1 00:00:03,000 --> 00:00:06,600 Speaker 1: Welcome to Before Breakfast, a production of iHeartRadio. 2 00:00:08,680 --> 00:00:09,240 Speaker 2: Good Morning. 3 00:00:09,840 --> 00:00:14,440 Speaker 1: This is Laura, Welcome to the Before Breakfast podcast. Today's 4 00:00:14,480 --> 00:00:17,040 Speaker 1: episode is going to be a longer one part of 5 00:00:17,040 --> 00:00:19,880 Speaker 1: the series where I interview fascinating people about how they 6 00:00:19,920 --> 00:00:22,919 Speaker 1: take their days from great to awesome and any advice 7 00:00:23,079 --> 00:00:26,439 Speaker 1: they might have for the rest of us. So today 8 00:00:26,600 --> 00:00:29,400 Speaker 1: I am delighted to welcome Lisa Billu to the show. 9 00:00:29,880 --> 00:00:32,760 Speaker 1: Lisa is the co founder of Quest Nutrition, the president 10 00:00:32,800 --> 00:00:36,080 Speaker 1: of Impact Theory, and creator of Women of Impact. She 11 00:00:36,120 --> 00:00:38,760 Speaker 1: has built up a huge social media following sharing her 12 00:00:38,800 --> 00:00:42,560 Speaker 1: message of confidence and resilience. So, Lisa, welcome to the show. 13 00:00:42,880 --> 00:00:45,199 Speaker 2: Thanks so much for having me. I'm super excited. 14 00:00:45,680 --> 00:00:47,400 Speaker 1: Yeah, So, why don't you tell our listeners just a 15 00:00:47,440 --> 00:00:50,680 Speaker 1: little bit more about yourself? What's you're up to these days? Oh? 16 00:00:50,840 --> 00:00:52,240 Speaker 2: Up to these days? Is great? 17 00:00:53,240 --> 00:00:56,280 Speaker 1: This as a So Lisa is Los Angeles based, So 18 00:00:56,360 --> 00:00:58,120 Speaker 1: that's a loaded question, isn't it? 19 00:00:58,520 --> 00:00:59,200 Speaker 2: Yeah? It is. 20 00:00:59,240 --> 00:01:02,160 Speaker 3: But what's inch thing though, is as we talk about, 21 00:01:02,200 --> 00:01:04,119 Speaker 3: you know, kind of like what we do in the mornings, 22 00:01:04,319 --> 00:01:06,000 Speaker 3: and you know, how we live our lives and the 23 00:01:06,040 --> 00:01:09,360 Speaker 3: habits that really serve us. I think that any time 24 00:01:09,440 --> 00:01:11,440 Speaker 3: if you've done the practice, and you've really put in 25 00:01:11,520 --> 00:01:15,319 Speaker 3: habits and systems to help you navigate situations. Even with 26 00:01:15,400 --> 00:01:18,280 Speaker 3: the fires, those systems and those skill sets really do 27 00:01:18,400 --> 00:01:21,280 Speaker 3: come in handy. And so just now, like you said, 28 00:01:21,319 --> 00:01:24,479 Speaker 3: we're dealing with all the fires and there's so much anxiety. 29 00:01:24,560 --> 00:01:25,920 Speaker 2: Friends have lost their houses. 30 00:01:26,160 --> 00:01:28,880 Speaker 3: How do you keep showing up positive with a strong, 31 00:01:28,920 --> 00:01:32,560 Speaker 3: confident mindset no matter what happened? And so that is 32 00:01:32,600 --> 00:01:33,920 Speaker 3: actually really what I'm focused on. 33 00:01:33,959 --> 00:01:34,160 Speaker 1: Now. 34 00:01:34,200 --> 00:01:36,400 Speaker 2: What's my morning habits? How am I serving myself? 35 00:01:36,440 --> 00:01:39,480 Speaker 3: And how am I setting myself up for success every day? 36 00:01:39,920 --> 00:01:42,160 Speaker 1: That's wonderful. Yeah, we've got to be resilient, I mean, 37 00:01:42,200 --> 00:01:44,800 Speaker 1: because what other choice do we really have in life? Right? 38 00:01:45,360 --> 00:01:48,480 Speaker 1: I mean, so from what I understand, you know, you 39 00:01:48,480 --> 00:01:51,720 Speaker 1: guys have this huge business, but you didn't necessarily set 40 00:01:51,760 --> 00:01:55,080 Speaker 1: out to have a big entrepreneurial career. This was not 41 00:01:55,200 --> 00:01:57,960 Speaker 1: what you dreamed of growing up necessarily. Can you talk 42 00:01:58,000 --> 00:01:58,760 Speaker 1: a little bit about that. 43 00:01:59,360 --> 00:02:03,520 Speaker 3: Yeahoute, So I grew up really wanting to be in Hollywood. 44 00:02:03,600 --> 00:02:05,880 Speaker 3: My dream was to be a female movie director, the 45 00:02:05,880 --> 00:02:07,760 Speaker 3: first one that ever won an Academy Award. 46 00:02:07,800 --> 00:02:10,080 Speaker 2: Like, I was so excited. I went to film school. 47 00:02:10,360 --> 00:02:13,040 Speaker 3: But I'm Greek Orthodox and every step of the way 48 00:02:13,120 --> 00:02:15,440 Speaker 3: in my entire journey as a young girl, I was 49 00:02:15,480 --> 00:02:17,359 Speaker 3: told that my future was going to be me being 50 00:02:17,400 --> 00:02:19,440 Speaker 3: a wife and a mother, and that was my purpose 51 00:02:19,480 --> 00:02:21,920 Speaker 3: in life. So I meet the man of my dreams, 52 00:02:21,960 --> 00:02:24,800 Speaker 3: and then I fall into the pattern and the life 53 00:02:24,800 --> 00:02:27,400 Speaker 3: that everybody else had painted for me. And before I 54 00:02:27,480 --> 00:02:30,280 Speaker 3: knew it, I felt like I blinked. And eight years 55 00:02:30,320 --> 00:02:32,080 Speaker 3: went by and I was cooking and cleaning for my 56 00:02:32,160 --> 00:02:35,880 Speaker 3: husband and I was the best freaking housewife you know around, 57 00:02:36,200 --> 00:02:38,240 Speaker 3: but I just didn't enjoy it. It felt like it 58 00:02:38,320 --> 00:02:41,680 Speaker 3: wasn't the life that I wanted. And then my husband 59 00:02:41,760 --> 00:02:44,200 Speaker 3: one day came home. We were both miserable living our 60 00:02:44,320 --> 00:02:47,280 Speaker 3: daily lives, and we said something has to change, and 61 00:02:47,320 --> 00:02:50,320 Speaker 3: in that something has to change the idea of building 62 00:02:50,360 --> 00:02:53,840 Speaker 3: a protein bar came about. And I had no idea 63 00:02:53,880 --> 00:02:55,639 Speaker 3: what I was doing. I had no idea how to 64 00:02:55,680 --> 00:02:59,119 Speaker 3: build a business. All I knew was I was incredibly insecure, 65 00:02:59,639 --> 00:03:01,840 Speaker 3: and I didn't know how to show up every day 66 00:03:01,880 --> 00:03:04,960 Speaker 3: and actually execute on what the business needs. And so 67 00:03:05,160 --> 00:03:07,920 Speaker 3: every day was a struggle of figuring out what habits 68 00:03:07,960 --> 00:03:10,000 Speaker 3: do I need to adopt, what skill sets do I need? 69 00:03:10,040 --> 00:03:10,600 Speaker 2: To improve on. 70 00:03:10,960 --> 00:03:13,840 Speaker 3: What inadequacies do I need to stare nakedly at and 71 00:03:13,919 --> 00:03:16,320 Speaker 3: admit so that I can improve on it. And that 72 00:03:16,480 --> 00:03:18,840 Speaker 3: was such a deep dive from the exterior of the 73 00:03:18,880 --> 00:03:22,160 Speaker 3: skill sets all the way to the interior intern of 74 00:03:22,200 --> 00:03:24,440 Speaker 3: what belief systems do I have that are really holding 75 00:03:24,480 --> 00:03:27,760 Speaker 3: me back? And so that journey was just it was 76 00:03:27,960 --> 00:03:30,680 Speaker 3: very hard, very difficult, but allowed me to build skill 77 00:03:30,720 --> 00:03:34,000 Speaker 3: sets that I can take into any avenue that I 78 00:03:34,080 --> 00:03:35,920 Speaker 3: choose to. Now if I want to start a new business, 79 00:03:35,960 --> 00:03:37,440 Speaker 3: I can take that into it. If I want to, 80 00:03:37,640 --> 00:03:40,440 Speaker 3: you know, focus on my family. All of the skill 81 00:03:40,440 --> 00:03:42,560 Speaker 3: sets that I have built have allowed me now to 82 00:03:42,680 --> 00:03:46,360 Speaker 3: navigate anything that I really want to focus on, which 83 00:03:46,400 --> 00:03:47,160 Speaker 3: is amazing. 84 00:03:47,200 --> 00:03:50,080 Speaker 1: But I'm sure that is a process. And so you know, 85 00:03:50,120 --> 00:03:52,320 Speaker 1: on this show, we always like to give people some 86 00:03:52,400 --> 00:03:55,120 Speaker 1: practical tips. So people are listening to this and it's like, Lisa, 87 00:03:55,160 --> 00:03:57,920 Speaker 1: that sounds great. I want that sort of confidence and 88 00:03:57,920 --> 00:04:00,440 Speaker 1: that ability to walk in and navigate new some situations. 89 00:04:00,480 --> 00:04:03,920 Speaker 1: What are some practical things people could start doing to 90 00:04:03,960 --> 00:04:05,080 Speaker 1: increase their confidence. 91 00:04:05,480 --> 00:04:08,680 Speaker 3: Yeah, this is so important because I completely agree. People 92 00:04:08,680 --> 00:04:09,920 Speaker 3: may look at me and be like, oh my god, 93 00:04:09,920 --> 00:04:12,240 Speaker 3: I want your confidence. But The truth is I had 94 00:04:12,240 --> 00:04:14,920 Speaker 3: to build my confidence. It is like a muscle. If 95 00:04:14,960 --> 00:04:17,159 Speaker 3: you say you want six pack abs, you have to 96 00:04:17,160 --> 00:04:18,919 Speaker 3: go to the gym, you have to do crunches, you 97 00:04:18,960 --> 00:04:20,800 Speaker 3: have to look at your diet. And so when you 98 00:04:20,839 --> 00:04:23,000 Speaker 3: think about confidence, it is a skill set that you 99 00:04:23,000 --> 00:04:26,719 Speaker 3: will build over time, and confidence ends up being the 100 00:04:26,839 --> 00:04:30,320 Speaker 3: byproduct of taking action. So the question is how do 101 00:04:30,440 --> 00:04:31,520 Speaker 3: you take action. 102 00:04:31,440 --> 00:04:33,960 Speaker 2: To build the confidence? So this comes to you have 103 00:04:34,000 --> 00:04:35,400 Speaker 2: to know what you're moving towards. 104 00:04:35,640 --> 00:04:39,200 Speaker 3: What goal have you set for yourself? And it can't 105 00:04:39,240 --> 00:04:42,120 Speaker 3: be a lot of us, including me, will go inwards emotional. 106 00:04:42,200 --> 00:04:45,279 Speaker 3: I want to be happy. Happiness isn't a goal. Happiness 107 00:04:45,360 --> 00:04:48,919 Speaker 3: is a state of being temporarily, So what is that goal. 108 00:04:49,040 --> 00:04:51,200 Speaker 3: If you're looking to build a business, let's say what 109 00:04:51,360 --> 00:04:53,719 Speaker 3: is the goal. So let's say, for instance, you're my 110 00:04:53,800 --> 00:04:57,600 Speaker 3: goal is to build a YouTube channel that can reach 111 00:04:57,960 --> 00:05:00,640 Speaker 3: one hundred thousand people within a year. Just say that's 112 00:05:00,640 --> 00:05:03,080 Speaker 3: your goal. Okay, what are you doing every single day 113 00:05:03,120 --> 00:05:04,200 Speaker 3: to work towards that goal? 114 00:05:04,760 --> 00:05:05,279 Speaker 2: Number one? 115 00:05:05,360 --> 00:05:08,000 Speaker 3: It is going to be do steps of how you're 116 00:05:08,000 --> 00:05:09,760 Speaker 3: going to build that skill set. So if you've never 117 00:05:09,760 --> 00:05:11,719 Speaker 3: been in front of the camera, you can understand that 118 00:05:11,960 --> 00:05:14,080 Speaker 3: step Number one is you have to get comfortable in 119 00:05:14,080 --> 00:05:17,080 Speaker 3: front of the camera. Then you take that one step 120 00:05:17,120 --> 00:05:20,159 Speaker 3: and you make it into micro steps. The microstep is 121 00:05:20,240 --> 00:05:22,640 Speaker 3: I get my iPhone out and I feel myself for 122 00:05:22,680 --> 00:05:27,359 Speaker 3: a minute. Right, So I take big audacious goal, break 123 00:05:27,400 --> 00:05:30,280 Speaker 3: it down into steps, and then break those down into microsteps. 124 00:05:30,400 --> 00:05:32,720 Speaker 3: Those are the skill sets for you to then approach 125 00:05:32,760 --> 00:05:36,240 Speaker 3: and take action. The second part is your emotions and 126 00:05:36,279 --> 00:05:39,320 Speaker 3: your hormones are going to get in your way? So 127 00:05:39,760 --> 00:05:41,560 Speaker 3: how do you make sure that your emotions and your 128 00:05:41,560 --> 00:05:43,760 Speaker 3: hormones don't get in your way? And anyone that may 129 00:05:43,800 --> 00:05:45,440 Speaker 3: be like, what do you mean by that, Lisa, Let's 130 00:05:45,560 --> 00:05:48,720 Speaker 3: just take a certain scenario where I call it how 131 00:05:48,760 --> 00:05:52,479 Speaker 3: do you become emotionally sober? So imagine if you've had 132 00:05:52,760 --> 00:05:54,560 Speaker 3: do you drink? Have you ever had like cocktails? 133 00:05:55,000 --> 00:05:55,279 Speaker 2: Laura? 134 00:05:55,480 --> 00:05:58,360 Speaker 1: I may have had a cocktail at life, Okay. 135 00:05:58,240 --> 00:06:00,400 Speaker 3: So now let's take a scenario where have you ever 136 00:06:00,440 --> 00:06:02,560 Speaker 3: had a few more cocktails than maybe you should have? 137 00:06:03,120 --> 00:06:05,560 Speaker 3: And then maybe you're a bit more jolly than normal. 138 00:06:05,839 --> 00:06:07,760 Speaker 3: Maybe you kiss the bouncer on the way out of 139 00:06:07,800 --> 00:06:10,680 Speaker 3: a club, right, Like, there are things that you're going 140 00:06:10,720 --> 00:06:13,320 Speaker 3: to do that are slightly out of character, if you've 141 00:06:13,360 --> 00:06:16,520 Speaker 3: had too many shots of vodka or alcohol, emotions are 142 00:06:16,520 --> 00:06:19,320 Speaker 3: the same, You're going to act out of accordance, if 143 00:06:19,360 --> 00:06:21,599 Speaker 3: you have too many failures that are going to rock 144 00:06:21,680 --> 00:06:23,960 Speaker 3: you to your core, if you believe that you're not 145 00:06:24,000 --> 00:06:26,680 Speaker 3: good enough. All of these things will have an effect 146 00:06:27,040 --> 00:06:30,159 Speaker 3: of how you show up every single day. So now 147 00:06:30,240 --> 00:06:35,200 Speaker 3: understanding hormones, emotions will impact how you show up for me, 148 00:06:35,480 --> 00:06:37,640 Speaker 3: Now I go, how do I make sure that how 149 00:06:37,680 --> 00:06:39,599 Speaker 3: I show up every day and how my hormones and 150 00:06:40,000 --> 00:06:42,760 Speaker 3: my emotions are will serve the goal I'm trying to 151 00:06:42,839 --> 00:06:46,039 Speaker 3: get to. So that's where you stated the goal, you 152 00:06:46,160 --> 00:06:48,840 Speaker 3: stated the strategy, and then this is where you have 153 00:06:48,880 --> 00:06:50,919 Speaker 3: to take a hard look at yourself and go, what 154 00:06:51,000 --> 00:06:54,520 Speaker 3: are the things in my behavior, in my habits that 155 00:06:54,640 --> 00:06:58,279 Speaker 3: hold me back. So let's say, for instance, some people 156 00:06:58,320 --> 00:07:00,560 Speaker 3: are like, I just don't find there's an enough hours 157 00:07:00,560 --> 00:07:02,360 Speaker 3: in the day to reach my goal. So look at 158 00:07:02,400 --> 00:07:04,880 Speaker 3: your habits, look at your behavior, and maybe you realize 159 00:07:04,880 --> 00:07:06,920 Speaker 3: you scroll on your phone for an hour in the morning. 160 00:07:07,320 --> 00:07:11,480 Speaker 3: Maybe you realize that you uh mess about online and 161 00:07:11,520 --> 00:07:14,800 Speaker 3: you go online shopping before you get to work. No judgment, 162 00:07:15,240 --> 00:07:18,400 Speaker 3: no shame, does that help you move towards your goal. 163 00:07:18,520 --> 00:07:21,040 Speaker 3: Yes or no, It has to be binary. If the 164 00:07:21,120 --> 00:07:24,560 Speaker 3: answer is no, now you've identified something in your behavior 165 00:07:24,640 --> 00:07:26,960 Speaker 3: and your world that actually is holding you back from 166 00:07:27,000 --> 00:07:27,360 Speaker 3: your goal. 167 00:07:27,560 --> 00:07:28,560 Speaker 2: That's the second step. 168 00:07:29,000 --> 00:07:31,800 Speaker 3: After that, you then come up with a strategy of 169 00:07:31,840 --> 00:07:35,320 Speaker 3: what you're going to do to bypass. 170 00:07:34,880 --> 00:07:35,800 Speaker 2: Your normal habit. 171 00:07:36,400 --> 00:07:38,880 Speaker 3: So if you wake up and you scroll, which is 172 00:07:38,920 --> 00:07:40,720 Speaker 3: what I used to do, and it used to mess 173 00:07:40,800 --> 00:07:44,000 Speaker 3: with my mind, I wasn't starting the day strong confident focus. 174 00:07:44,840 --> 00:07:46,640 Speaker 3: I identified it and I said, what am I going 175 00:07:46,680 --> 00:07:49,480 Speaker 3: to do differently? And this now comes to the fun part, 176 00:07:49,480 --> 00:07:51,000 Speaker 3: which I love, is like, now I come up with 177 00:07:51,120 --> 00:07:54,320 Speaker 3: strategies and a plan. Day one, I'm going to try 178 00:07:54,360 --> 00:07:56,480 Speaker 3: switching off my phone and putting it in another room, 179 00:07:56,880 --> 00:07:58,720 Speaker 3: and I'm going to go downstairs and I'm going to 180 00:07:58,760 --> 00:08:01,880 Speaker 3: kiss my puppies. It has to be like that obvious 181 00:08:02,000 --> 00:08:05,520 Speaker 3: of actions. So I'll try it for a few days 182 00:08:05,920 --> 00:08:07,720 Speaker 3: and then I go back inwards and I'm like, how 183 00:08:07,720 --> 00:08:10,160 Speaker 3: did that feel? Did I feel more motivated? Did I 184 00:08:10,160 --> 00:08:14,160 Speaker 3: feel less motivated? Did I feel distracted? Did I feel focused? 185 00:08:14,760 --> 00:08:15,440 Speaker 2: And if the. 186 00:08:15,440 --> 00:08:17,800 Speaker 3: Answer is moving towards my goal? Oh my god, I 187 00:08:17,800 --> 00:08:20,960 Speaker 3: actually feel more focused. Switching off my phone, leaving another room, 188 00:08:21,080 --> 00:08:23,440 Speaker 3: kissing my puppies. I'm going to now do that the 189 00:08:23,480 --> 00:08:25,720 Speaker 3: second day. I'm now going to do that the third day. 190 00:08:26,120 --> 00:08:30,360 Speaker 3: Over time, you reinforce that behavior and then it becomes 191 00:08:30,400 --> 00:08:30,840 Speaker 3: a habit. 192 00:08:31,400 --> 00:08:34,000 Speaker 1: Absolutely absolutely, And after there it's just we're onto the 193 00:08:34,000 --> 00:08:36,959 Speaker 1: one hundred thousand YouTube subscribers right after that. Right. 194 00:08:37,320 --> 00:08:39,720 Speaker 3: But that's the thing is that now you focus, Now 195 00:08:39,760 --> 00:08:41,280 Speaker 3: you show up. Now you get in front of that 196 00:08:41,400 --> 00:08:44,520 Speaker 3: can get there, and now you've practiced enough to get 197 00:08:44,600 --> 00:08:47,360 Speaker 3: to the point where you can now confidently put videos 198 00:08:47,400 --> 00:08:50,400 Speaker 3: out every single day and then obviously focus on your 199 00:08:50,440 --> 00:08:51,120 Speaker 3: YouTube channel. 200 00:08:51,280 --> 00:08:53,240 Speaker 1: Absolutely. All right, Well, we're going to take a quick 201 00:08:53,280 --> 00:09:02,480 Speaker 1: ad break and we will be right back. So I 202 00:09:02,520 --> 00:09:06,600 Speaker 1: am back talking with Lisa Billu, who teaches people about 203 00:09:06,679 --> 00:09:10,240 Speaker 1: radical confidence and how to show up in your life 204 00:09:10,280 --> 00:09:13,400 Speaker 1: to achieve all your goals. So we were just talking 205 00:09:13,480 --> 00:09:15,760 Speaker 1: there briefly about how people spend their mornings, and on 206 00:09:15,840 --> 00:09:18,760 Speaker 1: this show, we love to talk about morning routines, you know, 207 00:09:18,760 --> 00:09:21,200 Speaker 1: with the show called Before Breakfast, as you can imagine, 208 00:09:21,320 --> 00:09:24,360 Speaker 1: we have a lot of people with intense morning routines. 209 00:09:24,920 --> 00:09:27,800 Speaker 1: From what I understand, you're a go to the gym, 210 00:09:27,840 --> 00:09:30,480 Speaker 1: in the morning kind of person. Although I just saw, 211 00:09:31,080 --> 00:09:33,640 Speaker 1: and maybe you just posted this this week, that you 212 00:09:33,720 --> 00:09:37,000 Speaker 1: were modifying your morning routine just slightly, so maybe you 213 00:09:37,000 --> 00:09:37,800 Speaker 1: can talk about that. 214 00:09:38,200 --> 00:09:38,880 Speaker 2: Absolutely. 215 00:09:39,000 --> 00:09:41,640 Speaker 3: So the strategy that I just broke down is how 216 00:09:41,679 --> 00:09:44,080 Speaker 3: I start to look at my routines, look at what 217 00:09:44,120 --> 00:09:46,200 Speaker 3: I'm doing, and seeing if I'm moving towards my goal, 218 00:09:46,520 --> 00:09:49,079 Speaker 3: but understanding that I am a human being who's always 219 00:09:49,120 --> 00:09:51,600 Speaker 3: looking to grow and evolve, So the thing that worked 220 00:09:51,640 --> 00:09:53,720 Speaker 3: for me last year, two years ago may not be 221 00:09:53,800 --> 00:09:56,840 Speaker 3: the thing that's working for me now. So almost every 222 00:09:57,000 --> 00:10:00,679 Speaker 3: quarter I do an assessment and an analysis my life 223 00:10:00,840 --> 00:10:03,480 Speaker 3: and my habits and my strategies to see if they're 224 00:10:03,520 --> 00:10:05,800 Speaker 3: still aligned with how I want to show up and 225 00:10:05,840 --> 00:10:09,280 Speaker 3: what I'm trying to achieve. So recently, going back to 226 00:10:09,320 --> 00:10:12,080 Speaker 3: the hormones of the emotions, I'm a female, I'm forty 227 00:10:12,120 --> 00:10:15,200 Speaker 3: five years old. I'm going through perimenopause. I can't ignore that. 228 00:10:15,240 --> 00:10:17,800 Speaker 3: I can't pretend I'm that twenty five year old that 229 00:10:17,920 --> 00:10:20,520 Speaker 3: likes to wake up crush in the GMR like go, 230 00:10:20,520 --> 00:10:23,200 Speaker 3: I'll go Go. I'm feeling a little differently now. So 231 00:10:23,320 --> 00:10:26,240 Speaker 3: while my habits and my routines absolutely served me, That 232 00:10:26,400 --> 00:10:30,240 Speaker 3: is what allowed me for ten years to keep going 233 00:10:30,240 --> 00:10:32,560 Speaker 3: in business when I didn't have the confidence. That's what 234 00:10:32,640 --> 00:10:35,280 Speaker 3: allowed me to keep going and take Quest Nutrition that 235 00:10:35,320 --> 00:10:37,320 Speaker 3: started at zero and we went from zero to a 236 00:10:37,400 --> 00:10:42,040 Speaker 3: billion dollar company in five years. That was part of 237 00:10:42,080 --> 00:10:46,600 Speaker 3: it was intense focus of every single part of where 238 00:10:46,600 --> 00:10:49,440 Speaker 3: you put your energy, what you focus on. So now 239 00:10:49,480 --> 00:10:51,520 Speaker 3: going back to what I do now, what I did 240 00:10:51,600 --> 00:10:53,920 Speaker 3: in my twenties, is it working for me? And what 241 00:10:53,960 --> 00:10:57,080 Speaker 3: I realized was I went from the gym was motivating, 242 00:10:57,120 --> 00:11:00,080 Speaker 3: the gym was actually filling my cup, to now I 243 00:11:00,080 --> 00:11:02,000 Speaker 3: feel like it's a bird and I was going to 244 00:11:02,080 --> 00:11:04,080 Speaker 3: the gym, I was lifting weights like I normally do, 245 00:11:04,160 --> 00:11:06,760 Speaker 3: and I felt differently about it. So it was important 246 00:11:06,760 --> 00:11:09,840 Speaker 3: for me to recognize it. Now none longer serves me, 247 00:11:10,240 --> 00:11:13,160 Speaker 3: but I understand the importance of moving your body. So 248 00:11:13,160 --> 00:11:14,720 Speaker 3: I'm like, I'm not just going to quit the gym. 249 00:11:14,960 --> 00:11:18,120 Speaker 3: I need to modify it. What does that modification look like? 250 00:11:18,480 --> 00:11:20,520 Speaker 3: So I wrote a couple of ideas. I was like, 251 00:11:20,600 --> 00:11:22,680 Speaker 3: number one, I'm going to go cuddle my husband. But 252 00:11:22,800 --> 00:11:24,880 Speaker 3: sometimes it's busy, sometimes in the middle of works. So 253 00:11:24,920 --> 00:11:28,280 Speaker 3: that strategy didn't work because now it's dependent on him again, 254 00:11:28,400 --> 00:11:30,560 Speaker 3: how do you be dependent on yourself? I realized that 255 00:11:30,640 --> 00:11:33,200 Speaker 3: wasn't working, so I tried another struds, like what if 256 00:11:33,200 --> 00:11:36,560 Speaker 3: I go and pet my puppies. So my idea was soften, 257 00:11:37,240 --> 00:11:41,280 Speaker 3: bring in joy to my heart, allow myself the joy 258 00:11:41,640 --> 00:11:44,640 Speaker 3: that then may motivate me to go out into the 259 00:11:44,679 --> 00:11:47,720 Speaker 3: world and metaphorically crush it in the gym and in business. 260 00:11:48,280 --> 00:11:49,560 Speaker 2: So I was like, let me try it. 261 00:11:49,960 --> 00:11:52,560 Speaker 3: And so I go and I pet my puppies. I'm like, okay, 262 00:11:52,559 --> 00:11:53,960 Speaker 3: I feel like I need to spend some more time 263 00:11:54,000 --> 00:11:55,640 Speaker 3: with them. And I would just like let them walk 264 00:11:55,679 --> 00:11:58,880 Speaker 3: and sniff, and I was like, this really fills my cup. 265 00:11:59,400 --> 00:12:02,120 Speaker 3: Like weirdly, I never would have thought twenty years ago 266 00:12:02,200 --> 00:12:03,760 Speaker 3: or ten years ago you would tell me to be 267 00:12:03,880 --> 00:12:06,880 Speaker 3: soft in the mornings, but now it actually is serving me. 268 00:12:07,160 --> 00:12:09,800 Speaker 3: So I've just adapted my morning routine. I take the 269 00:12:09,800 --> 00:12:14,200 Speaker 3: puppies out first, I give them cuddles. I've nurtured my heart, 270 00:12:14,280 --> 00:12:16,400 Speaker 3: and then I go to the gym and I freaking 271 00:12:16,520 --> 00:12:17,520 Speaker 3: nurture my body. 272 00:12:18,040 --> 00:12:20,960 Speaker 1: Awesome, and she really has. If anyone wants to watch 273 00:12:20,960 --> 00:12:23,640 Speaker 1: her videos, I've seen her doing lots of push ups. 274 00:12:23,920 --> 00:12:24,240 Speaker 2: Thank you. 275 00:12:24,760 --> 00:12:27,040 Speaker 1: I am not quite I cannot do the non knee 276 00:12:27,040 --> 00:12:28,760 Speaker 1: push up yet, but I'm working on it. 277 00:12:28,840 --> 00:12:32,520 Speaker 3: So but that's again they yeah, like the goal, So 278 00:12:32,559 --> 00:12:34,160 Speaker 3: it's a goal. What do you have to do every 279 00:12:34,240 --> 00:12:36,079 Speaker 3: day to get to the goal? And are you willing 280 00:12:36,120 --> 00:12:37,520 Speaker 3: to do it exactly? 281 00:12:37,600 --> 00:12:41,840 Speaker 1: Exactly? Well, hopefully I am. But let's talk a little 282 00:12:41,840 --> 00:12:44,240 Speaker 1: bit more about some of your other routines that you have, 283 00:12:44,280 --> 00:12:47,440 Speaker 1: because obviously, you know you guys running a big business, 284 00:12:47,840 --> 00:12:51,240 Speaker 1: this takes time. You've i'm sure had to learn to 285 00:12:51,280 --> 00:12:54,480 Speaker 1: be incredibly productive given that we all have limited hours 286 00:12:54,480 --> 00:12:57,679 Speaker 1: in the day. I wonder if you have any strategies 287 00:12:57,679 --> 00:12:59,520 Speaker 1: that have been very helpful for you that you might 288 00:12:59,559 --> 00:13:00,760 Speaker 1: share with though listeners. 289 00:13:01,240 --> 00:13:02,480 Speaker 2: Yeah. Absolutely so. 290 00:13:02,960 --> 00:13:04,720 Speaker 3: I think it was Steve Jobs that I very first 291 00:13:04,720 --> 00:13:07,080 Speaker 3: heard this from years and years ago, but he said, 292 00:13:07,160 --> 00:13:09,560 Speaker 3: you can only have a certain amount of decision making 293 00:13:09,720 --> 00:13:12,199 Speaker 3: with clarity, and the more decisions you make, the more 294 00:13:12,360 --> 00:13:15,559 Speaker 3: decision fatigued you get. In just taking that as fat 295 00:13:15,760 --> 00:13:17,400 Speaker 3: I then looked at my life and I said, what 296 00:13:17,440 --> 00:13:20,560 Speaker 3: can I systematize that literally makes me not have to 297 00:13:20,600 --> 00:13:23,800 Speaker 3: think about it? So food, for instance, I have health 298 00:13:23,880 --> 00:13:26,160 Speaker 3: is very important to me because for me, being able 299 00:13:26,200 --> 00:13:28,920 Speaker 3: to nurture my body in order to bring the energy 300 00:13:29,000 --> 00:13:32,080 Speaker 3: that I need to business. Food is very important. So 301 00:13:32,200 --> 00:13:34,800 Speaker 3: I go, how can I systematize my healthy foods that 302 00:13:34,880 --> 00:13:37,160 Speaker 3: I never get to the point where I'm hungry. I 303 00:13:37,200 --> 00:13:39,439 Speaker 3: never get to the point where I'm eating bad food 304 00:13:39,480 --> 00:13:42,839 Speaker 3: that doesn't serve my brain. And so I systematize my food, 305 00:13:42,920 --> 00:13:45,520 Speaker 3: and that meant I got a I am very fortunate 306 00:13:45,520 --> 00:13:47,880 Speaker 3: now to have a private chef that comes in and prepared, 307 00:13:47,960 --> 00:13:49,960 Speaker 3: so I don't want to assume that everybody does. But 308 00:13:50,080 --> 00:13:52,760 Speaker 3: before I was wealthy, before I had I was doing 309 00:13:52,800 --> 00:13:55,880 Speaker 3: everything myself, and so that meant bulk cooking. And so 310 00:13:56,040 --> 00:13:58,319 Speaker 3: every Sunday I would take the whole day and I 311 00:13:58,360 --> 00:14:01,880 Speaker 3: would take chicken, breast and burger and whatever food vegetables, 312 00:14:01,880 --> 00:14:04,280 Speaker 3: and I would bolt cook everything. I would then put 313 00:14:04,280 --> 00:14:06,480 Speaker 3: everything in packages. I would put it in the freezer. 314 00:14:06,800 --> 00:14:08,920 Speaker 3: And now every day I literally don't think about it. 315 00:14:08,960 --> 00:14:11,439 Speaker 3: I don't make a decision on food. I don't make 316 00:14:11,440 --> 00:14:13,440 Speaker 3: a decision of how I eat. When I eat, I 317 00:14:13,440 --> 00:14:16,560 Speaker 3: set an alarm in my phone that reminds me to eat. 318 00:14:16,840 --> 00:14:19,680 Speaker 3: I've got my food ready, And so you can see 319 00:14:19,720 --> 00:14:22,280 Speaker 3: how that one thing is now one thing less I 320 00:14:22,360 --> 00:14:24,680 Speaker 3: think about. So that's one big thing that I do 321 00:14:24,800 --> 00:14:26,960 Speaker 3: in my daily life. Second of what I just look 322 00:14:26,960 --> 00:14:29,440 Speaker 3: at where I'm wasting my time and it has to 323 00:14:29,480 --> 00:14:32,560 Speaker 3: be Unfortunately, when you're building a business, sometimes you do 324 00:14:32,680 --> 00:14:35,200 Speaker 3: have to be cutthroat in your time, and that means 325 00:14:35,240 --> 00:14:37,760 Speaker 3: I have to be very honest about where my energy 326 00:14:37,760 --> 00:14:40,800 Speaker 3: and time should go, and with grace and politeness. 327 00:14:40,800 --> 00:14:41,760 Speaker 2: I'm always trying to. 328 00:14:41,920 --> 00:14:44,360 Speaker 3: Make sure that people don't feel ever dismissed or anything 329 00:14:44,440 --> 00:14:46,760 Speaker 3: like that. But sometimes when you're running a business, people 330 00:14:46,760 --> 00:14:49,120 Speaker 3: will come to you for the smallest questions, and it's 331 00:14:49,200 --> 00:14:52,360 Speaker 3: questions they can solve themselves. And so I have learned 332 00:14:52,400 --> 00:14:54,840 Speaker 3: to empower my team to answer their own questions. I'm 333 00:14:54,880 --> 00:14:57,240 Speaker 3: always here for them, but now I don't get nitpicked 334 00:14:57,600 --> 00:15:01,200 Speaker 3: every two seconds on a thousand questions. Lastly, the very 335 00:15:01,200 --> 00:15:03,160 Speaker 3: thing that I think is the most important thing is 336 00:15:03,240 --> 00:15:06,480 Speaker 3: making sure you have time for yourself every Saturday. And 337 00:15:06,520 --> 00:15:09,200 Speaker 3: this was because my health got so bad. I spent 338 00:15:09,280 --> 00:15:12,000 Speaker 3: ten years of quest nutrition, not paying attention to my 339 00:15:12,040 --> 00:15:15,240 Speaker 3: health or my body on my life. That ended up 340 00:15:15,240 --> 00:15:18,200 Speaker 3: being disastrous for me. So now I go, how do 341 00:15:18,280 --> 00:15:20,920 Speaker 3: I make sure I'm always giving myself moments of peace 342 00:15:20,960 --> 00:15:23,119 Speaker 3: so that I can come back and crush it in business, 343 00:15:23,360 --> 00:15:26,680 Speaker 3: and I got so much pushback. But every Saturday, without fail, 344 00:15:26,720 --> 00:15:27,840 Speaker 3: I switched my phone off. 345 00:15:28,160 --> 00:15:29,160 Speaker 2: You cannot reach me. 346 00:15:29,520 --> 00:15:31,920 Speaker 3: I am very unless it's the fires. I was on 347 00:15:31,960 --> 00:15:34,560 Speaker 3: social media for the fires. Unless it's something urgent, I 348 00:15:34,640 --> 00:15:37,960 Speaker 3: don't answer anything. I told my family if you text me, 349 00:15:38,040 --> 00:15:40,360 Speaker 3: I'm not gonna answer. If there's an emergency, I'm not 350 00:15:40,400 --> 00:15:43,160 Speaker 3: gonna answer. And the amount of pushback I had, and 351 00:15:43,200 --> 00:15:45,240 Speaker 3: so I said, okay, what's the pushback? But Lisa, what 352 00:15:45,280 --> 00:15:47,080 Speaker 3: if we need to reach you? That was one of 353 00:15:47,320 --> 00:15:50,760 Speaker 3: cool ping my husband. The follow up thing was what 354 00:15:50,840 --> 00:15:53,960 Speaker 3: if someone doesn't have your husband's phone number? My answer is, 355 00:15:54,200 --> 00:15:56,240 Speaker 3: then I'm sorry. You are not close enough to me 356 00:15:56,320 --> 00:16:00,960 Speaker 3: to warrant disturbing my self care time. And that's a 357 00:16:01,000 --> 00:16:04,840 Speaker 3: boundary I put in. I was religious on I stuck 358 00:16:04,920 --> 00:16:07,640 Speaker 3: to and over time people started to respect it because 359 00:16:07,680 --> 00:16:10,360 Speaker 3: they started to realize how important it was for me 360 00:16:10,400 --> 00:16:12,600 Speaker 3: to be able to show up. So without that, you 361 00:16:12,600 --> 00:16:13,720 Speaker 3: can't show up for other people. 362 00:16:13,800 --> 00:16:15,360 Speaker 1: I love that. Yeah, if you're not, if I don't 363 00:16:15,400 --> 00:16:17,120 Speaker 1: know you well enough to give you my husband's number, 364 00:16:17,120 --> 00:16:19,280 Speaker 1: then probably you don't have an emergency. 365 00:16:19,280 --> 00:16:20,240 Speaker 2: I need to hear about it. 366 00:16:20,400 --> 00:16:23,600 Speaker 1: Exactly on Saturday, So what are you doing with that time? 367 00:16:23,600 --> 00:16:23,760 Speaker 2: Then? 368 00:16:23,800 --> 00:16:25,520 Speaker 1: On Saturday, I'd love to hear what the self care 369 00:16:25,520 --> 00:16:26,640 Speaker 1: and day looks like for you. 370 00:16:26,960 --> 00:16:27,720 Speaker 2: Absolutely so. 371 00:16:27,760 --> 00:16:29,640 Speaker 3: Me and my husband has been together for almost twenty 372 00:16:29,640 --> 00:16:32,160 Speaker 3: five years. We've built multiple companies together. I met him 373 00:16:32,200 --> 00:16:34,560 Speaker 3: when I was twenty one, and so self care time 374 00:16:34,680 --> 00:16:37,520 Speaker 3: really is number one. Me and my husband every Saturday 375 00:16:37,520 --> 00:16:40,840 Speaker 3: morning we sit down and we say something called selfish desires. 376 00:16:41,120 --> 00:16:43,560 Speaker 3: So selfish desires means you just tell me exactly what 377 00:16:43,600 --> 00:16:45,400 Speaker 3: you want to do. You're not thinking about my emotions, 378 00:16:45,400 --> 00:16:47,000 Speaker 3: you're not thinking about your wife, you're not thinking about 379 00:16:47,000 --> 00:16:48,920 Speaker 3: I'm not thinking about him. What do you actually want 380 00:16:48,960 --> 00:16:51,240 Speaker 3: to do? And we lay out everything we want to 381 00:16:51,240 --> 00:16:53,320 Speaker 3: do on a Saturday. And I lay out everything I 382 00:16:53,360 --> 00:16:55,200 Speaker 3: want to do on a Saturday. So I like to 383 00:16:55,200 --> 00:16:57,040 Speaker 3: do the sauna. I like to do cold plunging. 384 00:16:57,120 --> 00:16:59,640 Speaker 2: I like to draw. I'm an artist. I like to draw. 385 00:16:59,680 --> 00:17:02,120 Speaker 3: I'm I'm a purist if you will, So I like 386 00:17:02,120 --> 00:17:05,680 Speaker 3: paper and pen sorry, paper and pencil, And I lay 387 00:17:05,720 --> 00:17:07,200 Speaker 3: out this is all I want to do. And my 388 00:17:07,280 --> 00:17:09,880 Speaker 3: husband's like, great, I don't want to do the hot 389 00:17:09,880 --> 00:17:12,679 Speaker 3: tub and the sauna and cold plunch because that sounds 390 00:17:12,680 --> 00:17:13,200 Speaker 3: like work. 391 00:17:13,480 --> 00:17:17,200 Speaker 2: So while you do that, I'm gonna go play video games. Amazing. Okay, 392 00:17:17,200 --> 00:17:18,880 Speaker 2: what else are we going to do? I really want 393 00:17:18,920 --> 00:17:20,000 Speaker 2: to draw. Great. 394 00:17:20,080 --> 00:17:23,359 Speaker 3: While I'm drawing, he's gonna go and fill in the gap. 395 00:17:23,800 --> 00:17:26,480 Speaker 3: And then at two pm, Babe, are you core? I 396 00:17:26,480 --> 00:17:28,600 Speaker 3: really want to spend time with your honors to communicate 397 00:17:28,600 --> 00:17:29,760 Speaker 3: and nurture our relationship. 398 00:17:29,960 --> 00:17:31,399 Speaker 2: So how do you feel about two o'clock? 399 00:17:31,400 --> 00:17:33,080 Speaker 3: We come together and we have lunch together, and then 400 00:17:33,080 --> 00:17:35,720 Speaker 3: we watch a movie and then we communicate and. 401 00:17:35,680 --> 00:17:38,199 Speaker 2: We discuss it, and that way we both get what 402 00:17:38,240 --> 00:17:39,800 Speaker 2: we want. We both don't. 403 00:17:39,680 --> 00:17:42,480 Speaker 3: Feel like we're sacrificing all the time for the other person, 404 00:17:42,880 --> 00:17:45,640 Speaker 3: and we're able to show up that is right for us, 405 00:17:45,720 --> 00:17:47,760 Speaker 3: because my way of showing up isn't going to be 406 00:17:47,760 --> 00:17:50,440 Speaker 3: the same way as my husband. So by someday, you 407 00:17:50,560 --> 00:17:53,480 Speaker 3: better believe we're in great moods because we've connected and 408 00:17:53,560 --> 00:17:54,960 Speaker 3: we've had that self care time. 409 00:17:55,280 --> 00:17:57,120 Speaker 1: I love it. I love it all right. Well, we're 410 00:17:57,119 --> 00:17:58,879 Speaker 1: going to take one more quick act break and then 411 00:17:58,920 --> 00:18:07,760 Speaker 1: I will be back with more from Lisa. So I 412 00:18:07,800 --> 00:18:11,160 Speaker 1: am back with Lisa Billu. She's been talking all things 413 00:18:11,160 --> 00:18:14,080 Speaker 1: about how she grew in confidence as she was building 414 00:18:14,160 --> 00:18:18,600 Speaker 1: a business her self. Care Saturdays, which I love, and 415 00:18:18,720 --> 00:18:20,640 Speaker 1: I'm going to see what I can, you know, make 416 00:18:20,680 --> 00:18:22,520 Speaker 1: fit in my life. It's we I think we have 417 00:18:22,560 --> 00:18:24,600 Speaker 1: a slightly different life, but it's okay, it's all good. 418 00:18:25,320 --> 00:18:26,919 Speaker 2: And can I actually just say something not? 419 00:18:26,920 --> 00:18:29,480 Speaker 3: Actually, that's the important thing is you have to adapt 420 00:18:29,480 --> 00:18:31,359 Speaker 3: this to the life that you have and the life 421 00:18:31,440 --> 00:18:33,359 Speaker 3: you want. So if you're a parent, if you have 422 00:18:33,400 --> 00:18:35,200 Speaker 3: so many things to do, I understand the whole days 423 00:18:35,200 --> 00:18:37,280 Speaker 3: is are going to be possible. But what is possible 424 00:18:37,359 --> 00:18:37,960 Speaker 3: is an hour. 425 00:18:38,840 --> 00:18:42,040 Speaker 1: An hour is definitely possible. And that's I love that 426 00:18:42,080 --> 00:18:44,560 Speaker 1: because I think a lot of people think, well, you know, 427 00:18:44,600 --> 00:18:47,800 Speaker 1: I couldn't do anything like But there's a huge difference 428 00:18:47,880 --> 00:18:51,600 Speaker 1: between maybe not as much as some people are less 429 00:18:51,600 --> 00:18:55,360 Speaker 1: than others and none and none is usually not the answer. 430 00:18:55,520 --> 00:18:57,639 Speaker 1: None is usually not the answer. So you can find 431 00:18:58,040 --> 00:19:00,399 Speaker 1: some time where we can figure out exactly what we 432 00:19:00,520 --> 00:19:03,760 Speaker 1: want to do. Yeah, So I wonder if you can 433 00:19:03,840 --> 00:19:08,320 Speaker 1: talk a little bit about community and building a supportive 434 00:19:08,400 --> 00:19:11,399 Speaker 1: community around you. You know, you talked a little bit 435 00:19:11,400 --> 00:19:13,480 Speaker 1: about setting boundaries with people, which is awesome, but I'm 436 00:19:13,480 --> 00:19:15,920 Speaker 1: curious about bringing people into your life or nurturing the 437 00:19:15,960 --> 00:19:18,720 Speaker 1: relationships that you do have in order to make sure 438 00:19:18,720 --> 00:19:20,919 Speaker 1: that those people can help you as you're growing in 439 00:19:20,960 --> 00:19:22,240 Speaker 1: your confidence journey. 440 00:19:22,720 --> 00:19:22,960 Speaker 2: Yeah. 441 00:19:23,000 --> 00:19:26,040 Speaker 3: Absolutely, So back in the day, there wasn't really the 442 00:19:26,160 --> 00:19:29,440 Speaker 3: thing is community, So it was more about an audience, right, 443 00:19:29,600 --> 00:19:32,439 Speaker 3: the person speaks, the audience listeners. We're in a different 444 00:19:32,440 --> 00:19:36,399 Speaker 3: world now, so understanding what people need and then thinking 445 00:19:36,520 --> 00:19:38,840 Speaker 3: is like what is important to you? So for me, 446 00:19:39,119 --> 00:19:42,720 Speaker 3: growing up, I was actually bullied and teased by women. 447 00:19:43,240 --> 00:19:46,879 Speaker 3: I was one of my most horrific stories as a 448 00:19:46,960 --> 00:19:49,600 Speaker 3: child was I was teased and bullied and tricks and 449 00:19:49,720 --> 00:19:52,199 Speaker 3: everyone played this big game on me and tricks and 450 00:19:52,240 --> 00:19:54,800 Speaker 3: surprised me, and it was all girls. And so growing 451 00:19:54,920 --> 00:19:57,399 Speaker 3: up I felt like women with a competition, women with 452 00:19:57,480 --> 00:20:00,360 Speaker 3: the things, the people you couldn't trust. In my heard, 453 00:20:00,440 --> 00:20:02,159 Speaker 3: I was like, this doesn't make sense to me just 454 00:20:02,200 --> 00:20:03,960 Speaker 3: because of my bad experience as a child. 455 00:20:04,359 --> 00:20:05,760 Speaker 2: I love women. 456 00:20:05,880 --> 00:20:09,879 Speaker 3: I love engaging women, I love thinking, hearing women's thoughts, 457 00:20:10,040 --> 00:20:13,600 Speaker 3: hearing how women process things like I really do resonate 458 00:20:13,640 --> 00:20:16,359 Speaker 3: and I love supporting women, and so why why am 459 00:20:16,400 --> 00:20:18,400 Speaker 3: I backing off? So that was really the first thing 460 00:20:18,520 --> 00:20:20,439 Speaker 3: of like I'm going to be the person to be 461 00:20:20,520 --> 00:20:23,280 Speaker 3: the calling card for all women that doesn't feel safe, 462 00:20:23,280 --> 00:20:25,720 Speaker 3: that doesn't feel like they've got you know, other women. 463 00:20:25,520 --> 00:20:26,200 Speaker 2: Have their backs. 464 00:20:26,400 --> 00:20:28,399 Speaker 3: I'm going to be that person and I'm going to 465 00:20:28,440 --> 00:20:31,680 Speaker 3: show up every single day being everyone's cheerleader. I want 466 00:20:31,720 --> 00:20:33,159 Speaker 3: you to feel like I'm your homie, that I've got 467 00:20:33,200 --> 00:20:35,840 Speaker 3: my pomponds, that I'm cheering you on, like because that's 468 00:20:35,880 --> 00:20:37,840 Speaker 3: what I want, right, So it's kind of like you 469 00:20:37,880 --> 00:20:39,919 Speaker 3: give someone almost the gift that you're looking for. So 470 00:20:40,000 --> 00:20:42,520 Speaker 3: that was really where I started from. Then it became 471 00:20:42,560 --> 00:20:45,000 Speaker 3: the community of like what are people struggling with? Because 472 00:20:45,040 --> 00:20:48,080 Speaker 3: my problems, the things I'm struggling with, isn't necessarily going 473 00:20:48,119 --> 00:20:50,800 Speaker 3: to be the things that you're struggling with. So as 474 00:20:50,840 --> 00:20:54,680 Speaker 3: you start to listen and engage and communicate with your community, 475 00:20:54,800 --> 00:20:57,760 Speaker 3: you start to hear the almost like what the majority 476 00:20:57,760 --> 00:21:00,959 Speaker 3: of people are struggling with now, Just like anything, if 477 00:21:00,960 --> 00:21:03,639 Speaker 3: you're building a business, you can't please everybody and you 478 00:21:03,680 --> 00:21:07,240 Speaker 3: can't make everybody happy. So that's where I go, Okay, 479 00:21:06,800 --> 00:21:09,199 Speaker 3: what are the messages I'm going to listen to? What 480 00:21:09,280 --> 00:21:10,840 Speaker 3: are the problems I'm going to listen to, And I'm 481 00:21:10,880 --> 00:21:13,520 Speaker 3: going to really lean in now, just like me, I 482 00:21:13,520 --> 00:21:15,600 Speaker 3: don't want someone to look like they're perfect, because then 483 00:21:15,600 --> 00:21:18,640 Speaker 3: I think they're undertainable. I want to see that all 484 00:21:18,680 --> 00:21:21,919 Speaker 3: the mess there is somebody's successful failure because it's in 485 00:21:21,960 --> 00:21:24,520 Speaker 3: the mess that makes that person. And so if I 486 00:21:24,600 --> 00:21:27,119 Speaker 3: really believe that, how can I not show up to 487 00:21:27,200 --> 00:21:29,680 Speaker 3: do that? And so that then became the next thing 488 00:21:29,680 --> 00:21:31,400 Speaker 3: of like, I'm just going to be my true self. 489 00:21:31,440 --> 00:21:34,840 Speaker 3: I'm going to show walts and all the crazy, the messes, 490 00:21:35,119 --> 00:21:38,439 Speaker 3: the failures like because that is the gem. So in 491 00:21:38,560 --> 00:21:41,720 Speaker 3: doing that, that ends up building a community where they're like, wow, 492 00:21:41,720 --> 00:21:43,560 Speaker 3: you're just so real, And the truth is like, I 493 00:21:43,560 --> 00:21:45,720 Speaker 3: don't know how else to be because I wouldn't want 494 00:21:45,720 --> 00:21:47,919 Speaker 3: to look at anyone that was fake. That just doesn't 495 00:21:48,000 --> 00:21:50,959 Speaker 3: set women up for success. So now I've bought this 496 00:21:51,000 --> 00:21:54,160 Speaker 3: community of amazing women that everyone has each other's backs, 497 00:21:54,160 --> 00:21:56,439 Speaker 3: and I'm in the comments on my YouTube channel, and 498 00:21:56,480 --> 00:21:58,920 Speaker 3: if someone is rude or dismissive to somebody else, I 499 00:21:58,960 --> 00:22:01,080 Speaker 3: will jump in immediately and I'll be like, look, you 500 00:22:01,080 --> 00:22:03,320 Speaker 3: are entitled to opinion, but you are not entitled to 501 00:22:03,359 --> 00:22:07,240 Speaker 3: being here and verbally abusing or emotionally abusing people. If 502 00:22:07,240 --> 00:22:10,000 Speaker 3: that's what you're looking for. I have zero judgment and 503 00:22:10,640 --> 00:22:13,679 Speaker 3: on what you want, but this isn't the place. Please 504 00:22:13,760 --> 00:22:18,399 Speaker 3: unsubscribe because I would rather have a smaller community that 505 00:22:18,440 --> 00:22:20,800 Speaker 3: has each other's backs than a bigger community where now 506 00:22:20,840 --> 00:22:24,480 Speaker 3: everybody is bitching and gossiping. So I have an all star. 507 00:22:24,840 --> 00:22:27,840 Speaker 3: I know what I'm trying to achieve, and the community 508 00:22:28,000 --> 00:22:31,280 Speaker 3: is the voice and the results of are you achieving that? 509 00:22:31,440 --> 00:22:32,040 Speaker 2: Yes or no? 510 00:22:32,760 --> 00:22:34,800 Speaker 1: I love it and that is why people love watching 511 00:22:34,840 --> 00:22:39,960 Speaker 1: Lisa online. She is real and I love the being 512 00:22:39,960 --> 00:22:42,000 Speaker 1: there in the comments section because I think a lot 513 00:22:42,080 --> 00:22:44,440 Speaker 1: of people don't do that, so it's really great. 514 00:22:44,520 --> 00:22:47,080 Speaker 3: And I understand if you're getting backlash and you're getting hate, 515 00:22:47,920 --> 00:22:50,040 Speaker 3: it's like you do it to protect your self esteem. 516 00:22:50,160 --> 00:22:52,600 Speaker 3: The problem is, I think sometimes when people are giving 517 00:22:52,600 --> 00:22:55,560 Speaker 3: constructive feedback, if you're not reading it, then you don't 518 00:22:55,560 --> 00:22:57,840 Speaker 3: hear how you can actually get better. And so for me, 519 00:22:57,880 --> 00:22:59,439 Speaker 3: I'm always trying to get better, and so to not 520 00:22:59,480 --> 00:23:01,920 Speaker 3: listen to my community doesn't help me with my. 521 00:23:01,880 --> 00:23:05,199 Speaker 1: Goal wouldn't make sense. So, Lisa, what is something you 522 00:23:05,240 --> 00:23:08,800 Speaker 1: have done recently to take a day from great to arson? 523 00:23:09,680 --> 00:23:12,960 Speaker 2: Ooh? 524 00:23:13,400 --> 00:23:20,760 Speaker 3: I use music and food recently as a way to 525 00:23:21,440 --> 00:23:25,719 Speaker 3: equalize when I am feeling maybe emotionally overwhelmed or just 526 00:23:25,800 --> 00:23:29,760 Speaker 3: overwhelmed from business ideas and strategies and pressure. So number 527 00:23:29,800 --> 00:23:34,200 Speaker 3: one is music that is an immediate change of state 528 00:23:34,280 --> 00:23:36,560 Speaker 3: for me. So if I'm feeling sad, I go, you 529 00:23:36,600 --> 00:23:38,800 Speaker 3: can't stay here, doesn't serve your business? What song you're 530 00:23:38,800 --> 00:23:40,560 Speaker 3: going to put on? I have a playlist that is 531 00:23:40,600 --> 00:23:43,800 Speaker 3: my go to. And recently I'm now reading up more 532 00:23:43,840 --> 00:23:46,120 Speaker 3: and more about what types of food help with your 533 00:23:46,160 --> 00:23:49,560 Speaker 3: hormones as a woman. So, for instance, I was feeling 534 00:23:49,760 --> 00:23:51,919 Speaker 3: I wasn't motivated, right, I even said that earlier, like 535 00:23:52,119 --> 00:23:53,600 Speaker 3: I feel like that was weird, like in the morning, 536 00:23:53,600 --> 00:23:58,240 Speaker 3: as I'm not motivated anymore? Why understanding hormones? I realize 537 00:23:58,280 --> 00:24:01,160 Speaker 3: my progesterone has been dropping. So I didn't do these 538 00:24:01,160 --> 00:24:04,520 Speaker 3: hormone tests. My progesterone dropped, all right, How am I 539 00:24:04,560 --> 00:24:07,440 Speaker 3: going to fix it? Food actually helps with your hormones. 540 00:24:07,480 --> 00:24:09,360 Speaker 3: And I know this probably wasn't the answer you're expecting, 541 00:24:09,560 --> 00:24:11,399 Speaker 3: but this is the truth. I'm not gonna lie to you. 542 00:24:11,600 --> 00:24:17,840 Speaker 3: So now I go, what was going to build my progesterone? Walnuts, pineapples, 543 00:24:18,040 --> 00:24:20,440 Speaker 3: So I go, cool, I'm going to eat walnuts and pineapples, 544 00:24:20,640 --> 00:24:24,199 Speaker 3: and so it's so empowering, Like it's so exciting and 545 00:24:24,280 --> 00:24:27,240 Speaker 3: empowering to go. My body's changing, my hormones are changing. 546 00:24:27,320 --> 00:24:29,440 Speaker 3: I need something different. What am I going to eat? 547 00:24:29,520 --> 00:24:32,080 Speaker 3: And so in real time, I start to feel like 548 00:24:32,119 --> 00:24:35,040 Speaker 3: I'm nurturing my body. Obviously that takes time. So the 549 00:24:35,119 --> 00:24:37,400 Speaker 3: immediate thing is music exactly. 550 00:24:37,520 --> 00:24:39,040 Speaker 1: I love it. I love it. Well, maybe I need 551 00:24:39,080 --> 00:24:40,800 Speaker 1: to check out the walnuts and pineapple thing, because I 552 00:24:40,800 --> 00:24:44,119 Speaker 1: believe we are at the same age. I got some 553 00:24:44,119 --> 00:24:48,879 Speaker 1: books for you to read exactly exactly, So, Lisa, what 554 00:24:48,960 --> 00:24:50,920 Speaker 1: are you looking forward to these days? 555 00:24:51,480 --> 00:24:55,560 Speaker 3: So I have been working for five years now on 556 00:24:55,600 --> 00:24:59,160 Speaker 3: a comic book for young girls. I'm obsessed with wonder Woman. 557 00:24:59,280 --> 00:25:01,480 Speaker 3: Wonder Woman was the first symbol that allowed me in 558 00:25:01,520 --> 00:25:05,280 Speaker 3: my adulthood to realize as a woman, I can embody empowerment, 559 00:25:05,320 --> 00:25:07,760 Speaker 3: I can body bad arsery, and so I always wear 560 00:25:07,800 --> 00:25:11,760 Speaker 3: a Wonder Woman necklace around my neck because mirroring is 561 00:25:11,840 --> 00:25:12,480 Speaker 3: very important. 562 00:25:12,520 --> 00:25:14,119 Speaker 2: I understand mirroring and psychology. 563 00:25:14,160 --> 00:25:15,760 Speaker 3: So every time, if I'm on the zoom, if I 564 00:25:15,800 --> 00:25:17,960 Speaker 3: see myself, I see the logo. If I look at 565 00:25:17,960 --> 00:25:20,240 Speaker 3: myself in the mirror, I see the logo. So I 566 00:25:20,280 --> 00:25:22,320 Speaker 3: took them and I was like, how do we really 567 00:25:22,359 --> 00:25:25,080 Speaker 3: help younger generation, the young girls out there, so that 568 00:25:25,119 --> 00:25:27,240 Speaker 3: they don't have to spend the next twenty years unwiring 569 00:25:27,240 --> 00:25:29,760 Speaker 3: all the negative mindset and the insecurities. 570 00:25:29,160 --> 00:25:30,439 Speaker 2: That I've had to in my life. 571 00:25:30,600 --> 00:25:32,199 Speaker 3: And it really is if you get them in the 572 00:25:32,240 --> 00:25:36,720 Speaker 3: age of imprint, you can actually influence them forever. Age 573 00:25:36,720 --> 00:25:39,480 Speaker 3: of imprint is between eleven and fifteen. What do eleven 574 00:25:39,520 --> 00:25:42,919 Speaker 3: fifteen year olds care about? What's happening in culture? Music, 575 00:25:43,200 --> 00:25:47,400 Speaker 3: television shows, animation, comic books, what's online cool. I can't 576 00:25:47,400 --> 00:25:49,720 Speaker 3: impact your parents, who your parents are. I can't impact 577 00:25:49,720 --> 00:25:51,600 Speaker 3: what school you go to, but you better believe maybe 578 00:25:51,640 --> 00:25:53,040 Speaker 3: I can impact what you listen to. 579 00:25:53,080 --> 00:25:53,840 Speaker 2: Or what you watch. 580 00:25:54,200 --> 00:25:56,439 Speaker 3: So I have been working on a comic book for 581 00:25:56,520 --> 00:26:00,560 Speaker 3: young girls called Wish Academy. Women Have Impact superhero where 582 00:26:00,560 --> 00:26:04,240 Speaker 3: you basically it's supposed to be this underlying motivation of 583 00:26:04,280 --> 00:26:07,200 Speaker 3: how a young girl can build her confidence, and it's 584 00:26:07,240 --> 00:26:10,760 Speaker 3: Harry Potter meets mean girls. So it's superhero story in 585 00:26:10,880 --> 00:26:14,800 Speaker 3: a high school for girls. And because I've been working 586 00:26:14,800 --> 00:26:17,720 Speaker 3: on it for so long and it's part of my mission, I'm, 587 00:26:17,840 --> 00:26:19,800 Speaker 3: you know, kind of where I started. Watch your goal, 588 00:26:20,040 --> 00:26:21,000 Speaker 3: watch your strategy. 589 00:26:21,080 --> 00:26:22,040 Speaker 2: How are you getting there? 590 00:26:22,280 --> 00:26:24,639 Speaker 3: I haven't given up on my purpose for young girls, 591 00:26:24,840 --> 00:26:26,960 Speaker 3: and so even if it's taken me five years, how 592 00:26:27,000 --> 00:26:30,280 Speaker 3: do I sustain that energy to keep going to get 593 00:26:30,320 --> 00:26:32,119 Speaker 3: to my goal? It is everything I've just told you. 594 00:26:32,160 --> 00:26:33,840 Speaker 3: If I didn't do all that, I would have stopped 595 00:26:33,840 --> 00:26:37,719 Speaker 3: a long time ago. But it's finally coming together. I've 596 00:26:37,760 --> 00:26:41,080 Speaker 3: got it's finally like the final issues are finally being developed, 597 00:26:41,119 --> 00:26:43,040 Speaker 3: and so being able to show up and help those 598 00:26:43,040 --> 00:26:45,399 Speaker 3: fourteen year old girls is like a dream come true 599 00:26:45,480 --> 00:26:45,720 Speaker 3: for me. 600 00:26:45,840 --> 00:26:48,760 Speaker 2: So that's what's coming up. Awesome. Well, that is wonderful. 601 00:26:48,800 --> 00:26:51,640 Speaker 1: Well, Lisa, thank you so much for joining us today. 602 00:26:51,920 --> 00:26:53,760 Speaker 1: Be sure to check out Lisa with all her work 603 00:26:53,800 --> 00:26:56,919 Speaker 1: with Impact Theory and Women of Impact. Thank you for 604 00:26:56,960 --> 00:26:59,920 Speaker 1: everyone who's been listening. If you have feedback on this 605 00:27:00,119 --> 00:27:02,320 Speaker 1: or any other episode, you can reach me at Laura 606 00:27:02,440 --> 00:27:05,480 Speaker 1: at Laura vandercam dot com. And in the meantime, this 607 00:27:05,520 --> 00:27:05,960 Speaker 1: is Laura. 608 00:27:06,119 --> 00:27:06,919 Speaker 2: Thanks for listening. 609 00:27:07,359 --> 00:27:15,960 Speaker 1: Here's to making the most of our time. Thanks for 610 00:27:16,040 --> 00:27:20,800 Speaker 1: listening to Before Breakfast. If you've got questions, ideas, or feedback, 611 00:27:21,119 --> 00:27:30,440 Speaker 1: you can reach me at Laura at Laura vandercam dot com. 612 00:27:30,560 --> 00:27:34,600 Speaker 1: Before Breakfast is a production of iHeartMedia. For more podcasts 613 00:27:34,640 --> 00:27:39,240 Speaker 1: from iHeartMedia, please visit the iHeartRadio app, Apple Podcasts, or 614 00:27:39,280 --> 00:27:41,119 Speaker 1: wherever you listen to your favorite shows.