1 00:00:00,160 --> 00:00:03,040 Speaker 1: Now let's talk about cars, because Jeep is unveiling its 2 00:00:03,080 --> 00:00:07,240 Speaker 1: first all electric suv in the US, the Jeep Wagoneers. 3 00:00:07,360 --> 00:00:10,840 Speaker 1: It will retail for about seventy two thousand dollars and 4 00:00:10,880 --> 00:00:13,280 Speaker 1: it will hit the market this fall. Join us now 5 00:00:13,320 --> 00:00:15,840 Speaker 1: for more. I'm thrilled to say we have Antonio Filosa. 6 00:00:15,880 --> 00:00:19,160 Speaker 1: He is the CEO of the Jeep brand. Let's talk 7 00:00:19,200 --> 00:00:23,240 Speaker 1: about that price tag. Seventy two thousand dollars. That's relatively 8 00:00:23,360 --> 00:00:25,919 Speaker 1: high compared to some of your competitors. 9 00:00:25,960 --> 00:00:27,720 Speaker 2: Talk us through the pricing strategy there. 10 00:00:29,440 --> 00:00:32,559 Speaker 3: Yeah, So the value that we put in this car 11 00:00:32,720 --> 00:00:36,640 Speaker 3: is absolutely outstanding. This is the fastest Jeep ever. It 12 00:00:36,720 --> 00:00:39,400 Speaker 3: goes from zero to sixty in less than three point 13 00:00:39,400 --> 00:00:41,800 Speaker 3: four to seven. It's got a range of three hundred 14 00:00:41,960 --> 00:00:45,280 Speaker 3: miles plus, it's got to talk over six hundred and 15 00:00:45,320 --> 00:00:50,159 Speaker 3: seventeen pound feet. Talking of technology, forty five inches of 16 00:00:50,320 --> 00:00:55,800 Speaker 3: usable screens inside, an unbelievable selection of very precious material, 17 00:00:56,200 --> 00:00:59,880 Speaker 3: and the sense of craftmanship in the car. It all 18 00:01:00,280 --> 00:01:04,480 Speaker 3: all that with an unbelievable and unbelievably aerodynamic design. So 19 00:01:04,520 --> 00:01:06,520 Speaker 3: we believe that all the value that is in the earth, 20 00:01:06,600 --> 00:01:09,320 Speaker 3: the price is pretty competitive and by the way, it's 21 00:01:09,360 --> 00:01:12,680 Speaker 3: exactly in the middle of the of the segment midsize 22 00:01:12,720 --> 00:01:13,600 Speaker 3: as your big segment. 23 00:01:14,280 --> 00:01:15,840 Speaker 4: The pre order are open today. 24 00:01:16,240 --> 00:01:19,360 Speaker 3: Four clicks go to from Jep to comjip dot com, 25 00:01:19,360 --> 00:01:21,639 Speaker 3: four clicks to get your car. You choose your color, 26 00:01:21,920 --> 00:01:24,240 Speaker 3: your interiors, your dealer, and you buy it. 27 00:01:24,680 --> 00:01:25,720 Speaker 4: So please do that. 28 00:01:26,680 --> 00:01:28,399 Speaker 2: So there you go, point taking that. 29 00:01:28,640 --> 00:01:30,800 Speaker 1: When it comes to the price tag, of course we're 30 00:01:30,800 --> 00:01:34,240 Speaker 1: talking about speed and we're talking about features. But even still, 31 00:01:34,280 --> 00:01:36,279 Speaker 1: I'm curious to hear a little bit more about Jeep's 32 00:01:36,280 --> 00:01:39,720 Speaker 1: pricing strategy overall, because the narrative out there is that 33 00:01:40,080 --> 00:01:42,959 Speaker 1: prices are too high, Jeep is losing share in the US, 34 00:01:43,120 --> 00:01:47,160 Speaker 1: and that inventory at dealerships is piling up. So how 35 00:01:47,200 --> 00:01:49,840 Speaker 1: do you adjust at this point? Do you cut prices? 36 00:01:49,920 --> 00:01:51,160 Speaker 1: Do you cut production? 37 00:01:51,600 --> 00:01:52,680 Speaker 2: What's next? 38 00:01:53,560 --> 00:01:56,640 Speaker 3: So we will have a second off with many new 39 00:01:56,840 --> 00:02:01,360 Speaker 3: launches and product action and issue one of On those occasions, 40 00:02:01,400 --> 00:02:05,000 Speaker 3: we will work on product competitiveness, so we will give 41 00:02:05,120 --> 00:02:09,600 Speaker 3: to have a dealer more competitiveness to sell more Jips 42 00:02:09,639 --> 00:02:13,079 Speaker 3: and also other Stellants car. So we believe that second 43 00:02:13,120 --> 00:02:17,480 Speaker 3: Alpha will be the perfect timing to adjust inventory while 44 00:02:17,760 --> 00:02:21,680 Speaker 3: we will work on technology on innovation and product competitiveness 45 00:02:21,760 --> 00:02:24,720 Speaker 3: through price mostly and through incentive as well. 46 00:02:25,400 --> 00:02:28,480 Speaker 1: So through price through incentive, it sounds like production levels 47 00:02:28,680 --> 00:02:30,480 Speaker 1: not necessarily going to change there. 48 00:02:32,280 --> 00:02:35,240 Speaker 3: Production I believe it can stay at the level it is. Obviously, 49 00:02:35,280 --> 00:02:37,360 Speaker 3: we will monitor week by week and month from a 50 00:02:37,400 --> 00:02:40,560 Speaker 3: month to see if some fine tuning is needed. But 51 00:02:40,680 --> 00:02:43,320 Speaker 3: the point is to heat up the sales, and to 52 00:02:43,400 --> 00:02:46,919 Speaker 3: heat up the sales, we'll launch product action associated to 53 00:02:47,080 --> 00:02:48,760 Speaker 3: price competitiveness sections. 54 00:02:48,960 --> 00:02:51,799 Speaker 1: All right, So addressing that through demand, trying to boost 55 00:02:51,840 --> 00:02:53,120 Speaker 1: demand rather than supply. 56 00:02:53,240 --> 00:02:55,400 Speaker 2: Really appreciate the color there. 57 00:02:55,480 --> 00:02:57,880 Speaker 1: I do want to talk about something that the CEO 58 00:02:57,960 --> 00:03:00,880 Speaker 1: of Silantis said, of course Silant is being parent company, 59 00:03:01,160 --> 00:03:03,480 Speaker 1: saying that the company plus rule out a twenty five 60 00:03:03,560 --> 00:03:07,440 Speaker 1: thousand dollars ev in the US quote very soon. 61 00:03:07,720 --> 00:03:09,440 Speaker 2: How soon is very soon? 62 00:03:10,760 --> 00:03:12,840 Speaker 3: Well, it said very soon, So I confirmed that I 63 00:03:12,880 --> 00:03:16,400 Speaker 3: cannot say how soon. In the next one year, GIP 64 00:03:16,520 --> 00:03:20,200 Speaker 3: only s three important launches on the same platform. So 65 00:03:20,240 --> 00:03:25,200 Speaker 3: today you saw jeep Wagons, Please preorder online for clicks 66 00:03:25,240 --> 00:03:26,960 Speaker 3: to have your Gepagons. 67 00:03:27,919 --> 00:03:29,320 Speaker 4: Then you will have another. 68 00:03:29,040 --> 00:03:31,880 Speaker 3: One, which is jeep Racon in three months, and then 69 00:03:31,919 --> 00:03:34,600 Speaker 3: you will have another one. I cannot display it I 70 00:03:34,639 --> 00:03:37,480 Speaker 3: cannot say the name, but it's gonna compete in the 71 00:03:37,560 --> 00:03:41,800 Speaker 3: mainstream mid suv segment. So we have three Jeep cars 72 00:03:41,840 --> 00:03:45,120 Speaker 3: on the same platform built in North America, designed by 73 00:03:45,120 --> 00:03:49,440 Speaker 3: American engineers, that will be available to the market in 74 00:03:49,520 --> 00:03:52,520 Speaker 3: less than twelve months in the core of the market, 75 00:03:52,600 --> 00:03:55,560 Speaker 3: which is the mid suv segment, that is a segment 76 00:03:55,640 --> 00:04:00,400 Speaker 3: of four point two million units sold. Preer's a Arges 77 00:04:00,600 --> 00:04:03,960 Speaker 3: segment in the planet. We come from zero cars in 78 00:04:03,960 --> 00:04:06,520 Speaker 3: that segment. JEP will be with three in less than 79 00:04:06,520 --> 00:04:07,040 Speaker 3: one year. 80 00:04:07,280 --> 00:04:10,200 Speaker 1: All right, So it's four clicks, not five, not three 81 00:04:10,520 --> 00:04:13,560 Speaker 1: to have pre order that Jeep there. But I understand 82 00:04:13,560 --> 00:04:15,920 Speaker 1: that you won't tell me the name or specifics on 83 00:04:15,960 --> 00:04:18,600 Speaker 1: the timing of when we could see that twenty five 84 00:04:18,640 --> 00:04:20,599 Speaker 1: thousand dollars EV. But I have to try to make 85 00:04:20,680 --> 00:04:23,200 Speaker 1: some news here, So can you give us any color 86 00:04:23,320 --> 00:04:26,599 Speaker 1: on where it will actually be built, what platform that 87 00:04:26,640 --> 00:04:27,479 Speaker 1: you plan to use. 88 00:04:29,279 --> 00:04:32,080 Speaker 3: Those three cars that I mentioned, they will be built 89 00:04:32,360 --> 00:04:36,240 Speaker 3: in Toluca, Mexico on stell a large platform, which is 90 00:04:36,279 --> 00:04:39,200 Speaker 3: the platform that is that that plan. The twenty five 91 00:04:39,240 --> 00:04:43,640 Speaker 3: thousand BV Jeep will be built later later so after 92 00:04:43,680 --> 00:04:48,640 Speaker 3: this year, and we still identifying the plant. The platform 93 00:04:48,839 --> 00:04:52,400 Speaker 3: is that what we call stell a small or smart car, 94 00:04:52,520 --> 00:04:56,000 Speaker 3: which is a very competitive platform. That's why we are 95 00:04:56,040 --> 00:04:59,880 Speaker 3: able to build such a big value JIP branded in 96 00:05:00,160 --> 00:05:03,520 Speaker 3: twenty five thousand BB. We will have also other options. 97 00:05:04,120 --> 00:05:07,400 Speaker 3: Our strategy is freedom of choice. That means that out 98 00:05:07,440 --> 00:05:11,120 Speaker 3: of the seven powertrain system available today in the market, 99 00:05:11,279 --> 00:05:13,920 Speaker 3: we will offer to the market six in our range, 100 00:05:13,920 --> 00:05:16,640 Speaker 3: so our customer can buy BBS if they want, but 101 00:05:16,760 --> 00:05:21,320 Speaker 3: can buys HIV plug in hybrid mild ibrid icee extended 102 00:05:21,360 --> 00:05:23,520 Speaker 3: the range that we are launching next year, So we 103 00:05:23,520 --> 00:05:26,440 Speaker 3: are full of novelties in the next twelve to twelve 104 00:05:26,440 --> 00:05:27,159 Speaker 3: months and later. 105 00:05:27,560 --> 00:05:29,400 Speaker 2: All right, So definitely a lot to keep an eye 106 00:05:29,400 --> 00:05:29,719 Speaker 2: on there. 107 00:05:29,760 --> 00:05:32,520 Speaker 1: When it comes to Jeep and your future plans, I 108 00:05:32,560 --> 00:05:35,800 Speaker 1: am curious about what your ambition is when it comes. 109 00:05:35,560 --> 00:05:37,599 Speaker 2: To where you are geographically. 110 00:05:37,640 --> 00:05:40,279 Speaker 1: I was talking to our resident car guy, Matt Miller 111 00:05:40,320 --> 00:05:42,520 Speaker 1: this morning and he made the point that there aren't 112 00:05:42,520 --> 00:05:44,960 Speaker 1: really many Jeep dealers in Europe. For example, if you 113 00:05:45,000 --> 00:05:47,240 Speaker 1: want to buy a car there, you have to do it. 114 00:05:47,279 --> 00:05:48,240 Speaker 2: Through an importer. 115 00:05:48,680 --> 00:05:50,880 Speaker 1: How global do you really want to be when it 116 00:05:50,920 --> 00:05:52,480 Speaker 1: comes specifically to Jeep. 117 00:05:53,600 --> 00:05:56,159 Speaker 3: Oh, we are the most global brand of stell Lands. 118 00:05:57,000 --> 00:06:00,000 Speaker 3: Last year we sold one million units, being seventy percent 119 00:06:00,080 --> 00:06:02,880 Speaker 3: in North America, but there is a large part fifteen 120 00:06:02,920 --> 00:06:06,280 Speaker 3: percent in soth America, fifteen percent in Europe and the 121 00:06:06,400 --> 00:06:09,720 Speaker 3: rest of all the world. So our global stands as 122 00:06:09,880 --> 00:06:13,480 Speaker 3: JEP give us the opportunity to assess of global scales 123 00:06:13,839 --> 00:06:17,039 Speaker 3: and global scales and volumes. Obviously it means to a 124 00:06:17,040 --> 00:06:20,520 Speaker 3: brand of cars, the possibility to create synergy, to have 125 00:06:20,560 --> 00:06:23,600 Speaker 3: access to higher resource and invest in more innovation, for 126 00:06:23,600 --> 00:06:26,200 Speaker 3: instance in power trends. So to be global is very 127 00:06:26,240 --> 00:06:30,640 Speaker 3: important for JEEP. Obviously we are deep into American roots. 128 00:06:30,680 --> 00:06:34,880 Speaker 3: We are the most patriotic brand overall. This is recognized 129 00:06:34,960 --> 00:06:37,920 Speaker 3: by Americans at every year b voting about that there 130 00:06:37,960 --> 00:06:40,160 Speaker 3: is a survey the states that Jeep is the most 131 00:06:40,200 --> 00:06:43,800 Speaker 3: parodic brand overall. So we come in in this survey 132 00:06:43,839 --> 00:06:47,520 Speaker 3: before this day for instance, before McDonald's for instance. So 133 00:06:47,560 --> 00:06:50,320 Speaker 3: we are very very very recognized as America, but we 134 00:06:50,360 --> 00:06:53,760 Speaker 3: are global. At this global aspect of our business give 135 00:06:53,839 --> 00:06:57,000 Speaker 3: us access to global scales, which is important when it 136 00:06:57,000 --> 00:06:58,160 Speaker 3: comes to product development. 137 00:06:58,600 --> 00:07:00,960 Speaker 1: So commodity being global, I want to talk about your 138 00:07:00,960 --> 00:07:06,040 Speaker 1: commitment to battery electric vehicles full evs versus hybrids for example, 139 00:07:06,080 --> 00:07:09,440 Speaker 1: which a lot of your competitors are pivoting more heavily too. 140 00:07:09,800 --> 00:07:11,520 Speaker 2: How are you thinking about that as you. 141 00:07:11,520 --> 00:07:14,640 Speaker 1: Look to the future, are you going to really double 142 00:07:14,720 --> 00:07:18,160 Speaker 1: down on fully vs here or is maybe the future 143 00:07:18,160 --> 00:07:19,480 Speaker 1: looking a little bit more hybrid. 144 00:07:21,000 --> 00:07:24,880 Speaker 3: We we are we have the possibility to offer to 145 00:07:24,920 --> 00:07:29,520 Speaker 3: the market absolutely everything. So our strategy freedom or choice 146 00:07:29,840 --> 00:07:34,400 Speaker 3: give us the flexibility to develop many, many, many innovation 147 00:07:34,520 --> 00:07:37,520 Speaker 3: set technologies for the same market. So, for instance, now 148 00:07:37,560 --> 00:07:40,000 Speaker 3: we are in a moment where the PASO growth of 149 00:07:40,080 --> 00:07:43,400 Speaker 3: batteriety vehicle is there, but not at the level that 150 00:07:43,440 --> 00:07:47,160 Speaker 3: we thought. We will launch very soon Extended Range, which 151 00:07:47,240 --> 00:07:50,320 Speaker 3: is a reeve so a kind of ibry technology for 152 00:07:51,640 --> 00:07:54,440 Speaker 3: this is next year. We will launch after the big 153 00:07:54,480 --> 00:07:58,600 Speaker 3: success of Range, which is a PHV and grantual key 154 00:07:58,680 --> 00:08:01,520 Speaker 3: for b which is a PHIV, a Gladiat or Jeep 155 00:08:01,560 --> 00:08:04,600 Speaker 3: gladiad or the pick up PHV as well, and we 156 00:08:04,640 --> 00:08:06,560 Speaker 3: will launch other in the rest of the wars such 157 00:08:06,600 --> 00:08:10,480 Speaker 3: as mild dabbing and Rabbit. So to Jeep, the point 158 00:08:10,640 --> 00:08:14,400 Speaker 3: is how much time do we need to offer on 159 00:08:14,640 --> 00:08:17,600 Speaker 3: very versatile platform the power thread that in that moment 160 00:08:17,760 --> 00:08:21,600 Speaker 3: the market is willing, and our engineering give us the 161 00:08:21,640 --> 00:08:25,400 Speaker 3: possibility switch in six months, six months on the same 162 00:08:25,440 --> 00:08:27,600 Speaker 3: platform for one power thing to another. 163 00:08:28,040 --> 00:08:30,400 Speaker 1: And Antonio, I only have about thirty seconds left with you. 164 00:08:30,480 --> 00:08:32,160 Speaker 1: But before I let you go, tell me about the 165 00:08:32,160 --> 00:08:35,080 Speaker 1: future of gas powered jeeps. Are you still going to 166 00:08:35,160 --> 00:08:37,560 Speaker 1: keep producing them or scale back production? 167 00:08:38,800 --> 00:08:41,680 Speaker 4: No? No, we're producing that for sure. For sure. It's 168 00:08:41,720 --> 00:08:43,560 Speaker 4: one of our power three that we want to offer. 169 00:08:43,640 --> 00:08:47,600 Speaker 1: Yes, all right, so still committed there to that gas 170 00:08:47,640 --> 00:08:50,800 Speaker 1: powered vehicle. Really appreciate your time, Antonio, No, it's a 171 00:08:50,800 --> 00:08:53,840 Speaker 1: busy day for you. That, of course is Antonio Filosa. 172 00:08:53,880 --> 00:08:55,720 Speaker 1: He is the CEO of Jeep