1
00:00:00,160 --> 00:00:03,480
Speaker 1: Still living in manually taking notes. There is a better

2
00:00:03,480 --> 00:00:05,560
Speaker 1: way to start the new year with auto dot ai.

3
00:00:05,720 --> 00:00:09,040
Speaker 1: Automatically get meeting notes. Auto dot ai works for virtual

4
00:00:09,039 --> 00:00:11,719
Speaker 1: meetings like Zoom, Microsoft Teams, and Google Meet. Sign up

5
00:00:11,720 --> 00:00:13,319
Speaker 1: on the web for free or download in the app

6
00:00:13,360 --> 00:00:15,960
Speaker 1: stores auto dot ai. That's O T T e r

7
00:00:16,120 --> 00:00:20,680
Speaker 1: dot Ai. This podcast is sponsored by Better Help Online Therapy.

8
00:00:20,800 --> 00:00:24,680
Speaker 1: I'm Michlene Maloof and I'm Nadiadesi, licensed therapists and hosts

9
00:00:24,680 --> 00:00:27,160
Speaker 1: of Getting Better Stories of Mental Health. Join us for

10
00:00:27,200 --> 00:00:30,520
Speaker 1: discussions with Megan Trainer, Chris Bosh, Rebel Wilson, and more,

11
00:00:30,680 --> 00:00:34,360
Speaker 1: from discussing motherhood to immigrating to general mental health. Our

12
00:00:34,440 --> 00:00:37,680
Speaker 1: guests are awe inspiring. We all struggle with the same things,

13
00:00:37,840 --> 00:00:40,600
Speaker 1: so let's talk about it and de stigmatize them. Find

14
00:00:40,640 --> 00:00:44,360
Speaker 1: our new podcast, Getting Better Stories of Mental Health on iHeart,

15
00:00:44,400 --> 00:00:50,599
Speaker 1: Apple Podcasts and Spotify. Look for your children's eyes and

16
00:00:50,680 --> 00:00:54,480
Speaker 1: you will discover the true magic of a forest. Find

17
00:00:54,480 --> 00:00:57,440
Speaker 1: a forest near you and start exploring it. Discover the

18
00:00:57,480 --> 00:01:00,240
Speaker 1: forest dot Org. Brought to you by the United States

19
00:01:00,240 --> 00:01:04,840
Speaker 1: Sports Service and the AD Council. Welcome to Money Making Conversation.

20
00:01:04,920 --> 00:01:08,080
Speaker 1: I'm your host Rashan McDonald. I recognize that we all

21
00:01:08,160 --> 00:01:12,320
Speaker 1: have different definitions for success. For some, it's a sizable paycheck.

22
00:01:12,680 --> 00:01:15,040
Speaker 1: Mine is helping people wake up and inspiring them to

23
00:01:15,080 --> 00:01:18,520
Speaker 1: accomplish their goals and live their very best life. These

24
00:01:18,560 --> 00:01:20,679
Speaker 1: are my passions and that's what I'm going to do

25
00:01:20,800 --> 00:01:23,000
Speaker 1: for you. I want you to stop tripping over your

26
00:01:23,040 --> 00:01:25,800
Speaker 1: small challenges that are out there and rise above for

27
00:01:25,840 --> 00:01:27,720
Speaker 1: those bigger obstacles that are gonna be there for you

28
00:01:27,840 --> 00:01:31,160
Speaker 1: every day of your life. And money making Conversation interviews

29
00:01:31,200 --> 00:01:34,720
Speaker 1: provide relatable information to the listener of my career and

30
00:01:34,720 --> 00:01:39,400
Speaker 1: financial planning, entrepreneurship, motivation, leadership, overcoming the arts, and how

31
00:01:39,520 --> 00:01:42,840
Speaker 1: to live a balanced life. My next guest is a

32
00:01:42,880 --> 00:01:45,000
Speaker 1: special one. Thank you for coming on a short ahead

33
00:01:45,040 --> 00:01:47,280
Speaker 1: of time. I'm about to introducer. My next guest is

34
00:01:47,319 --> 00:01:51,320
Speaker 1: the co founder and CEO of the Women's National Football

35
00:01:51,400 --> 00:01:54,880
Speaker 1: Conference the w n f C. The Women's National Football

36
00:01:54,880 --> 00:01:58,280
Speaker 1: Conference is the groundbreaking organization that exists to create and

37
00:01:58,360 --> 00:02:02,840
Speaker 1: foster and environment for fee athletes to sustain healthy lifestyles

38
00:02:03,120 --> 00:02:06,920
Speaker 1: through playing, coaching, and participate in American football at the

39
00:02:07,000 --> 00:02:10,600
Speaker 1: highest level. Again, at the highest level, the w NFC

40
00:02:10,880 --> 00:02:14,000
Speaker 1: has over one thousand athletes and coaches across seventeen stage,

41
00:02:14,200 --> 00:02:17,320
Speaker 1: which makes up twenty teams with thousands of fans. We're

42
00:02:17,320 --> 00:02:19,959
Speaker 1: gonna turn that into millions. The w n f C

43
00:02:20,600 --> 00:02:22,639
Speaker 1: was started in twenty and eighteen in order to bring

44
00:02:22,639 --> 00:02:26,080
Speaker 1: the sport of women's tackle tackle football, not touch, not fluff,

45
00:02:26,320 --> 00:02:30,280
Speaker 1: not football to the masses. Please welcome to money making

46
00:02:30,320 --> 00:02:35,280
Speaker 1: conversation to co founder and CEO of Women's National Football Conference,

47
00:02:35,440 --> 00:02:44,919
Speaker 1: Odessa Odessa Jenkins. Yes, sir, let's just okay. First of all,

48
00:02:45,600 --> 00:02:47,959
Speaker 1: let's talk. Let's talk about your name first, because I know,

49
00:02:48,440 --> 00:02:50,680
Speaker 1: I know you have a beautiful name. Oh that's a Jenkin.

50
00:02:51,080 --> 00:02:53,680
Speaker 1: Wherever you it's out like your uncle calling you, your

51
00:02:54,120 --> 00:03:00,360
Speaker 1: your daddy calling girl. When did you get the name

52
00:03:00,400 --> 00:03:06,120
Speaker 1: Odessa Jenkins from? You know? That's my grandmoma's name. Name

53
00:03:06,639 --> 00:03:09,440
Speaker 1: from the South? I am. I am. I am actually

54
00:03:09,720 --> 00:03:13,000
Speaker 1: born and raised in Los Angeles, California, but I'm born

55
00:03:13,200 --> 00:03:17,880
Speaker 1: to a Southern queen and the Southern kid. My mother

56
00:03:18,000 --> 00:03:22,000
Speaker 1: and father are both from uh. My dad from Palm Bluff, Arkansas,

57
00:03:22,040 --> 00:03:25,840
Speaker 1: and my mom's from Little Rock. I have a Southern

58
00:03:25,919 --> 00:03:29,440
Speaker 1: woman's name. My actually, my fool name is o Death

59
00:03:29,520 --> 00:03:33,360
Speaker 1: a Landale Jenkins. So I'm named after both my paternal

60
00:03:33,520 --> 00:03:36,920
Speaker 1: and paternal grandmothers. They have big planes for death. Oh yeah,

61
00:03:36,960 --> 00:03:39,880
Speaker 1: oh yeah, oh yeah, it's beautiful. So so give us

62
00:03:39,880 --> 00:03:43,400
Speaker 1: a little back. I know your your former athlete and

63
00:03:44,120 --> 00:03:47,080
Speaker 1: and so, but you know, athletes get a bum wrap

64
00:03:47,160 --> 00:03:49,760
Speaker 1: sometimes because they just they just people just recognizing for

65
00:03:49,840 --> 00:03:52,080
Speaker 1: their talent, their physical talent, and we all know that's

66
00:03:52,120 --> 00:03:55,800
Speaker 1: as a short window, a short window. So you have

67
00:03:55,920 --> 00:03:59,320
Speaker 1: to plan what the realistic path is for long term

68
00:03:59,400 --> 00:04:02,400
Speaker 1: financial to test and being at your female sometimes the

69
00:04:02,440 --> 00:04:05,600
Speaker 1: options are even more limited to try to pursue your dreams.

70
00:04:05,960 --> 00:04:08,280
Speaker 1: Talk about the athletics side of your life going through

71
00:04:08,360 --> 00:04:12,600
Speaker 1: high school into college. Sure, um so, as I said,

72
00:04:12,640 --> 00:04:15,480
Speaker 1: I grew up in south central l A. Sports have

73
00:04:15,760 --> 00:04:20,080
Speaker 1: always been a tremendous part. I lived in l A

74
00:04:20,200 --> 00:04:22,640
Speaker 1: fifteen years. Well where do you work to high school?

75
00:04:22,640 --> 00:04:24,560
Speaker 1: And what you call in south central l A? Just

76
00:04:24,680 --> 00:04:27,039
Speaker 1: for my listal So, I grew up on ninety nine

77
00:04:27,080 --> 00:04:30,560
Speaker 1: in San Pedro my family and that was where I

78
00:04:30,640 --> 00:04:35,360
Speaker 1: was pretty much raised. But my childhood was a watch. Um.

79
00:04:35,920 --> 00:04:38,840
Speaker 1: I lived in the Jordan Downs, I lived in the

80
00:04:38,960 --> 00:04:44,760
Speaker 1: Nickinson Project away so my home church, which is still

81
00:04:44,839 --> 00:04:48,440
Speaker 1: a home church today. Uh is on a hundred and

82
00:04:48,560 --> 00:04:51,560
Speaker 1: seventh inkl Maya, right in south central l A. So

83
00:04:52,080 --> 00:04:54,440
Speaker 1: when I say south central after what I mean, Actually

84
00:04:55,240 --> 00:04:59,920
Speaker 1: my mom worked outside of l A in in Bellflowers,

85
00:05:00,040 --> 00:05:02,760
Speaker 1: so I actually bust the school with my mom. So

86
00:05:03,400 --> 00:05:07,480
Speaker 1: after elementary school, when I went to ninety ninth Street Elementary,

87
00:05:07,520 --> 00:05:10,640
Speaker 1: shoutout to nine nine Street Elementary. My mom busted me

88
00:05:10,720 --> 00:05:12,320
Speaker 1: to school. So I wrote a bus in the train

89
00:05:12,800 --> 00:05:17,080
Speaker 1: to school from the seventh grade until I graduated high school.

90
00:05:17,160 --> 00:05:20,440
Speaker 1: So I never went back to l A Unified after Um,

91
00:05:20,960 --> 00:05:26,600
Speaker 1: my elementary school. Parks start to become a part of

92
00:05:26,640 --> 00:05:29,120
Speaker 1: your life, you know, it was it was, it was.

93
00:05:29,240 --> 00:05:32,120
Speaker 1: It was huge for us because, um, growing up in

94
00:05:32,200 --> 00:05:35,000
Speaker 1: the city, there was a lot of my family was um,

95
00:05:35,400 --> 00:05:37,320
Speaker 1: you know, no shame in my game. My family was

96
00:05:37,440 --> 00:05:41,120
Speaker 1: into a lot of uh you know, the drug trade

97
00:05:41,400 --> 00:05:43,240
Speaker 1: and a lot of violence, and there were a lot

98
00:05:43,279 --> 00:05:44,880
Speaker 1: of things, a lot of great people in my family,

99
00:05:44,960 --> 00:05:46,479
Speaker 1: but there was just a lot of stuff around us,

100
00:05:47,040 --> 00:05:49,360
Speaker 1: and sports was the one thing that kind of kept

101
00:05:49,440 --> 00:05:52,279
Speaker 1: us away. So I started becoming known around town as

102
00:05:52,320 --> 00:05:54,720
Speaker 1: a girl with the ball, whether it was a basketball

103
00:05:54,800 --> 00:05:57,120
Speaker 1: or football or volleyball or whatever. I just I just

104
00:05:57,279 --> 00:06:00,680
Speaker 1: always wanted to do something different. Uh it was it

105
00:06:00,800 --> 00:06:04,200
Speaker 1: was just inside of me to want to compete. I

106
00:06:04,279 --> 00:06:07,240
Speaker 1: was a competitor, and so I picked up a football.

107
00:06:07,480 --> 00:06:10,760
Speaker 1: My first sport was football. All the boys and cousins

108
00:06:10,839 --> 00:06:12,680
Speaker 1: of my family they allowed me to play. As long

109
00:06:12,720 --> 00:06:14,520
Speaker 1: as you can ball, That's what they always told me.

110
00:06:14,920 --> 00:06:16,960
Speaker 1: As long as you can ball, now, I will let

111
00:06:17,000 --> 00:06:19,679
Speaker 1: you play. So I started playing, and I played football

112
00:06:19,760 --> 00:06:22,320
Speaker 1: up until the eighth grade. And a coach at the

113
00:06:22,400 --> 00:06:25,680
Speaker 1: time told me like, hey, yo, you're gonna if you

114
00:06:25,760 --> 00:06:28,200
Speaker 1: want to go to college, and I know you do, um,

115
00:06:28,320 --> 00:06:30,080
Speaker 1: and you want to get your college pay for it

116
00:06:30,120 --> 00:06:33,200
Speaker 1: through athletics, you need to play a girl's sport, um,

117
00:06:33,360 --> 00:06:36,040
Speaker 1: and you need to pick up basketball or something else.

118
00:06:36,120 --> 00:06:38,719
Speaker 1: And it broke my heart because I was pretty decent

119
00:06:38,720 --> 00:06:42,320
Speaker 1: football player and I'm small. Were you playing and what

120
00:06:42,440 --> 00:06:46,200
Speaker 1: kind of speed were you? Right? Sound like the whole time,

121
00:06:46,520 --> 00:06:49,520
Speaker 1: I don't like people to be bragging pretty pretty pretty

122
00:06:49,600 --> 00:06:53,119
Speaker 1: decent football player, you know who? It was pretty decent, dope.

123
00:06:53,920 --> 00:06:56,159
Speaker 1: That's a pretty fat woman. Up in to the eighth grade,

124
00:06:56,200 --> 00:06:59,359
Speaker 1: I was probably still averaging um, a couple of TVs

125
00:06:59,440 --> 00:07:02,200
Speaker 1: A game. Probably want a buck fift team the boys.

126
00:07:02,279 --> 00:07:04,160
Speaker 1: So I was putting up a hundred yards of game.

127
00:07:04,200 --> 00:07:07,760
Speaker 1: And even up until the eighth grade, UM, there was

128
00:07:07,880 --> 00:07:12,160
Speaker 1: never I was never interested in playing against boys, so

129
00:07:12,800 --> 00:07:14,480
Speaker 1: that I know a lot of people grow I was.

130
00:07:14,600 --> 00:07:18,080
Speaker 1: I always wanted to play against other girls, UM because

131
00:07:18,120 --> 00:07:19,920
Speaker 1: obviously once you get to the eighth grade, the boys

132
00:07:19,960 --> 00:07:22,200
Speaker 1: start getting bigger and stronger and faster, and it's like

133
00:07:23,880 --> 00:07:27,000
Speaker 1: me right and me there, and so I always wanted

134
00:07:27,040 --> 00:07:29,560
Speaker 1: to play against the girls. But there was just no opportunity.

135
00:07:29,640 --> 00:07:33,000
Speaker 1: Girls football didn't exist. There was nobody UM that was

136
00:07:33,120 --> 00:07:36,520
Speaker 1: making that available. So I went on high school, play

137
00:07:36,640 --> 00:07:41,160
Speaker 1: some basketball, won a couple UM district championships. Now in

138
00:07:41,440 --> 00:07:43,960
Speaker 1: l A, UM got the l A Times Player of

139
00:07:44,000 --> 00:07:47,080
Speaker 1: the Year, started to get recruited, and I end up

140
00:07:47,120 --> 00:07:49,080
Speaker 1: going to be one with a school, a small v

141
00:07:49,200 --> 00:07:52,280
Speaker 1: once called cal Poly up in Sandwich Be School, California.

142
00:07:53,160 --> 00:07:56,600
Speaker 1: U yep, start bawling. At the time I went there,

143
00:07:56,720 --> 00:07:59,760
Speaker 1: we hadn't won anything yet and ended up ended up

144
00:07:59,800 --> 00:08:02,160
Speaker 1: her me cal Poly into a pretty good program, a

145
00:08:02,200 --> 00:08:04,320
Speaker 1: pretty good winner out there in the Big West. One

146
00:08:04,360 --> 00:08:06,120
Speaker 1: of one player of the year a couple of years

147
00:08:06,200 --> 00:08:09,400
Speaker 1: and had a pretty decent college career, so I was, um,

148
00:08:09,720 --> 00:08:12,560
Speaker 1: you know, successful, But as soon as I graduated from college,

149
00:08:12,560 --> 00:08:16,200
Speaker 1: I went to go FID football again. So um, it's

150
00:08:16,280 --> 00:08:19,400
Speaker 1: always been the thing that I love. I love to compete,

151
00:08:19,480 --> 00:08:20,840
Speaker 1: and I know you probably talked to a lot of

152
00:08:20,880 --> 00:08:24,040
Speaker 1: athletes and entrepreneurs, but football is unique. You gotta have

153
00:08:24,160 --> 00:08:27,240
Speaker 1: a different level of team and compete to want to

154
00:08:27,320 --> 00:08:29,520
Speaker 1: do this, uh for a long time. So let me

155
00:08:29,600 --> 00:08:32,040
Speaker 1: tell you about football sport. I could never play by

156
00:08:32,080 --> 00:08:35,600
Speaker 1: the way, because I see, I can't see. I can't

157
00:08:35,600 --> 00:08:39,120
Speaker 1: look at somebody who's gonna run at me as fast

158
00:08:39,160 --> 00:08:42,280
Speaker 1: as I'm running towards them and not there left the right,

159
00:08:42,480 --> 00:08:44,240
Speaker 1: but they just want to stay dead on. See, that's

160
00:08:44,240 --> 00:08:48,760
Speaker 1: a different mentality for me because you know what I

161
00:08:48,880 --> 00:08:51,560
Speaker 1: like to call it. Well, I'll just tell you, boy coward. Okay,

162
00:08:51,559 --> 00:08:54,160
Speaker 1: I'll just tell you right now. Well, I'm not gonna

163
00:08:54,280 --> 00:08:57,000
Speaker 1: do That's not gonna get on the football field and

164
00:08:57,160 --> 00:09:04,000
Speaker 1: know him that food coming at me to hurt me. Yeah,

165
00:09:05,240 --> 00:09:09,040
Speaker 1: a half ability as a matter of fact, so so so,

166
00:09:09,200 --> 00:09:11,080
Speaker 1: but before we get into the league, you know, we're

167
00:09:11,160 --> 00:09:14,400
Speaker 1: right in the midst of a COVID nineteen pandemic. Is

168
00:09:14,440 --> 00:09:18,800
Speaker 1: affecting all sports. And we saw ESPN basically get shut

169
00:09:18,920 --> 00:09:21,840
Speaker 1: down basically because they had no sports to cover spots.

170
00:09:21,920 --> 00:09:25,640
Speaker 1: Fox Sports one as well had no sports. So how

171
00:09:25,760 --> 00:09:28,200
Speaker 1: has it impacted And give me give me a feel

172
00:09:28,240 --> 00:09:30,800
Speaker 1: for what what when does the league start? What's that

173
00:09:30,880 --> 00:09:34,680
Speaker 1: window for what the league is? Yeah, so the league

174
00:09:34,840 --> 00:09:37,599
Speaker 1: we played the spring, right, we planned the spring. The

175
00:09:37,640 --> 00:09:42,880
Speaker 1: whole concept was to try and not compete with major

176
00:09:42,960 --> 00:09:46,360
Speaker 1: men sports, right, Um, So give them in their their

177
00:09:46,480 --> 00:09:49,360
Speaker 1: their platform that they've turned over the last hundred years

178
00:09:49,920 --> 00:09:52,760
Speaker 1: and create something for when the NFL fan or they

179
00:09:52,840 --> 00:09:56,000
Speaker 1: frankly the NBA fan, the MLB fan, whatever sports they're playing,

180
00:09:56,400 --> 00:09:58,599
Speaker 1: is looking for that next competitive thing. Sort of the

181
00:09:58,679 --> 00:10:00,920
Speaker 1: same concept that the X OFFLS and the a f

182
00:10:01,120 --> 00:10:04,840
Speaker 1: L had. Um. But we play April to jump live.

183
00:10:05,040 --> 00:10:09,080
Speaker 1: So frankly, this last weekend would have been our championship weekend.

184
00:10:09,880 --> 00:10:12,760
Speaker 1: We've been going into our championship. We canceled our season

185
00:10:12,840 --> 00:10:18,240
Speaker 1: in February, knowing are anticipating with COVID would do to

186
00:10:18,880 --> 00:10:22,679
Speaker 1: the world, um, and knowing that we don't own facilities, right,

187
00:10:22,720 --> 00:10:25,480
Speaker 1: we coordinate with high schools and colleges for our fields

188
00:10:25,520 --> 00:10:27,480
Speaker 1: and that kind of stuff, and knowing that it would

189
00:10:27,559 --> 00:10:29,920
Speaker 1: hit us hard. So frankly, if it hit us just

190
00:10:30,040 --> 00:10:32,040
Speaker 1: as hard as it did everybody else. But one thing

191
00:10:32,120 --> 00:10:35,959
Speaker 1: that it did do is it helped the world of

192
00:10:36,120 --> 00:10:39,880
Speaker 1: sports carriers and content providers realize that there's different content

193
00:10:40,000 --> 00:10:42,840
Speaker 1: out here in sports a k. A. Women's football has

194
00:10:42,920 --> 00:10:47,000
Speaker 1: some pretty exciting content to provide um if you point

195
00:10:47,040 --> 00:10:50,800
Speaker 1: your camera headed. So in a lot of cases people

196
00:10:50,840 --> 00:10:53,800
Speaker 1: said this has been detrimental to their business. In my case,

197
00:10:54,200 --> 00:10:56,319
Speaker 1: I see it as a come up, as an opportunity,

198
00:10:56,480 --> 00:10:59,640
Speaker 1: right um, as an opportunity for us to bring our

199
00:10:59,720 --> 00:11:02,199
Speaker 1: business this to the masses and our sports and the masses.

200
00:11:02,640 --> 00:11:04,560
Speaker 1: So this has been a win. I don't look at

201
00:11:04,559 --> 00:11:06,319
Speaker 1: anything as a loss. I look at it all as

202
00:11:06,320 --> 00:11:09,320
Speaker 1: an opportunity. And this is a major opportunity for us

203
00:11:09,400 --> 00:11:11,800
Speaker 1: to put the content in this football and for us

204
00:11:11,840 --> 00:11:13,959
Speaker 1: from folks who wouldn't have normally look well, you know,

205
00:11:14,040 --> 00:11:17,319
Speaker 1: I tell everybody that you know this whole year my

206
00:11:17,480 --> 00:11:22,040
Speaker 1: brand money making conversation. I used the pandemic period to

207
00:11:22,160 --> 00:11:24,480
Speaker 1: catch up. I thought from us, I caught a lot

208
00:11:24,520 --> 00:11:28,559
Speaker 1: of my competition. The fact that you know they when

209
00:11:28,600 --> 00:11:30,640
Speaker 1: you when you launch your brand, you kind of behind

210
00:11:30,720 --> 00:11:34,719
Speaker 1: everybody else. And so if the brand is stalled and

211
00:11:34,840 --> 00:11:37,559
Speaker 1: you still have a plan to market and brand and

212
00:11:37,679 --> 00:11:40,360
Speaker 1: promote and get your and and get in front of people,

213
00:11:40,440 --> 00:11:43,160
Speaker 1: then guess what people take notice because guess what everybody

214
00:11:43,200 --> 00:11:46,319
Speaker 1: else is stalled and their mind is very curious right

215
00:11:46,400 --> 00:11:48,880
Speaker 1: now as to what else I can do to to

216
00:11:49,280 --> 00:11:52,400
Speaker 1: entertain my brain because there's so much available time for

217
00:11:52,559 --> 00:11:54,599
Speaker 1: me to be. But that's why Netflix blew up, you know,

218
00:11:55,040 --> 00:11:58,439
Speaker 1: because everybody was sitting at the house. Everybody found Netflix.

219
00:11:58,520 --> 00:12:01,120
Speaker 1: Netflix stock is like almost earn of dollars because of

220
00:12:01,160 --> 00:12:04,040
Speaker 1: the fact that people are trying to find information. That's

221
00:12:04,080 --> 00:12:08,199
Speaker 1: why people watching Korean baseball, they're trying to find information.

222
00:12:08,960 --> 00:12:11,560
Speaker 1: NASCAR ratings are up because of the fact that people

223
00:12:11,559 --> 00:12:15,040
Speaker 1: can find information. How are you keeping your brand in

224
00:12:15,120 --> 00:12:19,000
Speaker 1: the forefront or in front of our eyeballs? Yeah, there's

225
00:12:19,000 --> 00:12:21,040
Speaker 1: a couple of things. So one I think we went

226
00:12:21,520 --> 00:12:23,480
Speaker 1: we did one of the smartest things that we could

227
00:12:23,480 --> 00:12:27,319
Speaker 1: ever do, and that's invest in some real PR, brand aid,

228
00:12:27,400 --> 00:12:32,160
Speaker 1: marketing and content strategy. So um, we went and we

229
00:12:32,760 --> 00:12:35,560
Speaker 1: went signed up on this with this organization called ice one,

230
00:12:35,679 --> 00:12:39,880
Speaker 1: which is an amazing organization that helps women and startups

231
00:12:39,960 --> 00:12:43,160
Speaker 1: get funding right UM, and so through them we were

232
00:12:43,200 --> 00:12:46,120
Speaker 1: able to be awarded a grant for helping the world

233
00:12:46,200 --> 00:12:50,240
Speaker 1: to reimagine sports. So Adidas UM pump some resources and

234
00:12:50,360 --> 00:12:53,880
Speaker 1: some funding into us and with that we went in

235
00:12:54,360 --> 00:12:57,480
Speaker 1: higher professional pr which a lot of women and sports

236
00:12:57,559 --> 00:13:01,600
Speaker 1: don't have. UM. We have a focus on our head

237
00:13:01,640 --> 00:13:04,599
Speaker 1: of branding and marketing to put more content out on

238
00:13:04,800 --> 00:13:08,199
Speaker 1: social UM well be we're beating up our website and

239
00:13:08,240 --> 00:13:11,920
Speaker 1: our web present and making content available to our users

240
00:13:12,000 --> 00:13:14,839
Speaker 1: to go spread out. So that's those are the two

241
00:13:14,920 --> 00:13:18,360
Speaker 1: biggest things that we're doing. Beautifying our content so making

242
00:13:18,400 --> 00:13:23,199
Speaker 1: it more alreadily available, prettier UM. And then we're also

243
00:13:23,840 --> 00:13:26,959
Speaker 1: investing in others that can go tell our story. But

244
00:13:27,080 --> 00:13:29,439
Speaker 1: you bring up a great point of being able to

245
00:13:29,520 --> 00:13:31,680
Speaker 1: catch up because those are things that we would frankly

246
00:13:31,920 --> 00:13:36,120
Speaker 1: never do UM were it not for COVID nightcing. Absolutely.

247
00:13:36,200 --> 00:13:38,760
Speaker 1: You know, you know, when you're dealing with marketing, it's

248
00:13:38,760 --> 00:13:41,480
Speaker 1: all it's all a competition and so and also the

249
00:13:41,480 --> 00:13:45,479
Speaker 1: bigger level of competition is like everybody has a you know, McDonald's,

250
00:13:45,559 --> 00:13:48,480
Speaker 1: they have Hamburgers, Burger King has Brand Burgers, five Guys

251
00:13:48,520 --> 00:13:51,199
Speaker 1: has Hamburgers, and you know tucking for our chicken as

252
00:13:51,280 --> 00:13:54,360
Speaker 1: chicken Popeyes as chicken, Chick fil A has Chicken. And

253
00:13:54,440 --> 00:13:57,559
Speaker 1: so when those brands are out there ahead of you,

254
00:13:58,080 --> 00:13:59,880
Speaker 1: then you have to figure out how do I step

255
00:14:00,040 --> 00:14:02,880
Speaker 1: parade and clearly define who I am. And so that's

256
00:14:02,920 --> 00:14:04,520
Speaker 1: why I brought that up. Because of the fact that

257
00:14:04,960 --> 00:14:07,679
Speaker 1: COVID and eighteen you can't see it as a disaster.

258
00:14:07,800 --> 00:14:09,960
Speaker 1: This is a setback because we all want to be planned,

259
00:14:09,960 --> 00:14:11,720
Speaker 1: we all want to be feeling the stands. We all

260
00:14:11,760 --> 00:14:16,199
Speaker 1: want our brands for more importantly, now you're dealing with

261
00:14:16,320 --> 00:14:19,880
Speaker 1: the details of death. You know about correct being very

262
00:14:20,160 --> 00:14:24,080
Speaker 1: meticulous about what exactly the messaging you're trying to tell.

263
00:14:24,440 --> 00:14:26,000
Speaker 1: What are you talking to you when you when you,

264
00:14:26,120 --> 00:14:27,720
Speaker 1: when I when I talk like that? What are you

265
00:14:27,800 --> 00:14:30,520
Speaker 1: telling your team, your marketing team? What's the over the

266
00:14:31,200 --> 00:14:36,440
Speaker 1: mandate right now? Yeah? The manthdate is alignment right that

267
00:14:37,320 --> 00:14:41,760
Speaker 1: we are an organization that has a mix of people

268
00:14:42,480 --> 00:14:46,160
Speaker 1: and content that's about a purpose that everybody's kind of

269
00:14:46,240 --> 00:14:51,240
Speaker 1: clamoring for. Um. The women in our league are of color.

270
00:14:52,000 --> 00:14:56,160
Speaker 1: We have the story of adversity and triumph and everything

271
00:14:56,280 --> 00:14:59,560
Speaker 1: we do. Because women's tackle football players don't get paid

272
00:14:59,600 --> 00:15:03,160
Speaker 1: to play. So there's this story of triumph and and

273
00:15:03,320 --> 00:15:07,960
Speaker 1: our adversity that we tell. We are women. Women are

274
00:15:08,040 --> 00:15:12,760
Speaker 1: the fastest growing sports consumer on the planet. Tackle football

275
00:15:12,800 --> 00:15:17,560
Speaker 1: will eventually surpass um soccer as the number one of

276
00:15:18,040 --> 00:15:22,560
Speaker 1: sport on the planet. So the mandate is to go

277
00:15:22,880 --> 00:15:26,480
Speaker 1: find brands, go find people that want to tell this

278
00:15:26,680 --> 00:15:30,200
Speaker 1: story that don't know we exist, and align with them,

279
00:15:30,520 --> 00:15:33,240
Speaker 1: get sticky with them, let them know that there are

280
00:15:33,320 --> 00:15:38,240
Speaker 1: certain pieces of glue. Whether it be diversity inclusion, whether

281
00:15:38,320 --> 00:15:42,400
Speaker 1: it be LBTQ communities will, whether it be how to speak,

282
00:15:42,480 --> 00:15:45,680
Speaker 1: represent and inspire women. We have all of that in

283
00:15:45,840 --> 00:15:50,200
Speaker 1: one organization that's packaged and ready to go. So that's

284
00:15:50,240 --> 00:15:52,280
Speaker 1: the story we've been telling you our branding and our

285
00:15:52,320 --> 00:15:56,760
Speaker 1: PR teams and frankly, we're powerful organization. It's like a

286
00:15:56,880 --> 00:15:59,680
Speaker 1: group of women that are playing women tackle football. Are

287
00:15:59,800 --> 00:16:01,720
Speaker 1: you meet to the world. It's a sport that so

288
00:16:01,880 --> 00:16:05,120
Speaker 1: many people say we couldn't do. That's our story. It's

289
00:16:05,200 --> 00:16:08,840
Speaker 1: finally here the season of celebration, and no matter how

290
00:16:08,960 --> 00:16:12,040
Speaker 1: you celebrate with family and friends, whether you're preparing for

291
00:16:12,160 --> 00:16:15,680
Speaker 1: Reys magos or Karamu lighting the Manura, are going to

292
00:16:15,840 --> 00:16:18,720
Speaker 1: midnight mass Coals has just what you need to make

293
00:16:18,800 --> 00:16:22,480
Speaker 1: those traditions special. Plus you'll find gifts for all your

294
00:16:22,520 --> 00:16:27,080
Speaker 1: loved ones. Send warm wishes with cozy fleeces, sweaters, loungeware,

295
00:16:27,120 --> 00:16:30,960
Speaker 1: blankets and throws. Support minority owned or founded brands by

296
00:16:31,000 --> 00:16:34,760
Speaker 1: giving gifts from Human Nation and shame moisture, or treat

297
00:16:34,800 --> 00:16:38,960
Speaker 1: them to everyone's favorite active wear from top brands like Nike, Adidas,

298
00:16:39,040 --> 00:16:42,400
Speaker 1: and under Armour. And in the spirit of giving, Coals

299
00:16:42,480 --> 00:16:46,640
Speaker 1: Cares is donating eight million dollars to local nonprofits nationwide

300
00:16:46,760 --> 00:16:49,360
Speaker 1: committed to the health and well being of our communities.

301
00:16:49,760 --> 00:16:52,720
Speaker 1: No matter how you celebrate, when you shop at Coals,

302
00:16:53,080 --> 00:16:56,320
Speaker 1: you're right where you belong. So this season, give with

303
00:16:56,480 --> 00:16:59,320
Speaker 1: all your heart with great gifts from Coals or coals

304
00:16:59,360 --> 00:17:02,480
Speaker 1: dot Com. Whether your event needed one room or an

305
00:17:02,680 --> 00:17:06,840
Speaker 1: entire conference center, hoppin has revolutionized the way people come together.

306
00:17:07,080 --> 00:17:10,399
Speaker 1: With hoppin, you can host a fully fledged digital meet up,

307
00:17:10,520 --> 00:17:13,520
Speaker 1: complete with one on one meetings, hands on sessions, and

308
00:17:13,800 --> 00:17:16,920
Speaker 1: expo booths. And because everything is hosted in a single,

309
00:17:17,080 --> 00:17:19,399
Speaker 1: easy to use platform, it can be as big or

310
00:17:19,520 --> 00:17:22,400
Speaker 1: small as you want, remain convenient for anyone who wants

311
00:17:22,440 --> 00:17:25,120
Speaker 1: to attend, and give you access to data you never

312
00:17:25,240 --> 00:17:28,520
Speaker 1: would have known otherwise. Visit hoppin dot com to learn

313
00:17:28,600 --> 00:17:32,480
Speaker 1: more and get started. Still living in one and manually

314
00:17:32,520 --> 00:17:35,280
Speaker 1: taking notes start the new year with auto dot ai

315
00:17:35,440 --> 00:17:38,920
Speaker 1: to generate automatic notes for meetings, interviews, or lectures. With

316
00:17:39,080 --> 00:17:42,400
Speaker 1: auto dot ai, you can search the meeting notes, insert images,

317
00:17:42,520 --> 00:17:45,280
Speaker 1: playback the audio, and share them with your friends or coworkers.

318
00:17:45,480 --> 00:17:48,640
Speaker 1: You can capture action items, remember meeting details, and keep

319
00:17:48,720 --> 00:17:51,920
Speaker 1: everyone informed. Auto dot ai works for in person or

320
00:17:52,040 --> 00:17:55,440
Speaker 1: virtual meetings like Zoom, Microsoft Teams, and Google meet. Sign

321
00:17:55,520 --> 00:17:57,920
Speaker 1: up for free at auto dit ai or download the

322
00:17:57,960 --> 00:18:00,399
Speaker 1: app for free auto dot ai. That's O T T

323
00:18:00,640 --> 00:18:04,080
Speaker 1: E r AI. So right now, what does the twenty

324
00:18:04,800 --> 00:18:09,359
Speaker 1: one season prepping and look like? Yes, so it's an

325
00:18:09,400 --> 00:18:13,720
Speaker 1: exciting time we're actually looking at It's what expansion looks

326
00:18:13,760 --> 00:18:16,320
Speaker 1: like by trying to be smart and not move too fast,

327
00:18:16,400 --> 00:18:18,520
Speaker 1: but looking at other cities. There are a lot of

328
00:18:18,600 --> 00:18:21,880
Speaker 1: other cities who want a team, a w NFC team

329
00:18:21,920 --> 00:18:24,720
Speaker 1: because of what we represent. So that's step one, just

330
00:18:25,000 --> 00:18:28,719
Speaker 1: evaluating and and doing a market research on what are

331
00:18:28,720 --> 00:18:30,639
Speaker 1: the right cities for us to bring a team too,

332
00:18:30,680 --> 00:18:33,399
Speaker 1: because there's might be existing teams out there already. There

333
00:18:33,480 --> 00:18:35,240
Speaker 1: might be new markets that we need to expand to.

334
00:18:35,400 --> 00:18:39,600
Speaker 1: So that's that's step one UM. Step two is bringing

335
00:18:39,640 --> 00:18:43,320
Speaker 1: on investors right working on our investment strategy, who are

336
00:18:43,400 --> 00:18:45,480
Speaker 1: the kind of people that we want to invest in

337
00:18:45,560 --> 00:18:48,480
Speaker 1: the business. And step three is our TV deal. So

338
00:18:48,920 --> 00:18:51,560
Speaker 1: how do we bring UM O T T to a

339
00:18:51,680 --> 00:18:54,600
Speaker 1: content from an over the air standpoint and a content

340
00:18:54,640 --> 00:18:58,040
Speaker 1: from over the internet standpoint? So working with which partners

341
00:18:58,160 --> 00:19:01,040
Speaker 1: we want to partner with UM to bring our content

342
00:19:01,200 --> 00:19:04,480
Speaker 1: to TV. We have a huge production investment going in.

343
00:19:05,840 --> 00:19:08,480
Speaker 1: We're gonna have ten games that are going to be

344
00:19:08,640 --> 00:19:11,960
Speaker 1: professionally produced and trying to find the right medium to

345
00:19:12,040 --> 00:19:15,440
Speaker 1: put those ten games on. And then last but definitely

346
00:19:15,520 --> 00:19:19,240
Speaker 1: not least, this partnerships and sponsors. We are lucky enough

347
00:19:19,400 --> 00:19:22,320
Speaker 1: right now to have an awesome sponsor and Adidas and

348
00:19:22,440 --> 00:19:25,359
Speaker 1: another awesome sponsor in reddel Sports. We were the first

349
00:19:25,960 --> 00:19:28,600
Speaker 1: women's tackle football league to be sponsored by either of

350
00:19:28,680 --> 00:19:31,639
Speaker 1: those global companies. And we're just looking for the next

351
00:19:32,000 --> 00:19:34,320
Speaker 1: where thel the next Adidas to help take us to

352
00:19:34,359 --> 00:19:38,040
Speaker 1: the next level. Okay, the word tackle football. Okay, let's

353
00:19:38,040 --> 00:19:40,639
Speaker 1: talk about that right quick, because you know I know

354
00:19:40,680 --> 00:19:42,480
Speaker 1: where I can give me some basketball players I know

355
00:19:42,560 --> 00:19:44,440
Speaker 1: if I had started a baseball league, I could just

356
00:19:44,840 --> 00:19:48,080
Speaker 1: bring some softball players from college. Okay, they can probably

357
00:19:48,600 --> 00:19:51,360
Speaker 1: all a little bit smaller, but they can play professional

358
00:19:51,400 --> 00:19:54,080
Speaker 1: base baseball if I wanted to where do I get

359
00:19:54,240 --> 00:19:58,000
Speaker 1: my tackling women? Where do I get my women? If

360
00:19:58,040 --> 00:20:00,280
Speaker 1: I want to start a professional women still on it

361
00:20:01,960 --> 00:20:09,399
Speaker 1: for everywhere. But frankly, I got you. It's it's a.

362
00:20:09,600 --> 00:20:11,399
Speaker 1: It's a. It's a. It's one of those if you

363
00:20:11,440 --> 00:20:13,800
Speaker 1: build this day would come more women than you would

364
00:20:13,880 --> 00:20:15,879
Speaker 1: ever know want to play football. So what we do.

365
00:20:16,080 --> 00:20:20,000
Speaker 1: What we do is every team, every team and every

366
00:20:20,040 --> 00:20:22,080
Speaker 1: city builds a trial, has a trial. So we have

367
00:20:22,240 --> 00:20:25,200
Speaker 1: like a national tryout day in the w NFC. Um

368
00:20:25,320 --> 00:20:28,320
Speaker 1: so every year on the same day, are around the

369
00:20:28,400 --> 00:20:30,400
Speaker 1: same month, and this is going to be in November

370
00:20:30,520 --> 00:20:32,920
Speaker 1: for this year, all of our teams are going to

371
00:20:33,320 --> 00:20:36,480
Speaker 1: start marketing trials. Um So we do it on social

372
00:20:36,600 --> 00:20:38,520
Speaker 1: we do it locally, we do it at gym's, we

373
00:20:38,600 --> 00:20:41,440
Speaker 1: do we go to high schools, we go to local universities.

374
00:20:41,800 --> 00:20:45,800
Speaker 1: UM I'm sure you've heard of. Now women's flag football

375
00:20:45,960 --> 00:20:48,800
Speaker 1: is technically a varsity sport for the first time in

376
00:20:48,840 --> 00:20:51,320
Speaker 1: the history of the world. So we're working with those

377
00:20:51,359 --> 00:20:54,320
Speaker 1: schools and n A and the n AI to develop that.

378
00:20:54,720 --> 00:20:57,119
Speaker 1: We're also working with the Boys and Growth Club to

379
00:20:57,200 --> 00:21:00,359
Speaker 1: develop a mechanism for building a pipeline that way. But

380
00:21:00,560 --> 00:21:03,600
Speaker 1: really we just put it out there and women show

381
00:21:03,720 --> 00:21:07,440
Speaker 1: up from everywhere. We have former w w n b

382
00:21:07,560 --> 00:21:10,919
Speaker 1: A players in our league for women's professional soccer players

383
00:21:11,000 --> 00:21:14,520
Speaker 1: softball everywhere. But the way that it works is we

384
00:21:14,680 --> 00:21:18,600
Speaker 1: generally have a call out for tryouts a private, some

385
00:21:18,800 --> 00:21:22,159
Speaker 1: private and some public. We usually do some sort of

386
00:21:22,240 --> 00:21:25,480
Speaker 1: recruiting mechanisms, so every team has a recruiting function where

387
00:21:25,520 --> 00:21:28,399
Speaker 1: they're working locally to see who are the pro and

388
00:21:28,480 --> 00:21:32,760
Speaker 1: semi pro female athletes in their city. So between that

389
00:21:33,040 --> 00:21:36,959
Speaker 1: league wide tryout day and the private and public um

390
00:21:37,320 --> 00:21:40,760
Speaker 1: city recruiting mechanisms, that's how we get our women. And

391
00:21:40,840 --> 00:21:43,880
Speaker 1: those trials are usually held at universities are our local

392
00:21:43,960 --> 00:21:46,560
Speaker 1: high schools. Okay, listen, I'm at your website right now.

393
00:21:46,800 --> 00:21:50,320
Speaker 1: Fantastic website, by the way, w n FC football dot com.

394
00:21:50,720 --> 00:21:54,440
Speaker 1: Amazing website. Now let's let's let's talk about the branding

395
00:21:54,560 --> 00:21:58,320
Speaker 1: and marketing, because you know, when women try to do

396
00:21:58,480 --> 00:22:01,320
Speaker 1: something athletic in the field of football, we've had a

397
00:22:01,400 --> 00:22:03,360
Speaker 1: lot of our wonder I won't use your word sexes,

398
00:22:03,440 --> 00:22:07,240
Speaker 1: but very you know, scatly clad football game, the puff

399
00:22:07,280 --> 00:22:10,800
Speaker 1: football game, the flag It all led to skippy close

400
00:22:11,040 --> 00:22:15,960
Speaker 1: and and non tackling sports. Now that is that Is

401
00:22:16,000 --> 00:22:19,200
Speaker 1: that a competition that you have to that a branding

402
00:22:19,240 --> 00:22:22,840
Speaker 1: that you have to avoid a deal with this maybe

403
00:22:23,320 --> 00:22:27,240
Speaker 1: trampling into your approach to create a real football league

404
00:22:27,240 --> 00:22:29,840
Speaker 1: where women really do tackle, where women really do play.

405
00:22:31,320 --> 00:22:34,040
Speaker 1: It absolutely is. It's a it's a it's a it's

406
00:22:34,080 --> 00:22:35,720
Speaker 1: a part of the it's a part of the world

407
00:22:35,920 --> 00:22:41,880
Speaker 1: right selling sex, particularly sexualizing women and frankly sexualizing women.

408
00:22:42,119 --> 00:22:46,520
Speaker 1: On your website, you say real women, real football, real football, correct,

409
00:22:46,760 --> 00:22:49,160
Speaker 1: and so that is a part. Then when you say

410
00:22:49,320 --> 00:22:53,040
Speaker 1: women's football to most people, they think of lingerie, right

411
00:22:53,160 --> 00:22:56,840
Speaker 1: because it was, it was on TV, it had sponsors

412
00:22:56,920 --> 00:22:59,720
Speaker 1: that had those things. But women have been playing a

413
00:22:59,800 --> 00:23:03,920
Speaker 1: lot in all eleven uh tackle football for seventy years.

414
00:23:04,840 --> 00:23:07,080
Speaker 1: And the reason that it hasn't broken out like in

415
00:23:07,200 --> 00:23:09,560
Speaker 1: sixteen months we have done in the w NFC would

416
00:23:09,600 --> 00:23:12,320
Speaker 1: no other leagues have done. And that's had the ability

417
00:23:12,359 --> 00:23:15,960
Speaker 1: to get funding and do sponsorships. But it's absolutely in

418
00:23:16,040 --> 00:23:18,760
Speaker 1: the way we have today. We have other leagues that

419
00:23:18,840 --> 00:23:22,360
Speaker 1: are selling other things other than the sport and marketing

420
00:23:22,440 --> 00:23:24,639
Speaker 1: the sport and marketing in different ways. Now, let me

421
00:23:24,680 --> 00:23:26,639
Speaker 1: tell you, I'm not a fool to it. Like I

422
00:23:26,760 --> 00:23:29,720
Speaker 1: believe in the beauty of women, and I believe in

423
00:23:30,119 --> 00:23:33,960
Speaker 1: selling what is all all parts of a woman. But

424
00:23:34,160 --> 00:23:37,720
Speaker 1: I don't believe that my product at all has to

425
00:23:37,880 --> 00:23:41,240
Speaker 1: be a sexualized product in order for people to take

426
00:23:41,280 --> 00:23:44,760
Speaker 1: it seriously. And that's the difference between me and some others. So, yeah,

427
00:23:44,920 --> 00:23:46,840
Speaker 1: something I gotta fight again. But I'm a fighter. I

428
00:23:46,920 --> 00:23:49,320
Speaker 1: told you where I was from early at the beginning

429
00:23:49,320 --> 00:23:56,480
Speaker 1: of yeah, well better, well more Jordan, what if we

430
00:23:56,840 --> 00:23:59,000
Speaker 1: if we had Yeah, if we have somebody we have

431
00:23:59,160 --> 00:24:00,920
Speaker 1: that in front of us, We're gonna overcome it, just

432
00:24:01,040 --> 00:24:04,880
Speaker 1: like everybody else. That's just money making conversation. We talked

433
00:24:04,880 --> 00:24:08,320
Speaker 1: about the entrepreneur side. We talked about the barconty side,

434
00:24:08,359 --> 00:24:10,680
Speaker 1: the brandy side, and you have to do your competition

435
00:24:10,800 --> 00:24:12,960
Speaker 1: order to beat your competition, because that's where we're We're

436
00:24:12,960 --> 00:24:15,760
Speaker 1: in the winning game. And this interview and when I'm

437
00:24:15,760 --> 00:24:17,720
Speaker 1: looking at the teams, you have the Pacific Conference of

438
00:24:17,800 --> 00:24:20,520
Speaker 1: the Atlantic Conference. Now I know I'm from Houston, Texas,

439
00:24:21,200 --> 00:24:23,520
Speaker 1: and I know Texas is big. Now you've got two teams,

440
00:24:23,960 --> 00:24:28,640
Speaker 1: the Houston Heat and the Texas Elite Spartans. Now I'm

441
00:24:28,680 --> 00:24:31,520
Speaker 1: assuming to Houston Heat is in Houston, Texas. Where's the

442
00:24:31,600 --> 00:24:34,199
Speaker 1: Texas and Eatue Spartans located? Where are they located? There?

443
00:24:34,920 --> 00:24:38,200
Speaker 1: They are located in Dallas. Okay, So it's another rival

444
00:24:38,359 --> 00:24:42,560
Speaker 1: between big d in h towns. Yes, I like that.

445
00:24:42,680 --> 00:24:44,800
Speaker 1: I like that. I like that. I like that. Yeah,

446
00:24:44,840 --> 00:24:48,600
Speaker 1: the technically Spartans I actually, um, I own that team.

447
00:24:48,880 --> 00:24:51,600
Speaker 1: And yeah, I'm talking to Jerry Town. I'm talking to

448
00:24:51,720 --> 00:24:55,679
Speaker 1: Jen Are Yeah you are you are? We The technically

449
00:24:55,800 --> 00:25:00,600
Speaker 1: Spartans are the defending champion of the w NFC. Oh

450
00:25:00,680 --> 00:25:11,280
Speaker 1: how conveyan the founder? Yeah that she owned wins. It's cold, um,

451
00:25:11,640 --> 00:25:13,840
Speaker 1: but yeah, that team, that team is a is a

452
00:25:14,000 --> 00:25:17,880
Speaker 1: chim and women's football. That team is hasn't lost the game,

453
00:25:17,960 --> 00:25:23,200
Speaker 1: has been every top team in the country and there

454
00:25:23,280 --> 00:25:26,240
Speaker 1: they set They set the trend in women's tackle football.

455
00:25:26,520 --> 00:25:31,000
Speaker 1: So yeah, pretty good team. Now are you scaring those

456
00:25:31,000 --> 00:25:32,920
Speaker 1: players up? There? Come the owner? You know, y'all better

457
00:25:32,960 --> 00:25:39,080
Speaker 1: get back and ship you know from from Nickerson, she

458
00:25:39,160 --> 00:25:47,800
Speaker 1: can hurt you'll congratulations, congratulations, and so and so I

459
00:25:47,920 --> 00:25:51,159
Speaker 1: leave with love, I leave, you leave, you leave a

460
00:25:51,240 --> 00:25:53,159
Speaker 1: little loving, might talk a little hurt, but you go.

461
00:25:53,359 --> 00:25:56,560
Speaker 1: You get your point across. I'thing that right now. You

462
00:25:56,680 --> 00:25:59,720
Speaker 1: better let them know absolutely. So when when sponsors coming

463
00:25:59,760 --> 00:26:02,600
Speaker 1: too a brand, what are they expecting? Because you know,

464
00:26:02,720 --> 00:26:05,080
Speaker 1: we all know that you need financial support, no bi no,

465
00:26:05,560 --> 00:26:08,280
Speaker 1: you know, no no league can exist, even the NFL,

466
00:26:08,359 --> 00:26:11,879
Speaker 1: they don't have financials aboard they last. So what does

467
00:26:11,920 --> 00:26:14,840
Speaker 1: the sponsor expect from you when they sponsor your brand?

468
00:26:16,000 --> 00:26:21,840
Speaker 1: And they usually they usually expect us to amplify a

469
00:26:22,040 --> 00:26:26,120
Speaker 1: story or amplify a cause or a message, the same

470
00:26:26,160 --> 00:26:29,000
Speaker 1: way that they do with other leagues. Right, it's like, um,

471
00:26:29,119 --> 00:26:32,040
Speaker 1: we want you to put our brand in front of women.

472
00:26:32,480 --> 00:26:35,159
Speaker 1: We want you to put our brand in front of

473
00:26:35,200 --> 00:26:38,040
Speaker 1: a certain audience that either we're not in front of

474
00:26:38,200 --> 00:26:40,680
Speaker 1: today or that we want to continue to be in

475
00:26:40,760 --> 00:26:45,000
Speaker 1: front of. So usually our pitch is that we are

476
00:26:45,040 --> 00:26:47,440
Speaker 1: women in sport, we are women in fitness, and we

477
00:26:47,560 --> 00:26:50,520
Speaker 1: are diverse. We are women of color, and we are

478
00:26:50,600 --> 00:26:52,800
Speaker 1: women of l g B t Q backgrounds in a

479
00:26:52,880 --> 00:26:56,359
Speaker 1: lot of cases, but we're mothers, were sisters, were consumers.

480
00:26:56,760 --> 00:26:59,600
Speaker 1: So the thing that brands really love about us is

481
00:26:59,640 --> 00:27:01,920
Speaker 1: that we can be flexible. Right, there's a lot of

482
00:27:02,080 --> 00:27:06,720
Speaker 1: us were in um you know, seventeen cities were national.

483
00:27:06,840 --> 00:27:10,760
Speaker 1: That's always good. And then usually what's unique about a

484
00:27:10,840 --> 00:27:13,399
Speaker 1: football team that isn't that you don't find in a

485
00:27:13,480 --> 00:27:16,959
Speaker 1: lot of other women's sports is that football players cannot

486
00:27:17,119 --> 00:27:20,800
Speaker 1: look the same if your team wants to be successful, right,

487
00:27:21,000 --> 00:27:25,800
Speaker 1: so every football if every football player was five ft

488
00:27:26,000 --> 00:27:29,640
Speaker 1: seven a hundred and fifty pounds, your team's gonna get

489
00:27:29,680 --> 00:27:39,280
Speaker 1: the tailwhoof right, exactly exactly, So our sport is super

490
00:27:39,800 --> 00:27:43,119
Speaker 1: super unique and that women have to be from completely

491
00:27:43,240 --> 00:27:47,800
Speaker 1: different backgrounds um, socio economically, they have to look different.

492
00:27:47,840 --> 00:27:50,320
Speaker 1: There's some women that are big, there's some women are small.

493
00:27:50,920 --> 00:27:54,560
Speaker 1: So really we really do, in one sport have the

494
00:27:54,720 --> 00:27:57,760
Speaker 1: total eclectic story of all women that we can tell.

495
00:27:57,880 --> 00:28:00,240
Speaker 1: We can tell the story of big women, little women,

496
00:28:00,280 --> 00:28:02,960
Speaker 1: short women, dog women, light women. And so it's a

497
00:28:03,240 --> 00:28:06,399
Speaker 1: really unique place that our sponsors find as a gold

498
00:28:06,480 --> 00:28:09,000
Speaker 1: mine when it comes to content. Awesome, I love it.

499
00:28:09,080 --> 00:28:11,320
Speaker 1: I love it now. The reason I'll teach you earlier

500
00:28:11,320 --> 00:28:15,560
Speaker 1: about being the owner and undefeated and uh the champion,

501
00:28:16,000 --> 00:28:18,720
Speaker 1: UM you came through the Bill Waller's NFL Diversity Coaching

502
00:28:18,800 --> 00:28:21,760
Speaker 1: Fellowship program. Correct, and you also want the intern coach

503
00:28:21,960 --> 00:28:25,040
Speaker 1: with the Atlanta Falcons. So so you've you've been u

504
00:28:25,200 --> 00:28:28,400
Speaker 1: as they say, coached up and the professional men's sports.

505
00:28:28,800 --> 00:28:31,320
Speaker 1: How did that help you? And you know with the

506
00:28:31,440 --> 00:28:35,479
Speaker 1: with the Women's National Football League it was huge, um.

507
00:28:35,640 --> 00:28:38,040
Speaker 1: You know, actually it was with the Falcons right before

508
00:28:38,320 --> 00:28:41,960
Speaker 1: I started up that started to UM source a partner

509
00:28:42,280 --> 00:28:46,240
Speaker 1: and investment for the w NFC. So being um, you know,

510
00:28:46,320 --> 00:28:49,720
Speaker 1: Scott Poey, who was the general manager at the time

511
00:28:49,800 --> 00:28:53,480
Speaker 1: of the Atlanta Falcons, was a is a mentor of mine.

512
00:28:53,640 --> 00:28:56,920
Speaker 1: And there's a huge influence of mind UM and coach

513
00:28:57,080 --> 00:28:59,960
Speaker 1: Quinn and all of those guys in the Atlantic. Yeah,

514
00:29:00,200 --> 00:29:04,720
Speaker 1: they they are. They are exceptional men, but also exceptional

515
00:29:04,840 --> 00:29:08,400
Speaker 1: leaders and businessmen. And so I really learned a lot

516
00:29:08,600 --> 00:29:11,080
Speaker 1: from being in the room, UM and being in that

517
00:29:11,280 --> 00:29:15,080
Speaker 1: organization about how to organize the sports business, what kind

518
00:29:15,120 --> 00:29:17,760
Speaker 1: of people you need to put around the business, um.

519
00:29:17,760 --> 00:29:20,800
Speaker 1: Because whether it was from coaches like Raheem Morris sitting

520
00:29:20,840 --> 00:29:23,400
Speaker 1: down with me and teaching me the game, or whether

521
00:29:23,480 --> 00:29:27,200
Speaker 1: it was first you know, yeah, that's a bad man Um,

522
00:29:27,760 --> 00:29:30,120
Speaker 1: but the players, the players had a great deal of

523
00:29:30,200 --> 00:29:34,040
Speaker 1: respect for me, Um, DeVante Freeman, all those guys, and

524
00:29:34,120 --> 00:29:36,360
Speaker 1: they they actually set me down and start and talk

525
00:29:36,440 --> 00:29:38,760
Speaker 1: to me, and I talked to them about the business

526
00:29:38,840 --> 00:29:43,120
Speaker 1: of the sports. So it was a huge influencer to me. Um.

527
00:29:43,200 --> 00:29:47,360
Speaker 1: Now my passion is women in sports. But they were

528
00:29:47,400 --> 00:29:50,440
Speaker 1: all able to give me some some great building blocks

529
00:29:50,600 --> 00:29:52,840
Speaker 1: on what I should do when I built out the

530
00:29:53,000 --> 00:29:55,440
Speaker 1: w NFC. And the best advice that they gave me

531
00:29:55,920 --> 00:29:58,720
Speaker 1: was not making don't make promises that you can't keep,

532
00:29:59,240 --> 00:30:04,360
Speaker 1: and build it from the base. Well, you're fantastic. I'm

533
00:30:04,400 --> 00:30:08,080
Speaker 1: talking to the co founder and uh co owner and

534
00:30:08,240 --> 00:30:11,520
Speaker 1: coach of a team. She's managed by all female leadership

535
00:30:11,560 --> 00:30:14,880
Speaker 1: brain trust over there at the w NFC. It features

536
00:30:14,920 --> 00:30:18,240
Speaker 1: twenty teams playing a ten weeks spring session, you know,

537
00:30:18,280 --> 00:30:21,680
Speaker 1: broadcast on national television. Her team, she's the owner. She's

538
00:30:21,720 --> 00:30:24,160
Speaker 1: like the Jerry Jones because her teams based in Dalar.

539
00:30:24,240 --> 00:30:27,720
Speaker 1: That's what I'm talking to, the black female Jerry Jones

540
00:30:27,800 --> 00:30:29,640
Speaker 1: right now. I want to thank you for coming on

541
00:30:29,720 --> 00:30:32,440
Speaker 1: my show. You're fantastic. I love your energy, you know

542
00:30:32,600 --> 00:30:36,360
Speaker 1: your ability to be able to pivot and understand that Uh,

543
00:30:36,720 --> 00:30:39,080
Speaker 1: you know, COVID eight team is not everybody. Disappointment is

544
00:30:39,120 --> 00:30:42,280
Speaker 1: not gonna destroy me and a much success when when

545
00:30:42,320 --> 00:30:44,400
Speaker 1: you when you when you get the league back up

546
00:30:44,440 --> 00:30:46,080
Speaker 1: and running, please come back up. If you want to

547
00:30:46,120 --> 00:30:48,800
Speaker 1: bring a player on with you. I want to support you. One.

548
00:30:49,520 --> 00:30:52,520
Speaker 1: I got almost a million social media followers. Eight percent

549
00:30:52,600 --> 00:30:54,840
Speaker 1: of my followers are female. By the way, I want

550
00:30:54,840 --> 00:30:58,600
Speaker 1: to let you know. Okay, and now and so that's

551
00:30:58,600 --> 00:30:59,840
Speaker 1: why I wanted to bring you on the show. Now

552
00:30:59,880 --> 00:31:01,920
Speaker 1: you you coming to the right man. Okay, I got

553
00:31:02,000 --> 00:31:06,240
Speaker 1: the lady, I got the ladies. Okay, everybody's got the

554
00:31:06,360 --> 00:31:11,200
Speaker 1: ladies definitely. Well that's all, Dickens. I wanna thank you

555
00:31:11,240 --> 00:31:14,040
Speaker 1: for coming on my show. Okay, thank you so much

556
00:31:14,120 --> 00:31:16,280
Speaker 1: for having me. And I'm honored that you tell us story.

557
00:31:16,560 --> 00:31:18,160
Speaker 1: And for all the women out there, go do what

558
00:31:18,240 --> 00:31:20,720
Speaker 1: you do. I hope that this uh message of a woman,

559
00:31:20,800 --> 00:31:23,960
Speaker 1: a black woman in football is helping you realize and

560
00:31:24,080 --> 00:31:26,719
Speaker 1: inspire you to go do something that somebody said you couldn't.

561
00:31:26,880 --> 00:31:29,560
Speaker 1: Go get it. Go get a girl. Alrighty, I'll talked

562
00:31:29,560 --> 00:31:31,400
Speaker 1: to you later and be in touch with me. Okay,

563
00:31:31,480 --> 00:31:33,480
Speaker 1: since some banners anything you want me to promote I

564
00:31:33,600 --> 00:31:36,680
Speaker 1: support you on my social media. Okay, I sure will,

565
00:31:36,760 --> 00:31:38,320
Speaker 1: thank you so much, Thank you very much. If you

566
00:31:38,360 --> 00:31:41,520
Speaker 1: want to hear more interviews about that very record for

567
00:31:41,560 --> 00:31:44,320
Speaker 1: money making conversations, please go to money Making Conversation dot com.

568
00:31:44,520 --> 00:31:52,360
Speaker 1: I'm ra Sean McDonald. I'm your host. In this season

569
00:31:52,440 --> 00:31:55,200
Speaker 1: of giving, Cools has gifts for all your loved ones.

570
00:31:55,520 --> 00:31:59,760
Speaker 1: For those who like to keep it cozy, find fleeces, sweaters, loungeware, blankets,

571
00:31:59,760 --> 00:32:03,160
Speaker 1: and three os. Or support minority owned or founded brands

572
00:32:03,280 --> 00:32:06,720
Speaker 1: by giving gifts from Human Nation and Shame Moisture, and

573
00:32:07,000 --> 00:32:10,080
Speaker 1: in the spirit of giving, Coal's Cares is donating eight

574
00:32:10,280 --> 00:32:14,239
Speaker 1: million dollars to local nonprofits nationwide. Give with all your

575
00:32:14,280 --> 00:32:17,200
Speaker 1: heart this season with great gifts from Coals or Coals

576
00:32:17,240 --> 00:32:21,120
Speaker 1: dot com. Still living in manually taking notes, there is

577
00:32:21,160 --> 00:32:23,160
Speaker 1: a better way start the new year with auto dot

578
00:32:23,240 --> 00:32:26,520
Speaker 1: ai automatically get meeting notes. Auto dot ai works for

579
00:32:26,640 --> 00:32:29,520
Speaker 1: virtual meetings like Zoom, Microsoft Teams, and Google Meet. Sign

580
00:32:29,600 --> 00:32:31,080
Speaker 1: up on the web for free or download in the

581
00:32:31,120 --> 00:32:33,680
Speaker 1: app stores auto dot ai. That's O T T E

582
00:32:33,920 --> 00:32:36,920
Speaker 1: R dot Ai. I'm Tanya Sam, host of the Money

583
00:32:36,960 --> 00:32:40,360
Speaker 1: Moves podcast powered by Greenwood. This daily podcast will help

584
00:32:40,440 --> 00:32:43,040
Speaker 1: give you the keys to the Kingdom of financial stability,

585
00:32:43,280 --> 00:32:47,200
Speaker 1: wealth and abundance. With celebrity guests like Rick Ross, Amanda Sells,

586
00:32:47,240 --> 00:32:50,760
Speaker 1: Angela Ye, Roland Martin, JB. Smooth, and Terrell Owens, tune

587
00:32:50,760 --> 00:32:53,160
Speaker 1: in to learn how to turn liabilities into assets and

588
00:32:53,320 --> 00:32:58,680
Speaker 1: make your money moves good. Subscribe to the Money Moves

589
00:32:58,760 --> 00:33:01,040
Speaker 1: podcast powered by green In on the I Heart Radio

590
00:33:01,080 --> 00:33:03,920
Speaker 1: app or wherever you get your podcasts, and make sure

591
00:33:04,000 --> 00:33:04,720
Speaker 1: you leave a review.