WEBVTT - Bengals Booth Podcast: Next Year

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<v Speaker 1>Hi, get everybody.

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<v Speaker 2>I'm Dan Hord and thanks for downloading The Bengals Booth Podcast.

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<v Speaker 2>The next year is gonna be better than this year's edition,

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<v Speaker 2>as I discussed this year's schedule with one of the

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<v Speaker 2>people most responsible for putting it together, NFL VP of

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<v Speaker 2>Broadcast Planning, Mike North. But first a pair of five

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<v Speaker 2>minute conversations with one of this year's third round draft picks,

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<v Speaker 2>Jermaine Burton and last year's first round draft pick, Miles Murphy.

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<v Speaker 2>The Bengals Booth Podcast is brought to you by pay Core,

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<v Speaker 2>proud to be the Bengals official hr software provider, by

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<v Speaker 2>Alta Fiber future proof fiber Internet designed to elevate your home, business,

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<v Speaker 2>and community to a new level, and by Kettering Health

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<v Speaker 2>the best care for the best fans. Kettering Health is

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<v Speaker 2>the official healthcare provider of the Bengals. Now here's a

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<v Speaker 2>quick reminder that you can have the latest edition of

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<v Speaker 2>this podcast delivered right to your phone, tablet, or computer

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<v Speaker 2>by subscribing wherever you get your podcasts. It's the greatest

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<v Speaker 2>thing since a steam mop. We have a hardwood floor

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<v Speaker 2>in our kitchen and it's always been a pain in

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<v Speaker 2>the neck to keep clean until my recent purchase of

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<v Speaker 2>the Pure Steam ten one steam mop. You pour in

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<v Speaker 2>the water, it heats up in thirty seconds and you

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<v Speaker 2>quickly swivel around the room to leave the floor sparkling clean.

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<v Speaker 2>It's almost like a zamboni, and it comes with a

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<v Speaker 2>couple of reusable cloth pads, so after you clean the floor,

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<v Speaker 2>you remove one of those disgusting looking pads and toss

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<v Speaker 2>it in the washing machine. So how happy am I

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<v Speaker 2>with the purchase of my steam mop. I'll put it

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<v Speaker 2>this way, the old five second rule for kids has

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<v Speaker 2>been expanded to at least seven seconds in our kitchen.

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<v Speaker 1>Now let's get to football.

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<v Speaker 2>Since the draft, I've been having fun with this year's

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<v Speaker 2>class by asking them five questions specifically for each player.

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<v Speaker 2>Among other things, we've learned that first round draft pick

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<v Speaker 2>a Marius Mims hasn't surrendered a sack since he was

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<v Speaker 2>a junior in high school, and that second round draft

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<v Speaker 2>pick Chris Jenkins considers himself a nerd with a comic

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<v Speaker 2>book collection. Now time to learn about the first of

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<v Speaker 2>two players selected in Round three. Time for five questions

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<v Speaker 2>with rookie wide receiver Jermaine Burton. Question number one, you

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<v Speaker 2>played for two of the greatest college football programs in

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<v Speaker 2>the country, Georgia and Alabama. Tell me the best thing

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<v Speaker 2>about playing for each of those schools.

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<v Speaker 3>You know, the competitiveness and the environment, hands down, you know,

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<v Speaker 3>plan for those you know, particular programs. You know, it

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<v Speaker 3>comes with a lot of you know, competition, you know,

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<v Speaker 3>passionate players, and really just overall great.

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<v Speaker 4>Experience of the game of football from coaching wives as well.

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<v Speaker 3>So you know, that's probably the most main thing, is

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<v Speaker 3>the competitiveness that I had to go through, all right.

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<v Speaker 2>Question two, is there an NFL wide receiver that you

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<v Speaker 2>think you are most similar to?

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<v Speaker 4>You know, it isn't so many.

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<v Speaker 3>It's so many great receivers in the NFL that have

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<v Speaker 3>like so many different kind of you know, uh abilities,

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<v Speaker 3>And you know, I feel like I can you know,

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<v Speaker 3>there's I feel like there's a lot of receivers that

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<v Speaker 3>probably do the same thing.

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<v Speaker 4>So if I had to pinpoint one.

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<v Speaker 1>I probably not.

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<v Speaker 3>But I do feel like there are, you know, probably

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<v Speaker 3>some great receivers that do some stuff a lot.

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<v Speaker 2>I think of you as a taller Steve Smith. Do

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<v Speaker 2>you remember Steve Smith. He's played for the Panthers and

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<v Speaker 2>the Ravens when I watched your highlights, that's the person

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<v Speaker 2>that came to mind really of a player.

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<v Speaker 4>No facts that I love that, I love that. I

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<v Speaker 4>love that comparison.

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<v Speaker 2>All right, Question number three for Jermaine Burke. And we

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<v Speaker 2>learned on draft night that you've been working with former

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<v Speaker 2>Bengals wide receiver TJ. Gushman Zada for several years and

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<v Speaker 2>he has nothing but great things to say about you.

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<v Speaker 2>What were some of the biggest things you learned from him,

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<v Speaker 2>whether it was on the field or off the field.

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<v Speaker 3>You know that no matter what, it's a business, and

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<v Speaker 3>you know you have to do your part, you know,

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<v Speaker 3>and it's nobody else's fault that you aren't where you

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<v Speaker 3>are supposed to be physically and mentally. So you know

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<v Speaker 3>that's just the main thing. You know, keep the main thing,

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<v Speaker 3>the main thing, and keep working and you know.

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<v Speaker 4>Have some fun with it though.

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<v Speaker 3>Of course, you know that TJ is a real uh

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<v Speaker 3>you know, he's a he's a real funny dude, and

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<v Speaker 3>uh but you know he can he can turn it

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<v Speaker 3>on that switch and you know it's time to work.

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<v Speaker 3>So you know, I'm pretty sure that's what he means

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<v Speaker 3>by you know, you can hit that switch and relax

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<v Speaker 3>a little bit and you know, be yourself, but at

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<v Speaker 3>the same time, never never get too far away from yourself.

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<v Speaker 5>Dude.

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<v Speaker 2>Know he holds the franchise record for most catches in

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<v Speaker 2>a season.

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<v Speaker 4>I did not know that.

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<v Speaker 1>N'red and twelve.

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<v Speaker 4>Geez, I'm gonna talk to him, so he gonna say.

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<v Speaker 1>But he was like, oh yeah, that was nothing.

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<v Speaker 2>On his way to a Pro Bowl. He was one

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<v Speaker 2>hell of a player. Question number four for Jermaine Burton,

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<v Speaker 2>who is your all time favorite athlete in any sport

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<v Speaker 2>and why?

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<v Speaker 4>I probably said Kobe Bryant.

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<v Speaker 3>I would say Kobe because you know his passion and

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<v Speaker 3>his aggression and you know the way he worked, and

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<v Speaker 3>you know, I just feel like it's really unmatched.

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<v Speaker 4>And uh, I love his energy.

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<v Speaker 2>You know.

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<v Speaker 4>You know it's back when it was the USA, it

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<v Speaker 4>was USA versus.

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<v Speaker 3>I forgot what it was. Wherever Paugasa is from, they went,

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<v Speaker 3>he went against their country. And you know, Pakastan and

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<v Speaker 3>the Kobe are really great friends, you know, almost best friends.

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<v Speaker 4>They played on the Lakers together, you know, real close.

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<v Speaker 3>And I was watching a documentary and Kobe said, first play,

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<v Speaker 3>I'm running.

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<v Speaker 4>Through Paul his chest and like they were. Everybody was like,

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<v Speaker 4>how are you doing?

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<v Speaker 3>That's your homeboy, like that's your like this and that,

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<v Speaker 3>and he was like nah, like like you set the

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<v Speaker 3>tone and you know, first play he actually did that.

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<v Speaker 3>So with that kind of like set up. Uh, I

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<v Speaker 3>don't know, it just it's got different with me. And

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<v Speaker 3>you know, I really respected that, and because you know

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<v Speaker 3>the fact that Paul didn't even take it like oh

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<v Speaker 3>just I mean it was like nah, he's Kobe is

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<v Speaker 3>on like you know, so the real competition there and

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<v Speaker 3>the competitiveness and the agression uh, with that Kobe had.

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<v Speaker 2>You know, as a California kid, how devastating was it

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<v Speaker 2>when Kobe passed.

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<v Speaker 4>It's kind of crazy, honestly.

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<v Speaker 3>Uh, you know, just looking up to him and you know,

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<v Speaker 3>always seeing things about him, and you know, it's just

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<v Speaker 3>it hit me. S it hit It was so random

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<v Speaker 3>and it was just so weird that I didn't know

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<v Speaker 3>how to react for so long. But you know, I

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<v Speaker 3>I don't know, it was just it was something that

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<v Speaker 3>just didn't see.

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<v Speaker 1>It right with me.

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<v Speaker 2>It was weird, alright. Fifth and final question for Jermaine Burton.

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<v Speaker 2>Tell us something about you that not many people know.

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<v Speaker 4>You know, I love space, into astrology, and I believe in.

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<v Speaker 2>Aliens a triple crown. So how into space? I mean,

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<v Speaker 2>they're you know, there are obviously efforts to send people

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<v Speaker 2>to send you know, regular Joe's into space. Is that

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<v Speaker 2>something you dream of doing someday?

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<v Speaker 3>Yes, ultimately a bucket list, you know, cross off that

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<v Speaker 3>I would love to you.

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<v Speaker 4>Know, eventually hopefully have the ability to. But yeah, that's

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<v Speaker 4>that is something I would be dout for.

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<v Speaker 2>All right, Well, you believe in aliens. He kind of

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<v Speaker 2>looked like one on the football field. It's great to

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<v Speaker 2>have you in Cincinnati. Appreciate the time that's sluck going forward.

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<v Speaker 4>Thank you, boss man. I appreciate you.

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<v Speaker 1>For what it's worth.

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<v Speaker 2>I think Jermaine has looked extremely impressive in his first

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<v Speaker 2>few practices, and since Jamar Chase and t Higgins have

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<v Speaker 2>not taken part in this voluntary phase, Burton has been

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<v Speaker 2>one of the leading.

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<v Speaker 1>Targets for Joe Burrow.

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<v Speaker 2>Speaking of looking impressive, I posted some video on Twitter

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<v Speaker 2>recently of Miles Murphy hitting a sled that got a

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<v Speaker 2>lot of attention because he looks like a monster. It

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<v Speaker 2>provided a reminder for why the twenty two year old

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<v Speaker 2>was a first round pick. And when I caught up

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<v Speaker 2>with Miles recently, we started our conversation by reminiscing about

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<v Speaker 2>his draft experience last year.

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<v Speaker 1>Maybe in the morning.

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<v Speaker 5>Fifty people at my drab party, so it was and

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<v Speaker 5>it was all like close friends, family, extended family, neighbors.

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<v Speaker 5>So I was really I was literally just enjoying their company.

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<v Speaker 5>It was a it was a part of the whole night,

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<v Speaker 5>So I was, I was, I was enjoying the company.

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<v Speaker 1>And then phone rang got around close.

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<v Speaker 5>To midnight, so it was it was.

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<v Speaker 2>It was a fun night because one hundred and fifty

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<v Speaker 2>people make it more stressful for you.

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<v Speaker 1>At one point.

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<v Speaker 5>At one point, yeah, because I was like, this is

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<v Speaker 5>a little bit longer than I expected. But phone, phone eventual,

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<v Speaker 5>pune eventually rang, and I would say, but everybody was excited,

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<v Speaker 5>called everybody on stage, So it was it was a

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<v Speaker 5>fun night for sure.

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<v Speaker 2>We're visiting with Miles Murphy. Tell me about your off season.

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<v Speaker 2>What have you done for fun? What have you done

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<v Speaker 2>to get better?

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<v Speaker 5>Okay, right after this season, went back home to Atlanta,

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<v Speaker 5>just to When I first went home to Atlanta for

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<v Speaker 5>about a week or so, I did absolutely nothing. I

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<v Speaker 5>just wanted to enjoy my family, but then again, it's

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<v Speaker 5>hard for me to sit still.

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<v Speaker 1>So I admitted.

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<v Speaker 5>I immediately flew out to Arizona for all of February

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<v Speaker 5>that's some training, and started working out, and then came

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<v Speaker 5>back to Atlanta for March. Up until now, just really

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<v Speaker 5>just working and putting on, putting on muscles, because about

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<v Speaker 5>to say, I was just saying, like my routine every

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<v Speaker 5>all season is buke up, put on muscle, and then once.

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<v Speaker 1>We get close to the season, lean out.

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<v Speaker 5>Because right now, right now I'm sitting at around like

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<v Speaker 5>two seventy eight to eighty, but I always get down

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<v Speaker 5>to about two seventy three to seventy two.

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<v Speaker 2>Right before the season, going into the draft, you're trying

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<v Speaker 2>to win the Olympics essentially fastest time you can have

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<v Speaker 2>win all these tests. Now that you've had an experience

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<v Speaker 2>of playing a season in the NFL, does it change

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<v Speaker 2>where you say, all right, strength is what I need

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<v Speaker 2>or whatever quality there might be.

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<v Speaker 5>I will say there are two types of conditions. There's

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<v Speaker 5>a combine condition and there's football condition. I was in

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<v Speaker 5>great combined condition a year ago now, but not in

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<v Speaker 5>good football condition for sure. So I feel like right

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<v Speaker 5>now I'm in really good football condition.

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<v Speaker 1>By saying endurance is great, strength is there.

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<v Speaker 5>So I feel like my preparation for this upcoming season

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<v Speaker 5>is much better than it was last year.

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<v Speaker 2>How did you feel about your game and the final

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<v Speaker 2>game of the season versus the beginning of your rookie year?

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<v Speaker 1>How did you grow?

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<v Speaker 5>I was a lot more comfortable, to say the least, honestly,

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<v Speaker 5>because I knew one what to expect. The big I

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<v Speaker 5>feel like the biggest mental difference from college now is

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<v Speaker 5>the playbook.

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<v Speaker 1>Is a little bit easier, but the on field.

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<v Speaker 5>In game adjustments when the crowd is extremely loud is

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<v Speaker 5>a lot more difficult.

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<v Speaker 4>That's that's that's the biggest.

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<v Speaker 1>Game change in my opinion.

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<v Speaker 5>Towards the end of the season, I was not thinking,

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<v Speaker 5>not thinking for a linebackers, but I was like predicting

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<v Speaker 5>and like knowing what they.

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<v Speaker 1>Were already going to say, what the adjustment was.

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<v Speaker 5>So I was Ozma's definitely moving faster and just knowing

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<v Speaker 5>wants to do, Norman to expect from from outside of

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<v Speaker 5>the ball in the off line, and just like I

0:11:11.679 --> 0:11:13.360
<v Speaker 5>always always start a playing when it came to the

0:11:13.400 --> 0:11:16.000
<v Speaker 5>pass rushing, especially so to the second half of.

0:11:15.920 --> 0:11:19.560
<v Speaker 2>The season, Bengals added Sheldon Rankins to your musician group.

0:11:19.679 --> 0:11:22.080
<v Speaker 1>How much do you know about him? I know he

0:11:22.120 --> 0:11:23.880
<v Speaker 1>played with Tray early on when he was at.

0:11:23.800 --> 0:11:26.360
<v Speaker 5>The Saints and was at the well at the Texans

0:11:26.360 --> 0:11:28.200
<v Speaker 5>actually did very well there. It's also it's a little

0:11:28.200 --> 0:11:30.280
<v Speaker 5>bit of this film. I love the way he passed

0:11:30.320 --> 0:11:31.959
<v Speaker 5>rushes just from the inside, So I feel like he's

0:11:31.960 --> 0:11:35.880
<v Speaker 5>gonna add more pressure to what we already have on

0:11:36.000 --> 0:11:36.480
<v Speaker 5>the inside.

0:11:36.520 --> 0:11:38.120
<v Speaker 4>So I feel it'll be a good addition.

0:11:38.480 --> 0:11:40.240
<v Speaker 2>When you have a guy like that that's great and

0:11:40.760 --> 0:11:43.280
<v Speaker 2>rushing from the inside, How much does it help you?

0:11:43.320 --> 0:11:44.559
<v Speaker 2>Coming from the edge.

0:11:44.600 --> 0:11:47.400
<v Speaker 5>Helps a lot, by to say, even like even like

0:11:47.440 --> 0:11:50.559
<v Speaker 5>with a big Reader last year, although all people say

0:11:50.600 --> 0:11:54.439
<v Speaker 5>he's not not a pass rusher, sure he still gets

0:11:54.440 --> 0:11:56.800
<v Speaker 5>double teamed and that takes a lot of pressure off

0:11:56.840 --> 0:12:00.720
<v Speaker 5>of us. So really having just a really good interior

0:12:00.760 --> 0:12:03.839
<v Speaker 5>force in there helps.

0:12:03.559 --> 0:12:06.600
<v Speaker 4>To edge guys because that's just more one on one,

0:12:06.679 --> 0:12:08.679
<v Speaker 4>one on one opportunities.

0:12:08.000 --> 0:12:11.959
<v Speaker 5>Less slides to us, so it's less for us to

0:12:12.040 --> 0:12:12.480
<v Speaker 5>worry about.

0:12:12.559 --> 0:12:15.160
<v Speaker 2>Honestly, how will you miss DJ Reader personally?

0:12:15.679 --> 0:12:17.439
<v Speaker 5>Really, just his vibe in the locker room about to

0:12:17.440 --> 0:12:21.160
<v Speaker 5>say his uh, his vibles felt every every time he

0:12:21.200 --> 0:12:24.120
<v Speaker 5>walked to the locker room. But uh, you know we

0:12:24.200 --> 0:12:26.320
<v Speaker 5>I texted him as soon as I got the news

0:12:26.320 --> 0:12:29.760
<v Speaker 5>that he was going to Detroit say congratulations, and he

0:12:31.000 --> 0:12:33.120
<v Speaker 5>you know, he's just obvious, just a great guy.

0:12:33.160 --> 0:12:33.560
<v Speaker 1>You guys know.

0:12:33.559 --> 0:12:36.240
<v Speaker 5>Also, I'm about to say he his vibe was just

0:12:36.840 --> 0:12:39.680
<v Speaker 5>felt always always had good energy, always cracking jokes. So

0:12:40.400 --> 0:12:42.640
<v Speaker 5>I'm pretty sure that's how everyone will remember him.

0:12:42.920 --> 0:12:44.280
<v Speaker 1>Appreciate your time. Great to say.

0:12:44.320 --> 0:12:44.520
<v Speaker 4>Sure.

0:12:45.559 --> 0:12:49.079
<v Speaker 2>As I mentioned, Miles is still only twenty two years old.

0:12:49.160 --> 0:12:51.880
<v Speaker 2>In fact, he's younger than eight of the ten players

0:12:52.160 --> 0:12:55.199
<v Speaker 2>the Bengals drafted this year. The only two picks who

0:12:55.200 --> 0:12:58.920
<v Speaker 2>are younger are first rounder a Marius Mems and sixth

0:12:59.000 --> 0:13:02.920
<v Speaker 2>rounder Cedric Johnson. The Bengals Booth podcast is brought to

0:13:02.920 --> 0:13:05.360
<v Speaker 2>you by pay Corps, Proud to be the Bengals official

0:13:05.640 --> 0:13:10.040
<v Speaker 2>HR software provider, by Alta Fiber future proof Fiber Internet

0:13:10.080 --> 0:13:12.720
<v Speaker 2>designed to elevate your home, business, and community to a

0:13:12.720 --> 0:13:16.240
<v Speaker 2>new level, and by Kettering Health the best care for

0:13:16.320 --> 0:13:20.560
<v Speaker 2>the best fans. Kettering Health is the official healthcare provider.

0:13:20.360 --> 0:13:21.160
<v Speaker 1>Of the Bengals.

0:13:22.120 --> 0:13:26.320
<v Speaker 2>Mike North is the NFL's vice president of Broadcast Planning

0:13:26.600 --> 0:13:29.280
<v Speaker 2>and one of the league's top executives in creating the

0:13:29.320 --> 0:13:32.719
<v Speaker 2>schedule each year. He joined me this week for an

0:13:32.800 --> 0:13:36.320
<v Speaker 2>in depth look at the Bengals schedule and included some

0:13:36.480 --> 0:13:41.920
<v Speaker 2>possible hints for things we might expect in the near future. Mike,

0:13:41.960 --> 0:13:45.000
<v Speaker 2>the NFL had some great options for the NFL Kickoff

0:13:45.040 --> 0:13:48.360
<v Speaker 2>game this year, involving the defending Super Bowl champion Kansas

0:13:48.400 --> 0:13:52.040
<v Speaker 2>City Chiefs. She chose a rematch of the AFC Championship game,

0:13:52.480 --> 0:13:55.760
<v Speaker 2>Baltimore facing Kansas City. But I was surprised that you

0:13:55.880 --> 0:13:59.920
<v Speaker 2>followed that by having the Bengals Chiefs in Week two.

0:14:00.280 --> 0:14:02.520
<v Speaker 2>You can make the case that those are Kansas City's

0:14:02.559 --> 0:14:04.760
<v Speaker 2>top two home games of the year. Why did you

0:14:04.800 --> 0:14:06.559
<v Speaker 2>decide to start the season with those two?

0:14:07.559 --> 0:14:10.160
<v Speaker 1>Yeah, let me take your second question first. We actually

0:14:10.240 --> 0:14:13.599
<v Speaker 1>kind of backed in to kickoff. We actually had CINCYKSE

0:14:14.400 --> 0:14:17.880
<v Speaker 1>kind of earmarked from the very beginning as a CBS

0:14:17.880 --> 0:14:20.200
<v Speaker 1>four to twenty five Eastern Time doubleheader, obviously one of

0:14:20.240 --> 0:14:24.000
<v Speaker 1>the biggest games in the AFC last season, probably was

0:14:24.720 --> 0:14:26.920
<v Speaker 1>the biggest game in the AFC at least going in

0:14:27.000 --> 0:14:30.120
<v Speaker 1>so a year ago at this time, Bengals Chiefs with

0:14:30.200 --> 0:14:32.840
<v Speaker 1>the whole you know, Burrowhead and all that kind of stuff.

0:14:33.200 --> 0:14:36.720
<v Speaker 1>That was CBS's actually really their top ask of the

0:14:36.720 --> 0:14:41.360
<v Speaker 1>scheduling team was cincykse tell the AFC story, you know,

0:14:41.400 --> 0:14:44.880
<v Speaker 1>where the network of the AFC and the schedule makers decided,

0:14:44.920 --> 0:14:47.320
<v Speaker 1>you know, it would be fun SINCYKC in Week seventeen.

0:14:47.320 --> 0:14:49.360
<v Speaker 1>Wouldn't that be great? All the way at the end

0:14:49.400 --> 0:14:51.880
<v Speaker 1>of the season, Burrow and mahomes for the one seed

0:14:51.920 --> 0:14:54.760
<v Speaker 1>in the AFC that didn't quite work out the way

0:14:54.840 --> 0:14:57.760
<v Speaker 1>we had envisioned, so kind of thought it through this

0:14:57.840 --> 0:14:59.360
<v Speaker 1>year and thinking about if we are going to do

0:14:59.400 --> 0:15:01.920
<v Speaker 1>Cincy case on the CBS again, and it was a

0:15:01.960 --> 0:15:04.320
<v Speaker 1>candidate for Sunday Night, for Monday Night, for Thursday night,

0:15:04.320 --> 0:15:06.520
<v Speaker 1>for Black Friday, for Kickoff. A lot of good homes

0:15:06.520 --> 0:15:08.600
<v Speaker 1>for that game, obviously, But once we kind of came

0:15:08.640 --> 0:15:10.360
<v Speaker 1>around to putting it up back on CBS in a

0:15:10.400 --> 0:15:13.000
<v Speaker 1>double header window, felt like we probably should put that

0:15:13.000 --> 0:15:15.920
<v Speaker 1>one in early since we ran it late last year

0:15:15.960 --> 0:15:17.640
<v Speaker 1>and maybe by the time we got to it wasn't

0:15:17.640 --> 0:15:19.880
<v Speaker 1>what we hoped for, So put that one in early.

0:15:20.040 --> 0:15:23.280
<v Speaker 1>Then that takes Cincinnati out of the mix for Kickoff,

0:15:23.480 --> 0:15:25.480
<v Speaker 1>and then you look at the rest of Kansas City's

0:15:25.480 --> 0:15:27.960
<v Speaker 1>potential home opponents, and to your point, any one of

0:15:27.960 --> 0:15:30.120
<v Speaker 1>them would have worked. There was a lot of conversation

0:15:30.240 --> 0:15:33.520
<v Speaker 1>about Houston and kind of run on the Detroit angle back.

0:15:33.600 --> 0:15:36.560
<v Speaker 1>They were kind of new on the national scene a

0:15:36.640 --> 0:15:38.840
<v Speaker 1>year ago, they were frisky at the end of the

0:15:38.840 --> 0:15:43.200
<v Speaker 1>previous season and had earned that national exposure. So maybe

0:15:43.240 --> 0:15:45.880
<v Speaker 1>a bit of a flyer, if you will, on Detroit

0:15:45.960 --> 0:15:49.000
<v Speaker 1>as kickoff for last year, maybe Houston fit that bill

0:15:49.120 --> 0:15:51.040
<v Speaker 1>for this year. But when you see what we did

0:15:51.120 --> 0:15:52.680
<v Speaker 1>down there at the bottom of the schedule with the

0:15:52.760 --> 0:15:55.320
<v Speaker 1>Christmas round robin the Saturday to Wednesday, that's how we

0:15:55.320 --> 0:15:59.280
<v Speaker 1>decided to use Houston. We decided to use Vegas for

0:15:59.360 --> 0:16:02.080
<v Speaker 1>Black Friday. We decided to use the Chargers both ends

0:16:02.080 --> 0:16:06.240
<v Speaker 1>of the Chargers games in National Windows doubleheader and Sunday Night,

0:16:06.520 --> 0:16:08.160
<v Speaker 1>So we kind of came back all the way around

0:16:08.160 --> 0:16:10.720
<v Speaker 1>to Baltimore for kickoff, and that one ended up being

0:16:10.760 --> 0:16:12.080
<v Speaker 1>really the book end of It's going to be a

0:16:12.160 --> 0:16:13.640
<v Speaker 1>really fun first weekend of the season.

0:16:14.400 --> 0:16:17.160
<v Speaker 2>I love all these puzzle pieces. As you alluded to,

0:16:17.240 --> 0:16:19.960
<v Speaker 2>the Game seven of the Week seventeen matchup between the

0:16:20.000 --> 0:16:22.560
<v Speaker 2>Bengals and Chiefs last year didn't work out as intended.

0:16:22.600 --> 0:16:26.200
<v Speaker 2>Because of Joe Burrow's wrist injury. How closely has the

0:16:26.320 --> 0:16:31.160
<v Speaker 2>NFL been following his progress before determining how many high

0:16:31.240 --> 0:16:33.640
<v Speaker 2>profile window games the Bengals get this year.

0:16:34.680 --> 0:16:36.960
<v Speaker 1>Yeah, I mean, look, we're trying to watch everybody, right,

0:16:36.960 --> 0:16:39.200
<v Speaker 1>and you think about all the quarterbacks coming back from injury,

0:16:39.400 --> 0:16:41.800
<v Speaker 1>and also some of the quarterbacks coming out of college, Like,

0:16:42.120 --> 0:16:44.320
<v Speaker 1>what do any of us know? It's May. We'll see

0:16:44.360 --> 0:16:46.720
<v Speaker 1>what happens by the time the season rolls around September.

0:16:46.760 --> 0:16:51.000
<v Speaker 1>But watching closely really is the answer. And hopeful that

0:16:51.080 --> 0:16:53.760
<v Speaker 1>all these quarterbacks, whether it's Aaron Rodgers or Joe Burrow

0:16:53.920 --> 0:16:56.160
<v Speaker 1>or Justin Herbert or any of these guys coming back

0:16:56.160 --> 0:16:59.320
<v Speaker 1>from injury, hopefully they're healthy week one. From the best

0:16:59.360 --> 0:17:00.960
<v Speaker 1>of our intel, we think they're gonna be ready to

0:17:01.000 --> 0:17:02.920
<v Speaker 1>go at training camp, and I know the fans are

0:17:02.920 --> 0:17:05.200
<v Speaker 1>looking forward to seeing them right and early in the season.

0:17:05.240 --> 0:17:07.240
<v Speaker 1>So that's why you see them in national windows early

0:17:07.320 --> 0:17:07.600
<v Speaker 1>like that.

0:17:08.160 --> 0:17:11.719
<v Speaker 2>So the Bengals open the season at home, the Cincinnati

0:17:11.760 --> 0:17:16.440
<v Speaker 2>Reds are on the road. Historically, that lines up pretty consistently.

0:17:16.520 --> 0:17:18.639
<v Speaker 2>If the Reds are home, the Bengals are on the road.

0:17:19.000 --> 0:17:21.560
<v Speaker 2>If it's the opposite. The Bengals are at home. Is

0:17:21.600 --> 0:17:25.040
<v Speaker 2>it that simple from the NFL's perspective, Yeah, I mean.

0:17:24.960 --> 0:17:26.879
<v Speaker 1>It's not as simple as saying, because the Reds are

0:17:26.920 --> 0:17:28.920
<v Speaker 1>on the road, the Bengals must be home. But if

0:17:28.920 --> 0:17:30.960
<v Speaker 1>the Reds are at home, we know that putting a

0:17:31.000 --> 0:17:33.960
<v Speaker 1>Bengals home game there creates a little extra tension, a

0:17:33.960 --> 0:17:36.879
<v Speaker 1>little extra trouble with the parking lots, with the police,

0:17:36.920 --> 0:17:39.560
<v Speaker 1>with the municipal services, with the downtown traffic. So as

0:17:39.640 --> 0:17:42.520
<v Speaker 1>best we can, we try to avoid having them both

0:17:42.520 --> 0:17:44.640
<v Speaker 1>play at the same time. But I know Downtown has

0:17:44.680 --> 0:17:48.760
<v Speaker 1>handled multiple big events at times, and I'm pretty sure

0:17:48.800 --> 0:17:51.160
<v Speaker 1>you played Bengals and Reds games at the same time,

0:17:51.240 --> 0:17:53.040
<v Speaker 1>maybe one in the afternoon and one and night. So

0:17:53.320 --> 0:17:55.399
<v Speaker 1>we know it can be done. But again, as we

0:17:55.440 --> 0:17:58.000
<v Speaker 1>sit here in May and we start this process, our

0:17:58.040 --> 0:18:01.040
<v Speaker 1>best schedule probably doesn't create those conflex unless we really

0:18:01.119 --> 0:18:01.399
<v Speaker 1>need to.

0:18:02.200 --> 0:18:05.440
<v Speaker 2>Our guest is Mike North, the NFL's VP of broadcast Planning.

0:18:06.240 --> 0:18:09.000
<v Speaker 2>I know the NFL does what it can to try

0:18:09.000 --> 0:18:11.919
<v Speaker 2>to make things as equitable as possible, but here is

0:18:12.160 --> 0:18:15.720
<v Speaker 2>a small gripe from a Bengals perspective. The Bengals play

0:18:15.840 --> 0:18:20.040
<v Speaker 2>a road game in Baltimore in primetime on Thursday, November seventh.

0:18:20.200 --> 0:18:23.280
<v Speaker 2>It's the third straight year they've played a road game

0:18:23.320 --> 0:18:26.520
<v Speaker 2>in Baltimore in primetime. It's the second straight year they've

0:18:26.520 --> 0:18:30.159
<v Speaker 2>played a road game on Thursday night in Baltimore. Yeah,

0:18:30.200 --> 0:18:31.800
<v Speaker 2>do you try to avoid streaks like that?

0:18:32.680 --> 0:18:34.760
<v Speaker 1>You know, a streak of three years in a row.

0:18:35.480 --> 0:18:38.439
<v Speaker 1>Obviously not something that's fatal to any finished schedule. I'll

0:18:38.440 --> 0:18:41.000
<v Speaker 1>also tell you, like the travel right, a trip to

0:18:41.040 --> 0:18:43.840
<v Speaker 1>Baltimore for a short week playing a division opponent that

0:18:43.880 --> 0:18:46.000
<v Speaker 1>you know pretty well. I don't think that's one that

0:18:46.000 --> 0:18:48.719
<v Speaker 1>we would say, hey, that's completely unfair, we shouldn't do that.

0:18:49.200 --> 0:18:51.880
<v Speaker 1>But after conversations such as these and hearing from enough

0:18:51.920 --> 0:18:55.119
<v Speaker 1>Bengals fans and coaches and general managers, yeah, I imagine

0:18:55.160 --> 0:18:57.040
<v Speaker 1>that's something we'll probably keep an eye on for next season.

0:18:57.040 --> 0:18:59.040
<v Speaker 1>The challenge for us, as you know, is we play

0:18:59.080 --> 0:19:01.560
<v Speaker 1>all those division games down there in the final week

0:19:01.560 --> 0:19:03.959
<v Speaker 1>of the season, and it felt like for years it

0:19:04.040 --> 0:19:07.440
<v Speaker 1>was Bengals Ravens in Week seventeen for probably five years

0:19:07.440 --> 0:19:09.320
<v Speaker 1>in a row, it felt like, so trying to move

0:19:09.359 --> 0:19:12.200
<v Speaker 1>that series that's as it's become, you know, so much

0:19:12.240 --> 0:19:14.920
<v Speaker 1>more impactful nationally. You know, can you get both of

0:19:14.920 --> 0:19:16.800
<v Speaker 1>those games up into the middle of the season where

0:19:16.800 --> 0:19:18.480
<v Speaker 1>fans can watch them, because you do run the risk

0:19:18.520 --> 0:19:20.840
<v Speaker 1>wait until week eighteen of Hey, by the time we

0:19:20.880 --> 0:19:23.159
<v Speaker 1>get there, as one or both teams clinched, has one

0:19:23.240 --> 0:19:25.679
<v Speaker 1>or both teams been eliminated? So like the idea of

0:19:25.680 --> 0:19:27.440
<v Speaker 1>playing both of those in the middle of the season

0:19:27.440 --> 0:19:30.080
<v Speaker 1>so fans can catch them both with playoff implications. You're

0:19:30.119 --> 0:19:32.760
<v Speaker 1>probably not wrong, probably due for the next time those

0:19:32.800 --> 0:19:35.000
<v Speaker 1>two teams play each other in primetime, that game should

0:19:35.000 --> 0:19:35.840
<v Speaker 1>probably be in sidency.

0:19:36.119 --> 0:19:38.480
<v Speaker 2>All Right, there you go, fans, there's something to look

0:19:38.520 --> 0:19:38.960
<v Speaker 2>forward to it.

0:19:39.160 --> 0:19:39.840
<v Speaker 1>Well, we heard too.

0:19:41.960 --> 0:19:44.560
<v Speaker 2>So the Bengals have a couple of interesting stretches in

0:19:44.640 --> 0:19:47.440
<v Speaker 2>terms of how many games they play and how many days.

0:19:47.520 --> 0:19:49.639
<v Speaker 2>Let's start in November, They've got a stretch where they

0:19:49.640 --> 0:19:54.639
<v Speaker 2>play one game in twenty three days. Then in December

0:19:54.960 --> 0:19:58.399
<v Speaker 2>they played three games and eleven days. Did the first

0:19:58.440 --> 0:20:00.919
<v Speaker 2>part factor into the second part?

0:20:01.760 --> 0:20:03.800
<v Speaker 1>They do kind of stack on each other, if you know.

0:20:03.840 --> 0:20:06.240
<v Speaker 1>I haven't heard specifically from anybody at the Bengals, but

0:20:06.280 --> 0:20:08.119
<v Speaker 1>I think that what week twelve by, I think that

0:20:08.200 --> 0:20:11.119
<v Speaker 1>Week twelve by probably feels pretty good to the coaching

0:20:11.119 --> 0:20:13.480
<v Speaker 1>staff because you know they're obviously thinking about playing deep

0:20:13.480 --> 0:20:15.960
<v Speaker 1>into January, and you've also got the two short weeks

0:20:16.000 --> 0:20:18.240
<v Speaker 1>as you mentioned, So that's two kind of mini buys,

0:20:18.600 --> 0:20:20.640
<v Speaker 1>and what we're thinking about for the teams with multiple

0:20:20.640 --> 0:20:24.000
<v Speaker 1>short weeks, it's spacing out those mini buys from the

0:20:24.040 --> 0:20:28.400
<v Speaker 1>full by and make sure there's three good rest periods

0:20:28.440 --> 0:20:31.120
<v Speaker 1>for the team over the course of the season. Yeah,

0:20:31.119 --> 0:20:32.920
<v Speaker 1>the three and eleven days is tough. Not the only

0:20:32.960 --> 0:20:35.160
<v Speaker 1>team to be hit with that stretch. I think there's

0:20:35.200 --> 0:20:38.080
<v Speaker 1>six teams, maybe seven, that are facing a similar kind

0:20:38.080 --> 0:20:40.119
<v Speaker 1>of Monday, Sunday, Thursday or at the end there, like

0:20:40.160 --> 0:20:43.359
<v Speaker 1>we mentioned on the Christmas round robin Sunday, Saturday, Wednesday.

0:20:44.119 --> 0:20:45.919
<v Speaker 1>That's just the nature of the beast right now is

0:20:45.920 --> 0:20:50.000
<v Speaker 1>we've got more prime time games obviously everybody playing or

0:20:50.000 --> 0:20:52.640
<v Speaker 1>at least more Thursday night games, if not everybody playing well,

0:20:52.640 --> 0:20:55.000
<v Speaker 1>and that means some teams are playing multiples and so

0:20:55.080 --> 0:20:56.639
<v Speaker 1>you do run into that stretch, and it's the kind

0:20:56.680 --> 0:20:58.440
<v Speaker 1>of thing we'll keep an eye on from a player

0:20:58.440 --> 0:21:02.240
<v Speaker 1>health and safety standpoint, from a players and coaches preparation standpoint,

0:21:02.280 --> 0:21:05.160
<v Speaker 1>and really from a fans standpoint and adjusts moving forward

0:21:05.200 --> 0:21:05.679
<v Speaker 1>if we need to.

0:21:06.520 --> 0:21:06.600
<v Speaker 3>So.

0:21:06.720 --> 0:21:08.600
<v Speaker 2>One of the first things that we all tend to

0:21:08.600 --> 0:21:10.639
<v Speaker 2>look at when the schedule comes out, of the number

0:21:10.640 --> 0:21:14.000
<v Speaker 2>of primetime games the Bengals play in five, they also

0:21:14.040 --> 0:21:18.320
<v Speaker 2>have three late afternoon games on Sunday. From the NFL standpoint,

0:21:18.359 --> 0:21:21.560
<v Speaker 2>are those games just as quote unquote prestigious?

0:21:21.920 --> 0:21:24.439
<v Speaker 1>Yeah, very much so, very much so. In fact, you

0:21:24.440 --> 0:21:27.679
<v Speaker 1>could make a case maybe even slightly more so most weekends.

0:21:28.080 --> 0:21:31.639
<v Speaker 1>The Sunday four thirty Eastern time window, that's the most

0:21:31.640 --> 0:21:35.160
<v Speaker 1>watched window for the NFL most weekends. So you're talking

0:21:35.160 --> 0:21:37.320
<v Speaker 1>about an average of twenty five, twenty six, twenty eight

0:21:37.359 --> 0:21:39.840
<v Speaker 1>million watching at four point thirty in the afternoon on

0:21:39.880 --> 0:21:42.520
<v Speaker 1>a Sunday. That tells you you know what the league

0:21:42.520 --> 0:21:44.760
<v Speaker 1>thinks about these teams when they put them into those windows.

0:21:44.760 --> 0:21:47.560
<v Speaker 1>The prime time is special, no question about it. The

0:21:47.560 --> 0:21:49.920
<v Speaker 1>fans obviously pay attention under the light, it's a little

0:21:49.920 --> 0:21:51.720
<v Speaker 1>more buzz. The players love it because they know the

0:21:51.760 --> 0:21:55.399
<v Speaker 1>other players in the league are watching. So primetime is

0:21:55.440 --> 0:21:57.920
<v Speaker 1>still special. But we shouldn't dismiss the fact that those

0:21:57.920 --> 0:22:01.080
<v Speaker 1>Sunday afternoon for twenty five Eastern time windows still the

0:22:01.200 --> 0:22:04.120
<v Speaker 1>NFL's most viewed windows still our biggest windows. So as

0:22:04.160 --> 0:22:06.359
<v Speaker 1>you count up primes, you really should like you to

0:22:06.440 --> 0:22:08.479
<v Speaker 1>Dan count those four to twenty five games as well.

0:22:08.520 --> 0:22:10.360
<v Speaker 1>They're true national games most weekends.

0:22:11.240 --> 0:22:14.640
<v Speaker 2>The Bengals were a candidate for one international game this year.

0:22:14.680 --> 0:22:16.800
<v Speaker 2>They were eligible at least to go to Germany to

0:22:16.840 --> 0:22:18.880
<v Speaker 2>take on the Panthers. He went with the New York

0:22:18.920 --> 0:22:23.439
<v Speaker 2>Giants instead. Were the Bengals a team that Carolina wanted

0:22:23.480 --> 0:22:26.160
<v Speaker 2>to keep on its true home schedule.

0:22:27.440 --> 0:22:29.000
<v Speaker 1>You know, you'd have to ask the Panthers that they

0:22:29.000 --> 0:22:33.520
<v Speaker 1>don't get that right. They were still adjusting whether or

0:22:33.560 --> 0:22:35.920
<v Speaker 1>not we should be sending division games overseas. We've done

0:22:35.920 --> 0:22:38.280
<v Speaker 1>it a couple of times. I think Indian Jacksonville played.

0:22:38.280 --> 0:22:41.280
<v Speaker 1>I believe the Jets and Dolphins played. But most teams

0:22:41.320 --> 0:22:44.919
<v Speaker 1>are not eager to take those division games out of

0:22:44.920 --> 0:22:47.840
<v Speaker 1>their home stadiums. And it's interesting because sometimes the visiting

0:22:47.840 --> 0:22:50.359
<v Speaker 1>team says, yes, it's an extra long trip. Like we said,

0:22:50.359 --> 0:22:53.080
<v Speaker 1>those division games are usually pretty close together. You know,

0:22:53.320 --> 0:22:56.040
<v Speaker 1>nobody's volunteering for that, you know, eight hour flight for

0:22:56.080 --> 0:22:57.960
<v Speaker 1>what could have been a one and a half hour flight.

0:22:58.200 --> 0:23:01.520
<v Speaker 1>But to play a division on a neutral field instead

0:23:01.520 --> 0:23:03.840
<v Speaker 1>of in their building. You know, there's definitely teams I

0:23:03.840 --> 0:23:06.280
<v Speaker 1>think would be up for that. So each team does

0:23:06.280 --> 0:23:08.520
<v Speaker 1>get to have some influence over whether or not a

0:23:08.560 --> 0:23:10.800
<v Speaker 1>division game can go abroad, and then they get one

0:23:10.840 --> 0:23:12.880
<v Speaker 1>game each year that they can actually you know, throw

0:23:12.880 --> 0:23:14.920
<v Speaker 1>their bodies over and say that one's got to stay here.

0:23:15.200 --> 0:23:17.760
<v Speaker 1>So to your point, the Bengals were a candidate. We

0:23:17.800 --> 0:23:19.800
<v Speaker 1>talk to the Bengals about, hey, if you do go,

0:23:20.160 --> 0:23:21.600
<v Speaker 1>how do you want to handle that in terms of

0:23:21.600 --> 0:23:24.320
<v Speaker 1>the week before the week after do you want the buy?

0:23:24.680 --> 0:23:27.359
<v Speaker 1>Knowing Germany always kind of falls in that mid November,

0:23:27.680 --> 0:23:29.720
<v Speaker 1>most teams are eager to take their buy coming back

0:23:29.760 --> 0:23:31.840
<v Speaker 1>from that trip. But you're starting to see, and I

0:23:31.840 --> 0:23:34.320
<v Speaker 1>know the Bengals saw it. You know, these European trips

0:23:34.320 --> 0:23:38.040
<v Speaker 1>are becoming a lot more routine. Fans you know, accept

0:23:38.040 --> 0:23:40.760
<v Speaker 1>them as really just another game, and the players and

0:23:40.800 --> 0:23:43.159
<v Speaker 1>the coaching staff do as well. More often than not,

0:23:43.600 --> 0:23:46.080
<v Speaker 1>the teams go over kind of Friday Saturday right before,

0:23:46.200 --> 0:23:48.919
<v Speaker 1>stay in their routine, come home, and then play a

0:23:48.920 --> 0:23:50.560
<v Speaker 1>home game. They don't even take their buys most of

0:23:50.600 --> 0:23:53.639
<v Speaker 1>the time anymore. So really it's just another game at

0:23:53.640 --> 0:23:55.720
<v Speaker 1>this point, And I think our teams have gotten into

0:23:55.720 --> 0:23:58.200
<v Speaker 1>a really good routine. The Bengals weren't selected this year,

0:23:58.240 --> 0:24:01.159
<v Speaker 1>but they'll surely be in the mix really kind of

0:24:01.160 --> 0:24:03.080
<v Speaker 1>every year moving forward. I think we've said it like

0:24:03.119 --> 0:24:05.960
<v Speaker 1>we're looking at seven, maybe eight international games a year.

0:24:06.600 --> 0:24:08.840
<v Speaker 1>That's half the league that's going to be playing somewhere

0:24:08.920 --> 0:24:12.600
<v Speaker 1>other than domestically. It's going to fall repeatedly over and

0:24:12.640 --> 0:24:14.480
<v Speaker 1>over again, you know, if not on the same teams,

0:24:14.880 --> 0:24:17.399
<v Speaker 1>like all kind of bad luck. If you will, moves

0:24:17.400 --> 0:24:20.159
<v Speaker 1>around a little bit and everybody will, everybody will pay

0:24:20.160 --> 0:24:20.600
<v Speaker 1>their dues.

0:24:21.400 --> 0:24:24.280
<v Speaker 2>Let's specifically look at next year. The Bengals have the

0:24:24.359 --> 0:24:27.480
<v Speaker 2>extra home game. They've not given up a home game

0:24:27.600 --> 0:24:32.040
<v Speaker 2>to play internationally since twenty sixteen. It seems to me

0:24:32.320 --> 0:24:35.240
<v Speaker 2>that it's probably a pretty strong likelihood that the Bengals

0:24:35.240 --> 0:24:37.280
<v Speaker 2>will play an international game somewhere.

0:24:37.400 --> 0:24:40.920
<v Speaker 1>Is that safe to say? It's good deductive reasoning. I'm

0:24:40.920 --> 0:24:43.159
<v Speaker 1>not sure we've locked in next year. Let's you know,

0:24:43.200 --> 0:24:46.200
<v Speaker 1>still catching our breath from this year. But I've met

0:24:46.240 --> 0:24:48.720
<v Speaker 1>several times with our international group and they have not

0:24:48.880 --> 0:24:50.600
<v Speaker 1>just you know, a one or a two year look ahead,

0:24:50.640 --> 0:24:53.360
<v Speaker 1>but they've really got you know, five, six, eight year

0:24:53.440 --> 0:24:55.920
<v Speaker 1>look ahead, and they are talking about some wild places.

0:24:55.920 --> 0:25:00.320
<v Speaker 1>They're talking about Dubai, they're talking about Asia there, talking

0:25:00.320 --> 0:25:03.199
<v Speaker 1>about different places in South America, more countries in Europe.

0:25:03.520 --> 0:25:06.480
<v Speaker 1>You know, as we build out more and more games, Yeah,

0:25:06.520 --> 0:25:10.000
<v Speaker 1>everybody's gonna you know, take one of their rotation by rotation,

0:25:10.160 --> 0:25:12.320
<v Speaker 1>Like you said, once every I think it was once

0:25:12.359 --> 0:25:13.920
<v Speaker 1>every eight years and now we're kind of down to

0:25:14.000 --> 0:25:16.399
<v Speaker 1>once every four. So the more we play, the more

0:25:17.200 --> 0:25:19.399
<v Speaker 1>teams we're gonna need to go over you know, maybe

0:25:19.520 --> 0:25:22.760
<v Speaker 1>multiple times. I don't know one hundred percent if the

0:25:22.760 --> 0:25:24.600
<v Speaker 1>Bengals are on the list, but they're surely on the

0:25:24.640 --> 0:25:26.200
<v Speaker 1>short list for twenty twenty five.

0:25:26.840 --> 0:25:30.359
<v Speaker 2>The city of Cincinnati has a strong German heritage. Would

0:25:30.359 --> 0:25:34.280
<v Speaker 2>that factor in at all in determining whether Cincinnati should

0:25:34.280 --> 0:25:34.720
<v Speaker 2>play there?

0:25:35.760 --> 0:25:38.720
<v Speaker 1>Sure? Sure, I think we're looking at, you know, not

0:25:38.920 --> 0:25:41.520
<v Speaker 1>just the fans here in the States, but also the

0:25:41.600 --> 0:25:43.680
<v Speaker 1>fans in those other markets. And you saw it a

0:25:43.720 --> 0:25:45.840
<v Speaker 1>little bit with Kansas City last year when they had

0:25:46.000 --> 0:25:48.560
<v Speaker 1>you know what, one hundred thousand fans walking to the

0:25:48.600 --> 0:25:52.080
<v Speaker 1>stadium like that. If there is a fan base for

0:25:52.200 --> 0:25:57.479
<v Speaker 1>the Bengals in Dubai or Germany or Brazil, we'll surely

0:25:57.480 --> 0:25:59.120
<v Speaker 1>want to make sure that those fans get a chance

0:25:59.160 --> 0:26:01.840
<v Speaker 1>to see the team, you know, their favorite teams. So yeah,

0:26:01.960 --> 0:26:04.560
<v Speaker 1>factors into everything. It's never as simple as because of

0:26:04.600 --> 0:26:07.960
<v Speaker 1>this than that. As you can imagine two hundred excuse me,

0:26:08.000 --> 0:26:11.960
<v Speaker 1>two hundred and seventy two piece jigsaw puzzle can't satisfy everybody.

0:26:12.000 --> 0:26:13.560
<v Speaker 1>But yeah, those are the kind of things we take

0:26:13.560 --> 0:26:15.520
<v Speaker 1>into account as we're looking, like we said, four six,

0:26:15.560 --> 0:26:16.600
<v Speaker 1>eight years down the road.

0:26:17.119 --> 0:26:19.680
<v Speaker 2>A couple more questions from Mike North, the NFL's VP

0:26:19.760 --> 0:26:22.840
<v Speaker 2>of broadcast planning. NFL games are coming to Netflix on

0:26:22.920 --> 0:26:27.080
<v Speaker 2>Christmas Day. Are we reaching the saturation point with streaming

0:26:27.119 --> 0:26:29.280
<v Speaker 2>platforms or is that going to continue to grow?

0:26:29.760 --> 0:26:32.040
<v Speaker 1>Yeah, it's a good question. I think the NFL is

0:26:32.119 --> 0:26:34.639
<v Speaker 1>kind of, you know, thinking that we fish where the

0:26:34.680 --> 0:26:36.840
<v Speaker 1>fish are, and you know, maybe not you and me, Dan,

0:26:36.880 --> 0:26:40.879
<v Speaker 1>but our kids are certainly using those streaming platforms just

0:26:41.000 --> 0:26:43.200
<v Speaker 1>like any other television station. You know, when we grew

0:26:43.240 --> 0:26:46.080
<v Speaker 1>up and you were clicking through the channels, it was two, five,

0:26:46.200 --> 0:26:48.840
<v Speaker 1>seven nine, And now when they flip through the channels,

0:26:48.880 --> 0:26:53.440
<v Speaker 1>it's Netflix, Hulu, Apple TV paramount. Plus they don't bat

0:26:53.480 --> 0:26:56.040
<v Speaker 1>an eye at the streaming services and you're starting to

0:26:56.080 --> 0:26:58.760
<v Speaker 1>see as we play more of these games on these services,

0:26:58.800 --> 0:27:02.280
<v Speaker 1>the viewership is approaching, you know, broadcast television levels. You

0:27:02.280 --> 0:27:04.800
<v Speaker 1>think about that Wildcard game last year on Peacock that

0:27:04.880 --> 0:27:07.760
<v Speaker 1>got twenty three twenty four million viewers. That's comparable to

0:27:07.760 --> 0:27:09.919
<v Speaker 1>what NBC did in that window of the previous season.

0:27:10.040 --> 0:27:14.120
<v Speaker 1>So as those platforms become viable outlets for our games,

0:27:15.080 --> 0:27:18.080
<v Speaker 1>as those platforms are eager to get into business with

0:27:18.119 --> 0:27:20.520
<v Speaker 1>the National Football League. That's probably the amazing thing about

0:27:20.680 --> 0:27:23.280
<v Speaker 1>what happened with Christmas this year. It actually happened the

0:27:23.320 --> 0:27:26.680
<v Speaker 1>other way. We decided to play on Christmas. We decided

0:27:26.720 --> 0:27:29.600
<v Speaker 1>these four games, and they were kind of on the schedule,

0:27:29.680 --> 0:27:32.200
<v Speaker 1>or at least on a mock schedule for probably a

0:27:32.240 --> 0:27:34.880
<v Speaker 1>few weeks before they then went out to the partners

0:27:34.880 --> 0:27:37.040
<v Speaker 1>and Hans Schroeder and the business team actually went out

0:27:37.080 --> 0:27:40.320
<v Speaker 1>and started trying to find a broadcast home for these games.

0:27:40.720 --> 0:27:43.480
<v Speaker 1>So we'd kind of already chosen the games, chosen the

0:27:43.480 --> 0:27:45.560
<v Speaker 1>four teams in the round robin. Then they went out

0:27:45.560 --> 0:27:47.680
<v Speaker 1>to the partners and said, yep, we're gonna be able

0:27:47.680 --> 0:27:49.720
<v Speaker 1>to find a way to play on Wednesday. Are you interested?

0:27:50.080 --> 0:27:53.200
<v Speaker 1>And thankfully everybody was, including somebody with whom we hadn't

0:27:53.280 --> 0:27:55.679
<v Speaker 1>really been in business before, in Netflix, at least for

0:27:55.720 --> 0:27:57.960
<v Speaker 1>live games. We've obviously got you know, some other stuff

0:27:58.000 --> 0:28:00.720
<v Speaker 1>going on with them with quarterback and receivers, so they've

0:28:00.800 --> 0:28:03.120
<v Speaker 1>kind of felt like they have an NFL fan base

0:28:03.200 --> 0:28:05.520
<v Speaker 1>kind of already built in. And when you think about

0:28:05.520 --> 0:28:09.400
<v Speaker 1>the global implication the global rights deal here one partner,

0:28:09.480 --> 0:28:13.399
<v Speaker 1>one sports league, one event, truly global rights, you start

0:28:13.400 --> 0:28:15.919
<v Speaker 1>thinking about, you know, how can we reach an audience

0:28:15.920 --> 0:28:18.399
<v Speaker 1>that we never could reach before. So that's something that

0:28:18.440 --> 0:28:22.040
<v Speaker 1>streaming services bring, whether it's Amazon or Peacocker or Netflix,

0:28:22.040 --> 0:28:23.800
<v Speaker 1>and I'm sure something will continue to look at. But

0:28:23.880 --> 0:28:26.400
<v Speaker 1>the overwhelming majority of the games are going to remain

0:28:26.440 --> 0:28:29.280
<v Speaker 1>on over the air television. That's the you know, NFL's

0:28:29.280 --> 0:28:31.320
<v Speaker 1>bread and butter. That's where we've been forever. That's where

0:28:31.320 --> 0:28:33.960
<v Speaker 1>the vast majority of our fans find us. And as

0:28:34.000 --> 0:28:36.479
<v Speaker 1>you know, even if you are on a streaming service

0:28:36.480 --> 0:28:38.840
<v Speaker 1>for one of your games, the game is still available

0:28:38.840 --> 0:28:40.960
<v Speaker 1>on free over the air television in the whole markets

0:28:40.960 --> 0:28:43.800
<v Speaker 1>of the competing teams. I doubt that will ever go away.

0:28:44.440 --> 0:28:48.000
<v Speaker 2>I don't know how many millions of people subscribe to Netflix,

0:28:48.120 --> 0:28:49.200
<v Speaker 2>but it seems.

0:28:48.880 --> 0:28:50.800
<v Speaker 1>Two hundred and sixty million world.

0:28:50.600 --> 0:28:53.680
<v Speaker 2>Will go to sixty million worldwide. I was going to say,

0:28:53.720 --> 0:28:55.719
<v Speaker 2>it seems to me that most of the people I

0:28:55.880 --> 0:29:00.840
<v Speaker 2>know have Netflix. Did you get less pushback Netflix than

0:29:01.680 --> 0:29:03.920
<v Speaker 2>Peacock or some of the other streaming services?

0:29:04.200 --> 0:29:06.000
<v Speaker 1>You know for those who you know just want to

0:29:06.040 --> 0:29:07.880
<v Speaker 1>kind of howl at the wind and say, how could

0:29:07.880 --> 0:29:11.400
<v Speaker 1>you do this? Like the answers no. But practically speaking,

0:29:11.440 --> 0:29:14.160
<v Speaker 1>you know, I always go back. I think about you know, what,

0:29:14.320 --> 0:29:16.760
<v Speaker 1>was it late eighties when the NFL went to ESPN

0:29:16.840 --> 0:29:18.560
<v Speaker 1>for the first time, so the first time they took

0:29:18.600 --> 0:29:21.400
<v Speaker 1>games off of free over the air television put it

0:29:21.440 --> 0:29:23.960
<v Speaker 1>on a pay service. We went to ESPN with a

0:29:24.040 --> 0:29:26.680
<v Speaker 1>half package of Sunday night games at that time, and

0:29:26.720 --> 0:29:30.640
<v Speaker 1>I think ESPN was in fifteen million homes. So talk

0:29:30.680 --> 0:29:33.560
<v Speaker 1>about a risk, Talk about a calculated gamble for the NFL.

0:29:33.920 --> 0:29:36.560
<v Speaker 1>Then we went to Amazon for Thursday Night Football a

0:29:36.560 --> 0:29:38.600
<v Speaker 1>couple of years ago, they were in like one hundred

0:29:38.600 --> 0:29:41.240
<v Speaker 1>and fifty million homes. Now you think about Netflix globally

0:29:41.520 --> 0:29:44.480
<v Speaker 1>two hundred and sixty million homes. Like we said, you fish,

0:29:44.520 --> 0:29:46.959
<v Speaker 1>where the fish are, that's where the people are ingesting

0:29:47.000 --> 0:29:49.600
<v Speaker 1>their content. That's where the fans are interacting with the

0:29:49.680 --> 0:29:52.440
<v Speaker 1>National Football League, and especially, like we said, kind of

0:29:52.440 --> 0:29:54.440
<v Speaker 1>like that younger audience. You know, you and I are

0:29:54.440 --> 0:29:55.840
<v Speaker 1>going to find the games if we get some help

0:29:55.840 --> 0:29:58.080
<v Speaker 1>from our kids. But the kids are interacting with the

0:29:58.120 --> 0:30:00.920
<v Speaker 1>games on those platforms, we've got to make sure the

0:30:00.960 --> 0:30:02.080
<v Speaker 1>content is there for them there.

0:30:02.840 --> 0:30:05.080
<v Speaker 2>So you shared at the beginning of this conversation that

0:30:05.200 --> 0:30:08.360
<v Speaker 2>last year Bengals Chiefs coming up back to back AFC

0:30:08.440 --> 0:30:12.640
<v Speaker 2>Championship games was one of the most desired games from

0:30:12.680 --> 0:30:15.240
<v Speaker 2>your TV partners. How about this year, What were the

0:30:15.280 --> 0:30:17.720
<v Speaker 2>games that the TV network spot over this year?

0:30:18.680 --> 0:30:20.920
<v Speaker 1>Yeah, well, there's no fight, right. They all make us

0:30:20.920 --> 0:30:22.959
<v Speaker 1>their list at the beginning of the process and they

0:30:22.960 --> 0:30:24.720
<v Speaker 1>say here's the game we'd really love to see, and

0:30:24.720 --> 0:30:27.160
<v Speaker 1>then it's up to the scheduling makers and the commissioner

0:30:27.200 --> 0:30:29.120
<v Speaker 1>to really figure out how to dole out all those

0:30:29.200 --> 0:30:32.240
<v Speaker 1>top games to everybody. So you know, nobody gets everything.

0:30:32.280 --> 0:30:35.640
<v Speaker 1>Everybody gets something. I would tell you since CKC is

0:30:35.640 --> 0:30:38.400
<v Speaker 1>still at the top of that list, you know, not

0:30:38.440 --> 0:30:40.240
<v Speaker 1>that we got robbed, but you know it wasn't quite

0:30:40.280 --> 0:30:42.920
<v Speaker 1>what we hoped for for last season, so kind of

0:30:43.000 --> 0:30:45.280
<v Speaker 1>run it back this year. Do that one nice and

0:30:45.320 --> 0:30:49.960
<v Speaker 1>early Buffalo, cac Dallas sanfran They play each other, you know,

0:30:50.240 --> 0:30:52.240
<v Speaker 1>no more than you know once every three years, more

0:30:52.240 --> 0:30:53.720
<v Speaker 1>often than not. And those are obviously two of our

0:30:53.920 --> 0:30:57.600
<v Speaker 1>iconic brands. And certainly anytime you get a Super Bowl rematch,

0:30:57.600 --> 0:31:00.320
<v Speaker 1>We've been fortunate enough with the expanded season and how

0:31:00.400 --> 0:31:03.280
<v Speaker 1>you get those extra that seventeenth game and it's a

0:31:03.280 --> 0:31:06.400
<v Speaker 1>one versus one. We wandered into a super Bowl rematch

0:31:06.760 --> 0:31:08.880
<v Speaker 1>each of the last couple of years. So you think

0:31:08.880 --> 0:31:11.400
<v Speaker 1>about that, Philly, Casey. Last year, we did it on

0:31:11.440 --> 0:31:13.520
<v Speaker 1>a Monday night game, and I remember one of the

0:31:13.680 --> 0:31:17.280
<v Speaker 1>ESPN executives texted us that day that afternoon telling us

0:31:17.280 --> 0:31:19.760
<v Speaker 1>it felt like a Super Bowl. So any kind of

0:31:19.760 --> 0:31:22.120
<v Speaker 1>Super Bowl rematch Casey Sanford this year, we're going to

0:31:22.160 --> 0:31:24.080
<v Speaker 1>do it in the afternoon on Fox, like we said,

0:31:24.760 --> 0:31:27.040
<v Speaker 1>probably going to be the most watched game maybe the

0:31:27.080 --> 0:31:30.120
<v Speaker 1>whole season outside of Thanksgiving and Christmas. So you put

0:31:30.160 --> 0:31:32.520
<v Speaker 1>that big, kind of mussy TV game four thirty in

0:31:32.520 --> 0:31:35.080
<v Speaker 1>the afternoon on Sunday. With any luck, you know, you

0:31:35.120 --> 0:31:37.680
<v Speaker 1>get the home team playing at one o'clock. Everybody watches

0:31:37.720 --> 0:31:39.800
<v Speaker 1>like we've been doing for decades, you get the big

0:31:39.800 --> 0:31:42.080
<v Speaker 1>game at four o'clock, and then if we guessed right,

0:31:42.360 --> 0:31:44.640
<v Speaker 1>that Sunday night game kind of hour seven, eight to

0:31:44.680 --> 0:31:47.400
<v Speaker 1>nine of NFL Football, and hopefully a good Thursday night

0:31:47.400 --> 0:31:49.080
<v Speaker 1>game to start the week and a good Monday night

0:31:49.080 --> 0:31:51.000
<v Speaker 1>game the end the week. That's a lot of mouths

0:31:51.040 --> 0:31:53.959
<v Speaker 1>to feed every weekend of the year. But you know, thankfully,

0:31:53.960 --> 0:31:55.680
<v Speaker 1>our fans have shown us that they'll find us wherever

0:31:55.720 --> 0:31:57.920
<v Speaker 1>we put the games. And you know, even if our

0:31:58.000 --> 0:32:01.400
<v Speaker 1>storyline anticipation wasn't right here in May, it's the beauty

0:32:01.440 --> 0:32:03.800
<v Speaker 1>of this league. Right If somebody's down, that just means

0:32:03.800 --> 0:32:06.160
<v Speaker 1>somebody else's up. So if we guessed wrong on a

0:32:06.160 --> 0:32:09.280
<v Speaker 1>primetime game, that's where flexible scheduling kicks in and maybe

0:32:09.560 --> 0:32:11.880
<v Speaker 1>another Bengals game find its way into primetime if you

0:32:11.920 --> 0:32:13.479
<v Speaker 1>guys are playing for stuff down stretch.

0:32:14.280 --> 0:32:16.760
<v Speaker 2>When the schedule came out, we all looked at it,

0:32:16.760 --> 0:32:20.120
<v Speaker 2>specifically through a Bengals lens. From your perspective, what were

0:32:20.160 --> 0:32:22.400
<v Speaker 2>some of the biggest challenges, some of the most interesting

0:32:22.440 --> 0:32:24.560
<v Speaker 2>things that came about from this year's schedule.

0:32:25.000 --> 0:32:28.440
<v Speaker 1>Yeah, certainly Wednesday was a new one on me, But

0:32:28.640 --> 0:32:30.560
<v Speaker 1>like I said, we kind of figured it out relatively

0:32:30.600 --> 0:32:32.280
<v Speaker 1>early in the process, how to at least get those

0:32:32.320 --> 0:32:36.080
<v Speaker 1>four teams playing that Sunday, Saturday Wednesday cadence. The real

0:32:36.160 --> 0:32:40.040
<v Speaker 1>challenge we found was week seventeen in a vacuum. You're

0:32:40.080 --> 0:32:42.640
<v Speaker 1>talking about two games on a Wednesday, still, a regular

0:32:42.680 --> 0:32:46.600
<v Speaker 1>Amazon game on Thursday, three games on Saturday. NFL Network

0:32:46.640 --> 0:32:49.600
<v Speaker 1>we always play those late season Saturdays in December, a

0:32:49.640 --> 0:32:52.520
<v Speaker 1>Sunday night and a Monday night. That's an awful lot

0:32:52.520 --> 0:32:54.800
<v Speaker 1>of games that are not being played on Sunday afternoon.

0:32:54.840 --> 0:32:56.760
<v Speaker 1>So I think one of the real challenges we're facing

0:32:56.800 --> 0:33:00.080
<v Speaker 1>this year and really looking forward, is kind of slicing

0:33:00.160 --> 0:33:03.480
<v Speaker 1>this pie thinner and thinner more games off to primetime,

0:33:03.560 --> 0:33:06.960
<v Speaker 1>whether it's you know, Thursday nights or Black Friday or

0:33:07.000 --> 0:33:10.480
<v Speaker 1>now Wednesdays, or nine thirty am London games or side

0:33:10.480 --> 0:33:13.400
<v Speaker 1>by side Monday night games. And that's just an awful

0:33:13.440 --> 0:33:16.800
<v Speaker 1>lot of places for games to go other than Sunday afternoon.

0:33:17.200 --> 0:33:19.800
<v Speaker 1>And when you and I grew up watching football Sunday afternoon,

0:33:19.800 --> 0:33:23.720
<v Speaker 1>there was probably ten twelve games most Sunday afternoons. You

0:33:23.760 --> 0:33:26.000
<v Speaker 1>either played in the afternoon on Sunday or you played

0:33:26.000 --> 0:33:27.920
<v Speaker 1>Sunday night. That was kind of it. A couple of

0:33:27.960 --> 0:33:30.760
<v Speaker 1>Thanksgiving games Monday nights came about in the late seventies

0:33:31.000 --> 0:33:34.000
<v Speaker 1>or early seventies, I should say, I think the real

0:33:34.080 --> 0:33:36.760
<v Speaker 1>challenge for us this year and moving forward is, you know,

0:33:36.960 --> 0:33:39.360
<v Speaker 1>thinning out the pool of games for Sunday afternoon for

0:33:39.360 --> 0:33:42.080
<v Speaker 1>CBS and Fox and making sure you know, you can't

0:33:42.120 --> 0:33:44.360
<v Speaker 1>just take all the best games, put them in primetime

0:33:44.680 --> 0:33:47.240
<v Speaker 1>and not leave you know, quality and quantity behind for

0:33:47.280 --> 0:33:50.600
<v Speaker 1>Sunday afternoons. So managing our way around what the Sunday

0:33:50.640 --> 0:33:53.880
<v Speaker 1>afternoons look like between CBS and Fox, that's been one

0:33:53.880 --> 0:33:55.040
<v Speaker 1>of the real challenges for us.

0:33:55.920 --> 0:33:58.440
<v Speaker 2>Mike, I always enjoy these conversations. I know you get

0:33:58.480 --> 0:34:00.720
<v Speaker 2>a lot of requests to do podcasts like this. Thanks

0:34:00.760 --> 0:34:02.720
<v Speaker 2>so much for making time for us, and now look

0:34:02.760 --> 0:34:04.040
<v Speaker 2>forward to doing it again next year.

0:34:04.360 --> 0:34:06.240
<v Speaker 1>Good to see you Dan anytime. Thanks for having me.

0:34:07.360 --> 0:34:09.120
<v Speaker 2>That's going to do it for This episode of the

0:34:09.120 --> 0:34:12.000
<v Speaker 2>Bengals Booth podcast brought to you by pay Core, Proud

0:34:12.040 --> 0:34:15.840
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0:34:28.719 --> 0:34:29.560
<v Speaker 1>Of the Bengals.

0:34:29.880 --> 0:34:32.600
<v Speaker 2>If you haven't done so already, please subscribe to this

0:34:32.719 --> 0:34:34.680
<v Speaker 2>podcast and if you have a minute, give it a

0:34:34.760 --> 0:34:38.640
<v Speaker 2>rating or share a comment that helps more Bengals fans

0:34:38.840 --> 0:34:42.239
<v Speaker 2>find us. I'm Dan Hord, and thanks for listening to

0:34:42.360 --> 0:34:44.239
<v Speaker 2>the Bengals Booth podcast