1 00:00:00,040 --> 00:00:03,600 Speaker 1: An illegal alien from Guatemala charged with raping a child 2 00:00:03,680 --> 00:00:07,480 Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador 3 00:00:07,720 --> 00:00:11,840 Speaker 1: accused of murdering a Texas man of Venezuelan charged with 4 00:00:11,920 --> 00:00:15,840 Speaker 1: filming and selling child pornography in Michigan. These are just 5 00:00:15,920 --> 00:00:19,680 Speaker 1: some of the heinous migrant criminals caught because of President 6 00:00:19,720 --> 00:00:23,320 Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States 7 00:00:23,320 --> 00:00:28,120 Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border 8 00:00:28,160 --> 00:00:31,680 Speaker 1: crossings are at the lowest levels ever recorded, and over 9 00:00:31,760 --> 00:00:34,960 Speaker 1: one hundred thousand illegal aliens have been arrested. If you 10 00:00:35,040 --> 00:00:38,920 Speaker 1: are here illegally your next you will be fined nearly 11 00:00:39,000 --> 00:00:43,000 Speaker 1: one thousand dollars a day, imprisoned, and deported. You will 12 00:00:43,040 --> 00:00:46,680 Speaker 1: never return. But if you register using our CBP home 13 00:00:46,720 --> 00:00:50,120 Speaker 1: app and leave now, you could be allowed to return legally. 14 00:00:50,479 --> 00:00:55,240 Speaker 1: Do what's right. Leave now. Under President Trump, America's laws, 15 00:00:55,400 --> 00:00:57,840 Speaker 1: border and families will be protected. 16 00:00:57,920 --> 00:01:00,000 Speaker 2: Sponsored by the United States Department of Homeland Security. 17 00:01:00,320 --> 00:01:03,640 Speaker 3: Your real sixty seconds be creative right. Use this feature 18 00:01:03,680 --> 00:01:05,920 Speaker 3: often because that's like one of the most newest features 19 00:01:05,920 --> 00:01:09,400 Speaker 3: that Instagram. Ads ig is going to promote your videos 20 00:01:09,440 --> 00:01:13,520 Speaker 3: on Facebook and Instagram. When you do reels right, and 21 00:01:13,600 --> 00:01:16,080 Speaker 3: this is a way to get new followers using using 22 00:01:16,120 --> 00:01:18,520 Speaker 3: the reels right. I love the new features that they 23 00:01:18,560 --> 00:01:21,480 Speaker 3: have because you can kind of save your save the 24 00:01:23,040 --> 00:01:25,760 Speaker 3: you can save the audio and then use that audio. 25 00:01:25,920 --> 00:01:28,640 Speaker 3: You can save somebody else's audio that they use and 26 00:01:28,680 --> 00:01:31,400 Speaker 3: then repurpose it and use it for your own content, okay. 27 00:01:31,520 --> 00:01:33,760 Speaker 3: And then they have these spots where you can just 28 00:01:34,000 --> 00:01:37,600 Speaker 3: use the template and just fill in the template with 29 00:01:37,640 --> 00:01:39,160 Speaker 3: your pictures and then boom. 30 00:01:39,600 --> 00:01:39,919 Speaker 1: Okay. 31 00:01:40,360 --> 00:01:44,920 Speaker 3: So definitely make sure you do reels. Reels work, especially 32 00:01:45,200 --> 00:01:49,640 Speaker 3: even just reposting somebody else's content that you agree with 33 00:01:50,440 --> 00:01:55,120 Speaker 3: for reals all right, main feed, So you're gonna make 34 00:01:55,120 --> 00:01:57,080 Speaker 3: sure you post your best content on your main feed. 35 00:01:57,120 --> 00:02:02,320 Speaker 3: That's your videos, that's your pictures and things like that. Now, 36 00:02:02,560 --> 00:02:05,320 Speaker 3: some people, if you want to just have yours, you 37 00:02:05,360 --> 00:02:07,760 Speaker 3: want to keep it simple because you want a certain look. 38 00:02:08,000 --> 00:02:10,800 Speaker 3: You know, like on Monday, I do posts on Tuesday, 39 00:02:11,200 --> 00:02:14,040 Speaker 3: you know, talk about it Tuesday, you go in deep Okay, 40 00:02:14,120 --> 00:02:17,440 Speaker 3: Wednesday when and Wednesday you know, maybe you're giving a 41 00:02:17,480 --> 00:02:19,960 Speaker 3: tip on how to win in a certain area. So 42 00:02:20,040 --> 00:02:22,760 Speaker 3: if you want to do things and have your days 43 00:02:22,760 --> 00:02:25,120 Speaker 3: out for things, that's great. If you want to, if 44 00:02:25,120 --> 00:02:27,639 Speaker 3: that helps you stay organized, and if you want your 45 00:02:27,680 --> 00:02:30,120 Speaker 3: look to be a certain way, you can do that too. 46 00:02:30,600 --> 00:02:34,240 Speaker 3: But I have seen that it's what matters is that 47 00:02:34,320 --> 00:02:37,720 Speaker 3: you're consistently posting. I've seen people with awesome pages that 48 00:02:37,800 --> 00:02:40,920 Speaker 3: look all uniform. Then I've seen people with pages that 49 00:02:41,080 --> 00:02:45,400 Speaker 3: just I mean, they still posting, but nothing is like 50 00:02:45,840 --> 00:02:50,600 Speaker 3: super the same, right, So both work as long as 51 00:02:50,600 --> 00:02:56,560 Speaker 3: you're consistent, that's what matters, all right, Facebook. Facebook is 52 00:02:56,600 --> 00:03:00,240 Speaker 3: the largest platform. Facebook owns Instagram and WhatsApp. Right, It's 53 00:03:00,280 --> 00:03:04,320 Speaker 3: a great place for telling stories, for creating your groups, 54 00:03:04,480 --> 00:03:08,519 Speaker 3: engaging with others. Boost you can boost posts on Facebook 55 00:03:08,840 --> 00:03:11,440 Speaker 3: will allow more eyes on your page. Now I've boosted 56 00:03:11,480 --> 00:03:15,280 Speaker 3: posts before. Oh the good thing, y'all. Two classes that 57 00:03:15,320 --> 00:03:19,919 Speaker 3: are coming up this this some well, I say semester. 58 00:03:20,360 --> 00:03:23,760 Speaker 3: This semester to Facebook Ads is coming up in February, 59 00:03:26,080 --> 00:03:29,760 Speaker 3: so I'm hoping I know who teaches that one. And 60 00:03:29,800 --> 00:03:34,720 Speaker 3: then also uh, content creation. So those are two classes 61 00:03:34,760 --> 00:03:36,600 Speaker 3: that you probably want to follow up to help you 62 00:03:37,200 --> 00:03:40,720 Speaker 3: go ahead and make sure you work on those two. Okay, 63 00:03:41,840 --> 00:03:45,120 Speaker 3: but I've boosted posting the past, and so I can't 64 00:03:45,120 --> 00:03:47,720 Speaker 3: wait to take that Facebook Ad so that way, you know, 65 00:03:47,920 --> 00:03:50,960 Speaker 3: I get the good all the good details about it. 66 00:03:51,320 --> 00:03:53,640 Speaker 3: But the only thing that helped me was to get 67 00:03:53,680 --> 00:03:57,240 Speaker 3: more eyes on my page more and I got more likes. Okay, 68 00:03:58,040 --> 00:04:00,280 Speaker 3: but you know there's a certain thing that you got 69 00:04:00,320 --> 00:04:02,600 Speaker 3: to do for conversions and sales. So I was not 70 00:04:02,880 --> 00:04:05,280 Speaker 3: the best in that department, but I definitely got a 71 00:04:05,360 --> 00:04:11,640 Speaker 3: lot of likes and more eyes uh on my my 72 00:04:11,720 --> 00:04:15,080 Speaker 3: page is when I did boost so which you do 73 00:04:15,200 --> 00:04:18,360 Speaker 3: need that, Okay, you do need that, right Twitter. Twitter 74 00:04:18,440 --> 00:04:20,320 Speaker 3: is like a news feed, all right, So you're gonna 75 00:04:20,320 --> 00:04:23,520 Speaker 3: tweet things that are relevant to your industry for Twitter, 76 00:04:23,880 --> 00:04:27,880 Speaker 3: all right, it's like shouting down in the hallway and 77 00:04:27,920 --> 00:04:31,520 Speaker 3: then hoping that someone sees your content. Sometimes one, two, 78 00:04:31,600 --> 00:04:34,039 Speaker 3: four people are gonna respond and sometimes you get thousands. 79 00:04:34,080 --> 00:04:37,000 Speaker 3: It depends on you know, if you are trending, right, 80 00:04:37,480 --> 00:04:40,440 Speaker 3: tweet things that are relevant to your industry that you're 81 00:04:40,560 --> 00:04:43,400 Speaker 3: in so that this will come up when people search 82 00:04:43,520 --> 00:04:48,040 Speaker 3: for you or specific topics. Right, You're gonna use keywords 83 00:04:48,080 --> 00:04:52,039 Speaker 3: so when people search hashtags you come up. You should 84 00:04:52,080 --> 00:04:56,880 Speaker 3: be tweeting, retweeting and adding the at symbol tagging people 85 00:04:58,000 --> 00:05:00,719 Speaker 3: when you tweet, right, So don't worry, people don't respond, 86 00:05:00,760 --> 00:05:03,920 Speaker 3: don't worry about any likes or anything like that. And 87 00:05:04,080 --> 00:05:06,960 Speaker 3: what I've noticed people been doing, which I love, is 88 00:05:07,000 --> 00:05:09,799 Speaker 3: that because Twitter only loves erners. 89 00:05:09,800 --> 00:05:11,920 Speaker 2: What's up? You ever walk into a small business and 90 00:05:11,960 --> 00:05:15,520 Speaker 2: everything just works like the checkout is fast, the receipts 91 00:05:15,520 --> 00:05:19,039 Speaker 2: are digital, tipping is a breeze, and you're out the 92 00:05:19,080 --> 00:05:23,200 Speaker 2: door before the line even builds odds are they're using Square. 93 00:05:23,680 --> 00:05:26,279 Speaker 2: We love supporting businesses that run on Square because it 94 00:05:26,360 --> 00:05:29,320 Speaker 2: just feels seamless. 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To see how Square can 104 00:05:58,080 --> 00:06:02,919 Speaker 2: transform your business, visits Square dot com, backslash, go backslash 105 00:06:03,000 --> 00:06:07,120 Speaker 2: eyl to learn more that Square dot com backslash, go 106 00:06:07,600 --> 00:06:11,760 Speaker 2: backslash eyl don't wait, don't hesitate. Let's square handle the 107 00:06:11,800 --> 00:06:16,640 Speaker 2: back end so you can keep pushing your vision forward. 108 00:06:17,960 --> 00:06:20,200 Speaker 2: This episode is brought to you by P and C Bank. 109 00:06:20,600 --> 00:06:23,360 Speaker 2: A lot of people think podcasts about work are boring, 110 00:06:23,560 --> 00:06:27,440 Speaker 2: and sure they definitely can be, but understanding of professionals 111 00:06:27,480 --> 00:06:30,760 Speaker 2: routine shows us how they achieve their success little by little, 112 00:06:31,120 --> 00:06:34,799 Speaker 2: day after day. It's like banking with P and C Bank. 113 00:06:35,240 --> 00:06:38,039 Speaker 2: It might seem boring to save, plan and make calculated 114 00:06:38,080 --> 00:06:41,160 Speaker 2: decisions with your bank, but keeping your money boring is 115 00:06:41,200 --> 00:06:44,560 Speaker 2: what helps you live a more happily fulfilled life. P 116 00:06:44,640 --> 00:06:49,479 Speaker 2: and C Bank Brilliantly Boring since eighteen sixty five. Brilliantly 117 00:06:49,520 --> 00:06:52,160 Speaker 2: Boring since eighteen sixty five is a service mark of 118 00:06:52,200 --> 00:06:55,440 Speaker 2: the PNC Financial Service Group, Inc. P and C Bank 119 00:06:55,839 --> 00:06:58,040 Speaker 2: National Association Member FDIC. 120 00:07:00,000 --> 00:07:03,440 Speaker 1: An illegal alien from Guatemala charged with raping a child 121 00:07:03,520 --> 00:07:07,320 Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador 122 00:07:07,560 --> 00:07:11,680 Speaker 1: accused of murdering a Texas. Man of Venezuelan charged with 123 00:07:11,760 --> 00:07:15,680 Speaker 1: filming and selling child pornography in Michigan. These are just 124 00:07:15,760 --> 00:07:19,520 Speaker 1: some of the heinous migrant criminals caught because of President 125 00:07:19,560 --> 00:07:23,160 Speaker 1: Donald J. Trump's leadership I'm Christy nom the United States 126 00:07:23,160 --> 00:07:27,960 Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border 127 00:07:28,000 --> 00:07:31,520 Speaker 1: crossings are at the lowest levels ever recorded, and over 128 00:07:31,600 --> 00:07:34,800 Speaker 1: one hundred thousand illegal aliens have been arrested. If you 129 00:07:34,880 --> 00:07:38,760 Speaker 1: are here illegally, your next you will be fined nearly 130 00:07:38,840 --> 00:07:42,840 Speaker 1: one thousand dollars a day, imprisoned, and deported. You will 131 00:07:42,880 --> 00:07:46,520 Speaker 1: never return. But if you register using our CBP home 132 00:07:46,560 --> 00:07:49,960 Speaker 1: app and leave now, you could be allowed to return legally. 133 00:07:50,320 --> 00:07:55,080 Speaker 1: Do what's right. Leave now. Under President Trump, America's laws, 134 00:07:55,240 --> 00:07:57,680 Speaker 1: border and families will be protected. 135 00:07:57,760 --> 00:07:59,880 Speaker 2: Sponsored by the United States Department of Homeland Security. 136 00:08:00,080 --> 00:08:02,280 Speaker 3: Out you so many characters, they will do a whole 137 00:08:02,360 --> 00:08:06,680 Speaker 3: thread when they want to explain their particular thoughts, so 138 00:08:06,720 --> 00:08:10,280 Speaker 3: they'll do first, they'll make their comment, and then they 139 00:08:10,320 --> 00:08:13,160 Speaker 3: make their subcomments underneath their own thread. You can do 140 00:08:13,240 --> 00:08:16,960 Speaker 3: that same thing with Facebook, and it really helps people 141 00:08:17,400 --> 00:08:21,320 Speaker 3: engage because now the app sees that, oh, somebody's commenting 142 00:08:21,440 --> 00:08:24,640 Speaker 3: under there, so you should be able. It'll make it 143 00:08:24,680 --> 00:08:29,520 Speaker 3: come up in people's news feed a little bit more. Okay, 144 00:08:30,000 --> 00:08:35,959 Speaker 3: so Twitter is great for conversations. Customer service. Make sure 145 00:08:36,040 --> 00:08:38,920 Speaker 3: that we know that the captions must be short right. 146 00:08:39,280 --> 00:08:41,480 Speaker 3: The photos and videos don't count against you, so you 147 00:08:41,480 --> 00:08:43,360 Speaker 3: don't have to worry about that taking up your characters. 148 00:08:43,400 --> 00:08:46,520 Speaker 3: All right, but again post the same content. Make your 149 00:08:46,520 --> 00:08:49,720 Speaker 3: life easy, but shorten right, it's going to be great 150 00:08:49,920 --> 00:08:55,120 Speaker 3: for outreach with the media. The media is on Twitter. 151 00:08:56,120 --> 00:08:59,760 Speaker 3: It's there, all right. Now there's a new social media 152 00:08:59,760 --> 00:09:02,719 Speaker 3: app that's coming out, like Twitter. I forget what it 153 00:09:02,760 --> 00:09:06,640 Speaker 3: was called. I'm gonna have to look into it. The 154 00:09:06,760 --> 00:09:09,360 Speaker 3: name was a little it was a little off, but 155 00:09:10,240 --> 00:09:13,240 Speaker 3: we're gonna make it happen. It was for us, all right. Anyway, 156 00:09:14,120 --> 00:09:16,520 Speaker 3: Google will pull Twitter to the top. So this is 157 00:09:16,559 --> 00:09:21,040 Speaker 3: great for your search engine optimization. So definitely use Twitter. 158 00:09:21,559 --> 00:09:24,200 Speaker 3: And then I'll see a lot of people use their 159 00:09:24,240 --> 00:09:30,520 Speaker 3: Twitter account and they post that Twitter picture on their Instagram, 160 00:09:31,080 --> 00:09:36,160 Speaker 3: so that works okay, And then on Twitter you want 161 00:09:36,160 --> 00:09:39,800 Speaker 3: to go to events that your your industry gurus post. 162 00:09:40,040 --> 00:09:44,960 Speaker 3: All right. TikTok. I do have TikTok, but I don't 163 00:09:45,040 --> 00:09:48,520 Speaker 3: use TikTok. But it definitely has a lot of users. 164 00:09:48,520 --> 00:09:50,200 Speaker 3: We know the whole battle with that in the past 165 00:09:50,280 --> 00:09:55,360 Speaker 3: recent years. They have several billion users. Right. But the 166 00:09:55,360 --> 00:09:57,000 Speaker 3: big thing, and that's the big thing for me. I 167 00:09:57,040 --> 00:09:59,120 Speaker 3: was like I don't want to dance. I don't want 168 00:09:59,120 --> 00:10:02,240 Speaker 3: to dance. You gotta dance on young TikTok. But you 169 00:10:02,280 --> 00:10:04,839 Speaker 3: don't have to remember you can be authentic, be who 170 00:10:04,880 --> 00:10:08,400 Speaker 3: you are. There are people on there doing, you know, 171 00:10:08,559 --> 00:10:12,880 Speaker 3: doing business and talking about things that are helping people 172 00:10:12,960 --> 00:10:16,280 Speaker 3: in car industry and the creative prayer industry, all kinds 173 00:10:16,280 --> 00:10:21,640 Speaker 3: of industries, right, business industry. So you still have business customers, businesses, customers, 174 00:10:21,679 --> 00:10:26,480 Speaker 3: potential investors and clients that exists on TikTok too, Okay, 175 00:10:26,559 --> 00:10:29,320 Speaker 3: so don't discount it. It's not just for little thirteen 176 00:10:29,400 --> 00:10:32,800 Speaker 3: year olds. There are millions of people out there who 177 00:10:32,840 --> 00:10:37,920 Speaker 3: could use your services. All right, LinkedIn now this is 178 00:10:37,960 --> 00:10:43,280 Speaker 3: the one that oh my gosh, LinkedIn. It's like we've 179 00:10:43,320 --> 00:10:47,200 Speaker 3: grown up now, right, we then graduated from TikTok and 180 00:10:47,320 --> 00:10:50,520 Speaker 3: now you have a arrived in the land of jobs 181 00:10:50,559 --> 00:10:54,520 Speaker 3: and careers and business. It's like put your big girl 182 00:10:54,679 --> 00:10:57,680 Speaker 3: panties on, put your big boy pants on, and let's 183 00:10:57,760 --> 00:11:02,000 Speaker 3: go right LinkedIn. And so so you already know, because 184 00:11:02,080 --> 00:11:05,440 Speaker 3: LinkedIn is kind of pre vetted, right, you already know 185 00:11:05,720 --> 00:11:09,480 Speaker 3: that somebody is there either they're looking for a job, 186 00:11:09,600 --> 00:11:13,360 Speaker 3: career or business or they are. They already have a job, 187 00:11:13,400 --> 00:11:17,400 Speaker 3: career business. Right, this is less noisy and it's not 188 00:11:17,480 --> 00:11:20,480 Speaker 3: about being cool. The other apps are really about catching 189 00:11:20,520 --> 00:11:25,960 Speaker 3: people's attention with you know, catching jingles and content, you know, 190 00:11:26,000 --> 00:11:28,040 Speaker 3: the different type of content and all of that. Right, 191 00:11:28,280 --> 00:11:33,520 Speaker 3: this is more business focused with industry specific news articles 192 00:11:33,840 --> 00:11:36,040 Speaker 3: and content that people can learn from. And now you 193 00:11:36,040 --> 00:11:38,320 Speaker 3: can write your own articles and all kinds of things 194 00:11:38,360 --> 00:11:42,720 Speaker 3: on LinkedIn. So and I didn't put this, but you 195 00:11:42,800 --> 00:11:45,880 Speaker 3: can go live in LinkedIn too. You can go I 196 00:11:45,920 --> 00:11:48,480 Speaker 3: forget about that, you can go live in LinkedIn. So 197 00:11:48,559 --> 00:11:51,120 Speaker 3: it's critical that you have a LinkedIn account, especially you 198 00:11:51,160 --> 00:11:53,960 Speaker 3: want to connect with other people, like minded people in 199 00:11:54,000 --> 00:11:57,920 Speaker 3: your industry and you can collaborate that way. Okay, So 200 00:11:58,040 --> 00:12:01,320 Speaker 3: be active in this tic a little platform because you 201 00:12:01,360 --> 00:12:05,360 Speaker 3: can also join professional networks as well, find your alumni 202 00:12:05,600 --> 00:12:07,200 Speaker 3: and different things like that. 203 00:12:07,400 --> 00:12:08,960 Speaker 4: Okay, earners, what's going on? 204 00:12:09,120 --> 00:12:09,440 Speaker 5: Listen? 205 00:12:09,600 --> 00:12:13,839 Speaker 2: Eylu is relaunching, revamping, retooling. That's why we're creating a 206 00:12:14,080 --> 00:12:17,960 Speaker 2: new educational experience that's more expensive. Shoty telling we god. 207 00:12:17,800 --> 00:12:20,960 Speaker 4: Yes, twenty twenty three. We've got a lot. It's still 208 00:12:21,000 --> 00:12:23,080 Speaker 4: a lot planning for you guys. So you know that 209 00:12:23,120 --> 00:12:27,240 Speaker 4: EYLU already includes monthly financial planning calls with ME, book 210 00:12:27,280 --> 00:12:30,240 Speaker 4: Club calls with Troy, real Estate calls with MG, the 211 00:12:30,320 --> 00:12:34,160 Speaker 4: Mortgage Guide, access to the Home Buying Blueprint Volume one 212 00:12:34,240 --> 00:12:37,800 Speaker 4: and Volume two. Part of the revamp will include twenty 213 00:12:37,880 --> 00:12:42,480 Speaker 4: seven local chapters from across the United States, live interactive teaching, 214 00:12:42,600 --> 00:12:47,160 Speaker 4: hands on not just pre recorded videos, plus fifteen brand 215 00:12:47,240 --> 00:12:48,679 Speaker 4: new curriculums. 216 00:12:48,679 --> 00:12:50,320 Speaker 2: The biggest just got business. 217 00:12:50,760 --> 00:12:56,000 Speaker 5: Head over to eyluniversity dot com. That's EYL. You n 218 00:12:56,160 --> 00:13:00,880 Speaker 5: I v R SI t Y dot com. 219 00:13:01,440 --> 00:13:01,960 Speaker 3: See you there,