1 00:00:00,400 --> 00:00:03,240 Speaker 1: Hello, I'm Scott, I'm Evan Nobie Williams, and this is 2 00:00:03,240 --> 00:00:06,120 Speaker 1: the Bloomberg Business of Sports podcast, where we explore the 3 00:00:06,160 --> 00:00:08,360 Speaker 1: big money issues in the world of sports. We missed 4 00:00:08,360 --> 00:00:11,520 Speaker 1: the big fellow. Michael Barr is off this week enjoying London, 5 00:00:11,640 --> 00:00:14,480 Speaker 1: probably less rain there than here, so Evan and I 6 00:00:14,480 --> 00:00:17,360 Speaker 1: will be taking you through our top stories today without Mr. 7 00:00:17,440 --> 00:00:22,600 Speaker 1: Bar Beginning with Major League Baseball free agency. Multiple reports Evan, 8 00:00:23,120 --> 00:00:27,520 Speaker 1: the Yankees, surprise, surprise, are readying to offer former Astros 9 00:00:27,560 --> 00:00:31,840 Speaker 1: picture Garrett Cole two hundred and forty five or so 10 00:00:32,040 --> 00:00:35,240 Speaker 1: plus million dollars. I'm not gonna say that Scott Borris's 11 00:00:35,320 --> 00:00:37,920 Speaker 1: job is easy necessarily, but I feel like on this one, 12 00:00:38,640 --> 00:00:40,800 Speaker 1: Garrett Cole's agent, I feel like it might be a 13 00:00:40,800 --> 00:00:43,480 Speaker 1: pretty easy negotiation. Just ask for more and then start 14 00:00:43,520 --> 00:00:46,160 Speaker 1: with say no to everybody. And then as for another bid, 15 00:00:46,200 --> 00:00:47,720 Speaker 1: do you think he's going to prepare one of those 16 00:00:47,720 --> 00:00:49,920 Speaker 1: giant books that he's known for, you know, breaking down 17 00:00:49,920 --> 00:00:52,240 Speaker 1: the statistical analysis of what he's worth on a rating 18 00:00:52,240 --> 00:00:55,040 Speaker 1: point on an rs N. I would love to say, 19 00:00:55,040 --> 00:00:56,240 Speaker 1: I would love to see that. I would love to 20 00:00:56,240 --> 00:00:57,840 Speaker 1: see we should take a pee just to really break 21 00:00:57,840 --> 00:01:00,760 Speaker 1: it down to see. I mean, in the old days 22 00:01:00,800 --> 00:01:03,040 Speaker 1: it was just he's good, pay him more. But really, 23 00:01:03,080 --> 00:01:06,640 Speaker 1: Boris did make an art format of analyzing what a 24 00:01:06,760 --> 00:01:10,640 Speaker 1: picture is worth to the various operations of a franchise. 25 00:01:11,080 --> 00:01:14,960 Speaker 1: Each person spends this much in attendance and concessions, plus 26 00:01:15,480 --> 00:01:17,959 Speaker 1: especially at the RS and birth what a ratings point 27 00:01:18,000 --> 00:01:21,640 Speaker 1: means to advertising. And we all know the Yankees business plan. 28 00:01:22,120 --> 00:01:26,800 Speaker 1: Some teams do not predicate everything unwinning, and that's okay, 29 00:01:26,840 --> 00:01:30,520 Speaker 1: but the New York Yankees, the entire business plan of 30 00:01:30,600 --> 00:01:33,840 Speaker 1: the team is predicated on being a premium brand, which 31 00:01:33,840 --> 00:01:35,560 Speaker 1: means you better win. And that number you mentioned at 32 00:01:35,600 --> 00:01:38,959 Speaker 1: the beginning, two million dollars, if that is indeed the number, 33 00:01:39,319 --> 00:01:42,640 Speaker 1: that would be the most expensive pitching contract ever given 34 00:01:42,680 --> 00:01:45,119 Speaker 1: to a Major League Baseball player. Do you remember David 35 00:01:45,160 --> 00:01:48,560 Speaker 1: Price got two hundred and seventeen. David, there's four pictures 36 00:01:48,640 --> 00:01:50,920 Speaker 1: right now on two hundred million dollar deals. David Price 37 00:01:50,960 --> 00:01:54,280 Speaker 1: has the biggest, and then it's Clayton Kershaw, Max Schurtzer 38 00:01:54,360 --> 00:01:56,760 Speaker 1: and Zach grinky Um. And just if you do the 39 00:01:56,800 --> 00:01:59,559 Speaker 1: averaging out, if it's a seven year, two million dollar 40 00:01:59,640 --> 00:02:02,160 Speaker 1: deal for Cole, thirty five million dollars a year. That 41 00:02:02,280 --> 00:02:05,160 Speaker 1: is also a record. Right now, Granky's deal thirty four 42 00:02:05,320 --> 00:02:07,720 Speaker 1: point four million, right, So it's it's it's just topping 43 00:02:07,720 --> 00:02:09,799 Speaker 1: Granky's deal on a per year basis as well. Now 44 00:02:09,840 --> 00:02:11,240 Speaker 1: if you look back, I mean, I know I'm going 45 00:02:11,320 --> 00:02:14,160 Speaker 1: to ask you to opinion a little here. Have any 46 00:02:14,200 --> 00:02:17,160 Speaker 1: of them been worth it? I mean Greenky, you'd have 47 00:02:17,240 --> 00:02:19,640 Speaker 1: to say no. Price, I think you'd kind of have 48 00:02:19,720 --> 00:02:23,800 Speaker 1: to say no, define worth it? Right, how many of 49 00:02:23,800 --> 00:02:26,880 Speaker 1: those guys, David Price won a World Series? I mean 50 00:02:26,960 --> 00:02:29,320 Speaker 1: consistently the best picture, like or among the top two 51 00:02:29,400 --> 00:02:31,639 Speaker 1: or three if you're going to be that kind of money. Yeah, 52 00:02:31,760 --> 00:02:34,320 Speaker 1: But as you just said that, the calculus on the 53 00:02:34,360 --> 00:02:36,760 Speaker 1: agent side for this isn't just wins and losses, right, 54 00:02:36,800 --> 00:02:39,520 Speaker 1: it's butts and seats. It's you know, per cap spending. 55 00:02:41,240 --> 00:02:43,120 Speaker 1: I mean, there's a chance that ever the stars have 56 00:02:43,440 --> 00:02:45,720 Speaker 1: that Max Shurtzer has, I mean Max Churcher just won 57 00:02:45,720 --> 00:02:49,560 Speaker 1: the World I mean I would say you can make 58 00:02:49,560 --> 00:02:52,400 Speaker 1: it argument that he's been worth Um, who do Yankees have? 59 00:02:52,440 --> 00:02:58,040 Speaker 1: Severino tanaka Paxton? They needed and by the way, we 60 00:02:58,040 --> 00:03:01,080 Speaker 1: should say Steven Strassburg also on the market and bidding. 61 00:03:01,360 --> 00:03:03,359 Speaker 1: I mean more bidders, more dollars. That's a sort of 62 00:03:03,400 --> 00:03:06,200 Speaker 1: basic tenant of of of business. So you have the 63 00:03:06,240 --> 00:03:09,000 Speaker 1: Angels and the Dodgers involved too. Yeah, I think it's certainly. 64 00:03:09,240 --> 00:03:11,320 Speaker 1: You know, we talked a lot last year about kind 65 00:03:11,320 --> 00:03:14,760 Speaker 1: of the slow moving free agency and how upset players 66 00:03:14,760 --> 00:03:16,639 Speaker 1: were in that. The two big stars last year in 67 00:03:16,680 --> 00:03:20,120 Speaker 1: free agency, Manny Machado and Bryce Harper, didn't sign until 68 00:03:20,200 --> 00:03:23,320 Speaker 1: much later in the session. This Garrett Cold deal, if 69 00:03:23,320 --> 00:03:25,400 Speaker 1: it happens this week at Winter meetings in San Diego, 70 00:03:25,600 --> 00:03:27,720 Speaker 1: would be much earlier than we've seen the big names 71 00:03:27,760 --> 00:03:29,800 Speaker 1: move in the past couple of years. I would imagine 72 00:03:29,840 --> 00:03:32,679 Speaker 1: this is you know, this is optimistic if you're even 73 00:03:32,680 --> 00:03:35,480 Speaker 1: if you're a lower level free agent. The fact that 74 00:03:35,520 --> 00:03:37,520 Speaker 1: there is movement happening right now and that there are 75 00:03:37,520 --> 00:03:40,240 Speaker 1: big contracts flowing out the door this early, I would 76 00:03:40,280 --> 00:03:42,480 Speaker 1: think is give some optimism to other folks and we 77 00:03:42,480 --> 00:03:44,800 Speaker 1: should take cares. Anybody's wondering he is going to be 78 00:03:44,840 --> 00:03:47,200 Speaker 1: thirty years old next year. You're talking maybe if you 79 00:03:47,200 --> 00:03:49,360 Speaker 1: want to up at eight nine year contract. That's a 80 00:03:49,440 --> 00:03:53,600 Speaker 1: lot of pitches thrown on a shoulder and okay, we'll see. 81 00:03:53,640 --> 00:03:56,280 Speaker 1: By the way, though you also mentioned that the Yankees 82 00:03:56,280 --> 00:03:59,240 Speaker 1: that drafted him. I didn't know Cole, but he went 83 00:03:59,320 --> 00:04:01,760 Speaker 1: back to U. C. L A. So they tried to 84 00:04:01,800 --> 00:04:04,480 Speaker 1: get them from the Pirates at some point, and the 85 00:04:04,560 --> 00:04:07,080 Speaker 1: Yankees would not include Miguel and Uhar in the deal. 86 00:04:07,160 --> 00:04:09,800 Speaker 1: Therefore it did not happen and they took the Astros deal. 87 00:04:10,240 --> 00:04:12,440 Speaker 1: If you could sort of hit that rewind one and 88 00:04:12,560 --> 00:04:14,520 Speaker 1: tell Brian Cash when you could have Garrett Cole, you 89 00:04:14,560 --> 00:04:17,360 Speaker 1: gotta give up and Uhar? How fast you they gave 90 00:04:17,400 --> 00:04:21,040 Speaker 1: it that? Yes, anyway, gonna be fun to watch who 91 00:04:21,080 --> 00:04:23,159 Speaker 1: gets him in how much? Up next, Scott, let's talk 92 00:04:23,200 --> 00:04:26,240 Speaker 1: college football Playoffs. Sixth year of the playoff Scott l 93 00:04:26,320 --> 00:04:30,160 Speaker 1: s U, Ohio State, Clemson, and Oklahoma, all Nike schools 94 00:04:30,400 --> 00:04:33,559 Speaker 1: making it into the final four. What are your thoughts here? Boy? 95 00:04:33,640 --> 00:04:37,400 Speaker 1: I I where's Alabama? That's that's my one. You know, 96 00:04:38,000 --> 00:04:41,440 Speaker 1: I do not watch college football. I mean I follow 97 00:04:41,520 --> 00:04:43,760 Speaker 1: like along with you, we do the business of but 98 00:04:43,880 --> 00:04:46,440 Speaker 1: I am not one to sit there every Saturday. I 99 00:04:46,720 --> 00:04:48,880 Speaker 1: actually kind of chuckle it folks like, oh, I gotta 100 00:04:48,920 --> 00:04:52,839 Speaker 1: see it. You know, every weekend there's the next biggest 101 00:04:52,839 --> 00:04:55,160 Speaker 1: game of the year. I mean, I'll just wait until 102 00:04:55,240 --> 00:04:57,039 Speaker 1: this point and then why do I even need to 103 00:04:57,040 --> 00:04:58,919 Speaker 1: bother to watch this one? I'll just wait until the 104 00:04:59,000 --> 00:05:01,919 Speaker 1: championship game until who you know, I'm just guessing folks 105 00:05:01,920 --> 00:05:04,520 Speaker 1: are probably happy. Who was it that said like, oh 106 00:05:04,520 --> 00:05:07,360 Speaker 1: it's fine, boum right? Paul Finbaum said, Let's face it, 107 00:05:07,800 --> 00:05:11,719 Speaker 1: nobody wants to see Utah in the College Football Championship. 108 00:05:11,960 --> 00:05:14,880 Speaker 1: I feel bad, but they lost. Yeah they had a shot. 109 00:05:15,360 --> 00:05:20,000 Speaker 1: Uh hey. My immediate reaction is that casual football fans 110 00:05:20,400 --> 00:05:23,920 Speaker 1: will know these brand names. Everybody knows LSU, Ohio State, 111 00:05:23,960 --> 00:05:26,960 Speaker 1: Clemson in Oklahoma. These are big time college football programs. 112 00:05:27,120 --> 00:05:28,919 Speaker 1: I'm sure you're gonna have some numbers for me in 113 00:05:28,960 --> 00:05:31,880 Speaker 1: a second on how much money they generate. But if 114 00:05:31,880 --> 00:05:35,440 Speaker 1: i'm a TV network, just from a fan perspective, these 115 00:05:35,560 --> 00:05:38,920 Speaker 1: are big boys that will produce good numbers. Absolutely. Yeah. 116 00:05:38,960 --> 00:05:41,440 Speaker 1: These are you know, some of the biggest blue bloods 117 00:05:41,520 --> 00:05:44,599 Speaker 1: in college football right now. If you look at their 118 00:05:45,120 --> 00:05:46,960 Speaker 1: if you look at the finances here. Actually it's funny 119 00:05:47,000 --> 00:05:50,960 Speaker 1: once one school sticks out as being much less worse 120 00:05:51,040 --> 00:05:53,240 Speaker 1: capitalized than all the others, and that's Clemson. And I 121 00:05:53,279 --> 00:05:55,960 Speaker 1: think that's because, yeah, the a CC money certainly is 122 00:05:56,000 --> 00:05:59,600 Speaker 1: not helped. Come on, and too, I think Clemson's football 123 00:05:59,640 --> 00:06:03,160 Speaker 1: success is still relatively young on on this top top 124 00:06:03,200 --> 00:06:06,400 Speaker 1: tier scale. UM. But they all, all the athletic departments 125 00:06:06,440 --> 00:06:08,880 Speaker 1: have budgets over a hundred and twenty million dollars, Ohio 126 00:06:08,920 --> 00:06:11,760 Speaker 1: State leading the way there with two hundred three million UM. 127 00:06:11,800 --> 00:06:13,800 Speaker 1: But if you look at the football profit, Ohio State 128 00:06:13,880 --> 00:06:16,760 Speaker 1: makes sixty four million dollars profit every year on football. 129 00:06:16,760 --> 00:06:18,720 Speaker 1: And they Ohio State, if I'm not mistaken, they do 130 00:06:18,760 --> 00:06:20,560 Speaker 1: give lots of money back to the university and they 131 00:06:20,560 --> 00:06:22,440 Speaker 1: give some. Yeah, they're one of those schools that is 132 00:06:22,520 --> 00:06:25,200 Speaker 1: you know, is in the red in the black, sorry, 133 00:06:25,240 --> 00:06:28,320 Speaker 1: and therefore gives money back. Oklahoma seventy three million dollar 134 00:06:28,360 --> 00:06:31,920 Speaker 1: profit on football. By the way, our colleague Peter Coats, Yeah, 135 00:06:31,920 --> 00:06:33,280 Speaker 1: you don't get and I'm guessing you don't get a 136 00:06:33,320 --> 00:06:36,159 Speaker 1: lot of New Jersey kids who go to Oklahoma. Patty 137 00:06:36,200 --> 00:06:38,200 Speaker 1: Coats in Oklahoma right now shared on the Sooner. So 138 00:06:38,240 --> 00:06:40,400 Speaker 1: there you go. Awesome. UM. Anyway to finish it out, 139 00:06:40,720 --> 00:06:43,239 Speaker 1: uh L s u million in profit and then Clemson 140 00:06:43,279 --> 00:06:45,360 Speaker 1: only seven million in profit. Right, So so as you're 141 00:06:45,400 --> 00:06:47,360 Speaker 1: you're right, the a CEC does not pay as much 142 00:06:47,400 --> 00:06:50,960 Speaker 1: money in media. But either way, Clemson not quite making 143 00:06:51,040 --> 00:06:53,080 Speaker 1: as much money as these others, which is essentially hand 144 00:06:53,120 --> 00:06:55,880 Speaker 1: over fist on football. The a c C really needs 145 00:06:55,920 --> 00:06:59,200 Speaker 1: to you know, I know they came up with their network. Um, 146 00:06:59,440 --> 00:07:01,400 Speaker 1: they really got will figure out a way to generate 147 00:07:01,400 --> 00:07:03,680 Speaker 1: more real Yeah, the a c C and the PAC 148 00:07:03,760 --> 00:07:07,599 Speaker 1: twelve right, which is shut out of this entire conversation. Again, 149 00:07:09,480 --> 00:07:11,640 Speaker 1: we're dying to see what happens with this Pack twelve 150 00:07:11,680 --> 00:07:14,080 Speaker 1: media sale. Absolutely, this is gonna be really interesting. If 151 00:07:14,120 --> 00:07:17,040 Speaker 1: you're Larry Scott, the commissioner of the Pack twelve, you know, 152 00:07:17,120 --> 00:07:19,240 Speaker 1: if Utah had taken care of business on Friday night, 153 00:07:19,240 --> 00:07:20,640 Speaker 1: you know, there's a good chance that they would have 154 00:07:20,680 --> 00:07:22,480 Speaker 1: been they would have been in here. And and having 155 00:07:22,480 --> 00:07:24,680 Speaker 1: them lose in the conference title game is it's such 156 00:07:24,680 --> 00:07:27,320 Speaker 1: a brutal loss. And and back then, remember when Syracuse 157 00:07:27,400 --> 00:07:30,880 Speaker 1: hired John Wildack, at former ESPN executive, as their athletic director, 158 00:07:30,960 --> 00:07:34,800 Speaker 1: it's sort of signaled how important it TV and money 159 00:07:34,960 --> 00:07:37,960 Speaker 1: from television and media was a TV executive. He was 160 00:07:38,000 --> 00:07:40,600 Speaker 1: put in charge of the a SEC network, now up 161 00:07:40,600 --> 00:07:43,040 Speaker 1: and running, but still remains to be seen with a 162 00:07:43,040 --> 00:07:45,040 Speaker 1: long term it can generate the kind of dollars that 163 00:07:45,240 --> 00:07:47,280 Speaker 1: the SEC in the big tenure. Yeah, one other to 164 00:07:47,360 --> 00:07:49,920 Speaker 1: keep an eye on. You know, attendance at college football 165 00:07:49,960 --> 00:07:52,320 Speaker 1: games is down again. You know, it's I think it's 166 00:07:52,360 --> 00:07:54,320 Speaker 1: been like eleven of the past twelve years since the 167 00:07:54,600 --> 00:07:58,440 Speaker 1: complaining again. Um, but Ohio State obviously does very well 168 00:07:58,440 --> 00:08:00,880 Speaker 1: in attendance. Sixty million dollar as they make from football 169 00:08:00,880 --> 00:08:05,600 Speaker 1: tickets every year. That's three times what Clemson makes on 170 00:08:05,920 --> 00:08:08,800 Speaker 1: here but here, so in some schools that the ticket 171 00:08:08,840 --> 00:08:11,240 Speaker 1: model is still very much allowed. I will go back 172 00:08:11,240 --> 00:08:14,200 Speaker 1: to this conversation I had with Bobby Bowden, the former 173 00:08:14,240 --> 00:08:16,680 Speaker 1: coach at Florida State, years and years ago, Mike, I 174 00:08:16,720 --> 00:08:19,480 Speaker 1: don't even know how long ago it was, but I'm 175 00:08:19,480 --> 00:08:22,560 Speaker 1: talking about in and he said he knew the world 176 00:08:22,600 --> 00:08:25,800 Speaker 1: had changed and his time as coach was coming to 177 00:08:25,840 --> 00:08:29,040 Speaker 1: an end. When the president of the university one day 178 00:08:29,080 --> 00:08:32,760 Speaker 1: sort of nonchalantly walked into his office and for the 179 00:08:32,840 --> 00:08:35,200 Speaker 1: first time, by the way, that just did not happen 180 00:08:35,640 --> 00:08:39,080 Speaker 1: and said, in my I noticed some empty seats this weekend, 181 00:08:39,880 --> 00:08:45,000 Speaker 1: and he knew that things had changed and his time 182 00:08:45,040 --> 00:08:47,880 Speaker 1: as coach was coming to eight and end. Well, there 183 00:08:47,880 --> 00:08:50,160 Speaker 1: you go. That's I mean that's why, right that what 184 00:08:50,240 --> 00:08:54,520 Speaker 1: happened in the Ohio State only drove se Oh yeah, 185 00:08:54,600 --> 00:08:56,880 Speaker 1: you lose probably twenty million dollars if you do like 186 00:08:56,880 --> 00:08:59,000 Speaker 1: the rough math there, right, And and again they're making 187 00:08:59,000 --> 00:09:01,760 Speaker 1: sixty four million dollars year on football, so it's still 188 00:09:01,760 --> 00:09:04,480 Speaker 1: a very profitable. Stanford takes seats away in there, and 189 00:09:04,600 --> 00:09:09,280 Speaker 1: they took Stanford took seats away and exactly yeah, and 190 00:09:09,280 --> 00:09:11,720 Speaker 1: and then and it looks bad obviously from an optics 191 00:09:11,720 --> 00:09:14,120 Speaker 1: standpoint if you have, you know, a stadium and there's 192 00:09:14,120 --> 00:09:17,679 Speaker 1: only you know, a half the crowd is there. So yeah, 193 00:09:17,720 --> 00:09:19,760 Speaker 1: I mean, I think that on the whole we're gonna 194 00:09:19,760 --> 00:09:22,480 Speaker 1: see smaller and smaller venues. I think, you know, attendance 195 00:09:22,520 --> 00:09:24,440 Speaker 1: is going down on the whole. But again, when you're 196 00:09:24,480 --> 00:09:27,439 Speaker 1: talking about programs like Ohio State, Clemson, Oklahoma, l s 197 00:09:27,559 --> 00:09:30,160 Speaker 1: u uh, there's still a lot a lot of seats 198 00:09:30,200 --> 00:09:31,559 Speaker 1: being sold and a lot of money being made, but 199 00:09:31,559 --> 00:09:34,120 Speaker 1: there's no dopes. How's that for transition? We have the 200 00:09:34,200 --> 00:09:37,120 Speaker 1: news that the World Anti Doping Agency is imposing a 201 00:09:37,160 --> 00:09:40,560 Speaker 1: four year ban on Russia's national team after officials in 202 00:09:40,600 --> 00:09:43,079 Speaker 1: Moscow were accused of fabricating evidence to cover up the 203 00:09:43,160 --> 00:09:45,520 Speaker 1: use of banned substances and stop me if we've heard 204 00:09:45,559 --> 00:09:50,080 Speaker 1: this and then this six years a. Yeah, this goes 205 00:09:50,120 --> 00:09:52,679 Speaker 1: stems back to two thousand fifteen, I think right, kind 206 00:09:52,679 --> 00:09:54,840 Speaker 1: of just in the wake of the Socio Olympics held 207 00:09:54,840 --> 00:09:57,880 Speaker 1: in Russia. Obviously, um, and then you know a lot 208 00:09:57,920 --> 00:10:01,480 Speaker 1: of reporting down about the ant doping. Yeah, the vals 209 00:10:01,520 --> 00:10:05,679 Speaker 1: through the wall trying to get around doping tests. Uh. 210 00:10:06,000 --> 00:10:08,520 Speaker 1: Russia has been essentially suspended from a lot of international 211 00:10:08,520 --> 00:10:11,439 Speaker 1: competition for a while. Two thousand eighteen they were reinstated, 212 00:10:11,440 --> 00:10:14,040 Speaker 1: which was very controversial at the time, and there were 213 00:10:14,080 --> 00:10:16,920 Speaker 1: some conditions under which they were reinstated, which it appears 214 00:10:16,960 --> 00:10:20,040 Speaker 1: as though, uh, they've violated. So here we are sitting 215 00:10:21,000 --> 00:10:23,439 Speaker 1: with another four year bases just make put Perai in 216 00:10:23,440 --> 00:10:26,720 Speaker 1: the international in the international sporting community. Whereas Russia can't host, 217 00:10:26,800 --> 00:10:29,080 Speaker 1: they can't attend the Olympics, they can the world. It's 218 00:10:29,120 --> 00:10:32,439 Speaker 1: an interesting question. So so bringing in mega events to 219 00:10:32,520 --> 00:10:35,000 Speaker 1: Russia has been a kind of a signature part of 220 00:10:35,440 --> 00:10:40,079 Speaker 1: Vladimir Putin's economic policy, right, and he has succeeded exactly. 221 00:10:40,120 --> 00:10:42,480 Speaker 1: They brought the Olympics in two thousand fourteen. Four years 222 00:10:42,520 --> 00:10:44,200 Speaker 1: later they hosted the World Cup, right, those are two 223 00:10:44,200 --> 00:10:46,600 Speaker 1: of the biggest international events you can possibly host. He 224 00:10:46,640 --> 00:10:49,320 Speaker 1: did both of them in four years. Uh so who 225 00:10:49,360 --> 00:10:51,480 Speaker 1: knows what the plan was for for more and what 226 00:10:51,600 --> 00:10:54,520 Speaker 1: this kind of stifles. Uh there will be again no 227 00:10:54,600 --> 00:10:57,880 Speaker 1: Russian athletes. They're gonna appeal this. So if this thing 228 00:10:57,920 --> 00:10:59,800 Speaker 1: holds up, they goes to the court of arbitration, there 229 00:10:59,840 --> 00:11:03,600 Speaker 1: will be no quote unquote Russian athletes. The athletes themselves 230 00:11:03,600 --> 00:11:05,640 Speaker 1: can go. They cannot wear the Russian uniform, they will 231 00:11:05,679 --> 00:11:07,280 Speaker 1: not play the anthem, they will not display the floor, 232 00:11:07,360 --> 00:11:10,319 Speaker 1: which is what happened in last year in pyeong Chang. 233 00:11:10,360 --> 00:11:12,480 Speaker 1: For the Winter Olympics. You know they have they compete 234 00:11:12,520 --> 00:11:15,680 Speaker 1: under a generic Olympic banner. They were called O are 235 00:11:15,760 --> 00:11:18,920 Speaker 1: the Olympic Athletes of Russia. I think, um, everyone knows 236 00:11:18,920 --> 00:11:21,080 Speaker 1: who they are, right and there's still a lot of 237 00:11:21,160 --> 00:11:25,319 Speaker 1: nationalistic pride in Russia around them competing. But again the 238 00:11:25,520 --> 00:11:29,360 Speaker 1: medal table won't say Russia. And that will happen at 239 00:11:29,360 --> 00:11:32,520 Speaker 1: the Tokyo Olympics two at the World Cup, so the 240 00:11:32,559 --> 00:11:36,400 Speaker 1: Russian team won't go. Uh and then also the Winter 241 00:11:36,440 --> 00:11:39,200 Speaker 1: Olympics in Beijing. Again if this if this holds up, 242 00:11:39,640 --> 00:11:42,640 Speaker 1: they'll be banned from that as well. Uh. I think 243 00:11:42,640 --> 00:11:45,040 Speaker 1: it's super interesting that there's so much nationalism that happens 244 00:11:45,040 --> 00:11:48,000 Speaker 1: around the Olympics. And we saw last year and for 245 00:11:48,040 --> 00:11:49,839 Speaker 1: the Winter Olympics when when when the O A R 246 00:11:49,920 --> 00:11:52,400 Speaker 1: team competed, there was a kind of an US against 247 00:11:52,440 --> 00:11:55,199 Speaker 1: them mentality in Russia when the hockey team was playing 248 00:11:55,200 --> 00:11:57,600 Speaker 1: and they were playing fairly well, um, you know, there 249 00:11:57,840 --> 00:12:00,840 Speaker 1: was a lot of rallying around. UM. I would imagine 250 00:12:00,880 --> 00:12:03,240 Speaker 1: this is gonna get spun in a way in Russia 251 00:12:03,600 --> 00:12:06,640 Speaker 1: that that has a you know, unfair decision against us 252 00:12:07,160 --> 00:12:09,000 Speaker 1: kind of mentality. One of these days, you and I 253 00:12:09,040 --> 00:12:11,760 Speaker 1: we need to delve into sort of the money behind 254 00:12:11,800 --> 00:12:14,599 Speaker 1: the testing, Who gets the testing, how much, where the 255 00:12:14,640 --> 00:12:17,680 Speaker 1: money comes from. Totally yeah. Um. And one of the 256 00:12:17,840 --> 00:12:19,680 Speaker 1: funny one that I read real quick in a BBC 257 00:12:19,760 --> 00:12:23,920 Speaker 1: story on this um SO Euro Championships, the big you 258 00:12:23,960 --> 00:12:28,800 Speaker 1: know national soccer competition um Russia's hosting St. Petersburg is 259 00:12:28,800 --> 00:12:30,800 Speaker 1: one of the host cities in that Russia is allowed 260 00:12:30,800 --> 00:12:34,120 Speaker 1: to compete in that because WADA does not recognize UEFA 261 00:12:34,559 --> 00:12:38,360 Speaker 1: as a major event organizer, which I think is very 262 00:12:38,360 --> 00:12:41,760 Speaker 1: funny because you could probably the Euro tournament every two 263 00:12:41,800 --> 00:12:43,560 Speaker 1: years of the World Cup exactly is one of the 264 00:12:43,559 --> 00:12:45,720 Speaker 1: one of the biggest international sporting events in the world. 265 00:12:46,360 --> 00:12:48,320 Speaker 1: But there you go. You will see Russia competing in 266 00:12:48,559 --> 00:12:52,199 Speaker 1: the Euro event as well. This has been the Bloomberg 267 00:12:52,280 --> 00:12:55,160 Speaker 1: Business of Sports podcast. I'm Evan Nobe Williams along with 268 00:12:55,160 --> 00:12:58,520 Speaker 1: Scott Sashnik. We are here every Monday, Wednesday and Thursday. 269 00:12:58,600 --> 00:13:01,240 Speaker 1: Bar So absolutely maybe takes his ins and Ounce goes 270 00:13:01,280 --> 00:13:03,360 Speaker 1: on vacation, that sort of thing. We explore the world 271 00:13:03,360 --> 00:13:05,000 Speaker 1: of money in sports. Join us again. At the end 272 00:13:05,000 --> 00:13:07,080 Speaker 1: of the week, we're speaking with Zion Armstrong, who heads 273 00:13:07,120 --> 00:13:09,880 Speaker 1: up Adidas's North America business. Was a fun conversation. I 274 00:13:09,880 --> 00:13:11,640 Speaker 1: like that he came in really head to toe Adidas 275 00:13:11,679 --> 00:13:14,880 Speaker 1: literally head to toasts. Scott was not I was wearing 276 00:13:14,920 --> 00:13:16,880 Speaker 1: my nikes. You can hear about that. And when you 277 00:13:16,920 --> 00:13:19,040 Speaker 1: listen to the show, you are listening to the Bloomberg 278 00:13:19,080 --> 00:13:22,079 Speaker 1: Business of Sports on Bloomberg Radio around the world, online, 279 00:13:22,120 --> 00:13:23,160 Speaker 1: wherever you get your podcast.