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Speed up your hiring right now with Indeed, 10 00:00:33,960 --> 00:00:36,200 Speaker 1: and listeners of this show will get a seventy five 11 00:00:36,280 --> 00:00:39,440 Speaker 1: dollars sponsored job credit to get your jobs more visibility 12 00:00:39,600 --> 00:00:45,320 Speaker 1: at indeed dot com slash pod Katz thirteen. Just go 13 00:00:45,360 --> 00:00:50,120 Speaker 1: to Indeed dot com slash pod Katz thirteen right now 14 00:00:50,479 --> 00:00:53,040 Speaker 1: and support our show by saying you heard about Indeed 15 00:00:53,080 --> 00:00:57,400 Speaker 1: on this podcast. Terms and conditions apply. Hiring Indeed is 16 00:00:57,440 --> 00:00:58,040 Speaker 1: all you need. 17 00:00:59,360 --> 00:01:03,600 Speaker 2: All right, Welcome back, e y L Hometown Heroes Edition. 18 00:01:03,760 --> 00:01:08,160 Speaker 2: This is special for sure. For sure, Nashville, Tennessee a 19 00:01:08,200 --> 00:01:11,640 Speaker 2: lot of people. It's surprisingly a lot of people having 20 00:01:11,680 --> 00:01:16,080 Speaker 2: acced us to come to Nashville, and so it was ironic, 21 00:01:16,160 --> 00:01:18,399 Speaker 2: It's crazy, Yeah, it was ironic when when Troy hit 22 00:01:18,440 --> 00:01:21,360 Speaker 2: me up, he told me about these good brothers and 23 00:01:21,400 --> 00:01:24,399 Speaker 2: they got an adult adult business going. Then we looked 24 00:01:24,440 --> 00:01:27,880 Speaker 2: into it, we realized that they were serial entrepreneurs, even 25 00:01:27,920 --> 00:01:31,120 Speaker 2: better than that the childhood friends. So we got E. J. 26 00:01:31,360 --> 00:01:35,120 Speaker 2: Clinton and Derek from Slim and Huskies and they're Pizza 27 00:01:35,360 --> 00:01:42,440 Speaker 2: Empire and they have artists and pizza artist. I like that. 28 00:01:42,680 --> 00:01:46,480 Speaker 2: They have three locations in Nashville, one location in at L, 29 00:01:47,240 --> 00:01:50,040 Speaker 2: one location in Memphis on the Way, and another location 30 00:01:50,120 --> 00:01:51,480 Speaker 2: in Ato on the Way as well. 31 00:01:51,600 --> 00:01:54,880 Speaker 3: Sacramental tools they ain't playing they had in the Venture West. 32 00:01:55,000 --> 00:01:59,480 Speaker 2: Yeah, Kelly, So these guys are dope once again. If 33 00:01:59,520 --> 00:02:03,360 Speaker 2: they're from that fill, Tennessee and they have businesses in 34 00:02:03,720 --> 00:02:07,600 Speaker 2: the community, they're employing the community, and it was really 35 00:02:07,600 --> 00:02:10,640 Speaker 2: inspiring story when we looked into it. So first and foremost, 36 00:02:10,720 --> 00:02:13,079 Speaker 2: thank you guys rocking on us. Thank you. Welcome to 37 00:02:13,160 --> 00:02:14,480 Speaker 2: the table, man, Welcome to the table. 38 00:02:14,760 --> 00:02:18,560 Speaker 4: It's crazy. We were at Atlanta event and after we spoke, 39 00:02:18,880 --> 00:02:20,960 Speaker 4: it was like everybody was from Tennessee. 40 00:02:21,200 --> 00:02:23,240 Speaker 2: It was like, Yo, I'm from Tennessee, y'all need to come. 41 00:02:23,280 --> 00:02:25,679 Speaker 2: I'm like, oh, y'all know these guys they're like, oh yeah, yeah, yeah, 42 00:02:25,680 --> 00:02:31,080 Speaker 2: we don't. I'm like, oh, man, stay tuned, shout out 43 00:02:31,040 --> 00:02:33,240 Speaker 2: to Tennessee's all right, so how does this shall start? 44 00:02:33,240 --> 00:02:34,600 Speaker 2: As far because I want to talk about the first 45 00:02:34,600 --> 00:02:37,240 Speaker 2: business that you guys had, but before we even talk 46 00:02:37,280 --> 00:02:39,280 Speaker 2: about the business, So you guys grew up together, right, 47 00:02:39,360 --> 00:02:43,160 Speaker 2: so you know, especially coming from working class neighborhoods and 48 00:02:43,200 --> 00:02:45,920 Speaker 2: things of that nature, we're not always trained to be entrepreneurs. 49 00:02:46,240 --> 00:02:48,920 Speaker 2: We're trained to like get a quote unquote good job, 50 00:02:49,400 --> 00:02:52,959 Speaker 2: right like a lot of times. So as three young men, 51 00:02:53,919 --> 00:02:57,799 Speaker 2: what made you have that entrepreneurial bug and want to 52 00:02:57,840 --> 00:03:01,640 Speaker 2: actually looking to go into business? Uh? 53 00:03:01,800 --> 00:03:05,480 Speaker 5: For myself, I think, you know, it was again like 54 00:03:05,560 --> 00:03:08,399 Speaker 5: everybody else, you know, working class, Like you said, we're 55 00:03:08,440 --> 00:03:11,600 Speaker 5: trained to, you know, finish high school, go to college, 56 00:03:11,639 --> 00:03:14,720 Speaker 5: get a good job, and you know that's that's where 57 00:03:14,720 --> 00:03:19,639 Speaker 5: it ends with the big offense. But but for me, man, 58 00:03:19,720 --> 00:03:23,560 Speaker 5: I I just never felt good with that even when 59 00:03:23,600 --> 00:03:26,160 Speaker 5: I was in when I got into you know, Corporate 60 00:03:26,200 --> 00:03:28,640 Speaker 5: America or whatever, the federal government whatever that I was 61 00:03:28,639 --> 00:03:31,280 Speaker 5: working for. It's like I never felt good about it, 62 00:03:31,320 --> 00:03:33,280 Speaker 5: you know what I mean. I was thinking myself like why, 63 00:03:34,400 --> 00:03:37,960 Speaker 5: like like this can't be like life, you know what 64 00:03:37,960 --> 00:03:40,560 Speaker 5: I'm saying, Like, it ain't nothing wrong with having a job. 65 00:03:40,680 --> 00:03:41,840 Speaker 5: You know what I'm saying. 66 00:03:42,760 --> 00:03:48,120 Speaker 6: I'm waking up, going to work, come home, go work out, eat, 67 00:03:48,520 --> 00:03:52,920 Speaker 6: go to sleep, the same fun, you know what I'm saying. 68 00:03:53,000 --> 00:03:55,560 Speaker 7: So, and I always had the entrepreneurs spirit in me. 69 00:03:55,760 --> 00:03:57,680 Speaker 5: You know, we would talk about it in the dorm 70 00:03:57,720 --> 00:04:00,080 Speaker 5: room all the time about starting on business stuff. So 71 00:04:01,200 --> 00:04:03,240 Speaker 5: you know, for me, it was just like it just 72 00:04:03,280 --> 00:04:05,600 Speaker 5: didn't feel it didn't feel like it was my purpose. 73 00:04:07,320 --> 00:04:10,640 Speaker 2: Y'all went to school together, right, Yeah, Tennessee State, University State. 74 00:04:11,280 --> 00:04:14,240 Speaker 4: Yeah, so you two went to elementary school, got all 75 00:04:14,320 --> 00:04:18,400 Speaker 4: met at high school. Then I all went to football. 76 00:04:17,080 --> 00:04:21,280 Speaker 4: So I'm thinking he was a quarterback. 77 00:04:23,279 --> 00:04:25,200 Speaker 2: After after the games, he was the quarterback. He was 78 00:04:25,200 --> 00:04:33,359 Speaker 2: setting up all the parties and I know my running 79 00:04:33,400 --> 00:04:37,440 Speaker 2: the route all right. So all right, so in college, 80 00:04:38,160 --> 00:04:40,520 Speaker 2: when is the first business start? Because the first business 81 00:04:40,880 --> 00:04:45,400 Speaker 2: you have a trucking company, Eco Friendly Moving trucking trucking company. Right, 82 00:04:45,760 --> 00:04:47,800 Speaker 2: So what's the what's the play for that? Because that 83 00:04:47,880 --> 00:04:49,880 Speaker 2: actually becomes very successful, but you start that with one 84 00:04:49,880 --> 00:04:51,120 Speaker 2: thousand dollars, right, is that correct? 85 00:04:51,160 --> 00:04:54,880 Speaker 8: So so what happened was So we graduated Tennessee State 86 00:04:54,920 --> 00:04:55,799 Speaker 8: two thousand and seven. 87 00:04:56,040 --> 00:04:57,719 Speaker 9: We stayed in contact with each other. 88 00:04:57,800 --> 00:04:59,800 Speaker 8: You know, we all three went our separate ways working 89 00:04:59,800 --> 00:05:02,839 Speaker 8: on I worked in finance, sales, and more. 90 00:05:03,080 --> 00:05:04,440 Speaker 9: Kind of did a little bit of everything. 91 00:05:05,000 --> 00:05:08,599 Speaker 8: And man, we graduated, kind of went our separate wates 92 00:05:08,600 --> 00:05:11,479 Speaker 8: for a while and just stayed in contact with each 93 00:05:11,480 --> 00:05:15,000 Speaker 8: other about being entrepreneurs and starting a business together. So 94 00:05:15,040 --> 00:05:17,600 Speaker 8: in twenty ten, well two thousand, take it back a 95 00:05:17,600 --> 00:05:19,840 Speaker 8: little bit. Two thousand and nine, Mo had was working 96 00:05:19,880 --> 00:05:22,800 Speaker 8: as an air traffic controller. They moved my boy up 97 00:05:22,839 --> 00:05:30,279 Speaker 8: to saging off Michigan. My boy up, there's stressing. So 98 00:05:30,320 --> 00:05:33,200 Speaker 8: he's like, bro, we got to expedite these man, let's 99 00:05:33,240 --> 00:05:35,760 Speaker 8: figure this out, he said. Man, he came with the 100 00:05:35,800 --> 00:05:37,720 Speaker 8: idea to do a moving company. Had worked for a 101 00:05:37,760 --> 00:05:41,120 Speaker 8: moving company while while we were in college. And I'm like, 102 00:05:41,400 --> 00:05:44,840 Speaker 8: I'm against it. Initially, I'm like, man, that seemed like 103 00:05:44,960 --> 00:05:47,960 Speaker 8: hard words, hot and heavy stuff. 104 00:05:48,000 --> 00:05:48,800 Speaker 9: I'm like, nah. 105 00:05:49,080 --> 00:05:50,479 Speaker 8: Then I thought about it for about a week and 106 00:05:50,480 --> 00:05:52,800 Speaker 8: I said, let's do it. So we all each people 107 00:05:52,800 --> 00:05:55,640 Speaker 8: put a thousand dollars a piece into an account. You know, 108 00:05:55,680 --> 00:05:57,760 Speaker 8: maybe somebody had a little less a little bit more, 109 00:05:58,480 --> 00:06:01,120 Speaker 8: roughly one thousand dollars a piece in the camp. That 110 00:06:01,320 --> 00:06:04,880 Speaker 8: was January twenty ten, and by April twenty teen we 111 00:06:04,920 --> 00:06:05,560 Speaker 8: was in business. 112 00:06:06,080 --> 00:06:08,640 Speaker 10: While you're on that topic, I want to clarify we 113 00:06:08,680 --> 00:06:13,120 Speaker 10: did an interview with CBS World News and chopped it up. 114 00:06:13,640 --> 00:06:15,680 Speaker 10: It made it sound like we started Slimmer Huskies with 115 00:06:15,720 --> 00:06:17,279 Speaker 10: three thousand dollars. 116 00:06:17,440 --> 00:06:18,960 Speaker 2: I just want to clarify that on here. 117 00:06:19,720 --> 00:06:21,960 Speaker 10: We started to move a company with three thousand dollars, 118 00:06:21,960 --> 00:06:22,760 Speaker 10: not slim on hospital. 119 00:06:22,800 --> 00:06:24,960 Speaker 4: Okay, so when you start the moving company, it's you 120 00:06:25,120 --> 00:06:28,159 Speaker 4: three and y'all. How do y'all attracting business? 121 00:06:28,279 --> 00:06:28,440 Speaker 2: Right? 122 00:06:29,680 --> 00:06:33,200 Speaker 10: So the crazy thing about it, this is twenty ten, 123 00:06:33,360 --> 00:06:36,400 Speaker 10: so it's back when groupon was hot. So you know, 124 00:06:36,440 --> 00:06:39,240 Speaker 10: we all we had we spent the money on flyers, 125 00:06:40,240 --> 00:06:43,120 Speaker 10: a bootleg website, you know, something customers to go at 126 00:06:43,200 --> 00:06:46,200 Speaker 10: least read our mission statement, and we put a groupon 127 00:06:46,279 --> 00:06:48,239 Speaker 10: out there that we would do two hours of moving 128 00:06:48,279 --> 00:06:50,719 Speaker 10: for like eighty dollars and. 129 00:06:51,880 --> 00:06:53,560 Speaker 2: Fell asleep over Most Moms house. 130 00:06:53,600 --> 00:06:58,000 Speaker 10: We we actually were parked the U House outside Most 131 00:06:58,000 --> 00:06:59,520 Speaker 10: Moms House because we didn't have any trucks, so we 132 00:06:59,520 --> 00:07:02,240 Speaker 10: were rent know you house, and so woke up the 133 00:07:02,240 --> 00:07:04,040 Speaker 10: next morning and we had this little cell phone that 134 00:07:04,120 --> 00:07:07,719 Speaker 10: was attached to the business and I woke up and 135 00:07:08,240 --> 00:07:10,200 Speaker 10: it was like sixty missed. 136 00:07:10,000 --> 00:07:13,400 Speaker 2: Calls and I was like whoa. I was like, I 137 00:07:13,400 --> 00:07:14,440 Speaker 2: gotta I gotta hop on this. 138 00:07:14,640 --> 00:07:18,360 Speaker 10: So end up actually calling out of my side job 139 00:07:18,440 --> 00:07:20,960 Speaker 10: that day and was just filling calls and we book 140 00:07:20,960 --> 00:07:22,080 Speaker 10: at the end of the day, we boked. 141 00:07:21,880 --> 00:07:24,120 Speaker 2: Like one hundred and fifty moves first day. First day, 142 00:07:24,560 --> 00:07:26,120 Speaker 2: you got a hundred, So all right, how do you 143 00:07:26,320 --> 00:07:30,040 Speaker 2: facilitate that though, So basically we made a commitment. 144 00:07:30,080 --> 00:07:32,640 Speaker 10: We were like, you know what, we can make a 145 00:07:32,640 --> 00:07:34,320 Speaker 10: lot of money with this, but the number one goal 146 00:07:34,480 --> 00:07:36,320 Speaker 10: is to walk out of this thing with a great reputation. 147 00:07:37,080 --> 00:07:41,040 Speaker 10: And so we basically, you know, made the schedule to 148 00:07:41,080 --> 00:07:43,440 Speaker 10: where at least two of us could always be on 149 00:07:43,480 --> 00:07:43,840 Speaker 10: the truck. 150 00:07:43,920 --> 00:07:45,760 Speaker 2: You know, we all worked side jobs. It's just the 151 00:07:45,800 --> 00:07:46,600 Speaker 2: thing we were building. 152 00:07:47,000 --> 00:07:49,760 Speaker 10: So you know, we would make this schedule so that, 153 00:07:50,080 --> 00:07:51,360 Speaker 10: you know, we could always do the move. 154 00:07:51,400 --> 00:07:52,200 Speaker 2: And every now and. 155 00:07:52,200 --> 00:07:53,800 Speaker 10: It was a big move, somebody had to, you know, 156 00:07:53,840 --> 00:07:55,560 Speaker 10: get called hey man, you gotta leave work. 157 00:07:55,440 --> 00:07:59,440 Speaker 2: Man, you gotta call out today somebody I don't know, And. 158 00:07:59,440 --> 00:08:01,400 Speaker 10: So we scared is that like within like three months 159 00:08:01,440 --> 00:08:04,920 Speaker 10: over the summertime. You know, we broke a lot of stuff. 160 00:08:05,240 --> 00:08:07,920 Speaker 10: You know, we were amateurs, but we you know made 161 00:08:07,920 --> 00:08:10,120 Speaker 10: a lot of people smile that were typically stretched out 162 00:08:10,160 --> 00:08:13,320 Speaker 10: about you know, moving, and so we turned that, you know, 163 00:08:13,440 --> 00:08:16,240 Speaker 10: just into you know, four or five star reviews. 164 00:08:15,880 --> 00:08:16,840 Speaker 2: All over the internet. 165 00:08:17,040 --> 00:08:18,760 Speaker 10: And now we had a business that we could market 166 00:08:18,800 --> 00:08:21,440 Speaker 10: and push, you know, in the industry that people just hated. 167 00:08:21,200 --> 00:08:22,760 Speaker 2: To work with. Yeah, yeah, Move. 168 00:08:22,920 --> 00:08:24,840 Speaker 4: I mean it was very strategic how y'all went about business. 169 00:08:24,920 --> 00:08:27,440 Speaker 4: Y'all changed the typical experience like when I hired a 170 00:08:27,520 --> 00:08:30,480 Speaker 4: move a company, it's like whatever. But y'all were very 171 00:08:30,520 --> 00:08:32,760 Speaker 4: intentional about how y'all were going to change the industry. 172 00:08:32,800 --> 00:08:34,000 Speaker 2: You want to talk about some of the things y'all 173 00:08:34,000 --> 00:08:35,360 Speaker 2: did that were different. Yeah, So. 174 00:08:36,800 --> 00:08:39,240 Speaker 5: We just wanted to be We studied the movie industry 175 00:08:39,280 --> 00:08:42,360 Speaker 5: before we jumped in the game, Like we we did 176 00:08:42,400 --> 00:08:44,400 Speaker 5: our research. So it was like, man, what what are 177 00:08:44,440 --> 00:08:47,160 Speaker 5: the things people hate about moving? And it was like 178 00:08:47,240 --> 00:08:50,680 Speaker 5: customer service was one and they felt like, you know 179 00:08:50,840 --> 00:08:53,280 Speaker 5: that moving comes in, didn't pay attention to details, just 180 00:08:53,280 --> 00:08:56,199 Speaker 5: all about booking the move and that was it. So 181 00:08:56,400 --> 00:08:58,839 Speaker 5: we went in on that end, it's like, yo, we 182 00:08:58,920 --> 00:09:02,320 Speaker 5: gotta make sure the customer service on points. 183 00:09:02,360 --> 00:09:03,080 Speaker 2: How do we do that? 184 00:09:03,160 --> 00:09:04,840 Speaker 5: We made sure that, you know, we picked up the 185 00:09:04,840 --> 00:09:08,520 Speaker 5: phone when they called, paid attention to the details. We 186 00:09:09,880 --> 00:09:12,319 Speaker 5: booked the jobs with friendliness so to speak, because of 187 00:09:12,400 --> 00:09:14,960 Speaker 5: Eco Friendly Moving company. So it's all about you know, 188 00:09:15,080 --> 00:09:18,720 Speaker 5: big smiles, being friendly, being professional. We uh put the 189 00:09:18,800 --> 00:09:22,200 Speaker 5: movers in even ourselves in collar shirts and khaki so 190 00:09:22,240 --> 00:09:24,760 Speaker 5: we all were uniformed and when we walked up, we 191 00:09:24,880 --> 00:09:26,559 Speaker 5: looked like we were professional, you know what I mean. 192 00:09:26,640 --> 00:09:30,600 Speaker 5: And the trucks, we wrapped them and made them like nice, bright, 193 00:09:31,280 --> 00:09:33,280 Speaker 5: you know what I mean, Like this was our promotion, 194 00:09:33,480 --> 00:09:35,640 Speaker 5: you know what I mean. And then uh and then 195 00:09:35,720 --> 00:09:37,760 Speaker 5: we ran the trucks on biow diesel fuel so B 196 00:09:37,880 --> 00:09:39,840 Speaker 5: twinty so there was an eco friendly play on it. 197 00:09:40,080 --> 00:09:43,400 Speaker 5: And then recycled all the moving materials for our customers 198 00:09:43,400 --> 00:09:45,840 Speaker 5: so we would come back pick up the moving boxes, 199 00:09:45,840 --> 00:09:50,040 Speaker 5: the plastic, recycle the form and then uh planting the 200 00:09:50,080 --> 00:09:52,160 Speaker 5: two trees after every moved through a nonprofit. 201 00:09:52,320 --> 00:09:53,480 Speaker 7: So we just. 202 00:09:55,040 --> 00:09:57,320 Speaker 5: Try to flip it to make to make us more 203 00:09:57,320 --> 00:09:59,720 Speaker 5: attractive than the next ordinary movie. 204 00:10:00,080 --> 00:10:02,040 Speaker 2: That's just start because you got to separate yourself in it. 205 00:10:02,080 --> 00:10:04,480 Speaker 2: And it's always in any line of business, you gott 206 00:10:04,480 --> 00:10:06,960 Speaker 2: to see how you can separate yourself, right, So like 207 00:10:07,000 --> 00:10:09,920 Speaker 2: for you to do the eco friendly play, and it's like, 208 00:10:10,000 --> 00:10:12,960 Speaker 2: I mean, it's a good thing to do, but it 209 00:10:13,080 --> 00:10:17,520 Speaker 2: also separates you from the million other companies that's just 210 00:10:17,600 --> 00:10:21,040 Speaker 2: doing the same thing, but it's like they're not eco friendly, 211 00:10:21,240 --> 00:10:23,319 Speaker 2: like you know what I'm saying. So it's like it's 212 00:10:23,360 --> 00:10:25,520 Speaker 2: sometimes the slightest edge can make a big difference. 213 00:10:25,520 --> 00:10:28,160 Speaker 9: In another thing we did too, we focused on scale. 214 00:10:28,200 --> 00:10:30,600 Speaker 8: We focused on so we said, we want to have 215 00:10:30,600 --> 00:10:33,320 Speaker 8: the appearance of a much larger business, right. So one 216 00:10:33,320 --> 00:10:36,520 Speaker 8: of the biggest compliments always it sticks with me a 217 00:10:36,559 --> 00:10:36,920 Speaker 8: lot of. 218 00:10:36,840 --> 00:10:39,080 Speaker 9: Times we're going on these jobs and someone would be. 219 00:10:39,080 --> 00:10:42,000 Speaker 8: Like, y'all a franchise, like if we are out of 220 00:10:42,200 --> 00:10:42,839 Speaker 8: like you know what I mean. 221 00:10:43,080 --> 00:10:44,560 Speaker 9: And for me that was like, Okay, we're doing this 222 00:10:44,600 --> 00:10:46,040 Speaker 9: thing right because. 223 00:10:45,720 --> 00:10:49,120 Speaker 8: People, you know, we would send out emails before the move, 224 00:10:49,200 --> 00:10:51,679 Speaker 8: we had these confirmation calls. We would you know, call 225 00:10:51,720 --> 00:10:53,320 Speaker 8: you and we on the way, we did the small 226 00:10:53,360 --> 00:10:57,600 Speaker 8: details that made it seem like we were a larger 227 00:10:57,600 --> 00:10:59,480 Speaker 8: company than what we were, you know at the time. 228 00:10:59,520 --> 00:11:00,840 Speaker 9: We might have one or two trucks. 229 00:11:00,960 --> 00:11:03,120 Speaker 3: So I'm thinking in my mind, right, I went, at 230 00:11:03,120 --> 00:11:04,959 Speaker 3: what point did y'all go from U haul to get 231 00:11:05,040 --> 00:11:05,680 Speaker 3: your own trucks? 232 00:11:05,880 --> 00:11:10,240 Speaker 8: So we were about so we started April, had our 233 00:11:10,240 --> 00:11:10,640 Speaker 8: first truck. 234 00:11:10,640 --> 00:11:11,160 Speaker 9: In September. 235 00:11:11,160 --> 00:11:13,720 Speaker 10: We made a nice little trip down to Atlanta, Georgia 236 00:11:13,720 --> 00:11:16,960 Speaker 10: from Nashville, and we purchased a vehicle also known as 237 00:11:16,960 --> 00:11:17,760 Speaker 10: a little Soldiers. 238 00:11:18,920 --> 00:11:19,200 Speaker 4: It was. 239 00:11:22,360 --> 00:11:28,160 Speaker 10: Had, you know, nine hundred thousand miles. 240 00:11:28,520 --> 00:11:30,760 Speaker 2: So the first three thousand you pretty much that I 241 00:11:30,840 --> 00:11:33,079 Speaker 2: was just like startup courts and he was actually using 242 00:11:33,160 --> 00:11:36,160 Speaker 2: U haul trucks like renting trucks. You was working yourself, 243 00:11:36,240 --> 00:11:38,360 Speaker 2: y'all three was working. Did you have any other workers? 244 00:11:39,000 --> 00:11:40,920 Speaker 9: And not initially like family? 245 00:11:40,920 --> 00:11:44,120 Speaker 2: I think you just sporadically pay somebody like one hundred 246 00:11:44,120 --> 00:11:48,160 Speaker 2: dollars whatever. Bro, it's all money, and you keep all 247 00:11:48,160 --> 00:11:50,880 Speaker 2: the money. And then as you get enough money now 248 00:11:50,880 --> 00:11:53,199 Speaker 2: you actually purchase your first truck. Yeah. Absolutely. 249 00:11:53,240 --> 00:11:56,319 Speaker 8: Another important fact too is at the time, so twenty teens, 250 00:11:56,800 --> 00:11:58,680 Speaker 8: Clinton and I ended up going back to school. So 251 00:11:58,800 --> 00:12:02,200 Speaker 8: I'm in grad school at Clinton grad school, y'all working 252 00:12:02,240 --> 00:12:02,800 Speaker 8: full time? 253 00:12:02,920 --> 00:12:05,080 Speaker 7: What was in the first year in law school? So 254 00:12:05,640 --> 00:12:09,000 Speaker 7: you know, want it to be what man, I don't know. 255 00:12:09,080 --> 00:12:10,240 Speaker 7: I was just doing something. 256 00:12:11,520 --> 00:12:15,960 Speaker 2: Keep the wolves off my back. You're leaving this good job. 257 00:12:16,200 --> 00:12:18,520 Speaker 5: You know, you're leaving this good job and the tr 258 00:12:18,679 --> 00:12:21,839 Speaker 5: control of the start a moving company to school. 259 00:12:22,160 --> 00:12:22,880 Speaker 2: I'm doing that to. 260 00:12:26,240 --> 00:12:29,000 Speaker 8: Working man, like crazy man, we were going we were 261 00:12:29,000 --> 00:12:32,240 Speaker 8: going full time, full time jobs, full time. 262 00:12:32,960 --> 00:12:34,719 Speaker 2: I like what you said too. Also as far as 263 00:12:34,760 --> 00:12:37,360 Speaker 2: like creating the appearance that you you always have to 264 00:12:38,160 --> 00:12:41,120 Speaker 2: you can't let people know that you're not as big 265 00:12:41,160 --> 00:12:44,280 Speaker 2: as you are because perception is extremely important. So it's 266 00:12:44,320 --> 00:12:47,199 Speaker 2: like people will judge you what they think of you, right. 267 00:12:47,240 --> 00:12:49,560 Speaker 2: And it's like even like it's like a lot of times, 268 00:12:49,559 --> 00:12:51,520 Speaker 2: like I've heard stories of like people have their their 269 00:12:51,520 --> 00:12:55,120 Speaker 2: wives or their partner as like answering their phone for them, 270 00:12:55,520 --> 00:12:58,880 Speaker 2: like acting like they're their receptionists, just to kind of 271 00:12:58,880 --> 00:13:01,560 Speaker 2: create the illusion that have a receptionist, right. And it's 272 00:13:01,600 --> 00:13:03,480 Speaker 2: like little stuff like that is like it goes a 273 00:13:03,480 --> 00:13:06,440 Speaker 2: long way, because it's like if you go to the doctor, right, 274 00:13:06,920 --> 00:13:09,040 Speaker 2: and the doctor is the one check, you're gonna be scared, 275 00:13:09,920 --> 00:13:11,920 Speaker 2: Like if the dentist is the one that's behind the. 276 00:13:11,880 --> 00:13:16,319 Speaker 3: Deck doing all right, I got my license, just got about. 277 00:13:16,160 --> 00:13:17,920 Speaker 2: I'm nervous, Like if I just call my business on 278 00:13:17,960 --> 00:13:21,959 Speaker 2: the cell phone, go there, they're waiting for me. That's 279 00:13:21,960 --> 00:13:23,680 Speaker 2: a red flag. Like you got to be able to 280 00:13:23,679 --> 00:13:25,840 Speaker 2: book an appointment. And I say this all the time, 281 00:13:25,880 --> 00:13:28,160 Speaker 2: even like I like to talk to barbers a lot 282 00:13:28,160 --> 00:13:30,360 Speaker 2: because I feel like that's a business that is becoming 283 00:13:30,400 --> 00:13:32,520 Speaker 2: more of a business. But for a long time they 284 00:13:32,600 --> 00:13:34,920 Speaker 2: missed that. And it's like you can just walk in 285 00:13:34,960 --> 00:13:36,920 Speaker 2: whenever you want, got to wait eight hours, Like now 286 00:13:36,920 --> 00:13:39,959 Speaker 2: you got schedule appointment. So for you to have that 287 00:13:40,120 --> 00:13:43,320 Speaker 2: early on, I think that that was brilliant. So at 288 00:13:43,360 --> 00:13:45,160 Speaker 2: what point do you guys like really start to take 289 00:13:45,200 --> 00:13:47,640 Speaker 2: off because I know at some point that the business 290 00:13:47,679 --> 00:13:49,360 Speaker 2: starts to really scale scale up. 291 00:13:49,400 --> 00:13:51,000 Speaker 10: Well, I wonder I want to touch on that point 292 00:13:51,040 --> 00:13:54,960 Speaker 10: that you just made about, you know, appearing like you're bigger. 293 00:13:55,000 --> 00:13:58,000 Speaker 10: So what we were able to do was the departmentalized 294 00:13:58,200 --> 00:14:01,240 Speaker 10: you know ourselves is business part. So you know, Moe 295 00:14:01,400 --> 00:14:03,679 Speaker 10: was great in operations, so he was cheap operations. 296 00:14:03,960 --> 00:14:06,120 Speaker 2: EJ was cheaper finance. He was good with numbers. 297 00:14:06,160 --> 00:14:08,160 Speaker 10: He was a financial analyst at his old job. I 298 00:14:08,280 --> 00:14:10,840 Speaker 10: was marketing, and so we would you know, we became 299 00:14:11,040 --> 00:14:14,720 Speaker 10: you know, COO, CFO and CMO and so instead of 300 00:14:14,800 --> 00:14:17,240 Speaker 10: us all you know, going out on the jobs and hey, yeah, 301 00:14:17,280 --> 00:14:19,200 Speaker 10: this is just my business partner whatever. Like no, like 302 00:14:19,240 --> 00:14:21,560 Speaker 10: we all have three lanes that we're working on at 303 00:14:21,560 --> 00:14:24,200 Speaker 10: the same time. So you know, if you call the business, 304 00:14:24,280 --> 00:14:26,160 Speaker 10: you know, and you ask for the CFO, you know, 305 00:14:26,480 --> 00:14:27,920 Speaker 10: I'm gonna forward you the EJ. 306 00:14:28,240 --> 00:14:28,400 Speaker 2: You know. 307 00:14:28,480 --> 00:14:31,080 Speaker 10: So, so we appeared bigger, but there was always a 308 00:14:31,120 --> 00:14:33,720 Speaker 10: bigger vision there because we started off that way, you know, 309 00:14:33,800 --> 00:14:35,120 Speaker 10: versus trying to work towards it. 310 00:14:35,760 --> 00:14:39,720 Speaker 2: So yeah, so the scaling when do you take off 311 00:14:39,720 --> 00:14:41,400 Speaker 2: when you get your first truck? Is that like what 312 00:14:41,560 --> 00:14:43,480 Speaker 2: really starts taking this to the next level. 313 00:14:43,520 --> 00:14:46,520 Speaker 8: And at the time, we were pretty steady at that time, okay, 314 00:14:46,600 --> 00:14:50,360 Speaker 8: and we you know, man, it's crazy like our man, 315 00:14:50,400 --> 00:14:53,080 Speaker 8: we were like really marketing like we would. It's so 316 00:14:53,280 --> 00:14:56,040 Speaker 8: I'm not sure what would be comparable, but imagine like Linux, 317 00:14:56,160 --> 00:14:58,920 Speaker 8: Like the Linux Mall area in nash was an area 318 00:14:58,960 --> 00:15:01,760 Speaker 8: called Green Hills. So we're literally like have our truck 319 00:15:01,800 --> 00:15:04,120 Speaker 8: park behind us with some signs. Our slogan at the 320 00:15:04,120 --> 00:15:06,000 Speaker 8: time was why not move green? So you know, you 321 00:15:06,040 --> 00:15:09,480 Speaker 8: see this this shock value. Three young black dudes with 322 00:15:09,560 --> 00:15:12,160 Speaker 8: a moving truck behind them with these signs like why. 323 00:15:11,960 --> 00:15:12,680 Speaker 9: Not move green? 324 00:15:12,840 --> 00:15:16,120 Speaker 8: So we were just like really marketing, like really out 325 00:15:16,160 --> 00:15:19,680 Speaker 8: there making calls, you know, utilizing technology. 326 00:15:19,720 --> 00:15:21,000 Speaker 9: The group on helped a lot. 327 00:15:20,960 --> 00:15:24,800 Speaker 2: So shout out to your CMO. Yeah. 328 00:15:25,040 --> 00:15:28,320 Speaker 8: So so probably around the time we got our first truck. 329 00:15:28,360 --> 00:15:30,600 Speaker 9: So after being in business a year, we were really 330 00:15:30,640 --> 00:15:33,480 Speaker 9: like pretty consistent. We're consistent with business. 331 00:15:33,400 --> 00:15:37,800 Speaker 10: Okay, And we bootstrapped for what about three years, so 332 00:15:37,840 --> 00:15:41,160 Speaker 10: we didn't we didn't spend a dollar personally for almost, 333 00:15:41,320 --> 00:15:43,040 Speaker 10: you know, thirty six months. 334 00:15:43,240 --> 00:15:44,840 Speaker 2: All the money just went back into the business. 335 00:15:45,040 --> 00:15:47,840 Speaker 10: Money back in the marketing. We found and research you 336 00:15:47,880 --> 00:15:50,520 Speaker 10: know areas where we could you know, foster our business. Uh, 337 00:15:50,600 --> 00:15:52,880 Speaker 10: the Natural Business Incubation Center we moved into there had 338 00:15:52,920 --> 00:15:56,680 Speaker 10: like a five hundred square foot office space you know, 339 00:15:56,760 --> 00:15:59,280 Speaker 10: for for very cheap you know rent, and then we 340 00:15:59,520 --> 00:16:01,840 Speaker 10: moved from there to a thousand foot square foot, than 341 00:16:01,840 --> 00:16:04,720 Speaker 10: from there to an eighteen hundred square foot and eventually. 342 00:16:04,320 --> 00:16:07,440 Speaker 4: They were like, hey, y'all gotta go, how many trucks 343 00:16:07,480 --> 00:16:08,520 Speaker 4: do you have at that point when you get to 344 00:16:08,520 --> 00:16:09,000 Speaker 4: the eighteen. 345 00:16:08,840 --> 00:16:11,200 Speaker 10: Thousand specially, I think we were right like eight trucks 346 00:16:11,360 --> 00:16:12,840 Speaker 10: we filled up the whole parking lot. 347 00:16:13,120 --> 00:16:15,760 Speaker 2: And then you're about that. It was a eight program 348 00:16:15,920 --> 00:16:16,640 Speaker 2: eight eight. 349 00:16:16,480 --> 00:16:20,240 Speaker 8: Program, so sba AA program, which is basically a federal 350 00:16:20,280 --> 00:16:25,760 Speaker 8: contracting program. In twenty fourteen, so kind of wind back 351 00:16:25,760 --> 00:16:28,800 Speaker 8: a little bit, we made a decision to say, man, 352 00:16:28,880 --> 00:16:32,200 Speaker 8: this isn't moving company. It's cool, but we have to 353 00:16:32,200 --> 00:16:34,360 Speaker 8: figure something else out because it's a rough industry, you 354 00:16:34,360 --> 00:16:36,720 Speaker 8: know what I mean, just a dealing with employees, dealing 355 00:16:36,760 --> 00:16:39,240 Speaker 8: with customers. It's not an easy industry to operate in. 356 00:16:39,360 --> 00:16:41,720 Speaker 8: So molded a lot of research and it was like, man, 357 00:16:41,760 --> 00:16:45,280 Speaker 8: it's this program called a A list, you know, submit 358 00:16:45,360 --> 00:16:47,680 Speaker 8: the paperwork to get in and that'll kind of put 359 00:16:47,720 --> 00:16:50,040 Speaker 8: us in a different bracket of customers. 360 00:16:50,080 --> 00:16:50,280 Speaker 2: Right. 361 00:16:50,720 --> 00:16:53,520 Speaker 8: So twenty fourteen we were fortunate enough to get a 362 00:16:53,640 --> 00:16:56,280 Speaker 8: a certified it's about it. It took us about a year. 363 00:16:56,960 --> 00:16:59,040 Speaker 8: You go through a ton of paperwork, a ton of 364 00:16:59,160 --> 00:17:02,240 Speaker 8: like background chicks, created checks, all kinds of stuff to 365 00:17:02,240 --> 00:17:05,560 Speaker 8: be able to do being this federal contracting program. 366 00:17:06,040 --> 00:17:07,360 Speaker 9: And so from there, you. 367 00:17:07,280 --> 00:17:10,040 Speaker 8: Know, we we were awarded our first So we were 368 00:17:10,040 --> 00:17:12,040 Speaker 8: in the program for about thirty days and were awarded 369 00:17:12,040 --> 00:17:14,000 Speaker 8: a half a million dollar contract to do some moving 370 00:17:14,000 --> 00:17:16,520 Speaker 8: in Fort Campbell's. So we were doing a lot of 371 00:17:16,560 --> 00:17:19,359 Speaker 8: Department of Defense moving. You know, we just kind of 372 00:17:19,359 --> 00:17:22,360 Speaker 8: found our sweet spot with the moving company and then 373 00:17:22,400 --> 00:17:25,199 Speaker 8: we said, okay, moving is cool, but that's like a 374 00:17:25,200 --> 00:17:27,679 Speaker 8: one time type of thing, like once we moved somebody, 375 00:17:27,720 --> 00:17:31,200 Speaker 8: it's over. So we started kind of branching out a 376 00:17:31,240 --> 00:17:33,600 Speaker 8: little bit. So we got into some truck and some 377 00:17:33,600 --> 00:17:35,720 Speaker 8: some over the road truck and some hot shot deliveries, 378 00:17:36,000 --> 00:17:39,119 Speaker 8: got into some staffing on the federal federal contract level. 379 00:17:39,760 --> 00:17:41,360 Speaker 8: Man just really from there, it just kind of took 380 00:17:41,400 --> 00:17:42,920 Speaker 8: off with the AA program. 381 00:17:42,960 --> 00:17:47,040 Speaker 5: So it's it's eight eight or eight, so the number 382 00:17:47,119 --> 00:17:51,119 Speaker 5: eight and then so oh it's be a problem and 383 00:17:51,119 --> 00:17:51,480 Speaker 5: it's a. 384 00:17:51,440 --> 00:17:54,120 Speaker 2: It's a government programs for contract. 385 00:17:54,640 --> 00:17:59,160 Speaker 5: So so it's a it's a federal contract, well federal 386 00:17:59,200 --> 00:18:04,320 Speaker 5: government program for minority businesses, minority owned businesses. But they 387 00:18:04,359 --> 00:18:06,240 Speaker 5: call it but they have to be what they quote 388 00:18:06,280 --> 00:18:12,240 Speaker 5: unquote disadvantaged, so whether that be disadvantaged by race, disadvantaged 389 00:18:12,240 --> 00:18:16,560 Speaker 5: by gender, disadvantaged by the resources. So you know, banks 390 00:18:16,640 --> 00:18:19,159 Speaker 5: not really messing with you, you know what I mean. So 391 00:18:19,720 --> 00:18:23,200 Speaker 5: so but it's a long, lengthy process, but it's basically 392 00:18:23,240 --> 00:18:26,520 Speaker 5: a set aside. So the federal government has these set aside. 393 00:18:26,560 --> 00:18:29,320 Speaker 5: They got Ada set a size, they got woman own 394 00:18:29,359 --> 00:18:35,720 Speaker 5: set a size, they got a veteran set size disable seticize. 395 00:18:35,800 --> 00:18:36,000 Speaker 2: Right. 396 00:18:36,480 --> 00:18:40,200 Speaker 5: So, so with the a A program you get four 397 00:18:40,240 --> 00:18:42,600 Speaker 5: million dollars under you can get a four million dollars 398 00:18:42,920 --> 00:18:45,800 Speaker 5: and under contract without. 399 00:18:45,720 --> 00:18:48,040 Speaker 7: Having to be so to speak. 400 00:18:48,119 --> 00:18:51,040 Speaker 5: So basically, the federal government if you meet the criteria, 401 00:18:51,800 --> 00:18:55,280 Speaker 5: you did your research, and you have the resources to 402 00:18:55,320 --> 00:19:00,600 Speaker 5: complete the job, or they'll essentially give you so sources 403 00:19:00,600 --> 00:19:02,200 Speaker 5: what they call the contract. 404 00:19:02,480 --> 00:19:04,679 Speaker 7: If it's under four million dollars. If it's over four. 405 00:19:04,560 --> 00:19:07,520 Speaker 4: Million, you got to be So you're obviously your background 406 00:19:07,520 --> 00:19:11,639 Speaker 4: working for the government doing your research. That helped you, right, No, No, 407 00:19:12,359 --> 00:19:14,560 Speaker 4: I'm thinking like yo, that is the pieces so it 408 00:19:14,560 --> 00:19:16,439 Speaker 4: didn't help you. I know it's a long list, but 409 00:19:16,440 --> 00:19:18,919 Speaker 4: what are some of the criteria that you'll had to meet. 410 00:19:19,960 --> 00:19:23,920 Speaker 7: For to get in the program? Should be broke for. 411 00:19:24,720 --> 00:19:27,280 Speaker 2: That's easy, you know what I mean. 412 00:19:27,359 --> 00:19:30,440 Speaker 5: And then you had to be in business for two years, 413 00:19:31,119 --> 00:19:32,879 Speaker 5: so you had to show a track record at the 414 00:19:33,000 --> 00:19:35,960 Speaker 5: very least that you know how to run a business. 415 00:19:35,960 --> 00:19:40,600 Speaker 5: Successful to running a business you can't have at that time. 416 00:19:40,680 --> 00:19:43,199 Speaker 5: You couldn't have your network couldn't be more than like 417 00:19:43,280 --> 00:19:51,080 Speaker 5: what fifty combined or individually individually to get into the program. 418 00:19:52,119 --> 00:19:55,200 Speaker 8: What else an underrated thing that you need is patience 419 00:19:55,440 --> 00:19:56,960 Speaker 8: because it just takes. 420 00:19:56,720 --> 00:19:57,520 Speaker 9: Man so long. 421 00:19:57,600 --> 00:20:00,480 Speaker 8: Like you you have someone to sign to your case, 422 00:20:01,119 --> 00:20:03,080 Speaker 8: and you know they may or may not look at 423 00:20:03,080 --> 00:20:05,920 Speaker 8: your paperwork fully, and it's it's literally like we're submitting 424 00:20:06,000 --> 00:20:08,040 Speaker 8: like one hundred and fifty to two hundred pages worth 425 00:20:08,080 --> 00:20:12,399 Speaker 8: of documents, you know what I mean, applications, credit chicks, 426 00:20:12,600 --> 00:20:13,720 Speaker 8: I mean all kinds of. 427 00:20:13,680 --> 00:20:15,440 Speaker 9: Stuff, background chicks. 428 00:20:15,520 --> 00:20:17,639 Speaker 8: So it was just it's a very linky process. So 429 00:20:17,640 --> 00:20:20,800 Speaker 8: if you have patients, like a lot of times in business, 430 00:20:21,280 --> 00:20:22,400 Speaker 8: they can get you places. 431 00:20:22,680 --> 00:20:24,160 Speaker 9: So we just had patients. 432 00:20:23,720 --> 00:20:26,040 Speaker 2: Just like online, just go online and just do it. 433 00:20:26,200 --> 00:20:29,240 Speaker 8: At the time, it was it wasn't really what's online. 434 00:20:29,119 --> 00:20:31,720 Speaker 5: So you some was online and a lot of it's 435 00:20:31,840 --> 00:20:34,199 Speaker 5: just like, yo, you gotta pack it, you got you 436 00:20:34,240 --> 00:20:38,040 Speaker 5: gotta bind it, and we set it in and wait 437 00:20:38,280 --> 00:20:42,680 Speaker 5: and wait, and then we'll get a little email saying 438 00:20:42,680 --> 00:20:45,840 Speaker 5: that okay, your package was reviewed. And then they will 439 00:20:45,880 --> 00:20:50,000 Speaker 5: send back a letter saying you get this, this, this, this, 440 00:20:50,080 --> 00:20:52,440 Speaker 5: you gotta change this. So we did this for a 441 00:20:52,560 --> 00:20:54,199 Speaker 5: year wow, you know what I mean before we got 442 00:20:54,240 --> 00:20:57,200 Speaker 5: the certification. But I mean, it's an awesome program, man, 443 00:20:57,200 --> 00:20:59,320 Speaker 5: It's just I don't think enough of us know about it. 444 00:20:59,400 --> 00:21:02,760 Speaker 2: Yeah, because I didn't know about it until. I mean, 445 00:21:02,760 --> 00:21:04,199 Speaker 2: I know there's there's a lot of different types of 446 00:21:04,200 --> 00:21:07,080 Speaker 2: programs like that, but that specific program I haven't heard about, 447 00:21:07,520 --> 00:21:10,200 Speaker 2: and I think a lot of people aren't aware of that. 448 00:21:10,240 --> 00:21:14,639 Speaker 2: There are resources are available that it should be utilized 449 00:21:14,680 --> 00:21:18,000 Speaker 2: if you can. But knowledge is power. If you don't 450 00:21:18,000 --> 00:21:19,879 Speaker 2: know about it, then you can't take advantage of it. 451 00:21:19,920 --> 00:21:21,320 Speaker 8: And this is one of those things like you think 452 00:21:21,320 --> 00:21:25,680 Speaker 8: about the federal government buyas everything everything from construction to 453 00:21:25,840 --> 00:21:31,800 Speaker 8: pharmaceuticals to moving services to fool everything uniform. So if 454 00:21:31,840 --> 00:21:34,560 Speaker 8: you have a viable business or product that seeing you 455 00:21:34,600 --> 00:21:37,880 Speaker 8: have patients, you have you meet those criterias, it's something 456 00:21:37,880 --> 00:21:39,240 Speaker 8: worth looking into, you. 457 00:21:39,160 --> 00:21:39,600 Speaker 9: Know what I mean? 458 00:21:39,800 --> 00:21:42,840 Speaker 2: So all right, so what you sell a business? Right? 459 00:21:43,119 --> 00:21:46,160 Speaker 2: So you build a business is doing, it's going well, 460 00:21:46,600 --> 00:21:48,280 Speaker 2: and you sell it for how much did you sell 461 00:21:48,359 --> 00:21:51,880 Speaker 2: for a little over? Meanig? So how did that process 462 00:21:51,880 --> 00:21:54,199 Speaker 2: work as far as like how did they come to you? 463 00:21:54,359 --> 00:21:57,080 Speaker 2: Why did you decide to sell? Like, what's what's what's 464 00:21:57,119 --> 00:21:58,080 Speaker 2: the in the workings of that. 465 00:21:58,480 --> 00:22:02,720 Speaker 10: Well, we you know, honestly, we were working super hard 466 00:22:02,760 --> 00:22:04,679 Speaker 10: to build this business, and like each j said, you know, 467 00:22:04,720 --> 00:22:06,600 Speaker 10: the return business just wasn't as great because once you. 468 00:22:06,680 --> 00:22:08,320 Speaker 2: Move, yeah, that's it. 469 00:22:08,800 --> 00:22:10,640 Speaker 10: And so we felt like we were just so knowledgeable 470 00:22:10,640 --> 00:22:12,359 Speaker 10: from all these lessons we had learned from this the 471 00:22:12,400 --> 00:22:14,639 Speaker 10: first business and something like moving that was so tough. 472 00:22:15,160 --> 00:22:16,840 Speaker 2: We were just ready to move into something different that 473 00:22:16,880 --> 00:22:17,720 Speaker 2: people loved. You know. 474 00:22:17,760 --> 00:22:21,320 Speaker 10: We were tired of, you know, trying to work out 475 00:22:21,400 --> 00:22:24,000 Speaker 10: kinks every day and keep our customers, you know happy 476 00:22:24,080 --> 00:22:26,440 Speaker 10: if you know, we might have chipped something or you know, 477 00:22:26,680 --> 00:22:29,080 Speaker 10: any type of customer service issues because it's moving was 478 00:22:29,480 --> 00:22:32,760 Speaker 10: ranked like number three most stressful industries, you know, and 479 00:22:32,840 --> 00:22:34,640 Speaker 10: so we were ready to you know, really test our. 480 00:22:34,560 --> 00:22:36,840 Speaker 2: Talents in something other than that. 481 00:22:37,040 --> 00:22:41,080 Speaker 10: And Nashville was becoming this huge hospitality hub at the 482 00:22:41,080 --> 00:22:42,879 Speaker 10: same time, so we were seeing a lot of our 483 00:22:42,920 --> 00:22:47,359 Speaker 10: peers open enough restaurants, bars, and it was just a 484 00:22:47,400 --> 00:22:49,480 Speaker 10: good time to get in something else where we're from. 485 00:22:49,880 --> 00:22:52,520 Speaker 10: And so we were at the time traveling around America 486 00:22:53,080 --> 00:22:55,040 Speaker 10: and there are places we would go, like Harlem where 487 00:22:55,040 --> 00:22:59,720 Speaker 10: we would see you know, blacks just opening dope businesses, 488 00:23:00,119 --> 00:23:04,600 Speaker 10: crazy concepts and crab cocktail bars, and you know, it 489 00:23:04,720 --> 00:23:07,040 Speaker 10: just seemed like something that we could do in our 490 00:23:07,080 --> 00:23:10,159 Speaker 10: own neighborhood because in the South, you know, it was 491 00:23:10,280 --> 00:23:12,760 Speaker 10: it's a little different. You know, Atlanta might be an 492 00:23:12,800 --> 00:23:15,480 Speaker 10: exception because it's like a mini Wa Kandu. 493 00:23:15,320 --> 00:23:18,040 Speaker 2: You know what I mean, but not even many it 494 00:23:18,119 --> 00:23:18,960 Speaker 2: might be Wa kinda. 495 00:23:19,080 --> 00:23:22,480 Speaker 10: But but you know, Nashville, we're from where blacks are 496 00:23:22,480 --> 00:23:25,560 Speaker 10: a huge minority. You just don't see you know, a 497 00:23:25,560 --> 00:23:28,480 Speaker 10: lot of great ideas, you know, flourish in our neighborhoods. 498 00:23:28,640 --> 00:23:30,720 Speaker 10: And so we were like, man, let's let's find something 499 00:23:30,760 --> 00:23:33,680 Speaker 10: that everybody loves and let's drop it in the hood. 500 00:23:34,600 --> 00:23:38,919 Speaker 2: So like when when you how was that? Because I'm interested, Like, 501 00:23:38,920 --> 00:23:42,960 Speaker 2: when you sell a company, do you negotiate that or 502 00:23:43,000 --> 00:23:44,800 Speaker 2: do they just coming like all right, look we want 503 00:23:44,800 --> 00:23:46,639 Speaker 2: to buy it. All right, this is a good idea? 504 00:23:46,840 --> 00:23:47,360 Speaker 2: Was that hard? 505 00:23:47,480 --> 00:23:50,159 Speaker 3: Like I'm thinking, I'm singing the same thing, like are 506 00:23:50,200 --> 00:23:52,879 Speaker 3: you creating evaluation for the company or so what's that process? 507 00:23:52,880 --> 00:23:56,480 Speaker 8: We made a real intentional decision to sell the business, right. 508 00:23:56,720 --> 00:23:59,560 Speaker 2: You pushed it like we pushed it so. 509 00:23:59,680 --> 00:24:03,040 Speaker 8: Mold it was mold was like, man, look it's time out. 510 00:24:04,119 --> 00:24:05,960 Speaker 2: I counsels on my fact. 511 00:24:07,080 --> 00:24:09,280 Speaker 9: So he was he pushed his getting in, pushes. 512 00:24:09,000 --> 00:24:10,840 Speaker 2: Getting out, get out. 513 00:24:11,160 --> 00:24:16,640 Speaker 8: Yeah, so classic right, twenty sixteen, And we just made 514 00:24:16,680 --> 00:24:19,639 Speaker 8: a twenty fifteen twenty sixteen. We just made a conscious 515 00:24:19,720 --> 00:24:21,600 Speaker 8: choice of like, man, let's figure out how. 516 00:24:21,480 --> 00:24:23,800 Speaker 9: To sell a business. Like we, you know, didn't know 517 00:24:23,840 --> 00:24:24,560 Speaker 9: what to do. 518 00:24:24,640 --> 00:24:26,760 Speaker 8: So we found a company that kind of helped us, 519 00:24:27,119 --> 00:24:29,919 Speaker 8: you know, put together our valuation, put together like a 520 00:24:29,960 --> 00:24:32,760 Speaker 8: presentation of who we were, the type of business we 521 00:24:33,119 --> 00:24:37,040 Speaker 8: type of business we were doing, my customer base. So 522 00:24:37,040 --> 00:24:38,679 Speaker 8: so we had a little bit of help. Not you know, 523 00:24:39,400 --> 00:24:43,000 Speaker 8: it was not that everything was perfectly, but it would 524 00:24:43,040 --> 00:24:44,840 Speaker 8: have been hard to do what had we not done it, 525 00:24:44,920 --> 00:24:46,199 Speaker 8: you know what I mean, because we just didn't have 526 00:24:46,240 --> 00:24:51,199 Speaker 8: the resource of the network of qualified buyers. So it 527 00:24:51,320 --> 00:24:54,000 Speaker 8: was about an eight or nine month process. We had 528 00:24:54,480 --> 00:24:56,480 Speaker 8: a lot of different meetings, we had our number and 529 00:24:56,520 --> 00:24:57,080 Speaker 8: of course. 530 00:24:56,880 --> 00:24:59,200 Speaker 2: You know it's all so that's interesting because we haven't 531 00:24:59,240 --> 00:25:02,000 Speaker 2: even spoke about that podcast before. How does that work? 532 00:25:02,000 --> 00:25:05,040 Speaker 2: Like what company do you like? The company find goes 533 00:25:05,080 --> 00:25:07,000 Speaker 2: out and finds buyers for you. Yeah. 534 00:25:07,080 --> 00:25:10,399 Speaker 5: Yeah, so it's like a like a broker, Yeah, like 535 00:25:10,440 --> 00:25:14,399 Speaker 5: a broker, and they they went out and after you know, 536 00:25:14,640 --> 00:25:17,720 Speaker 5: we got the whole packet done and evaluation and everything 537 00:25:17,800 --> 00:25:21,720 Speaker 5: like that. Like they have the database to have these 538 00:25:21,880 --> 00:25:23,520 Speaker 5: you know, these people. 539 00:25:23,240 --> 00:25:26,120 Speaker 7: That whether it be Hot Network, you know what I mean, or. 540 00:25:26,040 --> 00:25:28,400 Speaker 2: Whatever other corporation could be like a competitor. 541 00:25:28,640 --> 00:25:31,280 Speaker 5: It's like, yeah, they have they had this database to 542 00:25:31,320 --> 00:25:33,960 Speaker 5: what they find, you know, interesting, and. 543 00:25:33,960 --> 00:25:36,360 Speaker 2: Then they take a percentage off of itself. Yeah, yeah, 544 00:25:36,359 --> 00:25:38,520 Speaker 2: they take a percentage of what was what was that day? 545 00:25:38,640 --> 00:25:40,960 Speaker 4: Like, man, y'all, y'all started with eight hundred to one 546 00:25:40,960 --> 00:25:44,920 Speaker 4: thousand dollars and now seventh figure contract being signed? 547 00:25:45,359 --> 00:25:46,080 Speaker 2: What was that day? 548 00:25:46,200 --> 00:25:50,000 Speaker 5: Like for the least, but only for a short moment 549 00:25:50,040 --> 00:25:52,360 Speaker 5: because we was already on the move to the next thing, 550 00:25:52,840 --> 00:25:56,080 Speaker 5: Like we had already started we saw the bits twenty seventeen, 551 00:25:56,720 --> 00:25:58,960 Speaker 5: we'd already started working on the piece and the piece 552 00:25:58,960 --> 00:26:00,280 Speaker 5: of business twenty fifth team. 553 00:26:00,480 --> 00:26:03,600 Speaker 8: So in perspective, we sold the January twenty seventeen, open 554 00:26:03,600 --> 00:26:04,800 Speaker 8: the restaurant with mar. 555 00:26:04,920 --> 00:26:06,760 Speaker 2: So you're aready, you already had the next player already 556 00:26:06,800 --> 00:26:09,760 Speaker 2: in So when you sell it, when you are so 557 00:26:09,800 --> 00:26:11,480 Speaker 2: you go to these companies, you say, I want to 558 00:26:11,480 --> 00:26:13,320 Speaker 2: sell my business. Is it like a certain criteria that 559 00:26:13,320 --> 00:26:14,920 Speaker 2: you got to meet, Like you got to be hitting 560 00:26:14,920 --> 00:26:16,480 Speaker 2: at least two fifty a year for them to even 561 00:26:16,480 --> 00:26:17,359 Speaker 2: look at you. 562 00:26:17,480 --> 00:26:21,120 Speaker 5: No, I mean it wasn't necessarily like a I mean, 563 00:26:21,160 --> 00:26:23,440 Speaker 5: I guess I would say like if it was a criteria, 564 00:26:23,560 --> 00:26:27,359 Speaker 5: so it speakers like you got to say what. 565 00:26:27,240 --> 00:26:27,800 Speaker 7: You you got. 566 00:26:27,840 --> 00:26:29,640 Speaker 5: You have to be what you are what you say 567 00:26:29,680 --> 00:26:31,680 Speaker 5: you are, and you have to meet have these numbers. 568 00:26:31,920 --> 00:26:35,120 Speaker 5: That's attractive, you know for people to want to buy, 569 00:26:35,119 --> 00:26:38,000 Speaker 5: you know what I mean, Like, I'm sure there's business. 570 00:26:38,080 --> 00:26:41,840 Speaker 5: I hear that they wasn't hitting the numbers that we had, 571 00:26:42,320 --> 00:26:44,280 Speaker 5: but they still sold. 572 00:26:44,440 --> 00:26:45,840 Speaker 7: It's just about the resources, you know. 573 00:26:45,920 --> 00:26:49,000 Speaker 5: It was like, man, it's maybe something out there that's 574 00:26:49,119 --> 00:26:52,199 Speaker 5: got a business that they only making five hundred thousand 575 00:26:52,200 --> 00:26:55,960 Speaker 5: dollars a year, right, but you know they may have 576 00:26:56,200 --> 00:26:59,040 Speaker 5: turned that over six six seven times if they know 577 00:26:59,200 --> 00:27:01,600 Speaker 5: the process, they know what people want to buy, you 578 00:27:01,640 --> 00:27:03,679 Speaker 5: know what I mean, how to sell it. It's just, 579 00:27:04,680 --> 00:27:07,480 Speaker 5: you know, it's just about resources and to know how honestly, 580 00:27:07,640 --> 00:27:09,560 Speaker 5: I think two things on top of that is we 581 00:27:09,600 --> 00:27:11,800 Speaker 5: put we spent a lot of time like putting together 582 00:27:11,880 --> 00:27:12,680 Speaker 5: processes and proceed. 583 00:27:12,920 --> 00:27:16,320 Speaker 9: So we went in and said, we're gonna show our guys. 584 00:27:16,359 --> 00:27:18,960 Speaker 8: We want this to be easy, right, so our guys 585 00:27:19,000 --> 00:27:21,680 Speaker 8: knew how to you know, everything from when they got there, 586 00:27:21,880 --> 00:27:25,080 Speaker 8: what to do throughout the day. So that first confirmation called, 587 00:27:25,119 --> 00:27:27,440 Speaker 8: they had their directions, they would get there, they would 588 00:27:27,480 --> 00:27:29,600 Speaker 8: know what to say, they would know what to do 589 00:27:29,920 --> 00:27:31,720 Speaker 8: to how they would know how to put paths down 590 00:27:31,760 --> 00:27:34,520 Speaker 8: on the house, how to refurns. So we literally documented 591 00:27:34,560 --> 00:27:36,760 Speaker 8: the procedures, right, So that's first thing. The second thing 592 00:27:37,359 --> 00:27:40,040 Speaker 8: was we showed profitability, so we were you know, we 593 00:27:40,040 --> 00:27:41,280 Speaker 8: were making sure. 594 00:27:41,119 --> 00:27:44,240 Speaker 9: That we were profitable. So for me, in my opinion, 595 00:27:44,240 --> 00:27:46,400 Speaker 9: I think those were the two biggest things. So we were. 596 00:27:46,400 --> 00:27:49,600 Speaker 8: Presenting this business to somebody they could basically have a 597 00:27:49,680 --> 00:27:51,919 Speaker 8: manum so it's easy action. 598 00:27:52,040 --> 00:27:54,040 Speaker 2: When you sold it, you sold it to like the 599 00:27:54,040 --> 00:27:57,280 Speaker 2: blueprint with like you have like your instruction booklet everything, 600 00:27:57,359 --> 00:27:59,720 Speaker 2: and it's like these are the trucks is instruction booklet. 601 00:27:59,760 --> 00:28:01,480 Speaker 2: This is now you just take it like just pass 602 00:28:01,560 --> 00:28:06,320 Speaker 2: up a time from operational to financial to marketing. Did 603 00:28:06,320 --> 00:28:10,320 Speaker 2: they did they keep the business open or it's still 604 00:28:10,359 --> 00:28:14,160 Speaker 2: operating different names name or the same name. Yeah. 605 00:28:14,520 --> 00:28:18,360 Speaker 7: Another but the people that purchased from us they. 606 00:28:18,240 --> 00:28:22,520 Speaker 2: Saw to somebody else. That's an important conversation. Like I said, 607 00:28:22,520 --> 00:28:24,120 Speaker 2: I wasn't even planning on having that, but we haven't 608 00:28:24,160 --> 00:28:26,280 Speaker 2: spoken about that in the podcast yet. And that's business 609 00:28:26,560 --> 00:28:30,680 Speaker 2: and it's all about learning, and that's the whole point 610 00:28:30,720 --> 00:28:33,080 Speaker 2: of the podcast is to educate people. And it's like 611 00:28:33,320 --> 00:28:36,120 Speaker 2: we don't really see that side of like people talk 612 00:28:36,160 --> 00:28:38,200 Speaker 2: on till you start a business, you sell a business, 613 00:28:38,560 --> 00:28:43,840 Speaker 2: they talk about it, but how does that working? We're 614 00:28:43,880 --> 00:28:45,120 Speaker 2: not doing it, you know what I mean. 615 00:28:45,160 --> 00:28:47,920 Speaker 5: It's like it's some it's you know, we've been we've 616 00:28:47,960 --> 00:28:52,040 Speaker 5: been blessed to be in contact and have have mentorship 617 00:28:52,120 --> 00:28:53,960 Speaker 5: with with you know, a couple of. 618 00:28:53,880 --> 00:28:54,800 Speaker 2: Guys in Nashville. 619 00:28:54,880 --> 00:28:57,720 Speaker 5: It's like done it over and over again, you know 620 00:28:57,760 --> 00:29:00,160 Speaker 5: what I mean. But and they're black, you know what 621 00:29:00,160 --> 00:29:03,320 Speaker 5: I'm saying. But we find out that man, you know, 622 00:29:03,400 --> 00:29:07,400 Speaker 5: we were a commodity being, you know, twenty nine years 623 00:29:07,440 --> 00:29:11,760 Speaker 5: old selling business and in the black community, that's a commodity. 624 00:29:11,800 --> 00:29:13,360 Speaker 7: But it's like, yo, it don't have. 625 00:29:13,400 --> 00:29:15,360 Speaker 5: To be you know what I'm saying, right right, right, 626 00:29:15,400 --> 00:29:17,600 Speaker 5: But it's just again it's about knowledge is power. 627 00:29:17,720 --> 00:29:20,240 Speaker 7: Like people do this all the time. 628 00:29:21,040 --> 00:29:24,120 Speaker 4: Exposed is important. Yeah, that's what I said. The first 629 00:29:24,120 --> 00:29:25,360 Speaker 4: one you don't want to sell. 630 00:29:25,440 --> 00:29:26,479 Speaker 2: You don't want to sell it one. 631 00:29:26,560 --> 00:29:36,720 Speaker 8: Yeah, nothing, People like, especially like black black entrepreneurs, we 632 00:29:36,760 --> 00:29:38,560 Speaker 8: don't know when to let go, you know what I mean. 633 00:29:38,600 --> 00:29:41,480 Speaker 8: For us, it was like, not only did we have 634 00:29:41,560 --> 00:29:44,720 Speaker 8: another venture that we had already, it's already in most 635 00:29:44,800 --> 00:29:47,479 Speaker 8: This thing was opening in March of twenty seventeen, but 636 00:29:47,920 --> 00:29:49,600 Speaker 8: it was lots of just time, you know what I mean. 637 00:29:49,600 --> 00:29:50,640 Speaker 9: It was time to sell it. 638 00:29:50,640 --> 00:29:53,040 Speaker 8: It was time to you know, move on and let 639 00:29:53,200 --> 00:29:56,240 Speaker 8: our talents be better utilized in another industry. 640 00:29:56,720 --> 00:29:59,840 Speaker 2: It's like it's like Elon Elon Musk. So Elon Musk 641 00:30:00,440 --> 00:30:05,840 Speaker 2: starts PayPal and sells PayPal for two hundred million, and 642 00:30:05,880 --> 00:30:11,720 Speaker 2: then he buys SpaceX and then rolls that into Tesla. 643 00:30:12,040 --> 00:30:16,080 Speaker 2: So it's like, when he could have just been happy 644 00:30:16,080 --> 00:30:18,520 Speaker 2: with PayPal, he would have it would have been a 645 00:30:18,640 --> 00:30:21,800 Speaker 2: multi millionaires of us would have been happy now that 646 00:30:21,960 --> 00:30:23,120 Speaker 2: he's a multi billionaire. 647 00:30:23,320 --> 00:30:23,440 Speaker 9: Right. 648 00:30:23,760 --> 00:30:25,040 Speaker 2: And I think, like you said, a lot of times, 649 00:30:25,080 --> 00:30:29,120 Speaker 2: especially in our communities, like the problem with small businesses 650 00:30:29,160 --> 00:30:32,960 Speaker 2: that stayed small because you can't scale it. And the 651 00:30:33,080 --> 00:30:36,760 Speaker 2: mind is, mindset is everything. So if you it's like, 652 00:30:36,800 --> 00:30:39,440 Speaker 2: it's nothing wrong with having just a small business. But 653 00:30:39,560 --> 00:30:41,760 Speaker 2: like you said, I mean, the lifespan of a business 654 00:30:42,240 --> 00:30:46,360 Speaker 2: has a lifespan, and there's nothing wrong with flipping it 655 00:30:46,480 --> 00:30:50,040 Speaker 2: into doing something else. And we kept the portion of 656 00:30:50,080 --> 00:30:53,160 Speaker 2: it too, So we kept the federal contract it. Oh yeah, 657 00:30:53,320 --> 00:30:57,640 Speaker 2: we still have you still you still do so you 658 00:30:57,760 --> 00:30:59,960 Speaker 2: can create two or three more businesses in the same 659 00:31:00,720 --> 00:31:01,800 Speaker 2: Uh no, they still do. 660 00:31:01,840 --> 00:31:04,080 Speaker 5: Truck still do that moving No, so well, we have 661 00:31:04,160 --> 00:31:07,360 Speaker 5: some moving contracts still, but we do staffing with the. 662 00:31:09,000 --> 00:31:09,480 Speaker 2: Aspect. 663 00:31:09,640 --> 00:31:14,000 Speaker 5: So we kept that portion of the business. We told 664 00:31:14,040 --> 00:31:18,280 Speaker 5: the buyers that we're going to keep the portion. Y'all 665 00:31:18,320 --> 00:31:21,680 Speaker 5: just get the moving. See what I'm saying. You announced 666 00:31:21,880 --> 00:31:23,400 Speaker 5: looking at one smart black boy. 667 00:31:25,440 --> 00:31:28,200 Speaker 2: No, that's dope, man. I'm glad you had that conversation because, 668 00:31:28,280 --> 00:31:30,280 Speaker 2: like I said, that's something that I even learned from 669 00:31:30,280 --> 00:31:32,200 Speaker 2: some things. I didn't even know that there was like 670 00:31:32,240 --> 00:31:35,000 Speaker 2: private companies that you can go to. I just thought 671 00:31:35,000 --> 00:31:36,960 Speaker 2: it was like people just approaching you, or you just 672 00:31:37,000 --> 00:31:39,520 Speaker 2: approach an individual person. But it makes sense. A broken 673 00:31:39,600 --> 00:31:42,760 Speaker 2: take this, take their feet middleman stuff like that. Little 674 00:31:42,760 --> 00:31:44,400 Speaker 2: stuff like that could just change somebody's life. 675 00:31:46,160 --> 00:31:48,080 Speaker 5: I tell people all the time. It's more alis than 676 00:31:48,120 --> 00:31:50,600 Speaker 5: one to make a meal out here. Man, you can 677 00:31:50,640 --> 00:31:54,480 Speaker 5: make some money doing selling business like you selling real estate. 678 00:31:55,000 --> 00:31:57,160 Speaker 2: You know what I'm saying. The middle man strikes again. Yeah, 679 00:31:57,240 --> 00:31:58,160 Speaker 2: at the same time. 680 00:31:58,040 --> 00:31:59,920 Speaker 10: You're taking the scroll on Instagram, you can help on 681 00:32:00,080 --> 00:32:02,800 Speaker 10: brokeer sites and just scroll it people selling businesses. 682 00:32:02,960 --> 00:32:04,720 Speaker 2: You know, you never know what you might come up on. 683 00:32:05,280 --> 00:32:06,920 Speaker 2: That's a fact, all right. So on the next second, 684 00:32:06,920 --> 00:32:08,960 Speaker 2: we're going to talk about the flip into what you 685 00:32:09,000 --> 00:32:11,320 Speaker 2: guys are doing now slim and huskies and how that 686 00:32:11,360 --> 00:32:14,400 Speaker 2: came about. All right. So now we're going to go 687 00:32:14,440 --> 00:32:16,400 Speaker 2: into what you guys doing now slim and husky. So 688 00:32:16,480 --> 00:32:18,480 Speaker 2: all right, so you got the play already in motion 689 00:32:18,680 --> 00:32:20,920 Speaker 2: where you start the one business and you sell it, 690 00:32:21,440 --> 00:32:23,800 Speaker 2: but right after you sell it, you already you got 691 00:32:23,800 --> 00:32:26,120 Speaker 2: the playing in motion for the for the pizza. But 692 00:32:26,840 --> 00:32:30,600 Speaker 2: why why pizza? Is it a pizza rea? Is that 693 00:32:31,320 --> 00:32:33,720 Speaker 2: a pizza experience? I don't want I don't want to 694 00:32:34,080 --> 00:32:39,600 Speaker 2: experience experience. It's a pizza art gallery? Okay? So why 695 00:32:39,680 --> 00:32:43,840 Speaker 2: all right? So three African American young young men. Everybody 696 00:32:43,920 --> 00:32:50,800 Speaker 2: like pizza is universal, but traditionally, you know more arrested. 697 00:32:50,880 --> 00:33:01,080 Speaker 2: Soul food things that nature fish things. Yeah, yeah, so 698 00:33:02,960 --> 00:33:06,720 Speaker 2: it's good thing you're black. When you said that, So, 699 00:33:07,720 --> 00:33:10,800 Speaker 2: how what made you want to do a pizza shop? Like, 700 00:33:10,880 --> 00:33:11,840 Speaker 2: how did that come about? 701 00:33:13,200 --> 00:33:20,440 Speaker 10: Well, I would say, we'll all we all like to 702 00:33:20,960 --> 00:33:23,440 Speaker 10: we like to build our businesses with systems. And we 703 00:33:23,480 --> 00:33:25,800 Speaker 10: felt like, you know, let me say this, when we 704 00:33:25,800 --> 00:33:27,840 Speaker 10: were operating a moving company. We were riding around the 705 00:33:27,880 --> 00:33:30,280 Speaker 10: country all the time, and pizza was like that common 706 00:33:30,320 --> 00:33:32,200 Speaker 10: thing we would eat and every time we were on the road. 707 00:33:32,800 --> 00:33:34,840 Speaker 10: And so when we start thinking about, you know, what 708 00:33:34,880 --> 00:33:36,440 Speaker 10: type of restaurant we want to open up, we were like, 709 00:33:36,520 --> 00:33:39,520 Speaker 10: let's build something we can make sure that the flavors bombed, 710 00:33:40,000 --> 00:33:42,800 Speaker 10: but we can you know, make it simple, you know, 711 00:33:42,880 --> 00:33:45,320 Speaker 10: and create systems that you know, we can build our folks. 712 00:33:45,320 --> 00:33:48,120 Speaker 10: So we went into our first limb of huskies, you know, 713 00:33:48,200 --> 00:33:50,640 Speaker 10: with the intentions of opening up you know, one hundred 714 00:33:50,640 --> 00:33:53,680 Speaker 10: and fifty more and so, you know, we just needed 715 00:33:53,680 --> 00:33:56,120 Speaker 10: something that we could get our hands on and make 716 00:33:56,160 --> 00:33:57,560 Speaker 10: simple and replicate, you know. 717 00:33:57,560 --> 00:33:58,600 Speaker 2: Over and over and over again. 718 00:33:58,640 --> 00:34:00,840 Speaker 10: And we knew that pizza was one of those things 719 00:34:00,880 --> 00:34:02,680 Speaker 10: that put smiles on people's faces. 720 00:34:03,200 --> 00:34:06,600 Speaker 3: We skipped the most important party got the name man. 721 00:34:07,360 --> 00:34:12,520 Speaker 10: So so the name so Slimmer Huskies is really a story, 722 00:34:13,239 --> 00:34:15,520 Speaker 10: and it's a story about the three of us. 723 00:34:15,960 --> 00:34:17,839 Speaker 2: And uh, you know, when we. 724 00:34:17,719 --> 00:34:20,440 Speaker 10: Were growing up, Mo and I we were you know, 725 00:34:20,520 --> 00:34:23,120 Speaker 10: like we are now, we were bigger kids, and so 726 00:34:23,200 --> 00:34:24,759 Speaker 10: our moms used to have to shop for us in 727 00:34:24,760 --> 00:34:29,120 Speaker 10: the husky section, the husky children's section for clothing and 728 00:34:29,160 --> 00:34:30,600 Speaker 10: for people that ain't familiar with. 729 00:34:30,520 --> 00:34:33,080 Speaker 2: The husky section. You know, I just remember a bunch 730 00:34:33,080 --> 00:34:33,799 Speaker 2: of silver. 731 00:34:33,560 --> 00:34:37,560 Speaker 10: Tab jeans, and you know, the selection was was small. 732 00:34:37,680 --> 00:34:44,799 Speaker 2: You know, yeah, we definitely from the same era. So 733 00:34:45,040 --> 00:34:45,680 Speaker 2: you see, you. 734 00:34:45,680 --> 00:34:48,040 Speaker 10: See the other kids getting fresh, you know, two rolls 735 00:34:48,080 --> 00:34:49,279 Speaker 10: over and you're like, this is all I got to 736 00:34:49,360 --> 00:34:49,879 Speaker 10: choose from. 737 00:34:50,040 --> 00:34:51,000 Speaker 2: It's the husky section. 738 00:34:51,440 --> 00:34:54,319 Speaker 10: And so ej always being a skinny dude, like he 739 00:34:54,440 --> 00:34:55,880 Speaker 10: just never understood. 740 00:34:55,360 --> 00:34:56,799 Speaker 2: That, so he always got to kick out of there. 741 00:34:57,520 --> 00:34:59,200 Speaker 10: And so we were actually on the road trip to 742 00:34:59,239 --> 00:35:02,400 Speaker 10: Atlanta trying to figure out names, and I think it 743 00:35:02,440 --> 00:35:05,320 Speaker 10: was Moss, like, you know, we were just joking about, 744 00:35:05,360 --> 00:35:06,320 Speaker 10: you know, the husky section. 745 00:35:06,400 --> 00:35:14,000 Speaker 2: He was like slim of huskies to Wendy, slim Huskies. 746 00:35:14,040 --> 00:35:16,239 Speaker 2: I like that. So all right, so you you guys 747 00:35:16,280 --> 00:35:18,399 Speaker 2: are big on separating yourself from the pack. So even 748 00:35:18,400 --> 00:35:20,520 Speaker 2: when you had the moving business, it was you say, 749 00:35:20,520 --> 00:35:23,080 Speaker 2: you had uniforms, and you had the plant tree, you 750 00:35:23,080 --> 00:35:25,560 Speaker 2: had the whole eco play. So with Slim and Huskies, 751 00:35:25,760 --> 00:35:28,279 Speaker 2: you just didn't open a regular pizzaia, right, you have 752 00:35:28,360 --> 00:35:30,600 Speaker 2: a whole vibe to it. So can you talk about 753 00:35:30,640 --> 00:35:33,520 Speaker 2: that as far as like a like the difference that 754 00:35:33,600 --> 00:35:35,880 Speaker 2: makes slim and Huskies different? And then how did that 755 00:35:35,920 --> 00:35:38,080 Speaker 2: come about? What's that strategically done? Like we need to 756 00:35:38,080 --> 00:35:40,160 Speaker 2: have put this in place to make us different from 757 00:35:40,160 --> 00:35:40,880 Speaker 2: our competitors. 758 00:35:40,920 --> 00:35:42,920 Speaker 8: I'll talk about one of the differences first is the 759 00:35:43,000 --> 00:35:47,279 Speaker 8: location we selected for our first, my first restaurant. So, man, 760 00:35:47,960 --> 00:35:51,280 Speaker 8: it's so North Nashville is historically like a black neighborhood 761 00:35:51,600 --> 00:35:54,920 Speaker 8: Tennessee state ma herry Field. So three HBCUs kind of 762 00:35:54,960 --> 00:35:57,560 Speaker 8: all right next to each other pretty much, they share 763 00:35:57,760 --> 00:36:01,440 Speaker 8: they share the same street. I'm weird right in that area. 764 00:36:02,560 --> 00:36:04,319 Speaker 8: Also in the area, if you can imagine, it's a 765 00:36:04,320 --> 00:36:07,799 Speaker 8: food desert, so it's like no, it's I mean it's 766 00:36:07,840 --> 00:36:10,080 Speaker 8: you have like a high end area and then you 767 00:36:10,120 --> 00:36:14,040 Speaker 8: have your fast food, so all your McDonald's, all theo 768 00:36:14,040 --> 00:36:16,239 Speaker 8: typical fast food restaurant is nothing in between, nothing that 769 00:36:16,320 --> 00:36:21,120 Speaker 8: gives someone who lives over there, like the middle experience, 770 00:36:21,480 --> 00:36:25,600 Speaker 8: but quality product, you know what I mean, a great atmosphere, 771 00:36:26,120 --> 00:36:28,480 Speaker 8: just something that people could enjoy and be proud of. 772 00:36:28,640 --> 00:36:31,640 Speaker 8: So we were looking around for different locations in the city. 773 00:36:31,640 --> 00:36:34,640 Speaker 8: We were going to some of the popular areas and. 774 00:36:34,520 --> 00:36:36,680 Speaker 9: It just didn't feel right. It just didn't feel right. 775 00:36:36,800 --> 00:36:39,840 Speaker 8: So we looked at a location on the street called Mechanic, 776 00:36:39,920 --> 00:36:43,760 Speaker 8: which is hard of North Nashville. It has a canon, 777 00:36:43,760 --> 00:36:48,280 Speaker 8: has a rich business history for African Americans and Jewish 778 00:36:48,800 --> 00:36:51,400 Speaker 8: in the Jewish community on this one street as a 779 00:36:51,600 --> 00:36:56,080 Speaker 8: former business district. What happened in that area a highway 780 00:36:56,239 --> 00:36:58,640 Speaker 8: was literally built through North Nashville kind of broke up 781 00:36:58,640 --> 00:37:01,279 Speaker 8: the businesses. So that area has a has a rich 782 00:37:01,400 --> 00:37:04,040 Speaker 8: history of you know, the ups and downs. 783 00:37:04,120 --> 00:37:05,640 Speaker 9: Right, So we. 784 00:37:05,560 --> 00:37:09,279 Speaker 8: Decided we made a very conscious decision to say, man, 785 00:37:09,360 --> 00:37:12,560 Speaker 8: let's put our restaurant in North Nashville in the hood. 786 00:37:13,239 --> 00:37:13,399 Speaker 2: Man. 787 00:37:13,400 --> 00:37:14,520 Speaker 8: People thought we were crazy. 788 00:37:14,680 --> 00:37:19,680 Speaker 11: You know, some smart people you know, like Man Trivioud 789 00:37:19,680 --> 00:37:24,200 Speaker 11: go to uh Goat like downtown Green Hills, Like, Man, 790 00:37:24,200 --> 00:37:25,239 Speaker 11: I'm gonna put it right there. 791 00:37:25,280 --> 00:37:27,319 Speaker 8: Who's who's gonna be the customers. Who's gonna afford this? 792 00:37:27,360 --> 00:37:28,040 Speaker 8: What's the price point? 793 00:37:28,080 --> 00:37:28,800 Speaker 9: Blah blah blah. 794 00:37:29,160 --> 00:37:32,239 Speaker 8: So I mean it was just the visionary minds of 795 00:37:32,280 --> 00:37:34,759 Speaker 8: the three of us to say, like, man, this is 796 00:37:34,800 --> 00:37:36,920 Speaker 8: gonna work, and it's and it's a purpose, you know 797 00:37:36,960 --> 00:37:39,879 Speaker 8: what I mean, And it's and it's the community that's 798 00:37:39,960 --> 00:37:43,320 Speaker 8: right there is going to love these because we're gonna 799 00:37:43,320 --> 00:37:45,120 Speaker 8: build it in a way that they're going to love these. 800 00:37:46,000 --> 00:37:48,080 Speaker 4: When you say, Bill, we're talking like, is the structure 801 00:37:48,120 --> 00:37:50,919 Speaker 4: already there? We're just looking at lots what we're talking about. 802 00:37:51,160 --> 00:37:54,920 Speaker 5: So yeah, the structure was there already, but it needed 803 00:37:54,960 --> 00:37:59,239 Speaker 5: some major major renovation. I mean some structural renovation. 804 00:37:59,360 --> 00:38:00,160 Speaker 2: So we have been. 805 00:38:00,040 --> 00:38:02,799 Speaker 5: Means that went up to hold the building up and 806 00:38:03,880 --> 00:38:09,719 Speaker 5: uh just interior ex exterior like missing new building, you 807 00:38:09,760 --> 00:38:13,120 Speaker 5: know what I mean, same four walls. But but it 808 00:38:13,160 --> 00:38:15,200 Speaker 5: was it was it was in bad shape, you know 809 00:38:15,200 --> 00:38:17,400 Speaker 5: what I mean. Like he used to be a garage 810 00:38:17,440 --> 00:38:21,040 Speaker 5: that my granddad found out was like they used to 811 00:38:21,080 --> 00:38:22,720 Speaker 5: be his spy, used to go up there and kicking 812 00:38:22,760 --> 00:38:23,600 Speaker 5: and drink with the. 813 00:38:25,320 --> 00:38:27,560 Speaker 2: Like you know what I mean. It's in the hood, man. 814 00:38:27,680 --> 00:38:32,920 Speaker 5: But but yeah, to your point, like what's different and 815 00:38:33,000 --> 00:38:36,200 Speaker 5: the peakyback on just like I think the biggest thing 816 00:38:36,280 --> 00:38:39,760 Speaker 5: for us is for me anyways, it's the community piece. 817 00:38:39,800 --> 00:38:43,319 Speaker 5: It's like, man, you know, you get all these restaurants 818 00:38:43,360 --> 00:38:47,680 Speaker 5: they pop up, they don't include the community. They don't 819 00:38:47,880 --> 00:38:51,400 Speaker 5: uh embrace the community, you know what I mean, especially 820 00:38:51,440 --> 00:38:54,160 Speaker 5: these gentrified neighborhoodss. Like hell, they just popping up to 821 00:38:54,280 --> 00:38:56,080 Speaker 5: just come in and they just making all the money in. 822 00:38:57,480 --> 00:38:59,719 Speaker 3: This episode is brought to you by pn C Bank. 823 00:39:00,160 --> 00:39:02,880 Speaker 3: A lot of people think podcasts about work are boring, 824 00:39:03,080 --> 00:39:06,920 Speaker 3: and sure they definitely can be, but understanding a professionals 825 00:39:07,040 --> 00:39:10,280 Speaker 3: routine shows us how they achieve their success little by little, 826 00:39:10,640 --> 00:39:14,319 Speaker 3: day after day. 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Hiring Indeed is 869 00:41:45,200 --> 00:41:46,000 Speaker 1: all you need. 870 00:41:46,719 --> 00:41:49,160 Speaker 7: And it's people that you know look like them. 871 00:41:49,239 --> 00:41:52,880 Speaker 5: That's only in the restaurant doating for nobody in the community. 872 00:41:52,920 --> 00:41:54,920 Speaker 7: You know what I'm saying. It's like so for us, 873 00:41:54,920 --> 00:41:55,520 Speaker 7: it was like. 874 00:41:56,040 --> 00:41:59,800 Speaker 5: Man, we're gonna make this about the community one hundred percent, 875 00:42:00,239 --> 00:42:03,120 Speaker 5: and it's gonna look like us. It's gonna be us. 876 00:42:03,200 --> 00:42:06,080 Speaker 5: It's gonna we're gonna be unapologetically us. You know what 877 00:42:06,120 --> 00:42:09,000 Speaker 5: I'm saying we nineties I mean eight group born in 878 00:42:09,040 --> 00:42:11,839 Speaker 5: the eighties, but nineties raised us, you know what I'm saying. 879 00:42:11,960 --> 00:42:13,839 Speaker 7: It like it's gonna look like that. 880 00:42:13,920 --> 00:42:15,640 Speaker 5: It's gonna be that, you know what I mean, And 881 00:42:15,840 --> 00:42:19,319 Speaker 5: it's gonna be a reflection of the community, but at 882 00:42:19,320 --> 00:42:22,000 Speaker 5: the same time embracing the changes that's happened in the community. 883 00:42:22,080 --> 00:42:25,760 Speaker 5: So we give you know, you know, these these white 884 00:42:25,800 --> 00:42:30,920 Speaker 5: millennials in you know what I mean, Asians and everybody black, 885 00:42:30,960 --> 00:42:34,200 Speaker 5: you know what I mean, like that together, that's the 886 00:42:34,280 --> 00:42:36,960 Speaker 5: difference for us that we think, I mean for me. 887 00:42:37,040 --> 00:42:42,120 Speaker 10: Anyways, we've we've highlighted our culture to a different degree 888 00:42:42,200 --> 00:42:44,680 Speaker 10: than a lot of people have, you know, like like 889 00:42:44,760 --> 00:42:47,680 Speaker 10: you said, we're used to you know, you know, soul 890 00:42:47,760 --> 00:42:51,319 Speaker 10: food and wings and you know, on a consistent level 891 00:42:51,320 --> 00:42:52,400 Speaker 10: in our communities. 892 00:42:52,440 --> 00:42:54,799 Speaker 2: And there's nothing wrong with that because we we love that. 893 00:42:54,840 --> 00:42:57,719 Speaker 10: But we just wanted to, you know, create a concept 894 00:42:57,800 --> 00:43:01,520 Speaker 10: that you know, showed black excellence at the highest level, 895 00:43:01,560 --> 00:43:04,360 Speaker 10: which is why we rolled in art, because art, you know, 896 00:43:04,440 --> 00:43:06,920 Speaker 10: could express that force to people that don't look like 897 00:43:07,040 --> 00:43:09,080 Speaker 10: us and help them understand how we feel. 898 00:43:09,120 --> 00:43:10,920 Speaker 2: We've got a quote on our original. 899 00:43:12,120 --> 00:43:15,520 Speaker 10: Location on the ceiling from the rest of development, just 900 00:43:15,560 --> 00:43:16,440 Speaker 10: talking about you. 901 00:43:16,400 --> 00:43:17,960 Speaker 2: Know, yeah Tennessee, Tennessee. 902 00:43:18,120 --> 00:43:20,239 Speaker 10: Yeah, Now, I know the importance of history, you know 903 00:43:20,280 --> 00:43:24,360 Speaker 10: what I'm saying, and so, uh, you know, we feel 904 00:43:24,360 --> 00:43:27,000 Speaker 10: as though, you know, we've got to do a better 905 00:43:27,080 --> 00:43:30,000 Speaker 10: job as a culture displaying who we are because we 906 00:43:30,080 --> 00:43:31,600 Speaker 10: know that the media is not gonna give us any 907 00:43:31,600 --> 00:43:33,879 Speaker 10: favors and help on that. So that's what we were, 908 00:43:33,920 --> 00:43:34,839 Speaker 10: you know, attempting to do. 909 00:43:34,840 --> 00:43:35,760 Speaker 2: With the restaurant. 910 00:43:35,960 --> 00:43:38,799 Speaker 4: Yeah, man, yeah, very intentionally. Like you said, you put 911 00:43:38,800 --> 00:43:41,919 Speaker 4: it in these neighborhoods. One of the things I loved 912 00:43:41,960 --> 00:43:44,440 Speaker 4: about it was like you looked at the employment rate 913 00:43:44,480 --> 00:43:46,480 Speaker 4: in the neighborhood, right, I think you said, and not 914 00:43:46,800 --> 00:43:50,279 Speaker 4: I think in another interview you said of the people 915 00:43:50,280 --> 00:43:51,480 Speaker 4: who lived there were unemployed. 916 00:43:51,600 --> 00:43:52,920 Speaker 7: Yeah that was a CBS. 917 00:43:53,080 --> 00:43:53,600 Speaker 2: Yeah. 918 00:43:53,680 --> 00:43:57,080 Speaker 5: Yeah, they did their research, bro, and it was like astounding, 919 00:43:57,440 --> 00:44:00,839 Speaker 5: like number one, three, seven, eight, and as Field has 920 00:44:00,880 --> 00:44:06,640 Speaker 5: the highest incarceration rate for black men in the country, 921 00:44:06,920 --> 00:44:10,919 Speaker 5: like the ages like ages thirty five, seventeen to thirty 922 00:44:10,920 --> 00:44:13,200 Speaker 5: five or something like that, the highest in the country, bro. 923 00:44:13,480 --> 00:44:15,359 Speaker 5: And that's what we are, Like, that's what the that's 924 00:44:15,400 --> 00:44:17,160 Speaker 5: where the restaurant is go through. 925 00:44:17,480 --> 00:44:20,240 Speaker 2: Well, it's important to open up businesses because I always 926 00:44:20,239 --> 00:44:24,080 Speaker 2: say it's like you can't solve crime rate, you can't 927 00:44:24,120 --> 00:44:26,960 Speaker 2: solve you know, all of these problems that's in a 928 00:44:27,000 --> 00:44:30,759 Speaker 2: lot of communities without business. Business is the is the incubator. 929 00:44:31,200 --> 00:44:34,400 Speaker 2: It's not it's not anything even even politics, Like politics 930 00:44:34,440 --> 00:44:37,799 Speaker 2: moves around money. So it's like business is like the 931 00:44:37,840 --> 00:44:40,160 Speaker 2: only way you're going to stop these problems that people 932 00:44:40,200 --> 00:44:42,560 Speaker 2: have money. If not, if you have time on free 933 00:44:42,600 --> 00:44:44,040 Speaker 2: time on your hands, you don't have any money in 934 00:44:44,040 --> 00:44:47,359 Speaker 2: your pocket. That's a recipe for disaster. So it's like 935 00:44:47,400 --> 00:44:49,560 Speaker 2: the number one way to solve that is to give 936 00:44:49,560 --> 00:44:53,840 Speaker 2: people opportunities business, employment, things of that nature. And I 937 00:44:53,960 --> 00:44:57,400 Speaker 2: like what you said also because like so your spot 938 00:44:57,480 --> 00:45:00,920 Speaker 2: has artworking and there's music playing and solo vib right. 939 00:45:01,200 --> 00:45:03,400 Speaker 2: And so we had another guest on shout out to 940 00:45:03,440 --> 00:45:05,920 Speaker 2: Sean Bullard and he's a real estate developer and Philly. 941 00:45:05,960 --> 00:45:07,279 Speaker 2: He has a coffee shop and he was saying in 942 00:45:07,320 --> 00:45:10,040 Speaker 2: his coffee shop, it's like spray painted, it looks like 943 00:45:10,080 --> 00:45:13,719 Speaker 2: a tattoo Parlam, but it's a coffee shop. And the 944 00:45:13,719 --> 00:45:15,520 Speaker 2: reason why he did is because he wanted He's like 945 00:45:15,560 --> 00:45:18,400 Speaker 2: Starbucks was boring and people want it. And it's like 946 00:45:18,400 --> 00:45:22,000 Speaker 2: a lot of times people you have to use who 947 00:45:22,040 --> 00:45:25,800 Speaker 2: you are to your advantage a lot of times, especially us, 948 00:45:25,840 --> 00:45:28,040 Speaker 2: like we try to like shy away from who we are, 949 00:45:28,080 --> 00:45:30,160 Speaker 2: but that's really our advantage. Like even with the podcast, 950 00:45:30,160 --> 00:45:31,640 Speaker 2: it's like I think that's one of been his success. 951 00:45:31,680 --> 00:45:35,160 Speaker 2: It's like we the same era. So it's like we 952 00:45:35,280 --> 00:45:37,719 Speaker 2: use hip hop, we don't shy away from that, but 953 00:45:37,760 --> 00:45:39,920 Speaker 2: we're talking about high finance, Like I mean, we're not 954 00:45:39,960 --> 00:45:42,520 Speaker 2: trying to like button it up and be super proper. 955 00:45:43,640 --> 00:45:45,840 Speaker 3: Yo, what should we wear to your events? I'm like, Yo, 956 00:45:46,080 --> 00:45:48,319 Speaker 3: we got hoodies on man want to come? 957 00:45:48,360 --> 00:45:50,640 Speaker 2: Yeah, But that's important. It's like it's the new neo 958 00:45:50,840 --> 00:45:55,120 Speaker 2: entrepreneurs where it's like, you know, like Derek Falcon said, 959 00:45:55,160 --> 00:45:56,880 Speaker 2: you know boring the eighties, grew up in the nineties 960 00:45:56,920 --> 00:45:59,799 Speaker 2: and we might wear our hassbags or vapor max and 961 00:45:59,840 --> 00:46:02,360 Speaker 2: but this is what it is. But we're employing the 962 00:46:02,360 --> 00:46:03,920 Speaker 2: guy with the suit and time exactly, you know what 963 00:46:03,960 --> 00:46:06,600 Speaker 2: I'm saying. So it's like it's it's important for people 964 00:46:06,640 --> 00:46:10,120 Speaker 2: to understand that and to know that like that's your 965 00:46:10,160 --> 00:46:13,200 Speaker 2: actual strength. It's not a weakness. It's a strength, and 966 00:46:13,239 --> 00:46:15,640 Speaker 2: it's like more people can relate to that. They can 967 00:46:15,920 --> 00:46:18,560 Speaker 2: just going in Dominoes and just buying a pizzas. 968 00:46:18,640 --> 00:46:20,440 Speaker 4: That's great that that was probably our first phone call, 969 00:46:20,520 --> 00:46:22,080 Speaker 4: like when I was like, yo, man, I saw you 970 00:46:22,120 --> 00:46:23,880 Speaker 4: had a house party on the wall, Like, that's my 971 00:46:23,880 --> 00:46:26,360 Speaker 4: favorite movie. We connected right away. That's my favorite movie. 972 00:46:26,560 --> 00:46:27,680 Speaker 4: I'm like away from the same era. 973 00:46:27,800 --> 00:46:27,920 Speaker 2: Bro. 974 00:46:28,719 --> 00:46:30,799 Speaker 4: Another piece that I love is that a lot of 975 00:46:30,840 --> 00:46:34,320 Speaker 4: times when people are getting jobs, transportation limits them. 976 00:46:34,400 --> 00:46:36,560 Speaker 2: But you make it very intentional out your locations. 977 00:46:36,600 --> 00:46:38,440 Speaker 4: You put it in walking distance so that the people 978 00:46:38,440 --> 00:46:40,360 Speaker 4: in the neighborhood don't have to worry about taking the 979 00:46:40,400 --> 00:46:41,319 Speaker 4: bus or getting a car. 980 00:46:41,600 --> 00:46:44,920 Speaker 2: You could come to work by your feet. Yeah, it's 981 00:46:44,960 --> 00:46:45,640 Speaker 2: a beautiful thing. 982 00:46:45,719 --> 00:46:48,440 Speaker 5: We drive down the street and we're seeing you know, 983 00:46:48,680 --> 00:46:52,080 Speaker 5: these slim husky shirts, something going something, you know, when 984 00:46:52,120 --> 00:46:53,719 Speaker 5: the shift changed, you know what I mean. It's like, 985 00:46:53,920 --> 00:46:58,080 Speaker 5: it's a beautiful thing to see employment in our communities, man, 986 00:46:58,120 --> 00:47:00,640 Speaker 5: and it looks like us. It's by us and not 987 00:47:00,680 --> 00:47:02,919 Speaker 5: necessarily just for us, you know what I'm saying, because 988 00:47:02,920 --> 00:47:06,200 Speaker 5: we employ everybody, you know what I mean. But it's 989 00:47:06,280 --> 00:47:11,160 Speaker 5: like it's just good to see that man involved in 990 00:47:11,200 --> 00:47:13,640 Speaker 5: the community to the point of not just taking a 991 00:47:13,719 --> 00:47:15,400 Speaker 5: dollar but also putting the door back in. 992 00:47:15,680 --> 00:47:19,880 Speaker 2: No, it's empowering. And then also, so high end fast 993 00:47:19,880 --> 00:47:23,640 Speaker 2: food is something that I've noticed is taken over because 994 00:47:23,680 --> 00:47:31,880 Speaker 2: it's like Chipotle, right, even like Blaze Pizza. Yeah, five guys. 995 00:47:32,320 --> 00:47:34,920 Speaker 2: So it's like when I say high end fast food 996 00:47:34,960 --> 00:47:37,480 Speaker 2: like fast food, what I'm saying fast food is just 997 00:47:37,480 --> 00:47:41,399 Speaker 2: like the food is getting cooked fast. And we're talking 998 00:47:41,440 --> 00:47:44,400 Speaker 2: about fast food. Before it's like McDonald's Burger King, but 999 00:47:44,560 --> 00:47:47,160 Speaker 2: now it's like the high end fast food. The price 1000 00:47:47,200 --> 00:47:50,000 Speaker 2: points are a little bit more, but it's like actually 1001 00:47:50,040 --> 00:47:53,520 Speaker 2: being made in front of you. It tastes better, it's 1002 00:47:53,880 --> 00:47:57,040 Speaker 2: better for you. And that's like the wave. So that's 1003 00:47:57,120 --> 00:47:59,160 Speaker 2: kind of like you guys kind of falling that in 1004 00:47:59,160 --> 00:48:00,319 Speaker 2: that wave, right, Yeah. 1005 00:48:00,360 --> 00:48:04,680 Speaker 10: We uh like people people hear our story or you know, 1006 00:48:04,800 --> 00:48:07,239 Speaker 10: come check us out, and they're like, you know, they're like, man, 1007 00:48:07,400 --> 00:48:09,560 Speaker 10: these three black guys and these piece of shops kind 1008 00:48:09,560 --> 00:48:11,840 Speaker 10: of it's kind of fly on the inside. But what 1009 00:48:12,000 --> 00:48:14,680 Speaker 10: really we feel like risks people in is the taste 1010 00:48:14,719 --> 00:48:17,240 Speaker 10: of the food. You know, the work we put into 1011 00:48:17,320 --> 00:48:20,680 Speaker 10: it behind the scenes. You know, all these sauces sitting 1012 00:48:20,680 --> 00:48:23,440 Speaker 10: on the table right now. We make those from scratch, handmade, 1013 00:48:23,840 --> 00:48:26,840 Speaker 10: you know, in our operation in Nashville. And the same 1014 00:48:26,840 --> 00:48:28,720 Speaker 10: thing with our do we make our dough from scratch, 1015 00:48:29,080 --> 00:48:31,240 Speaker 10: you know, piece of sauce from scratch we use instead 1016 00:48:31,239 --> 00:48:33,839 Speaker 10: of using just mozzarella and provolongue, which is like they're 1017 00:48:33,880 --> 00:48:37,520 Speaker 10: basic pizza cheese blend. You know, we've got a multi 1018 00:48:37,680 --> 00:48:41,520 Speaker 10: house cheese blend you know that nobody has ever used 1019 00:48:41,520 --> 00:48:43,920 Speaker 10: before that we took you know, we probably tried over 1020 00:48:43,920 --> 00:48:46,160 Speaker 10: one hundred cheeses in our test lab, you know, to 1021 00:48:46,239 --> 00:48:49,719 Speaker 10: get to this point. And you know, we had a 1022 00:48:49,800 --> 00:48:52,000 Speaker 10: science we called it the mad piece of science lab 1023 00:48:52,080 --> 00:48:54,400 Speaker 10: was the garage we purchased in the neighborhood before the 1024 00:48:54,400 --> 00:48:55,319 Speaker 10: restaurant opened up. 1025 00:48:55,760 --> 00:48:57,920 Speaker 2: Man, we just spent hours and hours, you know. 1026 00:48:57,920 --> 00:48:59,920 Speaker 10: All day long, right even at the point where we 1027 00:48:59,920 --> 00:49:02,279 Speaker 10: were selling you know, green truck, we were just in 1028 00:49:02,360 --> 00:49:05,560 Speaker 10: there just testing product because we wanted to give the 1029 00:49:05,600 --> 00:49:08,719 Speaker 10: people get a neighborhood something that was you know, good for. 1030 00:49:08,800 --> 00:49:11,919 Speaker 4: Him, y'all did something genius, man, And from that test lab, 1031 00:49:11,960 --> 00:49:14,200 Speaker 4: and I want maybe it was you the cemo, he 1032 00:49:14,280 --> 00:49:15,840 Speaker 4: started giving out the pizzas for free. 1033 00:49:16,440 --> 00:49:19,759 Speaker 10: Yeah, yeah, we you know, we would invite people into 1034 00:49:19,760 --> 00:49:22,719 Speaker 10: the garage and uh and we would just you know, 1035 00:49:22,840 --> 00:49:25,480 Speaker 10: have the surveys for them before we open and would say, hey, 1036 00:49:26,680 --> 00:49:28,680 Speaker 10: you know, one out of ten, what do you like 1037 00:49:28,719 --> 00:49:30,640 Speaker 10: about the crust went out of ten? What do you 1038 00:49:30,719 --> 00:49:32,880 Speaker 10: like about the sauce, Same thing with the cheese, this 1039 00:49:32,960 --> 00:49:35,239 Speaker 10: type of sauce, this type of pepperoni. And then we 1040 00:49:35,280 --> 00:49:38,080 Speaker 10: would compile that data, you know, and talk over the 1041 00:49:38,080 --> 00:49:41,120 Speaker 10: three of us. And we also brought in a guy chef, 1042 00:49:41,200 --> 00:49:43,600 Speaker 10: Jason Williams, just kind of speed that process up for 1043 00:49:43,680 --> 00:49:44,920 Speaker 10: us and help us create. 1044 00:49:44,680 --> 00:49:47,840 Speaker 2: What we wanted to mold. And and once. 1045 00:49:47,640 --> 00:49:50,120 Speaker 10: We felt like we had a good product to give 1046 00:49:50,160 --> 00:49:52,680 Speaker 10: to the public, you know, we at that point where 1047 00:49:52,719 --> 00:49:55,759 Speaker 10: the restaurant was about to open, and instead of having 1048 00:49:55,760 --> 00:49:58,840 Speaker 10: a grand opening, we just opened up our shop between 1049 00:49:58,880 --> 00:50:01,600 Speaker 10: five and eight for the first two weeks and we're 1050 00:50:01,600 --> 00:50:04,160 Speaker 10: announced to the neighborhood that you come get a free pizza, 1051 00:50:04,640 --> 00:50:06,520 Speaker 10: just help us train, you know, just keep in mind 1052 00:50:06,520 --> 00:50:08,320 Speaker 10: that we're trying to you know, get our. 1053 00:50:08,360 --> 00:50:09,560 Speaker 2: You know, this is our first restaurant. 1054 00:50:09,600 --> 00:50:11,600 Speaker 10: We just want to be able to give our people 1055 00:50:11,680 --> 00:50:14,319 Speaker 10: real time, you know, training, and so we were giving 1056 00:50:14,320 --> 00:50:15,480 Speaker 10: those pieces out from five to eight. 1057 00:50:15,880 --> 00:50:18,040 Speaker 2: Of course I'm thinking of my mind. You know, we 1058 00:50:18,120 --> 00:50:21,840 Speaker 2: having pizza every night. We line up down the street. 1059 00:50:21,960 --> 00:50:25,480 Speaker 10: You know, they're like a drinks free like Noah drinks. 1060 00:50:26,480 --> 00:50:27,719 Speaker 2: But the line, you. 1061 00:50:27,640 --> 00:50:30,239 Speaker 10: Know, started to go down the street and then we 1062 00:50:30,239 --> 00:50:31,640 Speaker 10: were like all right, I think we're ready, and then 1063 00:50:32,000 --> 00:50:36,360 Speaker 10: opened up on Monday, March fourteenth, twenty seventeen, and never forget, 1064 00:50:36,400 --> 00:50:39,080 Speaker 10: like that line just never stopped. They were announced, it 1065 00:50:39,120 --> 00:50:41,400 Speaker 10: was a grand opening. You had to pay. Now you know, 1066 00:50:41,920 --> 00:50:43,800 Speaker 10: people were still outside ready to support. 1067 00:50:43,920 --> 00:50:47,400 Speaker 2: Now that's really an upbringing idea. Just like when you 1068 00:50:47,719 --> 00:50:51,120 Speaker 2: especially like any new worker, it's going to be kinks, 1069 00:50:51,160 --> 00:50:54,320 Speaker 2: and it's like that's the biggest thing. That's actually a 1070 00:50:54,360 --> 00:50:56,799 Speaker 2: really good idea because people will kill your business the 1071 00:50:56,840 --> 00:51:00,000 Speaker 2: first thing that goes wrong. It's like, oh the customer services. 1072 00:51:00,280 --> 00:51:02,160 Speaker 2: They missed it up to da da da. So you 1073 00:51:02,280 --> 00:51:04,360 Speaker 2: got in front of that expecting that there's going to 1074 00:51:04,440 --> 00:51:07,279 Speaker 2: be problems. Like look, you're getting free pizza, so you 1075 00:51:07,320 --> 00:51:12,000 Speaker 2: can't complain. But in the meantime, the workers are learning 1076 00:51:12,719 --> 00:51:15,279 Speaker 2: and you're getting all the kinks out early. So now 1077 00:51:15,320 --> 00:51:17,479 Speaker 2: you're killing two birds of one stone because you're giving 1078 00:51:17,520 --> 00:51:20,200 Speaker 2: them free samples, which is gonna hook them. It's you know, 1079 00:51:20,239 --> 00:51:23,440 Speaker 2: assuming the product is good. And then you're also giving 1080 00:51:23,440 --> 00:51:27,160 Speaker 2: yourself leeway to make mistakes without getting criticized. And you're 1081 00:51:27,200 --> 00:51:32,000 Speaker 2: actually training your workers while there's no real pressure on 1082 00:51:32,080 --> 00:51:35,040 Speaker 2: them because nobody's paying. Like when you're when you're getting 1083 00:51:35,080 --> 00:51:37,440 Speaker 2: something for free, you you can't complain, can't money back, 1084 00:51:37,480 --> 00:51:41,160 Speaker 2: even if you pay dollar, even if you pay one dollar. People, 1085 00:51:41,200 --> 00:51:43,640 Speaker 2: Oh my god, it's like the whole Scott fell apart. 1086 00:51:44,280 --> 00:51:47,680 Speaker 2: So that was dope. That's that's really a genius idea. 1087 00:51:47,680 --> 00:51:49,560 Speaker 2: Who's out there was that? Man? I think it was 1088 00:51:49,560 --> 00:51:50,080 Speaker 2: a collective. 1089 00:51:50,320 --> 00:51:53,000 Speaker 8: Yeah, And part of that is to cut you off 1090 00:51:53,040 --> 00:51:54,880 Speaker 8: with Part of that too, is like coming from the 1091 00:51:54,920 --> 00:51:58,200 Speaker 8: moving company experience, right, we said, man, customer service. We 1092 00:51:58,320 --> 00:52:02,200 Speaker 8: understood how important customer service. We understood how important like 1093 00:52:02,640 --> 00:52:05,759 Speaker 8: training is, because you can't you like, if you think 1094 00:52:05,800 --> 00:52:08,400 Speaker 8: about moving you you know, we had nine trucks, so 1095 00:52:08,440 --> 00:52:11,120 Speaker 8: we might have nine different businesses going on at one time, 1096 00:52:11,280 --> 00:52:13,719 Speaker 8: nine different customers, nine different. 1097 00:52:13,440 --> 00:52:15,719 Speaker 9: Groups of employees happening at one time. 1098 00:52:15,760 --> 00:52:18,279 Speaker 8: So those people can't go on someone's home and not 1099 00:52:18,360 --> 00:52:20,120 Speaker 8: know how to talk to a customer. They can't go 1100 00:52:20,160 --> 00:52:21,600 Speaker 8: on someone's home and not know how to wrap up 1101 00:52:21,600 --> 00:52:25,040 Speaker 8: with couts. Right, So we understood, like those two important 1102 00:52:25,080 --> 00:52:27,319 Speaker 8: factors like customer service and train, how can we get 1103 00:52:27,320 --> 00:52:30,440 Speaker 8: these people trained in a way it's a controlled environment, 1104 00:52:30,840 --> 00:52:33,000 Speaker 8: and we're, like you said, not just throwing the product 1105 00:52:33,000 --> 00:52:35,120 Speaker 8: out there and risk criticism. 1106 00:52:35,280 --> 00:52:36,760 Speaker 9: So so that's what that's. 1107 00:52:36,640 --> 00:52:38,799 Speaker 2: What we did because the thing about it, but the 1108 00:52:38,800 --> 00:52:40,680 Speaker 2: thing about it is that this is important for any 1109 00:52:40,760 --> 00:52:44,359 Speaker 2: business owner that employees people to understand is that they're 1110 00:52:44,400 --> 00:52:46,399 Speaker 2: not going to look at the employee or something go wrong. 1111 00:52:46,440 --> 00:52:48,120 Speaker 2: They look at you, like the Starbucks, Like a couple 1112 00:52:48,120 --> 00:52:49,920 Speaker 2: of years ago, something happened in Philly. I think it 1113 00:52:50,000 --> 00:52:54,320 Speaker 2: was like a racist incident. Now Starbucks has probably thousands 1114 00:52:54,360 --> 00:52:58,400 Speaker 2: of employees, right one employees, they're not really looking at that, 1115 00:52:58,480 --> 00:53:01,279 Speaker 2: and they're looking at start let's boycott Starbucks company. So 1116 00:53:01,320 --> 00:53:05,080 Speaker 2: it's like you you might be in California, have no idea, 1117 00:53:05,280 --> 00:53:07,680 Speaker 2: and you have one worker that's just have a bad day, 1118 00:53:08,160 --> 00:53:11,000 Speaker 2: says something crazy to a customer. They're gonna have a 1119 00:53:11,000 --> 00:53:13,719 Speaker 2: problem with that. But more they're gonna always look at 1120 00:53:13,760 --> 00:53:16,719 Speaker 2: your business and they're gonna blame you. So it's like 1121 00:53:16,960 --> 00:53:19,480 Speaker 2: that's that's that's that's really it's crazy when you think 1122 00:53:19,480 --> 00:53:21,480 Speaker 2: about it. But it's a lot of pressure, and that's 1123 00:53:21,480 --> 00:53:26,640 Speaker 2: why it's extremely important to train to stress customer service 1124 00:53:27,239 --> 00:53:29,720 Speaker 2: and to to you know, a lot of times customer 1125 00:53:29,760 --> 00:53:31,440 Speaker 2: service goes a long way, and I think a lot 1126 00:53:31,440 --> 00:53:35,120 Speaker 2: of businesses really don't fully understand that. 1127 00:53:34,920 --> 00:53:36,240 Speaker 9: And not even that we're perfect. 1128 00:53:36,280 --> 00:53:38,680 Speaker 8: Man, We're still involve evolving and you know, working on 1129 00:53:38,719 --> 00:53:41,040 Speaker 8: our training program and trying to get better each and 1130 00:53:41,080 --> 00:53:43,120 Speaker 8: every day. So we're I mean, there's still a ton 1131 00:53:43,160 --> 00:53:46,080 Speaker 8: of things like we literally none of us I never 1132 00:53:46,120 --> 00:53:47,560 Speaker 8: worked in the restaurant ever before. 1133 00:53:47,640 --> 00:53:50,920 Speaker 4: Until you know, that's crazy, y'all to have no background 1134 00:53:51,560 --> 00:53:53,880 Speaker 4: and being chefs and no culinary experience. 1135 00:53:54,640 --> 00:54:00,279 Speaker 5: Gott we're gonna take that. 1136 00:54:00,600 --> 00:54:03,839 Speaker 2: Yeah, most side side drives. I had a bunch of Yeah, 1137 00:54:04,160 --> 00:54:05,920 Speaker 2: so you put together the blueprint of how to make 1138 00:54:05,960 --> 00:54:08,759 Speaker 2: the actual pizza, and then this is the formula that 1139 00:54:08,800 --> 00:54:12,040 Speaker 2: all the workers follow. Who put together that blueprint? 1140 00:54:12,320 --> 00:54:14,720 Speaker 5: Man, we all did we in the in the piece 1141 00:54:14,719 --> 00:54:18,200 Speaker 5: of lab man before we saw the movie The Founder. 1142 00:54:18,440 --> 00:54:24,440 Speaker 2: Have you seen it? I haven't saw it watching, So it's. 1143 00:54:24,360 --> 00:54:27,960 Speaker 5: Like, man, before we saw that movie, and Jason came in, 1144 00:54:28,040 --> 00:54:31,399 Speaker 5: he saws like putting these processes together like all right, 1145 00:54:31,440 --> 00:54:34,040 Speaker 5: like the oven needs to be here and refrigerator needs 1146 00:54:34,080 --> 00:54:37,279 Speaker 5: to be here, and you know, we want zero turnaround 1147 00:54:37,320 --> 00:54:39,719 Speaker 5: for or we don't want our employees to have to 1148 00:54:39,719 --> 00:54:41,960 Speaker 5: turn around much. We want a straight line and all 1149 00:54:41,960 --> 00:54:44,600 Speaker 5: that type of stuff, all these processes, like we were 1150 00:54:44,640 --> 00:54:49,399 Speaker 5: doing that in the piece of lab Like so so 1151 00:54:49,520 --> 00:54:53,560 Speaker 5: we put together how the piecea goes in, how many 1152 00:54:53,960 --> 00:54:56,799 Speaker 5: pepperoni's goes on, and the layout and all that type 1153 00:54:56,840 --> 00:54:59,680 Speaker 5: of stuff, like how many cuts to make, like all 1154 00:54:59,719 --> 00:55:03,560 Speaker 5: the way every single detail about the restaurant. We created 1155 00:55:03,800 --> 00:55:06,880 Speaker 5: the three of us along with Jason, and some feedback 1156 00:55:07,160 --> 00:55:09,719 Speaker 5: from the employees, you know what I mean, Like we 1157 00:55:09,800 --> 00:55:13,560 Speaker 5: value our employees that much to where like they're the 1158 00:55:13,920 --> 00:55:16,200 Speaker 5: front line so they can help us make things better. 1159 00:55:16,200 --> 00:55:19,279 Speaker 5: But in the beginning, it was us, like we were 1160 00:55:19,360 --> 00:55:22,200 Speaker 5: just putting all these processes together because going back to 1161 00:55:22,239 --> 00:55:25,040 Speaker 5: the movie company, we understood that man for us to 1162 00:55:25,080 --> 00:55:29,520 Speaker 5: be profitable, for us to you know, at least be 1163 00:55:29,520 --> 00:55:31,279 Speaker 5: able to go to sleep at night, we got to 1164 00:55:31,280 --> 00:55:32,160 Speaker 5: have these processes. 1165 00:55:32,440 --> 00:55:36,080 Speaker 10: It's set up in a way where you know, we 1166 00:55:36,120 --> 00:55:37,719 Speaker 10: can't be in all the restaurants at the same time, 1167 00:55:37,760 --> 00:55:39,839 Speaker 10: and that's the goal, is to make sure, things are 1168 00:55:39,880 --> 00:55:43,600 Speaker 10: running the same everywhere. So at seven am in Nashville, 1169 00:55:43,640 --> 00:55:45,879 Speaker 10: our prep teams are doing the same thing as doing 1170 00:55:45,880 --> 00:55:48,600 Speaker 10: the Atlanta at eight am. You know, everything is repetitive. 1171 00:55:48,760 --> 00:55:52,000 Speaker 2: Yeah, that's what Derek Chalkon has said, a restaurant owner 1172 00:55:52,000 --> 00:55:55,560 Speaker 2: from Baltimore, and he was saying, like, the difference between 1173 00:55:56,000 --> 00:55:59,160 Speaker 2: you know, your uncle's burgers shop and McDonald's is that 1174 00:55:59,640 --> 00:56:02,040 Speaker 2: you know, McDonald's has They don't have the best burger 1175 00:56:02,040 --> 00:56:04,920 Speaker 2: in the world, but they got a brand name, they 1176 00:56:04,960 --> 00:56:10,000 Speaker 2: got a system in place, and scalability looks likely. He 1177 00:56:10,120 --> 00:56:13,640 Speaker 2: might have the best burger ever. But there's really no 1178 00:56:13,760 --> 00:56:17,640 Speaker 2: system in place. The brand is not really strong and 1179 00:56:18,080 --> 00:56:21,120 Speaker 2: it's just one offs. Like scalability does not. 1180 00:56:21,040 --> 00:56:24,520 Speaker 8: Look likely, and the problem with that is consistency. It's like, man, 1181 00:56:24,600 --> 00:56:27,799 Speaker 8: you you go somewhere and love their first time you go, 1182 00:56:27,880 --> 00:56:30,320 Speaker 8: it's like awesome, Like man, it's just the best burger. 1183 00:56:30,360 --> 00:56:33,360 Speaker 8: It's the best experience ever. Then you go back and 1184 00:56:33,400 --> 00:56:36,839 Speaker 8: it's something totally different. The burger might be okay, the 1185 00:56:36,840 --> 00:56:38,000 Speaker 8: price might be different. 1186 00:56:38,120 --> 00:56:38,960 Speaker 9: It's all these. 1187 00:56:38,840 --> 00:56:43,200 Speaker 8: Different things because it's it's without processing procedures and something 1188 00:56:43,239 --> 00:56:44,640 Speaker 8: that you're building to scale. 1189 00:56:45,120 --> 00:56:47,080 Speaker 9: You can't have consistency. 1190 00:56:46,560 --> 00:56:49,319 Speaker 10: That takes patience, you know, like you have to really 1191 00:56:49,320 --> 00:56:52,280 Speaker 10: be committed to the details of things, like for example, 1192 00:56:52,320 --> 00:56:54,759 Speaker 10: with us, we walk in a restaurant, we've got to 1193 00:56:55,000 --> 00:56:57,560 Speaker 10: you know, we've got a standard where our employees can 1194 00:56:57,560 --> 00:56:59,399 Speaker 10: only have one button undone on. 1195 00:56:59,360 --> 00:56:59,960 Speaker 2: The collar shirt. 1196 00:57:00,680 --> 00:57:02,759 Speaker 10: You know, a lot of people might just walk past that. 1197 00:57:02,920 --> 00:57:04,520 Speaker 10: You know a lot of people might you know, you 1198 00:57:04,560 --> 00:57:07,560 Speaker 10: can't have a white T shirt underneath our black you 1199 00:57:07,600 --> 00:57:10,359 Speaker 10: know shirts, a lot of people might walk walk past that. 1200 00:57:10,480 --> 00:57:10,719 Speaker 2: You know. 1201 00:57:10,880 --> 00:57:13,480 Speaker 10: On our crust, you know, we want a half an 1202 00:57:13,520 --> 00:57:17,320 Speaker 10: inch of crust, you know, so basically your pinky finger, 1203 00:57:17,600 --> 00:57:20,080 Speaker 10: you know, surrounding the edge of the crust. And so 1204 00:57:20,440 --> 00:57:23,160 Speaker 10: you know, we pay like small you know, at tension 1205 00:57:23,200 --> 00:57:26,479 Speaker 10: of detail about those things. But that stuff takes time 1206 00:57:26,520 --> 00:57:30,080 Speaker 10: because when you systemize, you gotta understand those little details 1207 00:57:30,080 --> 00:57:32,400 Speaker 10: I just got through talking about. It might be you know, 1208 00:57:32,720 --> 00:57:34,760 Speaker 10: five hundred more, but you got to be able to 1209 00:57:34,800 --> 00:57:36,920 Speaker 10: package in the way that's simple enough for somebody to 1210 00:57:37,000 --> 00:57:37,720 Speaker 10: understand it on. 1211 00:57:37,680 --> 00:57:38,240 Speaker 2: The day to day. 1212 00:57:38,320 --> 00:57:40,600 Speaker 4: So after the success of the first one, when did 1213 00:57:40,640 --> 00:57:43,120 Speaker 4: you decide, like, you know what, we can do this again, 1214 00:57:43,160 --> 00:57:44,720 Speaker 4: Let's replicate it somewhere else in the City. 1215 00:57:46,280 --> 00:57:51,080 Speaker 5: Yeah, yeah, man, we we It was basically out of 1216 00:57:51,200 --> 00:57:54,960 Speaker 5: need though, because I mean the first bot is just 1217 00:57:55,000 --> 00:57:58,640 Speaker 5: super small, so we didn't really have like a prep kitchen, 1218 00:57:59,000 --> 00:58:02,160 Speaker 5: and we couldn't off of the full concept with the 1219 00:58:02,560 --> 00:58:04,960 Speaker 5: with the with the cinemon rolls. 1220 00:58:04,480 --> 00:58:05,600 Speaker 2: And you know what I mean. 1221 00:58:05,600 --> 00:58:08,680 Speaker 5: We couldn't cater we couldn't do Uber East, we couldn't 1222 00:58:08,720 --> 00:58:12,520 Speaker 5: do any of the third part of deliveries, so especially 1223 00:58:12,560 --> 00:58:14,600 Speaker 5: out of necessity. So we was a building across the 1224 00:58:14,600 --> 00:58:17,720 Speaker 5: street from us that just so happened to become available 1225 00:58:18,440 --> 00:58:22,480 Speaker 5: and and you know, power power the community. We build 1226 00:58:22,480 --> 00:58:24,560 Speaker 5: a relationship with the guy that was in it. He 1227 00:58:24,680 --> 00:58:26,240 Speaker 5: was like, hey, I'm about to leave. He was like 1228 00:58:26,360 --> 00:58:28,840 Speaker 5: dang okay, Like you know, we got to jump on this, 1229 00:58:29,000 --> 00:58:32,360 Speaker 5: you know what I'm saying. So we built that out 1230 00:58:32,840 --> 00:58:35,800 Speaker 5: and open the roll out by Cinema Huskies, which is 1231 00:58:35,800 --> 00:58:40,960 Speaker 5: our Life Express location and uh and it handles the 1232 00:58:41,000 --> 00:58:43,360 Speaker 5: catering and third party and walk ups and stuff like that. 1233 00:58:43,600 --> 00:58:49,000 Speaker 5: App orders open that and what October November. 1234 00:58:49,880 --> 00:58:52,320 Speaker 2: First year. Yeah, that's quick. So I want to I 1235 00:58:52,320 --> 00:58:54,880 Speaker 2: wanted to talk about that the real estate playing, but 1236 00:58:54,920 --> 00:58:56,880 Speaker 2: before I don't want that. The old people says, what 1237 00:58:56,920 --> 00:59:00,880 Speaker 2: you just said extremely important. Big things are never Big 1238 00:59:00,920 --> 00:59:05,360 Speaker 2: things are rarely the problem in life. Sometimes you have 1239 00:59:05,440 --> 00:59:08,720 Speaker 2: like big issues. Small issues add up over time. Small, 1240 00:59:08,760 --> 00:59:10,920 Speaker 2: the little, the little things are the real problems. So 1241 00:59:10,960 --> 00:59:15,640 Speaker 2: it's like little stuff that you look past every day. 1242 00:59:16,880 --> 00:59:20,680 Speaker 2: It adds up and you start letting little things lide here, 1243 00:59:20,720 --> 00:59:23,520 Speaker 2: little things like a relationship, right, Like it's not like 1244 00:59:23,720 --> 00:59:26,600 Speaker 2: your yo. Sometimes it's like a major incident. But most 1245 00:59:26,640 --> 00:59:29,760 Speaker 2: of the times it's like come in late, say you 1246 00:59:29,880 --> 00:59:32,120 Speaker 2: leave the clothes on the it's just little things like this. 1247 00:59:32,560 --> 00:59:35,000 Speaker 2: Before you know it, it's like what happened because it 1248 00:59:35,040 --> 00:59:38,000 Speaker 2: was never addressed. And as a business owner, that's extremely important. 1249 00:59:38,040 --> 00:59:40,840 Speaker 2: It's like you a lot of times like I'll just 1250 00:59:40,920 --> 00:59:42,880 Speaker 2: let this slide. It was just bad. He's having a bat. 1251 00:59:42,960 --> 00:59:45,280 Speaker 2: Now you got address this because you gotta get out 1252 00:59:45,280 --> 00:59:47,680 Speaker 2: in front of it. If not, now, you just open 1253 00:59:47,800 --> 00:59:50,280 Speaker 2: up the floodgates. And it's so many little things that 1254 00:59:50,680 --> 00:59:54,000 Speaker 2: you can't you can't stop it now. So but the 1255 00:59:54,040 --> 00:59:56,320 Speaker 2: real estate, so you guys said that you actually own 1256 00:59:56,480 --> 01:00:00,800 Speaker 2: like sixty percent of the real estate. So that's important 1257 01:00:00,800 --> 01:00:03,960 Speaker 2: because like restaurants is hard, a hard business and one 1258 01:00:04,000 --> 01:00:06,120 Speaker 2: of the main reasons how I see it is that 1259 01:00:07,040 --> 01:00:10,400 Speaker 2: it's overhead rent. You got a location, you gotta rent it. 1260 01:00:10,520 --> 01:00:13,240 Speaker 2: And that's why another episode, like I said, I keep 1261 01:00:13,240 --> 01:00:15,000 Speaker 2: referring to this episode, it's a really good episode about 1262 01:00:15,000 --> 01:00:17,920 Speaker 2: the restaurant episode eleven, where he's used mixed use properties 1263 01:00:18,280 --> 01:00:21,040 Speaker 2: because he gets the cash flow from upstairs. Well mixed. 1264 01:00:21,120 --> 01:00:22,560 Speaker 2: I don't know how it is in Tennessee, but like 1265 01:00:22,800 --> 01:00:26,040 Speaker 2: in where we live, it's like some properties like you 1266 01:00:26,120 --> 01:00:27,840 Speaker 2: have like a restaurant on the bottom and then people 1267 01:00:27,880 --> 01:00:31,520 Speaker 2: live up top. Okay, yeah, so the mixed use properties 1268 01:00:31,640 --> 01:00:33,680 Speaker 2: is like the way he explained it was brilliant because 1269 01:00:33,720 --> 01:00:35,680 Speaker 2: he's like, no, I don't have the same pressure as 1270 01:00:35,720 --> 01:00:38,640 Speaker 2: like just renting a storefront because now I'm getting fifty 1271 01:00:38,680 --> 01:00:41,720 Speaker 2: percent of my rent, of my mortgage actually is coming 1272 01:00:41,760 --> 01:00:43,640 Speaker 2: from the rent from the tenants upstairs. So now it 1273 01:00:43,760 --> 01:00:46,600 Speaker 2: takes less pressure off me. And we see restaurants clothes 1274 01:00:46,640 --> 01:00:48,840 Speaker 2: all the time because it's like the rent that you 1275 01:00:48,880 --> 01:00:51,200 Speaker 2: have to pay is so much and then it's kind 1276 01:00:51,200 --> 01:00:53,040 Speaker 2: of sporadic if people come in and out, but you 1277 01:00:53,080 --> 01:00:55,800 Speaker 2: still got to pay it. So was that the play 1278 01:00:55,840 --> 01:00:57,600 Speaker 2: as far as the real estate or like what was 1279 01:00:57,640 --> 01:01:00,760 Speaker 2: that that mindset that started just renting, like actually owning 1280 01:01:00,800 --> 01:01:02,040 Speaker 2: some of the spots. 1281 01:01:02,880 --> 01:01:05,920 Speaker 5: I think the player initially for us was just to 1282 01:01:06,080 --> 01:01:08,240 Speaker 5: own in our neighborhoods, you know what I mean. I 1283 01:01:08,240 --> 01:01:10,960 Speaker 5: think it was just pretty much that simple for us, 1284 01:01:11,000 --> 01:01:14,360 Speaker 5: like we want to own, you know, we want to 1285 01:01:14,360 --> 01:01:16,800 Speaker 5: buy the block, so to speak, like we want to 1286 01:01:16,800 --> 01:01:19,680 Speaker 5: be owners of the property that we were going into. 1287 01:01:19,920 --> 01:01:23,320 Speaker 5: And you know, we kind of took the McDonald's approach 1288 01:01:23,720 --> 01:01:28,920 Speaker 5: to it, and I mean, yeah, but again, you know 1289 01:01:29,000 --> 01:01:31,560 Speaker 5: we talked earlier's like it's a lot of capital that's 1290 01:01:31,600 --> 01:01:34,960 Speaker 5: involved in and that they can take away from the 1291 01:01:35,040 --> 01:01:38,440 Speaker 5: actual operations. So now we had to go back and 1292 01:01:39,040 --> 01:01:42,120 Speaker 5: kind of fine tune like what's the focus here, you 1293 01:01:42,120 --> 01:01:44,600 Speaker 5: know what I mean, Like, you know, what. 1294 01:01:44,560 --> 01:01:45,000 Speaker 2: Are we doing? 1295 01:01:45,040 --> 01:01:47,000 Speaker 5: Are we going to be a real estate company, We're 1296 01:01:47,000 --> 01:01:49,880 Speaker 5: gonna be a restaurant, you know what I mean? And 1297 01:01:49,920 --> 01:01:52,120 Speaker 5: can we find a fine line with that? And I 1298 01:01:52,120 --> 01:01:56,120 Speaker 5: think we have. But but ownership for us was part 1299 01:01:56,160 --> 01:01:59,880 Speaker 5: of the controlling If we're gonna be paying somebody, you know, 1300 01:02:00,880 --> 01:02:03,640 Speaker 5: fourteen thousand dollars in rent, like we need to. 1301 01:02:03,640 --> 01:02:04,720 Speaker 7: Be paying ourselves. 1302 01:02:04,880 --> 01:02:07,800 Speaker 2: So how do you find excuse me, how do you 1303 01:02:07,840 --> 01:02:08,400 Speaker 2: finance it? 1304 01:02:08,960 --> 01:02:11,760 Speaker 4: Are you doing that from the profits made from the 1305 01:02:11,800 --> 01:02:12,840 Speaker 4: trucking company deal. 1306 01:02:13,080 --> 01:02:15,200 Speaker 2: Or are we going through banks? We're getting business loans. 1307 01:02:15,240 --> 01:02:17,880 Speaker 5: How we're doing it so some through banks, some through 1308 01:02:18,280 --> 01:02:23,400 Speaker 5: you know, you know, profits or partners, you know what 1309 01:02:23,440 --> 01:02:25,880 Speaker 5: I mean. Like we got to our mentor is one 1310 01:02:25,920 --> 01:02:29,120 Speaker 5: of our real estate partners, and he's done an awesome 1311 01:02:29,240 --> 01:02:34,280 Speaker 5: job of man, really showing us the benefits of owning 1312 01:02:34,320 --> 01:02:39,280 Speaker 5: real estate and the profitability and own real estate. Like 1313 01:02:39,760 --> 01:02:43,880 Speaker 5: so he you know, Daryl Freeman, Man, awesome dude. 1314 01:02:43,720 --> 01:02:46,880 Speaker 7: Y'all might want to have him, he thought for real, 1315 01:02:47,680 --> 01:02:48,440 Speaker 7: ye look him up. 1316 01:02:48,480 --> 01:02:53,439 Speaker 5: Man, But but man, he's shown us the real estate 1317 01:02:53,560 --> 01:02:55,040 Speaker 5: route and the benefits. 1318 01:02:54,680 --> 01:02:57,200 Speaker 2: Of there's always more. Like that's why I like. It's 1319 01:02:57,280 --> 01:03:00,640 Speaker 2: like and everything in life, it's like there's always more 1320 01:03:01,080 --> 01:03:04,800 Speaker 2: to everything. And it's like Apple, if everything failed for Apple, 1321 01:03:04,840 --> 01:03:06,800 Speaker 2: today they have billions of dollars worth of real estate. 1322 01:03:07,640 --> 01:03:10,640 Speaker 2: McDonald's like in that found it's like, you're not you're 1323 01:03:10,640 --> 01:03:12,240 Speaker 2: not in the restaurant business no more. You're in the 1324 01:03:12,240 --> 01:03:14,760 Speaker 2: real estate business now, right. And even like when Derek, 1325 01:03:14,880 --> 01:03:16,760 Speaker 2: when he was explaining that the mixture is property, he 1326 01:03:16,800 --> 01:03:18,120 Speaker 2: was telling us, he was like, now it's not a 1327 01:03:18,120 --> 01:03:20,760 Speaker 2: restaurant plays a real estate play. So it's like if 1328 01:03:20,800 --> 01:03:23,680 Speaker 2: all else fails, you still own the property make money 1329 01:03:23,680 --> 01:03:26,640 Speaker 2: off of that. Like I said, worst case scenario, you 1330 01:03:26,720 --> 01:03:28,800 Speaker 2: go out of business, everything failed, you still own a property. 1331 01:03:28,800 --> 01:03:29,800 Speaker 2: You can run into somebody. 1332 01:03:29,560 --> 01:03:31,480 Speaker 4: Else, and you kind of have a short term play 1333 01:03:31,480 --> 01:03:33,520 Speaker 4: and a long term play, right, Like the restaurant is 1334 01:03:33,560 --> 01:03:36,240 Speaker 4: now and hopefully it stays long term, but that real 1335 01:03:36,320 --> 01:03:37,080 Speaker 4: estate is always going to. 1336 01:03:37,080 --> 01:03:38,800 Speaker 2: Be I don't think. I don't even want that to 1337 01:03:38,960 --> 01:03:41,480 Speaker 2: because like people don't understand how much land Apples buying. 1338 01:03:42,000 --> 01:03:44,960 Speaker 2: Apple is buying so much land from their headquarters, but 1339 01:03:45,040 --> 01:03:47,640 Speaker 2: even like just they have a bunch of land from 1340 01:03:47,680 --> 01:03:49,640 Speaker 2: different office spaces and stuff like that, and it's like 1341 01:03:49,640 --> 01:03:51,760 Speaker 2: they're not doing that. They could, they could least they 1342 01:03:51,800 --> 01:03:55,880 Speaker 2: could rent, but it's like they're strategically they understand that 1343 01:03:55,920 --> 01:03:57,680 Speaker 2: the property goes up over the. 1344 01:03:57,640 --> 01:03:59,480 Speaker 8: Course of the possible And another thing too, since we 1345 01:03:59,520 --> 01:04:03,840 Speaker 8: came into interfying neighborhoods, so we're coming in early and 1346 01:04:03,920 --> 01:04:07,080 Speaker 8: as we know that property is appreciating, so after those 1347 01:04:07,080 --> 01:04:09,720 Speaker 8: they at least might come up and they might say, well, 1348 01:04:09,760 --> 01:04:12,320 Speaker 8: look I need to double your rent, you know what 1349 01:04:12,360 --> 01:04:14,720 Speaker 8: I mean, Because it's a new market for that area, 1350 01:04:14,920 --> 01:04:18,560 Speaker 8: so we have more control. For some of our core locations, 1351 01:04:18,560 --> 01:04:22,280 Speaker 8: we have more control. So you knows as more said 1352 01:04:22,320 --> 01:04:25,600 Speaker 8: Dory Freeman helped us understand really truly understand that. 1353 01:04:25,840 --> 01:04:29,040 Speaker 3: You know, did you ever think about all your franchising. 1354 01:04:29,680 --> 01:04:31,080 Speaker 2: Yeah, so that's in play. 1355 01:04:32,800 --> 01:04:36,560 Speaker 5: Man, I mean you know, multiple streams of revenue, right, So, yeah, 1356 01:04:36,600 --> 01:04:38,680 Speaker 5: that's in play for us. 1357 01:04:38,520 --> 01:04:42,439 Speaker 7: It's a process though, like we you know, we don't plan. 1358 01:04:42,600 --> 01:04:44,479 Speaker 5: All of us always say like we're not just gonna 1359 01:04:44,520 --> 01:04:48,000 Speaker 5: jump in and do something without doing the research and 1360 01:04:48,080 --> 01:04:51,439 Speaker 5: having a proper you know, knowledge to take to take 1361 01:04:51,440 --> 01:04:53,560 Speaker 5: a task on because we don't want to put out 1362 01:04:53,560 --> 01:04:56,680 Speaker 5: a mediocre product, you know what I'm saying. So it's like, 1363 01:04:56,920 --> 01:05:00,880 Speaker 5: but yeah, franchising is in play for us, that's a and. 1364 01:05:00,680 --> 01:05:02,360 Speaker 7: We want to make sure it's done right, you know 1365 01:05:02,360 --> 01:05:04,680 Speaker 7: what I mean. The legal is on point, you know 1366 01:05:04,720 --> 01:05:05,080 Speaker 7: what I'm. 1367 01:05:05,480 --> 01:05:08,280 Speaker 5: Yeah, And the process is that we have in house 1368 01:05:08,760 --> 01:05:11,600 Speaker 5: on point before we jump out there off of their 1369 01:05:11,600 --> 01:05:14,240 Speaker 5: product for somebody to have to run. 1370 01:05:15,440 --> 01:05:16,920 Speaker 2: All right. So in the last semement, we're going to 1371 01:05:16,960 --> 01:05:19,200 Speaker 2: talk about where you go from here and scaling and 1372 01:05:19,400 --> 01:05:22,760 Speaker 2: what's next for you guys. All right, So as far 1373 01:05:22,800 --> 01:05:24,720 Speaker 2: as I want to talk about scaling and branding things 1374 01:05:24,760 --> 01:05:27,000 Speaker 2: that nature. So I see you have the source to say. 1375 01:05:27,000 --> 01:05:28,400 Speaker 2: That's another thing I like about you guys is that 1376 01:05:28,440 --> 01:05:31,680 Speaker 2: you're not limiting yourself to just being a pizza business. 1377 01:05:31,680 --> 01:05:37,760 Speaker 2: It's like you have merch you got to merch on. Yeah, 1378 01:05:39,760 --> 01:05:44,080 Speaker 2: we already talk about that from the same era. 1379 01:05:44,240 --> 01:05:46,360 Speaker 4: So like people who went with us for a while, 1380 01:05:46,520 --> 01:05:49,840 Speaker 4: you know, we had the cream, credit rules everything around us. 1381 01:05:49,960 --> 01:05:51,920 Speaker 4: So when we saw the prem I'm like, I like 1382 01:05:51,960 --> 01:05:54,080 Speaker 4: these guys, pizza rules everything around. 1383 01:05:54,200 --> 01:05:56,320 Speaker 2: Yeah, so what's the what's the scaling model for you 1384 01:05:56,400 --> 01:06:00,240 Speaker 2: guys as far as going forward in the future. 1385 01:06:00,600 --> 01:06:04,160 Speaker 8: So coming into twenty twenty, we started our planning right, 1386 01:06:04,240 --> 01:06:06,360 Speaker 8: So we had our we did a retriet, like the 1387 01:06:06,400 --> 01:06:08,440 Speaker 8: three of us and just kind of sat down and 1388 01:06:08,520 --> 01:06:10,840 Speaker 8: basically we outlined our business models. 1389 01:06:10,840 --> 01:06:12,520 Speaker 9: So we had outlined all of our. 1390 01:06:12,400 --> 01:06:19,360 Speaker 8: Business units, corporate stores, franchising, souce company with media, trying 1391 01:06:19,360 --> 01:06:21,880 Speaker 8: to trying to keep them all together in a couple 1392 01:06:21,920 --> 01:06:27,040 Speaker 8: more right, and we basically said, okay, we're this is 1393 01:06:27,080 --> 01:06:29,200 Speaker 8: this is our focus, right, this is our focus on 1394 01:06:29,200 --> 01:06:31,320 Speaker 8: the corporate stores. We know we need to do for 1395 01:06:31,360 --> 01:06:33,120 Speaker 8: franchising to get to franchising. 1396 01:06:33,360 --> 01:06:34,240 Speaker 9: We know what we need to do. 1397 01:06:34,320 --> 01:06:36,440 Speaker 8: These are the steps, This is the process to get 1398 01:06:36,520 --> 01:06:39,200 Speaker 8: us to be able to franchise. So for us, it's 1399 01:06:39,320 --> 01:06:44,600 Speaker 8: you know, building an international brain, right. 1400 01:06:44,680 --> 01:06:44,880 Speaker 2: You know. 1401 01:06:45,400 --> 01:06:47,080 Speaker 8: One thing we did was, you know, as part of 1402 01:06:47,160 --> 01:06:49,920 Speaker 8: our research, we couldn't find any like black owned like 1403 01:06:50,080 --> 01:06:53,640 Speaker 8: national chains, like restaurant chains. It's like we literally couldn't 1404 01:06:53,640 --> 01:06:56,080 Speaker 8: find It was crazy because it's like it has to 1405 01:06:56,160 --> 01:07:00,000 Speaker 8: be someone significant, like somebody like doing this thing significant. 1406 01:07:00,080 --> 01:07:01,040 Speaker 9: Mean, we just couldn't find any. 1407 01:07:01,160 --> 01:07:03,200 Speaker 8: So that was part of our motivation as well, to 1408 01:07:03,360 --> 01:07:08,000 Speaker 8: like build something that's you know, that great to that 1409 01:07:08,080 --> 01:07:11,160 Speaker 8: skill that's internationally recognized. 1410 01:07:11,280 --> 01:07:13,240 Speaker 9: So that's that's that's part of our goals. So kind 1411 01:07:13,280 --> 01:07:13,760 Speaker 9: of touch on it. 1412 01:07:14,440 --> 01:07:21,960 Speaker 2: Respect So so branding, How important is branding for you guys? 1413 01:07:22,240 --> 01:07:24,480 Speaker 2: Like what's your what's your thoughts on even your social 1414 01:07:24,520 --> 01:07:27,040 Speaker 2: media stuff and the merge and all of that, Like 1415 01:07:27,200 --> 01:07:32,920 Speaker 2: that's intentional obviously, How how big is that for you guys? 1416 01:07:33,480 --> 01:07:38,160 Speaker 10: I think that branding for us is about you know, 1417 01:07:38,280 --> 01:07:42,160 Speaker 10: connecting with people outside of just our pizza. We want 1418 01:07:42,200 --> 01:07:44,760 Speaker 10: people to understand that, uh, some of my husbands is 1419 01:07:44,800 --> 01:07:49,000 Speaker 10: a story three you know, young black dudes that have 1420 01:07:49,280 --> 01:07:54,040 Speaker 10: ambition and you know, a good just a good taste 1421 01:07:54,040 --> 01:07:57,320 Speaker 10: for food and also you know, a good heart for 1422 01:07:57,760 --> 01:08:00,240 Speaker 10: you know, rebuilding our communities and changing in their do 1423 01:08:00,560 --> 01:08:02,240 Speaker 10: So we want to take people along for the rad 1424 01:08:02,920 --> 01:08:05,640 Speaker 10: and so it's a little bit different from the truck 1425 01:08:05,680 --> 01:08:06,640 Speaker 10: and Company. 1426 01:08:06,240 --> 01:08:08,760 Speaker 2: Where you know, we were. 1427 01:08:08,440 --> 01:08:12,360 Speaker 10: Very busy trying to get people to see us as everything. 1428 01:08:12,000 --> 01:08:14,720 Speaker 2: But you know, a black business. 1429 01:08:14,880 --> 01:08:17,439 Speaker 10: You know, we wanted to because you know, in Nashville, 1430 01:08:17,840 --> 01:08:19,400 Speaker 10: you know, I think a couple of people might have 1431 01:08:19,439 --> 01:08:21,080 Speaker 10: not let us in their homes a few times to 1432 01:08:21,120 --> 01:08:22,880 Speaker 10: do estimates because you know, they. 1433 01:08:22,920 --> 01:08:27,519 Speaker 2: Just didn't trust to face. I called the wrong number. 1434 01:08:27,520 --> 01:08:28,880 Speaker 2: I'm sorry. 1435 01:08:29,040 --> 01:08:31,320 Speaker 10: So so you know, when we got started with this, 1436 01:08:31,400 --> 01:08:34,800 Speaker 10: we almost had the same mentality until we started to 1437 01:08:35,479 --> 01:08:38,240 Speaker 10: you know, get the reaction from the community that really 1438 01:08:38,280 --> 01:08:40,360 Speaker 10: showed us like, man, we're proud of you guys. Keep 1439 01:08:40,400 --> 01:08:43,320 Speaker 10: on going. You know, we needed this right. So now 1440 01:08:43,600 --> 01:08:45,120 Speaker 10: we're at the point where this is who we are. 1441 01:08:45,240 --> 01:08:48,360 Speaker 10: We just recently changed all of our branding from uh, 1442 01:08:48,439 --> 01:08:50,160 Speaker 10: you know, we had a tractor and we you know, 1443 01:08:50,200 --> 01:08:51,200 Speaker 10: because the story is. 1444 01:08:51,160 --> 01:08:53,080 Speaker 2: Basically you know, we're from Tennessee. 1445 01:08:53,720 --> 01:08:56,320 Speaker 10: Uh, you know a lot of local farm goods and 1446 01:08:57,439 --> 01:08:59,960 Speaker 10: you know, people know, you know Tennessee for that. However, 1447 01:09:00,760 --> 01:09:02,960 Speaker 10: we grew up you know, in the city and listen 1448 01:09:03,040 --> 01:09:06,200 Speaker 10: to hip hop, you know, Master p U GK. You 1449 01:09:06,240 --> 01:09:08,160 Speaker 10: know what I mean to y'all, Like we listen to 1450 01:09:08,200 --> 01:09:10,840 Speaker 10: these these artists, so we're a lot different. So you know, 1451 01:09:10,920 --> 01:09:13,479 Speaker 10: when you see this logo, then you think rual, but 1452 01:09:13,520 --> 01:09:15,639 Speaker 10: when you walk in, it's like a judgtapositional where. 1453 01:09:15,479 --> 01:09:16,680 Speaker 2: It's like, man, what just hit me? You know what 1454 01:09:16,720 --> 01:09:17,160 Speaker 2: I'm saying. 1455 01:09:17,680 --> 01:09:19,840 Speaker 10: So now we want to we change the brand into 1456 01:09:19,840 --> 01:09:22,320 Speaker 10: where's the three characters of us? And we're just carrying 1457 01:09:22,360 --> 01:09:25,120 Speaker 10: you along on the story to you know, you know, 1458 01:09:25,360 --> 01:09:28,439 Speaker 10: walking in purpose to sell pizza, to sell hope and 1459 01:09:28,560 --> 01:09:32,360 Speaker 10: vision and show people that you know, if you've got 1460 01:09:32,400 --> 01:09:35,519 Speaker 10: a product. You know, we've got pizza, but you know, 1461 01:09:36,080 --> 01:09:38,120 Speaker 10: you can break things out of the product you're selling 1462 01:09:38,160 --> 01:09:41,320 Speaker 10: to create other streams of revenue like sauce and like 1463 01:09:41,640 --> 01:09:44,000 Speaker 10: real estate, you know, and like merchandise. 1464 01:09:44,439 --> 01:09:46,280 Speaker 2: And we just want people to go along for the ride. 1465 01:09:46,280 --> 01:09:47,360 Speaker 2: From a lifestyle. 1466 01:09:47,040 --> 01:09:50,200 Speaker 4: Standpoint, yeah, I mean, and your community get back is important, 1467 01:09:50,280 --> 01:09:52,600 Speaker 4: Like that's something that we love because of something we 1468 01:09:52,720 --> 01:09:55,080 Speaker 4: do in our community too. Y'all talk about the movie 1469 01:09:55,160 --> 01:09:57,599 Speaker 4: theater experience, because when I spoke to MA, I was like, Yo, bro, 1470 01:09:58,400 --> 01:10:00,320 Speaker 4: how y'all doing that? Like y'all got y'all a movie 1471 01:10:00,360 --> 01:10:01,400 Speaker 4: theater out and bring the community. 1472 01:10:01,600 --> 01:10:04,200 Speaker 2: How's that that's clean? That's that's all right there. 1473 01:10:04,479 --> 01:10:11,000 Speaker 10: We we we established a partnership with because in our locations, 1474 01:10:11,000 --> 01:10:14,640 Speaker 10: we've got you know, images of you know, things we 1475 01:10:14,760 --> 01:10:19,720 Speaker 10: all grew up loving, like uh, just music videos and 1476 01:10:20,960 --> 01:10:24,160 Speaker 10: different you know, movies and sitcoms from the night. Like 1477 01:10:24,160 --> 01:10:28,080 Speaker 10: we've got Dwayne Wade and Wiley painted on our bathroom doors, 1478 01:10:28,280 --> 01:10:32,240 Speaker 10: a silhouettes, you know, and so you know, the culture 1479 01:10:32,360 --> 01:10:33,880 Speaker 10: was loving it. So we were like, you know what, like, 1480 01:10:33,960 --> 01:10:36,519 Speaker 10: let's let's create extend the experience outside of the doors 1481 01:10:36,560 --> 01:10:39,839 Speaker 10: of our restaurant. So we partnered with a local independent 1482 01:10:39,920 --> 01:10:42,720 Speaker 10: theater and we just showed you know, movies from our 1483 01:10:42,800 --> 01:10:45,519 Speaker 10: past that people you know, you would think everybody's seen 1484 01:10:45,600 --> 01:10:47,400 Speaker 10: these movies, but you'll be surprised. The first one we 1485 01:10:47,479 --> 01:10:50,679 Speaker 10: did was Juice, and you'll be surprised how many people 1486 01:10:50,720 --> 01:10:54,080 Speaker 10: had never seen Juice. And not just not not just 1487 01:10:54,160 --> 01:10:55,960 Speaker 10: black people, but you know what I'm saying, but like 1488 01:10:56,800 --> 01:10:59,560 Speaker 10: other cultures that are embracing it, and coming in our restaurants, like, 1489 01:10:59,560 --> 01:11:01,439 Speaker 10: you know what, I've heard about that, but I never 1490 01:11:01,479 --> 01:11:03,760 Speaker 10: really dived in. So if these guys are, you know, 1491 01:11:03,840 --> 01:11:05,360 Speaker 10: hosting a movie, let me go check it out and 1492 01:11:05,439 --> 01:11:08,479 Speaker 10: we get free piece of partner with local alcohol companies. 1493 01:11:08,520 --> 01:11:11,479 Speaker 10: They pour free alcohol and then mold you know. He 1494 01:11:11,680 --> 01:11:13,160 Speaker 10: was like, man, we can't just showing the move. We 1495 01:11:13,200 --> 01:11:16,479 Speaker 10: gotta have call to actions, you know, somebody, you know 1496 01:11:16,920 --> 01:11:18,960 Speaker 10: a certain part of the movie, like everybody got to 1497 01:11:19,000 --> 01:11:20,760 Speaker 10: stand up and say this, you know. 1498 01:11:20,840 --> 01:11:21,600 Speaker 2: So we just try to. 1499 01:11:23,439 --> 01:11:26,240 Speaker 10: We just try to give people something new and different. 1500 01:11:26,280 --> 01:11:28,680 Speaker 10: And that's the great part about being an entrepreneur and 1501 01:11:28,760 --> 01:11:31,639 Speaker 10: a young business owner is like, man, we got confidence 1502 01:11:31,680 --> 01:11:34,439 Speaker 10: in what you do, Like you can do whatever comes 1503 01:11:34,479 --> 01:11:35,080 Speaker 10: to your mind. 1504 01:11:35,840 --> 01:11:38,400 Speaker 5: You know, on a house part of when we did 1505 01:11:38,479 --> 01:11:43,760 Speaker 5: a nineties dress, like you know what I mean, who can't? 1506 01:11:43,800 --> 01:11:47,160 Speaker 5: So it was content like coming in nineties. 1507 01:11:47,160 --> 01:11:52,759 Speaker 2: Who had the hot time? No, no, no, It's important 1508 01:11:52,800 --> 01:11:54,519 Speaker 2: because it's like you don't want to just limit yourself. 1509 01:11:54,560 --> 01:11:58,240 Speaker 2: And that's something that brother chat eighty five South Show. 1510 01:11:58,320 --> 01:12:00,200 Speaker 2: He's one of the business parts of eighty five and 1511 01:12:00,280 --> 01:12:02,880 Speaker 2: he told us he was like, stop calling it Legia place. 1512 01:12:03,000 --> 01:12:04,960 Speaker 2: Months ago. He's like, stop calling ann Lesia podcast. He's like, 1513 01:12:04,960 --> 01:12:07,960 Speaker 2: we stopped calling eighty five South podcasts a long time 1514 01:12:07,960 --> 01:12:10,200 Speaker 2: ago because we realized were bigger than just the podcast. 1515 01:12:10,320 --> 01:12:12,320 Speaker 2: He was like, you're bigger than just the podcast. And 1516 01:12:12,400 --> 01:12:14,280 Speaker 2: he's true and his right, because like now we got merged, 1517 01:12:14,280 --> 01:12:16,360 Speaker 2: we got an online school platform, we do we do 1518 01:12:16,479 --> 01:12:18,920 Speaker 2: live events, we do workshops, and it's like that's why 1519 01:12:18,960 --> 01:12:21,040 Speaker 2: I like, like slimer Hoskeys. You have pizza real, but 1520 01:12:21,439 --> 01:12:25,800 Speaker 2: it's smaller. It's not like pizza slimsys pizza because then 1521 01:12:25,840 --> 01:12:27,439 Speaker 2: it's like you're just going to be known for pizza, 1522 01:12:27,800 --> 01:12:30,000 Speaker 2: but slim and huskies. And it's like you can do 1523 01:12:30,080 --> 01:12:32,320 Speaker 2: a variety of different things, right, And I think that's 1524 01:12:32,360 --> 01:12:35,000 Speaker 2: important for people to understand too. It's like, don't don't 1525 01:12:35,280 --> 01:12:38,519 Speaker 2: just limit yourself in a corner because now it's kind 1526 01:12:38,520 --> 01:12:40,240 Speaker 2: of hard to break out of that. Yeah, and y'all 1527 01:12:40,240 --> 01:12:41,280 Speaker 2: always think of business man. 1528 01:12:41,320 --> 01:12:43,080 Speaker 4: When when I walked in, I saw the box and said, yeah, 1529 01:12:43,080 --> 01:12:46,519 Speaker 4: they brought pizza, and uh he said, Yo, we're working 1530 01:12:46,560 --> 01:12:48,800 Speaker 4: on the Frozen And I'm like, I see the bigger player. 1531 01:12:49,479 --> 01:12:51,280 Speaker 4: I see where y'all going supermarkets next. 1532 01:12:51,400 --> 01:12:53,080 Speaker 10: Yeah, we gotta we gotta we're working with a food 1533 01:12:53,120 --> 01:12:56,320 Speaker 10: scientists right now to you know, formulate the product, you know, 1534 01:12:56,479 --> 01:12:58,439 Speaker 10: get it perfect. The same way with when we were 1535 01:12:58,439 --> 01:13:00,200 Speaker 10: building this pizza. It was like, we can't just these 1536 01:13:00,280 --> 01:13:01,920 Speaker 10: these things and ship them out, you know. 1537 01:13:01,920 --> 01:13:03,280 Speaker 2: We gotta do it the right way. We gotta do it. 1538 01:13:03,360 --> 01:13:06,479 Speaker 2: How how to join those does it? So the pizza 1539 01:13:06,520 --> 01:13:09,759 Speaker 2: lab is still open? No, it's not still open. Unfortunately. 1540 01:13:09,840 --> 01:13:12,160 Speaker 2: Now we've got you know, multiple kitchens we can just 1541 01:13:12,200 --> 01:13:14,960 Speaker 2: get in and you know, and work in. So, so, 1542 01:13:15,040 --> 01:13:19,200 Speaker 2: what's what's the deal with the sauces? Oh? Man? So sauce. 1543 01:13:20,360 --> 01:13:25,200 Speaker 5: We we you know, we grew up you know, dipping 1544 01:13:25,600 --> 01:13:28,400 Speaker 5: pizza and ranch at school, you know what I'm saying. 1545 01:13:28,560 --> 01:13:30,880 Speaker 2: And your burgers and is that a other thing? 1546 01:13:30,960 --> 01:13:31,080 Speaker 10: Man? 1547 01:13:31,280 --> 01:13:35,160 Speaker 2: You know what I mean? You know what I'm saying. 1548 01:13:35,320 --> 01:13:38,760 Speaker 5: Like, Man, we just grew up with sauces, you know 1549 01:13:38,800 --> 01:13:41,559 Speaker 5: what I mean? Like this is what brings the flavor 1550 01:13:41,680 --> 01:13:45,920 Speaker 5: to just our food anyway. It's about the sauce, you. 1551 01:13:47,800 --> 01:13:48,160 Speaker 2: Know, and. 1552 01:13:50,400 --> 01:13:55,120 Speaker 3: Life in general. They got the sauce. 1553 01:13:55,240 --> 01:13:57,839 Speaker 7: So we call these dries, we call them drips. 1554 01:13:58,040 --> 01:13:58,519 Speaker 2: You know what I mean? 1555 01:13:58,640 --> 01:14:02,320 Speaker 5: It's about you know, isn't you know the sauces on 1556 01:14:02,360 --> 01:14:04,559 Speaker 5: the pizza, you know what I mean. So, but now 1557 01:14:04,640 --> 01:14:08,800 Speaker 5: we got these on on the website, people order to 1558 01:14:08,880 --> 01:14:12,799 Speaker 5: ship it out. Uh, a few of them in stores. 1559 01:14:13,360 --> 01:14:16,120 Speaker 5: But this is the next place. Like again, we always 1560 01:14:16,200 --> 01:14:20,280 Speaker 5: we're always thinking about how to pull pull some of 1561 01:14:20,760 --> 01:14:23,320 Speaker 5: the things that we have in our business, pull them 1562 01:14:23,400 --> 01:14:27,760 Speaker 5: out and separate them and and you create creative valve. 1563 01:14:27,800 --> 01:14:30,400 Speaker 2: So the sauces an independent entity. Yeah. And then not 1564 01:14:30,600 --> 01:14:31,519 Speaker 2: just for pizza either. 1565 01:14:31,640 --> 01:14:33,600 Speaker 10: So you know you can put the balsamac and your 1566 01:14:33,680 --> 01:14:36,560 Speaker 10: steak recipe, the ranch you know in your mashed potatoes, 1567 01:14:36,640 --> 01:14:40,040 Speaker 10: the garden butter on your veggies, the pineapple chole on 1568 01:14:40,120 --> 01:14:43,200 Speaker 10: your ribs and barbecue, the stone ground peach of mustard 1569 01:14:43,240 --> 01:14:44,160 Speaker 10: on your roasted chicken. 1570 01:14:44,920 --> 01:14:48,880 Speaker 2: The honey you know, the cmo is now the honey 1571 01:14:48,960 --> 01:14:50,800 Speaker 2: mayo on your stir fry. You know what I'm saying. 1572 01:14:50,840 --> 01:14:53,480 Speaker 2: So it ain't just about pizzas, It's just about. 1573 01:14:53,280 --> 01:14:55,200 Speaker 3: You know, you don't give them a sauce and a 1574 01:14:55,320 --> 01:14:57,439 Speaker 3: dish to go with this guy's on. 1575 01:14:58,760 --> 01:15:00,519 Speaker 2: You can make anything good if you've got right sauce. 1576 01:15:02,920 --> 01:15:07,600 Speaker 2: Don't get lost in I like that. 1577 01:15:07,960 --> 01:15:08,479 Speaker 8: I like that. 1578 01:15:09,520 --> 01:15:13,200 Speaker 2: We gotta skipped over the unique menu. Man, that's one 1579 01:15:13,240 --> 01:15:14,800 Speaker 2: of my favorite parts of your story. Can I tell 1580 01:15:14,880 --> 01:15:15,960 Speaker 2: us some of the items on the menu? 1581 01:15:16,040 --> 01:15:18,040 Speaker 3: Man, some people can know what they expect where they 1582 01:15:18,120 --> 01:15:19,040 Speaker 3: come into simple husky. 1583 01:15:19,520 --> 01:15:22,400 Speaker 8: We wanted to be creative with the menu and wanted 1584 01:15:22,479 --> 01:15:26,240 Speaker 8: to again bring our error into slimmer huskies, so we 1585 01:15:26,560 --> 01:15:31,519 Speaker 8: thought it would be unique and slimmer huskies. Slimmy slim 1586 01:15:31,680 --> 01:15:35,400 Speaker 8: huskies is if I would to say, instead of a 1587 01:15:35,479 --> 01:15:39,960 Speaker 8: pepperoni pieces, instead of a spring, it's just a pring, 1588 01:15:40,280 --> 01:15:40,439 Speaker 8: you know. 1589 01:15:40,439 --> 01:15:40,800 Speaker 2: What I mean? 1590 01:15:41,640 --> 01:15:43,920 Speaker 9: Smoking herd with chicken, smoking ird with salmon, you know 1591 01:15:43,960 --> 01:15:44,240 Speaker 9: what I mean. 1592 01:15:44,280 --> 01:15:48,640 Speaker 8: So to bring like subtle aspects of the culture smoking. 1593 01:15:49,640 --> 01:15:51,920 Speaker 2: I mean, So what is that? I got five on it? 1594 01:15:52,000 --> 01:15:52,240 Speaker 2: What's that? 1595 01:15:53,000 --> 01:15:53,960 Speaker 9: So it's a cheese piece? 1596 01:15:54,400 --> 01:15:58,120 Speaker 4: So I got so it's like five different things. These 1597 01:15:58,160 --> 01:15:59,479 Speaker 4: young kids might know what I got. 1598 01:15:59,360 --> 01:16:04,559 Speaker 2: Five on it. They don't have no idea, I think. 1599 01:16:04,760 --> 01:16:08,120 Speaker 2: And now last one is nothing but a v thing that. 1600 01:16:10,640 --> 01:16:14,360 Speaker 10: That's another one of the parts of our lineup is 1601 01:16:14,439 --> 01:16:18,000 Speaker 10: that we are very you know, health focused. So uh, 1602 01:16:18,160 --> 01:16:19,599 Speaker 10: you know, we've got something for everybody. If you want 1603 01:16:19,640 --> 01:16:21,000 Speaker 10: to come in and just load it up and knock 1604 01:16:21,040 --> 01:16:23,120 Speaker 10: yourself out, we got that for you. But you know, 1605 01:16:23,240 --> 01:16:25,519 Speaker 10: we also have you know, a lot of healthy vegetables. 1606 01:16:25,560 --> 01:16:27,040 Speaker 10: You know what I'm saying that we pushed on the 1607 01:16:27,120 --> 01:16:29,640 Speaker 10: day to day, so we definitely wanted to give, you know, 1608 01:16:29,720 --> 01:16:32,000 Speaker 10: the vegan something to you know, they could take ownership 1609 01:16:32,080 --> 01:16:34,240 Speaker 10: in and even like I smoke a nerve with salmon 1610 01:16:34,680 --> 01:16:37,439 Speaker 10: a pescatarian, you know, option there's not a lot of 1611 01:16:37,560 --> 01:16:38,839 Speaker 10: places to have smoked salmon. 1612 01:16:39,120 --> 01:16:39,599 Speaker 2: Sounds good. 1613 01:16:40,640 --> 01:16:42,360 Speaker 4: This might be the first time we do an episode 1614 01:16:42,400 --> 01:16:45,960 Speaker 4: and actually go with you'all to the restaurant after about 1615 01:16:45,960 --> 01:16:46,719 Speaker 4: to make history today. 1616 01:16:48,560 --> 01:16:52,000 Speaker 2: Gentlemen, Thank you, man, thank you appreciate. Can we call 1617 01:16:52,080 --> 01:16:54,439 Speaker 2: it cash? Feels that like what they still calling that 1618 01:16:54,680 --> 01:17:00,519 Speaker 2: or the veil? So when we touched that, you gotta 1619 01:17:00,520 --> 01:17:04,000 Speaker 2: take care of us. Man. He's telling people how to 1620 01:17:04,040 --> 01:17:06,720 Speaker 2: contact you social media and website and all of that. 1621 01:17:07,000 --> 01:17:10,439 Speaker 10: Everything is at Slim and Huskies. Huskies is h U 1622 01:17:10,800 --> 01:17:14,040 Speaker 10: s k y s Slim and Huskies been to a 1623 01:17:14,120 --> 01:17:16,320 Speaker 10: state in a hill. We got CALLI coming up absolutely. 1624 01:17:16,400 --> 01:17:20,160 Speaker 10: Sacramento be open this summer. Memphis will be open this summer. 1625 01:17:20,520 --> 01:17:26,760 Speaker 5: Downtown Nashville, which is historical on Broadway. Black Restaurant down there, man, 1626 01:17:26,840 --> 01:17:27,439 Speaker 5: it's huge. 1627 01:17:27,560 --> 01:17:31,680 Speaker 10: We'll be in a complex's basically We're right behind the 1628 01:17:32,120 --> 01:17:35,439 Speaker 10: National African American Music Museum that's gonna be opening up 1629 01:17:35,479 --> 01:17:40,120 Speaker 10: in Nashville, Tennessee. This like this far and yeah, man, 1630 01:17:40,160 --> 01:17:44,400 Speaker 10: we've got aggressive plans, and you know, we just hope 1631 01:17:44,400 --> 01:17:47,160 Speaker 10: that you know, we continue to provide the best piece 1632 01:17:47,240 --> 01:17:49,800 Speaker 10: of service and love to the communities. 1633 01:17:49,840 --> 01:17:50,320 Speaker 2: We're coming to. 1634 01:17:50,600 --> 01:17:54,559 Speaker 4: Awful Dope Dope Troy some housekeeping shot everybody on pittreon 1635 01:17:54,640 --> 01:17:57,240 Speaker 4: dot com. Y'all know that's our probably paid program. Obviously, 1636 01:17:57,320 --> 01:17:58,880 Speaker 4: you know that it's changed a little bit because we 1637 01:17:58,880 --> 01:18:00,800 Speaker 4: wanted to give y'all more. Shout out to the NDB 1638 01:18:00,920 --> 01:18:03,640 Speaker 4: for giving us an inspiration to actually give more to 1639 01:18:03,760 --> 01:18:06,400 Speaker 4: our people. So everybody that's joined you our top tier, 1640 01:18:06,439 --> 01:18:09,120 Speaker 4: you'll get access to our Earnial Leisure University that is 1641 01:18:09,200 --> 01:18:11,800 Speaker 4: our online school where we do three webinars a week, 1642 01:18:11,920 --> 01:18:15,080 Speaker 4: real estate related on Mondays, guests webinars on Wednesdays, and 1643 01:18:15,160 --> 01:18:18,559 Speaker 4: shouting myself to a business podcast, business webinar every Thursday. 1644 01:18:18,760 --> 01:18:20,720 Speaker 4: We got eyl s Meno, so you already know what 1645 01:18:20,800 --> 01:18:22,360 Speaker 4: time it is with that man, we were trying to 1646 01:18:22,400 --> 01:18:24,560 Speaker 4: make sure that we encompass all communities, not just the 1647 01:18:24,640 --> 01:18:27,599 Speaker 4: English English English speaking community, but people. 1648 01:18:27,560 --> 01:18:29,920 Speaker 2: Of Latin and Hispanic descent. 1649 01:18:30,000 --> 01:18:32,840 Speaker 4: So we want to involve everybody so that they can 1650 01:18:32,960 --> 01:18:35,759 Speaker 4: have their knowledge and to know how to get involved 1651 01:18:35,800 --> 01:18:38,040 Speaker 4: in the world of business. And shout everybody that's been 1652 01:18:38,080 --> 01:18:39,920 Speaker 4: personing in our merch. We got our new merch. We 1653 01:18:40,000 --> 01:18:41,800 Speaker 4: almost have to sell it off back the other day 1654 01:18:42,240 --> 01:18:45,760 Speaker 4: on ernalisia dot com. So the merch is out and yeah, 1655 01:18:45,880 --> 01:18:49,479 Speaker 4: shout everybody that has been hitting up. You know, our 1656 01:18:49,520 --> 01:18:52,080 Speaker 4: partnership with our brand resumes. That is going pretty well. So, 1657 01:18:52,439 --> 01:18:56,280 Speaker 4: like I said, we like to empower entrepreneurs, but we 1658 01:18:56,320 --> 01:18:58,800 Speaker 4: always want to think about the everyday person who actually 1659 01:18:59,080 --> 01:19:01,200 Speaker 4: has to apply and needs a job. 1660 01:19:01,320 --> 01:19:04,559 Speaker 2: So you know, shout out everybody's a supporting Yeah for sure. 1661 01:19:04,560 --> 01:19:07,240 Speaker 2: A shot out to the great city of Atlanta just 1662 01:19:07,320 --> 01:19:09,479 Speaker 2: wrapped up to they run out here. It's always good 1663 01:19:09,520 --> 01:19:11,559 Speaker 2: to be back in the A. You got another spot 1664 01:19:11,600 --> 01:19:12,160 Speaker 2: coming into. 1665 01:19:11,960 --> 01:19:15,120 Speaker 5: A two yeah man on Metropolitan five A one Metropolitan. 1666 01:19:15,200 --> 01:19:18,840 Speaker 5: This ain't playing right right by the AUC man, so 1667 01:19:18,960 --> 01:19:21,960 Speaker 5: it's got to walk up window, Come get your late night, 1668 01:19:22,320 --> 01:19:25,400 Speaker 5: come get your lunch, cinnamon rolls. 1669 01:19:26,240 --> 01:19:30,360 Speaker 2: We're gonna test it all. Yeah, No shot to Atlanta 1670 01:19:31,040 --> 01:19:33,559 Speaker 2: in Tennessee. Yeah, we definitely gotta come to Tennessee for sure. 1671 01:19:33,720 --> 01:19:37,120 Speaker 2: Man Man Nashville, Memphis shot out to everybody in Tennessee 1672 01:19:37,680 --> 01:19:40,160 Speaker 2: and yeah, thank you guys for rocking with us. We'll 1673 01:19:40,200 --> 01:19:42,160 Speaker 2: see you next week. Peace pas. 1674 01:19:43,800 --> 01:19:47,439 Speaker 12: An illegal alien from Guatemala charged with raping a child 1675 01:19:47,520 --> 01:19:51,280 Speaker 12: in Massachusetts. An MS thirteen gang member from l Salvador 1676 01:19:51,560 --> 01:19:55,640 Speaker 12: accused of murdering a Texas. Man of Venezuelan charged with 1677 01:19:55,760 --> 01:19:59,600 Speaker 12: filming and selling child pornography in Michigan. These are just 1678 01:19:59,720 --> 01:20:03,479 Speaker 12: some of the heinous migrant criminals caught because of President 1679 01:20:03,560 --> 01:20:07,080 Speaker 12: Donald J. Trump's leadership. I'm Christy Noman, the United States 1680 01:20:07,160 --> 01:20:11,920 Speaker 12: Secretary of Homeland Security. Under President Trump, attempted illegal border 1681 01:20:11,960 --> 01:20:15,479 Speaker 12: crossings are at the lowest levels ever recorded, and over 1682 01:20:15,600 --> 01:20:18,760 Speaker 12: one hundred thousand illegal aliens have been arrested. If you 1683 01:20:18,880 --> 01:20:22,679 Speaker 12: are here illegally, your next you will be fined nearly 1684 01:20:22,800 --> 01:20:26,760 Speaker 12: one thousand dollars a day, imprisoned, and deported. You will 1685 01:20:26,880 --> 01:20:30,479 Speaker 12: never return. But if you register using our CBP home 1686 01:20:30,560 --> 01:20:33,880 Speaker 12: app and leave now, you could be allowed to return legally. 1687 01:20:34,320 --> 01:20:38,960 Speaker 12: Do what's right. Leave now. Under President Trump, America's laws, 1688 01:20:39,240 --> 01:20:41,639 Speaker 12: border and families will be protected. 1689 01:20:41,760 --> 01:20:43,840 Speaker 2: Sponsored by the United States Department of Homeland Security,