WEBVTT - Next Wave of Tech Will Shift From FAANG to Payments, Autos

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<v Speaker 1>Welcome to the Bloomberg p m L Podcast. I'm Pim

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<v Speaker 1>Fox along with my co host Lisa Bramowitz. Each day

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<v Speaker 1>we bring you the most important, noteworthy, and useful interviews

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<v Speaker 1>for you and your money, whether you're at the grocery

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<v Speaker 1>store or the trading floor. Find the Bloomberg p m

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<v Speaker 1>L Podcast on Apple Podcasts, SoundCloud, and Bloomberg dot com.

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<v Speaker 1>We are broadcasting live from PJAM headquarters in Newark, New Jersey,

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<v Speaker 1>a lovely glass lead certified building in the heart of Newark.

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<v Speaker 1>And right now we want to turn our focus to

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<v Speaker 1>technology and the ways that it's disrupting a whole host

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<v Speaker 1>of different industries, as well as how people can invest

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<v Speaker 1>in it. And we're joined, I'm happy to say, with

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<v Speaker 1>time or Hyatt, he has chief strategy officer for p

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<v Speaker 1>jim Um. I came in and I saw this beautiful

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<v Speaker 1>glossy magazine, The Technology Frontier. What is the point of

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<v Speaker 1>what it it? Sort of do you want to convey

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<v Speaker 1>to people by giving a sense that we are on

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<v Speaker 1>the cusp of a technology frontier? You know, I think

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<v Speaker 1>at least at the moment, technology is sort of at

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<v Speaker 1>peak hype, but it's really around a narrow set of stocks.

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<v Speaker 1>You know, we've talked a lot about them over the

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<v Speaker 1>last two weeks with the volatility, but what we wanted

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<v Speaker 1>to convey was that for long term investors, the technology

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<v Speaker 1>opportunity has actually moved beyond just the fangs and silicon

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<v Speaker 1>value venture capital opportunities, and it's really about the technology

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<v Speaker 1>uses now where the next wave of investment opportunities will

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<v Speaker 1>be created. How will companies and everything from the media

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<v Speaker 1>sector to payments to transportation, how will they use technology

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<v Speaker 1>and how will they embed technology in their in their processes,

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<v Speaker 1>And that's where the next wave of winners and losers

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<v Speaker 1>will be created. Now. This Technology Frontier white paper is

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<v Speaker 1>part of a series of white papers talking about megatrends

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<v Speaker 1>and they're going to be winners and they're going to

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<v Speaker 1>be losers. And you outline some of those and I'm

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<v Speaker 1>wondering if you could just go through them, particularly when

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<v Speaker 1>it comes to the losers, because it gets pretty specific.

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<v Speaker 1>I was surprised that, for example, transit hubs are perhaps

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<v Speaker 1>going to be losers in the technology revolution. Well, then

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<v Speaker 1>one of the key things we point out is don't

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<v Speaker 1>just go after the winners, and we should talk a

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<v Speaker 1>little bit about how you sort of see who the

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<v Speaker 1>technology winners are, but there's also real obsolescence risk in portfolios.

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<v Speaker 1>And the pace at which technology is changing is unprecedented,

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<v Speaker 1>which means that those risks are happening really quickly. So

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<v Speaker 1>one good example is in New York, where the price

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<v Speaker 1>of a taxi medallion has gone down from what one

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<v Speaker 1>point two million at the peak to kind of thousand now,

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<v Speaker 1>really rapid disruption. And one example we have that's coming

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<v Speaker 1>around the corner is in the automobile industry. So you

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<v Speaker 1>have electrification at the one hand, and on the second,

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<v Speaker 1>you have automation kind of vehicles that will kind of

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<v Speaker 1>be autonomous, and we think that will be pretty disruptive.

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<v Speaker 1>I mean, one example, in addition to the one you

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<v Speaker 1>mentioned was parking spaces. We have hundreds of thousands of

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<v Speaker 1>prime real estate that is devoted to parking spaces and garages.

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<v Speaker 1>And in a world where you will have autonomous vehicles

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<v Speaker 1>and you'll have people sharing rides much more, there's just

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<v Speaker 1>a massive opportunity for how that will be repurposed and

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<v Speaker 1>how flexible our garages to be repurposed for new realistic users.

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<v Speaker 1>So how does one invest in that? Uh, you work

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<v Speaker 1>with your real estate asset managers and really understand that

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<v Speaker 1>technology again is not just about equities. It's not just

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<v Speaker 1>about Silicon Valley venture capitalists. But you can access technology

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<v Speaker 1>through real estate, through infrastructure, through fixed income. It really

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<v Speaker 1>is pervasive. So it's really working with the entire team

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<v Speaker 1>of asset managers, your in house experts, and making investment

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<v Speaker 1>decisions that straddled the entire portfolio. I just limited to

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<v Speaker 1>this tiny niche of just the formal technology sector. You

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<v Speaker 1>also make a point of contrasting the digital adoption rate

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<v Speaker 1>of various countries and say that it is not necessarily

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<v Speaker 1>geared towards g d P per capita. Explain that a

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<v Speaker 1>little bit. So one of the things we see is

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<v Speaker 1>in the productivity data. You don't see rapid increases in productivity,

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<v Speaker 1>even the many of our personal lives are improved by

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<v Speaker 1>all the apps we now have. And we think the

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<v Speaker 1>real secret to that mystery is a lag technology in

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<v Speaker 1>the ninety nineties when you have the PC revolution and

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<v Speaker 1>now again will lack the obvious near term gains that

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<v Speaker 1>we see in our daily lives by ten years in

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<v Speaker 1>terms of when it's reflected in the GDP and productivity data.

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<v Speaker 1>So you add a point, which is what we try

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<v Speaker 1>to show with the Digital Adoption Index, where six of

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<v Speaker 1>the world is still offline. When the rest of the world,

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<v Speaker 1>when the broadest set of emerging markets also adopts kind

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<v Speaker 1>of wireless and internet technologies, you'll see another rise in

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<v Speaker 1>productivity that still hasn't been captured. And we talk a

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<v Speaker 1>lot in the report about that wave of opportunities that's

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<v Speaker 1>yet to come, and it goes way beyond China into

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<v Speaker 1>many other emerging markets that are less well traversed by investors.

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<v Speaker 1>I have to wonder where the developed world versus the

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<v Speaker 1>developing world will stack up with the sort of race

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<v Speaker 1>to technological improvement, because there's sort of a belief that

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<v Speaker 1>when they're already is infrastructure in place, it's harder to

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<v Speaker 1>refurbish it and bring it up to the modern standard.

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<v Speaker 1>So in some less developed areas, you're seeing the increase

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<v Speaker 1>in technology come up much faster, and they're actually much

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<v Speaker 1>more capable of adopting to some of the newer concepts

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<v Speaker 1>and technologies out there. Do you think that the developed

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<v Speaker 1>world will lag behind in a way that perhaps people

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<v Speaker 1>are not expecting. It's a great question. I think one

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<v Speaker 1>of the features of this current wave of technological changes

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<v Speaker 1>has really gone global, so you've had already because of

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<v Speaker 1>global supply chains, this reverse innovation where ideas are coming

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<v Speaker 1>from India. Okay, and yeah, back to the US and

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<v Speaker 1>Europe where you have China, for example, now being a

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<v Speaker 1>leader in certain parts of AI and facial technology, and

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<v Speaker 1>the speed at which code travels, the speed in which

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<v Speaker 1>you can innovate in another country is very different from

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<v Speaker 1>old fashioned foreign direct investment where you had to move

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<v Speaker 1>a bunch of people to an emerging market. So we

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<v Speaker 1>absolutely see techno oology innovations coming from more places, more

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<v Speaker 1>quickly than in any previous wave of technological change. Absolutely.

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<v Speaker 1>Do you see that the way companies are organized financially

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<v Speaker 1>is old fashioned? And the reason I asked it is

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<v Speaker 1>because you say in the report that companies that invest

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<v Speaker 1>in research and development, those are the wants to pay

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<v Speaker 1>attention to. But research and development is not considered an

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<v Speaker 1>asset on the balance sheet, it's a cost. Is there

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<v Speaker 1>going to be some way to change that? I think

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<v Speaker 1>it will be quite critical for winning companies. So we

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<v Speaker 1>talked about obsolescen stress. But the other side of this

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<v Speaker 1>way investors is what are the alpha seeking opportunities by

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<v Speaker 1>gliding to the winners. The winner takes all companies that

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<v Speaker 1>already achieve scale. And I think having a chief financial

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<v Speaker 1>officer who sees how the investments in technology R and

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<v Speaker 1>D and development rather than just sort of maintaining what's

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<v Speaker 1>there is key. Having a senior chief technology officer who's

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<v Speaker 1>part of the senior leadership team investing in technology R

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<v Speaker 1>and D, doing technology driven M and A. That'll what

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<v Speaker 1>will drive future winners in this sector. Are there specific

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<v Speaker 1>companies that you think are going to be winners that

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<v Speaker 1>are not recognized widely as the future winners? I think

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<v Speaker 1>beyond the big obvious names, it will really be about

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<v Speaker 1>looking at the next sectors. And I think the sectors

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<v Speaker 1>that we focused on as the next wave is the

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<v Speaker 1>payment sector, uh, and then definitely the automobile sector. I

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<v Speaker 1>think much further down the path would be sectors at

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<v Speaker 1>construction and healthcare where there's a huge room for technology improvement,

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<v Speaker 1>but it's still ways off. And when you mentioned technology

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<v Speaker 1>and that healthcare sector, do you think that the government

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<v Speaker 1>is going to spur that or is it currently making

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<v Speaker 1>it more difficult give you that thirty seconds. I think

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<v Speaker 1>it's both the public and private sector. We've all gone

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<v Speaker 1>to a doctor and seeing that they don't have their

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<v Speaker 1>records from our last visit to another doctor. There's just

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<v Speaker 1>huge opportunities for technology across both the public and private sectors.

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<v Speaker 1>Time are higher. Thank you very much for being with us.

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<v Speaker 1>The chief Strategy officer for JIM. We are broadcasting live

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<v Speaker 1>from the PJYM headquarters in Newark and New Jersey. PIJIM

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<v Speaker 1>is the global investment management business of Prudential Financial and Lisa,

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<v Speaker 1>I know one topic that's always exciting to talk about

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<v Speaker 1>real estate, real estate, and Kathy Marcus joins us now.

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<v Speaker 1>Kathy Marcus is the global chief operating Officer and the

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<v Speaker 1>head of US business for PJYM. Real Estate nearly seventy

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<v Speaker 1>billion dollars in assets under management. Thank you very much

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<v Speaker 1>for being with us, and thank you for having us here.

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<v Speaker 1>Thank you and thank you for saying that real estate

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<v Speaker 1>is exciting. It is it is. Everybody wants to talk

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<v Speaker 1>about real estate, especially well, that's why we have you here. Um.

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<v Speaker 1>I know that you know p JIM has a global outlook.

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<v Speaker 1>You have properties all over the world, but let's start

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<v Speaker 1>in the United States and maybe just to find pie

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<v Speaker 1>Jim's strategy because you offer finance, you do financing for

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<v Speaker 1>real estate, and you also own properties out it just

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<v Speaker 1>give us a little hint of what your remit is.

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<v Speaker 1>Sure UM well within PEDUM real estate UM specifically, as

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<v Speaker 1>you mentioned, we have seventy billion dollars of assets under management,

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<v Speaker 1>and that is primarily in the equity space, and it's

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<v Speaker 1>all around the globe. We operate in US and Latin America,

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<v Speaker 1>in Europe and an Asia. We invest in all the

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<v Speaker 1>major property types office, apartment, retail, industrial, and then in

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<v Speaker 1>others that might be considered a bit more niche, including

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<v Speaker 1>senior housing, hotel, and self storage. So I want to

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<v Speaker 1>talk about one of the biggest issues of this year,

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<v Speaker 1>which is the concern that all of the money coming

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<v Speaker 1>into the US and into the real estate market from

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<v Speaker 1>China is slowing down because of the trade tensions, and

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<v Speaker 1>that basically there's going to be a sort of deflation

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<v Speaker 1>and valuations because of this exodus of foreign money. What

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<v Speaker 1>have you seen on that front, So that is very

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<v Speaker 1>true that about UM, the amount of Chinese investment in

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<v Speaker 1>US real estate markets is down by about other investors,

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<v Speaker 1>non US investors have UM come in to sort of

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<v Speaker 1>fill that gap. And among those investors are investors from Singapore, Australia, UM,

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<v Speaker 1>and Canada in particular. And in terms of you know,

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<v Speaker 1>sort of the overall picture of investment in US real

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<v Speaker 1>estate UM on behalf of non US investors UM. You know,

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<v Speaker 1>there's a long term average that about nine percent investment

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<v Speaker 1>in US real estate markets. It's coming from non US

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<v Speaker 1>investors UM. And we're twelve so we're still you know,

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<v Speaker 1>above the long term average. But UM. You know, investors

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<v Speaker 1>from one particular country of China, clearly that has gone down.

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<v Speaker 1>I think that that has UM that has manifest itself

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<v Speaker 1>more in some markets than others. The Chinese favored certain

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<v Speaker 1>markets New York, San Francisco, those types of what we

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<v Speaker 1>would call a gateway market. UM. But there's still lots

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<v Speaker 1>of other non US interest in in US real estate.

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<v Speaker 1>One head win that some non US investors have been

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<v Speaker 1>facing in US real estate is that the cost of

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<v Speaker 1>hedging the US dollar has gone up, and that you

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<v Speaker 1>have seen some evidence of UM. You know, certain investors

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<v Speaker 1>who are more likely to hedge, German investors in particular,

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<v Speaker 1>sometimes you've seen a little bit less activity from them.

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<v Speaker 1>I wonder if you could speak to the issue of

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<v Speaker 1>the value of real estate located near, expansion of infrastructure projects,

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<v Speaker 1>expansion of public parks, public venues such as the high

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<v Speaker 1>Line in New York, and redevelopment areas. Because PJAM has

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<v Speaker 1>been very active in almost twinning its investment thesis with

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<v Speaker 1>those kinds of general improvements. Yes, that's been a real

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<v Speaker 1>strategy of ours, and in particular around transit and transit

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<v Speaker 1>oriented development, particularly in the multi family space in the US,

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<v Speaker 1>has been something that we've been very focused on. And

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<v Speaker 1>part of that has to do with who the renters

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<v Speaker 1>are for those types of projects. And interestingly, if we

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<v Speaker 1>had been talking about this ten or fifteen years ago,

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<v Speaker 1>our prime renter for urban type apartments would have been

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<v Speaker 1>all young people, and now you're really seeing much more

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<v Speaker 1>of a barbell. There's lots of empty nesters and baby

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<v Speaker 1>boomers who are renting in those types of projects too,

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<v Speaker 1>And both of those populations they like transit. They like

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<v Speaker 1>to be able to walk to their local coffee shop

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<v Speaker 1>or walk to a movie, or walk to lots of restaurants,

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<v Speaker 1>and they also both like a lot of amenities. They want, um,

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<v Speaker 1>you know, a golf simulator, they might want a saltwater pool,

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<v Speaker 1>and so a lot of the development which we've been

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<v Speaker 1>involved with and others have as well, is really in

0:12:36.200 --> 0:12:39.959
<v Speaker 1>this class A space and and that's really worked out

0:12:40.040 --> 0:12:42.840
<v Speaker 1>quite well because of the demand in that space. But

0:12:42.880 --> 0:12:45.640
<v Speaker 1>I think we all know that there's really almost a

0:12:45.679 --> 0:12:49.520
<v Speaker 1>crisis of affordable housing in the US, and so you know,

0:12:49.559 --> 0:12:51.600
<v Speaker 1>the fact that so much development has been in this

0:12:51.640 --> 0:12:54.440
<v Speaker 1>class A space really means that there is an entire

0:12:54.480 --> 0:12:58.599
<v Speaker 1>part of the population that is underserved in terms of apartments,

0:12:58.600 --> 0:13:01.200
<v Speaker 1>and that's really something that we've been focusing on lately.

0:13:01.760 --> 0:13:04.520
<v Speaker 1>That's interesting. Um, I want to I want to go there,

0:13:04.520 --> 0:13:06.160
<v Speaker 1>actually because I was going to move to senior housing,

0:13:06.200 --> 0:13:08.360
<v Speaker 1>but I want to hear how you're planning to serve

0:13:08.640 --> 0:13:12.400
<v Speaker 1>that population given the fact that the actual material costs

0:13:12.400 --> 0:13:14.840
<v Speaker 1>are increasing and labor costs are increasing, and it's just

0:13:14.920 --> 0:13:17.320
<v Speaker 1>not that profitable to build housing that you can't sell

0:13:17.400 --> 0:13:21.199
<v Speaker 1>for for higher prices. You are correct there, and and um,

0:13:21.240 --> 0:13:23.920
<v Speaker 1>you know, construction costs have gone up precipitously in the

0:13:23.920 --> 0:13:27.520
<v Speaker 1>past year in particular, So our strategy has really been

0:13:27.679 --> 0:13:31.400
<v Speaker 1>um that we've been acquiring existing assets. In the past year,

0:13:31.440 --> 0:13:35.640
<v Speaker 1>we've acquired about units of what we're calling workforce housing,

0:13:36.040 --> 0:13:39.400
<v Speaker 1>and the strategy there is to acquire existing assets, but

0:13:39.480 --> 0:13:41.240
<v Speaker 1>to do a little bit of upgrading and a little

0:13:41.240 --> 0:13:45.280
<v Speaker 1>bit of renovating there. But the key to that strategy

0:13:45.480 --> 0:13:48.480
<v Speaker 1>is to have the discipline not to over improve, because

0:13:48.559 --> 0:13:50.400
<v Speaker 1>if you go in there and you spend so much

0:13:50.440 --> 0:13:54.120
<v Speaker 1>money upgrading and you go into the granite countertops and

0:13:54.160 --> 0:13:56.720
<v Speaker 1>all of the amenities, you've just defeated the whole purpose

0:13:56.760 --> 0:13:59.880
<v Speaker 1>because now your target renters can no longer afford the project.

0:14:00.040 --> 0:14:03.280
<v Speaker 1>So it's a fine balance between keeping it competitive within

0:14:03.360 --> 0:14:07.200
<v Speaker 1>that workforce housing UM space. So what is workforce housing?

0:14:07.240 --> 0:14:10.840
<v Speaker 1>We consider that to be essentially Class B type assets.

0:14:11.080 --> 0:14:14.640
<v Speaker 1>They tend to be UM constructed in a garden style project,

0:14:15.400 --> 0:14:17.880
<v Speaker 1>and they tend to be located in the southeast and southwest,

0:14:18.200 --> 0:14:22.000
<v Speaker 1>where you have really sort of um uh, the phenomenon

0:14:22.040 --> 0:14:24.480
<v Speaker 1>of it being affordable because of where it is and

0:14:24.840 --> 0:14:29.240
<v Speaker 1>because of its age. The cycle in real estate has

0:14:29.240 --> 0:14:32.600
<v Speaker 1>it been repealed, and our investors nervous about where they

0:14:32.640 --> 0:14:36.240
<v Speaker 1>are in the cycle. We're clearly late in the cycle,

0:14:36.480 --> 0:14:39.320
<v Speaker 1>and that's something that UM everyone is thinking about and

0:14:39.360 --> 0:14:42.400
<v Speaker 1>talking about. And therefore some of the strategies that we've

0:14:42.400 --> 0:14:44.840
<v Speaker 1>been focused on are really tailored to where we think

0:14:44.840 --> 0:14:47.440
<v Speaker 1>we are in the cycle. And you know, we just

0:14:47.480 --> 0:14:51.760
<v Speaker 1>talked about Class B apartments workforce housing. Senior housing is

0:14:51.800 --> 0:14:56.040
<v Speaker 1>another example. And really the themes here are our strategies

0:14:56.080 --> 0:14:59.320
<v Speaker 1>that are underscored by demographic or societal trends and things

0:14:59.400 --> 0:15:02.360
<v Speaker 1>that we see coming that are not as um tied

0:15:02.400 --> 0:15:04.240
<v Speaker 1>to the economic cycle. Although there's been a lot of

0:15:04.280 --> 0:15:06.080
<v Speaker 1>investment in senior housing, and there was just a front

0:15:06.120 --> 0:15:09.080
<v Speaker 1>page article in the Wall Street Journal talking about how, uh,

0:15:09.800 --> 0:15:11.920
<v Speaker 1>a lot of seniors aren't going to senior housing so

0:15:12.000 --> 0:15:15.160
<v Speaker 1>quickly because they're actually staying healthier for longer and being independent.

0:15:15.160 --> 0:15:17.280
<v Speaker 1>How do you address that? It's true in terms of

0:15:17.320 --> 0:15:20.040
<v Speaker 1>the um what we see in our in our properties

0:15:20.160 --> 0:15:22.840
<v Speaker 1>is that the average age of the senior housing resident

0:15:22.920 --> 0:15:26.760
<v Speaker 1>has gone up tremendously. UM. But there's still a demand

0:15:26.880 --> 0:15:29.200
<v Speaker 1>and there's you know, what people refer to as a

0:15:29.240 --> 0:15:32.840
<v Speaker 1>silver tsunami that's coming right and um, you know, the

0:15:32.840 --> 0:15:37.440
<v Speaker 1>demographics show us that in the coming decade, three times

0:15:37.480 --> 0:15:39.800
<v Speaker 1>as many people are going to turn seventy five as

0:15:39.800 --> 0:15:42.960
<v Speaker 1>have in the prior decade. And so, you know, the

0:15:43.000 --> 0:15:46.880
<v Speaker 1>current stock of senior housing in the US, two thirds

0:15:46.920 --> 0:15:49.880
<v Speaker 1>of it is over fifteen years old, and so you

0:15:49.920 --> 0:15:52.760
<v Speaker 1>can see that there is a need for more development there.

0:15:52.760 --> 0:15:54.440
<v Speaker 1>I would agree with you. There are some markets that

0:15:54.480 --> 0:15:58.760
<v Speaker 1>maybe got ahead of that um, you know, supply demand dynamic,

0:15:59.080 --> 0:16:02.640
<v Speaker 1>but overall a very very compelling thesis. And peach and

0:16:02.720 --> 0:16:04.960
<v Speaker 1>Real Estate has invested in senior housing for the past

0:16:05.000 --> 0:16:07.800
<v Speaker 1>twenty years. It's something we've always liked, but the dynamic

0:16:07.880 --> 0:16:10.400
<v Speaker 1>is more compelling now than ever. Kathy Marcus, thank you

0:16:10.400 --> 0:16:12.720
<v Speaker 1>so much for being with us and talking about this

0:16:12.760 --> 0:16:15.640
<v Speaker 1>issue that both PIM and I find fascinating, and that

0:16:15.800 --> 0:16:18.360
<v Speaker 1>is real estate. Kathey Marcus, Global chief operating Officer and

0:16:18.440 --> 0:16:21.200
<v Speaker 1>head of the US business at Peachim Real Estate. And

0:16:21.360 --> 0:16:23.520
<v Speaker 1>Lisa Bram what's along with PIM Fox and this is

0:16:23.560 --> 0:16:30.280
<v Speaker 1>Bloomberg Markets, Lisa, after the close of trading today, we

0:16:30.360 --> 0:16:33.840
<v Speaker 1>will get the results from Apple, and who other than

0:16:33.960 --> 0:16:37.480
<v Speaker 1>John Butler, our senior Telecom services and Equipment analysts for

0:16:37.560 --> 0:16:40.640
<v Speaker 1>Bloomberg Intelligence. Who other than John Butler? Would we have

0:16:40.800 --> 0:16:44.920
<v Speaker 1>to comment on it? Absolutely? Nobody? Exactly, all right, John Butler?

0:16:45.320 --> 0:16:49.880
<v Speaker 1>What should investors look for in the commentary when Apple

0:16:49.920 --> 0:16:53.680
<v Speaker 1>reports results? The first thing I would look for PIM

0:16:53.720 --> 0:16:58.280
<v Speaker 1>is any commentary on the latest phones. So to me,

0:16:58.520 --> 0:17:02.720
<v Speaker 1>this latest jen ration of phones or they're all based

0:17:02.760 --> 0:17:05.159
<v Speaker 1>on the iPhone ten design. They're a bit of a

0:17:05.240 --> 0:17:09.639
<v Speaker 1>feature upgrade. There's a lower, lower cost version of the

0:17:09.640 --> 0:17:13.440
<v Speaker 1>iPhone tent out there, called the iPhone ten R x

0:17:13.680 --> 0:17:17.640
<v Speaker 1>R as some people call it, and in my view,

0:17:18.080 --> 0:17:21.560
<v Speaker 1>this sort of sets the stage for iPhone growth over

0:17:21.640 --> 0:17:24.679
<v Speaker 1>the coming three to five years. So I want to

0:17:24.720 --> 0:17:28.560
<v Speaker 1>hear how well those new devices are resonating with consumers.

0:17:28.720 --> 0:17:31.359
<v Speaker 1>And you know, if you wind the clock back at

0:17:31.440 --> 0:17:34.160
<v Speaker 1>your Tim Cook gave us some good color on how

0:17:34.400 --> 0:17:37.959
<v Speaker 1>iPhone ten was doing. He made comments that it was

0:17:38.000 --> 0:17:40.840
<v Speaker 1>the best selling phone in every week since it had

0:17:40.880 --> 0:17:44.600
<v Speaker 1>been launched. I'd love to hear similar commentary like that

0:17:45.280 --> 0:17:49.359
<v Speaker 1>this year. The other thing I'm focused on is services

0:17:49.560 --> 0:17:53.640
<v Speaker 1>and what the growth outlook looks like for the services business.

0:17:54.040 --> 0:17:56.360
<v Speaker 1>That's actually where I wanted to go because once upon

0:17:56.400 --> 0:17:59.040
<v Speaker 1>a time, a long, long couple of months ago, uh

0:17:59.119 --> 0:18:03.080
<v Speaker 1>and we were discussed saying how the supercycle in smartphones

0:18:03.400 --> 0:18:06.320
<v Speaker 1>is definitely plateau ng if not declining. People who have

0:18:06.359 --> 0:18:09.440
<v Speaker 1>a smartphone who want one, have one. Uh So the

0:18:09.480 --> 0:18:12.720
<v Speaker 1>saturation point is pretty high. I'm just wondering, I mean,

0:18:13.080 --> 0:18:16.119
<v Speaker 1>are people not focused on that anymore, or I do

0:18:16.160 --> 0:18:18.840
<v Speaker 1>think that Apple is going to try to emphasize services

0:18:18.880 --> 0:18:21.000
<v Speaker 1>and the revenue that they get from that over the

0:18:21.040 --> 0:18:25.080
<v Speaker 1>iPhone sales. So Apple is doing two things. Number One,

0:18:25.160 --> 0:18:28.960
<v Speaker 1>the iPhone has grown to really dominate the sales mix,

0:18:29.080 --> 0:18:32.680
<v Speaker 1>so in a very good quarter at sixty percent of sales,

0:18:32.960 --> 0:18:37.000
<v Speaker 1>in sort of the slower quarters, it's a little less

0:18:37.000 --> 0:18:40.760
<v Speaker 1>than sixty percent, but it's a higher percentage revenue. They've

0:18:40.800 --> 0:18:44.960
<v Speaker 1>been trying to grow that services business to diversify their

0:18:45.080 --> 0:18:49.960
<v Speaker 1>overall mix and lessen the reliance on iPhone growth quarter

0:18:50.040 --> 0:18:53.639
<v Speaker 1>and in quarter out, and it's been working well. My

0:18:53.800 --> 0:18:57.760
<v Speaker 1>concern is that services don't continue to grow at thirty

0:18:57.800 --> 0:19:00.720
<v Speaker 1>percent quarter and in quarter out either, and so I'll

0:19:00.720 --> 0:19:05.080
<v Speaker 1>be looking very closely to see how services growth is doing,

0:19:05.440 --> 0:19:08.480
<v Speaker 1>what's new, what might be on the drawing board there.

0:19:09.400 --> 0:19:12.040
<v Speaker 1>And then on the iPhone side, I like what they're doing,

0:19:12.119 --> 0:19:16.920
<v Speaker 1>which is they're shifting a reliance on driving high unit

0:19:17.119 --> 0:19:22.040
<v Speaker 1>sales of iPhone to driving higher priced iPhone sales. So

0:19:22.800 --> 0:19:25.400
<v Speaker 1>you know, revenue is a function of units and price.

0:19:25.560 --> 0:19:29.880
<v Speaker 1>They're now focused on price night units. Two years ago,

0:19:30.000 --> 0:19:32.600
<v Speaker 1>three years ago, it was all about unit sales and

0:19:32.800 --> 0:19:37.000
<v Speaker 1>less about price. John Butler, is Apple on track to

0:19:37.119 --> 0:19:39.960
<v Speaker 1>do a hundred billion and gross profit for the year.

0:19:41.400 --> 0:19:45.920
<v Speaker 1>I can't comment on the specific numbers. The regulators would

0:19:45.920 --> 0:19:48.680
<v Speaker 1>hang me for that, but um, they're doing well him

0:19:48.800 --> 0:19:53.680
<v Speaker 1>you know him. Well, well, you can't tell me that

0:19:53.680 --> 0:19:57.280
<v Speaker 1>that Apple revenue on an annual basis is over two

0:19:57.400 --> 0:20:03.280
<v Speaker 1>hundred and fifty billion. Yes, they are, is a staggering number.

0:20:03.480 --> 0:20:07.760
<v Speaker 1>It's incredible. This really is a very special company in

0:20:07.800 --> 0:20:11.800
<v Speaker 1>many ways, and the iPhone really was an iconic device

0:20:12.560 --> 0:20:16.280
<v Speaker 1>and it continues to sell well for them. Um, And

0:20:16.880 --> 0:20:18.879
<v Speaker 1>you know the beauty of it is, you now have

0:20:19.040 --> 0:20:22.640
<v Speaker 1>this huge installed base out there, and that's why they're

0:20:22.640 --> 0:20:26.560
<v Speaker 1>focused on services. They want to monetize that installed base

0:20:27.359 --> 0:20:30.720
<v Speaker 1>now that the overall category really has matured. We just

0:20:30.800 --> 0:20:33.440
<v Speaker 1>got the latest numbers from I d C on Global

0:20:34.000 --> 0:20:38.040
<v Speaker 1>on the global uh smartphone market, pardon me. And it

0:20:38.080 --> 0:20:42.000
<v Speaker 1>really is a low single digit growth market overall, and

0:20:42.080 --> 0:20:45.919
<v Speaker 1>so that affects Apple and every other vendor in the market.

0:20:46.840 --> 0:20:48.960
<v Speaker 1>So I also remember once in upon a time we

0:20:48.960 --> 0:20:51.960
<v Speaker 1>were talking about innovation out of Apple and the fear

0:20:52.000 --> 0:20:55.000
<v Speaker 1>that Tim Cook couldn't replicate anything in the Steve Jobs

0:20:55.080 --> 0:20:57.560
<v Speaker 1>era where it was constant innovation and disruption of the

0:20:57.720 --> 0:21:01.400
<v Speaker 1>entire industry. If that's really the case, which it seems

0:21:01.440 --> 0:21:04.000
<v Speaker 1>to be, if the iPhone really is going to be

0:21:04.040 --> 0:21:07.320
<v Speaker 1>the main product of the company going forward, then is

0:21:07.359 --> 0:21:10.280
<v Speaker 1>it overpriced given the fact that it might not be

0:21:10.320 --> 0:21:13.480
<v Speaker 1>the growth story that it has been in the past. Well, again,

0:21:13.520 --> 0:21:16.960
<v Speaker 1>it's morphing into more of a services and even a

0:21:17.040 --> 0:21:21.679
<v Speaker 1>subscription story, if you is it valued as one again, Lisa,

0:21:21.760 --> 0:21:26.200
<v Speaker 1>I hesitate to comment on valuation, um, but I think

0:21:26.240 --> 0:21:32.160
<v Speaker 1>it reflects Apples still robust growth outlook. You know, the

0:21:32.160 --> 0:21:34.800
<v Speaker 1>the iPhone this year, as old as the iPhone is,

0:21:34.840 --> 0:21:39.520
<v Speaker 1>it's ten years old. iPhone revenue grew double digits last quarter.

0:21:40.080 --> 0:21:44.439
<v Speaker 1>So you know they're finding you new and unique ways

0:21:44.760 --> 0:21:47.800
<v Speaker 1>of growing that product line, which is buying them a

0:21:47.840 --> 0:21:51.800
<v Speaker 1>lot of time to transition into other categories. And you

0:21:51.840 --> 0:21:54.480
<v Speaker 1>know you alluded to other products, and they really have

0:21:54.640 --> 0:21:57.399
<v Speaker 1>not had that. They haven't pulled the rabbit out of

0:21:57.400 --> 0:22:00.400
<v Speaker 1>a hat again, as as I like to say, they

0:22:00.440 --> 0:22:03.040
<v Speaker 1>did it with the iPad, they did it with the iPod,

0:22:03.160 --> 0:22:06.440
<v Speaker 1>and they certainly did it with the iPhone. I'm not

0:22:06.520 --> 0:22:09.600
<v Speaker 1>sure they have anything left there per se, But again,

0:22:09.640 --> 0:22:15.160
<v Speaker 1>diversification is their friend there. So the iPods have done well, Uh,

0:22:15.200 --> 0:22:18.560
<v Speaker 1>the home home pods will maybe do well there. So

0:22:18.560 --> 0:22:21.080
<v Speaker 1>so we'll have to see what we'll have to say exactly,

0:22:21.119 --> 0:22:22.960
<v Speaker 1>John Butler, we're gonna have to leave there. Thank you

0:22:23.000 --> 0:22:24.879
<v Speaker 1>so much for being with us. John Butler, senior Telecom

0:22:24.960 --> 0:22:28.080
<v Speaker 1>Services and Equipment analyst at Bloomberg Intelligence telling me and

0:22:28.160 --> 0:22:29.679
<v Speaker 1>him how much we're gonna have to spend on our

0:22:29.720 --> 0:22:37.400
<v Speaker 1>family iPhone budget. It is our pleasure to introduce Nathan Sheets,

0:22:37.520 --> 0:22:40.680
<v Speaker 1>the chief economist for PEACH and Fixed Income. But he's

0:22:40.720 --> 0:22:45.640
<v Speaker 1>so much more. Previously, he had a storied career at

0:22:45.640 --> 0:22:49.000
<v Speaker 1>the U. S. Treasury and also for eighteen years served

0:22:49.040 --> 0:22:53.040
<v Speaker 1>in a variety of positions with the Federal Reserve Board. Sir,

0:22:53.160 --> 0:22:54.879
<v Speaker 1>thank you very much for being here, and thank you

0:22:54.920 --> 0:22:57.359
<v Speaker 1>for having us. It's a pleasure to be here and

0:22:57.480 --> 0:23:00.320
<v Speaker 1>welcome to PEACH. Well, we appreciate it. And know, just

0:23:00.359 --> 0:23:03.440
<v Speaker 1>to put a little bit into context, I understand that

0:23:03.520 --> 0:23:08.399
<v Speaker 1>the your dissertation, your doctoral dissertation, uh supervisor, one of

0:23:08.440 --> 0:23:14.480
<v Speaker 1>them was one Stanley Fisher, and I'm wondering if you

0:23:14.560 --> 0:23:19.760
<v Speaker 1>could comment first of all on the Federal reserves current policy.

0:23:20.000 --> 0:23:23.920
<v Speaker 1>But put it into the context of our political back

0:23:23.960 --> 0:23:29.640
<v Speaker 1>and forth with President Donald Trump, having said pretty clearly

0:23:30.280 --> 0:23:34.080
<v Speaker 1>that he doesn't particularly favor the policy of raising interest

0:23:34.160 --> 0:23:37.280
<v Speaker 1>rates that has been adopted by the Federal Reserve and

0:23:37.359 --> 0:23:43.320
<v Speaker 1>Jerome Powell. As you said, having been trained by Stan Fisher,

0:23:43.480 --> 0:23:48.199
<v Speaker 1>one learns quite a bit about the importance of institutions

0:23:48.520 --> 0:23:53.520
<v Speaker 1>in thinking about economic policy. And certainly that's true now

0:23:53.600 --> 0:23:56.040
<v Speaker 1>when we think about where the Federal Reserve is and

0:23:56.160 --> 0:23:59.840
<v Speaker 1>some of the broader political pressures that the fedist feeling.

0:24:00.320 --> 0:24:02.920
<v Speaker 1>So on the one hand, I think the Fed is

0:24:02.920 --> 0:24:07.480
<v Speaker 1>is quite pleased with where the economy is today. The

0:24:07.560 --> 0:24:12.720
<v Speaker 1>labor market is strong, the inflation rate is roughly at

0:24:12.760 --> 0:24:16.280
<v Speaker 1>its two percent target. The Fed can say in a

0:24:16.400 --> 0:24:20.440
<v Speaker 1>very convincing way that the economy is now performing in

0:24:20.440 --> 0:24:23.720
<v Speaker 1>a way consistent with its dual mandate, and so I

0:24:23.760 --> 0:24:28.439
<v Speaker 1>think that's very very encouraging for them going forward. I

0:24:28.440 --> 0:24:33.440
<v Speaker 1>think they're reasonably optimistic about where we're headed. Uh. They're

0:24:33.480 --> 0:24:36.320
<v Speaker 1>calling for a couple more rate hikes next year, and

0:24:36.440 --> 0:24:40.760
<v Speaker 1>ultimately the Fed funds rate landing around three point four percent,

0:24:40.960 --> 0:24:45.199
<v Speaker 1>a little bit above neutral. Uh. But the back and

0:24:45.240 --> 0:24:50.440
<v Speaker 1>forth with President Trump that you mentioned adds a new dimension. Now,

0:24:50.760 --> 0:24:56.120
<v Speaker 1>I believe fervently that the Federal Reserve is an independent

0:24:56.880 --> 0:25:02.520
<v Speaker 1>central bank, and the FED is not going to explicitly

0:25:03.200 --> 0:25:06.760
<v Speaker 1>change its policies, certainly not make them easier in response

0:25:06.840 --> 0:25:11.000
<v Speaker 1>to political pressure. But by the same token, the FAT

0:25:11.160 --> 0:25:14.760
<v Speaker 1>has to be aware of and respond to and incorporate

0:25:14.880 --> 0:25:18.520
<v Speaker 1>in the broader social and political environment. And I think

0:25:18.520 --> 0:25:20.000
<v Speaker 1>that means the FAD is going to have to be

0:25:20.040 --> 0:25:24.560
<v Speaker 1>extra careful and explaining what it's doing and describing its path,

0:25:25.000 --> 0:25:28.520
<v Speaker 1>and I think being particularly careful to not make it

0:25:28.560 --> 0:25:32.040
<v Speaker 1>seem like they're responding to that political pressure, and that

0:25:32.080 --> 0:25:36.080
<v Speaker 1>could cough any interesting dynamic. The other real complication for

0:25:36.080 --> 0:25:39.520
<v Speaker 1>the FED is the trade war with China. Uh. People

0:25:39.560 --> 0:25:42.600
<v Speaker 1>have been concerned, and we talked to people. I frankly,

0:25:42.600 --> 0:25:44.160
<v Speaker 1>I am not getting a clear sense of how people

0:25:44.160 --> 0:25:47.320
<v Speaker 1>are even pricing this. In This morning, President Trump tweeted

0:25:47.359 --> 0:25:49.680
<v Speaker 1>just had along and very good conversation with President Jijan

0:25:49.720 --> 0:25:53.280
<v Speaker 1>Ping of China. Talked about many subjects, heavy emphasis on trade.

0:25:53.560 --> 0:25:56.080
<v Speaker 1>Also had to take a discussion with North Korea, basically

0:25:56.119 --> 0:25:58.880
<v Speaker 1>indicating things were moving in a positive direction. But Black

0:25:59.119 --> 0:26:01.760
<v Speaker 1>Black Rocks Larry at a conference this morning said he

0:26:01.800 --> 0:26:03.880
<v Speaker 1>doesn't think that anything is going to stop a full

0:26:03.880 --> 0:26:07.199
<v Speaker 1>blown trade war. Markets are up on President Trump's tweet,

0:26:07.320 --> 0:26:09.320
<v Speaker 1>what do you think is the most likely outcome in

0:26:09.320 --> 0:26:13.880
<v Speaker 1>and our markets fully pricing in the potential decline. So uh,

0:26:14.040 --> 0:26:16.879
<v Speaker 1>my feeling is that this trade war is going to

0:26:16.920 --> 0:26:21.199
<v Speaker 1>continue for a while. Having been engaged in some of

0:26:21.200 --> 0:26:26.520
<v Speaker 1>this uh international diplomacy with China, I'm not seeing the

0:26:26.560 --> 0:26:29.920
<v Speaker 1>markers or the indicators that would lead me to suggest

0:26:30.400 --> 0:26:35.200
<v Speaker 1>that a agreement of any importance is anywhere in the offing.

0:26:35.600 --> 0:26:39.760
<v Speaker 1>So my expectation is that on January one, the teariffs

0:26:39.840 --> 0:26:44.399
<v Speaker 1>on the two hundred billion of Chinese imports are going

0:26:44.440 --> 0:26:50.080
<v Speaker 1>to click up from temper cent to UH. Broadly speaking,

0:26:50.119 --> 0:26:53.000
<v Speaker 1>I think President Trump feels that he's got a winning hand,

0:26:53.480 --> 0:26:57.240
<v Speaker 1>partially for the reason at least that you indicate is

0:26:57.280 --> 0:27:00.199
<v Speaker 1>that the signature, the imprint of this on the U.

0:27:00.280 --> 0:27:04.800
<v Speaker 1>S economy so far has been fairly limited. Now, the

0:27:05.400 --> 0:27:09.119
<v Speaker 1>latest correction inequity prices reflects a lot of things, and

0:27:09.200 --> 0:27:12.200
<v Speaker 1>maybe trade war is part of it. But I think

0:27:12.240 --> 0:27:17.199
<v Speaker 1>President Trump feels politically and economically he's in a good place.

0:27:17.600 --> 0:27:21.679
<v Speaker 1>He's going to press this and he's looking for fundamental

0:27:21.920 --> 0:27:25.080
<v Speaker 1>changes in the way that China does is right? Is

0:27:25.119 --> 0:27:26.840
<v Speaker 1>he right that the U? S economy can withstand this

0:27:26.960 --> 0:27:29.920
<v Speaker 1>and not be affected to too negatively? On the one

0:27:29.960 --> 0:27:34.680
<v Speaker 1>he had, let me say that the economy, growth, investment

0:27:34.920 --> 0:27:38.320
<v Speaker 1>have absorbed this sentiment, have absorbed this better than I

0:27:38.320 --> 0:27:42.359
<v Speaker 1>would have expected so far. My second point is that

0:27:42.600 --> 0:27:48.080
<v Speaker 1>we haven't seen how a trade war UH impacts a

0:27:48.240 --> 0:27:53.320
<v Speaker 1>modern twenty first century economy. And there may be through

0:27:53.359 --> 0:27:58.600
<v Speaker 1>the Internet and and access to information and flexible supply chains,

0:27:58.640 --> 0:28:02.119
<v Speaker 1>there may be more xilience and flexibility in these supply

0:28:02.240 --> 0:28:05.919
<v Speaker 1>chains than we thought. Nevertheless, there will be a choke point,

0:28:06.280 --> 0:28:10.719
<v Speaker 1>and there will be a point where UH it's hitting investment,

0:28:10.720 --> 0:28:13.600
<v Speaker 1>it's hitting the market's more profoundly, and maybe even starts

0:28:13.640 --> 0:28:16.440
<v Speaker 1>moving into his politics. And at that point I think

0:28:16.440 --> 0:28:18.480
<v Speaker 1>that he'll call and it's just likely to be at

0:28:18.480 --> 0:28:22.040
<v Speaker 1>some point next year he'll have a summon with President She.

0:28:22.280 --> 0:28:25.679
<v Speaker 1>He'll take up President She's offering and declared a grand

0:28:25.760 --> 0:28:29.080
<v Speaker 1>victory for American capitalism ten seconds. Do you think the

0:28:29.080 --> 0:28:32.160
<v Speaker 1>FED is going to make a pause here? I think

0:28:32.160 --> 0:28:35.719
<v Speaker 1>the FAT is nicely threading the needle between being too

0:28:36.200 --> 0:28:39.600
<v Speaker 1>restrictive and being too accommodative. There's always a risk, but

0:28:39.680 --> 0:28:43.160
<v Speaker 1>I think the pal fat is on a very nice trajectory.

0:28:43.320 --> 0:28:45.080
<v Speaker 1>Nathan sheates, Thank you so much for being with us.

0:28:45.120 --> 0:28:48.120
<v Speaker 1>Truly a pleasure. Nathan. She's is chief economist for PGIM

0:28:48.280 --> 0:28:52.200
<v Speaker 1>Fixed Income, joining us here at the PGIM headquarters beautiful

0:28:52.240 --> 0:28:56.280
<v Speaker 1>building glass in downtown at Newark and Lisa bram Ways

0:28:56.280 --> 0:28:58.240
<v Speaker 1>along with my co host and colleague Pim Fox, and

0:28:58.320 --> 0:29:02.040
<v Speaker 1>this is Bloomberg Markets. Thanks for listening to the Bloomberg

0:29:02.120 --> 0:29:04.760
<v Speaker 1>P and L podcast. You can subscribe and listen to

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<v Speaker 1>interviews at Apple Podcasts, SoundCloud, or whatever podcast platform you prefer.

0:29:09.760 --> 0:29:13.320
<v Speaker 1>I'm Pim Fox. I'm on Twitter at pim Fox. I'm

0:29:13.360 --> 0:29:16.760
<v Speaker 1>on Twitter at Lisa abramoits one before the podcast. You

0:29:16.760 --> 0:29:19.280
<v Speaker 1>can always catch us worldwide on Bloomberg Radio