WEBVTT - Singable Songs For The Very Young

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<v Speaker 1>Here we go. There's nothing more comforting than hearing the

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<v Speaker 1>soft crackle of a needle on a record. The more

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<v Speaker 1>we get together again, the more we get together your

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<v Speaker 1>life friends and my friends, sorry, your friends, the more

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<v Speaker 1>we get together. When I started listening to Raffie, I

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<v Speaker 1>ordered his first kid's album on vinyl, single Moore Songs

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<v Speaker 1>for the Very Young and Sorry, Raffie. I got it

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<v Speaker 1>on eBay, so you won't be seeing any of this money.

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<v Speaker 1>But as soon as I got it, I went all in,

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<v Speaker 1>maybe a little too much. Love of bis and children's

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<v Speaker 1>songs are just kind of weird and halfway terrifying, Like,

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<v Speaker 1>what is this song even about it? I can imagine

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<v Speaker 1>it on a Beatles album. Also, so why the kids

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<v Speaker 1>love Whistle so much? I wonder? Is this strategy me

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<v Speaker 1>into madness. I have these wild, almost conspiracy theories about

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<v Speaker 1>how he's naming his albums. I'm not actually sure what

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<v Speaker 1>that means, but it sounds fun, that little burbling keyboard sound.

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<v Speaker 1>I'm gonna go ahead and call it a club banger.

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<v Speaker 1>Dear Raffi, I like your hat. Do you write lots

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<v Speaker 1>of songs? Because I like them a lot. I appreciate

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<v Speaker 1>his attention to detail on putting this very comfortable song

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<v Speaker 1>after that kind of scary, weird song, I started to

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<v Speaker 1>see just how carefully crafted it was. Starting with the cover.

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<v Speaker 1>It's a portrait of Raffi in crayon, drawn by a

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<v Speaker 1>seven year old fan, and it really captures Raffi, the beard,

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<v Speaker 1>the guitar, he's even sitting on a stool as if

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<v Speaker 1>he's performing at some coffee house in the village. And

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<v Speaker 1>at the bottom he added his personal flare with the

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<v Speaker 1>words great with a peanut butter sandwich. The cover loan

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<v Speaker 1>speaks to Raphie's commitment to his audience and do his

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<v Speaker 1>great attention to detail. Looking back, it feels like it

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<v Speaker 1>was like pulling teeth, but it wasn't quite. But even

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<v Speaker 1>something like that crayon border, I tried it in four

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<v Speaker 1>or five different colors, and I cut the paper out

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<v Speaker 1>and put it on the rest of the cover and

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<v Speaker 1>stood on a chair looking down. Well, it's so well

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<v Speaker 1>put together. Just the artwork alone is so well composed

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<v Speaker 1>and so thoughtful and so intentional. What do you think

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<v Speaker 1>of yourself as a perfectionist I was back then, but

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<v Speaker 1>I mean even without that, you you strive for excellence

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<v Speaker 1>you know, if I did a good job, I'm proud

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<v Speaker 1>of it. Where do you think this came from? This

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<v Speaker 1>drive to do something excellent, because it's not within everybody

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<v Speaker 1>to be completely excellent at all times. I was a

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<v Speaker 1>very good student when I was younger. I was always

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<v Speaker 1>near the top of my class. There was a push

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<v Speaker 1>to excel that came from my parents, and there was

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<v Speaker 1>also the model of my father's photography, where he was

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<v Speaker 1>immaculate and what he did he had high standards, and

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<v Speaker 1>I think I I soaked up a lot of that,

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<v Speaker 1>you know, so I gave it my best certainty. Raphael's father, Arto,

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<v Speaker 1>was a master portrait artist. So was Arto's father. These

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<v Speaker 1>men had confidence in their trade and worked constantly. When

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<v Speaker 1>Arto presented his clients with a finished product, he'd only

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<v Speaker 1>give them one proof, just one proof that met his

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<v Speaker 1>standards of perfection. I know something about having a perfectionist father.

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<v Speaker 1>My dad, Andres was an aerospace machinist, a trade where

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<v Speaker 1>there's no room for error. He drove two hours to

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<v Speaker 1>and from work each day, coming home smelling like metal.

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<v Speaker 1>I think about that every time I don't want to

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<v Speaker 1>go out and do a set, or when a joke

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<v Speaker 1>doesn't land just right. His dedication to his craft set

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<v Speaker 1>the bar for me, leading to my own perfectionism, something

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<v Speaker 1>Raffi has struggled with. Two In his book, he writes

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<v Speaker 1>that he used to take things too seriously. It was

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<v Speaker 1>always a push and pull between following joy and meeting

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<v Speaker 1>the standards set by generations of Cabukians, especially when it

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<v Speaker 1>came to sweating the small stuff. And you can see

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<v Speaker 1>it in the liner notes of single bowl Songs for

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<v Speaker 1>the very Young, where no detail has missed and no

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<v Speaker 1>opportunity for a little more playfulness is left on the table.

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<v Speaker 1>You credit Santa for playing the sleigh bells, Well, you

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<v Speaker 1>got credit Santa. Nothing Raffie did was by accident. I'm

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<v Speaker 1>Chris Garcia and This is Fighting Raffie, a ten part

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<v Speaker 1>series from My Heart Radio and Fatherly in partnership with

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<v Speaker 1>Rococo Punch, about the life, philosophy, and the work of Raffie,

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<v Speaker 1>the man behind the music. Raphi was seven in nine.

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<v Speaker 1>At night, he was playing gigs and smokey bars, loud

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<v Speaker 1>clubs and coffee houses around Toronto to make some extra cash.

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<v Speaker 1>He started playing for a new crowd in Toronto. There

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<v Speaker 1>was a program that used to pay folk singers to

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<v Speaker 1>come into the classroom sing songs with kids like Michael

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<v Speaker 1>Roll the Boat, Ashore, Swing Low, Sweet Area, all that

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<v Speaker 1>kind of stuff, you know, and that was fun. He'd

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<v Speaker 1>also reunited with his high school sweetheart, Deborah Pike also

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<v Speaker 1>known as deb Or Debbie, who was a primary school teacher.

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<v Speaker 1>Deb taught Raphy the words to these songs he hadn't

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<v Speaker 1>grown up with. So I had to learn Bah bah

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<v Speaker 1>black sheep word for word, and I went wow. Raphy

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<v Speaker 1>didn't really know any kids. He'd never really even thought

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<v Speaker 1>about them until they became his audience. I'm marvel that

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<v Speaker 1>what I was learning about kids, the kind of people.

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<v Speaker 1>They are there spontaneous for sure, and they're learning all

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<v Speaker 1>the time. Everything is fresh and new for them. They're

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<v Speaker 1>learning what it feels like to be human. Something happened

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<v Speaker 1>when he showed up with a guitar and sat down

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<v Speaker 1>on a rug surrounded by eager, white eyed kids. He

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<v Speaker 1>held their attention. He was a natural. That's when Deb's mom, Daphne,

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<v Speaker 1>made a suggestion, maybe Ralph he should make an album

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<v Speaker 1>for kids, and I thought, well, that's an interesting idea.

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<v Speaker 1>After all, RAPI wouldn't be the first folk singer to

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<v Speaker 1>make an album for kids. One of his heroes, Pete Seeger,

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<v Speaker 1>did it, maybe he could too. He and Deb decided

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<v Speaker 1>to do some field research. She and I visited a

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<v Speaker 1>couple of records stores as we called them in the

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<v Speaker 1>nineteen seventies, and we noticed that most, if not all,

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<v Speaker 1>the children's recordings were stuck in some lowly been at

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<v Speaker 1>the back of the store, and there was a sign

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<v Speaker 1>that said to nine nine or something like it was.

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<v Speaker 1>It was like they were just pieces of extraneous trash

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<v Speaker 1>or something. This is what Raffi was up against. He

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<v Speaker 1>needed to persuade the music industry to take children's music seriously,

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<v Speaker 1>to invest in it. And to do that he had

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<v Speaker 1>to make something of quality, an album that demonstrated what

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<v Speaker 1>kids deserve. The language in most children's albums at the

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<v Speaker 1>time didn't reflect anything, I mean just it just talked

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<v Speaker 1>down to children, as if they were all babies and idiots.

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<v Speaker 1>That's Burt Simpson, Ralphie's longtime friend, collaborator and now senior

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<v Speaker 1>associate at Troubadour Raphy's record company. Bert, along with his

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<v Speaker 1>wife Bonnie and Deb, became Raffie's official educational advisors. What

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<v Speaker 1>Bonnie and Debbie and I had was a lot of

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<v Speaker 1>experience with very young children and a lot of educational theory.

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<v Speaker 1>But on the most practical level, we knew what kids like,

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<v Speaker 1>We knew what they would sing. Ralphie called them the Committee. Bert,

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<v Speaker 1>Bonnie and Debb were well versed in what young kids

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<v Speaker 1>needed to thrive. They were teachers who believed that children

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<v Speaker 1>should be active participants in their education. They subscribed to

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<v Speaker 1>the progressive educational models that were gaining popularity in the

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<v Speaker 1>sixties and seventies, like Monessori and the free school movement.

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<v Speaker 1>Raphie immersed himself in these ideas. It felt like he

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<v Speaker 1>and the Committee were getting down to something essential. Children

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<v Speaker 1>are people like you and me, their whole people. Just

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<v Speaker 1>because they're younger doesn't mean they're lesser people, And that

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<v Speaker 1>the way to be with children is to treat them

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<v Speaker 1>with respect for the people that they are, keeping in

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<v Speaker 1>mind where they are beginning stage of life. You see there,

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<v Speaker 1>your compassion comes up here. These kids are learning all

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<v Speaker 1>about what it's like to be who we are as adults.

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<v Speaker 1>Only it's like they're in their adults and training kind

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<v Speaker 1>of thing, right, And how can you not have compassion

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<v Speaker 1>for a child who's basically doing their best, you know,

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<v Speaker 1>and learning from there, Raffie and the committee came up

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<v Speaker 1>with a basic album philosophy. It was simple. One the

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<v Speaker 1>songs had to be fun for kids to sing to.

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<v Speaker 1>The album had to be enjoyable for adults, and three,

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<v Speaker 1>the album would respect children as listeners. So Ralphie had

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<v Speaker 1>his experts, he had his album philosophy. He knew what

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<v Speaker 1>he wanted the album to sound like. Now he needed musicians.

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<v Speaker 1>So I enlisted the help of my good friend and

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<v Speaker 1>multi instrumentalists, Ken Whitely. And that was the smartest thing

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<v Speaker 1>I did, because Ken said, yeah, man, let's do it.

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<v Speaker 1>So I played banjo and mandolin and you know different

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<v Speaker 1>kinds oft and keyboards, you know, piano, accordion. This is

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<v Speaker 1>Ken Whiteley. And when Ralphie says he's a multi instrumentalist,

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<v Speaker 1>well that's an understatement, because woo's all that kind of stuff.

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<v Speaker 1>Cannon Raffie met in their twenties through the Toronto folk

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<v Speaker 1>scene and reconnected after both had started to make contacts

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<v Speaker 1>in the industry. That's how kennew about a studio nearby

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<v Speaker 1>where they could record Ralphie's album. In n I had

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<v Speaker 1>recorded a couple of albums at this studio that was

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<v Speaker 1>ten dollars an hour in the basement of these two

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<v Speaker 1>brothers where they lived in the suburbs of the city

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<v Speaker 1>called Hamilton, Ontario. There's the Landwa Brothers, Bob Lanjue, his

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<v Speaker 1>brother Daniel Lanoix Danny for all you music nerds, Yeah,

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<v Speaker 1>that Daniel Lenois, producer of you Two's Octung Baby, Dylan's

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<v Speaker 1>Time out of Mind. He produced Brian Know, Willie Nelson,

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<v Speaker 1>I Mean, Lou Harris, Neil Young, the man Rolling Stone

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<v Speaker 1>called the most important record producer to emerge in the eighties,

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<v Speaker 1>started with Raffie No Wonder. I love this album so much.

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<v Speaker 1>Dan Lenois is a legend and I am not cuckoo

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<v Speaker 1>bananas for noticing this album's exquisite production value. It was

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<v Speaker 1>Daniel Lenoi's mother's home in the basement studio ad egg

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<v Speaker 1>Carton's on the ceiling. It occupied the whole basement. There

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<v Speaker 1>was a control room and they could move baffles around

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<v Speaker 1>to sort of create an isolated space. I said to myself,

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<v Speaker 1>I'm getting my money's worth here. Everything was starting to

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<v Speaker 1>come together. The idea was to create an album for

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<v Speaker 1>kids that would be tonally and lyrically appropriate, but also

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<v Speaker 1>musically dynamic and interactive. It would have beautiful, pristine, high

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<v Speaker 1>quality production, and it would embrace the fact that kids

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<v Speaker 1>were a real audience, just like their parents. So with

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<v Speaker 1>beginner's luck, we proceeded to record in that setting. After

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<v Speaker 1>months of planning, it was go time for Raffi's first

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<v Speaker 1>children's album. Bob and Dan landwas sat behind the board.

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<v Speaker 1>Raffi and his musicians were tuned up and ready to go.

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<v Speaker 1>Ken was, you know, doing his multi instrumentalist magic. He'd

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<v Speaker 1>play guitar here, he'd played banjo there, he'd play something else.

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<v Speaker 1>And his brother Chris Whitelee, very talented musician, played trumpet

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<v Speaker 1>and he played harmonica. He played trumpet on Robbing in

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<v Speaker 1>the Rain. That turned out to be a great horn

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<v Speaker 1>section that that he did. Robbing in the ring. What

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<v Speaker 1>a saucy fellow, robbing in the ring on your socks

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<v Speaker 1>of yellow, running in the garden on your nimbo feet,

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<v Speaker 1>digging for your dinner with your long, strong beating. I

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<v Speaker 1>do remember bumping up and down in my little red

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<v Speaker 1>wagon because you know, it's basically Raphy singing and playing

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<v Speaker 1>guitar and me overdubbing half a dozen other instruments on

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<v Speaker 1>bumping up and down in my little red wagon, Bumping

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<v Speaker 1>up and down in my little red wagon, bumping up

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<v Speaker 1>and down in my little red wagon. Won't you be

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<v Speaker 1>in my dark? So these songs. The more we get

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<v Speaker 1>together with mandolin and down by the bay Willoughby Wallaby

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<v Speaker 1>who had trumpet in it, one track after another, this

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<v Speaker 1>little album that could started to gain form. You know,

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<v Speaker 1>Peanut butter sandwich made with jam, one for me and

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<v Speaker 1>one for David m Rama. Peanut butter sandwich made with

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<v Speaker 1>jim sticks stick sticky stick stick. I love to picture it.

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<v Speaker 1>Ken Whiteley playing every instrument he can get his hands on,

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<v Speaker 1>Dan Lenois and his mom's basement, telling RAFFI, hey, Raffy,

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<v Speaker 1>because who was coming in a little flat on peanut

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<v Speaker 1>butter sandwich. Let's go ahead and take it from the top.

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<v Speaker 1>We literally, quote unquote didn't know what we were doing,

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<v Speaker 1>which is a delightful way to be when you're making

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<v Speaker 1>music because you're not self conscious about it. I mean,

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<v Speaker 1>if you listen to Willoby Wallaby woo and listen to

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<v Speaker 1>the what could I even call it? It's like a

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<v Speaker 1>vocal instrumental in the middle that dude that that yeah,

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<v Speaker 1>that that is totally unself conscious do and it ends

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<v Speaker 1>with bah bah blah blah blah blah. But I'm and

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<v Speaker 1>sometimes I listen to now and I go, did I

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<v Speaker 1>really do that? The timing of it is perfect. It

0:15:11.960 --> 0:15:14.280
<v Speaker 1>just fell into the groove, you know, it just became

0:15:14.920 --> 0:15:18.120
<v Speaker 1>a groove thing. It was great. That's what I mean

0:15:18.160 --> 0:15:22.120
<v Speaker 1>about the un self consciousness of that beginner effort. I

0:15:24.640 --> 0:15:28.840
<v Speaker 1>made it out. They even included to holiday songs my

0:15:28.960 --> 0:15:32.720
<v Speaker 1>dradal and must be Santa, Who's got a beard that's

0:15:32.800 --> 0:15:39.280
<v Speaker 1>long and white comes around. We weren't going by any

0:15:39.560 --> 0:15:42.480
<v Speaker 1>you know, market research or anything. We were kind of

0:15:42.480 --> 0:15:45.480
<v Speaker 1>winging it, you know, having fun, including songs that we

0:15:45.600 --> 0:15:49.720
<v Speaker 1>thought kids would enjoy singing. And that's what we did.

0:15:50.760 --> 0:15:53.320
<v Speaker 1>I mean, I remember, you know, driving to a blues

0:15:53.360 --> 0:15:55.240
<v Speaker 1>gig with a harmonica player and say, hey, you got

0:15:55.240 --> 0:15:57.320
<v Speaker 1>to hear this project I'm working on. You know, it

0:15:57.400 --> 0:16:00.440
<v Speaker 1>had that sort of enthusiasm attached to it, you know,

0:16:00.480 --> 0:16:03.160
<v Speaker 1>where you're wanting to share it as broadly as possible,

0:16:03.200 --> 0:16:05.680
<v Speaker 1>and so I kind of had a feeling, Wow, this

0:16:05.760 --> 0:16:09.400
<v Speaker 1>could really be successful. You know. In those early days,

0:16:09.440 --> 0:16:12.560
<v Speaker 1>this group of adults was somehow able to tap into

0:16:12.680 --> 0:16:15.760
<v Speaker 1>what it feels like to be a kid. They captured

0:16:15.800 --> 0:16:21.200
<v Speaker 1>the wonder and the insecurity that's most evident to me

0:16:21.360 --> 0:16:24.000
<v Speaker 1>listening to the lyrics of I Wonder if I'm Growing.

0:16:25.120 --> 0:16:30.360
<v Speaker 1>I Wonder if I'm growing. I wonder if I'm growing.

0:16:31.640 --> 0:16:36.080
<v Speaker 1>My mom says, yes, I'm growing, but it's hard for

0:16:36.160 --> 0:16:41.240
<v Speaker 1>me to see. My mom says, I remember playing nylon

0:16:41.400 --> 0:16:45.040
<v Speaker 1>string guitar on that song, not my steel string acoustic.

0:16:45.720 --> 0:16:48.479
<v Speaker 1>You can just feel that it's coming from a vulnerable

0:16:48.480 --> 0:16:51.280
<v Speaker 1>place that Raphael is singing I Wonder if I'm growing

0:16:52.040 --> 0:16:57.080
<v Speaker 1>in a genuine way, if I'm growing. I wonder if

0:16:57.160 --> 0:17:01.520
<v Speaker 1>I'm growing. My mom seemed to touch people who hear it,

0:17:01.600 --> 0:17:04.760
<v Speaker 1>you know, because the song goes from wondering if I'm

0:17:04.800 --> 0:17:09.359
<v Speaker 1>growing too. Hey, I can reach the tap now for

0:17:09.400 --> 0:17:14.760
<v Speaker 1>the very first time today. So the song goes somewhere.

0:17:14.760 --> 0:17:17.560
<v Speaker 1>It takes you somewhere, and if you're a young child listening,

0:17:19.000 --> 0:17:24.040
<v Speaker 1>I think it probably adds to the child's wonderment of growing.

0:17:25.560 --> 0:17:29.200
<v Speaker 1>I Wonder if I'm Growing was the basic album Philosophy

0:17:29.240 --> 0:17:32.359
<v Speaker 1>in Action, a beautiful song that both kids and parents

0:17:32.359 --> 0:17:35.960
<v Speaker 1>would love that also respects children as they are, and

0:17:36.000 --> 0:17:39.760
<v Speaker 1>I think I must be growing if he only knew

0:17:39.760 --> 0:17:42.160
<v Speaker 1>how much he was about to grow in terms of

0:17:42.240 --> 0:17:44.720
<v Speaker 1>his career, in terms of what he was going to

0:17:44.800 --> 0:17:48.439
<v Speaker 1>be allowed to do as a person, speaking not just

0:17:48.520 --> 0:17:51.960
<v Speaker 1>to thirty five people at a coffeehouse, but you know,

0:17:52.080 --> 0:17:56.160
<v Speaker 1>to thirty people in an auditorium, or selling millions of records.

0:17:57.160 --> 0:18:03.360
<v Speaker 1>It was November m Robbie Robertson in the Band held

0:18:03.400 --> 0:18:07.240
<v Speaker 1>their farewell concert. Jimmy Carter won the presidency over Gerald Ford.

0:18:07.720 --> 0:18:10.359
<v Speaker 1>The first Mega mouse Shark was discovered off the coast

0:18:10.400 --> 0:18:14.919
<v Speaker 1>of Oahu, and Raffie released his first kids album single

0:18:14.920 --> 0:18:18.399
<v Speaker 1>Bowre Songs for the Very Young Well Mr Son Son,

0:18:18.920 --> 0:18:23.240
<v Speaker 1>Mr Golden Sun, We Shine down on Me, Mr Sun.

0:18:23.800 --> 0:18:26.600
<v Speaker 1>Raffie was a one man record company. There was no

0:18:26.720 --> 0:18:29.520
<v Speaker 1>released team behind him. He really did it all d

0:18:29.600 --> 0:18:32.600
<v Speaker 1>I y, He licensed songs, he made the press, get

0:18:32.680 --> 0:18:36.959
<v Speaker 1>himself designed promotional posters. He had one thousand albums pressed

0:18:37.000 --> 0:18:41.480
<v Speaker 1>for its initial run. Well in time, I could afford

0:18:41.840 --> 0:18:46.320
<v Speaker 1>some help, some stuff, so that was great. But while

0:18:46.359 --> 0:18:49.040
<v Speaker 1>I was doing it, I had an adventure of play

0:18:49.320 --> 0:18:52.199
<v Speaker 1>actually about it. Here I was I was pretending I

0:18:52.240 --> 0:18:56.359
<v Speaker 1>was the delivery guy getting in my car and delivering albums,

0:18:56.800 --> 0:18:59.440
<v Speaker 1>going to the train station and sending him by train

0:18:59.520 --> 0:19:02.600
<v Speaker 1>across the country to a children's bookstore. Who was going

0:19:02.640 --> 0:19:05.160
<v Speaker 1>to sell my albums? Wow? I was a delivery man.

0:19:05.280 --> 0:19:09.399
<v Speaker 1>Wea you know, everyone on the committee chipped in to

0:19:09.480 --> 0:19:12.520
<v Speaker 1>get their beloved album out into the world. Bonnie and

0:19:12.560 --> 0:19:16.000
<v Speaker 1>Bert Simpson would even bring small record players two stores

0:19:16.119 --> 0:19:19.800
<v Speaker 1>so they could play the album. Everyone loved that because

0:19:20.359 --> 0:19:23.600
<v Speaker 1>nobody thought of that before. People would say, oh, who's

0:19:23.720 --> 0:19:26.280
<v Speaker 1>what's that? Who's that? And they showed in the record

0:19:26.320 --> 0:19:29.600
<v Speaker 1>and they sold really well. Right from the very beginning.

0:19:30.680 --> 0:19:33.680
<v Speaker 1>Ralphie's bet paid off single Bore Songs for the Very

0:19:33.720 --> 0:19:36.720
<v Speaker 1>Young was a hit right from the start. And then

0:19:36.800 --> 0:19:40.760
<v Speaker 1>when the album was released, I was singing in nursery

0:19:40.760 --> 0:19:44.360
<v Speaker 1>schools around Toronto and I'd take the album with me

0:19:44.440 --> 0:19:47.160
<v Speaker 1>and copies of it for sale, and people were buying

0:19:47.160 --> 0:19:50.960
<v Speaker 1>it in threes and fours to give his gifts. I

0:19:50.960 --> 0:19:53.800
<v Speaker 1>couldn't leave it. I mean, the word was getting out.

0:19:53.880 --> 0:19:56.800
<v Speaker 1>You know that this was a special album that you

0:19:56.880 --> 0:20:02.960
<v Speaker 1>can have some with you because I shared with you.

0:20:04.320 --> 0:20:14.240
<v Speaker 1>You have to to look back now and decipher why

0:20:14.280 --> 0:20:17.840
<v Speaker 1>Singapore Songs was so successful. It's hard to point to

0:20:17.920 --> 0:20:21.920
<v Speaker 1>one thing. Everything seemed to line up. The quality, production,

0:20:22.200 --> 0:20:26.280
<v Speaker 1>the research, the beginner spirit. These were key ingredients. But

0:20:26.359 --> 0:20:28.919
<v Speaker 1>there's also something to be said for Raphie and Ken's

0:20:29.000 --> 0:20:32.280
<v Speaker 1>history with folk music in a lot of ways that

0:20:32.400 --> 0:20:36.280
<v Speaker 1>set them up to make good music for kids in

0:20:36.320 --> 0:20:40.240
<v Speaker 1>the mood, in the mood, and the folk element is

0:20:40.280 --> 0:20:45.520
<v Speaker 1>there even in many of his own selections on these

0:20:45.560 --> 0:20:50.560
<v Speaker 1>marvelous recordings that work very well with children. This is

0:20:50.680 --> 0:20:54.600
<v Speaker 1>Dr Patricia she Hand Campbell. She's an ethno musicologist who

0:20:54.640 --> 0:20:59.600
<v Speaker 1>studies children's music. Patricia says ralphie songs tell stories and

0:20:59.640 --> 0:21:03.119
<v Speaker 1>a sound chill element of folk, and Raphie's music, just

0:21:03.240 --> 0:21:06.400
<v Speaker 1>like the songs of his heroes Pete Seeger and Woody Guthrie,

0:21:06.520 --> 0:21:09.080
<v Speaker 1>are also especially easy for kids to sing along to.

0:21:09.920 --> 0:21:13.560
<v Speaker 1>And they don't reach a full octave, generally speaking, until

0:21:13.640 --> 0:21:17.920
<v Speaker 1>they're about eight or nine. So many of the songs

0:21:17.960 --> 0:21:22.760
<v Speaker 1>are within that smaller pitch range, within an octave, maybe

0:21:22.760 --> 0:21:26.800
<v Speaker 1>only five pitches in distance from one another. And that

0:21:26.960 --> 0:21:33.720
<v Speaker 1>was the place where were children's voices landed comfortably. Little

0:21:35.600 --> 0:21:41.520
<v Speaker 1>upon the name there was in the mood, in the

0:21:41.600 --> 0:21:49.600
<v Speaker 1>mood there was, and his name was with the overwhelming

0:21:49.640 --> 0:21:52.800
<v Speaker 1>success of Singable Songs, Raffi and his team started working

0:21:52.840 --> 0:21:55.960
<v Speaker 1>on the follow up album, More Singable Songs, came out

0:21:55.960 --> 0:21:59.920
<v Speaker 1>in ninety seven, and it slapped two. It was time

0:22:00.119 --> 0:22:03.200
<v Speaker 1>to take the show on the road. Hello, Hi, boys

0:22:03.200 --> 0:22:08.880
<v Speaker 1>and girls. And I'll never forget the very first concert

0:22:08.920 --> 0:22:14.399
<v Speaker 1>I had where we charged admission were buck when the

0:22:14.600 --> 0:22:17.680
<v Speaker 1>very song I said, the more we get together, and

0:22:18.119 --> 0:22:19.879
<v Speaker 1>by the time we got to the work together, the

0:22:19.920 --> 0:22:24.320
<v Speaker 1>whole place was singing. I couldn't believe it, dep cried.

0:22:24.440 --> 0:22:26.120
<v Speaker 1>I mean she was at the back of the hall,

0:22:26.400 --> 0:22:30.080
<v Speaker 1>she cried, hearing everyone sing. And that was it. That's

0:22:30.080 --> 0:22:36.760
<v Speaker 1>how it was gonna be from then on. Here's something

0:22:36.800 --> 0:22:40.240
<v Speaker 1>that amazes me about Raffie, how easily he can hold

0:22:40.280 --> 0:22:44.000
<v Speaker 1>the attention of an auditorium full of kids. I know

0:22:44.240 --> 0:22:47.399
<v Speaker 1>firsthand how difficult that is, because I used to be

0:22:47.440 --> 0:22:51.080
<v Speaker 1>a children's entertainer myself. At you see Berkeley's Public Science Center.

0:22:51.680 --> 0:22:54.160
<v Speaker 1>I dress up like a wizard and teach kids about

0:22:54.160 --> 0:22:58.280
<v Speaker 1>electricity or do improv about the human brain. It was

0:22:58.320 --> 0:23:00.000
<v Speaker 1>so hard that I made the switch to stand up

0:23:00.040 --> 0:23:06.440
<v Speaker 1>comedy and entertaining drunk adults. Instead bumping up and down

0:23:06.520 --> 0:23:09.480
<v Speaker 1>in the little red Wagon bumping up and down. I

0:23:09.560 --> 0:23:13.000
<v Speaker 1>keep thinking about this one Raffy concert video, in particular,

0:23:13.320 --> 0:23:19.600
<v Speaker 1>whoa Dot to be My guard? Raffy is physically jumping

0:23:19.720 --> 0:23:22.919
<v Speaker 1>up and down in his seat. The camera pans up

0:23:22.920 --> 0:23:25.520
<v Speaker 1>to the balcony to show a pair of kids mimicking

0:23:25.640 --> 0:23:29.480
<v Speaker 1>his movements. In fact, the entire concert hall of kids

0:23:29.560 --> 0:23:34.720
<v Speaker 1>is bumping up and down in Unison's Hey, this wagon

0:23:34.840 --> 0:23:38.840
<v Speaker 1>is still busted. The stick of the song is that

0:23:38.880 --> 0:23:43.840
<v Speaker 1>the wagon keeps breaking down. By this point, the kids

0:23:43.840 --> 0:23:46.840
<v Speaker 1>are losing their minds yelling out the names of tools

0:23:46.920 --> 0:23:51.200
<v Speaker 1>Raffy could use to fix the wagon. Listen to those ideas.

0:23:51.240 --> 0:23:54.160
<v Speaker 1>This place is full of mechanics today. And just when

0:23:54.200 --> 0:23:56.280
<v Speaker 1>you think a riot is about to break out, if

0:23:56.359 --> 0:23:59.359
<v Speaker 1>Raffy stalls one more minute, he comes in with a

0:23:59.400 --> 0:24:01.560
<v Speaker 1>punch line. I wonder what I do is to fix

0:24:01.600 --> 0:24:05.399
<v Speaker 1>the wagon? Raff He's gonna fix it with those sandwich

0:24:05.680 --> 0:24:11.359
<v Speaker 1>Raffy's gonna fix it with this man's got time so

0:24:11.680 --> 0:24:15.119
<v Speaker 1>that he can eat it up and down in my

0:24:15.200 --> 0:24:19.800
<v Speaker 1>little red wagon. We had fun singing any songs together,

0:24:20.560 --> 0:24:23.040
<v Speaker 1>and then I would meet the audience after the show,

0:24:23.760 --> 0:24:26.239
<v Speaker 1>and that was kind of neat because kids with their

0:24:26.280 --> 0:24:29.320
<v Speaker 1>parents would come up and the child would be trying

0:24:29.320 --> 0:24:32.400
<v Speaker 1>to say something to me, and maybe it was taking

0:24:32.440 --> 0:24:35.359
<v Speaker 1>their time, and the parents would be trying to hurry

0:24:35.400 --> 0:24:39.720
<v Speaker 1>them along. Sometimes I'd say wait, let's just listen, please,

0:24:40.280 --> 0:24:42.919
<v Speaker 1>and then the child would have time to say something.

0:24:43.000 --> 0:24:47.040
<v Speaker 1>And kids would ask wonderful questions of me. In those

0:24:47.119 --> 0:24:50.520
<v Speaker 1>days of cassettes, Raffie, how did you get out of

0:24:50.560 --> 0:24:55.880
<v Speaker 1>my tape? They would say, well, it wasn't me who

0:24:55.960 --> 0:24:57.800
<v Speaker 1>was in there in the first place. It was just

0:24:57.960 --> 0:25:06.080
<v Speaker 1>my voice. That's what you're hearing. Oh that's Raffi reflects

0:25:06.119 --> 0:25:09.800
<v Speaker 1>on these early days of success in his autobiography. They

0:25:09.800 --> 0:25:13.560
<v Speaker 1>were thrilling, but they were also stressful. He recalls getting

0:25:13.600 --> 0:25:16.320
<v Speaker 1>upset when dab, Bonnie and Bert were having too much

0:25:16.359 --> 0:25:19.920
<v Speaker 1>fun in the process. Back then, he thought they had

0:25:20.000 --> 0:25:23.199
<v Speaker 1>serious work to do. You know, I've had periods of

0:25:23.240 --> 0:25:27.119
<v Speaker 1>my life where it's you know, I've had challenges to

0:25:27.200 --> 0:25:30.040
<v Speaker 1>go through. You know, I'm no different than anybody else,

0:25:30.160 --> 0:25:35.120
<v Speaker 1>personal challenges, professional challenges. At one point I said to myself,

0:25:35.359 --> 0:25:41.240
<v Speaker 1>I keep falling up hill. Here's Burt. Rafi will spend

0:25:41.480 --> 0:25:45.760
<v Speaker 1>a lot of time on the tiniest details of things,

0:25:46.080 --> 0:25:48.520
<v Speaker 1>getting them exactly the way he wants them to be,

0:25:49.320 --> 0:25:53.000
<v Speaker 1>and that's just the way he is. The perfectionism could

0:25:53.000 --> 0:25:57.160
<v Speaker 1>be tiring sometimes sometimes I just go on and say, okay,

0:25:57.160 --> 0:25:59.680
<v Speaker 1>well let's just pick one show, you know, and get

0:25:59.720 --> 0:26:02.040
<v Speaker 1>on with that. But it's not like that. So if

0:26:02.040 --> 0:26:05.520
<v Speaker 1>that's what he meant by taking himself seriously, you know

0:26:05.600 --> 0:26:09.600
<v Speaker 1>he did. Ralphie's attention to detail and commitment to excellence

0:26:09.640 --> 0:26:13.000
<v Speaker 1>to the point of perfection sometimes put work ahead of fun.

0:26:13.720 --> 0:26:16.199
<v Speaker 1>He writes that he could be controlling and moody if

0:26:16.240 --> 0:26:18.360
<v Speaker 1>things didn't go his way, and that he often put

0:26:18.359 --> 0:26:22.359
<v Speaker 1>too much pressure on others, but especially on himself. The

0:26:22.600 --> 0:26:26.400
<v Speaker 1>friends in our lives can be a huge support to us.

0:26:27.480 --> 0:26:32.159
<v Speaker 1>A prayerful attitude can often help in many ways. You know.

0:26:32.200 --> 0:26:35.399
<v Speaker 1>I'm just grateful to always return to a place of

0:26:35.440 --> 0:26:40.040
<v Speaker 1>love and joy. Meanwhile, as Ralphie's family audiences kept growing,

0:26:40.400 --> 0:26:43.320
<v Speaker 1>his dream of becoming a folk singer for adults started

0:26:43.359 --> 0:26:46.199
<v Speaker 1>to fade. He kept some of his night gigs, but

0:26:46.280 --> 0:26:49.680
<v Speaker 1>the dream started to feel too distant, so he decided

0:26:49.720 --> 0:26:53.440
<v Speaker 1>to fully commit to his children's music career. Soon he

0:26:53.480 --> 0:26:56.920
<v Speaker 1>would start selling out thousand seat venues and festivals from

0:26:56.920 --> 0:27:00.919
<v Speaker 1>coast to coast. He'd make hit album after hit album.

0:27:00.960 --> 0:27:04.879
<v Speaker 1>He'd be offered movie deals and endorsements. The path to

0:27:04.960 --> 0:27:09.760
<v Speaker 1>superstardom was knocking on his door, but Raffie said no,

0:27:10.760 --> 0:27:15.879
<v Speaker 1>No toys, no fast food deals, no corporate endorsements, no

0:27:16.280 --> 0:27:20.840
<v Speaker 1>to the industry standard. Rafie was determined to forge his

0:27:20.880 --> 0:27:23.480
<v Speaker 1>own path, and he was going to make it happen

0:27:24.359 --> 0:27:50.160
<v Speaker 1>his way next time. On Finding Raffie, the primary goal

0:27:50.920 --> 0:27:56.760
<v Speaker 1>of advertising and marketing is to train kids to become consumers.

0:27:57.680 --> 0:28:00.320
<v Speaker 1>If I love my audience and if I respect for

0:28:00.400 --> 0:28:02.520
<v Speaker 1>the people that they are, my young audience, how can

0:28:02.560 --> 0:28:06.280
<v Speaker 1>I explain them? Why would I ever want to do

0:28:06.520 --> 0:28:11.679
<v Speaker 1>commercial indorsements or you know, sell things to them based

0:28:11.680 --> 0:28:23.520
<v Speaker 1>on my popularity? That would be right with it. Finding

0:28:23.640 --> 0:28:26.520
<v Speaker 1>Raffie is a production in My Heart Radio and Fatherly

0:28:26.680 --> 0:28:31.080
<v Speaker 1>in partnership with Rococo Punch. It's produced by Catherine Fendalosa,

0:28:31.440 --> 0:28:35.720
<v Speaker 1>Meredith Hannig, and James Trout. Production assistance from Charlotte Livingston.

0:28:36.200 --> 0:28:39.640
<v Speaker 1>Alex French is our story consultant. Our senior producer is

0:28:39.720 --> 0:28:44.200
<v Speaker 1>Andrea Swahee. Emily Foreman is our editor. Fact checking by

0:28:44.280 --> 0:28:49.720
<v Speaker 1>Andrea Lopez Crusado. Raphae's music is courtesy of Troubadour Music

0:28:50.080 --> 0:28:54.440
<v Speaker 1>Special thanks to Kim Layton at Troubadour. Our. Executive producers

0:28:54.440 --> 0:28:58.640
<v Speaker 1>are Jessica Albert and John Parotti at Rococo, punch, Ty Trimble,

0:28:58.720 --> 0:29:01.520
<v Speaker 1>Mike Rothman and Jeff I's a Minute, Fatherly and Me

0:29:01.920 --> 0:29:26.040
<v Speaker 1>Chris Garcia, thank you for listening. Okay, wonder if I'm growing.

0:29:26.760 --> 0:29:40.000
<v Speaker 1>I'm wonder if I'm growing. You got me tearing up

0:29:40.080 --> 0:29:41.800
<v Speaker 1>over here, ken, I can't believe it.