1 00:00:01,600 --> 00:00:05,520 Speaker 1: Hey, guys, welcome to I've never said this before with 2 00:00:05,680 --> 00:00:10,320 Speaker 1: me Tommy di Dario. Today's guest is the always dapper, 3 00:00:10,880 --> 00:00:16,760 Speaker 1: the always smooth, and the always serenading Michael Boublay. Michael 4 00:00:16,760 --> 00:00:20,920 Speaker 1: Boublay has sold more than seventy five million albums worldwide 5 00:00:20,960 --> 00:00:24,599 Speaker 1: over the course of his extraordinary career. Now let me 6 00:00:24,640 --> 00:00:28,280 Speaker 1: break this down. Five Grammys, a star on the Hollywood 7 00:00:28,320 --> 00:00:32,480 Speaker 1: and Canada Walk of Fame, six multi platinum albums, over 8 00:00:32,680 --> 00:00:36,840 Speaker 1: fourteen billion global streams. You know what, I'm just gonna 9 00:00:36,840 --> 00:00:39,920 Speaker 1: stop there, Otherwise I will be reciting his accolades for 10 00:00:40,000 --> 00:00:42,800 Speaker 1: the next twenty four hours because there are so many. 11 00:00:43,240 --> 00:00:46,320 Speaker 1: I mean, clearly, he has made a tremendous impact in 12 00:00:46,400 --> 00:00:49,720 Speaker 1: music and pop culture. But what I love about Boublay 13 00:00:50,000 --> 00:00:53,360 Speaker 1: is that his voice his instrument. It can do at all. 14 00:00:53,800 --> 00:00:57,880 Speaker 1: He sings pop, swing, jazz, R and B, and he 15 00:00:58,000 --> 00:01:01,600 Speaker 1: takes his audiences on a special journey with every song 16 00:01:01,680 --> 00:01:05,000 Speaker 1: he performs. He feels his music so deeply, and that 17 00:01:05,080 --> 00:01:07,559 Speaker 1: is evident every time you watch him, and the guy 18 00:01:07,640 --> 00:01:10,440 Speaker 1: is all heart. But what is also evident is that 19 00:01:10,480 --> 00:01:15,080 Speaker 1: Michael has exceptional taste. Yes he does. He recently launched 20 00:01:15,240 --> 00:01:19,640 Speaker 1: Fraser and Thompson, an elegantly blended North American whiskey brand. 21 00:01:20,160 --> 00:01:23,520 Speaker 1: And today Michael invited me to sip some whiskey and 22 00:01:23,600 --> 00:01:26,679 Speaker 1: dive into his latest venture. And let me tell you, 23 00:01:26,920 --> 00:01:30,959 Speaker 1: the whiskey is good. We chat all about the sweet 24 00:01:31,000 --> 00:01:34,160 Speaker 1: story behind the name Fraser and Thompson, who he would 25 00:01:34,200 --> 00:01:36,399 Speaker 1: love to sit down and have a cocktail with, and 26 00:01:36,600 --> 00:01:38,800 Speaker 1: the moment Cher called him to work with him and 27 00:01:38,920 --> 00:01:44,000 Speaker 1: recreate one of his most iconic songs. So let's see 28 00:01:44,000 --> 00:01:46,960 Speaker 1: if today we can get Michael Boublay to say something 29 00:01:47,040 --> 00:01:54,360 Speaker 1: that he's never said before. Michael Boublay, thank you so 30 00:01:54,480 --> 00:01:55,640 Speaker 1: much for joining me today. 31 00:01:55,640 --> 00:01:57,400 Speaker 2: How are you. I'm really good, Thanks for having me. 32 00:01:57,480 --> 00:01:59,760 Speaker 1: I am so happy you are here. I see a 33 00:02:00,000 --> 00:02:04,240 Speaker 1: beautiful bottle of whiskey in front of me. It's calling 34 00:02:04,280 --> 00:02:06,240 Speaker 1: my name. You poured me a glass. 35 00:02:07,160 --> 00:02:08,080 Speaker 2: What time is it right now? 36 00:02:08,120 --> 00:02:09,400 Speaker 1: It's nine thirty. It's not relevant. 37 00:02:09,360 --> 00:02:11,360 Speaker 2: That sounds like a good time in the morning. Relevant. 38 00:02:11,360 --> 00:02:13,000 Speaker 1: You even to blow up my spot, all right, So 39 00:02:13,080 --> 00:02:16,000 Speaker 1: first of all, cheers to you. This is your new endeavor, 40 00:02:16,200 --> 00:02:16,720 Speaker 1: thever we go. 41 00:02:17,200 --> 00:02:17,840 Speaker 2: Thanks for having me. 42 00:02:17,919 --> 00:02:18,560 Speaker 1: Let's have a sip. 43 00:02:18,639 --> 00:02:24,959 Speaker 2: Let's check it out. M oh man, what do you think? 44 00:02:25,200 --> 00:02:27,480 Speaker 2: Oh man, don't you know what? I know. I'm not 45 00:02:27,480 --> 00:02:30,639 Speaker 2: going to be kind and you're gonna be courteous, but 46 00:02:30,720 --> 00:02:31,880 Speaker 2: be really honest with me. 47 00:02:32,120 --> 00:02:34,959 Speaker 1: You know, I'm not a huge whiskey drinker. I'm Italian. 48 00:02:34,960 --> 00:02:37,960 Speaker 1: I drink a lot of wine, getting more and more 49 00:02:38,000 --> 00:02:41,800 Speaker 1: into whiskey, and I gotta say it's smooth and it 50 00:02:41,840 --> 00:02:44,520 Speaker 1: doesn't burn. Why do so many whiskeys burn? 51 00:02:44,720 --> 00:02:47,639 Speaker 2: That is because they're fancy, I swear to man, that's 52 00:02:47,680 --> 00:02:52,720 Speaker 2: what's Listen, real connoisseurs of great whiskeys. Somebody who loved 53 00:02:52,760 --> 00:02:55,400 Speaker 2: doing poppyvan Winkle at three thousand bucks a bottle, Well, 54 00:02:55,440 --> 00:02:58,360 Speaker 2: they love that. They love that burn. You know, I 55 00:02:58,440 --> 00:03:00,920 Speaker 2: never did. I liked a more excess whiskey. I always 56 00:03:00,960 --> 00:03:02,880 Speaker 2: like whiskey, but I liked that a little bit more 57 00:03:02,880 --> 00:03:05,000 Speaker 2: smooth than the sweeter flavor at the end, A little 58 00:03:05,040 --> 00:03:07,200 Speaker 2: bit of sweet at the end, not too sweet. B Yeah. 59 00:03:07,240 --> 00:03:10,440 Speaker 2: And the truth is this all started on my birthday, 60 00:03:10,560 --> 00:03:13,880 Speaker 2: where a fellow named Paul Circa who had a distillery 61 00:03:13,880 --> 00:03:16,480 Speaker 2: in Montreal, a little boutique distillery, and he had called 62 00:03:16,480 --> 00:03:18,400 Speaker 2: my manager and said, we'd love Mike to be the 63 00:03:18,440 --> 00:03:20,320 Speaker 2: face of this thing. And my manager said, listen, Mike, 64 00:03:20,360 --> 00:03:22,040 Speaker 2: I think I don't know if it's a big enough 65 00:03:22,080 --> 00:03:25,080 Speaker 2: business for you to do that. And so my birthday 66 00:03:25,080 --> 00:03:27,720 Speaker 2: I was having drinks and I loved it. I mean, 67 00:03:27,760 --> 00:03:29,800 Speaker 2: I knew it was great quality. And I said to 68 00:03:29,840 --> 00:03:32,200 Speaker 2: my wife, you know what, Lou, what if you and 69 00:03:32,240 --> 00:03:36,640 Speaker 2: I do something where we joined forces kind of artistically creatively, 70 00:03:37,000 --> 00:03:39,320 Speaker 2: And what if we buy we'd become a part owner 71 00:03:39,320 --> 00:03:41,800 Speaker 2: of this distillery. And that is really where it started. 72 00:03:42,360 --> 00:03:44,720 Speaker 2: And so we became part owners. Had no idea what 73 00:03:44,720 --> 00:03:46,600 Speaker 2: we were doing. And then a fellow named Larry Roof 74 00:03:46,640 --> 00:03:48,800 Speaker 2: out of Las Vegas, out of Southern Glacier, was a 75 00:03:48,840 --> 00:03:51,240 Speaker 2: big distributor. He said, you know, Mike, why don't you 76 00:03:51,280 --> 00:03:55,240 Speaker 2: go and meet with Shelley Stein, who worked for West Brands. 77 00:03:55,280 --> 00:03:56,720 Speaker 2: And I went to go meet Shelley. I was working 78 00:03:56,720 --> 00:04:00,560 Speaker 2: with Lauren Michaels on the SNL SAT and I went 79 00:04:00,600 --> 00:04:02,240 Speaker 2: to go see Shelley, and Shelley said, you know, Mike, 80 00:04:02,520 --> 00:04:04,200 Speaker 2: I think you got the right brand for this, the 81 00:04:04,240 --> 00:04:08,400 Speaker 2: personality you obviously like the whiskey. Why don't we try something. 82 00:04:08,480 --> 00:04:12,200 Speaker 2: And so we made a deal with Southern Glaziers and 83 00:04:12,560 --> 00:04:15,400 Speaker 2: we went to a beautiful place called heaven Hill, which 84 00:04:15,440 --> 00:04:18,800 Speaker 2: is a beautiful whiskey one hundred year old company that 85 00:04:19,080 --> 00:04:22,440 Speaker 2: out of Kentucky earned a very famous whiskey makers, and 86 00:04:23,440 --> 00:04:25,599 Speaker 2: first time, you know, for one hundred years, that family 87 00:04:25,640 --> 00:04:29,839 Speaker 2: allowed someone else in and we started Fraser and Thompson, 88 00:04:29,839 --> 00:04:33,799 Speaker 2: which was a mix of that Montreal Distilleries whiskey bourbon 89 00:04:33,920 --> 00:04:38,599 Speaker 2: with the Heaven Hill Whiskey bourbon. So we have this 90 00:04:38,640 --> 00:04:41,880 Speaker 2: beautiful North American whiskey and listen, man, I lost control. 91 00:04:42,000 --> 00:04:44,280 Speaker 2: It was supposed to be this little, fun little thing 92 00:04:44,760 --> 00:04:47,440 Speaker 2: with my wife, and it's turned into something that it's 93 00:04:47,480 --> 00:04:50,919 Speaker 2: a lot bigger and a lot more ambitious. But the 94 00:04:50,960 --> 00:04:54,279 Speaker 2: truth is it's been fun. It really has like we're 95 00:04:54,279 --> 00:04:56,480 Speaker 2: having a kick out of doing it. And I think 96 00:04:56,520 --> 00:04:58,640 Speaker 2: what you said when I first walked in, you said 97 00:04:58,640 --> 00:05:01,640 Speaker 2: to me, this new challenge, new endeavor. And I think 98 00:05:01,680 --> 00:05:05,520 Speaker 2: twenty years writing records, promoting the record, and touring the record, 99 00:05:05,600 --> 00:05:08,120 Speaker 2: and there's been it's been cyclical over and over again. 100 00:05:08,160 --> 00:05:10,120 Speaker 2: Twenty years yeah, doing the same thing. And by the way, 101 00:05:10,160 --> 00:05:12,920 Speaker 2: ten years before that, of playing nightclubs and bars and 102 00:05:13,000 --> 00:05:15,719 Speaker 2: everything else, it was really fun to go. You know what, 103 00:05:16,920 --> 00:05:18,440 Speaker 2: I don't want to be maybe I can try being 104 00:05:18,480 --> 00:05:21,640 Speaker 2: an entrepreneur and not taking myself too seriously, but try 105 00:05:21,640 --> 00:05:24,400 Speaker 2: to do this thing. And more than anything, was an 106 00:05:24,440 --> 00:05:26,640 Speaker 2: idea and a way for my wife and I to 107 00:05:26,760 --> 00:05:29,240 Speaker 2: have a deeper connection. So wow, here I am man. 108 00:05:29,400 --> 00:05:32,360 Speaker 1: Were you always a whiskey drinker or he's always ask drink? Yeah? 109 00:05:32,360 --> 00:05:34,760 Speaker 2: You were? Yeah? Okay, all right. I wasn't much of 110 00:05:34,800 --> 00:05:37,800 Speaker 2: a beer guy, not much of a wine guy. I mean, 111 00:05:37,920 --> 00:05:41,240 Speaker 2: I appreciate it. My wife like wine, but I liked 112 00:05:41,360 --> 00:05:44,240 Speaker 2: you know, someone was saying to me recently that they 113 00:05:44,320 --> 00:05:47,760 Speaker 2: liked the they liked the direct road. You know. I 114 00:05:47,880 --> 00:05:50,880 Speaker 2: like having a few pops with my buddies and my family. Yeah, 115 00:05:50,920 --> 00:05:53,760 Speaker 2: and I don't you know, I love having a nice 116 00:05:53,760 --> 00:05:56,839 Speaker 2: little buzz and I don't love sometimes taking eight beers 117 00:05:56,880 --> 00:05:57,320 Speaker 2: to get there. 118 00:05:57,600 --> 00:06:00,040 Speaker 1: No, I get it, because I get it. 119 00:06:00,160 --> 00:06:02,120 Speaker 2: Just a couple of little glasses of whiskey and I'm 120 00:06:02,560 --> 00:06:03,200 Speaker 2: a happy boy. 121 00:06:03,440 --> 00:06:04,839 Speaker 1: So talk to me about the name. I know it 122 00:06:04,839 --> 00:06:06,120 Speaker 1: has sentimental meaning to you. 123 00:06:06,160 --> 00:06:08,040 Speaker 2: Yeah. Well, you were talking to me about your heritage, 124 00:06:08,080 --> 00:06:11,320 Speaker 2: about your grandparents, and you know, I'm a really proud 125 00:06:11,400 --> 00:06:16,159 Speaker 2: Canadian of Italian extraction, and our family's just really close. 126 00:06:16,200 --> 00:06:19,200 Speaker 2: My grandpa and Grandma Nona. Nona were just a tight 127 00:06:19,279 --> 00:06:21,520 Speaker 2: part of our family. And the reason that I'm here 128 00:06:21,640 --> 00:06:24,480 Speaker 2: sitting in this chair across from you is because I 129 00:06:24,560 --> 00:06:27,320 Speaker 2: had a grandpa who loved the music of the big band. 130 00:06:27,640 --> 00:06:30,039 Speaker 2: He loved the thirties and forties, fift he loved Sinatra 131 00:06:30,080 --> 00:06:32,200 Speaker 2: and Dino, I mean, all the time is Tony Bennett 132 00:06:33,320 --> 00:06:34,960 Speaker 2: and I loved it. And it was one of those 133 00:06:34,960 --> 00:06:36,800 Speaker 2: things where it was like not just enough, where you 134 00:06:36,880 --> 00:06:39,000 Speaker 2: just love your grandpa because you both love hockey and 135 00:06:39,040 --> 00:06:41,599 Speaker 2: you love each other, and you know, just we just 136 00:06:41,640 --> 00:06:44,560 Speaker 2: had a really great connection. But he used to make wine, 137 00:06:45,040 --> 00:06:46,960 Speaker 2: his homemade wine, and it was like the hit of 138 00:06:47,000 --> 00:06:49,520 Speaker 2: the neighborhood. And he'd make grandpa and put cherries in 139 00:06:49,560 --> 00:06:52,880 Speaker 2: and this basically moonshine. And so when I came up 140 00:06:52,880 --> 00:06:55,280 Speaker 2: with this whiskey and I knew we were going to 141 00:06:55,360 --> 00:06:57,720 Speaker 2: do this, I wanted to pay tribute to him. So 142 00:06:58,600 --> 00:07:01,080 Speaker 2: my grandpa was a plumber for fifty years, but he 143 00:07:01,120 --> 00:07:03,160 Speaker 2: really wanted to be a geography teacher and he used 144 00:07:03,160 --> 00:07:06,120 Speaker 2: to it was fascinated with the world, and he used 145 00:07:06,160 --> 00:07:08,039 Speaker 2: to take his camping and we'd go up to where 146 00:07:08,040 --> 00:07:10,320 Speaker 2: the Mighty Fraser and the glacier Thompson met in this 147 00:07:10,360 --> 00:07:13,600 Speaker 2: beautiful confluence. They built a gondol over it now. But 148 00:07:15,280 --> 00:07:17,880 Speaker 2: when I thought about this mix of North American whistkey, 149 00:07:17,920 --> 00:07:20,080 Speaker 2: I was like, you know what, talk about paying tribute 150 00:07:20,120 --> 00:07:22,960 Speaker 2: to this dude that is my everything. We will call 151 00:07:23,000 --> 00:07:26,360 Speaker 2: it Fraser and Thompson, F and ty and and it 152 00:07:26,440 --> 00:07:28,960 Speaker 2: all just you know, in a marketing way, it just 153 00:07:29,080 --> 00:07:30,680 Speaker 2: it was perfect. It was one of those ideas where 154 00:07:30,720 --> 00:07:33,160 Speaker 2: you just go, oh, yeah, that's this is easy, and 155 00:07:33,680 --> 00:07:35,760 Speaker 2: it's cool because even on the bottle, there's these little 156 00:07:36,280 --> 00:07:38,640 Speaker 2: some of these little easter eggs, you know, like here 157 00:07:38,680 --> 00:07:41,480 Speaker 2: at the very top, that's nineteen twenty seven, the year 158 00:07:41,480 --> 00:07:45,040 Speaker 2: he was born. And here I've got I pretend it's 159 00:07:45,040 --> 00:07:47,680 Speaker 2: a serial number, but it's not. It's my birthday, nine 160 00:07:47,760 --> 00:07:50,640 Speaker 2: nine seventy five. Wow. So there's all these cool little 161 00:07:50,640 --> 00:07:52,360 Speaker 2: easter eggs, and you can see where the Fraser and 162 00:07:52,400 --> 00:07:53,760 Speaker 2: the Thompson meet here. 163 00:07:54,120 --> 00:07:55,880 Speaker 1: So it's a deeply personal adventure. 164 00:07:56,000 --> 00:07:58,440 Speaker 2: Yeah, man, it really, it really is. And it's you know, 165 00:07:58,520 --> 00:08:01,120 Speaker 2: I hope that I don't sun crass when I say this, 166 00:08:01,760 --> 00:08:04,560 Speaker 2: but I've been really lucky in my life. I've been 167 00:08:04,640 --> 00:08:08,360 Speaker 2: really fortunate. I've had great success in my business, and 168 00:08:09,760 --> 00:08:14,720 Speaker 2: it's really nice not to make decisions based on finance. 169 00:08:15,560 --> 00:08:18,280 Speaker 2: And I'm sure you feel the same way about your life. 170 00:08:18,840 --> 00:08:23,960 Speaker 2: When you make decisions based on monetary goals, things just 171 00:08:24,000 --> 00:08:26,960 Speaker 2: go wrong really quickly, and even when you don't mean 172 00:08:27,120 --> 00:08:29,840 Speaker 2: for them to, there's a purity that's lost. And so 173 00:08:29,880 --> 00:08:32,320 Speaker 2: it's a really nice thing to you know, by the way, 174 00:08:32,520 --> 00:08:34,520 Speaker 2: this is a lot of pressing the flesh. It's me 175 00:08:35,000 --> 00:08:38,880 Speaker 2: going to you know, to different companies and meeting you know, me, 176 00:08:38,960 --> 00:08:41,480 Speaker 2: your contributors, and you know, it's my I own the company, 177 00:08:41,559 --> 00:08:42,280 Speaker 2: you know, my wife and I. 178 00:08:42,320 --> 00:08:44,079 Speaker 1: It's not just a face in it. 179 00:08:44,320 --> 00:08:46,800 Speaker 2: And we took three years to make sure that we 180 00:08:46,840 --> 00:08:49,840 Speaker 2: could reverse engineer whiskey for people that might not love whiskey, 181 00:08:49,920 --> 00:08:52,839 Speaker 2: you know. And and I sort of wanted to bust 182 00:08:52,840 --> 00:08:54,240 Speaker 2: all the tropes. I didn't want to sit in a 183 00:08:54,320 --> 00:08:57,240 Speaker 2: leather chair and and try to be mister smooth. I 184 00:08:57,280 --> 00:09:00,160 Speaker 2: wanted to, you know, I wanted to you know, our 185 00:09:00,160 --> 00:09:03,319 Speaker 2: whole brand was about easy. Now the world's got nuts, 186 00:09:03,320 --> 00:09:06,840 Speaker 2: you know, and there's so much divisions, so much to fighter, 187 00:09:06,920 --> 00:09:09,199 Speaker 2: or how about we just chill, have a nice glass 188 00:09:09,240 --> 00:09:11,440 Speaker 2: of whiskey and get along for a second. 189 00:09:18,120 --> 00:09:19,920 Speaker 1: And we keep bringing up the idea of this being 190 00:09:19,960 --> 00:09:22,280 Speaker 1: your new en Denver, and obviously you're a pro in 191 00:09:22,320 --> 00:09:25,320 Speaker 1: the music space, So how is creating this whiskey different 192 00:09:25,679 --> 00:09:27,360 Speaker 1: or similar to creating music? 193 00:09:27,400 --> 00:09:29,800 Speaker 2: For you? Was just so similar because I don't really 194 00:09:29,840 --> 00:09:32,599 Speaker 2: I know nothing about it. And the truth is, I 195 00:09:32,640 --> 00:09:34,800 Speaker 2: don't know much about music. I never oh, come on, 196 00:09:35,120 --> 00:09:37,400 Speaker 2: well listen, I know what I know, I know what 197 00:09:37,480 --> 00:09:40,280 Speaker 2: I like. But I never went to school. You know. 198 00:09:40,360 --> 00:09:42,360 Speaker 2: I write all those songs that you hear, and even 199 00:09:42,400 --> 00:09:45,720 Speaker 2: the arrangements when you hear feeling good or sway, that's 200 00:09:45,800 --> 00:09:49,440 Speaker 2: me sitting down and singing out those parts. But I 201 00:09:49,559 --> 00:09:53,400 Speaker 2: never learned music theory. I still can't read music. It's 202 00:09:53,400 --> 00:09:55,120 Speaker 2: funny because people hear that and they go, well, if 203 00:09:55,120 --> 00:09:57,800 Speaker 2: you can't read music, you know, but a lot of 204 00:09:57,840 --> 00:10:00,480 Speaker 2: people can't read music. Paul mcarr and he can't read 205 00:10:00,559 --> 00:10:04,520 Speaker 2: music or doesn't. But it was the same. When I 206 00:10:04,520 --> 00:10:07,839 Speaker 2: say it was the same, it's because you don't have 207 00:10:08,000 --> 00:10:12,480 Speaker 2: to know logistically what you're doing when you're mixing notes. 208 00:10:13,280 --> 00:10:16,360 Speaker 2: These things feel good essentially, and I think you're creating 209 00:10:16,360 --> 00:10:19,200 Speaker 2: a vibe. And with this and the profile, it was 210 00:10:19,320 --> 00:10:21,480 Speaker 2: mixing flavors that I really liked. It's the same as 211 00:10:21,520 --> 00:10:23,600 Speaker 2: mixing notes that I really like. When I write a song, 212 00:10:24,360 --> 00:10:25,640 Speaker 2: you know what I mean, it really is, and you 213 00:10:25,640 --> 00:10:30,160 Speaker 2: come up with this harmony that works for you. And 214 00:10:30,520 --> 00:10:33,520 Speaker 2: it helped too that when I songwrite many times, I 215 00:10:33,600 --> 00:10:36,120 Speaker 2: know what I want Conceptually. You know I'm going to 216 00:10:36,160 --> 00:10:39,440 Speaker 2: write a I'm going to write a love song that 217 00:10:39,600 --> 00:10:42,320 Speaker 2: is about having your heart broken. And once I go 218 00:10:42,360 --> 00:10:45,360 Speaker 2: in that direction, I know I know where I'm going, 219 00:10:45,440 --> 00:10:48,720 Speaker 2: I know what it is. And this wasn't me trying 220 00:10:48,720 --> 00:10:50,440 Speaker 2: to come up with a three thousand dollars bottle of 221 00:10:50,720 --> 00:10:53,480 Speaker 2: a whiskey. It was me saying, I want to create 222 00:10:53,559 --> 00:10:57,800 Speaker 2: something that is accessible that gives you. My dad talks 223 00:10:57,800 --> 00:11:00,400 Speaker 2: all the time, but value. My dad talks about My 224 00:11:00,480 --> 00:11:03,040 Speaker 2: dad talks about value. You call him frugal if you want, 225 00:11:03,120 --> 00:11:06,280 Speaker 2: or but he does. Even in my concerts, you know, 226 00:11:06,640 --> 00:11:09,280 Speaker 2: my commage or the tickets, do you think for that 227 00:11:09,400 --> 00:11:15,400 Speaker 2: amount people are experiencing value for their dollar spend. And 228 00:11:15,480 --> 00:11:18,160 Speaker 2: He'll say to me, because if they do, they will 229 00:11:18,160 --> 00:11:22,280 Speaker 2: come back over and over again. The moment that they 230 00:11:22,360 --> 00:11:26,480 Speaker 2: don't feel they've got value, they're gone. They will disappear 231 00:11:26,480 --> 00:11:29,920 Speaker 2: from your life. And so for me, I was really 232 00:11:30,040 --> 00:11:33,600 Speaker 2: lucky that the people that I was working with, my partners, 233 00:11:34,280 --> 00:11:37,160 Speaker 2: they understood the assignment, which was, let's make a gorgeous 234 00:11:37,160 --> 00:11:40,280 Speaker 2: whiskey that is really flavorful, that's a yummy that you 235 00:11:40,320 --> 00:11:43,480 Speaker 2: can walk into a party with a three thousand dollars 236 00:11:43,480 --> 00:11:46,280 Speaker 2: bottle of whiskey and I can walk in with F 237 00:11:46,320 --> 00:11:49,000 Speaker 2: and T and you'll go and you know, the whiskey 238 00:11:49,120 --> 00:11:51,440 Speaker 2: drinker will go, yeah, man, I'll try that. And I 239 00:11:51,480 --> 00:11:53,240 Speaker 2: wasn't going for the high you know, I wasn't going 240 00:11:53,280 --> 00:11:55,480 Speaker 2: for some high falutin thing. I wanted to make accessible 241 00:11:55,480 --> 00:11:57,600 Speaker 2: whiskey that gave value for flavor. 242 00:11:57,679 --> 00:12:00,680 Speaker 1: But man, quality doesn't have to be expensive, it doesn't. 243 00:12:00,760 --> 00:12:03,440 Speaker 1: You're absolutely right, right, So this is priced at what twenty? 244 00:12:03,840 --> 00:12:04,600 Speaker 2: It's thirty five bucks? 245 00:12:04,600 --> 00:12:06,640 Speaker 1: Thirty five bucks? I mean, come on, come on, how 246 00:12:06,640 --> 00:12:07,120 Speaker 1: do you beat that? 247 00:12:07,240 --> 00:12:10,240 Speaker 2: Yeah? That must be very absolutely. I mean, I love 248 00:12:10,280 --> 00:12:12,400 Speaker 2: this sweater and I think it's forty bucks. 249 00:12:12,440 --> 00:12:15,200 Speaker 1: So it's a good sweater. You look pretty dapper. You 250 00:12:15,200 --> 00:12:18,920 Speaker 1: look pretty dapper in that. Can you give me the 251 00:12:18,960 --> 00:12:19,480 Speaker 1: name of that one? 252 00:12:19,520 --> 00:12:21,319 Speaker 2: Later? We were talking about it this morning when I 253 00:12:21,320 --> 00:12:22,640 Speaker 2: got ready, and it was like you're gonna wear a 254 00:12:22,679 --> 00:12:24,200 Speaker 2: suit and I was like, no, it's too early. 255 00:12:24,360 --> 00:12:28,000 Speaker 1: No, no, no, no, that's amazing, man. So if you could 256 00:12:28,040 --> 00:12:30,360 Speaker 1: have a glass of this with anyone right now, let's 257 00:12:30,400 --> 00:12:32,720 Speaker 1: see two people, someone living and someone who's passed on 258 00:12:32,760 --> 00:12:34,680 Speaker 1: to the other side. Who would you sit down and 259 00:12:34,720 --> 00:12:36,640 Speaker 1: share this amazing glass of windy. 260 00:12:36,760 --> 00:12:39,280 Speaker 2: I'm really honest right now because all I have is 261 00:12:39,320 --> 00:12:41,920 Speaker 2: now it's you. I'm really happy to be sitting with 262 00:12:41,960 --> 00:12:44,600 Speaker 2: you having this class, and I'm glad you're not dead. 263 00:12:46,320 --> 00:12:50,200 Speaker 2: And the person that i'd love to sit down with 264 00:12:50,320 --> 00:12:55,319 Speaker 2: is my grandpa. And because because I miss him every 265 00:12:57,120 --> 00:13:00,360 Speaker 2: single day, every minute of the day, everything good happens 266 00:13:00,400 --> 00:13:01,840 Speaker 2: to me, my first thought is. 267 00:13:01,840 --> 00:13:02,880 Speaker 1: To call him. 268 00:13:02,920 --> 00:13:06,319 Speaker 2: And I don't know, man, my happiness was, you know 269 00:13:06,360 --> 00:13:09,000 Speaker 2: what's weird. I know we love our we love our family, 270 00:13:09,040 --> 00:13:11,199 Speaker 2: we love our mom and dad. But every once in 271 00:13:11,240 --> 00:13:12,840 Speaker 2: a while, and you may not say it out loud 272 00:13:12,880 --> 00:13:16,720 Speaker 2: because you don't want to play favorites, but we have favorites. 273 00:13:16,920 --> 00:13:20,520 Speaker 2: There are people that just you just click. And that 274 00:13:20,679 --> 00:13:23,720 Speaker 2: was what that was for me. Every time the Vancouver 275 00:13:23,760 --> 00:13:27,679 Speaker 2: Canucks won a hockey game or I got a break 276 00:13:27,720 --> 00:13:29,240 Speaker 2: where hey get they called You're going to be on 277 00:13:29,320 --> 00:13:32,400 Speaker 2: Leno or you know you're going to open for Dion 278 00:13:32,480 --> 00:13:37,439 Speaker 2: Warwick or you know that was the very literally two six, 279 00:13:38,520 --> 00:13:41,880 Speaker 2: that was the number. And I wish he was here. 280 00:13:42,240 --> 00:13:43,120 Speaker 2: What I love is here. 281 00:13:43,200 --> 00:13:45,560 Speaker 1: He is here, He's with us. And what I love 282 00:13:45,600 --> 00:13:47,280 Speaker 1: about you, man, is your heart. And I feel that 283 00:13:47,280 --> 00:13:49,600 Speaker 1: in your music. You have so much soul. You write 284 00:13:49,640 --> 00:13:54,040 Speaker 1: with passion, you write with your truth, and if you 285 00:13:54,080 --> 00:13:55,880 Speaker 1: don't know, we see that in all of the artists 286 00:13:55,880 --> 00:13:58,160 Speaker 1: in today's world. And I think that's something that you 287 00:13:58,240 --> 00:14:02,560 Speaker 1: have had such success with. It's connecting with people and 288 00:14:02,600 --> 00:14:04,720 Speaker 1: making us feel something. And even when you talk about 289 00:14:04,720 --> 00:14:07,600 Speaker 1: this beautiful bottle of whiskey that I'm touching and looking at, 290 00:14:08,040 --> 00:14:10,559 Speaker 1: I feel what you're talking about. And that's a gift 291 00:14:10,679 --> 00:14:11,360 Speaker 1: you have, man. 292 00:14:11,840 --> 00:14:14,040 Speaker 2: Thank you, And I wish I could tell you I 293 00:14:14,320 --> 00:14:18,560 Speaker 2: was I'm this great. If you met my sisters, or 294 00:14:18,600 --> 00:14:20,360 Speaker 2: my mom and dad, or if you met my grandma 295 00:14:20,400 --> 00:14:24,480 Speaker 2: and grandpa, you'd understand who I am, and you probably 296 00:14:24,560 --> 00:14:27,400 Speaker 2: like them all more than you like me. The truth, 297 00:14:27,480 --> 00:14:30,480 Speaker 2: so where you know many times listen, it's funny because 298 00:14:30,520 --> 00:14:32,560 Speaker 2: I have friends that have not had what I've had, 299 00:14:33,360 --> 00:14:36,200 Speaker 2: and they've turned out to be really marvelous human beings. 300 00:14:36,640 --> 00:14:40,080 Speaker 2: And I have one of my best friends. It's just 301 00:14:40,120 --> 00:14:43,680 Speaker 2: not been an easy life. He's just not He just 302 00:14:44,200 --> 00:14:48,560 Speaker 2: he didn't get lucky. You know. Dad left early, Mom 303 00:14:48,560 --> 00:14:53,920 Speaker 2: passed away, brother left as well. And he has a 304 00:14:53,960 --> 00:14:58,840 Speaker 2: million reasons and a million excuses to why he could 305 00:14:58,840 --> 00:15:03,880 Speaker 2: be terrible, unhappy, bitter human being. And he has made 306 00:15:03,920 --> 00:15:07,360 Speaker 2: the decision to strive for greatness. And I don't mean 307 00:15:07,520 --> 00:15:09,640 Speaker 2: in business, I mean and just as a human being. 308 00:15:09,920 --> 00:15:12,760 Speaker 2: And and so we all you know, I'm just really 309 00:15:12,840 --> 00:15:15,600 Speaker 2: lucky that, you know, I had this incredible support, Like 310 00:15:15,600 --> 00:15:17,840 Speaker 2: even man, I was sixteen fifteen when I told them 311 00:15:17,880 --> 00:15:19,560 Speaker 2: I want to be a singer, and you know how 312 00:15:19,560 --> 00:15:22,040 Speaker 2: many parents would go, you know, oh Jesus, it wants 313 00:15:22,080 --> 00:15:25,040 Speaker 2: to be a singer. And it was like my parents went, Okay, 314 00:15:25,440 --> 00:15:27,400 Speaker 2: let's do this. Let's buy him a mic and an 315 00:15:27,440 --> 00:15:30,720 Speaker 2: ab and they would come to every show, every shopping mall, 316 00:15:31,040 --> 00:15:35,000 Speaker 2: every busking thing that I did, every cruise ship, every 317 00:15:35,920 --> 00:15:38,640 Speaker 2: I mean dude that my mom used to used to 318 00:15:38,640 --> 00:15:41,800 Speaker 2: do these theater events. And my mom would take old records, 319 00:15:41,840 --> 00:15:44,000 Speaker 2: you know, the ascetates, and she would melt them into 320 00:15:44,000 --> 00:15:46,400 Speaker 2: a bowl and then she would make like a little 321 00:15:46,400 --> 00:15:48,800 Speaker 2: gift bag. And then she you know what I mean, 322 00:15:48,840 --> 00:15:50,800 Speaker 2: it's been a family It's been a family fair from 323 00:15:50,800 --> 00:15:58,880 Speaker 2: the beginning. So I'm a lucky boy. 324 00:15:59,480 --> 00:16:02,280 Speaker 1: I know that concept is super important to you. And 325 00:16:02,360 --> 00:16:04,880 Speaker 1: you talked about family a lot today and where you're 326 00:16:04,920 --> 00:16:07,640 Speaker 1: from and your roots even earlier before we were recording. 327 00:16:08,080 --> 00:16:11,400 Speaker 1: And I have to bring up the home version with Share. Yeah, 328 00:16:11,560 --> 00:16:14,040 Speaker 1: because man, that is epic. How did that happen? She 329 00:16:14,120 --> 00:16:15,840 Speaker 1: just called you and said, yeah, I have a song, 330 00:16:15,920 --> 00:16:16,600 Speaker 1: let's record it. 331 00:16:16,640 --> 00:16:20,560 Speaker 2: And it's you know, it's funny. It happened because we 332 00:16:20,720 --> 00:16:24,280 Speaker 2: have people in our lives that are mutual friends, and 333 00:16:24,360 --> 00:16:27,920 Speaker 2: it's been no joke twenty years of them saying to me, 334 00:16:28,840 --> 00:16:30,840 Speaker 2: you need to meet Schaer. You need to work with Share, 335 00:16:30,920 --> 00:16:32,320 Speaker 2: you need to hang with Share, you need to know 336 00:16:32,440 --> 00:16:35,200 Speaker 2: Share Share, and you would love each other, Sharon, you 337 00:16:35,240 --> 00:16:38,400 Speaker 2: would laugh your ass off together. And then to her, 338 00:16:38,480 --> 00:16:40,880 Speaker 2: they were going, you need to meet this booblet guy, 339 00:16:40,920 --> 00:16:43,560 Speaker 2: this booblet you know, she was Share. So I mean 340 00:16:44,200 --> 00:16:47,920 Speaker 2: I imagine she was going, okay, And and I think 341 00:16:48,400 --> 00:16:52,320 Speaker 2: that it wasn't a surprise for all of those people 342 00:16:52,880 --> 00:16:55,640 Speaker 2: that we would meet and that we would establish this 343 00:16:55,800 --> 00:16:58,880 Speaker 2: really great chemistry and connection. She's just I mean, she's amazing. 344 00:16:58,880 --> 00:17:00,840 Speaker 2: I mean every the truth is. I mean, she's just real. 345 00:17:01,000 --> 00:17:05,120 Speaker 2: She's unapologetic about who she is. I think I don't 346 00:17:05,160 --> 00:17:07,240 Speaker 2: think she thinks it's a big deal that she share. 347 00:17:07,440 --> 00:17:09,480 Speaker 2: I think if you put a truth serum into her 348 00:17:09,600 --> 00:17:12,880 Speaker 2: arm and you said, like, oh my god, your share, 349 00:17:12,960 --> 00:17:18,640 Speaker 2: she'd say yeah. And you know, and but she's it's 350 00:17:18,680 --> 00:17:21,240 Speaker 2: funny man, when they called and you know. And I 351 00:17:21,240 --> 00:17:23,840 Speaker 2: did an interview about this the other day. Listen, I 352 00:17:23,880 --> 00:17:26,920 Speaker 2: made a Christmas record many years ago, and I meant it. 353 00:17:27,400 --> 00:17:29,679 Speaker 2: I didn't make a Christmas record. I should clarify. I 354 00:17:29,720 --> 00:17:32,639 Speaker 2: made a Michael Boublet record and I love Christmas. And 355 00:17:32,640 --> 00:17:36,200 Speaker 2: that that I think people kind of like they couldn't 356 00:17:36,280 --> 00:17:39,600 Speaker 2: articulate or express why they felt it was genuine. But 357 00:17:40,280 --> 00:17:42,399 Speaker 2: then you like, oh my god. Actually people used to 358 00:17:42,400 --> 00:17:44,720 Speaker 2: ask me and say, wow, you're making a Christmas record, 359 00:17:44,800 --> 00:17:47,280 Speaker 2: and literally in the studio, I'd go, no, I'm making 360 00:17:47,320 --> 00:17:49,959 Speaker 2: the Christmas record. Oh I like. I just loved it. 361 00:17:50,000 --> 00:17:53,399 Speaker 2: I like, And I think I think she did the 362 00:17:53,440 --> 00:17:56,280 Speaker 2: same thing. And I think when her and I got together, 363 00:17:57,119 --> 00:18:00,560 Speaker 2: I realized quickly how ambitious she was. I realized she 364 00:18:00,600 --> 00:18:02,960 Speaker 2: wasn't making a Christmas album. She was making a share album. 365 00:18:03,400 --> 00:18:06,440 Speaker 2: And it was cute because here she is, this veteran, 366 00:18:06,520 --> 00:18:10,639 Speaker 2: this beautiful, you know, full of light woman, and she 367 00:18:10,800 --> 00:18:13,040 Speaker 2: is like fifteen years old. She was on the phone 368 00:18:13,080 --> 00:18:14,920 Speaker 2: playing me all the songs over and over again, and 369 00:18:14,960 --> 00:18:16,520 Speaker 2: oh my god, listen and I love this one. Listen 370 00:18:16,560 --> 00:18:18,440 Speaker 2: to Darling Love, and oh, you know that I used 371 00:18:18,440 --> 00:18:19,960 Speaker 2: to sing when I was a kid. I used to 372 00:18:20,000 --> 00:18:23,760 Speaker 2: do the backout rack round things, and and oh my god, Stevie, 373 00:18:23,840 --> 00:18:26,679 Speaker 2: I called Stevie. Stevie actually answered, and you're going, well, 374 00:18:26,760 --> 00:18:31,080 Speaker 2: of course he answered, your share. But she's still genuinely, 375 00:18:32,440 --> 00:18:37,520 Speaker 2: you know, like excited. And so every dude about September 376 00:18:37,720 --> 00:18:40,560 Speaker 2: of every single year the last thirteen years, you know, 377 00:18:40,720 --> 00:18:43,560 Speaker 2: or many of the biggest celebrities that we know start 378 00:18:43,600 --> 00:18:46,359 Speaker 2: to call me and they start to say, I have 379 00:18:46,400 --> 00:18:49,359 Speaker 2: an idea. We should do a duet or let's do 380 00:18:49,400 --> 00:18:52,000 Speaker 2: a Christmas thing, And I say, thank you so much, 381 00:18:52,080 --> 00:18:54,880 Speaker 2: you know, I you know, I really appreciate you thinking 382 00:18:54,920 --> 00:18:58,760 Speaker 2: to me. But I love Christmas, but I want Christmas. 383 00:18:58,760 --> 00:19:01,040 Speaker 2: I want Christmas for my baby. I went Christmas from it, 384 00:19:01,680 --> 00:19:04,320 Speaker 2: and so I say no. I have said no to 385 00:19:04,640 --> 00:19:09,320 Speaker 2: five different gigantic, iconic acts. But when Share called, there 386 00:19:09,480 --> 00:19:13,040 Speaker 2: was I mean, are you kidding me? You just say yes? 387 00:19:13,320 --> 00:19:15,200 Speaker 2: And then the fact that she said, like, we're thinking 388 00:19:15,200 --> 00:19:18,159 Speaker 2: about singing the song home that I wrote, and it 389 00:19:18,200 --> 00:19:20,359 Speaker 2: was like I met like I was talking to Elvis 390 00:19:20,440 --> 00:19:23,679 Speaker 2: Durant about it, and my mom. I have sung with 391 00:19:24,280 --> 00:19:26,960 Speaker 2: the most amazing artists in the universe, like you know, 392 00:19:27,080 --> 00:19:28,680 Speaker 2: the ones, all of the ones that we love. I 393 00:19:28,960 --> 00:19:31,800 Speaker 2: have been blessed to have a moment with them. My 394 00:19:31,960 --> 00:19:37,560 Speaker 2: mother lost her mind that like none other. It was Share, like, 395 00:19:38,760 --> 00:19:41,600 Speaker 2: you're doing this with the Share So I don't even 396 00:19:41,640 --> 00:19:43,240 Speaker 2: know what to say. I imagine you do it too, 397 00:19:44,119 --> 00:19:47,320 Speaker 2: But there continue to be so many moments where I 398 00:19:47,400 --> 00:19:50,040 Speaker 2: just go, how is this happening? What is happening? And 399 00:19:50,200 --> 00:19:50,960 Speaker 2: never gets old. 400 00:19:51,320 --> 00:19:53,480 Speaker 1: Well, man, you should be so proud. There's there's so 401 00:19:53,560 --> 00:19:56,280 Speaker 1: much you should be celebrating. As we wrap up this conversation, 402 00:19:56,880 --> 00:19:59,040 Speaker 1: the name of the show is I've never said this before, 403 00:19:59,240 --> 00:20:01,360 Speaker 1: so I'm curious to is there something you can think 404 00:20:01,400 --> 00:20:04,119 Speaker 1: of that you've never said before, Whether it's silly or 405 00:20:04,359 --> 00:20:06,280 Speaker 1: deep or whatever it can be. I know you're an 406 00:20:06,280 --> 00:20:08,240 Speaker 1: open book man, is there that comes to mind? 407 00:20:08,400 --> 00:20:09,240 Speaker 2: Can I have both? 408 00:20:09,359 --> 00:20:10,120 Speaker 1: You cannot both? 409 00:20:10,240 --> 00:20:12,240 Speaker 2: Well, I think one of the things you've probably never 410 00:20:12,280 --> 00:20:14,040 Speaker 2: heard me say, or I'd never have said, is I 411 00:20:14,080 --> 00:20:16,720 Speaker 2: cannot wait to go to the gym tomorrow. That one, 412 00:20:19,000 --> 00:20:20,879 Speaker 2: and I think the other is, you know the world, 413 00:20:21,480 --> 00:20:23,240 Speaker 2: the world could use more cynical people. 414 00:20:23,440 --> 00:20:25,800 Speaker 1: Mmmm, well said my man. 415 00:20:25,880 --> 00:20:27,360 Speaker 2: Well said a pleasure. Man. 416 00:20:27,440 --> 00:20:29,040 Speaker 1: Cheers to you, Happy holidays. 417 00:20:29,080 --> 00:20:29,800 Speaker 2: Happy holidays. 418 00:20:29,800 --> 00:20:31,680 Speaker 1: And I'll be drinking some whiskey now, thanks man. 419 00:20:31,720 --> 00:20:33,840 Speaker 2: I hope you'll And you know what, if you're not 420 00:20:33,880 --> 00:20:36,560 Speaker 2: the guy that likes it straight like this, just pour 421 00:20:36,600 --> 00:20:38,280 Speaker 2: a little but of the bottle, mix a little brown 422 00:20:38,320 --> 00:20:40,400 Speaker 2: sugar and water, maybe crush a little bit of orange 423 00:20:40,440 --> 00:20:43,680 Speaker 2: juice or orange bubbly and it's like a new old 424 00:20:43,680 --> 00:20:45,720 Speaker 2: fashioned it. I mean, that's what I do. I love it. 425 00:20:45,800 --> 00:20:47,440 Speaker 2: Put in the freezer and it's also like a big 426 00:20:47,480 --> 00:20:49,959 Speaker 2: ball ice and and enjoy yourself. 427 00:20:51,160 --> 00:20:54,720 Speaker 1: I've Never Said This Before is hosted by Me Tommy Diderio. 428 00:20:55,440 --> 00:20:59,640 Speaker 1: This podcast is executive produced by Andrew Puglisi at iHeartRadio 429 00:20:59,760 --> 00:21:04,560 Speaker 1: and Tommy, with editing by Joshua Colaudney. I've Never Said 430 00:21:04,600 --> 00:21:07,520 Speaker 1: This Before is part of the Elvis Duran podcast Network 431 00:21:07,560 --> 00:21:11,639 Speaker 1: on iHeart Podcasts for more rate, review and subscribe to 432 00:21:11,720 --> 00:21:14,880 Speaker 1: our show. And if you liked this episode, tell your friends. 433 00:21:15,240 --> 00:21:18,400 Speaker 1: Until next time, I'm Tommy Diderio.