1 00:00:00,240 --> 00:00:27,200 Speaker 1: Ridiculous History is a production of I Heart Radio. Welcome 2 00:00:27,240 --> 00:00:30,360 Speaker 1: back to the show, Ridiculous Historians. Thank you, as always 3 00:00:30,400 --> 00:00:33,760 Speaker 1: so much for tuning in. Oh, do you have a 4 00:00:33,800 --> 00:00:36,640 Speaker 1: sweet tooth? Do you have an ailment? Do you feel 5 00:00:36,680 --> 00:00:38,760 Speaker 1: that your life could be a bit more hale, attle 6 00:00:38,760 --> 00:00:43,560 Speaker 1: bit more hearty? If so, this maybe the episode for you. 7 00:00:43,800 --> 00:00:46,760 Speaker 1: Shout out to our number one snake oil salesman, our 8 00:00:46,840 --> 00:00:51,199 Speaker 1: super producer, Mr Max Williams. Give him a hand, give 9 00:00:51,280 --> 00:00:54,960 Speaker 1: him a patent medicine. Max only sells the good stuff. 10 00:00:55,080 --> 00:00:57,080 Speaker 1: He sells the good stuff. Yeah, I don't know what 11 00:00:57,320 --> 00:00:59,480 Speaker 1: what I think about being called a snake oil salesman 12 00:00:59,560 --> 00:01:04,039 Speaker 1: right here? Well, how about a prevor sweetness. How about 13 00:01:04,720 --> 00:01:09,520 Speaker 1: we call you the Ridiculous History candy man, Willie Wonka 14 00:01:09,560 --> 00:01:12,760 Speaker 1: style candy man, not the horror film kidney man, purveyor 15 00:01:12,840 --> 00:01:17,000 Speaker 1: of quality remedies. I'll Tony Todd, the marvelous Tony Todd, 16 00:01:18,200 --> 00:01:24,280 Speaker 1: Tony Todd, classic character actors. Uh you know it was, 17 00:01:24,319 --> 00:01:28,320 Speaker 1: of course, you know, Lieutenant Worf's little brother. Is that right? Okay, 18 00:01:28,440 --> 00:01:52,880 Speaker 1: here's Max with the star treks. Uh, well we go there. Yeah, 19 00:01:52,920 --> 00:01:55,200 Speaker 1: there's gotta be another another version of it. The Max 20 00:01:55,320 --> 00:01:57,240 Speaker 1: you'll take care of that. I add some wooshes in there, 21 00:01:57,520 --> 00:02:00,120 Speaker 1: but no, it's true candy, right. We think of it 22 00:02:00,160 --> 00:02:02,840 Speaker 1: is sort of like a subtly for children, you know, 23 00:02:03,080 --> 00:02:06,639 Speaker 1: or whiney adults. I don't know any adults can like candy, 24 00:02:06,680 --> 00:02:08,000 Speaker 1: but we do think of it as a way to 25 00:02:08,040 --> 00:02:10,640 Speaker 1: play kate small children or something that's sort of like, 26 00:02:10,680 --> 00:02:12,680 Speaker 1: you know, yeah, grow a little bit. You always talk 27 00:02:12,680 --> 00:02:15,000 Speaker 1: about you get older, you start to lose your sweet 28 00:02:15,040 --> 00:02:17,840 Speaker 1: tooth and get more of a sour tooth or like 29 00:02:18,160 --> 00:02:20,160 Speaker 1: you like grosser things when you get older. I think 30 00:02:20,160 --> 00:02:22,040 Speaker 1: it's just because your taste buds start to like die 31 00:02:22,320 --> 00:02:24,400 Speaker 1: and you need to like jolt them with them, you know, 32 00:02:24,520 --> 00:02:27,440 Speaker 1: weird stuff like kimchi. Like you were in hard boiled eggs. 33 00:02:28,720 --> 00:02:30,600 Speaker 1: I didn't used to like them. I love him now, 34 00:02:30,639 --> 00:02:33,240 Speaker 1: Hey Ben, it's me No, yeah, you got me dead 35 00:02:33,280 --> 00:02:36,760 Speaker 1: to rights. I used to despise hard hard boiled eggs, 36 00:02:36,760 --> 00:02:39,840 Speaker 1: and now in my my twilight years, Um, I I 37 00:02:39,880 --> 00:02:43,440 Speaker 1: really like them quite a lot. Candy or you know, 38 00:02:43,600 --> 00:02:47,359 Speaker 1: the sweeter things in life. Culinarily speaking, used to be 39 00:02:47,400 --> 00:02:49,400 Speaker 1: a little bit more part of the pantheon of like 40 00:02:50,040 --> 00:02:55,280 Speaker 1: kind of quack science, you know. Um, early medicinal remedies 41 00:02:55,280 --> 00:02:57,240 Speaker 1: that may or may not have actually done the job, 42 00:02:57,480 --> 00:02:59,640 Speaker 1: some of which did do the job but tasted so 43 00:02:59,680 --> 00:03:01,840 Speaker 1: disc ust and you couldn't get anybody to choke it down, 44 00:03:02,120 --> 00:03:04,440 Speaker 1: so you needed to sweeten the deal a little bit, right, 45 00:03:05,160 --> 00:03:10,320 Speaker 1: A spoonful of chocolate helps the laudanum go down. Kidding. 46 00:03:10,880 --> 00:03:15,960 Speaker 1: Let's say your board and it's December, so you decide 47 00:03:16,000 --> 00:03:19,040 Speaker 1: that you're gonna thumb through the latest edition of the 48 00:03:19,120 --> 00:03:24,680 Speaker 1: Druggist Circular Chemical Gazette. This is a mail order catalog 49 00:03:25,240 --> 00:03:29,440 Speaker 1: of all the best products for your local pharmacy at 50 00:03:29,480 --> 00:03:32,760 Speaker 1: the time. And if you look through the many pages 51 00:03:32,800 --> 00:03:37,160 Speaker 1: advertising things like Michael Roy's glass syringes or Rshian Frank 52 00:03:37,240 --> 00:03:42,720 Speaker 1: and Co's lab coats, you'll also find Hershey's coco powder. It's, 53 00:03:43,000 --> 00:03:48,320 Speaker 1: according to the ad, perfectly soluble, warranted, absolutely pure. And 54 00:03:48,600 --> 00:03:53,400 Speaker 1: it doesn't it doesn't advertise things like a wonderful taste. 55 00:03:53,400 --> 00:03:56,560 Speaker 1: It doesn't say it's delicious with marshmallows and a drink 56 00:03:56,640 --> 00:03:59,360 Speaker 1: or anything like that. It reads like it's an ad 57 00:03:59,360 --> 00:04:03,200 Speaker 1: for medicine, which of course it kind of was, and 58 00:04:03,240 --> 00:04:06,200 Speaker 1: it's exactly what Mary Poppins is talking about with the 59 00:04:06,320 --> 00:04:10,120 Speaker 1: spoonful of sugar song. Mm hmmm. Yeah. We're pulling this 60 00:04:10,200 --> 00:04:13,440 Speaker 1: rundown from the Unlikely Medical History of Chocolate Syrup from 61 00:04:13,440 --> 00:04:18,360 Speaker 1: the Smithsonian by Mayo y Has from September six, seventeen, 62 00:04:18,839 --> 00:04:21,200 Speaker 1: and she set it up beautifully the scenario of like 63 00:04:21,240 --> 00:04:24,640 Speaker 1: thumbing through this addition and then seeing something that sort 64 00:04:24,640 --> 00:04:27,039 Speaker 1: of now would seem out of place amidst all the 65 00:04:27,080 --> 00:04:31,000 Speaker 1: other you know, tinctures and and syringes and uh and 66 00:04:31,080 --> 00:04:34,719 Speaker 1: all of that medical devices. Perhaps let's do a quick 67 00:04:34,880 --> 00:04:38,000 Speaker 1: backtrack to the history and the story of the miraculous 68 00:04:38,120 --> 00:04:41,600 Speaker 1: ca cow bean, which are grown which grow organically or 69 00:04:41,640 --> 00:04:45,640 Speaker 1: indigenously in Central and South America. They're actually considered fruits, 70 00:04:45,680 --> 00:04:49,800 Speaker 1: and the plants themselves create these cool looking paths, each 71 00:04:49,839 --> 00:04:52,640 Speaker 1: of which contain around forty beans, which are then dried 72 00:04:52,760 --> 00:04:57,640 Speaker 1: and roasted to create uh cocoa beans. The raw versions 73 00:04:57,680 --> 00:05:02,000 Speaker 1: are actually often used in kind of holistic stick medicine today. Um, 74 00:05:02,120 --> 00:05:04,760 Speaker 1: they offer kind of like you know, zippity doo dooc 75 00:05:04,800 --> 00:05:06,839 Speaker 1: kind of properties, like they give you a little lift, 76 00:05:07,000 --> 00:05:10,839 Speaker 1: you know, and also they purport to have other, you know, 77 00:05:10,960 --> 00:05:16,920 Speaker 1: kind of medicinal benefits. It's not exactly clear when people 78 00:05:17,000 --> 00:05:19,400 Speaker 1: started kind of getting a taste for them. But we 79 00:05:19,480 --> 00:05:23,239 Speaker 1: do know that the love of chocolate by the human 80 00:05:23,360 --> 00:05:27,480 Speaker 1: species goes back many, many thousands of years three thousand roughly, 81 00:05:27,680 --> 00:05:31,640 Speaker 1: uh as early as b c. E. And you would 82 00:05:31,680 --> 00:05:34,599 Speaker 1: see it in the remnants of the civilization of the 83 00:05:34,640 --> 00:05:37,640 Speaker 1: Olmes in Mexico. Yeah, and I was lucky enough to 84 00:05:37,680 --> 00:05:41,640 Speaker 1: spend some time at a modern day uh cocof farm 85 00:05:42,040 --> 00:05:46,000 Speaker 1: when I was knocking around Central America for various reasons. 86 00:05:46,800 --> 00:05:53,039 Speaker 1: Be surprised how how close the modern techniques can be 87 00:05:53,080 --> 00:05:56,720 Speaker 1: to the ancient techniques that we're going to discuss here. Uh. 88 00:05:56,760 --> 00:05:59,520 Speaker 1: This is, by the way, this is a strange story 89 00:05:59,560 --> 00:06:02,640 Speaker 1: about pocolate syrup. If you're wondering, when are you guys 90 00:06:02,680 --> 00:06:05,599 Speaker 1: gonna get to it, Let's set this up. For most 91 00:06:05,640 --> 00:06:10,720 Speaker 1: of the known history of what becomes modern chocolate, these beans, 92 00:06:11,400 --> 00:06:15,599 Speaker 1: we're probably consumed as a drink that was either made 93 00:06:15,720 --> 00:06:19,640 Speaker 1: from uh, made from a ground pulp of the beans, 94 00:06:19,760 --> 00:06:23,159 Speaker 1: or made from the beans themselves being fermented, roasted, and 95 00:06:23,200 --> 00:06:27,640 Speaker 1: then ground. This was not your grandmother's hot chocolate. It 96 00:06:27,760 --> 00:06:31,120 Speaker 1: wasn't sweet, it didn't have like milk or cream added. 97 00:06:31,440 --> 00:06:36,520 Speaker 1: It was probably really really bitter. Historians still unsure about 98 00:06:36,560 --> 00:06:39,680 Speaker 1: whether the ancient Olmes we're using the straight up beans 99 00:06:39,760 --> 00:06:43,440 Speaker 1: or just the pulp, because Olmes kept no written history. 100 00:06:43,480 --> 00:06:46,880 Speaker 1: That is right, fellow ridiculous historians. The folks who first 101 00:06:47,000 --> 00:06:50,720 Speaker 1: used chocolate were feending for it well before they started 102 00:06:50,760 --> 00:06:54,960 Speaker 1: writing stuff down. So it makes me think that everybody 103 00:06:55,000 --> 00:06:59,280 Speaker 1: needs a little caffeine to get started, maybe even civilizations. 104 00:06:59,400 --> 00:07:02,800 Speaker 1: I also want shout out a great Great History article 105 00:07:03,320 --> 00:07:06,760 Speaker 1: History of Chocolate from eighteen. That's where you can get 106 00:07:06,800 --> 00:07:10,200 Speaker 1: a pretty solid overall view of this. Like you said, no, 107 00:07:10,400 --> 00:07:12,960 Speaker 1: we know that Old Max are often cited as the 108 00:07:13,120 --> 00:07:18,160 Speaker 1: first chocolate loving people's due to traces of something called 109 00:07:18,280 --> 00:07:21,800 Speaker 1: THEO bro mine. This is a stimulant that you'll find 110 00:07:21,800 --> 00:07:25,280 Speaker 1: in chocolate and and t and this THEO bromine, was 111 00:07:25,440 --> 00:07:30,200 Speaker 1: found by archaeologists in pots that you had just mentioned earlier. 112 00:07:30,560 --> 00:07:32,560 Speaker 1: And then we know there's a bit of a chain 113 00:07:32,640 --> 00:07:36,320 Speaker 1: of custody here. The Old Max past their knowledge of 114 00:07:36,360 --> 00:07:39,760 Speaker 1: this great to the very Bitter Drink to Mayan's in 115 00:07:39,840 --> 00:07:42,640 Speaker 1: Central America, and Mayan's kick it up a notch. They 116 00:07:42,640 --> 00:07:45,880 Speaker 1: don't just like this stuff, they revere it. It's the 117 00:07:45,960 --> 00:07:48,440 Speaker 1: best thing ever. It's like tickle me Elmo that was 118 00:07:48,560 --> 00:07:52,680 Speaker 1: in Christmas several years ago. There written history has numerous 119 00:07:52,720 --> 00:07:56,920 Speaker 1: mentions of chocolate drinks used for celebrations and then also 120 00:07:57,080 --> 00:08:03,840 Speaker 1: even like consumed ritualistically, you make a transaction official. And 121 00:08:04,200 --> 00:08:08,520 Speaker 1: despite the fact that Mayan's loved, loved, loved chocolate, it 122 00:08:08,600 --> 00:08:12,000 Speaker 1: wasn't just for the one percent of the time. Pretty 123 00:08:12,080 --> 00:08:14,920 Speaker 1: much everybody could get access with it. In a lot 124 00:08:14,960 --> 00:08:17,480 Speaker 1: of households. If you're doing pretty well, you would have 125 00:08:17,520 --> 00:08:21,880 Speaker 1: some form of chocolate with every meal. It was combined 126 00:08:21,920 --> 00:08:26,520 Speaker 1: at this point with chili, peppers, honey, or water. Yeah, yeah, yeah, 127 00:08:26,640 --> 00:08:29,480 Speaker 1: sometimes you call it. Uh sometimes when you see chili 128 00:08:29,720 --> 00:08:33,120 Speaker 1: or cinnamon added to hot chocolate in the US today 129 00:08:33,120 --> 00:08:36,160 Speaker 1: will be called Mexican hot chocolate. Right, you guys had that? 130 00:08:36,160 --> 00:08:38,360 Speaker 1: That's right? Oh, absolutely, Like I mean, even at certain 131 00:08:38,360 --> 00:08:40,600 Speaker 1: coffee places you can get like a Mexican mocha that 132 00:08:40,679 --> 00:08:44,040 Speaker 1: has like a bit of a cinnamon e spicy kind 133 00:08:44,080 --> 00:08:46,560 Speaker 1: of chocolate additive to it. And I really dig that 134 00:08:46,640 --> 00:08:49,640 Speaker 1: big fan of adding spice to the chocolate. The Aztecs 135 00:08:49,679 --> 00:08:52,400 Speaker 1: kind of took this whole cocao game up a notch. 136 00:08:52,840 --> 00:08:56,640 Speaker 1: They believed that this was um something that was passed 137 00:08:56,640 --> 00:09:00,240 Speaker 1: down to them by the gods themselves. These be means 138 00:09:00,280 --> 00:09:02,000 Speaker 1: by the way of these pods, they look almost like 139 00:09:02,040 --> 00:09:06,240 Speaker 1: an almond kind of and the Aztecs really treated them 140 00:09:06,280 --> 00:09:09,880 Speaker 1: with the utmost of respect. They actually used them sometimes 141 00:09:09,920 --> 00:09:12,680 Speaker 1: as as a form of currency. It was at the 142 00:09:12,720 --> 00:09:15,960 Speaker 1: time something that they considered to be more valuable than gold. 143 00:09:16,080 --> 00:09:18,600 Speaker 1: We know how much the Aztecs revered gold, right, that's 144 00:09:18,640 --> 00:09:23,160 Speaker 1: pretty interesting. Still not as much as the Spanish, but 145 00:09:23,160 --> 00:09:26,160 Speaker 1: but you're right, you're absolutely right. It was used his currency. 146 00:09:26,320 --> 00:09:29,120 Speaker 1: Check out our earlier episodes, by the way, on other 147 00:09:29,800 --> 00:09:33,640 Speaker 1: odd things used as currency in the past. So the 148 00:09:33,760 --> 00:09:38,520 Speaker 1: Aztecs were a little less democratic or egalitarian, and their 149 00:09:38,600 --> 00:09:42,960 Speaker 1: enjoyment of chocolate, when compared to the Mayan civilization, Aztec 150 00:09:43,040 --> 00:09:48,199 Speaker 1: chocolate was super upper class luxury, and if you were 151 00:09:48,320 --> 00:09:51,960 Speaker 1: lower class, it would be a special treat at big 152 00:09:52,000 --> 00:09:55,680 Speaker 1: celebrations like weddings. There was one guy we know in 153 00:09:55,720 --> 00:09:59,720 Speaker 1: the historical record who, rumor has it was chocolate's number 154 00:09:59,760 --> 00:10:03,360 Speaker 1: one fan probably in the world at this time, Montezuma 155 00:10:03,480 --> 00:10:07,760 Speaker 1: the second. This guy supposedly just drank, just housed gallons 156 00:10:07,760 --> 00:10:11,800 Speaker 1: of chocolate every day, both for general energy and for 157 00:10:11,840 --> 00:10:16,640 Speaker 1: amorous energy as an aphrodisiac. He also would save some 158 00:10:16,679 --> 00:10:20,200 Speaker 1: of these coco beans for members of his military that 159 00:10:20,320 --> 00:10:22,280 Speaker 1: he liked. All would say is this, It's good to 160 00:10:22,320 --> 00:10:26,160 Speaker 1: be king. Pretty much nobody else knew about chocolate at 161 00:10:26,160 --> 00:10:30,920 Speaker 1: this point until Europeans began venturing into what we call 162 00:10:31,000 --> 00:10:34,560 Speaker 1: the America's today towards kind of the end of the 163 00:10:34,640 --> 00:10:40,040 Speaker 1: fifteenth century. And no, it's it's weird because the specifics 164 00:10:40,040 --> 00:10:42,680 Speaker 1: are unclear. There are a couple of stories about how 165 00:10:42,720 --> 00:10:45,880 Speaker 1: it made its way to Europe, but we know that 166 00:10:45,960 --> 00:10:50,600 Speaker 1: it first hit land in Spain. That's right. Um. We 167 00:10:50,679 --> 00:10:54,600 Speaker 1: have one version of the story that talks about Christopher 168 00:10:54,640 --> 00:10:59,280 Speaker 1: Columbus discovering a cow beans after he essentially hijacked a 169 00:10:59,360 --> 00:11:02,720 Speaker 1: trade ship up on a journey to America, and he 170 00:11:02,760 --> 00:11:05,760 Speaker 1: brought the beans back with him to Spain. That was 171 00:11:05,800 --> 00:11:09,600 Speaker 1: in fifteen oh two, several years after he sailed first 172 00:11:09,600 --> 00:11:12,760 Speaker 1: sailed the Ocean Blue. Another one of these accounts talks 173 00:11:12,760 --> 00:11:14,760 Speaker 1: about a Spanish car and quistador you may have heard 174 00:11:14,760 --> 00:11:18,240 Speaker 1: of named Hernan Cortez. Believe was he Cortes the Killer? 175 00:11:18,440 --> 00:11:20,920 Speaker 1: I think that was Cortes the killer of of Neil 176 00:11:21,000 --> 00:11:25,080 Speaker 1: Young uh song story fame, but he was introduced to chocolate, 177 00:11:25,240 --> 00:11:29,559 Speaker 1: supposedly by the Aztecs of that very same court of Montezuma, 178 00:11:29,880 --> 00:11:33,400 Speaker 1: and after he got back to Spain, cacao beans um 179 00:11:33,960 --> 00:11:37,760 Speaker 1: became a hot commodity. He at first wanted to keep 180 00:11:37,800 --> 00:11:40,120 Speaker 1: his his beans on the down low. He didn't want 181 00:11:40,120 --> 00:11:42,679 Speaker 1: to share because he's where Uh he knew that this 182 00:11:42,760 --> 00:11:45,800 Speaker 1: would be uh maybe more popular than he had uh 183 00:11:45,880 --> 00:11:47,160 Speaker 1: you know, he didn't bring it up for the class, 184 00:11:47,240 --> 00:11:48,760 Speaker 1: Let's just put it that way, So he wanted to 185 00:11:48,800 --> 00:11:51,280 Speaker 1: keep these for his personal supply. He kept at a 186 00:11:51,360 --> 00:11:56,520 Speaker 1: very well guarded secret. Another story claims that it was monks, 187 00:11:56,559 --> 00:12:00,679 Speaker 1: who often are the discoverers of interesting new and talk Sxicans, 188 00:12:00,920 --> 00:12:05,839 Speaker 1: who presented the Guatemalan Mayans to fill up the second 189 00:12:05,840 --> 00:12:10,040 Speaker 1: of Spain in four and in addition brought back cacao 190 00:12:10,120 --> 00:12:14,480 Speaker 1: beans to present as a gift. Yeah yeah, so there 191 00:12:14,520 --> 00:12:19,120 Speaker 1: are There are several possible origins right of how this 192 00:12:19,200 --> 00:12:23,439 Speaker 1: trade begins, some more plausible than others. But no matter 193 00:12:23,520 --> 00:12:26,599 Speaker 1: what happened, chocolate did get to Spain, and by the 194 00:12:26,720 --> 00:12:31,200 Speaker 1: late fifteen hundreds, everybody in the Spanish court loved this stuff. 195 00:12:37,880 --> 00:12:43,560 Speaker 1: Spain began importing chocolate. In fift other countries started visiting 196 00:12:43,640 --> 00:12:48,160 Speaker 1: parts of Central America, France, Italy, they start learning about 197 00:12:48,360 --> 00:12:53,000 Speaker 1: cacao and they bring chocolate back to their countries very 198 00:12:53,280 --> 00:12:58,679 Speaker 1: very shortly afterwards, chocolate mania spreads across the European continent. 199 00:12:59,080 --> 00:13:02,200 Speaker 1: And you know, we have to point out there's a 200 00:13:02,280 --> 00:13:05,800 Speaker 1: problem that begins here that dogs the modern world of 201 00:13:05,920 --> 00:13:11,280 Speaker 1: chocolate today, which is that they started also building chocolate plantations, 202 00:13:11,520 --> 00:13:15,760 Speaker 1: and they enslaved thousands of people to work on those plantations. 203 00:13:15,800 --> 00:13:17,880 Speaker 1: But it went on, it went to what would become 204 00:13:18,280 --> 00:13:22,280 Speaker 1: the United States as well. These beans were typically ground 205 00:13:22,360 --> 00:13:26,200 Speaker 1: up and consumed throughout Europe, throughout the American colonies, but 206 00:13:26,400 --> 00:13:31,400 Speaker 1: Europeans weren't super down with the traditional bitter drink, so 207 00:13:31,480 --> 00:13:33,960 Speaker 1: they started adding their own stuff, kind of like the 208 00:13:34,000 --> 00:13:37,760 Speaker 1: Maya before them. They added cane, sugar, cinnamon, other just 209 00:13:37,840 --> 00:13:40,720 Speaker 1: spices and flavorings they had around at the time. It 210 00:13:40,760 --> 00:13:43,840 Speaker 1: was a very experimental era in the history of chocolate, 211 00:13:44,240 --> 00:13:47,560 Speaker 1: and they came up with eventually a sweet hot drink 212 00:13:48,000 --> 00:13:52,360 Speaker 1: that has a passing resemblance to the hot chocolate you 213 00:13:52,400 --> 00:13:56,640 Speaker 1: would consume today. But doctors of the day, we're not 214 00:13:56,760 --> 00:13:59,680 Speaker 1: warning people to you know, watch their sugar intake with 215 00:13:59,720 --> 00:14:02,480 Speaker 1: all that cane sugar and your cocoa. Nothing like that, 216 00:14:02,920 --> 00:14:05,839 Speaker 1: quite the opposite. In fact, medical authorities of the time 217 00:14:06,080 --> 00:14:09,840 Speaker 1: thought chocolate was darn close to a panacea. It could cure, 218 00:14:09,960 --> 00:14:12,160 Speaker 1: you know, if it makes you feel good, the reason 219 00:14:12,200 --> 00:14:15,479 Speaker 1: it went, surely it must be good for you as well, exactly. 220 00:14:15,520 --> 00:14:16,840 Speaker 1: I mean, that's what we were kind of talking about 221 00:14:16,880 --> 00:14:18,880 Speaker 1: from the start. It was really lumped in with a 222 00:14:18,920 --> 00:14:22,160 Speaker 1: lot of these other sort of dubious remedies, but it 223 00:14:22,200 --> 00:14:25,360 Speaker 1: honestly was kind of starting to be treated as sort 224 00:14:25,360 --> 00:14:29,520 Speaker 1: of a cure all. Dianna Pucciarelli, who was a professor 225 00:14:29,560 --> 00:14:34,440 Speaker 1: of nutrition and dietetics at Ball State University, UM it's 226 00:14:34,440 --> 00:14:38,119 Speaker 1: been a lot of time researching the medicinal history of medicine, 227 00:14:38,400 --> 00:14:40,480 Speaker 1: and she says that at the time, quote at the time, 228 00:14:40,560 --> 00:14:43,440 Speaker 1: chocolate was touted for its medical properties and prescribed as 229 00:14:43,480 --> 00:14:47,480 Speaker 1: treatment for a range of diseases. The extra calories that 230 00:14:47,520 --> 00:14:50,800 Speaker 1: it had would get would help you gain weight, which 231 00:14:50,840 --> 00:14:52,400 Speaker 1: was at the time, I guess, considered a good thing. 232 00:14:52,680 --> 00:14:55,520 Speaker 1: And also it had that caffeine like compounds in that 233 00:14:55,520 --> 00:14:57,840 Speaker 1: that would give you a little bit of perk. She says, 234 00:14:57,880 --> 00:15:01,800 Speaker 1: it didn't treat the actual illness, but I did drink 235 00:15:01,840 --> 00:15:07,120 Speaker 1: the symptoms. So we have another kind of laundry list 236 00:15:07,160 --> 00:15:10,040 Speaker 1: of first, in terms of how chocolate was used, so 237 00:15:10,440 --> 00:15:13,640 Speaker 1: much like in Mesoamerica, chocolate was considered kind of a 238 00:15:13,760 --> 00:15:17,920 Speaker 1: luxury at first for the wealthy upper class in Europe, 239 00:15:17,920 --> 00:15:22,200 Speaker 1: that is until eight when a chemist from um Holland 240 00:15:22,560 --> 00:15:26,840 Speaker 1: UH named Konrad Johannes von Hooton figured out a way 241 00:15:26,840 --> 00:15:31,120 Speaker 1: to treat cocaw beans using something called alkaline salts that 242 00:15:31,200 --> 00:15:34,800 Speaker 1: made a powdered chocolate that was water soluble. Remember that 243 00:15:34,840 --> 00:15:36,920 Speaker 1: ad we talked about at the very top of the episode. 244 00:15:36,960 --> 00:15:40,040 Speaker 1: That was a breakthrough. So it would allow you to 245 00:15:40,240 --> 00:15:44,240 Speaker 1: mix it directly in with your your milk or water 246 00:15:44,400 --> 00:15:46,800 Speaker 1: or whatever like the and create kind of like a 247 00:15:46,880 --> 00:15:50,440 Speaker 1: delicious chocolate drink think Ovaltine, you know, or nest Lee's 248 00:15:50,520 --> 00:15:52,880 Speaker 1: quick or something like that. Uh. And this became known 249 00:15:52,960 --> 00:15:56,000 Speaker 1: as the Dutch processing. And you'll know today the Dutch 250 00:15:56,080 --> 00:16:01,040 Speaker 1: are still very connected and associated with chocolate. M Yeah, 251 00:16:01,240 --> 00:16:06,000 Speaker 1: and van Houton or his father possibly also invented the 252 00:16:06,040 --> 00:16:09,360 Speaker 1: cocoa press, and the cocoa press is hugely important. It 253 00:16:09,440 --> 00:16:13,680 Speaker 1: separates cocoa butter from the roasted beans to make cocoa 254 00:16:13,760 --> 00:16:17,160 Speaker 1: powder in an inexpensive way, and this can be spun 255 00:16:17,200 --> 00:16:21,920 Speaker 1: out to a number of other chocolate products. This processing 256 00:16:22,440 --> 00:16:27,360 Speaker 1: and this chocolate press make chocolate affordable to everyone. It 257 00:16:27,440 --> 00:16:31,360 Speaker 1: also opens the door to mass production, and that's why 258 00:16:31,600 --> 00:16:34,840 Speaker 1: in eighteen seven we see people like J. S. Fry 259 00:16:34,880 --> 00:16:38,640 Speaker 1: and Sons create the first chocolate bar molded from paste 260 00:16:38,920 --> 00:16:43,920 Speaker 1: made from cocoa butter, chocolate, liquor, and sugar. Who added 261 00:16:44,040 --> 00:16:47,320 Speaker 1: dried milk powder to chocolate to make milk chocolate. That 262 00:16:47,360 --> 00:16:50,240 Speaker 1: honor goes to a Swiss guy named Daniel Peter in 263 00:16:50,320 --> 00:16:54,040 Speaker 1: eighteen seventy six, and a few years later he links 264 00:16:54,120 --> 00:16:57,480 Speaker 1: up with a guy named on Re Nestlely to create 265 00:16:57,520 --> 00:17:00,400 Speaker 1: the Nestlee Company, and that's how milk chocolate gets the 266 00:17:00,440 --> 00:17:04,240 Speaker 1: mass market. But the entire time there is still this 267 00:17:04,400 --> 00:17:10,760 Speaker 1: sort of medicinal patina over the idea of consumption of chocolate, 268 00:17:11,040 --> 00:17:15,080 Speaker 1: an association that reverberates, I would argue in the modern day. 269 00:17:15,400 --> 00:17:17,960 Speaker 1: Quick note, though, for anyone who's ever wondered, there are 270 00:17:17,960 --> 00:17:23,240 Speaker 1: no dumb questions in ridiculous history, coffee and chocolate are 271 00:17:23,320 --> 00:17:27,679 Speaker 1: not related. We should we should just put that out there. 272 00:17:27,680 --> 00:17:30,160 Speaker 1: I know, I always confused with that as a kid, right, 273 00:17:30,359 --> 00:17:34,000 Speaker 1: But well, they have similar properties, yeah, exactly, and they 274 00:17:34,359 --> 00:17:37,280 Speaker 1: they'll do a similar job. They both are beans, they 275 00:17:37,320 --> 00:17:40,520 Speaker 1: both are steeped and can be processed in similar ways, 276 00:17:40,880 --> 00:17:42,680 Speaker 1: but they are not the same and they go really 277 00:17:42,680 --> 00:17:44,960 Speaker 1: well together. Obviously, we like everybody who doesn't like a 278 00:17:45,000 --> 00:17:47,760 Speaker 1: good mocha, you know, um, But that you're right, then 279 00:17:47,840 --> 00:17:52,119 Speaker 1: that sort of connection of chocolate to the pharmacy, it 280 00:17:52,280 --> 00:17:54,800 Speaker 1: really kind of does a double double duty in that 281 00:17:55,040 --> 00:17:59,280 Speaker 1: it is a place where chocolate is used to obscure 282 00:17:59,440 --> 00:18:03,080 Speaker 1: the taste of bitter medicines, you know, whatever it might be. 283 00:18:03,520 --> 00:18:06,960 Speaker 1: A lot of medications were originally derived directly from plants, 284 00:18:07,240 --> 00:18:11,280 Speaker 1: compounds done as alkaloids, which, um, they're just gross. They 285 00:18:11,280 --> 00:18:13,080 Speaker 1: don't taste good there, they make your mouth kind of 286 00:18:13,080 --> 00:18:17,920 Speaker 1: pucker up at first. This German chemist isolated these alkaloids 287 00:18:18,000 --> 00:18:21,720 Speaker 1: um in the eighteen hundreds to create something uh known 288 00:18:22,119 --> 00:18:26,720 Speaker 1: as morphine, very popular um pain killer. But in order 289 00:18:26,760 --> 00:18:29,119 Speaker 1: to eat it, to take it, unless you don't want 290 00:18:29,160 --> 00:18:32,400 Speaker 1: to take it intravenously, you would be able to mix 291 00:18:32,440 --> 00:18:34,119 Speaker 1: it with a little bit of chocolate or like you know, 292 00:18:34,160 --> 00:18:36,600 Speaker 1: like you said, spoonful of sugar, but chocolate was even better. 293 00:18:36,640 --> 00:18:40,520 Speaker 1: I remember distinctly being a kid and getting prescribed certain 294 00:18:40,920 --> 00:18:43,960 Speaker 1: medications that were like not over the counter, and there 295 00:18:44,000 --> 00:18:45,760 Speaker 1: was this one in particular that just had this like 296 00:18:45,920 --> 00:18:48,639 Speaker 1: maple syrup quality to it. I don't know exactly what 297 00:18:48,680 --> 00:18:51,879 Speaker 1: it was, but I liked it. Um it was because 298 00:18:51,920 --> 00:18:54,920 Speaker 1: of the way it tasted, So it obviously did quite 299 00:18:54,960 --> 00:18:57,919 Speaker 1: a good job. But even today they flavor medicines for 300 00:18:58,000 --> 00:18:59,919 Speaker 1: kids with like bubble gum and things like that. But 301 00:19:00,000 --> 00:19:02,920 Speaker 1: this is kind of the beginning of that tradition, and 302 00:19:03,080 --> 00:19:08,080 Speaker 1: it really solidified that connection between the pharmacy, which would 303 00:19:08,080 --> 00:19:10,680 Speaker 1: go on to be the place where you'd have these 304 00:19:10,720 --> 00:19:13,600 Speaker 1: soda counters, you know, these soda fountains at the pharmacists 305 00:19:13,640 --> 00:19:17,440 Speaker 1: or the you know, apothecary or whatever, because they needed 306 00:19:17,520 --> 00:19:20,840 Speaker 1: that extra business to stay afloat. So they had all 307 00:19:20,840 --> 00:19:23,720 Speaker 1: this stuff already on hand, these these syrups, uh, and 308 00:19:23,760 --> 00:19:26,960 Speaker 1: they were able and during the golden age of patent 309 00:19:27,320 --> 00:19:30,960 Speaker 1: medicines and soda fountains really you know, take it to 310 00:19:31,000 --> 00:19:32,840 Speaker 1: the next level and kind of define a new era 311 00:19:33,000 --> 00:19:36,400 Speaker 1: of like what the pharmacy meant to the community. Also 312 00:19:36,520 --> 00:19:38,600 Speaker 1: to jump in here. I was just curious the type 313 00:19:38,600 --> 00:19:48,639 Speaker 1: than maple syrup flavored, and the top results are pepsi pancakes, whiskey, lube, condoms, cereal, vape, 314 00:19:48,760 --> 00:19:52,680 Speaker 1: ice cream, and toothpaste. The maple syrups are pretty common 315 00:19:53,200 --> 00:19:57,840 Speaker 1: flavoring too. There's a there's a whole science behind synthesizing flavors, 316 00:19:58,160 --> 00:20:00,760 Speaker 1: which is, by the way, the reason juicy root is 317 00:20:00,880 --> 00:20:04,480 Speaker 1: named juicy fruit. That flavor does not exist in nature, 318 00:20:04,920 --> 00:20:08,440 Speaker 1: and the food scientists who created it tried to come 319 00:20:08,520 --> 00:20:11,840 Speaker 1: up with some something that sounded better than its actual 320 00:20:11,960 --> 00:20:14,760 Speaker 1: chemical name. There is no such thing as juicy fruit. 321 00:20:14,800 --> 00:20:16,919 Speaker 1: But Dan gets a good gum if only it lasted 322 00:20:16,960 --> 00:20:22,280 Speaker 1: longer anyway on a chocolate Yes, yeah, chocolate is a 323 00:20:22,440 --> 00:20:27,359 Speaker 1: perfect cover for getting medicine into children and people who 324 00:20:27,359 --> 00:20:32,720 Speaker 1: are very taste sensitive. We don't know exactly when pharmacists 325 00:20:32,760 --> 00:20:37,360 Speaker 1: first put two and two together and started brewing cocoa 326 00:20:37,359 --> 00:20:40,919 Speaker 1: powder and sugar to make chocolate syrup, but we know 327 00:20:41,000 --> 00:20:43,080 Speaker 1: it had to be doing part to that invention of 328 00:20:43,160 --> 00:20:47,679 Speaker 1: cocoa powder. And according to Parks, this still wasn't the 329 00:20:47,800 --> 00:20:53,720 Speaker 1: kind of like smooth, decadent, quiet storm flavored chocolate you 330 00:20:53,720 --> 00:20:57,240 Speaker 1: would experience today. Pharmacists had to mix cocoa powder with 331 00:20:57,320 --> 00:21:01,240 Speaker 1: eight times more sugar than chocolate. There was a weird 332 00:21:01,359 --> 00:21:04,280 Speaker 1: ratio at play here. You could probably argue that people 333 00:21:04,280 --> 00:21:06,320 Speaker 1: didn't really like chocolate so much as that is like 334 00:21:06,600 --> 00:21:08,439 Speaker 1: a hell of a lot of sugar. Yeah, they like 335 00:21:08,480 --> 00:21:13,200 Speaker 1: flavored sugar right, just so, and we know that chocolate syrup. 336 00:21:13,840 --> 00:21:17,480 Speaker 1: In terms of popularity, it exploded in the second half 337 00:21:17,480 --> 00:21:20,760 Speaker 1: of the eighteen hundreds because of those patent medicines. You know, 338 00:21:20,840 --> 00:21:25,159 Speaker 1: snake oil. Quick thing about patent medicines, they're named after 339 00:21:25,359 --> 00:21:28,720 Speaker 1: the letters of patent. This was the thing the English 340 00:21:28,800 --> 00:21:33,840 Speaker 1: crown would give to inventors of formulas that they thought 341 00:21:33,840 --> 00:21:36,879 Speaker 1: were legit. And there's of course a little bit of 342 00:21:36,880 --> 00:21:41,680 Speaker 1: corruption there. The first English medicine patent was awarded way 343 00:21:41,720 --> 00:21:45,199 Speaker 1: back in the late sixteen hundreds, but over time the 344 00:21:45,320 --> 00:21:49,320 Speaker 1: name or the term patent later started referring to any 345 00:21:49,400 --> 00:21:53,000 Speaker 1: over the counter drugs, and American patent medicines that went 346 00:21:53,040 --> 00:21:56,479 Speaker 1: by the same name usually had no no claim to this. 347 00:21:56,600 --> 00:22:00,600 Speaker 1: It's kind of like how sometimes you'll see people appoint 348 00:22:00,640 --> 00:22:04,879 Speaker 1: themselves a bishop or something. They're not Catholic, they're just like, 349 00:22:04,960 --> 00:22:07,919 Speaker 1: you know, the Reverend Bishop so and so sort of 350 00:22:07,960 --> 00:22:10,840 Speaker 1: because they decided that's what you could do with patent medicine. 351 00:22:10,880 --> 00:22:13,000 Speaker 1: You slapped it on the bottle, made it look a 352 00:22:13,000 --> 00:22:15,840 Speaker 1: little more Legit bought you some time with the Rubes 353 00:22:15,920 --> 00:22:18,399 Speaker 1: before you had to ditch town when they found out, 354 00:22:18,440 --> 00:22:24,400 Speaker 1: you know, your your curative armpit sweat extract wasn't wasn't 355 00:22:24,400 --> 00:22:27,040 Speaker 1: doing all it said it would. There was a huge 356 00:22:27,080 --> 00:22:30,440 Speaker 1: demand for patent medicine too during the time when chocolate 357 00:22:30,480 --> 00:22:35,000 Speaker 1: syrup hit the market because of the public needed treatments, 358 00:22:35,040 --> 00:22:39,800 Speaker 1: they needed cures for ailments, and medical knowledge, actual medical 359 00:22:39,840 --> 00:22:43,320 Speaker 1: knowledge wasn't up to the task. Sadly, a lot of 360 00:22:43,359 --> 00:22:47,600 Speaker 1: these cures didn't just not help you, they could also 361 00:22:47,760 --> 00:22:50,320 Speaker 1: harm you because of the stuff they had in them, 362 00:22:50,720 --> 00:22:55,679 Speaker 1: maybe pulverized fruit paste, the fermentive vegetables, but also stuff 363 00:22:55,720 --> 00:22:59,880 Speaker 1: like straight up opioids. And it was legal to do 364 00:23:00,040 --> 00:23:04,080 Speaker 1: this until nineteen fourteen. But the Harrison Narcotic Act, well, 365 00:23:04,119 --> 00:23:06,320 Speaker 1: I mean we know that like the early versions of 366 00:23:06,359 --> 00:23:09,840 Speaker 1: coca cola contained cocaine, you know, there was just very 367 00:23:09,880 --> 00:23:12,679 Speaker 1: little oversight, uh and thinking. And then thanks to the 368 00:23:12,720 --> 00:23:14,600 Speaker 1: Harrison Narcotics Act, we had a little bit of help, 369 00:23:15,480 --> 00:23:18,560 Speaker 1: but give me that original recipe. I'm kidding. I probably 370 00:23:18,560 --> 00:23:20,720 Speaker 1: have to stop drinking coca cola, which is a shame. 371 00:23:20,760 --> 00:23:23,720 Speaker 1: It's my favorite sub soda. I feel so atlantic. So yeah, 372 00:23:24,000 --> 00:23:25,960 Speaker 1: I'm I'm a I'm a diet cook, guys. I don't 373 00:23:25,960 --> 00:23:27,359 Speaker 1: know why. It's just it's a different thing. It's not 374 00:23:27,400 --> 00:23:29,760 Speaker 1: necessarily because the calories. I just like the way diet 375 00:23:29,800 --> 00:23:31,919 Speaker 1: coked tastes and they like the burn of it. But 376 00:23:32,000 --> 00:23:34,680 Speaker 1: here's the thing. Opium was kind of like they didn't 377 00:23:34,680 --> 00:23:38,720 Speaker 1: fully understand, you know, the addictive properties yet of opium, 378 00:23:38,720 --> 00:23:41,359 Speaker 1: and like, you know, who shouldn't have it, you know, 379 00:23:41,400 --> 00:23:43,640 Speaker 1: whether like pregnant women shouldn't necessarily take it and things 380 00:23:43,680 --> 00:23:46,320 Speaker 1: like that. They were giving it to young kids. There 381 00:23:46,400 --> 00:23:49,840 Speaker 1: was a very popular one of those patent medicines called 382 00:23:49,880 --> 00:23:55,600 Speaker 1: stickney and pores paragoric word before it's a good one, uh. 383 00:23:55,640 --> 00:23:58,679 Speaker 1: And it was super popular and it was given it 384 00:23:58,720 --> 00:24:00,679 Speaker 1: was a syrup and it was give in um for 385 00:24:00,760 --> 00:24:02,440 Speaker 1: all kinds of things. But it was even given to 386 00:24:02,520 --> 00:24:05,000 Speaker 1: like kids, colloquy infants. As you know, old is five 387 00:24:05,080 --> 00:24:11,840 Speaker 1: days and the main active ingredient was opium. Yeah, yeah, 388 00:24:12,000 --> 00:24:16,320 Speaker 1: the big oh, this is all absolutely true, and you know, 389 00:24:16,359 --> 00:24:20,879 Speaker 1: it did change kids behavior, It seemed to calm them down. 390 00:24:21,160 --> 00:24:25,440 Speaker 1: But to your point, it's fairly certain that people weren't 391 00:24:25,480 --> 00:24:30,040 Speaker 1: aware of just how dangerous opioids could be. But it 392 00:24:30,040 --> 00:24:33,320 Speaker 1: it did seem to be great for business because not 393 00:24:33,359 --> 00:24:36,360 Speaker 1: only did it appear to work on a temporary basis, 394 00:24:36,640 --> 00:24:39,639 Speaker 1: but it was also addictive, which meant once somebody was 395 00:24:39,760 --> 00:24:43,160 Speaker 1: buying this stuff, they had a high likelihood to purchase 396 00:24:43,240 --> 00:24:47,280 Speaker 1: more in the future. And then we've got factory mass production. 397 00:24:47,920 --> 00:24:53,400 Speaker 1: This is the rise of easily swallowed pills. Before this, 398 00:24:54,119 --> 00:24:56,720 Speaker 1: it was kind of a pain in the key. Start 399 00:24:56,880 --> 00:24:58,840 Speaker 1: to make pills, you had to make them by hand, 400 00:24:59,400 --> 00:25:02,280 Speaker 1: and to make a pill with a reliable dose, you 401 00:25:02,320 --> 00:25:04,240 Speaker 1: had to mix it up. You had to cut the pills, 402 00:25:04,400 --> 00:25:07,440 Speaker 1: roll the pills, dry them, and nCode them is one 403 00:25:07,480 --> 00:25:10,119 Speaker 1: at a time. You know, it's it's tough to make these, 404 00:25:10,480 --> 00:25:15,440 Speaker 1: and that's why before the rise of mass produced pill technology, 405 00:25:15,720 --> 00:25:19,320 Speaker 1: medicines were usually in liquid or powder form, or one 406 00:25:19,359 --> 00:25:23,960 Speaker 1: of my favorite old school ones, the poultice. God, poultices 407 00:25:24,000 --> 00:25:26,359 Speaker 1: are so weird. It's like, just make a mix of 408 00:25:26,560 --> 00:25:29,480 Speaker 1: junk and then put it on. Oh man, I come 409 00:25:29,520 --> 00:25:32,439 Speaker 1: from a place where people are still putting poultices on folks. 410 00:25:33,480 --> 00:25:37,720 Speaker 1: Story for another day. Druggists would do this since they 411 00:25:37,720 --> 00:25:41,800 Speaker 1: weren't making pills. They would mix up these liquid remedies 412 00:25:41,920 --> 00:25:45,520 Speaker 1: kind of to a formula in a bespoke way. They 413 00:25:45,520 --> 00:25:48,280 Speaker 1: would make them to order. So they would take a 414 00:25:48,320 --> 00:25:53,440 Speaker 1: base of sugary flavored syrups like chocolate syrup, for example, 415 00:25:53,960 --> 00:25:59,439 Speaker 1: and then they would mix it into a beverage. Or 416 00:26:00,040 --> 00:26:01,960 Speaker 1: you could take an additional powder and you could pour 417 00:26:02,000 --> 00:26:05,840 Speaker 1: it directly into your refreshment of choice. The base of 418 00:26:05,880 --> 00:26:09,119 Speaker 1: these drinks could be a lot of different stuff. It 419 00:26:09,160 --> 00:26:12,400 Speaker 1: could be t it could be plain water, it could 420 00:26:12,400 --> 00:26:15,000 Speaker 1: be a straight up shot of whiskey, which people also 421 00:26:15,040 --> 00:26:19,359 Speaker 1: believed was super medicinal. And over time there was a 422 00:26:19,400 --> 00:26:22,960 Speaker 1: new kid on the on the soda jerk, beverage block, 423 00:26:23,640 --> 00:26:28,000 Speaker 1: carbonated water, carbonator water would become the base of choice, 424 00:26:28,040 --> 00:26:37,239 Speaker 1: which is why I love old school soda places. I know, 425 00:26:37,480 --> 00:26:40,399 Speaker 1: it's just fun. It's just like it's sparkly, you know, 426 00:26:40,600 --> 00:26:43,600 Speaker 1: it gives you that burn, that bite that we talked about. Um, 427 00:26:43,600 --> 00:26:46,680 Speaker 1: just a quick aside. Like I through the podcast stuff 428 00:26:46,720 --> 00:26:49,080 Speaker 1: that we do, we end up running into some interesting folks. 429 00:26:49,119 --> 00:26:51,080 Speaker 1: And I had a thing where we were doing a 430 00:26:51,119 --> 00:26:54,199 Speaker 1: podcast with Dr Oz way back in the day, and 431 00:26:54,320 --> 00:26:55,840 Speaker 1: um I get to set up as a little studio 432 00:26:55,880 --> 00:26:59,520 Speaker 1: and he did an interview with this like well regarded urologist. 433 00:26:59,520 --> 00:27:01,679 Speaker 1: I can't remember guy's name, but the story was his 434 00:27:01,800 --> 00:27:05,679 Speaker 1: father owned a soda jerk kind of count counter in 435 00:27:05,840 --> 00:27:08,560 Speaker 1: Long Island, like in around around this time, or it was, no, 436 00:27:08,600 --> 00:27:09,919 Speaker 1: it wasn't around this I was a little later, but 437 00:27:09,960 --> 00:27:12,880 Speaker 1: this this was the beginning of what became the golden 438 00:27:12,920 --> 00:27:14,960 Speaker 1: era of kind of soda counters, like in the you know, 439 00:27:15,040 --> 00:27:18,919 Speaker 1: thirties and forties and all that. And he talked about 440 00:27:18,960 --> 00:27:22,480 Speaker 1: this drink called an egg cream, and an egg cream 441 00:27:22,600 --> 00:27:26,040 Speaker 1: contains neither egg nor cream. It's just straight up whole milk, 442 00:27:26,520 --> 00:27:30,919 Speaker 1: soda water, carbonated water, and chocolate syrup. And this this 443 00:27:31,000 --> 00:27:33,040 Speaker 1: dude made one for everyone that was there helping out, 444 00:27:33,080 --> 00:27:35,000 Speaker 1: and it was it was quite good. But I just 445 00:27:35,119 --> 00:27:37,480 Speaker 1: love the idea of like a thing with a name 446 00:27:37,600 --> 00:27:42,400 Speaker 1: that that is absolutely misleading. Yeah, and soda water at 447 00:27:42,400 --> 00:27:47,840 Speaker 1: this time was considered to be a medicinal drink in 448 00:27:47,960 --> 00:27:51,080 Speaker 1: its own right, and a lot of people love love 449 00:27:51,160 --> 00:27:53,479 Speaker 1: sparkling water. You know, a lot of people say, hey, 450 00:27:53,520 --> 00:27:58,240 Speaker 1: I want to drink water, but I wanted that's That's 451 00:27:58,240 --> 00:28:01,119 Speaker 1: probably the best way to explain this stuff. These carbonated 452 00:28:01,160 --> 00:28:06,720 Speaker 1: beverages mimic the mineral rich water that you could find 453 00:28:06,760 --> 00:28:10,880 Speaker 1: bubbling up in natural springs across the world. We actually 454 00:28:10,920 --> 00:28:14,960 Speaker 1: have some natural springs here in Georgia. In our old 455 00:28:15,000 --> 00:28:19,199 Speaker 1: office there is a cistern that collects water from a 456 00:28:19,320 --> 00:28:22,720 Speaker 1: natural spring that has been driven underground. It's also the 457 00:28:22,800 --> 00:28:26,480 Speaker 1: reason the main street in our neighborhood is named pont 458 00:28:26,560 --> 00:28:29,879 Speaker 1: stelay On, which is a hilarious story. I'm glad to 459 00:28:29,920 --> 00:28:32,439 Speaker 1: tell any ridiculous historians who want to write in and 460 00:28:32,520 --> 00:28:37,800 Speaker 1: learn more. But soda water becomes widespread around the turn 461 00:28:37,840 --> 00:28:41,920 Speaker 1: of the century thanks to a guy named Jacob Bower, 462 00:28:42,400 --> 00:28:47,239 Speaker 1: no relation to the guy from four. He invents the 463 00:28:47,360 --> 00:28:52,640 Speaker 1: process that allows you to sell tanks of pressurized carbon dioxide. 464 00:28:53,000 --> 00:28:55,600 Speaker 1: And now we know, thanks to author Darcy O'Neill and 465 00:28:55,680 --> 00:28:58,360 Speaker 1: his book Fixed the Pumps, we know that this stuff 466 00:28:58,640 --> 00:29:01,480 Speaker 1: was amazing to the public. It was part health drink, 467 00:29:01,680 --> 00:29:05,200 Speaker 1: it was part a sweet treat, and so it started 468 00:29:05,200 --> 00:29:08,200 Speaker 1: spreading everywhere. It went to soda fountains, right that's where 469 00:29:08,200 --> 00:29:09,840 Speaker 1: you would take your date. That's where you would take 470 00:29:09,840 --> 00:29:13,360 Speaker 1: your kids if they were good. Totally one stickball or something. 471 00:29:13,520 --> 00:29:17,959 Speaker 1: And syrups became even more popular and and it's international 472 00:29:18,000 --> 00:29:20,280 Speaker 1: to obviously, you know, if anyone's ever had an Italian 473 00:29:20,640 --> 00:29:23,200 Speaker 1: cream soda or something like that, like this was this 474 00:29:23,400 --> 00:29:26,960 Speaker 1: was a technological advancement. It's weird to say the idea 475 00:29:27,000 --> 00:29:31,880 Speaker 1: of shooting pressurized air essentially into water and making it 476 00:29:31,960 --> 00:29:36,480 Speaker 1: bubble was a thing that led to entire sectors of industry. 477 00:29:36,560 --> 00:29:39,320 Speaker 1: Think about how much money, like soda companies made it 478 00:29:39,400 --> 00:29:42,240 Speaker 1: sell soft drinks. You know, this is all because of 479 00:29:42,320 --> 00:29:45,760 Speaker 1: some guy that figured out, we can just like infuse 480 00:29:45,880 --> 00:29:48,400 Speaker 1: this water with like bubbles and it'll be fun and 481 00:29:48,440 --> 00:29:50,720 Speaker 1: tickle your notes. Gosh, if you want to see some 482 00:29:50,960 --> 00:29:55,960 Speaker 1: uh some really funny animations about great inventors and little 483 00:29:56,000 --> 00:29:59,720 Speaker 1: known inventors, then check out Stuff of Genius. It's this old, 484 00:30:00,000 --> 00:30:02,520 Speaker 1: old video series I used to right back in the day, 485 00:30:02,640 --> 00:30:05,160 Speaker 1: and it holds up. It's a lot of fun. But 486 00:30:05,320 --> 00:30:08,040 Speaker 1: I want to say the soda craze didn't always lead 487 00:30:08,080 --> 00:30:11,600 Speaker 1: to good things. Coca Cola, if you're listening, I still 488 00:30:11,640 --> 00:30:14,480 Speaker 1: do not forgive you for the creation of the Italian 489 00:30:14,840 --> 00:30:20,080 Speaker 1: soda Beverly, which is just double plus on good Max. 490 00:30:20,120 --> 00:30:24,040 Speaker 1: You're nodding, you've been to the Coca Cola Museum yourself. 491 00:30:25,800 --> 00:30:27,680 Speaker 1: Can you I haven't had it? Can you guys describe it? 492 00:30:27,680 --> 00:30:31,040 Speaker 1: It's kind of like an taste. Have you read about 493 00:30:31,040 --> 00:30:33,960 Speaker 1: war crimes, Like, imagine one of those in your mouth, 494 00:30:34,960 --> 00:30:37,840 Speaker 1: and then there's a hint of orange in the air 495 00:30:37,920 --> 00:30:41,720 Speaker 1: as the buildings burn Beverly. It's what I envisioned poison 496 00:30:41,840 --> 00:30:47,920 Speaker 1: literally tastes like you don't die from drinking it, right, 497 00:30:47,960 --> 00:30:51,560 Speaker 1: and people drink this on purpose for fun. Yet maybe 498 00:30:52,000 --> 00:30:54,120 Speaker 1: I think it still exists as a joke. Maybe it's 499 00:30:54,120 --> 00:30:57,400 Speaker 1: like a digestive It's similar to like drinking for Net 500 00:30:58,720 --> 00:31:01,600 Speaker 1: without the albumount a fan not a fense. Have you guys, 501 00:31:01,600 --> 00:31:02,960 Speaker 1: we've talked about this. I believe on that you guys 502 00:31:03,000 --> 00:31:06,440 Speaker 1: ever had Malord. This's like Chicago Cent. Yeah? Is it 503 00:31:06,520 --> 00:31:09,000 Speaker 1: kind of like that? Because Lord as a as a 504 00:31:09,120 --> 00:31:13,120 Speaker 1: medicinal appare tea or digestive quality with a hint of citrus. 505 00:31:13,120 --> 00:31:15,280 Speaker 1: So what you're describing to me sounds kind of like 506 00:31:15,360 --> 00:31:19,720 Speaker 1: My Lord without the alcohol. Yeah, it's well, I would 507 00:31:19,760 --> 00:31:27,800 Speaker 1: say the difference is MA Lord is drinkable anyway. Alright, 508 00:31:27,840 --> 00:31:29,880 Speaker 1: So alright, let's put it this way. It is not 509 00:31:30,000 --> 00:31:34,680 Speaker 1: a crime to sell the Lord or Beverly somehow, we'd 510 00:31:34,720 --> 00:31:36,800 Speaker 1: have to look at the laws in Italy, but it 511 00:31:36,960 --> 00:31:40,960 Speaker 1: is very popular teach their own anyway. Yes, there's this 512 00:31:41,200 --> 00:31:46,920 Speaker 1: panopoly of flavoring that arises at this time. Vanilla, lemon, ginger, 513 00:31:47,120 --> 00:31:51,200 Speaker 1: of course, our Boy chocolate. By the late eighteen hundreds, 514 00:31:52,280 --> 00:31:55,600 Speaker 1: you would be hard pressed to look at any mail 515 00:31:55,800 --> 00:31:59,680 Speaker 1: order pharmacist publication that did not have some kind of 516 00:31:59,720 --> 00:32:02,320 Speaker 1: mention and of chocolate syrup. It was expected that you 517 00:32:02,360 --> 00:32:05,440 Speaker 1: would have that, the same way it's expected nowadays that 518 00:32:05,480 --> 00:32:09,200 Speaker 1: a burger joint will also sell French fries. And drug 519 00:32:09,240 --> 00:32:13,880 Speaker 1: stores almost always had soda shops. These soda fountains became 520 00:32:13,920 --> 00:32:18,240 Speaker 1: a huge side business because people might not always need 521 00:32:18,360 --> 00:32:21,080 Speaker 1: the medicines you have in stock, but they'll always want 522 00:32:21,240 --> 00:32:26,040 Speaker 1: a sweet carbonated treat, and you can sell it if 523 00:32:26,040 --> 00:32:30,840 Speaker 1: you're a drug store owner, as some kind of curative thing. 524 00:32:31,640 --> 00:32:34,880 Speaker 1: And it's true you can make kids take medicine if 525 00:32:34,920 --> 00:32:38,640 Speaker 1: they feel like they're drinking something sweet, chocolate e tasty. 526 00:32:39,800 --> 00:32:42,080 Speaker 1: And in fact, it was still largely kind of at 527 00:32:42,080 --> 00:32:46,000 Speaker 1: this point still seen as connected the soda world, you know, 528 00:32:46,040 --> 00:32:50,560 Speaker 1: as connected to that kind of medicine delivery situation. In 529 00:32:50,680 --> 00:32:54,440 Speaker 1: eighteen nine seven book called the Standard Manual of Soda 530 00:32:54,560 --> 00:32:58,840 Speaker 1: and Other Beverages. But a real, real interesting fellow wrote 531 00:32:58,840 --> 00:33:02,000 Speaker 1: that said that the best method for administering castor oil, 532 00:33:02,040 --> 00:33:05,080 Speaker 1: for example, was to draw a glass of sasporella soda 533 00:33:05,160 --> 00:33:07,720 Speaker 1: in the usual manner and pour in the requisite amount 534 00:33:07,760 --> 00:33:10,240 Speaker 1: of oil. Sasp by the way, is of course a 535 00:33:10,320 --> 00:33:13,280 Speaker 1: similar drink to to root here. So even when cocola 536 00:33:13,360 --> 00:33:15,400 Speaker 1: kind of get got it in the game, as we 537 00:33:15,440 --> 00:33:19,600 Speaker 1: mentioned earlier, their original secret recipe did have cocaine in it, 538 00:33:19,640 --> 00:33:23,720 Speaker 1: so it was touted as this kind of like healthy, invigorating, 539 00:33:24,080 --> 00:33:27,960 Speaker 1: you know, pep provider uh to you know, rejuvenate the 540 00:33:28,000 --> 00:33:30,600 Speaker 1: brain and the body. Right, And it felt like it 541 00:33:30,640 --> 00:33:33,280 Speaker 1: did right. Uh. You know. Again, as I said earlier, 542 00:33:33,400 --> 00:33:37,960 Speaker 1: Elon musk has uh when he was in the process 543 00:33:38,120 --> 00:33:41,080 Speaker 1: of attempting to acquire twitter uh, he said his next 544 00:33:41,120 --> 00:33:44,000 Speaker 1: step was to buy coca cola and put the cocaine 545 00:33:44,000 --> 00:33:47,280 Speaker 1: back in. No word yet on whether that is serious, 546 00:33:47,440 --> 00:33:52,080 Speaker 1: but we'll see. At this time around the turn of 547 00:33:52,120 --> 00:33:56,240 Speaker 1: the century, this is when we see people increasingly viewing 548 00:33:56,360 --> 00:34:00,600 Speaker 1: chocolate syrup not as a treatment, not as a facilitation 549 00:34:00,720 --> 00:34:03,880 Speaker 1: for the administration of medicine, but as a treat in 550 00:34:04,000 --> 00:34:08,040 Speaker 1: its own right, and you start seeing it pop up 551 00:34:08,080 --> 00:34:12,400 Speaker 1: in ice cream desserts, and pharmacists would keep ice cream 552 00:34:12,520 --> 00:34:16,200 Speaker 1: and soda counters around just to help their bottom line, 553 00:34:16,360 --> 00:34:18,719 Speaker 1: to be honest, until they realized what a hit it was. 554 00:34:19,560 --> 00:34:23,160 Speaker 1: And it seems that Uncle Sam may have indirectly helped 555 00:34:23,400 --> 00:34:27,400 Speaker 1: with chocolate syrups crossover from the world of medicine to 556 00:34:27,480 --> 00:34:33,560 Speaker 1: the world of delicious no keep it in. So there 557 00:34:33,600 --> 00:34:36,360 Speaker 1: were there were a lot of concerns now in the 558 00:34:36,400 --> 00:34:39,560 Speaker 1: world of patent medicine, in the world of these things 559 00:34:39,560 --> 00:34:43,879 Speaker 1: that purported to be panaceas but ended up damaging people's health, 560 00:34:44,360 --> 00:34:47,400 Speaker 1: and this led to the passage of something called the 561 00:34:47,480 --> 00:34:51,759 Speaker 1: nine SI Pure Food and Drug Act. This said you 562 00:34:51,800 --> 00:34:55,680 Speaker 1: had to tell people what was in this medicine you 563 00:34:55,680 --> 00:34:59,640 Speaker 1: were selling them. Pretty reasonable. Imagine that what a novel idea. 564 00:34:59,800 --> 00:35:01,840 Speaker 1: But this would have been like a precursor to the 565 00:35:01,920 --> 00:35:04,640 Speaker 1: proper f D a like that wouldn't have been established 566 00:35:04,640 --> 00:35:07,440 Speaker 1: for another decade or so, if I'm not mistaken right. 567 00:35:07,800 --> 00:35:11,399 Speaker 1: It basically began in nineteen o six, at least the predecessor. 568 00:35:11,520 --> 00:35:16,280 Speaker 1: It didn't get called the f DA until But yeah, yeah, 569 00:35:16,320 --> 00:35:19,400 Speaker 1: this this is the origin point. I think it was 570 00:35:19,480 --> 00:35:22,320 Speaker 1: even like, yeah, it was. It was back when agencies 571 00:35:22,440 --> 00:35:25,120 Speaker 1: sort of were they didn't have their own fiefdoms. They 572 00:35:25,160 --> 00:35:27,000 Speaker 1: were sort of like piggybacking on top of each other. 573 00:35:27,040 --> 00:35:29,799 Speaker 1: He had like the Patent Office and the U S 574 00:35:29,840 --> 00:35:32,920 Speaker 1: Agricultural Division that were sort of like lumped in together, 575 00:35:33,320 --> 00:35:36,759 Speaker 1: and that's sort of what sprang forth to become the 576 00:35:36,840 --> 00:35:39,120 Speaker 1: f d A. But no, nineteen and six Pure Food 577 00:35:39,120 --> 00:35:42,319 Speaker 1: and Drugs Act is in fact, big time the precursor 578 00:35:42,360 --> 00:35:45,960 Speaker 1: to proper oversight by a governmental body of these things 579 00:35:45,960 --> 00:35:48,560 Speaker 1: and and much more specific agents that have to come 580 00:35:48,600 --> 00:35:51,600 Speaker 1: in and clinical trials and testing and all that things. 581 00:35:51,680 --> 00:35:55,120 Speaker 1: This is like ground zero for that version of the timeline. 582 00:35:56,120 --> 00:36:00,239 Speaker 1: And because of this occurring in step with the amp 583 00:36:00,280 --> 00:36:04,440 Speaker 1: down on fake patent medicines, people started realizing, oh, hey, 584 00:36:04,480 --> 00:36:10,120 Speaker 1: the chocolate isn't actually doing anything necessarily bad or immediately 585 00:36:10,239 --> 00:36:14,239 Speaker 1: good for me. It's just it tastes good, and I 586 00:36:14,320 --> 00:36:17,000 Speaker 1: like the good things in life, said the American public. 587 00:36:17,480 --> 00:36:21,880 Speaker 1: Around this same time, other types of chocolate, we're starting 588 00:36:21,920 --> 00:36:24,560 Speaker 1: to get some to get a little shine of their 589 00:36:24,560 --> 00:36:27,239 Speaker 1: own in the public eye. And that's because the industrial 590 00:36:27,280 --> 00:36:31,840 Speaker 1: revolution made it much easier to turn cocw pods into cocoa. 591 00:36:32,239 --> 00:36:36,600 Speaker 1: So prices started to plummet. And back to p c Arelli, 592 00:36:36,800 --> 00:36:39,880 Speaker 1: she says, the price of manufacturing drops, the price of 593 00:36:39,920 --> 00:36:43,560 Speaker 1: sugar drops, and then boom, we have chocolate bars. I 594 00:36:43,640 --> 00:36:47,240 Speaker 1: added the boom, but I think uh Prelli would approve. 595 00:36:47,600 --> 00:36:50,720 Speaker 1: We had a couple of those industrious Dutch and Swiss 596 00:36:51,120 --> 00:36:53,680 Speaker 1: innovators that kind of created the early versions of like 597 00:36:53,800 --> 00:36:56,600 Speaker 1: these chocolate bars and systems that allowed them to do 598 00:36:56,640 --> 00:36:58,440 Speaker 1: like the coco press and all that. But this is 599 00:36:58,600 --> 00:37:01,400 Speaker 1: scale right here, my friends, what they call that. So 600 00:37:01,440 --> 00:37:04,080 Speaker 1: this was what allowed you know, mass production. And then 601 00:37:04,120 --> 00:37:08,040 Speaker 1: you have Hersh's in figuring out how to really market 602 00:37:08,160 --> 00:37:11,160 Speaker 1: pre mix chocolate syrup in order to use for all 603 00:37:11,239 --> 00:37:13,800 Speaker 1: kinds of different stuff. And it initially came in a can, 604 00:37:14,680 --> 00:37:17,719 Speaker 1: meaning that it would be shelf stable, uh so that 605 00:37:17,760 --> 00:37:20,120 Speaker 1: the druggist wouldn't have to mix up new batches. But 606 00:37:20,160 --> 00:37:22,360 Speaker 1: then in the thirties, hers She's and other chocolate companies 607 00:37:22,400 --> 00:37:26,000 Speaker 1: like Bosco's started to market it for home use. Because 608 00:37:26,040 --> 00:37:28,319 Speaker 1: initially had been something only in the domain of the 609 00:37:28,440 --> 00:37:31,680 Speaker 1: of the druggist, and the rest is history. You know, 610 00:37:31,719 --> 00:37:33,960 Speaker 1: you put it on your ice cream, mix it up 611 00:37:33,960 --> 00:37:36,080 Speaker 1: with your chocolate milk. I mean, marketing is is a 612 00:37:36,120 --> 00:37:37,719 Speaker 1: hell of a drug in and of itself. I mean 613 00:37:37,760 --> 00:37:42,480 Speaker 1: that's where all of these perceived uses sort of came from. Yep. 614 00:37:43,080 --> 00:37:51,040 Speaker 1: And the rest is delectable and dietarily dangerous history. Pardon my, yes, 615 00:37:51,160 --> 00:37:54,799 Speaker 1: I'm ridiculous. You will see a lot of claims nowadays 616 00:37:54,920 --> 00:37:58,399 Speaker 1: about health benefits for chocolate. One that really stood out 617 00:37:58,400 --> 00:38:01,360 Speaker 1: to me was a two thousand six study that said 618 00:38:01,600 --> 00:38:03,800 Speaker 1: eating a little bit of chocolate could have a similar 619 00:38:03,840 --> 00:38:08,319 Speaker 1: effect to taking aspirin. Oh also shout out to our 620 00:38:08,520 --> 00:38:11,480 Speaker 1: friends in ancient meso America. The old Max might be 621 00:38:11,560 --> 00:38:15,680 Speaker 1: interested to know that, and also made Zuma the second 622 00:38:15,800 --> 00:38:19,120 Speaker 1: would be interested to know that THEO bromine has been 623 00:38:19,200 --> 00:38:23,400 Speaker 1: marketed in the modern day as an alternative to erectile 624 00:38:23,440 --> 00:38:27,919 Speaker 1: dysfunction drugs like viagra. Still, despite all that, you asked 625 00:38:27,920 --> 00:38:31,120 Speaker 1: the average person, They're gonna say, chocolate is a treat, 626 00:38:31,400 --> 00:38:35,439 Speaker 1: not a treatmant and and they would they would be right. 627 00:38:35,880 --> 00:38:39,360 Speaker 1: It's uh. The big dog by far of the confection 628 00:38:39,480 --> 00:38:43,120 Speaker 1: market in the United States. The confection market overall is 629 00:38:43,200 --> 00:38:47,920 Speaker 1: thirty five billion dollars worth a scratch today in US dollars, 630 00:38:48,000 --> 00:38:53,000 Speaker 1: not in cacao beans and chocolate is like the vast 631 00:38:53,080 --> 00:38:57,759 Speaker 1: majority of that thirty five billion. Yeah, and you know, 632 00:38:57,960 --> 00:38:59,759 Speaker 1: we we've mentioned this kind of throughout, but to this 633 00:39:00,040 --> 00:39:03,520 Speaker 1: a the idea of flavoring medicines and even like that 634 00:39:03,520 --> 00:39:06,600 Speaker 1: that that really brittle, weird toothpaste they use the dentist 635 00:39:06,960 --> 00:39:10,960 Speaker 1: four kids and picky adults is important because if you're 636 00:39:10,960 --> 00:39:13,480 Speaker 1: not gonna take something for the most part, if it's 637 00:39:13,520 --> 00:39:17,319 Speaker 1: really really gross, or you know, you just can't get 638 00:39:17,320 --> 00:39:19,480 Speaker 1: the stuff down. And some people are really freaked out 639 00:39:19,520 --> 00:39:22,720 Speaker 1: by needles, and we'll go to any lengths to avoid 640 00:39:22,840 --> 00:39:25,880 Speaker 1: getting something and checked intravenously. So these days you have 641 00:39:25,960 --> 00:39:28,719 Speaker 1: like I mentioned, bubble gum flavoring that's really huge, with 642 00:39:28,800 --> 00:39:32,400 Speaker 1: a mox of sillin like an antibiotics, cherry flavored coughs 643 00:39:32,400 --> 00:39:35,040 Speaker 1: syrup of course, you know the famous grape. All of 644 00:39:35,040 --> 00:39:39,720 Speaker 1: that are a big part still of the medical industry 645 00:39:39,760 --> 00:39:42,120 Speaker 1: in terms of like over the counter and prescription strengths, 646 00:39:42,239 --> 00:39:46,040 Speaker 1: vitamin gummies, they're delicious, million percent they are. They're just good. 647 00:39:46,160 --> 00:39:48,759 Speaker 1: They're just good. I love a vitamin gummy. I'll eat them. 648 00:39:49,000 --> 00:39:51,760 Speaker 1: I will o D on Vitamin C just from popping 649 00:39:51,800 --> 00:39:57,520 Speaker 1: too many of those shaped the shaped like the little tangerine. 650 00:39:57,800 --> 00:40:01,600 Speaker 1: You know. Sections of Flynn Still vitamins also have flavoring. 651 00:40:01,760 --> 00:40:04,839 Speaker 1: I mean it's it's really common. Yeah. Well, I think Ben, 652 00:40:04,880 --> 00:40:06,719 Speaker 1: you and I both had You and I both have 653 00:40:06,760 --> 00:40:08,960 Speaker 1: had occasion in the past through work stuff to go 654 00:40:09,080 --> 00:40:11,759 Speaker 1: to some flavor labs. And I think you went to 655 00:40:11,840 --> 00:40:15,080 Speaker 1: like Dorito's, Frito's or one of the Frito lay maybe, 656 00:40:15,160 --> 00:40:18,160 Speaker 1: and I got to go to Curreg Dr Pepper and 657 00:40:18,200 --> 00:40:21,560 Speaker 1: we both got to see in real time like the 658 00:40:21,560 --> 00:40:24,759 Speaker 1: flavor labs, which is like you know, white Coat, you know, 659 00:40:25,120 --> 00:40:27,880 Speaker 1: it's really interesting and it is like so much R 660 00:40:27,960 --> 00:40:31,920 Speaker 1: and D goes into making things taste like other things. Um. So, 661 00:40:32,120 --> 00:40:34,560 Speaker 1: just to wrap it up with a little mentioned from 662 00:40:34,600 --> 00:40:38,200 Speaker 1: this wonderful Smithsonian mag article that we've referenced a couple 663 00:40:38,239 --> 00:40:42,160 Speaker 1: of times, Mary Poppins was was definitely right. The spoonful 664 00:40:42,200 --> 00:40:46,279 Speaker 1: of sugar or chocolate or bubblegum or whatever, flint stone 665 00:40:46,280 --> 00:40:49,479 Speaker 1: stable flavor really does help the medicine go so good. 666 00:40:49,480 --> 00:40:52,680 Speaker 1: On you, Julie Andrews, remaining relevant to this day. I 667 00:40:52,719 --> 00:40:57,560 Speaker 1: also want to shout out the hard working flavor scientists. 668 00:40:57,960 --> 00:41:02,040 Speaker 1: If you want some further reading, there's a really fun 669 00:41:02,160 --> 00:41:06,200 Speaker 1: story about what I call the banana conspiracy. Have you 670 00:41:06,200 --> 00:41:09,680 Speaker 1: ever noticed how banana flavored candy doesn't taste like the 671 00:41:09,719 --> 00:41:13,720 Speaker 1: bananas in your produce section. It's because they're different things, 672 00:41:14,120 --> 00:41:17,839 Speaker 1: the cavendish versus the gross. Michelle, Do check it out 673 00:41:18,000 --> 00:41:21,560 Speaker 1: when you've a chance. In the meantime, thanks as always 674 00:41:21,600 --> 00:41:24,440 Speaker 1: to by far the sweetest part of our show. He 675 00:41:24,440 --> 00:41:28,680 Speaker 1: helps the ridiculous medicine go down, Mr Max Williams. Thanks 676 00:41:28,680 --> 00:41:31,719 Speaker 1: to Alex Williams, who composed our banging Bob at the 677 00:41:31,719 --> 00:41:37,080 Speaker 1: beginning and the end. And thanks to Jonathan Strickland a k. 678 00:41:37,440 --> 00:41:41,360 Speaker 1: The Quister, who in another life is selling patent medicine 679 00:41:41,440 --> 00:41:44,200 Speaker 1: out of a covered wagon. Right now, that's a horse 680 00:41:44,239 --> 00:41:46,920 Speaker 1: of a different color right there, he reminds. He always 681 00:41:46,920 --> 00:41:50,120 Speaker 1: reminds me of the the Odds character. Um, maybe it's 682 00:41:50,120 --> 00:41:52,960 Speaker 1: because he's bald. I don't know something about the vibe. 683 00:41:53,239 --> 00:41:56,840 Speaker 1: But Jonathan for Sir Jonathan for President of of Snake 684 00:41:56,840 --> 00:42:01,360 Speaker 1: Oil Salesman Hughes. Thanks Christophrosciots. Here it's spirit Um, Eve's 685 00:42:01,400 --> 00:42:04,759 Speaker 1: Jeff Codes, Max Williams, Alex Williams, all the all the 686 00:42:04,880 --> 00:42:09,040 Speaker 1: hits uh into you, Ben for um being a good 687 00:42:09,080 --> 00:42:12,400 Speaker 1: buddy and a and a chocolate loving traveling companion on 688 00:42:12,440 --> 00:42:15,839 Speaker 1: this historical journey. Thanks so much, No one last thing. 689 00:42:16,120 --> 00:42:18,799 Speaker 1: We'll be back, of course, more ridiculous history. But in 690 00:42:18,840 --> 00:42:23,759 Speaker 1: the meantime, why not learn about the ridiculous aspects of crime, romance, 691 00:42:23,960 --> 00:42:26,640 Speaker 1: and the modern day news. You can check all of 692 00:42:26,680 --> 00:42:31,480 Speaker 1: these out on our expanding Ridiculous Universe slate. Ridiculous Crime, 693 00:42:31,800 --> 00:42:36,279 Speaker 1: Ridiculous Romance, Ridiculous News, available today wherever you find your 694 00:42:36,320 --> 00:42:46,520 Speaker 1: favorite shows. We'll see you next time, folks. For more 695 00:42:46,520 --> 00:42:49,040 Speaker 1: podcasts for my Heart Radio, visit the i heart Radio app, 696 00:42:49,080 --> 00:42:52,160 Speaker 1: Apple Podcasts, or wherever you listen to your favorite shows.