1 00:00:00,320 --> 00:00:04,400 Speaker 1: The club expects their golf proth and their assistant pros 2 00:00:04,559 --> 00:00:05,960 Speaker 1: to make sure everything's perfect. 3 00:00:06,640 --> 00:00:08,399 Speaker 2: We want a club row that can play like Tiger, 4 00:00:08,600 --> 00:00:12,520 Speaker 2: teach like butch merchandise like Ralph Lauren, and tell jokes 5 00:00:12,520 --> 00:00:13,080 Speaker 2: like Bob Hope. 6 00:00:13,160 --> 00:00:15,920 Speaker 3: Right, it is absolutely The problem is the amount of 7 00:00:15,920 --> 00:00:17,000 Speaker 3: pay for the amount of work. 8 00:00:17,480 --> 00:00:19,760 Speaker 4: It doesn't mesh for clubs. 9 00:00:19,800 --> 00:00:22,119 Speaker 5: If you don't make these changes, you're not going to 10 00:00:22,120 --> 00:00:24,200 Speaker 5: get the people you want. Your product is going to suffer. 11 00:00:24,520 --> 00:00:26,000 Speaker 5: People are not going to want to come play there, 12 00:00:26,000 --> 00:00:28,159 Speaker 5: They're going to go elsewhere, and you're eventually going to 13 00:00:28,160 --> 00:00:28,880 Speaker 5: go out of business. 14 00:00:29,200 --> 00:00:33,040 Speaker 1: Is seth while helping He's the right guy in the 15 00:00:33,120 --> 00:00:36,800 Speaker 1: driver's seat, But is there a vehicle he can drive 16 00:00:37,400 --> 00:00:38,600 Speaker 1: that can make it any better? 17 00:00:38,920 --> 00:00:41,839 Speaker 6: People are put on earth to make everybody's lives better, right, Like? 18 00:00:42,200 --> 00:00:45,080 Speaker 6: How can he not want to be surrounded by those people? 19 00:00:45,320 --> 00:00:49,720 Speaker 4: Right then? And that's what our PGA professional is. 20 00:00:50,040 --> 00:00:52,600 Speaker 6: You know, it's not perfect, We're not perfect times far 21 00:00:52,680 --> 00:00:53,320 Speaker 6: from perfect. 22 00:00:53,520 --> 00:00:55,720 Speaker 4: We're moving the needle, making a lot. 23 00:00:55,560 --> 00:00:59,560 Speaker 6: Of progress and I hope people are noticing it. But 24 00:00:59,800 --> 00:01:02,640 Speaker 6: that's not the point either, right. The point is leaving 25 00:01:02,680 --> 00:01:04,960 Speaker 6: the room better. And I'm going to keep fighting to 26 00:01:05,040 --> 00:01:10,400 Speaker 6: do that every day. 27 00:01:11,600 --> 00:01:19,000 Speaker 7: Put another log on the fire Nobody here is to 28 00:01:19,160 --> 00:01:19,839 Speaker 7: get the time. 29 00:01:24,560 --> 00:01:26,720 Speaker 4: Welcome to the fire Pit with Matt Janella. 30 00:01:29,640 --> 00:01:31,880 Speaker 8: In part one of this series of podcasts on the 31 00:01:31,920 --> 00:01:34,920 Speaker 8: club pro crisis, we got the background on how and 32 00:01:34,959 --> 00:01:38,520 Speaker 8: why I'm doing this. In short, I said something ignorant. 33 00:01:39,200 --> 00:01:41,959 Speaker 8: I think most would call it stupid, and many did. 34 00:01:42,800 --> 00:01:45,720 Speaker 8: It's hard to be stupid without being ignorant, but I'd 35 00:01:45,720 --> 00:01:49,160 Speaker 8: like to think you can be ignorant without being stupid. Anyway, 36 00:01:49,320 --> 00:01:52,600 Speaker 8: For more context, I hope you've listened to Part one 37 00:01:53,400 --> 00:01:57,800 Speaker 8: to summarize my sincere apologies to club pros and PGA professionals. 38 00:01:58,160 --> 00:02:01,280 Speaker 8: I appreciate you, and many of you I consider friends. 39 00:02:02,000 --> 00:02:05,080 Speaker 8: It's your humility and selflessness that are actually part of 40 00:02:05,080 --> 00:02:08,320 Speaker 8: the problem. As one club pro told me, you're not 41 00:02:08,360 --> 00:02:12,000 Speaker 8: good at promoting yourselves. You're too busy helping others, and 42 00:02:12,040 --> 00:02:16,760 Speaker 8: thus you're often taken for granted. On that note, I 43 00:02:16,800 --> 00:02:19,119 Speaker 8: want to thank some of the sponsors of the Firepit collective. 44 00:02:19,400 --> 00:02:23,440 Speaker 8: Dormy Workshop is an incredible company, a golf family business 45 00:02:23,560 --> 00:02:27,120 Speaker 8: based in Halifax, Nova Scotia, where all they do is 46 00:02:27,160 --> 00:02:31,480 Speaker 8: make quality leather headcovers and accessories. Go to Dormy Workshop 47 00:02:31,560 --> 00:02:35,720 Speaker 8: dot com and use fire Pit fifteen for fifteen percent 48 00:02:35,760 --> 00:02:39,720 Speaker 8: off your next purchase. And then there's Link Soul, the 49 00:02:39,760 --> 00:02:42,640 Speaker 8: lifestyle clothing brand I've worn on and off the course, 50 00:02:42,720 --> 00:02:46,880 Speaker 8: in and out of the water for ten years. Polos hats, hoodies, shorts, 51 00:02:46,880 --> 00:02:49,880 Speaker 8: pants and T shirts. Make par nott War and go 52 00:02:49,919 --> 00:02:52,240 Speaker 8: to link Soul dot com and use promo code fire 53 00:02:52,320 --> 00:02:55,200 Speaker 8: Pit twenty five for twenty five percent off your next purchase. 54 00:02:55,880 --> 00:02:58,080 Speaker 8: All right, For part two of this series, we start 55 00:02:58,120 --> 00:03:01,320 Speaker 8: with Shane Ryan, author of several golf books, which includes 56 00:03:01,560 --> 00:03:05,760 Speaker 8: Slaying the Tiger, Chasing the Legends, and The Cup They 57 00:03:05,800 --> 00:03:10,360 Speaker 8: Couldn't Lose. Ryan has written for Grantlin, Paste Magazine, and 58 00:03:10,440 --> 00:03:12,919 Speaker 8: The New York Times, and in May of twenty twenty two, 59 00:03:13,240 --> 00:03:17,639 Speaker 8: wrote a story for Golf Dies entitled The Club Pro Crisis. 60 00:03:18,360 --> 00:03:23,040 Speaker 8: Why did you feel compelled or sort of inspired to 61 00:03:23,120 --> 00:03:25,560 Speaker 8: do what you did in telling that the story that 62 00:03:25,600 --> 00:03:26,320 Speaker 8: you've told here? 63 00:03:27,160 --> 00:03:29,720 Speaker 5: Yeah, I mean, like you, Matt, I didn't know a 64 00:03:29,760 --> 00:03:31,840 Speaker 5: lot about this at all. I was not familiar with 65 00:03:31,880 --> 00:03:33,640 Speaker 5: this world. You know, you know your club pro when 66 00:03:33,680 --> 00:03:35,960 Speaker 5: you go practice or play, and you sort of take 67 00:03:35,960 --> 00:03:37,760 Speaker 5: them for granted and you don't realize that, hey, they 68 00:03:37,800 --> 00:03:39,520 Speaker 5: might be working seventy hours a week and they might 69 00:03:39,560 --> 00:03:41,960 Speaker 5: be under incredible stress and you know, not making as 70 00:03:42,040 --> 00:03:44,920 Speaker 5: much money as they want and all that. It actually 71 00:03:44,960 --> 00:03:47,960 Speaker 5: stemmed from a conversation I had. I wrote a book 72 00:03:47,960 --> 00:03:50,040 Speaker 5: about the Ryder Cup, and in the course of it, 73 00:03:50,120 --> 00:03:52,120 Speaker 5: you know, I talked with the number of different people, 74 00:03:52,480 --> 00:03:56,280 Speaker 5: and basically through the crazy paths that sometimes happened, I 75 00:03:56,360 --> 00:03:58,880 Speaker 5: ended up talking with the club pro who said, you know, 76 00:03:58,920 --> 00:04:02,200 Speaker 5: you really need to look at this issue. It's happening everywhere. 77 00:04:02,240 --> 00:04:04,840 Speaker 5: It's a big deal. It's like a basically an epidemic. 78 00:04:05,480 --> 00:04:07,400 Speaker 5: And so that kind of piqued my interest and I 79 00:04:07,440 --> 00:04:09,000 Speaker 5: sort of, you know, put a pin on it. And 80 00:04:09,000 --> 00:04:12,040 Speaker 5: then when I had time, I threw a tweet out 81 00:04:12,040 --> 00:04:15,320 Speaker 5: there just saying, you know, is this something that's happening. 82 00:04:15,320 --> 00:04:17,320 Speaker 5: Do you feel like you're not in control of your time, 83 00:04:17,360 --> 00:04:21,599 Speaker 5: You're being overworked, you're being underpaid, mistreated, whatever. And the 84 00:04:21,640 --> 00:04:26,120 Speaker 5: response was unbelievable, not just people you know, tweeting back 85 00:04:26,160 --> 00:04:28,440 Speaker 5: at me, but tagging everybody in that they knew. I 86 00:04:28,480 --> 00:04:30,880 Speaker 5: got a ton of emails and yeah, then it was 87 00:04:30,960 --> 00:04:33,080 Speaker 5: just off to the races, going wow, I had no idea. 88 00:04:33,520 --> 00:04:36,359 Speaker 5: This was such a phenomenon, and yeah, the story idea 89 00:04:36,480 --> 00:04:37,440 Speaker 5: was born from that. 90 00:04:38,680 --> 00:04:41,239 Speaker 8: More on Shane Ryan's reporting in a minute for now 91 00:04:41,560 --> 00:04:44,440 Speaker 8: back to Chandler Withington, who we heard from throughout part 92 00:04:44,440 --> 00:04:48,480 Speaker 8: one of this series. Withington is formerly of Seminal Marion 93 00:04:48,880 --> 00:04:51,760 Speaker 8: and Hazeltine, which is where he resigned from his post 94 00:04:51,800 --> 00:04:54,440 Speaker 8: as head professional in twenty twenty one. 95 00:04:55,000 --> 00:04:56,880 Speaker 2: So the summer of twenty one is when my wife 96 00:04:56,920 --> 00:05:00,360 Speaker 2: and I really started having a conversation about is this us? 97 00:05:01,080 --> 00:05:04,560 Speaker 2: And it was really accelerated in our three year old 98 00:05:04,560 --> 00:05:07,560 Speaker 2: now she's two. You know, sometimes you go a week 99 00:05:07,640 --> 00:05:10,919 Speaker 2: fourteen days without seeing your kids awake, and you know, 100 00:05:10,920 --> 00:05:12,560 Speaker 2: two year olds don't have the memory. You know, my 101 00:05:12,560 --> 00:05:14,720 Speaker 2: two year old looked at me one day when I 102 00:05:14,800 --> 00:05:16,680 Speaker 2: was home. She looks at me and she goes, what 103 00:05:16,720 --> 00:05:20,720 Speaker 2: are you doing in mommy's house? She didn't know who 104 00:05:20,720 --> 00:05:21,080 Speaker 2: I was? 105 00:05:22,360 --> 00:05:24,640 Speaker 4: And that was it. That was that was all I. 106 00:05:24,600 --> 00:05:26,320 Speaker 2: Needed, you know, to do, Like, if my daughter doesn't 107 00:05:26,360 --> 00:05:27,920 Speaker 2: know who I am, then what are we really doing here? 108 00:05:27,960 --> 00:05:28,120 Speaker 9: Here? 109 00:05:29,279 --> 00:05:32,880 Speaker 8: From Shane Ryan's reporting and platform, several of these issues 110 00:05:32,920 --> 00:05:36,640 Speaker 8: have been exposed and according to censu's Art of War, 111 00:05:37,279 --> 00:05:40,240 Speaker 8: if you know the enemy in yourself. You need not 112 00:05:40,360 --> 00:05:44,480 Speaker 8: fear the result of one hundred battles. Here's Cody Sinkler, 113 00:05:44,800 --> 00:05:48,320 Speaker 8: director of golf operations at the Park in West Palm Beach, Florida. 114 00:05:48,960 --> 00:05:51,120 Speaker 10: I think golf pros are in a place right now 115 00:05:51,160 --> 00:05:53,960 Speaker 10: where I don't know if fed up is the word, 116 00:05:54,080 --> 00:05:57,840 Speaker 10: but we're a little sensitive in the golf pro crisis. 117 00:05:58,720 --> 00:06:06,120 Speaker 4: Shane's article highlighted what is very common. 118 00:06:06,279 --> 00:06:11,719 Speaker 10: I mean, what's highlighted in that article is are examples 119 00:06:11,760 --> 00:06:17,200 Speaker 10: of the lives of a lot of golf pros, if 120 00:06:17,240 --> 00:06:19,200 Speaker 10: not the majority of golf pros. 121 00:06:19,800 --> 00:06:22,960 Speaker 8: And here's Connor Evers, who graduated from the PGM program 122 00:06:23,040 --> 00:06:27,440 Speaker 8: at Methodist University in Fayetteville, North Carolina. He did internships 123 00:06:27,440 --> 00:06:30,720 Speaker 8: in Massachusetts, Jackson Hole, Detroit, and his last one was 124 00:06:30,760 --> 00:06:33,960 Speaker 8: at Adare Manor in Ireland. At twenty five years old, 125 00:06:34,040 --> 00:06:37,000 Speaker 8: he's been to thirty countries, which serves him well at 126 00:06:37,040 --> 00:06:41,120 Speaker 8: his current role of expedition planning manager for Haversham and Baker, 127 00:06:41,720 --> 00:06:45,359 Speaker 8: a company that describes themselves as quote the country club 128 00:06:45,440 --> 00:06:49,240 Speaker 8: of international golf travel. Here's Evers on the impact of 129 00:06:49,279 --> 00:06:50,440 Speaker 8: Shane Ryan's. 130 00:06:50,040 --> 00:06:52,240 Speaker 4: Story when that article came out. 131 00:06:52,279 --> 00:06:56,440 Speaker 11: I mean my social media and text blew up. I 132 00:06:56,480 --> 00:06:59,400 Speaker 11: mean that morning when that drop, everyone was talking about it. 133 00:06:59,440 --> 00:07:02,159 Speaker 11: I mean everyone that I'm connected with or in the 134 00:07:02,160 --> 00:07:04,520 Speaker 11: golf industry. That's just kind of how my life is. 135 00:07:04,560 --> 00:07:05,960 Speaker 4: But it was great. 136 00:07:06,440 --> 00:07:08,479 Speaker 11: It definitely got you know, talking points, and I know 137 00:07:08,560 --> 00:07:11,640 Speaker 11: a few of my friends their members came up and 138 00:07:11,840 --> 00:07:14,680 Speaker 11: was I mean, they're there every single day, but I 139 00:07:14,720 --> 00:07:19,080 Speaker 11: guess that was reading that article. A lot of people 140 00:07:19,080 --> 00:07:21,920 Speaker 11: as members were like, oh, I guess I should be 141 00:07:21,920 --> 00:07:23,840 Speaker 11: a little bit more thankful for what you guys do 142 00:07:23,920 --> 00:07:27,840 Speaker 11: for me. And that happened actually quite a few times, 143 00:07:28,240 --> 00:07:30,000 Speaker 11: tough out a couple of my people that I know. 144 00:07:30,200 --> 00:07:33,080 Speaker 11: So yeah, it was pretty interesting. That was very lightning, 145 00:07:33,120 --> 00:07:35,920 Speaker 11: and I definitely think that was kind of the spark 146 00:07:36,000 --> 00:07:38,160 Speaker 11: that kind of let the fire, if you will. With 147 00:07:38,200 --> 00:07:39,480 Speaker 11: the whole conversation a lot. 148 00:07:39,400 --> 00:07:42,880 Speaker 5: More Back to Shane Ryan, one thing I would say 149 00:07:43,120 --> 00:07:46,080 Speaker 5: is that the people I spoke to that are working 150 00:07:46,120 --> 00:07:49,760 Speaker 5: on this are not necessarily you know, these idealists or anything. 151 00:07:49,800 --> 00:07:51,560 Speaker 5: And what the message they gave me, and I think 152 00:07:51,560 --> 00:07:54,480 Speaker 5: it's an important message, is that for clubs, if you 153 00:07:54,520 --> 00:07:56,800 Speaker 5: don't make these changes, you're not going to get the 154 00:07:56,800 --> 00:07:59,200 Speaker 5: people you want. Your product is going to suffer. People 155 00:07:59,240 --> 00:08:00,640 Speaker 5: are not going to want to come play there, They're 156 00:08:00,640 --> 00:08:02,680 Speaker 5: going to go elsewhere, and you're eventually going to go 157 00:08:02,680 --> 00:08:03,320 Speaker 5: out of business. 158 00:08:03,480 --> 00:08:03,640 Speaker 1: Right. 159 00:08:03,680 --> 00:08:05,840 Speaker 5: This is not some kind of charity thing you need 160 00:08:05,880 --> 00:08:07,600 Speaker 5: to do. This is like a life and death thing 161 00:08:07,960 --> 00:08:10,080 Speaker 5: that all golf clubs need to look at because it 162 00:08:10,120 --> 00:08:11,400 Speaker 5: is crucial to their survival. 163 00:08:12,360 --> 00:08:15,720 Speaker 8: One of the things that needs looking at. One of 164 00:08:15,760 --> 00:08:21,960 Speaker 8: the battles is work life balance or imbalance. Here's robins Manly, 165 00:08:22,000 --> 00:08:24,520 Speaker 8: who became a class A pro twenty years ago. He 166 00:08:24,600 --> 00:08:27,520 Speaker 8: was an assistant pro at Breckenridge Golf Club for both decades. 167 00:08:27,920 --> 00:08:30,360 Speaker 8: After getting married at the age of forty six, he 168 00:08:30,440 --> 00:08:33,280 Speaker 8: left the golf industry and although he still has his 169 00:08:33,320 --> 00:08:37,200 Speaker 8: PGA membership and teaches on occasion, his current focus is 170 00:08:37,240 --> 00:08:37,840 Speaker 8: real estate. 171 00:08:38,440 --> 00:08:41,400 Speaker 3: I don't have the answer, but I think it definitely 172 00:08:41,440 --> 00:08:46,320 Speaker 3: comes from a misunderstanding of what that PGA logo really 173 00:08:46,400 --> 00:08:49,760 Speaker 3: means and what the value that we bring and us 174 00:08:49,800 --> 00:08:52,640 Speaker 3: as we have a hard time tooting our own horn, 175 00:08:52,760 --> 00:08:57,240 Speaker 3: I think as PGA professionals of really going to our 176 00:08:57,280 --> 00:09:00,360 Speaker 3: employer and saying, look this is these are the I 177 00:09:00,440 --> 00:09:02,520 Speaker 3: taught and these are the number of golfers that I 178 00:09:02,600 --> 00:09:05,200 Speaker 3: brought to the game that are now avid golfers that 179 00:09:05,240 --> 00:09:08,040 Speaker 3: are now buying clubs and now joining Ladies League and 180 00:09:08,120 --> 00:09:11,199 Speaker 3: Men's League. And we've got to do a better job 181 00:09:11,280 --> 00:09:16,280 Speaker 3: ourselves of promoting that and letting our employer know our value. 182 00:09:17,280 --> 00:09:20,520 Speaker 3: But it is there's not a perfect answer, for sure, 183 00:09:20,559 --> 00:09:23,800 Speaker 3: because golf is a sign up to sundown business and 184 00:09:24,600 --> 00:09:27,120 Speaker 3: if you're not there, it's rowned upon. 185 00:09:27,720 --> 00:09:28,199 Speaker 4: And so. 186 00:09:29,760 --> 00:09:32,280 Speaker 3: I don't have the answer. And I and I've been 187 00:09:32,320 --> 00:09:35,160 Speaker 3: out of the business for a couple of years, so 188 00:09:35,240 --> 00:09:37,440 Speaker 3: I'm not actively in the grind. But the reason I 189 00:09:37,520 --> 00:09:39,400 Speaker 3: left was I wanted to get married and I knew 190 00:09:39,400 --> 00:09:42,640 Speaker 3: that that was not going to that wasn't going to 191 00:09:42,679 --> 00:09:46,920 Speaker 3: work eighty hours and not being with my new bride 192 00:09:47,040 --> 00:09:50,360 Speaker 3: wasn't and financially wasn't going to work. But I use 193 00:09:50,480 --> 00:09:54,400 Speaker 3: my golf connections to now move into the real estate world, 194 00:09:54,400 --> 00:09:59,440 Speaker 3: which has been awesome. So it was a great, great 195 00:10:00,120 --> 00:10:01,920 Speaker 3: glad to still be a PGA member. I'll be a 196 00:10:01,920 --> 00:10:07,000 Speaker 3: life member here pretty soon. And but yeah, I don't 197 00:10:07,040 --> 00:10:10,360 Speaker 3: have the perfect answer, but it is absolutely The problem 198 00:10:10,520 --> 00:10:12,599 Speaker 3: is the amount of pay for the amount of work. 199 00:10:14,200 --> 00:10:15,800 Speaker 4: Doesn't mesh for. 200 00:10:15,840 --> 00:10:19,240 Speaker 8: A deeper dive in context back to Chandler Wington. 201 00:10:19,240 --> 00:10:21,160 Speaker 2: If you rewind and you got to talk to Seth. 202 00:10:22,400 --> 00:10:25,880 Speaker 2: February twenty twenty. Seth invited me and Kerry Cosby and 203 00:10:25,920 --> 00:10:28,320 Speaker 2: a few others down to Florida. He wanted to have 204 00:10:28,400 --> 00:10:31,320 Speaker 2: kind of like a side council. You know, He's like, 205 00:10:31,400 --> 00:10:33,280 Speaker 2: tell me, tell me what's really going on. You know 206 00:10:33,280 --> 00:10:34,720 Speaker 2: that the board is going to tell me what's going on, 207 00:10:34,760 --> 00:10:35,600 Speaker 2: but what's really going on? 208 00:10:35,640 --> 00:10:36,439 Speaker 4: And how can I help? 209 00:10:37,240 --> 00:10:39,320 Speaker 2: Went around the table at the reef, which I'm sure 210 00:10:39,320 --> 00:10:43,199 Speaker 2: you've been to. You know, Bob Ford, you know, was retiring. 211 00:10:43,200 --> 00:10:44,920 Speaker 2: He said, look, Seth, you're a financial guy. I think 212 00:10:44,960 --> 00:10:47,840 Speaker 2: you know pension program be really impactful. And that's where 213 00:10:47,920 --> 00:10:50,880 Speaker 2: you know, Seth started a deferred compensation program which is 214 00:10:51,080 --> 00:10:54,199 Speaker 2: really impactful. And that's what that conversation started from. Went 215 00:10:54,200 --> 00:10:56,600 Speaker 2: around the table and it got to me and I said, look, Bob, 216 00:10:56,640 --> 00:11:00,280 Speaker 2: I said, pension's impactful, no doubt, right, But I tell 217 00:11:00,320 --> 00:11:01,960 Speaker 2: you right now, like the twenty five year old kid's 218 00:11:01,960 --> 00:11:03,920 Speaker 2: going to look at that laugh because they're getting out 219 00:11:04,000 --> 00:11:06,760 Speaker 2: because of something else. I said, I think the biggest 220 00:11:06,760 --> 00:11:09,720 Speaker 2: threat to our industry is the expectation of our time, 221 00:11:10,400 --> 00:11:12,920 Speaker 2: and we are the Titanic heading towards the Iceberg. And 222 00:11:12,960 --> 00:11:16,360 Speaker 2: if we can't reset expectations with the club managers and 223 00:11:16,360 --> 00:11:18,760 Speaker 2: the club leaders and the boards, we're going to hit 224 00:11:18,760 --> 00:11:20,840 Speaker 2: the Iceberger and it's going to think this. And I 225 00:11:20,840 --> 00:11:23,599 Speaker 2: looked right over Bob. I said, Bob, don't even say it, 226 00:11:23,600 --> 00:11:25,040 Speaker 2: because I know what you're thinking. Like, I mean, here's 227 00:11:25,040 --> 00:11:27,760 Speaker 2: a guy who worked Oakmont and Seminal right said you 228 00:11:27,840 --> 00:11:31,000 Speaker 2: busted your ass. And I'm not trying to call younger 229 00:11:31,040 --> 00:11:34,160 Speaker 2: generation or even me lazy, but things have changed, is 230 00:11:34,160 --> 00:11:35,680 Speaker 2: all I'm telling you. Is like the job that you 231 00:11:35,720 --> 00:11:38,000 Speaker 2: did for so long is not the way it is anymore. 232 00:11:38,600 --> 00:11:40,880 Speaker 2: And Bob goes, I am laughing parts I hear it, 233 00:11:40,920 --> 00:11:43,319 Speaker 2: and I see it as it said. It's going to 234 00:11:43,360 --> 00:11:45,400 Speaker 2: feel like global warming. It's like one of those things 235 00:11:45,400 --> 00:11:47,679 Speaker 2: where it's like we should look at this and we 236 00:11:47,679 --> 00:11:50,720 Speaker 2: should start taking measures now, because you can't just reverse 237 00:11:50,760 --> 00:11:52,839 Speaker 2: the cycle. You know, when you get there right, it 238 00:11:52,880 --> 00:11:55,720 Speaker 2: takes years to reverse it. I said, look at the 239 00:11:55,720 --> 00:11:58,400 Speaker 2: size of Peach and programs are going like this, the 240 00:11:58,520 --> 00:12:00,840 Speaker 2: amount of you know, young kids coming in or going 241 00:12:00,880 --> 00:12:03,319 Speaker 2: like this, The supply is going like this. 242 00:12:03,480 --> 00:12:04,360 Speaker 4: Ever since COVID. 243 00:12:04,440 --> 00:12:05,920 Speaker 2: So if the supply is going like this and the 244 00:12:05,960 --> 00:12:08,560 Speaker 2: game is going like this, where are we in five years? 245 00:12:08,600 --> 00:12:09,240 Speaker 4: Pretty scary? 246 00:12:09,679 --> 00:12:12,320 Speaker 8: Connor evers again on how and why he left. 247 00:12:12,559 --> 00:12:16,080 Speaker 11: I guess the big thing was just the the hours. 248 00:12:16,559 --> 00:12:18,840 Speaker 11: You know, eventually, I guess that I'm twenty five, I 249 00:12:18,840 --> 00:12:21,520 Speaker 11: eventually want to have a family and kids. You know, 250 00:12:21,520 --> 00:12:24,160 Speaker 11: it's not the same everywhere, but it is, you know, 251 00:12:24,320 --> 00:12:28,240 Speaker 11: long hours, and I just wanted, I guess, more structure. 252 00:12:29,160 --> 00:12:31,400 Speaker 11: I guess that's that was kind of the biggest thing 253 00:12:31,480 --> 00:12:35,120 Speaker 11: for me, Just wanting more structure, you know, the classic 254 00:12:35,200 --> 00:12:38,040 Speaker 11: cliche nine to five. I know people don't like that, 255 00:12:38,080 --> 00:12:40,280 Speaker 11: but I do like I like structure like that. So 256 00:12:40,600 --> 00:12:43,240 Speaker 11: I guess the main thing was for me was the hours. 257 00:12:43,280 --> 00:12:45,240 Speaker 11: I mean, I definitely do miss a lot. I mean, 258 00:12:45,280 --> 00:12:47,240 Speaker 11: I don't play as much golf, to be honest with you, 259 00:12:48,160 --> 00:12:51,040 Speaker 11: as as I did. That's the one thing that I 260 00:12:51,360 --> 00:12:53,280 Speaker 11: do miss. I guess I'm kind of seeing it, you know, 261 00:12:53,360 --> 00:12:55,559 Speaker 11: from from two things, from two sides of it now, 262 00:12:55,600 --> 00:12:58,559 Speaker 11: But just the hours, I would say, to answer that question. 263 00:12:58,600 --> 00:13:02,040 Speaker 8: There here's Brad Snow of Raleigh, North Carolina. We heard 264 00:13:02,080 --> 00:13:04,920 Speaker 8: from him in part one. He's twenty nine, he graduated 265 00:13:04,960 --> 00:13:08,280 Speaker 8: from Mencia State and Golf Management. His internships were at 266 00:13:08,280 --> 00:13:12,520 Speaker 8: TPC Potomac, Durrell and Sleepy Hollow. He worked at Philly 267 00:13:12,559 --> 00:13:14,920 Speaker 8: Cricket Club for two summer seasons and a winter at 268 00:13:15,000 --> 00:13:18,079 Speaker 8: John's Island in Florida. He spent time as a head 269 00:13:18,160 --> 00:13:21,520 Speaker 8: fitter at Liberty National, and although he's still a Class 270 00:13:21,520 --> 00:13:24,400 Speaker 8: A professional, he's been out of the greengrass aspect of 271 00:13:24,440 --> 00:13:28,600 Speaker 8: the industry since twenty nineteen. He's now an online club retailer. 272 00:13:29,240 --> 00:13:32,040 Speaker 8: His thoughts on a thirty to forty thousand dollars annual 273 00:13:32,160 --> 00:13:34,040 Speaker 8: salary and a work life imbalance. 274 00:13:34,840 --> 00:13:36,520 Speaker 4: So through the internships. 275 00:13:36,760 --> 00:13:39,680 Speaker 12: The PGA requires that all internships are paid through PGM, 276 00:13:39,880 --> 00:13:40,840 Speaker 12: which is awesome. 277 00:13:40,880 --> 00:13:41,640 Speaker 4: We're very lucky. 278 00:13:43,200 --> 00:13:46,560 Speaker 12: It kind of spans quite a spectrum though, once you 279 00:13:46,600 --> 00:13:50,280 Speaker 12: get into it, because I was lucky enough to have 280 00:13:50,320 --> 00:13:53,800 Speaker 12: a couple internships that had housing kind of built in. 281 00:13:55,760 --> 00:13:58,480 Speaker 12: I lived at the gatehouse right as he first go 282 00:13:58,559 --> 00:14:01,959 Speaker 12: on property at Sleepy Holl. Me and two others or 283 00:14:02,000 --> 00:14:04,480 Speaker 12: another intern in an assistant lived right in the gatehouse there, 284 00:14:04,880 --> 00:14:06,600 Speaker 12: which was incredible. 285 00:14:06,640 --> 00:14:09,559 Speaker 4: I mean I could I woke our. The short game 286 00:14:09,600 --> 00:14:10,679 Speaker 4: area was in my backyard. 287 00:14:10,800 --> 00:14:15,480 Speaker 12: So you know, we hang out there, kind of true 288 00:14:15,640 --> 00:14:19,840 Speaker 12: bagger vance style, turn someone's headlights on, or you know, 289 00:14:19,920 --> 00:14:23,000 Speaker 12: take a lantern out after work, whatever, chips and balls 290 00:14:23,080 --> 00:14:23,480 Speaker 12: or whatever. 291 00:14:24,880 --> 00:14:29,480 Speaker 4: So positions like that. You're lucky so you can kind 292 00:14:29,480 --> 00:14:30,360 Speaker 4: of save a little more. 293 00:14:30,400 --> 00:14:34,960 Speaker 12: But I mean, yeah, once you're out looking at that 294 00:14:35,040 --> 00:14:43,440 Speaker 12: thirty to forty number, is is a nice number. You 295 00:14:43,520 --> 00:14:48,200 Speaker 12: hear a lot of numbers lower than that, But it's 296 00:14:48,240 --> 00:14:50,480 Speaker 12: really not what you think about when you're getting into that. 297 00:14:51,000 --> 00:14:54,240 Speaker 12: It's you might have your kind of site set a 298 00:14:54,280 --> 00:14:57,320 Speaker 12: little further down the road. You know, you got to 299 00:14:57,360 --> 00:15:00,960 Speaker 12: put in the time grind it out if you want 300 00:15:00,960 --> 00:15:02,280 Speaker 12: to make money in green Grass. 301 00:15:03,040 --> 00:15:04,440 Speaker 4: You're not doing it as an assistant. 302 00:15:04,640 --> 00:15:10,120 Speaker 12: So yeah, it's definitely you're looking at that thirty to 303 00:15:10,200 --> 00:15:14,160 Speaker 12: forty if you really want to grind it out and teach. 304 00:15:16,080 --> 00:15:17,080 Speaker 4: I wasn't much of. 305 00:15:17,040 --> 00:15:20,800 Speaker 12: An instructor myself, never really leaned into that side of 306 00:15:20,800 --> 00:15:23,520 Speaker 12: the game too much. But there are opportunities if you 307 00:15:23,560 --> 00:15:27,120 Speaker 12: want to really press it and grind you can make 308 00:15:27,120 --> 00:15:31,840 Speaker 12: a little extra. But it's always tight, that's for sure. 309 00:15:32,920 --> 00:15:35,600 Speaker 8: From a couple of twenty somethings to Butch Harmon, whose 310 00:15:35,640 --> 00:15:38,680 Speaker 8: family has been entrenched in this industry for nearly a 311 00:15:38,720 --> 00:15:41,320 Speaker 8: century and can always be counted on for a frank 312 00:15:41,400 --> 00:15:45,520 Speaker 8: and informed perspective. People are leaving the industry at a 313 00:15:45,640 --> 00:15:51,880 Speaker 8: rapid rate. Schools are closing, you know. Clubs are pinching budgets, 314 00:15:51,920 --> 00:15:54,640 Speaker 8: and when they do, they tend to like pinch from 315 00:15:54,680 --> 00:15:56,880 Speaker 8: the people component. You know, it's not going to be 316 00:15:56,960 --> 00:16:00,360 Speaker 8: on the quality of golf course itself. They look around 317 00:16:00,360 --> 00:16:02,400 Speaker 8: and they go, oh, well, we'll just we'll just only 318 00:16:02,480 --> 00:16:05,200 Speaker 8: keep one pro or one assistant, or just two assistants 319 00:16:05,240 --> 00:16:08,920 Speaker 8: instead of three. I mean, and younger people coming up 320 00:16:09,200 --> 00:16:11,600 Speaker 8: in this industry are saying, I got to work that 321 00:16:11,760 --> 00:16:14,880 Speaker 8: long for that and be required to do all of that, 322 00:16:15,400 --> 00:16:16,440 Speaker 8: why would I? 323 00:16:16,440 --> 00:16:19,000 Speaker 4: I'm out, I don't disagree with it. 324 00:16:19,520 --> 00:16:21,920 Speaker 1: And now you have at the university level you have 325 00:16:22,320 --> 00:16:25,520 Speaker 1: the PGM programs, which is run by the PGA. A 326 00:16:25,560 --> 00:16:27,400 Speaker 1: lot of good programs around the country, have a very 327 00:16:27,400 --> 00:16:29,560 Speaker 1: good one here at UNLV where I live in Las Vegas. 328 00:16:29,720 --> 00:16:31,160 Speaker 1: I try and do a lot of work with them, 329 00:16:31,760 --> 00:16:34,240 Speaker 1: but they're taught from a manual. They have a manual, 330 00:16:34,320 --> 00:16:37,520 Speaker 1: a teaching manual, a business manual, this and that, And 331 00:16:37,800 --> 00:16:40,400 Speaker 1: they get upset with me because I always speak either 332 00:16:40,400 --> 00:16:42,640 Speaker 1: at their graduations or I get them out to my 333 00:16:42,720 --> 00:16:45,160 Speaker 1: places that once a year and talk to them and 334 00:16:45,200 --> 00:16:47,200 Speaker 1: I say, Tom, look the first thing you need to 335 00:16:47,240 --> 00:16:50,800 Speaker 1: do when you graduate from this course and I hold 336 00:16:50,800 --> 00:16:53,080 Speaker 1: their manual UF I said, this is what you're tested on. 337 00:16:53,120 --> 00:16:56,200 Speaker 4: This manual right here. Throw that in the garbage because. 338 00:16:55,960 --> 00:16:58,280 Speaker 1: You're never going to use it again because everything in 339 00:16:58,360 --> 00:17:02,360 Speaker 1: here is cookie cut. You're you're going to be a 340 00:17:02,400 --> 00:17:05,280 Speaker 1: club pro. You're going to be if you choose to 341 00:17:05,280 --> 00:17:06,960 Speaker 1: go here. You're going to do a lot more than 342 00:17:07,000 --> 00:17:10,160 Speaker 1: this test you just took from this book that tells 343 00:17:10,200 --> 00:17:11,680 Speaker 1: you how to do stuff, because you're going to have 344 00:17:11,720 --> 00:17:13,320 Speaker 1: to know how to deal with your members. You're going 345 00:17:13,359 --> 00:17:14,760 Speaker 1: to have to know how to deal with your ladies, 346 00:17:14,800 --> 00:17:19,040 Speaker 1: golf Association, your junior clinics, all these stuff. You're going 347 00:17:19,119 --> 00:17:21,520 Speaker 1: to have to know that. And you hit the nail 348 00:17:21,560 --> 00:17:24,400 Speaker 1: on the head when you said that. In this day 349 00:17:24,440 --> 00:17:27,880 Speaker 1: and age, the club pro is asked to do a lot, 350 00:17:27,960 --> 00:17:31,240 Speaker 1: but is not compensated for all that he does, because 351 00:17:31,480 --> 00:17:33,840 Speaker 1: a good club can't function without a good head pro 352 00:17:34,560 --> 00:17:37,600 Speaker 1: and then his staff that he brings on. The bigger 353 00:17:37,640 --> 00:17:39,520 Speaker 1: the club, the bigger the staff, I mean I was 354 00:17:39,600 --> 00:17:41,720 Speaker 1: just at wing Foot a few weeks ago playing and 355 00:17:41,760 --> 00:17:45,200 Speaker 1: a member guests there, and I think Mike Gilmo must 356 00:17:45,240 --> 00:17:47,680 Speaker 1: have six or seven guys on his staff to take 357 00:17:47,680 --> 00:17:49,640 Speaker 1: care of all the stuff that take That's a big club. 358 00:17:49,640 --> 00:17:52,840 Speaker 1: It's thirty six holls, a lot of members. But even 359 00:17:52,880 --> 00:17:54,960 Speaker 1: on a smaller version of that, like you said a 360 00:17:55,000 --> 00:17:57,480 Speaker 1: minute ago, you know they don't want to because they're 361 00:17:57,520 --> 00:17:59,879 Speaker 1: paying Everybody used to be in the old days that 362 00:18:00,160 --> 00:18:02,840 Speaker 1: pay anything. You made all your money from me. First 363 00:18:02,880 --> 00:18:04,440 Speaker 1: of all, you started the year and get your club 364 00:18:04,480 --> 00:18:05,240 Speaker 1: storage money. 365 00:18:05,800 --> 00:18:06,600 Speaker 4: That helped you not. 366 00:18:06,600 --> 00:18:08,000 Speaker 1: Have to go to the bank and buy a lot 367 00:18:08,000 --> 00:18:11,360 Speaker 1: of money to do your merchandising and so on so forth. 368 00:18:11,400 --> 00:18:14,399 Speaker 1: You had your range programs, so that helped you had 369 00:18:14,440 --> 00:18:16,480 Speaker 1: to guarantee income. You don't have any of that anymore. 370 00:18:17,080 --> 00:18:20,480 Speaker 1: You have whatever they're paying you. And the question I 371 00:18:20,480 --> 00:18:23,160 Speaker 1: would ask you and all the people that are watching that, 372 00:18:23,560 --> 00:18:26,760 Speaker 1: is that an incentive to do a good job. Maybe not, 373 00:18:27,880 --> 00:18:30,720 Speaker 1: It's an incentive to exist, But. 374 00:18:31,000 --> 00:18:31,480 Speaker 4: I don't know. 375 00:18:32,280 --> 00:18:34,360 Speaker 8: Back to Cody Sinkler, Yeah. 376 00:18:34,160 --> 00:18:38,200 Speaker 4: Our PGM enrollment is down significantly. PGM programs are closing 377 00:18:39,200 --> 00:18:45,120 Speaker 4: clemsons I think closed. Florida State's closed. There are less 378 00:18:45,160 --> 00:18:47,159 Speaker 4: people that want to do this. It's because of the 379 00:18:47,240 --> 00:18:50,639 Speaker 4: work life balance we've gone so far this way and 380 00:18:51,480 --> 00:18:55,840 Speaker 4: the pay. I mean there are there are still jobs 381 00:18:56,040 --> 00:19:01,000 Speaker 4: paying twelve thirteen dollars an hour for atink golf profession 382 00:19:02,160 --> 00:19:04,400 Speaker 4: who we want to be in the PGM program, which 383 00:19:04,400 --> 00:19:08,679 Speaker 4: by the way, costs about ten grand to finish, and 384 00:19:08,720 --> 00:19:10,280 Speaker 4: we want them to have a bachelor's degree. 385 00:19:10,560 --> 00:19:14,600 Speaker 10: And there are jobs advertising twelve thirteen fourteen dollars an hour. 386 00:19:15,520 --> 00:19:18,400 Speaker 8: So it's not just a work life balance. It's never 387 00:19:18,520 --> 00:19:21,720 Speaker 8: not about the money, and the numbers across the board 388 00:19:21,800 --> 00:19:24,560 Speaker 8: are indeed dire. Here's Brad Sniper. 389 00:19:25,240 --> 00:19:27,280 Speaker 12: Going into the program, we were told I'm not sure 390 00:19:27,280 --> 00:19:28,919 Speaker 12: if this is still one hundred percent true or even 391 00:19:28,960 --> 00:19:30,800 Speaker 12: if it was at the time, but going into the program, 392 00:19:30,880 --> 00:19:35,120 Speaker 12: we were told that within five years of gaining certification, 393 00:19:35,640 --> 00:19:38,520 Speaker 12: within five years fifty percent of PGA pros out of 394 00:19:38,520 --> 00:19:39,679 Speaker 12: the business. 395 00:19:39,400 --> 00:19:42,959 Speaker 8: And keeping a running tab of issues. It's work life balance, money, 396 00:19:43,400 --> 00:19:46,720 Speaker 8: and then there's the free access to information or instruction. 397 00:19:47,440 --> 00:19:50,440 Speaker 8: We've already heard from Kieran Kenwar of Mombai, India. She's 398 00:19:50,480 --> 00:19:52,560 Speaker 8: been in the US since two thousand and five. She 399 00:19:52,600 --> 00:19:56,959 Speaker 8: has a PhD in kinesiology. She's an LPGA Master instructor 400 00:19:57,000 --> 00:19:59,560 Speaker 8: and she's the chair of the golf department at Stanton 401 00:19:59,640 --> 00:20:02,880 Speaker 8: Universe Stein, Orange County, California. She's been teaching the game 402 00:20:02,880 --> 00:20:04,280 Speaker 8: for thirty three years. 403 00:20:04,960 --> 00:20:06,480 Speaker 9: Yeah, they're underappreciated. 404 00:20:06,520 --> 00:20:08,720 Speaker 13: There's no value, and now in this day and age, 405 00:20:08,760 --> 00:20:12,280 Speaker 13: they don't make what they whatever they deserve because the 406 00:20:12,359 --> 00:20:15,600 Speaker 13: most popular teacher on this planet is YouTube, and the 407 00:20:15,680 --> 00:20:18,520 Speaker 13: attitude is, hey, I've been messed up by so many pros, 408 00:20:18,720 --> 00:20:22,120 Speaker 13: or why should I spend money when it's on YouTube? 409 00:20:22,119 --> 00:20:22,920 Speaker 9: Nobody realized. 410 00:20:22,960 --> 00:20:26,440 Speaker 13: It's like even in medicine, where a doctor is such 411 00:20:26,480 --> 00:20:29,080 Speaker 13: a highly trained person, people a lot. 412 00:20:29,240 --> 00:20:30,680 Speaker 9: I mean, I'm one of them as well. 413 00:20:30,720 --> 00:20:32,720 Speaker 13: I look up some whatever I feel I have and 414 00:20:32,760 --> 00:20:35,160 Speaker 13: look it up on Internet and maybe self medicaid if 415 00:20:35,160 --> 00:20:38,560 Speaker 13: I can. So the value of somebody that's good is 416 00:20:38,600 --> 00:20:41,600 Speaker 13: also being lost because YouTube is the biggest instructor for 417 00:20:41,680 --> 00:20:42,639 Speaker 13: anything you want to know. 418 00:20:43,400 --> 00:20:46,760 Speaker 8: Which brings us to yet another battle back to Robin's 419 00:20:46,840 --> 00:20:50,560 Speaker 8: manly of Breckinridge, then Karen and then Butch. Is it 420 00:20:50,760 --> 00:20:53,520 Speaker 8: quite simply an awareness issue, Robins? 421 00:20:55,960 --> 00:20:58,840 Speaker 3: I think that if I had to put one, that 422 00:20:58,960 --> 00:21:03,080 Speaker 3: was probably one. But one A is still the money. 423 00:21:03,640 --> 00:21:06,080 Speaker 3: Where's the money going to come from? When you run the. 424 00:21:06,080 --> 00:21:07,240 Speaker 4: Budget of the golf course? 425 00:21:08,480 --> 00:21:10,600 Speaker 3: Where's the money going to come from to pay all 426 00:21:10,640 --> 00:21:15,760 Speaker 3: your assistants one hundred grand? And the assistant superintendent's you know, 427 00:21:15,880 --> 00:21:20,199 Speaker 3: at the top guys, the head pros and gms, depending 428 00:21:20,200 --> 00:21:23,119 Speaker 3: on how the course is set up, tend to be okay. 429 00:21:23,720 --> 00:21:28,520 Speaker 3: It's that second level that that I'm passionate about because 430 00:21:28,560 --> 00:21:31,879 Speaker 3: I was in that position so long. That has the 431 00:21:31,920 --> 00:21:36,440 Speaker 3: hardest time. And then so new people aren't coming in 432 00:21:36,480 --> 00:21:41,439 Speaker 3: as much applying for jobs because that's where they have 433 00:21:41,520 --> 00:21:44,080 Speaker 3: to start, and they know they've seen their buddies do it, 434 00:21:44,160 --> 00:21:47,400 Speaker 3: or they've been around it enough to know that, well, 435 00:21:47,440 --> 00:21:49,480 Speaker 3: I'm going to have to work eighty hours for forty 436 00:21:49,480 --> 00:21:53,479 Speaker 3: five thousand dollars a year. And you know in this 437 00:21:53,560 --> 00:21:56,520 Speaker 3: day and age that that's a hard You know, it's 438 00:21:56,560 --> 00:21:59,320 Speaker 3: a single guy that's living with roommates. You can pull 439 00:21:59,320 --> 00:22:00,480 Speaker 3: that off, but how honors. 440 00:22:00,280 --> 00:22:00,960 Speaker 14: Are going to last? 441 00:22:01,840 --> 00:22:04,320 Speaker 13: There are many club pros who are not getting what 442 00:22:04,400 --> 00:22:06,400 Speaker 13: they deserve and they work long hours. 443 00:22:06,440 --> 00:22:09,159 Speaker 9: I mean, there's no denying that, whether they're good or not. 444 00:22:09,600 --> 00:22:12,639 Speaker 13: And they also a lot of clubs have the silly 445 00:22:12,680 --> 00:22:16,080 Speaker 13: thing that you bundle up a good teacher with selling. 446 00:22:16,359 --> 00:22:18,600 Speaker 13: You know, hey, sir, this red shirt looks great. You 447 00:22:18,600 --> 00:22:20,600 Speaker 13: should get six of them, you know that kind of thing. 448 00:22:21,000 --> 00:22:24,520 Speaker 13: I mean, why, why is the one person doing everything 449 00:22:24,560 --> 00:22:27,159 Speaker 13: if he or she is a good instructor. The clubs 450 00:22:27,200 --> 00:22:30,040 Speaker 13: don't realize the value of a good instructor and promote them. 451 00:22:30,400 --> 00:22:33,720 Speaker 13: There are some big corporations that now say you will 452 00:22:33,720 --> 00:22:35,320 Speaker 13: get fifty percent of what you. 453 00:22:37,359 --> 00:22:38,320 Speaker 9: Charge. 454 00:22:38,560 --> 00:22:40,879 Speaker 13: So I would have to go back if I worked 455 00:22:40,880 --> 00:22:43,600 Speaker 13: for a private club to what I charged in two 456 00:22:43,640 --> 00:22:46,000 Speaker 13: thousand and six when I first came to the US. 457 00:22:46,240 --> 00:22:48,639 Speaker 9: You know, how does that make sense? 458 00:22:48,680 --> 00:22:52,280 Speaker 13: And consider for the club that it's a pittance of 459 00:22:52,320 --> 00:22:54,280 Speaker 13: what compared to what they are making. 460 00:22:54,760 --> 00:22:57,400 Speaker 9: How does it help them to charge the poor pro 461 00:22:57,520 --> 00:22:57,920 Speaker 9: so much? 462 00:22:57,960 --> 00:23:01,600 Speaker 13: And how do they benefit versus If you have a 463 00:23:01,640 --> 00:23:05,040 Speaker 13: happy pro, he or she is getting people to dine 464 00:23:05,119 --> 00:23:07,639 Speaker 13: at the club and play other sports at the club, 465 00:23:07,720 --> 00:23:09,960 Speaker 13: hang out, do events, do other stuff. 466 00:23:10,440 --> 00:23:13,399 Speaker 9: You know. So it is it is true that club 467 00:23:13,440 --> 00:23:15,000 Speaker 9: pro's good. 468 00:23:15,040 --> 00:23:18,960 Speaker 13: If they're good, be the life and soul of a 469 00:23:18,960 --> 00:23:24,560 Speaker 13: golf course, and really, you know, bump up the popularity 470 00:23:24,560 --> 00:23:27,280 Speaker 13: of a golf club. But I don't think any management 471 00:23:27,320 --> 00:23:29,479 Speaker 13: companies realize that, so then you have to be an 472 00:23:29,520 --> 00:23:32,880 Speaker 13: independent contractor, and then you have this whole other thing 473 00:23:32,960 --> 00:23:36,439 Speaker 13: called marketing, which becomes really like in many cases like 474 00:23:36,480 --> 00:23:39,280 Speaker 13: a salesman type of job, which not everybody's good at. 475 00:23:39,920 --> 00:23:43,200 Speaker 8: Where I'm at right now and having this conversation with you, 476 00:23:43,280 --> 00:23:45,600 Speaker 8: if you ask me what I what I what my 477 00:23:45,720 --> 00:23:48,920 Speaker 8: feedback is, and what I'm hearing, it's an awareness issue 478 00:23:49,080 --> 00:23:52,680 Speaker 8: on that very thing, which it's the very thing. It's 479 00:23:52,920 --> 00:23:57,679 Speaker 8: club to club, course to course, taking for granted the 480 00:23:57,760 --> 00:24:03,520 Speaker 8: person or people who are out their selflessly making an 481 00:24:03,520 --> 00:24:07,199 Speaker 8: effort to make their lives better. And there's only so 482 00:24:07,320 --> 00:24:09,640 Speaker 8: much time in a day, and there's only so many 483 00:24:09,680 --> 00:24:12,760 Speaker 8: days in a week that one person or a team 484 00:24:12,800 --> 00:24:16,640 Speaker 8: of small people or whatever the number is that can 485 00:24:16,840 --> 00:24:18,119 Speaker 8: execute on a day to. 486 00:24:18,160 --> 00:24:23,000 Speaker 1: Day basis absolutely absolutely, And you know, how do you 487 00:24:23,080 --> 00:24:27,399 Speaker 1: change that? How do you change the whole personality of 488 00:24:27,440 --> 00:24:30,320 Speaker 1: the business now compared to the personality of the business 489 00:24:30,359 --> 00:24:32,199 Speaker 1: I grew up in. I'm not saying they need to 490 00:24:32,200 --> 00:24:34,680 Speaker 1: go back to the way it was thirty fifty sixty 491 00:24:34,760 --> 00:24:37,080 Speaker 1: years ago. Time march is on, but this is where 492 00:24:37,119 --> 00:24:39,840 Speaker 1: we are, This is where we have arrived at this 493 00:24:39,960 --> 00:24:44,520 Speaker 1: position now. And there are so many golf pros in 494 00:24:44,600 --> 00:24:49,240 Speaker 1: the country today. Head pros. They can't break eighty. They 495 00:24:49,320 --> 00:24:51,960 Speaker 1: don't really know how to teach. Their job is to 496 00:24:52,040 --> 00:24:54,960 Speaker 1: sell shirts and hats and stuff and clubs and the 497 00:24:54,960 --> 00:24:56,959 Speaker 1: pro shops so the club can make money on it. 498 00:24:57,200 --> 00:24:59,240 Speaker 1: And they're paid a salary to do that or maybe 499 00:24:59,240 --> 00:25:00,520 Speaker 1: a small percent of it. 500 00:25:00,960 --> 00:25:02,840 Speaker 4: Well, that to me is not a golf pro. That's 501 00:25:02,840 --> 00:25:03,200 Speaker 4: a clerk. 502 00:25:03,840 --> 00:25:07,040 Speaker 1: That's a golf pro is a guy that handles all 503 00:25:07,080 --> 00:25:11,320 Speaker 1: the teaching and clinics and everything the Men's associating Women's Association. 504 00:25:12,160 --> 00:25:13,680 Speaker 4: The clubs have taken all that over. 505 00:25:13,760 --> 00:25:17,920 Speaker 1: Committees run all those things now, But yet the club 506 00:25:18,000 --> 00:25:22,080 Speaker 1: expects their golf pros and their assistant pros to make 507 00:25:22,119 --> 00:25:25,320 Speaker 1: sure everything's perfect. Everything has to be run right. We 508 00:25:25,359 --> 00:25:27,120 Speaker 1: need this is what we need to do. You go 509 00:25:27,200 --> 00:25:30,040 Speaker 1: to apply for a job today and you sit down 510 00:25:30,040 --> 00:25:33,600 Speaker 1: with a committee that's doing the interview and they're telling you, 511 00:25:33,640 --> 00:25:35,879 Speaker 1: this is what we need you to do. This is 512 00:25:36,400 --> 00:25:38,520 Speaker 1: the pro we want, this is what we want from 513 00:25:38,520 --> 00:25:40,920 Speaker 1: our pro time. What are you going to pay me, Well, 514 00:25:40,920 --> 00:25:42,600 Speaker 1: this is what we're paying to go. Really, you want 515 00:25:42,640 --> 00:25:50,159 Speaker 1: all that for this and that sounds cruel, but that's reality. 516 00:25:50,200 --> 00:25:51,520 Speaker 1: And I know I'm going to take a lot of 517 00:25:51,600 --> 00:25:54,520 Speaker 1: flak because I just said that. But I've been around 518 00:25:54,520 --> 00:25:56,840 Speaker 1: this business my whole life. I'm seventy nine years old. 519 00:25:56,920 --> 00:25:59,640 Speaker 1: I grew up in golf. I don't know anything else, 520 00:25:59,680 --> 00:26:01,159 Speaker 1: but God, I don't know how to do anything else. 521 00:26:01,200 --> 00:26:02,879 Speaker 1: I mean, if ever made GOFE legal, I'd have to 522 00:26:02,920 --> 00:26:04,600 Speaker 1: rob at seven to eleven to make a living do that. 523 00:26:05,000 --> 00:26:07,479 Speaker 1: Maybe I could be a used car salesman or something. 524 00:26:08,000 --> 00:26:10,440 Speaker 1: But this, I've been around this business my whole life. 525 00:26:10,480 --> 00:26:13,240 Speaker 1: I've watched it the way it has evolved and the 526 00:26:13,240 --> 00:26:14,840 Speaker 1: way it is kind of how we got to the 527 00:26:14,920 --> 00:26:17,280 Speaker 1: high point and then how everything started to go down. 528 00:26:17,760 --> 00:26:20,720 Speaker 1: And like I say it, please you pros. It works 529 00:26:20,760 --> 00:26:23,600 Speaker 1: so hard at your clubs. I'm not downgrading you. I 530 00:26:23,720 --> 00:26:25,439 Speaker 1: just want a better existence for you. 531 00:26:26,480 --> 00:26:29,359 Speaker 8: Here's Cody Sinkler. Is that what you would say first 532 00:26:29,400 --> 00:26:33,160 Speaker 8: and foremost is is this is an awareness issue. 533 00:26:34,880 --> 00:26:39,520 Speaker 4: It's it's an awareness issue. It's an issue where. 534 00:26:40,720 --> 00:26:43,080 Speaker 10: We've sort of taken this path of working all this 535 00:26:43,240 --> 00:26:47,320 Speaker 10: overtime and you know, eventually knowing it's going to pay off, 536 00:26:47,760 --> 00:26:51,040 Speaker 10: and it's just gone too far, and we've gotten to 537 00:26:51,080 --> 00:26:52,280 Speaker 10: the point where. 538 00:26:52,359 --> 00:26:57,280 Speaker 4: It's the norm. It's expected. It's expected for an assistant. 539 00:26:56,840 --> 00:27:00,159 Speaker 10: Golf professional to make thirty thousand dollars a year and 540 00:27:00,359 --> 00:27:06,800 Speaker 10: work I would say fifty hours is probably a conservative 541 00:27:07,840 --> 00:27:10,080 Speaker 10: average for this person. And they're expected to have a 542 00:27:10,080 --> 00:27:15,080 Speaker 10: college degree. They're expected to be either finish that PGM 543 00:27:15,119 --> 00:27:21,000 Speaker 10: program that you mentioned or working on that. It's just 544 00:27:22,440 --> 00:27:26,760 Speaker 10: coming from. It's hard when you look at there's so 545 00:27:26,760 --> 00:27:29,399 Speaker 10: many different facilities, right You have driving ranges, you have 546 00:27:29,440 --> 00:27:33,959 Speaker 10: public golf courses, you have your top golfs, golf techs, 547 00:27:34,320 --> 00:27:37,960 Speaker 10: and you have your high end private clubs. 548 00:27:38,880 --> 00:27:40,439 Speaker 4: They all have their different challenges. 549 00:27:40,720 --> 00:27:44,840 Speaker 10: You know, coming from a family owned public golf course 550 00:27:45,520 --> 00:27:48,080 Speaker 10: up in the Midwest where golf season's only six months 551 00:27:48,080 --> 00:27:52,680 Speaker 10: out of the year, they have revenue challenges. It's hard 552 00:27:52,680 --> 00:27:55,879 Speaker 10: for them to afford to pay an assistant pro fifty 553 00:27:55,920 --> 00:27:57,879 Speaker 10: thousand dollars a year. They might have to pay an 554 00:27:57,880 --> 00:28:02,440 Speaker 10: assistant pro ten dollars an hour because there just isn't 555 00:28:02,480 --> 00:28:07,040 Speaker 10: revenue the golf club. The golf course is probably not 556 00:28:07,640 --> 00:28:12,720 Speaker 10: making more than five six, seven hundred thousand dollars and 557 00:28:12,760 --> 00:28:14,840 Speaker 10: they have to maintain the whole golf course with that 558 00:28:16,600 --> 00:28:19,600 Speaker 10: in the private world, I definitely think it's an awareness 559 00:28:19,640 --> 00:28:23,280 Speaker 10: issue because there is more money, but I don't know 560 00:28:23,440 --> 00:28:29,200 Speaker 10: that decision makers quite realize what the golf pros are 561 00:28:29,200 --> 00:28:31,600 Speaker 10: doing on a week in, a week out basis or 562 00:28:31,640 --> 00:28:33,119 Speaker 10: a day in a day out basis. 563 00:28:33,840 --> 00:28:37,800 Speaker 4: So yeah, question, Yes, I think Shane's article. 564 00:28:39,560 --> 00:28:43,200 Speaker 10: Was a game changer for us, and I think it's 565 00:28:43,280 --> 00:28:46,360 Speaker 10: really started this conversation. 566 00:28:47,560 --> 00:28:50,400 Speaker 8: Shane Ryan. As you got going in the reporting and 567 00:28:50,440 --> 00:28:53,520 Speaker 8: you started talking to all these different people, some on 568 00:28:53,560 --> 00:28:56,520 Speaker 8: the record, some off the record with you know, and 569 00:28:56,600 --> 00:28:59,080 Speaker 8: for obvious reasons they wanted to they wanted to keep 570 00:28:59,120 --> 00:29:03,280 Speaker 8: their jobs that they did have. What's kind of some 571 00:29:03,320 --> 00:29:06,400 Speaker 8: of the major takeaways for you, you know now, even 572 00:29:06,440 --> 00:29:10,240 Speaker 8: to this day and probably the feedback that you've received, 573 00:29:09,360 --> 00:29:13,120 Speaker 8: what sticks in your mind, and whether it's a stat 574 00:29:13,200 --> 00:29:15,000 Speaker 8: or a fact or a figure or a quote or 575 00:29:15,040 --> 00:29:15,560 Speaker 8: a comment. 576 00:29:16,480 --> 00:29:20,040 Speaker 5: Yeah, it's a great question. I think the pessimistic thing 577 00:29:20,080 --> 00:29:22,959 Speaker 5: that sticks in my mind is that it felt like 578 00:29:23,000 --> 00:29:25,560 Speaker 5: I was learning, on one hand about an industry that 579 00:29:25,680 --> 00:29:28,760 Speaker 5: is fundamentally broken in terms of the working conditions that 580 00:29:28,800 --> 00:29:33,240 Speaker 5: club pros exist under, that there is so much demanded 581 00:29:33,280 --> 00:29:35,600 Speaker 5: of them that there is a system in place where 582 00:29:36,000 --> 00:29:37,920 Speaker 5: this was you know, I won't say it was fine 583 00:29:37,920 --> 00:29:40,240 Speaker 5: with people, but it was standard and it was expected. 584 00:29:40,560 --> 00:29:42,520 Speaker 5: And all of a sudden, a new generation is coming 585 00:29:42,600 --> 00:29:45,280 Speaker 5: up saying we don't want to work like this, and so, 586 00:29:45,480 --> 00:29:49,040 Speaker 5: you know, places are losing their pros. But they're faced 587 00:29:49,040 --> 00:29:53,760 Speaker 5: with a reality where to meet the to meet the 588 00:29:53,800 --> 00:29:56,280 Speaker 5: standards of what people how they want to work now 589 00:29:56,360 --> 00:29:58,280 Speaker 5: saying okay, maybe you know, you get a weekend off 590 00:29:58,320 --> 00:30:00,440 Speaker 5: once in a while, maybe only work fifty hours a 591 00:30:00,480 --> 00:30:03,160 Speaker 5: week instead of seventy or eighty. It would mean hiring 592 00:30:03,200 --> 00:30:05,520 Speaker 5: more people, and that's something that they don't want to 593 00:30:05,560 --> 00:30:07,959 Speaker 5: do for obvious reasons, right because that affects their budget 594 00:30:07,960 --> 00:30:10,640 Speaker 5: and their bottom line. But the reality is the clubs 595 00:30:10,640 --> 00:30:13,800 Speaker 5: who are not doing that are falling behind because either 596 00:30:13,840 --> 00:30:16,440 Speaker 5: they can't fill positions or when they do fill positions, 597 00:30:16,440 --> 00:30:19,080 Speaker 5: they're not filling them with the best people. And so 598 00:30:19,200 --> 00:30:23,000 Speaker 5: you have this unbelievable sort of schism between what is expected, 599 00:30:23,280 --> 00:30:25,160 Speaker 5: whether you're you know, the board at a club or 600 00:30:25,320 --> 00:30:27,520 Speaker 5: or the manager of a club versus what is the 601 00:30:27,520 --> 00:30:31,680 Speaker 5: reality of what club pros want to do with their jobs, 602 00:30:32,040 --> 00:30:34,920 Speaker 5: and so were the gap between it is so wide, 603 00:30:35,320 --> 00:30:38,120 Speaker 5: and it got worse during the pandemic, and it's hard 604 00:30:38,160 --> 00:30:40,000 Speaker 5: to see sometimes how it gets better. 605 00:30:40,720 --> 00:30:44,040 Speaker 8: For a deeper dive in context. Back to Chandler Withington. 606 00:30:44,360 --> 00:30:46,360 Speaker 2: So here, if you had to ask me, like, Okay, 607 00:30:46,400 --> 00:30:48,320 Speaker 2: what is at the heart of it, what is the 608 00:30:48,360 --> 00:30:49,320 Speaker 2: issue and what can be. 609 00:30:49,280 --> 00:30:49,920 Speaker 4: Done about it? 610 00:30:50,080 --> 00:30:53,400 Speaker 2: You know, I've spent probably three years having this conversation. 611 00:30:53,480 --> 00:30:57,080 Speaker 2: I spent an afternoon on PGM row at the show 612 00:30:57,120 --> 00:31:00,520 Speaker 2: on twenty asking the PGM leaders before COVID, like what's 613 00:31:00,560 --> 00:31:02,680 Speaker 2: going on with PGMs? Like what are the kids doing? 614 00:31:02,680 --> 00:31:04,960 Speaker 2: And how many understanding? If they're getting out? 615 00:31:04,960 --> 00:31:05,200 Speaker 4: Why? 616 00:31:06,120 --> 00:31:07,600 Speaker 2: And I think maybe you got quoted in the story. 617 00:31:07,600 --> 00:31:10,440 Speaker 2: I think Bobby Bruns from Methodists, said Chandler of The 618 00:31:10,480 --> 00:31:13,160 Speaker 2: reality is Google told these kids that this job sucks. 619 00:31:13,480 --> 00:31:15,600 Speaker 2: You know, the Internet came along and told them, like, 620 00:31:16,400 --> 00:31:18,560 Speaker 2: you know, you can go work for Google, Amazon, work 621 00:31:18,680 --> 00:31:21,600 Speaker 2: nine to five, have weekends off, have benefits, out of school, 622 00:31:21,640 --> 00:31:24,240 Speaker 2: get paid double, probably play more golf. 623 00:31:24,800 --> 00:31:26,240 Speaker 4: Not have to move every six months. 624 00:31:26,800 --> 00:31:29,640 Speaker 2: And you know, until then, you know, people like myself, 625 00:31:29,680 --> 00:31:30,960 Speaker 2: I mean, I was like, well, this is the job, 626 00:31:31,080 --> 00:31:33,760 Speaker 2: this isn't so bad. I can do this, Like heck, 627 00:31:33,800 --> 00:31:35,520 Speaker 2: this is great. But like the Internet told them that 628 00:31:35,560 --> 00:31:38,320 Speaker 2: this job sucks. So younger kids will look at this 629 00:31:38,360 --> 00:31:40,920 Speaker 2: and be like, this job sucks, so they've gone somewhere else. 630 00:31:40,920 --> 00:31:44,080 Speaker 2: In the PGM enrollment again is is beens steadily decreasing. 631 00:31:44,360 --> 00:31:47,120 Speaker 2: And I think the issue is the time expectation. So 632 00:31:47,200 --> 00:31:50,080 Speaker 2: who has the time expectation? Where is that coming from? 633 00:31:50,480 --> 00:31:53,240 Speaker 2: Every generation wants to hand down what their experience was, 634 00:31:53,720 --> 00:31:55,560 Speaker 2: So you know, if I had to work all these hours, 635 00:31:55,720 --> 00:31:57,600 Speaker 2: you're going to have to work all these hours, right, 636 00:31:58,280 --> 00:32:01,880 Speaker 2: And we've got to break that cycle. There's there's fixed mindset. 637 00:32:02,080 --> 00:32:04,440 Speaker 2: Fixed mindset is the way things have been or the 638 00:32:04,480 --> 00:32:06,080 Speaker 2: way things will always be, in the way that they 639 00:32:06,080 --> 00:32:09,680 Speaker 2: should be. So let's just maintain growth. Mindset is, well, 640 00:32:09,720 --> 00:32:11,320 Speaker 2: that's the way it was, but that's not the way 641 00:32:11,360 --> 00:32:13,600 Speaker 2: it'll always be. Let's find a smarter way to do things. 642 00:32:14,600 --> 00:32:18,080 Speaker 8: Here's Rick Riley, another voice from the first episode. Riley 643 00:32:18,120 --> 00:32:20,080 Speaker 8: is the director of golf at Wiltshire Country Club in 644 00:32:20,120 --> 00:32:22,560 Speaker 8: Los Angeles, where he has worked for over thirty years. 645 00:32:22,680 --> 00:32:25,920 Speaker 8: He's the son of Pat Riley, a former marine, and 646 00:32:25,960 --> 00:32:28,200 Speaker 8: in addition to being the pro at Annandale Golf Club 647 00:32:28,200 --> 00:32:31,520 Speaker 8: in Pasadena for thirty years, Pat was the legendary past 648 00:32:31,560 --> 00:32:34,160 Speaker 8: president of the PGA of America who competed in a 649 00:32:34,240 --> 00:32:37,960 Speaker 8: US Open PGA Championship and in nineteen ninety prior to 650 00:32:38,000 --> 00:32:41,479 Speaker 8: the PGA Championship at Shoal Creek, Riley used the timing 651 00:32:41,520 --> 00:32:44,120 Speaker 8: and leverage to make sure that all pg of America 652 00:32:44,240 --> 00:32:49,480 Speaker 8: championship venues had open membership policies. Pat Riley was inducted 653 00:32:49,560 --> 00:32:51,840 Speaker 8: into the PGA Hall of Fame in two thousand and five. 654 00:32:52,360 --> 00:32:56,440 Speaker 8: What's your advice to sort of young aspiring club pros? 655 00:32:56,520 --> 00:32:58,240 Speaker 8: What do you what do you tell him to look 656 00:32:58,280 --> 00:32:59,800 Speaker 8: out for? What do you tell him to do? What 657 00:32:59,800 --> 00:33:02,000 Speaker 8: do you tell them about the about the future of 658 00:33:02,040 --> 00:33:03,160 Speaker 8: the of this industry? 659 00:33:03,840 --> 00:33:06,840 Speaker 14: Well, I mean the golf industry. There's there's more people 660 00:33:06,840 --> 00:33:10,680 Speaker 14: playing golf than ever right now. You know the issue 661 00:33:10,760 --> 00:33:14,960 Speaker 14: right now I see with with in my situation, and 662 00:33:15,040 --> 00:33:17,000 Speaker 14: this is kind of across the board at all. You know, 663 00:33:17,040 --> 00:33:19,840 Speaker 14: when when COVID hit, you know, they're giving away free 664 00:33:19,880 --> 00:33:22,440 Speaker 14: money and I couldn't I couldn't hire guys, couldn't find 665 00:33:22,440 --> 00:33:25,800 Speaker 14: guys to hire. I mean, we're now, I'm don't wage 666 00:33:25,800 --> 00:33:28,880 Speaker 14: in California four years ago, it was twelve dollars it's 667 00:33:28,960 --> 00:33:31,600 Speaker 14: it's going to be eighteen or nineteen dollars. So I'm 668 00:33:31,640 --> 00:33:35,280 Speaker 14: looking at now I'm competing finding my my staff, competing 669 00:33:35,280 --> 00:33:37,520 Speaker 14: against Walmart. He's going to be paying twenty two, twenty 670 00:33:37,520 --> 00:33:41,480 Speaker 14: four bucks an hour. You know, the all the fast 671 00:33:41,480 --> 00:33:43,800 Speaker 14: food in California, it's going to be twenty two dollars 672 00:33:43,920 --> 00:33:47,080 Speaker 14: next year to work at a fast food restaurant. So 673 00:33:47,120 --> 00:33:49,120 Speaker 14: that just that just raises a bar for everyone. So, 674 00:33:49,680 --> 00:33:53,960 Speaker 14: you know, golf clubs, private clubs, public courses, daily fees, 675 00:33:54,000 --> 00:33:56,560 Speaker 14: they all have to be aware of that if they're 676 00:33:56,600 --> 00:33:59,520 Speaker 14: if they're looking for quality people, they're gonna have to 677 00:33:59,560 --> 00:34:04,080 Speaker 14: start paying a quality wage. And the guys are working 678 00:34:04,120 --> 00:34:07,160 Speaker 14: for me, they all like to play golf, they like 679 00:34:07,200 --> 00:34:10,200 Speaker 14: to teach, they like they like working in the business. 680 00:34:10,239 --> 00:34:12,960 Speaker 14: But you know, it's tough. I mean, there's there's some 681 00:34:13,200 --> 00:34:15,200 Speaker 14: there's there are some tough days the last couple of 682 00:34:15,280 --> 00:34:17,400 Speaker 14: years when you're short of staff and you're working sixty 683 00:34:17,400 --> 00:34:20,399 Speaker 14: hour weeks and everybody's on the golf course, everyone wants 684 00:34:20,400 --> 00:34:23,040 Speaker 14: to play and you're just i mean, you're just worn out. 685 00:34:23,040 --> 00:34:24,120 Speaker 14: At the end of the day, you got to kind 686 00:34:24,120 --> 00:34:26,120 Speaker 14: of say, okay, let me let me look at it. 687 00:34:26,120 --> 00:34:28,600 Speaker 14: I look at I'm hanging out here, this one hundred 688 00:34:28,600 --> 00:34:30,480 Speaker 14: acre property here in the middle of l A and 689 00:34:30,560 --> 00:34:32,600 Speaker 14: there's cars. That's like in a little ow east. So 690 00:34:32,600 --> 00:34:33,799 Speaker 14: you got to you got to look at all the 691 00:34:35,160 --> 00:34:37,279 Speaker 14: all the benefits of being in the business. It's not 692 00:34:37,320 --> 00:34:39,560 Speaker 14: necessarily going to make You're not going to make You're 693 00:34:39,600 --> 00:34:41,000 Speaker 14: not going to be a millionaire, but you're gonna you're 694 00:34:41,040 --> 00:34:43,600 Speaker 14: gonna have a good comfortable life. Put in the hours. 695 00:34:43,880 --> 00:34:45,879 Speaker 14: You're you're playing a game that's fun to play. People 696 00:34:45,920 --> 00:34:48,880 Speaker 14: are you know, people are rushing to get out of 697 00:34:48,880 --> 00:34:50,759 Speaker 14: work to go around, run around and play teen holes 698 00:34:50,760 --> 00:34:52,719 Speaker 14: and we're there all day long and it's it's uh, 699 00:34:53,239 --> 00:34:55,319 Speaker 14: it's a great place to be. But you know, once again, 700 00:34:55,480 --> 00:34:59,320 Speaker 14: you've got to put in the hours. You got to 701 00:34:59,360 --> 00:35:01,960 Speaker 14: have a love for it. I mean, my dad always said, 702 00:35:01,960 --> 00:35:05,160 Speaker 14: there's to be a good PGA professional you get five points, 703 00:35:05,440 --> 00:35:07,840 Speaker 14: you got to be a player. You got to be 704 00:35:07,880 --> 00:35:11,440 Speaker 14: a teacher, you got to be an administrator, you got 705 00:35:11,440 --> 00:35:13,640 Speaker 14: to be a rules expert. Probably most important, you have 706 00:35:13,680 --> 00:35:16,600 Speaker 14: to be a people person. You cannot survive on my 707 00:35:16,719 --> 00:35:19,040 Speaker 14: side of the business if you don't interact with people well 708 00:35:19,040 --> 00:35:20,000 Speaker 14: and take care of people. 709 00:35:20,960 --> 00:35:24,440 Speaker 8: So to recap the issues or battles being fought here, 710 00:35:24,640 --> 00:35:28,520 Speaker 8: it's work life balance, it's money, it's the Internet, it's awareness. 711 00:35:29,080 --> 00:35:30,759 Speaker 8: And if you don't love the game or have the 712 00:35:30,840 --> 00:35:33,240 Speaker 8: right skills to help others learn and love the game, 713 00:35:33,640 --> 00:35:37,520 Speaker 8: it's not for you. And then along came a global 714 00:35:37,560 --> 00:35:42,319 Speaker 8: pandemic which exacerbated all of the above. I asked Shane 715 00:35:42,400 --> 00:35:45,680 Speaker 8: Ryan to compare and contrast the idea that throughout COVID 716 00:35:46,280 --> 00:35:50,920 Speaker 8: club pros and PGA professionals can be compared to say, nurses. Now, 717 00:35:50,920 --> 00:35:53,440 Speaker 8: I get it, it's not the same. I'm not going 718 00:35:53,520 --> 00:35:55,640 Speaker 8: to make that mistake again. But in the sense that 719 00:35:55,719 --> 00:35:59,759 Speaker 8: both professions are at the core made up of selfless 720 00:35:59,800 --> 00:36:04,680 Speaker 8: and underappreciated individuals who, throughout the worst of COVID provided 721 00:36:04,719 --> 00:36:07,040 Speaker 8: a thankless task on the front lines of trying to 722 00:36:07,040 --> 00:36:10,920 Speaker 8: help the greater good, it seemed worth comparing and contrasting. 723 00:36:11,760 --> 00:36:13,239 Speaker 5: I think it is fair to say, you know, the 724 00:36:13,520 --> 00:36:17,040 Speaker 5: nurse thing, though, presents an interesting contrast because it doesn't 725 00:36:17,080 --> 00:36:19,600 Speaker 5: take a huge leap for you or I to imagine 726 00:36:19,640 --> 00:36:22,680 Speaker 5: what being a nurse at a hospital packed with COVID patients, 727 00:36:22,719 --> 00:36:24,680 Speaker 5: with all the stress and the hour and you know, 728 00:36:24,800 --> 00:36:28,200 Speaker 5: how damaging that would be. Right, that's simple to reach 729 00:36:28,239 --> 00:36:30,719 Speaker 5: that conclusion. I think what makes it harder for the 730 00:36:30,760 --> 00:36:35,200 Speaker 5: general public with club pros is that the initial instinct 731 00:36:35,200 --> 00:36:37,000 Speaker 5: is a little different. It's to say, Oh, these guys 732 00:36:37,000 --> 00:36:38,839 Speaker 5: get to work at a golf course, right, how great 733 00:36:38,920 --> 00:36:41,600 Speaker 5: is that? And so it's harder for us to imagine 734 00:36:41,680 --> 00:36:44,799 Speaker 5: that they are existing in conditions of similar stress where 735 00:36:44,800 --> 00:36:47,600 Speaker 5: they're in a service job essentially. Right, So they're dealing 736 00:36:47,600 --> 00:36:49,759 Speaker 5: with all these members and in the pandemic. Now there's 737 00:36:49,800 --> 00:36:52,560 Speaker 5: more members than ever or more participants than ever, They 738 00:36:52,560 --> 00:36:55,680 Speaker 5: have to work longer hours than ever, and it's not 739 00:36:55,719 --> 00:36:59,319 Speaker 5: as easy to understand the stress that they're under. But 740 00:37:00,000 --> 00:37:02,840 Speaker 5: we said, it got worse and it exposed a problem 741 00:37:02,880 --> 00:37:06,319 Speaker 5: that's been existing for a long time, but it magnified 742 00:37:06,320 --> 00:37:08,440 Speaker 5: it and exposed it. And I think, you know, things 743 00:37:08,440 --> 00:37:10,440 Speaker 5: like I wrote, and I'm certainly not the only one. 744 00:37:11,280 --> 00:37:14,600 Speaker 5: People are being far more outspoken on this now. And so, yeah, 745 00:37:14,600 --> 00:37:17,600 Speaker 5: it's come to the forefront of attention. And yeah, like 746 00:37:17,880 --> 00:37:19,400 Speaker 5: I said before, it gets to the question of now, 747 00:37:19,440 --> 00:37:20,840 Speaker 5: what do you do now? How do you fix it? 748 00:37:20,920 --> 00:37:26,919 Speaker 5: If you can fix it? 749 00:37:27,000 --> 00:37:29,120 Speaker 8: In the next episode of this series on the Club 750 00:37:29,160 --> 00:37:33,080 Speaker 8: pro crisis, we talk about possible solutions. 751 00:37:32,800 --> 00:37:34,520 Speaker 2: That's That's what I kind of see, is like there's 752 00:37:34,560 --> 00:37:37,759 Speaker 2: this generational gap. And I'm told Seth and Peprah twenty, 753 00:37:37,800 --> 00:37:40,120 Speaker 2: I said, you've got to get the leaders of CMAA, 754 00:37:40,239 --> 00:37:43,080 Speaker 2: the Club Managers Association, the same room with PGA, and 755 00:37:43,160 --> 00:37:45,640 Speaker 2: we need to understand each other better. You know, how 756 00:37:45,680 --> 00:37:48,920 Speaker 2: are things changing, who are we where now, what are 757 00:37:48,960 --> 00:37:51,520 Speaker 2: we going and what is crucial art to our success 758 00:37:52,000 --> 00:37:54,600 Speaker 2: and what will ultimately cripple us if we don't address it. 759 00:37:55,280 --> 00:37:57,640 Speaker 8: And later in the series, we hear from Brian Soulet 760 00:37:57,680 --> 00:38:01,560 Speaker 8: of Penn State's PGM program, Seth Waw, the pg of 761 00:38:01,600 --> 00:38:05,960 Speaker 8: America CEO, and Susie Whaley, the pg of America's first 762 00:38:05,960 --> 00:38:06,880 Speaker 8: female president. 763 00:38:07,760 --> 00:38:10,400 Speaker 15: Most of us really want to give back to our communities. 764 00:38:10,440 --> 00:38:11,399 Speaker 9: That's why we do what we do. 765 00:38:11,800 --> 00:38:13,719 Speaker 15: And we felt really strongly that we were doing that 766 00:38:13,760 --> 00:38:16,600 Speaker 15: in an unbelievable way. And I think we went home 767 00:38:16,640 --> 00:38:18,759 Speaker 15: feeling really good about ourselves, Like we. 768 00:38:18,760 --> 00:38:20,279 Speaker 4: Got to see people every day, which I. 769 00:38:20,239 --> 00:38:23,280 Speaker 15: Think was a gift for us and for our mental health. 770 00:38:23,480 --> 00:38:25,520 Speaker 15: But we also got to see people getting outside and 771 00:38:25,600 --> 00:38:27,279 Speaker 15: enjoying it. And maybe if we gave a little, a 772 00:38:27,320 --> 00:38:29,960 Speaker 15: little bit of joy in their day during this incredibly 773 00:38:30,000 --> 00:38:33,040 Speaker 15: scary time. We were doing the right thing. But what 774 00:38:33,080 --> 00:38:37,480 Speaker 15: that turned into was a perception that we were able 775 00:38:37,520 --> 00:38:41,080 Speaker 15: to keep those hours going, that we could work very 776 00:38:41,120 --> 00:38:45,839 Speaker 15: long hours, seven days a week, with smaller teams and 777 00:38:45,960 --> 00:38:51,800 Speaker 15: with the same amount of club participants, if not more 778 00:38:52,520 --> 00:38:55,160 Speaker 15: than we had had prior. And so it turned into 779 00:38:55,160 --> 00:39:00,840 Speaker 15: this really enormous balance that was getting out of balance crisis. 780 00:39:00,880 --> 00:39:04,520 Speaker 15: I would say no, but it's taken us still. And 781 00:39:04,560 --> 00:39:09,920 Speaker 15: I say that loosely, us being PGA professionals and leadership, 782 00:39:10,440 --> 00:39:15,400 Speaker 15: to educate boards, to educate facilities, to educate municipalities, to 783 00:39:15,840 --> 00:39:21,320 Speaker 15: educate consumers as to what's going on. And while revenues 784 00:39:21,360 --> 00:39:27,319 Speaker 15: are increasing at facilities because of Golf's participation dramatically, many 785 00:39:27,360 --> 00:39:30,920 Speaker 15: facilities are using those revenue increases for capital expensuor scriptures. 786 00:39:31,000 --> 00:39:33,840 Speaker 15: And I happen to believe that your human capital is 787 00:39:33,880 --> 00:39:34,720 Speaker 15: your best capital. 788 00:39:51,920 --> 00:40:00,000 Speaker 7: Put another logoal the fire. Nobody here is given time 789 00:40:02,239 --> 00:40:02,479 Speaker 4: Cat