1 00:00:00,280 --> 00:00:03,760 Speaker 1: This is the business of sports. Should Major League Baseball 2 00:00:04,000 --> 00:00:06,840 Speaker 1: shorten up the season? How do we present football to 3 00:00:06,920 --> 00:00:08,920 Speaker 1: the audience of the future. I don't think that most 4 00:00:08,920 --> 00:00:11,640 Speaker 1: players understand the power that they have. Michael vaugh The 5 00:00:11,720 --> 00:00:15,520 Speaker 1: future of IndyCar racing is looking bright. Scott Sashnik very 6 00:00:15,560 --> 00:00:18,959 Speaker 1: basic math here, more bidders means more money. Evan Nobody Williams, 7 00:00:18,960 --> 00:00:22,079 Speaker 1: the team value has essentially quadruples. And the leaders in 8 00:00:22,120 --> 00:00:25,480 Speaker 1: the sports industry time to bringing our guest, Hal's Flimbrunner. 9 00:00:25,600 --> 00:00:29,320 Speaker 1: National Hockey League Commissioner Gary Bettman, Atlanta Braves President Derek Schiller, 10 00:00:29,400 --> 00:00:34,520 Speaker 1: Patriots President Jonathan Kraft. Bloomberg Business of Sports from Bloomberg Radio. Hello, 11 00:00:34,680 --> 00:00:37,040 Speaker 1: Michael bar Along with Evan, Ovie Williams, and Scott sat 12 00:00:37,400 --> 00:00:40,199 Speaker 1: every week at this time plus Mondays and Wednesdays, we 13 00:00:40,280 --> 00:00:42,800 Speaker 1: explore the big money issues in the world of sport. Today, 14 00:00:42,880 --> 00:00:45,280 Speaker 1: as runners gear up for the New York Marathon, we're 15 00:00:45,320 --> 00:00:48,199 Speaker 1: speaking with a man behind the event, Michael Caparasso, the 16 00:00:48,280 --> 00:00:51,800 Speaker 1: CEO and President of New York road Runners. That's coming 17 00:00:51,880 --> 00:00:53,720 Speaker 1: up in a few minutes, but first let's look at 18 00:00:53,720 --> 00:00:56,280 Speaker 1: the top stories of the week. And Scott, it looks 19 00:00:56,680 --> 00:00:59,600 Speaker 1: like will run through this without Evan, but he will 20 00:00:59,680 --> 00:01:03,560 Speaker 1: join us next. For that, you would think he'll be around. 21 00:01:03,960 --> 00:01:06,119 Speaker 1: We like Evan and on our interviews, but this is nice, 22 00:01:06,160 --> 00:01:10,039 Speaker 1: it's cozier. Let's congratulate first of all, the Washington Nationals 23 00:01:10,080 --> 00:01:13,400 Speaker 1: for winning the World Series. How does nobody win at home? 24 00:01:13,959 --> 00:01:16,360 Speaker 1: How does that happen home field? Don't they know it's 25 00:01:16,360 --> 00:01:19,720 Speaker 1: called home field advantage? This has never happened before. No, 26 00:01:20,959 --> 00:01:23,959 Speaker 1: I mean amazing. And how do you think I can't help? 27 00:01:24,000 --> 00:01:25,640 Speaker 1: I can't help, I have to do it. How does 28 00:01:25,680 --> 00:01:33,160 Speaker 1: Bryce Harper feel? How the money goes to the Phillies, 29 00:01:33,240 --> 00:01:37,319 Speaker 1: doesn't make the postseason? And here the Nationals winning at all? Okay, 30 00:01:37,360 --> 00:01:40,640 Speaker 1: moving right along, let's talk about Australian golfer Greg Norman 31 00:01:40,720 --> 00:01:45,520 Speaker 1: joining Rob Grundkowski and others with a line of CBD 32 00:01:45,680 --> 00:01:48,480 Speaker 1: infused products. Something tells me, I look at the age groups, 33 00:01:48,480 --> 00:01:51,520 Speaker 1: I look at who's doing it, and I look at 34 00:01:51,640 --> 00:01:54,600 Speaker 1: Norman of a certain age. Now I'm looking at you, 35 00:01:54,640 --> 00:01:57,520 Speaker 1: bar of a certain age, and you just get It's like, 36 00:01:57,520 --> 00:01:59,720 Speaker 1: you know, if you wake up wrong and the back hurts, 37 00:01:59,760 --> 00:02:02,960 Speaker 1: the hurts the weekend warrior. I think Greg Norman is 38 00:02:03,000 --> 00:02:06,120 Speaker 1: talking to us you're looking at me like anatomy of 39 00:02:06,160 --> 00:02:12,560 Speaker 1: an accident. But you know what it's. I have to admit, yes, 40 00:02:12,639 --> 00:02:15,160 Speaker 1: I got one of those backs that bark, I've got 41 00:02:15,200 --> 00:02:19,440 Speaker 1: those knees that bark. I'm just wondering. I'm out endorsing anything. 42 00:02:19,480 --> 00:02:21,280 Speaker 1: I'm just wondering, Well, you can endorse. I mean, no 43 00:02:21,280 --> 00:02:23,320 Speaker 1: one's paying to endorse, but you can endorse. And Gronk, 44 00:02:23,400 --> 00:02:25,120 Speaker 1: by the way, you know, has now opened up a 45 00:02:25,160 --> 00:02:29,880 Speaker 1: shop right outside of Gillette Stadium, right outside you know, 46 00:02:29,919 --> 00:02:32,360 Speaker 1: Kraft gave him some valuable real estate for his CBD 47 00:02:32,760 --> 00:02:35,960 Speaker 1: infused product shop because NFL rules that can't be inside 48 00:02:36,120 --> 00:02:39,120 Speaker 1: the stadium, so he's right outside of Chronk even said like, 49 00:02:39,120 --> 00:02:42,560 Speaker 1: if I could take CBD, I'd probably be playing again. 50 00:02:43,320 --> 00:02:46,040 Speaker 1: That's what really helped his body. And are we ready 51 00:02:46,040 --> 00:02:49,120 Speaker 1: for today's chuckle. I will ask you the question first, 52 00:02:49,240 --> 00:02:51,920 Speaker 1: and then I will reveal the name. Did you know 53 00:02:52,880 --> 00:02:59,360 Speaker 1: that Mike Tyson has a CBD infused waterline? Did you 54 00:02:59,440 --> 00:03:02,120 Speaker 1: know this for No? I did not know this either 55 00:03:02,320 --> 00:03:04,520 Speaker 1: at all. Now let's take it to the chuckle of 56 00:03:04,560 --> 00:03:08,800 Speaker 1: the week. I will give you a hundred thousand guesses 57 00:03:09,040 --> 00:03:16,720 Speaker 1: the name of it. Let me think, uh, punch. That 58 00:03:16,720 --> 00:03:18,640 Speaker 1: would be fine. Ready, I'm just gonna tell you know, 59 00:03:18,960 --> 00:03:22,880 Speaker 1: Mike had a little lisp, a little you know, it's 60 00:03:23,160 --> 00:03:29,919 Speaker 1: dwink d w I I n k. Mike Tyson has 61 00:03:29,960 --> 00:03:35,040 Speaker 1: a CBD infused water called dwink, Like, would you like 62 00:03:35,200 --> 00:03:39,960 Speaker 1: to have a dwink of my water? True story, I 63 00:03:40,000 --> 00:03:44,600 Speaker 1: told you that. Chuckle of the week. But a growth industry. 64 00:03:44,680 --> 00:03:48,640 Speaker 1: So you've got Tyson, You've got Greg Norman, you've got Gronk. 65 00:03:48,960 --> 00:03:54,360 Speaker 1: Surely more on the way the wink dwink. Let's move along. 66 00:03:54,880 --> 00:03:59,200 Speaker 1: Talking about the possibility Adidas or Audidas, wherever you are 67 00:03:59,240 --> 00:04:02,280 Speaker 1: located in the world, looking to end its endorsement deal 68 00:04:02,520 --> 00:04:05,400 Speaker 1: with Washington Wizards point guard John Wall, I think it's 69 00:04:05,440 --> 00:04:08,320 Speaker 1: Adidas if you're talking about anything but soccer. If you're 70 00:04:08,320 --> 00:04:11,520 Speaker 1: talking soccer, it should be Adidas. Okay, okay, all the 71 00:04:11,600 --> 00:04:15,680 Speaker 1: three stripes. This again, you gotta you gotta put up. 72 00:04:15,720 --> 00:04:19,400 Speaker 1: So John Wall a few years ago was all star 73 00:04:19,880 --> 00:04:25,760 Speaker 1: lightening it up, right, Adidas Adidas signed him million over 74 00:04:25,800 --> 00:04:29,880 Speaker 1: five years. Good contract for John Wall. Right, So you're 75 00:04:29,920 --> 00:04:32,440 Speaker 1: less than two years in and John Wall since that 76 00:04:32,520 --> 00:04:34,800 Speaker 1: time has not seen a lot of the court. The 77 00:04:34,839 --> 00:04:39,000 Speaker 1: Wizards are sort of a rebuilding club. Guess what now, 78 00:04:39,040 --> 00:04:40,800 Speaker 1: they're like, you know what you want to measure? You're 79 00:04:40,839 --> 00:04:42,640 Speaker 1: you're big on the return on investment, right the r O? 80 00:04:42,760 --> 00:04:45,599 Speaker 1: I what's the r O. I've been for Adidas on 81 00:04:45,640 --> 00:04:48,280 Speaker 1: the John Wall sneaker. I will go for the center letter. 82 00:04:48,360 --> 00:04:54,240 Speaker 1: Oh yeah, there ain't been so much are on the eye? Yeah? 83 00:04:54,360 --> 00:04:57,039 Speaker 1: And finally, you know, I can't go throughout the show 84 00:04:57,120 --> 00:05:00,240 Speaker 1: without talking about gambling, So let's dig in to the 85 00:05:00,279 --> 00:05:03,599 Speaker 1: news that MGM Resorts is putting together a partnership with 86 00:05:03,720 --> 00:05:06,320 Speaker 1: a Yahoo Sports. Yeah. I wanted to talk about this 87 00:05:06,360 --> 00:05:09,400 Speaker 1: bar because I'm wondering about the effectiveness. I mean, obviously 88 00:05:09,440 --> 00:05:10,800 Speaker 1: everybody has to be in it, but do you even 89 00:05:10,839 --> 00:05:13,359 Speaker 1: know who the partnerships are anymore? So this is Yahoo 90 00:05:13,400 --> 00:05:16,440 Speaker 1: and we know, Yeahoo's part of the horizon. They're gonna 91 00:05:16,480 --> 00:05:19,880 Speaker 1: be offering sports betting and an exclusive deal with MGM 92 00:05:19,880 --> 00:05:22,080 Speaker 1: that'll be starting in November, so you can make bets 93 00:05:22,480 --> 00:05:25,520 Speaker 1: on the Yahoo Sports app. What's the difference? Why do 94 00:05:25,640 --> 00:05:28,440 Speaker 1: I care? Do I go to Yahoo? Do I go 95 00:05:28,520 --> 00:05:31,359 Speaker 1: to Fox Bet? Do I go to fan Duel? What's 96 00:05:31,400 --> 00:05:33,400 Speaker 1: pulling me in here? What's pulling you? And you do? 97 00:05:33,520 --> 00:05:35,440 Speaker 1: You're better at this world than I am. What's pulling 98 00:05:35,440 --> 00:05:37,760 Speaker 1: you in? Here's a major reason because you're looking at 99 00:05:37,839 --> 00:05:40,599 Speaker 1: the big and uh, let me give you an example. 100 00:05:41,040 --> 00:05:45,080 Speaker 1: Points Bet, which is another startup. They have one oh 101 00:05:45,160 --> 00:05:48,719 Speaker 1: five line relatively even money better be going over and 102 00:05:48,800 --> 00:05:50,839 Speaker 1: under for you. It's the actual bet. It's the actual 103 00:05:51,760 --> 00:05:55,479 Speaker 1: fan duel is a so now you're talking a five 104 00:05:55,520 --> 00:05:58,800 Speaker 1: dollar difference and if you bet enough that goes. You 105 00:05:58,800 --> 00:06:00,760 Speaker 1: don't care about the brand. It's not gonna be Oh 106 00:06:00,800 --> 00:06:02,919 Speaker 1: well it's MGM or it's Fox. Better. You don't care 107 00:06:02,920 --> 00:06:04,760 Speaker 1: about the brand. You're actually gonna do the homework, see 108 00:06:04,760 --> 00:06:07,480 Speaker 1: the offerings and wherever you can. I'm looking. I'm looking 109 00:06:07,520 --> 00:06:11,280 Speaker 1: at the big I'm looking at well, where's the point 110 00:06:11,320 --> 00:06:14,200 Speaker 1: spread here or there? Okay, I got it. Now let's 111 00:06:14,200 --> 00:06:16,600 Speaker 1: get to this week's interview. As runners get rubbed for 112 00:06:16,600 --> 00:06:19,120 Speaker 1: the New York Marathon, we're speaking with a man behind 113 00:06:19,120 --> 00:06:23,040 Speaker 1: the event, Michael Caprasso, the CEO and president of New 114 00:06:23,080 --> 00:06:25,760 Speaker 1: York road Runners. Michael, thank you so much for coming in. 115 00:06:26,480 --> 00:06:28,200 Speaker 1: Delighted to be here. Thanks for having me. Do you 116 00:06:28,240 --> 00:06:30,719 Speaker 1: walk over? Run over? Car over? How do you get here? Um? 117 00:06:30,760 --> 00:06:34,560 Speaker 1: We took the subbody, Come on, but but I came 118 00:06:34,600 --> 00:06:37,400 Speaker 1: off of workout this morning, a big week out of running, 119 00:06:37,400 --> 00:06:39,920 Speaker 1: a big weekend of running, So I think I covered it. 120 00:06:40,240 --> 00:06:44,200 Speaker 1: We we are approaching the marathon. The question I always 121 00:06:44,240 --> 00:06:45,920 Speaker 1: have is because I used to live right here, so 122 00:06:45,960 --> 00:06:49,600 Speaker 1: I'd watch the preparations, specifically all the stands going up, 123 00:06:49,960 --> 00:06:51,960 Speaker 1: and it looked to me to be plug in play 124 00:06:52,080 --> 00:06:54,960 Speaker 1: because it had been done so many times. Is it 125 00:06:55,000 --> 00:06:57,159 Speaker 1: plug and play? Or are there still surprises that pop 126 00:06:57,240 --> 00:06:59,320 Speaker 1: up along the way. Well, the fact that that most 127 00:06:59,320 --> 00:07:01,240 Speaker 1: people feel that is actually a good thing, right because 128 00:07:01,240 --> 00:07:03,279 Speaker 1: there's an organization you want to have something that looks 129 00:07:03,279 --> 00:07:05,359 Speaker 1: that way. But but one of the things we always 130 00:07:05,400 --> 00:07:07,360 Speaker 1: say is we don't own a stadium or arena like 131 00:07:07,480 --> 00:07:10,960 Speaker 1: most sports organizations do. We're popping up a twenty six 132 00:07:11,000 --> 00:07:14,160 Speaker 1: mile race somewhat overnight or at least over the week. 133 00:07:14,240 --> 00:07:17,360 Speaker 1: So there's always something that comes up. There's always some surprises. 134 00:07:17,640 --> 00:07:19,640 Speaker 1: But we have an amazing team at New York road Runners, 135 00:07:19,640 --> 00:07:22,240 Speaker 1: and we work really closely with the City of New York. Hey, 136 00:07:22,280 --> 00:07:24,200 Speaker 1: this is new this year, wasn't there last year. We've 137 00:07:24,200 --> 00:07:25,680 Speaker 1: got to figure it out and kind of pull it 138 00:07:25,720 --> 00:07:27,720 Speaker 1: off to come all together. What's an example of something 139 00:07:27,760 --> 00:07:30,360 Speaker 1: that pops up that you know, your your standard person 140 00:07:30,400 --> 00:07:35,480 Speaker 1: listening at home. We understands how marriage never never, roadway, 141 00:07:35,600 --> 00:07:39,480 Speaker 1: roadway changes, things like that, you know, new new changes 142 00:07:39,520 --> 00:07:41,520 Speaker 1: to a street or something like that. A handful of 143 00:07:41,560 --> 00:07:43,920 Speaker 1: years ago there was a change in Brooklyn based on something. 144 00:07:43,960 --> 00:07:46,640 Speaker 1: We had to change the course and add some more 145 00:07:46,640 --> 00:07:48,680 Speaker 1: space up in the bronx to make it work. So 146 00:07:49,320 --> 00:07:51,080 Speaker 1: year and a year out of changes, we have a 147 00:07:51,120 --> 00:07:53,360 Speaker 1: team that actually did a bike ride this past weekend 148 00:07:53,400 --> 00:07:55,360 Speaker 1: of the course. And what we do is we go 149 00:07:55,360 --> 00:07:56,840 Speaker 1: ahead and we look at all the areas and we 150 00:07:56,920 --> 00:07:58,440 Speaker 1: see if there's anything we've got to work with the 151 00:07:58,440 --> 00:08:00,560 Speaker 1: city with to try to make sure that we're covered 152 00:08:00,600 --> 00:08:01,960 Speaker 1: for that. So it could be any if you make 153 00:08:02,000 --> 00:08:05,320 Speaker 1: a change like that, who's responsible for making sure that 154 00:08:05,360 --> 00:08:10,280 Speaker 1: it's point to is that? I assume that would be 155 00:08:10,320 --> 00:08:12,239 Speaker 1: really bad if at the end of like when somebody 156 00:08:12,240 --> 00:08:15,120 Speaker 1: goes and retraces it's actually twenty six point three. No, 157 00:08:15,480 --> 00:08:17,480 Speaker 1: we have a team that does measurement and then it 158 00:08:17,520 --> 00:08:20,880 Speaker 1: gets certified um so that it is the certified distance 159 00:08:20,920 --> 00:08:23,080 Speaker 1: for in order to be a marathon course, So that 160 00:08:23,200 --> 00:08:25,560 Speaker 1: that would be it for sure for people like me 161 00:08:25,880 --> 00:08:29,360 Speaker 1: who train. Do we just say non runners? Yeah, non 162 00:08:29,440 --> 00:08:33,040 Speaker 1: running Yeah. It is. Obviously it's very exciting watching it 163 00:08:33,080 --> 00:08:36,320 Speaker 1: on TV because there's a lot of training involved. But 164 00:08:36,760 --> 00:08:40,920 Speaker 1: for somebody like me who who needs a refresher course 165 00:08:41,200 --> 00:08:44,360 Speaker 1: on what it takes the train for a marathon like this, 166 00:08:44,600 --> 00:08:46,920 Speaker 1: can you take us through that? Is this? Because? Is 167 00:08:46,960 --> 00:08:50,880 Speaker 1: this for you for next year? Maybe? Yeah? Next commitment 168 00:08:53,559 --> 00:08:55,720 Speaker 1: could have your own reality show, the Training of Michael 169 00:08:55,720 --> 00:08:58,640 Speaker 1: bar Well. We we've wanted to do a reality shown 170 00:08:58,679 --> 00:09:00,720 Speaker 1: so much training for the marathon, you be actually the 171 00:09:00,720 --> 00:09:03,800 Speaker 1: perfect person. Next year we'll be celebrating our fiftieth marathon, 172 00:09:04,080 --> 00:09:06,160 Speaker 1: fiftieth year of the New York City Marathon, so it 173 00:09:06,200 --> 00:09:07,640 Speaker 1: would be perfect for you to come and do it. 174 00:09:07,720 --> 00:09:09,840 Speaker 1: My But bar how do you not do this? You know? 175 00:09:10,280 --> 00:09:12,480 Speaker 1: Now that's an invite. It's hard to turn down. Yes, 176 00:09:12,520 --> 00:09:15,920 Speaker 1: how do you not get this done? Now? Well, obviously 177 00:09:15,920 --> 00:09:18,560 Speaker 1: there's a different diet that that I have right now 178 00:09:18,600 --> 00:09:20,840 Speaker 1: that I can't listen there there there are there are 179 00:09:20,880 --> 00:09:22,480 Speaker 1: lots of ways to go about this, right For people 180 00:09:22,480 --> 00:09:23,760 Speaker 1: who want to get to that start line, to get 181 00:09:23,800 --> 00:09:26,200 Speaker 1: to the finish line, there's some pretty basic training plans 182 00:09:26,200 --> 00:09:28,760 Speaker 1: to get you up and going, going, from walking to 183 00:09:28,920 --> 00:09:31,400 Speaker 1: running maybe a five k and then going beyond there. 184 00:09:31,440 --> 00:09:32,920 Speaker 1: We have a lot of training plans that we do 185 00:09:33,000 --> 00:09:35,760 Speaker 1: with people in person and virtual training. UM. And we 186 00:09:35,800 --> 00:09:37,240 Speaker 1: get a lot of people to that finish line, in 187 00:09:37,280 --> 00:09:39,800 Speaker 1: that start line who could never have imagined running a 188 00:09:39,840 --> 00:09:41,840 Speaker 1: marathon before. And you could do one of them. Michael, 189 00:09:42,160 --> 00:09:45,319 Speaker 1: I'm you know what this this is intrigued. I'll get 190 00:09:45,360 --> 00:09:47,920 Speaker 1: those smirks off your faces. I want to see an 191 00:09:48,000 --> 00:09:50,960 Speaker 1: f and I want to see it next year's show 192 00:09:50,960 --> 00:09:54,040 Speaker 1: in Memoriam for Michael barn No. But it's, you know, 193 00:09:54,080 --> 00:09:56,200 Speaker 1: one of the many great things and I love it. Um. 194 00:09:56,320 --> 00:09:58,160 Speaker 1: I've actually run the New York City Marathon. This will 195 00:09:58,200 --> 00:10:00,720 Speaker 1: be my twenty year in a row. UM. But I 196 00:10:00,760 --> 00:10:02,840 Speaker 1: love and I'm so inspired by those folks that thought, 197 00:10:02,840 --> 00:10:04,560 Speaker 1: you know something, I can never do it. But I 198 00:10:04,600 --> 00:10:06,480 Speaker 1: was watching it last year. I was standing on the 199 00:10:06,480 --> 00:10:08,720 Speaker 1: street and someone in my family ran and this year 200 00:10:08,760 --> 00:10:10,000 Speaker 1: I wanted to come back and run it, and they 201 00:10:10,040 --> 00:10:11,520 Speaker 1: went on the training and they ran it. What's your 202 00:10:11,520 --> 00:10:13,240 Speaker 1: favorite part of the course. So many people talking about 203 00:10:13,280 --> 00:10:15,200 Speaker 1: coming off the Queensboro Bridge and making that right turn. 204 00:10:15,920 --> 00:10:18,760 Speaker 1: I have three parts. Number One, when you're standing on 205 00:10:18,800 --> 00:10:21,400 Speaker 1: the Arizono Bridge. It is absolutely amazing. I mean you 206 00:10:21,440 --> 00:10:24,280 Speaker 1: can see the skyline of Manhattan. It is just epic 207 00:10:24,320 --> 00:10:26,719 Speaker 1: and it's really incredible. Number Two, when you come off 208 00:10:26,720 --> 00:10:28,600 Speaker 1: of that fifty nine street bridge and you come around 209 00:10:28,600 --> 00:10:30,800 Speaker 1: on the first Avenue, it is just the sea of people. 210 00:10:30,840 --> 00:10:33,199 Speaker 1: It is like being in the stadium. Um And when 211 00:10:33,240 --> 00:10:35,440 Speaker 1: you cross that finish line in Central Park, it is 212 00:10:35,480 --> 00:10:39,200 Speaker 1: just absolutely incredible. Obviously you're done, so I did, but 213 00:10:39,240 --> 00:10:41,200 Speaker 1: it really is beautiful and you have such an amazing 214 00:10:41,240 --> 00:10:43,840 Speaker 1: feeling goose bumps just talking about it. So you're running 215 00:10:43,840 --> 00:10:47,200 Speaker 1: the marathon this year? Yes? Are you? Is there a 216 00:10:47,280 --> 00:10:49,640 Speaker 1: wireless headset that you have just in case the decision 217 00:10:49,679 --> 00:10:52,960 Speaker 1: needs to get made? How does that process work? Yes, 218 00:10:53,160 --> 00:10:55,240 Speaker 1: um so I am. I have actually have a bike 219 00:10:55,240 --> 00:10:57,600 Speaker 1: spider that goes along with me as well. Um I 220 00:10:57,679 --> 00:11:00,000 Speaker 1: do this thing. We we have people who wear these 221 00:11:00,000 --> 00:11:02,560 Speaker 1: things called performance metrics, and we track people on how 222 00:11:02,559 --> 00:11:06,680 Speaker 1: they're doing. So actually everyone watching on television on ESPN 223 00:11:06,760 --> 00:11:10,240 Speaker 1: can see my performance along with nine other folks who 224 00:11:10,240 --> 00:11:12,719 Speaker 1: are probably much better shape than I am. Um So, 225 00:11:12,800 --> 00:11:14,880 Speaker 1: because of this performance metrics, we also have a bike 226 00:11:14,880 --> 00:11:17,240 Speaker 1: spotter who rides alongside of me. So if anything comes up, 227 00:11:17,760 --> 00:11:19,680 Speaker 1: I'm there and can be it. But that said, we 228 00:11:19,760 --> 00:11:22,319 Speaker 1: have an amazing group of people are race director Jim 229 00:11:22,360 --> 00:11:25,440 Speaker 1: him oversees all the operation and everything and is one 230 00:11:25,480 --> 00:11:27,000 Speaker 1: of those people that says, you better be running this 231 00:11:27,080 --> 00:11:28,800 Speaker 1: year because I've got it all under control and if 232 00:11:28,800 --> 00:11:30,720 Speaker 1: we need you, we'll get you up. A good point 233 00:11:30,760 --> 00:11:35,160 Speaker 1: about the data is that, especially with the elite runners, 234 00:11:35,200 --> 00:11:37,120 Speaker 1: isn't are we going to see the day where we 235 00:11:37,200 --> 00:11:40,240 Speaker 1: see the data from the elite runners right on TV? 236 00:11:40,800 --> 00:11:42,360 Speaker 1: We see more and more of it. We have some 237 00:11:42,440 --> 00:11:45,040 Speaker 1: of the folks who are who are um just kind 238 00:11:45,040 --> 00:11:46,920 Speaker 1: of right below the elite level. Actually we may have 239 00:11:46,960 --> 00:11:48,680 Speaker 1: one or two and the eleaf folks who wear but 240 00:11:48,720 --> 00:11:50,160 Speaker 1: we see a lot of data and more and more 241 00:11:50,200 --> 00:11:52,640 Speaker 1: every year. UM. We do the stuff with ESPN, the 242 00:11:52,640 --> 00:11:55,440 Speaker 1: sports science stuff, and we track all the data. We 243 00:11:55,520 --> 00:11:58,360 Speaker 1: also this year actually our app are t s T 244 00:11:58,480 --> 00:12:01,199 Speaker 1: six News and Marathon app has going to track people 245 00:12:01,240 --> 00:12:03,880 Speaker 1: every mile, So you're gonna be able to follow your 246 00:12:03,920 --> 00:12:05,760 Speaker 1: runners every mile. I was gonna say, for me, that 247 00:12:05,840 --> 00:12:08,440 Speaker 1: seems like the most important thing because again I told you, 248 00:12:08,480 --> 00:12:10,960 Speaker 1: I used to live right near the end. I see 249 00:12:11,000 --> 00:12:12,960 Speaker 1: all the people you're just waiting out there waiting to 250 00:12:13,040 --> 00:12:15,240 Speaker 1: see your friend, your loved one, whoever it is, it'll 251 00:12:15,240 --> 00:12:17,920 Speaker 1: be about this time. You had no idea where they 252 00:12:17,920 --> 00:12:19,760 Speaker 1: were on the course. Now you can sit look at 253 00:12:19,800 --> 00:12:22,040 Speaker 1: your phone and say, up, they've passed the beacon. They'll 254 00:12:22,040 --> 00:12:24,080 Speaker 1: be here soon. Yeah, I know that. That's definitely been 255 00:12:24,120 --> 00:12:27,120 Speaker 1: a It's a game changer for everyone who's watching it. Um. 256 00:12:27,320 --> 00:12:29,120 Speaker 1: But you're gonna be able to see every mile this year, 257 00:12:29,120 --> 00:12:30,480 Speaker 1: which is new. We used to do just on the 258 00:12:30,520 --> 00:12:32,760 Speaker 1: five K, ten k and stuff like that, and it 259 00:12:32,800 --> 00:12:34,520 Speaker 1: gives you the predicted finish of people, so if you 260 00:12:34,559 --> 00:12:36,840 Speaker 1: want to go and meet them in the family reunion area. Um, 261 00:12:37,000 --> 00:12:38,920 Speaker 1: it's really made such a difference. But it's part of 262 00:12:38,960 --> 00:12:41,720 Speaker 1: you know, making if you're a spectator, you wanted to 263 00:12:41,720 --> 00:12:43,800 Speaker 1: be really engaging. We want to be entertaining two people, 264 00:12:44,000 --> 00:12:46,160 Speaker 1: and you're watching people on that app and you're tracking 265 00:12:46,160 --> 00:12:47,800 Speaker 1: them along the course. It's really a lot of fun. 266 00:12:48,559 --> 00:12:51,080 Speaker 1: I would like to see on as you see it, 267 00:12:51,120 --> 00:12:53,400 Speaker 1: and I'm sure you have the dots that you see 268 00:12:53,400 --> 00:12:57,760 Speaker 1: on TV where like everybody's being tracked. At what point? 269 00:12:58,960 --> 00:13:01,680 Speaker 1: I hate to sound like here I am the generate gambler, 270 00:13:02,120 --> 00:13:06,200 Speaker 1: but I know who I am the whole bookie bar. 271 00:13:06,920 --> 00:13:08,760 Speaker 1: Are we going to see that one day where you're 272 00:13:08,800 --> 00:13:11,320 Speaker 1: gonna see gambling in the marathon? You know, it's a 273 00:13:11,320 --> 00:13:12,880 Speaker 1: good question. I don't know. The answer is that if 274 00:13:12,920 --> 00:13:15,320 Speaker 1: you probably are maybe a little more verse on this time, 275 00:13:15,400 --> 00:13:20,520 Speaker 1: I would bet it's happening all that some capacity. I don't. 276 00:13:20,559 --> 00:13:21,920 Speaker 1: I don't know for sure. Mean we've seen in all 277 00:13:21,960 --> 00:13:24,640 Speaker 1: sports certainly, so who knows. At some point it could be. Um, 278 00:13:24,679 --> 00:13:26,360 Speaker 1: I know that my family is off the gambling on 279 00:13:26,400 --> 00:13:28,319 Speaker 1: the time I'm going to finish, So I don't know 280 00:13:28,320 --> 00:13:32,800 Speaker 1: if it's and Michael all America or most Americans. I 281 00:13:32,840 --> 00:13:36,120 Speaker 1: think no. The New York City Marathon is a huge event, 282 00:13:36,120 --> 00:13:38,160 Speaker 1: one of the biggest ones in the US in on 283 00:13:38,200 --> 00:13:40,400 Speaker 1: the calendar. I think a lot of people maybe don't 284 00:13:40,440 --> 00:13:42,760 Speaker 1: know that. You know, the breadth of everything else that 285 00:13:42,840 --> 00:13:44,719 Speaker 1: you guys do as a business, right, the marathon is 286 00:13:44,800 --> 00:13:47,920 Speaker 1: just one of I mean, correct me, sixties seventy eight 287 00:13:48,080 --> 00:13:50,079 Speaker 1: races that that you guys put on every year. From 288 00:13:50,080 --> 00:13:54,559 Speaker 1: a business perspective, how important financially is this one massive 289 00:13:54,640 --> 00:13:58,360 Speaker 1: race versus kind of all the other half marathons, five case, 290 00:13:58,400 --> 00:14:00,560 Speaker 1: ten case, one mile races that you guys do and 291 00:14:00,600 --> 00:14:04,120 Speaker 1: get entropies for the sum of of the of all 292 00:14:04,120 --> 00:14:05,880 Speaker 1: the parts that's really great. By the marathon is a 293 00:14:05,880 --> 00:14:07,600 Speaker 1: big part of that. For sure. It is a big 294 00:14:07,640 --> 00:14:09,720 Speaker 1: part of our impact. Um, it's a big part of 295 00:14:09,720 --> 00:14:12,280 Speaker 1: our revenue, it's a big part of our reach. And 296 00:14:12,320 --> 00:14:14,160 Speaker 1: what it does as much as anything is it actually 297 00:14:14,240 --> 00:14:16,520 Speaker 1: gets people into the funnel to then go and do 298 00:14:16,520 --> 00:14:19,480 Speaker 1: a lot of those other races. And we've launched recently 299 00:14:19,480 --> 00:14:22,800 Speaker 1: a number of virtual products, including virtual racing, so basically 300 00:14:22,800 --> 00:14:24,840 Speaker 1: people who don't even live here in the city can 301 00:14:24,920 --> 00:14:27,280 Speaker 1: run with us in these virtual races all around the world. 302 00:14:27,760 --> 00:14:29,920 Speaker 1: So the impact that we get in the revenue that's 303 00:14:29,920 --> 00:14:33,000 Speaker 1: generated is important, but it's also the connectivity to people 304 00:14:33,040 --> 00:14:35,160 Speaker 1: that then are going to come and run the marathon 305 00:14:35,280 --> 00:14:36,880 Speaker 1: that can then go home and run one of our 306 00:14:36,960 --> 00:14:39,360 Speaker 1: virtual races as well or do virtual training with us. 307 00:14:39,760 --> 00:14:41,840 Speaker 1: So what it's having now is such a halo effect 308 00:14:41,840 --> 00:14:43,400 Speaker 1: that you know, for many years when we didn't have 309 00:14:43,440 --> 00:14:46,120 Speaker 1: these digital products, we couldn't get Now we can really 310 00:14:46,160 --> 00:14:48,720 Speaker 1: take advantage of people from all over the world because 311 00:14:48,760 --> 00:14:51,640 Speaker 1: of the platform of the Peloton inspired thing like this 312 00:14:51,800 --> 00:14:54,000 Speaker 1: virtual training. You know, we've been doing virtual training for 313 00:14:54,160 --> 00:14:58,160 Speaker 1: about eight or nine years at this point in fitness class. Well, 314 00:14:57,960 --> 00:15:00,120 Speaker 1: well you can do it now on and app, but 315 00:15:00,160 --> 00:15:03,520 Speaker 1: we're actually partners with Strava, so you can actually run 316 00:15:03,680 --> 00:15:06,440 Speaker 1: and track your run on Strava and connect to our 317 00:15:06,520 --> 00:15:09,160 Speaker 1: virtual racist through Strava we have. This year is the 318 00:15:09,160 --> 00:15:11,040 Speaker 1: second year we have a number of people running the 319 00:15:11,040 --> 00:15:13,960 Speaker 1: t SITS and you've seen marathon virtually. So last year 320 00:15:13,960 --> 00:15:16,280 Speaker 1: there were five people that signed up to run virtually 321 00:15:16,640 --> 00:15:18,160 Speaker 1: and as part of that last year they got a 322 00:15:18,160 --> 00:15:20,920 Speaker 1: guaranteed entry to this year. So this year we've got 323 00:15:21,240 --> 00:15:23,560 Speaker 1: maybe double or triple of that around the world. So 324 00:15:23,840 --> 00:15:25,800 Speaker 1: really what it's doing is it's tabling us kind of 325 00:15:25,800 --> 00:15:28,320 Speaker 1: broaden our reach and bring people kind of into the fold. 326 00:15:28,600 --> 00:15:30,360 Speaker 1: And it's pretty darn cool. Some people are in their 327 00:15:30,360 --> 00:15:34,000 Speaker 1: first ever marathon virtually here that Michael, So maybe you 328 00:15:34,000 --> 00:15:36,840 Speaker 1: know next year that's intriguing to me because I could 329 00:15:36,880 --> 00:15:39,880 Speaker 1: I could go home, I live in the Poconos, and 330 00:15:39,960 --> 00:15:43,360 Speaker 1: I can run in the New York City Marathon with 331 00:15:43,400 --> 00:15:46,040 Speaker 1: the virtual app. Now you've gotta understand, because you know, 332 00:15:46,920 --> 00:15:49,560 Speaker 1: my idea of technology as an old zene of the 333 00:15:49,600 --> 00:15:52,160 Speaker 1: black and white TV, and we get it now into 334 00:15:52,720 --> 00:15:56,880 Speaker 1: virtual areas where I can go New York, I could 335 00:15:56,880 --> 00:15:59,960 Speaker 1: do Boston, I could do any of these marathons. It's 336 00:16:00,040 --> 00:16:02,160 Speaker 1: pretty cool. It really is amazing. And you know they 337 00:16:02,240 --> 00:16:04,560 Speaker 1: usually generated content from this that you see on social 338 00:16:04,560 --> 00:16:07,600 Speaker 1: media is amazing. Al would say runners, and you know this, 339 00:16:08,040 --> 00:16:09,360 Speaker 1: I want to want to do two things right. They 340 00:16:09,360 --> 00:16:11,200 Speaker 1: want to run and they want to talk about running. Right. 341 00:16:11,400 --> 00:16:13,480 Speaker 1: So basically everyone will go out and they'll run wherever 342 00:16:13,520 --> 00:16:14,680 Speaker 1: they are around the world, and then all of a 343 00:16:14,680 --> 00:16:17,360 Speaker 1: sudden they're posting about in social media, which is really 344 00:16:17,360 --> 00:16:19,360 Speaker 1: great and it's a great community that's kind of come 345 00:16:19,440 --> 00:16:21,160 Speaker 1: up around. That's the big word to just that in 346 00:16:21,200 --> 00:16:24,640 Speaker 1: sport in general is community. But how can you monetize 347 00:16:24,840 --> 00:16:28,560 Speaker 1: the community? Where where's the projected arc of New York 348 00:16:28,640 --> 00:16:31,160 Speaker 1: road Runners revenue? How how do we, you know, put 349 00:16:31,200 --> 00:16:34,160 Speaker 1: a few more duckets into the coffers. So so we 350 00:16:34,240 --> 00:16:35,960 Speaker 1: kind of had three ways in which we impact people. 351 00:16:35,960 --> 00:16:37,720 Speaker 1: The in person races, we put on a lot of 352 00:16:37,720 --> 00:16:39,840 Speaker 1: free youth and community programs here in the city and 353 00:16:39,840 --> 00:16:41,640 Speaker 1: in the schools with the kids, and the third are 354 00:16:41,680 --> 00:16:44,360 Speaker 1: kind of our products. So the growth for us really 355 00:16:44,400 --> 00:16:46,640 Speaker 1: is in digital products. The more that we can offer 356 00:16:46,680 --> 00:16:50,080 Speaker 1: people to train virtually with us or run races virtually 357 00:16:50,120 --> 00:16:52,840 Speaker 1: with us. That's really growth because we're impacting people and 358 00:16:52,880 --> 00:16:55,520 Speaker 1: regenerating revenue. So because kind of completes the cycle. So 359 00:16:55,640 --> 00:16:57,600 Speaker 1: revenue right now I think it's around a hundred million 360 00:16:57,600 --> 00:17:01,160 Speaker 1: dollars a year. How big is the digital pieces as 361 00:17:01,160 --> 00:17:02,680 Speaker 1: we sit here until piece at this point is a 362 00:17:02,720 --> 00:17:05,600 Speaker 1: small portion of it, a single digit percentages. But but 363 00:17:05,640 --> 00:17:07,440 Speaker 1: if we look at our growth over the next five 364 00:17:07,440 --> 00:17:09,719 Speaker 1: plus years, that's going to grow and become double digits 365 00:17:09,760 --> 00:17:11,879 Speaker 1: and beyond um. But again, the thing is that's going 366 00:17:11,960 --> 00:17:13,800 Speaker 1: to drive people to the other things. We have a 367 00:17:13,840 --> 00:17:16,440 Speaker 1: really nice ecosystem of getting people in person and now 368 00:17:16,760 --> 00:17:20,320 Speaker 1: digitally and virtually that we didn't have for many years. 369 00:17:20,520 --> 00:17:22,920 Speaker 1: So it really does increase our our impact in our growth. 370 00:17:22,960 --> 00:17:24,600 Speaker 1: I think one of the one of the most brilliant 371 00:17:24,600 --> 00:17:27,680 Speaker 1: things that you guys do that the nine plus one system, 372 00:17:27,680 --> 00:17:29,479 Speaker 1: which we should talk about and and for folks who 373 00:17:29,520 --> 00:17:31,080 Speaker 1: don't know, you know, runners who want to run the 374 00:17:31,119 --> 00:17:33,399 Speaker 1: New York City Marathon can get guaranteed entry if they 375 00:17:33,440 --> 00:17:36,480 Speaker 1: do nine races with New York road Runners one year 376 00:17:36,480 --> 00:17:39,240 Speaker 1: and also volunteer for one, and then the next year 377 00:17:39,240 --> 00:17:41,719 Speaker 1: they get that entrance. I actually volunteered at at one 378 00:17:41,760 --> 00:17:44,880 Speaker 1: of the marathon training training runs a couple of months ago, 379 00:17:45,440 --> 00:17:48,720 Speaker 1: and everybody who was there volunteer. They were twenty five 380 00:17:48,760 --> 00:17:51,720 Speaker 1: people at my water station. Everyone there was doing nine 381 00:17:51,720 --> 00:17:54,960 Speaker 1: plus one. So you get people doing the races running them, 382 00:17:55,000 --> 00:17:57,800 Speaker 1: there's entry fees there. They're also committing their time to 383 00:17:57,880 --> 00:18:00,840 Speaker 1: helping staff races that they're not thing. It seems like 384 00:18:00,840 --> 00:18:02,639 Speaker 1: a really nice way to keep people involved in the eCos. 385 00:18:07,800 --> 00:18:11,840 Speaker 1: I didn't even mention my own running volunteer. We haven't 386 00:18:11,880 --> 00:18:13,760 Speaker 1: covered that yet. But no, it's really cool. I mean 387 00:18:13,840 --> 00:18:15,199 Speaker 1: to some way, it's a little bit of a loyalty 388 00:18:15,240 --> 00:18:17,280 Speaker 1: program in a way. Right, People they're gonna run nine 389 00:18:17,359 --> 00:18:19,399 Speaker 1: races with us, they're gonna volunteer once give back to 390 00:18:19,440 --> 00:18:22,119 Speaker 1: the community. People do those volunteers and parks and in 391 00:18:22,160 --> 00:18:24,679 Speaker 1: schools as well too. But it really gets you engaged, 392 00:18:24,720 --> 00:18:26,640 Speaker 1: and then when you look at the calendar, it really 393 00:18:26,680 --> 00:18:28,560 Speaker 1: gives you an opportunity to kind of pick the races 394 00:18:28,560 --> 00:18:30,560 Speaker 1: you're gonna run and be engaged with us. Who can 395 00:18:30,600 --> 00:18:32,520 Speaker 1: you partner with that can help you in these endeavors. 396 00:18:32,560 --> 00:18:36,120 Speaker 1: A lot of the nikes under armours are heavy into 397 00:18:36,520 --> 00:18:39,240 Speaker 1: tech and fitness. How can they help you and what 398 00:18:39,320 --> 00:18:41,240 Speaker 1: kind of partnerships can we expect. Yeah, it's great. So 399 00:18:41,320 --> 00:18:43,440 Speaker 1: New Balances are partner have been for handful of years 400 00:18:43,480 --> 00:18:45,320 Speaker 1: and will be and are really into this space as well. 401 00:18:45,400 --> 00:18:47,760 Speaker 1: Have a partnership with Strava. We actually we're up meeting 402 00:18:47,800 --> 00:18:49,679 Speaker 1: with them last week and talking about some things we 403 00:18:49,720 --> 00:18:53,000 Speaker 1: can do, loyalty programs and things like that. Other partnerships 404 00:18:53,000 --> 00:18:54,960 Speaker 1: that are really in media companies would be really great 405 00:18:54,960 --> 00:18:56,400 Speaker 1: because we know a lot of people out there want 406 00:18:56,440 --> 00:18:57,960 Speaker 1: to get healthy and fit, and we can offer a 407 00:18:57,960 --> 00:19:00,639 Speaker 1: partnership with them in order to get exposure for that. UM. 408 00:19:00,680 --> 00:19:02,560 Speaker 1: We have travel companies that worked with us for the 409 00:19:02,600 --> 00:19:05,000 Speaker 1: marathon UM and I think over time it's going to 410 00:19:05,080 --> 00:19:07,880 Speaker 1: become kind of cities that really want to get their 411 00:19:07,880 --> 00:19:12,160 Speaker 1: community moving can have New York rolliners engage their community virtually. 412 00:19:12,400 --> 00:19:14,000 Speaker 1: And that's what really I think a great concept for 413 00:19:14,080 --> 00:19:15,880 Speaker 1: us for the future. Let me switch a little gear. 414 00:19:16,000 --> 00:19:19,520 Speaker 1: So Elliotto runs point two in less than two hours. 415 00:19:19,560 --> 00:19:21,520 Speaker 1: That's insane. I don't care what he's wearing on his feet, what, 416 00:19:21,680 --> 00:19:24,040 Speaker 1: it's just it's unbelievable. We've discussed that on the show. 417 00:19:24,160 --> 00:19:27,120 Speaker 1: But there is some controversies surrounding the Nike shoe. Your 418 00:19:27,200 --> 00:19:32,320 Speaker 1: take on whether it's enough of a performance enhancer where 419 00:19:32,320 --> 00:19:35,439 Speaker 1: it should or should not be allowed to qualify for usage. 420 00:19:35,840 --> 00:19:37,600 Speaker 1: You know, it's interesting. It was a good article in 421 00:19:37,600 --> 00:19:40,640 Speaker 1: New York Times the other day about this as well. Um, 422 00:19:40,680 --> 00:19:43,040 Speaker 1: you know, I don't run a Nike run a new balance. 423 00:19:43,080 --> 00:19:45,400 Speaker 1: I couldn't tell you. I couldn't tell you for sure 424 00:19:45,440 --> 00:19:46,920 Speaker 1: if there's an advantage or not. And I think we 425 00:19:47,000 --> 00:19:48,480 Speaker 1: see this in a lot of sports right. One of 426 00:19:48,480 --> 00:19:49,960 Speaker 1: the one of the things that was quoting the article 427 00:19:50,000 --> 00:19:51,840 Speaker 1: is what happened with swimming a handful of years ago, 428 00:19:52,000 --> 00:19:54,200 Speaker 1: where they had the suits and those kinds of things. 429 00:19:54,240 --> 00:19:56,000 Speaker 1: And I think we're always going to see that they're 430 00:19:56,040 --> 00:19:58,680 Speaker 1: looking to kind of push to the next place when 431 00:19:58,720 --> 00:20:01,560 Speaker 1: it comes to performance. Would ever that might be um, 432 00:20:01,560 --> 00:20:03,239 Speaker 1: and this is just another case of that. I think 433 00:20:03,320 --> 00:20:05,520 Speaker 1: it will play itself out, and I think that kind 434 00:20:05,560 --> 00:20:07,520 Speaker 1: of the governing bodies will look at it and determine 435 00:20:07,560 --> 00:20:09,800 Speaker 1: what's best for the sport, as we've done with all 436 00:20:09,800 --> 00:20:11,760 Speaker 1: of the other things in sports. And I think this 437 00:20:11,840 --> 00:20:13,320 Speaker 1: is going to be one of the cases where that happened. 438 00:20:13,320 --> 00:20:15,399 Speaker 1: What about what kind of promotion just to sport itself 439 00:20:15,440 --> 00:20:18,760 Speaker 1: get with the accomplishment. The reality is anything that actually 440 00:20:18,800 --> 00:20:21,679 Speaker 1: I think overall shines a light and obviously I'm more 441 00:20:21,680 --> 00:20:24,399 Speaker 1: of a positive light for sport is really good. But 442 00:20:24,440 --> 00:20:26,560 Speaker 1: we're happy to see people engage in running. We're happy 443 00:20:26,560 --> 00:20:28,800 Speaker 1: to see them talk about running UM, and I think 444 00:20:28,840 --> 00:20:31,040 Speaker 1: it's a really cool thing when people look at you know, 445 00:20:31,080 --> 00:20:34,520 Speaker 1: what's happening and running and the fact that it actually transcends, 446 00:20:34,520 --> 00:20:36,880 Speaker 1: which running doesn't always do. As the sport. It's hard 447 00:20:36,920 --> 00:20:39,040 Speaker 1: to cut through it is, but it's in some ways 448 00:20:39,080 --> 00:20:41,520 Speaker 1: it's such a global sport. UM. We have people from 449 00:20:41,520 --> 00:20:43,280 Speaker 1: every country that come here to run the t s 450 00:20:43,480 --> 00:20:45,760 Speaker 1: and you've seen a marathon. Not a lot of sports 451 00:20:45,760 --> 00:20:48,280 Speaker 1: can say that that engagement goes year round around the country, 452 00:20:48,320 --> 00:20:50,520 Speaker 1: around the world. Going back to the shoes real quickly, 453 00:20:50,560 --> 00:20:53,520 Speaker 1: the comparison with with with that speedo suit, I think 454 00:20:53,520 --> 00:20:56,080 Speaker 1: it's very interesting. And you know, about ten years ago 455 00:20:56,200 --> 00:20:58,800 Speaker 1: the governing bodies for swimming drew a line in the 456 00:20:58,840 --> 00:21:01,520 Speaker 1: sand about what we could look like and what it 457 00:21:01,560 --> 00:21:04,280 Speaker 1: could be made of if the I double a f 458 00:21:04,359 --> 00:21:07,159 Speaker 1: the International Track Federation goes the other way with shoes 459 00:21:07,640 --> 00:21:10,159 Speaker 1: and essentially says everything is fair game as long as 460 00:21:10,160 --> 00:21:12,320 Speaker 1: there's not a motor in it. Does that unleash a 461 00:21:12,440 --> 00:21:15,360 Speaker 1: technological sneaker war that that do you think is good? 462 00:21:15,480 --> 00:21:18,080 Speaker 1: Good for running? Is other dangers in getting to a 463 00:21:18,119 --> 00:21:20,879 Speaker 1: place now where New Balance, Nike, Adidas are just you know, 464 00:21:20,920 --> 00:21:22,879 Speaker 1: they can do whatever they want in shoes as long 465 00:21:22,920 --> 00:21:25,160 Speaker 1: as they're not putting a motor in it. Yeah, hard 466 00:21:25,200 --> 00:21:27,080 Speaker 1: to predict what will happen on that. I think that 467 00:21:27,200 --> 00:21:29,280 Speaker 1: so much. Look, we never thought that what we get 468 00:21:29,280 --> 00:21:33,840 Speaker 1: now from performance technology would have back thy years ago 469 00:21:33,880 --> 00:21:36,359 Speaker 1: would weigh so much into having advantage for people. And 470 00:21:36,400 --> 00:21:38,159 Speaker 1: I think it's the same thing with gear, right. We 471 00:21:38,280 --> 00:21:40,240 Speaker 1: keep seeing that you see it in many sports, you 472 00:21:40,280 --> 00:21:43,440 Speaker 1: see it and how people are doing better with their 473 00:21:43,480 --> 00:21:45,159 Speaker 1: training for it. I think that this is one of 474 00:21:45,200 --> 00:21:46,480 Speaker 1: those things that we're just gonna have to see how 475 00:21:46,560 --> 00:21:48,000 Speaker 1: plays out. To be honest with you, and it's not 476 00:21:48,040 --> 00:21:50,240 Speaker 1: dodging it. I just don't know. I don't know for 477 00:21:50,320 --> 00:21:52,240 Speaker 1: sure what's going to happen in something like this the 478 00:21:52,280 --> 00:21:54,280 Speaker 1: same I guess when I first saw that, what did 479 00:21:54,320 --> 00:21:55,879 Speaker 1: you think when you first saw that suit back then? 480 00:21:55,920 --> 00:21:58,160 Speaker 1: The swimsuit? And I thought look cool, right? But did 481 00:21:58,160 --> 00:21:59,720 Speaker 1: you did you know where it mean? Did you think 482 00:21:59,720 --> 00:22:02,200 Speaker 1: that they would eventually say you know, when I saw 483 00:22:02,200 --> 00:22:04,399 Speaker 1: the times being put up, you had a funny feeling 484 00:22:04,400 --> 00:22:06,600 Speaker 1: that somebody might say, no, no, no, this is not okay. 485 00:22:06,680 --> 00:22:08,080 Speaker 1: Hard to say for sure. I mean I think I 486 00:22:08,119 --> 00:22:09,800 Speaker 1: think they've got to look at that stuff, and I 487 00:22:09,840 --> 00:22:12,119 Speaker 1: know that they will. I would like to ask Michael, 488 00:22:12,160 --> 00:22:14,119 Speaker 1: and I'd like to ask even because both of you 489 00:22:14,160 --> 00:22:21,120 Speaker 1: guys do this on a super high level. I'm sorry 490 00:22:21,440 --> 00:22:26,120 Speaker 1: because your time in the New York. Anytime you want 491 00:22:26,119 --> 00:22:28,080 Speaker 1: to go outside and do a mile lap, I'm ready. 492 00:22:28,080 --> 00:22:31,000 Speaker 1: Hey man, I'm not even going to try that contest, 493 00:22:31,440 --> 00:22:33,840 Speaker 1: but I would like to ask. I mean, it's do 494 00:22:33,920 --> 00:22:36,600 Speaker 1: you get up and you have to love it? But 495 00:22:37,040 --> 00:22:40,000 Speaker 1: do you get up sometimes and say, oh I gotta 496 00:22:40,119 --> 00:22:42,879 Speaker 1: drink the beat and celery juice, and I gotta go 497 00:22:42,920 --> 00:22:45,040 Speaker 1: out in the cold and I gotta do all this? 498 00:22:45,920 --> 00:22:48,200 Speaker 1: Are there times where it's like, okay, I've really got 499 00:22:48,200 --> 00:22:51,359 Speaker 1: to motivate myself. You answer that first, Yeah, I mean, 500 00:22:51,400 --> 00:22:54,479 Speaker 1: I'm not a not a beaten celery juice drinker. I do. 501 00:22:54,600 --> 00:22:57,080 Speaker 1: I do love running and it's it's why I do it. 502 00:22:57,160 --> 00:22:59,480 Speaker 1: But yeah, they're certainly there are days that you know 503 00:22:59,520 --> 00:23:01,640 Speaker 1: it's too older, you don't want to get up, and 504 00:23:01,840 --> 00:23:03,960 Speaker 1: you know, part of I think, the part of the 505 00:23:04,000 --> 00:23:06,359 Speaker 1: reason why I sign up for races a year in 506 00:23:06,400 --> 00:23:09,800 Speaker 1: advance is that I have like that motivation sitting in 507 00:23:09,800 --> 00:23:11,080 Speaker 1: front of me. I think if I did not have 508 00:23:11,480 --> 00:23:14,080 Speaker 1: a race on the calendar, it would be harder on 509 00:23:14,119 --> 00:23:17,040 Speaker 1: a December morning to get up and run. Yeah, I don't. 510 00:23:17,080 --> 00:23:19,760 Speaker 1: I rarely ever say God, I gotta do this. I 511 00:23:19,760 --> 00:23:22,520 Speaker 1: always think, boy, I'm excited to do this, and I 512 00:23:22,560 --> 00:23:24,360 Speaker 1: think I'm fortunate. I mean, look, we all have passions 513 00:23:24,400 --> 00:23:26,000 Speaker 1: about things, right, this is one of those things that 514 00:23:26,160 --> 00:23:28,240 Speaker 1: when you're that passionate about it, you really want to 515 00:23:28,280 --> 00:23:30,399 Speaker 1: do it. So getting up and running and going out 516 00:23:30,440 --> 00:23:32,800 Speaker 1: and running or going and training. I love doing it 517 00:23:32,800 --> 00:23:36,000 Speaker 1: all the cold weather. I'll admit sometimes I think to myself, 518 00:23:36,080 --> 00:23:38,400 Speaker 1: I don't know, but um, but I really think it's great. 519 00:23:38,440 --> 00:23:40,240 Speaker 1: I get the physical as well as the mental, if 520 00:23:40,240 --> 00:23:41,960 Speaker 1: you kind of If you've got a Central Park early, 521 00:23:42,000 --> 00:23:43,159 Speaker 1: like I said, I used to live here that so 522 00:23:43,240 --> 00:23:44,960 Speaker 1: I'd walk into the park early on the weekends. It's 523 00:23:44,960 --> 00:23:48,560 Speaker 1: amazing the like mindedness of the people. You go to 524 00:23:48,600 --> 00:23:51,919 Speaker 1: Central Park pre six am and it's amazing just the 525 00:23:52,000 --> 00:23:54,400 Speaker 1: like mindedness and the motivation you see on all these folks. 526 00:23:54,520 --> 00:23:56,600 Speaker 1: And again they have their own community. It's the same 527 00:23:56,640 --> 00:23:59,600 Speaker 1: dog walkers, it's the same runners, bikers, it's every day 528 00:23:59,640 --> 00:24:01,560 Speaker 1: you see the same folks. Yeah, I think first it's 529 00:24:01,600 --> 00:24:04,040 Speaker 1: interesting too because people think, oh, gosh, you're running, you 530 00:24:04,080 --> 00:24:06,399 Speaker 1: must be you know, nuts about But any sport or 531 00:24:06,440 --> 00:24:08,840 Speaker 1: any activity or anything that you really have a hobby 532 00:24:08,880 --> 00:24:11,760 Speaker 1: for it, you usually get in deep on it. This 533 00:24:11,800 --> 00:24:13,960 Speaker 1: past weekend I ran the last ten miles of the 534 00:24:14,000 --> 00:24:16,480 Speaker 1: t Sits the marathon course. A lot of people do 535 00:24:16,560 --> 00:24:18,920 Speaker 1: it to train for the race. The amount of people 536 00:24:18,960 --> 00:24:21,359 Speaker 1: that were out there, um, it wasn't quite the fifty 537 00:24:21,920 --> 00:24:24,360 Speaker 1: that we have on marathon day. It was amazing how 538 00:24:24,359 --> 00:24:26,919 Speaker 1: many people are running up First Avenue, up through the Bronx, 539 00:24:27,000 --> 00:24:29,640 Speaker 1: back around into Central Park and finishing at the finish line. 540 00:24:29,880 --> 00:24:32,920 Speaker 1: There were cheer zones, cheer zones of people and water 541 00:24:33,000 --> 00:24:35,840 Speaker 1: stations set up just because people knew other people would 542 00:24:35,840 --> 00:24:37,920 Speaker 1: be out there doing it. So there's a real community 543 00:24:37,960 --> 00:24:40,200 Speaker 1: around it that's really great and inspiring. And we're chatting 544 00:24:40,240 --> 00:24:42,479 Speaker 1: with Michael Caparresso, CEO of the New York Road runners 545 00:24:42,480 --> 00:24:44,080 Speaker 1: one thing I see in your bios you're one of 546 00:24:44,080 --> 00:24:47,000 Speaker 1: your core tenants is customer service? Do you I mean, 547 00:24:47,000 --> 00:24:50,920 Speaker 1: obviously you're dealing with other businesses in your everyday life. 548 00:24:51,400 --> 00:24:54,199 Speaker 1: Is that an overlooked piece of the puzzle oftentimes that 549 00:24:54,280 --> 00:24:58,520 Speaker 1: that's sort of focus on the customer? I think that 550 00:24:58,560 --> 00:25:01,320 Speaker 1: in any business you're in, if it's not the number 551 00:25:01,320 --> 00:25:04,000 Speaker 1: one thing you're thinking about, um, I think you're missing 552 00:25:04,040 --> 00:25:06,439 Speaker 1: the boat on it. I really believe that sometimes as 553 00:25:06,480 --> 00:25:08,960 Speaker 1: you continue to grow, you sometimes you take your eye 554 00:25:09,000 --> 00:25:11,760 Speaker 1: off of that. So I am really adamant about that, 555 00:25:11,880 --> 00:25:14,040 Speaker 1: and we've we've really gotten into in the deep end. 556 00:25:14,200 --> 00:25:15,840 Speaker 1: I get in all the time because I do all 557 00:25:15,880 --> 00:25:17,840 Speaker 1: the stuff myself. I'm one of those people that's in 558 00:25:17,880 --> 00:25:19,840 Speaker 1: their hand and out T shirts and then out bibbs, 559 00:25:19,880 --> 00:25:22,560 Speaker 1: helping people, meeting them at the finish line. I'll do 560 00:25:22,600 --> 00:25:24,359 Speaker 1: any of those things. It's almost news these days when 561 00:25:24,400 --> 00:25:27,000 Speaker 1: I see CEOs if they're doing some sort of manual labor, 562 00:25:27,080 --> 00:25:28,840 Speaker 1: getting down and dirty in the weeds, It's like, wow, 563 00:25:28,880 --> 00:25:31,160 Speaker 1: we look at this, look at the CEO. Does matter? Woman? 564 00:25:31,200 --> 00:25:33,359 Speaker 1: What are great? It should be part for the court. 565 00:25:33,480 --> 00:25:36,639 Speaker 1: I think it's so critical to any organization success that 566 00:25:36,720 --> 00:25:39,520 Speaker 1: everyone there really understands what the customers going through all 567 00:25:39,520 --> 00:25:41,639 Speaker 1: the time. It doesn't mean you have to run a marathon, right, 568 00:25:41,680 --> 00:25:42,800 Speaker 1: It doesn't mean you have to go out and run 569 00:25:42,800 --> 00:25:45,000 Speaker 1: all the time, but you really have to be connected 570 00:25:45,080 --> 00:25:47,840 Speaker 1: or engaged to understand what's happening. And especially in this 571 00:25:47,960 --> 00:25:50,160 Speaker 1: day and age with social media, people think they're engaged 572 00:25:50,200 --> 00:25:53,080 Speaker 1: by just looking on social media. That's one aspect of it. 573 00:25:53,160 --> 00:25:55,760 Speaker 1: But if you're not out there, really hands on doing things, 574 00:25:55,840 --> 00:25:58,120 Speaker 1: I think that you're not really getting their true experience. 575 00:25:58,160 --> 00:25:59,920 Speaker 1: And I think it's really critical a number of you 576 00:26:00,040 --> 00:26:03,199 Speaker 1: is Ago, there was a massive tragedy obviously at the 577 00:26:03,240 --> 00:26:06,920 Speaker 1: Boston Marathon, a pair of bombings up there. How I'm 578 00:26:06,920 --> 00:26:10,520 Speaker 1: curious if that did that event fundamentally change the business 579 00:26:10,560 --> 00:26:16,920 Speaker 1: of operating marathons forever. I think unfortunately or fortunately some degree. 580 00:26:16,920 --> 00:26:19,600 Speaker 1: I think he changed every everything where you have participants 581 00:26:19,640 --> 00:26:22,800 Speaker 1: and spectators, um for sure, and I think it continues. 582 00:26:22,880 --> 00:26:25,119 Speaker 1: Just to put us on on the highest alert. We 583 00:26:25,160 --> 00:26:27,720 Speaker 1: worked very closely with New York City and NYPD here 584 00:26:28,000 --> 00:26:30,320 Speaker 1: to make sure that we're putting on the safest event around. 585 00:26:30,720 --> 00:26:32,960 Speaker 1: But you see anywhere in any sports, you know Rena 586 00:26:33,000 --> 00:26:36,200 Speaker 1: you've gone to and anything. It continues to just heighten 587 00:26:36,240 --> 00:26:38,640 Speaker 1: the kind of the level of that and and that's 588 00:26:38,680 --> 00:26:40,679 Speaker 1: kind of it changed a lot of things. But you know, 589 00:26:40,720 --> 00:26:43,160 Speaker 1: we were always constantly evolving in this area. Alright, that's 590 00:26:43,160 --> 00:26:45,800 Speaker 1: Michael Caparresso, CEO of the New York road Runners. We 591 00:26:45,800 --> 00:26:51,120 Speaker 1: gotta run. See what I did? Think that Michael last 592 00:26:51,119 --> 00:26:54,520 Speaker 1: time to join us next year? I hope so, I 593 00:26:54,560 --> 00:26:57,280 Speaker 1: hope I can thank you guys, appreciate it. Michael has 594 00:26:57,320 --> 00:27:01,359 Speaker 1: given me a channel, Michael, Michael Caparresso. Oh, yes, he 595 00:27:01,440 --> 00:27:05,159 Speaker 1: has given me a challenge. And boy, I have to 596 00:27:05,200 --> 00:27:09,280 Speaker 1: really think about I would wager that you do not 597 00:27:09,560 --> 00:27:13,680 Speaker 1: accept his invitation to train for a year under their 598 00:27:13,800 --> 00:27:16,960 Speaker 1: tutelage to run next year's marathon. Well, first of all, 599 00:27:17,000 --> 00:27:20,240 Speaker 1: I have to lose weight. No, yeah, I know this 600 00:27:20,359 --> 00:27:22,760 Speaker 1: felt body. Well the problem is, you know what the 601 00:27:22,760 --> 00:27:25,159 Speaker 1: problem is? The camera adds ten pounds and they've got 602 00:27:25,160 --> 00:27:33,000 Speaker 1: a few cameras on us in here. I could stand 603 00:27:33,000 --> 00:27:35,720 Speaker 1: to lose an lb or two myself. Anyway, on this interview, 604 00:27:36,320 --> 00:27:40,200 Speaker 1: I am struck by the number of people who are 605 00:27:40,280 --> 00:27:42,960 Speaker 1: virtually doing marathons. I didn't know this goes on again. 606 00:27:43,000 --> 00:27:44,719 Speaker 1: If you're in the community. You get it. And I 607 00:27:44,760 --> 00:27:47,479 Speaker 1: know Peloton is all in and people are doing fitness 608 00:27:47,560 --> 00:27:50,320 Speaker 1: classes digitally. I get it. But like to run the 609 00:27:50,440 --> 00:27:53,760 Speaker 1: virtual marathon and the digital opportunities for the New York 610 00:27:53,840 --> 00:27:57,240 Speaker 1: Roadrunners Club to to add revenue, uh to top maybe 611 00:27:57,240 --> 00:27:59,119 Speaker 1: a hundred million dollars and push them over and the 612 00:27:59,119 --> 00:28:01,480 Speaker 1: people who were signing up remarkable. I just didn't know 613 00:28:01,520 --> 00:28:04,720 Speaker 1: what was happening. And just there's another use in another 614 00:28:04,760 --> 00:28:08,120 Speaker 1: way technology is changing sports. You know what. By the way, 615 00:28:08,400 --> 00:28:11,359 Speaker 1: I'm going to put on my Twitter page, yes or no, 616 00:28:11,680 --> 00:28:14,159 Speaker 1: if I should do this marathon, alright, that will be 617 00:28:14,400 --> 00:28:19,880 Speaker 1: look forward to the three to two major. Sorry, because 618 00:28:21,240 --> 00:28:23,120 Speaker 1: it feels better to be number one than number five. 619 00:28:23,160 --> 00:28:24,800 Speaker 1: I'll wear a number because of mine. We have a 620 00:28:24,880 --> 00:28:26,679 Speaker 1: chance to go for three in a row. Good numbers 621 00:28:26,680 --> 00:28:28,800 Speaker 1: in a good time, and let's first started wearing the number. 622 00:28:28,920 --> 00:28:32,359 Speaker 1: I would just happy and floomberg. Business of sports. The 623 00:28:32,560 --> 00:28:35,719 Speaker 1: number of the week, number of the week. Since we've 624 00:28:35,760 --> 00:28:39,680 Speaker 1: been talking Baseball World Series wins and all that, New 625 00:28:39,760 --> 00:28:43,840 Speaker 1: York Yankees number one with twenty seven wins. The second 626 00:28:44,280 --> 00:28:48,280 Speaker 1: on the list is eleven. Yeah, who's got Which seems 627 00:28:48,360 --> 00:28:51,600 Speaker 1: that who's got eleven World Series behind. I don't know 628 00:28:51,920 --> 00:28:53,400 Speaker 1: who's got who's gotta love it? I don't know. I 629 00:28:53,400 --> 00:28:56,040 Speaker 1: have no idea who wins a lot of World Series St. Louis. 630 00:28:56,440 --> 00:28:59,000 Speaker 1: I should have said the Cardinals, Yeah, Cardinals, but kind 631 00:28:59,000 --> 00:29:01,120 Speaker 1: of have to go back a little but yeah. That's 632 00:29:01,360 --> 00:29:04,479 Speaker 1: followed by the Boston Red Sox with nine. All Right, 633 00:29:04,760 --> 00:29:07,520 Speaker 1: I like it. You've been listening to Bloomberg Business of Sports. 634 00:29:07,520 --> 00:29:09,320 Speaker 1: We're here each and every week for you at the 635 00:29:09,360 --> 00:29:12,760 Speaker 1: same time, bless online wherever you get your podcast. You 636 00:29:12,800 --> 00:29:15,960 Speaker 1: can catch those Mondays, Wednesdays and Thursdays on Michael Barrow 637 00:29:15,960 --> 00:29:18,800 Speaker 1: on Twitter at Big bar Sports, and I'm Scott Sashnik. 638 00:29:18,840 --> 00:29:20,960 Speaker 1: You can follow me on Twitter at Sashnik. Thank you 639 00:29:21,080 --> 00:29:23,120 Speaker 1: very much for joining us. Please tune in next week 640 00:29:23,160 --> 00:29:25,600 Speaker 1: when we speak with the biggest and brightest in the 641 00:29:25,640 --> 00:29:28,560 Speaker 1: sports business industry. You are listening to Bloomberg Business of 642 00:29:28,560 --> 00:29:30,880 Speaker 1: Sports from Bloomberg Radio around the world.