1 00:00:00,120 --> 00:00:07,040 Speaker 1: Bloomberg Audio Studios, podcasts, radio news. 2 00:00:10,520 --> 00:00:13,280 Speaker 2: This is the Bloobeg Day baq At podcast, available every 3 00:00:13,280 --> 00:00:16,079 Speaker 2: morning on Apple, Spotify or wherever you listen. It's Friday, 4 00:00:16,120 --> 00:00:19,040 Speaker 2: the twenty fifth of April in London. I'm Caroline Hepca and. 5 00:00:19,000 --> 00:00:23,119 Speaker 1: I'm Stephen Carroll. Coming up today. British consumer gloom deepens 6 00:00:23,160 --> 00:00:25,520 Speaker 1: as the Chancellor, Rachel Reeves admits the UK has no 7 00:00:25,600 --> 00:00:28,720 Speaker 1: space to borrow more amid tariff uncertainty. 8 00:00:29,080 --> 00:00:33,400 Speaker 2: Bloomberg learns that China may exempt some US goods from tariffs. 9 00:00:33,600 --> 00:00:37,320 Speaker 2: As the tit for tat trade will realities begin to bite. 10 00:00:37,440 --> 00:00:41,120 Speaker 1: Plus buying London, UK's capital gets a taste of New 11 00:00:41,200 --> 00:00:45,760 Speaker 1: York's cutthroat real estate culture as Sotheby's gets aggressive on pay. 12 00:00:46,320 --> 00:00:48,199 Speaker 2: Let's start with a round up of our top stories. 13 00:00:48,560 --> 00:00:51,839 Speaker 1: Donald Trump's tariffs, coupled with the surge and domestic bills, 14 00:00:51,880 --> 00:00:55,480 Speaker 1: have dragged UK household confidence to its lowest level since 15 00:00:55,560 --> 00:00:59,279 Speaker 1: labor came to power. GfK's Consumer Confidence index fell by 16 00:00:59,320 --> 00:01:02,600 Speaker 1: four points minus twenty three in April, the weakest reading 17 00:01:02,680 --> 00:01:04,920 Speaker 1: in nearly a year and a half and worse than 18 00:01:05,000 --> 00:01:09,080 Speaker 1: economists that expected the prospect that global economic uncertainty could 19 00:01:09,120 --> 00:01:12,440 Speaker 1: hit UK growth was reinforced by the Bank of England 20 00:01:12,440 --> 00:01:15,160 Speaker 1: Governor Andrew Bailey at this week's IMF and World Bank 21 00:01:15,200 --> 00:01:18,319 Speaker 1: Spring meetings. Here's what he told CNBC on Thursday. 22 00:01:19,000 --> 00:01:20,360 Speaker 3: I see it when I talk to people in the 23 00:01:20,440 --> 00:01:23,800 Speaker 3: UK economy a lot they are worried about, you know, 24 00:01:24,160 --> 00:01:27,000 Speaker 3: just the sheer level of uncertainty now in the world economy, 25 00:01:27,000 --> 00:01:30,640 Speaker 3: the sheer level of uncertainty in policy, and we see 26 00:01:30,640 --> 00:01:33,280 Speaker 3: it coming through. So we see it coming through in investments. 27 00:01:33,800 --> 00:01:38,560 Speaker 3: It's quite natural for firms to postpone investment decisions. We 28 00:01:38,640 --> 00:01:41,119 Speaker 3: see it also coming through with consumers, you know, they 29 00:01:41,160 --> 00:01:42,200 Speaker 3: are more uncertain. 30 00:01:43,160 --> 00:01:46,679 Speaker 1: Andrew Bailey, speaking to CNBC, is the Deputy BUE Governor 31 00:01:46,720 --> 00:01:50,560 Speaker 1: Claire Lambordelli warned the Bank must now assume a future 32 00:01:50,720 --> 00:01:55,000 Speaker 1: of persistent global shocks for the world economy, requiring greater 33 00:01:55,240 --> 00:01:57,400 Speaker 1: use of scenarios and rate decisions. 34 00:01:58,360 --> 00:02:01,640 Speaker 2: UK Charles Lla Rachel Reeves meets with the US Treasury 35 00:02:01,680 --> 00:02:05,920 Speaker 2: Secretary Scott's Bessent today to discuss trade and economics. The 36 00:02:06,000 --> 00:02:08,720 Speaker 2: UK wants to see the twenty five percent US tariff 37 00:02:08,800 --> 00:02:12,919 Speaker 2: on exports of cars, steel, and potentially pharmaceuticals cut the 38 00:02:12,919 --> 00:02:15,560 Speaker 2: bulk of goods from the UK facing a ten percent 39 00:02:15,639 --> 00:02:20,120 Speaker 2: tariff into the US. Reeves told economists at the IMF 40 00:02:20,520 --> 00:02:23,720 Speaker 2: that Britain's high levels of debt means that it can't 41 00:02:23,760 --> 00:02:25,720 Speaker 2: spend more to drive growth. 42 00:02:26,480 --> 00:02:29,320 Speaker 4: Countries that have got the space of fiscally should use it. 43 00:02:29,800 --> 00:02:31,880 Speaker 4: The UK is not one of those countries. Our debt 44 00:02:31,919 --> 00:02:34,079 Speaker 4: as a share of GDP is around one hundred percent. 45 00:02:34,400 --> 00:02:36,880 Speaker 4: We've got a set of fiscal rules that say that 46 00:02:36,919 --> 00:02:39,160 Speaker 4: we need to balance day to day spending with tax 47 00:02:39,200 --> 00:02:42,919 Speaker 4: receipts and bring debtors as a share of the economy down, 48 00:02:43,480 --> 00:02:46,440 Speaker 4: subject to that investing in things to grow our economies. 49 00:02:47,440 --> 00:02:50,520 Speaker 2: Rachel Reeves, speaking there, she also added that the US 50 00:02:50,639 --> 00:02:54,480 Speaker 2: President Donald Trump is going about fixing the global economy 51 00:02:54,520 --> 00:02:58,160 Speaker 2: and global trade the wrong way. The Chance also pointed 52 00:02:58,240 --> 00:03:01,200 Speaker 2: to Britain's relationships with the Pin Union and the Middle 53 00:03:01,200 --> 00:03:05,120 Speaker 2: East as other priorities. On top of a US trade. 54 00:03:04,800 --> 00:03:08,760 Speaker 1: Deal, China is considering suspending it's one hundred and twenty 55 00:03:08,800 --> 00:03:12,359 Speaker 1: five percent tariff on certain US imports as the economic 56 00:03:12,440 --> 00:03:15,760 Speaker 1: toll of the ongoing trade war begins to bite. Sources 57 00:03:15,800 --> 00:03:18,520 Speaker 1: tell us that authorities are weighing the removal of additional 58 00:03:18,560 --> 00:03:23,120 Speaker 1: levies on medical equipment and some industrial chemicals. The development 59 00:03:23,120 --> 00:03:26,600 Speaker 1: comes as President Trump insists his administration is in trade 60 00:03:26,680 --> 00:03:31,079 Speaker 1: talks with China, despite Beijing publicly denying any active negotiations 61 00:03:31,280 --> 00:03:35,600 Speaker 1: and reiterating its demand that the US revoke all unilateral tariffs. 62 00:03:35,920 --> 00:03:38,520 Speaker 1: Speaking to reporters at the White House, Trump had this 63 00:03:38,640 --> 00:03:39,240 Speaker 1: to say. 64 00:03:39,400 --> 00:03:42,119 Speaker 5: Well, they had a meeting this morning, so I can't 65 00:03:42,160 --> 00:03:42,480 Speaker 5: tell you. 66 00:03:42,520 --> 00:03:43,720 Speaker 6: It doesn't matter who they is. 67 00:03:44,800 --> 00:03:48,080 Speaker 5: We may reveal it later, but they had meetings this morning, 68 00:03:48,120 --> 00:03:50,200 Speaker 5: and we've been meeting with China. 69 00:03:51,720 --> 00:03:55,480 Speaker 1: The statement followed. That statement followed remarks from China's Commerce Ministry, 70 00:03:55,520 --> 00:03:58,640 Speaker 1: which had dismissed speculation that any progress had been made 71 00:03:58,640 --> 00:04:02,839 Speaker 1: in bilateral communications. Meanwhile, China's Central Bank announced it would 72 00:04:02,840 --> 00:04:05,080 Speaker 1: boost liquidity through one of its policy tools and a 73 00:04:05,080 --> 00:04:07,800 Speaker 1: bit to shields the world's second largest economy from the 74 00:04:07,840 --> 00:04:09,840 Speaker 1: strain of punitive US tariffs. 75 00:04:11,080 --> 00:04:14,920 Speaker 2: US stocks and treasuries jumped yesterday after comments by a 76 00:04:14,960 --> 00:04:19,040 Speaker 2: Federal Reserve official boosted odds that the Central Bank will 77 00:04:19,080 --> 00:04:21,839 Speaker 2: cut rates in the coming months. Speaking to Bloomberg, the 78 00:04:21,960 --> 00:04:26,920 Speaker 2: Fed Governor Christopher Waller, said that firms may begin laying 79 00:04:27,040 --> 00:04:31,679 Speaker 2: off more US workers if aggressive tariff levels are reinstated 80 00:04:31,760 --> 00:04:34,320 Speaker 2: by the Trump administration. He said that he would support 81 00:04:34,440 --> 00:04:38,000 Speaker 2: rate cuts if there's a significant rise in unemployment. 82 00:04:38,880 --> 00:04:41,200 Speaker 6: See, I'm willing to look through whatever and terror price 83 00:04:41,240 --> 00:04:43,120 Speaker 6: effects there are, and I've said that, so for me, 84 00:04:43,279 --> 00:04:46,400 Speaker 6: then I'm not going to overreact to any increase in 85 00:04:46,400 --> 00:04:49,279 Speaker 6: inflation that I think is attributable to the tariffs. But 86 00:04:49,320 --> 00:04:52,240 Speaker 6: if I see a significant drop in the labor market, 87 00:04:52,440 --> 00:04:54,280 Speaker 6: then the employment side of the mandate I think is 88 00:04:54,320 --> 00:04:56,840 Speaker 6: important and we step in and we would have to start. 89 00:04:56,880 --> 00:04:58,839 Speaker 6: I said this last week in my speech. You know, 90 00:04:58,920 --> 00:05:01,799 Speaker 6: I would expect more rate council sooner once I started 91 00:05:01,800 --> 00:05:04,320 Speaker 6: seeing some serious deterioration labor market. 92 00:05:05,000 --> 00:05:09,279 Speaker 2: Christopher Waller speaking there, the Cleveland FED President Beth Hammock, 93 00:05:09,320 --> 00:05:11,839 Speaker 2: who was even stronger in her view. Speaking to CNBC, 94 00:05:12,000 --> 00:05:14,599 Speaker 2: she said that the Fed could move in June, quote 95 00:05:14,680 --> 00:05:18,440 Speaker 2: if we have clear and convincing data by then and 96 00:05:18,839 --> 00:05:21,800 Speaker 2: know which way is the right way to move at 97 00:05:21,839 --> 00:05:23,160 Speaker 2: that point in time. 98 00:05:24,400 --> 00:05:27,839 Speaker 1: Google's parent company, Alphabet has reported first quarter revenue and 99 00:05:27,880 --> 00:05:31,640 Speaker 1: profit that exceeded analyst expectations. The numbers are void by 100 00:05:31,640 --> 00:05:35,440 Speaker 1: continued strength and its search advertising business. First quarter sales 101 00:05:35,440 --> 00:05:39,520 Speaker 1: excluding partner payouts were seventy six point five billion dollars. 102 00:05:39,520 --> 00:05:41,880 Speaker 1: That's more than a billion more than what had been 103 00:05:41,920 --> 00:05:45,320 Speaker 1: expected by analysts. Man Deep, saying global had of technology 104 00:05:45,360 --> 00:05:48,839 Speaker 1: research at Bloomberg Intelligence, says new developments at the firm 105 00:05:48,920 --> 00:05:50,159 Speaker 1: haven't hindered growth. 106 00:05:50,839 --> 00:05:54,400 Speaker 5: Google Services revenue was a slight bead, but what was 107 00:05:54,480 --> 00:05:57,720 Speaker 5: really impressive was the margin bead on the Google Services. 108 00:05:58,240 --> 00:06:02,159 Speaker 5: A lot of it is because everyone told because they're 109 00:06:02,320 --> 00:06:06,960 Speaker 5: adding AI overviews, that's going to hurt the margins or search. Oh, 110 00:06:07,040 --> 00:06:07,800 Speaker 5: it didn't happen. 111 00:06:09,560 --> 00:06:12,719 Speaker 1: Man Deep, saying from Bloomberg Intelligence, there Alphabet's net income 112 00:06:12,720 --> 00:06:15,119 Speaker 1: came in at two dollars eighty one per share, eighty 113 00:06:15,160 --> 00:06:17,400 Speaker 1: cents higher than consensus estimates. 114 00:06:17,800 --> 00:06:21,520 Speaker 2: The United States will demand that Russia accept Ukraine's right 115 00:06:21,600 --> 00:06:24,080 Speaker 2: to develop its army as part of a peace agreement. 116 00:06:24,080 --> 00:06:26,760 Speaker 2: To Bloomberg, understands that the White House will push back 117 00:06:27,080 --> 00:06:30,800 Speaker 2: on the Kremlins call for Kiev's demilitarization as a condition 118 00:06:30,960 --> 00:06:34,880 Speaker 2: for peace. Russian Fie Minister Sergei Lavro said that Trump 119 00:06:35,160 --> 00:06:37,560 Speaker 2: had provided strong support to date. 120 00:06:38,040 --> 00:06:42,640 Speaker 7: President Trump is probably the only leader on Earth who 121 00:06:42,680 --> 00:06:45,760 Speaker 7: recognized they need to address the root causes of this 122 00:06:45,920 --> 00:06:48,919 Speaker 7: situation when he said said that it was a huge 123 00:06:48,960 --> 00:06:52,400 Speaker 7: mistake to pull Ukraine in Tornado, and this was a 124 00:06:52,480 --> 00:06:56,240 Speaker 7: mistake by by the administration and he wants to reptify this. 125 00:06:56,839 --> 00:07:00,240 Speaker 2: That was the Russian Feign Minister Sergei Lavro speaking exclusive 126 00:07:00,360 --> 00:07:04,680 Speaker 2: to CBS's face. The nation Russia has continued to bomb 127 00:07:04,760 --> 00:07:08,760 Speaker 2: Ukrainian cities even as talks have continued, and as it 128 00:07:08,839 --> 00:07:12,280 Speaker 2: has insisted that it's prepared for peace. Moscow launched the 129 00:07:12,280 --> 00:07:15,000 Speaker 2: biggest air strike of the year this week, targeting Kiev 130 00:07:15,200 --> 00:07:16,880 Speaker 2: and killing at least twelve people. 131 00:07:18,200 --> 00:07:20,560 Speaker 1: Those are your top stories on the markets. The SMB 132 00:07:20,600 --> 00:07:22,840 Speaker 1: five hundred on Wall Street selling for its second best 133 00:07:22,880 --> 00:07:26,200 Speaker 1: week of the year after rising by two percent yesterday. 134 00:07:26,240 --> 00:07:29,160 Speaker 1: We've got futures heading another half a percent higher this morning. 135 00:07:29,200 --> 00:07:32,520 Speaker 1: Some optimism in Asian equity markets too, after that report 136 00:07:32,560 --> 00:07:36,040 Speaker 1: that China is considering lifting some of the tariffs on 137 00:07:36,160 --> 00:07:39,680 Speaker 1: US imports. The Mscish Pacific Index seven tents higher, the 138 00:07:39,720 --> 00:07:42,239 Speaker 1: hansng and Hong Kong's up by one point four percent 139 00:07:42,320 --> 00:07:45,560 Speaker 1: as well, the dollars strengthening three tenths of one percent 140 00:07:45,560 --> 00:07:48,160 Speaker 1: of mid risk on sentiment. So we're seeing the Japanese 141 00:07:48,320 --> 00:07:50,200 Speaker 1: en seven tenths week this morning at one hundred and 142 00:07:50,200 --> 00:07:53,320 Speaker 1: forty three sixty six. European stock features are pointing to 143 00:07:53,360 --> 00:07:55,120 Speaker 1: a boost at the open today as well, up half 144 00:07:55,160 --> 00:07:58,920 Speaker 1: of one percent for eurostocks fifty and the euros four 145 00:07:58,920 --> 00:08:01,559 Speaker 1: tenths week, or at one third teen forty against the dollar. 146 00:08:02,120 --> 00:08:04,040 Speaker 2: Now, in a moment, we will bring you more on 147 00:08:04,040 --> 00:08:07,240 Speaker 2: what to expect from Rachel Reeves's meeting with Scott Bessett 148 00:08:07,280 --> 00:08:11,280 Speaker 2: later today, and also how bigger pay packets are parently 149 00:08:11,360 --> 00:08:16,000 Speaker 2: sparking a talent war among London's estate agents. We'll get 150 00:08:16,040 --> 00:08:17,640 Speaker 2: to that in just a moment before we. 151 00:08:17,600 --> 00:08:19,520 Speaker 1: Get into the detailed though of what the Chancellor said. 152 00:08:20,280 --> 00:08:22,200 Speaker 1: I was struck by a question that she was asked 153 00:08:22,280 --> 00:08:24,920 Speaker 1: during an event at the IMF Spring meetings in Washington, 154 00:08:24,960 --> 00:08:27,640 Speaker 1: Perhaps a much trickier question than any of the economic ones. 155 00:08:27,680 --> 00:08:30,480 Speaker 1: So Rachel Reeves was asked what her favorite film was 156 00:08:30,880 --> 00:08:34,520 Speaker 1: and how it was emblematic of her economic policy. Take 157 00:08:34,520 --> 00:08:35,440 Speaker 1: a listen to her answer. 158 00:08:35,640 --> 00:08:37,800 Speaker 4: I've got two young children, so I only ever really 159 00:08:37,840 --> 00:08:42,200 Speaker 4: go and see children's films these days. So Paddington, Wicked, 160 00:08:42,679 --> 00:08:46,440 Speaker 4: Harry Potter movies is the sort of genre I'm not 161 00:08:46,480 --> 00:08:48,000 Speaker 4: sure it's my choice, but that is. 162 00:08:48,440 --> 00:08:48,960 Speaker 5: What I do. 163 00:08:49,520 --> 00:08:52,400 Speaker 1: So that was the Chancellor's answer. I thought that was 164 00:08:52,400 --> 00:08:55,800 Speaker 1: pretty reasonable as asking. 165 00:08:55,040 --> 00:08:58,000 Speaker 2: A really busy person who's got a massive job whether 166 00:08:58,040 --> 00:09:00,400 Speaker 2: they've got any spare time to watch films. She did 167 00:09:00,480 --> 00:09:00,880 Speaker 2: quite well. 168 00:09:00,920 --> 00:09:02,719 Speaker 1: I mean, look, I hate being putting this part of 169 00:09:02,760 --> 00:09:04,440 Speaker 1: that because like people judge you based on when you 170 00:09:04,440 --> 00:09:07,000 Speaker 1: have to pick acid perlative of what is your favorite. 171 00:09:07,000 --> 00:09:09,120 Speaker 1: Although I think had Rachel Reeves thought about it, she 172 00:09:09,120 --> 00:09:11,320 Speaker 1: probably wouldn't want to be drawing parallels to the likes 173 00:09:11,360 --> 00:09:15,040 Speaker 1: of Wicked, you know, which which does she identify with more? 174 00:09:15,440 --> 00:09:15,600 Speaker 4: Well? 175 00:09:15,640 --> 00:09:18,200 Speaker 2: The Paddington things, of course brings up that issue of, 176 00:09:18,280 --> 00:09:20,800 Speaker 2: you know, whether she's giving the Americans a hard stare 177 00:09:21,120 --> 00:09:22,000 Speaker 2: when it comes. 178 00:09:21,760 --> 00:09:23,880 Speaker 1: To the Mari late samag just for all. 179 00:09:23,960 --> 00:09:24,560 Speaker 2: Yeah, exactly. 180 00:09:24,840 --> 00:09:27,320 Speaker 1: Potentially that was one of the parts of that discussion 181 00:09:27,440 --> 00:09:29,719 Speaker 1: that stood out to us this morning. But let's get 182 00:09:29,760 --> 00:09:32,840 Speaker 1: into I suppose the meat of what Rachel Reeves was discussing. 183 00:09:32,880 --> 00:09:35,920 Speaker 1: She's meeting her American counterpart, Scott bess And in Washington 184 00:09:36,000 --> 00:09:39,720 Speaker 1: later hoping for progress on trade talks that might lead 185 00:09:39,720 --> 00:09:42,000 Speaker 1: to a deal that could perhaps limit the impact of 186 00:09:42,040 --> 00:09:44,680 Speaker 1: some of those tariffs. She's already said that Donald Trump's 187 00:09:44,679 --> 00:09:47,400 Speaker 1: going about addressing trade and balances the wrong way and 188 00:09:47,480 --> 00:09:50,200 Speaker 1: warned the UK doesn't have space to borrow more. Our 189 00:09:50,320 --> 00:09:52,920 Speaker 1: UK politics supporter James Wilcock is with us for more. 190 00:09:53,760 --> 00:09:55,600 Speaker 1: James Racher Reeves has talked a lot in Washington this 191 00:09:55,640 --> 00:09:57,800 Speaker 1: week about trade. Do we have a clear idea of 192 00:09:57,840 --> 00:09:59,600 Speaker 1: what her position is going to be going into this 193 00:09:59,600 --> 00:10:00,040 Speaker 1: meeting with. 194 00:10:00,880 --> 00:10:01,880 Speaker 3: Yes, we do. 195 00:10:02,200 --> 00:10:04,959 Speaker 8: And it's quite remarkable actually, because I'm used to a 196 00:10:05,080 --> 00:10:07,520 Speaker 8: sort of diet of Oh, I couldn't possibly comment on 197 00:10:07,520 --> 00:10:11,080 Speaker 8: ongoing negotiations, but her position is free trader is good, 198 00:10:11,559 --> 00:10:14,199 Speaker 8: tariffs are bad. The UK is happy to lower its 199 00:10:14,320 --> 00:10:17,280 Speaker 8: tariffs on cars coming from the US, but it would 200 00:10:17,320 --> 00:10:20,400 Speaker 8: like global twenty five percent tariffs on cars and drugs 201 00:10:20,440 --> 00:10:23,640 Speaker 8: removed on it. In turn, it's not going to budge 202 00:10:23,679 --> 00:10:26,439 Speaker 8: on food and tech safety standards. And she's not in 203 00:10:26,520 --> 00:10:29,280 Speaker 8: a rush to do a deal now. She has said 204 00:10:29,320 --> 00:10:32,880 Speaker 8: that in multiple media outlets, in multiple places and across 205 00:10:32,920 --> 00:10:35,280 Speaker 8: the sort of breadth of US political sort of life. 206 00:10:35,800 --> 00:10:40,520 Speaker 8: The one caveat I would add is in the UK. 207 00:10:40,920 --> 00:10:44,880 Speaker 8: Polling suggests that Donald Trump is incredibly unpopular amongst sprits, 208 00:10:45,080 --> 00:10:47,680 Speaker 8: and a recent poll by Yugov suggested that only fourteen 209 00:10:47,720 --> 00:10:50,240 Speaker 8: percent of Brits would react to TARIS by seeking closer 210 00:10:50,280 --> 00:10:53,520 Speaker 8: trade deals to the US. So part of Rachel Reeves's 211 00:10:53,559 --> 00:10:55,360 Speaker 8: job is not just to be the chance who manages 212 00:10:55,400 --> 00:10:57,760 Speaker 8: the finances, but also one of the most second most 213 00:10:57,800 --> 00:11:01,079 Speaker 8: senior partition in labor government. Some of this is also 214 00:11:01,280 --> 00:11:04,640 Speaker 8: posturing about the UK not being seen to be sort 215 00:11:04,679 --> 00:11:06,880 Speaker 8: of cow towing to the US too, which is why 216 00:11:06,880 --> 00:11:09,360 Speaker 8: this meeting with Bestn't, her counterpart in the US to 217 00:11:09,400 --> 00:11:12,199 Speaker 8: Treasury Security, is so important because it's the first time 218 00:11:12,240 --> 00:11:15,240 Speaker 8: they'll have met person to person to actually talk behind 219 00:11:15,559 --> 00:11:19,000 Speaker 8: closed doors about what actually might be being compromised on. 220 00:11:19,520 --> 00:11:22,360 Speaker 2: Yes, because the other question, you know, for the UK, 221 00:11:22,480 --> 00:11:25,839 Speaker 2: the other issue for the UK is actually Rachel Reeves 222 00:11:25,880 --> 00:11:29,880 Speaker 2: admitting the very difficult fiscal picture of fiscal challenges that 223 00:11:29,920 --> 00:11:32,559 Speaker 2: the UK has. She was also quite clear about that. 224 00:11:32,880 --> 00:11:34,640 Speaker 8: I mean, I was struck by your chat about films 225 00:11:34,640 --> 00:11:37,360 Speaker 8: because I think there's no magic coming down the track. 226 00:11:37,400 --> 00:11:39,360 Speaker 8: There's no magic money tree and there's no magic from 227 00:11:39,360 --> 00:11:42,760 Speaker 8: Wicked either. There is a real awareness of how difficult 228 00:11:42,800 --> 00:11:46,480 Speaker 8: the situation is and the name that kept coming out 229 00:11:46,480 --> 00:11:49,320 Speaker 8: of rich L Reeves was Germany. Germany. Germany Germany because 230 00:11:49,480 --> 00:11:53,160 Speaker 8: Germany has a debt to GDP ratio of forty percent 231 00:11:53,960 --> 00:11:57,800 Speaker 8: versus the UK is one hundred percent and that gives 232 00:11:57,840 --> 00:12:00,120 Speaker 8: it far more fiscal space, and she's very aware of that. 233 00:12:00,320 --> 00:12:02,880 Speaker 8: There was something new though in what she was saying 234 00:12:03,280 --> 00:12:06,000 Speaker 8: in her role as sort of the Iron Chancellor. It's 235 00:12:06,040 --> 00:12:08,520 Speaker 8: quite rare to hear Rachel Reeves say that more spending 236 00:12:08,640 --> 00:12:12,160 Speaker 8: is good. And yet in the IMF meeting she said 237 00:12:12,160 --> 00:12:15,319 Speaker 8: that governments should be spending more, the implication being if 238 00:12:15,360 --> 00:12:17,880 Speaker 8: she had fiscal space, and she directly said this, she 239 00:12:18,240 --> 00:12:22,839 Speaker 8: theoretically could be spending more. However, she sees herself as 240 00:12:23,320 --> 00:12:26,240 Speaker 8: tied into the UK's very in debt situation. But I 241 00:12:26,240 --> 00:12:27,600 Speaker 8: think that gives you a bit of a hint about 242 00:12:27,600 --> 00:12:30,920 Speaker 8: what her actual ideology and instincts are, but also how 243 00:12:30,960 --> 00:12:33,160 Speaker 8: she sees herself as tied into the UK's restraints. 244 00:12:33,679 --> 00:12:35,760 Speaker 1: Okay, James Wilcock are UKA politic supporter. 245 00:12:35,880 --> 00:12:39,840 Speaker 2: Thank you now to the London property market and a 246 00:12:39,960 --> 00:12:44,160 Speaker 2: shakeup among the city's estate agency. Southerby's is using new 247 00:12:44,280 --> 00:12:48,320 Speaker 2: pay tactics to attract top talent from rivals. Our residential 248 00:12:48,320 --> 00:12:51,400 Speaker 2: real estate reporter Damian Shepherd joins us now for more. Damian, 249 00:12:51,480 --> 00:12:55,880 Speaker 2: good morning. What is Southerbe's doing differently to London's traditional 250 00:12:55,960 --> 00:12:59,679 Speaker 2: property agents, I mean people like Knight, Frank and Saviles. 251 00:13:01,000 --> 00:13:01,240 Speaker 3: Yeah. 252 00:13:01,280 --> 00:13:03,400 Speaker 9: One of the things that really surprised me when I 253 00:13:03,400 --> 00:13:07,520 Speaker 9: started immersing myself in this world is that London's traditional 254 00:13:07,559 --> 00:13:10,400 Speaker 9: property agents, when one of their sales agents works on 255 00:13:10,440 --> 00:13:13,640 Speaker 9: an eighty million pound ninety million pound deal, they don't 256 00:13:13,679 --> 00:13:17,640 Speaker 9: actually give them commission on that sale. So the traditional 257 00:13:17,679 --> 00:13:20,000 Speaker 9: model has been to earn a salary and a bonus 258 00:13:20,040 --> 00:13:22,320 Speaker 9: at the end of the year that reflects your performance 259 00:13:22,400 --> 00:13:26,079 Speaker 9: and the team's performance. So income. Southerby's a couple of 260 00:13:26,200 --> 00:13:28,480 Speaker 9: years ago with their New York eat what you Kill 261 00:13:28,559 --> 00:13:32,040 Speaker 9: style brokerage model, and they are making a serious mark. 262 00:13:32,360 --> 00:13:35,480 Speaker 9: They have no geographical restrictions on where their brokers can 263 00:13:35,520 --> 00:13:38,680 Speaker 9: do business, so they're kind of rubbing shoulders in London's 264 00:13:38,720 --> 00:13:42,320 Speaker 9: exclusive districts, almost battling against each other to try and 265 00:13:42,320 --> 00:13:45,240 Speaker 9: secure these deals. And we've seen a massive amount of 266 00:13:45,240 --> 00:13:49,120 Speaker 9: poaching going on. A fifth of the breakers they've employed, 267 00:13:50,040 --> 00:13:52,840 Speaker 9: the fifty three breakers they've employed since so inception a 268 00:13:52,840 --> 00:13:55,880 Speaker 9: couple of years ago have come from Night Frank. So 269 00:13:55,920 --> 00:13:57,839 Speaker 9: we're seeing a real shift in how things are done 270 00:13:57,880 --> 00:13:59,440 Speaker 9: at the top end of the London market. 271 00:14:00,120 --> 00:14:03,560 Speaker 1: How much has market conditions got to do with this though? 272 00:14:03,600 --> 00:14:07,000 Speaker 1: This poaching of talent by Sotherby's oh big time. 273 00:14:07,040 --> 00:14:09,040 Speaker 9: I mean, I've come on here several times, Stephen and 274 00:14:09,120 --> 00:14:11,880 Speaker 9: spoken about how the market has been weak over the 275 00:14:11,960 --> 00:14:16,199 Speaker 9: past few years. Transactions are down, there's massive discounts needed 276 00:14:16,240 --> 00:14:18,400 Speaker 9: to secure deals at the top end of the market. 277 00:14:18,640 --> 00:14:22,080 Speaker 9: That's all down to tax changes, interest rates being higher. 278 00:14:22,680 --> 00:14:24,560 Speaker 9: And if we put ourselves in the shoes of an 279 00:14:24,600 --> 00:14:28,640 Speaker 9: agent at these traditional breakers at night Frank and saviles, 280 00:14:28,640 --> 00:14:32,520 Speaker 9: who've typically relied on the overall performance of the team 281 00:14:32,880 --> 00:14:36,080 Speaker 9: at time when transactions are down, a lot of them 282 00:14:36,080 --> 00:14:38,960 Speaker 9: have been tempted to move over to Southby's, where they're 283 00:14:39,000 --> 00:14:42,440 Speaker 9: offering the massive minimum pay guarantees of up to one 284 00:14:43,080 --> 00:14:47,600 Speaker 9: pounds for their first year at the company, and it's 285 00:14:47,680 --> 00:14:50,400 Speaker 9: just giving them an incentive to move across and know that, 286 00:14:50,600 --> 00:14:52,560 Speaker 9: you know, if they're working to the point where they're 287 00:14:52,600 --> 00:14:54,840 Speaker 9: getting a few deals, they're going to have a direct 288 00:14:54,920 --> 00:14:59,640 Speaker 9: flow of commission to their bank accounts from that. So yeah, 289 00:14:59,640 --> 00:15:01,760 Speaker 9: that's what we're seeing a massive shift in how things 290 00:15:01,800 --> 00:15:02,280 Speaker 9: are running. 291 00:15:02,720 --> 00:15:06,479 Speaker 2: Who from tempted to whistle at a million pound possible paypacket. 292 00:15:06,520 --> 00:15:06,760 Speaker 7: Wow. 293 00:15:07,120 --> 00:15:09,000 Speaker 2: In terms of the old school agents, then what are 294 00:15:09,000 --> 00:15:11,720 Speaker 2: they doing to try to protect themselves I suppose? And 295 00:15:12,120 --> 00:15:14,280 Speaker 2: what does it also mean for people who are buying 296 00:15:14,280 --> 00:15:15,880 Speaker 2: and selling homes in London? 297 00:15:16,920 --> 00:15:17,120 Speaker 6: Yes? 298 00:15:17,240 --> 00:15:19,960 Speaker 9: So, I mean the newest angle in our story is 299 00:15:20,000 --> 00:15:23,640 Speaker 9: that Knight frank has actually started offering the option of 300 00:15:23,680 --> 00:15:28,400 Speaker 9: commission to their sales agents and that's breaking centuries long 301 00:15:29,480 --> 00:15:32,600 Speaker 9: sort of pay methods from these traditional agents. Now that 302 00:15:32,800 --> 00:15:34,920 Speaker 9: you know, my sources telling me that is in direct 303 00:15:34,960 --> 00:15:39,680 Speaker 9: response to what Southerbees are doing. But ultimately these traditional 304 00:15:39,720 --> 00:15:42,640 Speaker 9: brokers will just be hoping for the market to bounce back. 305 00:15:43,000 --> 00:15:46,040 Speaker 9: You know, there's lots of positive talk about what Southerbees 306 00:15:46,080 --> 00:15:49,000 Speaker 9: have done, but the true test will be when these 307 00:15:49,040 --> 00:15:53,520 Speaker 9: transactions start booming again, when the values start rising again. 308 00:15:53,920 --> 00:15:56,960 Speaker 9: Will these brokers that have made the move to Southeby's 309 00:15:57,000 --> 00:15:59,280 Speaker 9: start knocking on their old manager's doors and want to 310 00:15:59,320 --> 00:16:02,200 Speaker 9: go back to these more established breakers who have a 311 00:16:02,200 --> 00:16:04,200 Speaker 9: bit more of a reputation in the industry. 312 00:16:04,600 --> 00:16:07,320 Speaker 1: This is Bloomberg Daybreak Europe, your morning brief on the 313 00:16:07,400 --> 00:16:10,440 Speaker 1: stories making news from London to Wall Street and beyond. 314 00:16:10,720 --> 00:16:14,720 Speaker 2: Look for us on your podcast feed every morning, on Apple, Spotify, 315 00:16:14,800 --> 00:16:16,760 Speaker 2: and anywhere else you get your podcasts. 316 00:16:16,800 --> 00:16:19,840 Speaker 1: You can also listen live each morning on London Dab Radio, 317 00:16:19,880 --> 00:16:22,560 Speaker 1: the Bloomberg Business app, and Bloomberg dot Com. 318 00:16:22,600 --> 00:16:25,360 Speaker 2: Our flagship New York station, is also available on your 319 00:16:25,400 --> 00:16:30,120 Speaker 2: Amazon Alexa devices. Just say Alexa Play Bloomberg eleven thirty. 320 00:16:30,360 --> 00:16:31,640 Speaker 2: I'm Caroline Hipka and. 321 00:16:31,600 --> 00:16:34,240 Speaker 1: I'm Stephen Carroll. Join us again tomorrow morning for all 322 00:16:34,280 --> 00:16:36,680 Speaker 1: the news you need to start your day right here 323 00:16:36,720 --> 00:16:42,359 Speaker 1: on Bloomberg day Break Europe