WEBVTT - Bloomberg Businessweek Weekend - May 28th, 2021

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<v Speaker 1>This is Bloomberg Business Week inside from the reporters and

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<v Speaker 1>editors who bring you America's most trusted business magazine, plus

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<v Speaker 1>global business finance and tech news As it happened. Bloomberg

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<v Speaker 1>Business Week with Carol Messier and Bloomberg Quick Takes Tim

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<v Speaker 1>Stinovic on Bloomberg Radio. Hi, everyone, welcome to the weekend

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<v Speaker 1>edition of Bloomberg Business Week, the weekend holiday edition as

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<v Speaker 1>the summer officially kicks off here in the US. That

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<v Speaker 1>was quick, Yeah, thank god? All right, Tim. It's also

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<v Speaker 1>a double issue of the magazine coming up. But look

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<v Speaker 1>at the promise of bitcoin with the CEO of digital

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<v Speaker 1>wallet company Ballet. Also an important and solemn week is

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<v Speaker 1>we marked the one year anniversary of the death of

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<v Speaker 1>George Floyd, the president and CEO of the National Urban League.

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<v Speaker 1>On where we are today a really thoughtful conversation, plus

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<v Speaker 1>Lords of London on billions of dollars of claims during

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<v Speaker 1>the pandemic. All of that to come. We begin with

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<v Speaker 1>this week's cover story, someone who is well known to

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<v Speaker 1>our Bloomberg audience for her investment bets and her per formans.

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<v Speaker 1>It's all about Kathy Would, who has become a star

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<v Speaker 1>both in and outside of the world of e t s.

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<v Speaker 1>They call her money Tree in South Korea and the

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<v Speaker 1>Godmother in Hong Kong. Joining us now is Joel Weber,

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<v Speaker 1>editor at Bloomberg business Week, and Ben Steveerman, personal Finance

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<v Speaker 1>editor at Bloomberg News. Joel Uh. People may know about

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<v Speaker 1>Kathy Would over the last year because she has become

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<v Speaker 1>this celebrity inside and outside of finance, but she got

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<v Speaker 1>started at ARC relatively late in her career and she's

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<v Speaker 1>been at this for years. Yeah, And what we really

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<v Speaker 1>tried to do, I think we talked about Kathy Would

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<v Speaker 1>almost every day in general at Bloomberg News because it's

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<v Speaker 1>become just one of the most remarkable stories of the

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<v Speaker 1>past year. Um. But we what we tried to do

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<v Speaker 1>and what Ben in Um, Claire Valentine and any Massa

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<v Speaker 1>did with this cover story was really tried to tell

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<v Speaker 1>a bigger story about who Kathy Wood is, where she

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<v Speaker 1>can came from, how she's up ended investing and and

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<v Speaker 1>maybe pull you know, pull some things that out that

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<v Speaker 1>nobody you had ever really known about her, and they

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<v Speaker 1>did that, and you know, it's really rooted in her

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<v Speaker 1>I think having a really deep understanding of the financial industry.

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<v Speaker 1>Before she started arc Um, she she had an active

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<v Speaker 1>the idea of doing an actively managed g T F

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<v Speaker 1>at um Alliance Bernstein, which basically said, we don't want

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<v Speaker 1>you to do that, and she went out and did

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<v Speaker 1>it anyway, and that's made her basically one of the

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<v Speaker 1>biggest names in in finance at the moment um And Ben,

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<v Speaker 1>as you just started to you know, working on this story,

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<v Speaker 1>what what stuck out to you? What makes Cathy different

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<v Speaker 1>and special? So I think that you know, in the

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<v Speaker 1>last year, the pandemic has created um a lot of frenzies.

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<v Speaker 1>Like we've seen a lot of frenzies in the stock market,

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<v Speaker 1>and we've seen a lot of people promoting themselves and

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<v Speaker 1>promoting their SPACs, and we've seen a lot of that

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<v Speaker 1>phenomenon of almost celebrity culture coming into finance and investing.

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<v Speaker 1>And so I approach Cathy would as maybe part of that.

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<v Speaker 1>But now, you know, the more I looked at her,

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<v Speaker 1>the more I realized that she's actually been this same

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<v Speaker 1>person for for for decades, Like she is obsessed with

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<v Speaker 1>innovation and the future and and what she was saying,

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<v Speaker 1>you know, five years before the pandemic is the same

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<v Speaker 1>thing she's saying now more or less, maybe the timeline

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<v Speaker 1>has accelerated a bit in terms of the the changes

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<v Speaker 1>she sees in the economy and the stock market. But um,

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<v Speaker 1>I really think that um investing in these these future

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<v Speaker 1>technologies is more is almost more about her her like

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<v Speaker 1>philosophy of life than it is about making money. I mean,

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<v Speaker 1>of course she's in it to make money, but I

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<v Speaker 1>think she has broader goals in mind. Well then to

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<v Speaker 1>that point, and among the many, many new things that

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<v Speaker 1>I learned about Cathy would in this cover story about

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<v Speaker 1>you and Claire and Annie has has been that she

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<v Speaker 1>talked about that She had this rarely prescient comment back

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<v Speaker 1>in February of twenty nineteen when she told a podcast,

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<v Speaker 1>it's the the best thing that can happen for us.

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<v Speaker 1>And this is going to sound odd. Is a crisis,

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<v Speaker 1>It's usually when innovation takes root and gains traction. So so,

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<v Speaker 1>how did that play out during the pandemic? How did

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<v Speaker 1>this five year time arise and that she talks about

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<v Speaker 1>so much, Trunk had accelerate, Yeah, I mean, she it's

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<v Speaker 1>incredible if you look at the numbers on her flagship

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<v Speaker 1>et F. I mean we're talking about a hundred fifty return.

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<v Speaker 1>She was right on she she she she captured the

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<v Speaker 1>mood of the market in that moment, and then it

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<v Speaker 1>continued to go up all the way into February. Now

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<v Speaker 1>since then, um, she's lost about a third of the

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<v Speaker 1>value in in her fund because you know, as the

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<v Speaker 1>economy has reopened, the market has been shifting towards a

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<v Speaker 1>little bit more boring stocks of the broader the rally

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<v Speaker 1>is broadened out. And she says that's actually good for

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<v Speaker 1>her because it means that means that this is actually

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<v Speaker 1>a sustainable bull market. And she's keeps selling her investors

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<v Speaker 1>who's mostly stuck with their that um that she has

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<v Speaker 1>a five year time horizon and she still expects her

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<v Speaker 1>portfolio to triple over those five years. Funny if people

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<v Speaker 1>don't believe that, I gotta say um. And so we

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<v Speaker 1>try to reflect the debate in the story about you know,

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<v Speaker 1>is she right, is she wrong? Um? You know, is

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<v Speaker 1>this a real grounded opinion or or is she just

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<v Speaker 1>really hoping against hope? But um, but she's she seems

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<v Speaker 1>pretty unruffled by what's happened recently. That was Bloomberg News

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<v Speaker 1>reporter Ben Steve Berman and Business Week editor Joel Weber

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<v Speaker 1>Coming up. It's been just over a years since George

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<v Speaker 1>Floyd's murder sparked outrage across the globe and became a

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<v Speaker 1>turning point in the movement to end racially motivated police violence.

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<v Speaker 1>National or Been League President and CEO Mark Morial on

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<v Speaker 1>the progress we've made sense and how far there's still

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<v Speaker 1>to go. You're listening to Bloomberg Business Week. This is Bloomberg.

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<v Speaker 1>This is Bloomberg Business Week with Carol Massier and Bloomberg

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<v Speaker 1>Quick Takes Tim Stinovik from Bloomberg Radio. Nine minutes, twenty

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<v Speaker 1>nine seconds. That's how long it took for George Floyd

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<v Speaker 1>to lose his life one year ago this week, at

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<v Speaker 1>the hands of a white Minneapolis police officer, Derek Chauvin.

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<v Speaker 1>Now the revelation of that loss of life seen by

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<v Speaker 1>the world, so many of us stuck at home because

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<v Speaker 1>of the pandemic. It ignited rage, set off protests and

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<v Speaker 1>soul searching not seen in years. The problems not new,

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<v Speaker 1>change and solutions still a work in progress. For more

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<v Speaker 1>on where we are, what we've learned one year later,

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<v Speaker 1>and how much more we have to go. Carol, you

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<v Speaker 1>caught up with National Urban League President CEO Mark Morial,

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<v Speaker 1>along with Bloomberg News New York Deputy Bureau Chief Shartilla Brantley,

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<v Speaker 1>on the one year anniversary of the death of George Floyd.

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<v Speaker 1>It's all about action now. Last year, you know, there

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<v Speaker 1>was a lot of talk, a lot of pledges, a

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<v Speaker 1>lot of commitments, and that's a good thing. But I

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<v Speaker 1>think as we've seen work from home advance by leaps

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<v Speaker 1>and bounds, people want to see equity and equality advanced

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<v Speaker 1>by leaps and bounds. And I think people are done

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<v Speaker 1>with the incremental, you know, progress, the glacial pace of progress.

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<v Speaker 1>And you know, I'll give it to our gen z,

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<v Speaker 1>the Zoomers. They're over it. They want it yesterday, right

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<v Speaker 1>tomorrow exactly and safe to say after, you know, when

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<v Speaker 1>after George Floyd, like we just talked about, We've had

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<v Speaker 1>so many conversations. Let's see the action. Mark. The problem

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<v Speaker 1>is not new. Where are we today, what have we learned?

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<v Speaker 1>And how much more do we have to go? In

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<v Speaker 1>your view, I think we should keep in mind that

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<v Speaker 1>the courage of Darnella Frasier, a teenage girl who had

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<v Speaker 1>the presence of mind to pull out our iPhone and tape.

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<v Speaker 1>What was happening to George Floyd is the reason we

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<v Speaker 1>are here today. UH. If but for what she did,

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<v Speaker 1>this would have been subject to what so many of

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<v Speaker 1>these police UH incidents UH involved in. That is UH

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<v Speaker 1>fictitious stories, misrepresentations, and lying about what has happened. We

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<v Speaker 1>see it in the Ronald Green case in Louisiana, where

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<v Speaker 1>the officers said that Ronald Green died from a quote

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<v Speaker 1>automobile accident, Yet when the tape comes out, it's clear

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<v Speaker 1>that they beat him to death for no reason. So

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<v Speaker 1>I want everyone to remember that it was the wake

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<v Speaker 1>of the presence of mind, and that we need people

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<v Speaker 1>and citizens to have the presence of mind to capture

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<v Speaker 1>incidents of injustice. Having said that, I think that the

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<v Speaker 1>George Floyd moment is a moment that accelerated this new

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<v Speaker 1>movement for social justice, for black lives, mattering, for civil

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<v Speaker 1>rights and economic opportunity in this country in a very

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<v Speaker 1>special way. We're at the beginning of the beginning of

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<v Speaker 1>of of a movement, and it is my my hope

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<v Speaker 1>and it's my prayer that this moment of injustice has

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<v Speaker 1>spurred a movement that will last until the work of

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<v Speaker 1>the movement is done because of the way in which

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<v Speaker 1>this movement affected people. The George Ford incident captured the

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<v Speaker 1>imagination because of the outrage of people not only here

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<v Speaker 1>in the United States from all walks of life and backgrounds,

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<v Speaker 1>but also from people all over the world. Having said

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<v Speaker 1>that the test is going to be whether commitments and

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<v Speaker 1>whether this movement, this protest movement, is going to turn

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<v Speaker 1>into meaningful action. One thing that is so critical is

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<v Speaker 1>the passage of the George Ford Justice and Policing Act,

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<v Speaker 1>which right now is the subject subject of sensitive negotiations.

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<v Speaker 1>But those negotiations are simply because there's were councilors in

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<v Speaker 1>the United States Senate by some to pass a meaningful,

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<v Speaker 1>substantial police reimagination and reform bill, which is what the

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<v Speaker 1>George Floyd Bill is. Mark, are you confident the George

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<v Speaker 1>Floyd Justice and Policing Act will be passed by Congress.

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<v Speaker 1>I'm I'm going to remain optimistic, but I'm realistic. I

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<v Speaker 1>understand the nature of the opposition. And then what is

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<v Speaker 1>the nature of the opposition. You have certain elements on

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<v Speaker 1>the Republican side, certain elements who do not want to

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<v Speaker 1>look at the bill on its merit, who simply want

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<v Speaker 1>to see it as just another battle in the partisan

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<v Speaker 1>wars that were involved in would suggest, well, we can't

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<v Speaker 1>give Joe Biden the Democrats of victory. Notwithstanding the fact

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<v Speaker 1>that the George Floyd Bill and it's enumerated provisions, whether

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<v Speaker 1>it's banning show calls, whether it's giving people access to

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<v Speaker 1>the courts in a meaningful way by dialing back qualified immunity,

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<v Speaker 1>whether it's creating a stronger if you will excess, if

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<v Speaker 1>you supporce criminal statute, and and I could continue to

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<v Speaker 1>talk about provisions. Those provisions are supported by the American people.

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<v Speaker 1>Poll after poll demonstrates that. And notwithstanding that this bill,

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<v Speaker 1>now passed by the Congress of the United States, the

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<v Speaker 1>House of Representatives twice, this bill, now with the full

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<v Speaker 1>support of the President and the Vice President, is still

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<v Speaker 1>subject to difficult negotiations because of this antiquated old school

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<v Speaker 1>rule called the Senate filibuster. Are you disappointed in them

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<v Speaker 1>for not taking a firmer stance. There's a lot of

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<v Speaker 1>I feel like doctrines put out a lot of words said,

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<v Speaker 1>But do you feel like the corporate community has really

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<v Speaker 1>stood up uh and really come out like they should have?

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<v Speaker 1>UM After George Floyd. So the corporate community is not

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<v Speaker 1>a monolith. It's not a unified group. Uh. There are

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<v Speaker 1>many who UH spoke out forcefully, who have made meaningful

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<v Speaker 1>and substantial commitments. There are some which put out perfunctory statements,

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<v Speaker 1>and there's some that have done nothing. I believe that

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<v Speaker 1>those that have, and I would point to, uh the

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<v Speaker 1>actions of the Business Roundtable as being you know, fairly

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<v Speaker 1>significant to the extent that these commitments are lived up

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<v Speaker 1>to and follow through on. It's gonna take three to

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<v Speaker 1>five years to make those kinds of determinations. But let's

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<v Speaker 1>look at the corporate community and not look at it

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<v Speaker 1>as a monolitht because I don't think it is a

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<v Speaker 1>monolist and I think there's a great deal of conviction

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<v Speaker 1>and sincerity among many. But the question is always whether

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<v Speaker 1>it's a moment of response, whether it's a complete shift.

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<v Speaker 1>I can tell you that many of the discussions I've

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<v Speaker 1>had even in this week have been about how to

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<v Speaker 1>increase pipelines and talent coming in from the black community,

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<v Speaker 1>how to create a corporate atmosphere which is fairer and

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<v Speaker 1>more equitable and free of racism. Those discussions, and I

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<v Speaker 1>sense in many of those discussions, a degree of since

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<v Speaker 1>therety a degree of commitment, but the pressure, the movement

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<v Speaker 1>in the community, uh, the conversation that has taken place,

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<v Speaker 1>the attention of people like you and the media has

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<v Speaker 1>to continue. Don't let this die, don't let this go away.

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<v Speaker 1>That was Mark Morial, the president of the National Urban

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<v Speaker 1>League and Bloomberg's deputy New York Bureau Chief Shartilla Brantley,

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<v Speaker 1>incredible with the last year has brought us and not

0:13:24.360 --> 0:13:27.280
<v Speaker 1>even thinking about the pandemic, Carolin, look hard to believe

0:13:27.320 --> 0:13:29.760
<v Speaker 1>it's been a year, no exactly. And what's interesting and

0:13:29.800 --> 0:13:31.520
<v Speaker 1>I'm hearing this over and over and this certainly came

0:13:31.520 --> 0:13:34.080
<v Speaker 1>out in our conversation. It's all about we have to

0:13:34.120 --> 0:13:36.600
<v Speaker 1>now stop only talking about it, but actually doing something

0:13:36.600 --> 0:13:39.319
<v Speaker 1>about need to see the data from these organizations, from

0:13:39.320 --> 0:13:42.000
<v Speaker 1>these businesses, show us that you're making a difference. Exactly.

0:13:42.080 --> 0:13:44.280
<v Speaker 1>Let's see the change all right still ahead on Bloomberg

0:13:44.280 --> 0:13:47.199
<v Speaker 1>Business Week, businesses are rethinking the way they protect themselves

0:13:47.280 --> 0:13:51.439
<v Speaker 1>from unforeseen disasters, and the insurance industry taking notice and

0:13:51.520 --> 0:13:53.680
<v Speaker 1>inside look at one of the biggest claims handlers in

0:13:53.720 --> 0:13:56.439
<v Speaker 1>the world and the hundreds of billions of dollars at stake.

0:13:56.800 --> 0:14:04.400
<v Speaker 1>This is Bloomberg Broadcasting from the financial capital of the world,

0:14:04.520 --> 0:14:07.959
<v Speaker 1>Bloomberg eleven in Rio in New York to Washington, d C.

0:14:08.160 --> 0:14:12.880
<v Speaker 1>Bloomberg to Boston, Bloomberg one oh six one does San Francisco,

0:14:12.920 --> 0:14:16.400
<v Speaker 1>Bloomberg nine sixty to the country Sirius XM Chado one

0:14:16.480 --> 0:14:19.400
<v Speaker 1>nine team and around the globe the Bloomberg Business app

0:14:19.520 --> 0:14:25.040
<v Speaker 1>and Bloomberg Radio dot Com. This is Bloomberg Business Week. Well,

0:14:25.040 --> 0:14:27.320
<v Speaker 1>the health pandemic was one of those unforeseen events that

0:14:27.360 --> 0:14:29.560
<v Speaker 1>impacted us in ways we couldn't have imagined him. We

0:14:29.640 --> 0:14:32.480
<v Speaker 1>all know that, and yet there we were, the global

0:14:32.520 --> 0:14:35.920
<v Speaker 1>economy shut down and businesses tapping their insurers as a result.

0:14:36.160 --> 0:14:39.920
<v Speaker 1>Lloyd's of London is the largest market for insurance and reinsurance,

0:14:40.000 --> 0:14:42.640
<v Speaker 1>with a bulk of their business in the insuring of events.

0:14:42.880 --> 0:14:45.600
<v Speaker 1>Hank Watkins is president of the America's Region of Lloyd's

0:14:45.600 --> 0:14:48.120
<v Speaker 1>of London and joined us to talk about the impact.

0:14:48.320 --> 0:14:50.760
<v Speaker 1>You know, it's certainly been a tragedy globally in in

0:14:51.200 --> 0:14:54.680
<v Speaker 1>many countries were far from seeing a conclusion to this,

0:14:54.680 --> 0:14:57.560
<v Speaker 1>this pandemic. But you know, for the insurance industry, which

0:14:57.600 --> 0:15:01.080
<v Speaker 1>is I think the focus of the conversation today. We've

0:15:01.120 --> 0:15:04.680
<v Speaker 1>gotten through it pretty well. We were initially looking at

0:15:04.840 --> 0:15:07.640
<v Speaker 1>at well over a hundred billion dollars in claims globally,

0:15:07.720 --> 0:15:11.360
<v Speaker 1>as well as a similar diminution of asset values. The

0:15:11.440 --> 0:15:14.040
<v Speaker 1>asset values were not hit as hard, but but there

0:15:14.120 --> 0:15:16.440
<v Speaker 1>still will when this is all said and done, be

0:15:16.480 --> 0:15:18.720
<v Speaker 1>more than a hundred billion dollars in claims paid by

0:15:18.720 --> 0:15:22.280
<v Speaker 1>the global insurance and reinsurance industry. You think of the

0:15:22.320 --> 0:15:26.680
<v Speaker 1>events that were canceled or postponed, Wimbledon, the Olympics, all

0:15:26.720 --> 0:15:29.600
<v Speaker 1>around the world, just as major events there so, but

0:15:29.520 --> 0:15:31.920
<v Speaker 1>but you know, not to say there was a positive

0:15:31.960 --> 0:15:34.440
<v Speaker 1>outcome of this, but it forced our industry, which has

0:15:34.520 --> 0:15:38.800
<v Speaker 1>historically been fairly slow to digitize, to use the benefit

0:15:38.840 --> 0:15:43.600
<v Speaker 1>of electronic UH distribution, to really get on board with

0:15:43.640 --> 0:15:47.320
<v Speaker 1>that across the industry flowing jump. No, no, no, forgive me.

0:15:47.400 --> 0:15:50.000
<v Speaker 1>But you know what is digitization in your industry? Like,

0:15:50.000 --> 0:15:51.840
<v Speaker 1>we get it when it comes to retail, right, everybody

0:15:51.840 --> 0:15:54.640
<v Speaker 1>going on platforms and and shopping. I get that. So

0:15:54.680 --> 0:15:58.520
<v Speaker 1>what is exactly digitization or the digital component that you

0:15:58.560 --> 0:16:01.680
<v Speaker 1>guys had to ramp up as a result of the pandemic. Well,

0:16:01.840 --> 0:16:03.720
<v Speaker 1>you look at it from the banking perspective. You know,

0:16:03.800 --> 0:16:07.840
<v Speaker 1>it's clearly it's it's converting um data into numerical figures

0:16:07.840 --> 0:16:11.400
<v Speaker 1>that you can more readily use across an entire platform.

0:16:11.480 --> 0:16:14.120
<v Speaker 1>In the insurance industry, there is a certain element, the

0:16:14.160 --> 0:16:16.120
<v Speaker 1>insured text side that has done a great job out

0:16:16.120 --> 0:16:19.120
<v Speaker 1>over the past several years, mostly in the personalized and

0:16:19.160 --> 0:16:22.320
<v Speaker 1>small commercial space, but at a large more complex risk

0:16:22.360 --> 0:16:25.320
<v Speaker 1>space which Lloyd's plays in. We still, prior to the

0:16:25.360 --> 0:16:28.160
<v Speaker 1>pandemic did a lot of our business face to face.

0:16:28.400 --> 0:16:30.880
<v Speaker 1>There was a fair amount of paper involved between submissions

0:16:30.920 --> 0:16:34.880
<v Speaker 1>and policies and all that. But as of April, we

0:16:35.000 --> 0:16:38.000
<v Speaker 1>and a lot of our competitors pivoted very quickly towards

0:16:38.440 --> 0:16:42.760
<v Speaker 1>electronic transactions. You know, everything was done via via email,

0:16:43.080 --> 0:16:46.320
<v Speaker 1>policies issued issue digitally, etcetera. So we we've come a

0:16:46.360 --> 0:16:49.640
<v Speaker 1>long way, but we might have gotten there absent a

0:16:49.680 --> 0:16:52.960
<v Speaker 1>pandemic in five years. But again, like I said, one

0:16:52.960 --> 0:16:54.760
<v Speaker 1>of the outcomes that has been through the industry and

0:16:54.840 --> 0:16:56.720
<v Speaker 1>Lloyds is that we've moved a lot more quickly. You

0:16:56.800 --> 0:16:58.800
<v Speaker 1>mentioned that when all of a sudden done, it will

0:16:58.800 --> 0:17:01.520
<v Speaker 1>be about a hundred billion dollars in claims paid out. Um.

0:17:01.720 --> 0:17:04.359
<v Speaker 1>You talked about the US Open, something that we typically

0:17:04.359 --> 0:17:05.960
<v Speaker 1>go to, and of course that was shut down. It's

0:17:06.000 --> 0:17:09.840
<v Speaker 1>a huge event, Wimbledon, so many different sporting events. What

0:17:09.920 --> 0:17:13.119
<v Speaker 1>was the biggest claim component if there's a pie in

0:17:13.240 --> 0:17:16.040
<v Speaker 1>terms of claims being paid out, was it sports and events?

0:17:16.080 --> 0:17:18.840
<v Speaker 1>What was it the biggest component that was ultimately paid

0:17:18.840 --> 0:17:21.119
<v Speaker 1>out because of the pandemic? Carol, I'll speak from from

0:17:21.200 --> 0:17:24.040
<v Speaker 1>Lloyd's perspective only, since we do ensure a lot of

0:17:24.119 --> 0:17:28.960
<v Speaker 1>events globally. Event cancelation was probably globally of our The

0:17:29.000 --> 0:17:32.320
<v Speaker 1>impact on us, oh absolutely yes. Well has it then

0:17:32.440 --> 0:17:35.840
<v Speaker 1>changed as hanked? As it change your thinking in terms

0:17:35.880 --> 0:17:38.240
<v Speaker 1>of policies going forward? I mean, who would have thunk

0:17:38.359 --> 0:17:42.320
<v Speaker 1>right a pandemic? It's like one of those black Swan events,

0:17:42.320 --> 0:17:45.000
<v Speaker 1>it feels like. But does it change you're thinking about

0:17:45.560 --> 0:17:49.359
<v Speaker 1>policy coverage or clients? Are they changing their thinking about

0:17:49.560 --> 0:17:51.520
<v Speaker 1>what kind of insurance I have? God forbid we get

0:17:51.520 --> 0:17:55.639
<v Speaker 1>another pandemic? There were there were actually UH products available

0:17:55.880 --> 0:17:58.320
<v Speaker 1>UM for several years, So I mean Lloyd's issued a

0:17:58.320 --> 0:18:01.399
<v Speaker 1>paper about ten years ago UH exploring the risk of

0:18:01.640 --> 0:18:04.520
<v Speaker 1>a major pandemic, and it was issued and read by

0:18:04.520 --> 0:18:06.560
<v Speaker 1>some people. I suppose. But then ultimately there were some

0:18:06.600 --> 0:18:09.800
<v Speaker 1>policies put out there in the marketplace by a few

0:18:09.880 --> 0:18:13.680
<v Speaker 1>major firms, and and there was no take up because people,

0:18:13.800 --> 0:18:16.679
<v Speaker 1>especially you know, post financial crisis, people are struggling to

0:18:16.680 --> 0:18:19.880
<v Speaker 1>get back in their feet. Businesses aren't thinking about every

0:18:19.920 --> 0:18:22.879
<v Speaker 1>possible systemic issue out there. They need to cover what

0:18:22.960 --> 0:18:25.919
<v Speaker 1>it takes to to run their business. So that's the

0:18:25.920 --> 0:18:28.680
<v Speaker 1>way human nature is, though, right We've we spend money

0:18:28.680 --> 0:18:31.960
<v Speaker 1>on ensuring our cell phones, yet we don't necessarily take

0:18:32.000 --> 0:18:34.640
<v Speaker 1>care of our lives or other things as we might. So, Hank,

0:18:35.119 --> 0:18:38.320
<v Speaker 1>you mentioned that you guys, you ensure a lot of events.

0:18:38.920 --> 0:18:43.040
<v Speaker 1>What's your expectation for the next year or so, because

0:18:43.040 --> 0:18:46.560
<v Speaker 1>the world is definitely reopening. But I am curious if

0:18:46.960 --> 0:18:49.919
<v Speaker 1>a lot of events or those who put on the

0:18:50.000 --> 0:18:54.160
<v Speaker 1>events are either upping their insurance coverage. I'm just curious

0:18:54.200 --> 0:18:57.639
<v Speaker 1>what was the impact as a result of the pandemic, Carol.

0:18:57.680 --> 0:19:01.639
<v Speaker 1>The impact has been buying a bridge significant limits of

0:19:01.640 --> 0:19:04.280
<v Speaker 1>liability for a major event that could be impacted by

0:19:04.320 --> 0:19:07.920
<v Speaker 1>another way or by a new pandemic, for example, is

0:19:08.040 --> 0:19:12.440
<v Speaker 1>very difficult. But we have found a number of new

0:19:12.480 --> 0:19:15.920
<v Speaker 1>insurance providers coming on scene. They don't have any legacy losses.

0:19:16.200 --> 0:19:18.439
<v Speaker 1>They didn't pay for the losses last year, so they

0:19:18.440 --> 0:19:20.520
<v Speaker 1>have an opportunity now with new capital to go out there.

0:19:20.560 --> 0:19:23.480
<v Speaker 1>We underwrite the exposure and potentially provide solutions to some

0:19:23.560 --> 0:19:27.440
<v Speaker 1>of these major event organizers around the world. That's Hank Watkins.

0:19:27.480 --> 0:19:30.080
<v Speaker 1>He is president of the America's Region of Lloyd's of London.

0:19:30.480 --> 0:19:32.679
<v Speaker 1>You know, a really insightful conversation in an area of

0:19:32.680 --> 0:19:35.120
<v Speaker 1>the business world we sometimes overlook, kind of just take

0:19:35.200 --> 0:19:37.600
<v Speaker 1>for granted, tim but it's a critical piece of the

0:19:37.640 --> 0:19:41.720
<v Speaker 1>financial support for so many and really of our financial industry.

0:19:41.880 --> 0:19:44.720
<v Speaker 1>You're listening to Bloomberg Business Week. Up next, movie theater

0:19:44.800 --> 0:19:47.640
<v Speaker 1>operators are stepping up efforts to draw people back into

0:19:47.640 --> 0:19:50.399
<v Speaker 1>their buildings as the pandemic eases here in the US,

0:19:50.680 --> 0:19:53.760
<v Speaker 1>and recent box office returns in Asia are providing reasons

0:19:53.840 --> 0:19:56.359
<v Speaker 1>for optimism. Yep, we're watching Asia for cues of what

0:19:56.440 --> 0:19:59.000
<v Speaker 1>happens in the rest of the world. I'm actually a

0:19:59.080 --> 0:20:01.840
<v Speaker 1>Rich Galfon on why the pandemic can't crush people's love

0:20:01.960 --> 0:20:11.920
<v Speaker 1>of the silver screen experience. This is Woomberg. You're listening

0:20:11.960 --> 0:20:15.680
<v Speaker 1>to Bloomberg Business Week with Carol Messer and Bloomberg Quick

0:20:15.760 --> 0:20:20.560
<v Speaker 1>takes Tim Stinovik from Bloomberg Radio. The ninth installment of

0:20:20.600 --> 0:20:23.560
<v Speaker 1>the widely popular, successful Fast and Furious movie franchise, It

0:20:23.720 --> 0:20:25.680
<v Speaker 1>is rolling out. You might recall last week at the

0:20:25.680 --> 0:20:28.400
<v Speaker 1>Bloomberg Live virtual event the Bloomberg Business Week, we caught

0:20:28.440 --> 0:20:30.880
<v Speaker 1>up with Jason Lynn. He Tim is the director behind

0:20:30.920 --> 0:20:34.040
<v Speaker 1>it all. Fast nine. F nine is really the first

0:20:34.040 --> 0:20:36.760
<v Speaker 1>film of the final chapter, so it was actually it's

0:20:36.760 --> 0:20:39.560
<v Speaker 1>actually been very liberating. It's a very different process. So

0:20:39.680 --> 0:20:41.960
<v Speaker 1>ten is not necessarily the last one. It sounds like

0:20:42.000 --> 0:20:44.120
<v Speaker 1>it most definitely is not the last one. I would

0:20:44.160 --> 0:20:46.639
<v Speaker 1>say the last chapter. I think, you know, we have

0:20:46.760 --> 0:20:50.440
<v Speaker 1>so many characters that my problem is actually real estate,

0:20:50.760 --> 0:20:52.760
<v Speaker 1>you know, and so to know that, hey, you know,

0:20:53.560 --> 0:20:56.520
<v Speaker 1>we have F nine, but I also now have real

0:20:56.640 --> 0:20:58.560
<v Speaker 1>estate for two more movies. To be able to tell

0:20:58.600 --> 0:21:02.920
<v Speaker 1>this last chapter hasn't like really again, it's very kind

0:21:02.920 --> 0:21:05.320
<v Speaker 1>of for me. It's a very fresh way of of,

0:21:05.880 --> 0:21:08.720
<v Speaker 1>you know, really kind of crafting what we're gonna do.

0:21:09.080 --> 0:21:11.879
<v Speaker 1>It opened internationally, with most of the ticket sales happening

0:21:11.880 --> 0:21:14.800
<v Speaker 1>in the biggest movie market in the world, China. Richard

0:21:14.840 --> 0:21:17.560
<v Speaker 1>Gelfond is CEO of the movie theater company Imax, and

0:21:17.600 --> 0:21:20.080
<v Speaker 1>had more on the reopening of the big screen. You know,

0:21:20.119 --> 0:21:23.280
<v Speaker 1>it's it's been a long cold winter, as you guys

0:21:23.280 --> 0:21:25.920
<v Speaker 1>are quite aware, and it's nice to have the good

0:21:25.920 --> 0:21:30.320
<v Speaker 1>old fashioned Hollywood blockbuster back. And I think F nine

0:21:30.359 --> 0:21:34.119
<v Speaker 1>really opened up like a Hollywood blockbuster. It did hundred

0:21:34.200 --> 0:21:38.200
<v Speaker 1>sixty five million dollars globally, hundred thirty five million dollars

0:21:38.240 --> 0:21:42.800
<v Speaker 1>in China. IMAX's market share was very healthy. It's our

0:21:42.800 --> 0:21:47.639
<v Speaker 1>biggest opening um and you know since before the pandemic started,

0:21:47.720 --> 0:21:49.880
<v Speaker 1>so feeling a lot better than it was a few

0:21:49.880 --> 0:21:51.960
<v Speaker 1>weeks ago. Carol, Well, that's a big change. Yeah, how

0:21:52.000 --> 0:21:53.560
<v Speaker 1>I mean, how were you feeling a few weeks ago?

0:21:53.600 --> 0:21:57.040
<v Speaker 1>And what changed that? Was it? This opening weekend? Especially globally,

0:21:57.960 --> 0:22:00.960
<v Speaker 1>you know, probably be more us than I should be.

0:22:01.280 --> 0:22:04.520
<v Speaker 1>This has been one of the most frustrating periods of

0:22:04.520 --> 0:22:07.959
<v Speaker 1>the pandemic for me, and that's because I think the

0:22:08.000 --> 0:22:10.880
<v Speaker 1>world is really ready to go back to the movies,

0:22:11.320 --> 0:22:13.479
<v Speaker 1>and I think there are a lot of movies that

0:22:13.520 --> 0:22:17.560
<v Speaker 1>are ready to go, but I think not every territory

0:22:17.600 --> 0:22:20.439
<v Speaker 1>in the world is ready at the same time and

0:22:20.520 --> 0:22:25.320
<v Speaker 1>the same pace, and the traditional distribution model would say,

0:22:25.320 --> 0:22:28.679
<v Speaker 1>you open up globally at one time all over the world,

0:22:29.160 --> 0:22:32.040
<v Speaker 1>but you know, guess what, this just isn't the time

0:22:32.040 --> 0:22:35.840
<v Speaker 1>without works, so that this time is called for different

0:22:36.040 --> 0:22:40.680
<v Speaker 1>kinds of models. And as a result, um, the studios

0:22:40.720 --> 0:22:45.440
<v Speaker 1>who mostly wire located in Hollywood, we're looking out their

0:22:45.520 --> 0:22:49.680
<v Speaker 1>windows and saying, the pandemic is really not doing well here,

0:22:50.040 --> 0:22:53.320
<v Speaker 1>ignoring the fact that you know, they've been blockbusters in

0:22:53.440 --> 0:22:57.359
<v Speaker 1>Japan and China and Korea and Taiwan for months. So

0:22:57.520 --> 0:22:59.919
<v Speaker 1>I think kind of we've been ready in a lot

0:23:00.000 --> 0:23:03.320
<v Speaker 1>of places, but the movies just haven't been there. And

0:23:03.680 --> 0:23:06.800
<v Speaker 1>one of the things that was really unique about the

0:23:06.840 --> 0:23:10.440
<v Speaker 1>release of F nine was it was released in China

0:23:10.480 --> 0:23:13.280
<v Speaker 1>about five weeks before it's being released in the rest

0:23:13.280 --> 0:23:16.080
<v Speaker 1>of the world, which is a different model. And I

0:23:16.080 --> 0:23:19.560
<v Speaker 1>think most of the studios have played it really conservative

0:23:19.640 --> 0:23:24.360
<v Speaker 1>and said we're not opening anywhere until we could open everywhere. Um.

0:23:24.400 --> 0:23:27.639
<v Speaker 1>But fortunately Universal, you know, took the risk in doing

0:23:27.680 --> 0:23:30.639
<v Speaker 1>this and it opens in the US in late June.

0:23:31.320 --> 0:23:33.919
<v Speaker 1>But it really worked. And I think you need to

0:23:34.119 --> 0:23:37.240
<v Speaker 1>demonstrate that people want to go back to the movies,

0:23:37.600 --> 0:23:40.240
<v Speaker 1>and you need the kind of numbers that we had

0:23:40.320 --> 0:23:44.080
<v Speaker 1>in order to get people a studio is comfortable opening

0:23:44.080 --> 0:23:46.520
<v Speaker 1>in their movies, So I think this was a pretty

0:23:46.520 --> 0:23:49.000
<v Speaker 1>big deal. Yeah. Well, what's interesting is I remember you

0:23:49.080 --> 0:23:52.040
<v Speaker 1>saying to when you and I talked at that Bloomberg

0:23:52.040 --> 0:23:53.800
<v Speaker 1>Live event. I think it was back in April. You

0:23:53.840 --> 0:23:56.399
<v Speaker 1>know how you guys went into COVID earlier because of

0:23:56.560 --> 0:23:58.679
<v Speaker 1>China and then came out of it earlier too because

0:23:58.680 --> 0:24:01.400
<v Speaker 1>of China, and how China in many ways has been

0:24:01.400 --> 0:24:04.199
<v Speaker 1>a guiding light about kind of where we're going and

0:24:04.240 --> 0:24:06.720
<v Speaker 1>how the world is reopening. Not apples to apples, I

0:24:06.800 --> 0:24:09.639
<v Speaker 1>understand that, but it has helped us give us a

0:24:09.680 --> 0:24:12.280
<v Speaker 1>little bit of kind of the way forward in terms

0:24:12.320 --> 0:24:15.600
<v Speaker 1>of how the world maybe reopens. Yeah, I think that's

0:24:15.640 --> 0:24:19.640
<v Speaker 1>definitely the case. I think the big distinguished thing thing

0:24:19.760 --> 0:24:23.880
<v Speaker 1>between China and other places though, is China didn't vaccinate

0:24:24.200 --> 0:24:27.800
<v Speaker 1>at the level that other places did and mostly achieved

0:24:28.240 --> 0:24:32.120
<v Speaker 1>it's kind of feeling of safety and low results through

0:24:32.520 --> 0:24:36.720
<v Speaker 1>social contact tracing and other means that we're not used

0:24:37.000 --> 0:24:39.320
<v Speaker 1>here in the West. So in a way, as good

0:24:39.359 --> 0:24:43.280
<v Speaker 1>as China has been, um places like North America could

0:24:43.280 --> 0:24:46.119
<v Speaker 1>be even better once it really opens up. Because I

0:24:46.280 --> 0:24:50.000
<v Speaker 1>imagine you guys noticed that the Nick Game the other night,

0:24:50.119 --> 0:24:53.399
<v Speaker 1>there were fifteen thousand people, um, you know, having a

0:24:53.440 --> 0:24:56.720
<v Speaker 1>great time. And I really feel that it's going to

0:24:56.800 --> 0:24:59.720
<v Speaker 1>be like the Roaring twenties and people but once they

0:24:59.760 --> 0:25:02.120
<v Speaker 1>get out of the house and you know, they can

0:25:02.119 --> 0:25:05.119
<v Speaker 1>go back to what their lives were like before. I

0:25:05.560 --> 0:25:08.520
<v Speaker 1>think that's going to happen very quickly. And I think

0:25:08.920 --> 0:25:11.399
<v Speaker 1>you know it. As I said, it's happening in Asia,

0:25:11.440 --> 0:25:15.160
<v Speaker 1>and there's no reason I think that that won't happen here. Well,

0:25:15.200 --> 0:25:18.040
<v Speaker 1>I'm wondering about that specifically here in the US, because

0:25:18.400 --> 0:25:22.680
<v Speaker 1>we have seen companies like Disney and Warner Media as

0:25:22.720 --> 0:25:27.960
<v Speaker 1>it has is still called release theatrical releases direct to

0:25:28.040 --> 0:25:31.080
<v Speaker 1>streaming direct consumer And I'm wondering if you think that

0:25:31.119 --> 0:25:34.800
<v Speaker 1>consumers have been conditioned to enjoy this stuff at home

0:25:35.320 --> 0:25:37.719
<v Speaker 1>rather than in a theater, and that might not provide

0:25:37.720 --> 0:25:39.919
<v Speaker 1>the incentive for them to get back to what they

0:25:39.920 --> 0:25:42.520
<v Speaker 1>were doing before the pandemic, because now they've been able

0:25:42.560 --> 0:25:45.760
<v Speaker 1>to do it from their couch and not get a babysitter. Yeah.

0:25:45.800 --> 0:25:48.440
<v Speaker 1>I mean, that's a narrative that I think a lot

0:25:48.480 --> 0:25:52.720
<v Speaker 1>of the streaming services are promoting. But I don't really

0:25:52.760 --> 0:25:55.440
<v Speaker 1>think it's going to play out that way. I mean,

0:25:55.600 --> 0:25:58.439
<v Speaker 1>people are locked in their living rooms, were locked in

0:25:58.440 --> 0:26:01.480
<v Speaker 1>their kitchens. So when you're locked in your living room,

0:26:01.960 --> 0:26:05.440
<v Speaker 1>you watch movies on your television set. When you locked

0:26:05.480 --> 0:26:08.640
<v Speaker 1>in your kitchen, you don't go to restaurants. You eat

0:26:08.680 --> 0:26:11.199
<v Speaker 1>in your kitchen when you're allowed to go out. I

0:26:11.200 --> 0:26:14.000
<v Speaker 1>mean you look at almost every behavior. Look at what's

0:26:14.000 --> 0:26:16.840
<v Speaker 1>gone on with the restaurants in New York and London

0:26:16.920 --> 0:26:20.520
<v Speaker 1>and Los Angeles. I mean people were in condition the

0:26:20.560 --> 0:26:24.240
<v Speaker 1>only bringing in food. They were limited by the circumstances

0:26:24.280 --> 0:26:28.400
<v Speaker 1>to doing that. And you even look at um um

0:26:28.440 --> 0:26:31.920
<v Speaker 1>one of the recent films, got Zilla Versus Kang that

0:26:32.119 --> 0:26:38.679
<v Speaker 1>was released simultaneously by Warner Media um in imax. We

0:26:38.880 --> 0:26:42.840
<v Speaker 1>sold out about a thousand shows around the United States

0:26:43.080 --> 0:26:46.000
<v Speaker 1>when people could get it for free if they were

0:26:46.040 --> 0:26:49.960
<v Speaker 1>subscribers on their TV sets. So I just don't think

0:26:50.040 --> 0:26:52.280
<v Speaker 1>that's the way it is. I mean, people go to

0:26:52.320 --> 0:26:57.600
<v Speaker 1>the movies partly for escapism, partly for social reasons, partly

0:26:57.920 --> 0:27:01.399
<v Speaker 1>for social activity, probably to get away from their kids,

0:27:01.520 --> 0:27:04.199
<v Speaker 1>probably to get away from their parents. You know, everyone

0:27:04.240 --> 0:27:08.120
<v Speaker 1>has a different reason. But I don't think they're gonna say, oh,

0:27:08.200 --> 0:27:11.240
<v Speaker 1>i'd much rather watch this in my living room with

0:27:11.280 --> 0:27:13.520
<v Speaker 1>my family, which is what I've been doing for the

0:27:13.560 --> 0:27:18.560
<v Speaker 1>last fifteen months. It was an interim solution designed for pandemic.

0:27:18.920 --> 0:27:21.720
<v Speaker 1>And I don't blame anybody. I mean, if you're Disney,

0:27:22.240 --> 0:27:26.680
<v Speaker 1>your warner, you know, the movie theaters are closed, You've

0:27:26.680 --> 0:27:29.240
<v Speaker 1>got this content you paid for, You've got to do

0:27:29.440 --> 0:27:31.960
<v Speaker 1>something with it. And by the way, streaming happens to

0:27:32.000 --> 0:27:35.640
<v Speaker 1>be something that the stock market likes an awful lot.

0:27:36.040 --> 0:27:39.600
<v Speaker 1>So you say, oh, I'll stream, but they know that

0:27:39.600 --> 0:27:43.600
<v Speaker 1>that's that's made for a time and a place. And again,

0:27:43.640 --> 0:27:45.560
<v Speaker 1>I don't want to make too much of it. But

0:27:45.640 --> 0:27:48.560
<v Speaker 1>if you look at the recent results and the and

0:27:48.600 --> 0:27:52.800
<v Speaker 1>the projections from the streaming services during the last quarter,

0:27:53.160 --> 0:27:56.600
<v Speaker 1>as the pandemic has started to fade, you know, the

0:27:56.680 --> 0:27:59.879
<v Speaker 1>numbers for streaming of you know, not kept pace with

0:28:00.080 --> 0:28:03.680
<v Speaker 1>where they were in the pandemic. And again that's logical.

0:28:03.760 --> 0:28:06.840
<v Speaker 1>And people are still going to stream certain things, but

0:28:07.080 --> 0:28:11.199
<v Speaker 1>for big blockbuster movies like IMAX does no one's going

0:28:11.240 --> 0:28:14.280
<v Speaker 1>to look forward to spending Saturday night on the couch

0:28:14.560 --> 0:28:17.679
<v Speaker 1>with my parents rich To be fair, just like you're saying,

0:28:17.720 --> 0:28:20.200
<v Speaker 1>the narrative of the streaming guys, they're kind of talking

0:28:20.280 --> 0:28:22.359
<v Speaker 1>their book to some extent, I think it's safe to

0:28:22.400 --> 0:28:24.920
<v Speaker 1>say that you're talking your book about people coming back.

0:28:25.359 --> 0:28:29.120
<v Speaker 1>But I mean, what do you then make of all

0:28:29.160 --> 0:28:33.160
<v Speaker 1>the streaming deals that are happening right now. Where you've

0:28:33.200 --> 0:28:36.320
<v Speaker 1>worked in mergers and acquisitions, you're an investment, but you

0:28:36.520 --> 0:28:39.200
<v Speaker 1>understand this world. Do you think this is just a

0:28:39.280 --> 0:28:41.320
<v Speaker 1>cycle that runs out of steam or do you think

0:28:41.360 --> 0:28:44.520
<v Speaker 1>there's real momentum Because there's some things that changes, but

0:28:44.640 --> 0:28:46.840
<v Speaker 1>as a result of the pandemic that will stay with us.

0:28:46.880 --> 0:28:48.360
<v Speaker 1>And I think there's a lot that would say that

0:28:48.440 --> 0:28:51.520
<v Speaker 1>streaming is part of that. I think streaming is part

0:28:51.560 --> 0:28:53.600
<v Speaker 1>of it, but I think in a different way than

0:28:53.640 --> 0:28:57.120
<v Speaker 1>it was during the pandemic. I think for niche movies

0:28:57.160 --> 0:29:01.040
<v Speaker 1>and movies that you know, cost less in a budget

0:29:01.360 --> 0:29:04.959
<v Speaker 1>and have to find a specific audience, releasing them direct

0:29:05.000 --> 0:29:08.040
<v Speaker 1>to streaming will make sense because the marketing costs are

0:29:08.080 --> 0:29:12.480
<v Speaker 1>extremely high to do that reaching your consumer and a

0:29:12.560 --> 0:29:15.600
<v Speaker 1>niche market is difficult to find. And I think those

0:29:15.640 --> 0:29:19.880
<v Speaker 1>things will continue to stream. Also, almost every studio has

0:29:19.920 --> 0:29:23.640
<v Speaker 1>come up now with a forty five day window where

0:29:23.640 --> 0:29:27.320
<v Speaker 1>they'll they'll stream forty five days after opening and I think,

0:29:27.520 --> 0:29:30.880
<v Speaker 1>if anything, that's going to make the content more valuable

0:29:30.880 --> 0:29:35.440
<v Speaker 1>and the theatrical run more valuable to the studio. Because remember,

0:29:35.760 --> 0:29:39.920
<v Speaker 1>how did HBO get started? How did um, um, how

0:29:39.920 --> 0:29:44.600
<v Speaker 1>did Netflix get started? They streamed Hollywood movies and those

0:29:44.640 --> 0:29:48.160
<v Speaker 1>movies got a lot of exposure, got a brand, got

0:29:48.200 --> 0:29:52.560
<v Speaker 1>good word of mouth. I've got brand recognition, built sequels,

0:29:52.760 --> 0:29:56.880
<v Speaker 1>and then people paid a lot to go stream them. Um.

0:29:56.920 --> 0:30:00.520
<v Speaker 1>You know. As I'll ask you a question, nay, five

0:30:00.640 --> 0:30:05.680
<v Speaker 1>stream movies from Netflix last year? Um you know. And

0:30:06.040 --> 0:30:07.840
<v Speaker 1>by the way, it is a trick question because I

0:30:07.920 --> 0:30:10.280
<v Speaker 1>was just in l A and I asked ten people

0:30:10.360 --> 0:30:14.040
<v Speaker 1>that and nobody can name five stream movies during And

0:30:14.080 --> 0:30:16.840
<v Speaker 1>that's streaming. When I was growing up, there were TV

0:30:17.040 --> 0:30:19.960
<v Speaker 1>movies and then there were real movies. I think now

0:30:20.000 --> 0:30:23.040
<v Speaker 1>there's gonna be real movies and streaming movies. That's I'm

0:30:23.120 --> 0:30:25.600
<v Speaker 1>x CEO Rich Galfon. And to be fair, Tim, you know,

0:30:25.640 --> 0:30:27.160
<v Speaker 1>he's kind of talking his book a little bit. He's

0:30:27.160 --> 0:30:30.320
<v Speaker 1>all about the big screen and big blockbuster movies, but

0:30:30.400 --> 0:30:32.000
<v Speaker 1>he does say that there's going to be movies that

0:30:32.040 --> 0:30:33.680
<v Speaker 1>you're gonna want to see on the big screen, and

0:30:33.680 --> 0:30:35.240
<v Speaker 1>then there stuff you'll be like, Okay, I can watch

0:30:35.240 --> 0:30:37.600
<v Speaker 1>that at home, right, Look, you can't exactly replicate the

0:30:37.600 --> 0:30:40.600
<v Speaker 1>IMAX experience at home, at least, you know, most people

0:30:40.640 --> 0:30:42.880
<v Speaker 1>don't have an IMAX screen at their house now, I

0:30:42.880 --> 0:30:45.240
<v Speaker 1>don't yet. Uh, And I kind of like the popcorn

0:30:45.240 --> 0:30:47.040
<v Speaker 1>in the theater too. That raps up the first hour

0:30:47.040 --> 0:30:49.600
<v Speaker 1>of the weekend edition of Bloomberg Business Week from Bloomberg Radio.

0:30:49.640 --> 0:30:51.840
<v Speaker 1>I'm Carol Masse and I'm Tim Stanavak. Ahead in our

0:30:51.880 --> 0:30:54.440
<v Speaker 1>next hour, a trio of executives on the frontiers of

0:30:54.480 --> 0:30:58.320
<v Speaker 1>their respective industries. App Harvest CEO Jonathan Webb on artificial

0:30:58.320 --> 0:31:03.080
<v Speaker 1>intelligence and Agriculture Bonnie CEO Peter McGinnis on his company's

0:31:03.120 --> 0:31:06.880
<v Speaker 1>latest innovations. And Ballet CEO Bobby Lee on the promise

0:31:06.960 --> 0:31:08.760
<v Speaker 1>of bitcoin. I see what he did there. It's a

0:31:08.760 --> 0:31:11.600
<v Speaker 1>little bit of innovation, right, people kind of disrupting the world.

0:31:11.920 --> 0:31:13.800
<v Speaker 1>Coming up next, though, if you've been searching for the

0:31:13.800 --> 0:31:17.239
<v Speaker 1>fountain of youth, who is not doing that? Everybody is? Well?

0:31:17.280 --> 0:31:19.720
<v Speaker 1>Silicon Valley may have founded and it might be in

0:31:20.120 --> 0:31:24.560
<v Speaker 1>your dog Man's best friend. Why canine life extension research

0:31:24.600 --> 0:31:27.160
<v Speaker 1>could lead to breakthroughs for the rest of us? I'm

0:31:27.160 --> 0:31:28.959
<v Speaker 1>hoping my scout's going to help me out here. All

0:31:29.200 --> 0:31:37.720
<v Speaker 1>this is Bloomberg. This is Bloomberg Business Week inside from

0:31:37.720 --> 0:31:40.920
<v Speaker 1>the reporters and editors who bring you America's most trusted

0:31:40.960 --> 0:31:45.120
<v Speaker 1>business magazine, plus global business finance and tech news As

0:31:45.160 --> 0:31:49.080
<v Speaker 1>it happened, Sloomberg Business Week with Carol Messer and Bloomberg

0:31:49.120 --> 0:31:53.720
<v Speaker 1>Quick Takes Tim Stinovic on Bloomberg Radio. Hi, I'm Carol

0:31:53.760 --> 0:31:56.160
<v Speaker 1>Masser and I'm Tim Stinovic. Plenty ahead in our second

0:31:56.200 --> 0:31:59.000
<v Speaker 1>hour of the weekend edition of Bloomberg Business Week, including

0:31:59.040 --> 0:32:01.920
<v Speaker 1>Tim Dogs in the Fountain of Youth, Crypto also from

0:32:01.920 --> 0:32:05.440
<v Speaker 1>a veteran and another yogurt I p O Chobani anyone,

0:32:05.760 --> 0:32:08.719
<v Speaker 1>and Farming with Ai with the founder and CEO of

0:32:08.760 --> 0:32:11.120
<v Speaker 1>app Harvest. Looking forward to all of that. First up, though,

0:32:11.160 --> 0:32:13.720
<v Speaker 1>this our story we both loved. We were talking about

0:32:13.800 --> 0:32:15.880
<v Speaker 1>it throughout the day. We thought it was about one

0:32:15.880 --> 0:32:19.160
<v Speaker 1>thing initially, and once we started reading through it realized

0:32:19.240 --> 0:32:21.280
<v Speaker 1>it was about something else. Cut to the chase him,

0:32:21.280 --> 0:32:23.880
<v Speaker 1>It's about man's best friend and how our pups may

0:32:23.880 --> 0:32:26.680
<v Speaker 1>help us stay forever young. By way of Silicon Valley.

0:32:26.840 --> 0:32:29.200
<v Speaker 1>We got the details from Bloomberg Business Week feature writer

0:32:29.240 --> 0:32:32.080
<v Speaker 1>and New York Times bestselling author Ashley Vance, who's also

0:32:32.080 --> 0:32:35.800
<v Speaker 1>the host of Hello World and author of Elon Musk, Tesla, SpaceX,

0:32:35.840 --> 0:32:38.560
<v Speaker 1>and The Quest for a Fantastic Feature. He was joined

0:32:38.600 --> 0:32:42.000
<v Speaker 1>by Bloomberg Business Week editor Joel Weber so UM in

0:32:42.120 --> 0:32:49.120
<v Speaker 1>Silicon Valley UM life extending technologies are of great interests,

0:32:49.360 --> 0:32:53.400
<v Speaker 1>and there's been a lot of of interest in what

0:32:53.480 --> 0:32:57.040
<v Speaker 1>can be done on a cellular level to basically eke

0:32:57.080 --> 0:33:00.760
<v Speaker 1>out a few more dozen years. The problem is, like

0:33:00.840 --> 0:33:03.840
<v Speaker 1>testing on humans is actually really difficult because it takes

0:33:03.880 --> 0:33:06.360
<v Speaker 1>a long time to get there. UM. And that kind

0:33:06.360 --> 0:33:09.960
<v Speaker 1>of brings us to this story that actually got which was,

0:33:10.800 --> 0:33:14.600
<v Speaker 1>you know, there's a buddy in some of our lives

0:33:14.640 --> 0:33:17.880
<v Speaker 1>that we could maybe do some testing on. So so, Ashley,

0:33:17.880 --> 0:33:20.440
<v Speaker 1>what did you what did you find? As UM as

0:33:20.440 --> 0:33:24.200
<v Speaker 1>you dug into this a little bit, Yeah, well, so

0:33:24.280 --> 0:33:27.240
<v Speaker 1>there's this company called Loyal and they're they're based in

0:33:27.320 --> 0:33:30.440
<v Speaker 1>San Francisco, And you've got it exactly right. You know,

0:33:30.480 --> 0:33:34.920
<v Speaker 1>there's there's at least five or six or seven promising

0:33:35.200 --> 0:33:38.440
<v Speaker 1>compounds that are out there, things that the doctors and

0:33:38.520 --> 0:33:42.040
<v Speaker 1>scientists have known about for years that we see seems

0:33:42.080 --> 0:33:45.200
<v Speaker 1>to extend life and mice and to get rid of

0:33:45.240 --> 0:33:48.080
<v Speaker 1>inflammation and things like that. But nobody's been willing to

0:33:48.160 --> 0:33:50.800
<v Speaker 1>fund a human trial because you've basically got to do

0:33:50.880 --> 0:33:53.880
<v Speaker 1>it for forty for fifty years. And so this company,

0:33:53.960 --> 0:33:58.080
<v Speaker 1>Loyal is now going to test these compounds on dogs,

0:33:58.120 --> 0:34:01.080
<v Speaker 1>and you know, they think they can run these studies

0:34:01.280 --> 0:34:04.479
<v Speaker 1>in two, three, four years and see if it works

0:34:04.880 --> 0:34:08.239
<v Speaker 1>and and then you know, the goal is is if

0:34:08.280 --> 0:34:11.000
<v Speaker 1>this seems like I's working on dogs, maybe people will

0:34:11.040 --> 0:34:12.960
<v Speaker 1>be more willing to do some of these tests on

0:34:13.080 --> 0:34:16.080
<v Speaker 1>humans are just to go ahead and green like the drugs.

0:34:16.120 --> 0:34:18.120
<v Speaker 1>So how likely is this? Because as I kidded in

0:34:18.160 --> 0:34:20.560
<v Speaker 1>the top, you know, we've been on this pursuit of

0:34:20.560 --> 0:34:23.960
<v Speaker 1>the Fountain of youth forever. So how likely is there

0:34:24.040 --> 0:34:27.360
<v Speaker 1>something out there that you know helps out my dog Scout?

0:34:27.440 --> 0:34:30.160
<v Speaker 1>I'd love to have her forever, but also I'd like

0:34:30.200 --> 0:34:33.560
<v Speaker 1>to live a little bit longer. Well, it's funny because

0:34:33.560 --> 0:34:36.359
<v Speaker 1>when I went into this, I was skeptical, and you

0:34:36.480 --> 0:34:39.279
<v Speaker 1>would imagine, but um, you know, I interviewed a member

0:34:39.280 --> 0:34:42.800
<v Speaker 1>of scientists and and uh, there are these these drugs

0:34:42.880 --> 0:34:45.879
<v Speaker 1>like metaphor mean and Rappa mic in um, which are

0:34:46.040 --> 0:34:49.399
<v Speaker 1>used in humans for different things like helping with organ

0:34:49.480 --> 0:34:53.720
<v Speaker 1>transplants and other conditions that people are are reasonably certain

0:34:53.920 --> 0:34:57.640
<v Speaker 1>will have positive effects on dogs and humans. It's just

0:34:57.719 --> 0:35:01.400
<v Speaker 1>people have been reluctant to try this stuff, and so, um,

0:35:01.440 --> 0:35:04.880
<v Speaker 1>you know, in my interviews, they're talking about for large

0:35:04.920 --> 0:35:07.759
<v Speaker 1>breed dogs who live on average about seven years, they

0:35:07.800 --> 0:35:11.400
<v Speaker 1>think they could live not only kind of two years longer,

0:35:11.440 --> 0:35:16.240
<v Speaker 1>but have you know, much better lifestyle in their latter years,

0:35:16.360 --> 0:35:20.000
<v Speaker 1>and so you know, it's not living forever or anything

0:35:20.040 --> 0:35:22.200
<v Speaker 1>like that. It's kind of like a quality of life

0:35:22.680 --> 0:35:25.799
<v Speaker 1>improvement that people are pretty sure we will see. So

0:35:25.840 --> 0:35:27.800
<v Speaker 1>if that ends up up happening, and if it works

0:35:27.800 --> 0:35:30.440
<v Speaker 1>for dogs to help us connected to humans and to

0:35:30.520 --> 0:35:34.560
<v Speaker 1>what extent, perhaps humans could live just a few years

0:35:34.600 --> 0:35:37.759
<v Speaker 1>longer and what those years would be like? Yeah, I mean,

0:35:37.760 --> 0:35:41.400
<v Speaker 1>so the thesis of this company is that, um, the

0:35:41.520 --> 0:35:45.880
<v Speaker 1>FDA has been reluctant to to even think about drugs

0:35:45.920 --> 0:35:49.120
<v Speaker 1>that are as general. For something as general as aging,

0:35:49.200 --> 0:35:51.600
<v Speaker 1>you know, you have to have a medicine that's targeting

0:35:51.760 --> 0:35:55.200
<v Speaker 1>a specific illness. But if this worked in the dogs,

0:35:55.280 --> 0:35:58.480
<v Speaker 1>then this this could pave UM, this could pave the

0:35:58.520 --> 0:36:01.719
<v Speaker 1>way for maybe easing some of these restrictions. And the

0:36:01.800 --> 0:36:04.640
<v Speaker 1>scientists I talked to you, they don't recommend it for everyone,

0:36:04.640 --> 0:36:09.680
<v Speaker 1>but they're already taking these compounds and and they're curing

0:36:09.800 --> 0:36:12.399
<v Speaker 1>their their sore shoulder that you know, you're in your

0:36:12.400 --> 0:36:15.080
<v Speaker 1>fifties and you've got this sore shoulder for months. And

0:36:15.160 --> 0:36:17.080
<v Speaker 1>this one guy I talked to it went away in

0:36:17.120 --> 0:36:21.000
<v Speaker 1>about a week after after taking one of these drugs. So, um,

0:36:21.120 --> 0:36:22.960
<v Speaker 1>so you know, I mean, you know, I think if you,

0:36:23.719 --> 0:36:27.360
<v Speaker 1>if you make this more mainstream and acceptable by through dogs,

0:36:27.400 --> 0:36:30.200
<v Speaker 1>it really could change our perspective on this field. It's

0:36:30.239 --> 0:36:32.759
<v Speaker 1>also a little bit of the kind of a perfect cell,

0:36:33.040 --> 0:36:35.560
<v Speaker 1>you know, like six months extra and something's life for

0:36:36.120 --> 0:36:38.360
<v Speaker 1>I mean even two your two years more meaningful with

0:36:38.800 --> 0:36:41.080
<v Speaker 1>maybe a dog, but six months it's like who knew,

0:36:41.200 --> 0:36:45.840
<v Speaker 1>who knew if it worked out? Uh so legit question though, Um,

0:36:45.880 --> 0:36:49.440
<v Speaker 1>there's a lot of money slashing around in this space,

0:36:49.680 --> 0:36:52.560
<v Speaker 1>and so talk to us about what the funding is like,

0:36:52.680 --> 0:36:55.680
<v Speaker 1>not only for for this company the startup, but in

0:36:55.719 --> 0:36:58.400
<v Speaker 1>the rest of the space. Yeah, I mean, you know,

0:36:58.440 --> 0:37:00.680
<v Speaker 1>a lot of this stuff has seemed kind of fringe

0:37:00.719 --> 0:37:03.200
<v Speaker 1>in the past, and so you never know, um, what

0:37:03.320 --> 0:37:05.799
<v Speaker 1>to take seriously and whatnot. I mean, I think in

0:37:05.800 --> 0:37:10.320
<v Speaker 1>this case, the company is backed by the Longevity Fund

0:37:10.520 --> 0:37:13.920
<v Speaker 1>is one of its investors, and they're kind of the

0:37:13.920 --> 0:37:17.080
<v Speaker 1>the top investor in this whole field. They've they've done

0:37:17.640 --> 0:37:21.440
<v Speaker 1>a bunch of uh different startups in this area. But

0:37:21.520 --> 0:37:24.360
<v Speaker 1>you know, I think the you can imagine that people

0:37:24.400 --> 0:37:28.440
<v Speaker 1>would pay almost anything to to have their dogs live

0:37:28.520 --> 0:37:31.400
<v Speaker 1>a bit longer. And and so the business case on

0:37:31.480 --> 0:37:34.759
<v Speaker 1>this one seems seems clear to me that if if

0:37:34.760 --> 0:37:37.400
<v Speaker 1>you really could give this to work, um, you know,

0:37:37.480 --> 0:37:40.000
<v Speaker 1>the founders of loyal so they want to try to

0:37:40.080 --> 0:37:43.799
<v Speaker 1>keep the price low um low enough that everyone can

0:37:43.880 --> 0:37:46.319
<v Speaker 1>use this, but I imagine it will start out quite high.

0:37:46.480 --> 0:37:48.719
<v Speaker 1>That's Bloomberg's actually vans in business. We got to r

0:37:48.760 --> 0:37:51.000
<v Speaker 1>Droel Webber. I thought we spent a lot of money

0:37:51.000 --> 0:37:54.120
<v Speaker 1>Carol on pets before, but this is actually taking it

0:37:54.200 --> 0:37:56.120
<v Speaker 1>up a notch. I think it's clear that people will

0:37:56.160 --> 0:37:59.880
<v Speaker 1>pay anything to live longer. Just look at my men

0:38:00.040 --> 0:38:02.960
<v Speaker 1>some cabinet and all my like Cream's annointments. So that

0:38:03.120 --> 0:38:05.960
<v Speaker 1>is so true. Listen, I love it though research dogs

0:38:05.960 --> 0:38:07.880
<v Speaker 1>the life cycle, like you kind of get it and

0:38:07.920 --> 0:38:09.680
<v Speaker 1>why this might make a difference for all of us

0:38:09.920 --> 0:38:11.919
<v Speaker 1>going forward. I'm ready to live a little bit longer,

0:38:11.960 --> 0:38:13.600
<v Speaker 1>so long as I'm healthy. And who doesn't want their

0:38:13.640 --> 0:38:15.840
<v Speaker 1>dog to live longer? I want my dog to live forever.

0:38:16.160 --> 0:38:18.200
<v Speaker 1>All right, you're listening to Bloomberg Business Week coming up.

0:38:18.200 --> 0:38:22.080
<v Speaker 1>The cryptocurrency market, especially Bitcoin, has been defined by volatility

0:38:22.120 --> 0:38:25.120
<v Speaker 1>and big swings throughout its short history, but our next

0:38:25.120 --> 0:38:27.719
<v Speaker 1>guest says it's with good reason and that it won't

0:38:27.719 --> 0:38:30.560
<v Speaker 1>stay that way forever. The CEO of the multi currency

0:38:30.640 --> 0:38:34.320
<v Speaker 1>non electronic crypto wallet Ballet, Bobby Lee, is our next guest.

0:38:34.640 --> 0:38:45.920
<v Speaker 1>This is Bloomberg. This is Bloomberg Business Week with Carol

0:38:45.960 --> 0:38:50.200
<v Speaker 1>Messer and Bloomberg Quick Takes Tim Spinovik from Bloomberg Radio.

0:38:51.560 --> 0:38:54.239
<v Speaker 1>So the wild booling cryptocurrencies, Yeah, it continues, and we

0:38:54.360 --> 0:38:56.880
<v Speaker 1>recently caught up with Bobby Lee. Tim. He's an entrepreneur

0:38:56.880 --> 0:38:59.800
<v Speaker 1>in the crypto space, recently founded Ballet, where he's CEO

0:39:00.000 --> 0:39:03.720
<v Speaker 1>as well. Ballet is a multi currency, non electronic crypto wallet.

0:39:03.880 --> 0:39:06.280
<v Speaker 1>Bobby is also the author of the Promise of Bitcoin,

0:39:06.360 --> 0:39:08.400
<v Speaker 1>The Future of Money and how it can work for

0:39:08.440 --> 0:39:10.279
<v Speaker 1>you Having a crypto walle It is important. You don't

0:39:10.280 --> 0:39:12.879
<v Speaker 1>want to lose do you want to lose it all right, Well,

0:39:12.880 --> 0:39:14.719
<v Speaker 1>he joined us from what you might say was an

0:39:14.760 --> 0:39:18.120
<v Speaker 1>appropriate place considering the volatility and kind of gambling feel

0:39:18.200 --> 0:39:20.759
<v Speaker 1>of the crypto market thus far. He joined us from

0:39:20.880 --> 0:39:23.520
<v Speaker 1>Las Vegas. The way I explained is bitcoin is really

0:39:23.600 --> 0:39:27.640
<v Speaker 1>a global reserve asset class. It started out as a

0:39:27.760 --> 0:39:32.440
<v Speaker 1>very small sort of digital currency invented by a social commoto,

0:39:32.600 --> 0:39:37.320
<v Speaker 1>sort of very very nerdy, kind of punk kind of creation.

0:39:37.960 --> 0:39:40.080
<v Speaker 1>But what we've come to see over the last twelve

0:39:40.160 --> 0:39:42.719
<v Speaker 1>years is that coom really has a role in society

0:39:42.880 --> 0:39:46.399
<v Speaker 1>in the sense that it truly is an independent into

0:39:46.560 --> 0:39:49.600
<v Speaker 1>asset class that has a strict limit on the issuance.

0:39:50.440 --> 0:39:53.120
<v Speaker 1>So people may know biquin has opened the camp of

0:39:53.200 --> 0:39:56.520
<v Speaker 1>twenty one million units, and it was these two factors,

0:39:56.960 --> 0:39:59.480
<v Speaker 1>the strict limit of twenty one million and also its

0:39:59.520 --> 0:40:03.840
<v Speaker 1>own sort of independence, you decentralized nature. It's really a

0:40:03.920 --> 0:40:08.080
<v Speaker 1>beast that cannot be controlled by by the government of

0:40:08.080 --> 0:40:10.440
<v Speaker 1>the world, so it doesn't sec come itself to the

0:40:10.440 --> 0:40:13.239
<v Speaker 1>inflation that we see with the US dollar and other

0:40:13.320 --> 0:40:17.440
<v Speaker 1>currencies that's controlled by central pain printing. So now you

0:40:17.480 --> 0:40:20.360
<v Speaker 1>know the coin has already reached one trillion dollars in

0:40:20.520 --> 0:40:22.319
<v Speaker 1>total value. It's come back down a bit in the

0:40:22.360 --> 0:40:24.880
<v Speaker 1>reasonable back, but I think it didn't go much much

0:40:24.920 --> 0:40:27.640
<v Speaker 1>higher than that. You know, we are still, though, Bobby,

0:40:27.760 --> 0:40:30.319
<v Speaker 1>trying to figure out is it a currency, is it

0:40:30.400 --> 0:40:32.879
<v Speaker 1>a commodity? Is it a collectible? I mean we're still

0:40:32.880 --> 0:40:37.080
<v Speaker 1>having these conversations. You do know, to that the U. S. Treasury,

0:40:37.840 --> 0:40:42.560
<v Speaker 1>the Federal Reserve are you know, increasing their curiosity and

0:40:42.600 --> 0:40:44.720
<v Speaker 1>wanting to know more about it and trying to figure

0:40:44.719 --> 0:40:47.879
<v Speaker 1>out what needs to be there in terms of oversight.

0:40:48.360 --> 0:40:53.880
<v Speaker 1>Could that drastically change the dynamic of cryptocurrency as we

0:40:53.920 --> 0:40:57.800
<v Speaker 1>see it today. Well, so the number one miss no

0:40:57.880 --> 0:41:01.840
<v Speaker 1>more is people misunderstand currency has to be something that

0:41:01.880 --> 0:41:04.440
<v Speaker 1>you can spend with, you know what, to be valuable.

0:41:04.760 --> 0:41:07.839
<v Speaker 1>I take a more traditional of your currencies, really money

0:41:08.040 --> 0:41:11.000
<v Speaker 1>and money even if it's sitting in my pocket, even

0:41:11.160 --> 0:41:13.279
<v Speaker 1>if it's sitting in my bank account, it's useful to

0:41:13.360 --> 0:41:16.480
<v Speaker 1>me even if it's not spent. So this is the

0:41:16.480 --> 0:41:20.520
<v Speaker 1>the important piece the currency. Like bitcoin, it doesn't have

0:41:20.600 --> 0:41:23.320
<v Speaker 1>to be useful only for spending. It can be useful

0:41:23.640 --> 0:41:26.120
<v Speaker 1>as an investment, as a head against installation, as a

0:41:26.200 --> 0:41:28.920
<v Speaker 1>store of value, and in that sense, I think the

0:41:28.960 --> 0:41:32.560
<v Speaker 1>bigpoint will be very successful. And with regards to regulation, yes,

0:41:32.640 --> 0:41:35.200
<v Speaker 1>they are very concerned about it because of the dig

0:41:35.200 --> 0:41:37.879
<v Speaker 1>inner nature of its so called awesomeness, where it's gonna

0:41:37.880 --> 0:41:41.320
<v Speaker 1>be sent across the wire and contaneously all around the world.

0:41:41.760 --> 0:41:44.640
<v Speaker 1>So it really is different from the traditional money in

0:41:44.680 --> 0:41:47.600
<v Speaker 1>that sense. So that's why you have regulatory agencies all

0:41:47.600 --> 0:41:50.040
<v Speaker 1>of the world trying to stand down on bitcoin. But

0:41:50.120 --> 0:41:53.560
<v Speaker 1>fundamentally bitcoin as as its own sort of digital currency,

0:41:54.000 --> 0:41:57.440
<v Speaker 1>it hasn't changed even even with the basically no one

0:41:57.480 --> 0:42:00.239
<v Speaker 1>can force to change it. Well, the regulatory and you

0:42:00.280 --> 0:42:03.799
<v Speaker 1>can do is force people's behavior to change it rather

0:42:03.840 --> 0:42:06.279
<v Speaker 1>than the bitcoin itself. Bobby, what do you do. I

0:42:06.360 --> 0:42:08.040
<v Speaker 1>work with a lot of smart people. I run into

0:42:08.040 --> 0:42:09.839
<v Speaker 1>a lot of smart people who are still like I

0:42:09.920 --> 0:42:14.319
<v Speaker 1>don't quite understand cryptocurrency. I don't understand it other than

0:42:14.400 --> 0:42:17.360
<v Speaker 1>it's maybe you know a place, a risky asset that

0:42:17.400 --> 0:42:19.200
<v Speaker 1>you can just make some money or lose a lot

0:42:19.200 --> 0:42:21.839
<v Speaker 1>of money as well. What do you say to them

0:42:21.880 --> 0:42:24.920
<v Speaker 1>that ultimately will be You say, it's going to transform

0:42:24.960 --> 0:42:27.480
<v Speaker 1>the global economy. How so, so a lot of smart

0:42:27.480 --> 0:42:29.920
<v Speaker 1>people in the world, a lot of successful investors. However,

0:42:30.719 --> 0:42:33.759
<v Speaker 1>even today, the vast majority of them don't understand it,

0:42:33.840 --> 0:42:36.120
<v Speaker 1>don't get bitcoin. And this is the reason why I

0:42:36.120 --> 0:42:38.799
<v Speaker 1>wrote the book. Give an example, ten years ago, when

0:42:38.800 --> 0:42:41.799
<v Speaker 1>I first gone in touch with bitcoin. This is my

0:42:42.080 --> 0:42:45.840
<v Speaker 1>university being involved. I was decently smart person to have

0:42:45.880 --> 0:42:48.520
<v Speaker 1>a college degree computer science and all that, but I

0:42:48.640 --> 0:42:51.759
<v Speaker 1>was an enormous, very newbie, if you will, in terms

0:42:51.800 --> 0:42:56.520
<v Speaker 1>of understanding bitcoin that fundamentals philosophy, the economics, and also

0:42:56.560 --> 0:42:59.839
<v Speaker 1>the technology. So today bitcoin is already told and half

0:43:00.040 --> 0:43:02.040
<v Speaker 1>years old. There's still a lot of smart people in

0:43:02.080 --> 0:43:04.759
<v Speaker 1>the world, educated people who are very successful that when

0:43:04.760 --> 0:43:06.680
<v Speaker 1>they see bitquin for the first time, to them, it's

0:43:06.719 --> 0:43:09.719
<v Speaker 1>strange and it's just not It doesn't it doesn't rock,

0:43:09.840 --> 0:43:11.920
<v Speaker 1>It doesn't really like in terms of what makes this

0:43:12.000 --> 0:43:15.799
<v Speaker 1>so special. So that's fine, It's just that bitcoin is very,

0:43:15.920 --> 0:43:19.080
<v Speaker 1>very complicated. Uh. You know, it took me a decade

0:43:19.239 --> 0:43:20.920
<v Speaker 1>to really understand it to the level that I have

0:43:21.080 --> 0:43:24.399
<v Speaker 1>so far, and I expect myself to really even learn

0:43:24.440 --> 0:43:27.279
<v Speaker 1>more about it in the coming next decade. Uh. In

0:43:27.360 --> 0:43:29.399
<v Speaker 1>terms of how is going to change the world. What's

0:43:29.400 --> 0:43:32.040
<v Speaker 1>amazing is that now, for the first time in the world,

0:43:32.120 --> 0:43:35.840
<v Speaker 1>we have a unique asset class that is digital in

0:43:36.080 --> 0:43:38.720
<v Speaker 1>nature that people can stand around anywhere in the world,

0:43:39.200 --> 0:43:43.920
<v Speaker 1>from person to person without any third party's intervention, without

0:43:43.960 --> 0:43:47.520
<v Speaker 1>any third party oversight. Now, from the regular perspective, and

0:43:47.680 --> 0:43:52.520
<v Speaker 1>something has no oversight and no intermention ability, they worry naturally.

0:43:52.520 --> 0:43:55.399
<v Speaker 1>So they worried because they used to control things. They're

0:43:55.480 --> 0:43:58.600
<v Speaker 1>used to controlling and seeing all the bank wire transfers,

0:43:58.880 --> 0:44:01.480
<v Speaker 1>they're used to controlling which among the people can withdraw

0:44:01.560 --> 0:44:04.160
<v Speaker 1>from their accounts. They're used to having a limit and

0:44:04.200 --> 0:44:07.359
<v Speaker 1>all that stuff, including trading hours or stock markets. They're

0:44:07.400 --> 0:44:10.880
<v Speaker 1>used to all that kind of control. But bitcoin is

0:44:10.920 --> 0:44:14.400
<v Speaker 1>so new and radically different, there's no way to control it.

0:44:14.560 --> 0:44:17.000
<v Speaker 1>And that's how it was invented. It was invented to

0:44:17.080 --> 0:44:21.400
<v Speaker 1>be this wild sort of animal that is not domesticated.

0:44:21.520 --> 0:44:25.600
<v Speaker 1>So that's why it's so hard to the people. So

0:44:25.719 --> 0:44:30.040
<v Speaker 1>how does it become a bigger part of the mainstream

0:44:30.239 --> 0:44:34.280
<v Speaker 1>financial global economy if it's expected to be this wild animal,

0:44:35.040 --> 0:44:37.600
<v Speaker 1>which is fine, but you've got to know that going in.

0:44:37.960 --> 0:44:40.560
<v Speaker 1>But how that sounds to me a bit problematic to

0:44:40.600 --> 0:44:44.520
<v Speaker 1>fitting into kind of a stable system, especially if people

0:44:44.520 --> 0:44:48.359
<v Speaker 1>are counting all yeah, absolutely, you're right. First of all,

0:44:48.760 --> 0:44:53.160
<v Speaker 1>I'm not saying, Nor are people saying that everyone has

0:44:53.239 --> 0:44:57.359
<v Speaker 1>to use me. Remember this not enforced sort of thing,

0:44:57.440 --> 0:44:59.759
<v Speaker 1>in the sense that we are not forcing the world

0:44:59.800 --> 0:45:01.560
<v Speaker 1>to is big point is to get involved in big

0:45:01.560 --> 0:45:03.880
<v Speaker 1>poin what it is is big point is a choice.

0:45:04.239 --> 0:45:07.000
<v Speaker 1>So prior to two thousand nine, prior to the invention

0:45:07.040 --> 0:45:09.680
<v Speaker 1>of bigcoin, people have no choice. If you want to

0:45:09.680 --> 0:45:11.719
<v Speaker 1>send money to someone abroad, you have to go through

0:45:11.719 --> 0:45:15.360
<v Speaker 1>the banking system, which is a swift international wire transfer,

0:45:15.680 --> 0:45:17.880
<v Speaker 1>and there's all sorts of limits, all sorts of delays,

0:45:17.960 --> 0:45:22.279
<v Speaker 1>all sorts of just critical stuff that's very complicated. With

0:45:22.320 --> 0:45:25.080
<v Speaker 1>the surf wire address. For now, do you have no choice?

0:45:25.120 --> 0:45:27.680
<v Speaker 1>Whereas today do you have a choice. People who want

0:45:27.719 --> 0:45:30.120
<v Speaker 1>to get involved with different they can choose to send

0:45:30.120 --> 0:45:32.440
<v Speaker 1>the money in bigcoin. They can also choose to receive

0:45:32.480 --> 0:45:36.120
<v Speaker 1>the money in bigcoins. And don't forget spending money. Traditionally

0:45:36.160 --> 0:45:39.200
<v Speaker 1>we talk about the world is four dimensional, right when

0:45:39.200 --> 0:45:40.799
<v Speaker 1>we talk about sending money, we think of it in

0:45:40.800 --> 0:45:44.120
<v Speaker 1>the three dimensions and in the physicality sending from one

0:45:44.400 --> 0:45:46.719
<v Speaker 1>they need to ad medicine in another country. But the

0:45:46.760 --> 0:45:50.680
<v Speaker 1>fourth dominion, which is dimension with client, is very very important.

0:45:51.120 --> 0:45:53.200
<v Speaker 1>But that's why we save money. The reason we have

0:45:53.280 --> 0:45:55.400
<v Speaker 1>money in a bank account is because we chose to

0:45:55.600 --> 0:45:58.799
<v Speaker 1>not spend it all on the team learned it. That's

0:45:58.880 --> 0:46:01.280
<v Speaker 1>the cumination of what money north the individual Bankts County.

0:46:01.480 --> 0:46:04.280
<v Speaker 1>That's Bobby Lee, the CEO of crypto wallet firm Ballet.

0:46:04.800 --> 0:46:07.160
<v Speaker 1>We heard Ray Dalio say earlier this week, Carol that

0:46:07.239 --> 0:46:10.440
<v Speaker 1>he prefers bitcoin over bonds, and there is the growing

0:46:10.480 --> 0:46:13.440
<v Speaker 1>consensus from investment heavyweights that the market could be a

0:46:13.440 --> 0:46:16.440
<v Speaker 1>good bet over time. Yeah, time will tell obviously. All right.

0:46:16.480 --> 0:46:19.200
<v Speaker 1>Still to come on Bloomberg Business Week, Yogurt and produce,

0:46:19.280 --> 0:46:22.000
<v Speaker 1>we explore two very different corners of the food market.

0:46:22.160 --> 0:46:24.760
<v Speaker 1>We'll hear from app Harvest CEO and founder Jonathan Webb

0:46:25.080 --> 0:46:27.640
<v Speaker 1>on the latest developments in ag tech. Here's a hint

0:46:27.719 --> 0:46:31.520
<v Speaker 1>they're using AI and up. Next, Rabani CEO Peter McGinnis

0:46:31.560 --> 0:46:33.799
<v Speaker 1>gives us a sneak peek into his company's plans for

0:46:33.840 --> 0:46:38.120
<v Speaker 1>growth and commitment to its workers. They're thinking beyond yogurt, Carol, Yeah, absolutely.

0:46:38.120 --> 0:46:40.080
<v Speaker 1>All I know is I'm thinking about food. I'm hungry.

0:46:40.280 --> 0:46:48.000
<v Speaker 1>This is Bloomberg broadcasting from the financial capital of the world,

0:46:48.160 --> 0:46:51.600
<v Speaker 1>Bloomberg Eleve in Frio in New York to Washington, d C.

0:46:51.800 --> 0:46:56.520
<v Speaker 1>Bloomberg to Boston, Bloomberg one oh six one to San Francisco,

0:46:56.600 --> 0:47:00.000
<v Speaker 1>Bloomberg nine sixty to the country Sirius xm chedel one

0:47:00.080 --> 0:47:03.040
<v Speaker 1>nine team, and around the globe the Bloomberg Business app

0:47:03.200 --> 0:47:07.640
<v Speaker 1>and Bloomberg Radio dot com. This is Bloomberg Business Week,

0:47:08.440 --> 0:47:11.040
<v Speaker 1>all right, Jovanni. You know it for it's Greek yogurt

0:47:11.239 --> 0:47:13.319
<v Speaker 1>and for reports of the possible I p O. Later

0:47:13.320 --> 0:47:15.720
<v Speaker 1>on this year, at least according to Bloomberg sources, Jovanni

0:47:15.760 --> 0:47:19.160
<v Speaker 1>posted one point five billion dollars in revenues and recently

0:47:19.200 --> 0:47:21.520
<v Speaker 1>announced that it became the first in the US dairy

0:47:21.520 --> 0:47:24.320
<v Speaker 1>industry to be certified with the Fair Trade Seal of Approval,

0:47:24.640 --> 0:47:27.000
<v Speaker 1>noting how the company has been working with US farms

0:47:27.000 --> 0:47:29.719
<v Speaker 1>and cooperatives to improve working conditions. And Tim, you cut

0:47:29.760 --> 0:47:32.560
<v Speaker 1>up with Chabanni President and CEO Peter mcguinnis you talked

0:47:32.560 --> 0:47:36.600
<v Speaker 1>about operating during the pandemic and also on new product innovations.

0:47:36.680 --> 0:47:38.840
<v Speaker 1>Check it out. The pandemic has been tough for everybody

0:47:38.840 --> 0:47:43.160
<v Speaker 1>in all businesses, but I'm proud of how we performed. UM.

0:47:43.320 --> 0:47:46.399
<v Speaker 1>We set out very early, Tim, very very early on

0:47:47.320 --> 0:47:50.120
<v Speaker 1>UM to take care of our employees, keep them safe

0:47:50.120 --> 0:47:54.120
<v Speaker 1>and supported. UH. Safe was the first thing. And supported

0:47:54.520 --> 0:47:59.560
<v Speaker 1>really was parallel and concurrent, and supported was childcare subsidies

0:47:59.600 --> 0:48:03.080
<v Speaker 1>and special bonuses UH and time off to get vaccinated.

0:48:04.000 --> 0:48:08.440
<v Speaker 1>And it really created a healthy, happy, productive workforce. And

0:48:08.480 --> 0:48:11.799
<v Speaker 1>so we didn't close a single day. We operated twenty

0:48:11.840 --> 0:48:13.799
<v Speaker 1>four hours a day, seven days a week throughout the

0:48:13.880 --> 0:48:17.960
<v Speaker 1>entire pandemic because the demand was there. So the plants,

0:48:18.000 --> 0:48:22.560
<v Speaker 1>the factories ran really well, long and hard and UH

0:48:22.719 --> 0:48:25.000
<v Speaker 1>and it was an investment. Wasn't an expense to take

0:48:25.000 --> 0:48:27.960
<v Speaker 1>care of her employees like that because they're healthier and happier,

0:48:28.440 --> 0:48:30.680
<v Speaker 1>more productive and wanted to come to work. It's really

0:48:30.760 --> 0:48:33.439
<v Speaker 1>remarkable to hear because over the last year we've heard

0:48:33.600 --> 0:48:36.959
<v Speaker 1>some just some devastating stories from food processing plants throughout

0:48:36.960 --> 0:48:39.880
<v Speaker 1>the United States where coronavirus outbreaks took the lives of

0:48:40.280 --> 0:48:44.680
<v Speaker 1>so many employees. But you put measures in place early

0:48:44.719 --> 0:48:46.960
<v Speaker 1>at the company, and as a result, there were no

0:48:47.040 --> 0:48:50.120
<v Speaker 1>coronavirus outbreaks in your plant here in New York and

0:48:50.280 --> 0:48:53.759
<v Speaker 1>South Edmonston, and UH, neither in the one in Twin Falls,

0:48:53.800 --> 0:48:58.840
<v Speaker 1>Idaho as well. Correct. Correct, there was community spread, right,

0:48:58.960 --> 0:49:02.799
<v Speaker 1>but there was no plant outbreak or spread and and

0:49:02.840 --> 0:49:05.360
<v Speaker 1>that was critical. And we jumped on this in mid March,

0:49:05.920 --> 0:49:08.160
<v Speaker 1>tim when it was unpopular to be honest, I mean,

0:49:08.280 --> 0:49:11.840
<v Speaker 1>let's have a frank conversation here. Um. It was considered

0:49:11.840 --> 0:49:15.520
<v Speaker 1>a downstate issue if you go way back a year

0:49:15.560 --> 0:49:18.560
<v Speaker 1>ago March, and there was no cases upstate New York.

0:49:18.760 --> 0:49:21.279
<v Speaker 1>There were no cases in Idaho. And we jumped on

0:49:21.400 --> 0:49:25.640
<v Speaker 1>masks when it was still confusing. Our mask good, bad

0:49:25.680 --> 0:49:30.720
<v Speaker 1>and different. Remember all that confusion, um, And we mandated masks,

0:49:30.800 --> 0:49:34.720
<v Speaker 1>and we were able to get equipment, ton of ppe

0:49:34.760 --> 0:49:38.360
<v Speaker 1>equipment and we cleaned every every two hours in the

0:49:38.440 --> 0:49:40.680
<v Speaker 1>factories because remember back then they thought it was really

0:49:40.680 --> 0:49:43.880
<v Speaker 1>spread uble on surfaces. And we're able to get temperature

0:49:44.280 --> 0:49:47.279
<v Speaker 1>equipment when you couldn't find it. And this is all

0:49:47.320 --> 0:49:53.600
<v Speaker 1>done second week of March. And it was interesting because um,

0:49:53.880 --> 0:50:01.239
<v Speaker 1>was it wildly popular initially? No. But our job as

0:50:01.239 --> 0:50:05.080
<v Speaker 1>a company, your primary job, whether I'm president or CEO

0:50:05.280 --> 0:50:07.920
<v Speaker 1>or the executive leadership team or as a company is

0:50:07.960 --> 0:50:12.520
<v Speaker 1>to keep your employees safe and also keep the company operate. Well,

0:50:12.560 --> 0:50:14.839
<v Speaker 1>let's talk about even that there were surge demand. Well,

0:50:14.880 --> 0:50:17.000
<v Speaker 1>want to talk about that surgeon demand because you mentioned

0:50:17.000 --> 0:50:21.040
<v Speaker 1>that you continued operating because the demand was there. Even

0:50:21.040 --> 0:50:23.359
<v Speaker 1>thinking back to last March, last April, when so many

0:50:23.400 --> 0:50:27.000
<v Speaker 1>companies were struggling with supply chain issues, UM, how did

0:50:27.040 --> 0:50:30.800
<v Speaker 1>you How were you able to keep things going? Again,

0:50:30.920 --> 0:50:33.680
<v Speaker 1>Very proud of the team or sourcing team leaned in

0:50:34.560 --> 0:50:41.200
<v Speaker 1>on preordering milk cultures, fruit cups, foils all up and

0:50:41.200 --> 0:50:44.400
<v Speaker 1>down the supply chain UM and we have great partnerships

0:50:44.960 --> 0:50:48.360
<v Speaker 1>UM throughout our supply chain, and we were able to

0:50:48.400 --> 0:50:52.520
<v Speaker 1>secure and procure what we needed UM and so we

0:50:52.560 --> 0:50:54.799
<v Speaker 1>had no interruption on the supply chain side of things.

0:50:54.840 --> 0:50:57.560
<v Speaker 1>So in terms of the plants running seven and us

0:50:57.600 --> 0:51:03.080
<v Speaker 1>having enough raw material, we powered through it and even

0:51:03.160 --> 0:51:05.960
<v Speaker 1>powered through the height of the pantry loading, which was

0:51:06.040 --> 0:51:08.840
<v Speaker 1>third week of March, you know, year ago March and

0:51:09.000 --> 0:51:11.759
<v Speaker 1>fourth week of March, and so proud of that. Not

0:51:11.840 --> 0:51:15.600
<v Speaker 1>only did we do that, him we launched three new categories.

0:51:15.840 --> 0:51:19.680
<v Speaker 1>We launched oat milk, creamers and and cough R T

0:51:19.760 --> 0:51:23.120
<v Speaker 1>D coffee in the pandemic, so three new platforms, and

0:51:23.160 --> 0:51:28.000
<v Speaker 1>we launched fifty new line extensions throughout all of this,

0:51:28.080 --> 0:51:31.400
<v Speaker 1>so we were able to innovate on top of just

0:51:31.560 --> 0:51:35.120
<v Speaker 1>operating the base business effectively. How are those platforms doing

0:51:35.160 --> 0:51:36.680
<v Speaker 1>those the how is the oat milk doing, how are

0:51:36.719 --> 0:51:40.799
<v Speaker 1>the new products doing. It's it's great. I mean within

0:51:40.840 --> 0:51:43.520
<v Speaker 1>a year we became number to oat Milk and US

0:51:43.600 --> 0:51:47.920
<v Speaker 1>food um close to it, you know, over twenty share,

0:51:49.160 --> 0:51:51.600
<v Speaker 1>which is just phenomenal. We're really happy, and that's really

0:51:51.640 --> 0:51:54.680
<v Speaker 1>the strength of the brand. It's branded Chobanni. Chobani stands

0:51:54.719 --> 0:51:58.560
<v Speaker 1>for trust and quality, and so we have a master brand,

0:51:58.640 --> 0:52:01.400
<v Speaker 1>not a house of brands. A lot of CpG companies

0:52:01.560 --> 0:52:04.719
<v Speaker 1>have all these sub brands. We're Tavanni, so it's Vanni

0:52:04.760 --> 0:52:09.160
<v Speaker 1>Great Urban oat milk, coffee creamer. That's Jobanni President and

0:52:09.239 --> 0:52:11.920
<v Speaker 1>CEO Peter McGuinness. Carol does seem like an I p

0:52:12.040 --> 0:52:14.120
<v Speaker 1>O is only a matter of time for the company.

0:52:14.160 --> 0:52:16.560
<v Speaker 1>We did see toatly go public. That one a long

0:52:16.600 --> 0:52:18.760
<v Speaker 1>time in the making, but Shobanni has had many different

0:52:18.760 --> 0:52:22.040
<v Speaker 1>ownership structures in recent years and has come back from

0:52:22.080 --> 0:52:24.319
<v Speaker 1>some some pretty tough times. Yeah, it's another thing we

0:52:24.360 --> 0:52:26.360
<v Speaker 1>often say this about, you know, a good Harvard Business

0:52:26.360 --> 0:52:28.239
<v Speaker 1>School case study, but it really has had its ups

0:52:28.239 --> 0:52:30.799
<v Speaker 1>and down. So it'll be interesting to watch the trajectory

0:52:31.080 --> 0:52:33.880
<v Speaker 1>going forward. You're listening to Bloomberg Business Week Coming up,

0:52:33.960 --> 0:52:37.360
<v Speaker 1>we round out our broadcast with Jonathan Webb from app Harvest,

0:52:37.440 --> 0:52:40.560
<v Speaker 1>the CEO of discussing the company's first quarterly earnings reports

0:52:40.560 --> 0:52:43.400
<v Speaker 1>since going public and its plans to make robotics a

0:52:43.440 --> 0:52:54.640
<v Speaker 1>stable of indoor farming. This is Bloomberg. You're listening to

0:52:54.800 --> 0:52:58.680
<v Speaker 1>Bloomberg Business Week with Carol Messer and Bloomberg Quick Takes

0:52:58.800 --> 0:53:04.360
<v Speaker 1>Tim Stinovic Bloomberg Radio. Bloomberg recently reported that Hedge Funds

0:53:04.400 --> 0:53:07.440
<v Speaker 1>added more shares of app Harvest than any other investment

0:53:07.480 --> 0:53:10.000
<v Speaker 1>in the consumer stable sector during the first quarter. Well,

0:53:10.040 --> 0:53:11.840
<v Speaker 1>if you're not familiar with the company, app Harvest is

0:53:11.880 --> 0:53:14.640
<v Speaker 1>the ag tech company that recently reported its first quarter

0:53:14.680 --> 0:53:17.160
<v Speaker 1>as a publicly traded company after going public with a

0:53:17.239 --> 0:53:20.560
<v Speaker 1>spack in February. First quarter net sales matched guidance as

0:53:20.560 --> 0:53:23.359
<v Speaker 1>the company reiterated its revenue outlook for the year. They

0:53:23.360 --> 0:53:25.920
<v Speaker 1>are looking to upend agriculture and we've been talking with

0:53:25.960 --> 0:53:28.799
<v Speaker 1>the company and at c suite throughout the pandemic and

0:53:28.880 --> 0:53:31.720
<v Speaker 1>talked with the app Harvest CEO and founder Jonathan Webb

0:53:31.800 --> 0:53:34.040
<v Speaker 1>this week for an update on the certified B Corp

0:53:34.080 --> 0:53:36.280
<v Speaker 1>business that is working to change the way we farm

0:53:36.440 --> 0:53:38.960
<v Speaker 1>and feed the world. Couldn't be more proud of our

0:53:39.000 --> 0:53:43.439
<v Speaker 1>team here in Kentucky where our first facility is two

0:53:43.440 --> 0:53:47.239
<v Speaker 1>point eight Williams square feet. Uh. We built that facility

0:53:47.280 --> 0:53:49.440
<v Speaker 1>on time, on budget and in the middle of in

0:53:49.480 --> 0:53:52.239
<v Speaker 1>the middle of a global pandemic, and we hired five

0:53:52.680 --> 0:53:56.200
<v Speaker 1>people to stand up our first operation. UH and just

0:53:56.320 --> 0:53:59.240
<v Speaker 1>really proud of our team and our our first quarter

0:53:59.680 --> 0:54:02.840
<v Speaker 1>is a public company. UH, it was it was about,

0:54:02.960 --> 0:54:05.279
<v Speaker 1>you know, letting investors know that that we're here to

0:54:05.320 --> 0:54:08.360
<v Speaker 1>deliver on our promises and uh, and we're showing that

0:54:08.400 --> 0:54:10.200
<v Speaker 1>we're hitting the targets that we're putting out in front

0:54:10.239 --> 0:54:13.080
<v Speaker 1>of in front of investors. So tell us about the

0:54:13.120 --> 0:54:15.799
<v Speaker 1>business and what you're seeing in terms of the kind

0:54:15.800 --> 0:54:18.759
<v Speaker 1>of growth that's out there, and uh, you know what

0:54:18.800 --> 0:54:21.320
<v Speaker 1>you are doing to meet all the demand that's out there. Yeah.

0:54:21.320 --> 0:54:24.200
<v Speaker 1>So we're at at harvest. We're building some of the

0:54:24.200 --> 0:54:29.360
<v Speaker 1>world's largest controlled environment agriculture facilities. UH, and we're focused

0:54:29.400 --> 0:54:33.640
<v Speaker 1>on on fruit and vegetable production. First crops were growing

0:54:33.760 --> 0:54:38.000
<v Speaker 1>or tomatoes by Q four. Next year two will be

0:54:38.440 --> 0:54:42.920
<v Speaker 1>growing berries, leafy greens UH and vine crops. But the

0:54:42.760 --> 0:54:46.680
<v Speaker 1>thesis is we we have to bring outdoor open field

0:54:46.680 --> 0:54:51.160
<v Speaker 1>production into controlled environments. And and we're targeting bringing a

0:54:51.160 --> 0:54:53.560
<v Speaker 1>lot of the production that's been pushed down to Mexico,

0:54:54.320 --> 0:54:58.480
<v Speaker 1>bringing that production back to the US, so using less water,

0:54:58.640 --> 0:55:01.840
<v Speaker 1>getting thirty times yield per acre, and and and getting

0:55:01.840 --> 0:55:05.080
<v Speaker 1>the harsh chemical pesticides out on on the demand side,

0:55:05.560 --> 0:55:08.120
<v Speaker 1>and we really cannot build and grow fast enough to

0:55:08.160 --> 0:55:12.239
<v Speaker 1>meet that demand. The grocers know it, Uh, the consumers

0:55:12.239 --> 0:55:15.520
<v Speaker 1>are demanding it. And and we're we're really proud to

0:55:15.520 --> 0:55:18.239
<v Speaker 1>be at some of the largest retail outlets just in

0:55:18.280 --> 0:55:20.640
<v Speaker 1>our first few months of growing where you can find

0:55:20.680 --> 0:55:25.160
<v Speaker 1>us a Kroger, we're now Windy's uh and and publics

0:55:25.280 --> 0:55:28.359
<v Speaker 1>and many of the top twenty five grocers are are

0:55:28.400 --> 0:55:31.160
<v Speaker 1>taking ore, are taking our products. You guys really play

0:55:31.239 --> 0:55:34.240
<v Speaker 1>into this whole concept of kind of you know, locally

0:55:34.320 --> 0:55:37.000
<v Speaker 1>farming and then serving the community. That's a big part

0:55:37.040 --> 0:55:39.840
<v Speaker 1>of what you're doing. Yeah, we're one of four public

0:55:39.880 --> 0:55:44.080
<v Speaker 1>benefit corporations that's a be corp UM and what that

0:55:44.120 --> 0:55:48.719
<v Speaker 1>means is we have high environmental social government standards and uh,

0:55:48.719 --> 0:55:51.239
<v Speaker 1>you know, part of what we're doing is using technology

0:55:51.280 --> 0:55:55.239
<v Speaker 1>to grow fruits and vegetables. Uh that that use far

0:55:55.320 --> 0:55:58.000
<v Speaker 1>less resources. But the way we're doing it and who

0:55:58.000 --> 0:56:00.480
<v Speaker 1>we're doing it with is something I'm incredible proud of.

0:56:00.719 --> 0:56:04.280
<v Speaker 1>Every every employeed app Harvest makes a living wage. Every

0:56:04.280 --> 0:56:08.200
<v Speaker 1>employeed app Harvest has full health care and benefits for

0:56:08.239 --> 0:56:11.319
<v Speaker 1>their family. Uh. And and you know, if we want

0:56:11.320 --> 0:56:14.280
<v Speaker 1>to come out of COVID and say, you know, essential

0:56:14.320 --> 0:56:17.320
<v Speaker 1>workers are important, well, then every person in food and

0:56:17.360 --> 0:56:20.279
<v Speaker 1>agriculture should should make a living wage and and and

0:56:20.320 --> 0:56:24.440
<v Speaker 1>get full benefits. Also, every employeed app Harvest has ownership

0:56:24.440 --> 0:56:27.360
<v Speaker 1>in the company. Uh. And you know, I was told

0:56:27.400 --> 0:56:29.560
<v Speaker 1>that this was a pretty radical idea and food and

0:56:29.600 --> 0:56:32.480
<v Speaker 1>agriculture and uh, it's the r o I and that

0:56:32.560 --> 0:56:36.160
<v Speaker 1>investment has been has been what's radical and the the

0:56:36.160 --> 0:56:39.239
<v Speaker 1>the We've had nearly ten thousand people apply to work

0:56:39.239 --> 0:56:42.000
<v Speaker 1>at our company in the middle of COVID. Uh and

0:56:42.000 --> 0:56:45.399
<v Speaker 1>when you see the labor shortages around the country where

0:56:45.400 --> 0:56:48.080
<v Speaker 1>the polar opposite, we we we can't get you know,

0:56:48.520 --> 0:56:51.160
<v Speaker 1>we can't go through the applications fast enough. People want

0:56:51.160 --> 0:56:53.799
<v Speaker 1>to work here. And part of that is showing yes,

0:56:53.880 --> 0:56:57.160
<v Speaker 1>we spend a little money on on investing in our employees,

0:56:57.840 --> 0:57:00.799
<v Speaker 1>but be treating our employees with dignity and respect has

0:57:00.840 --> 0:57:04.120
<v Speaker 1>been an incredible r o I on on production and

0:57:04.360 --> 0:57:07.960
<v Speaker 1>productivity here inside the company. So tell me, you say

0:57:08.040 --> 0:57:11.080
<v Speaker 1>you you provide a living wage. So what are your workers?

0:57:11.120 --> 0:57:12.880
<v Speaker 1>I guess on average, I don't know what that always

0:57:12.920 --> 0:57:17.040
<v Speaker 1>means on average? But what are they making? Yeah? So

0:57:17.160 --> 0:57:19.960
<v Speaker 1>we we have a really wide range of skill sets

0:57:20.000 --> 0:57:23.280
<v Speaker 1>here at the company. So we have engineers and computer

0:57:23.320 --> 0:57:26.760
<v Speaker 1>scientists working on the robotics and AI UH, and we

0:57:26.840 --> 0:57:29.920
<v Speaker 1>have planned scientists all the way down to you know,

0:57:30.080 --> 0:57:33.800
<v Speaker 1>our our our cleaning folks and Janet oriole staff and

0:57:33.920 --> 0:57:36.520
<v Speaker 1>all the way up to crop care specialists. But you know,

0:57:36.840 --> 0:57:39.960
<v Speaker 1>there's a standard living wage in the US and for

0:57:40.160 --> 0:57:44.320
<v Speaker 1>US entry level, even off the street, thirteen dollars an

0:57:44.320 --> 0:57:49.520
<v Speaker 1>hour full benefits. UH. Hitting production targets gets people up

0:57:49.520 --> 0:57:51.880
<v Speaker 1>to eighteen or twenty dollars an hour, you know. So

0:57:51.920 --> 0:57:56.160
<v Speaker 1>we're and where we're at is really cold country where

0:57:56.160 --> 0:57:58.280
<v Speaker 1>if you look at most of the coal mines in

0:57:58.320 --> 0:58:01.080
<v Speaker 1>the US that's shut down, majority of those were in

0:58:01.120 --> 0:58:04.360
<v Speaker 1>eastern Kentucky and West Virginia, you know. So so here

0:58:04.920 --> 0:58:10.120
<v Speaker 1>we're far above the current wage that that's out and

0:58:11.880 --> 0:58:14.920
<v Speaker 1>above h well, what's already out on the street around us.

0:58:14.960 --> 0:58:17.280
<v Speaker 1>So you know, we're we're trying to tell people if

0:58:17.280 --> 0:58:19.840
<v Speaker 1>they come to work and show up every day, you

0:58:19.840 --> 0:58:22.200
<v Speaker 1>know we'll we'll do our best to take care of them.

0:58:22.240 --> 0:58:24.439
<v Speaker 1>If if they're coming to to work and take care

0:58:24.440 --> 0:58:26.880
<v Speaker 1>of of what we're doing here day to day. How

0:58:26.960 --> 0:58:29.480
<v Speaker 1>difficult though, is it to get to profitability? When do

0:58:29.520 --> 0:58:34.280
<v Speaker 1>you expect to get to profitability? So each facility we've

0:58:34.320 --> 0:58:38.880
<v Speaker 1>islanded where um we were. We we've got a pn

0:58:38.960 --> 0:58:41.880
<v Speaker 1>L for each facility, and as we ranch each each

0:58:41.960 --> 0:58:45.480
<v Speaker 1>facility up about uh year and a half, two years

0:58:45.480 --> 0:58:48.360
<v Speaker 1>in uh it gets to about steady state, and then

0:58:48.440 --> 0:58:50.960
<v Speaker 1>each asset is about a twenty five year twenty to

0:58:51.080 --> 0:58:54.560
<v Speaker 1>twenty five year life of that asset. So each facility

0:58:54.600 --> 0:58:57.919
<v Speaker 1>we build, we'll be operating twenty to twenty five years.

0:58:58.800 --> 0:59:02.920
<v Speaker 1>This is under a current environment where prices and agriculture

0:59:02.920 --> 0:59:08.640
<v Speaker 1>and food generally are pretty suppressed because of where we're

0:59:08.640 --> 0:59:11.440
<v Speaker 1>currently at. I mean, you look at our competition in Mexico.

0:59:13.120 --> 0:59:15.560
<v Speaker 1>Is this gonna last? Are we gonna? Are we gonna

0:59:15.600 --> 0:59:18.439
<v Speaker 1>continue to allow food sold in the US where people

0:59:18.440 --> 0:59:21.960
<v Speaker 1>in Mexico are getting paid five dollars a day and

0:59:22.000 --> 0:59:24.000
<v Speaker 1>where in some cases, you you know, you can find

0:59:24.000 --> 0:59:28.200
<v Speaker 1>a legal chemical pesticides UH on that product. I mean,

0:59:28.600 --> 0:59:32.080
<v Speaker 1>agriculture has such a long way to go to catch

0:59:32.200 --> 0:59:37.640
<v Speaker 1>up where consumers are demanding and where regulators are pushing. Um.

0:59:37.680 --> 0:59:40.480
<v Speaker 1>That that again, you can make an argument that the

0:59:40.520 --> 0:59:44.240
<v Speaker 1>prices today are artificially suppressed, and we'll see those prices rise.

0:59:44.240 --> 0:59:46.840
<v Speaker 1>And that's where you know, app harvest today and under

0:59:46.840 --> 0:59:50.680
<v Speaker 1>current environment UH can exceed and do do very well.

0:59:50.920 --> 0:59:54.080
<v Speaker 1>But as those prices rise, and what we'll do even

0:59:54.160 --> 0:59:56.640
<v Speaker 1>better because we can compete under the conditions today and it

0:59:56.600 --> 0:59:58.919
<v Speaker 1>it won't change for us. The other factor on top

0:59:58.920 --> 1:00:02.800
<v Speaker 1>of all of this too is climate disruption. Uh. You

1:00:02.840 --> 1:00:05.240
<v Speaker 1>look at an open field farmer that has to deal

1:00:05.320 --> 1:00:09.360
<v Speaker 1>with drought or wildfires or not enough water or water scarcity.

1:00:09.440 --> 1:00:13.200
<v Speaker 1>Nine of a fruit and vegetable is water. Uh. And

1:00:13.200 --> 1:00:16.760
<v Speaker 1>and we run completely on recycled rainwater, which ultimately keeps

1:00:16.760 --> 1:00:21.480
<v Speaker 1>our costs lower. So um again, it's it's competing today

1:00:21.560 --> 1:00:24.080
<v Speaker 1>and today's playing field. But then also have building a

1:00:24.120 --> 1:00:28.920
<v Speaker 1>resilient you know, resilient UH company that that can be

1:00:29.000 --> 1:00:31.680
<v Speaker 1>not only competitive today, but but really stand out five

1:00:31.760 --> 1:00:33.760
<v Speaker 1>ten years from now. Hey, listen, this is something I've

1:00:33.760 --> 1:00:37.040
<v Speaker 1>talked about David Lee, you know, formally impossible foods, but

1:00:37.560 --> 1:00:40.040
<v Speaker 1>also at your company, president of the company. You know,

1:00:40.040 --> 1:00:42.640
<v Speaker 1>we've talked about lighting in the electricity costs. You guys

1:00:42.720 --> 1:00:45.360
<v Speaker 1>do hybrid lighting. I know you you you know are

1:00:45.480 --> 1:00:48.640
<v Speaker 1>using the sun, You're using l E. Ed s um

1:00:48.800 --> 1:00:51.880
<v Speaker 1>tell us about that component of the equation and how

1:00:51.960 --> 1:00:54.480
<v Speaker 1>that is going in terms of cost and impact on

1:00:54.520 --> 1:00:57.280
<v Speaker 1>the environment. Well, if you look at impact on the

1:00:57.320 --> 1:01:00.960
<v Speaker 1>environment with agriculture today, you have hard chemicals that are

1:01:01.000 --> 1:01:04.440
<v Speaker 1>degrading our waters. Were the un is predicted we have

1:01:04.520 --> 1:01:07.320
<v Speaker 1>sixty years left of fertile top soil. I mean, you

1:01:07.360 --> 1:01:09.520
<v Speaker 1>talk about a statistic that we don't talk about that's

1:01:09.520 --> 1:01:13.600
<v Speaker 1>completely jarring, is sixty years left. And I mean, so

1:01:13.640 --> 1:01:16.959
<v Speaker 1>I'm sitting again in coal country and think of agriculture.

1:01:16.960 --> 1:01:20.040
<v Speaker 1>We're mining nutrients out of the ground and they're not replenishing.

1:01:20.600 --> 1:01:23.880
<v Speaker 1>We're in a glass facility that allows us to use

1:01:23.960 --> 1:01:27.360
<v Speaker 1>sunlight first and only add micro mole light from the

1:01:27.480 --> 1:01:29.840
<v Speaker 1>led that we need to add that the sun is

1:01:29.840 --> 1:01:35.240
<v Speaker 1>not adding. Running completely on recycled rainwater, also being closer

1:01:35.280 --> 1:01:39.320
<v Speaker 1>to market reducing that diesel consumption. So if you're looking

1:01:39.320 --> 1:01:42.320
<v Speaker 1>at a fruit and vegetable coming two thousand miles from

1:01:42.360 --> 1:01:44.640
<v Speaker 1>California or Mexico to the East coast. You know, we

1:01:44.680 --> 1:01:46.560
<v Speaker 1>get that down to a day drive by where we're

1:01:46.560 --> 1:01:51.240
<v Speaker 1>at and and lighting is one one piece where we

1:01:51.240 --> 1:01:53.360
<v Speaker 1>have energy and using the L E d S gets

1:01:53.600 --> 1:01:57.240
<v Speaker 1>gets our lighting energy consumption down. But it's really and

1:01:57.280 --> 1:01:59.200
<v Speaker 1>we're still working on this. We're working on them with

1:01:59.240 --> 1:02:02.080
<v Speaker 1>a lot of universe these and outside stakeholders. Is what

1:02:02.280 --> 1:02:05.640
<v Speaker 1>is that life cycle analysis and agriculture there's no one

1:02:05.720 --> 1:02:07.880
<v Speaker 1>you can really look to to get good answers on

1:02:08.720 --> 1:02:13.919
<v Speaker 1>what what are the push points? Energy was very easy, uh,

1:02:14.080 --> 1:02:18.560
<v Speaker 1>to to be able to judge on. Uh. Here's an

1:02:18.600 --> 1:02:23.120
<v Speaker 1>example solar and wind versus fossil fuels. That's very binary.

1:02:23.320 --> 1:02:27.560
<v Speaker 1>It's you know, one verse the other. Agriculture is incredibly complex.

1:02:27.920 --> 1:02:33.240
<v Speaker 1>The US has our our food is wasted and goes

1:02:33.280 --> 1:02:38.640
<v Speaker 1>to a landfill. So not only is it the inputs, uh,

1:02:38.720 --> 1:02:41.600
<v Speaker 1>the energy you consume, there's the food waste because of

1:02:41.600 --> 1:02:46.240
<v Speaker 1>how far we're trucking the food itself. Um that that

1:02:46.320 --> 1:02:48.920
<v Speaker 1>again there there's and we're working on this with the

1:02:49.000 --> 1:02:51.120
<v Speaker 1>universities to try to come up with an overall life

1:02:51.120 --> 1:02:53.400
<v Speaker 1>cycle analysis. But there's nowhere to look U s d A.

1:02:53.880 --> 1:02:55.920
<v Speaker 1>No one has done a really good job on saying,

1:02:56.240 --> 1:03:00.200
<v Speaker 1>you're the environmental benefits of controlled environment agg are the

1:03:00.280 --> 1:03:04.560
<v Speaker 1>drawbacks to open field here that played opportunities to get better? Uh,

1:03:04.840 --> 1:03:07.240
<v Speaker 1>there's no world one organization to look to, whether that's

1:03:07.280 --> 1:03:09.640
<v Speaker 1>the U N or the U s d A or

1:03:09.680 --> 1:03:13.000
<v Speaker 1>any other non governmental organization. What's incredible to see is

1:03:13.080 --> 1:03:15.960
<v Speaker 1>just in a short period of years, Carol, the decline

1:03:15.960 --> 1:03:17.960
<v Speaker 1>in the number of people here in the US who

1:03:18.160 --> 1:03:20.920
<v Speaker 1>are actually farming. I know it and changed. It is

1:03:20.960 --> 1:03:22.960
<v Speaker 1>totally changing. It's a really tough business. I think the

1:03:23.000 --> 1:03:25.640
<v Speaker 1>challenge moving forward, I mean this is easy to say,

1:03:25.680 --> 1:03:27.920
<v Speaker 1>is that how do we feed the world in an

1:03:27.920 --> 1:03:30.600
<v Speaker 1>efficient way, right, make it more productive, but also protect

1:03:30.640 --> 1:03:33.000
<v Speaker 1>the climate. Uh. And so this is one of those

1:03:33.000 --> 1:03:35.320
<v Speaker 1>companies that's playing into it. That was of course a

1:03:35.480 --> 1:03:37.960
<v Speaker 1>harvest CEO Jonathan Webb. And that wraps up the weekend

1:03:38.080 --> 1:03:40.440
<v Speaker 1>edition at Bloomberg Business Week from Bloomberg Radio. Thanks so

1:03:40.520 --> 1:03:43.080
<v Speaker 1>much for joining us. I'm Carol Masser and I'm Tim Stanovak.

1:03:43.200 --> 1:03:45.320
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1:03:45.360 --> 1:03:47.760
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