WEBVTT - Picknation's Budin on Why Bettors Got Brexit So Wrong (Audio)

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<v Speaker 1>Eleven three l global business news twenty four hours a

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<v Speaker 1>day at Bloomberg dot com, the Radio plus Molobile lap

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<v Speaker 1>and on your radio. This is a Bloomberg Business flag

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<v Speaker 1>from Bloomberg World Handquaters. I'm Charlie Pellett. Stocks plunge the

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<v Speaker 1>most in ten months. We are brought to you by

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<v Speaker 1>the American Arbitration Association, the International Trade or Business Dispute

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<v Speaker 1>leader in Alternative Dispute resolution around the world. I see

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<v Speaker 1>d R dot org. US stocks joined us sell off

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<v Speaker 1>in global risk assets on speculation that the UK decision

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<v Speaker 1>to leave the European Union will hamper worldwide growth. Equities

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<v Speaker 1>sank to session lows in afternoon trading that now got

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<v Speaker 1>down more than six hundred fifty points. It ends the

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<v Speaker 1>Friday session at seventeen thousand, three hundred ninety nine, down

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<v Speaker 1>six hundred eleven points, a decline today of three point

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<v Speaker 1>four percent. SMP five hundred index down seventy six so

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<v Speaker 1>dropped there of three point six percent, Stack down four

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<v Speaker 1>point one percent. The tenure yield now at one point

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<v Speaker 1>five six percent. Gold surged fifty seven dollars the ounce

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<v Speaker 1>one again there of four point six percent. Sterling got

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<v Speaker 1>to a thirty year low. I'm Charlie Pellett. That's a

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<v Speaker 1>Bloomberg business flash. You're listening to taking Stock with Pim

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<v Speaker 1>Fox and Kathleen Hayes on Bloomberg Radio. There are analysts,

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<v Speaker 1>there are strategists, and then there are bookmakers. Steve Boudden

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<v Speaker 1>is the chief executive of pick nation dot com. He's

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<v Speaker 1>also the vice president of Gaming Nation and uh Well.

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<v Speaker 1>Pick Nation is the world's largest online pay per view

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<v Speaker 1>analysis site in the sports handicapping industry. Here to help

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<v Speaker 1>us explain what went right and what went wrong in

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<v Speaker 1>handicapping the vote for Brexit. Steve Boudin from Miami Beach. Steve,

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<v Speaker 1>thanks for being with us. It's so good to be

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<v Speaker 1>with you. So we've keep kind of characterizing it is

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<v Speaker 1>what did the bookmakers get wrong? But it's not really

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<v Speaker 1>the bookmakers correct. It's those people placing the bets. You

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<v Speaker 1>know you got it right that you know, it's so funny.

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<v Speaker 1>The biggest misconception in the bookmaking business is that every

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<v Speaker 1>bookmaker has some Chinese guy in the back room with

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<v Speaker 1>a syllabus and a calculator trying to figure out what

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<v Speaker 1>the odds of the games are going to be. But

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<v Speaker 1>just like any market in the world, the odds are

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<v Speaker 1>not determined by the oddsmakers. The odds are determined by

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<v Speaker 1>the betters. And for instanance football, the lines come out

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<v Speaker 1>the night after the games, with the same night to

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<v Speaker 1>the games end Sunday the games and Sunday night the

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<v Speaker 1>new lines for the next week come out and those

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<v Speaker 1>lines get bet all week long until Sunday, and you

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<v Speaker 1>could start every game and pick them, but by the

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<v Speaker 1>time it got the Sunday, that line is going to

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<v Speaker 1>be the correct line according to the market. So, uh.

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<v Speaker 1>The There's a lot of people talking though about how

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<v Speaker 1>the bookies got it wrong when it comes to this

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<v Speaker 1>political vote, which is not exactly like um, you know,

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<v Speaker 1>not a like uh like a sporting event, although I

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<v Speaker 1>guess it is. There's a story in the Independence saying

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<v Speaker 1>the guy who is the head of political betting at

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<v Speaker 1>lad lad Brokes, he just says people were over confident

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<v Speaker 1>on Ron remaining. But does this just kind of show

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<v Speaker 1>the the folly of relying on something like the odds

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<v Speaker 1>the bookies are caring to determine whatever outcome is going

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<v Speaker 1>to happen when it comes to America, and in the past,

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<v Speaker 1>the bookies have never been wrong in predicting a president. Only,

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<v Speaker 1>like I said, saying that like you're the host initially

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<v Speaker 1>said and alluded to saying that the bookies predict anything

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<v Speaker 1>is just in and of itself disingenuous because it doesn't happen.

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<v Speaker 1>The it's the who didn't, who got it so wrong,

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<v Speaker 1>or the betters, And I believe the unique scenario here

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<v Speaker 1>was there was a genuine disconnect between the people um

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<v Speaker 1>in Britain that actually have access to bookmakers and disposable

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<v Speaker 1>income to bet with bookmakers and time in their day

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<v Speaker 1>to talk to their friends about what they think they're

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<v Speaker 1>gonna bet on and then actually go down take time

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<v Speaker 1>out of their day to go down to the place

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<v Speaker 1>to make the bet. Well, those people all probably we're

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<v Speaker 1>going to vote remain because remaining probably helped those people

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<v Speaker 1>in life or didn't hurt those people as much. But

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<v Speaker 1>the rest of the country, who's hurting and who needs

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<v Speaker 1>change and who doesn't like the direction of the country

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<v Speaker 1>and it doesn't have the disposable income and the means

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<v Speaker 1>and the wherewithal in the mindset to go down and

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<v Speaker 1>actually place a bet with a bookmaker and take that

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<v Speaker 1>kind of time out of their day for a luxury

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<v Speaker 1>activity like that. Well, they're all the people that were

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<v Speaker 1>betting out and exit, and they weren't being represented in

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<v Speaker 1>the bookmaking vote like they normally are during the soccer

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<v Speaker 1>games because they didn't have time to make a bet

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<v Speaker 1>on political outcomes. This outcome was much more than just

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<v Speaker 1>a bet for them, you know, in their minds, it's

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<v Speaker 1>their whole life and livelihood. And I don't think for

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<v Speaker 1>the first time, I don't think that that vote was

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<v Speaker 1>represented in the betting because those people just don't have

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<v Speaker 1>the time to bet. Steve, you bring up an interesting

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<v Speaker 1>point because whether it is a sports book or in

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<v Speaker 1>this case, betting on a political outcome, it is the

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<v Speaker 1>constituency of who is actually part of the event. For example,

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<v Speaker 1>if you're talking about a team, you can analyze a

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<v Speaker 1>team from the outside, but if you are in fact

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<v Speaker 1>part of the electorate, and as you just described, don't

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<v Speaker 1>participate in the bookmaking process, it's not as if anything

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<v Speaker 1>is wrong. It just means that you don't have a

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<v Speaker 1>really decent and coherent sample. Is that accurate? That's exactly correct.

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<v Speaker 1>That is exactly correct. In this case, the people that

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<v Speaker 1>were betting, we were disproportionately represented. So can you apply

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<v Speaker 1>that to other things? So, for example, if you're betting

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<v Speaker 1>on other types of events, or indeed on the other

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<v Speaker 1>types of sports events, you don't want to really know

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<v Speaker 1>about the event. You want to know about the other

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<v Speaker 1>who are betting and participate. That's exactly correct. And that's

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<v Speaker 1>the difference between what we call in our business knowing

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<v Speaker 1>sharp money versus sucker money. And by the way, sucker

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<v Speaker 1>is a derogatory term. That doesn't really mean something so derogatory.

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<v Speaker 1>It just means that somebody is behind the bookmaker on

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<v Speaker 1>the information chain. If the game moves from four to

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<v Speaker 1>four and a half, the bookmaker knows it before the customer.

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<v Speaker 1>If the customer knows it before the bookmaker, he's a

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<v Speaker 1>wise guy. He's not a he's a he's a sharpie.

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<v Speaker 1>He's not a sucker. If he knows it after the bookmaker,

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<v Speaker 1>he's a sucker, meaning that he's a retail customer versus

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<v Speaker 1>a wholet sale customer. You know, if here, but if

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<v Speaker 1>very would have been great for people to hear this

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<v Speaker 1>conversation before the vote, because it seems to me the

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<v Speaker 1>logical conclusion is if you'd realize that there's a very

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<v Speaker 1>limited pool of people who might be voting to leave,

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<v Speaker 1>who are betting, you could have made money saying Aha,

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<v Speaker 1>that's not a great gauge. I'm going to take those

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<v Speaker 1>odds right and vote to leave. I could have made

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<v Speaker 1>a lot of money. Well, let me tell you something.

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<v Speaker 1>As an analyst who makes his money analyzing games before

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<v Speaker 1>the game start, I can tell you it is so

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<v Speaker 1>much easier to analyze something after it's happened than before

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<v Speaker 1>it starts. So in this case we get the luxury

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<v Speaker 1>of seeing the cause and effect and then going and saying, Wow,

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<v Speaker 1>why did this happen? And that's always a lot easier

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<v Speaker 1>to figure out than trying to figure it out before

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<v Speaker 1>it happened. Um, and I think in this case, you know,

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<v Speaker 1>it's shocked everybody that you know that it was so wrong,

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<v Speaker 1>and searching for that answer, we figured out that hey,

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<v Speaker 1>wait a second, these people that are voting exit, they're

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<v Speaker 1>not being represented in this book making call. Steve Booton,

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<v Speaker 1>thank you so very much. We'll look forward to talking

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<v Speaker 1>to you again as the presidential racing United States heats up.

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<v Speaker 1>The CEO picnation dot Com joining us from Miami Beach.

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<v Speaker 1>This is taking Stock on Bloomberg Radio. Coming up on

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<v Speaker 1>Bloomberg Radio.