1 00:00:02,120 --> 00:00:05,200 Speaker 1: Hey, folks, we are getting closer and closer to Christmas Day, 2 00:00:05,360 --> 00:00:10,639 Speaker 1: and whatever you do, do not buy another Christmas gift 3 00:00:11,000 --> 00:00:14,880 Speaker 1: until you hear from this guy, our guest today, Ropes. 4 00:00:15,120 --> 00:00:17,840 Speaker 1: We had him on with our partners at Yahoo. They 5 00:00:17,840 --> 00:00:20,720 Speaker 1: were great to find him, and we loved him so 6 00:00:20,840 --> 00:00:22,400 Speaker 1: much and we had to get him back and we 7 00:00:22,440 --> 00:00:24,560 Speaker 1: had to get him on our podcast. He's that good, 8 00:00:24,640 --> 00:00:25,040 Speaker 1: that's right. 9 00:00:25,079 --> 00:00:28,120 Speaker 2: We did a whole column on Yahoo Life in the 10 00:00:28,160 --> 00:00:32,800 Speaker 2: section there about gift giving and are we doing it right? 11 00:00:32,840 --> 00:00:36,520 Speaker 2: We were basically asking Julian if we were doing things 12 00:00:36,560 --> 00:00:38,160 Speaker 2: the right way. And I know a lot of people 13 00:00:38,240 --> 00:00:41,520 Speaker 2: have questions this time of year about who they should 14 00:00:41,520 --> 00:00:44,240 Speaker 2: give gifts to, well, type of gifts they should give, 15 00:00:44,479 --> 00:00:47,960 Speaker 2: how much should they spend. There are a litany of questions, 16 00:00:48,000 --> 00:00:50,120 Speaker 2: and Julian Give has all the answer. 17 00:00:50,200 --> 00:00:50,320 Speaker 3: Yes. 18 00:00:50,360 --> 00:00:53,440 Speaker 1: Then, Julian Give is the social professor at West Virginia. 19 00:00:53,840 --> 00:00:58,080 Speaker 1: He actually studies consumer protection consumer excuse me, consumer behavior, 20 00:00:58,360 --> 00:01:01,360 Speaker 1: but for the purposes of this you all, he actually 21 00:01:01,440 --> 00:01:06,720 Speaker 1: quite literally studies gift giving. So Professor Give is his name, 22 00:01:06,800 --> 00:01:09,600 Speaker 1: who studies gift giving. Let's start off the top here. 23 00:01:09,680 --> 00:01:11,400 Speaker 1: As we're talking to you, we're just a couple of 24 00:01:11,400 --> 00:01:14,360 Speaker 1: weeks away from Christmas. As we get closer and closer 25 00:01:14,360 --> 00:01:17,039 Speaker 1: to Christmas and people run out of time, what mustake? 26 00:01:17,760 --> 00:01:21,440 Speaker 1: What gift buying mistake? Do you see them making a lot? 27 00:01:22,400 --> 00:01:24,720 Speaker 3: Yeah? So thanks, first of all, thank you guys for 28 00:01:25,160 --> 00:01:26,959 Speaker 3: you know, having me on. And I think the number 29 00:01:27,000 --> 00:01:30,280 Speaker 3: one thing is I'm trying to give yourself enough time. 30 00:01:30,440 --> 00:01:32,920 Speaker 3: So I think we know a lot of research and 31 00:01:33,200 --> 00:01:36,120 Speaker 3: different areas, not just gift giving, but other other areas 32 00:01:36,160 --> 00:01:39,399 Speaker 3: where consumer is just over and over, we kind of 33 00:01:39,440 --> 00:01:42,520 Speaker 3: fail to give ourselves enough times when it comes to 34 00:01:42,600 --> 00:01:44,959 Speaker 3: you know, gift giving or other types of tasks or 35 00:01:45,000 --> 00:01:47,400 Speaker 3: whatever it may be. And I think gift giving is 36 00:01:47,400 --> 00:01:50,400 Speaker 3: when there's especially hard tasks that we're faced with as consumers, 37 00:01:50,480 --> 00:01:53,600 Speaker 3: right because we have, you know, sometimes dozens of recipients 38 00:01:53,600 --> 00:01:55,120 Speaker 3: that we have to give gifts too. So I think 39 00:01:55,480 --> 00:01:58,640 Speaker 3: starting early, and in this case right, probably starting very 40 00:01:58,720 --> 00:02:01,080 Speaker 3: in the next couple of days if you haven't already, 41 00:02:01,600 --> 00:02:03,000 Speaker 3: because if you don't, it's just going to be way 42 00:02:03,000 --> 00:02:04,720 Speaker 3: too challenging of a pass for you. 43 00:02:05,160 --> 00:02:09,280 Speaker 2: Well, yeah, what happens when we're procrastinators. Look, I used 44 00:02:09,320 --> 00:02:11,600 Speaker 2: to work when I was in high school and college. 45 00:02:11,639 --> 00:02:15,040 Speaker 2: I worked at Macy's and I would see on Christmas 46 00:02:15,040 --> 00:02:19,120 Speaker 2: Eve all of these I'm sorry, mostly men running in 47 00:02:19,160 --> 00:02:21,880 Speaker 2: and I happened to work in the lingerie department, and 48 00:02:22,040 --> 00:02:26,040 Speaker 2: they would just be grabbing anything and everything. And then 49 00:02:26,080 --> 00:02:28,760 Speaker 2: the next day after Christmas, I would see all their 50 00:02:28,800 --> 00:02:31,959 Speaker 2: wives in the return line saying he thought I would 51 00:02:32,000 --> 00:02:34,200 Speaker 2: wear this or that I would want this. What does 52 00:02:34,240 --> 00:02:36,880 Speaker 2: the biggest mistake people make when they wait until the 53 00:02:36,919 --> 00:02:37,680 Speaker 2: last minute? 54 00:02:38,320 --> 00:02:41,000 Speaker 3: Yeah, so funny enough, there's actually research showing that men, 55 00:02:41,160 --> 00:02:43,960 Speaker 3: we do, tend to start our holiday shopping later than 56 00:02:44,440 --> 00:02:47,000 Speaker 3: women than will women do. So maybe so you know 57 00:02:47,000 --> 00:02:49,240 Speaker 3: the evidence for it right right in your own experience, right, 58 00:02:49,680 --> 00:02:51,680 Speaker 3: And so I think I think the biggest thing, right 59 00:02:51,720 --> 00:02:53,640 Speaker 3: is that when you're when you're starting so late, it 60 00:02:53,720 --> 00:02:55,799 Speaker 3: just makes it challenging to really hit that home run 61 00:02:55,800 --> 00:02:57,440 Speaker 3: of a gift, right. You have to kind of you 62 00:02:57,440 --> 00:02:59,200 Speaker 3: have to go for these sort of just you know, 63 00:02:59,320 --> 00:03:02,560 Speaker 3: kind of standard items, right, gift cards or just random 64 00:03:02,639 --> 00:03:04,560 Speaker 3: you know, clothing that may not be a good match 65 00:03:04,800 --> 00:03:06,960 Speaker 3: or whatever, right, and it kind of it kind of 66 00:03:06,960 --> 00:03:09,440 Speaker 3: takes away the opportunity for you to really give those 67 00:03:09,480 --> 00:03:13,400 Speaker 3: sort of heartfelt you know, sentimental or you know experiential 68 00:03:13,440 --> 00:03:15,920 Speaker 3: gifts you know that are also often great, right, Sometimes 69 00:03:16,040 --> 00:03:18,400 Speaker 3: gifts are required just the planning and thought ahead of 70 00:03:18,440 --> 00:03:20,800 Speaker 3: time when you're starting so lait. It just it's just 71 00:03:20,800 --> 00:03:23,880 Speaker 3: too hard to hit on those for for all your 72 00:03:23,880 --> 00:03:25,280 Speaker 3: different recipients you might have. 73 00:03:25,800 --> 00:03:28,000 Speaker 1: Okay, sounds like you're screwed. Yeah, the later you make 74 00:03:28,639 --> 00:03:32,080 Speaker 1: so as it gets later, here's another question, who should 75 00:03:32,160 --> 00:03:35,880 Speaker 1: be on your list of recipients? That's always a question. 76 00:03:35,960 --> 00:03:39,480 Speaker 1: Do I get a gift for my niece's boyfriend that 77 00:03:39,520 --> 00:03:41,680 Speaker 1: she's been with for eight months? Kind of a thing? 78 00:03:41,840 --> 00:03:43,920 Speaker 1: How do you determine who gets a gift? 79 00:03:45,040 --> 00:03:48,400 Speaker 3: Yeah, so it's it's it's not a sort of you know, 80 00:03:48,640 --> 00:03:52,440 Speaker 3: concrete answer here, right, but I think at minimum, right, 81 00:03:52,520 --> 00:03:54,720 Speaker 3: come up with whoever is going to be giving you 82 00:03:54,760 --> 00:03:56,680 Speaker 3: a gift? Right, so that way you're not stuck in 83 00:03:56,720 --> 00:03:59,360 Speaker 3: that awkward position where you receive a gift and don't 84 00:03:59,360 --> 00:04:02,440 Speaker 3: have anything give back. In fact, I've researched showing that 85 00:04:02,440 --> 00:04:04,440 Speaker 3: that's one of those situations that make just feel very 86 00:04:04,480 --> 00:04:08,520 Speaker 3: very uncomfortable, unsurprisingly right as recipient from people, people do that. 87 00:04:08,520 --> 00:04:10,840 Speaker 3: So I would suggest, you know, start off making your 88 00:04:10,840 --> 00:04:13,000 Speaker 3: own list, and then also in addition to that just 89 00:04:13,120 --> 00:04:15,000 Speaker 3: be thinking about it. Okay, well, who am I going 90 00:04:15,080 --> 00:04:18,080 Speaker 3: to be seeing this time of year that might be 91 00:04:18,120 --> 00:04:20,599 Speaker 3: giving me one? Right? And it's funny, you know, actually 92 00:04:20,600 --> 00:04:22,600 Speaker 3: in talking to people, you learned and sometimes people are 93 00:04:22,600 --> 00:04:25,880 Speaker 3: like strategically like, oh well, I'm not gonna hang out 94 00:04:25,920 --> 00:04:27,800 Speaker 3: with my cousin between now and Christmas. That way, I'm 95 00:04:27,800 --> 00:04:30,880 Speaker 3: not on the whole give them give them a gift. 96 00:04:31,000 --> 00:04:34,360 Speaker 3: So it's it's a it's a delicate dance, but you know, 97 00:04:34,400 --> 00:04:36,400 Speaker 3: with some strategic planning, you know, hopefully you can do 98 00:04:36,480 --> 00:04:37,040 Speaker 3: a good job. 99 00:04:37,680 --> 00:04:40,719 Speaker 2: Julian, I'm going to admit something here, Especially when I 100 00:04:40,760 --> 00:04:43,080 Speaker 2: worked in an office and I was never sure who 101 00:04:43,120 --> 00:04:45,320 Speaker 2: was going to bring me a gift, I actually brought 102 00:04:45,400 --> 00:04:49,599 Speaker 2: extra gifts wrapped and just in case that happened, I 103 00:04:49,800 --> 00:04:53,760 Speaker 2: had a candle or a bottle of wine or something that. 104 00:04:53,720 --> 00:04:55,120 Speaker 1: I could say, here's your rift. 105 00:04:56,000 --> 00:04:59,279 Speaker 2: Is that wrong to prepare? And does that feel unthoughtful? 106 00:04:59,400 --> 00:05:01,760 Speaker 2: I really was just trying to save face and not 107 00:05:01,800 --> 00:05:03,200 Speaker 2: be embarrassed in those moments. 108 00:05:03,920 --> 00:05:06,800 Speaker 3: Yeah, that's a great, great little antidote, And funny enough, 109 00:05:06,800 --> 00:05:08,560 Speaker 3: that's called gifting from the closet. I don't know if 110 00:05:08,560 --> 00:05:11,680 Speaker 3: you've heard the expression before. But people in fact, people 111 00:05:12,000 --> 00:05:14,000 Speaker 3: at work, it's common people have just like a drawer 112 00:05:14,000 --> 00:05:16,320 Speaker 3: where they have little things dashed away or at home. 113 00:05:16,360 --> 00:05:18,760 Speaker 3: The way where it comes from is because people literally 114 00:05:18,760 --> 00:05:20,520 Speaker 3: have a closet where at the top they just have 115 00:05:20,600 --> 00:05:22,880 Speaker 3: you know, candles and you know, I don't know, bottles 116 00:05:22,880 --> 00:05:24,839 Speaker 3: of wine, whatever. It may be that way that you 117 00:05:24,839 --> 00:05:26,920 Speaker 3: can have, you know, to give to what, you know, 118 00:05:26,960 --> 00:05:28,640 Speaker 3: if they find themselves in that kind of situation. I 119 00:05:28,680 --> 00:05:30,840 Speaker 3: don't think there are anything wrong with it, right because 120 00:05:30,839 --> 00:05:34,040 Speaker 3: I think with those types of recipients, right, there's a 121 00:05:34,040 --> 00:05:36,400 Speaker 3: different level of expectations. It's not like it's with your 122 00:05:36,640 --> 00:05:38,440 Speaker 3: you know, if you're doing that with your significant other, 123 00:05:38,560 --> 00:05:40,160 Speaker 3: maybe it's not the best thing, right, But if you're 124 00:05:40,200 --> 00:05:42,159 Speaker 3: doing it with you know, a co worker, maybe you 125 00:05:42,160 --> 00:05:43,840 Speaker 3: don't know all that well or you know, you weren't 126 00:05:44,040 --> 00:05:46,600 Speaker 3: expecting a gift from them. I think that's perfectly fine, 127 00:05:46,640 --> 00:05:49,040 Speaker 3: right because you're still kind of, you know, setting back 128 00:05:49,080 --> 00:05:51,120 Speaker 3: that message like, hey, I do care about you know, 129 00:05:51,160 --> 00:05:53,160 Speaker 3: here's here's a little token of my appreciation. 130 00:05:54,240 --> 00:05:56,840 Speaker 1: You give folks advice on a budget. But later it 131 00:05:56,880 --> 00:05:58,800 Speaker 1: gets it seems like we'd be more prone to spin, 132 00:05:59,160 --> 00:06:02,320 Speaker 1: to overspin because we're desperate. But what is some advice 133 00:06:02,440 --> 00:06:04,560 Speaker 1: on budget at this late hour. 134 00:06:05,480 --> 00:06:09,480 Speaker 3: Yeah, so you know it's interesting certainly, you know, with 135 00:06:09,800 --> 00:06:12,080 Speaker 3: gift giving. One of the sort of I would say 136 00:06:12,160 --> 00:06:15,440 Speaker 3: less good things about it is that we put so 137 00:06:15,560 --> 00:06:18,760 Speaker 3: much pressure on ourselves that every year a lot of 138 00:06:18,760 --> 00:06:21,039 Speaker 3: consumers even go into debt, like you accumulate lots of 139 00:06:21,200 --> 00:06:22,680 Speaker 3: you know, credit card debt, which we know, you know, 140 00:06:22,760 --> 00:06:24,880 Speaker 3: high interest debt, right, So it's not not the best 141 00:06:24,880 --> 00:06:26,640 Speaker 3: thing in the world. I think part of the reason 142 00:06:26,760 --> 00:06:28,120 Speaker 3: is just because, like I said, you know, we put 143 00:06:28,160 --> 00:06:30,760 Speaker 3: so much pressure on ourselves to think that we have 144 00:06:30,839 --> 00:06:33,000 Speaker 3: to do give the best thing possible to every single person, 145 00:06:33,000 --> 00:06:35,279 Speaker 3: the most expensive thing, you know, we have to you know, 146 00:06:35,520 --> 00:06:38,320 Speaker 3: just just kind of you know, bumbar people with gifts. 147 00:06:38,360 --> 00:06:41,240 Speaker 3: And the good news is is that the research is 148 00:06:41,520 --> 00:06:45,359 Speaker 3: pretty adamant and showing that for gift givers, you know, 149 00:06:45,480 --> 00:06:48,039 Speaker 3: the prices of the gifts, we think it matters quite 150 00:06:48,080 --> 00:06:50,640 Speaker 3: a lot, but on the recipient side it doesn't matter 151 00:06:50,640 --> 00:06:53,080 Speaker 3: nearly as much as get givers anticipated. So if you 152 00:06:53,240 --> 00:06:55,080 Speaker 3: think about for gift givers, it's kind of like a 153 00:06:55,200 --> 00:06:57,400 Speaker 3: like a line upwards where we think the more money 154 00:06:57,400 --> 00:06:59,960 Speaker 3: we spend, the better the gift is. But for recipient, 155 00:07:00,040 --> 00:07:02,880 Speaker 3: you know, they're generally more appreciative kind of regardless of 156 00:07:03,240 --> 00:07:05,560 Speaker 3: the spending on the gift and the recipients, you know, 157 00:07:05,600 --> 00:07:08,359 Speaker 3: it does seem more important to them, just sort of 158 00:07:08,360 --> 00:07:11,320 Speaker 3: this idea of feeling appreciated, feeling like thought was put 159 00:07:11,320 --> 00:07:13,280 Speaker 3: into gift, you know, that kind of thing. So I 160 00:07:13,320 --> 00:07:15,320 Speaker 3: would suggest, you know, to gift givers out there, you know, 161 00:07:15,360 --> 00:07:17,920 Speaker 3: don't always kind of think you have to be, you know, 162 00:07:17,960 --> 00:07:22,040 Speaker 3: buying all these luxury products for others. Right, You're probably 163 00:07:22,120 --> 00:07:23,920 Speaker 3: probably don't need to be doing nearly as much as 164 00:07:23,920 --> 00:07:24,840 Speaker 3: that as you might think. 165 00:07:25,560 --> 00:07:28,200 Speaker 2: I'm actually curious if that can backfire, if you can 166 00:07:28,240 --> 00:07:30,960 Speaker 2: spend too much on a gift and make something that 167 00:07:31,080 --> 00:07:33,680 Speaker 2: you intended to be beautiful awkward. 168 00:07:35,000 --> 00:07:37,160 Speaker 3: Yeah, one hundred percent. In fact, that there's even research 169 00:07:37,200 --> 00:07:39,920 Speaker 3: on this exact thing, so that like, hey, whenever you 170 00:07:39,960 --> 00:07:42,880 Speaker 3: put a lot of money into into a gift, people 171 00:07:43,040 --> 00:07:45,720 Speaker 3: sometimes especially for like recipients who like where it can 172 00:07:45,800 --> 00:07:48,920 Speaker 3: be like awkward. Right, People feel like Okay, they're uncomfortable, like, well, 173 00:07:48,920 --> 00:07:50,560 Speaker 3: why is this person doing this? Like this is a 174 00:07:50,560 --> 00:07:54,880 Speaker 3: little too much, right, So certainly that's that's definitely a consideration. 175 00:07:55,160 --> 00:07:56,840 Speaker 3: But it's one of those where whereas gift givers, I 176 00:07:56,880 --> 00:07:59,760 Speaker 3: think sometimes you know, for better for work, if we 177 00:07:59,760 --> 00:08:02,000 Speaker 3: don't realize it, right, we just think, oh my gosh, 178 00:08:02,000 --> 00:08:03,960 Speaker 3: like they're gonna love the you know, these I don't 179 00:08:04,000 --> 00:08:05,600 Speaker 3: know this rolex or whatever you know, and may be 180 00:08:05,720 --> 00:08:08,880 Speaker 3: you know, and you don't realize just how uncomfortable it is, 181 00:08:08,920 --> 00:08:10,880 Speaker 3: you know, especially for recipients, right, who might not have 182 00:08:10,960 --> 00:08:13,040 Speaker 3: the means to, you know, at any point kind of 183 00:08:13,040 --> 00:08:16,280 Speaker 3: reciprocate that kind of gift back, right. And another place 184 00:08:16,280 --> 00:08:18,040 Speaker 3: where this pops up a lot. Actually, one of the 185 00:08:18,080 --> 00:08:21,800 Speaker 3: papers was on in dating relationships, so in early stage relationships, 186 00:08:21,800 --> 00:08:25,360 Speaker 3: whenever this happens and the press liked, oh wow, well 187 00:08:25,440 --> 00:08:28,760 Speaker 3: this is a little bit weird, you know. So yeah, 188 00:08:28,800 --> 00:08:32,000 Speaker 3: that's that's that's a really good point. The overall, Okay, 189 00:08:32,040 --> 00:08:32,840 Speaker 3: on on the gifts. 190 00:08:33,720 --> 00:08:37,600 Speaker 1: People give experiences, they give sentimental gifts, they give people 191 00:08:37,679 --> 00:08:40,719 Speaker 1: exactly what they ask for, They give cash, they give 192 00:08:40,800 --> 00:08:45,200 Speaker 1: gift cards. What is it in your research that you find, Professor, 193 00:08:45,200 --> 00:08:49,200 Speaker 1: givvey are the most satisfying gifts that people receive. 194 00:08:50,400 --> 00:08:53,440 Speaker 3: Yeah, so definitely a tricky question. If I had to 195 00:08:53,480 --> 00:08:56,000 Speaker 3: pick a couple of you know, a couple of answers. 196 00:08:56,160 --> 00:08:59,480 Speaker 3: So first, I think the research just not gift giving, 197 00:08:59,559 --> 00:09:02,600 Speaker 3: but in all of kind of consumer research, it's pretty 198 00:09:03,520 --> 00:09:08,000 Speaker 3: pretty conclusive suggesting that experiences do generally bring more happiness 199 00:09:08,080 --> 00:09:10,640 Speaker 3: to to people than than tangible items. 200 00:09:10,679 --> 00:09:10,800 Speaker 2: Right. 201 00:09:10,840 --> 00:09:12,920 Speaker 3: And there's there's research, like I said, and gift giving 202 00:09:12,920 --> 00:09:16,040 Speaker 3: it shows the same exact thing. We're basically as recipient. 203 00:09:16,080 --> 00:09:18,560 Speaker 3: You know, when you whenever you receive that experience, you 204 00:09:18,640 --> 00:09:21,640 Speaker 3: kind of like it more than givers anticipate and brings 205 00:09:21,640 --> 00:09:25,520 Speaker 3: you closer to gift givers. Right. And you know, one 206 00:09:25,520 --> 00:09:27,199 Speaker 3: of one of the things about experiences is that they 207 00:09:27,200 --> 00:09:29,520 Speaker 3: are kind of in the minority when it comes to gifts, right, 208 00:09:29,520 --> 00:09:31,280 Speaker 3: because most of the gifts we're giving this time there 209 00:09:31,320 --> 00:09:33,720 Speaker 3: are more tangible items. But I think, you know, if 210 00:09:33,880 --> 00:09:35,520 Speaker 3: if we're going to follow the advice of you know, 211 00:09:35,600 --> 00:09:39,360 Speaker 3: consumer behavior, consumer psychology, and gift giving psychology, it does 212 00:09:39,400 --> 00:09:42,480 Speaker 3: suggest that experiences on average are maybe you know, a 213 00:09:42,520 --> 00:09:45,839 Speaker 3: bigger hit than uh, the more tangible items. And then 214 00:09:46,280 --> 00:09:48,200 Speaker 3: the second gift type of gift, and this is the 215 00:09:48,200 --> 00:09:50,240 Speaker 3: one I previously referred you guys as kind of the 216 00:09:50,280 --> 00:09:53,640 Speaker 3: cheat code, is the sentimental gifts because that's another one 217 00:09:53,640 --> 00:09:57,160 Speaker 3: where they're they're not given nearly nearly nearly as often 218 00:09:57,200 --> 00:10:00,120 Speaker 3: as kind of more superficial, kind of tangible, prefer and 219 00:10:00,280 --> 00:10:03,520 Speaker 3: matching gifts, but when we give them their home runs, 220 00:10:03,520 --> 00:10:06,040 Speaker 3: And like I had to explained previously, like the nice 221 00:10:06,040 --> 00:10:09,360 Speaker 3: thing about sentimental items is that whenever you receive one, 222 00:10:09,520 --> 00:10:12,040 Speaker 3: your happiness with it stays kind of flat or increases 223 00:10:12,040 --> 00:10:15,360 Speaker 3: over time. It doesn't decrease like our like our enjoyment 224 00:10:15,480 --> 00:10:18,120 Speaker 3: with you know, more superficial items like a cell phone 225 00:10:18,240 --> 00:10:20,360 Speaker 3: or you know, a treadmill or whatever it may be. 226 00:10:20,559 --> 00:10:22,760 Speaker 3: So I think sentimental gifts are a great one, and 227 00:10:22,840 --> 00:10:24,640 Speaker 3: it's one of those things when I try to convey 228 00:10:24,640 --> 00:10:26,400 Speaker 3: the point I tell everyone like, Okay, well, think about 229 00:10:26,440 --> 00:10:28,160 Speaker 3: some of the best gifts you've ever received, right, which 230 00:10:28,160 --> 00:10:29,880 Speaker 3: are the ones that really kind of almost you know, 231 00:10:30,040 --> 00:10:32,520 Speaker 3: make you cry at times? Right, Like, those are more 232 00:10:32,559 --> 00:10:35,360 Speaker 3: often than not sentinal gifts. And the last thing, you know, 233 00:10:35,360 --> 00:10:38,360 Speaker 3: this is kind of just a broad sort of blanket idea, 234 00:10:38,520 --> 00:10:41,760 Speaker 3: but I really think that recipients, at the end of 235 00:10:41,800 --> 00:10:43,559 Speaker 3: the day, they just want to feel cared for, right, 236 00:10:43,840 --> 00:10:46,360 Speaker 3: So any kind of gift that can show that, like, like, hey, 237 00:10:46,400 --> 00:10:48,480 Speaker 3: I care for you, I appreciate you. I'm signaling that 238 00:10:48,559 --> 00:10:50,800 Speaker 3: I value you, Like those are those are always going 239 00:10:50,880 --> 00:10:52,640 Speaker 3: to be good. You know, that could be a sentimental gift. 240 00:10:52,800 --> 00:10:55,280 Speaker 3: It could just be something show an effort. It could 241 00:10:55,320 --> 00:10:57,880 Speaker 3: be started showing that's hey, you know you know TJ 242 00:10:58,080 --> 00:11:00,160 Speaker 3: mentioned this. You know these these running shoes. It was 243 00:11:00,200 --> 00:11:02,000 Speaker 3: a few months ago when we were walking through the mall. 244 00:11:02,040 --> 00:11:04,560 Speaker 3: And look now I surprise them with them, right, Just 245 00:11:04,559 --> 00:11:07,200 Speaker 3: some something along those lines. So anything that just shows 246 00:11:07,440 --> 00:11:09,920 Speaker 3: just hey, I care, I appreciate you. I think those 247 00:11:09,960 --> 00:11:12,920 Speaker 3: are always going to be his. So just three overarching 248 00:11:13,040 --> 00:11:15,480 Speaker 3: no ideas. But at the same time, I will also 249 00:11:15,640 --> 00:11:17,280 Speaker 3: note there is a lot of you know, kind of 250 00:11:17,280 --> 00:11:20,320 Speaker 3: heterogeneity in people, right we I know, people are different, 251 00:11:20,400 --> 00:11:22,600 Speaker 3: so some things are better for others than others. And 252 00:11:22,600 --> 00:11:24,400 Speaker 3: in fact, you know, when I tell my sister about 253 00:11:24,400 --> 00:11:26,360 Speaker 3: the sentimental gift thing, she's like, oh, no, just give 254 00:11:26,400 --> 00:11:27,760 Speaker 3: me the cash, Like I don't, I don't want I 255 00:11:27,760 --> 00:11:31,480 Speaker 3: don't want anything sentiment. So there's differences across people, right. 256 00:11:31,520 --> 00:11:33,560 Speaker 3: So that's that's a one hundred percent to put that 257 00:11:33,600 --> 00:11:34,200 Speaker 3: out there too. 258 00:11:35,200 --> 00:11:37,200 Speaker 2: Yes, And it would be wonderful if we could all 259 00:11:37,240 --> 00:11:39,480 Speaker 2: be mind readers and know what people want and what 260 00:11:39,520 --> 00:11:43,199 Speaker 2: they don't want. Is it okay to ask someone what 261 00:11:43,360 --> 00:11:46,160 Speaker 2: they want for a holiday or is that putting the 262 00:11:46,200 --> 00:11:49,160 Speaker 2: onus on them now to come up with your gift idea. 263 00:11:49,440 --> 00:11:50,520 Speaker 2: What do you say about that? 264 00:11:51,320 --> 00:11:55,000 Speaker 3: Yeah, that that is an interesting point, and I think 265 00:11:55,360 --> 00:11:57,520 Speaker 3: sometimes it is. It feels like it's even harder right 266 00:11:57,600 --> 00:11:59,240 Speaker 3: to come up with ideas that we for things we 267 00:11:59,280 --> 00:12:03,080 Speaker 3: want ourselves than what for further people, right, And so 268 00:12:03,600 --> 00:12:05,120 Speaker 3: it definitely is putting a little bit of an onus 269 00:12:05,200 --> 00:12:06,960 Speaker 3: on on others. But I'll tell you the good news 270 00:12:07,000 --> 00:12:09,960 Speaker 3: is that the research does suggest that these things that 271 00:12:10,000 --> 00:12:13,640 Speaker 3: are explicitly requested are generally appreciated more than things that 272 00:12:13,640 --> 00:12:15,880 Speaker 3: that aren't requested, right, And that kind of makes sense 273 00:12:15,920 --> 00:12:17,920 Speaker 3: because you think when you were when you'd ask people, hey, 274 00:12:17,920 --> 00:12:19,520 Speaker 3: what do you want, they tell you, Hey, I want 275 00:12:19,520 --> 00:12:22,160 Speaker 3: this exact pair of headphones. You go and get them. 276 00:12:22,200 --> 00:12:24,320 Speaker 3: They're gonna be they're gonna be pretty happy as opposed 277 00:12:24,320 --> 00:12:26,319 Speaker 3: to you kind of having to have to guess at it. Right. 278 00:12:27,040 --> 00:12:29,000 Speaker 3: So I would say that's sort of the kind of 279 00:12:29,040 --> 00:12:30,760 Speaker 3: the good news behind it. But you are, you know, 280 00:12:30,920 --> 00:12:33,520 Speaker 3: putting a little bit more effort on their part. 281 00:12:33,440 --> 00:12:44,679 Speaker 1: Right, I know sometimes you mentioned your sister, and a 282 00:12:44,720 --> 00:12:47,240 Speaker 1: lot of people, especially younger people, might love to have 283 00:12:47,280 --> 00:12:50,480 Speaker 1: some cash. But what is your take or does the 284 00:12:50,520 --> 00:12:54,400 Speaker 1: research tell you the type of gifts that bring the 285 00:12:54,559 --> 00:12:58,440 Speaker 1: least satisfaction? Is there is there research on that? Essentially, 286 00:12:58,480 --> 00:13:01,240 Speaker 1: I'm asking what should we avoid giving people? 287 00:13:02,200 --> 00:13:04,720 Speaker 3: Okay, yeah, this is this is an interesting one. So 288 00:13:05,080 --> 00:13:07,960 Speaker 3: what I'll say is that people, you know, a broader 289 00:13:08,160 --> 00:13:11,280 Speaker 3: sort of theme that we're seeing in the literature is 290 00:13:11,400 --> 00:13:13,760 Speaker 3: in this the literarum gift giving. I should say is 291 00:13:13,800 --> 00:13:18,079 Speaker 3: that as recipients, where we often like gifts that long 292 00:13:18,200 --> 00:13:21,000 Speaker 3: term after the exchange, right, they bring us happiness and 293 00:13:21,080 --> 00:13:24,439 Speaker 3: utility and enjoyment. But as gift givers, oftentimes we kind 294 00:13:24,440 --> 00:13:26,400 Speaker 3: of prefer to give things that are better sort of 295 00:13:26,480 --> 00:13:28,960 Speaker 3: in the moment, right like that immediately right when they 296 00:13:28,960 --> 00:13:31,240 Speaker 3: open the gift, which that doesn't always map on to 297 00:13:31,360 --> 00:13:33,640 Speaker 3: what's the best gift in the long run. So I'll 298 00:13:33,640 --> 00:13:36,480 Speaker 3: tell people is like, look, if something is great in 299 00:13:36,520 --> 00:13:38,480 Speaker 3: the moment but kind of horrible down the road, like 300 00:13:38,679 --> 00:13:40,719 Speaker 3: it's not gonna make the best the best gift, right, 301 00:13:40,760 --> 00:13:42,520 Speaker 3: So something like you know, think about like a chocolate 302 00:13:42,559 --> 00:13:44,520 Speaker 3: fondo found in right like that is like, Okay, in 303 00:13:44,559 --> 00:13:46,360 Speaker 3: the moment, it might have a fun little gift, right, 304 00:13:46,440 --> 00:13:48,320 Speaker 3: but like, at the end of the day, how often 305 00:13:48,320 --> 00:13:50,760 Speaker 3: are you gonna end up using that thing? Right? And 306 00:13:50,840 --> 00:13:53,280 Speaker 3: so just this this and I hope I'm not you know, 307 00:13:53,360 --> 00:13:58,560 Speaker 3: touching on gifts, you guys are, but I think we've 308 00:13:58,559 --> 00:14:01,480 Speaker 3: all right, We've all received these things that that are 309 00:14:01,520 --> 00:14:03,120 Speaker 3: maybe like you know, gag gifts or what you know, 310 00:14:03,360 --> 00:14:05,040 Speaker 3: things that are kind of fun at the moment they 311 00:14:05,080 --> 00:14:06,240 Speaker 3: make for it, but then at the end day it's like, 312 00:14:06,280 --> 00:14:07,800 Speaker 3: all right, well, this is kind of like I'm not 313 00:14:07,840 --> 00:14:11,880 Speaker 3: going to enough ever using this thing. So yes, that 314 00:14:11,960 --> 00:14:12,560 Speaker 3: makes sense. 315 00:14:13,120 --> 00:14:15,520 Speaker 2: And speaking of the moment when someone opens a gift, 316 00:14:15,559 --> 00:14:19,320 Speaker 2: how important is This might sound silly, but gift wrapping 317 00:14:20,040 --> 00:14:23,520 Speaker 2: does How much more special can someone feel if you 318 00:14:23,560 --> 00:14:25,320 Speaker 2: do a really good job wrapping the gift or if 319 00:14:25,360 --> 00:14:27,800 Speaker 2: you just hand it to them in a brown paper bag? 320 00:14:28,000 --> 00:14:30,880 Speaker 2: How much has there is the research on how that 321 00:14:30,960 --> 00:14:35,800 Speaker 2: affects the experience of getting or receiving a gift. 322 00:14:36,120 --> 00:14:38,080 Speaker 3: So I'm going to tell you guys what the finding show. 323 00:14:38,240 --> 00:14:40,040 Speaker 3: And I think you're going to be shocked, because I 324 00:14:40,080 --> 00:14:42,120 Speaker 3: was shocked, clanker, this is not my research this is 325 00:14:42,600 --> 00:14:45,400 Speaker 3: other other people's research. But what they did was they 326 00:14:45,480 --> 00:14:47,960 Speaker 3: looked at how neat you wrap a present, right, do 327 00:14:47,960 --> 00:14:50,520 Speaker 3: you wrap it very neatly or do you sloppily wrap it? 328 00:14:50,880 --> 00:14:53,600 Speaker 3: And what they find is that whenever it's sloply wrapped, 329 00:14:53,680 --> 00:14:56,720 Speaker 3: you actually like the item more. And right, it's kind 330 00:14:56,720 --> 00:15:00,120 Speaker 3: of right, what right? Like I agree? Right? And so 331 00:15:00,200 --> 00:15:03,800 Speaker 3: what is the sort of psychology behind that is? Because 332 00:15:03,840 --> 00:15:07,000 Speaker 3: whenever something comes like neatly packaged, right, what that ends 333 00:15:07,080 --> 00:15:09,840 Speaker 3: up doing is it raises your expectations. She's think, oh wow, 334 00:15:09,920 --> 00:15:11,760 Speaker 3: this like look at these ribbit look at how nice 335 00:15:11,760 --> 00:15:16,520 Speaker 3: and clean everything is. But then whenever it's just you know, 336 00:15:16,640 --> 00:15:18,760 Speaker 3: kind of kind of thrown together, you're kind of okay, 337 00:15:18,760 --> 00:15:20,640 Speaker 3: this is going to be a piece of chunk like whatever. 338 00:15:20,840 --> 00:15:22,440 Speaker 3: Then you open it up and you see, oh wow, 339 00:15:22,480 --> 00:15:24,760 Speaker 3: this is like this you know, this brand of cologne 340 00:15:24,800 --> 00:15:27,280 Speaker 3: that I love, right, and that So that's that's you 341 00:15:27,320 --> 00:15:30,880 Speaker 3: know what the resers research on that, and uh yeah, 342 00:15:31,040 --> 00:15:32,560 Speaker 3: that's that's what it's what it shows. 343 00:15:33,160 --> 00:15:35,320 Speaker 2: That makes so much sense though, now that you say 344 00:15:35,320 --> 00:15:39,920 Speaker 2: it about expectations, because yes, sometimes the most perfectly wrapped 345 00:15:39,960 --> 00:15:42,920 Speaker 2: gifts coming from like I don't know, sax fifth Avenue. 346 00:15:43,040 --> 00:15:44,080 Speaker 1: It's like a key chain. 347 00:15:44,120 --> 00:15:46,120 Speaker 2: You're like, oh wow, it looked like it was going 348 00:15:46,200 --> 00:15:47,840 Speaker 2: to be something so much better. 349 00:15:48,680 --> 00:15:51,320 Speaker 1: That's that I use that trick when I cook, Julian, 350 00:15:51,400 --> 00:15:53,920 Speaker 1: I make a very good presentation. 351 00:15:54,560 --> 00:15:56,600 Speaker 2: But that doesn't speak to it, like in terms of 352 00:15:56,760 --> 00:16:01,040 Speaker 2: you think about that is so funny. The expectations create 353 00:16:01,160 --> 00:16:03,680 Speaker 2: a different result when you open the present. 354 00:16:04,040 --> 00:16:08,640 Speaker 1: Last couple here for folks in relationships, what is there 355 00:16:08,720 --> 00:16:11,640 Speaker 1: a heightened sense I guess for men and women whoever's 356 00:16:11,640 --> 00:16:15,760 Speaker 1: in a relationship out there advice for because it's always stressful, 357 00:16:15,840 --> 00:16:18,800 Speaker 1: How do you buy for that person in your life? 358 00:16:19,000 --> 00:16:21,640 Speaker 1: What have you been able to see and study and 359 00:16:21,760 --> 00:16:23,560 Speaker 1: know that could help people who are out there still 360 00:16:23,600 --> 00:16:25,200 Speaker 1: scrambling to get something for their love. 361 00:16:27,000 --> 00:16:29,760 Speaker 3: Yeah, so I think kind of as we touched on earlier, right, 362 00:16:29,800 --> 00:16:33,800 Speaker 3: there's sort of different relationship stages, so that's obviously important 363 00:16:34,440 --> 00:16:36,760 Speaker 3: to sort of sort of take into account. And I 364 00:16:36,800 --> 00:16:38,760 Speaker 3: would say, you know, it feels like it feels like 365 00:16:38,920 --> 00:16:42,200 Speaker 3: romantic relationships is like that one. And then when people 366 00:16:42,240 --> 00:16:44,360 Speaker 3: talk about like in laws or the two where people 367 00:16:44,440 --> 00:16:46,840 Speaker 3: are like, okay, this is where things are getting real. 368 00:16:46,920 --> 00:16:49,400 Speaker 3: It's different than you know, giving my best friends. So 369 00:16:49,600 --> 00:16:51,680 Speaker 3: I would say, you know, for you for your relationship, right, 370 00:16:51,840 --> 00:16:54,200 Speaker 3: just I mean, you know your partner better than anyone, right. 371 00:16:54,280 --> 00:16:56,120 Speaker 3: That's that's the biggest thing, is like, and when you 372 00:16:56,160 --> 00:16:58,800 Speaker 3: talk to these to these couples, what you kind of 373 00:16:58,800 --> 00:17:02,200 Speaker 3: find is that people completely different strategies, you know, all 374 00:17:02,240 --> 00:17:04,400 Speaker 3: sorts of differ people have different strategies. Some people it's okay, 375 00:17:04,400 --> 00:17:06,439 Speaker 3: tell me what you want, they send a list, Person's 376 00:17:06,480 --> 00:17:09,000 Speaker 3: perfectly happy. Others it's like no, no, no, I want 377 00:17:09,000 --> 00:17:10,600 Speaker 3: you to know and you should know me. And if 378 00:17:10,640 --> 00:17:12,639 Speaker 3: you get me this these socks and I one of 379 00:17:12,640 --> 00:17:14,960 Speaker 3: these ones, like that's gonna you know, that's like a 380 00:17:15,000 --> 00:17:17,640 Speaker 3: deal breaker. Right. So I'd say, you know your partner, 381 00:17:17,800 --> 00:17:20,119 Speaker 3: you should have an idea as to what's going to 382 00:17:20,200 --> 00:17:22,800 Speaker 3: work for them, right, and just just follow that strategy 383 00:17:22,840 --> 00:17:25,200 Speaker 3: and you know, hopefully it would be good to go. 384 00:17:28,040 --> 00:17:28,480 Speaker 1: I love that. 385 00:17:28,640 --> 00:17:32,920 Speaker 2: And in terms of just figuring out the in laws, 386 00:17:33,000 --> 00:17:35,960 Speaker 2: do you have any strategies or family members that you 387 00:17:36,040 --> 00:17:39,600 Speaker 2: might not know that well, how do you go about 388 00:17:39,640 --> 00:17:41,400 Speaker 2: picking a gift for them? 389 00:17:41,840 --> 00:17:42,080 Speaker 1: Yeah? 390 00:17:42,160 --> 00:17:45,520 Speaker 3: One strategy that people tend to employ these situations is 391 00:17:45,640 --> 00:17:49,560 Speaker 3: they use kind of like third parties to help them out, right, expies. Right. 392 00:17:49,680 --> 00:17:51,360 Speaker 3: So if you don't know your in laws that well, 393 00:17:51,400 --> 00:17:53,200 Speaker 3: you talk to your partners say okay, what do I 394 00:17:53,240 --> 00:17:55,520 Speaker 3: get your brother or your mom or whoever? Right? And 395 00:17:55,560 --> 00:18:00,239 Speaker 3: that's usually a pretty pretty pretty successful successful one. So 396 00:18:00,400 --> 00:18:03,000 Speaker 3: I would say that's that's one more time that one. 397 00:18:03,040 --> 00:18:03,280 Speaker 3: That's it? 398 00:18:03,359 --> 00:18:03,479 Speaker 2: Right? 399 00:18:03,520 --> 00:18:05,520 Speaker 3: It works well because you're you're in laws, don't you're 400 00:18:05,560 --> 00:18:07,919 Speaker 3: not asking them. And what's also nice about this is 401 00:18:07,920 --> 00:18:09,480 Speaker 3: not only does the person know, but you can also 402 00:18:09,600 --> 00:18:11,840 Speaker 3: use them to kind of ask on your behalf. Right, 403 00:18:11,880 --> 00:18:13,800 Speaker 3: So that way they in law is or whoever has 404 00:18:13,840 --> 00:18:16,280 Speaker 3: no idea, you know that's that's coming from you, but 405 00:18:16,320 --> 00:18:17,480 Speaker 3: it's still an item that they. 406 00:18:17,400 --> 00:18:17,919 Speaker 1: That they like. 407 00:18:18,880 --> 00:18:19,040 Speaker 3: Hi. 408 00:18:19,080 --> 00:18:21,560 Speaker 1: One last thing for the people who are shopping, you've 409 00:18:21,560 --> 00:18:26,119 Speaker 1: also noticed, look, what is the right strategy? Because some 410 00:18:26,119 --> 00:18:30,480 Speaker 1: people get great satisfaction out of giving particular gifts. What 411 00:18:31,000 --> 00:18:33,479 Speaker 1: should I guess this is the strategy or some advice 412 00:18:33,520 --> 00:18:36,000 Speaker 1: for people who are trying to find something? But what 413 00:18:36,119 --> 00:18:41,440 Speaker 1: have you determined makes us happiest about the gifts we give? 414 00:18:42,359 --> 00:18:44,320 Speaker 3: So as gift giver is right, there's sort of a 415 00:18:44,359 --> 00:18:47,640 Speaker 3: balance right between giving something that you want to give 416 00:18:47,800 --> 00:18:50,680 Speaker 3: versus the thing that that the recipient wants to receive, right, 417 00:18:50,760 --> 00:18:54,640 Speaker 3: So it's it's right because those don't always they don't always, 418 00:18:54,680 --> 00:18:56,680 Speaker 3: but not always the same thing, right, So I might 419 00:18:56,720 --> 00:18:58,359 Speaker 3: want to give, you know, my wife one thing and 420 00:18:58,520 --> 00:19:01,280 Speaker 3: she might you know, prefer something out. So it's definitely 421 00:19:01,280 --> 00:19:04,360 Speaker 3: a balance. And like I said before, I think one 422 00:19:04,359 --> 00:19:06,560 Speaker 3: of the key, one of the overarching you know keys 423 00:19:06,560 --> 00:19:08,920 Speaker 3: that everything with gift hitting is is that time component. 424 00:19:08,920 --> 00:19:11,040 Speaker 3: Because you give yourself enough time right now, only can 425 00:19:11,040 --> 00:19:13,240 Speaker 3: you find the gift right that you know that that 426 00:19:13,520 --> 00:19:15,160 Speaker 3: you know, can you find a good gift. But also 427 00:19:15,520 --> 00:19:17,919 Speaker 3: it allows you to sort of take the time to think, Okay, 428 00:19:18,240 --> 00:19:20,240 Speaker 3: you know, who am I? Who am I really trying 429 00:19:20,280 --> 00:19:22,639 Speaker 3: to please? Is it? And in some cases you end 430 00:19:22,760 --> 00:19:24,960 Speaker 3: up finding the one that that really pleases both of 431 00:19:24,960 --> 00:19:27,080 Speaker 3: you guys. Right, So it makes for a good, good, 432 00:19:27,200 --> 00:19:29,600 Speaker 3: uh sort of situation for all parties involved. 433 00:19:30,320 --> 00:19:33,240 Speaker 2: And I have one last question for you, Julian about 434 00:19:33,720 --> 00:19:36,440 Speaker 2: when you're figuring out how much to spend, is there 435 00:19:36,440 --> 00:19:40,439 Speaker 2: a price point that research has shown is the sweet 436 00:19:40,440 --> 00:19:42,680 Speaker 2: spot that you spend on somebody where you didn't spend 437 00:19:42,720 --> 00:19:45,359 Speaker 2: too much and they feel uncomfortable, or you didn't spend 438 00:19:45,440 --> 00:19:47,800 Speaker 2: enough and they feel like wow, that's that's how you 439 00:19:47,800 --> 00:19:50,800 Speaker 2: think of me. Is there a sweet spot money wise 440 00:19:50,840 --> 00:19:53,119 Speaker 2: that you should consider when choosing gifts? 441 00:19:54,400 --> 00:19:57,880 Speaker 3: Yeah, you know, not not really because if you think 442 00:19:57,920 --> 00:20:00,359 Speaker 3: about like, it's just there's so much there's so much 443 00:20:00,440 --> 00:20:03,919 Speaker 3: variance in people, right, different income levels, right, you know, 444 00:20:03,960 --> 00:20:08,040 Speaker 3: the the what you're buying for, you know, a friend 445 00:20:08,080 --> 00:20:10,200 Speaker 3: who is you know, a college student, right, if you know, 446 00:20:10,520 --> 00:20:12,520 Speaker 3: right you told me your children, right, college students right there? 447 00:20:12,640 --> 00:20:15,480 Speaker 3: You know, buying for a college college student versus someone 448 00:20:15,520 --> 00:20:18,000 Speaker 3: you know who's uh, you know, who's very well off, 449 00:20:18,000 --> 00:20:19,960 Speaker 3: would say, right, that's going to be completely different. And 450 00:20:19,960 --> 00:20:22,960 Speaker 3: it also depends on how much you know, you yourself 451 00:20:22,960 --> 00:20:25,840 Speaker 3: are making. Right, that's in people. I think understand that, right, 452 00:20:26,760 --> 00:20:28,960 Speaker 3: And you know, funny enough, I'll actually tell you there's 453 00:20:29,280 --> 00:20:32,720 Speaker 3: research showing that, actually, I pay research showing that we 454 00:20:32,880 --> 00:20:35,679 Speaker 3: like to buy more expensive things for people who we 455 00:20:35,720 --> 00:20:38,480 Speaker 3: think are more well off as opposed to not as 456 00:20:38,480 --> 00:20:40,240 Speaker 3: well off, because we just kind of want to like 457 00:20:40,280 --> 00:20:42,080 Speaker 3: show like, hey, I could look, I can afford this 458 00:20:42,160 --> 00:20:44,600 Speaker 3: nice thing too. So I'd say that that there is 459 00:20:44,640 --> 00:20:46,879 Speaker 3: you know, there's not really necessarily a price for it 460 00:20:46,920 --> 00:20:48,919 Speaker 3: I can give you. I think it's it's going to vary, right, 461 00:20:48,920 --> 00:20:50,560 Speaker 3: based on the situation at the end of the day. 462 00:20:50,720 --> 00:20:52,679 Speaker 3: You know, I think if you, if you do your 463 00:20:52,800 --> 00:20:54,600 Speaker 3: job of you know that that signal I was talking 464 00:20:54,600 --> 00:20:56,480 Speaker 3: about earlier showing like, hey, I care about you, I 465 00:20:56,520 --> 00:20:59,880 Speaker 3: appreciate you, I value the recipient. You know, we'll appreciate that. 466 00:20:59,800 --> 00:21:05,080 Speaker 1: Too, But more is better for me, baby, Ignore Julie 467 00:21:05,080 --> 00:21:05,640 Speaker 1: on that last time. 468 00:21:05,840 --> 00:21:09,000 Speaker 2: Yeah, quantity versus quality? Is there a study on that? 469 00:21:09,320 --> 00:21:11,840 Speaker 2: Because my kids I always think about how it's going 470 00:21:11,880 --> 00:21:14,880 Speaker 2: to look on Christmas morning when they wake up. How 471 00:21:15,200 --> 00:21:18,600 Speaker 2: is the quantity as important as the quality? 472 00:21:20,119 --> 00:21:20,439 Speaker 1: Yeah? 473 00:21:20,480 --> 00:21:23,480 Speaker 3: So there is, And actually it is. It is what 474 00:21:23,680 --> 00:21:26,000 Speaker 3: you kind of exactly like what you hit on. So 475 00:21:26,280 --> 00:21:28,920 Speaker 3: as givers, we tend to focus more on the well 476 00:21:29,000 --> 00:21:30,960 Speaker 3: we actually focus more on the quality of that item. 477 00:21:31,080 --> 00:21:33,359 Speaker 3: So we like to give kind of high quality items, 478 00:21:33,359 --> 00:21:36,040 Speaker 3: you know, a few flashier things. Whereas recipients, we do 479 00:21:36,119 --> 00:21:39,560 Speaker 3: tend to, relative to givers, you know, appreciate these these 480 00:21:39,640 --> 00:21:43,080 Speaker 3: high quantity of items in part because they oftentimes kind 481 00:21:43,080 --> 00:21:45,480 Speaker 3: of correlate to like how much usefulness I get out 482 00:21:45,480 --> 00:21:47,119 Speaker 3: of them down the road, Right, if I get I 483 00:21:47,160 --> 00:21:49,720 Speaker 3: don't know, like three really nice shirts, or if I 484 00:21:49,800 --> 00:21:52,239 Speaker 3: get you know ten, you know average church. I can 485 00:21:52,359 --> 00:21:54,200 Speaker 3: use the ten average churchs a lot more than three. 486 00:21:54,240 --> 00:21:59,000 Speaker 1: Really nice. So oh well, we told y'all he was good. 487 00:21:59,359 --> 00:22:02,080 Speaker 1: This is Julian Givey, yes that's his last name, Gibby, 488 00:22:02,080 --> 00:22:06,640 Speaker 1: who studies gift giving from West Virginia. Sir, we appreciate 489 00:22:06,720 --> 00:22:08,440 Speaker 1: it and get this, folks. If you like what he said, 490 00:22:08,480 --> 00:22:10,840 Speaker 1: hopefully this will get you squared away for Christmas. But 491 00:22:11,840 --> 00:22:13,480 Speaker 1: we have some questions for him. We're going to do 492 00:22:13,520 --> 00:22:16,000 Speaker 1: another episode and he's going to give us advice on 493 00:22:16,040 --> 00:22:19,600 Speaker 1: that dreaded return regifting situation. 494 00:22:19,840 --> 00:22:22,080 Speaker 2: Yeah, and do you write thank you notes? How do 495 00:22:22,160 --> 00:22:25,159 Speaker 2: you handle a gift you don't like? And all of 496 00:22:25,200 --> 00:22:27,240 Speaker 2: the do's and don'ts in terms of etiquette when it 497 00:22:27,280 --> 00:22:31,399 Speaker 2: comes to receiving gifts and perhaps yes, returning guests. 498 00:22:31,480 --> 00:22:33,160 Speaker 1: So we'll get into that with him. You can look 499 00:22:33,160 --> 00:22:35,399 Speaker 1: for that episode as well. But Julian, we appreciate your 500 00:22:35,440 --> 00:22:37,240 Speaker 1: kind sir. This has been great getting to know you 501 00:22:37,280 --> 00:22:38,880 Speaker 1: over the holiday. Thank you so much. Man. 502 00:22:39,720 --> 00:22:41,520 Speaker 3: Yeah, thank you for having me on. I appreciate it.