Speaker 1: Welcome to Before Breakfast, a production of iHeartRadio.
Speaker 2: Good Morning.
Speaker 1: This is Laura, Welcome to the Before Breakfast podcast. Today's
Speaker 1: episode is going to be a longer one part of
Speaker 1: the series where I interview fascinating people about how they
Speaker 1: take their days from great to awesome and any advice
Speaker 1: they might have for the rest of us. So today
Speaker 1: I am delighted to welcome Lisa Billu to the show.
Speaker 1: Lisa is the co founder of Quest Nutrition, the president
Speaker 1: of Impact Theory, and creator of Women of Impact. She
Speaker 1: has built up a huge social media following sharing her
Speaker 1: message of confidence and resilience. So, Lisa, welcome to the show.
Speaker 2: Thanks so much for having me. I'm super excited.
Speaker 1: Yeah, So, why don't you tell our listeners just a
Speaker 1: little bit more about yourself? What's you're up to these days? Oh?
Speaker 2: Up to these days? Is great?
Speaker 1: This as a So Lisa is Los Angeles based, So
Speaker 1: that's a loaded question, isn't it?
Speaker 2: Yeah? It is.
Speaker 3: But what's inch thing though, is as we talk about,
Speaker 3: you know, kind of like what we do in the mornings,
Speaker 3: and you know, how we live our lives and the
Speaker 3: habits that really serve us. I think that any time
Speaker 3: if you've done the practice, and you've really put in
Speaker 3: habits and systems to help you navigate situations. Even with
Speaker 3: the fires, those systems and those skill sets really do
Speaker 3: come in handy. And so just now, like you said,
Speaker 3: we're dealing with all the fires and there's so much anxiety.
Speaker 2: Friends have lost their houses.
Speaker 3: How do you keep showing up positive with a strong,
Speaker 3: confident mindset no matter what happened? And so that is
Speaker 3: actually really what I'm focused on.
Speaker 1: Now.
Speaker 2: What's my morning habits? How am I serving myself?
Speaker 3: And how am I setting myself up for success every day?
Speaker 1: That's wonderful. Yeah, we've got to be resilient, I mean,
Speaker 1: because what other choice do we really have in life? Right?
Speaker 1: I mean, so from what I understand, you know, you
Speaker 1: guys have this huge business, but you didn't necessarily set
Speaker 1: out to have a big entrepreneurial career. This was not
Speaker 1: what you dreamed of growing up necessarily. Can you talk
Speaker 1: a little bit about that.
Speaker 3: Yeahoute, So I grew up really wanting to be in Hollywood.
Speaker 3: My dream was to be a female movie director, the
Speaker 3: first one that ever won an Academy Award.
Speaker 2: Like, I was so excited. I went to film school.
Speaker 3: But I'm Greek Orthodox and every step of the way
Speaker 3: in my entire journey as a young girl, I was
Speaker 3: told that my future was going to be me being
Speaker 3: a wife and a mother, and that was my purpose
Speaker 3: in life. So I meet the man of my dreams,
Speaker 3: and then I fall into the pattern and the life
Speaker 3: that everybody else had painted for me. And before I
Speaker 3: knew it, I felt like I blinked. And eight years
Speaker 3: went by and I was cooking and cleaning for my
Speaker 3: husband and I was the best freaking housewife you know around,
Speaker 3: but I just didn't enjoy it. It felt like it
Speaker 3: wasn't the life that I wanted. And then my husband
Speaker 3: one day came home. We were both miserable living our
Speaker 3: daily lives, and we said something has to change, and
Speaker 3: in that something has to change the idea of building
Speaker 3: a protein bar came about. And I had no idea
Speaker 3: what I was doing. I had no idea how to
Speaker 3: build a business. All I knew was I was incredibly insecure,
Speaker 3: and I didn't know how to show up every day
Speaker 3: and actually execute on what the business needs. And so
Speaker 3: every day was a struggle of figuring out what habits
Speaker 3: do I need to adopt, what skill sets do I need?
Speaker 2: To improve on.
Speaker 3: What inadequacies do I need to stare nakedly at and
Speaker 3: admit so that I can improve on it. And that
Speaker 3: was such a deep dive from the exterior of the
Speaker 3: skill sets all the way to the interior intern of
Speaker 3: what belief systems do I have that are really holding
Speaker 3: me back? And so that journey was just it was
Speaker 3: very hard, very difficult, but allowed me to build skill
Speaker 3: sets that I can take into any avenue that I
Speaker 3: choose to. Now if I want to start a new business,
Speaker 3: I can take that into it. If I want to,
Speaker 3: you know, focus on my family. All of the skill
Speaker 3: sets that I have built have allowed me now to
Speaker 3: navigate anything that I really want to focus on, which
Speaker 3: is amazing.
Speaker 1: But I'm sure that is a process. And so you know,
Speaker 1: on this show, we always like to give people some
Speaker 1: practical tips. So people are listening to this and it's like, Lisa,
Speaker 1: that sounds great. I want that sort of confidence and
Speaker 1: that ability to walk in and navigate new some situations.
Speaker 1: What are some practical things people could start doing to
Speaker 1: increase their confidence.
Speaker 3: Yeah, this is so important because I completely agree. People
Speaker 3: may look at me and be like, oh my god,
Speaker 3: I want your confidence. But The truth is I had
Speaker 3: to build my confidence. It is like a muscle. If
Speaker 3: you say you want six pack abs, you have to
Speaker 3: go to the gym, you have to do crunches, you
Speaker 3: have to look at your diet. And so when you
Speaker 3: think about confidence, it is a skill set that you
Speaker 3: will build over time, and confidence ends up being the
Speaker 3: byproduct of taking action. So the question is how do
Speaker 3: you take action.
Speaker 2: To build the confidence? So this comes to you have
Speaker 2: to know what you're moving towards.
Speaker 3: What goal have you set for yourself? And it can't
Speaker 3: be a lot of us, including me, will go inwards emotional.
Speaker 3: I want to be happy. Happiness isn't a goal. Happiness
Speaker 3: is a state of being temporarily, So what is that goal.
Speaker 3: If you're looking to build a business, let's say what
Speaker 3: is the goal. So let's say, for instance, you're my
Speaker 3: goal is to build a YouTube channel that can reach
Speaker 3: one hundred thousand people within a year. Just say that's
Speaker 3: your goal. Okay, what are you doing every single day
Speaker 3: to work towards that goal?
Speaker 2: Number one?
Speaker 3: It is going to be do steps of how you're
Speaker 3: going to build that skill set. So if you've never
Speaker 3: been in front of the camera, you can understand that
Speaker 3: step Number one is you have to get comfortable in
Speaker 3: front of the camera. Then you take that one step
Speaker 3: and you make it into micro steps. The microstep is
Speaker 3: I get my iPhone out and I feel myself for
Speaker 3: a minute. Right, So I take big audacious goal, break
Speaker 3: it down into steps, and then break those down into microsteps.
Speaker 3: Those are the skill sets for you to then approach
Speaker 3: and take action. The second part is your emotions and
Speaker 3: your hormones are going to get in your way? So
Speaker 3: how do you make sure that your emotions and your
Speaker 3: hormones don't get in your way? And anyone that may
Speaker 3: be like, what do you mean by that, Lisa, Let's
Speaker 3: just take a certain scenario where I call it how
Speaker 3: do you become emotionally sober? So imagine if you've had
Speaker 3: do you drink? Have you ever had like cocktails?
Speaker 2: Laura?
Speaker 1: I may have had a cocktail at life, Okay.
Speaker 3: So now let's take a scenario where have you ever
Speaker 3: had a few more cocktails than maybe you should have?
Speaker 3: And then maybe you're a bit more jolly than normal.
Speaker 3: Maybe you kiss the bouncer on the way out of
Speaker 3: a club, right, Like, there are things that you're going
Speaker 3: to do that are slightly out of character, if you've
Speaker 3: had too many shots of vodka or alcohol, emotions are
Speaker 3: the same, You're going to act out of accordance, if
Speaker 3: you have too many failures that are going to rock
Speaker 3: you to your core, if you believe that you're not
Speaker 3: good enough. All of these things will have an effect
Speaker 3: of how you show up every single day. So now
Speaker 3: understanding hormones, emotions will impact how you show up for me,
Speaker 3: Now I go, how do I make sure that how
Speaker 3: I show up every day and how my hormones and
Speaker 3: my emotions are will serve the goal I'm trying to
Speaker 3: get to. So that's where you stated the goal, you
Speaker 3: stated the strategy, and then this is where you have
Speaker 3: to take a hard look at yourself and go, what
Speaker 3: are the things in my behavior, in my habits that
Speaker 3: hold me back. So let's say, for instance, some people
Speaker 3: are like, I just don't find there's an enough hours
Speaker 3: in the day to reach my goal. So look at
Speaker 3: your habits, look at your behavior, and maybe you realize
Speaker 3: you scroll on your phone for an hour in the morning.
Speaker 3: Maybe you realize that you uh mess about online and
Speaker 3: you go online shopping before you get to work. No judgment,
Speaker 3: no shame, does that help you move towards your goal.
Speaker 3: Yes or no, It has to be binary. If the
Speaker 3: answer is no, now you've identified something in your behavior
Speaker 3: and your world that actually is holding you back from
Speaker 3: your goal.
Speaker 2: That's the second step.
Speaker 3: After that, you then come up with a strategy of
Speaker 3: what you're going to do to bypass.
Speaker 2: Your normal habit.
Speaker 3: So if you wake up and you scroll, which is
Speaker 3: what I used to do, and it used to mess
Speaker 3: with my mind, I wasn't starting the day strong confident focus.
Speaker 3: I identified it and I said, what am I going
Speaker 3: to do differently? And this now comes to the fun part,
Speaker 3: which I love, is like, now I come up with
Speaker 3: strategies and a plan. Day one, I'm going to try
Speaker 3: switching off my phone and putting it in another room,
Speaker 3: and I'm going to go downstairs and I'm going to
Speaker 3: kiss my puppies. It has to be like that obvious
Speaker 3: of actions. So I'll try it for a few days
Speaker 3: and then I go back inwards and I'm like, how
Speaker 3: did that feel? Did I feel more motivated? Did I
Speaker 3: feel less motivated? Did I feel distracted? Did I feel focused?
Speaker 2: And if the.
Speaker 3: Answer is moving towards my goal? Oh my god, I
Speaker 3: actually feel more focused. Switching off my phone, leaving another room,
Speaker 3: kissing my puppies. I'm going to now do that the
Speaker 3: second day. I'm now going to do that the third day.
Speaker 3: Over time, you reinforce that behavior and then it becomes
Speaker 3: a habit.
Speaker 1: Absolutely absolutely, And after there it's just we're onto the
Speaker 1: one hundred thousand YouTube subscribers right after that. Right.
Speaker 3: But that's the thing is that now you focus, Now
Speaker 3: you show up. Now you get in front of that
Speaker 3: can get there, and now you've practiced enough to get
Speaker 3: to the point where you can now confidently put videos
Speaker 3: out every single day and then obviously focus on your
Speaker 3: YouTube channel.
Speaker 1: Absolutely. All right, Well, we're going to take a quick
Speaker 1: ad break and we will be right back. So I
Speaker 1: am back talking with Lisa Billu, who teaches people about
Speaker 1: radical confidence and how to show up in your life
Speaker 1: to achieve all your goals. So we were just talking
Speaker 1: there briefly about how people spend their mornings, and on
Speaker 1: this show, we love to talk about morning routines, you know,
Speaker 1: with the show called Before Breakfast, as you can imagine,
Speaker 1: we have a lot of people with intense morning routines.
Speaker 1: From what I understand, you're a go to the gym,
Speaker 1: in the morning kind of person. Although I just saw,
Speaker 1: and maybe you just posted this this week, that you
Speaker 1: were modifying your morning routine just slightly, so maybe you
Speaker 1: can talk about that.
Speaker 2: Absolutely.
Speaker 3: So the strategy that I just broke down is how
Speaker 3: I start to look at my routines, look at what
Speaker 3: I'm doing, and seeing if I'm moving towards my goal,
Speaker 3: but understanding that I am a human being who's always
Speaker 3: looking to grow and evolve, So the thing that worked
Speaker 3: for me last year, two years ago may not be
Speaker 3: the thing that's working for me now. So almost every
Speaker 3: quarter I do an assessment and an analysis my life
Speaker 3: and my habits and my strategies to see if they're
Speaker 3: still aligned with how I want to show up and
Speaker 3: what I'm trying to achieve. So recently, going back to
Speaker 3: the hormones of the emotions, I'm a female, I'm forty
Speaker 3: five years old. I'm going through perimenopause. I can't ignore that.
Speaker 3: I can't pretend I'm that twenty five year old that
Speaker 3: likes to wake up crush in the GMR like go,
Speaker 3: I'll go Go. I'm feeling a little differently now. So
Speaker 3: while my habits and my routines absolutely served me, That
Speaker 3: is what allowed me for ten years to keep going
Speaker 3: in business when I didn't have the confidence. That's what
Speaker 3: allowed me to keep going and take Quest Nutrition that
Speaker 3: started at zero and we went from zero to a
Speaker 3: billion dollar company in five years. That was part of
Speaker 3: it was intense focus of every single part of where
Speaker 3: you put your energy, what you focus on. So now
Speaker 3: going back to what I do now, what I did
Speaker 3: in my twenties, is it working for me? And what
Speaker 3: I realized was I went from the gym was motivating,
Speaker 3: the gym was actually filling my cup, to now I
Speaker 3: feel like it's a bird and I was going to
Speaker 3: the gym, I was lifting weights like I normally do,
Speaker 3: and I felt differently about it. So it was important
Speaker 3: for me to recognize it. Now none longer serves me,
Speaker 3: but I understand the importance of moving your body. So
Speaker 3: I'm like, I'm not just going to quit the gym.
Speaker 3: I need to modify it. What does that modification look like?
Speaker 3: So I wrote a couple of ideas. I was like,
Speaker 3: number one, I'm going to go cuddle my husband. But
Speaker 3: sometimes it's busy, sometimes in the middle of works. So
Speaker 3: that strategy didn't work because now it's dependent on him again,
Speaker 3: how do you be dependent on yourself? I realized that
Speaker 3: wasn't working, so I tried another struds, like what if
Speaker 3: I go and pet my puppies. So my idea was soften,
Speaker 3: bring in joy to my heart, allow myself the joy
Speaker 3: that then may motivate me to go out into the
Speaker 3: world and metaphorically crush it in the gym and in business.
Speaker 2: So I was like, let me try it.
Speaker 3: And so I go and I pet my puppies. I'm like, okay,
Speaker 3: I feel like I need to spend some more time
Speaker 3: with them. And I would just like let them walk
Speaker 3: and sniff, and I was like, this really fills my cup.
Speaker 3: Like weirdly, I never would have thought twenty years ago
Speaker 3: or ten years ago you would tell me to be
Speaker 3: soft in the mornings, but now it actually is serving me.
Speaker 3: So I've just adapted my morning routine. I take the
Speaker 3: puppies out first, I give them cuddles. I've nurtured my heart,
Speaker 3: and then I go to the gym and I freaking
Speaker 3: nurture my body.
Speaker 1: Awesome, and she really has. If anyone wants to watch
Speaker 1: her videos, I've seen her doing lots of push ups.
Speaker 2: Thank you.
Speaker 1: I am not quite I cannot do the non knee
Speaker 1: push up yet, but I'm working on it.
Speaker 3: So but that's again they yeah, like the goal, So
Speaker 3: it's a goal. What do you have to do every
Speaker 3: day to get to the goal? And are you willing
Speaker 3: to do it exactly?
Speaker 1: Exactly? Well, hopefully I am. But let's talk a little
Speaker 1: bit more about some of your other routines that you have,
Speaker 1: because obviously, you know you guys running a big business,
Speaker 1: this takes time. You've i'm sure had to learn to
Speaker 1: be incredibly productive given that we all have limited hours
Speaker 1: in the day. I wonder if you have any strategies
Speaker 1: that have been very helpful for you that you might
Speaker 1: share with though listeners.
Speaker 2: Yeah. Absolutely so.
Speaker 3: I think it was Steve Jobs that I very first
Speaker 3: heard this from years and years ago, but he said,
Speaker 3: you can only have a certain amount of decision making
Speaker 3: with clarity, and the more decisions you make, the more
Speaker 3: decision fatigued you get. In just taking that as fat
Speaker 3: I then looked at my life and I said, what
Speaker 3: can I systematize that literally makes me not have to
Speaker 3: think about it? So food, for instance, I have health
Speaker 3: is very important to me because for me, being able
Speaker 3: to nurture my body in order to bring the energy
Speaker 3: that I need to business. Food is very important. So
Speaker 3: I go, how can I systematize my healthy foods that
Speaker 3: I never get to the point where I'm hungry. I
Speaker 3: never get to the point where I'm eating bad food
Speaker 3: that doesn't serve my brain. And so I systematize my food,
Speaker 3: and that meant I got a I am very fortunate
Speaker 3: now to have a private chef that comes in and prepared,
Speaker 3: so I don't want to assume that everybody does. But
Speaker 3: before I was wealthy, before I had I was doing
Speaker 3: everything myself, and so that meant bulk cooking. And so
Speaker 3: every Sunday I would take the whole day and I
Speaker 3: would take chicken, breast and burger and whatever food vegetables,
Speaker 3: and I would bolt cook everything. I would then put
Speaker 3: everything in packages. I would put it in the freezer.
Speaker 3: And now every day I literally don't think about it.
Speaker 3: I don't make a decision on food. I don't make
Speaker 3: a decision of how I eat. When I eat, I
Speaker 3: set an alarm in my phone that reminds me to eat.
Speaker 3: I've got my food ready, And so you can see
Speaker 3: how that one thing is now one thing less I
Speaker 3: think about. So that's one big thing that I do
Speaker 3: in my daily life. Second of what I just look
Speaker 3: at where I'm wasting my time and it has to
Speaker 3: be Unfortunately, when you're building a business, sometimes you do
Speaker 3: have to be cutthroat in your time, and that means
Speaker 3: I have to be very honest about where my energy
Speaker 3: and time should go, and with grace and politeness.
Speaker 2: I'm always trying to.
Speaker 3: Make sure that people don't feel ever dismissed or anything
Speaker 3: like that. But sometimes when you're running a business, people
Speaker 3: will come to you for the smallest questions, and it's
Speaker 3: questions they can solve themselves. And so I have learned
Speaker 3: to empower my team to answer their own questions. I'm
Speaker 3: always here for them, but now I don't get nitpicked
Speaker 3: every two seconds on a thousand questions. Lastly, the very
Speaker 3: thing that I think is the most important thing is
Speaker 3: making sure you have time for yourself every Saturday. And
Speaker 3: this was because my health got so bad. I spent
Speaker 3: ten years of quest nutrition, not paying attention to my
Speaker 3: health or my body on my life. That ended up
Speaker 3: being disastrous for me. So now I go, how do
Speaker 3: I make sure I'm always giving myself moments of peace
Speaker 3: so that I can come back and crush it in business,
Speaker 3: and I got so much pushback. But every Saturday, without fail,
Speaker 3: I switched my phone off.
Speaker 2: You cannot reach me.
Speaker 3: I am very unless it's the fires. I was on
Speaker 3: social media for the fires. Unless it's something urgent, I
Speaker 3: don't answer anything. I told my family if you text me,
Speaker 3: I'm not gonna answer. If there's an emergency, I'm not
Speaker 3: gonna answer. And the amount of pushback I had, and
Speaker 3: so I said, okay, what's the pushback? But Lisa, what
Speaker 3: if we need to reach you? That was one of
Speaker 3: cool ping my husband. The follow up thing was what
Speaker 3: if someone doesn't have your husband's phone number? My answer is,
Speaker 3: then I'm sorry. You are not close enough to me
Speaker 3: to warrant disturbing my self care time. And that's a
Speaker 3: boundary I put in. I was religious on I stuck
Speaker 3: to and over time people started to respect it because
Speaker 3: they started to realize how important it was for me
Speaker 3: to be able to show up. So without that, you
Speaker 3: can't show up for other people.
Speaker 1: I love that. Yeah, if you're not, if I don't
Speaker 1: know you well enough to give you my husband's number,
Speaker 1: then probably you don't have an emergency.
Speaker 2: I need to hear about it.
Speaker 1: Exactly on Saturday, So what are you doing with that time?
Speaker 2: Then?
Speaker 1: On Saturday, I'd love to hear what the self care
Speaker 1: and day looks like for you.
Speaker 2: Absolutely so.
Speaker 3: Me and my husband has been together for almost twenty
Speaker 3: five years. We've built multiple companies together. I met him
Speaker 3: when I was twenty one, and so self care time
Speaker 3: really is number one. Me and my husband every Saturday
Speaker 3: morning we sit down and we say something called selfish desires.
Speaker 3: So selfish desires means you just tell me exactly what
Speaker 3: you want to do. You're not thinking about my emotions,
Speaker 3: you're not thinking about your wife, you're not thinking about
Speaker 3: I'm not thinking about him. What do you actually want
Speaker 3: to do? And we lay out everything we want to
Speaker 3: do on a Saturday. And I lay out everything I
Speaker 3: want to do on a Saturday. So I like to
Speaker 3: do the sauna. I like to do cold plunging.
Speaker 2: I like to draw. I'm an artist. I like to draw.
Speaker 3: I'm I'm a purist if you will, So I like
Speaker 3: paper and pen sorry, paper and pencil, And I lay
Speaker 3: out this is all I want to do. And my
Speaker 3: husband's like, great, I don't want to do the hot
Speaker 3: tub and the sauna and cold plunch because that sounds
Speaker 3: like work.
Speaker 2: So while you do that, I'm gonna go play video games. Amazing. Okay,
Speaker 2: what else are we going to do? I really want
Speaker 2: to draw. Great.
Speaker 3: While I'm drawing, he's gonna go and fill in the gap.
Speaker 3: And then at two pm, Babe, are you core? I
Speaker 3: really want to spend time with your honors to communicate
Speaker 3: and nurture our relationship.
Speaker 2: So how do you feel about two o'clock?
Speaker 3: We come together and we have lunch together, and then
Speaker 3: we watch a movie and then we communicate and.
Speaker 2: We discuss it, and that way we both get what
Speaker 2: we want. We both don't.
Speaker 3: Feel like we're sacrificing all the time for the other person,
Speaker 3: and we're able to show up that is right for us,
Speaker 3: because my way of showing up isn't going to be
Speaker 3: the same way as my husband. So by someday, you
Speaker 3: better believe we're in great moods because we've connected and
Speaker 3: we've had that self care time.
Speaker 1: I love it. I love it all right. Well, we're
Speaker 1: going to take one more quick act break and then
Speaker 1: I will be back with more from Lisa. So I
Speaker 1: am back with Lisa Billu. She's been talking all things
Speaker 1: about how she grew in confidence as she was building
Speaker 1: a business her self. Care Saturdays, which I love, and
Speaker 1: I'm going to see what I can, you know, make
Speaker 1: fit in my life. It's we I think we have
Speaker 1: a slightly different life, but it's okay, it's all good.
Speaker 2: And can I actually just say something not?
Speaker 3: Actually, that's the important thing is you have to adapt
Speaker 3: this to the life that you have and the life
Speaker 3: you want. So if you're a parent, if you have
Speaker 3: so many things to do, I understand the whole days
Speaker 3: is are going to be possible. But what is possible
Speaker 3: is an hour.
Speaker 1: An hour is definitely possible. And that's I love that
Speaker 1: because I think a lot of people think, well, you know,
Speaker 1: I couldn't do anything like But there's a huge difference
Speaker 1: between maybe not as much as some people are less
Speaker 1: than others and none and none is usually not the answer.
Speaker 1: None is usually not the answer. So you can find
Speaker 1: some time where we can figure out exactly what we
Speaker 1: want to do. Yeah, So I wonder if you can
Speaker 1: talk a little bit about community and building a supportive
Speaker 1: community around you. You know, you talked a little bit
Speaker 1: about setting boundaries with people, which is awesome, but I'm
Speaker 1: curious about bringing people into your life or nurturing the
Speaker 1: relationships that you do have in order to make sure
Speaker 1: that those people can help you as you're growing in
Speaker 1: your confidence journey.
Speaker 2: Yeah.
Speaker 3: Absolutely, So back in the day, there wasn't really the
Speaker 3: thing is community, So it was more about an audience, right,
Speaker 3: the person speaks, the audience listeners. We're in a different
Speaker 3: world now, so understanding what people need and then thinking
Speaker 3: is like what is important to you? So for me,
Speaker 3: growing up, I was actually bullied and teased by women.
Speaker 3: I was one of my most horrific stories as a
Speaker 3: child was I was teased and bullied and tricks and
Speaker 3: everyone played this big game on me and tricks and
Speaker 3: surprised me, and it was all girls. And so growing
Speaker 3: up I felt like women with a competition, women with
Speaker 3: the things, the people you couldn't trust. In my heard,
Speaker 3: I was like, this doesn't make sense to me just
Speaker 3: because of my bad experience as a child.
Speaker 2: I love women.
Speaker 3: I love engaging women, I love thinking, hearing women's thoughts,
Speaker 3: hearing how women process things like I really do resonate
Speaker 3: and I love supporting women, and so why why am
Speaker 3: I backing off? So that was really the first thing
Speaker 3: of like I'm going to be the person to be
Speaker 3: the calling card for all women that doesn't feel safe,
Speaker 3: that doesn't feel like they've got you know, other women.
Speaker 2: Have their backs.
Speaker 3: I'm going to be that person and I'm going to
Speaker 3: show up every single day being everyone's cheerleader. I want
Speaker 3: you to feel like I'm your homie, that I've got
Speaker 3: my pomponds, that I'm cheering you on, like because that's
Speaker 3: what I want, right, So it's kind of like you
Speaker 3: give someone almost the gift that you're looking for. So
Speaker 3: that was really where I started from. Then it became
Speaker 3: the community of like what are people struggling with? Because
Speaker 3: my problems, the things I'm struggling with, isn't necessarily going
Speaker 3: to be the things that you're struggling with. So as
Speaker 3: you start to listen and engage and communicate with your community,
Speaker 3: you start to hear the almost like what the majority
Speaker 3: of people are struggling with now, Just like anything, if
Speaker 3: you're building a business, you can't please everybody and you
Speaker 3: can't make everybody happy. So that's where I go, Okay,
Speaker 3: what are the messages I'm going to listen to? What
Speaker 3: are the problems I'm going to listen to, And I'm
Speaker 3: going to really lean in now, just like me, I
Speaker 3: don't want someone to look like they're perfect, because then
Speaker 3: I think they're undertainable. I want to see that all
Speaker 3: the mess there is somebody's successful failure because it's in
Speaker 3: the mess that makes that person. And so if I
Speaker 3: really believe that, how can I not show up to
Speaker 3: do that? And so that then became the next thing
Speaker 3: of like, I'm just going to be my true self.
Speaker 3: I'm going to show walts and all the crazy, the messes,
Speaker 3: the failures like because that is the gem. So in
Speaker 3: doing that, that ends up building a community where they're like, wow,
Speaker 3: you're just so real, And the truth is like, I
Speaker 3: don't know how else to be because I wouldn't want
Speaker 3: to look at anyone that was fake. That just doesn't
Speaker 3: set women up for success. So now I've bought this
Speaker 3: community of amazing women that everyone has each other's backs,
Speaker 3: and I'm in the comments on my YouTube channel, and
Speaker 3: if someone is rude or dismissive to somebody else, I
Speaker 3: will jump in immediately and I'll be like, look, you
Speaker 3: are entitled to opinion, but you are not entitled to
Speaker 3: being here and verbally abusing or emotionally abusing people. If
Speaker 3: that's what you're looking for. I have zero judgment and
Speaker 3: on what you want, but this isn't the place. Please
Speaker 3: unsubscribe because I would rather have a smaller community that
Speaker 3: has each other's backs than a bigger community where now
Speaker 3: everybody is bitching and gossiping. So I have an all star.
Speaker 3: I know what I'm trying to achieve, and the community
Speaker 3: is the voice and the results of are you achieving that?
Speaker 2: Yes or no?
Speaker 1: I love it and that is why people love watching
Speaker 1: Lisa online. She is real and I love the being
Speaker 1: there in the comments section because I think a lot
Speaker 1: of people don't do that, so it's really great.
Speaker 3: And I understand if you're getting backlash and you're getting hate,
Speaker 3: it's like you do it to protect your self esteem.
Speaker 3: The problem is, I think sometimes when people are giving
Speaker 3: constructive feedback, if you're not reading it, then you don't
Speaker 3: hear how you can actually get better. And so for me,
Speaker 3: I'm always trying to get better, and so to not
Speaker 3: listen to my community doesn't help me with my.
Speaker 1: Goal wouldn't make sense. So, Lisa, what is something you
Speaker 1: have done recently to take a day from great to arson?
Speaker 2: Ooh?
Speaker 3: I use music and food recently as a way to
Speaker 3: equalize when I am feeling maybe emotionally overwhelmed or just
Speaker 3: overwhelmed from business ideas and strategies and pressure. So number
Speaker 3: one is music that is an immediate change of state
Speaker 3: for me. So if I'm feeling sad, I go, you
Speaker 3: can't stay here, doesn't serve your business? What song you're
Speaker 3: going to put on? I have a playlist that is
Speaker 3: my go to. And recently I'm now reading up more
Speaker 3: and more about what types of food help with your
Speaker 3: hormones as a woman. So, for instance, I was feeling
Speaker 3: I wasn't motivated, right, I even said that earlier, like
Speaker 3: I feel like that was weird, like in the morning,
Speaker 3: as I'm not motivated anymore? Why understanding hormones? I realize
Speaker 3: my progesterone has been dropping. So I didn't do these
Speaker 3: hormone tests. My progesterone dropped, all right, How am I
Speaker 3: going to fix it? Food actually helps with your hormones.
Speaker 3: And I know this probably wasn't the answer you're expecting,
Speaker 3: but this is the truth. I'm not gonna lie to you.
Speaker 3: So now I go, what was going to build my progesterone? Walnuts, pineapples,
Speaker 3: So I go, cool, I'm going to eat walnuts and pineapples,
Speaker 3: and so it's so empowering, Like it's so exciting and
Speaker 3: empowering to go. My body's changing, my hormones are changing.
Speaker 3: I need something different. What am I going to eat?
Speaker 3: And so in real time, I start to feel like
Speaker 3: I'm nurturing my body. Obviously that takes time. So the
Speaker 3: immediate thing is music exactly.
Speaker 1: I love it. I love it. Well, maybe I need
Speaker 1: to check out the walnuts and pineapple thing, because I
Speaker 1: believe we are at the same age. I got some
Speaker 1: books for you to read exactly exactly, So, Lisa, what
Speaker 1: are you looking forward to these days?
Speaker 3: So I have been working for five years now on
Speaker 3: a comic book for young girls. I'm obsessed with wonder Woman.
Speaker 3: Wonder Woman was the first symbol that allowed me in
Speaker 3: my adulthood to realize as a woman, I can embody empowerment,
Speaker 3: I can body bad arsery, and so I always wear
Speaker 3: a Wonder Woman necklace around my neck because mirroring is
Speaker 3: very important.
Speaker 2: I understand mirroring and psychology.
Speaker 3: So every time, if I'm on the zoom, if I
Speaker 3: see myself, I see the logo. If I look at
Speaker 3: myself in the mirror, I see the logo. So I
Speaker 3: took them and I was like, how do we really
Speaker 3: help younger generation, the young girls out there, so that
Speaker 3: they don't have to spend the next twenty years unwiring
Speaker 3: all the negative mindset and the insecurities.
Speaker 2: That I've had to in my life.
Speaker 3: And it really is if you get them in the
Speaker 3: age of imprint, you can actually influence them forever. Age
Speaker 3: of imprint is between eleven and fifteen. What do eleven
Speaker 3: fifteen year olds care about? What's happening in culture? Music,
Speaker 3: television shows, animation, comic books, what's online cool. I can't
Speaker 3: impact your parents, who your parents are. I can't impact
Speaker 3: what school you go to, but you better believe maybe
Speaker 3: I can impact what you listen to.
Speaker 2: Or what you watch.
Speaker 3: So I have been working on a comic book for
Speaker 3: young girls called Wish Academy. Women Have Impact superhero where
Speaker 3: you basically it's supposed to be this underlying motivation of
Speaker 3: how a young girl can build her confidence, and it's
Speaker 3: Harry Potter meets mean girls. So it's superhero story in
Speaker 3: a high school for girls. And because I've been working
Speaker 3: on it for so long and it's part of my mission, I'm,
Speaker 3: you know, kind of where I started. Watch your goal,
Speaker 3: watch your strategy.
Speaker 2: How are you getting there?
Speaker 3: I haven't given up on my purpose for young girls,
Speaker 3: and so even if it's taken me five years, how
Speaker 3: do I sustain that energy to keep going to get
Speaker 3: to my goal? It is everything I've just told you.
Speaker 3: If I didn't do all that, I would have stopped
Speaker 3: a long time ago. But it's finally coming together. I've
Speaker 3: got it's finally like the final issues are finally being developed,
Speaker 3: and so being able to show up and help those
Speaker 3: fourteen year old girls is like a dream come true
Speaker 3: for me.
Speaker 2: So that's what's coming up. Awesome. Well, that is wonderful.
Speaker 1: Well, Lisa, thank you so much for joining us today.
Speaker 1: Be sure to check out Lisa with all her work
Speaker 1: with Impact Theory and Women of Impact. Thank you for
Speaker 1: everyone who's been listening. If you have feedback on this
Speaker 1: or any other episode, you can reach me at Laura
Speaker 1: at Laura vandercam dot com. And in the meantime, this
Speaker 1: is Laura.
Speaker 2: Thanks for listening.
Speaker 1: Here's to making the most of our time. Thanks for
Speaker 1: listening to Before Breakfast. If you've got questions, ideas, or feedback,
Speaker 1: you can reach me at Laura at Laura vandercam dot com.
Speaker 1: Before Breakfast is a production of iHeartMedia. For more podcasts
Speaker 1: from iHeartMedia, please visit the iHeartRadio app, Apple Podcasts, or
Speaker 1: wherever you listen to your favorite shows.