WEBVTT - Basketball Art, and a Chat with Ime Udoka 0:00:00.920 --> 0:00:04.200 The seventy Sixers put on an art show. Why in 0:00:04.240 --> 0:00:07.120 the world would they do that. We've really been probably 0:00:07.160 --> 0:00:09.520 talking about this and planning it for over a year 0:00:09.560 --> 0:00:13.080 now to find a way to celebrate the intersection of 0:00:13.119 --> 0:00:17.119 basketball with all of these cultural lifestyle elements that we 0:00:17.239 --> 0:00:20.520 believe make Philadelphia a spectacular city. And ahead of the 0:00:20.520 --> 0:00:23.960 team's nationally televised game against San Antonio, we talked to 0:00:24.040 --> 0:00:26.320 a new member of the coaching staff who spent the 0:00:26.360 --> 0:00:28.880 last seven years with the Spurns. I just wanted a 0:00:28.920 --> 0:00:31.600 different perspective on the coaching side, because that's all I 0:00:31.640 --> 0:00:33.519 knew as far as the coach. So looking forward to 0:00:33.520 --> 0:00:36.440 the rest of the season, the story behind seventy Sixers Crossover, 0:00:36.840 --> 0:00:40.159 and an interview with new assistant coach Email Doka on 0:00:40.200 --> 0:00:46.479 this edition of the broadcast, what's going on out there? 0:00:46.520 --> 0:00:50.320 Seventy six Ers pod people, How are you? I'm Brian Seltzer, 0:00:50.360 --> 0:00:53.000 welcoming you back to another edition of the broadcast. Thank 0:00:53.040 --> 0:00:56.400 you for bearing with my voice. Ever since the last 0:00:56.400 --> 0:01:00.640 episode of the pod, it's been a little bit creaky cold, 0:01:00.680 --> 0:01:04.760 passed through the system, trying to shake it out, get 0:01:04.840 --> 0:01:08.360 rid of the congestion. Some of the clogging. These are 0:01:08.440 --> 0:01:11.200 things that you don't need to know about. But what 0:01:11.240 --> 0:01:13.319 you do need to know is that to subscribe to 0:01:13.360 --> 0:01:16.720 our podcast, you can find us just about anywhere you 0:01:16.760 --> 0:01:23.160 get your pods, whether that's Spotify, Pandora, Apple Pods, Google Pods, whatever. 0:01:23.640 --> 0:01:27.800 Just type in seventy six ers Podcasts or sixers podcast 0:01:27.920 --> 0:01:30.440 Network and that should take you to our feed. And 0:01:30.480 --> 0:01:35.200 when you are there, please do subscribe all right on 0:01:35.280 --> 0:01:37.679 the menu. For this episode of the podcast, we are 0:01:38.280 --> 0:01:41.200 doing it again because it was a smash hit last week, 0:01:41.600 --> 0:01:45.080 the latest installment of the Rosen Report. We're also going 0:01:45.160 --> 0:01:48.160 to sit down with assistant coach emay Udoka, who had 0:01:48.160 --> 0:01:50.080 a good run with the Spurs before he was hired 0:01:50.080 --> 0:01:54.720 by Brett Brown this summer. But first, for our opening 0:01:54.720 --> 0:01:58.080 tip on the podcast, I want you to tell me 0:01:58.120 --> 0:02:01.880 if you've heard of any of these Stagram handles before. Well, 0:02:02.200 --> 0:02:04.400 you can't tell me, who are not in the same 0:02:04.440 --> 0:02:07.000 place together or talk to each other. But for the 0:02:07.000 --> 0:02:11.280 sake of this podcast exercise, let's bear with the figure 0:02:11.320 --> 0:02:14.400 of speech for a moment. Okay, here are the handles 0:02:15.240 --> 0:02:21.800 Park Tyson, Carmeroo, the Right Artist Fresh Royalty partably end 0:02:21.840 --> 0:02:26.960 twelve or six and Bam Bam Bam ninety nine. Together, 0:02:27.400 --> 0:02:30.959 those six Instagram handles have a combined following of over 0:02:31.160 --> 0:02:36.840 three hundred sixty thousand. What type of content do these 0:02:36.880 --> 0:02:41.480 people create that has helped them become so popular? They 0:02:41.520 --> 0:02:47.359 make art? Awesome art, cool art, different art, relatable art, 0:02:48.760 --> 0:02:52.720 the other thread that binds their art work together. Scroll 0:02:52.760 --> 0:02:56.160 through the ig feats of these six artists and you'll 0:02:56.200 --> 0:02:59.400 see the bulk of their posts are inspired by something 0:02:59.480 --> 0:03:05.400 similar NBA players, teams, or moments in history present and past. 0:03:06.560 --> 0:03:09.799 And to get even more specific, almost all their latest 0:03:09.840 --> 0:03:14.960 work has been linked to one specific franchise. For four 0:03:15.040 --> 0:03:17.640 days last week at the new Fittler Club in Center 0:03:17.680 --> 0:03:21.160 City think one stop wellness shop with a next gen 0:03:21.440 --> 0:03:24.880 traditional vibe, the seventy Sixers held a free event for 0:03:24.960 --> 0:03:28.520 fans you might have attended called seventy six Ers Crossover. 0:03:29.400 --> 0:03:32.639 It was an art exhibition presented by Reebok and it 0:03:32.800 --> 0:03:36.160 was phenomenal. There were over two hundred pieces of art 0:03:36.360 --> 0:03:39.480 produced by artists from all around the world, from Philadelphia 0:03:39.520 --> 0:03:43.720 to France, and also seventy Sixers employees too, with eleven 0:03:43.720 --> 0:03:49.280 countries represented in total. The six artists whose IG handles 0:03:49.320 --> 0:03:52.240 I mentioned at the top. They were all featured prominently 0:03:52.240 --> 0:03:54.120 in the exhibit, which was set up inside one of 0:03:54.120 --> 0:03:58.880 the Fittler Club's cozy event spaces. Paintings and illustrations, everything 0:03:58.960 --> 0:04:04.600 from oil to acrylics to watercolors, mixed media and photographs too. 0:04:05.040 --> 0:04:08.920 We're hung on white gallery walls. Throughout the exposed brick room. 0:04:09.000 --> 0:04:12.320 There were multiple installation exhibits, a series of jerseys hung 0:04:12.360 --> 0:04:16.400 from the ceiling, display stands with bronze sculptures and action figures, 0:04:16.800 --> 0:04:20.359 co branded seventy Sixers and Red Bull refrigerators, and a 0:04:20.400 --> 0:04:24.000 station where classic rebox sneakers were being hand painted with 0:04:24.120 --> 0:04:29.159 custom designs. It's great. So this is our photography wall 0:04:29.680 --> 0:04:32.479 of the exhibition, Elton, where are you? There? You are? 0:04:33.240 --> 0:04:36.760 Do you remember when they pure? But this is like 0:04:36.760 --> 0:04:50.279 a media day. Those are the voices of seventy Sixers 0:04:50.320 --> 0:04:53.880 team president Chris Heck and Chief marketing Officer Katie O'Reilly, 0:04:54.200 --> 0:04:56.520 and they're giving General manager Elton brand to toward the 0:04:56.520 --> 0:04:59.960 exhibit head of a private event for players, local influencer 0:05:00.480 --> 0:05:01.880 and some of the artists who could make it to 0:05:01.880 --> 0:05:06.760 Philadelphia on seventy six Ers crossovers closing night for as 0:05:06.839 --> 0:05:09.320 certain as I am that I should, in no way, 0:05:09.360 --> 0:05:13.919 shape or form be giving advice or opinions on what 0:05:14.040 --> 0:05:17.880 makes something cool. I'm just as confident as saying that 0:05:18.040 --> 0:05:23.640 cool is precisely what seventy Sixers crossover was. It was authentic, 0:05:23.839 --> 0:05:27.599 it was forward thinking. It was the kind of event 0:05:27.720 --> 0:05:31.040 you just don't really expect to see from a professional 0:05:31.040 --> 0:05:35.280 sports franchise. I mean, the seventy six Ers their basketball team, right, 0:05:35.960 --> 0:05:39.640 their business is hoops and winning games. Why would they 0:05:40.080 --> 0:05:43.760 want to dabble in of all things art. I think 0:05:43.800 --> 0:05:47.560 we're different. I think we're different because of the talent 0:05:48.160 --> 0:05:51.400 of the people that work for the organization. And I 0:05:51.440 --> 0:05:55.279 also think we're different because we have the opportunity to 0:05:55.320 --> 0:05:58.360 be different. That's Chris Heck, the team president of the Sixers. 0:05:58.600 --> 0:06:03.280 No good idea goes unnoticed, and we want to do 0:06:03.320 --> 0:06:06.039 great things on the court and off the court, in 0:06:06.080 --> 0:06:11.200 the community and with the brand. So this gives us 0:06:11.240 --> 0:06:15.800 another opportunity to do so. We love to do things 0:06:15.839 --> 0:06:19.680 in a very authentic but a very unique way. Again, 0:06:20.200 --> 0:06:25.120 Katie O'Reilly, we believe that Philadelphia and our fans, we 0:06:25.160 --> 0:06:26.760 believe this is the best city and that we have 0:06:26.800 --> 0:06:29.160 the best fan base in the world and that we 0:06:29.200 --> 0:06:32.520 want to bring it to life in a different way 0:06:32.600 --> 0:06:35.600 and to celebrate the city and all that it has 0:06:35.640 --> 0:06:38.440 to offer. And really the fun part also has been 0:06:38.480 --> 0:06:41.839 to get to know humanize some of the players. That's 0:06:41.839 --> 0:06:45.000 been amazing. So yes, that this art exhibit was called 0:06:45.080 --> 0:06:49.880 seventy six is crossover was no accident. More than any 0:06:49.880 --> 0:06:54.320 other sport anywhere on the planet, the NBA exists seamlessly 0:06:54.720 --> 0:07:00.479 in a cross culture space. Entertainment, aren't music, fashion, and food, 0:07:00.760 --> 0:07:03.680 you name it, the NBA has a place in it all. 0:07:05.279 --> 0:07:08.719 Not only are the Sixers an extension of the NBA's 0:07:08.720 --> 0:07:12.000 international brand, the club has produced some of the most 0:07:12.000 --> 0:07:15.600 important players in the history of the sport period. And 0:07:15.920 --> 0:07:19.200 we're not simply talking about superstars who dominated the game. 0:07:19.320 --> 0:07:22.120 Every team's got a few of those. We're talking about 0:07:22.360 --> 0:07:27.120 iconic figures, players whose reach goes well beyond basketball. Look 0:07:27.120 --> 0:07:30.200 at every era of the seventy Sixers existence and you'll 0:07:30.240 --> 0:07:34.080 find someone like this, whether it's Will Chamberlain, doctor j 0:07:34.920 --> 0:07:37.840 Alan Iverson. And there are more than a few players 0:07:37.840 --> 0:07:40.880 in the Sixers current roster who could be next in line. 0:07:41.920 --> 0:07:46.120 So to say that there was inspiration to Drawpon for 0:07:46.160 --> 0:07:49.160 a seventy six Ers them dart show would probably be 0:07:49.360 --> 0:07:53.200 underselling it. Here's Elton brand to put on an exhibition 0:07:53.280 --> 0:07:55.880 like this. It just shows the Sixers are global brand. 0:07:56.640 --> 0:07:59.480 You know, there's a lot of interests from around the 0:07:59.520 --> 0:08:03.040 world what we're doing. And it's the tradition the players 0:08:03.080 --> 0:08:06.200 that pave the way to the current success of players 0:08:06.240 --> 0:08:08.760 like Joe Well and Ben and Alan to Bias and 0:08:08.800 --> 0:08:11.160 what we're doing now. So it's an exciting time for us. 0:08:11.440 --> 0:08:14.200 Katie O'Reilly, I believe the seventy six Ers brand, we 0:08:14.240 --> 0:08:16.360 all believe that the seventy six Ers brand we have 0:08:16.440 --> 0:08:20.200 the most storied history of any franchise. We have these 0:08:20.240 --> 0:08:22.880 tremendous legends. You know. We always say you only need 0:08:22.960 --> 0:08:25.160 one name to be known here, and it's true. And 0:08:25.200 --> 0:08:28.960 so to see young fans millennials walk through our art 0:08:29.000 --> 0:08:32.360 show and stare at the pieces of art that feature 0:08:32.800 --> 0:08:35.920 Wilt or that feature Moses that were before their generation, 0:08:36.120 --> 0:08:38.640 it brings them to life and allows our fans to 0:08:38.679 --> 0:08:41.160 connect with our history. And that's been that's been a 0:08:41.160 --> 0:08:45.199 really ten pole initiative of ours and a huge foundational 0:08:45.240 --> 0:08:48.160 piece of our brand. And in this art show, it's 0:08:48.200 --> 0:08:50.440 just been able to come to life all in one place. 0:08:52.760 --> 0:08:55.960 That's the background on the how and the why the 0:08:56.080 --> 0:08:59.480 idea for the seventy six Ers Crossover Art exhibit was born. 0:09:00.080 --> 0:09:03.280 But what about the execution part of it? How is 0:09:03.280 --> 0:09:06.760 the team able to wrangle together a collection of like 0:09:06.880 --> 0:09:09.719 I said earlier, over two hundred pieces of six or 0:09:09.840 --> 0:09:13.000 center guard from one hundred different artists from around the 0:09:13.000 --> 0:09:16.560 whole planet. That's where Vincent Chang comes in. It really 0:09:16.559 --> 0:09:20.199 all started suddenly just wanting to learn the basketball and art, 0:09:20.600 --> 0:09:23.600 and through a year it's we started off from two 0:09:23.720 --> 0:09:26.199 artists in art for a show and now six year 0:09:26.240 --> 0:09:29.559 ladis we have eighty pus so basketball artists definitely on 0:09:29.720 --> 0:09:33.120 the rise. Chang is the person responsible for curating exhibits 0:09:33.160 --> 0:09:35.840 like seventy six Ers Crossover and has put on a 0:09:35.840 --> 0:09:39.400 couple of similar events in the past. He's also an 0:09:39.480 --> 0:09:43.040 artist himself. Chang goes by the handle at Conscious b 0:09:43.200 --> 0:09:46.600 Beyond Instagram, his work earning him nearly fifty five thousand 0:09:46.640 --> 0:09:51.360 followers of his own. Like so many other things these days, 0:09:51.880 --> 0:09:55.239 the growth of the basketball art community and its popularity 0:09:55.679 --> 0:09:59.720 has been facilitated greatly by social media. As Chang put it, 0:10:00.120 --> 0:10:03.439 everyone's now just to click away, regardless of where they live. 0:10:04.000 --> 0:10:07.240 He's constantly looking for talent to incorporate into the Conscious 0:10:07.280 --> 0:10:10.400 Basketball art exhibits. I definitely do my fair share of 0:10:10.520 --> 0:10:14.959 digging through social media and mainly on Instagram, where people 0:10:15.080 --> 0:10:18.600 brand themselves nicely and showcase the best of work they 0:10:18.600 --> 0:10:21.000 can do. And what I mainly look for through Conscious 0:10:21.120 --> 0:10:25.040 is art that has a conceptual depth, you know. Hence Conscious, 0:10:25.040 --> 0:10:28.360 we want to reach into a person's consciousness to their 0:10:28.400 --> 0:10:32.200 knowledge of basketball and make that mental psychological interaction, if 0:10:32.280 --> 0:10:35.200 you well, and to make a deeper impact for the audience. 0:10:35.640 --> 0:10:38.959 To prepare for seventy Sixers Crossover, Chang started planning in 0:10:39.080 --> 0:10:43.600 Artist about three months ago. He contacted artists, cage their interest, 0:10:44.000 --> 0:10:46.760 then finalized the list of contributors. Week by week. We 0:10:46.840 --> 0:10:50.080 have phone calls, we have you know, different plans to 0:10:50.160 --> 0:10:53.400 kind of put us in together, and we pulled it off. 0:10:53.559 --> 0:10:57.320 I would say the undertaking was substantial one that the 0:10:57.480 --> 0:11:02.040 seventy six ers in Chang made together. As compelling as 0:11:02.080 --> 0:11:05.320 the work at the exhibit was, so too are the 0:11:05.360 --> 0:11:10.400 backstories of artists who made submissions. Take Tyson Park, who's 0:11:10.400 --> 0:11:13.440 handled at Park Tyson, We talked about at the beginning 0:11:13.440 --> 0:11:16.960 of the pot less than six years ago. Park's world 0:11:17.080 --> 0:11:20.920 was more about bagging than it was brushstrokes. I run 0:11:21.000 --> 0:11:26.920 the convenience store. That's a funny story only because it's true, 0:11:27.880 --> 0:11:30.559 hard as it might be to believe, that's what Park, 0:11:30.760 --> 0:11:34.480 a fashion major in college, was doing, running a convenience 0:11:34.520 --> 0:11:38.040 store in his hometown of Busan, South Korea, where he 0:11:38.120 --> 0:11:40.920 still lives to this day. A thirty seven year old 0:11:40.920 --> 0:11:43.480 now is an Instagram following of nearly fifty five thousand. 0:11:43.800 --> 0:11:50.040 Start was just like a hobby because I saw I 0:11:50.120 --> 0:11:53.640 was running my store. Then I saw my store, and 0:11:53.720 --> 0:11:57.000 after that, what's gonna do now? So I was started 0:11:57.120 --> 0:12:00.640 this like a hobby. So I posting in the media 0:12:00.720 --> 0:12:05.719 every day. So one day some media's contact to me, 0:12:05.880 --> 0:12:09.440 So are you financa? Can you work with me? So 0:12:09.760 --> 0:12:13.880 why not? It's a big opportunity for me. So yeah, 0:12:13.960 --> 0:12:18.400 that was beginning and more grow up follows as some 0:12:18.400 --> 0:12:24.679 some players reposting my my pacas. Yeah, so yeah, now 0:12:24.720 --> 0:12:29.840 I'm here. It's amazing. It was. At each site there 0:12:29.960 --> 0:12:33.280 was Park decked out in all black, including his winter 0:12:33.360 --> 0:12:36.960 skull cap. On the closing night of seventy six is Crossover, 0:12:37.480 --> 0:12:41.120 getting the chance to meet and share conversation with some 0:12:41.160 --> 0:12:43.440 of the players who inspired a few of his pieces 0:12:43.600 --> 0:12:46.640 for the show. He said he watches the NBA every 0:12:46.720 --> 0:12:48.880 day when he's back in South Korea. Of course I 0:12:49.000 --> 0:12:53.520 met a few players before, but it's not close like this. 0:12:53.920 --> 0:12:59.199 So yeah, I talking about my pacas with them, and 0:12:59.360 --> 0:13:04.480 Doctor Jay or Ben Semons shaken with me. It's so amazing. Yeah, 0:13:04.600 --> 0:13:08.800 I'm you know, I'm a long time NBA fans. It's 0:13:08.960 --> 0:13:14.439 really amazing speeds and it's exactly these types of interactions 0:13:14.920 --> 0:13:17.800 that Vince Chang had in mind when he started kicking 0:13:17.840 --> 0:13:20.600 around the concept of organizing a show like seventy six 0:13:20.760 --> 0:13:24.920 Ers Crossover. He wanted to bring people together, get them 0:13:25.120 --> 0:13:30.200 engaging with each other through art, through basketball art, regardless 0:13:30.320 --> 0:13:33.800 of whether or not these people were artists, hall of 0:13:33.840 --> 0:13:37.600 fame basketball player, or maybe a hardcore hoops junkie who 0:13:37.600 --> 0:13:40.800 had never before even entertained the idea of setting foot 0:13:41.040 --> 0:13:44.400 inside in art gallery. Overall, just in this digital age 0:13:44.480 --> 0:13:48.120 that we live in, art events are, in contrast, just 0:13:48.320 --> 0:13:51.439 a different experience and where you can see art on 0:13:51.520 --> 0:13:53.920 your phone, but you see it but you don't feel 0:13:53.920 --> 0:13:56.200 it because if you've got to feel it. It's gonna 0:13:56.200 --> 0:13:58.240 be real and tangible, and that's why we're here to 0:13:58.320 --> 0:14:06.440 do the seventy Sixers cross over the art exhibition. It's 0:14:06.440 --> 0:14:09.640 the final night of seventy Sixers Crossover and the team 0:14:09.760 --> 0:14:12.079 is closing things down with a private event for players, 0:14:12.520 --> 0:14:16.920 team executives, season ticket members, and local influencers. It was 0:14:16.960 --> 0:14:21.200 a pretty special intimate setting. On one level, watching the 0:14:21.280 --> 0:14:24.320 players interact with each other in a casual, laid back 0:14:24.440 --> 0:14:29.800 environment that didn't involve actually playing basketball was cool. It 0:14:29.960 --> 0:14:32.880 was also kicked to see them react to being represented 0:14:33.040 --> 0:14:35.840 in art. It's actually it's an honor. You know, it's cool. 0:14:37.080 --> 0:14:39.200 Didn't know a simple picture could look so cool than 0:14:39.200 --> 0:14:42.440 an art exhibit. That's seventy Sixers big man Kyle O'Quinn. 0:14:43.080 --> 0:14:46.480 He was featured in several drawings, but most prominently in 0:14:46.560 --> 0:14:51.080 a photo series that included Ben Simmons, Tobias Harris, Josh Richardson, 0:14:51.400 --> 0:14:56.680 Mike Scott emit Styble. Each player was captured immersed into 0:14:56.720 --> 0:15:00.040 passion of his away from the game. For Simmons, it 0:15:00.080 --> 0:15:04.280 was playing video games. Harris was photographed in a lounge 0:15:04.360 --> 0:15:08.360 on a leather couch reading a book. Richardson was djaying, 0:15:08.520 --> 0:15:13.320 Scott was reflecting on his tattoos. Thible had his cameras. 0:15:13.760 --> 0:15:18.160 O'Quinn was post seated legs crossed hands and lap fingertip 0:15:18.280 --> 0:15:20.840 to fingertip in a yoga studio. Being a part of 0:15:20.880 --> 0:15:23.240 that photoshoot was pretty dope and um to see the 0:15:23.320 --> 0:15:26.640 final pitcher that the photographer picked it, it's kind of like, wow, 0:15:26.800 --> 0:15:34.960 that's me most definitely. You know, it's two two different worlds, 0:15:35.160 --> 0:15:37.640 but to see them coming together and um, you know, 0:15:38.480 --> 0:15:42.080 you see like art really showcasing the expressions of a 0:15:42.160 --> 0:15:45.520 basketball player in that artist's mind. It's cool to see, 0:15:45.560 --> 0:15:48.320 you know, just the animation and not only the photography, 0:15:48.360 --> 0:15:50.280 but to drain into paintings and things like that. You know, 0:15:50.600 --> 0:15:52.680 this is how artists see the game. And you know, 0:15:52.720 --> 0:15:54.160 of course we see it from a different way, but 0:15:54.240 --> 0:15:57.080 to see it cross's, um, it's pretty cool. It's pretty cool. 0:15:57.360 --> 0:16:00.360 There was a great turnout by the Sixers on closing 0:16:00.480 --> 0:16:04.960 night of seventy Sixer's Crossover. In addition to a Quinn, Simmons, 0:16:05.360 --> 0:16:09.320 Richardson and Thible, James Ennis the third for Concorkmas and 0:16:09.480 --> 0:16:13.440 Howell Nato were there too. The evening culminated with speed 0:16:13.520 --> 0:16:17.920 painter David Garibaldi holding a captive audience as he masterfully 0:16:18.200 --> 0:16:22.400 brushed and splattered bright paint all over a Florida ceiling 0:16:22.640 --> 0:16:30.960 black canvas, and in less than ten minutes he had 0:16:31.000 --> 0:16:34.640 whipped together a portrait of Richardson in the seventy six 0:16:34.760 --> 0:16:39.360 ers new Liberty Bell inspired twenty nineteen twenty twenty City 0:16:39.480 --> 0:16:43.960 Edition uniforms. After that, the rapper Philo took the mic 0:16:44.080 --> 0:16:51.840 for a spoken word ode to Philadelphia the City Comedy 0:16:51.920 --> 0:16:57.960 of Skyscrapers and Bodies. Then came the grand finale, which 0:16:58.080 --> 0:17:01.120 was Richardson taking over a j booth to play a 0:17:01.160 --> 0:17:04.680 few songs, the guard sharply sporting his new City Edition 0:17:04.920 --> 0:17:13.840 under a camouflage buttondown jacket. It was quite the finish. 0:17:14.560 --> 0:17:17.200 Here's Elton Brand. We really want our players to enjoy 0:17:17.520 --> 0:17:19.480 the city of Philadelphia. So when we can put on 0:17:19.560 --> 0:17:22.720 an event like this, Josh Fajison has a DJ set 0:17:22.880 --> 0:17:25.359 to have all the players come out and be together, 0:17:25.560 --> 0:17:28.440 be in Philly, it just means a lot, and that's 0:17:28.480 --> 0:17:30.840 what the organization wants. We want our players to enjoy 0:17:30.960 --> 0:17:34.399 the city. Katie O'Reilly, seventy six Ers Chief marketing officer. 0:17:34.600 --> 0:17:37.000 We talk about a lot that our goal at the 0:17:37.119 --> 0:17:41.119 organization and representing this brand is to make the city 0:17:41.400 --> 0:17:44.800 and to make our fans around the world fall in 0:17:44.880 --> 0:17:46.679 love with this team and to love them just as 0:17:46.760 --> 0:17:48.680 much as we do. We obviously want them to be 0:17:48.920 --> 0:17:51.200 the best basketball players they can be, and we all 0:17:51.320 --> 0:17:54.359 have hopes of winning a championship, and it's our job 0:17:54.640 --> 0:17:57.040 to humanize them and to bring them to life, and 0:17:57.119 --> 0:17:59.240 to celebrate the history and to celebrate the brand and 0:17:59.320 --> 0:18:02.159 sort of see all of those different pieces intersect and connect. 0:18:02.400 --> 0:18:05.440 Now that the seventy six ers have successfully crossed over 0:18:05.600 --> 0:18:08.359 into the art frontier, what's next on the rise? We 0:18:08.680 --> 0:18:11.399 think that this art exhibit, it's really, you know, the 0:18:11.560 --> 0:18:14.119 first of hopefully many events in our seventy six Ers 0:18:14.160 --> 0:18:18.320 crossover platform, our first foray into the art world specifically, 0:18:18.400 --> 0:18:21.200 but we hope to bring our brand to life in 0:18:21.320 --> 0:18:25.560 different cultural ways throughout the coming season, throughout the coming year, 0:18:25.720 --> 0:18:32.520 so keep an eye out for events around cuisine and food, music. 0:18:33.160 --> 0:18:35.480 We have a bunch in store that's in the works, 0:18:35.720 --> 0:18:38.159 and this is really just the first little taste of 0:18:38.240 --> 0:18:41.479 what we have in store. In the meantime, While seventy 0:18:41.480 --> 0:18:44.399 six Ers Crossover Art exhibition is over, there's still an 0:18:44.440 --> 0:18:47.560 opportunity for you to own some of the pieces of 0:18:47.760 --> 0:18:51.040 art that were on display. You can bid on items 0:18:51.200 --> 0:18:53.679 that appeared at the exhibit through the seventy six Ers 0:18:53.720 --> 0:18:56.800 App through November thirtieth. Just download the app if you 0:18:56.840 --> 0:18:59.240 don't already have it, Go to the futured section and 0:18:59.440 --> 0:19:03.000 click on the icon for the auction. You'll get incredible 0:19:03.240 --> 0:19:05.600 one of a kind of art. Plus you should feel 0:19:05.600 --> 0:19:08.280 good about your purchases as well as a portion of 0:19:08.320 --> 0:19:16.760 the proceeds will benefit the Sixers Youth Foundation. It was 0:19:16.840 --> 0:19:20.399 kind of nice how seventy Sixers Crossover was like a 0:19:20.640 --> 0:19:24.560 relaunch of sorts for the Sixers home schedule, because the 0:19:24.640 --> 0:19:27.960 team has been on the road so much through the 0:19:28.040 --> 0:19:30.520 first month the season, and it's awesome that now looking 0:19:30.560 --> 0:19:33.080 ahead over the next couple of weeks, the Sixers are 0:19:33.280 --> 0:19:36.520 going to be in South Philadelphia way more often than 0:19:36.600 --> 0:19:39.520 they are. How can you go and see them? Why? 0:19:39.720 --> 0:19:43.879 Through seventy Sixers Flex packs. Of course, it's the perfect 0:19:43.920 --> 0:19:47.800 gift for friends, family, or as a holiday treat to yourself. 0:19:48.640 --> 0:19:52.720 Every pack guarantee seating to four games of your choice, 0:19:53.119 --> 0:19:57.840 includes an exclusive seventy Sixers gift twenty nineteen twenty playoff 0:19:57.920 --> 0:20:01.840 ticket priority, an interest free PA plan option, and two 0:20:02.280 --> 0:20:07.040 tickets to a Delaware Bluecoats game at seventy Sixers Fieldhouse. 0:20:07.160 --> 0:20:10.840 For more information or to purchase your flexpack today, visit 0:20:10.960 --> 0:20:15.159 Sixers dot com slash Flexpack. You can also email tickets 0:20:15.280 --> 0:20:17.879 at seventy six ers dot com. We're called two on 0:20:18.080 --> 0:20:27.280 five three three nine seven six seven six. From basketball 0:20:27.359 --> 0:20:30.280 off the court to basketball on the court. The seventy 0:20:30.320 --> 0:20:33.119 Sixers in the midst of a three game homestand the 0:20:33.240 --> 0:20:36.920 middle game of that homestand against the San Antonio Spurs, 0:20:37.280 --> 0:20:41.399 where Email Audoca coached the last seven years. This past summer, 0:20:41.560 --> 0:20:44.400 he was brought on board by Brett Brown to oversee 0:20:44.480 --> 0:20:48.680 the seventy Sixers defense. Now Udoka and Brown go back aways. 0:20:49.200 --> 0:20:52.159 Brown was an assistant coach with San Antonio when Udoka 0:20:52.280 --> 0:20:55.080 was still a player, and also with the Spurs. Was 0:20:55.160 --> 0:20:58.000 Brett when Audoca broke into his coaching career in two 0:20:58.080 --> 0:21:02.679 thousand and twelve. Two thousand team I coached, and then 0:21:02.760 --> 0:21:06.720 I coached with Emay and now we're in a different 0:21:06.920 --> 0:21:09.960 part of the country doing the same thing together. And 0:21:10.119 --> 0:21:13.680 he's just first good people. He's somebody that you know, 0:21:13.760 --> 0:21:16.520 I've seen for a long time, known for a long time, 0:21:17.160 --> 0:21:19.359 and I think he's an up and coming head coach. 0:21:19.760 --> 0:21:23.440 And he has brought friendship and a history that he 0:21:23.520 --> 0:21:26.440 and I both shit with san Antonio, and sort of 0:21:26.560 --> 0:21:30.440 just a new voice that that I'm grateful to have. Now. 0:21:30.720 --> 0:21:34.800 Udoka and Brown are reunited in Philadelphia and they're looking 0:21:34.880 --> 0:21:39.879 to replicate san Antonio's championship ways with the Sixers. I 0:21:40.040 --> 0:21:42.679 sat down with emay ahead of the sixers first game 0:21:42.720 --> 0:21:46.960 of the season against his old squad, San Antonio coach. 0:21:47.040 --> 0:21:50.360 We are talking the day after the seventy Sixers delivered 0:21:50.400 --> 0:21:53.159 their second straight win over the New York Knicks, and 0:21:53.320 --> 0:21:57.960 one of the lasting impressions of that victory defense clamping down, 0:21:58.280 --> 0:22:00.359 getting you guys back in the game. How are you 0:22:00.400 --> 0:22:02.760 feeling about a month in to the season, about where 0:22:02.800 --> 0:22:05.919 this squad is at right now? We're feeling okay. I mean, 0:22:06.040 --> 0:22:10.800 we're still figuring things out with our group offensively, end defensively. 0:22:11.840 --> 0:22:14.520 Last night, obviously it was the tail of two halves. 0:22:15.400 --> 0:22:19.920 We didn't bring any physicality, much aggressiveness in the first half, 0:22:20.000 --> 0:22:22.320 and you know, give them credit, they made tough shots, 0:22:22.440 --> 0:22:24.240 especially in the first quarter, but the second quarter and 0:22:24.520 --> 0:22:26.160 even to the start of the third when they built 0:22:26.200 --> 0:22:28.600 their lead, it felt like we were behind the eight 0:22:28.640 --> 0:22:30.320 ball a little bit with what we wanted to do. 0:22:31.240 --> 0:22:33.800 But end of the third quarter throughout the fourth, I 0:22:33.880 --> 0:22:36.560 think Ben set the tone and kind of upped our 0:22:36.640 --> 0:22:39.720 aggressiveness and that carried over to the second half to 0:22:39.760 --> 0:22:43.159 the end of the game. When you're coaching, what do 0:22:43.240 --> 0:22:45.680 you look at? First? You look at how's the team 0:22:45.760 --> 0:22:49.280 executing in terms of x ando schematics, in terms of 0:22:49.359 --> 0:22:50.760 how we want to play in that way, or is 0:22:50.760 --> 0:22:55.200 it holistic stuff like you said, energy, physicality, tenacity, that 0:22:55.320 --> 0:22:57.840 sort of thing. It's a little bit of both. Obviously, 0:22:57.880 --> 0:22:59.920 you want to follow the game plan execute that well. 0:23:00.320 --> 0:23:01.720 I mean, you can give them the best game plan, 0:23:02.400 --> 0:23:04.600 and if they don't bring the effort behind it, like 0:23:04.640 --> 0:23:07.760 you mentioned, it's not gonna work. So it's it's it's 0:23:07.800 --> 0:23:10.120 probably fifty fifty. You know, we try to really get 0:23:10.480 --> 0:23:13.760 a specific on personnel, you know, knowing our opponent and 0:23:13.960 --> 0:23:16.159 following you know, what we want to take them out of. 0:23:16.320 --> 0:23:17.840 But also you have to bring the effort in the 0:23:17.960 --> 0:23:19.920 execution behind it. So it's a little bit of both. 0:23:20.800 --> 0:23:22.920 When there is a new player on a team's roster, 0:23:23.040 --> 0:23:26.880 whether it's a guy like a Al Horford or Josh 0:23:27.040 --> 0:23:29.480 Richardson or Kyle O'Quinn, who will Nato In terms of 0:23:29.480 --> 0:23:31.680 the context the seventy six ers, I feel like we 0:23:31.840 --> 0:23:34.800 as members of the media are always monitoring the storyline. Well, 0:23:34.960 --> 0:23:38.720 how's that new player fitting in and getting acclimated. What's 0:23:38.720 --> 0:23:41.159 it like for an assistant coach to enter into a 0:23:41.240 --> 0:23:44.879 new situation and get settled and acclimated. Well, it is different. 0:23:45.119 --> 0:23:46.760 You know, I'd be lying if I if I said 0:23:46.840 --> 0:23:49.639 other other than that, But um, you know, you've been 0:23:49.680 --> 0:23:52.480 somewhere for seven years, done things a specific way, and 0:23:52.560 --> 0:23:54.600 then you know you have to kind of flip your mindset. 0:23:54.720 --> 0:23:56.800 But that's part of the reason I was excited to 0:23:56.880 --> 0:24:01.120 come was, you know, be around different players, different philosophies, 0:24:01.160 --> 0:24:06.159 and learn learn a different view of basketball. And you know, 0:24:06.280 --> 0:24:08.399 we know the player as well. I've been in the 0:24:08.480 --> 0:24:10.800 league long enough playing and coaching, so we know the 0:24:10.840 --> 0:24:12.760 player as well. And for me, it was just more 0:24:12.800 --> 0:24:14.920 so getting to know the coaching staff and know the group. 0:24:15.920 --> 0:24:18.440 I played for Brett in San Antonio for two and 0:24:18.480 --> 0:24:20.879 a half years, and then his last year coaching was 0:24:21.000 --> 0:24:22.919 my first year, so we coached together for one year. 0:24:23.000 --> 0:24:26.159 So we have a good relationship obviously coming here, but 0:24:26.280 --> 0:24:28.080 it's it's different when he's in the head spot, so 0:24:28.640 --> 0:24:30.639