.759
<v Speaker 15>feeling really good about ourselves, Like we.

0:38:18.760 --> 0:38:20.279
<v Speaker 4>Got to see people every day, which I.

0:38:20.239 --> 0:38:23.280
<v Speaker 15>Think was a gift for us and for our mental health.

0:38:23.480 --> 0:38:25.520
<v Speaker 15>But we also got to see people getting outside and

0:38:25.600 --> 0:38:27.279
<v Speaker 15>enjoying it. And maybe if we gave a little, a

0:38:27.320 --> 0:38:29.960
<v Speaker 15>little bit of joy in their day during this incredibly

0:38:30.000 --> 0:38:33.040
<v Speaker 15>scary time. We were doing the right thing. But what

0:38:33.080 --> 0:38:37.480
<v Speaker 15>that turned into was a perception that we were able

0:38:37.520 --> 0:38:41.080
<v Speaker 15>to keep those hours going, that we could work very

0:38:41.120 --> 0:38:45.839
<v Speaker 15>long hours, seven days a week, with smaller teams and

0:38:45.960 --> 0:38:51.800
<v Speaker 15>with the same amount of club participants, if not more

0:38:52.520 --> 0:38:55.160
<v Speaker 15>than we had had prior. And so it turned into

0:38:55.160 --> 0:39:00.840
<v Speaker 15>this really enormous balance that was getting out of balance crisis.

0:39:00.880 --> 0:39:04.520
<v Speaker 15>I would say no, but it's taken us still. And

0:39:04.560 --> 0:39:09.920
<v Speaker 15>I say that loosely, us being PGA professionals and leadership,

0:39:10.440 --> 0:39:15.400
<v Speaker 15>to educate boards, to educate facilities, to educate municipalities, to

0:39:15.840 --> 0:39:21.320
<v Speaker 15>educate consumers as to what's going on. And while revenues

0:39:21.360 --> 0:39:27.319
<v Speaker 15>are increasing at facilities because of Golf's participation dramatically, many

0:39:27.360 --> 0:39:30.920
<v Speaker 15>facilities are using those revenue increases for capital expensuor scriptures.

0:39:31.000 --> 0:39:33.840
<v Speaker 15>And I happen to believe that your human capital is

0:39:33.880 --> 0:39:34.720
<v Speaker 15>your best capital.

0:39:51.920 --> 0:40:00.000
<v Speaker 7>Put another logoal the fire. Nobody here is given time

0:40:02.239 --> 0:40:02.479
<v Speaker 4>Cat