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Speaker 1: And we welcome you to the Hackensack Meridian Health podcast

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Speaker 1: studio Hackensack Meridian Health Keep getting Better. It's time for

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Speaker 1: this week's edition of Papa's Perspective, brought to you by

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Speaker 1: Bob's Discount Furniture, the official furniture store and a mattress

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Speaker 1: partner of the New York Giants, and we welcome in

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Speaker 1: two times Super Bowl champion Carl Banks. And Carl, you know,

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Speaker 1: when you think about the career that you have when

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Speaker 1: you came to the Giants in nineteen eighty four and

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Speaker 1: you embarked upon this career coming out of Michigan playing

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Speaker 1: at Michigan State, could you ever, in your wildest dreams

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Speaker 1: imagine that it's gone the way it's gone.

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Speaker 2: Well, this part of it, I could. The football part

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Speaker 2: of it not so much. Right coming out of Michigan State,

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Speaker 2: we weren't a good football team, and we didn't have

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Speaker 2: the social media and the Internet. There were two publication

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Speaker 2: Streets and Smith and they came out preseason and summertime,

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Speaker 2: and it came out at the end of the year.

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Speaker 2: So you read about yourself as an honorable mention as

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Speaker 2: one of the good players in college. When the season

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Speaker 2: starts and you see all these other big names and

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Speaker 2: then the season's over with You're still there. But you know,

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Speaker 2: somehow I was All Big ten three years in a

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Speaker 2: row and ended up being an All American. But I

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Speaker 2: took nothing for granted. So I got my degree in communications.

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Speaker 2: And this is the type of thing I thought i'd be.

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Speaker 2: If you had to ask me to forecast my life

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Speaker 2: forty years from when I was at Michigan State, I

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Speaker 2: would say I'd be running an ad agency right now.

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Speaker 2: I mean that was kind of my thing. I loved

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Speaker 2: writing commercials and just doing media stuff, and so this

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Speaker 2: part I would say, yeah, I would probably be involved

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Speaker 2: in some capacity, but never doubt it. I could play

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Speaker 2: the game, never doubted how good I was, and just

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Speaker 2: happy that, you know, I was a part of something

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Speaker 2: special with the Giants. And you know, being drafted by

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Speaker 2: the Giants was reinforcement that you can really take nothing

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Speaker 2: for granted because they had four Pro Bowl players, right

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Speaker 2: And I had to take Bill Parcells at his word

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Speaker 2: when he said he didn't draft me to sit me

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Speaker 2: on the bench. So I knew I had a job

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Speaker 2: to do, and I got it done.

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Speaker 1: For those that don't realize it, I mean one of

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Speaker 1: my childhood heroes growing up was Brad van Pelt, war

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Speaker 1: number ten. He was a great player at Michigan State

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Speaker 1: before you my childhood here, right, So he was like,

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Speaker 1: you're so you knew something about the Giants just because

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Speaker 1: of him, right right?

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Speaker 2: I mean, well, everybody kept track of Brad van Pelt.

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Speaker 2: He was our Jim Thorpe, right, Like, he played every

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Speaker 2: sport and was good at every sport, and then he

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Speaker 2: went to Michigan State. But he was good in track,

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Speaker 2: he was good in baseball, and good in basketball and

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Speaker 2: great at football. So we always tracked what Brad was doing.

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Speaker 1: Listen, you had so many great wins, you won two

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Speaker 1: super Bowls? Is your perfect game though? From a personal standpoint,

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Speaker 1: the Super Bowl twenty one?

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Speaker 2: Yeah.

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Speaker 1: If I asked you the best game you've ever played

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Speaker 1: in your NFL career, would you say Super Bowl twenty one?

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Speaker 2: I would say yes. It was the culmination of my

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Speaker 2: best game, because my best game before that was the

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Speaker 2: one before that Washington, right, And then the best game

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Speaker 2: before that was the one before that. So I you

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Speaker 2: know that playoff run. I was in such a zone

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Speaker 2: and it was a good year for me. But I

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Speaker 2: just went into a different zone, and so I knew

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Speaker 2: the task at and I knew I put so much

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Speaker 2: into my preparation, but just the game felt so much easier.

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Speaker 2: Everything was clearer, you know, diagnosing plays before they even happened.

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Speaker 2: And if I looked at film and you tell me

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Speaker 2: how that I know this, I couldn't tell you. But

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Speaker 2: it just felt that way, right. And then by the

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Speaker 2: time I got to the Super Bowl, there was just

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Speaker 2: not a play that I didn't think I could make

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Speaker 2: in their.

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Speaker 1: Game in nineteen ninety from a team standpoint, was the

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Speaker 1: NFC Championship win in San Francisco where you you know,

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Speaker 1: held them to thirteen points and the high flying Buffalo

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Speaker 1: offense in Super Bowl twenty five? Were those two of

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Speaker 1: the more satisfying games for you from a team standpoint?

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Speaker 2: Yeah, I think those those games, Bob, were satisfying in

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Speaker 2: ninety because every win that we had that year it

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Speaker 2: was a yeah, but like it was almost like the

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Speaker 2: media had convinced the fans that we weren't very good

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Speaker 2: or weren't as good as we were supposed to be,

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Speaker 2: and it was they beat them, but yeah, but yeah,

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Speaker 2: but yeah, but and then we got to the playoffs,

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Speaker 2: people realized we were as good because we did whatever

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Speaker 2: it took from a week to week basis in ninety

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Speaker 2: to win games. And that's what happened in San Francisco,

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Speaker 2: and that's what happened in the Super Bowl because in

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Speaker 2: San Francisco they were you know, their three peat was

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Speaker 2: a foregone conclusion, and whatever it took for us to

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Speaker 2: win the game, we did it. And then in Buffalo

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Speaker 2: when we played Buffalo, that game was how are you

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Speaker 2: going to stop them? You know, traditional defense couldn't and

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Speaker 2: if we played our traditional defense, we'd be a step behind.

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Speaker 2: And we did what we had to do to devise

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Speaker 2: a game plan that was really effective.

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Speaker 1: So you're mapping out your career. You're in the prime

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Speaker 1: of your career, and you and I first meet doing

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Speaker 1: the Carl Banks Report on wnw AM where we were

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Speaker 1: recorded at the stadium, whatever the case was. Meanwhile, you

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Speaker 1: were getting involved in clothing and fashion, which led to

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Speaker 1: G three Apparel. Where did the passion for clothing come from?

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Speaker 1: And where did the passion for business because you also

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Speaker 1: would have your own luncheon. Yeah, during that period of time.

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Speaker 2: So my passion for fashion pun intended it just just

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Speaker 2: way we were brought up. You know, I don't think

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Speaker 2: you can meet many people from Detroit or in that

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Speaker 2: area Detroit and Chicago that can't dress right. We were

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Speaker 2: always into it, but because Starter had just gotten into

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Speaker 2: the business and I was one of their first athletes

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Speaker 2: signed to endorse the brand, I really was intrigued but

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Speaker 2: was impressed with, you know, the way they saw football

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Speaker 2: and fandom right, and it became kind of a whole

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Speaker 2: fashion thing right with Starter, the way they dress coaches,

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Speaker 2: the players, and then you saw that product in your

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Speaker 2: favorite movies and TV shows, and I was just like,

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Speaker 2: I want to do this right. But I needed to

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Speaker 2: find the lane. And the lane for me was to

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Speaker 2: build leather jackets because nobody was doing them at the time.

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Speaker 2: So I built a leather collection on thirty eighth Street

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Speaker 2: in the Sample House, and I went to the NFL

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Speaker 2: and said, hey, look, I like to be a licensee.

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Speaker 2: And I always joke with them. Now they gave me

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Speaker 2: a license to fail. They're like, sure, kid, will give

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Speaker 2: you big and tasswight only jacket, don't make it work.

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Speaker 2: And I made it work. And then they gave me

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Speaker 2: big and Tossweden leather, and I made it work. And

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Speaker 2: then it gave me all leather and I made it work.

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Speaker 2: And then it gave me all out ofwear. I made

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Speaker 2: it work, and now I'm the number one out ofwear

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Speaker 2: manufacturer to this day in professional and college sports. And

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Speaker 2: built all a bunch of other silos outside of that,

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Speaker 2: with the Starter brand, with our Marguerite deville Our G

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Speaker 2: three by Carl Banks, G three for her by Carl Banks,

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Speaker 2: partnered with Michael Strahan for the MSX Starter collab and

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Speaker 2: so doing well there, but also the communication aspect of it,

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Speaker 2: if we go back to that same period, I was

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Speaker 2: always about asking questions and wanting to grow as a

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Speaker 2: business person, and so I thought one of the best

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Speaker 2: ways to do that, and nobody had ever done it before,

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Speaker 2: was to host these business luncheons right where I got

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Speaker 2: a chance to meet business leaders, they got a chance

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Speaker 2: to talk football. And the one thing I learned through

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Speaker 2: my journey in fashion is when I built my collection,

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Speaker 2: I could get an appointment because of the NFL. Right.

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Speaker 2: The key was to shift the conversation from what happened

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Speaker 2: on Sunday to my purpose for being there. So I

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Speaker 2: will give you fifteen minutes to talk sports with me

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Speaker 2: and I need the other forty five minutes of your

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Speaker 2: attention to tell me how I can put my product

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Speaker 2: in your store. So I understood that there was an

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Speaker 2: attraction to sport. And when you have business leaders that

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Speaker 2: are your season ticket holders, they're your suite holders, to

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Speaker 2: give them an opportunity to do x'es and o's and

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Speaker 2: chalk talks and to bring a player there, they get on,

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Speaker 2: you know, just unfiltered access. And to be able to

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Speaker 2: do that, we found at that time it was Crystal's

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Speaker 2: Steakhouse in Manhattan and we had, you know, some of

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Speaker 2: the top business leaders pay a membership to come and

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Speaker 2: we do chalk talks on Tuesdays, and not a single

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Speaker 2: one of my teammates said, no, you were the host

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Speaker 2: of that with me, and it was just, you know,

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Speaker 2: just how you build business. That's how you build relationships

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Speaker 2: at that time, because you get a captive audience, they

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Speaker 2: get a chance to talk sports with you because that's

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Speaker 2: something they all do in their spare time. And I

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Speaker 2: got a chance to build business relationships. And then from that,

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Speaker 2: you and I did the Carl Banks Report, right, which

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Speaker 2: is all the pregame stuff that we see today. So

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Speaker 2: when the game was over with, I would come up

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Speaker 2: to the booth and we would do the postgame report.

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Speaker 2: So during the week it was the Carl Banks Report,

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Speaker 2: where we would tape it wherever we could find a

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Speaker 2: warm place. You know, we didn't have studios like the bathrooms. Yeah,

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Speaker 2: outside the tunnel, yeah, with frost coming out of our breath.

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Speaker 1: In your car.

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Speaker 2: Yeah. And so that was cool. But like just being

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Speaker 2: built for business was something that all of those things

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Speaker 2: allowed me to do in terms of networking and finding

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Speaker 2: a niche for the things that made me happy. And

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Speaker 2: this is something like I realized earling on on that.

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Speaker 2: And if you guys are young, you probably don't know

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Speaker 2: this word, but you should probably look it up. Professional

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Speaker 2: sports in the NFL in particular, has the largest rolodecks

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Speaker 2: in the world. There's no business sector that the NFL

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Speaker 2: doesn't work with. So if you have an interest, you

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Speaker 2: just have to find the right questions to ask. They

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Speaker 2: have player development and player engagement departments at every team.

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Speaker 2: The Giants have maybe four or five or six people

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Speaker 2: that their job is to help you develop off the field.

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Speaker 2: And I was able to do that and I didn't

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Speaker 2: have that guidance, but you know, I had to learn

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Speaker 2: and being in New York and winning in New York

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Speaker 2: obviously helps Carl.

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Speaker 1: Let's circle it back, just bring it all back to

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Speaker 1: football and wrapping up. So now you have Starter, you

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Speaker 1: got the G three brand, you have all these different silos.

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Speaker 1: You brought Starter back to life after it was defunct,

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Speaker 1: it was gone. So now you're the Parcels of your team.

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Speaker 1: Talk about some of the lessons that you learned as

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Speaker 1: a player, that you that you find your do you

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Speaker 1: ever find yourself sitting back in a meeting or a

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Speaker 1: meeting is over and like, I can't believe or just

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Speaker 1: said there, but this is what Parcels always said to me,

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Speaker 1: and it really made sense.

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Speaker 2: Yeah. I just had that situation a week ago with

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Speaker 2: one of my key people, and you know, just paying

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Speaker 2: attention to detail, you know, and having these rapid fire

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Speaker 2: questions because I wake up one morning it's no different

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Speaker 2: than Parcels, Who's asking me, do you know what the

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Speaker 2: backup running back's name is? Do you know what their

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Speaker 2: favorite play is? Do you know what he does? And

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Speaker 2: I just one morning went through a list of projects

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Speaker 2: that we're working on and I just started hitting my

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Speaker 2: head of marketing with have you followed up on this

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Speaker 2: with the status on this, with the state that is,

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Speaker 2: and I didn't get the answers I was looking for.

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Speaker 2: And the more I didn't get what I was looking for,

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Speaker 2: the more I think I became Bill Parcells, right, and

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Speaker 2: then you know, saying things like the answer to this

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Speaker 2: question is not optional. I need I need an update

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Speaker 2: right away. But I have a great team. They love winning,

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Speaker 2: they love building great things. And sometimes it's difficult for

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Speaker 2: me to manage expectations. But my team knows that I

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Speaker 2: have high expectations because I've I'm a high achiever, right,

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Speaker 2: I'm used to winning. I'm used to doing what it

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Speaker 2: takes to win. And that's the part that I can

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Speaker 2: impart on my staff, like doing what it takes to win.

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Speaker 2: If you like winning, if you like success, then do

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Speaker 2: the little things you don't have to get your you know,

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Speaker 2: body banged up to do it like I did it,

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Speaker 2: But mentally, here are the things that you will need

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Speaker 2: to do to be prepared and to be better than

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Speaker 2: what everybody else is doing in our industry because we

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Speaker 2: can do it faster, because we think faster and we

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Speaker 2: execute at a higher level. And so that's where I'm

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Speaker 2: at with that and I'm excited about the fortieth year

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Speaker 2: anniversary of the nineteen eighty six Super Bowl and we've

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Speaker 2: got some really fun stuff on the drawing board for Starter,

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Speaker 2: and I'm going to make this announcement here on this

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Speaker 2: podcast because that was a special year in New York

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Speaker 2: sports because the New York Mets also won, and we

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Speaker 2: were very close knit, our teams, our players, we you know,

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Speaker 2: we hung out together, we often dined together, and we

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Speaker 2: supported each other. So Starter is going to release a

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Speaker 2: really cool fortieth year New York Sports Giants Mets collection.

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Speaker 2: I've started collecting some of the and this is the

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Speaker 2: beautiful part about Starter too, because they're so rooted in

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Speaker 2: the heritage of sport and of every major championship. Right. So,

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Speaker 2: my daughter has one of my Super Bowl T shirts

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Speaker 2: from nineteen eighty six. I found the identical one for

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Speaker 2: the Mets World Series, and so these are clearly collector's

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Speaker 2: items at that time, at this time. But there was

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Speaker 2: so much that Starter did for both of those sports

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Speaker 2: during that period, and then in New York it was

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Speaker 2: just so much really cool stuff to see ads with

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Speaker 2: Phil Simms and Doc Gooden, Lawrence and Darryl Strawbay like

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Speaker 2: it was so much really cool stuff that started. Did that.

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Speaker 2: I'm gonna reintroduce and then some of the pieces from

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Speaker 2: that era is gonna be fun.

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Speaker 1: It's gonna be fun next year.

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Speaker 2: Yeah, it's a little teaser. Yeah.

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Speaker 1: Well, Carl, we appreciate a couple of minutes. Thanks for

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Speaker 1: sharing your story with our audience.

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Speaker 2: Thank you, man, It's always always a pleasure.

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Speaker 1: That's Carl Banks showing us on this edition of Popa's Perspective,

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Speaker 1: brought to you by Bob's Discount Furniture, the official furniture

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Speaker 1: store and a Mattress partner of the New York Giants.