WEBVTT - Broadway Vet Rudy on Hamilton's Success at The Tonys (Audio)

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<v Speaker 1>Broadcasting live to New York, Bloomberg eleven rio to Washington,

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<v Speaker 1>d C. Bloomber to Boston, Bloomberg twelve hundred to San Francisco,

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<v Speaker 1>Bloomberg nine to the country's US Exam General one nineteen

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<v Speaker 1>and around the globe the Bloomberg Radio Plus Appen Bloomberg

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<v Speaker 1>dot Com. This is taking Stock. I'm Kathleen Hayes. Along

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<v Speaker 1>with PIM fox the business of Broadway. It has produced

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<v Speaker 1>nearly eighty million dollars in box office sales. It has

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<v Speaker 1>dominated the Tony Awards this year with eleven wins, and

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<v Speaker 1>it made its creator Lynn Manuel Miranda a star guest.

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<v Speaker 1>I'm talking about Hamilton's and we're gonna be joined by

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<v Speaker 1>oh gosh, Broadway professional Broadway legend Sam Rudy, press agent

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<v Speaker 1>for Hamilton's in so many hits shows, to talk about

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<v Speaker 1>what made this phenomenon, what it is? PIM, all right,

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<v Speaker 1>and uh, let's turn to our own phenomenon right now.

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<v Speaker 1>We've got Charlie Pellet in the Bloomberg news room with

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<v Speaker 1>the Bloomberg Business Flash, and I thank you, PIM, Thank you,

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<v Speaker 1>Kathleen Stocks lower across the board. We are brought to

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<v Speaker 1>you by Van Eck vectors. Et f s expect more

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<v Speaker 1>credit quality, all with low cost ETFs. Visit van eck

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<v Speaker 1>dot com slash muni van eck access the opportunities. Stocks

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<v Speaker 1>are slipping, with the SMP five hundred index falling ten

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<v Speaker 1>points to two thousand and eighty five, a drop of

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<v Speaker 1>five tenths of one percent, and as stack down thirty two,

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<v Speaker 1>a drop of seven tenths of one percent, down, Industrials

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<v Speaker 1>down seventy eight, a drop there of four tenths of

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<v Speaker 1>one percent, gold advancing nine seventy to twelve eighty five,

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<v Speaker 1>a gain of eight tenths of one percent. UK Chancellor

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<v Speaker 1>of the Exchequer George Osborne is calling on pro European

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<v Speaker 1>Union businesses to speak up about their concerns as polls

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<v Speaker 1>suggest momentum is building for a vote to leave the block.

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<v Speaker 1>He was interviewed this morning on Bloomberg Television. But first

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<v Speaker 1>of all, this is obviously an important reference where every

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<v Speaker 1>vote counts and you know, whatever the markets say in

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<v Speaker 1>the end, it's going to be the decision of the

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<v Speaker 1>British people. I would say this people who are concerned

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<v Speaker 1>or businesses who are concerned, or investors who are concerned

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<v Speaker 1>about the prospects of Britain quittingly, you should speak up.

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<v Speaker 1>British Helicom have done so today. Many other businesses like

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<v Speaker 1>Airbus and BMW have done so in recent days. So

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<v Speaker 1>this is not a moment for businesses to sit it out.

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<v Speaker 1>Microsoft fine LinkedIn for twenty six point two billion, LinkedIn

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<v Speaker 1>surging forty six percent, Microsoft down two point six percent,

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<v Speaker 1>and a two thirty two on Wall Street. Now, let's

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<v Speaker 1>take a look at other news from around the world.

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<v Speaker 1>Thank you, Charlie from the Bloomberg News room. I'm sherry On.

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<v Speaker 1>The father of the Orlando nightclub shooter is speaking out

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<v Speaker 1>about his son killing forty nine people. Sadiq Matine says

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<v Speaker 1>he was unaware of Omar's intentions. My family is complete

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<v Speaker 1>be we are shocked. They can't believe what did he do.

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<v Speaker 1>Presumptive Democratic presidential nominee Hillary Clinton says she's comfortable with

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<v Speaker 1>calling attacks like the Orlando shooting acts of Islamic terrorism,

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<v Speaker 1>but won't demonize Muslims because of such attacks. We can

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<v Speaker 1>call it radical jihadism, we can call it radical Islamism,

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<v Speaker 1>but we also, you know, want to reach out to

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<v Speaker 1>the vast majority of American Muslims and Muslims around this

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<v Speaker 1>country to this world to help us defeat this threat

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<v Speaker 1>which is so evil, uh and is got to be

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<v Speaker 1>denounced by everyone, regardless of religion. Presumptive Republican presidential nominee

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<v Speaker 1>Donald Trump says what he calls intelligence centers or needed

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<v Speaker 1>in the US to gather information about potentially dangerous citizens,

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<v Speaker 1>whether they're foreigners or native born Americans. You're gonna find

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<v Speaker 1>that with this this madman. The people in the area,

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<v Speaker 1>of the people in the neighborhood, and they know there's

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<v Speaker 1>something off with him, and they don't report them to

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<v Speaker 1>the police. They don't report them to the FBI. The

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<v Speaker 1>state legislature has approved an amendment to our recently enacted

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<v Speaker 1>law that requires doctors to virtually submit all medication prescriptions

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<v Speaker 1>electronically to a pharmacy. Globe News twenty four hours and

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<v Speaker 1>they powered by our two hundred journalists any more than

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<v Speaker 1>a hundred and fifty news bureaus around the world. From

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<v Speaker 1>the Bloomberg News room, I'm carry on, Charlie, and again

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<v Speaker 1>we thank you. Stocks lawre SMP down eight to two thousand,

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<v Speaker 1>eighty eight to drop of four tenths of one percent.

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<v Speaker 1>I'm Charlie Pellett, and that's a Bloomberg business slash. Where

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<v Speaker 1>are we happy? Where we happened? Where no one else

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<v Speaker 1>was in the room where it happenes. Where are we happy?

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<v Speaker 1>Where it happened? No one really knows how the Dame

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<v Speaker 1>Hamilton's the room where it happened. That's uh. Actually the

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<v Speaker 1>characters are and Burr and he is getting ready for

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<v Speaker 1>that denuement, that final climax, the duel with Alexander Hamilton's

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<v Speaker 1>which ended the first US Treasury Secretary's life. Anyway, this

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<v Speaker 1>hip hop musical has become such a phenomenon, just not

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<v Speaker 1>on all the United States, but worldwide and joining us

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<v Speaker 1>now to talk to it. I want to get right

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<v Speaker 1>to him is Sam Rudy. He is the founder of

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<v Speaker 1>Sam Rudy Media Relations. He's the press rep for Hamilton's

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<v Speaker 1>the Musical on Broadway. He is also a veteran of

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<v Speaker 1>many decades. He is respected, read any story about him,

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<v Speaker 1>and loved by everybody on Broadway. Just about Sam. Welcome,

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<v Speaker 1>thank you very much. It's nice to be back here

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<v Speaker 1>after a few year absence. It's great to have you back.

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<v Speaker 1>To you. Kathleen and meet to meet him a Broadway

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<v Speaker 1>Fionado himself. In fact, his wife luckily got bat to

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<v Speaker 1>see Hamilton's recently. Am I right? I did not get

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<v Speaker 1>to see if No, but your wife did. Yes. So

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<v Speaker 1>along with everyone else, it's hard to find people who

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<v Speaker 1>don't like Hamilton, who in fact don't love Hamilton's, and

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<v Speaker 1>more to the point, who aren't obsessed by Hamilton's. They

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<v Speaker 1>dunaway called me today. Can I just say that for tickets?

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<v Speaker 1>For tickets, well, gosh, can't you afford to pony up

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<v Speaker 1>the thousand or was it five thousand? However much it

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<v Speaker 1>is now I have to ask you. The closest I

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<v Speaker 1>got to the Tony's was TV and actually live on

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<v Speaker 1>their boys side, So we stood outside of the theater

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<v Speaker 1>to be in that neighborhood. We don't get The Tonys

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<v Speaker 1>are early up there every so, all right, that's a

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<v Speaker 1>great neighborhood for it, because you sense a lot of

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<v Speaker 1>the residents they are really enjoy having the experience of

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<v Speaker 1>having the Toney's on their street. How did you get

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<v Speaker 1>involved with Hamilton's um? I uh. The producer Jeffrey Seller.

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<v Speaker 1>I have worked with him since U two thousand three.

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<v Speaker 1>Other musical that's still running in New York called Avenue Q,

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<v Speaker 1>which won the Tony Award for Best Musical in two

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<v Speaker 1>thousand and four. And uh, I've I've worked for for

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<v Speaker 1>Jeffrey on other checks through the years, and but we

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<v Speaker 1>hadn't worked together in a while. And last season he

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<v Speaker 1>produced the Last Ship Stings Musical, which was a wonderful

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<v Speaker 1>experience for all of us, apart from the fact that

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<v Speaker 1>it didn't run very long. Um. And shortly after we

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<v Speaker 1>announced that the Last Ship was going to close, UM,

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<v Speaker 1>I thought maybe I should consider semi retirement because I thought,

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<v Speaker 1>without a big Broadway show, I'm not sure if I

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<v Speaker 1>need to work full time in the in the business,

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<v Speaker 1>in the city and so and so forth. Anyhow, he

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<v Speaker 1>called me and said, you know I want to do

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<v Speaker 1>I want you to do Hamilton, don't you And I

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<v Speaker 1>said no, But I know now, and I guess retirement

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<v Speaker 1>will wait. Sam taking a look at the results from

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<v Speaker 1>yesterday's broadcast of the Emmys. This was from the beach.

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<v Speaker 1>I didn't haven't heard that. I'm telling you here. This

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<v Speaker 1>is the highest level of audience viewership in fifteen years.

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<v Speaker 1>That's fantastic. Eight point seven three million viewers an increase

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<v Speaker 1>of thirty five over the ceremony. And I want to

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<v Speaker 1>note that this does not include the last fifteen minutes

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<v Speaker 1>of the broadcast, which aired outside of prime time. So

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<v Speaker 1>clearly there's something going on that is drawing people to theater. Yes,

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<v Speaker 1>tell me what has changed in your estimation, how it

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<v Speaker 1>has become popular and has sustained itself in the age

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<v Speaker 1>of the small screen, the big screen, and every other

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<v Speaker 1>kind of screen. I would say that the brand of

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<v Speaker 1>Broadway has probably never been healthier than it is now,

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<v Speaker 1>and I would trace that back to oddly enough, September eleven.

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<v Speaker 1>I mean, Broadway was in good shape then, but as

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<v Speaker 1>you recall, the day after September eleven, Giuliani and all

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<v Speaker 1>of the elected officials and so on and so forth,

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<v Speaker 1>the first place that they turned to to say, please

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<v Speaker 1>help us send the message that New York is still

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<v Speaker 1>functioning and we haven't been brought completely to our knees.

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<v Speaker 1>Get your shows back on. And of course that's what

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<v Speaker 1>theater people wanted to do. That's what they do, is

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<v Speaker 1>they put on shows and they perform. And the addedge

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<v Speaker 1>that show us go on certainly applied at a time

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<v Speaker 1>like that. So I really feel that there was some

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<v Speaker 1>kind of harmonic convergence or just a convergence of events

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<v Speaker 1>and influence and desire at that time that has really

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<v Speaker 1>helped elevate Broadway in the in the years since then.

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<v Speaker 1>Noel Miranda, a hip hop musical of such scope and scale,

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<v Speaker 1>calling on history, inspired by Ron Churner's incredible biography of

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<v Speaker 1>Alexander Hamilton. Does this signal a new wave in the theater,

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<v Speaker 1>a new generation? What does it tell us about musical

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<v Speaker 1>shows in general? Well, I mean people call it a

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<v Speaker 1>game changer. Um, it's hard to imagine that we're going

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<v Speaker 1>to be seeing nothing but hip hop music was here

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<v Speaker 1>on out. I don't think that's going to happen per

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<v Speaker 1>se um. I think this was addressed on some of

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<v Speaker 1>the acceptance speeches last night and some of the remarks

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<v Speaker 1>made during the telecast, which is, if nothing else, Hamilton's

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<v Speaker 1>has reminded us that anything is possible. Any subject is

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<v Speaker 1>not too dear or not too unlikely to be turned

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<v Speaker 1>into a work of art, and um, that's what Hamilton's is.

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<v Speaker 1>Sometimes I hear my word, when I hear myself call

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<v Speaker 1>it a show, I thought, that's you know, it is

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<v Speaker 1>so much more than a show. I mean, it is

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<v Speaker 1>first and foremost a show, but it just turned people

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<v Speaker 1>on in a way. The beautiful thing about Hamilton's It's

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<v Speaker 1>brings so much story to so many people and it's

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<v Speaker 1>great to be part of that. Thank you very much

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<v Speaker 1>for joining us. Sam Rudy is the founder of Sam

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<v Speaker 1>Rudy Media Relations and we leave you with a little

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<v Speaker 1>bit of Hamilton's. This has been a Radio Gilbert taking

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<v Speaker 1>stuff brought to by the golf Club at Chelsea Spirit

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<v Speaker 1>where n Ysey golfer's third practice and play. The golf

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<v Speaker 1>club features to fold, they fairly teaching, academy simulators and

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