Speaker 1: Now let's talk about cars, because Jeep is unveiling its
Speaker 1: first all electric suv in the US, the Jeep Wagoneers.
Speaker 1: It will retail for about seventy two thousand dollars and
Speaker 1: it will hit the market this fall. Join us now
Speaker 1: for more. I'm thrilled to say we have Antonio Filosa.
Speaker 1: He is the CEO of the Jeep brand. Let's talk
Speaker 1: about that price tag. Seventy two thousand dollars. That's relatively
Speaker 1: high compared to some of your competitors.
Speaker 2: Talk us through the pricing strategy there.
Speaker 3: Yeah, So the value that we put in this car
Speaker 3: is absolutely outstanding. This is the fastest Jeep ever. It
Speaker 3: goes from zero to sixty in less than three point
Speaker 3: four to seven. It's got a range of three hundred
Speaker 3: miles plus, it's got to talk over six hundred and
Speaker 3: seventeen pound feet. Talking of technology, forty five inches of
Speaker 3: usable screens inside, an unbelievable selection of very precious material,
Speaker 3: and the sense of craftmanship in the car. It all
Speaker 3: all that with an unbelievable and unbelievably aerodynamic design. So
Speaker 3: we believe that all the value that is in the earth,
Speaker 3: the price is pretty competitive and by the way, it's
Speaker 3: exactly in the middle of the of the segment midsize
Speaker 3: as your big segment.
Speaker 4: The pre order are open today.
Speaker 3: Four clicks go to from Jep to comjip dot com,
Speaker 3: four clicks to get your car. You choose your color,
Speaker 3: your interiors, your dealer, and you buy it.
Speaker 4: So please do that.
Speaker 2: So there you go, point taking that.
Speaker 1: When it comes to the price tag, of course we're
Speaker 1: talking about speed and we're talking about features. But even still,
Speaker 1: I'm curious to hear a little bit more about Jeep's
Speaker 1: pricing strategy overall, because the narrative out there is that
Speaker 1: prices are too high, Jeep is losing share in the US,
Speaker 1: and that inventory at dealerships is piling up. So how
Speaker 1: do you adjust at this point? Do you cut prices?
Speaker 1: Do you cut production?
Speaker 2: What's next?
Speaker 3: So we will have a second off with many new
Speaker 3: launches and product action and issue one of On those occasions,
Speaker 3: we will work on product competitiveness, so we will give
Speaker 3: to have a dealer more competitiveness to sell more Jips
Speaker 3: and also other Stellants car. So we believe that second
Speaker 3: Alpha will be the perfect timing to adjust inventory while
Speaker 3: we will work on technology on innovation and product competitiveness
Speaker 3: through price mostly and through incentive as well.
Speaker 1: So through price through incentive, it sounds like production levels
Speaker 1: not necessarily going to change there.
Speaker 3: Production I believe it can stay at the level it is. Obviously,
Speaker 3: we will monitor week by week and month from a
Speaker 3: month to see if some fine tuning is needed. But
Speaker 3: the point is to heat up the sales, and to
Speaker 3: heat up the sales, we'll launch product action associated to
Speaker 3: price competitiveness sections.
Speaker 1: All right, So addressing that through demand, trying to boost
Speaker 1: demand rather than supply.
Speaker 2: Really appreciate the color there.
Speaker 1: I do want to talk about something that the CEO
Speaker 1: of Silantis said, of course Silant is being parent company,
Speaker 1: saying that the company plus rule out a twenty five
Speaker 1: thousand dollars ev in the US quote very soon.
Speaker 2: How soon is very soon?
Speaker 3: Well, it said very soon, So I confirmed that I
Speaker 3: cannot say how soon. In the next one year, GIP
Speaker 3: only s three important launches on the same platform. So
Speaker 3: today you saw jeep Wagons, Please preorder online for clicks
Speaker 3: to have your Gepagons.
Speaker 4: Then you will have another.
Speaker 3: One, which is jeep Racon in three months, and then
Speaker 3: you will have another one. I cannot display it I
Speaker 3: cannot say the name, but it's gonna compete in the
Speaker 3: mainstream mid suv segment. So we have three Jeep cars
Speaker 3: on the same platform built in North America, designed by
Speaker 3: American engineers, that will be available to the market in
Speaker 3: less than twelve months in the core of the market,
Speaker 3: which is the mid suv segment, that is a segment
Speaker 3: of four point two million units sold. Preer's a Arges
Speaker 3: segment in the planet. We come from zero cars in
Speaker 3: that segment. JEP will be with three in less than
Speaker 3: one year.
Speaker 1: All right, So it's four clicks, not five, not three
Speaker 1: to have pre order that Jeep there. But I understand
Speaker 1: that you won't tell me the name or specifics on
Speaker 1: the timing of when we could see that twenty five
Speaker 1: thousand dollars EV. But I have to try to make
Speaker 1: some news here, So can you give us any color
Speaker 1: on where it will actually be built, what platform that
Speaker 1: you plan to use.
Speaker 3: Those three cars that I mentioned, they will be built
Speaker 3: in Toluca, Mexico on stell a large platform, which is
Speaker 3: the platform that is that that plan. The twenty five
Speaker 3: thousand BV Jeep will be built later later so after
Speaker 3: this year, and we still identifying the plant. The platform
Speaker 3: is that what we call stell a small or smart car,
Speaker 3: which is a very competitive platform. That's why we are
Speaker 3: able to build such a big value JIP branded in
Speaker 3: twenty five thousand BB. We will have also other options.
Speaker 3: Our strategy is freedom of choice. That means that out
Speaker 3: of the seven powertrain system available today in the market,
Speaker 3: we will offer to the market six in our range,
Speaker 3: so our customer can buy BBS if they want, but
Speaker 3: can buys HIV plug in hybrid mild ibrid icee extended
Speaker 3: the range that we are launching next year, So we
Speaker 3: are full of novelties in the next twelve to twelve
Speaker 3: months and later.
Speaker 2: All right, So definitely a lot to keep an eye
Speaker 2: on there.
Speaker 1: When it comes to Jeep and your future plans, I
Speaker 1: am curious about what your ambition is when it comes.
Speaker 2: To where you are geographically.
Speaker 1: I was talking to our resident car guy, Matt Miller
Speaker 1: this morning and he made the point that there aren't
Speaker 1: really many Jeep dealers in Europe. For example, if you
Speaker 1: want to buy a car there, you have to do it.
Speaker 2: Through an importer.
Speaker 1: How global do you really want to be when it
Speaker 1: comes specifically to Jeep.
Speaker 3: Oh, we are the most global brand of stell Lands.
Speaker 3: Last year we sold one million units, being seventy percent
Speaker 3: in North America, but there is a large part fifteen
Speaker 3: percent in soth America, fifteen percent in Europe and the
Speaker 3: rest of all the world. So our global stands as
Speaker 3: JEP give us the opportunity to assess of global scales
Speaker 3: and global scales and volumes. Obviously it means to a
Speaker 3: brand of cars, the possibility to create synergy, to have
Speaker 3: access to higher resource and invest in more innovation, for
Speaker 3: instance in power trends. So to be global is very
Speaker 3: important for JEEP. Obviously we are deep into American roots.
Speaker 3: We are the most patriotic brand overall. This is recognized
Speaker 3: by Americans at every year b voting about that there
Speaker 3: is a survey the states that Jeep is the most
Speaker 3: parodic brand overall. So we come in in this survey
Speaker 3: before this day for instance, before McDonald's for instance. So
Speaker 3: we are very very very recognized as America, but we
Speaker 3: are global. At this global aspect of our business give
Speaker 3: us access to global scales, which is important when it
Speaker 3: comes to product development.
Speaker 1: So commodity being global, I want to talk about your
Speaker 1: commitment to battery electric vehicles full evs versus hybrids for example,
Speaker 1: which a lot of your competitors are pivoting more heavily too.
Speaker 2: How are you thinking about that as you.
Speaker 1: Look to the future, are you going to really double
Speaker 1: down on fully vs here or is maybe the future
Speaker 1: looking a little bit more hybrid.
Speaker 3: We we are we have the possibility to offer to
Speaker 3: the market absolutely everything. So our strategy freedom or choice
Speaker 3: give us the flexibility to develop many, many, many innovation
Speaker 3: set technologies for the same market. So, for instance, now
Speaker 3: we are in a moment where the PASO growth of
Speaker 3: batteriety vehicle is there, but not at the level that
Speaker 3: we thought. We will launch very soon Extended Range, which
Speaker 3: is a reeve so a kind of ibry technology for
Speaker 3: this is next year. We will launch after the big
Speaker 3: success of Range, which is a PHV and grantual key
Speaker 3: for b which is a PHIV, a Gladiat or Jeep
Speaker 3: gladiad or the pick up PHV as well, and we
Speaker 3: will launch other in the rest of the wars such
Speaker 3: as mild dabbing and Rabbit. So to Jeep, the point
Speaker 3: is how much time do we need to offer on
Speaker 3: very versatile platform the power thread that in that moment
Speaker 3: the market is willing, and our engineering give us the
Speaker 3: possibility switch in six months, six months on the same
Speaker 3: platform for one power thing to another.
Speaker 1: And Antonio, I only have about thirty seconds left with you.
Speaker 1: But before I let you go, tell me about the
Speaker 1: future of gas powered jeeps. Are you still going to
Speaker 1: keep producing them or scale back production?
Speaker 4: No? No, we're producing that for sure. For sure. It's
Speaker 4: one of our power three that we want to offer.
Speaker 1: Yes, all right, so still committed there to that gas
Speaker 1: powered vehicle. Really appreciate your time, Antonio, No, it's a
Speaker 1: busy day for you. That, of course is Antonio Filosa.
Speaker 1: He is the CEO of Jeep