1 00:00:04,440 --> 00:00:12,039 Speaker 1: Texts of technology with tech Stuff from hastaff works dot com. 2 00:00:12,039 --> 00:00:15,240 Speaker 1: Hey there, and welcome to tech Stuff. I am your host, 3 00:00:15,440 --> 00:00:21,000 Speaker 1: Jonathan Strickland, Senior writer or how stuff works dot com. 4 00:00:21,040 --> 00:00:24,400 Speaker 1: And today I thought i'd cover a pair of related topics, 5 00:00:24,840 --> 00:00:29,080 Speaker 1: things that many of us have had plenty of experience with, 6 00:00:29,360 --> 00:00:31,720 Speaker 1: maybe don't know so much about when you get down 7 00:00:31,720 --> 00:00:35,680 Speaker 1: to it, and those would be emoticons and emoji. Now, 8 00:00:35,720 --> 00:00:39,240 Speaker 1: in case you are not aware, those are the little 9 00:00:39,320 --> 00:00:43,560 Speaker 1: pictograms or pictures that we send through various digital messaging 10 00:00:43,640 --> 00:00:47,240 Speaker 1: services and online social media in order to get certain 11 00:00:47,280 --> 00:00:52,639 Speaker 1: meanings and emotional intent across to one another. There are 12 00:00:52,760 --> 00:00:56,400 Speaker 1: lots of simple examples, such as the pairing of the 13 00:00:56,720 --> 00:01:02,600 Speaker 1: colon punctuation and closed parentheses, which makes a sideways smiley face, 14 00:01:02,680 --> 00:01:05,039 Speaker 1: though I should point out some cultures will flip this 15 00:01:05,120 --> 00:01:08,000 Speaker 1: around and do an open parentheses and then a colon 16 00:01:08,319 --> 00:01:10,920 Speaker 1: to be a smiley face which is flipped on the 17 00:01:10,920 --> 00:01:14,520 Speaker 1: other side. But honestly, that's just playing madness when you 18 00:01:14,600 --> 00:01:17,640 Speaker 1: get down to it. And there are more complicated versions, 19 00:01:17,720 --> 00:01:22,040 Speaker 1: like the emoji that seemed to cover very specific moods 20 00:01:22,160 --> 00:01:26,280 Speaker 1: or thoughts or concepts we humans have taken to communicating 21 00:01:26,280 --> 00:01:29,800 Speaker 1: through these pictograms in ways beyond punctuating a short message. 22 00:01:29,840 --> 00:01:33,240 Speaker 1: And I'm sure you've seen some messages that consist only 23 00:01:33,640 --> 00:01:36,640 Speaker 1: of those pictograms, and it ends up being your job 24 00:01:36,720 --> 00:01:40,039 Speaker 1: to kind of suss out what does that message actually mean. 25 00:01:40,600 --> 00:01:43,800 Speaker 1: I've played that game recently myself, where everyone was using 26 00:01:44,040 --> 00:01:48,520 Speaker 1: emoji to describe a movie, either by title or by 27 00:01:48,640 --> 00:01:51,760 Speaker 1: the plot of the film, and then it was everyone 28 00:01:51,840 --> 00:01:56,160 Speaker 1: else's job to guess what the film is. And it's 29 00:01:56,160 --> 00:01:58,960 Speaker 1: a fun game to play. You think of a film 30 00:01:59,120 --> 00:02:02,360 Speaker 1: that maybe is is pretty popular, like say Wizard of Oz, 31 00:02:02,680 --> 00:02:06,000 Speaker 1: and then you try and describe it using only emoji, 32 00:02:06,080 --> 00:02:08,359 Speaker 1: and it's everyone else's job to try and figure out 33 00:02:08,400 --> 00:02:10,720 Speaker 1: what film are you talking about? And some of them 34 00:02:10,720 --> 00:02:13,800 Speaker 1: are much easier than others. And again it depends on 35 00:02:13,840 --> 00:02:17,080 Speaker 1: whether or not you're describing the movie or the movie's title, 36 00:02:17,160 --> 00:02:19,720 Speaker 1: because sometimes the title of a film has very little 37 00:02:19,720 --> 00:02:23,440 Speaker 1: to do with what actually happens in the movie. But 38 00:02:23,680 --> 00:02:26,200 Speaker 1: these sort of games are becoming more and more commonplace. 39 00:02:26,280 --> 00:02:29,720 Speaker 1: But where did the idea for emoticons and emoji even 40 00:02:29,760 --> 00:02:35,720 Speaker 1: come from? Well, between the two, emoticons really predate emoji. 41 00:02:36,040 --> 00:02:39,640 Speaker 1: They actually predate emoji by a couple of decades at 42 00:02:39,680 --> 00:02:42,760 Speaker 1: least in the digital age. But obviously humans have been 43 00:02:42,880 --> 00:02:46,839 Speaker 1: using pictures to communicate since prehistoric times. Now that goes 44 00:02:46,880 --> 00:02:49,280 Speaker 1: well beyond the scope of this podcast. I know that 45 00:02:49,320 --> 00:02:51,720 Speaker 1: I like to give the history of stuff, and often 46 00:02:51,760 --> 00:02:53,960 Speaker 1: I would go way, way way back in order to 47 00:02:53,960 --> 00:02:56,800 Speaker 1: start with the foundation. But even I am not going 48 00:02:56,840 --> 00:03:01,120 Speaker 1: to go into talking about caves in ancient France that had, 49 00:03:02,240 --> 00:03:05,519 Speaker 1: you know, prehistoric paintings on the walls. That that goes 50 00:03:05,560 --> 00:03:09,760 Speaker 1: beyond even the scope of tech stuff. So perhaps we 51 00:03:09,840 --> 00:03:11,960 Speaker 1: can get one of the other shows at some point 52 00:03:11,960 --> 00:03:14,400 Speaker 1: to talk about the long history of using pictures as 53 00:03:14,400 --> 00:03:18,240 Speaker 1: a form of communication, and I can just stick strictly 54 00:03:18,280 --> 00:03:24,160 Speaker 1: to digital communication for the for the majority of this show. However, 55 00:03:24,400 --> 00:03:29,400 Speaker 1: the emoticon itself doesn't date back to ancient times because 56 00:03:29,440 --> 00:03:32,720 Speaker 1: processing power back then was pretty bad and it just 57 00:03:32,919 --> 00:03:35,000 Speaker 1: you know, you couldn't even really get a bit together 58 00:03:35,120 --> 00:03:38,080 Speaker 1: with the computers of the prehistoric age. However, there was 59 00:03:38,320 --> 00:03:42,280 Speaker 1: some debate about when it first appeared, and and some 60 00:03:42,360 --> 00:03:46,280 Speaker 1: people suggest that it first showed up in the seventeenth century, 61 00:03:46,400 --> 00:03:51,600 Speaker 1: as in the sixteen hundreds. Now I know what you're thinking, Jonathan, 62 00:03:52,000 --> 00:03:56,480 Speaker 1: You're saying frownie face. No one had a computer or 63 00:03:56,520 --> 00:03:59,320 Speaker 1: a smartphone, or a tablet or a cell phone in 64 00:03:59,360 --> 00:04:05,280 Speaker 1: the sixteen hundreds, extra angry face and You're right. But 65 00:04:05,840 --> 00:04:09,320 Speaker 1: a twenty one century publicity manager for the University of 66 00:04:09,360 --> 00:04:13,920 Speaker 1: Chicago Press named Levi Stall discovered what at first appeared 67 00:04:13,920 --> 00:04:18,960 Speaker 1: to be an earlier intentional emoticon. Now Stall was perusing 68 00:04:19,000 --> 00:04:23,600 Speaker 1: poetry written by Robert Herrick. Herrick was born in fifteen 69 00:04:23,760 --> 00:04:26,440 Speaker 1: ninety one, and as a young man he became one 70 00:04:26,480 --> 00:04:30,680 Speaker 1: of Ben Johnson's followers. He also took Holy orders in 71 00:04:30,760 --> 00:04:34,279 Speaker 1: six three and became a cleric essentially, but he is 72 00:04:34,400 --> 00:04:37,800 Speaker 1: chiefly known as a poet, with his most well known 73 00:04:37,880 --> 00:04:42,120 Speaker 1: work being her Sperities, or the Works Both Human and 74 00:04:42,200 --> 00:04:46,120 Speaker 1: Divine of Robert Herrick. One of his most famous poems 75 00:04:46,279 --> 00:04:49,320 Speaker 1: is to the Virgins to make much of Time, which 76 00:04:49,360 --> 00:04:53,360 Speaker 1: begins with the lines gather ye rosebuds, while ye may 77 00:04:53,800 --> 00:04:56,799 Speaker 1: old time is still a flying and the same flower 78 00:04:56,800 --> 00:05:02,599 Speaker 1: that smiles today tomorrow will be dying. Really cheerful stuff. 79 00:05:02,680 --> 00:05:07,360 Speaker 1: But that's not the poem that specifically caught Levi stalls attention. 80 00:05:07,920 --> 00:05:10,960 Speaker 1: The one that he was interested in was a poem 81 00:05:11,000 --> 00:05:14,080 Speaker 1: titled to a fortune, and that was first published in 82 00:05:14,200 --> 00:05:20,320 Speaker 1: sixty and the original publication actually contains the instance that 83 00:05:20,440 --> 00:05:24,560 Speaker 1: Stall said this might be an early emoticon. The first 84 00:05:24,680 --> 00:05:27,760 Speaker 1: two lines of that poem read as follows, tumble me 85 00:05:27,880 --> 00:05:31,480 Speaker 1: down and I will sit upon my ruins smiling yet. 86 00:05:32,200 --> 00:05:37,960 Speaker 1: But that smiling yet is a parenthetical. It is enclosed 87 00:05:38,000 --> 00:05:44,320 Speaker 1: within parentheses. So upon my runs, smiling yet is in parentheses, 88 00:05:44,360 --> 00:05:48,440 Speaker 1: and just before the final parentheses the closed parentheses is 89 00:05:48,440 --> 00:05:53,159 Speaker 1: a colon, And so it looks like one of those 90 00:05:53,279 --> 00:05:57,120 Speaker 1: little smiling emoticons that you would have seen in text 91 00:05:57,160 --> 00:06:02,800 Speaker 1: messages for the last several years. Colon, closed parentheses, smiley 92 00:06:02,839 --> 00:06:08,960 Speaker 1: face right. And as I mentioned, this was in the 93 00:06:09,040 --> 00:06:12,719 Speaker 1: sixteen hundreds. So Stall's reaction was, hey, this might actually 94 00:06:12,720 --> 00:06:17,799 Speaker 1: be a real instance of an emoticon, because the words 95 00:06:17,880 --> 00:06:25,000 Speaker 1: immediately preceding the symbols are smiling yet. So maybe this 96 00:06:25,080 --> 00:06:29,120 Speaker 1: is really a clever use of typography where the author 97 00:06:29,279 --> 00:06:34,039 Speaker 1: was intentionally including the colon and the closed parentheses to 98 00:06:34,200 --> 00:06:38,960 Speaker 1: indicate a smile following the words smiling yet. So this 99 00:06:39,000 --> 00:06:42,640 Speaker 1: could be a very clever show of humor. However, that 100 00:06:42,680 --> 00:06:48,120 Speaker 1: particular interpretation has been disputed by many scholars who point 101 00:06:48,160 --> 00:06:51,400 Speaker 1: out that not only were there other instances of the 102 00:06:51,520 --> 00:06:56,719 Speaker 1: colon parentheses throughout his works that had nothing to do 103 00:06:56,800 --> 00:06:59,360 Speaker 1: with smiling, like they were paired with words that had 104 00:06:59,480 --> 00:07:05,279 Speaker 1: no connection to the concept of smiling, but also punctuation 105 00:07:05,360 --> 00:07:08,119 Speaker 1: in the seventeenth century had not really reached the level 106 00:07:08,240 --> 00:07:13,480 Speaker 1: of guidelines yet. It was pretty chaotic, it was sporadic, 107 00:07:14,000 --> 00:07:16,560 Speaker 1: No one had really standardized it, so it's more likely 108 00:07:17,040 --> 00:07:20,600 Speaker 1: this was not an example of any sort of meaningful 109 00:07:20,760 --> 00:07:24,880 Speaker 1: expression or some sort of visual joke on top of 110 00:07:24,920 --> 00:07:28,920 Speaker 1: the layer of poetry. In fact, there are plenty of 111 00:07:28,960 --> 00:07:33,240 Speaker 1: examples of writers from the seventeenth century using unnecessary punctuation 112 00:07:33,320 --> 00:07:36,760 Speaker 1: before closing out of parentheses. There are other examples of 113 00:07:36,800 --> 00:07:40,400 Speaker 1: odd punctuation that met no accepted standard that arose during 114 00:07:40,400 --> 00:07:43,680 Speaker 1: the same time period, such as a comma and a dash. 115 00:07:43,880 --> 00:07:46,000 Speaker 1: There was no need for a dash after a comma, 116 00:07:46,040 --> 00:07:48,040 Speaker 1: but there were a lot of writers who were including 117 00:07:48,080 --> 00:07:52,360 Speaker 1: this because there had not been a widely adopted standard 118 00:07:52,400 --> 00:07:55,360 Speaker 1: in place. So it appears this smiley face was more 119 00:07:55,400 --> 00:07:58,680 Speaker 1: of a coincidence and not actually a sly jest. And 120 00:07:58,720 --> 00:08:02,360 Speaker 1: there's actually another example that predates Herrick's poem by a 121 00:08:02,360 --> 00:08:04,720 Speaker 1: few years and this would be the first example of 122 00:08:04,760 --> 00:08:09,120 Speaker 1: an emoji, not an emoticon. A seventeenth century notary in 123 00:08:09,160 --> 00:08:12,280 Speaker 1: Slovakia apparently used a little drawing of a face kind 124 00:08:12,320 --> 00:08:15,920 Speaker 1: of similar to a smiley face, although the mouth did 125 00:08:15,960 --> 00:08:18,920 Speaker 1: not have a big curve to it, so it's not 126 00:08:18,960 --> 00:08:21,920 Speaker 1: like a big smile. It was more like a circle 127 00:08:22,520 --> 00:08:25,360 Speaker 1: like your traditional smiley face, two dots for eyes, and 128 00:08:25,400 --> 00:08:30,160 Speaker 1: a little line that perhaps was a slight smile, but 129 00:08:30,240 --> 00:08:35,000 Speaker 1: not an exaggerated one. The notary in question was yawn 130 00:08:35,160 --> 00:08:39,480 Speaker 1: a lot of slides, and honestly, i'd probably just refer 131 00:08:39,559 --> 00:08:43,360 Speaker 1: to this as a little smiley face, not even an emoji, 132 00:08:43,559 --> 00:08:46,400 Speaker 1: except for the fact that this was apparently to indicate 133 00:08:47,000 --> 00:08:50,760 Speaker 1: that the form he was notarizing met with his approval. 134 00:08:51,559 --> 00:08:54,640 Speaker 1: So it wasn't that he was just notarizing this form, 135 00:08:54,679 --> 00:08:58,440 Speaker 1: which was a town document for a little town in Slovakia, 136 00:08:58,760 --> 00:09:01,520 Speaker 1: but that he was also saying, I approve of this. 137 00:09:01,720 --> 00:09:04,880 Speaker 1: I'm not just notarizing it. I approve of it. And 138 00:09:05,000 --> 00:09:08,439 Speaker 1: in that case it was fulfilling a function that emoji's 139 00:09:08,600 --> 00:09:11,840 Speaker 1: many centuries later would continue to fulfill. So you could 140 00:09:12,559 --> 00:09:17,680 Speaker 1: argue that perhaps this instant in early sixteen hundreds was 141 00:09:17,760 --> 00:09:22,120 Speaker 1: the first use of an emoji. But if Herrick's poetry 142 00:09:22,360 --> 00:09:25,640 Speaker 1: or Slovakian document wasn't really the origin of the emoticon, 143 00:09:26,040 --> 00:09:29,280 Speaker 1: what was What could have been a speech from the 144 00:09:29,360 --> 00:09:34,800 Speaker 1: sixteenth President of the United States back in eighteen sixty two. Again, 145 00:09:34,840 --> 00:09:37,560 Speaker 1: that's what someone thought might be possible. They were looking 146 00:09:37,559 --> 00:09:41,480 Speaker 1: at a transcript of one of Abraham Lincoln's speeches, and 147 00:09:41,520 --> 00:09:45,280 Speaker 1: the passage from that speech reads like this, fellow citizens, 148 00:09:45,600 --> 00:09:48,640 Speaker 1: I believe there is no precedent for my appearing before 149 00:09:48,679 --> 00:09:54,800 Speaker 1: you on this occasion. Open bracket, applause, closed bracket. But 150 00:09:54,920 --> 00:09:57,640 Speaker 1: it is also true that there is no precedent for 151 00:09:57,800 --> 00:10:02,040 Speaker 1: you being here yourselves a open parentheses, applause and laughter, 152 00:10:02,559 --> 00:10:08,160 Speaker 1: semi colon closed parentheses, and I offer in justification, and 153 00:10:08,240 --> 00:10:11,400 Speaker 1: so on. The speech goes on. But that semi colon 154 00:10:11,600 --> 00:10:15,240 Speaker 1: closed parentheses pairing looks like a winky face what we 155 00:10:15,280 --> 00:10:20,520 Speaker 1: would usually use as a hey, do you get it? Wink? Well? 156 00:10:21,640 --> 00:10:24,480 Speaker 1: Could that be the intent? I mean, the phrase that 157 00:10:24,520 --> 00:10:29,040 Speaker 1: immediately precedes it says applause and laughter. It might just 158 00:10:29,120 --> 00:10:31,120 Speaker 1: be a sly reference on the part of the speech 159 00:10:31,120 --> 00:10:34,080 Speaker 1: writer to say, look, how clever I am. We're gonna 160 00:10:34,160 --> 00:10:38,480 Speaker 1: pause for applause and laughter winky face because I'm so funny. 161 00:10:39,080 --> 00:10:41,840 Speaker 1: So it could have been an inside joke. I mean, obviously, 162 00:10:42,000 --> 00:10:45,599 Speaker 1: no one who's hearing the speech would have seen this. 163 00:10:45,600 --> 00:10:48,560 Speaker 1: This was something that was written down on paper. But 164 00:10:50,240 --> 00:10:53,559 Speaker 1: first of all, I hate stage directions and speeches like this. 165 00:10:54,120 --> 00:10:58,360 Speaker 1: This is just commentary on Jonathan's part. I hate stage 166 00:10:58,400 --> 00:11:01,000 Speaker 1: directions and speeches because it he suppose, is what an 167 00:11:01,040 --> 00:11:04,280 Speaker 1: audience's reaction to your speech is going to be. So 168 00:11:04,640 --> 00:11:08,400 Speaker 1: pause for applause or pause for laughter, or to phrases 169 00:11:08,600 --> 00:11:13,120 Speaker 1: I hate to see in speeches. It is a lot 170 00:11:13,160 --> 00:11:15,760 Speaker 1: of hubrists to assume that you're going to get applause 171 00:11:15,880 --> 00:11:17,800 Speaker 1: or laughter at those parts. Now, if you do get 172 00:11:17,840 --> 00:11:20,959 Speaker 1: those responses, you need to know how to ride them 173 00:11:20,960 --> 00:11:23,800 Speaker 1: out when you're giving a public presentation, so that you 174 00:11:23,840 --> 00:11:26,680 Speaker 1: can wait until it crests and as it begins to 175 00:11:26,760 --> 00:11:28,880 Speaker 1: die down, you can pick back up with your speech 176 00:11:29,240 --> 00:11:32,199 Speaker 1: and people will not miss what you have to say. 177 00:11:32,240 --> 00:11:36,880 Speaker 1: But there's nothing more awkward then watching a public presentation 178 00:11:36,960 --> 00:11:40,280 Speaker 1: where clearly there was a stage direction to pause for 179 00:11:40,360 --> 00:11:44,240 Speaker 1: some audience reaction and there's no reaction. It's just you know, 180 00:11:44,320 --> 00:11:46,600 Speaker 1: you might as well have that cricket sound effect playing 181 00:11:46,600 --> 00:11:51,080 Speaker 1: in the background terribly awkward. So, if in fact was 182 00:11:51,200 --> 00:11:58,560 Speaker 1: an intentional emoticon, it was incredibly bold to suggest that 183 00:11:58,640 --> 00:12:00,760 Speaker 1: I am so clever that clear people are going to 184 00:12:00,840 --> 00:12:05,600 Speaker 1: laugh winky face. More importantly, most scholars think it probably 185 00:12:05,720 --> 00:12:08,520 Speaker 1: was either a typo or it was a late example 186 00:12:09,120 --> 00:12:14,679 Speaker 1: of that wanton punctuation I had mentioned about the seventeenth century. Uh, 187 00:12:14,720 --> 00:12:16,600 Speaker 1: it may very well have just been one of those 188 00:12:16,640 --> 00:12:21,040 Speaker 1: elements where that was kind of a a habit on 189 00:12:21,200 --> 00:12:23,160 Speaker 1: behalf of the person who was writing the speech. Not 190 00:12:23,440 --> 00:12:27,000 Speaker 1: an indicator that this was an emoticon, but rather when 191 00:12:27,000 --> 00:12:28,880 Speaker 1: they would close out of parentheses, they would put in 192 00:12:28,880 --> 00:12:32,280 Speaker 1: this semicolon and then close parentheses, because that's the kind 193 00:12:32,280 --> 00:12:34,680 Speaker 1: of stuff we used to see a couple hundred years earlier. 194 00:12:35,679 --> 00:12:39,600 Speaker 1: The the point being that we cannot be sure this 195 00:12:39,640 --> 00:12:42,120 Speaker 1: was an intentional effort to put in some sort of 196 00:12:42,160 --> 00:12:48,319 Speaker 1: emotional intent within a written document, although it doesn't stop 197 00:12:48,320 --> 00:12:50,880 Speaker 1: people from sometimes citing it as one of the earliest 198 00:12:50,960 --> 00:12:55,920 Speaker 1: uses of emoticons. Now there is at least one nineteenth 199 00:12:56,080 --> 00:13:01,560 Speaker 1: century occurrence that was clearly intentional. It really was an emoticon, 200 00:13:03,000 --> 00:13:05,840 Speaker 1: not necessarily the way we use them today, but that 201 00:13:06,040 --> 00:13:09,360 Speaker 1: is exactly what it was, because we're told that's what 202 00:13:09,400 --> 00:13:13,520 Speaker 1: it is. This was back in one there was a 203 00:13:13,559 --> 00:13:18,000 Speaker 1: satirical magazine in the United States called Puck. Puck was 204 00:13:18,160 --> 00:13:22,160 Speaker 1: essentially what the Onion is today. It was satire and 205 00:13:22,200 --> 00:13:26,840 Speaker 1: it was meant to poke fun at different institutions and traditions. 206 00:13:27,320 --> 00:13:32,240 Speaker 1: So this was fully with that intent. There was a 207 00:13:32,240 --> 00:13:37,160 Speaker 1: piece titled typographical Art and it stated that the printing 208 00:13:37,200 --> 00:13:41,120 Speaker 1: press was now capable of creating expressions that rivaled those 209 00:13:41,200 --> 00:13:45,679 Speaker 1: made by cartoonists. This was sort of like any other 210 00:13:45,800 --> 00:13:49,440 Speaker 1: article in a satire. It was meant to make a 211 00:13:49,559 --> 00:13:53,720 Speaker 1: ridiculous claim and then provide evidence that in no way 212 00:13:53,880 --> 00:13:57,079 Speaker 1: really supports that claim. It's very flimsy evidence, but that's 213 00:13:57,080 --> 00:14:01,600 Speaker 1: where the humor is right. So specifically, article states, we 214 00:14:01,679 --> 00:14:04,840 Speaker 1: wish it to be distinctly understood that the letter press 215 00:14:04,920 --> 00:14:07,840 Speaker 1: department of this paper is not going to be trampled 216 00:14:07,840 --> 00:14:12,079 Speaker 1: on by any tyrannical crowd of artists in existence. We 217 00:14:12,160 --> 00:14:14,440 Speaker 1: mean to let the public see that we can lay 218 00:14:14,440 --> 00:14:18,280 Speaker 1: out in our own typographical line all the cartoonists that 219 00:14:18,440 --> 00:14:22,560 Speaker 1: ever walked for fear of startling the public. We will 220 00:14:22,600 --> 00:14:26,440 Speaker 1: give only a small specimen of the artistic achievements within 221 00:14:26,480 --> 00:14:30,360 Speaker 1: our grasp by way of a first installment. The following 222 00:14:30,600 --> 00:14:36,680 Speaker 1: are from studies and passions and emotions. Then underneath this 223 00:14:36,720 --> 00:14:42,360 Speaker 1: little paragraph there's a sequence of four different images that 224 00:14:42,400 --> 00:14:46,080 Speaker 1: are made up of letter press symbols like parentheses and dashes, 225 00:14:46,200 --> 00:14:49,960 Speaker 1: but they are oriented so that you can make vertical faces. 226 00:14:50,000 --> 00:14:53,080 Speaker 1: They're not turned on their side the way emoticons would 227 00:14:53,120 --> 00:14:57,080 Speaker 1: be later on. They're up and down, not left and right. Uh, 228 00:14:57,080 --> 00:14:59,920 Speaker 1: and you know, they just make very primitive looking face 229 00:15:00,120 --> 00:15:03,800 Speaker 1: says Underneath each face was a labeled to express what 230 00:15:04,000 --> 00:15:07,800 Speaker 1: the emotion behind that face was supposed to be. So 231 00:15:07,920 --> 00:15:14,000 Speaker 1: you had things like um, joy, melancholy, indifference, and astonishment, 232 00:15:14,080 --> 00:15:16,960 Speaker 1: and it was all just very simple shapes. The joke 233 00:15:17,080 --> 00:15:20,880 Speaker 1: being that the people in the letter press department are saying, 234 00:15:20,920 --> 00:15:24,520 Speaker 1: we can show off just as much artistic integrity as 235 00:15:24,560 --> 00:15:27,360 Speaker 1: your greatest cartoonists. So don't think you can walk all 236 00:15:27,400 --> 00:15:30,920 Speaker 1: over us, because our job is to set letters within 237 00:15:30,960 --> 00:15:33,720 Speaker 1: a printing press in order to create these copies of 238 00:15:33,720 --> 00:15:37,520 Speaker 1: the magazine. So it's a joke just saying we can 239 00:15:37,560 --> 00:15:40,680 Speaker 1: do what you can do. But clearly the actual evidence 240 00:15:40,920 --> 00:15:46,120 Speaker 1: was uh, severely lacking as far as subtlety or art 241 00:15:46,360 --> 00:15:52,440 Speaker 1: is concerned. Those images do not in a regular use 242 00:15:52,480 --> 00:15:56,040 Speaker 1: at this point. Remember this is predating things like typewriters. 243 00:15:56,120 --> 00:15:59,680 Speaker 1: This is still putting movable type onto a press and 244 00:15:59,680 --> 00:16:05,760 Speaker 1: then closing the press down. So typewriters and and the such, 245 00:16:05,840 --> 00:16:10,640 Speaker 1: we're not really accessible by your general public at this time. 246 00:16:11,360 --> 00:16:14,040 Speaker 1: So what about the smiley face itself? When did that 247 00:16:14,160 --> 00:16:18,640 Speaker 1: become a symbol for happiness? Despite these early examples, it 248 00:16:18,840 --> 00:16:22,560 Speaker 1: had not reached widespread adoption, and it appeared pretty late 249 00:16:22,640 --> 00:16:24,720 Speaker 1: on the scene. It didn't happen the way it was 250 00:16:24,760 --> 00:16:29,280 Speaker 1: shown in the film Forrest Gump. So there was no 251 00:16:29,440 --> 00:16:33,480 Speaker 1: cross country jogger involved. There were no giant puddles of mud, 252 00:16:33,520 --> 00:16:36,560 Speaker 1: there was no passing truck to splash anybody. None of 253 00:16:36,600 --> 00:16:40,400 Speaker 1: that had anything to do with the invention of the 254 00:16:40,440 --> 00:16:43,800 Speaker 1: traditional smiley face. That actually came out of a pr campaign. 255 00:16:45,000 --> 00:16:48,760 Speaker 1: There was an add creator by the name of Harvey 256 00:16:48,880 --> 00:16:52,720 Speaker 1: ross Ball, and he designed the smiley face. He was 257 00:16:52,760 --> 00:16:56,160 Speaker 1: working on a campaign to help improve employee morale at 258 00:16:56,200 --> 00:16:59,920 Speaker 1: an insurance company in the wake of several tumultuous at 259 00:17:00,000 --> 00:17:02,720 Speaker 1: positions and mergers that the company had just been through, 260 00:17:03,080 --> 00:17:08,119 Speaker 1: so employees were feeling stressed out, frustrated, nervous about their fate, 261 00:17:08,640 --> 00:17:11,119 Speaker 1: and the company wanted to try and turn things around 262 00:17:11,160 --> 00:17:16,040 Speaker 1: by creating a campaign of positivity. It took Ball about 263 00:17:16,160 --> 00:17:18,760 Speaker 1: ten minutes to come up with the smiley face design, 264 00:17:18,840 --> 00:17:24,200 Speaker 1: which included the yellow background, the slightly strange oval like 265 00:17:24,520 --> 00:17:27,800 Speaker 1: eyes like they're not quite the same size and orientation, 266 00:17:28,040 --> 00:17:32,960 Speaker 1: and then the not completely perfect, uh, parabolic arc that 267 00:17:33,160 --> 00:17:36,360 Speaker 1: is the smile. There's a little bit of imperfection there 268 00:17:36,440 --> 00:17:39,160 Speaker 1: that's purposefully put there, and it adds to the charm. 269 00:17:39,320 --> 00:17:41,640 Speaker 1: All of that was Ball's design. It took him about 270 00:17:41,640 --> 00:17:44,359 Speaker 1: ten minutes. He was paid the princely sum of forty 271 00:17:44,440 --> 00:17:49,680 Speaker 1: five dollars for his design, and neither he nor State 272 00:17:49,880 --> 00:17:55,399 Speaker 1: Mutual Life Assurance Company bothered to copyright or trademark the design. Uh. 273 00:17:55,480 --> 00:17:58,439 Speaker 1: The rest of the story ends up being kind of 274 00:17:58,640 --> 00:18:03,879 Speaker 1: less happy, but you know, let's tell it anyway. Because 275 00:18:03,880 --> 00:18:07,480 Speaker 1: there was no copyright or trademark protection on the design, 276 00:18:07,880 --> 00:18:11,680 Speaker 1: it was free for anyone to grab and use for themselves. 277 00:18:12,320 --> 00:18:15,159 Speaker 1: There's nothing to prevent them from doing this. And in 278 00:18:15,200 --> 00:18:19,080 Speaker 1: the nineteen seventies, two brothers named Murray and Bernard Spain 279 00:18:20,320 --> 00:18:22,960 Speaker 1: decided that they wanted to use this image. They appropriated 280 00:18:23,000 --> 00:18:25,880 Speaker 1: it and they used it in their own business. They 281 00:18:25,880 --> 00:18:29,080 Speaker 1: were owners of a couple of different Hallmark card shops 282 00:18:29,080 --> 00:18:32,199 Speaker 1: in the Philadelphia area, so they took the design and 283 00:18:32,240 --> 00:18:35,639 Speaker 1: they added a phrase have a happy day, not have 284 00:18:35,720 --> 00:18:38,160 Speaker 1: a nice day, but have a happy day, and they 285 00:18:38,160 --> 00:18:40,440 Speaker 1: added that to the smiley face, and then they applied 286 00:18:40,480 --> 00:18:44,040 Speaker 1: for a copyright, which they received, So they got a 287 00:18:44,080 --> 00:18:46,760 Speaker 1: copyright that was on a design that in part was 288 00:18:46,840 --> 00:18:50,040 Speaker 1: not theirs, that wasn't their creation, So they were able 289 00:18:50,080 --> 00:18:53,440 Speaker 1: to copyright this design and use it for themselves. They 290 00:18:53,480 --> 00:18:56,240 Speaker 1: also made a mint off of it because they were 291 00:18:56,320 --> 00:19:00,800 Speaker 1: selling buttons and cards and shirts all with this logo 292 00:19:01,000 --> 00:19:04,480 Speaker 1: and slogan on it, and it was incredibly popular during 293 00:19:04,520 --> 00:19:08,080 Speaker 1: the nineteen seventies. Meanwhile, over in Europe, in France to 294 00:19:08,080 --> 00:19:12,080 Speaker 1: be specific, there was a journalist named Franklin lou Frani 295 00:19:12,560 --> 00:19:16,560 Speaker 1: who registered the smiley face mark for commercial use in Europe. 296 00:19:17,200 --> 00:19:20,239 Speaker 1: He would use it to indicate news stories with an 297 00:19:20,320 --> 00:19:25,359 Speaker 1: uplifting tone in a paper in France called Francis. He 298 00:19:25,520 --> 00:19:28,919 Speaker 1: also was able to leverage this into a merchandizing boom. 299 00:19:29,000 --> 00:19:32,920 Speaker 1: He called his design smiley, and he was selling all 300 00:19:32,960 --> 00:19:36,280 Speaker 1: sorts of stuff like T shirts throughout Europe with the 301 00:19:36,280 --> 00:19:40,280 Speaker 1: the image on it. One could argue, however, that his 302 00:19:40,400 --> 00:19:42,800 Speaker 1: use of the smiley face to indicate items that were 303 00:19:42,840 --> 00:19:47,120 Speaker 1: of good news in papers was similar to what emoticons 304 00:19:47,119 --> 00:19:50,520 Speaker 1: would be used for today, So perhaps this counts as 305 00:19:50,560 --> 00:19:53,960 Speaker 1: an early emoji. But let's get to the official birth 306 00:19:54,080 --> 00:19:57,760 Speaker 1: of the emoticon itself as we think of it today. 307 00:19:58,400 --> 00:20:00,399 Speaker 1: This actually dates to the nineteen e e d s 308 00:20:00,680 --> 00:20:05,200 Speaker 1: in a computer lab at Carnegie Melon University. It's amazing 309 00:20:05,200 --> 00:20:07,480 Speaker 1: that we can actually track down the birth of the 310 00:20:07,520 --> 00:20:11,760 Speaker 1: emoticon as it is used today. Often these sort of 311 00:20:11,800 --> 00:20:14,800 Speaker 1: things end up being buried in legend and lore, and 312 00:20:14,840 --> 00:20:18,800 Speaker 1: we never really understand where something came from. It just 313 00:20:19,440 --> 00:20:22,399 Speaker 1: we can kind of point when it became popular, but 314 00:20:22,760 --> 00:20:25,800 Speaker 1: anything before that tends to be a mystery. Not so 315 00:20:25,840 --> 00:20:28,679 Speaker 1: in this case, because things that existed online have a 316 00:20:28,720 --> 00:20:31,600 Speaker 1: habit of sticking around, even if that online was just 317 00:20:31,760 --> 00:20:35,400 Speaker 1: online in the case of a of a local network 318 00:20:35,440 --> 00:20:39,080 Speaker 1: and not the Internet at large. Because we're talking about 319 00:20:40,880 --> 00:20:45,040 Speaker 1: most universities didn't have access to the Internet. Carnegie Melon 320 00:20:45,160 --> 00:20:48,359 Speaker 1: is probably an exception to that. But this was not 321 00:20:48,680 --> 00:20:52,280 Speaker 1: a Internet meme. This was very local on a bulletin 322 00:20:52,280 --> 00:20:57,399 Speaker 1: board system. So we can pinpoint the date of emoticon 323 00:20:57,560 --> 00:21:02,960 Speaker 1: creation two September nineteen ninety two. So here's what was 324 00:21:03,000 --> 00:21:07,000 Speaker 1: happening computer science students and other students who had become 325 00:21:07,040 --> 00:21:12,080 Speaker 1: interested in computers. Uh, we're using a school electron bullet 326 00:21:12,119 --> 00:21:15,960 Speaker 1: electronic bulletin board system or BBS to post messages to 327 00:21:16,000 --> 00:21:19,160 Speaker 1: one another. So this was a predecessor to the news 328 00:21:19,240 --> 00:21:22,080 Speaker 1: groups and forums that you would find over the Internet, 329 00:21:22,119 --> 00:21:24,560 Speaker 1: but this would be a decade before the World Wide 330 00:21:24,560 --> 00:21:29,120 Speaker 1: Web ever existed. To access a BBS, typically you would 331 00:21:29,200 --> 00:21:31,280 Speaker 1: use a dial up modem and you would call a 332 00:21:31,320 --> 00:21:34,240 Speaker 1: phone number that would be connected to a specific computer 333 00:21:34,400 --> 00:21:37,840 Speaker 1: that hosted the bulletin board system. Some of these bulletin 334 00:21:37,880 --> 00:21:40,840 Speaker 1: board systems could only have one connection at a time, 335 00:21:41,320 --> 00:21:43,320 Speaker 1: so you might try and call and get a busy 336 00:21:43,359 --> 00:21:45,720 Speaker 1: signal and you'd have to wait and try and call later. 337 00:21:46,160 --> 00:21:48,080 Speaker 1: You also had a lot of bolletin board systems that 338 00:21:48,119 --> 00:21:52,960 Speaker 1: tried to regulate traffic by charging per minute of use, 339 00:21:53,640 --> 00:21:55,760 Speaker 1: and that way you could cut down on someone just 340 00:21:55,840 --> 00:21:58,920 Speaker 1: hogging the bulletin board system just for him or herself. 341 00:21:59,720 --> 00:22:03,600 Speaker 1: But it was again like a precursor to what the 342 00:22:03,640 --> 00:22:06,600 Speaker 1: Internet would be. It was local, it was not the 343 00:22:06,760 --> 00:22:13,119 Speaker 1: entire network of networks. There was, however, a different problem 344 00:22:13,160 --> 00:22:16,240 Speaker 1: besides just how do you access this information? And that 345 00:22:16,320 --> 00:22:20,720 Speaker 1: problem was in miscommunication. It's a problem that still persists 346 00:22:20,760 --> 00:22:23,280 Speaker 1: to this day. In fact, as has always been the case, 347 00:22:23,440 --> 00:22:27,320 Speaker 1: some folks would post messages or responses that were intended 348 00:22:27,440 --> 00:22:31,600 Speaker 1: to be a joke, to be humorous. But when you 349 00:22:31,760 --> 00:22:35,160 Speaker 1: just post text, as all of you know, you have 350 00:22:35,240 --> 00:22:40,040 Speaker 1: no benefit of tone or facial expression or body language. 351 00:22:40,119 --> 00:22:43,919 Speaker 1: None of those other elements of communication are present, and 352 00:22:44,000 --> 00:22:46,840 Speaker 1: so sometimes it's difficult to suss out which messages are 353 00:22:46,840 --> 00:22:51,000 Speaker 1: being cheeky or humorous versus which ones are being serious 354 00:22:51,080 --> 00:22:55,879 Speaker 1: or sincere or outright insulting on purpose. It could be 355 00:22:55,920 --> 00:22:59,199 Speaker 1: hard to determine what is what. That would lead to 356 00:22:59,240 --> 00:23:04,120 Speaker 1: misunderstanding and misinterpretations. Sometimes that would completely derail any sort 357 00:23:04,160 --> 00:23:07,280 Speaker 1: of discussion about whatever the topic was until someone was 358 00:23:07,320 --> 00:23:09,639 Speaker 1: able to get everything back on track. So, in other words, 359 00:23:10,080 --> 00:23:13,520 Speaker 1: it was creating a frustrating environment in which time would 360 00:23:13,520 --> 00:23:16,880 Speaker 1: be wasted on stuff that really wasn't that important. And 361 00:23:16,960 --> 00:23:20,440 Speaker 1: that's when a student stepped in. Uh, it was the thirties, 362 00:23:20,640 --> 00:23:23,840 Speaker 1: thirty years old at the time. His name is Scott Falman, 363 00:23:24,480 --> 00:23:28,719 Speaker 1: and Scott Falman would come up with a solution to 364 00:23:28,840 --> 00:23:31,720 Speaker 1: this problem. Now. I'll talk more about that in just 365 00:23:31,920 --> 00:23:35,000 Speaker 1: a second, but first let's take a quick break to 366 00:23:35,119 --> 00:23:45,160 Speaker 1: thank our sponsor. Falman himself has said that he wasn't 367 00:23:45,200 --> 00:23:49,560 Speaker 1: the only person to suggest the use of some form 368 00:23:49,600 --> 00:23:56,760 Speaker 1: of indicator that showed intent, that showed emotional intent behind messages, 369 00:23:56,800 --> 00:24:00,439 Speaker 1: so that people could know how to interpret any given message, 370 00:24:00,440 --> 00:24:03,480 Speaker 1: particularly ones that are jokes, so they don't mistake it 371 00:24:03,560 --> 00:24:08,800 Speaker 1: for some sort of genuine request or statement. But there 372 00:24:08,960 --> 00:24:11,680 Speaker 1: was a group that had been advocating for some sort 373 00:24:11,680 --> 00:24:16,080 Speaker 1: of system that would either tell you a message was 374 00:24:16,160 --> 00:24:19,560 Speaker 1: serious or wasn't serious. According to Falman himself, about half 375 00:24:19,560 --> 00:24:22,480 Speaker 1: of the group were seriously suggesting that approach, and the 376 00:24:22,480 --> 00:24:26,440 Speaker 1: other half were kind of making a joke, thus illustrating 377 00:24:26,480 --> 00:24:28,800 Speaker 1: the need for the system in the first place, because 378 00:24:28,960 --> 00:24:32,200 Speaker 1: not even everybody who was saying we need this actually 379 00:24:32,320 --> 00:24:35,439 Speaker 1: meant it. Some of them were joking about it, so 380 00:24:35,480 --> 00:24:36,960 Speaker 1: I guess it was hard to tell since they hadn't 381 00:24:37,000 --> 00:24:41,840 Speaker 1: invented emoticons yet. There were several competing ideas that were 382 00:24:41,840 --> 00:24:45,960 Speaker 1: put forward to indicate tone and intent, and Falman was 383 00:24:46,000 --> 00:24:49,560 Speaker 1: the one who said that you should use two different 384 00:24:49,920 --> 00:24:53,800 Speaker 1: sets of marks to indicate what the message is all about. 385 00:24:54,200 --> 00:24:58,440 Speaker 1: So you would use a colon dash and closed parentheses 386 00:24:58,640 --> 00:25:01,360 Speaker 1: combination to indicate a joke that would be the smiley 387 00:25:01,400 --> 00:25:05,679 Speaker 1: face the sideway smiley face, or a colon dash open 388 00:25:05,840 --> 00:25:08,919 Speaker 1: parentheses to indicate a serious post that would be the 389 00:25:08,920 --> 00:25:13,040 Speaker 1: frownie face. It didn't take much time at all before 390 00:25:13,080 --> 00:25:17,040 Speaker 1: people started using the frownie face not to indicate serious posts, 391 00:25:17,119 --> 00:25:21,920 Speaker 1: but instead to indicate displeasure or frustration or anger. So 392 00:25:22,440 --> 00:25:27,480 Speaker 1: very quickly they began to appropriate that frownie face for 393 00:25:27,600 --> 00:25:31,080 Speaker 1: a purpose that was different than what was originally intended. 394 00:25:31,160 --> 00:25:36,600 Speaker 1: But it made sense because being serious doesn't necessarily mean 395 00:25:36,640 --> 00:25:40,639 Speaker 1: frownie face, right, You can be serious without being sad 396 00:25:40,800 --> 00:25:45,520 Speaker 1: or upset. Uh. They wanted to use that more as 397 00:25:45,560 --> 00:25:48,400 Speaker 1: an indicator that this is something that they do not like. 398 00:25:49,720 --> 00:25:52,120 Speaker 1: And so that's how that's how it came to mean 399 00:25:52,160 --> 00:25:55,240 Speaker 1: what it meant. It's the way people use It doesn't 400 00:25:55,240 --> 00:25:57,760 Speaker 1: matter what you intended when you created it, it matters 401 00:25:57,880 --> 00:26:01,760 Speaker 1: how the people used it. So creators in general find 402 00:26:01,800 --> 00:26:05,720 Speaker 1: this really frustrating when they make something and then their 403 00:26:05,760 --> 00:26:09,920 Speaker 1: audience ends up interpreting it differently or using it differently 404 00:26:09,920 --> 00:26:12,320 Speaker 1: than the way they had intended the creators. That is 405 00:26:12,520 --> 00:26:15,879 Speaker 1: the way the creators had intended, but that becomes the 406 00:26:16,000 --> 00:26:18,040 Speaker 1: right way to use it if enough people do it, 407 00:26:18,080 --> 00:26:19,960 Speaker 1: and that becomes the accepted way to use it. It 408 00:26:20,000 --> 00:26:24,080 Speaker 1: doesn't really matter what the creator originally intended. And it's 409 00:26:24,119 --> 00:26:26,800 Speaker 1: a very frustrating thing to come to grips with if 410 00:26:26,880 --> 00:26:29,240 Speaker 1: you are a creator, because you had a very specific 411 00:26:29,400 --> 00:26:31,760 Speaker 1: use case in mind when you were going about your 412 00:26:32,320 --> 00:26:36,320 Speaker 1: creative process, and then people go and muck it all 413 00:26:36,400 --> 00:26:42,199 Speaker 1: up by doing their own thing. Um, but that's life. 414 00:26:43,359 --> 00:26:47,480 Speaker 1: The system saw widespread adoption at Carnegie Melon and eventually 415 00:26:47,520 --> 00:26:50,200 Speaker 1: it found its way to bbs IS at other colleges 416 00:26:50,240 --> 00:26:53,080 Speaker 1: and universities and spread from there. So the concept of 417 00:26:53,119 --> 00:26:57,040 Speaker 1: emoticons was going strong and was going viral. Well before 418 00:26:57,080 --> 00:27:00,320 Speaker 1: the average person was using text messaging or instant messaging. 419 00:27:00,920 --> 00:27:03,639 Speaker 1: Not many people had any sort of cellular phone, and 420 00:27:03,680 --> 00:27:06,760 Speaker 1: text messages wasn't that really wasn't a thing yet, but 421 00:27:07,400 --> 00:27:09,960 Speaker 1: people were starting to pick up on this concept for 422 00:27:10,160 --> 00:27:14,640 Speaker 1: electronic messaging. Falman notes that many different variations of those 423 00:27:14,680 --> 00:27:18,480 Speaker 1: two basic smiles, including noseless versions, the ones that would 424 00:27:18,560 --> 00:27:20,560 Speaker 1: leave out the dash so you just have the colon, 425 00:27:20,760 --> 00:27:23,920 Speaker 1: and the open or closed parentheses. Those would appear over 426 00:27:23,960 --> 00:27:27,240 Speaker 1: the following years. Sometimes it was just an exercise someone 427 00:27:27,320 --> 00:27:30,960 Speaker 1: undertook to find clever ways to make recognizable images using 428 00:27:31,000 --> 00:27:33,880 Speaker 1: a limited set of typography, sort of as key art 429 00:27:34,040 --> 00:27:37,439 Speaker 1: in a way, and some people would just see what 430 00:27:37,600 --> 00:27:41,040 Speaker 1: sort of creative, complicated images they could make using all 431 00:27:41,080 --> 00:27:48,760 Speaker 1: these different set uh icons or set symbols. Falman noted 432 00:27:48,840 --> 00:27:51,840 Speaker 1: that the three sequences that were the most common that 433 00:27:51,960 --> 00:27:55,080 Speaker 1: stuck around, no matter what other ones people might create 434 00:27:55,280 --> 00:27:58,560 Speaker 1: were the smiley face, the frowny face, and the winky face, 435 00:27:58,880 --> 00:28:01,480 Speaker 1: which of course uses a semicolon instead of just a 436 00:28:01,560 --> 00:28:03,879 Speaker 1: colon in order to make it look like one of 437 00:28:03,920 --> 00:28:06,639 Speaker 1: the eyes is winking. Those were the three that he 438 00:28:06,720 --> 00:28:09,440 Speaker 1: said would get the most used, and other ones might 439 00:28:09,480 --> 00:28:12,440 Speaker 1: pop up now and again as a joke or as 440 00:28:12,480 --> 00:28:14,840 Speaker 1: a clever way of showing how someone had come up 441 00:28:14,880 --> 00:28:18,679 Speaker 1: with a new way to indicate a particular image, but 442 00:28:18,760 --> 00:28:23,080 Speaker 1: they didn't stick around as much as for the term 443 00:28:23,160 --> 00:28:29,240 Speaker 1: emoticon that rose sometime in the early to mid nineteen eighties, 444 00:28:29,320 --> 00:28:33,239 Speaker 1: but I could find no citation that pointed to the 445 00:28:33,320 --> 00:28:36,000 Speaker 1: origin of the word itself. Now we know that the 446 00:28:36,040 --> 00:28:40,600 Speaker 1: word comes from the combination of the words emotion and icon. 447 00:28:40,960 --> 00:28:44,600 Speaker 1: That's what emoticon comes from. It's the blending of those 448 00:28:44,600 --> 00:28:47,760 Speaker 1: two words. But we don't know who first coined it, 449 00:28:48,080 --> 00:28:50,920 Speaker 1: or at least I couldn't find any reputable source that 450 00:28:51,200 --> 00:28:56,960 Speaker 1: explained who first thought of calling these things emoticons. But 451 00:28:57,080 --> 00:29:00,400 Speaker 1: I think most people can easily understand how they come 452 00:29:00,440 --> 00:29:04,880 Speaker 1: in handy to help a recipient get the gist of 453 00:29:05,000 --> 00:29:10,080 Speaker 1: your intention. When you delivered a message, people understand the 454 00:29:10,200 --> 00:29:12,320 Speaker 1: use of it, even if they think that they're kind 455 00:29:12,320 --> 00:29:17,680 Speaker 1: of silly. You can't deny that it helps understand tone 456 00:29:18,120 --> 00:29:23,200 Speaker 1: and emotion if it's paired with another message. In person, 457 00:29:24,120 --> 00:29:27,360 Speaker 1: we use body language, we use facial expressions, we use 458 00:29:27,520 --> 00:29:31,160 Speaker 1: tone in order to get these subtle meanings across. So 459 00:29:31,240 --> 00:29:33,480 Speaker 1: we do this with our face to face communication all 460 00:29:33,480 --> 00:29:36,560 Speaker 1: the time. It only makes sense to create a system 461 00:29:36,720 --> 00:29:41,800 Speaker 1: to incorporate that in our textual communication, Otherwise we lose 462 00:29:41,880 --> 00:29:45,760 Speaker 1: an enormous amount of information that normally would be communicated 463 00:29:45,800 --> 00:29:48,440 Speaker 1: between two people if they were face to face. So 464 00:29:49,160 --> 00:29:51,520 Speaker 1: I don't want to mention say that emoticons are the 465 00:29:51,640 --> 00:29:54,600 Speaker 1: end all be all of communication, but they I think 466 00:29:54,640 --> 00:29:57,840 Speaker 1: they definitely have their use and they can really help 467 00:29:57,920 --> 00:30:01,200 Speaker 1: cut down on misunderstanding s, particularly when it comes to 468 00:30:01,240 --> 00:30:06,880 Speaker 1: doing things like posting jokes. Now, they also were more 469 00:30:07,040 --> 00:30:10,440 Speaker 1: useful than just language, because if you think about old 470 00:30:10,480 --> 00:30:14,280 Speaker 1: text messaging, you were limited to a hundred forty characters 471 00:30:14,480 --> 00:30:17,200 Speaker 1: or so a little bit more than that. Actually, hundred 472 00:30:17,280 --> 00:30:19,920 Speaker 1: forty I chose because that's Twitter, but obviously you know 473 00:30:20,000 --> 00:30:21,800 Speaker 1: with text messages it's a little bit more than that. 474 00:30:22,680 --> 00:30:26,400 Speaker 1: The problem with that is if you make a statement 475 00:30:26,480 --> 00:30:29,200 Speaker 1: and then you have to explain the emotional intent behind 476 00:30:29,240 --> 00:30:33,280 Speaker 1: that statement, it might double or triple the length of 477 00:30:33,320 --> 00:30:35,360 Speaker 1: the message you need to send, which means you either 478 00:30:35,440 --> 00:30:38,760 Speaker 1: have to send it in groups of messages so that 479 00:30:38,800 --> 00:30:42,480 Speaker 1: people understand what you meant when you texted what you texted, 480 00:30:43,200 --> 00:30:46,120 Speaker 1: or you could use an emoticon, which sums it up 481 00:30:46,280 --> 00:30:49,680 Speaker 1: in a very simple picture made up of these, you know, 482 00:30:49,840 --> 00:30:55,560 Speaker 1: bits of typographical symbols. So for the sake of brevity 483 00:30:56,000 --> 00:30:58,840 Speaker 1: and being able to get across that intent within the 484 00:30:58,880 --> 00:31:02,680 Speaker 1: constraints of digital information, it made a lot of sense. 485 00:31:03,120 --> 00:31:07,720 Speaker 1: So as cellular phones became popular, people began to adopt 486 00:31:07,760 --> 00:31:10,080 Speaker 1: the use of emoticons more and more. It was a 487 00:31:10,120 --> 00:31:13,920 Speaker 1: convenient way to get that meaning across. It was also 488 00:31:13,960 --> 00:31:17,360 Speaker 1: helpful if you wanted to express an emotional reaction to 489 00:31:17,440 --> 00:31:20,960 Speaker 1: something but words just didn't seem adequate. Maybe it would 490 00:31:21,000 --> 00:31:26,800 Speaker 1: seem trite or just not the right response. I've had 491 00:31:26,840 --> 00:31:30,520 Speaker 1: plenty of situations where I would text a smiley face 492 00:31:30,600 --> 00:31:35,400 Speaker 1: to somebody instead of saying something like that makes me happy, 493 00:31:35,680 --> 00:31:38,920 Speaker 1: because seeing a text that says that makes me happy 494 00:31:39,120 --> 00:31:41,320 Speaker 1: seems a little off putting to me. I can't even 495 00:31:41,320 --> 00:31:43,920 Speaker 1: put into words why. But if I get a thing, 496 00:31:44,400 --> 00:31:47,600 Speaker 1: if I get a message that says that makes me happy, 497 00:31:47,880 --> 00:31:51,800 Speaker 1: because there's no tone, there's no body language, there's no 498 00:31:51,840 --> 00:31:55,560 Speaker 1: facial expression. It feels like something a serial killer might 499 00:31:55,640 --> 00:31:59,200 Speaker 1: send to me because it's so flat in text. But 500 00:31:59,280 --> 00:32:01,719 Speaker 1: a smiley face that says it all. I get it. 501 00:32:02,240 --> 00:32:06,440 Speaker 1: You're you're approving, you're smiling, You're happy at the thing 502 00:32:06,600 --> 00:32:10,080 Speaker 1: I just said, Uh, the same thing was sad. You know, 503 00:32:10,200 --> 00:32:13,600 Speaker 1: Sometimes saying I am sad for you or it just 504 00:32:13,680 --> 00:32:17,400 Speaker 1: doesn't quite work and sending the picture people get the 505 00:32:17,440 --> 00:32:21,240 Speaker 1: idea of this is the emotion I am experiencing when 506 00:32:21,280 --> 00:32:25,560 Speaker 1: I see the message you have sent to me. One 507 00:32:25,560 --> 00:32:28,360 Speaker 1: thing I find really interesting is how emoticons have evolved 508 00:32:28,360 --> 00:32:31,480 Speaker 1: in different regions. So in the West here in the 509 00:32:31,520 --> 00:32:35,040 Speaker 1: United States and Canada and Europe, the style tends to 510 00:32:35,120 --> 00:32:39,040 Speaker 1: follow Falman's example with all the expressions turned to the side, 511 00:32:39,680 --> 00:32:42,320 Speaker 1: so you have to cock your head ninety degrees to 512 00:32:42,400 --> 00:32:47,680 Speaker 1: see the faces upright because everything's sideways. Colon open parentheses 513 00:32:47,720 --> 00:32:54,520 Speaker 1: are closed parentheses. Sometimes you might see people swap the 514 00:32:54,600 --> 00:32:57,800 Speaker 1: order around because usually it would go top to bottom 515 00:32:57,920 --> 00:33:00,800 Speaker 1: by reading left to right. So again the lander the eyes, 516 00:33:00,920 --> 00:33:05,800 Speaker 1: and the closed parentheses, for example, would be the smiling lips, 517 00:33:05,800 --> 00:33:08,200 Speaker 1: so that's top to bottom, left to right. Some people 518 00:33:08,200 --> 00:33:11,360 Speaker 1: would swap that where they go right to left for 519 00:33:11,440 --> 00:33:18,880 Speaker 1: top to bottom. They're crazy and you probably shouldn't trust them, 520 00:33:18,920 --> 00:33:21,120 Speaker 1: but they would do it the opposite way. But still 521 00:33:21,200 --> 00:33:26,560 Speaker 1: you would have this horizontal alignment instead of vertical for 522 00:33:26,640 --> 00:33:28,880 Speaker 1: the faces. But that's not the way it is all 523 00:33:28,920 --> 00:33:32,000 Speaker 1: over the world. In other parts of the world, you 524 00:33:32,040 --> 00:33:36,600 Speaker 1: would find a vertical representation. In Japan, that's the kind 525 00:33:36,640 --> 00:33:39,800 Speaker 1: of emoticons they would use. Now, this particular style is 526 00:33:39,840 --> 00:33:44,440 Speaker 1: still emoticons and they were called carol moji uh. This 527 00:33:44,560 --> 00:33:49,480 Speaker 1: style used a few more symbols than the Western versions did, 528 00:33:49,680 --> 00:33:53,400 Speaker 1: largely because the Japanese digital keyboards had to have a 529 00:33:53,400 --> 00:33:56,240 Speaker 1: lot more symbols in order to get across the written 530 00:33:56,320 --> 00:34:00,680 Speaker 1: language of Japanese, so they had a lot of different 531 00:34:00,720 --> 00:34:04,320 Speaker 1: symbols to work with, and they could build out images 532 00:34:04,480 --> 00:34:10,880 Speaker 1: that look like upright faces. It also ended up indicating 533 00:34:11,520 --> 00:34:15,040 Speaker 1: the elements of a face that are more important for 534 00:34:15,160 --> 00:34:17,960 Speaker 1: reading emotion in the Japanese culture as opposed to the 535 00:34:18,000 --> 00:34:21,640 Speaker 1: Western culture. In Western culture, the emphasis is on the mouth. 536 00:34:22,680 --> 00:34:26,160 Speaker 1: Is it a smile, Is it a frown? Is it indifference? 537 00:34:26,280 --> 00:34:29,680 Speaker 1: By the mark of just a straight line. Those are 538 00:34:29,880 --> 00:34:33,800 Speaker 1: typical for the Western depictions of emotion, But in Japan 539 00:34:34,520 --> 00:34:39,319 Speaker 1: the eyes are more important. So if the eyes are 540 00:34:39,360 --> 00:34:42,400 Speaker 1: positioned in a in a high position, it tends to 541 00:34:42,440 --> 00:34:47,760 Speaker 1: express joy. So you build out this little image using 542 00:34:47,800 --> 00:34:51,719 Speaker 1: these various symbols that are grouped together, and some of 543 00:34:51,760 --> 00:34:54,280 Speaker 1: the symbols are representing eyes. If they're in a high position, 544 00:34:54,440 --> 00:34:58,880 Speaker 1: that would mean happiness. You could also choose different images 545 00:34:59,200 --> 00:35:02,200 Speaker 1: for the mouth that would indicate a smile or a 546 00:35:02,280 --> 00:35:06,279 Speaker 1: laugh or something along those lines. Symbols that made the 547 00:35:06,280 --> 00:35:09,520 Speaker 1: eyes look like they were clinched shut, such as the 548 00:35:09,719 --> 00:35:13,640 Speaker 1: less than and greater than signs. Those could be used 549 00:35:13,640 --> 00:35:17,560 Speaker 1: to show displeasure that you're you're scrunching your eyes closed 550 00:35:17,600 --> 00:35:21,040 Speaker 1: because you're not happy. So again, the eyes are more 551 00:35:21,080 --> 00:35:26,920 Speaker 1: important here than the mouth would be. Also, because they 552 00:35:26,920 --> 00:35:30,920 Speaker 1: had more symbols, they could use lots of different shapes 553 00:35:30,960 --> 00:35:33,879 Speaker 1: like stars and hearts and things like that that were 554 00:35:34,040 --> 00:35:37,040 Speaker 1: kind of in webb ding or wing ding styles in 555 00:35:37,120 --> 00:35:40,000 Speaker 1: order to indicate or or to increase the number of 556 00:35:40,040 --> 00:35:44,040 Speaker 1: expressions that they can make with emoticons. The adoption of 557 00:35:44,080 --> 00:35:48,399 Speaker 1: the cell phone and later the smartphone was really off 558 00:35:48,440 --> 00:35:52,600 Speaker 1: the charts in Japan. Japanese cultures flocked to cell phone 559 00:35:52,640 --> 00:35:56,320 Speaker 1: technology faster than you saw and other parts of the world, 560 00:35:57,360 --> 00:36:02,279 Speaker 1: and partly because of those limitations of that technology, you 561 00:36:02,320 --> 00:36:06,720 Speaker 1: started seeing more use of emoticons in text messaging because 562 00:36:06,760 --> 00:36:09,560 Speaker 1: again it allows you to get across these emotional feelings 563 00:36:09,600 --> 00:36:14,000 Speaker 1: without having to spell everything out. But these style of 564 00:36:14,040 --> 00:36:16,799 Speaker 1: pictograms all had one thing in common. They consisted of 565 00:36:16,920 --> 00:36:22,279 Speaker 1: various symbols grouped together to create a similacrum of an emotion. So, 566 00:36:22,320 --> 00:36:25,960 Speaker 1: in other words, it's not really a smiley face. It's 567 00:36:26,000 --> 00:36:29,640 Speaker 1: a colon and a closed parentheses, so it's two different 568 00:36:29,640 --> 00:36:32,480 Speaker 1: symbols that together kind of look like a smiley face. 569 00:36:32,800 --> 00:36:37,320 Speaker 1: That's an emoticon. Emoticons are made up of individual symbols 570 00:36:37,320 --> 00:36:43,359 Speaker 1: that collectively appear to make a picture. Later you would 571 00:36:43,400 --> 00:36:47,080 Speaker 1: get the birth of the emoji. These are actual pictures 572 00:36:47,280 --> 00:36:50,799 Speaker 1: things like a smiley face. It's not a representation of 573 00:36:50,800 --> 00:36:54,279 Speaker 1: a smiley face. It's an actual smiley face. And as 574 00:36:54,320 --> 00:36:57,799 Speaker 1: the difference between an emoji and an emoticon, they are 575 00:36:57,840 --> 00:37:01,680 Speaker 1: not interchangeable. Emoticons are made up of individual symbols that 576 00:37:01,719 --> 00:37:04,960 Speaker 1: have been grouped together to make a better picture or 577 00:37:05,000 --> 00:37:08,719 Speaker 1: a bigger picture, I should say, and emoji are actual 578 00:37:08,960 --> 00:37:14,719 Speaker 1: images that have been crafted for the purpose of digital distribution. Now, 579 00:37:14,719 --> 00:37:16,600 Speaker 1: before I dive into this topic, I want to give 580 00:37:16,640 --> 00:37:19,440 Speaker 1: a shout out to an uh AN author and a 581 00:37:19,520 --> 00:37:24,759 Speaker 1: researcher named Vivian Evans. He's got an upcoming book titled 582 00:37:25,120 --> 00:37:29,040 Speaker 1: The Emoji Code, and Mr Evans Publishers sent me an 583 00:37:29,040 --> 00:37:31,560 Speaker 1: advanced copy of this book, so I used it as 584 00:37:31,600 --> 00:37:35,560 Speaker 1: one of my primary research sources for this episode, specifically 585 00:37:35,600 --> 00:37:40,360 Speaker 1: about emoji. Became in very handy, So if you see 586 00:37:40,360 --> 00:37:43,760 Speaker 1: the emoji code available. I believe it goes on sales 587 00:37:43,840 --> 00:37:48,360 Speaker 1: starting in August of this year. Uh, it's very interesting. 588 00:37:48,400 --> 00:37:50,920 Speaker 1: It has a lot to do about emoji and about 589 00:37:51,000 --> 00:37:54,840 Speaker 1: language and communication and psychology. It's got a lot of 590 00:37:54,880 --> 00:37:57,600 Speaker 1: different topics wrapped up in it, not just the history 591 00:37:58,280 --> 00:38:02,800 Speaker 1: and UH and and social use of emoji, but really 592 00:38:02,840 --> 00:38:07,799 Speaker 1: the psychological elements of language and communication and what separates 593 00:38:07,800 --> 00:38:11,400 Speaker 1: a language from a code. So check that out. But 594 00:38:11,520 --> 00:38:14,360 Speaker 1: to start with what exactly is an emoji? Well, the 595 00:38:14,400 --> 00:38:18,120 Speaker 1: word again is a combination of different words. Emoticon was 596 00:38:18,160 --> 00:38:21,920 Speaker 1: emotion and icon. Now with emoji, we're talking about Japanese words. 597 00:38:22,400 --> 00:38:27,360 Speaker 1: The e means picture and moji essentially means written character, 598 00:38:27,760 --> 00:38:32,880 Speaker 1: so picture written character altogether. Unlike emoticons, which represented stuff 599 00:38:32,880 --> 00:38:36,760 Speaker 1: by using common symbols, these are actual designs, little drawing, 600 00:38:36,960 --> 00:38:39,640 Speaker 1: small pictures of whatever it was you wanted to send, 601 00:38:39,680 --> 00:38:42,360 Speaker 1: so there is a difference. There are plenty of programs 602 00:38:42,360 --> 00:38:47,279 Speaker 1: that today will automatically convert emoticons into emoji, So with 603 00:38:47,360 --> 00:38:52,120 Speaker 1: a lot of different messaging systems or social media platforms, 604 00:38:52,400 --> 00:38:55,600 Speaker 1: if you were to do the colon closed parentheses instead 605 00:38:55,640 --> 00:38:59,239 Speaker 1: of seeing that emoticon, it will automatically convert it into 606 00:38:59,280 --> 00:39:05,000 Speaker 1: a smiley face emoji. Uh. Different programs will stylize this 607 00:39:05,160 --> 00:39:08,760 Speaker 1: in different ways, So depending upon which platform you're using, 608 00:39:08,880 --> 00:39:12,600 Speaker 1: it might appear like a smiley face in one design, 609 00:39:12,800 --> 00:39:14,600 Speaker 1: and if you're in a totally different platform, it could 610 00:39:14,640 --> 00:39:17,080 Speaker 1: look like a smiley face of a completely different design. 611 00:39:17,400 --> 00:39:21,839 Speaker 1: But in both cases you understand what the underlying message is. 612 00:39:22,520 --> 00:39:26,080 Speaker 1: They might look different because they are different instances of 613 00:39:26,120 --> 00:39:29,440 Speaker 1: the same idea, but you link it back to whatever 614 00:39:29,480 --> 00:39:33,400 Speaker 1: that core idea was. So for example, if I used 615 00:39:33,640 --> 00:39:36,560 Speaker 1: Google and I was sending a smiley face, and a 616 00:39:36,560 --> 00:39:39,200 Speaker 1: lot of those Google messaging systems, the smiley face would 617 00:39:39,200 --> 00:39:41,880 Speaker 1: come across as a little smiling Android because that's the 618 00:39:41,920 --> 00:39:46,000 Speaker 1: Google mobile operating system. But other systems might just have 619 00:39:46,120 --> 00:39:50,000 Speaker 1: a more traditional yellow smiley face, and others might have 620 00:39:50,160 --> 00:39:54,680 Speaker 1: it keyed directly into whatever their user interface looks like, 621 00:39:54,719 --> 00:39:58,240 Speaker 1: so that it it matches the rest of the design 622 00:39:58,600 --> 00:40:02,080 Speaker 1: of whatever me a platform or messaging system you're using. 623 00:40:03,440 --> 00:40:07,239 Speaker 1: Emoji first debuted in Japan in the nineteen nineties. At 624 00:40:07,280 --> 00:40:10,960 Speaker 1: that time, Japan was developing a mobile phone internet platform, 625 00:40:11,000 --> 00:40:13,560 Speaker 1: which was the precursor to the mobile sites that you 626 00:40:13,920 --> 00:40:16,680 Speaker 1: might encounter today when use a smartphone to browse the web. 627 00:40:17,000 --> 00:40:20,920 Speaker 1: Emoticons have been incredibly popular on cellular phones, and emoji 628 00:40:21,000 --> 00:40:24,640 Speaker 1: were seen as the next step. The Japanese company in 629 00:40:24,800 --> 00:40:28,920 Speaker 1: T T. DoCoMo was working on building this platform and 630 00:40:28,920 --> 00:40:33,879 Speaker 1: incorporated emoji into the user interface. In the beginning, there 631 00:40:33,880 --> 00:40:37,959 Speaker 1: were one hundred seventies six emoji characters available. Today there's 632 00:40:37,960 --> 00:40:41,759 Speaker 1: more than fifteen hundred variations that allow for different skin 633 00:40:41,880 --> 00:40:46,120 Speaker 1: tones for different faces and also to more accurately represent 634 00:40:46,280 --> 00:40:49,640 Speaker 1: the variety of features that humans can possess. Not to mention, 635 00:40:49,719 --> 00:40:52,480 Speaker 1: there are a ton of emojis for inanimate objects, for animals, 636 00:40:52,520 --> 00:40:57,840 Speaker 1: for countries. There's an enormous number of them now. The 637 00:40:57,920 --> 00:41:00,960 Speaker 1: rise of the emoji in the West really began in 638 00:41:01,040 --> 00:41:04,680 Speaker 1: September of two thousand eleven. That's about how long it 639 00:41:04,719 --> 00:41:09,279 Speaker 1: took for smartphone penetration to really reach a height in 640 00:41:09,320 --> 00:41:13,280 Speaker 1: the United States. By then, they had become consumer electronics. 641 00:41:13,320 --> 00:41:15,880 Speaker 1: You gotta keep in mind that before two thousand seven, 642 00:41:16,640 --> 00:41:20,520 Speaker 1: most smartphone owners were either bleeding edge tech adopters or 643 00:41:20,560 --> 00:41:24,080 Speaker 1: they were business executives who were using smartphones as personal 644 00:41:24,120 --> 00:41:27,920 Speaker 1: digital assistants, and no one else really needed a smartphone. 645 00:41:27,960 --> 00:41:32,279 Speaker 1: They weren't. The mobile web wasn't good enough, and the 646 00:41:32,360 --> 00:41:36,120 Speaker 1: interfaces for smartphones weren't intuitive enough for them to really 647 00:41:36,160 --> 00:41:39,600 Speaker 1: make a break into the consumer market. But then that 648 00:41:39,680 --> 00:41:43,040 Speaker 1: little company called Apple came along and introduced the iPhone, 649 00:41:43,440 --> 00:41:49,160 Speaker 1: and they really designed an amazing interface for smartphones. It's 650 00:41:49,160 --> 00:41:52,360 Speaker 1: not necessarily what I would have wanted. I mean, I 651 00:41:52,440 --> 00:41:56,120 Speaker 1: never bought an iPhone, but it did make using the 652 00:41:56,160 --> 00:42:02,480 Speaker 1: smartphone sexy and easy to understand. And by smartphones had 653 00:42:02,520 --> 00:42:06,960 Speaker 1: been dominating the market enough where emoji started to show 654 00:42:07,080 --> 00:42:11,759 Speaker 1: up on various digital keyboards, so it became common enough 655 00:42:11,800 --> 00:42:15,839 Speaker 1: to warrant a new approach to expressing emotion online. As 656 00:42:15,880 --> 00:42:17,560 Speaker 1: Evans points out in his book, the Rise of the 657 00:42:17,600 --> 00:42:21,239 Speaker 1: Emoji has also led to a decline in certain abbreviations 658 00:42:21,280 --> 00:42:24,560 Speaker 1: like l O, l j K, and OMG, which stand 659 00:42:24,600 --> 00:42:27,120 Speaker 1: for laugh out loud, just kidding, and oh my God. 660 00:42:27,960 --> 00:42:32,480 Speaker 1: Those used to be ubiquitous across the internet and across 661 00:42:32,480 --> 00:42:36,879 Speaker 1: the web, but now because of emojis, they are used 662 00:42:36,920 --> 00:42:40,359 Speaker 1: less frequently. People will use an emoji that's associated with 663 00:42:40,400 --> 00:42:44,200 Speaker 1: those abbreviations to get that feeling across, and some programs 664 00:42:44,200 --> 00:42:51,520 Speaker 1: will automatically translate those abbreviations or those initializations into the emojis, 665 00:42:52,719 --> 00:42:55,359 Speaker 1: and heck, the messaging system I use on Android will 666 00:42:55,560 --> 00:42:59,720 Speaker 1: even suggest emoji for certain common words, such as displaying 667 00:42:59,719 --> 00:43:02,239 Speaker 1: a little cartoon piece of cake if you write the 668 00:43:02,239 --> 00:43:06,280 Speaker 1: word cake. This is cute if you're sending a message 669 00:43:06,320 --> 00:43:08,880 Speaker 1: to somebody, like if I were texting my wife about 670 00:43:08,960 --> 00:43:10,840 Speaker 1: cake and it showed a little picture of cake, I 671 00:43:10,880 --> 00:43:13,600 Speaker 1: might want to use that, but it's really irritating if 672 00:43:13,640 --> 00:43:16,920 Speaker 1: you're I don't know, trying to create a food diary 673 00:43:17,080 --> 00:43:21,239 Speaker 1: entry into your fitness app. Cough cough. This happens to 674 00:43:21,280 --> 00:43:24,840 Speaker 1: me a lot. Cough. So it turns out my Fitness 675 00:43:24,920 --> 00:43:28,919 Speaker 1: Pal recognizes the word chicken, but it isn't so good 676 00:43:28,920 --> 00:43:32,520 Speaker 1: at figuring out what a little cartoon chicken means. So 677 00:43:32,600 --> 00:43:36,239 Speaker 1: I wish that this setting wouldn't automatically um pop up, 678 00:43:36,400 --> 00:43:40,279 Speaker 1: because I have on occasion typed in emojis into my 679 00:43:40,320 --> 00:43:42,960 Speaker 1: fitness tracker app and I've had to go back and 680 00:43:43,120 --> 00:43:46,000 Speaker 1: edit it. First world problem, if ever there was one. 681 00:43:46,960 --> 00:43:49,960 Speaker 1: Gosh darn it, this cartoon chicken is ruining my fitness 682 00:43:50,000 --> 00:43:53,880 Speaker 1: application I have running on my smartphone. Now that I 683 00:43:53,880 --> 00:43:55,799 Speaker 1: say it out loud, I'm actually ashamed that I even 684 00:43:55,800 --> 00:44:01,680 Speaker 1: brought it up anyway. And Evans's research he found that 685 00:44:03,040 --> 00:44:05,919 Speaker 1: of all smartphone owners in the United Kingdom had sent 686 00:44:06,040 --> 00:44:09,400 Speaker 1: messages containing an emoji at some point or another, and 687 00:44:09,520 --> 00:44:13,080 Speaker 1: fort of all smartphone owners had sent messages consisting of 688 00:44:13,280 --> 00:44:17,520 Speaker 1: only emoji with no text accompanying it. So they were 689 00:44:17,600 --> 00:44:23,640 Speaker 1: using emoji exclusively in some messages to communicate. Meaning that 690 00:44:23,680 --> 00:44:26,440 Speaker 1: doesn't mean that they were only text in emoji, but 691 00:44:26,560 --> 00:44:29,200 Speaker 1: that at some point or another they had only used 692 00:44:29,200 --> 00:44:31,680 Speaker 1: an emoji to get an idea across and not used 693 00:44:31,719 --> 00:44:34,080 Speaker 1: any text along with it. And there have been a 694 00:44:34,080 --> 00:44:37,160 Speaker 1: lot of examples of various personalities and news outlets posting 695 00:44:37,200 --> 00:44:40,839 Speaker 1: messages or headlines using only emoji. Now this is kind 696 00:44:40,840 --> 00:44:44,880 Speaker 1: of interesting. There's a governing body that determines what is 697 00:44:45,040 --> 00:44:50,440 Speaker 1: and isn't an official emoji. That body is a nonprofit 698 00:44:50,560 --> 00:44:55,560 Speaker 1: organization called the Unicode Consortium, which sounds kind of ominous, 699 00:44:55,600 --> 00:44:58,040 Speaker 1: so maybe we need some sort of shady emoji to 700 00:44:58,120 --> 00:45:01,120 Speaker 1: put next to that name. But the purpose of the 701 00:45:01,160 --> 00:45:05,360 Speaker 1: group is pretty straightforward. It's to create, maintain, and promote 702 00:45:05,520 --> 00:45:10,200 Speaker 1: software internationalization standards so that we don't encounter issues when 703 00:45:10,239 --> 00:45:13,080 Speaker 1: tech in One part of the world attempts to communicate 704 00:45:13,080 --> 00:45:15,640 Speaker 1: with tech in another part of the world. It would 705 00:45:15,680 --> 00:45:19,759 Speaker 1: be really frustrating if every time you try to send 706 00:45:19,800 --> 00:45:22,200 Speaker 1: data to a device that was across the world, you 707 00:45:22,320 --> 00:45:24,279 Speaker 1: ended up getting an error message because there was some 708 00:45:24,360 --> 00:45:27,600 Speaker 1: sort of incompatibility with the way you were sending that message. 709 00:45:28,200 --> 00:45:31,719 Speaker 1: So if you were just getting a message on your 710 00:45:31,719 --> 00:45:34,960 Speaker 1: phone and all it was showing was blocks, just empty blocks, 711 00:45:35,040 --> 00:45:38,720 Speaker 1: because the phone was unable to interpret what those emoji meant, 712 00:45:39,200 --> 00:45:42,080 Speaker 1: then you're losing all meaning entirely. And of course, the 713 00:45:42,120 --> 00:45:45,640 Speaker 1: purpose of emoji is to help get your meaning across 714 00:45:45,719 --> 00:45:50,880 Speaker 1: to someone. So if there's no emoji there, if the 715 00:45:50,920 --> 00:45:53,719 Speaker 1: way I'm receiving it is incompatible with the way you're 716 00:45:53,760 --> 00:45:57,000 Speaker 1: sending it, I miss out on that intent. And it 717 00:45:57,040 --> 00:45:59,360 Speaker 1: could be that I misinterpret your message or that I 718 00:45:59,440 --> 00:46:03,160 Speaker 1: just don't standard at all, because if you're communicating primarily 719 00:46:03,239 --> 00:46:07,239 Speaker 1: through emoji, all I'm getting our empty boxes. Well that's 720 00:46:07,239 --> 00:46:11,440 Speaker 1: the purpose of this organization. It's not just for emoji. 721 00:46:11,520 --> 00:46:14,960 Speaker 1: That's only one part of what they do. But emoji 722 00:46:15,120 --> 00:46:19,320 Speaker 1: does have a standard, and by creating this international standard, 723 00:46:19,360 --> 00:46:23,440 Speaker 1: they can ensure that various platforms are all able to 724 00:46:23,680 --> 00:46:28,160 Speaker 1: interpret the same code so that they can display a 725 00:46:28,280 --> 00:46:32,520 Speaker 1: relevant image so that when you receive it, you understand 726 00:46:32,560 --> 00:46:39,760 Speaker 1: what's being sent. According to this consortium, emoji are pictographs 727 00:46:40,120 --> 00:46:43,759 Speaker 1: a k a. Pictorial symbols that are typically presented in 728 00:46:43,800 --> 00:46:47,760 Speaker 1: a colorful form and used inline in text. They represent 729 00:46:47,880 --> 00:46:52,200 Speaker 1: things such as faces, whether vehicles and buildings, food and drink, 730 00:46:52,480 --> 00:46:57,600 Speaker 1: animals and plants, or icons that represent emotions, feelings, or activities. 731 00:46:57,920 --> 00:47:01,320 Speaker 1: The consortium determines the standards for how emoji should be designed. 732 00:47:01,440 --> 00:47:05,919 Speaker 1: For example, each character should have an emoji variant, which 733 00:47:06,000 --> 00:47:11,640 Speaker 1: can even include animation and a text presentation. Text presentation 734 00:47:11,680 --> 00:47:15,520 Speaker 1: tends to be black and white or monochromatic. The standard 735 00:47:15,560 --> 00:47:17,960 Speaker 1: goes on to say, a text presentation must be a 736 00:47:18,040 --> 00:47:21,600 Speaker 1: simple foreground shape whose color is determined by other information 737 00:47:21,600 --> 00:47:24,040 Speaker 1: and does not change. So if you were to have 738 00:47:24,480 --> 00:47:30,040 Speaker 1: a text presentation of an emoji within other text, you 739 00:47:30,080 --> 00:47:32,560 Speaker 1: could highlight all that text and change the font color, 740 00:47:32,680 --> 00:47:36,239 Speaker 1: but the emoji itself should remain whatever the original color was. 741 00:47:36,320 --> 00:47:38,520 Speaker 1: You cannot change it just by changing the color of 742 00:47:38,600 --> 00:47:42,840 Speaker 1: the text. Its color is independently determined from the color 743 00:47:42,920 --> 00:47:46,919 Speaker 1: of text itself. The standard ends up saying that, well, 744 00:47:46,960 --> 00:47:49,120 Speaker 1: you need both of these things, and they both need 745 00:47:49,120 --> 00:47:53,799 Speaker 1: to have the same core concept at play, but they 746 00:47:53,800 --> 00:47:59,520 Speaker 1: can be very different designs. So, for example, an ice 747 00:47:59,520 --> 00:48:02,600 Speaker 1: cream cone, the emoji version might be very colorful. It 748 00:48:02,680 --> 00:48:05,839 Speaker 1: might be a little golden cone and then maybe a 749 00:48:05,840 --> 00:48:08,200 Speaker 1: pink blob of ice cream, maybe even a little melting 750 00:48:08,320 --> 00:48:11,719 Speaker 1: drop coming off of it, Whereas the text representation might 751 00:48:11,719 --> 00:48:15,040 Speaker 1: be an icon that clearly has a cone and a 752 00:48:15,080 --> 00:48:18,000 Speaker 1: little circle on top, and you would look at that 753 00:48:18,080 --> 00:48:20,480 Speaker 1: and say, all right, well, that that's that's an ice 754 00:48:20,480 --> 00:48:23,120 Speaker 1: cream cone. Because the cone tapers. I figured that's an 755 00:48:23,160 --> 00:48:25,600 Speaker 1: ice cream cone. It's not a microphone, it's not something 756 00:48:25,640 --> 00:48:28,560 Speaker 1: I'm not gonna mistake it for something else. And while 757 00:48:28,640 --> 00:48:32,480 Speaker 1: the two instances look different from each other, they both 758 00:48:32,560 --> 00:48:35,920 Speaker 1: link back to that same core concept. And that is 759 00:48:36,080 --> 00:48:39,279 Speaker 1: absolutely critical with emoji. It has to link back to 760 00:48:39,320 --> 00:48:43,000 Speaker 1: that core concept, or else it's not relevant. It's sending 761 00:48:43,040 --> 00:48:46,120 Speaker 1: the wrong message. So you couldn't have an ice cream 762 00:48:46,160 --> 00:48:48,400 Speaker 1: cone that could be mistaken for something else like a 763 00:48:48,400 --> 00:48:54,200 Speaker 1: fire hydrant. That would end up causing massive community communication problems. 764 00:48:54,200 --> 00:48:56,440 Speaker 1: I mean, if you send me a message says today 765 00:48:56,480 --> 00:48:59,040 Speaker 1: is really hot, let's go out and buy a fire hydrant. 766 00:48:59,040 --> 00:49:03,520 Speaker 1: I'd say that's no, I don't even know how you 767 00:49:03,560 --> 00:49:07,600 Speaker 1: would do it, and then we'd have a breakdown in communication. 768 00:49:08,600 --> 00:49:11,719 Speaker 1: So there are very specific rules that you have to 769 00:49:11,760 --> 00:49:16,359 Speaker 1: follow in order to create these emoji, and I'll get 770 00:49:16,400 --> 00:49:19,000 Speaker 1: into some more of those rules in just a minute. 771 00:49:19,040 --> 00:49:21,719 Speaker 1: But before I get into that, let's take another quick 772 00:49:21,760 --> 00:49:32,319 Speaker 1: break to thank our sponsor. The first country that ever 773 00:49:32,400 --> 00:49:36,520 Speaker 1: created its own emojis for the purpose of national identity 774 00:49:37,080 --> 00:49:42,399 Speaker 1: was Finland. Finland created Finnish emoji that you couldn't find 775 00:49:42,440 --> 00:49:46,799 Speaker 1: anywhere else. Uh. For example, they had one of a 776 00:49:46,880 --> 00:49:51,319 Speaker 1: person in a salma because it's Finland, the country where 777 00:49:51,320 --> 00:49:54,200 Speaker 1: I'd quite want to be pony trekking or camping or 778 00:49:54,239 --> 00:49:57,880 Speaker 1: just watching TV. If you get that reference that I 779 00:49:58,000 --> 00:50:02,759 Speaker 1: just made, tell me, because I will be impressed and 780 00:50:02,800 --> 00:50:06,560 Speaker 1: will bestow upon you my good wishes because I have 781 00:50:06,640 --> 00:50:13,440 Speaker 1: nothing else to give away yet. These emojis, these Finish emojis, 782 00:50:13,760 --> 00:50:16,839 Speaker 1: were not actually part of the Unicode standard, so they 783 00:50:16,920 --> 00:50:20,640 Speaker 1: did not become universal because again those Unicode standards, that 784 00:50:20,719 --> 00:50:25,080 Speaker 1: was an international standard. And while these emojis were popular 785 00:50:25,120 --> 00:50:27,600 Speaker 1: in Finland, they didn't have a whole lot of application 786 00:50:27,719 --> 00:50:31,239 Speaker 1: outside of that country. So they didn't become part of 787 00:50:31,280 --> 00:50:35,640 Speaker 1: the general lexicon of emojis, so they are an emoji, 788 00:50:35,760 --> 00:50:41,000 Speaker 1: but not an official emoji from the Unicode standpoint. Now, 789 00:50:41,000 --> 00:50:43,560 Speaker 1: when an emoji does become standard, it can be included 790 00:50:43,600 --> 00:50:47,759 Speaker 1: on digital keyboards across all platforms and devices. Otherwise you 791 00:50:47,760 --> 00:50:51,160 Speaker 1: could be limited to a specific program to show particular 792 00:50:51,239 --> 00:50:54,319 Speaker 1: types of emoji. There's an example I can give right 793 00:50:54,360 --> 00:50:57,520 Speaker 1: away because I saw it earlier today on Twitch dot tv. 794 00:50:57,719 --> 00:51:00,320 Speaker 1: One of the emojis you can post is a Bob 795 00:51:00,440 --> 00:51:04,239 Speaker 1: Ross emoji. Bob Ross emojis are adorable, but they are 796 00:51:04,320 --> 00:51:07,080 Speaker 1: also unique to Twitch. They're not going to be across 797 00:51:07,160 --> 00:51:12,120 Speaker 1: all platforms. Now. One thing that has to be true 798 00:51:12,320 --> 00:51:15,560 Speaker 1: no matter what platform it's on is that they should 799 00:51:15,560 --> 00:51:19,319 Speaker 1: be identifiable to that core concept that was chosen in 800 00:51:19,360 --> 00:51:21,600 Speaker 1: the first place. So if you send me that ice 801 00:51:21,640 --> 00:51:24,120 Speaker 1: cream cone emoji, that's what I should see on my screen, 802 00:51:24,160 --> 00:51:26,720 Speaker 1: regardless of the program. It might look like a different 803 00:51:26,760 --> 00:51:28,600 Speaker 1: type of ice cream cone to me than it did 804 00:51:28,680 --> 00:51:32,319 Speaker 1: to you, but it should be readily identifiable as an 805 00:51:32,320 --> 00:51:35,400 Speaker 1: ice cream cone as opposed to some other object like 806 00:51:35,440 --> 00:51:38,960 Speaker 1: a yo yo. There have been some interesting campaigns to 807 00:51:39,000 --> 00:51:43,000 Speaker 1: get certain emoji adopted by the Unicode Consortium. For example, 808 00:51:43,600 --> 00:51:46,960 Speaker 1: when it comes to food emoji, we have Taco Bell 809 00:51:47,120 --> 00:51:51,920 Speaker 1: to thank for the taco emoji. That Taco Bell they 810 00:51:52,040 --> 00:51:54,960 Speaker 1: organized a petition on change dot org, and it might 811 00:51:55,000 --> 00:51:56,839 Speaker 1: be one of the few times I have ever heard 812 00:51:56,880 --> 00:52:00,080 Speaker 1: of an online petition that actually created enough moment to 813 00:52:00,400 --> 00:52:03,400 Speaker 1: get something done. And I might be a little snarky 814 00:52:03,440 --> 00:52:05,640 Speaker 1: about that, but honestly, I think a lot of online 815 00:52:05,640 --> 00:52:10,880 Speaker 1: petitions ultimately don't accomplish much. In this case, it accomplished something. 816 00:52:11,000 --> 00:52:14,240 Speaker 1: I don't know that it was anything necessarily world changing, 817 00:52:14,239 --> 00:52:18,719 Speaker 1: but it did get tacos added to official emojis. There 818 00:52:18,800 --> 00:52:21,840 Speaker 1: was also a businesswoman named ye Ing Lu who was 819 00:52:22,040 --> 00:52:26,520 Speaker 1: successful in petitioning the consortium into adopting a new food emoji, 820 00:52:26,680 --> 00:52:30,040 Speaker 1: and that was the dumpling. This became known as the 821 00:52:30,120 --> 00:52:33,720 Speaker 1: Dumpling Project. She argued that it should become an official 822 00:52:33,719 --> 00:52:37,720 Speaker 1: emoji to join the other ones that were already represented. UH. 823 00:52:37,880 --> 00:52:40,840 Speaker 1: A lot of the foods that were represented involved foods 824 00:52:40,840 --> 00:52:46,080 Speaker 1: that were popular in Western cultures pizza, hamburgers, especially American culture. 825 00:52:46,800 --> 00:52:49,600 Speaker 1: Not a big surprise seeing as how the web was 826 00:52:49,680 --> 00:52:52,200 Speaker 1: so dominant and the United States was very dominant on 827 00:52:52,239 --> 00:52:56,560 Speaker 1: the web. But people like yeing Lu wanted to have 828 00:52:56,680 --> 00:53:00,319 Speaker 1: representation of other cultures, and so she argued that the 829 00:53:00,360 --> 00:53:02,960 Speaker 1: dumplings should be adopted, and ultimately it was. And to 830 00:53:03,000 --> 00:53:07,240 Speaker 1: be fair, dumplings can also appear in very different forms 831 00:53:07,280 --> 00:53:10,120 Speaker 1: around the world, so it's not it's not something that 832 00:53:10,280 --> 00:53:15,120 Speaker 1: is peculiar to Chinese culture. It is also in others 833 00:53:15,160 --> 00:53:18,080 Speaker 1: as well, in different forms. There lots of different types 834 00:53:18,080 --> 00:53:21,600 Speaker 1: of dumplings. There are certain rules that you have to 835 00:53:21,640 --> 00:53:24,800 Speaker 1: follow if you want to submit an emoji. Now, first, 836 00:53:25,320 --> 00:53:27,840 Speaker 1: there are certain subjects that are just against the rules, 837 00:53:27,840 --> 00:53:30,200 Speaker 1: and this is where the bob Ross one would fall apart. 838 00:53:31,320 --> 00:53:34,560 Speaker 1: You cannot create an emoji that represents any real person, 839 00:53:34,680 --> 00:53:38,640 Speaker 1: alive or dead. So the bob Ross emoji would not 840 00:53:38,680 --> 00:53:42,439 Speaker 1: pass muster for the Unicode emojis because it breaks that rule. 841 00:53:43,360 --> 00:53:47,720 Speaker 1: That's off limits for Unicode adoption. Deities are also verboten. 842 00:53:48,200 --> 00:53:52,680 Speaker 1: You cannot have a UH and an official emoji that 843 00:53:52,760 --> 00:53:57,640 Speaker 1: represents a religious specific religious figure, so you won't find 844 00:53:57,640 --> 00:54:01,719 Speaker 1: emojis representing Buddha or Jesus, for example, and you have 845 00:54:01,800 --> 00:54:05,279 Speaker 1: to pass more subjective standards as well. For example, one 846 00:54:05,280 --> 00:54:08,720 Speaker 1: of the requirements is that the emoji must have widespread appeal. 847 00:54:09,640 --> 00:54:14,480 Speaker 1: In other words, this is what the Finnish ones would 848 00:54:14,480 --> 00:54:17,399 Speaker 1: not have met. The person in as Sanna's probably not 849 00:54:17,480 --> 00:54:23,320 Speaker 1: going to be as widespread as it would be in Scandinavia, 850 00:54:23,880 --> 00:54:28,520 Speaker 1: so it doesn't really fit that criteria. However, this is subjective. 851 00:54:28,520 --> 00:54:32,400 Speaker 1: How do you determine how popular something must be before 852 00:54:32,440 --> 00:54:35,839 Speaker 1: you say it has widespread appeal? I don't know how 853 00:54:35,880 --> 00:54:38,279 Speaker 1: they answer that question. It might be something that is 854 00:54:38,280 --> 00:54:42,560 Speaker 1: a case by case basis. Some of them just end 855 00:54:42,600 --> 00:54:46,440 Speaker 1: up being judgment calls, and sometimes it can take a 856 00:54:46,440 --> 00:54:49,520 Speaker 1: while for the group to reach any sort of consensus 857 00:54:49,560 --> 00:54:51,480 Speaker 1: on it. So it may be that something gets that 858 00:54:51,520 --> 00:54:56,520 Speaker 1: gets dismissed early on is accepted later on because people 859 00:54:56,600 --> 00:54:59,319 Speaker 1: have changed their perception and say, no, this has a 860 00:54:59,360 --> 00:55:03,560 Speaker 1: wider ap you old than we first thought, and therefore 861 00:55:03,719 --> 00:55:07,120 Speaker 1: it has merit. As an emoji and there are tons 862 00:55:07,200 --> 00:55:10,480 Speaker 1: of stories of emoji being used in clever reporting or 863 00:55:10,600 --> 00:55:13,680 Speaker 1: marketing or playful ways. But there are also a few 864 00:55:13,680 --> 00:55:17,120 Speaker 1: stories that are a lot more serious, such as the 865 00:55:17,120 --> 00:55:22,520 Speaker 1: case of Osiris Aristi. In the winter of Aristi posted 866 00:55:22,560 --> 00:55:27,640 Speaker 1: some messages on Facebook. He had a publicly available Facebook profile, 867 00:55:27,680 --> 00:55:31,479 Speaker 1: he did not have it, posting specifically to friends, and 868 00:55:31,560 --> 00:55:36,680 Speaker 1: he was posting lots of angry messages, particularly about police, 869 00:55:36,760 --> 00:55:39,040 Speaker 1: and one of those was a message made up of 870 00:55:39,080 --> 00:55:43,640 Speaker 1: emoji that included a police officer emoji followed by three 871 00:55:43,680 --> 00:55:47,360 Speaker 1: gun emojis that were pointed toward the police officer, and 872 00:55:47,440 --> 00:55:53,520 Speaker 1: on January eight, police arrested Aristi, charging him with making 873 00:55:53,560 --> 00:55:57,680 Speaker 1: a terrorist threat against police, among a few other charges. 874 00:55:58,440 --> 00:56:01,120 Speaker 1: That terrorist charge would later be dropped, but it was 875 00:56:01,160 --> 00:56:05,440 Speaker 1: a precedent showing that emoji do matter, that people can 876 00:56:05,480 --> 00:56:10,200 Speaker 1: interpret that as actual serious language. Um made a lot 877 00:56:10,200 --> 00:56:14,440 Speaker 1: of headlines at the time, and there were other charges 878 00:56:14,680 --> 00:56:18,640 Speaker 1: that Aristi ended up getting called up on, but that 879 00:56:18,680 --> 00:56:21,600 Speaker 1: particular terrorist charge did not hold up. It was it 880 00:56:21,640 --> 00:56:26,520 Speaker 1: was dropped after about a month of the proceedings. Evans 881 00:56:26,600 --> 00:56:30,239 Speaker 1: argues that emoji aren't a language in themselves, but rather 882 00:56:30,600 --> 00:56:34,960 Speaker 1: are a code, which I agree with. I would also 883 00:56:35,040 --> 00:56:39,520 Speaker 1: suggest that emoji could eventually become more than just a code, 884 00:56:39,560 --> 00:56:44,080 Speaker 1: but that would require some other elements for emoji to 885 00:56:44,200 --> 00:56:47,919 Speaker 1: actually qualify as a language. It could end up being 886 00:56:47,960 --> 00:56:51,040 Speaker 1: something similar to what we see with sign language. And 887 00:56:51,080 --> 00:56:54,319 Speaker 1: you've probably heard of sign language interpreters. You might even 888 00:56:54,320 --> 00:56:57,520 Speaker 1: know sign language, but the reason we call them interpreters 889 00:56:57,600 --> 00:57:00,719 Speaker 1: is they have to interpret the meaning people ache when 890 00:57:00,719 --> 00:57:03,759 Speaker 1: they sign and then turn that into some other form 891 00:57:03,800 --> 00:57:09,120 Speaker 1: of language like English, because sign language, uh isn't just 892 00:57:09,200 --> 00:57:12,200 Speaker 1: a visual representation of language. In fact, that's not what 893 00:57:12,320 --> 00:57:14,960 Speaker 1: it is at all. Sign language is not a visual 894 00:57:15,239 --> 00:57:19,680 Speaker 1: version of English. American sign language is not just hand 895 00:57:19,720 --> 00:57:24,240 Speaker 1: gestures that relate back to English words. Sign language is 896 00:57:24,360 --> 00:57:28,520 Speaker 1: in itself its own language, with its own vocabulary, its 897 00:57:28,560 --> 00:57:32,360 Speaker 1: own rules of grammar, sentence structure. All of the things 898 00:57:32,360 --> 00:57:35,440 Speaker 1: you would find in any other language, they are present 899 00:57:35,880 --> 00:57:40,880 Speaker 1: in sign language. So when people who learn sign language 900 00:57:40,920 --> 00:57:44,520 Speaker 1: as an additional language learn it, they are frequently doing 901 00:57:44,560 --> 00:57:49,520 Speaker 1: a more direct interpretation of English and then translating that 902 00:57:49,680 --> 00:57:54,320 Speaker 1: into signs. People who are using sign language natively are 903 00:57:54,400 --> 00:57:59,280 Speaker 1: communicating ideas through sign language. It's not filtering into English 904 00:57:59,440 --> 00:58:02,200 Speaker 1: and then in a sign language, it is straight into 905 00:58:02,240 --> 00:58:05,960 Speaker 1: sign language. It is a language like any other. Emoji 906 00:58:06,000 --> 00:58:10,080 Speaker 1: don't qualify as that. Emoji do not have a codified 907 00:58:10,200 --> 00:58:13,720 Speaker 1: set of rules and grammar that they can follow where 908 00:58:14,040 --> 00:58:18,720 Speaker 1: you can expect to get your meaning across. Emoji depend 909 00:58:18,800 --> 00:58:23,840 Speaker 1: heavily upon pre existing languages, and that also means that 910 00:58:23,960 --> 00:58:29,240 Speaker 1: they tend to follow the logical course that our languages 911 00:58:29,320 --> 00:58:32,360 Speaker 1: follow for all of our respective cultures. What I mean 912 00:58:32,400 --> 00:58:37,320 Speaker 1: by that is English has a very specific grammatical structure. 913 00:58:37,560 --> 00:58:42,280 Speaker 1: We have a particular word order we associate with intent 914 00:58:42,520 --> 00:58:46,720 Speaker 1: and meaning. So if I were to try and spell 915 00:58:46,800 --> 00:58:49,840 Speaker 1: out a message in emoji, it would likely follow a 916 00:58:49,880 --> 00:58:53,160 Speaker 1: pattern that would be similar to what I would say 917 00:58:53,320 --> 00:58:56,320 Speaker 1: if I were speaking those words out or typing those 918 00:58:56,360 --> 00:58:59,240 Speaker 1: words out. But if you came from a different culture 919 00:58:59,480 --> 00:59:03,800 Speaker 1: that had different grammar, different word order and sentence structure, 920 00:59:04,680 --> 00:59:09,000 Speaker 1: you might try and express the exact same concept I'm 921 00:59:09,040 --> 00:59:13,280 Speaker 1: talking about with a completely different order of emoji, because 922 00:59:13,320 --> 00:59:17,240 Speaker 1: you would be following the logic dictated by your own 923 00:59:17,360 --> 00:59:22,000 Speaker 1: language rather than by English. And because of this, emoji 924 00:59:22,080 --> 00:59:26,080 Speaker 1: don't have a universal set of rules to follow. They 925 00:59:26,120 --> 00:59:29,000 Speaker 1: cannot really be a language. It is more of a code. 926 00:59:29,040 --> 00:59:32,840 Speaker 1: It's a codified version of an pre existing language that 927 00:59:33,440 --> 00:59:36,919 Speaker 1: tries to get those concepts across through pictures rather than 928 00:59:36,920 --> 00:59:40,800 Speaker 1: through words, but they're still following the grammatical rules in 929 00:59:40,880 --> 00:59:44,920 Speaker 1: general that words follow. To wrap this up, I thought 930 00:59:44,960 --> 00:59:47,040 Speaker 1: it'd be fun to talk about some of the most 931 00:59:47,200 --> 00:59:50,640 Speaker 1: popular emoji, which is turns out a very difficult thing 932 00:59:50,680 --> 00:59:54,240 Speaker 1: to determine. I actually used a tool called emoji tracker 933 00:59:54,360 --> 00:59:56,800 Speaker 1: dot com to look at real time feedback on which 934 00:59:56,840 --> 00:59:59,720 Speaker 1: emoji we're getting the most frequent use on Twitter. I 935 00:59:59,800 --> 01:00:02,720 Speaker 1: do not recommend looking at it if you suffer from 936 01:00:03,400 --> 01:00:08,600 Speaker 1: UH seizures like if if visual cues can trigger a seizure, 937 01:00:08,800 --> 01:00:13,720 Speaker 1: don't look at emoji emoji tracker dot com because there's 938 01:00:13,760 --> 01:00:17,200 Speaker 1: lots of stuff changing rapidly as you look at it 939 01:00:17,200 --> 01:00:20,240 Speaker 1: in real time. But first place easily goes to what 940 01:00:20,440 --> 01:00:24,479 Speaker 1: is often referred to as face with joy. It's also 941 01:00:24,520 --> 01:00:28,120 Speaker 1: the the laughing so hard tears are coming out emoji, 942 01:00:28,600 --> 01:00:32,160 Speaker 1: so it represents that you're so overcome with joy that 943 01:00:32,240 --> 01:00:36,360 Speaker 1: you're crying tears as a result. Second place would go 944 01:00:36,440 --> 01:00:40,959 Speaker 1: to just a simple heart emoji. Uh, that's adorable. Third 945 01:00:40,960 --> 01:00:43,160 Speaker 1: place would go to the smiley face that has hearts 946 01:00:43,200 --> 01:00:46,240 Speaker 1: for eyes. So you see that the first few all 947 01:00:46,280 --> 01:00:50,720 Speaker 1: have to do with joy and love, which is nice. Uh. 948 01:00:50,760 --> 01:00:54,000 Speaker 1: It's only when you get to fifth place on emoji 949 01:00:54,040 --> 01:00:57,520 Speaker 1: tracker dot com that I saw the first sad emoji, 950 01:00:57,560 --> 01:01:00,160 Speaker 1: where it was a sad crying face, and seventh when 951 01:01:00,160 --> 01:01:03,720 Speaker 1: you get your first true displeasure emoji. Not just sad, 952 01:01:03,800 --> 01:01:08,080 Speaker 1: but I do not approve of this kind of face. Now, 953 01:01:08,120 --> 01:01:10,840 Speaker 1: Twitter is just one source. The University of Michigan actually 954 01:01:10,880 --> 01:01:13,720 Speaker 1: conducted a study back in to look at the most 955 01:01:13,720 --> 01:01:18,080 Speaker 1: popular emoji. They found similar results across the board. The 956 01:01:18,120 --> 01:01:21,360 Speaker 1: face with joy emoji was still number one in their 957 01:01:21,400 --> 01:01:24,400 Speaker 1: In their search, it appeared more than twice as often 958 01:01:24,440 --> 01:01:28,720 Speaker 1: as the second most popular emoji, which again was the heart. Uh. 959 01:01:28,800 --> 01:01:32,720 Speaker 1: The okay symbol as in the circle made with the 960 01:01:32,760 --> 01:01:36,080 Speaker 1: forefinger and thumb that was in the top ten. Uh. 961 01:01:36,320 --> 01:01:40,080 Speaker 1: Ninth place went to the first sad crying emoji, so 962 01:01:40,440 --> 01:01:43,080 Speaker 1: sadness did not get in the top five, but it 963 01:01:43,160 --> 01:01:47,320 Speaker 1: was number nine. The see no Evil monkey was number thirteen, 964 01:01:48,320 --> 01:01:52,080 Speaker 1: and number twenty was clapping hands. I was amazed that 965 01:01:52,160 --> 01:01:56,720 Speaker 1: Pooh didn't make the top twenty. Twitter issued a report 966 01:01:56,720 --> 01:01:59,480 Speaker 1: in twenty sixteen that gave indications the most popular emoji 967 01:01:59,600 --> 01:02:03,720 Speaker 1: include eating a breakdown by country, which I found absolutely fascinating. 968 01:02:04,960 --> 01:02:08,440 Speaker 1: In the United States and in Canada and the United Kingdom, 969 01:02:08,440 --> 01:02:11,520 Speaker 1: it was an expression of dismay. It was an open mouthed, 970 01:02:12,360 --> 01:02:17,000 Speaker 1: sad eyes expression. It looked like someone wailing and let's 971 01:02:17,040 --> 01:02:19,600 Speaker 1: be fair. Two thousand sixteen was a pretty freaking rough 972 01:02:19,720 --> 01:02:22,480 Speaker 1: year for a lot of places, so you can imagine 973 01:02:22,520 --> 01:02:25,480 Speaker 1: why the UK and North and North America had this 974 01:02:25,600 --> 01:02:30,320 Speaker 1: sort of despair face going South America was all about 975 01:02:30,440 --> 01:02:35,240 Speaker 1: music in ten they were all using musical note emoji, 976 01:02:35,520 --> 01:02:38,360 Speaker 1: holding the number one spot in various countries in South America. 977 01:02:38,720 --> 01:02:43,200 Speaker 1: Mexico was the high five emoji, and uh you had. 978 01:02:44,120 --> 01:02:48,240 Speaker 1: Spain's emoji was the arm making a bicep muscle pose, 979 01:02:48,400 --> 01:02:50,920 Speaker 1: so you know, showing them the guns. So there was 980 01:02:51,000 --> 01:02:54,120 Speaker 1: just one guns, the right arm. So Spain apparently was 981 01:02:54,240 --> 01:02:58,840 Speaker 1: very um muscular. Remind been some machiesmo in there, I 982 01:02:58,880 --> 01:03:02,920 Speaker 1: don't know. Germany was given everybody the old thumbs up. 983 01:03:03,200 --> 01:03:07,240 Speaker 1: In Italy, France and Japan all had different variations of hearts, 984 01:03:08,120 --> 01:03:10,200 Speaker 1: like one had like a heart with a little arrow 985 01:03:10,240 --> 01:03:11,840 Speaker 1: through it. One of them had a heart with little 986 01:03:11,880 --> 01:03:14,800 Speaker 1: wings attached. But yeah, they all they all were very sweet, 987 01:03:15,000 --> 01:03:20,520 Speaker 1: whereas South Korea was getting super romantic with a lips emoji, 988 01:03:20,840 --> 01:03:26,560 Speaker 1: you know, like a lipstick mark. Smoochy smoochy. Hey, South Korea, 989 01:03:27,080 --> 01:03:29,760 Speaker 1: call me, I hope you're not upset about those Samsung 990 01:03:29,760 --> 01:03:32,360 Speaker 1: episodes I did where I talked about your government in 991 01:03:32,400 --> 01:03:35,080 Speaker 1: the end. Emoji and emoticons can help us get those 992 01:03:35,120 --> 01:03:38,160 Speaker 1: messages across with less of a chance for a misinterpretation 993 01:03:38,200 --> 01:03:40,600 Speaker 1: of our intent, or they can be used to completely 994 01:03:40,680 --> 01:03:44,080 Speaker 1: baffle our audience or present a challenge. What the heck 995 01:03:44,200 --> 01:03:48,040 Speaker 1: does it mean if I post an airplane, cake monkey 996 01:03:48,080 --> 01:03:52,800 Speaker 1: and Irish flag in sequence? I'll never tell, but I 997 01:03:52,840 --> 01:03:56,280 Speaker 1: do hope you enjoyed listening to this episode. 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The chat room is a lot 1008 01:04:30,800 --> 01:04:32,960 Speaker 1: of fun, and I tend to spend a lot of 1009 01:04:33,000 --> 01:04:36,680 Speaker 1: time chatting with you guys in between segments, so I 1010 01:04:36,760 --> 01:04:38,680 Speaker 1: look forward to seeing you there in the near future, 1011 01:04:39,120 --> 01:04:43,920 Speaker 1: and I'll talk to you again really soon. Winky face 1012 01:04:49,160 --> 01:04:51,600 Speaker 1: for more on this and thousands of other topics because 1013 01:04:51,600 --> 01:05:00,520 Speaker 1: it has to works. Dot com eight