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Speaker 1: Lute force. If it doesn't work, you're just not using enough.

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Speaker 1: You're listening to soft Rep Radio Special Operations, Military Nails

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Speaker 1: and straight talk with the guys in the community.

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Speaker 2: Hey, what's up? Hello? Is this thing on?

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Speaker 3: I think so it's your main man, rad And I

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Speaker 3: am here and I am with soft Rep Radio talking

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Speaker 3: with a cool guest and I'm going to introduce you

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Speaker 3: to him in just a second. But first I want

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Speaker 3: to remind you about the book club that soft Reap

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Speaker 3: dot Com Forward Slash Book hyphen club. Go check out

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Speaker 3: some cool books curated by those guys and gals behind

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Speaker 3: the scenes in the Special Operations world. For someone like you.

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Speaker 3: That's right, read a book. It's good for your brain.

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Speaker 3: And the other thing I'm going to talk about is

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Speaker 3: the merch store. So we have all sorts of cool

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Speaker 3: branded items for SOFTWAREP and software dot Com and SOFTWAREP

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Speaker 3: Radio and we love seeing you guys tag us all

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Speaker 3: over social media picking that stuff up. Please continue to

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Speaker 3: do so. It helps keep the fireplace burning. Yeah, it's

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Speaker 3: natural gas, I know, So listen, I have a very

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Speaker 3: cool guess. Okay, so today I have Chris Halberg on

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Speaker 3: with me today and I'm going to read you a

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Speaker 3: little bit about Chris's bio, and we're going to say

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Speaker 3: hi to him. So about Chris Chris Hallberg, CEO and

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Speaker 3: founder incs excuse me of bis sergeant dot com. That's

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Speaker 3: where I'm out on his website and reading his bio.

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Speaker 3: So about Chris Chris Hallberg, CEO and founder inc Inc.

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Speaker 3: Dot COM's Top fifty Leadership and Management Experts number nine

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Speaker 3: in twenty fourteen. He's an expert implementer, go expand software founder, CEO, coach,

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Speaker 3: author of the Business Sergeant's Field Manual. So RTFM for

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Speaker 3: you out there, twenty plus years helping companies scale through systems,

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Speaker 3: structure and leadership excellence. Army National Guard, Military Police staff

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Speaker 3: sartant veteran of nine years of service. Civilian law enforcement

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Speaker 3: officer with six years of service. Welcome to the show, Chris.

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Speaker 3: It's great to finally group up with you today.

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Speaker 4: Awesome to be here today, Rad, thanks so much for

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Speaker 4: having me on.

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Speaker 3: Yeah, you know when your team reached out and said, hey, Rad,

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Speaker 3: we think that you'd be a great fit.

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Speaker 2: After you guys listened to some other podcasts, I was like,

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Speaker 2: let's have it.

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Speaker 3: I love having those that want to rock out with

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Speaker 3: us on our show, so welcome to the show. And

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Speaker 3: just before we were talking about def Leopard, So I mean,

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Speaker 3: like it's.

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Speaker 2: Going to be that kind of show. Let's do it exactly.

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Speaker 2: And the reason why we're.

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Speaker 3: Talking about Deaf Leopard to my fans and to everybody

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Speaker 3: listening is I just took my wife to Vegas the

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Speaker 3: other day and went saw def Leopard at the Residency

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Speaker 3: for like an early Valentine's Day getaway, and it worked

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Speaker 3: out and all aspects of what you would imagine def Leppard.

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Speaker 3: Thank you, bros. We appreciate you. Okay, it was a

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Speaker 3: good time. And you said you're a def Leopard fan.

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Speaker 2: Yeah.

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Speaker 4: Last time they came to Denver, my wife and I went, and,

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Speaker 4: like you could just I watched their YouTube channel, so

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Speaker 4: I see kind of the behind the scenes stuff and

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Speaker 4: these guys are what in their sixties, and they're rehearsing,

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Speaker 4: they're taking care of themselves. They sound amazing, Like no

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Speaker 4: one sounds as good as def Leppard this many years in.

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Speaker 4: They put on such a great show and I was

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Speaker 4: really impressed, you know.

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Speaker 3: And I go to so many shows and see so

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Speaker 3: many rock and rollers that I kind of watch guitars

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Speaker 3: and I watched the drums and you know, granted he's

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Speaker 3: the drummer from Deaf Leppard, only has one arm, so

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Speaker 3: that that kind of throws me off a little bit

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Speaker 3: because he's got pedals. So I'm watching guitar players, man,

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Speaker 3: and they're playing right, They're not like they made. Maybe

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Speaker 3: there's a backup track, but I mean the whole guitar,

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Speaker 3: the whole lead that he was playing in so many

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Speaker 3: of the songs were just like him standing front and

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Speaker 3: center playing the guitar.

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Speaker 2: I was just like, that's what's up, dude.

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Speaker 3: So you know, just consistency, consistency and consistency, and I'm

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Speaker 3: sure that you bring that to your business mentality.

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Speaker 4: Yeah, I mean, it's doing all the basics well, allows

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Speaker 4: you to go to the next level. So think about

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Speaker 4: this rad. I see organizations. They might have a real

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Speaker 4: big strength. Let me just talk about like it's ten

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Speaker 4: feet off the ground, but part of their company is

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Speaker 4: stuck in the pavement, breaking concrete everywhere it goes. So

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Speaker 4: it doesn't really matter if you have like this big

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Speaker 4: strength if you can't support it with the holistic like excellence.

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Speaker 4: So my thing is like, let's be a hovercraft. Let's

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Speaker 4: just get the whole company six inches off the ground,

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Speaker 4: and then we can move it wherever we want to.

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Speaker 4: Then we can decide how how we want to go.

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Speaker 4: But you need balance in business, just like you need

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Speaker 4: in life or at a great rock show, right.

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Speaker 3: Yeah, exactly, and practice and you know, hitting the wrong

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Speaker 3: chord that's going to happen in rock, in life and

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Speaker 3: in business.

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Speaker 2: But you can't off the show. The show must continue.

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Speaker 3: So you know, you may realize you hit the wrong chord,

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Speaker 3: but maybe the up the consumer or you know, the

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Speaker 3: listener doesn't realize it, you know, so you know, you

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Speaker 3: continue to play through the show like the show must

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Speaker 3: go on. And I think in business we do hit

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Speaker 3: speed bumps that are like, you know, did that just happen?

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Speaker 2: What just happened?

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Speaker 3: My whole my whole point of sales software just crashed

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Speaker 3: on me in the middle of Black Friday?

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Speaker 2: Do I freak out? I can't freak out.

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Speaker 3: Because I got a whole line of customers who my

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Speaker 3: store waiting to pay and I want all that payment,

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Speaker 3: So I have to, you know, then think strategy strategically,

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Speaker 3: like how am I going to fix the situation? Do

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Speaker 3: I call the point of sale software? Do I just

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Speaker 3: reboot the computer. Do I do all these things? And

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Speaker 3: I go through all these like emergency checklists to get

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Speaker 3: the point of sale backup and running to take their

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Speaker 3: money right, because you have to stay. The show must

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Speaker 3: go on. The business has to continue to flow fluidly.

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Speaker 3: And I like to use the reference of a category

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Speaker 3: five river. So I've built my companies and my life

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Speaker 3: based off of a category five river. Right, very challenging,

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Speaker 3: very violent, lots of things in its way.

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Speaker 2: But what happens is that category.

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Speaker 3: Five makes its own path down whatever canyon or grand

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Speaker 3: canyon it's moving through. Whereas you have like a pond,

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Speaker 3: and a pond is super deep and stagnant and it

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Speaker 3: has lily pads, and you're like, oh, that water looks

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Speaker 3: glassy and clean and something I can drink. But when

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Speaker 3: you go to drink it, you see this floating dead

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Speaker 3: deer in it. There's this floating deer in the pond,

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Speaker 3: and there's no movement of water.

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Speaker 2: You know.

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Speaker 3: So I choose to put my business as a category

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Speaker 3: five who's always fresh, flowing, moving the boulders, moving the rocks,

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Speaker 3: making its way.

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Speaker 2: Through the canyon, creating the canyon.

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Speaker 3: Versus a stagnant a pond that looks enticing but is

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Speaker 3: deep and entangling and just a trap, like the deer

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Speaker 3: that gets trapped in the pond. You know, some businesses

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Speaker 3: are the deer. They took a drink, slip, fell in deep,

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Speaker 3: got tangled in the lily.

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Speaker 2: Pads, can't get out. They drowned.

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Speaker 3: But a category five if that deer to take a drink,

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Speaker 3: he might slip, but he's like, he's gonna be going

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Speaker 3: down it. He's gonna be like, you know, moving around

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Speaker 3: and like getting tumbled and everything, but he might.

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Speaker 2: Still still live.

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Speaker 3: Okay, So that's that's my business analogy is being a

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Speaker 3: category five just making your own way.

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Speaker 2: Yeah, I mean no, what else is going to do

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Speaker 2: it for you?

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Speaker 4: Rad You're the one that's got to put it in

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Speaker 4: motion and then be consistent, right, that's.

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Speaker 3: Right, you do. You have to say, hey, you know,

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Speaker 3: I'm not gonna freak out. I'm gonna get these things done.

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Speaker 3: Everybody's looking at me like I'm the expert. So therefore

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Speaker 3: I look behind me, like who are they looking at?

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Speaker 2: Is this me? Am? I the only one behind me? Now?

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Speaker 3: You know it's like you like you are you have

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Speaker 3: to be the person. Now when someone looks at you.

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Speaker 2: You know, It's like, Okay, I'm.

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Speaker 3: The firefighter, I'm the you know, chief bottle washer. You know,

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Speaker 3: I'm the janitor, I'm the shipper. I'm all these things

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Speaker 3: in my business. I'm all in one. I have to

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Speaker 3: have all of these Swiss Army knife mechanisms as a

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Speaker 3: business owner because when I'm gone to Deaf Leopard with

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Speaker 3: my wife, somebody's running my business.

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Speaker 2: I have to have that trust in them.

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Speaker 3: But if they need to call me, I can still

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Speaker 3: help them while I'm on the road or whatever the

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Speaker 3: case is. But there's just so much in business, you know.

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Speaker 3: And I have a lot of listeners that are wanting

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Speaker 3: to be their own business, wanting to be their own self,

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Speaker 3: wanting to grow their beard for themselves, and you know,

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Speaker 3: not have to have anyone tell them are you going

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Speaker 3: to cut your beards.

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Speaker 2: For the meeting tomorrow?

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Speaker 3: It's like do I have to, you know, like be

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Speaker 3: the man of it. So what do you say, after

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Speaker 3: being you know, through all these things, how do you

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Speaker 3: see yourself as you know, be so successful that.

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Speaker 2: We're having this conversation today. Well, I think it's a

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Speaker 2: matter of like.

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Speaker 4: Just a work ethic, a personal view, a lot of

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Speaker 4: folks that served in the military. You know, you don't

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Speaker 4: join the military to get rich, like it's possible, but

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Speaker 4: it's not likely.

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Speaker 2: Right.

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Speaker 4: You do it because you serve a higher power. You

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Speaker 4: want to give back, you understand, and to say, it's

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Speaker 4: set of the experiences that can only be gained in

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Speaker 4: one place right there. And the people that have family

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Speaker 4: members and people you respect and you look up to,

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Speaker 4: they just kind of roll a certain way. When you

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Speaker 4: write a blank check to the United States government for

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Speaker 4: a number of years, that says something about who you

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Speaker 4: are just as a person. So like as the business Sergeant,

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Speaker 4: that's my personal branding that I've had for about a

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Speaker 4: decade and now I have business Sergeant this you know,

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Speaker 4: veteran powered recruiting company and community. I just like to

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Speaker 4: surround myself with those types of people who get it,

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Speaker 4: who care about what we care about and see the

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Speaker 4: bigger picture.

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Speaker 2: And back to your pos example, right, what to do?

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Speaker 4: Well, if you got a checklist, right, you got an

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Speaker 4: acronym to what happens and your staff just look at

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Speaker 4: the checklist.

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Speaker 2: So maybe we start with the reboot.

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Speaker 4: Okay, if now we get the little square phone out

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Speaker 4: and we use the calculator, like, like, we're going to

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Speaker 4: figure this out. No one's gone, You're just buying shit

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Speaker 4: for the holidays, you know what I mean. At the

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Speaker 4: end of the day, none of this really matters. I

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Speaker 4: get everyone's excited and all the pos is down and

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Speaker 4: someone's throwing a fit, but like, it doesn't have to

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Speaker 4: be that way. And when you have a company full

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Speaker 4: of people who aren't going to get frazzled because they've

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Speaker 4: been tested because you hire veterans, right, then you're probably

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Speaker 4: gonna have a pretty chill melt down versus someone who

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Speaker 4: might need to take a time out and grab some

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Speaker 4: safe space for a few minutes while everyone else melts down.

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Speaker 4: That doesn't sound good.

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Speaker 2: You know.

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Speaker 3: My favorite thing to tell my guys is I don't

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Speaker 3: accept shoulder shrugs and I don't know.

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Speaker 2: I always tell them that. I go, hey, where's this at?

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Speaker 2: They go, uh, I'm like, I.

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Speaker 3: Don't accept that, and they're like, well, I don't know,

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Speaker 3: And I was like, I don't accept that.

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Speaker 2: Those are the two things I don't accept.

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Speaker 3: You need to have an understanding of what we're doing here,

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Speaker 3: So I can't have the I don't know, I can't

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Speaker 3: have the look at me again, like I'm paying you

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Speaker 3: to know. I have this investment in you. You got

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Speaker 3: to know, and you've got to know where's the pencil?

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Speaker 3: Where did I put Where did I put the pencil?

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Speaker 2: Last? I don't know. No, no, go find my pencil

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Speaker 2: and then they'll bring it to me.

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Speaker 3: Here it is okay, So you did know you could

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Speaker 3: find it, you could do the detail. Just you know,

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Speaker 3: it's real easy to say someone else do it. You know,

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Speaker 3: it's real easy to have this shoulder strug. And I

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Speaker 3: guess I'm only talking about frustrating in business when you

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Speaker 3: know you are running a business and you have expectations

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Speaker 3: of your staff to complete the job at task, you know.

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Speaker 2: And the same thing. I was talking with Larry, who

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Speaker 2: was a former.

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Speaker 3: Seal Team three commander, and he said, rad, I'm going

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Speaker 3: to tell you a story about business, and it has

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Speaker 3: to do with the teams, and it's kind of like

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Speaker 3: a minute long, so I'm going to go through it.

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Speaker 2: He's like, so here I am. I'm working in the office.

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Speaker 3: You know, we're getting ready to go on a mission,

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Speaker 3: and I'm typing up my mission report and I'm making

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Speaker 3: sure that you know, everybody's getting their place on the

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Speaker 3: team and their favorite positions, and he's like, you know,

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Speaker 3: and then I, oh, I messed it up. So I

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Speaker 3: ripped my paper out and I crumble it up and

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Speaker 3: I toss it in my trash can. He's like a

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Speaker 3: little did I know? My trash can was overflow and

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Speaker 3: it fell on the floor. So I yell at the door.

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Speaker 3: I'm like, hey, hey, bro, will you come in here

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Speaker 3: and take my trash out for me? I'm totally like

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Speaker 3: enamored in this mission brief or whatever it is. He's

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Speaker 3: the commander's doing right. He's sitting there working, and so

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Speaker 3: he's like, uh, yeah, no problem, bro. So then he

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Speaker 3: goes to the next bro in the squad and he goes, hey, bro,

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Speaker 3: go take out the boss's trash, Bro. And then that

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Speaker 3: bro goes down the row of chain of command to

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Speaker 3: the last bro and that bro's looking around to brow

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Speaker 3: someone else. He's like, well, I guess that's me. So

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Speaker 3: he goes in and throws away the Captain's the commander's

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Speaker 3: trash that bro did. So the difference between a brow

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Speaker 3: and a friend is that the friend on the team

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Speaker 3: would have saw that the commander was hard.

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Speaker 2: At work, already overwhelmed with what he.

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Speaker 3: Has to do, and he would have saw the trash

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Speaker 3: can full, and he would have threw it away already,

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Speaker 3: so that when the commander ripped that paper, it would

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Speaker 3: have gone right in the wastebasket. That guy gets to

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Speaker 3: be on point, you know what I'm saying. It's like

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Speaker 3: he's like, oh, hey, you know, Bob always clears.

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Speaker 2: Out my trash can. He's on point. He likes point.

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Speaker 2: He gets point, you know.

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Speaker 3: So the bro and the friend in business, it's like,

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Speaker 3: are they there just to be the bro, just to

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Speaker 3: collect a paycheck, just to suck up that hourly wage.

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Speaker 2: Pooping on the dime until they're told what to do.

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Speaker 3: Or is it someone who's proactive and giving you customer

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Speaker 3: service as the employer because you've hired them and you're

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Speaker 3: paying them. So now as everybody expects me as as

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Speaker 3: the business to give them customer service when they pay me.

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Speaker 3: I just paid you twenty dollars, I expect customer service.

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Speaker 3: Well guess what I just paid you twenty dollars an hour.

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Speaker 3: I also expect customer service from my staff. Yeah, and

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Speaker 3: if that means like, hey, rad, let me get this

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Speaker 3: for you, or hey rad, let me open the door for.

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Speaker 2: You or hey, let me get this. It's not kissing

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Speaker 2: my ass.

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Speaker 3: It's giving me customer service as the employer, which is

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Speaker 3: what's deserved because I'm paying you, so you can't snark

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Speaker 3: at me or get mad that you're not having a break.

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Speaker 3: I'm paying you. I'm paying you money for your services.

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Speaker 3: As a consumer of your services, you owe me a

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Speaker 3: customer service five star experience working for me, And so

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Speaker 3: I steal that mindset in my business and I make

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Speaker 3: sure my guys understand that we all work together, but

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Speaker 3: we all work for the common goal of the business.

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Speaker 3: And if I'm in charge of the business or my

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Speaker 3: business partner's talking, you guys have a responsibility to fulfill

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Speaker 3: that consumer desire from us as your employer.

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Speaker 2: What do you think about that?

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Speaker 4: Yeah, I mean we all work for someone, even if

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Speaker 4: you are self employed. Okay, we all serve someone. No

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Speaker 4: one is alone with everyone serving them, right, It's an ecosystem.

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Speaker 4: So what I would say to that rad is, if

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Speaker 4: that's my expectation of my employees, I'm going to be

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Speaker 4: explicitly explicit about that expectation in the ad, in the interview,

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Speaker 4: and then I'm going to enforce that with everyone from

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Speaker 4: the most senior to the most junior. So the ney

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Speaker 4: thing about elite units is they're not easy to get

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Speaker 4: into and they're pretty easy to get out of. So

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Speaker 4: I take that mindset from the military and bring it

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Speaker 4: to civilian business leaders. So when people hire the business sergeant,

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Speaker 4: they're not hiring someone to tiptoe around their tulip field

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Speaker 4: or you know, lightly engage in their issues. They're hiring

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Speaker 4: someone here to call balls and strike, say who owns this?

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Speaker 4: Why are you accepting this? Do you do this all

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Speaker 4: the time? And really just say okay, really after that

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Speaker 4: first conversation like do we want to be great, like

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Speaker 4: really truly elite? Do we want to be a special unit?

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Speaker 4: And the answer is yes, then you've got to stop

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Speaker 4: accepting anything other than a special response. So if we

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Speaker 4: have a core value right of we're driven. We always

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Speaker 4: look for an opportunity to be awesome. We don't wait

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Speaker 4: to do stuff right. We see it and we do it.

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Speaker 4: So it's not get stuff done or get shipp done,

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Speaker 4: it's get the right stuff done. GRSD is one of

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Speaker 4: my things because there's a lot of GSD people, but

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Speaker 4: you'd be doing the wrong thing.

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Speaker 2: So what is the right thing?

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Speaker 4: So in your example, just to work with one of

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Speaker 4: my companies, you know, first thing we have to agree

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Speaker 4: to is we're not average, and that's a very average thing.

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Speaker 4: To go find a junior person, right, and then whatever

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Speaker 4: rolls downhill until the task gets picked up instead. Your point,

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Speaker 4: rad was that first person who came into the CEO's

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Speaker 4: office sort of just saw that and said, oh, I

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Speaker 4: got that. You know what I mean, commander's doing his thing.

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Speaker 4: I got nothing going on. There's a problem. Let's So

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Speaker 4: my point is, if you have a core value about

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Speaker 4: see something, say something, always look for an opportunity to

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Speaker 4: improve something, make it awesome, like like try harder, you know,

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Speaker 4: whatever those ethos are in your culture or a spree

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Speaker 4: to core right the word for it in the military

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Speaker 4: civilian world, we call it a culture, right, a vibe

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Speaker 4: of your tribe. And that vibe you described wasn't a

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Speaker 4: super healthy one. I mean, it's fairly common, but it's

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Speaker 4: not special. So the neat thing about business is in

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Speaker 4: the military, they issue you soldiers, privates, airmen's marines. They

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Speaker 4: just give them to you, right, and they're not always

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Speaker 4: a ten out of ten, and your job is to

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Speaker 4: get them as close as tip to ten as they're able,

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Speaker 4: but they're committed for a number of years. And when

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Speaker 4: you have that kind of commitment, we can spend some

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Speaker 4: time knocking off some rough edges and do what we

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Speaker 4: need to do. But in the civilian world, your best

365
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Speaker 4: person could come in tomorrow and say, man, I'm just

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Speaker 4: not feeling it anymore. Thanks for everything, right, I've got

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Speaker 4: to go, and then it'll take you years to get

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Speaker 4: back to that same level. So you know, they're not enlisted.

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Speaker 4: You can't send the MPs to go get somebody if

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Speaker 4: they're not feeling it. Your job is to create an

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Speaker 4: environment where they feel it so hard they would never leave,

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Speaker 4: and that attracts other like unicorns.

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Speaker 2: So like at the end of the.

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Speaker 4: Day, if you want to have a culture, it's determined

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Speaker 4: by the worst being behavior that the leadership teams willing

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Speaker 4: to tolerate. It's a standards thing, my friend. And if

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Speaker 4: you set the standard high and you enforce it to

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Speaker 4: that standard, you know that kind of stuff won't happen

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Speaker 4: because it's it's offensive to be.

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Speaker 2: Average, right, you know.

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Speaker 3: And I guess to bring my point back, you know,

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Speaker 3: full circle is Larry was just saying, you know, if

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Speaker 3: somebody's doing a little bit more for the boss. It's

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Speaker 3: not like they're sucking up. They're just providing customer service.

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Speaker 3: That's kind of what his whole thought was. It's like,

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Speaker 3: you know, the guy still on the team. But they

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Speaker 3: may say, oh, Bill, Bob a kisses the boss's ass.

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Speaker 3: It's like, well, no, Bob just understands his position is

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Speaker 3: giving customer service while he's on the clock.

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Speaker 2: Yeah, it's a good point.

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Speaker 4: At the same time, if he only does it to

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Speaker 4: the CEO, he's definitely kissing his butt. But Bob should

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Speaker 4: see heavy garbage or full garbage cans and always emptying them.

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Speaker 4: So my point is, if it's like a cultural thing,

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Speaker 4: it does matter if it's the new guys trash can

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Speaker 4: that same number two, whether it's the CEO or the

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Speaker 4: new guy, is going to hand it out. So that

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Speaker 4: that's what I'm saying, a great culture, the CEO and

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Speaker 4: the janitor follow the same rules. And just because someone

400
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Speaker 4: makes ten times as much money as the corner office

401
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Speaker 4: is making the shots, they're not any better or worse

402
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Speaker 4: a man or a woman. And that's where we get

403
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Speaker 4: into like a real team. And you know, some of

404
00:19:30,119 --> 00:19:34,160
Speaker 4: the best officers right we're enlisted first Mustang officers consistently,

405
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Speaker 4: you know, are are are.

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Speaker 2: Favored, like it or not. They know both sides of

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Speaker 2: the coin.

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00:19:41,280 --> 00:19:43,800
Speaker 4: They you know what I mean that that's like there's

409
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Speaker 4: a perspective. Now we're probably not going to do that

410
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Speaker 4: because you know that's not going to go over. Well,

411
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Speaker 4: why don't we just change it a little bit, show

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Speaker 4: just a hint of forethought and respect and they'll love

413
00:19:54,760 --> 00:19:57,920
Speaker 4: this plan so like it doesn't take much. I think

414
00:19:57,960 --> 00:20:00,639
Speaker 4: it's just being intentional. But I'm gonna go back to

415
00:20:01,240 --> 00:20:03,800
Speaker 4: you know, as the leader of the organization, you set

416
00:20:03,840 --> 00:20:08,879
Speaker 4: the standard and if hey you, hey you, hey you,

417
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Speaker 4: And it's just that trickle down accountability is what you're

418
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Speaker 4: talking about. It's like trickle down economics, but a little different.

419
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Speaker 4: Or look, let's take the other one, all right, rad

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Speaker 4: This is like the CEO says, formation zero six, don't

421
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Speaker 4: be late, right, the platoon leader lieutenants like zero five thirty.

422
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Speaker 4: You know, last thing I want to do is have

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Speaker 4: my platoon be late to this. The company commander's formation right.

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Speaker 4: Then the patoon sergeant it's like, all right, better make

425
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Speaker 4: it zero five. We don't want to disappoint the lieutenant.

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Speaker 4: Then the squad leaders like my squad, so not can

427
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Speaker 4: be late four thirty. I need to see everybody, right,

428
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Speaker 4: So the next thing, you know, the privates are. You know,

429
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Speaker 4: they're down there at zero four hundred waiting for two hours,

430
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Speaker 4: and then the CEO says, yeah, zero six is now

431
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Speaker 4: zero seven thirty, like at the last minute.

432
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Speaker 2: Like my point is, if.

433
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Speaker 4: You got to be there at six, everybody be there

434
00:20:57,640 --> 00:21:00,560
Speaker 4: like five five forty five, no later than five, then

435
00:21:00,560 --> 00:21:04,280
Speaker 4: we'll get into formation. There's everyone covering their own butt

436
00:21:04,400 --> 00:21:07,159
Speaker 4: with a little half hour of slop time. There's no

437
00:21:07,240 --> 00:21:09,520
Speaker 4: time for the privates to sleep, like what are we doing?

438
00:21:09,840 --> 00:21:12,120
Speaker 4: Like like that happens all the time in the military.

439
00:21:12,200 --> 00:21:15,879
Speaker 4: There's memes about it. But I think that's the difference

440
00:21:17,960 --> 00:21:21,359
Speaker 4: between being surrounded by professionals who kind of get it

441
00:21:21,880 --> 00:21:26,800
Speaker 4: and having to micromanage or project manage that time slot

442
00:21:26,920 --> 00:21:30,320
Speaker 4: because you know three or four people will be late

443
00:21:30,400 --> 00:21:32,480
Speaker 4: in each one of those iterations, so you have to

444
00:21:32,520 --> 00:21:36,320
Speaker 4: be several hours early so you're never late, versus just

445
00:21:36,359 --> 00:21:39,440
Speaker 4: having people and trusting and respecting they'll be there a

446
00:21:39,440 --> 00:21:41,679
Speaker 4: good fifteen to twenty minutes early, because that's the rules.

447
00:21:42,160 --> 00:21:44,040
Speaker 2: Just rolling out of your cot right to formation.

448
00:21:44,280 --> 00:21:46,159
Speaker 3: Huh. It's like, oh, well, I figured I wake up

449
00:21:46,240 --> 00:21:48,879
Speaker 3: and you know, stand here for the next three or

450
00:21:48,880 --> 00:21:49,520
Speaker 3: four hours.

451
00:21:49,800 --> 00:21:53,880
Speaker 2: I mean that that is a that's a fact. We're

452
00:21:53,880 --> 00:21:54,520
Speaker 2: gonna be a half.

453
00:21:54,400 --> 00:21:57,880
Speaker 3: Hour earlier than him, half hour earlier than them. It's

454
00:21:57,920 --> 00:22:00,000
Speaker 3: like we haven't even gone to bed yet. It's still the.

455
00:22:01,520 --> 00:22:04,960
Speaker 2: Just just bring it out there on the formation break

456
00:22:05,000 --> 00:22:07,159
Speaker 2: ground to sleep there. That's what I'm getting at.

457
00:22:07,240 --> 00:22:11,440
Speaker 3: It's that's so funny with your field Manual that you wrote.

458
00:22:11,680 --> 00:22:14,560
Speaker 3: What inspired you to get that out there? You know,

459
00:22:14,640 --> 00:22:17,840
Speaker 3: twenty seventeen and you know when you were writing, what

460
00:22:17,920 --> 00:22:19,679
Speaker 3: was it that really just moved you to write that

461
00:22:19,720 --> 00:22:20,399
Speaker 3: field Manual?

462
00:22:21,160 --> 00:22:23,080
Speaker 4: Well, if you remember the Field manuals, I have a

463
00:22:23,080 --> 00:22:24,240
Speaker 4: little copy of it right here.

464
00:22:24,600 --> 00:22:26,000
Speaker 2: It looks like FM.

465
00:22:26,119 --> 00:22:28,480
Speaker 4: You know, it's got the it's got the beat up

466
00:22:28,560 --> 00:22:32,400
Speaker 4: camo cover, lots of big you.

467
00:22:32,320 --> 00:22:36,240
Speaker 3: Know, save the blown out picture, the words and everything.

468
00:22:36,240 --> 00:22:38,880
Speaker 3: It's like rt FM if you know what that means.

469
00:22:38,920 --> 00:22:40,360
Speaker 3: Read the Field Manual.

470
00:22:40,400 --> 00:22:44,800
Speaker 4: Yeah, exactly, fits right into your cargo pocket and your

471
00:22:44,880 --> 00:22:49,320
Speaker 4: your camis you know, it's got eighty two real world

472
00:22:49,440 --> 00:22:53,040
Speaker 4: lessons and it's it's it's basically I wrote the book

473
00:22:53,280 --> 00:22:56,080
Speaker 4: for people wanting to understand how the military is so

474
00:22:56,119 --> 00:22:59,719
Speaker 4: great at team building, cultures, free de core discipline, account

475
00:22:59,720 --> 00:23:03,119
Speaker 4: of building, So really talk about the great parts of

476
00:23:03,119 --> 00:23:06,920
Speaker 4: the military and how the US military you've never beenified

477
00:23:06,920 --> 00:23:10,600
Speaker 4: our a finer fighting force. Looking at the Maduro raid

478
00:23:10,920 --> 00:23:14,720
Speaker 4: of a month ago, like wow, that's pretty amazing, Like

479
00:23:15,560 --> 00:23:17,880
Speaker 4: you know, fifty three hundred things had to come true

480
00:23:17,920 --> 00:23:20,480
Speaker 4: all at the same time to pull that operation off.

481
00:23:20,520 --> 00:23:23,720
Speaker 4: That Like like, that's a display to the rest of

482
00:23:23,760 --> 00:23:27,119
Speaker 4: the world what happens when you put your mind to

483
00:23:27,160 --> 00:23:30,560
Speaker 4: something and a dictator says I'm right here, come get me. Like, oh,

484
00:23:31,359 --> 00:23:34,800
Speaker 4: that was a hold my beer moment for Jaysoak. I

485
00:23:34,800 --> 00:23:38,600
Speaker 4: think showing everybody what we're capable of. But really, at

486
00:23:38,600 --> 00:23:42,120
Speaker 4: the end of the day, all this stuff, even if

487
00:23:42,160 --> 00:23:44,399
Speaker 4: business isn't what you're doing is in life or death.

488
00:23:44,920 --> 00:23:47,359
Speaker 4: If we just curate a team of people that really

489
00:23:47,400 --> 00:23:49,600
Speaker 4: want to be there, and the impact of what we

490
00:23:49,720 --> 00:23:52,760
Speaker 4: do as a team is that important. Not quite life

491
00:23:52,800 --> 00:23:56,600
Speaker 4: and death, but we're willing to be uncomfortable to achieve

492
00:23:56,640 --> 00:23:59,440
Speaker 4: goals together. You know, that's a unit where people will

493
00:23:59,440 --> 00:24:03,480
Speaker 4: stick around. Right when people are committed, not interested interested

494
00:24:03,560 --> 00:24:06,520
Speaker 4: people as soon as there's some adversity, they'll find something

495
00:24:06,520 --> 00:24:09,359
Speaker 4: else to be interested. But committed people, you know, they'll

496
00:24:09,359 --> 00:24:11,800
Speaker 4: find a way over it, around it, through it, under it.

497
00:24:11,920 --> 00:24:13,000
Speaker 2: They'll be creative.

498
00:24:13,040 --> 00:24:15,399
Speaker 4: So I think a lot of folks Ninety three percent

499
00:24:15,440 --> 00:24:18,639
Speaker 4: of the US population never wore the uniform. Only seven

500
00:24:18,680 --> 00:24:23,879
Speaker 4: percent of Americans are active or military veterans, So I

501
00:24:23,920 --> 00:24:26,840
Speaker 4: think a lot of people wish they joined. They didn't

502
00:24:26,840 --> 00:24:29,919
Speaker 4: take the opportunity. So anytime they get to learn, like

503
00:24:30,040 --> 00:24:34,920
Speaker 4: some of the methodology, the talk tracks, the mindsets I

504
00:24:34,960 --> 00:24:38,200
Speaker 4: think are really valuable. So I just extracted the stuff

505
00:24:38,200 --> 00:24:40,040
Speaker 4: that you won't go to jail for if you if

506
00:24:40,080 --> 00:24:43,040
Speaker 4: you do at a civilian business office, because I mean,

507
00:24:43,080 --> 00:24:45,280
Speaker 4: you can't really tape your lieutenant to a cannon and

508
00:24:45,280 --> 00:24:46,520
Speaker 4: shoot it a couple of times.

509
00:24:46,359 --> 00:24:50,520
Speaker 2: Right, that's you know, hr legals that can enjoy that.

510
00:24:50,760 --> 00:24:57,200
Speaker 4: Should we found that something that happened hazing is friendly hazing.

511
00:24:57,520 --> 00:25:00,480
Speaker 4: Hazing because we like you stuff is perfectly okay the military,

512
00:25:00,560 --> 00:25:03,600
Speaker 4: right that that's going to be a permanent scar. Hazing,

513
00:25:03,680 --> 00:25:05,920
Speaker 4: you know, probably has lost a lot of popularity in

514
00:25:05,920 --> 00:25:06,840
Speaker 4: the last few decades.

515
00:25:06,880 --> 00:25:09,679
Speaker 2: But I digress back to what's important.

516
00:25:09,720 --> 00:25:14,800
Speaker 4: What civilians want is when you give them that mindset

517
00:25:14,920 --> 00:25:18,000
Speaker 4: and then you make the mission explicit and you allow

518
00:25:18,119 --> 00:25:20,879
Speaker 4: people to fully opt all the way in or all.

519
00:25:20,760 --> 00:25:21,399
Speaker 2: The way out.

520
00:25:21,600 --> 00:25:24,359
Speaker 4: It's this half in, half out that we get in

521
00:25:24,440 --> 00:25:28,479
Speaker 4: civilian business world. And why twenty percent of companies are

522
00:25:28,520 --> 00:25:30,600
Speaker 4: the employees that can we do all the work and

523
00:25:30,680 --> 00:25:32,639
Speaker 4: the other eighty percent are just hot and sweating and

524
00:25:32,680 --> 00:25:36,159
Speaker 4: look busy, but they're truly not super productive. When we

525
00:25:36,240 --> 00:25:40,160
Speaker 4: have an entire organization or at least eighty percent of it,

526
00:25:40,200 --> 00:25:43,200
Speaker 4: are actually here to do the work, enjoy it, are

527
00:25:43,240 --> 00:25:46,000
Speaker 4: willing to do what's necessary to get it done, be

528
00:25:46,040 --> 00:25:52,399
Speaker 4: held accountable after action reviews over failures, not hiding mistakes

529
00:25:52,520 --> 00:25:56,600
Speaker 4: or you know, delegating things all the way down. You know,

530
00:25:56,840 --> 00:25:59,000
Speaker 4: then it's like, all right, if I'm going to spend

531
00:25:59,200 --> 00:26:02,919
Speaker 4: eight to ten hours of my day with humans and

532
00:26:03,000 --> 00:26:05,320
Speaker 4: the world we live in is freaking crazy, do I

533
00:26:05,359 --> 00:26:08,840
Speaker 4: want to go deeper into the delusional make believe this

534
00:26:08,880 --> 00:26:09,840
Speaker 4: has really not happened.

535
00:26:09,880 --> 00:26:10,880
Speaker 2: Is this happening in the world?

536
00:26:11,320 --> 00:26:13,760
Speaker 4: Or do I want to create a stable environment where

537
00:26:13,960 --> 00:26:16,560
Speaker 4: your word is your bond and we're all committed to

538
00:26:16,600 --> 00:26:19,479
Speaker 4: this thing. If you see this, you do that, and

539
00:26:19,520 --> 00:26:22,800
Speaker 4: we celebrate right, and we hold each other accountable. That's

540
00:26:22,840 --> 00:26:24,920
Speaker 4: a team. I want to show up again to tomorrow,

541
00:26:25,040 --> 00:26:28,399
Speaker 4: right because it challenges me. We're probably all making pretty

542
00:26:28,400 --> 00:26:32,400
Speaker 4: good money because we're executing well. The world's full of idiots.

543
00:26:32,400 --> 00:26:32,920
Speaker 2: I don't have.

544
00:26:32,920 --> 00:26:35,640
Speaker 4: Any next to me right now. I mean, that feels awesome.

545
00:26:36,080 --> 00:26:39,639
Speaker 4: So I think people look at the military and you

546
00:26:39,680 --> 00:26:44,000
Speaker 4: will not find better examples of courage, heroism, leadership in

547
00:26:44,359 --> 00:26:47,600
Speaker 4: the worst scenarios. But I also tell you rat and

548
00:26:47,600 --> 00:26:49,880
Speaker 4: I'm sure you've seen this and many times and you've

549
00:26:49,880 --> 00:26:56,200
Speaker 4: heard it many times in your travels. You know, military

550
00:26:56,280 --> 00:27:01,280
Speaker 4: people will talk shit to your faith and they will

551
00:27:01,280 --> 00:27:03,160
Speaker 4: be the nicest people behind.

552
00:27:02,840 --> 00:27:04,120
Speaker 2: Your back in the world.

553
00:27:04,480 --> 00:27:08,520
Speaker 4: Most cultures, civilian cultures, they'll be nice to your face,

554
00:27:08,560 --> 00:27:11,560
Speaker 4: but as soon as you turnaround, they'll eviscerate you. So

555
00:27:11,600 --> 00:27:15,000
Speaker 4: the the thing about a military culture is, you know,

556
00:27:15,280 --> 00:27:19,359
Speaker 4: you ever notice that some guy's not around and someone's like,

557
00:27:19,400 --> 00:27:22,119
Speaker 4: you can't talk shit about anybody in my circle. I

558
00:27:22,160 --> 00:27:23,680
Speaker 4: will defend them immediately.

559
00:27:23,960 --> 00:27:26,399
Speaker 2: We're like, WHOA, what just happened right there? But that

560
00:27:26,440 --> 00:27:29,600
Speaker 2: guy gets around and I will buildlow him, you know

561
00:27:29,640 --> 00:27:30,000
Speaker 2: what I mean.

562
00:27:30,600 --> 00:27:33,679
Speaker 4: So, like just that kind of vibe bringing that vibe

563
00:27:33,680 --> 00:27:38,320
Speaker 4: to a civilian company is what I do. And and yeah,

564
00:27:38,359 --> 00:27:40,920
Speaker 4: we're gonna have some acronyms. I teach a business operating

565
00:27:40,960 --> 00:27:43,920
Speaker 4: system called EOS. It's a big program. It's out there,

566
00:27:44,000 --> 00:27:45,720
Speaker 4: been out there for twenty years. I've been teaching it

567
00:27:45,800 --> 00:27:49,080
Speaker 4: for like twelve plus years. Because the military is just

568
00:27:49,119 --> 00:27:55,320
Speaker 4: one big system. So ex military folks thrive in high structure,

569
00:27:55,480 --> 00:27:59,440
Speaker 4: you know, highly curated, elite environments.

570
00:27:59,840 --> 00:28:00,879
Speaker 2: So that's really what we do.

571
00:28:00,920 --> 00:28:04,159
Speaker 4: We bring that mindset in the structure and then with

572
00:28:04,280 --> 00:28:08,159
Speaker 4: Business Sergeant, we actually place veterans after training them, in

573
00:28:08,160 --> 00:28:12,000
Speaker 4: a community. So this course that I've created based on

574
00:28:12,119 --> 00:28:15,840
Speaker 4: the book, I offer for free. So every veteran listening

575
00:28:15,880 --> 00:28:19,560
Speaker 4: to this bizsgt dot com, take the course, join the community,

576
00:28:19,960 --> 00:28:23,760
Speaker 4: Come on in. You're welcome, no expectation. Now, if you

577
00:28:24,000 --> 00:28:26,400
Speaker 4: wanted to get the training and do something with it,

578
00:28:26,680 --> 00:28:29,840
Speaker 4: we can place you at a veteran friendly company who

579
00:28:30,119 --> 00:28:34,280
Speaker 4: knows what they're getting once what you have. My business partner,

580
00:28:34,440 --> 00:28:36,560
Speaker 4: Michael Chriscilla, just got out about a year and a

581
00:28:36,600 --> 00:28:39,200
Speaker 4: half ago. He spent what twenty three years in the

582
00:28:39,240 --> 00:28:42,200
Speaker 4: Special Forces, and he was a chief worn Officer three

583
00:28:42,240 --> 00:28:47,400
Speaker 4: and instructor Special Forces medic is Michael's pedigree. This guy

584
00:28:47,760 --> 00:28:52,280
Speaker 4: is an amazing operator. He's my integrator, he's my president.

585
00:28:52,880 --> 00:28:58,760
Speaker 4: And we have the course and then Thursday nights we

586
00:28:58,800 --> 00:29:01,680
Speaker 4: do a discussion. This is what I meant by that.

587
00:29:01,760 --> 00:29:04,640
Speaker 4: Let's have look, let's get some real world examples. We're

588
00:29:04,640 --> 00:29:07,920
Speaker 4: done wellness Wednesdays. We got going on twenty two veterans

589
00:29:07,960 --> 00:29:11,160
Speaker 4: suicides the date way too many. So, like, I had

590
00:29:11,160 --> 00:29:13,600
Speaker 4: a plant medicine journey a few years ago, literally saved

591
00:29:13,640 --> 00:29:14,280
Speaker 4: my life.

592
00:29:14,360 --> 00:29:18,160
Speaker 2: Rad we could talk about it was ayahuasca. It was ayahuasca.

593
00:29:18,280 --> 00:29:22,240
Speaker 4: Yeah, and you cannot get to that stuff and talk therapy.

594
00:29:22,360 --> 00:29:24,760
Speaker 4: But that's like a can opener, just pulling that stuff

595
00:29:24,760 --> 00:29:26,680
Speaker 4: out of you for four nights in the jungle of

596
00:29:26,720 --> 00:29:31,320
Speaker 4: Costa Rica. So, like, I think what we got going

597
00:29:31,360 --> 00:29:35,520
Speaker 4: on is people really want strong leaders. They're not printing

598
00:29:35,560 --> 00:29:36,520
Speaker 4: them like they used to.

599
00:29:36,960 --> 00:29:38,760
Speaker 2: Kids these days are half.

600
00:29:38,520 --> 00:29:41,840
Speaker 4: Accountable as they were even a generation ago. So military

601
00:29:41,920 --> 00:29:45,680
Speaker 4: veterans just have a huge place in business. And it's

602
00:29:45,720 --> 00:29:49,920
Speaker 4: really exciting to take someone that has years and millions

603
00:29:49,920 --> 00:29:55,160
Speaker 4: of dollars spent on their project management, linguistics, team building, negotiation,

604
00:29:55,360 --> 00:29:59,080
Speaker 4: in intelligence gathering. You know, I'm telling you what if

605
00:29:59,080 --> 00:30:02,000
Speaker 4: you're not splitting at you're not into nuclear fission like

606
00:30:03,440 --> 00:30:07,920
Speaker 4: brain surgery at your company, A really smart veteran can

607
00:30:07,920 --> 00:30:10,160
Speaker 4: figure out what your company does in a quarter or two,

608
00:30:10,520 --> 00:30:13,400
Speaker 4: but your best leader couldn't survive a weekend with one

609
00:30:13,400 --> 00:30:17,960
Speaker 4: of these guys with the level of elite operating and

610
00:30:17,960 --> 00:30:20,520
Speaker 4: team building that they have. So like, that's what I

611
00:30:20,560 --> 00:30:24,080
Speaker 4: get fired up about, right is getting these world class

612
00:30:24,160 --> 00:30:26,920
Speaker 4: leaders into organizations and then watching.

613
00:30:26,680 --> 00:30:27,600
Speaker 2: The halo effect.

614
00:30:27,920 --> 00:30:31,400
Speaker 4: You put an elite operator with a little business trading

615
00:30:31,960 --> 00:30:35,440
Speaker 4: into a company and they don't know how to have

616
00:30:35,520 --> 00:30:37,880
Speaker 4: a bad attitude. They don't know how to be lazy.

617
00:30:37,960 --> 00:30:40,880
Speaker 4: So when they see this stuff, there's no drill sergeant yelling.

618
00:30:40,880 --> 00:30:43,120
Speaker 4: It's just like, hey man, that that didn't look very cool. Here,

619
00:30:43,160 --> 00:30:45,120
Speaker 4: let me help you with that. And then I get

620
00:30:45,160 --> 00:30:48,240
Speaker 4: a call three four months later, Oh my god, you

621
00:30:48,240 --> 00:30:51,880
Speaker 4: didn't just fix my warehouse. My entire supply chain has

622
00:30:51,920 --> 00:30:54,280
Speaker 4: gotten awesome. Do you got any other cream brees.

623
00:30:53,960 --> 00:30:57,760
Speaker 2: I can have? Incredible? Yeah, So like we're here for it.

624
00:30:58,120 --> 00:31:00,480
Speaker 3: That's funny you said that, and you mentioned green Beret.

625
00:31:00,560 --> 00:31:04,520
Speaker 3: My father had a master's in business and human resources.

626
00:31:05,200 --> 00:31:08,000
Speaker 3: While he was his Green beret self, and he was

627
00:31:08,400 --> 00:31:10,120
Speaker 3: moving towards a doctorate before.

628
00:31:09,880 --> 00:31:10,600
Speaker 2: He passed away.

629
00:31:11,240 --> 00:31:14,560
Speaker 3: But when I was like twelve eleven, he kind of

630
00:31:14,880 --> 00:31:19,080
Speaker 3: I didn't realize he was working me into business without

631
00:31:19,120 --> 00:31:22,400
Speaker 3: realizing it. Okay, So a lot of things I do

632
00:31:22,520 --> 00:31:25,000
Speaker 3: I attribute to my dad and today's business that I'm

633
00:31:25,040 --> 00:31:27,760
Speaker 3: in right now, I attribute to him, like kind of

634
00:31:28,120 --> 00:31:31,080
Speaker 3: seating me as a young man, always being around him

635
00:31:31,080 --> 00:31:35,040
Speaker 3: and just explaining business and in weird ways, like hey,

636
00:31:35,280 --> 00:31:37,480
Speaker 3: you made grilled cheese sandwiches today, hun, I was like yeah.

637
00:31:37,480 --> 00:31:39,440
Speaker 3: He's like how much did you make out front? Because

638
00:31:39,440 --> 00:31:41,800
Speaker 3: the neighbors were selling lemonade all the time, and I

639
00:31:41,840 --> 00:31:44,240
Speaker 3: needed money for cross country ski boots, and he's like,

640
00:31:44,320 --> 00:31:46,000
Speaker 3: you got to earn it. And I was like, okay,

641
00:31:46,000 --> 00:31:47,600
Speaker 3: how am I going to earn sixty bucks for these

642
00:31:47,600 --> 00:31:50,080
Speaker 3: cross country ski boots at twelve years old? And so

643
00:31:50,600 --> 00:31:53,040
Speaker 3: I was like, well, I can make a mean grilled cheese.

644
00:31:53,200 --> 00:31:55,320
Speaker 3: So I go in, I take the valveda, I take

645
00:31:55,320 --> 00:31:57,600
Speaker 3: the bread. I make a bunch of grilled cheeses and

646
00:31:57,640 --> 00:31:59,360
Speaker 3: I go outside and I sold them for a dollar

647
00:31:59,440 --> 00:32:02,120
Speaker 3: a half, so two dollars a whole grilled cheese. He

648
00:32:02,160 --> 00:32:04,200
Speaker 3: came home He's like, where'd you get thirty three bucks?

649
00:32:04,560 --> 00:32:06,680
Speaker 3: I was like, I made grilled cheese sandwiches and sold

650
00:32:06,680 --> 00:32:09,000
Speaker 3: them to the neighbors. They all ate them, all gooey

651
00:32:09,040 --> 00:32:11,520
Speaker 3: and right there at my little table and on the sidewalk.

652
00:32:11,560 --> 00:32:13,400
Speaker 3: It was so cheesy. They'd wait for me to bring

653
00:32:13,440 --> 00:32:15,440
Speaker 3: them out fresh. So I'd bring him out and everybody

654
00:32:15,440 --> 00:32:17,920
Speaker 3: just eat them up for a bucket slice or half

655
00:32:17,960 --> 00:32:20,160
Speaker 3: of it. And he was really happy about that. But

656
00:32:20,240 --> 00:32:23,760
Speaker 3: he said, hey, well, you know the velveto was five bucks, right,

657
00:32:24,280 --> 00:32:26,680
Speaker 3: And I was like, oh, it's not dad ninety nine,

658
00:32:26,680 --> 00:32:29,080
Speaker 3: It's not like just mine. He's like, you know that

659
00:32:29,080 --> 00:32:31,200
Speaker 3: I should charge you for the electricity in the fridge

660
00:32:31,360 --> 00:32:33,920
Speaker 3: and the fridge and the roof that housed the fridge

661
00:32:34,000 --> 00:32:36,240
Speaker 3: and all these different things. He started at very young

662
00:32:36,280 --> 00:32:41,320
Speaker 3: age with me to teach me everything has a cost

663
00:32:41,440 --> 00:32:44,840
Speaker 3: in business. Everything comes out of that grilled cheese. But

664
00:32:44,920 --> 00:32:46,280
Speaker 3: he said, you know, once you pay me back, And

665
00:32:46,320 --> 00:32:49,240
Speaker 3: he made me pay him back like twelve dollars. I

666
00:32:49,280 --> 00:32:51,120
Speaker 3: got to keep the rest of it, and he'said, but

667
00:32:51,120 --> 00:32:52,480
Speaker 3: I want to tell you something. He just made twenty

668
00:32:52,480 --> 00:32:55,200
Speaker 3: bucks off of an eighty nine cent loaf of bread.

669
00:32:55,800 --> 00:32:58,920
Speaker 3: Five dollars block of cheese. Okay, so he saw that

670
00:32:59,000 --> 00:33:01,719
Speaker 3: in me my dad had a vending machine in his

671
00:33:01,880 --> 00:33:04,200
Speaker 3: armory because all the guys would get home and they'd

672
00:33:04,240 --> 00:33:06,400
Speaker 3: all decompress, and he's like, well, I'm going to run

673
00:33:06,440 --> 00:33:08,320
Speaker 3: this armory here in Utah. I'm gonna have a vending

674
00:33:08,360 --> 00:33:10,800
Speaker 3: machine in here with Coca cola and some snacks. And

675
00:33:10,880 --> 00:33:12,960
Speaker 3: so we always had like little snacks in the garage

676
00:33:13,000 --> 00:33:15,440
Speaker 3: waiting to go to my dad's armory.

677
00:33:16,000 --> 00:33:17,680
Speaker 2: So what did I do? I said, Well, Dad's not

678
00:33:17,720 --> 00:33:19,720
Speaker 2: going to miss these ranch cordin nuts, is he. No.

679
00:33:19,840 --> 00:33:23,240
Speaker 3: I'll just so I start selling this stuff on the sidewalk,

680
00:33:23,760 --> 00:33:26,280
Speaker 3: and I'm now cutting off the gas station store four

681
00:33:26,360 --> 00:33:27,520
Speaker 3: or five blocks down the street.

682
00:33:28,000 --> 00:33:29,160
Speaker 2: So moms are sending.

683
00:33:29,000 --> 00:33:32,000
Speaker 3: Their kids over, go get two diet cokes from rad

684
00:33:32,160 --> 00:33:34,320
Speaker 3: Go get me two for a dollar. So my dad

685
00:33:34,360 --> 00:33:35,840
Speaker 3: comes home and he's like, oh, so you got more

686
00:33:35,880 --> 00:33:38,280
Speaker 3: things selling huh? I said, yeah, I just decided to

687
00:33:38,320 --> 00:33:40,560
Speaker 3: sell some of these inventory items. He's like, well, what'd

688
00:33:40,560 --> 00:33:42,920
Speaker 3: you sell the diet cokes for? First thing he asked me,

689
00:33:43,200 --> 00:33:45,400
Speaker 3: I was like fifty cents two for a dollar, because

690
00:33:45,440 --> 00:33:47,560
Speaker 3: the vending machine was fifty cents at the time, He's like,

691
00:33:47,600 --> 00:33:49,640
Speaker 3: did you not realize that they're sixty cents now?

692
00:33:50,000 --> 00:33:52,400
Speaker 2: I was like, oh, that's right. They changed his sixty cents.

693
00:33:52,600 --> 00:33:54,600
Speaker 3: You couldn't just get two drinks anymore for a dollar

694
00:33:54,640 --> 00:33:57,000
Speaker 3: at the vending machine, so you know, you got forty

695
00:33:57,040 --> 00:33:58,960
Speaker 3: cents back and all this stuff. So I had to

696
00:33:58,960 --> 00:34:03,200
Speaker 3: pay him back the money for the cokes plus the

697
00:34:03,240 --> 00:34:06,080
Speaker 3: money I lost him on the cokes, okay, and everything

698
00:34:06,080 --> 00:34:08,440
Speaker 3: else was still fifty cents. But he was pretty happy

699
00:34:08,440 --> 00:34:10,560
Speaker 3: that I was doing that. And then flash forward to

700
00:34:10,680 --> 00:34:14,600
Speaker 3: my skate shop. At thirteen fourteen, I created a skateboard

701
00:34:15,200 --> 00:34:17,640
Speaker 3: company with my dad and my mom backing me up.

702
00:34:17,640 --> 00:34:19,279
Speaker 3: They got me a business license. I was able to

703
00:34:19,320 --> 00:34:22,239
Speaker 3: submit to wholesalers and then I started getting like one

704
00:34:22,320 --> 00:34:26,160
Speaker 3: or two skateboards. I did get the cross country ski boots.

705
00:34:26,160 --> 00:34:28,279
Speaker 3: If you're wondering, did I ever get those boots? I

706
00:34:28,360 --> 00:34:30,480
Speaker 3: got them, okay? And did I ever get the polls?

707
00:34:30,560 --> 00:34:32,120
Speaker 3: I got them and I put them all together with

708
00:34:32,160 --> 00:34:33,279
Speaker 3: the skis my neighbor gave me.

709
00:34:33,760 --> 00:34:34,759
Speaker 2: And I was training for.

710
00:34:34,680 --> 00:34:39,400
Speaker 3: The triathlon b athalon where they shoot and it's cross

711
00:34:39,400 --> 00:34:41,360
Speaker 3: country ski because my dad's buddy was in the Olympics

712
00:34:41,360 --> 00:34:44,120
Speaker 3: doing it. I thought that was awesome. So, yes, I

713
00:34:44,200 --> 00:34:46,800
Speaker 3: did get what I was after. I did learn my

714
00:34:46,920 --> 00:34:51,160
Speaker 3: valuable business lessons from my dad, green beret business guy, right,

715
00:34:51,360 --> 00:34:55,279
Speaker 3: human resource management leader. And so I just feel that

716
00:34:55,360 --> 00:34:59,799
Speaker 3: I appreciated that, you know, that education he just brought

717
00:34:59,840 --> 00:35:01,799
Speaker 3: to me at a young age, because here I am

718
00:35:01,800 --> 00:35:04,520
Speaker 3: talking about it today, you know, forty some years later.

719
00:35:05,080 --> 00:35:07,360
Speaker 2: That's an awesome story. Right, So your old man was

720
00:35:07,400 --> 00:35:08,920
Speaker 2: about fishing lessons, not.

721
00:35:08,920 --> 00:35:11,719
Speaker 4: Giving you fish, yes, right, because he taught you how

722
00:35:11,760 --> 00:35:14,120
Speaker 4: to fish for yourself. And that's the best give any

723
00:35:14,160 --> 00:35:17,680
Speaker 4: father obviously can do to their children, right, not to

724
00:35:17,760 --> 00:35:20,800
Speaker 4: give them stuff. I have a twenty one and eighteen

725
00:35:20,880 --> 00:35:26,279
Speaker 4: year old sons. So I have two boys, and it's important.

726
00:35:26,840 --> 00:35:29,600
Speaker 4: It's not what I give them, it's what I teach them.

727
00:35:29,719 --> 00:35:32,120
Speaker 4: So I mean, they're keeping track of what I give

728
00:35:32,160 --> 00:35:33,240
Speaker 4: them naturally.

729
00:35:32,960 --> 00:35:35,759
Speaker 2: Of course, of course. And today I got kids too.

730
00:35:35,800 --> 00:35:37,560
Speaker 3: You know, I got a twenty three year old daughter,

731
00:35:37,640 --> 00:35:39,440
Speaker 3: a twenty year old daughter and a seventeen year old

732
00:35:39,520 --> 00:35:41,759
Speaker 3: son at the time of this podcast. And you know,

733
00:35:41,840 --> 00:35:43,840
Speaker 3: all I want them to do is I take my

734
00:35:43,880 --> 00:35:46,520
Speaker 3: son to work with me in the shops and I

735
00:35:46,560 --> 00:35:49,759
Speaker 3: teach him the fundamentals of these are the tongs and

736
00:35:49,800 --> 00:35:52,320
Speaker 3: this is the garbage. Can clean up the parking lot.

737
00:35:52,840 --> 00:35:55,160
Speaker 3: Go around and clean up the parking lot with these things, okay,

738
00:35:55,200 --> 00:35:57,920
Speaker 3: because you know that's the first impression people pull up.

739
00:35:58,239 --> 00:35:59,959
Speaker 3: We don't want all that trash in our parking lot.

740
00:36:00,239 --> 00:36:03,200
Speaker 3: And then it goes further inside the shop. So the hygiene,

741
00:36:03,560 --> 00:36:05,959
Speaker 3: I teach him, hygiene of the business. It's like, hey,

742
00:36:06,360 --> 00:36:08,880
Speaker 3: these are the fundamentals. We wake up, we shower, we

743
00:36:08,920 --> 00:36:11,479
Speaker 3: put our deodoran on, brush our teeth, whatever. I don't shave,

744
00:36:11,560 --> 00:36:16,200
Speaker 3: but whatever if you shave, you know, the hygiene of yourself.

745
00:36:16,239 --> 00:36:20,120
Speaker 3: The same thing with your business has hygiene, the must maintains,

746
00:36:20,760 --> 00:36:23,800
Speaker 3: you know. That's and so I just want those lessons

747
00:36:24,239 --> 00:36:27,160
Speaker 3: when I'm done for him on his podcast to talk

748
00:36:27,200 --> 00:36:28,000
Speaker 3: the same way about me.

749
00:36:28,280 --> 00:36:31,759
Speaker 4: Okay, well you could you could only hope, right, to

750
00:36:31,880 --> 00:36:36,000
Speaker 4: have that kind of a positive effect on kids. And

751
00:36:36,560 --> 00:36:38,960
Speaker 4: you know, as soon as you realize as a father

752
00:36:39,120 --> 00:36:41,520
Speaker 4: or mother that it's not what you want, right, it's

753
00:36:41,560 --> 00:36:46,680
Speaker 4: what they want, and your expectations and are just resentments

754
00:36:46,719 --> 00:36:50,799
Speaker 4: under construction. Just be supportive, you know, having a good

755
00:36:50,880 --> 00:36:55,759
Speaker 4: human Yeah, I mean, granted, it's nice when they go

756
00:36:55,800 --> 00:36:59,120
Speaker 4: do like world class thing. My oldest son Hunter Hunter Hallberg.

757
00:36:59,320 --> 00:37:02,000
Speaker 4: You can find him on Spotify. He won the twenty

758
00:37:02,040 --> 00:37:05,399
Speaker 4: eighteen Young Guitarist of the Year for the World, so

759
00:37:05,480 --> 00:37:08,760
Speaker 4: like he is like, oh serious, yeah, so like Phil

760
00:37:08,800 --> 00:37:13,240
Speaker 4: Collin from def Leppard. Yeah, Hunter could hang like musically

761
00:37:13,280 --> 00:37:15,799
Speaker 4: with him like that, that's the level this kid's at.

762
00:37:16,040 --> 00:37:18,360
Speaker 4: He's got a new song coming out dropping probably in

763
00:37:18,400 --> 00:37:20,920
Speaker 4: a couple of weeks. But like, I'm just so proud

764
00:37:21,000 --> 00:37:23,640
Speaker 4: of him. But this kid could solve a Rubik's Cube

765
00:37:23,680 --> 00:37:25,880
Speaker 4: at like eight or nine years old. Like he's just

766
00:37:25,920 --> 00:37:29,760
Speaker 4: that kid. But you know, hey man, are you releasing music?

767
00:37:29,800 --> 00:37:32,200
Speaker 4: Hey man, are you interacting with your fans? And it's

768
00:37:32,239 --> 00:37:35,440
Speaker 4: like for a while there, I was like his manager,

769
00:37:35,520 --> 00:37:38,600
Speaker 4: and that didn't go That didn't go well because like

770
00:37:38,760 --> 00:37:40,520
Speaker 4: I saw this like oh, you just need to do

771
00:37:40,560 --> 00:37:42,120
Speaker 4: this this and this is so obvious.

772
00:37:42,200 --> 00:37:43,840
Speaker 2: But he's the artist.

773
00:37:44,239 --> 00:37:48,320
Speaker 4: He has a process and it's his career, not mine.

774
00:37:48,480 --> 00:37:51,600
Speaker 4: So like in the last few years, I'm way way

775
00:37:51,640 --> 00:37:53,759
Speaker 4: in the background. When he was much younger, obviously he

776
00:37:53,840 --> 00:37:58,120
Speaker 4: needed me to buy him guitars and tune his guitars,

777
00:37:58,800 --> 00:38:02,839
Speaker 4: carry stuff, roady stuff, yes, exactly, and I did all

778
00:38:02,880 --> 00:38:05,200
Speaker 4: that stuff, but he got to a certain age he's like,

779
00:38:05,200 --> 00:38:08,319
Speaker 4: you know, Dad, like really really appreciate everything you've done

780
00:38:08,320 --> 00:38:10,839
Speaker 4: for me, but like it's time for me to take over,

781
00:38:11,320 --> 00:38:13,280
Speaker 4: Like you know what I mean, all the business side,

782
00:38:13,760 --> 00:38:16,239
Speaker 4: It's time for you to just be Dad. And I

783
00:38:16,280 --> 00:38:18,440
Speaker 4: love you and I thank you. But so that was

784
00:38:18,480 --> 00:38:22,080
Speaker 4: a couple of years ago, and it's been awesome. Obviously,

785
00:38:22,480 --> 00:38:24,920
Speaker 4: I'd like to see some more productivity. I joke with him,

786
00:38:25,480 --> 00:38:29,680
Speaker 4: like the mortgage paineoff Son like joy in the label,

787
00:38:29,800 --> 00:38:33,560
Speaker 4: the executive producer exactly. But anyways, I just love him

788
00:38:33,640 --> 00:38:35,560
Speaker 4: and support him and I'm really proud of them, and

789
00:38:35,560 --> 00:38:37,920
Speaker 4: I'm bragging about him on your podcast today.

790
00:38:38,280 --> 00:38:41,160
Speaker 2: You know what I mean. You should Hunter Hallberg on Spotify.

791
00:38:41,280 --> 00:38:44,680
Speaker 3: That's great because if chances are my listeners already on Spotify,

792
00:38:44,719 --> 00:38:47,279
Speaker 3: so they can easily look up Hunter hgu n t

793
00:38:47,400 --> 00:38:50,719
Speaker 3: e Er Hallberg okay and check out his music and

794
00:38:50,719 --> 00:38:54,160
Speaker 3: his guitar. And I'm sure that he's open to being

795
00:38:54,239 --> 00:38:56,880
Speaker 3: in a band that can need a guitar player, you

796
00:38:56,880 --> 00:38:58,799
Speaker 3: know what I'm saying, that needs to rock out. There's

797
00:38:58,880 --> 00:39:00,880
Speaker 3: tons of that out there. I got lots of friends

798
00:39:00,880 --> 00:39:03,520
Speaker 3: in the music industry. Bro, They're just like, like you said,

799
00:39:03,520 --> 00:39:05,319
Speaker 3: you can see certain things that he should do, and

800
00:39:05,320 --> 00:39:06,920
Speaker 3: he's like, this is how I should do it.

801
00:39:06,960 --> 00:39:09,600
Speaker 4: And it's like, all right, bro, you're the artist, you know.

802
00:39:10,120 --> 00:39:14,720
Speaker 4: And the more I stand back, the more he likes it.

803
00:39:15,600 --> 00:39:18,759
Speaker 4: And actually it's the better. It's the best for our relationships.

804
00:39:18,800 --> 00:39:20,839
Speaker 4: So it took a few years to figure that out.

805
00:39:20,920 --> 00:39:24,799
Speaker 4: But I also think, oh man, this kid, he didn't

806
00:39:24,800 --> 00:39:27,960
Speaker 4: need anything from me. He's got everything he needs now,

807
00:39:28,600 --> 00:39:31,000
Speaker 4: and it's just so awesome to see him, you know,

808
00:39:31,080 --> 00:39:33,800
Speaker 4: become a man and start dealing with some of these things.

809
00:39:33,840 --> 00:39:35,400
Speaker 4: And you know, I wish I had a little bit

810
00:39:35,440 --> 00:39:38,799
Speaker 4: more input. You know, I'm not going to lie, but

811
00:39:39,280 --> 00:39:41,600
Speaker 4: it's actually really cool when I don't have any input.

812
00:39:41,640 --> 00:39:44,080
Speaker 4: He just brings something to me and it's fully awesome.

813
00:39:44,480 --> 00:39:46,680
Speaker 4: Like that Blue May Wave he just shared his new

814
00:39:46,719 --> 00:39:50,280
Speaker 4: song that he's releasing. I mean he shot a whole

815
00:39:50,400 --> 00:39:54,920
Speaker 4: music video and basically worked a bunch to get money

816
00:39:54,960 --> 00:39:58,960
Speaker 4: to pay this actual professional music video guy. And I

817
00:39:59,000 --> 00:40:01,000
Speaker 4: had no part of it. He just showed it to

818
00:40:01,040 --> 00:40:04,000
Speaker 4: me and I got a little misty just because like

819
00:40:04,080 --> 00:40:06,600
Speaker 4: I had nothing to do with that. He did everything,

820
00:40:07,239 --> 00:40:10,120
Speaker 4: and it's amazing. People are gonna love it, so super proud.

821
00:40:10,160 --> 00:40:12,520
Speaker 4: But you know, back to like doesn't matter if it's

822
00:40:12,560 --> 00:40:16,840
Speaker 4: family or business. Your old man had the hygiene of

823
00:40:16,880 --> 00:40:19,719
Speaker 4: the business, meaning like if people show up and it's

824
00:40:19,760 --> 00:40:23,759
Speaker 4: dirty and graffiti and okay, we can't raise prices Like

825
00:40:23,840 --> 00:40:26,799
Speaker 4: this is a right. We're not shooting for dive. That

826
00:40:26,920 --> 00:40:29,080
Speaker 4: wasn't really what we're looking for. We're more in the

827
00:40:29,120 --> 00:40:32,759
Speaker 4: mid family friendly price category, and right, we don't want

828
00:40:32,760 --> 00:40:35,279
Speaker 4: attract the wrong people. So the first thing we're going

829
00:40:35,360 --> 00:40:37,640
Speaker 4: to do is do this right. So, like, that's the

830
00:40:37,760 --> 00:40:40,359
Speaker 4: hygiene for the business. Well, you can't be a world

831
00:40:40,360 --> 00:40:42,560
Speaker 4: class guitar player if you don't spend a couple hours

832
00:40:42,600 --> 00:40:46,320
Speaker 4: a day running your fingers down the fretboard. Back to

833
00:40:46,400 --> 00:40:49,040
Speaker 4: Phil Collin and Vivian Campbell, the two guitar players for

834
00:40:49,120 --> 00:40:53,480
Speaker 4: duff Leppard. These guys are every day they're practicing the band,

835
00:40:53,560 --> 00:40:56,680
Speaker 4: rehearses songs, they sing Like I said, I watched this

836
00:40:56,760 --> 00:41:00,760
Speaker 4: behind the scene, but they sound amazing tracks.

837
00:41:00,760 --> 00:41:01,239
Speaker 2: That's them.

838
00:41:01,600 --> 00:41:03,479
Speaker 3: I was watching him play the guitar. Like we mentioned,

839
00:41:03,520 --> 00:41:05,400
Speaker 3: I didn't even know your son was rocking out. I

840
00:41:05,400 --> 00:41:07,520
Speaker 3: mean I should, but I didn't want a guitar or

841
00:41:07,520 --> 00:41:11,040
Speaker 3: you had this this. So when I'm literally watching you know,

842
00:41:11,480 --> 00:41:13,719
Speaker 3: the guitar player, I'm watching his fingers and I'm just like,

843
00:41:13,719 --> 00:41:15,880
Speaker 3: all right, bro, that's going along with what I'm hearing,

844
00:41:15,920 --> 00:41:18,040
Speaker 3: you know, and either you're really good at doing that,

845
00:41:18,080 --> 00:41:20,239
Speaker 3: which you could be, or you're doing that, and so

846
00:41:20,239 --> 00:41:21,719
Speaker 3: I'm going to give him the benefit of the doubt

847
00:41:21,760 --> 00:41:23,520
Speaker 3: and say they're both doing it. And when the bass

848
00:41:23,520 --> 00:41:27,080
Speaker 3: players doing the whole bass, it's just him, like that's

849
00:41:27,080 --> 00:41:30,239
Speaker 3: what he lives for, you know. He's probably like you know,

850
00:41:30,360 --> 00:41:34,080
Speaker 3: you know, there's a great artist Prince. Prince would chew

851
00:41:34,160 --> 00:41:38,400
Speaker 3: gum during a live TV performance so they could not

852
00:41:38,560 --> 00:41:41,960
Speaker 3: put a backtrack to him. So if you ever seen

853
00:41:42,000 --> 00:41:44,239
Speaker 3: Prince chewing gum or he has a lollipop in his mouth,

854
00:41:44,680 --> 00:41:48,279
Speaker 3: it's to prove that he's not faking it.

855
00:41:48,400 --> 00:41:50,120
Speaker 2: That was Prince's stick.

856
00:41:50,360 --> 00:41:53,399
Speaker 3: And he's a great, you know, great Like Dick Clark

857
00:41:53,440 --> 00:41:55,520
Speaker 3: interviewed him and they're like, so, how long have you

858
00:41:55,560 --> 00:41:57,400
Speaker 3: been playing instruments for? Or like how long you've been

859
00:41:57,400 --> 00:41:59,239
Speaker 3: trying to make a label And he just goes like,

860
00:42:01,320 --> 00:42:02,160
Speaker 3: I hold up my hand.

861
00:42:02,160 --> 00:42:04,920
Speaker 2: He just saws four fingers four years. He doesn't even want.

862
00:42:04,960 --> 00:42:07,799
Speaker 3: He's so shy, he's just like four years you guys

863
00:42:07,880 --> 00:42:10,640
Speaker 3: got to go find Dick Clark interviews Prince all right,

864
00:42:10,680 --> 00:42:12,040
Speaker 3: and you'll see exactly what I'm talking about.

865
00:42:12,080 --> 00:42:14,160
Speaker 2: Because Prince so shy.

866
00:42:13,960 --> 00:42:17,799
Speaker 3: But yeah, so so professional at the same time and

867
00:42:17,880 --> 00:42:20,960
Speaker 3: so such a process for him. Nobody's going to tell

868
00:42:21,040 --> 00:42:23,080
Speaker 3: him what to do. He didn't want to label that

869
00:42:23,239 --> 00:42:26,520
Speaker 3: was going to hold him down. Like I would have said, hey, son,

870
00:42:26,719 --> 00:42:28,840
Speaker 3: your prince and my son's prince. You should go to

871
00:42:28,880 --> 00:42:31,080
Speaker 3: this label. I'm your dad. You should listen to me

872
00:42:31,120 --> 00:42:36,080
Speaker 3: and you should do this. He's like, no, well that's

873
00:42:36,080 --> 00:42:37,399
Speaker 3: the whole that's the whole thing.

874
00:42:37,760 --> 00:42:42,320
Speaker 4: Like an over overpowering dad thinks he knows better.

875
00:42:42,600 --> 00:42:44,720
Speaker 2: Like I fit that. I fit that description.

876
00:42:44,840 --> 00:42:48,200
Speaker 4: At some point in the arc same and kind of

877
00:42:48,239 --> 00:42:51,560
Speaker 4: realized that and then took a back seat, realizing, oh

878
00:42:51,560 --> 00:42:54,000
Speaker 4: my god, this isn't even this isn't about me. This

879
00:42:54,080 --> 00:42:57,400
Speaker 4: is my ego getting in the way. So like it's

880
00:42:57,440 --> 00:43:03,479
Speaker 4: it's a process. But I think doing amazing things. None

881
00:43:03,480 --> 00:43:05,960
Speaker 4: of that's by accident. You got to be super intentional.

882
00:43:06,200 --> 00:43:10,320
Speaker 4: And when people when he was like, oh gosh, twelve thirteen,

883
00:43:10,360 --> 00:43:13,439
Speaker 4: when he won the contest, we went to this John

884
00:43:13,480 --> 00:43:16,520
Speaker 4: Patrucci from a Dream Theater had this guitar camp. So

885
00:43:16,560 --> 00:43:20,960
Speaker 4: all these amazing, amazing guitar players are there and my

886
00:43:21,040 --> 00:43:23,520
Speaker 4: son is just like sticking out like a sore thumb.

887
00:43:23,600 --> 00:43:27,120
Speaker 4: Everybody's noticing just this kid's talent, and what do you

888
00:43:27,160 --> 00:43:29,759
Speaker 4: feed this kid? I'm like, oh my god. All the dad,

889
00:43:29,760 --> 00:43:32,440
Speaker 4: all the other guitar dads were just like I was

890
00:43:32,560 --> 00:43:35,440
Speaker 4: like this special thing because of my son, and it

891
00:43:35,920 --> 00:43:38,319
Speaker 4: was it felt great to my ego. But what I'd

892
00:43:38,320 --> 00:43:40,880
Speaker 4: always tell people, I'm like, yeah, that's nice.

893
00:43:41,239 --> 00:43:43,080
Speaker 2: I suppose. Yeah, I'll take a high five.

894
00:43:42,920 --> 00:43:46,840
Speaker 4: For being an ultra supportive But if you realize how

895
00:43:46,920 --> 00:43:49,640
Speaker 4: much work this kid puts in, like you have no idea,

896
00:43:49,800 --> 00:43:52,200
Speaker 4: Like I'm sure your kid practices an hour day, you know.

897
00:43:52,320 --> 00:43:55,840
Speaker 4: Like I'm not saying nothing, but like I'll wake up

898
00:43:55,880 --> 00:43:58,319
Speaker 4: at three in the morning and here's some guitar in

899
00:43:58,360 --> 00:44:01,000
Speaker 4: the distance, you know what I mean, down there running

900
00:44:01,000 --> 00:44:03,839
Speaker 4: through the same thing again and again and again. Like

901
00:44:03,840 --> 00:44:08,480
Speaker 4: like he plays eight to twelve hours a day.

902
00:44:08,760 --> 00:44:12,439
Speaker 2: So what he does, yeah, twenty does he breathed to play? Yeah?

903
00:44:12,440 --> 00:44:15,400
Speaker 3: He literally like needs to do that, right, you have to.

904
00:44:16,239 --> 00:44:18,680
Speaker 3: I have a friend who's a drummer and he has to.

905
00:44:19,320 --> 00:44:20,839
Speaker 3: He's always like, he's like, when was the last time

906
00:44:20,840 --> 00:44:22,480
Speaker 3: he played your drums? Rat And I was like, oh

907
00:44:22,560 --> 00:44:25,480
Speaker 3: the other day. Not true. But he's always just like

908
00:44:25,840 --> 00:44:28,840
Speaker 3: ratting on his little like soft kit that he has

909
00:44:28,440 --> 00:44:31,160
Speaker 3: in his house. He's always just like playing on it

910
00:44:31,160 --> 00:44:33,440
Speaker 3: because he has shows and shows to go in tours

911
00:44:33,480 --> 00:44:35,799
Speaker 3: and tours. He's always like rapping on it. And you know,

912
00:44:35,840 --> 00:44:38,680
Speaker 3: I made fun of a drummer for getting blisters. He's like, yeah, well,

913
00:44:38,719 --> 00:44:40,360
Speaker 3: when you play so much, you get those blisters, you

914
00:44:40,400 --> 00:44:42,040
Speaker 3: know what I'm saying. I'm like, yeah, but I mean

915
00:44:42,600 --> 00:44:45,520
Speaker 3: your hard you're all calloused. He's like, well, when you

916
00:44:45,520 --> 00:44:47,279
Speaker 3: take a break, dude, and sometimes you want to take

917
00:44:47,320 --> 00:44:48,759
Speaker 3: a break, you know, you get back on it, you

918
00:44:48,760 --> 00:44:51,000
Speaker 3: get all ripped up on your hands. But you have

919
00:44:51,080 --> 00:44:54,239
Speaker 3: to get right back to that callous because you can't

920
00:44:54,280 --> 00:44:56,600
Speaker 3: hold your sticks much longer. You know, if nobody's played

921
00:44:56,600 --> 00:44:57,960
Speaker 3: the drums for a while and you go to a

922
00:44:58,040 --> 00:45:00,480
Speaker 3: rock show and you see all the vibration from those

923
00:45:00,480 --> 00:45:04,279
Speaker 3: sticks going through your hands, it rattles your hands. I'm

924
00:45:04,360 --> 00:45:07,319
Speaker 3: just putting that out there, and you know, shout out

925
00:45:07,360 --> 00:45:10,440
Speaker 3: to my buddy. Dan, who's one of the best drummers.

926
00:45:10,520 --> 00:45:14,560
Speaker 3: I've ever top seven drummers in my lifetime. So you know,

927
00:45:14,600 --> 00:45:17,480
Speaker 3: you got to have that dedication. And it's a business.

928
00:45:17,600 --> 00:45:21,319
Speaker 3: Rock and roll is a business, Okay. You just have

929
00:45:21,400 --> 00:45:24,520
Speaker 3: to have the business understanding and the acumen of business

930
00:45:24,560 --> 00:45:27,280
Speaker 3: as well as you have to provide if you're the musician,

931
00:45:27,760 --> 00:45:29,920
Speaker 3: you know right there, or you're gonna get taken like

932
00:45:29,960 --> 00:45:32,640
Speaker 3: Elvis bro and you're gonna be just kept in Vegas.

933
00:45:32,880 --> 00:45:34,680
Speaker 3: You're never going to see the world. You're gonna be

934
00:45:34,719 --> 00:45:36,960
Speaker 3: told by some manager that they don't want you over

935
00:45:36,960 --> 00:45:38,600
Speaker 3: there because it's too dangerous. And he's like, well, why

936
00:45:38,920 --> 00:45:41,080
Speaker 3: why don't I go to England? How come I'm not

937
00:45:41,080 --> 00:45:43,600
Speaker 3: in England? Colonel Well, you don't want to go there, Elvis,

938
00:45:43,640 --> 00:45:44,960
Speaker 3: you don't want to go to England. He's like, well,

939
00:45:44,960 --> 00:45:46,879
Speaker 3: I think I want to go to England. Now see

940
00:45:46,880 --> 00:45:48,640
Speaker 3: this peanut butter jelly sandwich and shut up.

941
00:45:49,040 --> 00:45:49,239
Speaker 2: You know.

942
00:45:49,360 --> 00:45:55,200
Speaker 3: It's like, oh, dude, yeah, you got to have some understanding,

943
00:45:55,239 --> 00:45:55,400
Speaker 3: you know.

944
00:45:55,520 --> 00:45:58,680
Speaker 2: Maybe and Elvis. I think the best time Elvis had.

945
00:45:58,640 --> 00:45:59,840
Speaker 3: Was when he's in the military because he got to

946
00:45:59,840 --> 00:46:04,520
Speaker 3: get out of the America. He traveled, you know, so wow, man,

947
00:46:04,560 --> 00:46:07,160
Speaker 3: I guess Elvis is a veteran and also you know

948
00:46:07,320 --> 00:46:10,600
Speaker 3: business rock star, so it just kind of goes hand

949
00:46:10,600 --> 00:46:12,120
Speaker 3: with what you're saying. You know, a lot of veterans

950
00:46:12,120 --> 00:46:17,440
Speaker 3: come out trying to reinvent themselves. And you know, that's

951
00:46:17,640 --> 00:46:20,320
Speaker 3: that's what I call the cocoon method, where you've gone

952
00:46:20,320 --> 00:46:22,960
Speaker 3: in as this caterpillar and you come out as this butterfly.

953
00:46:23,440 --> 00:46:25,800
Speaker 3: But then you read cocoon again into a newer, bigger,

954
00:46:25,840 --> 00:46:29,000
Speaker 3: brighter butterfly with bigger colors, you know, something that's so

955
00:46:29,280 --> 00:46:32,560
Speaker 3: like just flatbuoyantly colorful because you've just done such a

956
00:46:32,560 --> 00:46:33,440
Speaker 3: great job.

957
00:46:33,480 --> 00:46:35,680
Speaker 2: Cocooning yourself throughout your life.

958
00:46:35,880 --> 00:46:38,880
Speaker 3: You know, like a snake sheds its skin to become bigger,

959
00:46:39,640 --> 00:46:43,600
Speaker 3: you know, and then another skin sheds. You know, in business,

960
00:46:43,640 --> 00:46:45,440
Speaker 3: I find that we shed those skins where we co

961
00:46:45,520 --> 00:46:48,719
Speaker 3: coon ourselves multiple times. You know, every two to three years,

962
00:46:48,719 --> 00:46:51,920
Speaker 3: I find myself with new butterfly colors on my wings.

963
00:46:52,480 --> 00:46:55,040
Speaker 4: Well I love that. Yeah, it's it's an evolution. Right,

964
00:46:55,120 --> 00:46:57,719
Speaker 4: you're not the same person you were two years ago

965
00:46:57,800 --> 00:46:58,359
Speaker 4: to now where did.

966
00:46:58,239 --> 00:46:59,480
Speaker 2: You want to be? Right?

967
00:46:59,719 --> 00:47:04,360
Speaker 4: And you know, I'm grateful for all the lessons, like

968
00:47:04,360 --> 00:47:07,600
Speaker 4: like I coach a lot of you know, billionaire deca

969
00:47:07,640 --> 00:47:13,160
Speaker 4: millionaire type folks are my clients. And money doesn't make

970
00:47:13,200 --> 00:47:17,439
Speaker 4: you happy. It's just fuel. It's it's opportunity, it's it's

971
00:47:17,480 --> 00:47:19,640
Speaker 4: the ability to do things. But I know a lot

972
00:47:19,640 --> 00:47:23,800
Speaker 4: of really wealthy, miserable people, and you know, because they've

973
00:47:25,000 --> 00:47:28,480
Speaker 4: lost their vision. They've they've compromised two or three too

974
00:47:28,560 --> 00:47:32,399
Speaker 4: many times and they're just no longer in control, or

975
00:47:33,440 --> 00:47:37,000
Speaker 4: their vision has been hijacked by a bunch of corporate lawyers,

976
00:47:37,120 --> 00:47:38,680
Speaker 4: or you know what I mean, Like it's just not

977
00:47:38,800 --> 00:47:41,719
Speaker 4: fun anymore. So a lot of times I'll help take

978
00:47:41,760 --> 00:47:44,000
Speaker 4: a public company and take it back private. That's a

979
00:47:44,000 --> 00:47:46,520
Speaker 4: lot of fun. And you know what I mean, that's

980
00:47:46,560 --> 00:47:48,080
Speaker 4: it's it's it's it's.

981
00:47:47,920 --> 00:47:52,600
Speaker 3: Fun to reorganization of it be like not unlike this anymore.

982
00:47:53,360 --> 00:47:54,839
Speaker 2: This having to like.

983
00:47:55,360 --> 00:47:57,319
Speaker 4: Not do what I want to do, do what you

984
00:47:57,360 --> 00:47:59,560
Speaker 4: know the investors want to do every ninety days. So

985
00:47:59,600 --> 00:48:02,040
Speaker 4: we're going to pull this back private and we're going

986
00:48:02,080 --> 00:48:04,879
Speaker 4: to get rid of all this cultural nonfits and we're

987
00:48:04,880 --> 00:48:06,839
Speaker 4: going to go back to when I started this. And

988
00:48:07,200 --> 00:48:08,680
Speaker 4: you know what I mean, Like that's like, oh, that

989
00:48:08,719 --> 00:48:10,359
Speaker 4: sounds like a mission. I want to be a part

990
00:48:10,400 --> 00:48:14,840
Speaker 4: of because it's righteous and it's getting that founder back

991
00:48:15,000 --> 00:48:19,759
Speaker 4: in a position of strength. And again, it's really hard

992
00:48:19,840 --> 00:48:22,839
Speaker 4: to teach people lessons when they're making millions of dollars,

993
00:48:22,880 --> 00:48:27,640
Speaker 4: Like success is such a horrible teacher failure. On the

994
00:48:27,680 --> 00:48:30,520
Speaker 4: other hand, oof, you got somebody's attention for a minute,

995
00:48:30,760 --> 00:48:33,239
Speaker 4: you know what I mean? Like the biggest failures I've

996
00:48:33,280 --> 00:48:37,120
Speaker 4: ever had have been the best teachers for me. And

997
00:48:37,160 --> 00:48:39,799
Speaker 4: the largest successes that I've ever had, you know, they

998
00:48:39,800 --> 00:48:43,920
Speaker 4: feel good, they're validating. But as soon as you think

999
00:48:43,960 --> 00:48:46,560
Speaker 4: you got to figure it out, that's when the business

1000
00:48:46,640 --> 00:48:50,600
Speaker 4: gods will humble you. Right, And I think that's why

1001
00:48:50,640 --> 00:48:54,200
Speaker 4: you got to look at this like evolution. I'm going

1002
00:48:54,239 --> 00:48:58,960
Speaker 4: to wake up tomorrow, God willing, and it's a gift yesterday.

1003
00:48:59,080 --> 00:49:01,480
Speaker 4: What did I do with that gift? How did I

1004
00:49:01,600 --> 00:49:02,200
Speaker 4: leverage that?

1005
00:49:02,320 --> 00:49:04,320
Speaker 2: What did I learn? Who did I help?

1006
00:49:04,800 --> 00:49:09,200
Speaker 4: How did I get past maybe a weakness and turn

1007
00:49:09,280 --> 00:49:12,480
Speaker 4: it into a strength. So like you know, being in

1008
00:49:12,560 --> 00:49:17,239
Speaker 4: an elite unit, being in an elite company, having an

1009
00:49:17,239 --> 00:49:22,280
Speaker 4: elite skill, being a professional athlete, being a being deaf leopard,

1010
00:49:22,320 --> 00:49:26,640
Speaker 4: being hunter Hallberg, Like these are all people right that

1011
00:49:27,600 --> 00:49:29,520
Speaker 4: I don't want to just do this. I'm going to

1012
00:49:29,560 --> 00:49:31,560
Speaker 4: be here. It takes just as many hours in the

1013
00:49:31,600 --> 00:49:34,640
Speaker 4: day to be amazing than it does to be pathetic,

1014
00:49:35,239 --> 00:49:38,799
Speaker 4: Like the time invested in success or failure. It's the

1015
00:49:38,920 --> 00:49:44,320
Speaker 4: same time. How how you look at things and your expectations.

1016
00:49:45,640 --> 00:49:49,480
Speaker 4: Once you make agreements with yourself and other people make agreements,

1017
00:49:49,880 --> 00:49:52,239
Speaker 4: my whole thing is like opt one hundred percent into

1018
00:49:52,280 --> 00:49:54,160
Speaker 4: this or one hundred percent out of this. So I

1019
00:49:54,239 --> 00:49:57,600
Speaker 4: just find that that military commitment that's lacking in the

1020
00:49:57,600 --> 00:49:59,920
Speaker 4: civilian business world, you can get a little bit of.

1021
00:50:00,600 --> 00:50:03,600
Speaker 4: You really can, and when you have all volunteers and

1022
00:50:03,640 --> 00:50:07,319
Speaker 4: everybody wants it. I also recommend to my founders that

1023
00:50:07,360 --> 00:50:11,120
Speaker 4: we pay people in the seventy fifth percentile to We're

1024
00:50:11,120 --> 00:50:13,520
Speaker 4: going to give you twenty five percent more money, and

1025
00:50:13,560 --> 00:50:16,240
Speaker 4: we're going to expect about sixty seventy percent more work.

1026
00:50:16,640 --> 00:50:19,960
Speaker 4: And the right people basically can do that deal and

1027
00:50:20,000 --> 00:50:22,600
Speaker 4: they don't have a problem with it. And when there's

1028
00:50:22,640 --> 00:50:25,319
Speaker 4: a waiting list to work at your company, you're not

1029
00:50:25,360 --> 00:50:27,680
Speaker 4: going to put up with any behavior. So when a

1030
00:50:27,760 --> 00:50:31,239
Speaker 4: lot of times I get hired rad they're not accountable,

1031
00:50:31,480 --> 00:50:33,760
Speaker 4: like I can't like I'm paying them all this money,

1032
00:50:33,840 --> 00:50:37,480
Speaker 4: and they're not entering, they're not emptying the CEO's garbage

1033
00:50:37,480 --> 00:50:39,520
Speaker 4: can when they clearly see full.

1034
00:50:39,600 --> 00:50:40,879
Speaker 2: That's a cultural thing.

1035
00:50:41,840 --> 00:50:44,000
Speaker 4: And the next time someone does that, say did you

1036
00:50:44,080 --> 00:50:44,920
Speaker 4: not see that can?

1037
00:50:44,920 --> 00:50:47,399
Speaker 2: Oh? Yes, sir, I did, Well why is it still full?

1038
00:50:47,560 --> 00:50:49,719
Speaker 2: You know what I mean? Like? Right, you want by it?

1039
00:50:49,760 --> 00:50:51,319
Speaker 2: Five times? Do you want?

1040
00:50:51,360 --> 00:50:54,360
Speaker 4: The CEO said that to the XO, right, the second

1041
00:50:54,360 --> 00:50:58,080
Speaker 4: in command, and then someone else saw the CEO say

1042
00:50:58,080 --> 00:51:01,000
Speaker 4: that to the XO. Okay, that it's the game. No

1043
00:51:01,560 --> 00:51:04,560
Speaker 4: full garbage cans around the CEO. So like, if we

1044
00:51:04,640 --> 00:51:07,600
Speaker 4: all play along to that, it's not about the garbage can.

1045
00:51:08,320 --> 00:51:11,000
Speaker 4: It's about you saw something that wasn't awesome. You had

1046
00:51:11,040 --> 00:51:13,279
Speaker 4: a chance to make it awesome and you didn't take

1047
00:51:13,320 --> 00:51:16,400
Speaker 4: the shot. That's the issue. That's what I'm coaching is

1048
00:51:16,440 --> 00:51:20,520
Speaker 4: why is that cool? Well, that's a human and that

1049
00:51:20,600 --> 00:51:23,440
Speaker 4: human has been told that behavior is acceptable here. If

1050
00:51:23,440 --> 00:51:25,799
Speaker 4: it's not, and you don't say anything about it, you've

1051
00:51:25,880 --> 00:51:28,600
Speaker 4: just endorsed it. You've doubled down on it. Now everyone's

1052
00:51:28,640 --> 00:51:31,279
Speaker 4: going to be doing that. So, as you know, it

1053
00:51:31,320 --> 00:51:34,440
Speaker 4: takes about twenty years to build a great reputation and

1054
00:51:34,480 --> 00:51:35,160
Speaker 4: about five.

1055
00:51:35,000 --> 00:51:35,759
Speaker 2: Minutes to lose it.

1056
00:51:36,200 --> 00:51:41,160
Speaker 4: Really yeah, no, really, so like life business, whatever we're

1057
00:51:41,200 --> 00:51:46,040
Speaker 4: talking about here, I think this message resonates like be intentional.

1058
00:51:46,440 --> 00:51:47,480
Speaker 2: It takes just as.

1059
00:51:47,360 --> 00:51:49,239
Speaker 4: Long to be awesome as it does to be bad.

1060
00:51:49,760 --> 00:51:53,640
Speaker 4: You're just investing that time in different activities, but it's

1061
00:51:53,680 --> 00:51:56,040
Speaker 4: the same amount of time. And if you kind of

1062
00:51:56,040 --> 00:51:58,120
Speaker 4: look at things differently, you know, you'll be a lot

1063
00:51:58,160 --> 00:52:02,840
Speaker 4: happier because you'll realize everything is a choice, not necessarily

1064
00:52:02,840 --> 00:52:06,120
Speaker 4: what happens to you. That's the universe, gut checking you,

1065
00:52:07,040 --> 00:52:10,200
Speaker 4: how you respond, that's everything. So you might as well

1066
00:52:10,400 --> 00:52:13,680
Speaker 4: surround yourself with like minded people, have a bigger than

1067
00:52:13,760 --> 00:52:17,799
Speaker 4: us moment and go big because life is short, and

1068
00:52:19,640 --> 00:52:22,160
Speaker 4: you know, maybe you get multiple lifetimes. But let's just

1069
00:52:22,200 --> 00:52:24,920
Speaker 4: assume this is one meat suit, one set of memories.

1070
00:52:24,960 --> 00:52:27,480
Speaker 4: However that works, like, let's go.

1071
00:52:27,920 --> 00:52:30,279
Speaker 3: Well, you know, to go back to Hunter, Hunter, the

1072
00:52:30,320 --> 00:52:32,359
Speaker 3: guitar player, your son here, just to kind of like

1073
00:52:32,719 --> 00:52:35,480
Speaker 3: chime in what he's doing, you know, with what you've

1074
00:52:35,520 --> 00:52:40,760
Speaker 3: explained to me, is he's leaving a legacy like Beethoven. Okay,

1075
00:52:41,760 --> 00:52:44,920
Speaker 3: we all know who Beethoven is or Mozart. We've all

1076
00:52:44,960 --> 00:52:48,280
Speaker 3: heard of these individuals, but they were so long ago

1077
00:52:48,400 --> 00:52:52,160
Speaker 3: in our lifetimes that their music still today resonates and

1078
00:52:52,200 --> 00:52:54,160
Speaker 3: it's still out there because of all that hard work,

1079
00:52:54,200 --> 00:52:57,480
Speaker 3: that dedication, that practice putting it out there, writing down

1080
00:52:57,520 --> 00:52:59,240
Speaker 3: their music so it can be passed forward.

1081
00:52:59,280 --> 00:53:02,080
Speaker 2: There was no spot five. Okay.

1082
00:53:02,480 --> 00:53:04,560
Speaker 3: It was like these papers that didn't get burned during

1083
00:53:04,600 --> 00:53:07,680
Speaker 3: a war, somehow made it to somebody's piano and they

1084
00:53:08,080 --> 00:53:11,640
Speaker 3: played it and Mozart, Okay, it was somehow saved and salvaged.

1085
00:53:12,000 --> 00:53:15,160
Speaker 2: That's what I think rock and roll and music does.

1086
00:53:15,360 --> 00:53:17,480
Speaker 3: And like what your son is doing is you know,

1087
00:53:17,800 --> 00:53:20,839
Speaker 3: we'll be gone, We'll be long gone, He'll be long gone.

1088
00:53:21,000 --> 00:53:24,520
Speaker 3: Not to be weird, but that music I think can

1089
00:53:24,600 --> 00:53:27,479
Speaker 3: last forever as long as it's out there.

1090
00:53:27,800 --> 00:53:30,439
Speaker 2: And so that's hardcore right there.

1091
00:53:30,640 --> 00:53:33,319
Speaker 3: And props to him practicing so much and for you

1092
00:53:33,840 --> 00:53:35,960
Speaker 3: enduring all the practicing and the late nights and the

1093
00:53:36,040 --> 00:53:38,640
Speaker 3: jam sessions and being the rock and roll dad behind

1094
00:53:38,680 --> 00:53:40,960
Speaker 3: the scenes for your boy and you know him watching

1095
00:53:41,040 --> 00:53:43,080
Speaker 3: his dad when you say like, oh, I don't think

1096
00:53:43,120 --> 00:53:46,919
Speaker 3: it's me, it's probably a lot of you involved in him.

1097
00:53:47,200 --> 00:53:49,239
Speaker 3: When he looks into see when my kids come into

1098
00:53:49,239 --> 00:53:51,160
Speaker 3: my bedroom at night to like say good night to us,

1099
00:53:51,160 --> 00:53:53,440
Speaker 3: and all this my wife and I and I'm like,

1100
00:53:53,480 --> 00:53:54,520
Speaker 3: all right, how is your days?

1101
00:53:54,520 --> 00:53:54,880
Speaker 2: Everything?

1102
00:53:54,880 --> 00:53:56,360
Speaker 3: I'm like, all right, now, all three of you go

1103
00:53:56,400 --> 00:53:58,080
Speaker 3: to your room because I'm never going to win an

1104
00:53:58,160 --> 00:54:00,640
Speaker 3: argument because I'm talking to each three of my personalities

1105
00:54:00,719 --> 00:54:01,120
Speaker 3: right now.

1106
00:54:02,520 --> 00:54:04,320
Speaker 2: I'm like, I'm like, you know my triggers.

1107
00:54:04,520 --> 00:54:05,600
Speaker 3: I was like, I'm not going to talk to you

1108
00:54:05,640 --> 00:54:08,120
Speaker 3: Sydney because you're like a lawyer, and my son Alex,

1109
00:54:08,200 --> 00:54:09,319
Speaker 3: I'm not even getting into it.

1110
00:54:09,360 --> 00:54:15,880
Speaker 2: Just do you guys go to bed? I bed, Yes, exactly.

1111
00:54:15,960 --> 00:54:17,480
Speaker 3: I'm not going to win. I'm not going to win,

1112
00:54:17,600 --> 00:54:19,719
Speaker 3: especially against three to one. It's like, oh, we know

1113
00:54:19,760 --> 00:54:23,680
Speaker 3: how dad works. So I love that though, and I

1114
00:54:23,719 --> 00:54:25,880
Speaker 3: love them. And then one other thing I wanted to

1115
00:54:25,920 --> 00:54:28,279
Speaker 3: speak on is pooping on the company dime.

1116
00:54:28,560 --> 00:54:29,680
Speaker 2: I mentioned it earlier.

1117
00:54:29,920 --> 00:54:31,879
Speaker 3: A lot of folks go to work and they punch

1118
00:54:31,920 --> 00:54:33,480
Speaker 3: a clock in and then they go to the bathroom.

1119
00:54:33,480 --> 00:54:34,840
Speaker 3: I'm like, could you have not gone to the bathroom

1120
00:54:34,880 --> 00:54:36,759
Speaker 3: before you came to work? In my mind, you know?

1121
00:54:36,880 --> 00:54:38,160
Speaker 3: Or like did you need to eat your lunch as

1122
00:54:38,160 --> 00:54:40,080
Speaker 3: soon as you got here and clocked in, or could

1123
00:54:40,120 --> 00:54:41,799
Speaker 3: you have ate it in your car on the way here?

1124
00:54:42,560 --> 00:54:44,440
Speaker 3: Why do you come to work and then clock in

1125
00:54:44,560 --> 00:54:47,680
Speaker 3: and then eat or then go to the bathroom. So

1126
00:54:47,719 --> 00:54:49,799
Speaker 3: the rule at our shop is, if you're going into

1127
00:54:49,840 --> 00:54:51,400
Speaker 3: the bathroom on the clock, you got to leave your

1128
00:54:51,400 --> 00:54:53,719
Speaker 3: cell phone outside of the bathroom.

1129
00:54:54,040 --> 00:54:55,239
Speaker 2: If it's on the clock, I'm cool.

1130
00:54:55,239 --> 00:54:56,719
Speaker 3: If you got to poop on the dime and you

1131
00:54:56,719 --> 00:54:57,840
Speaker 3: want to go to the bathroom, you got to go

1132
00:54:57,840 --> 00:55:00,000
Speaker 3: to the bathroom. Hey, you're human, go to the bathroom

1133
00:55:00,080 --> 00:55:03,640
Speaker 3: through leave your phone in the little cubby on the outside. Okay,

1134
00:55:03,960 --> 00:55:05,759
Speaker 3: But if you clock out, go ahead and take your

1135
00:55:05,800 --> 00:55:08,080
Speaker 3: phone into the bathroom.

1136
00:55:08,200 --> 00:55:10,280
Speaker 4: That seems fair. Yeah, there are your rules.

1137
00:55:10,480 --> 00:55:12,880
Speaker 3: I mean twenty three minutes later and they come out

1138
00:55:12,920 --> 00:55:14,719
Speaker 3: of the bathroom, it's like, oh, are you going to

1139
00:55:14,800 --> 00:55:16,920
Speaker 3: clock back in now? Yeah, I better clock in or

1140
00:55:16,960 --> 00:55:18,919
Speaker 3: twenty three minutes later and they were on your clock,

1141
00:55:19,040 --> 00:55:22,360
Speaker 3: just scrolling their Instagram in the bathroom. I mean twenty

1142
00:55:22,520 --> 00:55:24,799
Speaker 3: it goes by time flies when you're on that thing.

1143
00:55:24,840 --> 00:55:25,080
Speaker 2: Man.

1144
00:55:25,480 --> 00:55:28,560
Speaker 3: So if you're not being productive, you're not providing productivity.

1145
00:55:29,000 --> 00:55:32,880
Speaker 3: What what is the point of pooping on it? Come on,

1146
00:55:33,120 --> 00:55:35,719
Speaker 3: pooping on the company dime. I hope that you out

1147
00:55:35,719 --> 00:55:38,000
Speaker 3: there that poops on the company dime. It gets your

1148
00:55:38,000 --> 00:55:38,640
Speaker 3: money's worth.

1149
00:55:39,080 --> 00:55:42,960
Speaker 2: Yeah, well you know who you are, which you yes, exactly.

1150
00:55:44,400 --> 00:55:47,400
Speaker 4: I mean at the same time, you know another saying

1151
00:55:47,520 --> 00:55:50,080
Speaker 4: is no profit no profit sharing. So like, I'm a

1152
00:55:50,080 --> 00:55:53,839
Speaker 4: big fan of taking let's call it ten percent, put

1153
00:55:53,880 --> 00:55:57,440
Speaker 4: it into a bonus pool and options for a restricted

1154
00:55:57,480 --> 00:56:01,279
Speaker 4: stock something that's you know, management discretion is is what

1155
00:56:01,360 --> 00:56:05,759
Speaker 4: I always recommend because any system can be gamed and

1156
00:56:05,800 --> 00:56:09,520
Speaker 4: then we're gaming an extra thing, which is ridiculous. So

1157
00:56:09,560 --> 00:56:12,120
Speaker 4: that's why I just say the rules are whatever I

1158
00:56:12,160 --> 00:56:13,640
Speaker 4: say they are, and it's a bonus.

1159
00:56:13,760 --> 00:56:16,360
Speaker 2: So here's Carterner always says that.

1160
00:56:16,400 --> 00:56:18,600
Speaker 3: He's always like, well, we'll see what happens when bonuses

1161
00:56:18,640 --> 00:56:21,319
Speaker 3: come out. That's what we always joke about it around

1162
00:56:21,360 --> 00:56:24,040
Speaker 3: the Christmas time when everyone's looking for their Chevy Chase money.

1163
00:56:24,280 --> 00:56:27,680
Speaker 3: It's like a ham what Yeah, I know you're vegetarian,

1164
00:56:27,719 --> 00:56:30,120
Speaker 3: but I got you a ham bro have a nice day.

1165
00:56:31,280 --> 00:56:33,759
Speaker 4: Yeah, well, that's like the fruitcake of the month club

1166
00:56:33,800 --> 00:56:36,359
Speaker 4: when you're expecting a swimming pool, right, that's right.

1167
00:56:36,560 --> 00:56:38,000
Speaker 2: That's when we have issues.

1168
00:56:38,000 --> 00:56:40,640
Speaker 4: But like I think, if you know, when I'm coaching

1169
00:56:40,880 --> 00:56:43,680
Speaker 4: my team, he's like, all right, we've got a bonus pool,

1170
00:56:44,080 --> 00:56:46,640
Speaker 4: a pile of awesome. Is it a huge stack of

1171
00:56:46,680 --> 00:56:49,400
Speaker 4: awesome because we've been disciplined and focused on doing the

1172
00:56:49,480 --> 00:56:51,840
Speaker 4: right things all year, or is that a tiny little

1173
00:56:51,880 --> 00:56:54,920
Speaker 4: pile of awesome because we haven't been awesome. So I

1174
00:56:55,080 --> 00:56:57,719
Speaker 4: like to take like your example, and i'd just be like,

1175
00:56:57,800 --> 00:57:01,200
Speaker 4: all right, So anytime we're like spending twenty six minutes,

1176
00:57:01,280 --> 00:57:04,359
Speaker 4: you know, pooping at the job, Like that's a detracting

1177
00:57:04,480 --> 00:57:08,600
Speaker 4: behavior that's taking money away from this net profit because

1178
00:57:08,960 --> 00:57:12,560
Speaker 4: we're raising our labor costs because we're paying for stuff.

1179
00:57:12,960 --> 00:57:14,239
Speaker 2: We're not getting it right.

1180
00:57:14,280 --> 00:57:17,400
Speaker 4: We're getting doom scrolling and pooping, which is great, of course,

1181
00:57:17,480 --> 00:57:21,160
Speaker 4: both of those things together sublime, of course, but not

1182
00:57:21,400 --> 00:57:25,560
Speaker 4: in an environment where your impact isn't being met, just

1183
00:57:25,680 --> 00:57:29,080
Speaker 4: your expense is being met. So like every time you know,

1184
00:57:29,160 --> 00:57:32,320
Speaker 4: no profit, no profit sharing, So like every time this happens,

1185
00:57:32,320 --> 00:57:33,080
Speaker 4: that bonus.

1186
00:57:32,800 --> 00:57:33,720
Speaker 2: Pool gets smaller.

1187
00:57:33,800 --> 00:57:36,840
Speaker 4: So like if your little girl is not going to

1188
00:57:36,920 --> 00:57:39,000
Speaker 4: get the Barbie Corvette and those things are like five

1189
00:57:39,080 --> 00:57:43,200
Speaker 4: six hundred bucks now because I'm doom scrolling and pooping

1190
00:57:43,440 --> 00:57:46,640
Speaker 4: for four days a week, totally two hours worth of

1191
00:57:47,160 --> 00:57:51,920
Speaker 4: unproductive pooping, Like you're not going to get a bonus

1192
00:57:51,960 --> 00:57:55,959
Speaker 4: to get her the thing that she wanted, and she's

1193
00:57:56,040 --> 00:57:58,680
Speaker 4: my daughter, isn't going to get her toy because you

1194
00:57:59,440 --> 00:58:01,880
Speaker 4: can't clock out and poop at the same time. So

1195
00:58:02,000 --> 00:58:05,240
Speaker 4: like when I tied the behavior to the result, people

1196
00:58:05,280 --> 00:58:08,800
Speaker 4: will stop doing the bad behavior when they realize what

1197
00:58:08,920 --> 00:58:11,440
Speaker 4: is actually happening. So that's the neat thing when we

1198
00:58:11,480 --> 00:58:12,920
Speaker 4: can say, hey, this week.

1199
00:58:13,960 --> 00:58:18,080
Speaker 2: We had very productive pooping. The numbers were the customers

1200
00:58:18,080 --> 00:58:19,280
Speaker 2: were happy, Like.

1201
00:58:19,680 --> 00:58:22,160
Speaker 4: We put a bunch of money into the bonus pool

1202
00:58:22,160 --> 00:58:25,040
Speaker 4: this week. You guys, if we keep this up, def

1203
00:58:25,120 --> 00:58:27,919
Speaker 4: Leopard's going to play our company. Tell you that's what's

1204
00:58:28,720 --> 00:58:33,320
Speaker 4: full circle. Full circle, bro, that was perfect, perfect, full circle.

1205
00:58:33,400 --> 00:58:35,800
Speaker 4: Deaf Leopard, you have impacted me. I just want to say,

1206
00:58:35,840 --> 00:58:38,200
Speaker 4: if they listen to this, Deaf Leopard, I'm flattered. Okay,

1207
00:58:38,200 --> 00:58:38,760
Speaker 4: they did look.

1208
00:58:38,680 --> 00:58:41,560
Speaker 3: At my story on Instagram, so I took a screenshot

1209
00:58:41,560 --> 00:58:44,120
Speaker 3: of their blue check mark name next to it. So

1210
00:58:44,200 --> 00:58:47,000
Speaker 3: that was a very cool thing to be def Leppard.

1211
00:58:47,120 --> 00:58:49,000
Speaker 3: You know, my whole life listening to them. So and

1212
00:58:49,040 --> 00:58:51,120
Speaker 3: the fact that we rock and roll too, and your

1213
00:58:51,120 --> 00:58:54,000
Speaker 3: son rock and rolls. It's been such a great conversation

1214
00:58:54,800 --> 00:58:57,360
Speaker 3: talking with you today, Chris, and you've just really had

1215
00:58:57,680 --> 00:59:01,480
Speaker 3: cool insights and demeanor and see why people are looking

1216
00:59:01,480 --> 00:59:03,480
Speaker 3: to you to come into their business and help, you know,

1217
00:59:03,600 --> 00:59:05,880
Speaker 3: ramp them up and just give them that a spree

1218
00:59:05,960 --> 00:59:09,080
Speaker 3: de corps, which is, you know, that culture that they're

1219
00:59:09,120 --> 00:59:12,400
Speaker 3: looking for, which they don't realize, and that's why they

1220
00:59:12,440 --> 00:59:13,800
Speaker 3: call you, and that's why they reach out to you.

1221
00:59:13,880 --> 00:59:15,520
Speaker 3: And you're like, hey, what's up? What can I how

1222
00:59:15,520 --> 00:59:16,600
Speaker 3: can I help you today?

1223
00:59:17,040 --> 00:59:18,960
Speaker 2: Do you have too many people pooping on the diamond here?

1224
00:59:19,000 --> 00:59:22,360
Speaker 2: Everyboney's going to laugh, but is it true? You know?

1225
00:59:22,480 --> 00:59:23,680
Speaker 2: And it's like, what if you took three.

1226
00:59:23,600 --> 00:59:25,880
Speaker 3: Minutes each away from everybody and put it back to productivity,

1227
00:59:26,080 --> 00:59:27,480
Speaker 3: would that go into the awesome pile?

1228
00:59:28,080 --> 00:59:28,320
Speaker 2: You know?

1229
00:59:28,480 --> 00:59:32,000
Speaker 3: And so again I'm really flattered at you and your

1230
00:59:32,040 --> 00:59:34,360
Speaker 3: team wanted to be on the show today and you know,

1231
00:59:34,400 --> 00:59:37,080
Speaker 3: you get paid thousands of dollars to go and speak

1232
00:59:37,120 --> 00:59:39,320
Speaker 3: to these companies and we've had you for an hour.

1233
00:59:39,760 --> 00:59:40,480
Speaker 2: So I just want to.

1234
00:59:40,520 --> 00:59:42,880
Speaker 3: Let my listener know that we've had you for an

1235
00:59:42,960 --> 00:59:45,280
Speaker 3: hour and this is great And if you want to

1236
00:59:45,280 --> 00:59:48,440
Speaker 3: reach out to Chris and his team, right, it's at

1237
00:59:48,880 --> 00:59:50,720
Speaker 3: is it sergeant biz or biz? So let me read

1238
00:59:50,760 --> 00:59:52,160
Speaker 3: it again real quick? Here, tell me the name of

1239
00:59:52,160 --> 00:59:52,920
Speaker 3: your website.

1240
00:59:53,120 --> 00:59:56,040
Speaker 4: It's it's business, sergeant, to just throw that into the Google.

1241
00:59:56,560 --> 01:00:00,720
Speaker 4: The shortened web address is WWB I z as dot

1242
01:00:00,760 --> 01:00:01,400
Speaker 4: com because it ain't.

1243
01:00:01,480 --> 01:00:04,800
Speaker 2: Nobody got time to spill out business and sergeant no,

1244
01:00:04,840 --> 01:00:06,959
Speaker 2: but you can say, sorry, hey, what's up? STA's our.

1245
01:00:09,760 --> 01:00:12,800
Speaker 3: Well, you've been wonderful and I think that anybody that's

1246
01:00:12,880 --> 01:00:15,560
Speaker 3: interested in having you and your services should just reach

1247
01:00:15,560 --> 01:00:17,000
Speaker 3: out directly to you.

1248
01:00:17,000 --> 01:00:19,160
Speaker 2: You know, we just had a great conversation.

1249
01:00:19,280 --> 01:00:22,800
Speaker 3: There was no other intention except just two dudes meeting

1250
01:00:22,800 --> 01:00:25,440
Speaker 3: each other for the first time and having a conversation

1251
01:00:25,520 --> 01:00:29,120
Speaker 3: talking about def Leopard, rock and roll and business strategies.

1252
01:00:29,440 --> 01:00:31,560
Speaker 2: And that's what this was right here, all right.

1253
01:00:31,880 --> 01:00:34,120
Speaker 3: So my listener, I hope you can take some kindness

1254
01:00:34,120 --> 01:00:36,360
Speaker 3: out there in the world and just you know, exude

1255
01:00:36,400 --> 01:00:38,880
Speaker 3: some of that. Talk to people with a different tone,

1256
01:00:39,200 --> 01:00:42,000
Speaker 3: you know, just put yourself in their shoes sometimes, you know,

1257
01:00:42,080 --> 01:00:44,560
Speaker 3: and just and just and just realize we all come

1258
01:00:44,560 --> 01:00:47,680
Speaker 3: from somewhere different and uh, and quit pooping on the

1259
01:00:47,720 --> 01:00:48,800
Speaker 3: dime so much, guys.

1260
01:00:48,840 --> 01:00:51,520
Speaker 2: Come on, dude, I wish that was a job.

1261
01:00:53,920 --> 01:00:58,240
Speaker 4: Profitable, profitable, productive pooping the triple the three p's Okay, good,

1262
01:00:58,640 --> 01:00:59,520
Speaker 4: let's trademark that.

1263
01:01:01,080 --> 01:01:03,640
Speaker 2: Well, thank you so much. And again the name of

1264
01:01:03,680 --> 01:01:04,880
Speaker 2: your field manual say.

1265
01:01:04,760 --> 01:01:08,600
Speaker 4: It for me, Yeah, the Business Sergeant's Field Manual, Military

1266
01:01:08,680 --> 01:01:12,040
Speaker 4: Grade Business Execution without the yelling and pushups.

1267
01:01:12,400 --> 01:01:15,320
Speaker 3: That will be put down into our dissertation down there.

1268
01:01:15,520 --> 01:01:19,640
Speaker 3: And we'll also have a hyperlink to biz sergeant dot

1269
01:01:19,680 --> 01:01:22,080
Speaker 3: com so that folks can just click on that. And

1270
01:01:22,360 --> 01:01:23,840
Speaker 3: I just want to thank you again for being on

1271
01:01:23,880 --> 01:01:26,680
Speaker 3: the show my pleasure. Rad, thanks for having me on

1272
01:01:26,720 --> 01:01:30,280
Speaker 3: your program. I really enjoyed my morning with you. Well

1273
01:01:30,280 --> 01:01:32,480
Speaker 3: that's great, and I'm so glad that we got this opportunity.

1274
01:01:32,520 --> 01:01:36,040
Speaker 3: And I think Lyndon, who put us all together, shout

1275
01:01:36,040 --> 01:01:38,600
Speaker 3: out to you for you know, arranging all the emails

1276
01:01:38,600 --> 01:01:40,200
Speaker 3: in the back and forth and being like Rad, I

1277
01:01:40,240 --> 01:01:43,680
Speaker 3: got you in flexibility. Thank you for your flexibility, Lindon.

1278
01:01:43,720 --> 01:01:46,080
Speaker 3: And thank you again Chris and On behalf of Brandon

1279
01:01:46,160 --> 01:01:50,840
Speaker 3: Webb and behalf of Callum my producer, and myself and Guy,

1280
01:01:50,960 --> 01:01:55,200
Speaker 3: our editor, and everybody involved with Soft Rep, you know, Logan,

1281
01:01:55,360 --> 01:01:58,400
Speaker 3: everybody out there that makes the ship go. I appreciate you,

1282
01:01:58,480 --> 01:02:01,800
Speaker 3: and I'll continue to hold the compass while everybody else rose. Okay,

1283
01:02:03,760 --> 01:02:04,880
Speaker 3: I'm just kidding. I'm kidding.

1284
01:02:04,920 --> 01:02:05,360
Speaker 2: I rote.

1285
01:02:05,480 --> 01:02:07,280
Speaker 3: Actually I played the drums on the ship. I like

1286
01:02:07,320 --> 01:02:08,840
Speaker 3: to play the drums. You know, someone's got to do

1287
01:02:08,880 --> 01:02:10,800
Speaker 3: it more, call bell.

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01:02:13,040 --> 01:02:13,160
Speaker 2: Man.

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01:02:14,360 --> 01:02:16,400
Speaker 3: Guys, just listening to Blue Oyster Cult last night. So

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01:02:16,480 --> 01:02:20,080
Speaker 3: that's so great. All right, Well we can keep talking,

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01:02:20,240 --> 01:02:22,200
Speaker 3: and we will when he comes back on my show.

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01:02:22,400 --> 01:02:24,880
Speaker 3: You're always welcome back, Chris, So thank you so much

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01:02:24,880 --> 01:02:27,800
Speaker 3: for bringing positive light to us today. And again, if

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01:02:27,840 --> 01:02:29,640
Speaker 3: you're my listener out there and you want to learn

1295
01:02:29,680 --> 01:02:32,400
Speaker 3: more about this, or you're watching this on YouTube, go

1296
01:02:32,480 --> 01:02:36,320
Speaker 3: check out biz Sergeant dot com. Type it in Google

1297
01:02:36,360 --> 01:02:38,440
Speaker 3: and you'll find a link, or just click down below.

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01:02:38,600 --> 01:02:41,240
Speaker 3: And my name is Rad and I love hosting the show.

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01:02:41,280 --> 01:02:43,600
Speaker 3: And thanks to Brandon Web and everybody else. And we're

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01:02:43,640 --> 01:03:00,680
Speaker 3: saying peace use them.

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01:03:00,760 --> 01:03:02,680
Speaker 1: Listening to Self Red Radio