WEBVTT - Trust in Finance and Consumer Confidence With Meir Statman

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<v Speaker 1>Bloomberg Audio Studios, Podcasts, radio News. This is Master's in

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<v Speaker 1>Business with Barry Ridholts on Bloomberg Radio. This week on

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<v Speaker 1>the podcast, I have an extra special guest, returning champion,

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<v Speaker 1>Professor Meyer Statman. We've talked a number of times about

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<v Speaker 1>what investors really want all sorts of different aspects of

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<v Speaker 1>behavioral finance. His new book is really comprehensive, A Wealth

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<v Speaker 1>of well Being, A Holistic Approach to Behavioral Finance. I

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<v Speaker 1>found this conversation to not only be informative, but to

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<v Speaker 1>be rich with both data and anecdotes. He has spent

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<v Speaker 1>the past forty four years studying this work. Lots of

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<v Speaker 1>what forms his opinion is data driven, is based on

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<v Speaker 1>research he's done, and he really flavors the book with

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<v Speaker 1>a lot of specific anecdotes. I found it quite interesting

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<v Speaker 1>and I think you will also. With no further ado.

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<v Speaker 1>My conversation with Professor Meyer Stafmann.

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<v Speaker 2>Well, I'm so delighted to be with you again.

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<v Speaker 1>Very so before we get to the book, which I'm

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<v Speaker 1>really enjoying, I have to go over your background, which

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<v Speaker 1>is really fascinating. Right, So your academic background, you get

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<v Speaker 1>a Bachelor of Arts and an MBA, from Hebrew University

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<v Speaker 1>of Jerusalem. You come to the US where you get

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<v Speaker 1>your PhD in economics from Columbia University. Was academia always

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<v Speaker 1>the plan?

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<v Speaker 2>No, it was not at all. I didn't really know

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<v Speaker 2>exactly what I wanted. When I was in the army,

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<v Speaker 2>I was destined to go to a kibbutz collective farm

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<v Speaker 2>in Israel, and I took a course on agriculture and

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<v Speaker 2>we had an economists who came and talked about exporting

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<v Speaker 2>oranges and what it involved. And I was thinking, you know,

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<v Speaker 2>this is stuff that I can understand that makes sense

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<v Speaker 2>to me. I'll pick economics. My dad said, study accounting.

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<v Speaker 2>You know, that's a practical thing. I thought that my

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<v Speaker 2>second major is going to be literature because I did

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<v Speaker 2>not know that I had sufficient background in mathematics. But

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<v Speaker 2>I went to one of those psychotechnic tests and they

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<v Speaker 2>say you can you can take it, and I did so.

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<v Speaker 2>I studied economics and statistics and then finance for an MBA.

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<v Speaker 1>So your curriculum, Vitail is kind of fascinating, mostly because,

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<v Speaker 1>as far as I can tell, since nineteen eighty, you've

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<v Speaker 1>had one job that's forty four years. Professor of finance

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<v Speaker 1>at Santa Clara University. You're the Glenn Klimaic professor. That's amazing.

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<v Speaker 1>Forty four years the same school. Is has it been

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<v Speaker 1>the same subject the whole time?

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<v Speaker 2>Well, you know, it is the same subject, but the

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<v Speaker 2>subject itself is changing a lot rapidly. I'm lucky to

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<v Speaker 2>be one of those people who is changing the subject.

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<v Speaker 2>And so it turned out that it is just the

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<v Speaker 2>right place for me. It is a place that values

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<v Speaker 2>teaching and values scholarships. So teacher scholar is the way

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<v Speaker 2>we describe our faculty, and that is what we strive

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<v Speaker 2>to be. And it is open, perhaps because at the

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<v Speaker 2>beginning it just was turning, moving from being just a

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<v Speaker 2>teaching place to a teaching and scholarship place, and so

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<v Speaker 2>they didn't really have the notion that it must be

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<v Speaker 2>a paper in the Journal of Finesse or whatever it was.

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<v Speaker 2>R just do stuff that has an audience, you know,

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<v Speaker 2>And to this very day they are very flexible as

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<v Speaker 2>to the audience they have in mind. It might be

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<v Speaker 2>fellow academics, but also professionals and also the general public.

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<v Speaker 2>And so they that delighted when I write something for

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<v Speaker 2>the Wall Street Journal, for example.

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<v Speaker 1>So you got the PhD from Columbia. How did you

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<v Speaker 1>make your way to California. That's not the first place

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<v Speaker 1>you would think of.

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<v Speaker 2>Well, you know, when I was studying at Columbia, I

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<v Speaker 2>was teaching at Rutgers College. And when I got to

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<v Speaker 2>my PhD, I went to the chair of the department

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<v Speaker 2>and asked whether there's a pay raise accompanying completioning of

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<v Speaker 2>the PhD. And he said, well, the way you get

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<v Speaker 2>a raise is you go to another university. You get

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<v Speaker 2>an offer, and then we see if we can match it.

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<v Speaker 2>And so I went to Binghamton University, which you know

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<v Speaker 2>is and that was the end of follow It is

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<v Speaker 2>highly regarded and cold, not a.

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<v Speaker 1>Fun place in the winter, especially if you're from a

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<v Speaker 1>much warmer climate like Israel.

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<v Speaker 2>Yeah, and so I went to Santa Clara and it

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<v Speaker 2>really felt like home from the beginning. Now, remember that

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<v Speaker 2>this is a Jesuit, a Catholic Jesuit university, and I

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<v Speaker 2>am Jewish, so so you know, I didn't really know

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<v Speaker 2>much about Jesuits so Christianity more generally, but it just

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<v Speaker 2>turned out to be just right. And I say, you

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<v Speaker 2>know that kind of similar. Both begin with the letter J.

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<v Speaker 1>So hey, they both started with the same book, right.

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<v Speaker 2>You know, it is a wonderful place. Yeah.

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<v Speaker 1>So you're teaching the same subject for forty plus years.

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<v Speaker 1>But as we said earlier, behavioral finance and the entire

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<v Speaker 1>field of economics has clearly evolved over that time. You've

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<v Speaker 1>been part of that process, pushing behavioral finance through one, two,

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<v Speaker 1>and now let's call it three generations. Tell us a

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<v Speaker 1>little bit about that process.

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<v Speaker 2>Well, so I studied standard finance, which we all studied

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<v Speaker 2>at graduate school then, and some places still where people

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<v Speaker 2>are rational, they are interested only in maximizing their wealth,

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<v Speaker 2>maybe subjects to risk considerations, and that is it. And

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<v Speaker 2>you say, so, what that they got to do with

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<v Speaker 2>the wealth? And they say, well, that's not our field,

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<v Speaker 2>you know, that's marketing. I never, I never felt that

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<v Speaker 2>it is right, but I didn't really know how to

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<v Speaker 2>put it together into something that would look like an

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<v Speaker 2>academic paper. I came to New York to study at Columbia.

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<v Speaker 2>That was in the summer of seventy three, and that

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<v Speaker 2>was just before the Omekipour War and the energy crisis

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<v Speaker 2>and so on, and con Edison felt compelled to suspend

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<v Speaker 2>its dividend and they had a raucous annual meeting in

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<v Speaker 2>April of seventy four, and people were really trying to

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<v Speaker 2>physically harm the chairman of the body, mister Lewce. One

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<v Speaker 2>woman said, I used to be a husband. Now con

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<v Speaker 2>Edison is my husband. Whereas my dividend, you know, I

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<v Speaker 2>live on the dividend. It occurred to me that contrary

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<v Speaker 2>to what we studied about rational behavior, did not occur

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<v Speaker 2>to them that they can sell a few shares and

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<v Speaker 2>generate homemade So that stayed with me. And then when

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<v Speaker 2>I came to Santa Clara, I heard my colleague her

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<v Speaker 2>Chefrin speak about those issues of mental accounting and framing

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<v Speaker 2>and self control, and it just clicked, you know, I said,

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<v Speaker 2>here is the answer to the issue of dividends. Now.

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<v Speaker 2>I did not know at that time the work of

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<v Speaker 2>Kanman and Firsky. And the funny thing is that while

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<v Speaker 2>I was at the Hebrew University, the economics building was

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<v Speaker 2>right next to the psychology building, and Conman and Firsky

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<v Speaker 2>themselves were doing their work there. But I had no

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<v Speaker 2>idea who they were, their work, none of my professors.

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<v Speaker 1>Late sixties early seventies, they had extablished and really become

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<v Speaker 1>name Jet.

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<v Speaker 2>That is exactly right. That is when they did their

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<v Speaker 2>their pioneering work. In fact, I went over to do

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<v Speaker 2>some of those experiments later on with them. It turns

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<v Speaker 2>out that none of them were their experiments, but but

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<v Speaker 2>at least, you know, it kind of gave me a sense,

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<v Speaker 2>but I just did not know how to connect it.

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<v Speaker 2>And then once I got to know their work, it

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<v Speaker 2>really clicked together. And so the first paper that her

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<v Speaker 2>Chefren and I did was about dividends. It is about

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<v Speaker 2>why it is that people like dividends. We were exceedingly

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<v Speaker 2>lucky to have Fisher Black as their reviewer as a

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<v Speaker 2>referee for that paper. And he said, uh, and and

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<v Speaker 2>you're going to see my blush now. He said, this

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<v Speaker 2>paper is brilliant.

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<v Speaker 1>Really, Oh that's great, that's.

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<v Speaker 2>The editor wrote. After a lot of soul searching, I

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<v Speaker 2>guess I agree.

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<v Speaker 1>So so the interesting thing about dividends from my perspective,

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<v Speaker 1>I always thought dividends were preferred by investors over stock buybacks. Yes, right,

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<v Speaker 1>stock buybacks are arguably more tax efficient. But if you're

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<v Speaker 1>like those people who are kind at investors, if they're

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<v Speaker 1>living on the dividends. We used to call those widows

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<v Speaker 1>and orphan stocks. The loss of a dividend is a

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<v Speaker 1>real loss and income, and people really feel it. Yes,

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<v Speaker 1>of course you can sell a few shares, but I'm

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<v Speaker 1>going to bet those people who either bought that stock

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<v Speaker 1>or were handed that stock by a parent or a spouse.

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<v Speaker 1>We're told this is a great, reliable dividend payer, never sell.

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<v Speaker 2>It, exactly. And people make the distinction between what is

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<v Speaker 2>capital and what is income, and so the rule that

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<v Speaker 2>we follow is move money from income to capital, such

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<v Speaker 2>as four one K, but don't dip into capital when

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<v Speaker 2>you spend dividend. Dividends count as income and so you

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<v Speaker 2>can spend them freely, but selling shares it's dipping into capital,

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<v Speaker 2>you know.

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<v Speaker 1>And they've been admonished against that their.

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<v Speaker 2>Whole lives exactly.

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<v Speaker 1>That hivid and I have all these examples that I

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<v Speaker 1>have to hide because I don't want people to recognize them.

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<v Speaker 1>And we'll talk about them. But in my day job,

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<v Speaker 1>one of the things that we notice all the time

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<v Speaker 1>are people who have been workers and savers and investors

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<v Speaker 1>hit a certain point where they slow down working. They

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<v Speaker 1>have a ton of money in the bank and in

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<v Speaker 1>their portfolio, and they have a real hard time making

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<v Speaker 1>that adjustment to hey, you don't have to be an

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<v Speaker 1>accumulator saver. You could start spending some down. Even if

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<v Speaker 1>you live to one hundred, you're good. It's a very

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<v Speaker 1>tough transition.

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<v Speaker 2>It is indeed a very tough transition. Yeah. When my

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<v Speaker 2>mother in law was old, she had a rickety old sofa.

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<v Speaker 2>The kids said you must replace it, and she said, no,

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<v Speaker 2>it is just fine. Finally they just bought the new

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<v Speaker 2>Sofaine tossed the old one and she smiled and she said, well,

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<v Speaker 2>y're dipping into.

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<v Speaker 1>Your so I literally I had a conversation with a

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<v Speaker 1>guest who was driving a twenty five year old car.

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<v Speaker 1>I said, why don't you go get yourself a new car?

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<v Speaker 1>And his answer was, I'm dipping into the money I

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<v Speaker 1>would otherwise give to charity. I said, not for nothing.

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<v Speaker 1>But you know, the latest cars they have the emergency

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<v Speaker 1>stop and the seatbelt pretensioners, and the improved brakes, and

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<v Speaker 1>the lean departure warnings and the automatic stop in case

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<v Speaker 1>you're getting too close to the car in front of you.

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<v Speaker 1>If you're not around to keep making all this money,

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<v Speaker 1>you're gonna have that much less to give to charity.

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<v Speaker 1>And about three months later, I got an email, all right,

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<v Speaker 1>you guilted me and to getting a new Lexus. I

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<v Speaker 1>go listen, the fifty grand you're spending on the Lexus

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<v Speaker 1>that'll keep you alive. You'll be able to keep giving

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<v Speaker 1>money to charity for that much longer.

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<v Speaker 2>Exactly. In fact, I just days ago gave my thirty

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<v Speaker 2>year old Toyota station wagon to my handyman, and my

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<v Speaker 2>wife compelled me to buy a Subaru that has all

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<v Speaker 2>of those good thing to say, that right that you mentioned,

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<v Speaker 2>And it took me a while to make this switch.

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<v Speaker 1>But the last time you hear we talked about compounding

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<v Speaker 1>and how money grows over time. You just don't recognize

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<v Speaker 1>how much all of these little incremental changes, whether it's

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<v Speaker 1>automobile technology or your phone or whatever. You know, you

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<v Speaker 1>don't notice it year to year, but twenty thirty years later,

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<v Speaker 1>oh my god, it's a much better phone, it's a

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<v Speaker 1>much better car, it's much better. Things improve over time,

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<v Speaker 1>and why not have the latest, greatest if it's going

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<v Speaker 1>to protect you and your family?

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<v Speaker 2>It is. Yeah, I was reluctant to do it, and

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<v Speaker 2>of course I'm happy now that I did that. I

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<v Speaker 2>listened to my wife, what can you do this better

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<v Speaker 2>than that.

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<v Speaker 1>Happy wife, Happy life. Right, let's talk a little bit

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<v Speaker 1>about the book, which I'm finding to be fascinating, and

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<v Speaker 1>I want to start with a quote from you. Financial

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<v Speaker 1>well being alone is not enough. True life wellbeing comes

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<v Speaker 1>from living a satisfying life, full of meaning and purpose.

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<v Speaker 1>That doesn't seem like the traditional Wall Street definition of

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<v Speaker 1>financial success discuss.

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<v Speaker 2>Well, it is not, but of course it is just

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<v Speaker 2>common sense. That is, if you just think about your life,

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<v Speaker 2>when I think about mine, and the listeners as well.

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<v Speaker 2>In finance, we usually end with financial well being. That

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<v Speaker 2>is what you should do to get financial well being,

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<v Speaker 2>but what comes after that? So if you ask people

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<v Speaker 2>what really matters in life, they are going to say

0:13:36.040 --> 0:13:40.040
<v Speaker 2>things like family and friends and work and health and

0:13:40.080 --> 0:13:44.160
<v Speaker 2>so on. All true, but often they forget the finance part.

0:13:44.240 --> 0:13:46.680
<v Speaker 2>And so it is this kind of like like two worlds,

0:13:46.760 --> 0:13:51.080
<v Speaker 2>one focused on finance entirely and one focused on things

0:13:51.120 --> 0:13:55.599
<v Speaker 2>other than finance. But of course finance by itself enhances

0:13:55.640 --> 0:13:59.880
<v Speaker 2>well being. That is, being a millionaire really makes you

0:14:00.080 --> 0:14:05.280
<v Speaker 2>happier than just earning fifty thousand a year. And being

0:14:05.320 --> 0:14:09.240
<v Speaker 2>a billionaire is not bad. You know, I'm a few

0:14:09.280 --> 0:14:12.800
<v Speaker 2>million short of a billion. I don't really aspire to

0:14:13.240 --> 0:14:18.000
<v Speaker 2>a billion. I'm doing just fine. But money matters period

0:14:18.480 --> 0:14:21.560
<v Speaker 2>on its own, but it also matters because it underlies

0:14:21.760 --> 0:14:26.760
<v Speaker 2>other things. If you want a sure divorce, make sure

0:14:26.760 --> 0:14:30.240
<v Speaker 2>that you are unemployed and there's not enough money to

0:14:30.320 --> 0:14:35.840
<v Speaker 2>support your spouse and children. So you need money for family,

0:14:36.560 --> 0:14:40.920
<v Speaker 2>You need money for health, you need money for education.

0:14:41.800 --> 0:14:44.920
<v Speaker 2>You even need money for religion because you know they

0:14:45.000 --> 0:14:48.520
<v Speaker 2>expect you to support the church or synagogue or any

0:14:48.560 --> 0:14:52.280
<v Speaker 2>other temple that you go to. And so money matters

0:14:52.320 --> 0:14:55.360
<v Speaker 2>because it underlies everything else. You don't have to be

0:14:55.520 --> 0:15:00.360
<v Speaker 2>wealthy to enjoy friendship and family and the rest, but

0:15:00.440 --> 0:15:05.040
<v Speaker 2>you have to have some minimum that will get you there,

0:15:05.440 --> 0:15:07.960
<v Speaker 2>and from that you can build on, of course, to

0:15:08.240 --> 0:15:12.760
<v Speaker 2>get life, well being life. Where you are, you can

0:15:12.840 --> 0:15:17.800
<v Speaker 2>describe yourself as as say, having a vocation, not just

0:15:18.280 --> 0:15:18.760
<v Speaker 2>a job.

0:15:19.400 --> 0:15:24.520
<v Speaker 1>So it sounds almost as if you're referencing Maslow's hierarchy

0:15:24.560 --> 0:15:28.000
<v Speaker 1>of needs. You have to take care of your basic survival.

0:15:28.080 --> 0:15:31.400
<v Speaker 1>You need a shelter, food, clothes, and then the next

0:15:31.440 --> 0:15:33.640
<v Speaker 1>tier is you want a little bit of security and

0:15:33.720 --> 0:15:36.600
<v Speaker 1>a little bit of reserve to deal with any sort

0:15:36.640 --> 0:15:40.640
<v Speaker 1>of emergency and then beyond that, you want options to

0:15:40.680 --> 0:15:43.880
<v Speaker 1>be able to spend your time how you want. Is

0:15:43.920 --> 0:15:47.000
<v Speaker 1>that the wrong frame of reference or or is there

0:15:47.040 --> 0:15:47.880
<v Speaker 1>other parallels?

0:15:48.840 --> 0:15:54.400
<v Speaker 2>It is similar to it, except that that sequence is

0:15:54.440 --> 0:15:57.840
<v Speaker 2>not a sequence that any that everyone goes through or

0:15:57.880 --> 0:16:01.560
<v Speaker 2>aspires to. That is, there are lots of people for

0:16:01.600 --> 0:16:05.560
<v Speaker 2>whom gathering more and more money gets to be the

0:16:05.880 --> 0:16:08.920
<v Speaker 2>ultimate in what life is meant to be?

0:16:09.920 --> 0:16:11.160
<v Speaker 1>The contest aspect.

0:16:11.360 --> 0:16:14.520
<v Speaker 2>Yeah, the contest and so on. That is what they are.

0:16:14.680 --> 0:16:16.240
<v Speaker 1>That's the polite way to describe it.

0:16:16.840 --> 0:16:22.800
<v Speaker 2>Yes, So I think that that Maslow got it right,

0:16:23.120 --> 0:16:25.840
<v Speaker 2>and I think that I can describe myself as someone

0:16:26.200 --> 0:16:31.440
<v Speaker 2>who followed Maslow. That is, I have more than enough money,

0:16:31.680 --> 0:16:35.440
<v Speaker 2>but I also have a vocation. I'm seventy seven now

0:16:35.800 --> 0:16:39.480
<v Speaker 2>and I'm not even thinking about retirement. That is not

0:16:39.640 --> 0:16:42.680
<v Speaker 2>because I need the money. It is because I am

0:16:42.720 --> 0:16:46.760
<v Speaker 2>a professor. This is who I am. And emeritus professor.

0:16:46.800 --> 0:16:49.240
<v Speaker 2>You know, you get the title that you are no

0:16:49.280 --> 0:16:50.200
<v Speaker 2>longer connected.

0:16:50.640 --> 0:16:51.800
<v Speaker 1>You're still teaching classes.

0:16:51.920 --> 0:16:55.480
<v Speaker 2>I am still teaching classes. I'm still teaching classes, I'm

0:16:55.520 --> 0:16:59.800
<v Speaker 2>still writing. Yeah, this is my life. I mean, of

0:16:59.840 --> 0:17:02.120
<v Speaker 2>course I have lots of other things. I have lots

0:17:02.120 --> 0:17:02.680
<v Speaker 2>of other thing.

0:17:02.840 --> 0:17:07.639
<v Speaker 1>Right, So that's a perfect opportunity to ask about the

0:17:07.760 --> 0:17:13.960
<v Speaker 1>four kinds of capital you explore in the book financial, social, cultural,

0:17:14.160 --> 0:17:17.120
<v Speaker 1>and personal. Let's go over each of those what what

0:17:17.359 --> 0:17:18.560
<v Speaker 1>makes them all so different?

0:17:19.080 --> 0:17:23.639
<v Speaker 2>So, so financial capital is kind of straightforward. That is,

0:17:23.800 --> 0:17:27.639
<v Speaker 2>you need you need money, and money, as I said,

0:17:27.880 --> 0:17:31.880
<v Speaker 2>underlies everything else. But it is also important on its own.

0:17:32.320 --> 0:17:37.720
<v Speaker 2>And contrary to a very famous article that experienced well being,

0:17:37.840 --> 0:17:42.920
<v Speaker 2>emotional wellbeing stops growing after you have seventy five thousand

0:17:42.960 --> 0:17:44.120
<v Speaker 2>dollars a year.

0:17:44.280 --> 0:17:46.880
<v Speaker 1>And that's an old number, right, yeah, right.

0:17:46.800 --> 0:17:51.600
<v Speaker 2>But even even adjusted for inflation, that turns out not

0:17:51.680 --> 0:17:55.600
<v Speaker 2>to be true. So really, more and more recent study

0:17:56.040 --> 0:17:59.880
<v Speaker 2>by killing Worth found that it is not so. Now

0:18:00.080 --> 0:18:04.520
<v Speaker 2>canman in Deton who did this original famous study, They

0:18:04.560 --> 0:18:09.200
<v Speaker 2>asked people what emotions they had yesterday, but the emotions

0:18:09.320 --> 0:18:11.879
<v Speaker 2>you remember from yesterday and not the emotions that you

0:18:11.960 --> 0:18:15.280
<v Speaker 2>feel right now. The way he did it was working

0:18:15.320 --> 0:18:18.800
<v Speaker 2>with an iPhone and asking people how do you feel

0:18:18.880 --> 0:18:22.919
<v Speaker 2>right now? And people had to make choices now. And

0:18:22.960 --> 0:18:28.160
<v Speaker 2>it turns out that in fact, emotional well being experienced

0:18:28.160 --> 0:18:33.960
<v Speaker 2>while being grows without limit, but without limit but diminishing benefits.

0:18:34.040 --> 0:18:37.560
<v Speaker 1>So it starts the plateau exactly what's that number where

0:18:37.600 --> 0:18:40.320
<v Speaker 1>you really see because I remember seeing something I don't

0:18:40.320 --> 0:18:42.560
<v Speaker 1>know if it was this study. There's around four hundred

0:18:42.680 --> 0:18:43.560
<v Speaker 1>k it starts to.

0:18:44.920 --> 0:18:49.480
<v Speaker 2>So if you go from from say twenty to sixty,

0:18:49.640 --> 0:18:53.760
<v Speaker 2>that is three times the increment is the same as

0:18:53.880 --> 0:18:58.000
<v Speaker 2>going from say one hundred to three hundred, right, which

0:18:58.040 --> 0:19:02.080
<v Speaker 2>is three times the second one you by two hundred thousand.

0:19:02.680 --> 0:19:07.439
<v Speaker 2>But it really accounts in terms of your well being

0:19:07.880 --> 0:19:10.720
<v Speaker 2>as an increase in forty thousand when you begin with

0:19:10.800 --> 0:19:12.119
<v Speaker 2>twenty thousand, I got you.

0:19:12.320 --> 0:19:15.880
<v Speaker 1>Yeah, going from broke to or right, I have enough

0:19:15.880 --> 0:19:17.879
<v Speaker 1>money to pay my rent and to pay the doctor

0:19:17.920 --> 0:19:21.280
<v Speaker 1>and to get food. That's like a big threshold. But

0:19:21.359 --> 0:19:23.920
<v Speaker 1>going from one hundred to three hundred or I would

0:19:23.960 --> 0:19:27.040
<v Speaker 1>imagine ten million to thirty million. You know, there's a

0:19:27.160 --> 0:19:30.040
<v Speaker 1>there's a joke. I love to tell two clients, what's

0:19:30.080 --> 0:19:33.439
<v Speaker 1>the difference between one billion dollars and two billion dollars?

0:19:33.440 --> 0:19:36.639
<v Speaker 1>And the answer is nothing, There's no difference, right, What

0:19:37.160 --> 0:19:39.320
<v Speaker 1>how does that? How is your standard of living going

0:19:39.359 --> 0:19:41.920
<v Speaker 1>to be affected between a billion or two billion? It's

0:19:41.960 --> 0:19:42.240
<v Speaker 1>the same.

0:19:42.320 --> 0:19:45.920
<v Speaker 2>Yeah, well it is the same. But of course, if

0:19:45.960 --> 0:19:50.560
<v Speaker 2>you have a fellow Hatch fund manager who has a

0:19:50.840 --> 0:19:55.600
<v Speaker 2>twenty five billion Boy, you feel like it's puny. You know.

0:19:56.119 --> 0:19:58.199
<v Speaker 2>I read I read the book by a sociologists that

0:19:58.320 --> 0:20:02.240
<v Speaker 2>interviewed very wealthy people being in Manhattan. Uh and a

0:20:02.280 --> 0:20:05.480
<v Speaker 2>woman whose income annual income is in the millions and

0:20:05.600 --> 0:20:08.960
<v Speaker 2>wealth is many multiples of that. She said, I guess

0:20:08.960 --> 0:20:11.480
<v Speaker 2>I'm in the middle. You know that there are there

0:20:11.480 --> 0:20:15.119
<v Speaker 2>are people who have chauffeurs that have private planes, and

0:20:15.160 --> 0:20:16.000
<v Speaker 2>we don't have that.

0:20:17.040 --> 0:20:20.800
<v Speaker 1>There's always going to be unless you're you know, Warren

0:20:20.880 --> 0:20:24.080
<v Speaker 1>Buffett or Bill Gates or I guess now Elon Musk,

0:20:24.440 --> 0:20:26.840
<v Speaker 1>there's always someone that's going to have more money than you.

0:20:27.400 --> 0:20:30.320
<v Speaker 1>Is that really the way people should be measuring themselves?

0:20:30.560 --> 0:20:33.640
<v Speaker 2>I hope not. You know this is this is guarantee

0:20:34.160 --> 0:20:39.400
<v Speaker 2>of being wealthy and miserable. That is not life wellbeing.

0:20:39.520 --> 0:20:44.760
<v Speaker 2>It is surely financial wellbeing. But this is extreme example

0:20:45.160 --> 0:20:48.960
<v Speaker 2>of the difference between financial wellbeing and life wellbeing.

0:20:49.080 --> 0:20:52.159
<v Speaker 1>So I just want to make sure I understand the

0:20:52.400 --> 0:20:58.159
<v Speaker 1>does money by happiness question? So it starts to diminish,

0:20:58.320 --> 0:21:02.359
<v Speaker 1>but in terms of proportions, when you're going from twenty

0:21:02.359 --> 0:21:05.160
<v Speaker 1>five to seventy five or two fifty to seven fifty.

0:21:05.840 --> 0:21:09.520
<v Speaker 1>The tripling is more or less parallel no matter where

0:21:09.560 --> 0:21:10.200
<v Speaker 1>you start from.

0:21:10.520 --> 0:21:11.080
<v Speaker 2>Exactly.

0:21:11.280 --> 0:21:13.879
<v Speaker 1>So if you like drugs, you need a bigger and

0:21:13.880 --> 0:21:19.360
<v Speaker 1>bigger hit to experience the same increase in satisfaction that

0:21:19.400 --> 0:21:22.720
<v Speaker 1>you're going to get when you're in the millions or billions.

0:21:22.359 --> 0:21:26.200
<v Speaker 2>That's right. And once your your income is seven hundred

0:21:26.359 --> 0:21:30.080
<v Speaker 2>and fifty a year still you know that is that

0:21:30.720 --> 0:21:35.040
<v Speaker 2>is there. I'm just describing it from my perspective. You

0:21:35.080 --> 0:21:39.400
<v Speaker 2>know that is I ask myself how much do you need?

0:21:39.600 --> 0:21:42.160
<v Speaker 2>And there comes a point, you know, such as when

0:21:42.200 --> 0:21:45.280
<v Speaker 2>you know that your state is going to be subject

0:21:45.359 --> 0:21:48.399
<v Speaker 2>to a state tax, we wou say, come on, mayor

0:21:49.040 --> 0:21:51.080
<v Speaker 2>now it's a question of whether you're going to give

0:21:51.080 --> 0:21:54.000
<v Speaker 2>it to the government or give it to charity. And

0:21:54.040 --> 0:21:58.159
<v Speaker 2>so for me, I established with my wife, we established

0:21:58.520 --> 0:22:03.679
<v Speaker 2>an endowment if at Santa Clara University to support the

0:22:03.760 --> 0:22:07.639
<v Speaker 2>work of my colleagues, you know, several million dollars. And

0:22:07.720 --> 0:22:11.240
<v Speaker 2>I'm thinking, think about it, Mayor, I mean, you have enough.

0:22:11.680 --> 0:22:15.439
<v Speaker 1>I always laugh when people complain about the estate tax,

0:22:15.880 --> 0:22:19.159
<v Speaker 1>which as of right now is married couple over twenty

0:22:19.160 --> 0:22:22.320
<v Speaker 1>four million dollars. To me, it's like The only excuse

0:22:22.359 --> 0:22:24.840
<v Speaker 1>for paying a state tax is you're hit by a

0:22:24.840 --> 0:22:27.359
<v Speaker 1>boss on the way to the estate attorney. You fill

0:22:27.400 --> 0:22:30.280
<v Speaker 1>out some forms, you sign a document, and you're donating

0:22:30.320 --> 0:22:34.320
<v Speaker 1>that money to charity as opposed to you know, that's

0:22:34.359 --> 0:22:36.439
<v Speaker 1>to say nothing about trust and estates and doing all

0:22:36.480 --> 0:22:39.119
<v Speaker 1>these other things if you want to move money around.

0:22:39.520 --> 0:22:42.119
<v Speaker 1>But it's not that hard to not pay a state tax.

0:22:43.160 --> 0:22:46.960
<v Speaker 2>Yes, but the question really is again about life well being.

0:22:47.080 --> 0:22:49.840
<v Speaker 2>So when I told my younger daughter that we have

0:22:50.040 --> 0:22:53.439
<v Speaker 2>established this endowment, and I said, there's going to be

0:22:54.119 --> 0:22:58.640
<v Speaker 2>enough left for you, and she said dead, I already received.

0:22:58.160 --> 0:23:00.880
<v Speaker 1>My bequests lovely.

0:23:01.240 --> 0:23:04.560
<v Speaker 2>And you know truth. I mean, she got quite a

0:23:04.600 --> 0:23:07.960
<v Speaker 2>lot of help buying your house and so on. And

0:23:08.000 --> 0:23:10.800
<v Speaker 2>I'm so happy that she is not one of those

0:23:10.840 --> 0:23:14.680
<v Speaker 2>greedy people who know that they're going to get ten

0:23:14.760 --> 0:23:17.120
<v Speaker 2>million and say, but I want twenty.

0:23:18.119 --> 0:23:20.600
<v Speaker 1>So let's talk about that a little bit. Another quote

0:23:20.640 --> 0:23:25.200
<v Speaker 1>of yours, life well being comes when we live satisfying lives,

0:23:25.240 --> 0:23:29.520
<v Speaker 1>full of meaning and purpose. How can we measure meaning

0:23:29.560 --> 0:23:33.280
<v Speaker 1>and purpose for ourselves? And how as an academic can

0:23:33.320 --> 0:23:35.280
<v Speaker 1>you measure that in other people?

0:23:35.640 --> 0:23:39.040
<v Speaker 2>Well? Measuring it is really quite easy. Now it is

0:23:39.080 --> 0:23:42.080
<v Speaker 2>not as precise you might say as saying my income

0:23:42.240 --> 0:23:45.600
<v Speaker 2>is one hundred thousand or two hundred thousand. But you

0:23:45.680 --> 0:23:48.080
<v Speaker 2>ask people, you know, do you think that your life

0:23:48.320 --> 0:23:52.679
<v Speaker 2>has purpose? And they say, ah, I have a job,

0:23:52.800 --> 0:23:57.080
<v Speaker 2>I have a family. Okay, but I'm waiting to retire.

0:23:57.280 --> 0:24:00.119
<v Speaker 2>You know this is and what will you do? I

0:24:00.160 --> 0:24:03.199
<v Speaker 2>don't know. I'll play golf and so on. Lots of

0:24:03.240 --> 0:24:06.600
<v Speaker 2>people I like that, and I count myself among the

0:24:06.680 --> 0:24:10.760
<v Speaker 2>very fortunate. Who's a working career is also a vocation,

0:24:11.040 --> 0:24:13.720
<v Speaker 2>you know, it is also who I am.

0:24:13.920 --> 0:24:16.040
<v Speaker 1>And you're not a golfer, let me guess I am,

0:24:16.040 --> 0:24:18.720
<v Speaker 1>And they're so great golf. I'm not a golfer either.

0:24:18.760 --> 0:24:22.359
<v Speaker 1>I don't I can't imagine looking forward to doing nothing

0:24:22.400 --> 0:24:25.600
<v Speaker 1>but golf. That doesn't hold any thrill to me. But

0:24:25.680 --> 0:24:26.560
<v Speaker 1>some people love it.

0:24:26.800 --> 0:24:29.840
<v Speaker 2>I mean, I have nothing against them. Yeah. In fact,

0:24:30.040 --> 0:24:33.080
<v Speaker 2>when when I was about to say something along the

0:24:33.080 --> 0:24:36.080
<v Speaker 2>lines you described about golf and making fun of it

0:24:36.760 --> 0:24:40.679
<v Speaker 2>in my earlier book, the editor said, you know, there

0:24:40.720 --> 0:24:43.639
<v Speaker 2>are many golf players who will want to buy a book.

0:24:43.800 --> 0:24:45.440
<v Speaker 2>Do you want to annoy them?

0:24:46.119 --> 0:24:49.080
<v Speaker 1>So let's let's go over one of the other things

0:24:49.119 --> 0:24:51.600
<v Speaker 1>that I picked up early in the book the Three

0:24:51.680 --> 0:24:57.800
<v Speaker 1>Generations of behavioral finance. So generation one of economics, well,

0:24:57.840 --> 0:25:02.720
<v Speaker 1>the original homo economists as humans are rational profit maximizers.

0:25:02.960 --> 0:25:06.080
<v Speaker 1>Behavioral finance comes along and says that's not true, people

0:25:06.160 --> 0:25:10.680
<v Speaker 1>are irrational. Generation two comes along and says, well, people

0:25:10.720 --> 0:25:13.560
<v Speaker 1>are people in that what you're calling irrational is just

0:25:13.640 --> 0:25:18.080
<v Speaker 1>people being normal. You want to expand this in generation

0:25:18.600 --> 0:25:24.040
<v Speaker 1>three to say, behavioral finance describes people as normal, but

0:25:24.119 --> 0:25:27.000
<v Speaker 1>we have to broaden our lens and look at people holistically,

0:25:27.560 --> 0:25:30.960
<v Speaker 1>see the whole person, see the entire life, and not

0:25:31.160 --> 0:25:34.919
<v Speaker 1>just look at individual transactions or survey responses.

0:25:35.000 --> 0:25:37.960
<v Speaker 2>So let me describe very briefly how it develops. So

0:25:38.320 --> 0:25:43.600
<v Speaker 2>standard finance, as you said, is people are rationale. The

0:25:43.640 --> 0:25:47.080
<v Speaker 2>first generation of behavioral finance, we found, for example, that

0:25:47.160 --> 0:25:51.080
<v Speaker 2>people do stuff that is not maximizing their wealth. For example,

0:25:51.160 --> 0:25:55.520
<v Speaker 2>they trade too much and doing that diminishes their capital,

0:25:55.680 --> 0:25:59.439
<v Speaker 2>or they make distinction between what is capital and what

0:25:59.600 --> 0:26:03.399
<v Speaker 2>is in come. Uh, and so we call them irrational.

0:26:03.960 --> 0:26:07.879
<v Speaker 2>But irrational has this this sense that they're stupid, you know,

0:26:08.480 --> 0:26:11.960
<v Speaker 2>and people are not stupid, or by that measure, I'm

0:26:12.000 --> 0:26:15.440
<v Speaker 2>stupid and likely you are. I said, Look at things

0:26:15.520 --> 0:26:18.960
<v Speaker 2>like like a watch. Okay, so so a watch has

0:26:19.080 --> 0:26:23.800
<v Speaker 2>utilitarian benefits but also expressive and emotional. You know, all watches,

0:26:23.880 --> 0:26:26.320
<v Speaker 2>even those that cost less than one hundred dollars, show

0:26:26.359 --> 0:26:32.359
<v Speaker 2>you the precise time. But when you buy a Rolex,

0:26:32.880 --> 0:26:36.320
<v Speaker 2>you get not just showing time, but you also get

0:26:36.400 --> 0:26:40.280
<v Speaker 2>those expressive benefits. I am a man who can afford

0:26:40.280 --> 0:26:44.240
<v Speaker 2>a Rolex, and you feel proud those emotional benefits.

0:26:44.240 --> 0:26:47.439
<v Speaker 1>Profession Scott Galloway describes that as it's a way to

0:26:47.520 --> 0:26:51.200
<v Speaker 1>signal your a suitability for mating to the opposite sex.

0:26:51.880 --> 0:26:55.119
<v Speaker 2>That that is one thing that it does. Yeah, that,

0:26:55.640 --> 0:26:58.400
<v Speaker 2>but then all the people in merit ones still still

0:26:58.480 --> 0:27:01.760
<v Speaker 2>buy those fancy watch is good for them? You know?

0:27:02.040 --> 0:27:08.000
<v Speaker 2>That is people signal their status, and the status is

0:27:08.040 --> 0:27:13.120
<v Speaker 2>about expressive and emotional benefits. And so that was kind

0:27:13.160 --> 0:27:16.880
<v Speaker 2>of the second generation that said people who buy Rolicxes

0:27:16.960 --> 0:27:20.680
<v Speaker 2>are not irrational. They are normal people. They just care

0:27:20.720 --> 0:27:24.400
<v Speaker 2>about some other things other than show me the right time.

0:27:25.280 --> 0:27:29.160
<v Speaker 2>And then I was saying, wait a minute. People want

0:27:29.280 --> 0:27:34.960
<v Speaker 2>more than those expressive and emotional benefits. People want well being,

0:27:35.040 --> 0:27:39.120
<v Speaker 2>people want life well being. Have you touched on family?

0:27:40.119 --> 0:27:48.400
<v Speaker 2>Have you spoken about education, about work? About religion, about society.

0:27:49.000 --> 0:27:52.800
<v Speaker 2>Just think about how whoever wins the election, they are

0:27:52.800 --> 0:27:55.159
<v Speaker 2>going to be half the country happy and half the

0:27:55.320 --> 0:27:59.920
<v Speaker 2>country miserable. And so it truly affects life wellbeing as well.

0:28:00.080 --> 0:28:02.680
<v Speaker 2>And so we have to look at that whole. And

0:28:03.040 --> 0:28:06.720
<v Speaker 2>as I said before, you need money underlying it all,

0:28:07.400 --> 0:28:09.680
<v Speaker 2>but money is not enough.

0:28:10.600 --> 0:28:14.520
<v Speaker 1>Huh. That's really interesting. What led to the recognition that

0:28:15.000 --> 0:28:19.240
<v Speaker 1>we're going through these different generations of behavioral finance and

0:28:19.280 --> 0:28:20.760
<v Speaker 1>that it's evolving over time.

0:28:21.520 --> 0:28:25.040
<v Speaker 2>Well, you know, I cannot say that it is a

0:28:25.119 --> 0:28:29.520
<v Speaker 2>general feeling that is in my senses, that finance generally

0:28:29.600 --> 0:28:34.399
<v Speaker 2>is still dwelling on the irrational stage. I think I

0:28:34.480 --> 0:28:39.640
<v Speaker 2>moved forward to describe people as normal. And when I

0:28:39.720 --> 0:28:43.920
<v Speaker 2>say utilitarian, expressive and emotional benefits to people in marketing,

0:28:44.000 --> 0:28:46.760
<v Speaker 2>they say, tell me something new. I mean, we know

0:28:46.880 --> 0:28:50.080
<v Speaker 2>that people in finance are still kind of reluctant to

0:28:50.760 --> 0:28:54.360
<v Speaker 2>do that, and life well being is really beyond their

0:28:54.440 --> 0:28:57.280
<v Speaker 2>sense of what finance is. And yet when I speak

0:28:57.320 --> 0:29:01.280
<v Speaker 2>about it to my students, they know exactly what it

0:29:01.480 --> 0:29:04.680
<v Speaker 2>is that I'm talking about, and they tell me stories,

0:29:05.000 --> 0:29:09.960
<v Speaker 2>their own stories. The graduates said, fifteen years ago, I

0:29:09.960 --> 0:29:12.800
<v Speaker 2>would have said that what is most important for me

0:29:13.600 --> 0:29:16.640
<v Speaker 2>is to have money to spend it on myself. But

0:29:16.840 --> 0:29:20.080
<v Speaker 2>now I have a son and he's the center of

0:29:20.280 --> 0:29:20.800
<v Speaker 2>my life.

0:29:21.360 --> 0:29:22.520
<v Speaker 1>Your priority has changed.

0:29:22.800 --> 0:29:26.120
<v Speaker 2>I get it exactly. There is more than having money

0:29:26.360 --> 0:29:27.520
<v Speaker 2>to make you happy.

0:29:27.720 --> 0:29:31.280
<v Speaker 1>So I see this book as the logical next step

0:29:31.720 --> 0:29:36.760
<v Speaker 1>to what investors really want, where you describe, Hey, it's

0:29:36.880 --> 0:29:40.080
<v Speaker 1>not just about I want to generate the most return

0:29:40.160 --> 0:29:44.040
<v Speaker 1>on my invested capital. There are all these expressive and

0:29:44.280 --> 0:29:50.920
<v Speaker 1>value based and even status signaling aspects of people's investments

0:29:50.920 --> 0:29:54.560
<v Speaker 1>and portfolios, their personal values, what they believe in. At

0:29:54.600 --> 0:29:57.760
<v Speaker 1>the time that seemed a little radical to a lot

0:29:57.760 --> 0:30:00.880
<v Speaker 1>of people. I think it's now become a accepted in

0:30:00.960 --> 0:30:05.080
<v Speaker 1>the canon of behavioral finance. How much of a leaping

0:30:05.120 --> 0:30:09.640
<v Speaker 1>off point was what investors really want into a wealth

0:30:09.640 --> 0:30:10.280
<v Speaker 1>of well being?

0:30:10.520 --> 0:30:13.360
<v Speaker 2>It is a natural progression. And so one of the

0:30:13.400 --> 0:30:16.760
<v Speaker 2>things that I worked on even in the eighties in

0:30:16.800 --> 0:30:21.360
<v Speaker 2>the late eighties was socially responsible investing, which known now

0:30:21.400 --> 0:30:24.840
<v Speaker 2>as ESG. And I said, look, there are people who

0:30:24.880 --> 0:30:27.800
<v Speaker 2>are willing to give up wealth to be true to

0:30:27.880 --> 0:30:32.800
<v Speaker 2>their values by divesting from fossil fuel companies or whatever

0:30:32.840 --> 0:30:37.200
<v Speaker 2>it is that offends them. These are not irrational people.

0:30:37.320 --> 0:30:41.200
<v Speaker 2>These are normal people. Now it is a matter of

0:30:41.320 --> 0:30:46.680
<v Speaker 2>kind of going further and saying what else affects your

0:30:47.280 --> 0:30:52.240
<v Speaker 2>life well being beyond say, investing in line with your values,

0:30:53.000 --> 0:30:58.440
<v Speaker 2>And then you get into those issues of education. For example,

0:30:58.600 --> 0:31:02.680
<v Speaker 2>you know, education is about getting a better job, yes,

0:31:03.200 --> 0:31:07.800
<v Speaker 2>but education is about so much more than that. You know,

0:31:08.040 --> 0:31:11.240
<v Speaker 2>an educated person is likely to be a reader, is

0:31:11.360 --> 0:31:14.440
<v Speaker 2>likely to be a thinker, is likely to have a

0:31:14.440 --> 0:31:17.440
<v Speaker 2>different set of friends and all of that. It is

0:31:17.480 --> 0:31:20.400
<v Speaker 2>not just about having a better job. It is about

0:31:20.720 --> 0:31:22.960
<v Speaker 2>life well being beyond financial well being.

0:31:23.200 --> 0:31:26.240
<v Speaker 1>Really interesting, you know, I'm going to stay with one

0:31:26.280 --> 0:31:31.040
<v Speaker 1>investers really want. We use a custom index piece of

0:31:31.080 --> 0:31:35.040
<v Speaker 1>software called Canvas. It's now won by Franklin Templeton. It's

0:31:35.080 --> 0:31:37.760
<v Speaker 1>got a lot of different uses because it's a powerful

0:31:37.760 --> 0:31:41.320
<v Speaker 1>piece of software. So with a custom index, you can

0:31:41.360 --> 0:31:46.440
<v Speaker 1>own the Vanguard total market like eight hundred different stocks.

0:31:47.040 --> 0:31:50.040
<v Speaker 1>And you have the ability to say I don't want

0:31:50.080 --> 0:31:53.600
<v Speaker 1>guns or tobacco, which is a very common request. I

0:31:53.680 --> 0:31:57.680
<v Speaker 1>was speaking to Jim O'Shaughnessy about it. The New York

0:31:58.000 --> 0:32:03.200
<v Speaker 1>Catholic bishops say we don't want any drug companies that

0:32:03.320 --> 0:32:08.560
<v Speaker 1>produce drugs that cause abortion, or insurance or hospital chains

0:32:08.600 --> 0:32:11.560
<v Speaker 1>that provide those services. We just we don't believe that's

0:32:11.600 --> 0:32:15.200
<v Speaker 1>consistent with our beliefs, and if we underperform a few percent,

0:32:15.240 --> 0:32:20.600
<v Speaker 1>we don't care. How significant are people's personal values to

0:32:21.320 --> 0:32:23.280
<v Speaker 1>their portfolios? How important is this?

0:32:23.360 --> 0:32:26.480
<v Speaker 2>Well it really varies by person. In fact, I'm one

0:32:26.480 --> 0:32:29.600
<v Speaker 2>of them who invests in general index funds and then

0:32:29.680 --> 0:32:34.440
<v Speaker 2>makes donations consistent with my values. But for other people,

0:32:34.760 --> 0:32:38.400
<v Speaker 2>you know, I have this standard analogy. I say, imagine

0:32:38.560 --> 0:32:42.320
<v Speaker 2>that you face a potential client. Here's an Orthodox Jew.

0:32:43.040 --> 0:32:46.920
<v Speaker 2>Imagine saying, listen, pork tastes pretty good. It costs less

0:32:46.920 --> 0:32:50.040
<v Speaker 2>than kosher beef. Why don't you eat pork and donate

0:32:50.080 --> 0:32:53.360
<v Speaker 2>the savings to your synagogue. Well, everyone understands that it

0:32:53.400 --> 0:32:57.960
<v Speaker 2>is absurd, So I say, look, if having fossil fuel

0:32:58.160 --> 0:33:01.920
<v Speaker 2>or tobacco stocks in your portfolio feels like pork in

0:33:02.040 --> 0:33:05.080
<v Speaker 2>the mouth of an Orthodox Jew, take them out of

0:33:05.120 --> 0:33:08.640
<v Speaker 2>your portfolio. But if not, then it is perfectly okay

0:33:08.680 --> 0:33:11.280
<v Speaker 2>to separate the two. And I like the term that

0:33:11.360 --> 0:33:15.040
<v Speaker 2>you use. That's the one I use, values based investing.

0:33:15.600 --> 0:33:19.760
<v Speaker 2>In fact, there is an ETF for conservatives and an

0:33:19.760 --> 0:33:24.600
<v Speaker 2>ETF for liberals. And then there is the other Maria

0:33:25.080 --> 0:33:29.400
<v Speaker 2>mutual fun where they exclude everything that offends at the

0:33:29.440 --> 0:33:30.360
<v Speaker 2>Catholic church.

0:33:30.680 --> 0:33:31.560
<v Speaker 1>That's really interesting.

0:33:31.600 --> 0:33:31.760
<v Speaker 2>You know.

0:33:31.840 --> 0:33:33.680
<v Speaker 1>I remember a couple of years ago there was an

0:33:33.680 --> 0:33:38.480
<v Speaker 1>ETF called Vice and it was alcohol, tobacco, gambling, but

0:33:38.520 --> 0:33:41.560
<v Speaker 1>it was all the vice docks. Yeah, because some people

0:33:41.560 --> 0:33:44.760
<v Speaker 1>had been shunning them. They had become cheap enough that

0:33:45.040 --> 0:33:47.560
<v Speaker 1>the IRA call for a while that portfolio was doing

0:33:47.560 --> 0:33:48.120
<v Speaker 1>really well.

0:33:48.440 --> 0:33:52.360
<v Speaker 2>It did, and perhaps still does, but most of it

0:33:52.400 --> 0:33:55.960
<v Speaker 2>really is directed that people who want to poke the

0:33:56.080 --> 0:34:01.240
<v Speaker 2>eyes or the socially responsible investors.

0:34:00.520 --> 0:34:05.280
<v Speaker 1>In finance, I've learned it's all marketing anyway, right, everybody's.

0:34:05.000 --> 0:34:08.319
<v Speaker 2>You know, you cannot take marketing out of finance, yet

0:34:08.680 --> 0:34:10.200
<v Speaker 2>how hard you try.

0:34:10.960 --> 0:34:14.160
<v Speaker 1>Let's talk a little bit about another quote of yours.

0:34:14.560 --> 0:34:19.640
<v Speaker 1>Often overlooked, the financial domain underpins all other domains of

0:34:19.719 --> 0:34:24.839
<v Speaker 1>life and well being, including health, relationships, and work. Financial

0:34:24.880 --> 0:34:29.920
<v Speaker 1>stability enables pursuing other aspects of a fulfilling life. So

0:34:30.000 --> 0:34:35.160
<v Speaker 1>you were discussing justice a little while ago. Isn't that obvious?

0:34:35.239 --> 0:34:38.239
<v Speaker 1>Do we really overlook that you need money to do

0:34:38.280 --> 0:34:40.759
<v Speaker 1>these other things? How do we find ourselves in this

0:34:41.200 --> 0:34:42.239
<v Speaker 1>state of affairs.

0:34:42.520 --> 0:34:47.080
<v Speaker 2>When you speak with ordinary people and you ask them,

0:34:47.280 --> 0:34:51.440
<v Speaker 2>is money all that matters in life? They would say no,

0:34:51.880 --> 0:34:56.600
<v Speaker 2>you know, family matters, and friends matter, and religion matters

0:34:56.920 --> 0:35:00.080
<v Speaker 2>and so on. It is just that when it comes

0:35:00.120 --> 0:35:04.919
<v Speaker 2>to both academics and finance, and also practitioners financial advisors.

0:35:05.480 --> 0:35:09.759
<v Speaker 2>Still to this very day, many financial advisors have the

0:35:09.800 --> 0:35:13.560
<v Speaker 2>attitude of I'm here to make you money. What you

0:35:13.760 --> 0:35:17.440
<v Speaker 2>do with it, that's none of my business. And so

0:35:17.960 --> 0:35:20.920
<v Speaker 2>you think about that and you say, this makes no

0:35:21.120 --> 0:35:25.280
<v Speaker 2>sense in many ways. That is, if a client says,

0:35:25.920 --> 0:35:29.520
<v Speaker 2>you know, my oldest son really annoyed me. I think

0:35:29.560 --> 0:35:32.839
<v Speaker 2>I'm going to write him out of my will. If

0:35:32.840 --> 0:35:36.600
<v Speaker 2>you're a financial advisor, are going to say, well, here's

0:35:36.640 --> 0:35:39.920
<v Speaker 2>the revision as signed the dotted line. I hope that

0:35:39.960 --> 0:35:43.959
<v Speaker 2>you're going to say, are you sure? You know? Yes,

0:35:44.000 --> 0:35:46.400
<v Speaker 2>you're going to be gone when they open the will.

0:35:46.920 --> 0:35:50.439
<v Speaker 2>Does it occur to you that now brother and sisters

0:35:50.560 --> 0:35:53.279
<v Speaker 2>are not going to speak to one another? You know,

0:35:53.320 --> 0:35:56.480
<v Speaker 2>you're going to try to reason with a person and say,

0:35:56.800 --> 0:36:00.200
<v Speaker 2>there is more than this financial decision. You have to

0:36:00.239 --> 0:36:03.400
<v Speaker 2>think about what kind of life well being it is

0:36:03.480 --> 0:36:04.160
<v Speaker 2>going to bring.

0:36:04.480 --> 0:36:08.399
<v Speaker 1>So I'm glad you brought up the concept of financial advisors.

0:36:09.080 --> 0:36:12.600
<v Speaker 1>My experience has been the best financial advisors are very

0:36:12.640 --> 0:36:16.959
<v Speaker 1>empathetic to people's whole life. But I want to again

0:36:17.080 --> 0:36:20.439
<v Speaker 1>go back to what you wrote. Good financial advisors must

0:36:20.480 --> 0:36:25.400
<v Speaker 1>evolve into well being advisors. They must form emotional connections

0:36:25.400 --> 0:36:31.160
<v Speaker 1>with clients and provide personalized guidance beyond just investment management.

0:36:31.520 --> 0:36:36.640
<v Speaker 2>Exactly so from a business side, the skills that financial

0:36:36.719 --> 0:36:40.440
<v Speaker 2>advisors have traditionally prized, that is, they know investments, they

0:36:40.480 --> 0:36:45.560
<v Speaker 2>know stocks, they know hedge funds. Robo advisors do that

0:36:45.719 --> 0:36:48.600
<v Speaker 2>work for a fraction of the fee. You want to

0:36:48.640 --> 0:36:52.680
<v Speaker 2>realize losses, they'll do it automatically for you. You want

0:36:52.680 --> 0:36:55.880
<v Speaker 2>to rebalance your portfolio, they'll do that. What it is

0:36:55.880 --> 0:36:58.080
<v Speaker 2>that you bring is, of course knowledge. You know, you

0:36:58.239 --> 0:37:03.239
<v Speaker 2>have to be teer of knowledge or finance, and I

0:37:03.440 --> 0:37:07.919
<v Speaker 2>like in financial advisors good financial advisors to financial physicians.

0:37:07.960 --> 0:37:10.440
<v Speaker 2>You know in the same way that, of course you

0:37:10.560 --> 0:37:15.160
<v Speaker 2>want a physician who knows medicine, but you also want

0:37:15.280 --> 0:37:17.759
<v Speaker 2>someone who is listening to you, who is asking you

0:37:17.760 --> 0:37:21.200
<v Speaker 2>a question, who listens between the lines, that you can

0:37:21.239 --> 0:37:24.719
<v Speaker 2>disclose to even embarrassing things about your health. And they're

0:37:24.760 --> 0:37:28.719
<v Speaker 2>embarrassing things about about our lives that you are not

0:37:28.800 --> 0:37:34.640
<v Speaker 2>disclosing to acquaintances, because a good physician is one when

0:37:34.640 --> 0:37:37.760
<v Speaker 2>you leave the office you have a sense that even

0:37:37.800 --> 0:37:41.040
<v Speaker 2>if the news, the medical news, is bad, at least

0:37:41.080 --> 0:37:44.720
<v Speaker 2>you can see what is coming. You get that sense

0:37:45.080 --> 0:37:50.160
<v Speaker 2>of empathy, that emotional contact is really what is going

0:37:50.280 --> 0:37:55.520
<v Speaker 2>to keep that physician as your physician. The same applies

0:37:55.800 --> 0:38:00.239
<v Speaker 2>to advisors. You know you cannot promise them I'll get

0:38:00.239 --> 0:38:03.240
<v Speaker 2>you a HIGHERY transit than the advisor down the street

0:38:03.360 --> 0:38:07.040
<v Speaker 2>because you cannot deliver that. You can say I care

0:38:07.160 --> 0:38:10.840
<v Speaker 2>about you and your family. You can disclose things to me,

0:38:11.320 --> 0:38:15.399
<v Speaker 2>and I'm going to guide you to of course take

0:38:15.440 --> 0:38:20.480
<v Speaker 2>care of your financial wellbeing, but also of your life wellbeing.

0:38:20.680 --> 0:38:24.000
<v Speaker 1>Huh. Really interesting, So you brought up a doctor. That's

0:38:24.040 --> 0:38:27.719
<v Speaker 1>a perfect segue to our next question. If any one

0:38:27.920 --> 0:38:31.480
<v Speaker 1>part of your well being isn't healthy, if your health

0:38:31.520 --> 0:38:34.000
<v Speaker 1>is suffering, if you have some sort of physical or

0:38:34.040 --> 0:38:38.319
<v Speaker 1>emotional setback, everything else seems to suffer. It seems that

0:38:38.520 --> 0:38:42.040
<v Speaker 1>all of these different parts that you've been describing our

0:38:42.080 --> 0:38:46.520
<v Speaker 1>financial health, our social health, our actual physical health, they

0:38:46.560 --> 0:38:50.080
<v Speaker 1>all seem to be inter related. How do we maintain

0:38:50.160 --> 0:38:54.120
<v Speaker 1>a healthy balance amongst all the different parts of our lives.

0:38:55.040 --> 0:38:58.800
<v Speaker 2>That really is an issue that I've encountered that others.

0:38:58.920 --> 0:39:03.000
<v Speaker 2>Our older daughter, for example, is living with with bipolar

0:39:03.000 --> 0:39:04.359
<v Speaker 2>illness and mental.

0:39:04.360 --> 0:39:08.880
<v Speaker 1>Discress it in the frankly before there was.

0:39:08.880 --> 0:39:12.200
<v Speaker 2>A diagnosis, when we just had kind of an inklings,

0:39:12.200 --> 0:39:16.759
<v Speaker 2>something is not going right, the therapist said that it

0:39:16.880 --> 0:39:20.120
<v Speaker 2>is our fault, you know that that we are perfectionists

0:39:20.160 --> 0:39:22.319
<v Speaker 2>or whatever. And it was just a matter of whether

0:39:22.440 --> 0:39:26.640
<v Speaker 2>Nava is to blame or or I Amava being my wife.

0:39:26.840 --> 0:39:31.080
<v Speaker 2>And so the family, the children part was damaged, and

0:39:31.120 --> 0:39:33.480
<v Speaker 2>then the marriage itself was was damaged.

0:39:33.520 --> 0:39:33.680
<v Speaker 1>You know.

0:39:33.719 --> 0:39:37.360
<v Speaker 2>We we let we let our anguish kind of seep

0:39:37.480 --> 0:39:42.520
<v Speaker 2>into our relationship. Uh. And and suddenly, you know, even

0:39:42.600 --> 0:39:44.680
<v Speaker 2>though I could see that I'll get to any or

0:39:44.719 --> 0:39:48.960
<v Speaker 2>that's not a problem, it just weighed on me. Uh.

0:39:49.000 --> 0:39:52.880
<v Speaker 2>And what I've learned over time is to separate things.

0:39:52.920 --> 0:39:55.799
<v Speaker 2>That is, I think now of life well being kind

0:39:55.840 --> 0:39:59.719
<v Speaker 2>of like a portfolio. It has stocks or the equivalent

0:39:59.760 --> 0:40:06.520
<v Speaker 2>of at domains, marriage, children, friendship, education, and so on. Now,

0:40:06.840 --> 0:40:09.680
<v Speaker 2>some stocks will do very well in your portfolio, some

0:40:09.760 --> 0:40:12.080
<v Speaker 2>will do very poorly. But you look at the portfolio

0:40:12.160 --> 0:40:14.279
<v Speaker 2>as a whole, and so we have to look at

0:40:14.280 --> 0:40:17.640
<v Speaker 2>the portfolio as a whole, and we can kind of

0:40:17.680 --> 0:40:22.279
<v Speaker 2>transfer returns in some ways, transfer well being from say

0:40:22.040 --> 0:40:26.160
<v Speaker 2>the work part to the I have a disabled child,

0:40:26.640 --> 0:40:29.480
<v Speaker 2>and you know the fact that my wealth is high

0:40:29.840 --> 0:40:34.640
<v Speaker 2>means that I can support that ill daughter without constraining

0:40:34.680 --> 0:40:37.719
<v Speaker 2>myself in terms of consumption. So that is a very

0:40:37.760 --> 0:40:40.840
<v Speaker 2>good thing. And so I think I think one is

0:40:40.880 --> 0:40:44.200
<v Speaker 2>really to learn to move life well being from one

0:40:44.280 --> 0:40:48.200
<v Speaker 2>domain where it is extra to one that is missing.

0:40:48.640 --> 0:40:52.040
<v Speaker 2>There's another one that is really important, and that is disclosure.

0:40:52.040 --> 0:40:55.320
<v Speaker 2>And I'm very happy that I disclose my own pain

0:40:56.000 --> 0:41:00.680
<v Speaker 2>because when you disclose your pain to people, the typical

0:41:00.800 --> 0:41:04.600
<v Speaker 2>response is they tell you about theirs and you might

0:41:04.880 --> 0:41:07.319
<v Speaker 2>have nothing to do with kids. Whatever it is.

0:41:07.480 --> 0:41:08.720
<v Speaker 1>They open up, they.

0:41:08.560 --> 0:41:12.920
<v Speaker 2>Open up, and suddenly you move from being an acquaintance

0:41:13.120 --> 0:41:15.879
<v Speaker 2>or a colleague to becoming a friend in an odd

0:41:15.960 --> 0:41:20.439
<v Speaker 2>way kind of like for free. You enhance the well

0:41:20.480 --> 0:41:24.600
<v Speaker 2>being of that new friend, and he or she enhances yours.

0:41:25.200 --> 0:41:27.760
<v Speaker 2>It didn't cost you anything. You know, you go home

0:41:27.800 --> 0:41:31.280
<v Speaker 2>and you say, I feel better just knowing that life

0:41:31.360 --> 0:41:34.320
<v Speaker 2>is like that. You know that I'm not the one

0:41:34.600 --> 0:41:39.040
<v Speaker 2>that God has chosen to inflict a handicap on that

0:41:39.400 --> 0:41:42.520
<v Speaker 2>is life, and people manage. And if you can help people,

0:41:42.560 --> 0:41:45.320
<v Speaker 2>of course, if you can help them in more direct ways,

0:41:45.560 --> 0:41:49.239
<v Speaker 2>that is wonderful. Nava. My wife has been a volunteer

0:41:49.280 --> 0:41:53.360
<v Speaker 2>at the National Alliance and Mental Illness NAMI for many years.

0:41:53.560 --> 0:41:57.719
<v Speaker 2>She has helped so many people and families, and I'm

0:41:57.800 --> 0:42:02.719
<v Speaker 2>so exceedingly proud of her for doing that, and so

0:42:02.800 --> 0:42:07.840
<v Speaker 2>it enhances her well being, it enhances my well being.

0:42:08.400 --> 0:42:12.000
<v Speaker 2>We know it gives meaning to life to know that

0:42:12.040 --> 0:42:13.080
<v Speaker 2>we are doing good.

0:42:13.320 --> 0:42:16.239
<v Speaker 1>Since you brought up your wife, let's talk about what

0:42:16.280 --> 0:42:19.959
<v Speaker 1>you write about marriage. I don't think i've ever heard

0:42:19.960 --> 0:42:24.359
<v Speaker 1>it described as the largest financial decision we make.

0:42:25.040 --> 0:42:28.640
<v Speaker 2>Explain that, well, if you can think about it, you

0:42:28.680 --> 0:42:31.480
<v Speaker 2>know that is of course, of course it is right.

0:42:32.280 --> 0:42:34.640
<v Speaker 2>It is not buying this stock or that of putting

0:42:34.680 --> 0:42:38.520
<v Speaker 2>money in your four oh one K. Marriage costs money.

0:42:39.000 --> 0:42:40.840
<v Speaker 2>It brings money, and it costs money.

0:42:41.040 --> 0:42:43.879
<v Speaker 1>It's also the partnership that you're going to face all

0:42:43.920 --> 0:42:46.520
<v Speaker 1>these financial challenges through your whole.

0:42:46.280 --> 0:42:50.120
<v Speaker 2>Lifetime, exactly. And so I tell my young students, they say,

0:42:50.400 --> 0:42:52.360
<v Speaker 2>you know I married. I was twenty two when I

0:42:52.400 --> 0:42:55.840
<v Speaker 2>got married and Nava was twenty one. Look around you

0:42:56.160 --> 0:43:00.480
<v Speaker 2>here on campus, you see men and women who worthy

0:43:00.520 --> 0:43:01.160
<v Speaker 2>of you.

0:43:01.160 --> 0:43:03.000
<v Speaker 1>You know, who do you want to spend the next

0:43:03.040 --> 0:43:03.920
<v Speaker 1>fifty years with?

0:43:04.160 --> 0:43:07.200
<v Speaker 2>Yeah? Who do you think? And if you think that

0:43:07.280 --> 0:43:11.800
<v Speaker 2>there is this giant marketplace online where there are people

0:43:12.880 --> 0:43:16.319
<v Speaker 2>someplace who I just your soulmate, forget that. You know

0:43:16.400 --> 0:43:20.360
<v Speaker 2>that is you build your life together. It is a

0:43:20.480 --> 0:43:25.200
<v Speaker 2>joint enterprise. Deciding to come to the United States from

0:43:25.280 --> 0:43:29.840
<v Speaker 2>Israel to study for the PhD. I can imaginally see

0:43:30.239 --> 0:43:34.080
<v Speaker 2>a wife who says, no, I don't want to separate

0:43:34.160 --> 0:43:36.440
<v Speaker 2>from my family and so on. But what would I

0:43:36.480 --> 0:43:41.440
<v Speaker 2>have done. I'm lucky that my wife went along, and

0:43:41.520 --> 0:43:45.120
<v Speaker 2>so yes, yes, yes, Speaking as somebody who has been

0:43:45.200 --> 0:43:48.920
<v Speaker 2>married for some fifty four years, I can tell you

0:43:49.000 --> 0:43:50.879
<v Speaker 2>that a good marriage is a wonderful thing.

0:43:51.120 --> 0:43:53.839
<v Speaker 1>So now let's ask the opposite question, what does your

0:43:53.880 --> 0:43:59.440
<v Speaker 1>research say about divorce and subsequent well being? Not just

0:43:59.480 --> 0:44:02.160
<v Speaker 1>financial but total well being.

0:44:02.960 --> 0:44:06.160
<v Speaker 2>I think that lots of people are not fortunate enough

0:44:06.200 --> 0:44:10.719
<v Speaker 2>to find someone who is really a partner. I'm not

0:44:10.800 --> 0:44:14.880
<v Speaker 2>even talking about a bad abuse. I'm just saying that

0:44:14.960 --> 0:44:19.440
<v Speaker 2>people really go different in different directions, and it creates

0:44:19.520 --> 0:44:26.080
<v Speaker 2>strife now. Interestingly enough, when a couple says that they're divorcing,

0:44:26.239 --> 0:44:29.759
<v Speaker 2>say to their children. In many cases, the children are

0:44:29.920 --> 0:44:33.120
<v Speaker 2>relieved because they've lived with that strife for a long

0:44:33.200 --> 0:44:37.319
<v Speaker 2>long time and they're kind of anticipating that, and they

0:44:37.320 --> 0:44:41.279
<v Speaker 2>can see that actually going from father to mother is

0:44:41.320 --> 0:44:44.680
<v Speaker 2>not the worst thing. It is actually better than watching

0:44:44.719 --> 0:44:45.520
<v Speaker 2>them bicker.

0:44:45.640 --> 0:44:46.320
<v Speaker 1>It's a relief.

0:44:46.480 --> 0:44:49.040
<v Speaker 2>It is a relief exactly so when it comes as

0:44:49.080 --> 0:44:53.359
<v Speaker 2>a shock when you totally did not expect it as

0:44:53.360 --> 0:44:56.000
<v Speaker 2>a child, that is painful and it takes a while,

0:44:56.760 --> 0:45:00.880
<v Speaker 2>if ever, to heal. But when may gets to be

0:45:01.440 --> 0:45:05.160
<v Speaker 2>so bad that it really seeps into everything where you

0:45:05.200 --> 0:45:09.000
<v Speaker 2>think about it, at work, where it affects your health

0:45:09.719 --> 0:45:13.239
<v Speaker 2>and so on, there comes a time to like a

0:45:13.280 --> 0:45:16.839
<v Speaker 2>company that abandons a project without throwing good money off

0:45:16.880 --> 0:45:17.239
<v Speaker 2>the bad.

0:45:17.360 --> 0:45:19.759
<v Speaker 1>You know, well, some cost fallacy is a big deal,

0:45:19.840 --> 0:45:22.000
<v Speaker 1>right Yeah. At a certain point you got to take

0:45:22.040 --> 0:45:23.160
<v Speaker 1>the right down and move on.

0:45:23.480 --> 0:45:26.000
<v Speaker 2>And very often people will say, you know, I should

0:45:26.040 --> 0:45:27.839
<v Speaker 2>have made this decision five years ago.

0:45:28.080 --> 0:45:32.600
<v Speaker 1>Let's talk a little bit about education and a college degree.

0:45:33.040 --> 0:45:35.680
<v Speaker 1>Some people have argued that no one really needs a

0:45:35.719 --> 0:45:40.080
<v Speaker 1>college degree. Economists like Nobel laureate Angus Deaton has written

0:45:40.800 --> 0:45:44.560
<v Speaker 1>it's the single most important dividing line in terms of

0:45:44.600 --> 0:45:48.920
<v Speaker 1>lifetime wealth, happiness, well being, health even. What are your

0:45:48.920 --> 0:45:51.160
<v Speaker 1>thoughts on education and getting a college degree.

0:45:51.400 --> 0:45:54.440
<v Speaker 2>I definitely agree. You know, people say that the value

0:45:54.480 --> 0:45:58.160
<v Speaker 2>of college education has declined. I say to the contrary.

0:45:58.800 --> 0:46:01.880
<v Speaker 2>I remember in my first days at Columbia, I was

0:46:01.920 --> 0:46:06.600
<v Speaker 2>reading something, perhaps a newsweek, quoting an assembly line worker

0:46:06.600 --> 0:46:10.000
<v Speaker 2>at an automobile company saying, you know, I earned as

0:46:10.080 --> 0:46:13.080
<v Speaker 2>much as an assistant professor. And he was right. You know,

0:46:13.360 --> 0:46:16.040
<v Speaker 2>my first job at the City University of New York

0:46:16.120 --> 0:46:19.360
<v Speaker 2>in seventy five, I earned thirteen thousand, five hundred for

0:46:19.400 --> 0:46:24.000
<v Speaker 2>the year. But of course now I earned multiples of

0:46:24.080 --> 0:46:28.600
<v Speaker 2>what a blue collar person is earning. And on top

0:46:28.680 --> 0:46:32.440
<v Speaker 2>of that, my life well being is higher. That is,

0:46:32.880 --> 0:46:36.640
<v Speaker 2>I really enjoy reading books. I enjoy making sense of

0:46:36.680 --> 0:46:41.440
<v Speaker 2>the world. I enjoy teaching. There's nothing wrong about being

0:46:41.800 --> 0:46:45.880
<v Speaker 2>a handyman. I have the most wonderful handyman, both in

0:46:46.000 --> 0:46:50.040
<v Speaker 2>terms of skills and a person. But you know, he

0:46:50.160 --> 0:46:54.160
<v Speaker 2>does not have that college education. His range of interests

0:46:54.320 --> 0:46:58.799
<v Speaker 2>is different, not necessarily worse, it's different. I can see

0:46:58.800 --> 0:47:01.520
<v Speaker 2>that it would not have worked for me, and so

0:47:02.000 --> 0:47:07.480
<v Speaker 2>both in terms of financial wellbeing and in terms of

0:47:07.560 --> 0:47:12.960
<v Speaker 2>life wellbeing, you're really doing better as a college graduate.

0:47:13.520 --> 0:47:17.879
<v Speaker 2>And so if you are qualified, if it is for you,

0:47:18.840 --> 0:47:21.239
<v Speaker 2>do that, And if you are not sure, begin with

0:47:21.360 --> 0:47:25.040
<v Speaker 2>community college. Figure it out, work at it. You know,

0:47:25.080 --> 0:47:29.120
<v Speaker 2>it's not easy, that is, there are days when you

0:47:29.160 --> 0:47:33.560
<v Speaker 2>would want to quit. But give it a chance, because

0:47:34.239 --> 0:47:37.879
<v Speaker 2>without it, you're going to be at a disadvantage. Even

0:47:37.920 --> 0:47:40.840
<v Speaker 2>if you own three houses, even if you own a

0:47:40.880 --> 0:47:43.960
<v Speaker 2>business and you make a ton of money, there is

0:47:44.000 --> 0:47:45.560
<v Speaker 2>a sense that something is missing.

0:47:46.120 --> 0:47:49.960
<v Speaker 1>You devote an entire chapter to striking the right balance

0:47:50.040 --> 0:47:54.879
<v Speaker 1>between saving and spending. Why is it so difficult for

0:47:54.960 --> 0:47:59.680
<v Speaker 1>us to reach that sort of comfortable balance, especially when

0:47:59.680 --> 0:48:02.120
<v Speaker 1>you're younger, when you want to go out and have

0:48:02.160 --> 0:48:04.640
<v Speaker 1>a good time and buy things. But really, the sooner

0:48:04.719 --> 0:48:07.560
<v Speaker 1>you start saving, the longer it can compound.

0:48:07.600 --> 0:48:11.480
<v Speaker 2>For that is right. It is hard to save, especially

0:48:11.520 --> 0:48:15.360
<v Speaker 2>when you're young, because there are many needs, and there

0:48:15.400 --> 0:48:18.640
<v Speaker 2>are many temptations. If your friends are going to go

0:48:18.719 --> 0:48:22.160
<v Speaker 2>to this bar and it costs a good chunk of money,

0:48:22.600 --> 0:48:25.319
<v Speaker 2>saying you know, I cannot afford that. I think I'm

0:48:25.360 --> 0:48:29.480
<v Speaker 2>going to say goodbye now that is very, very painful,

0:48:29.840 --> 0:48:35.239
<v Speaker 2>and so we use techniques. Mental techniques are to help us.

0:48:35.640 --> 0:48:39.040
<v Speaker 2>I talked before about this framing and mental accounting and

0:48:39.080 --> 0:48:42.759
<v Speaker 2>self control. That is, if you contribute money from your

0:48:42.800 --> 0:48:45.400
<v Speaker 2>paycheck to the four O one K, you don't see

0:48:45.440 --> 0:48:49.480
<v Speaker 2>that money and so you don't spend that money. If

0:48:49.520 --> 0:48:53.560
<v Speaker 2>you follow the rule of don't dip into capital, it

0:48:53.719 --> 0:48:56.759
<v Speaker 2>means that the moment you say I think I'm going

0:48:56.760 --> 0:48:59.239
<v Speaker 2>to dip into my four oh one K, there's going

0:48:59.280 --> 0:49:01.520
<v Speaker 2>to be a voice you that says, no, I don't

0:49:01.560 --> 0:49:05.040
<v Speaker 2>think that that is the right thing to do. And

0:49:05.120 --> 0:49:09.560
<v Speaker 2>so young people figure out a way to use those

0:49:09.640 --> 0:49:14.680
<v Speaker 2>mental tools to get them to save and spend, but

0:49:15.080 --> 0:49:20.160
<v Speaker 2>spend sensibly. The problem arises when those young people get

0:49:20.200 --> 0:49:24.879
<v Speaker 2>older and now they find themselves as being as I am,

0:49:25.040 --> 0:49:30.919
<v Speaker 2>accidental wealthy people. And now it is a matter of hey,

0:49:31.040 --> 0:49:34.720
<v Speaker 2>but they relax, Okay, you don't have to buy stuff

0:49:34.760 --> 0:49:38.520
<v Speaker 2>on sale, you don't have to go for early dinner

0:49:39.280 --> 0:49:42.239
<v Speaker 2>at a discount. You can fly if it is a

0:49:42.320 --> 0:49:45.680
<v Speaker 2>long flight, you can fly business class, even if the

0:49:45.760 --> 0:49:51.080
<v Speaker 2>price is outrageous. For many people, saving and being frugal

0:49:51.560 --> 0:49:55.200
<v Speaker 2>turns into miserly and they find it really hard to

0:49:55.320 --> 0:49:59.160
<v Speaker 2>break that habit, and so it is really hard. And

0:49:59.200 --> 0:50:02.160
<v Speaker 2>I hope that they're kids or their friends are going

0:50:02.239 --> 0:50:04.839
<v Speaker 2>to say, hey, wely. In fact, I have a friend

0:50:04.840 --> 0:50:08.560
<v Speaker 2>who says, listen, if you fly economy, your son in

0:50:08.640 --> 0:50:10.160
<v Speaker 2>low will fly first class.

0:50:11.160 --> 0:50:12.440
<v Speaker 1>That'll that'll teach you.

0:50:12.440 --> 0:50:12.600
<v Speaker 2>You know.

0:50:12.640 --> 0:50:16.240
<v Speaker 1>I have a colleague, Nick Majulie, young guy in his thirties.

0:50:16.280 --> 0:50:21.400
<v Speaker 1>He's our quant and he has this mental device he

0:50:21.480 --> 0:50:23.440
<v Speaker 1>does if he wants to go out and buy something,

0:50:24.400 --> 0:50:26.759
<v Speaker 1>Let's say it's a piece of clothing or something, it's

0:50:26.760 --> 0:50:30.960
<v Speaker 1>five hundred dollars. However much that item is, he has

0:50:31.040 --> 0:50:33.440
<v Speaker 1>to match it with a contribution to his four oh

0:50:33.440 --> 0:50:36.560
<v Speaker 1>one K. So he'll say, if I'm going to spend

0:50:36.560 --> 0:50:38.600
<v Speaker 1>five hundred dollars on some piece of junk, I also

0:50:38.600 --> 0:50:41.319
<v Speaker 1>have to put five hundred dollars as an investment. And

0:50:41.400 --> 0:50:44.640
<v Speaker 1>it forces him to spend very responsibly.

0:50:44.840 --> 0:50:47.400
<v Speaker 2>That is a very good technique. Whatever works for you

0:50:47.719 --> 0:50:51.480
<v Speaker 2>For us, you know now that that we fly business

0:50:51.560 --> 0:50:55.240
<v Speaker 2>class when when we go to Israel, for example, we've

0:50:55.280 --> 0:50:59.120
<v Speaker 2>also increased our charitable contributions by at least that amount

0:50:59.600 --> 0:51:00.600
<v Speaker 2>and more so.

0:51:01.000 --> 0:51:05.240
<v Speaker 1>You're matching the expensive plane ticket with a charitable donation.

0:51:05.640 --> 0:51:08.799
<v Speaker 2>So I say, you know, I treat myself well, but

0:51:08.920 --> 0:51:12.120
<v Speaker 2>I'm treating those who have less well as well.

0:51:12.480 --> 0:51:16.200
<v Speaker 1>That's great. So I've seen some data that shows a

0:51:16.239 --> 0:51:20.480
<v Speaker 1>correlation between the time people spend with friends and families

0:51:20.880 --> 0:51:24.520
<v Speaker 1>versus the time they spend working with coworkers and the

0:51:24.640 --> 0:51:30.200
<v Speaker 1>impact on overall happiness and life satisfaction. Tell us a

0:51:30.239 --> 0:51:34.479
<v Speaker 1>little bit about social capital and how people use that well.

0:51:34.840 --> 0:51:38.240
<v Speaker 2>Social capital has to deal with your circle of friends,

0:51:39.000 --> 0:51:42.719
<v Speaker 2>close friends, and acquaintances that you can rely on it.

0:51:42.800 --> 0:51:45.759
<v Speaker 2>And so some of them are really close. Some of

0:51:45.800 --> 0:51:49.160
<v Speaker 2>them are close enough such that you can say, I'm

0:51:49.280 --> 0:51:52.319
<v Speaker 2>short off money to pay the rent, can you lend

0:51:52.360 --> 0:51:57.919
<v Speaker 2>me two thousand dollars? In some cases they're going to say, sure,

0:51:58.640 --> 0:52:01.440
<v Speaker 2>they can do that, and they and they will do.

0:52:02.360 --> 0:52:07.479
<v Speaker 2>But then there are also acquaintances. For example, if you've

0:52:07.520 --> 0:52:11.000
<v Speaker 2>lost your job, you know that there are other professors

0:52:11.280 --> 0:52:14.600
<v Speaker 2>who you know, and you can call and you say, hey, Joe,

0:52:14.600 --> 0:52:18.439
<v Speaker 2>do you know of any openings, Or if your son

0:52:18.560 --> 0:52:21.719
<v Speaker 2>is going to apply for college as a professor, you

0:52:21.760 --> 0:52:25.200
<v Speaker 2>can call and say, give me some pointers as to

0:52:25.320 --> 0:52:28.520
<v Speaker 2>how to write an essay that is going to be

0:52:28.600 --> 0:52:32.840
<v Speaker 2>compelling to the admissions people, and so there's kind of

0:52:32.880 --> 0:52:37.279
<v Speaker 2>a range of people who are friends. And one of

0:52:37.320 --> 0:52:42.800
<v Speaker 2>the things is really for higher socio economic people, that is,

0:52:42.840 --> 0:52:46.880
<v Speaker 2>people with higher education and higher income, they have many

0:52:46.960 --> 0:52:51.040
<v Speaker 2>more of those casual friends that they can call for

0:52:51.239 --> 0:52:55.560
<v Speaker 2>bigger net preferences, exactly a network, whereas for the people

0:52:55.920 --> 0:53:00.480
<v Speaker 2>lower ones, there is a tighter, smaller but tight er,

0:53:00.600 --> 0:53:04.440
<v Speaker 2>closer a circle of friends where you can say, you know,

0:53:04.600 --> 0:53:06.840
<v Speaker 2>can you give me a ride to the doctor because

0:53:06.880 --> 0:53:10.640
<v Speaker 2>my car broke down or something of that kind.

0:53:11.280 --> 0:53:13.920
<v Speaker 1>So that's social capital. Tell us a little bit about

0:53:13.920 --> 0:53:14.800
<v Speaker 1>cultural capital.

0:53:15.040 --> 0:53:20.799
<v Speaker 2>Well, cultural capital is about knowing what is the right thing,

0:53:20.840 --> 0:53:24.080
<v Speaker 2>what is acceptable, and sometimes it can be confusing. That

0:53:24.440 --> 0:53:27.279
<v Speaker 2>is here we are at the time when you're not

0:53:27.400 --> 0:53:31.480
<v Speaker 2>really sure if you should appear with a tie or without,

0:53:31.960 --> 0:53:36.200
<v Speaker 2>if you're going to go on television. You're concerned that

0:53:36.520 --> 0:53:38.239
<v Speaker 2>if you have a tie on, you're going to be

0:53:38.280 --> 0:53:41.280
<v Speaker 2>the only one with a tie on or the only

0:53:41.320 --> 0:53:44.400
<v Speaker 2>one without a tie on. And so you need to

0:53:44.560 --> 0:53:48.719
<v Speaker 2>know what are the things that are acceptable, What kind

0:53:48.760 --> 0:53:52.000
<v Speaker 2>of clothing, what kind of books, what kind of movies?

0:53:52.719 --> 0:53:56.640
<v Speaker 2>Are the kinds that you can talk about with your friends,

0:53:56.640 --> 0:54:01.120
<v Speaker 2>whether people in your circle. But when when I came

0:54:01.400 --> 0:54:06.279
<v Speaker 2>from Israel, I did not really know. You know, Americans

0:54:06.320 --> 0:54:09.200
<v Speaker 2>were were like like a tribe in the Amazon, that

0:54:09.680 --> 0:54:13.080
<v Speaker 2>is what is it that makes them a tick from

0:54:13.160 --> 0:54:15.720
<v Speaker 2>for small things to large.

0:54:15.640 --> 0:54:19.200
<v Speaker 1>Very different country than Europe and elsewhere.

0:54:19.320 --> 0:54:22.560
<v Speaker 2>Yeah, I grew up in Israel. You know, people say,

0:54:22.880 --> 0:54:28.440
<v Speaker 2>aren't Americans very materialistic? And you say, well, you have

0:54:28.480 --> 0:54:31.719
<v Speaker 2>to go to Israel and or at least a dead

0:54:31.760 --> 0:54:37.160
<v Speaker 2>age because a dead age getting a car was a

0:54:37.160 --> 0:54:40.239
<v Speaker 2>big deal. Not in the United.

0:54:39.960 --> 0:54:43.239
<v Speaker 1>States, you know, especially today.

0:54:43.400 --> 0:54:47.080
<v Speaker 2>Well, yeah, we had this kind of joke, half joke,

0:54:47.160 --> 0:54:51.160
<v Speaker 2>how serious uh do you have for micai idio kitchen?

0:54:51.239 --> 0:54:53.840
<v Speaker 2>You know, because it was you buy an apartment, but

0:54:54.000 --> 0:54:57.440
<v Speaker 2>can you afford? Also, at that time it was fashionable

0:54:57.560 --> 0:55:01.759
<v Speaker 2>to have cabinets kind of dominated with formica.

0:55:02.239 --> 0:55:06.320
<v Speaker 1>Now it's the granite countertops with the nice wood cabinet.

0:55:06.440 --> 0:55:10.080
<v Speaker 2>Exactly. You have to know those things. Even if you

0:55:10.120 --> 0:55:13.640
<v Speaker 2>are going to go against that grain, at least you

0:55:13.800 --> 0:55:16.160
<v Speaker 2>know that you're against the grain. You know. My mom

0:55:16.160 --> 0:55:19.520
<v Speaker 2>would say, listen, suppose that you're going to be the

0:55:19.640 --> 0:55:23.560
<v Speaker 2>Israeli ambassador to Moscow and they call you to the

0:55:23.680 --> 0:55:28.239
<v Speaker 2>Torah and you don't know what to say. Think about it. Yeah,

0:55:28.800 --> 0:55:31.400
<v Speaker 2>that is knowing what to say when you are called

0:55:31.400 --> 0:55:35.520
<v Speaker 2>to the Torah is part of cultural capital that you need,

0:55:36.160 --> 0:55:40.279
<v Speaker 2>not necessarily just as an Israelian Jew, but really as

0:55:40.360 --> 0:55:43.080
<v Speaker 2>one who strives for a particular position.

0:55:43.440 --> 0:55:45.759
<v Speaker 1>So I want to ask you a question because it's

0:55:45.800 --> 0:55:50.000
<v Speaker 1>an election year and the chapter you wrote on societal capital,

0:55:50.520 --> 0:55:54.560
<v Speaker 1>you write liberals tend to define fairness in terms of equality.

0:55:55.239 --> 0:55:59.720
<v Speaker 1>Conservatives tend to define fairness in terms of equity or opportunity.

0:56:01.000 --> 0:56:04.120
<v Speaker 1>What are these two tribes doing so differently and is

0:56:04.160 --> 0:56:07.239
<v Speaker 1>there any chance of common ground between them?

0:56:08.160 --> 0:56:12.480
<v Speaker 2>Conservatives generally say, you're going to be paid as much

0:56:12.640 --> 0:56:16.680
<v Speaker 2>as you put in, so if you put in a

0:56:16.800 --> 0:56:19.560
<v Speaker 2>larger portion of the pie, you will get to eat

0:56:19.600 --> 0:56:23.480
<v Speaker 2>a larger portion of the pie. Liberals say, you know

0:56:23.600 --> 0:56:26.240
<v Speaker 2>there are some people who say disabled, or some people

0:56:26.320 --> 0:56:29.360
<v Speaker 2>who for some reason or another not because of laziness,

0:56:29.840 --> 0:56:33.279
<v Speaker 2>are not going to contribute as much. Well, you know

0:56:33.560 --> 0:56:36.320
<v Speaker 2>they might not get as large a piece, but surely

0:56:36.400 --> 0:56:40.719
<v Speaker 2>you don't want to condemn them to starvation. How much

0:56:40.880 --> 0:56:46.839
<v Speaker 2>responsibility do you have for others? And so you have

0:56:47.520 --> 0:56:52.600
<v Speaker 2>the difference in points of view, and it really varies

0:56:52.880 --> 0:56:57.640
<v Speaker 2>in Europe, for example, people are more content to pay

0:56:57.760 --> 0:57:02.759
<v Speaker 2>higher taxes that pay not just for their services but

0:57:02.840 --> 0:57:05.719
<v Speaker 2>also for the services of people who are less fortunate.

0:57:06.160 --> 0:57:10.239
<v Speaker 2>In the United States, there is less of a willingness

0:57:10.480 --> 0:57:14.359
<v Speaker 2>to do that socialized medicine. I mean, what can be

0:57:14.440 --> 0:57:16.240
<v Speaker 2>worse than socialized medicine.

0:57:16.560 --> 0:57:18.400
<v Speaker 1>Dealing with an insurance company is.

0:57:18.400 --> 0:57:21.120
<v Speaker 2>Dealing with an insurance company precisely.

0:57:20.720 --> 0:57:23.760
<v Speaker 1>Well, although there's a series of trade offs that when

0:57:23.760 --> 0:57:26.840
<v Speaker 1>you have private medicine, you have options and you could

0:57:26.880 --> 0:57:30.360
<v Speaker 1>do different things. People in Canada, I know, complain about

0:57:30.400 --> 0:57:32.720
<v Speaker 1>long wait for very simple services exactly.

0:57:32.760 --> 0:57:36.960
<v Speaker 2>And there are drawbacks to socialized medicine, and there are

0:57:37.040 --> 0:57:43.400
<v Speaker 2>drawbacks to capitalistic or private enterprise medicine. And some people

0:57:43.400 --> 0:57:46.240
<v Speaker 2>are going to say, well, everyone has to wait if

0:57:46.240 --> 0:57:50.280
<v Speaker 2>it is not urgent surgery, and others say, hey, you know,

0:57:50.520 --> 0:57:53.640
<v Speaker 2>I can get the surgery in the United States the

0:57:53.720 --> 0:57:54.360
<v Speaker 2>following day.

0:57:54.760 --> 0:57:56.880
<v Speaker 1>So before we go to our favorite questions that we

0:57:57.080 --> 0:57:59.280
<v Speaker 1>ask all of our guests, I just have to ask,

0:57:59.360 --> 0:58:01.400
<v Speaker 1>I know you've been speaking to people about the book.

0:58:01.680 --> 0:58:03.720
<v Speaker 1>How's it going. What's the reception been like so far?

0:58:03.840 --> 0:58:07.640
<v Speaker 2>It is a very very good reception, you know, in

0:58:07.680 --> 0:58:10.440
<v Speaker 2>some way, what I say, is not new, and in

0:58:10.880 --> 0:58:12.439
<v Speaker 2>other ways it is very new.

0:58:12.720 --> 0:58:15.320
<v Speaker 1>The way you've structured it, in the way you tell

0:58:15.360 --> 0:58:20.120
<v Speaker 1>the tale and organize this feels very new, even though

0:58:20.440 --> 0:58:23.040
<v Speaker 1>I recognize a lot of the concepts from your earlier books.

0:58:23.160 --> 0:58:26.280
<v Speaker 2>That is right. So there is a lot of literature

0:58:26.720 --> 0:58:32.840
<v Speaker 2>about life well being, say, done by psychologists, done by economists,

0:58:32.880 --> 0:58:37.040
<v Speaker 2>done by sociologists. People in finites don't know this literature.

0:58:37.600 --> 0:58:40.800
<v Speaker 2>And of course, like all academic literature, it tends to

0:58:40.840 --> 0:58:44.520
<v Speaker 2>be kind of general that in general divorce does not

0:58:44.720 --> 0:58:49.560
<v Speaker 2>necessarily harm well being. But tell me a story, illustrate

0:58:49.680 --> 0:58:53.000
<v Speaker 2>it so that it kind of brings it to life.

0:58:53.320 --> 0:58:57.480
<v Speaker 2>And so my task was to learn and bring the

0:58:57.600 --> 0:59:01.960
<v Speaker 2>academic literature the general literature, and then marry it with

0:59:02.200 --> 0:59:04.200
<v Speaker 2>stories from everywhere.

0:59:04.240 --> 0:59:08.919
<v Speaker 1>So it's data plus anecdotes. Someone I know has a

0:59:09.000 --> 0:59:11.560
<v Speaker 1>child that's going to go to grad school next year.

0:59:12.320 --> 0:59:15.840
<v Speaker 1>This person has ten million dollars worth of stock, cash,

0:59:16.320 --> 0:59:19.120
<v Speaker 1>real estate in the bank. All he does is complain

0:59:19.200 --> 0:59:21.960
<v Speaker 1>about this kid's going to cost me one hundred and

0:59:22.000 --> 0:59:25.720
<v Speaker 1>fifty thousand dollars a year. And my argument with them

0:59:25.800 --> 0:59:30.440
<v Speaker 1>has been, aren't you saying this backwards? Shouldn't be saying boy,

0:59:30.720 --> 0:59:33.640
<v Speaker 1>I'm fortunate that I could spend one hundred and fifty

0:59:33.680 --> 0:59:37.200
<v Speaker 1>grand on my's youngest son and it's not even going

0:59:37.240 --> 0:59:39.680
<v Speaker 1>to move the needle in my bank account. Are people

0:59:40.280 --> 0:59:43.760
<v Speaker 1>so obsessed with money that they forget what a privilege

0:59:43.760 --> 0:59:45.800
<v Speaker 1>it is, what a joy it should be to say

0:59:45.840 --> 0:59:48.520
<v Speaker 1>you want to go to grad school? Done?

0:59:48.800 --> 0:59:52.960
<v Speaker 2>Absolutely? Yeah. I saw an article just recently about someone

0:59:52.960 --> 0:59:55.480
<v Speaker 2>who says, how is it that people who are very

0:59:55.520 --> 0:59:59.560
<v Speaker 2>wealthy in three generations? It's kind of from shirt sleeves,

0:59:59.680 --> 1:00:03.280
<v Speaker 2>shirts sleeves, and so he says, maybe you should have

1:00:03.360 --> 1:00:08.280
<v Speaker 2>fewer kids, And I say, WHOA, You really got it backwards.

1:00:08.360 --> 1:00:11.560
<v Speaker 2>You know, the wealth is for people. People are not

1:00:11.680 --> 1:00:16.479
<v Speaker 2>for building wealth. And if you're lucky enough, talented enough,

1:00:16.560 --> 1:00:21.200
<v Speaker 2>hard working enough to accumulate that wealth, be grateful and

1:00:21.920 --> 1:00:25.560
<v Speaker 2>have your kids live a bit better now, Help them

1:00:25.600 --> 1:00:29.000
<v Speaker 2>find the vocation. Okay, of course you care about them

1:00:29.080 --> 1:00:33.720
<v Speaker 2>not growing up to be spoiled brands. Help them as

1:00:33.760 --> 1:00:36.840
<v Speaker 2>you can. You know, the last thing you want is

1:00:36.880 --> 1:00:40.560
<v Speaker 2>to hold on to that wealth. You die at ninety five,

1:00:41.000 --> 1:00:44.560
<v Speaker 2>the kid is sixty five. Now he gets that money, Well,

1:00:44.600 --> 1:00:46.760
<v Speaker 2>thank you very much. You know it's still good to

1:00:46.840 --> 1:00:50.640
<v Speaker 2>get ten million dollars even when you're sixty five. But

1:00:50.760 --> 1:00:54.560
<v Speaker 2>it is their twenties and early thirties is when they

1:00:54.640 --> 1:00:57.160
<v Speaker 2>need that money. This is the time to give it

1:00:57.200 --> 1:00:57.520
<v Speaker 2>to them.

1:00:57.720 --> 1:01:00.680
<v Speaker 1>So let's talk a little bit about that struggle. Warren

1:01:00.720 --> 1:01:04.520
<v Speaker 1>Buffett very famously has said, you know, his kids are

1:01:04.560 --> 1:01:07.080
<v Speaker 1>going to get a couple of million dollars, but they're

1:01:07.120 --> 1:01:10.000
<v Speaker 1>not going to be wealthy, and he's giving away most

1:01:10.000 --> 1:01:12.920
<v Speaker 1>of his money to charity. At what point do you

1:01:13.160 --> 1:01:15.880
<v Speaker 1>run into the risk of spoiling the kids.

1:01:16.320 --> 1:01:19.240
<v Speaker 2>I think that that that these are not two things.

1:01:19.640 --> 1:01:23.760
<v Speaker 2>They really come together. That is, you have to help

1:01:23.800 --> 1:01:28.080
<v Speaker 2>your kid if you can buy a house or pay

1:01:28.120 --> 1:01:33.560
<v Speaker 2>for education. At the same time, you want to say

1:01:33.760 --> 1:01:36.680
<v Speaker 2>to the kid, I'm paying for college or for most

1:01:36.680 --> 1:01:41.760
<v Speaker 2>of college. Here's your responsibility. Your responsibility is study hard. Okay,

1:01:41.760 --> 1:01:44.960
<v Speaker 2>this is not a time just for play. It is

1:01:45.000 --> 1:01:47.800
<v Speaker 2>the time for you to study so that you can

1:01:48.280 --> 1:01:51.920
<v Speaker 2>develop as a person and as a professional, so that

1:01:52.000 --> 1:01:55.880
<v Speaker 2>you have a vocation. Those things go together. Kids kind

1:01:55.920 --> 1:01:58.800
<v Speaker 2>of get the message, this is not free money. My

1:01:59.640 --> 1:02:03.800
<v Speaker 2>parents are trying to guide me towards financial well being

1:02:04.120 --> 1:02:06.440
<v Speaker 2>and also life wellbeing, and what I have to do

1:02:06.520 --> 1:02:06.960
<v Speaker 2>my share?

1:02:07.080 --> 1:02:10.000
<v Speaker 1>What do you think about the parents who say, all right,

1:02:10.040 --> 1:02:12.560
<v Speaker 1>we're going to pay for your room and board and

1:02:12.600 --> 1:02:16.080
<v Speaker 1>tuition and books. But you're half the bargain, as you

1:02:16.080 --> 1:02:18.800
<v Speaker 1>have to maintain a B plus, so I know you're

1:02:18.840 --> 1:02:21.600
<v Speaker 1>not just out having too good a time, you're actually working.

1:02:21.920 --> 1:02:24.680
<v Speaker 2>I think that that is reasonable. I think that it

1:02:24.800 --> 1:02:28.680
<v Speaker 2>is reasonable to set expectations where you do it with

1:02:28.760 --> 1:02:32.320
<v Speaker 2>a great point average or other ways. It is really

1:02:32.360 --> 1:02:37.880
<v Speaker 2>important for people to help their kids. I'll tell you

1:02:37.920 --> 1:02:41.440
<v Speaker 2>a quick story. I was listening to a session that

1:02:41.520 --> 1:02:44.960
<v Speaker 2>had to do with very wealthy people speaking to other

1:02:45.120 --> 1:02:49.320
<v Speaker 2>wealthy people, and one of them had a daughter who

1:02:49.400 --> 1:02:53.000
<v Speaker 2>was not interested at all in academic studies, but she

1:02:53.160 --> 1:02:56.160
<v Speaker 2>was really very interested in art. And in an earlier

1:02:56.240 --> 1:03:01.160
<v Speaker 2>session that they somebody came to speak about arts and investment,

1:03:01.680 --> 1:03:04.840
<v Speaker 2>and that gave him an idea, and he said, what

1:03:04.960 --> 1:03:08.040
<v Speaker 2>if I open a gallery for her? It will really

1:03:08.360 --> 1:03:11.200
<v Speaker 2>be the right thing for her. Will it make money

1:03:11.280 --> 1:03:13.480
<v Speaker 2>or not, I don't care. I have plenty of that,

1:03:13.880 --> 1:03:16.400
<v Speaker 2>but it's going to be a vocation for her. He

1:03:16.560 --> 1:03:20.320
<v Speaker 2>had tears in his eyes. He was so relieved that

1:03:20.520 --> 1:03:24.200
<v Speaker 2>part of his well being that was so low is

1:03:24.240 --> 1:03:27.880
<v Speaker 2>now going to be high. And I was thinking, that

1:03:28.160 --> 1:03:30.760
<v Speaker 2>is wonderful. You know, this is why I repeat this

1:03:30.920 --> 1:03:33.640
<v Speaker 2>story because it really touches me deeply.

1:03:34.120 --> 1:03:36.640
<v Speaker 1>A clever solution. All right, so we only have about

1:03:36.680 --> 1:03:39.440
<v Speaker 1>ten minutes left. Let me jump to our favorite questions

1:03:39.800 --> 1:03:42.600
<v Speaker 1>that we ask all of our guests, starting with what's

1:03:42.640 --> 1:03:45.520
<v Speaker 1>been keeping you entertained these days? What are you watching

1:03:45.640 --> 1:03:46.280
<v Speaker 1>or listening to?

1:03:46.640 --> 1:03:50.720
<v Speaker 2>The podcast that I'm interested in are ones that have

1:03:50.800 --> 1:03:55.000
<v Speaker 2>to deal with society, so Ezra Kline, for example, Sure

1:03:55.240 --> 1:03:58.880
<v Speaker 2>who has podcasts about society and how society operates and

1:03:58.920 --> 1:04:03.040
<v Speaker 2>how government? This really resonates with me because this is

1:04:03.320 --> 1:04:06.840
<v Speaker 2>something that I would like to know. I'm less interested

1:04:07.440 --> 1:04:11.760
<v Speaker 2>in the usual fiction series and so on, which is

1:04:11.800 --> 1:04:15.000
<v Speaker 2>not a very good idea because that's part of cultural capital.

1:04:15.040 --> 1:04:18.600
<v Speaker 2>And so people make references to shows I've never seen,

1:04:19.040 --> 1:04:21.680
<v Speaker 2>and it kind of puts me in a defensive position.

1:04:21.760 --> 1:04:24.520
<v Speaker 1>You don't strike me as like a Bridgerton sort of guy,

1:04:24.680 --> 1:04:27.440
<v Speaker 1>like you're not streaming that sort of stuff on that? No,

1:04:27.560 --> 1:04:29.840
<v Speaker 1>I don't, you know, and it's cotton candy. Some of

1:04:29.920 --> 1:04:34.280
<v Speaker 1>it's delightful, I'm sure, and really kind of like golf,

1:04:34.320 --> 1:04:37.680
<v Speaker 1>It's not my thing, But I don't resent people for

1:04:37.800 --> 1:04:42.080
<v Speaker 1>whom it is their thing. So let's talk about mentors

1:04:42.080 --> 1:04:44.440
<v Speaker 1>who helped to shape your career.

1:04:45.200 --> 1:04:48.680
<v Speaker 2>Well, I can think of Eli L. Harris, who was

1:04:48.760 --> 1:04:51.400
<v Speaker 2>my teacher in high school, and he came from the

1:04:51.480 --> 1:04:56.080
<v Speaker 2>United States. He graduated from Harvard, and he is a Zionist.

1:04:56.760 --> 1:05:01.360
<v Speaker 2>Before he came, my teachers of English, and both elementary

1:05:01.400 --> 1:05:04.680
<v Speaker 2>school and early in high school taught it through grammar.

1:05:04.840 --> 1:05:08.080
<v Speaker 2>I cannot take grammar, not even in Hebrew.

1:05:08.600 --> 1:05:10.240
<v Speaker 1>But by the way, I just finished a word with

1:05:10.280 --> 1:05:13.040
<v Speaker 1>a preposition. In the back of my head, I see

1:05:13.080 --> 1:05:15.320
<v Speaker 1>that little x that you're not supposed to end a

1:05:15.360 --> 1:05:18.240
<v Speaker 1>word with a sentence with the word too, And at

1:05:18.320 --> 1:05:19.439
<v Speaker 1>sometimes it just happened.

1:05:19.480 --> 1:05:23.520
<v Speaker 2>Who cares? And so the first assignment he had was

1:05:23.560 --> 1:05:26.520
<v Speaker 2>to write an essay, and suddenly I moved from the

1:05:26.560 --> 1:05:29.560
<v Speaker 2>bottom of the class to pretty much the top of

1:05:29.720 --> 1:05:33.160
<v Speaker 2>the class. And students came to him and said, why

1:05:33.200 --> 1:05:36.800
<v Speaker 2>did I get a C minus? I had no spelling mistakes,

1:05:36.840 --> 1:05:39.680
<v Speaker 2>and he said, that's not what mattered. An essay has

1:05:39.720 --> 1:05:43.360
<v Speaker 2>to be interesting. On one of my essays, he wrote

1:05:43.840 --> 1:05:46.680
<v Speaker 2>very good, indeed, and I didn't know what indeed meant.

1:05:48.280 --> 1:05:51.200
<v Speaker 1>That's great. Let's talk about some books. What are you

1:05:51.280 --> 1:05:53.360
<v Speaker 1>reading now and what are some of your favorites.

1:05:53.880 --> 1:05:58.880
<v Speaker 2>So I'm reading now or read recently, Streets of Gold.

1:05:59.360 --> 1:06:03.720
<v Speaker 2>It's about immigration into the United States, the waves of immigration,

1:06:03.880 --> 1:06:08.480
<v Speaker 2>immigration laws, and it begins it with the story of

1:06:08.600 --> 1:06:12.480
<v Speaker 2>someone at the turn of the century, the twentieth century,

1:06:12.920 --> 1:06:16.560
<v Speaker 2>and he said, they told me that in America streets

1:06:16.600 --> 1:06:20.640
<v Speaker 2>are paved at Gold. Well, I found three things. One,

1:06:21.640 --> 1:06:24.960
<v Speaker 2>the streets are not paved in Gold. Second, the streets

1:06:25.000 --> 1:06:27.840
<v Speaker 2>are not paved at all through they expect us to

1:06:27.920 --> 1:06:28.400
<v Speaker 2>pave them.

1:06:29.240 --> 1:06:30.000
<v Speaker 1>That's very funny.

1:06:30.240 --> 1:06:34.480
<v Speaker 2>And so you kind of learn that the immigrants themselves

1:06:34.840 --> 1:06:38.520
<v Speaker 2>did not really move from rags to riches, but their

1:06:38.600 --> 1:06:42.120
<v Speaker 2>kids have done better than American kids.

1:06:42.720 --> 1:06:46.040
<v Speaker 1>Of why is that. I've watched that firsthand, and I'm

1:06:46.080 --> 1:06:49.880
<v Speaker 1>always I just always assumed the parents said, hey, this

1:06:49.960 --> 1:06:52.840
<v Speaker 1>is an opportunity we can't have back home, take advantage

1:06:52.840 --> 1:06:53.040
<v Speaker 1>of it.

1:06:53.200 --> 1:06:55.640
<v Speaker 2>That I think is a big part of it. Really,

1:06:56.120 --> 1:06:59.840
<v Speaker 2>there are those expectations that you place in your kid,

1:07:00.280 --> 1:07:03.160
<v Speaker 2>or it may be the kids themselves kind of get

1:07:03.240 --> 1:07:06.400
<v Speaker 2>without being told. You know that the uber driver who

1:07:06.480 --> 1:07:09.960
<v Speaker 2>took me yesterday from the airport, he said, you know,

1:07:10.360 --> 1:07:13.080
<v Speaker 2>he works as an Uber driver. He does not earn

1:07:13.120 --> 1:07:15.920
<v Speaker 2>a ton of money. Uh, And he said, it's for

1:07:16.080 --> 1:07:20.240
<v Speaker 2>my kids. And indeed they're going to get better education

1:07:20.360 --> 1:07:23.720
<v Speaker 2>and have better chances than they would have had in

1:07:23.840 --> 1:07:27.640
<v Speaker 2>his home country. And so if you look at immigrants today,

1:07:27.920 --> 1:07:32.160
<v Speaker 2>it's the same story. That is, people are afraid of

1:07:32.240 --> 1:07:35.560
<v Speaker 2>immigrants and and so on, but immigrants, you know. And

1:07:35.640 --> 1:07:38.760
<v Speaker 2>of course I'm an immigrant, so I'm biased, but I

1:07:38.800 --> 1:07:43.640
<v Speaker 2>think that immigrants add a whole lot more than they

1:07:43.680 --> 1:07:47.040
<v Speaker 2>take away, especially if you count their second generation and

1:07:47.080 --> 1:07:48.200
<v Speaker 2>the generations that fall.

1:07:48.360 --> 1:07:50.640
<v Speaker 1>So Streets of Gold is one book, give us one

1:07:50.680 --> 1:07:50.880
<v Speaker 1>of them.

1:07:50.880 --> 1:07:55.760
<v Speaker 2>I'm also rereading a book that is called The War

1:07:55.920 --> 1:07:59.840
<v Speaker 2>of Return. It is about Israel Palestine, and it's about

1:08:00.160 --> 1:08:04.200
<v Speaker 2>the demand of Palestinians to go back.

1:08:05.040 --> 1:08:09.360
<v Speaker 1>This is before the current, long before conflict, this is decades.

1:08:09.640 --> 1:08:13.520
<v Speaker 2>There are something very anomalous about this notion of refugees.

1:08:13.760 --> 1:08:17.080
<v Speaker 2>That is, my parents were refugees when they escaped from

1:08:17.160 --> 1:08:22.360
<v Speaker 2>the Nazis from Poland. They were refugees in the displaced

1:08:22.360 --> 1:08:26.000
<v Speaker 2>persons camp in Germany, where I was born. But they

1:08:26.080 --> 1:08:29.559
<v Speaker 2>ceased being refugees when they came to Israel. And of

1:08:29.600 --> 1:08:34.120
<v Speaker 2>course my children and their children are not refugees somehow

1:08:34.600 --> 1:08:40.240
<v Speaker 2>a nations, it has come that Palestinians are refugees, even

1:08:40.360 --> 1:08:43.920
<v Speaker 2>if they were not among those who were made refugees

1:08:43.960 --> 1:08:47.840
<v Speaker 2>in nineteen forty eight. So it's their children and grandchildren,

1:08:48.040 --> 1:08:50.479
<v Speaker 2>and they still have this notion that they're going to

1:08:50.560 --> 1:08:55.760
<v Speaker 2>go back to Ashkelon and Jaffa and Haifa and so on,

1:08:56.120 --> 1:08:59.680
<v Speaker 2>and you know, the censes really that unless we kind

1:08:59.680 --> 1:09:02.280
<v Speaker 2>of get away from that and we get to know

1:09:02.520 --> 1:09:05.840
<v Speaker 2>that people make their lives where they are, they will

1:09:05.840 --> 1:09:06.599
<v Speaker 2>never be peace.

1:09:06.840 --> 1:09:09.840
<v Speaker 1>That's a big challenge. All right. Our final two questions,

1:09:10.479 --> 1:09:13.000
<v Speaker 1>what sort of advice would you give to a recent

1:09:13.040 --> 1:09:18.400
<v Speaker 1>college graduate interested in a career in either investment, advisory,

1:09:18.600 --> 1:09:20.960
<v Speaker 1>finance or academics.

1:09:21.840 --> 1:09:24.559
<v Speaker 2>Well, what I would say to people really is what

1:09:24.640 --> 1:09:29.360
<v Speaker 2>I'm saying to interns when I send them into internships.

1:09:29.439 --> 1:09:34.360
<v Speaker 2>I say, think about serendipity, think about zigs and zags.

1:09:34.840 --> 1:09:38.559
<v Speaker 2>That is the most important thing when you get out

1:09:38.600 --> 1:09:42.479
<v Speaker 2>of college is get a job. Any job. You're going

1:09:42.520 --> 1:09:44.719
<v Speaker 2>to learn from it. And if you hate this job,

1:09:44.840 --> 1:09:48.360
<v Speaker 2>that's a very good lesson because you've learned something not

1:09:48.479 --> 1:09:52.519
<v Speaker 2>to go there. And so life is going to take

1:09:52.520 --> 1:09:58.000
<v Speaker 2>you in many directions. Keep your eyes open. Learn not

1:09:58.120 --> 1:10:02.160
<v Speaker 2>just about the world, learn about your now. Academics turned

1:10:02.200 --> 1:10:06.920
<v Speaker 2>out to be the right way for me. I'm a professor.

1:10:07.160 --> 1:10:11.240
<v Speaker 2>This is my vocation, but it is not for everyone.

1:10:11.439 --> 1:10:13.840
<v Speaker 2>You know, if you are a financial analyst and that

1:10:14.000 --> 1:10:17.240
<v Speaker 2>is what you do, you may aspire to be the

1:10:17.320 --> 1:10:22.840
<v Speaker 2>chief financial officer, maybe the CFO of a company. Good

1:10:22.840 --> 1:10:25.360
<v Speaker 2>for you. There are going to be many surprises that

1:10:25.400 --> 1:10:30.880
<v Speaker 2>you're going to encounter. Do that, and so don't try

1:10:30.920 --> 1:10:38.599
<v Speaker 2>to trut your life in career too far ahead. Just

1:10:38.600 --> 1:10:42.360
<v Speaker 2>just let things develop where you figure out the world,

1:10:42.439 --> 1:10:43.759
<v Speaker 2>then you figure out yourself.

1:10:44.080 --> 1:10:46.680
<v Speaker 1>And our final question, what do you know about the

1:10:46.680 --> 1:10:51.479
<v Speaker 1>world of behavioral finance today? You wish you knew forty

1:10:51.479 --> 1:10:54.479
<v Speaker 1>four years ago or so when you were first starting out.

1:10:55.120 --> 1:10:57.360
<v Speaker 2>Well, you know, in a way, I would like to

1:10:57.439 --> 1:11:00.960
<v Speaker 2>have known everything I know now a way, I'm really

1:11:01.280 --> 1:11:04.080
<v Speaker 2>happy I did not that That is, in a way

1:11:04.320 --> 1:11:07.880
<v Speaker 2>I'm happy that that I let things develop, that I

1:11:07.920 --> 1:11:10.840
<v Speaker 2>discovered them as I did. It's kind of like like

1:11:10.840 --> 1:11:15.160
<v Speaker 2>like opening gifts one at a time, one one every

1:11:15.240 --> 1:11:20.760
<v Speaker 2>year and be surprised and be delighted by them. Uh,

1:11:20.840 --> 1:11:22.680
<v Speaker 2>and and that that is what happened. You know, if

1:11:22.720 --> 1:11:25.880
<v Speaker 2>if you think about those generations of behavioral finance and

1:11:25.880 --> 1:11:30.520
<v Speaker 2>and the subjects that that that you have, the new ideas,

1:11:30.680 --> 1:11:33.320
<v Speaker 2>you know, things I could not understand that night when

1:11:33.320 --> 1:11:37.280
<v Speaker 2>I'm tired and ready to sleep. I wake up in

1:11:37.320 --> 1:11:40.200
<v Speaker 2>the morning and I get that that so so I

1:11:40.640 --> 1:11:44.320
<v Speaker 2>actually I just thought recently about this idea of well

1:11:44.360 --> 1:11:45.480
<v Speaker 2>being as a portfolio.

1:11:46.320 --> 1:11:46.719
<v Speaker 1>Uh.

1:11:46.800 --> 1:11:49.120
<v Speaker 2>And I was just corresponding with an editor of a

1:11:49.240 --> 1:11:52.360
<v Speaker 2>journal and she said, I really like this idea. Yeah

1:11:52.400 --> 1:11:54.400
<v Speaker 2>you can. Can you write? Can you write a paper

1:11:54.439 --> 1:11:59.000
<v Speaker 2>about that? And and and tell advisors how they can

1:11:59.160 --> 1:12:03.040
<v Speaker 2>use that in a the station. I'm up to this challenge,

1:12:03.080 --> 1:12:07.040
<v Speaker 2>you know, say is yeah, this is the kind of thing.

1:12:07.160 --> 1:12:10.559
<v Speaker 2>So so for me, one of the pleasures of life

1:12:10.800 --> 1:12:15.200
<v Speaker 2>is really discovering new things, making connections that other people don't.

1:12:15.280 --> 1:12:17.880
<v Speaker 2>This is my comparative advantage.

1:12:19.040 --> 1:12:22.479
<v Speaker 1>Well, that's just delightful. Thank you, Professor Statman for being

1:12:22.520 --> 1:12:26.720
<v Speaker 1>so generous with your time. We have been speaking with

1:12:26.840 --> 1:12:30.320
<v Speaker 1>Professor Meyer Statman, author of a new book, A Wealth

1:12:30.360 --> 1:12:34.639
<v Speaker 1>of well Being, A Holistic Approach to behavioral Finance. If

1:12:34.720 --> 1:12:38.160
<v Speaker 1>you enjoyed this conversation, check out any of the five

1:12:38.240 --> 1:12:42.000
<v Speaker 1>hundred previous discussions we've had over the past ten years.

1:12:42.400 --> 1:12:46.320
<v Speaker 1>You can find those at iTunes, Spotify, YouTube, wherever you

1:12:46.400 --> 1:12:50.320
<v Speaker 1>find your favorite podcast. Check out my new podcast At

1:12:50.320 --> 1:12:55.080
<v Speaker 1>the Money, short ten minute questions with experts about topics

1:12:55.120 --> 1:12:58.559
<v Speaker 1>related to your money, earning it, spending it, and most

1:12:58.560 --> 1:13:02.240
<v Speaker 1>importantly investing it. At the Money, in the Masters and

1:13:02.280 --> 1:13:06.479
<v Speaker 1>Business feed, or wherever you find your favorite podcasts. I

1:13:06.520 --> 1:13:08.400
<v Speaker 1>would be remiss if I did not thank the Crack

1:13:08.439 --> 1:13:11.760
<v Speaker 1>staff that helps put these conversations together each week. John

1:13:11.880 --> 1:13:14.720
<v Speaker 1>Wasserman is my engineer. A tick of Albroun is my

1:13:14.840 --> 1:13:20.000
<v Speaker 1>project manager. Anna Luke is my producer. Sean Russo is

1:13:20.080 --> 1:13:23.800
<v Speaker 1>my researcher. Sage Bauman is head of Podcasts at Bloomberg.

1:13:24.360 --> 1:13:27.759
<v Speaker 1>I'm Barry Ridolts. You've been listening to Masters in Business

1:13:28.320 --> 1:13:37.280
<v Speaker 1>on Bloomberg Radio